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[o]" accesskey="o"><span class="vector-icon mw-ui-icon-logIn mw-ui-icon-wikimedia-logIn"></span> <span>Log in</span></a></li> </ul> </div> </div> <div id="p-user-menu-anon-editor" class="vector-menu mw-portlet mw-portlet-user-menu-anon-editor" > <div class="vector-menu-heading"> Pages for logged out editors <a href="/wiki/Help:Introduction" aria-label="Learn more about editing"><span>learn more</span></a> </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-anoncontribs" class="mw-list-item"><a href="/wiki/Special:MyContributions" title="A list of edits made from this IP address [y]" accesskey="y"><span>Contributions</span></a></li><li id="pt-anontalk" class="mw-list-item"><a href="/wiki/Special:MyTalk" title="Discussion about edits from this IP address [n]" accesskey="n"><span>Talk</span></a></li> </ul> </div> </div> </div> </div> </nav> </div> </header> </div> <div class="mw-page-container"> <div class="mw-page-container-inner"> <div 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<span>Inside the works</span> </div> </a> <button aria-controls="toc-Inside_the_works-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Toggle Inside the works subsection</span> </button> <ul id="toc-Inside_the_works-sublist" class="vector-toc-list"> <li id="toc-Types_of_services" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Types_of_services"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1</span> <span>Types of services</span> </div> </a> <ul id="toc-Types_of_services-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Professional_interaction" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Professional_interaction"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2</span> <span>Professional interaction</span> </div> </a> <ul id="toc-Professional_interaction-sublist" class="vector-toc-list"> <li id="toc-Choose_carefully" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Choose_carefully"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.1</span> <span>Choose carefully</span> </div> </a> <ul id="toc-Choose_carefully-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Ensure_activity_alignment" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Ensure_activity_alignment"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.2</span> <span>Ensure activity alignment</span> </div> </a> <ul id="toc-Ensure_activity_alignment-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Integrate_a_media_plan" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Integrate_a_media_plan"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.3</span> <span>Integrate a media plan</span> </div> </a> <ul id="toc-Integrate_a_media_plan-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Allow_access_to_all" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Allow_access_to_all"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.4</span> <span>Allow access to all</span> </div> </a> <ul id="toc-Allow_access_to_all-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Online_usage" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Online_usage"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.5</span> <span>Online usage</span> </div> </a> <ul id="toc-Online_usage-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-Business_model" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Business_model"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.3</span> <span>Business model</span> </div> </a> <ul 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src="//upload.wikimedia.org/wikipedia/en/thumb/b/b4/Ambox_important.svg/40px-Ambox_important.svg.png" decoding="async" width="40" height="40" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/thumb/b/b4/Ambox_important.svg/60px-Ambox_important.svg.png 1.5x, //upload.wikimedia.org/wikipedia/en/thumb/b/b4/Ambox_important.svg/80px-Ambox_important.svg.png 2x" data-file-width="40" data-file-height="40" /></span></span></div></td><td class="mbox-text"><div class="mbox-text-span">This article <b>contains <a href="/wiki/Wikipedia:What_Wikipedia_is_not#Wikipedia_is_not_a_soapbox_or_means_of_promotion" title="Wikipedia:What Wikipedia is not">promotional content</a></b>.<span class="hide-when-compact"> Please help <a class="external text" href="https://en.wikipedia.org/w/index.php?title=Professional_network_service&action=edit">improve it</a> by removing <a href="/wiki/Wikipedia:Spam" title="Wikipedia:Spam">promotional language</a> and inappropriate <a href="/wiki/Wikipedia:External_links#Advertising_and_conflicts_of_interest" title="Wikipedia:External links">external links</a>, and by adding encyclopedic text written from a <a href="/wiki/Wikipedia:Neutral_point_of_view" title="Wikipedia:Neutral point of view">neutral point of view</a>.</span> <span class="date-container"><i>(<span class="date">January 2014</span>)</i></span><span class="hide-when-compact"><i> (<small><a href="/wiki/Help:Maintenance_template_removal" title="Help:Maintenance template removal">Learn how and when to remove this message</a></small>)</i></span></div></td></tr></tbody></table> </div> </div><span class="hide-when-compact"><i> (<small><a href="/wiki/Help:Maintenance_template_removal" title="Help:Maintenance template removal">Learn how and when to remove this message</a></small>)</i></span></div></td></tr></tbody></table> <p>A <b>professional network service</b> (or, in an <a href="/wiki/Internet" title="Internet">Internet</a> context, simply a <b>professional network</b>) is a type of <a href="/wiki/Social_network_service" class="mw-redirect" title="Social network service">social network service</a> that focuses on interactions and relationships for business opportunities and career growth, with less emphasis on activities in personal life.<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> </p><p>A professional network service is used by working individuals, job-seekers, and businesses to establish and maintain professional contacts,<sup id="cite_ref-IJMR_Article_2-0" class="reference"><a href="#cite_note-IJMR_Article-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> to find work or hire employees, share professional achievements, sell or promote services, and stay up-to-date with industry news and trends. According to LinkedIn managing director Clifford Rosenberg in an interview with AAP in 2010, "[t]his is a call to action for professionals to re-address their use of social networks and begin to reap as many rewards from networking professionally as they do personally." Businesses mostly depend on resources and information outside the company and to get what they need, they need to reach out and professionally network with others, such as employees or clients as well as potential opportunities.<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> </p><p>"Nardi, Whittaker, and Schwarz (2002) point out three main tasks that they believe networkers need to attend to keep a successful professional (intentional) network: building a network, maintaining the network, and activating selected contacts. They stress that networkers need to continue to add new contacts to their network to access as many resources as possible and to maintain their network by staying in touch with their contacts. This is so that the contacts are easy to activate when the networker has work that needs to be done."<sup id="cite_ref-4" class="reference"><a href="#cite_note-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> </p><p>By using a professional network service, businesses can keep all of their networks up-to-date, and in order, and helps figure out the best way to efficiently get in touch with each of them. A service that can do all that helps relieve some of the stress when trying to get things done. </p><p>Not all professional network services are online sites that help promote a business. Some services connect the user to other services that help promote the business other than online sites, such as phone/Internet companies that provide services and companies that specifically are designed to do all of the promoting, online and in person, for a business. </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="History">History</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=1" title="Edit section: History"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In 1997, professional network services started up throughout the world and continue to grow. The first recognizable site to combine all features, such as creating profiles, adding friends, and searching for friends, was <a href="/wiki/SixDegrees.com" title="SixDegrees.com">SixDegrees.com</a>. According to Boyd and Ellison's article, "Social Network Sites: Definition, History, and Scholarship", from 1997 to 2001, several community tools began supporting various combinations of profiles and publicly articulated Friends. Boyd and Ellison go on to say that the next wave began with <a rel="nofollow" class="external text" href="http://www.ryze.com">Ryze.com</a> in 2001. It was introduced as a new way "to help people leverage their business networks".<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Inside_the_works">Inside the works</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=2" title="Edit section: Inside the works"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Quite a lot of work is put into a professional network service, such as the number of hours that go into them and the type of people they work for, as well as the business model of it all, such as the professional interaction and the multiple services they deal with.<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (June 2015)">citation needed</span></a></i>]</sup><sup class="noprint Inline-Template" style="margin-left:0.1em; white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Vagueness" title="Wikipedia:Vagueness"><span title="This information is too vague. (June 2015)">vague</span></a></i>]</sup> </p> <div class="mw-heading mw-heading3"><h3 id="Types_of_services">Types of services</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=3" title="Edit section: Types of services"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Some professional network services not only help promote the business but can also help in connecting to other people. Those services may include a specific phone and/or Internet company or a company that helps to connect with other businesses. According to the Society for New Communications Research (SNCR), there are at least nine online professional networks that are being used. </p> <div class="mw-heading mw-heading3"><h3 id="Professional_interaction">Professional interaction</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=4" title="Edit section: Professional interaction"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Kaplan and Haenlein elaborate on five key considerations for companies when utilizing media. These include the importance of careful selection, the option to choose existing applications or develop custom ones, ensuring alignment with organizational activities, integrating a comprehensive media plan, and providing accessibility to all stakeholders. </p> <div class="mw-heading mw-heading4"><h4 id="Choose_carefully">Choose carefully</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=5" title="Edit section: Choose carefully"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>"Choosing the right medium for any given purpose depends on the target group to be reached and the message to be communicated. On one hand, each Social Media application usually attracts a certain group of people, and firms should be active wherever their customers are present. On the other hand, there may be situations whereby certain features are necessary to ensure effective communication, and these features are only offered by one specific application."<sup class="noprint Inline-Template Template-Fact" style="white-space:nowrap;">[<i><a href="/wiki/Wikipedia:Citation_needed" title="Wikipedia:Citation needed"><span title="This claim needs references to reliable sources. (March 2024)">citation needed</span></a></i>]</sup> </p> <div class="mw-heading mw-heading4"><h4 id="Ensure_activity_alignment">Ensure activity alignment</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=6" title="Edit section: Ensure activity alignment"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>"Sometimes you may decide to rely on various Social Media, or a set of different applications within the same group, to have the largest possible reach." "Using different contact channels can be a worthwhile and profitable strategy." According to the Society for New Communications Research at Harvard University, "the average professional belongs to 3–5 online networks for business use, and LinkedIn, Facebook, and Twitter are among the top used."<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="Integrate_a_media_plan">Integrate a media plan</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=7" title="Edit section: Integrate a media plan"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Social media and traditional media are "both part of the same: your corporate image" in the customers' eyes. </p> <div class="mw-heading mw-heading4"><h4 id="Allow_access_to_all">Allow access to all</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=8" title="Edit section: Allow access to all"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>"...once the firm has decided to utilize Social Media applications, it is worth checking that all employees may access them." According to the SNCR, "the convergence of Internet, mobile, and social media has taken significant shape as professionals rely on anywhere access to information, relationships, and networks."<sup id="cite_ref-7" class="reference"><a href="#cite_note-7"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="Online_usage">Online usage</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=9" title="Edit section: Online usage"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>"Half of the respondents report participating in 3 to 5 online professional networks. Another three in ten participate in 6 or more professional networks." "Popular social networks are now being used frequently as Professional Communities. More than nine in ten respondents indicated that they use LinkedIn and half reported using Facebook. Twitter and blogs were frequently listed as 'professional networks'."<sup id="cite_ref-8" class="reference"><a href="#cite_note-8"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading3"><h3 id="Business_model">Business model</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=10" title="Edit section: Business model"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>According to <a href="/wiki/Michael_Rappa" title="Michael Rappa">Michael Rappa</a>'s article, Business models on the Web", "a <a href="/wiki/Business_model" title="Business model">business model</a> is the method of doing business by which a company can sustain itself – that is, generate <a href="/wiki/Revenue" title="Revenue">revenue</a>. The business model spells out how a company makes money by specifying where it is positioned in the <a href="/wiki/Value_chain" title="Value chain">value chain</a>." Rappa mentions that there are at least nine basic categories from which a business model can be separated. Those categories are a <a href="/wiki/Brokerage" class="mw-redirect" title="Brokerage">brokerage</a>, <a href="/wiki/Advertising" title="Advertising">advertising</a>, <a href="/wiki/Infomediary" title="Infomediary">infomediary</a>, <a href="/wiki/Merchant" title="Merchant">merchant</a>, <a href="/wiki/Manufacturer" class="mw-redirect" title="Manufacturer">manufacturer</a>, <a href="/wiki/Affiliate_(commerce)" title="Affiliate (commerce)">affiliate</a>, <a href="/wiki/Community" title="Community">community</a>, <a href="/wiki/Subscription" class="mw-redirect" title="Subscription">subscription</a>, and <a href="/wiki/Utility" title="Utility">utility</a>. "...a firm may combine several different models as part of its overall Internet business strategy." At first, <a href="/wiki/Flickr" title="Flickr">Flickr</a> started as a way to mainstream <a href="/wiki/Public_relations" title="Public relations">public relations</a>.<sup id="cite_ref-9" class="reference"><a href="#cite_note-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Social_impact">Social impact</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=11" title="Edit section: Social impact"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>When it comes to the social impact that professional network services have on today's society, it has proved to increase activity. According to the SNCR, "[t]hree quarters of respondents rely on professional networks to support business decisions. Reliance has increased for essentially all respondents over the past three years. Younger (20–35) and older professionals (55+) are more active users of social tools than middle-aged professionals. More people are collaborating outside their company wall than within their organizational intranet."<sup id="cite_ref-10" class="reference"><a href="#cite_note-10"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Limitations">Limitations</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=12" title="Edit section: Limitations"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Since the internet and social media are a part of this "world where consumers can speak so freely with each other and businesses have increasingly less control over the information available about them in cyberspace", most firms and businesses are uncomfortable with all the freedom. According to Kaplan and Haenlein's article, "Users of the world, unite! The challenges and opportunities of Social Media", businesses are pushed aside and are only able to sit back and watch as their customers publicly post comments, which may or may not be well-written.<sup id="cite_ref-11" class="reference"><a href="#cite_note-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=13" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Business_networking" title="Business networking">Business networking</a></li> <li><a href="/wiki/Career-oriented_social_networking_market" class="mw-redirect" title="Career-oriented social networking market">Career-oriented social networking market</a></li> <li><a href="/wiki/Employment_website" title="Employment website">Employment website</a></li> <li><a href="/wiki/Freelance_marketplace" class="mw-redirect" title="Freelance marketplace">Freelance marketplace</a></li> <li><a href="/wiki/Social_network_service" class="mw-redirect" title="Social network service">Social network service</a></li> <li><a href="/wiki/List_of_social_networking_websites" class="mw-redirect" title="List of social networking websites">List of social networking websites</a></li> <li><a href="/wiki/Social_media" title="Social media">Social media</a></li> <li><a href="/wiki/User-generated_content" title="User-generated content">User-generated content</a></li> <li><a href="/wiki/Web_2.0" title="Web 2.0">Web 2.0</a></li> <li><a href="/wiki/Social_networking_site" class="mw-redirect" title="Social networking site">Social networking sites</a></li> <li><a href="/wiki/Smart_contract" title="Smart contract">Smart contract</a>: can be used in <a href="/wiki/Employment_contract" title="Employment contract">employment contracts</a><sup id="cite_ref-12" class="reference"><a href="#cite_note-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-13" class="reference"><a href="#cite_note-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup></li> <li><a href="/wiki/Virtual_world" title="Virtual world">Virtual worlds</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="Notes_and_references">Notes and references</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Professional_network_service&action=edit&section=14" title="Edit section: Notes and references"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-columns references-column-width reflist-columns-2"> <ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite id="CITEREFJessica_E._Vascellaro2007" class="citation web cs1">Jessica E. 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href="/wiki/Special:EditPage/Template:Social_networking" title="Special:EditPage/Template:Social networking"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="Social_networks_and_social_media172" style="font-size:114%;margin:0 4em"><a href="/wiki/Social_network" title="Social network">Social networks</a> and <a href="/wiki/Social_media" title="Social media">social media</a></div></th></tr><tr><th scope="row" class="navbox-group" style="width:1%">Types</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Personal_network" title="Personal network">Personal</a></li> <li><a class="mw-selflink selflink">Professional</a></li> <li><a href="/wiki/Sexual_network" title="Sexual network">Sexual</a></li> <li><a href="/wiki/Value_network" title="Value network">Value</a></li> <li><a href="/wiki/Clique" title="Clique">Clique</a> <ul><li><a href="/wiki/Adolescent_clique" title="Adolescent clique">Adolescent</a></li></ul></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Networks</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0;background:#F4F0E;"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Corporate_social_media" title="Corporate social media">Corporate social media</a></li> <li><a href="/wiki/Distributed_social_network" title="Distributed social network">Distributed social network</a> (<a href="/wiki/Comparison_of_software_and_protocols_for_distributed_social_networking" title="Comparison of software and protocols for distributed social networking"><i>list</i></a>)</li> <li><a href="/wiki/Enterprise_social_networking" title="Enterprise social networking">Enterprise social networking</a></li> <li><a href="/wiki/Enterprise_social_software" title="Enterprise social software">Enterprise social software</a></li> <li><a href="/wiki/Mobile_social_network" title="Mobile social network">Mobile social network</a></li> <li><a href="/wiki/Personal_knowledge_networking" title="Personal knowledge networking">Personal knowledge networking</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Social_networking_service" title="Social networking service">Services</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/List_of_social_networking_services" title="List of social networking services">List of social networking services</a></li> <li><a href="/wiki/List_of_virtual_communities_with_more_than_1_million_users" title="List of virtual communities with more than 1 million users">List of virtual communities with more than 1 million users</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Concepts and<br /> theories</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0;background:#F4F0E;"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Ambient_awareness" title="Ambient awareness">Ambient awareness</a></li> <li><a href="/wiki/Assortative_mixing" title="Assortative mixing">Assortative mixing</a></li> <li><a href="/wiki/Attention_inequality" title="Attention inequality">Attention inequality</a></li> <li><a href="/wiki/Bridge_(interpersonal)" title="Bridge (interpersonal)">Interpersonal bridge</a></li> <li><a href="/wiki/Organizational_network_analysis" title="Organizational network analysis">Organizational network analysis</a></li> <li><a href="/wiki/Small-world_experiment" title="Small-world experiment">Small-world experiment</a></li> <li><a href="/wiki/Social_aspects_of_television" title="Social aspects of television">Social aspects of television</a></li> <li><a href="/wiki/Social_capital" title="Social capital">Social capital</a></li> <li><a href="/wiki/Social_data_revolution" title="Social data revolution">Social data revolution</a></li> <li><a href="/wiki/Social_exchange_theory" title="Social exchange theory">Social exchange theory</a></li> <li><a href="/wiki/Social_identity_theory" title="Social identity theory">Social identity theory</a></li> <li><a href="/wiki/Social_media_and_psychology" title="Social media and psychology">Social media and psychology</a></li> <li><a href="/wiki/Social_media_intelligence" title="Social media intelligence">Social media intelligence</a></li> <li><a href="/wiki/Social_media_mining" title="Social media mining">Social media mining</a></li> <li><a href="/wiki/Social_media_optimization" title="Social media optimization">Social media optimization</a></li> <li><a href="/wiki/Social_network_analysis" title="Social network analysis">Social network analysis</a></li> <li><a href="/wiki/Social_web" title="Social web">Social web</a></li> <li><a href="/wiki/Structural_endogamy" title="Structural endogamy">Structural endogamy</a></li> <li><a href="/wiki/Virtual_collective_consciousness" title="Virtual collective consciousness">Virtual collective consciousness</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Models and<br /> processes</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Account_verification" title="Account verification">Account verification</a></li> <li><a href="/wiki/Social_network_aggregation" title="Social network aggregation">Aggregation</a></li> <li><a href="/wiki/Social_network_change_detection" class="mw-redirect" title="Social network change detection">Change detection</a></li> <li><a href="/wiki/Blockmodeling" title="Blockmodeling">Blockmodeling</a></li> <li><a href="/wiki/Collaboration_graph" title="Collaboration graph">Collaboration graph</a></li> <li><a href="/wiki/Collaborative_consumption" title="Collaborative consumption">Collaborative consumption</a></li> <li><a href="/wiki/Giant_Global_Graph" title="Giant Global Graph">Giant Global Graph</a></li> <li><a href="/wiki/Lateral_communication" title="Lateral communication">Lateral communication</a></li> <li><a href="/wiki/Reputation_system" title="Reputation system">Reputation system</a></li> <li><a href="/wiki/Social_bot" title="Social bot">Social bot</a></li> <li><a href="/wiki/Social_graph" title="Social graph">Social graph</a></li> <li><a href="/wiki/Social_media_analytics" title="Social media analytics">Social media analytics</a></li> <li><a href="/wiki/Social_network_analysis_software" title="Social network analysis software">Social network analysis software</a></li> <li><a href="/wiki/Social_networking_potential" class="mw-redirect" title="Social networking potential">Social networking potential</a></li> <li><a href="/wiki/Social_television" title="Social television">Social television</a></li> <li><a href="/wiki/Structural_cohesion" title="Structural cohesion">Structural cohesion</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Economics</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0;background:#F4F0E;"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Affinity_fraud" title="Affinity fraud">Affinity fraud</a></li> <li><a href="/wiki/Attention_economy" title="Attention economy">Attention economy</a></li> <li><a href="/wiki/Collaborative_finance" title="Collaborative finance">Collaborative finance</a></li> <li><a href="/wiki/Creator_economy" title="Creator economy">Creator economy</a></li> <li><a href="/wiki/Influencer_marketing" title="Influencer marketing">Influencer marketing</a></li> <li><a href="/wiki/Narrowcasting" title="Narrowcasting">Narrowcasting</a></li> <li><a href="/wiki/Sharing_economy" title="Sharing economy">Sharing economy</a></li> <li><a href="/wiki/Social_commerce" title="Social commerce">Social commerce</a></li> <li><a href="/wiki/Social_sorting" title="Social sorting">Social sorting</a></li> <li><a href="/wiki/Viral_marketing" title="Viral marketing">Viral marketing</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Phenomena</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Algorithmic_radicalization" title="Algorithmic radicalization">Algorithmic radicalization</a></li> <li><a href="/wiki/Community_recognition" title="Community recognition">Community recognition</a></li> <li><a href="/wiki/Complex_contagion" title="Complex contagion">Complex contagion</a></li> <li><a href="/wiki/Computer_addiction" title="Computer addiction">Computer addiction</a></li> <li><a href="/wiki/Consequential_strangers" title="Consequential strangers">Consequential strangers</a></li> <li><a href="/wiki/Friend_of_a_friend" title="Friend of a friend">Friend of a friend</a></li> <li><a href="/wiki/Friending_and_following" title="Friending and following">Friending and following</a></li> <li><a href="/wiki/Friendship_paradox" title="Friendship paradox">Friendship paradox</a></li> <li><a href="/wiki/Influence-for-hire" title="Influence-for-hire">Influence-for-hire</a></li> <li><a href="/wiki/Internet_addiction" class="mw-redirect" title="Internet addiction">Internet addiction</a></li> <li><a href="/wiki/Information_overload" title="Information overload">Information overload</a></li> <li><a href="/wiki/Overchoice" title="Overchoice">Overchoice</a></li> <li><a href="/wiki/Six_degrees_of_separation" title="Six degrees of separation">Six degrees of separation</a></li> <li><a href="/wiki/Social_media_addiction" class="mw-redirect" title="Social media addiction">Social media addiction</a></li> <li><a href="/wiki/Social_media_and_suicide" title="Social media and suicide">Social media and suicide</a></li> <li><a href="/wiki/Social_invisibility" title="Social invisibility">Social invisibility</a></li> <li><a href="/wiki/Social_network_game" title="Social network game">Social network game</a></li> <li><a href="/wiki/Suicide_and_the_Internet" title="Suicide and the Internet">Suicide and the Internet</a></li> <li><a href="/wiki/Tribe_(internet)" title="Tribe (internet)">Tribe</a></li> <li><a href="/wiki/Viral_phenomenon" title="Viral phenomenon">Viral phenomenon</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Related topics</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0;background:#F4F0E;"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Friendship_recession" title="Friendship recession">Friendship recession</a></li> <li><a href="/wiki/Peer_pressure" title="Peer pressure">Peer pressure</a></li> <li><a href="/wiki/List_of_social_network_researchers" class="mw-redirect" title="List of social network researchers">Researchers</a></li> <li><a href="/wiki/User_profile" title="User profile">User profile</a> <ul><li><a href="/wiki/Online_identity" title="Online identity">Online identity</a></li> <li><a href="/wiki/Persona_(user_experience)" title="Persona (user experience)">Persona</a></li> <li><a href="/wiki/Social_profiling" title="Social profiling">Social profiling</a></li></ul></li> <li><a href="/wiki/Viral_messages" class="mw-redirect" title="Viral messages">Viral messages</a></li> <li><a href="/wiki/Virtual_community" title="Virtual community">Virtual community</a></li></ul> </div></td></tr></tbody></table></div> <div class="navbox-styles"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236075235"></div><div role="navigation" class="navbox" aria-labelledby="Social_networking_services248" style="padding:3px"><table class="nowraplinks mw-collapsible autocollapse navbox-inner" style="border-spacing:0;background:transparent;color:inherit"><tbody><tr><th scope="col" class="navbox-title" colspan="2"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1239400231"><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:Social_networking_services" title="Template:Social networking services"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/wiki/Template_talk:Social_networking_services" title="Template talk:Social networking services"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:Social_networking_services" title="Special:EditPage/Template:Social networking services"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="Social_networking_services248" style="font-size:114%;margin:0 4em"><a href="/wiki/Social_networking_service" title="Social networking service">Social networking services</a></div></th></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/List_of_social_networking_services" title="List of social networking services">Personal</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/23snaps" title="23snaps">23snaps</a></li> <li><a href="/wiki/Amikumu" title="Amikumu">Amikumu</a></li> <li><a href="/wiki/Anobii" title="Anobii">anobii</a></li> <li><a href="/wiki/Are.na" title="Are.na">Are.na</a></li> <li><a href="/wiki/Badoo" title="Badoo">Badoo</a></li> <li><a href="/wiki/BeReal" title="BeReal">BeReal</a></li> <li><a href="/wiki/Bluesky" title="Bluesky">Bluesky</a></li> <li><a href="/wiki/BharatMatrimony" title="BharatMatrimony">BharatMatrimony</a></li> <li><a href="/wiki/Bondee" title="Bondee">Bondee</a></li> <li><a href="/wiki/Bumble" title="Bumble">Bumble</a></li> <li><a href="/wiki/Cara_(app)" title="Cara (app)">Cara</a></li> <li><a href="/wiki/Clapper_(service)" title="Clapper (service)">Clapper</a></li> <li><a href="/wiki/Clubhouse_(app)" title="Clubhouse (app)">Clubhouse</a></li> <li><a href="/wiki/Convoz" title="Convoz">Convoz</a></li> <li><a href="/wiki/Cyworld" title="Cyworld">Cyworld</a></li> <li><a href="/wiki/Diaspora_(social_network)" title="Diaspora (social network)">Diaspora</a></li> <li><a href="/wiki/Display_(social_network)" title="Display (social network)">display</a></li> <li><a href="/wiki/Douban" title="Douban">Douban</a></li> <li><a href="/wiki/Draugiem.lv" title="Draugiem.lv">Draugiem.lv</a></li> <li><a href="/wiki/Facebook" title="Facebook">Facebook</a></li> <li><a href="/wiki/Foursquare_City_Guide" title="Foursquare City Guide">Foursquare City Guide</a></li> <li><a href="/wiki/Foursquare_Swarm" title="Foursquare Swarm">Foursquare Swarm</a></li> <li><a href="/wiki/Friendica" title="Friendica">Friendica</a></li> <li><a href="/wiki/Gab_(social_network)" title="Gab (social network)">Gab</a></li> <li><a href="/wiki/Gapo" title="Gapo">Gapo</a></li> <li><a href="/wiki/Gas_(app)" title="Gas (app)">Gas</a></li> <li><a href="/wiki/Gettr" title="Gettr">Gettr</a></li> <li><a href="/wiki/GNU_social" title="GNU social">GNU social</a></li> <li><a href="/wiki/Hi5" title="Hi5">Hi5</a></li> <li><a href="/wiki/Hive_Social" title="Hive Social">Hive Social</a></li> <li><a href="/wiki/Huddles_(app)" title="Huddles (app)">Huddles</a></li> <li><a href="/wiki/Idka" title="Idka">Idka</a></li> <li><a href="/wiki/Instagram" title="Instagram">Instagram</a></li> <li><a href="/wiki/IRC-Galleria" title="IRC-Galleria">IRC-Galleria</a></li> <li><a href="/wiki/Kuaishou" title="Kuaishou">Kuaishou</a></li> <li><a href="/wiki/Kumu_(social_network)" title="Kumu (social network)">Kumu</a></li> <li><a href="/wiki/Letterboxd" title="Letterboxd">Letterboxd</a></li> <li><a href="/wiki/Likee" title="Likee">Likee</a></li> <li><a href="/wiki/LiveJournal" title="LiveJournal">LiveJournal</a></li> <li><a href="/wiki/Jeevansathi.com" title="Jeevansathi.com">Jeevansathi.com</a></li> <li><a href="/wiki/Matrimony.com" title="Matrimony.com">Matrimony.com</a></li> <li><a href="/wiki/Marco_Polo_(app)" title="Marco Polo (app)">Marco Polo</a></li> <li><a href="/wiki/Mastodon_(social_network)" title="Mastodon (social network)">Mastodon</a></li> <li><a href="/wiki/The_Meet_Group" title="The Meet Group">The Meet Group</a></li> <li><a href="/wiki/Meetup" title="Meetup">Meetup</a></li> <li><a href="/wiki/MeWe" title="MeWe">MeWe</a></li> <li><a href="/wiki/Miaopai" title="Miaopai">Miaopai</a></li> <li><a href="/wiki/Micro.blog" title="Micro.blog">micro.blog</a></li> <li><a href="/wiki/Minds_(social_network)" title="Minds (social network)">Minds</a></li> <li><a href="/wiki/Mixi" title="Mixi">Mixi</a></li> <li><a href="/wiki/MX_Player#MX_TakaTak" title="MX Player">MX TakaTak</a></li> <li><a href="/wiki/My_World@Mail.Ru" title="My World@Mail.Ru">My World@Mail.Ru</a></li> <li><a href="/wiki/Myspace" title="Myspace">Myspace</a></li> <li><a href="/wiki/Nextdoor" title="Nextdoor">Nextdoor</a></li> <li><a href="/wiki/Odnoklassniki" title="Odnoklassniki">Odnoklassniki</a></li> <li><a href="/wiki/Parler" title="Parler">Parler</a></li> <li><a href="/wiki/Peach_(social_network)" title="Peach (social network)">Peach</a></li> <li><a href="/wiki/Pinterest" title="Pinterest">Pinterest</a></li> <li><a href="/wiki/Pixnet" title="Pixnet">Pixnet</a></li> <li><a href="/wiki/Pleroma_(software)" title="Pleroma (software)">Pleroma</a></li> <li><a href="/wiki/Plurk" title="Plurk">Plurk</a></li> <li><a href="/wiki/Promo.com" title="Promo.com">Promo.com</a></li> <li><a href="/wiki/Qzone" title="Qzone">Qzone</a></li> <li><a href="/wiki/Readgeek" title="Readgeek">Readgeek</a></li> <li><a href="/wiki/Xiaohongshu" title="Xiaohongshu">RedNote/Xiaohongshu</a></li> <li><a href="/wiki/Renren" title="Renren">Renren</a></li> <li><a href="/wiki/Shaadi.com" title="Shaadi.com">Shaadi.com</a></li> <li><a href="/wiki/ShareChat" title="ShareChat">ShareChat</a></li> <li><a href="/wiki/Snapchat" title="Snapchat">Snapchat</a></li> <li><a href="/wiki/Snow_(app)" title="Snow (app)">Snow</a></li> <li><a href="/wiki/Spaces_(social_network)" title="Spaces (social network)">Spaces</a></li> <li><a href="/wiki/Tagged_(website)" title="Tagged (website)">Tagged</a></li> <li><a href="/wiki/Tal_Canal" title="Tal Canal">Tal Canal</a></li> <li><a href="/wiki/Tellonym" title="Tellonym">Tellonym</a></li> <li><a href="/wiki/Threads_(social_network)" title="Threads (social network)">Threads</a></li> <li><a href="/wiki/TikTok" title="TikTok">TikTok</a></li> <li><a href="/wiki/Tinder_(app)" title="Tinder (app)">Tinder</a></li> <li><a href="/wiki/Triller_(app)" title="Triller (app)">Triller</a></li> <li><a href="/wiki/Truth_Social" title="Truth Social">Truth Social</a></li> <li><a href="/wiki/Tuenti" title="Tuenti">Tuenti</a></li> <li><a href="/wiki/Tumblr" title="Tumblr">Tumblr</a></li> <li><a href="/wiki/TV_Time" title="TV Time">TV Time</a></li> <li><a href="/wiki/Twitter" title="Twitter">Twitter</a>/<a href="/wiki/X_(social_media_platform)" class="mw-redirect" title="X (social media platform)">X</a></li> <li><a href="/wiki/Untappd" title="Untappd">Untappd</a></li> <li><a href="/wiki/Vero_(app)" title="Vero (app)">Vero</a></li> <li><a href="/wiki/VK_(service)" title="VK (service)">VK</a></li> <li><a href="/wiki/Weibo" title="Weibo">Weibo</a></li> <li><a href="/wiki/Whisper_(app)" title="Whisper (app)">Whisper</a></li> <li><a href="/wiki/Yik_Yak" title="Yik Yak">Yik Yak</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a class="mw-selflink selflink">Professional</a></th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Academia.edu" title="Academia.edu">Academia.edu</a></li> <li><a href="/wiki/Behance" title="Behance">Behance</a></li> <li><a href="/wiki/Brainly" title="Brainly">Brainly</a></li> <li><a href="/wiki/HCL_Connections" title="HCL Connections">HCL Connections</a></li> <li><a href="/wiki/LinkedIn" title="LinkedIn">LinkedIn</a></li> <li><a href="/wiki/Moodle" title="Moodle">Moodle</a></li> <li><a href="/wiki/ResearchGate" title="ResearchGate">ResearchGate</a></li> <li><a href="/wiki/Solaborate" title="Solaborate">Solaborate</a></li> <li><a href="/wiki/Viadeo" title="Viadeo">Viadeo</a></li> <li><a href="/wiki/XING" title="XING">XING</a></li> <li><a href="/wiki/Yammer" class="mw-redirect" title="Yammer">Yammer</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/List_of_defunct_social_networking_services" title="List of defunct social networking services">Defunct</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/App.net" title="App.net">App.net</a></li> <li><a href="/wiki/AsianAve" title="AsianAve">AsianAve</a></li> <li><a href="/wiki/Ask.fm" title="Ask.fm">Ask.fm</a></li> <li><a href="/wiki/Avatars_United" title="Avatars United">Avatars United</a></li> <li><a href="/wiki/Bebo" title="Bebo">Bebo</a></li> <li><a href="/wiki/Bolt_(website)" title="Bolt (website)">Bolt</a></li> <li><a href="/wiki/BranchOut" title="BranchOut">BranchOut</a></li> <li><a href="/wiki/Capazoo" title="Capazoo">Capazoo</a></li> <li><a href="/wiki/Cloob" title="Cloob">Cloob</a></li> <li><a href="/wiki/Cohost" title="Cohost">Cohost</a></li> <li><a href="/wiki/EConozco" title="EConozco">eConozco</a></li> <li><a href="/wiki/Edmodo" title="Edmodo">Edmodo</a></li> <li><a href="/wiki/Ello_(social_network)" title="Ello (social network)">Ello</a></li> <li><a href="/wiki/Emojli" title="Emojli">Emojli</a></li> <li><a href="/wiki/EWorld" title="EWorld">eWorld</a></li> <li><a href="/wiki/Eyegroove" title="Eyegroove">Eyegroove</a></li> <li><a href="/wiki/FitFinder" title="FitFinder">FitFinder</a></li> <li><a href="/wiki/FriendFeed" title="FriendFeed">FriendFeed</a></li> <li><a href="/wiki/Friends_Reunited" title="Friends Reunited">Friends Reunited</a></li> <li><a href="/wiki/Friendster" title="Friendster">Friendster</a></li> <li><a href="/wiki/Google%2B" title="Google+">Google+</a></li> <li><a href="/wiki/Google_Buzz" title="Google Buzz">Google Buzz</a></li> <li><a href="/wiki/Google_Currents_(social_app)" title="Google Currents (social app)">Google Currents</a></li> <li><a href="/wiki/Grono.net" title="Grono.net">Grono.net</a></li> <li><a href="/wiki/Heello" title="Heello">Heello</a></li> <li><a href="/wiki/Hello_(social_network)" title="Hello (social network)">Hello</a></li> <li><a href="/wiki/Highlight_(application)" title="Highlight (application)">Highlight</a></li> <li><a href="/wiki/Houseparty_(app)" title="Houseparty (app)">Houseparty</a></li> <li><a href="/wiki/Hyves" title="Hyves">Hyves</a></li> <li><a href="/wiki/IdeaPlane" title="IdeaPlane">IdeaPlane</a></li> <li><a href="/wiki/IGTV" title="IGTV">IGTV</a></li> <li><a href="/wiki/ITunes_Ping" title="ITunes Ping">iTunes Ping</a></li> <li><a href="/wiki/IWiW" title="IWiW">iWiW</a></li> <li><a href="/wiki/Jaiku" title="Jaiku">Jaiku</a></li> <li><a href="/wiki/Keek" title="Keek">Keek</a></li> <li><a href="/wiki/Koo_(social_network)" title="Koo (social network)">Koo</a></li> <li><a href="/wiki/Lifeknot" title="Lifeknot">Lifeknot</a></li> <li><a href="/wiki/LunarStorm" title="LunarStorm">LunarStorm</a></li> <li><a href="/wiki/Me2day" title="Me2day">Me2day</a></li> <li><a href="/wiki/Meerkat_(app)" title="Meerkat (app)">Meerkat</a></li> <li><a href="/wiki/Miiverse" title="Miiverse">Miiverse</a></li> <li><a href="/wiki/MixBit" title="MixBit">MixBit</a></li> <li><a href="/wiki/Mobli" title="Mobli">Mobli</a></li> <li><a href="/wiki/Mugshot_(website)" title="Mugshot (website)">Mugshot</a></li> <li><a href="/wiki/Multiply_(website)" title="Multiply (website)">Multiply</a></li> <li><a href="/wiki/Musical.ly" title="Musical.ly">Musical.ly</a></li> <li><a href="/wiki/Natter_(social_network)" title="Natter (social network)">Natter</a></li> <li><a href="/wiki/Netlog" title="Netlog">Netlog</a></li> <li><a href="/wiki/NK.pl" title="NK.pl">NK.pl</a></li> <li><a href="/wiki/Orkut" title="Orkut">Orkut</a></li> <li><a href="/wiki/Path_(social_network)" title="Path (social network)">Path</a></li> <li><a href="/wiki/Periscope_(service)" title="Periscope (service)">Periscope</a></li> <li><a href="/wiki/Pheed" title="Pheed">Pheed</a></li> <li><a href="/wiki/Piczo" title="Piczo">Piczo</a></li> <li><a href="/wiki/PlanetAll" title="PlanetAll">PlanetAll</a></li> <li><a href="/wiki/Posterous" title="Posterous">Posterous</a></li> <li><a href="/wiki/Pownce" title="Pownce">Pownce</a></li> <li><a href="/wiki/Qaiku" title="Qaiku">Qaiku</a></li> <li><a href="/wiki/Sciencescape" class="mw-redirect" title="Sciencescape">Sciencescape</a> (Meta<sup>α</sup>)</li> <li><a href="/wiki/SixDegrees.com" title="SixDegrees.com">SixDegrees.com</a></li> <li><a href="/wiki/Skyrock_(social_network_site)" title="Skyrock (social network site)">Skyrock</a></li> <li><a href="/wiki/So.cl" title="So.cl">So.cl</a></li> <li><a href="/wiki/Spotify_Live" title="Spotify Live">Spotify Live</a></li> <li><a href="/wiki/Spring.me" title="Spring.me">Spring.me</a></li> <li><a href="/wiki/Streetlife_(website)" title="Streetlife (website)">Streetlife</a></li> <li><a href="/wiki/StudiVZ" title="StudiVZ">StudiVZ</a></li> <li><a href="/wiki/Surfbook" title="Surfbook">Surfbook</a></li> <li><a href="/wiki/Talkbits" title="Talkbits">Talkbits</a></li> <li><a href="/wiki/Taringa!" title="Taringa!">Taringa!</a></li> <li><a href="/wiki/Tbh" title="Tbh">tbh</a></li> <li><a href="/wiki/Tea_Party_Community" title="Tea Party Community">Tea Party Community</a></li> <li><a href="/wiki/Third_Voice" title="Third Voice">Third Voice</a></li> <li><a href="/wiki/Tout_(company)" title="Tout (company)">Tout</a></li> <li><a href="/wiki/Tribe.net" title="Tribe.net">tribe.net</a></li> <li><a href="/wiki/Tvtag" title="Tvtag">tvtag</a></li> <li><a href="/wiki/Vine_(service)" title="Vine (service)">Vine</a></li> <li><a href="/wiki/Windows_Live_Spaces" title="Windows Live Spaces">Windows Live Spaces</a></li> <li><a href="/wiki/Wretch_(website)" title="Wretch (website)">Wretch</a></li> <li><a href="/wiki/Xanga" title="Xanga">Xanga</a></li> <li><a href="/wiki/Yahoo_360%C2%B0" title="Yahoo 360°">Yahoo! 360°</a></li> <li><a href="/wiki/Yahoo_Kickstart" title="Yahoo Kickstart">Yahoo! Kickstart</a></li> <li><a href="/wiki/Yahoo_Mash" title="Yahoo Mash">Yahoo! Mash</a></li> <li><a href="/wiki/Yahoo_Meme" title="Yahoo Meme">Yahoo! Meme</a></li> <li><a href="/wiki/Yo_(app)" title="Yo (app)">Yo</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Services</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Comparison_of_social_networking_software" title="Comparison of social networking software">Software comparison</a></li> <li><a href="/wiki/White-label_product" title="White-label product">White-label</a> <ul><li><a href="/wiki/Ning_(website)" title="Ning (website)">Ning</a></li> <li><a href="/wiki/Wall.fm" title="Wall.fm">Wall.fm</a></li></ul></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Tools</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Social_network_analysis_software" title="Social network analysis software">Analysis software</a></li> <li><a href="/wiki/Diaspora_(social_network)" title="Diaspora (social network)">Diaspora</a></li> <li><a href="/wiki/Web_2.0_Suicide_Machine" title="Web 2.0 Suicide Machine">Web 2.0 Suicide Machine</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Concepts</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Attention_inequality" title="Attention inequality">Attention inequality</a></li> <li><a href="/wiki/Confessions_page" title="Confessions page">Confessions page</a></li> <li><a href="/wiki/Cybersectarianism" title="Cybersectarianism">Cybersectarianism</a></li> <li><a href="/wiki/Fediverse" title="Fediverse">Fediverse</a></li> <li><a href="/wiki/Online_identity" title="Online identity">Online identity</a></li> <li><a href="/wiki/Small-world_experiment" title="Small-world experiment">Small-world experiment</a></li> <li><a href="/wiki/Small-world_network" title="Small-world network">Small-world network</a></li> <li><a href="/wiki/Social_network" title="Social network">Social network</a></li> <li><a href="/wiki/Thirst_trap" title="Thirst trap">Thirst trap</a></li> <li><a href="/wiki/User_profile" title="User profile">User profile</a></li> <li><a href="/wiki/Virtual_community" title="Virtual community">Virtual community</a> <ul><li><a href="/wiki/List_of_virtual_communities_with_more_than_1_million_users" title="List of virtual communities with more than 1 million users">list</a></li></ul></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Applications</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Hospitality_exchange_service" title="Hospitality exchange service">Hospitality exchange service</a></li> <li><a href="/wiki/Mobile_social_network" title="Mobile social network">Mobile</a></li> <li><a href="/wiki/Online_dating" title="Online dating">Online dating</a> <ul><li><a href="/wiki/Comparison_of_online_dating_services" title="Comparison of online dating services">comparison</a></li></ul></li> <li><a href="/wiki/Social_network_advertising" title="Social network advertising">Social network advertising</a></li> <li><a href="/wiki/Social_network_hosting_service" title="Social network hosting service">Social network hosting service</a></li> <li><a href="/wiki/Social_profiling" title="Social profiling">Social profiling</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/User_interface" title="User interface">User interface</a></th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Activity_stream" title="Activity stream">Activity stream</a></li> <li><a href="/wiki/Brand_page" title="Brand page">Brand page</a></li> <li><a href="/wiki/Group_(online_social_networking)" title="Group (online social networking)">Groups</a></li> <li><a href="/wiki/Hashtag" title="Hashtag">Hashtag</a></li> <li><a href="/wiki/Like_button" title="Like button">Like button</a></li> <li><a href="/wiki/Online_petition" title="Online petition">Online petitions</a></li> <li><a href="/wiki/Open-access_poll" title="Open-access poll">Polling</a></li> <li><a href="/wiki/Reblogging" title="Reblogging">Reblogging</a></li> <li><a href="/wiki/Story_(social_media)" title="Story (social media)">Story</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Implications</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Issues_relating_to_social_networking_services" title="Issues relating to social networking services">Issues</a></li> <li><a href="/wiki/Privacy_concerns_with_social_networking_services" title="Privacy concerns with social networking services">Privacy concerns</a></li> <li><a href="/wiki/Problematic_social_media_use" title="Problematic social media use">Problematic social media use</a></li> <li><a href="/wiki/Use_of_social_network_websites_in_investigations" title="Use of social network websites in investigations">Use in investigations</a></li> <li><a href="/wiki/Social_media_use_in_politics" title="Social media use in politics">Use in politics</a></li> <li><a href="/wiki/Gender_differences_in_social_network_service_use" title="Gender differences in social network service use">User gender differences</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Protocols</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/ActivityPub" title="ActivityPub">ActivityPub</a></li> <li><a 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