CINXE.COM

Discover How Consumer Trust is Changing in the AI Era | Consumer Loyalty Research

<!DOCTYPE html> <html lang="en"> <head> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width,initial-scale=1.0"> <meta name="robots" content="max-image-preview:standard"> <link rel="alternate" type="application/rss+xml" href="https://jackmorton.com/feed/"> <!-- OneTrust Cookies Consent Notice start for jackmorton.com --> <script type="text/javascript" src="https://cdn.cookielaw.org/consent/a4e97e59-92ee-4940-979c-cec07e1b6403/OtAutoBlock.js" defer></script> <script src="https://cdn.cookielaw.org/scripttemplates/otSDKStub.js" type="text/javascript" charset="UTF-8" data-domain-script="a4e97e59-92ee-4940-979c-cec07e1b6403" async></script> <script type="text/javascript"> function OptanonWrapper() { } </script> <!-- OneTrust Cookies Consent Notice end for jackmorton.com --> <link rel="preload" as="image" href="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg" /> <title>Discover How Consumer Trust is Changing in the AI Era | Consumer Loyalty Research </title> <!--noptimize--> <script type = "text/javascript"> // // Get screen dimensions, device pixel ration and set in a cookie. // var screen_width = Math.max( screen.width, screen.height ); var devicePixelRatio = window.devicePixelRatio ? window.devicePixelRatio : 1; document.cookie = 'resolution=' + screen_width + ',' + devicePixelRatio + '; SameSite=Strict; path=/'; </script> <!--/noptimize--> <!--noptimize--> <script type = "text/javascript"> // // Anonymous self calling Javascript function to avoid polluting the global namespace. // (function () { // // Get the resolution cookie. // var resolution = null; var cookies = document.cookie.split( ';' ); for ( var k in cookies ) { var cookie = cookies[k].trim(); if ( cookie.indexOf( 'resolution' ) === 0 ) { resolution = cookie; } } // // Adds the resolution information to image src attributes. // function handle_images () { var imgs = document.querySelectorAll( 'img' ); for ( var k = 0; k < imgs.length; k++ ) { var img = imgs[k]; if ( img.complete || img.getAttribute( 'data-adaptive-images' ) ) { continue; } var src = img.getAttribute( 'src' ); var new_src = src.indexOf( '?' ) >=0 ? src + '&' + resolution : src + '?' + resolution; img.removeAttribute( 'src' ); img.setAttribute( 'src', new_src ); img.setAttribute( 'data-adaptive-images', true ); } } // // Start running periodically, as images are available in the DOM. // var handler = window.setInterval( handle_images, 10 ); document.addEventListener( 'DOMContentLoaded', function ( event ) { window.clearInterval( handler ); handle_images(); }); })(); </script> <!--/noptimize--> <style> #wpadminbar #wp-admin-bar-p404_free_top_button .ab-icon:before { content: "\f103"; color:red; top: 2px; } </style> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /> <!-- This site is optimized with the Yoast SEO plugin v23.8 - https://yoast.com/wordpress/plugins/seo/ --> <meta name="description" content="The brand experience landscape is evolving rapidly, driven by disruptive technologies like ChatGPT. How are consumer expectations shifting? What do people want from brands today? And how can companies build trust in a time of increasing skepticism?" /> <link rel="canonical" href="https://jackmorton.com/pov/experience-brand-index/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Discover How Consumer Trust is Changing in the AI Era | Consumer Loyalty Research" /> <meta property="og:description" content="The brand experience landscape is evolving rapidly, driven by disruptive technologies like ChatGPT. How are consumer expectations shifting? What do people want from brands today? And how can companies build trust in a time of increasing skepticism?" /> <meta property="og:url" content="https://jackmorton.com/pov/experience-brand-index/" /> <meta property="og:site_name" content="Jack Morton | Global Brand Experience Agency" /> <meta property="article:publisher" content="https://www.facebook.com/jackmortonworldwide" /> <meta property="article:published_time" content="2024-11-21T13:55:59+00:00" /> <meta property="article:modified_time" content="2024-11-21T14:40:38+00:00" /> <meta property="og:image" content="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="800" /> <meta property="og:image:type" content="image/jpeg" /> <meta name="author" content="Jack Morton" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:title" content="Discover How Consumer Trust is Changing in the AI Era | Consumer Loyalty Research" /> <meta name="twitter:description" content="The brand experience landscape is evolving rapidly, driven by disruptive technologies like ChatGPT. How are consumer expectations shifting? What do people want from brands today? And how can companies build trust in a time of increasing skepticism?" /> <meta name="twitter:image" content="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg" /> <meta name="twitter:creator" content="@jackmorton" /> <meta name="twitter:site" content="@jackmorton" /> <meta name="twitter:label1" content="Written by" /> <meta name="twitter:data1" content="Jack Morton" /> <meta name="twitter:label2" content="Est. reading time" /> <meta name="twitter:data2" content="2 minutes" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://jackmorton.com/pov/experience-brand-index/#article","isPartOf":{"@id":"https://jackmorton.com/pov/experience-brand-index/"},"author":[{"@id":"https://jackmorton.com/#/schema/person/2d98a8a02c6839022702a9b7daeaf90b"}],"headline":"Discover How Consumer Trust is Changing in the AI Era","datePublished":"2024-11-21T13:55:59+00:00","dateModified":"2024-11-21T14:40:38+00:00","mainEntityOfPage":{"@id":"https://jackmorton.com/pov/experience-brand-index/"},"wordCount":162,"publisher":{"@id":"https://jackmorton.com/#organization"},"image":{"@id":"https://jackmorton.com/pov/experience-brand-index/#primaryimage"},"thumbnailUrl":"https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg","articleSection":["Jack X","POV"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https://jackmorton.com/pov/experience-brand-index/","url":"https://jackmorton.com/pov/experience-brand-index/","name":"Discover How Consumer Trust is Changing in the AI Era | Consumer Loyalty Research","isPartOf":{"@id":"https://jackmorton.com/#website"},"primaryImageOfPage":{"@id":"https://jackmorton.com/pov/experience-brand-index/#primaryimage"},"image":{"@id":"https://jackmorton.com/pov/experience-brand-index/#primaryimage"},"thumbnailUrl":"https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg","datePublished":"2024-11-21T13:55:59+00:00","dateModified":"2024-11-21T14:40:38+00:00","description":"The brand experience landscape is evolving rapidly, driven by disruptive technologies like ChatGPT. How are consumer expectations shifting? What do people want from brands today? And how can companies build trust in a time of increasing skepticism?","breadcrumb":{"@id":"https://jackmorton.com/pov/experience-brand-index/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://jackmorton.com/pov/experience-brand-index/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https://jackmorton.com/pov/experience-brand-index/#primaryimage","url":"https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg","contentUrl":"https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg","width":1200,"height":800,"caption":"The Jack Morton Experience Brand Index | Consumer Loyalty Research"},{"@type":"BreadcrumbList","@id":"https://jackmorton.com/pov/experience-brand-index/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://jackmorton.com/"},{"@type":"ListItem","position":2,"name":"Discover How Consumer Trust is Changing in the AI Era"}]},{"@type":"WebSite","@id":"https://jackmorton.com/#website","url":"https://jackmorton.com/","name":"Jack Morton | Global Brand Experience Agency","description":"Be extraordinary","publisher":{"@id":"https://jackmorton.com/#organization"},"alternateName":"Jack Morton Worldwide","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://jackmorton.com/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://jackmorton.com/#organization","name":"Jack Morton Worldwide","alternateName":"Jack Morton","url":"https://jackmorton.com/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://jackmorton.com/#/schema/logo/image/","url":"https://i0.wp.com/jackmorton.com/wp-content/uploads/2020/09/JM-ExperienceMark-Orange-1-e1601401840537.png?fit=808%2C654&ssl=1","contentUrl":"https://i0.wp.com/jackmorton.com/wp-content/uploads/2020/09/JM-ExperienceMark-Orange-1-e1601401840537.png?fit=808%2C654&ssl=1","width":808,"height":654,"caption":"Jack Morton Worldwide"},"image":{"@id":"https://jackmorton.com/#/schema/logo/image/"},"sameAs":["https://www.facebook.com/jackmortonworldwide","https://x.com/jackmorton","https://www.linkedin.com/company/jack-morton-worldwide/","https://www.youtube.com/jackmorton","https://www.instagram.com/jackmorton/"]},{"@type":"Person","@id":"https://jackmorton.com/#/schema/person/2d98a8a02c6839022702a9b7daeaf90b","name":"Jack Morton"}]}</script> <!-- / Yoast SEO plugin. --> <link rel='dns-prefetch' href='//cdnjs.cloudflare.com' /> <link rel='dns-prefetch' href='//js.hs-scripts.com' /> <style id='co-authors-plus-coauthors-style-inline-css' type='text/css'> .wp-block-co-authors-plus-coauthors.is-layout-flow [class*=wp-block-co-authors-plus]{display:inline} </style> <style id='co-authors-plus-avatar-style-inline-css' type='text/css'> .wp-block-co-authors-plus-avatar :where(img){height:auto;max-width:100%;vertical-align:bottom}.wp-block-co-authors-plus-coauthors.is-layout-flow .wp-block-co-authors-plus-avatar :where(img){vertical-align:middle}.wp-block-co-authors-plus-avatar:is(.alignleft,.alignright){display:table}.wp-block-co-authors-plus-avatar.aligncenter{display:table;margin-inline:auto} </style> <style id='co-authors-plus-image-style-inline-css' type='text/css'> .wp-block-co-authors-plus-image{margin-bottom:0}.wp-block-co-authors-plus-image :where(img){height:auto;max-width:100%;vertical-align:bottom}.wp-block-co-authors-plus-coauthors.is-layout-flow .wp-block-co-authors-plus-image :where(img){vertical-align:middle}.wp-block-co-authors-plus-image:is(.alignfull,.alignwide) :where(img){width:100%}.wp-block-co-authors-plus-image:is(.alignleft,.alignright){display:table}.wp-block-co-authors-plus-image.aligncenter{display:table;margin-inline:auto} </style> <style id='classic-theme-styles-inline-css' type='text/css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css' type='text/css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='select2_style-css' href='https://cdnjs.cloudflare.com/ajax/libs/select2/4.0.10/css/select2.min.css?ver=6.6.2' type='text/css' media='all' /> <style type='text/css' data-wpacu-inline-css-file='1'> /*!/wp-content/plugins/a3-lazy-load/assets/css/jquery.lazyloadxt.spinner.css*/.lazy-hidden,.entry img.lazy-hidden,img.thumbnail.lazy-hidden{background-color:#fff;background-image:url(/wp-content/plugins/a3-lazy-load/assets/css/loading.gif);background-repeat:no-repeat;background-position:50% 50%}figure.wp-block-image img.lazy-hidden{min-width:150px}picture source[type="image/webp"]{display:block} </style> <style type='text/css' data-wpacu-inline-css-file='1'> .clear{clear:both}.nobr{white-space:nowrap}.lazy-hidden,.entry img.lazy-hidden,img.thumbnail.lazy-hidden{background-color:#fff} </style> <link rel='stylesheet' id='__EPYT__style-css' href='https://jackmorton.com/wp-content/plugins/youtube-embed-plus/styles/ytprefs.min.css?ver=14.2.1.2' type='text/css' media='all' /> <style id='__EPYT__style-inline-css' type='text/css'> .epyt-gallery-thumb { width: 33.333%; } @media (min-width:0px) and (max-width: 767px) { .epyt-gallery-rowbreak { display: none; } .epyt-gallery-allthumbs[class*="epyt-cols"] .epyt-gallery-thumb { width: 100% !important; } } </style> <link rel='stylesheet' id='appcss-css' href='https://jackmorton.com/wp-content/cache/asset-cleanup/css/item/jack2020__frontend__public__stylesheets__app-css-v831a0a4d95a1f43345e35242900e21b8c6611c6b.css' type='text/css' media='all' /> <script type="text/javascript" defer='defer' src="https://jackmorton.com/wp-content/themes/Jack2020/frontend/public/javascripts/jquery.min.js" id="jquery-js"></script> <script type="text/javascript" defer='defer' src="https://cdnjs.cloudflare.com/ajax/libs/select2/4.0.10/js/select2.min.js?ver=1" id="select2_script-js"></script> <script type="text/javascript" id="__ytprefs__-js-extra"> /* <![CDATA[ */ var _EPYT_ = {"ajaxurl":"https:\/\/jackmorton.com\/wp-admin\/admin-ajax.php","security":"c5b3c70143","gallery_scrolloffset":"20","eppathtoscripts":"https:\/\/jackmorton.com\/wp-content\/plugins\/youtube-embed-plus\/scripts\/","eppath":"https:\/\/jackmorton.com\/wp-content\/plugins\/youtube-embed-plus\/","epresponsiveselector":"[\"iframe.__youtube_prefs__\",\"iframe[src*='youtube.com']\",\"iframe[src*='youtube-nocookie.com']\",\"iframe[data-ep-src*='youtube.com']\",\"iframe[data-ep-src*='youtube-nocookie.com']\",\"iframe[data-ep-gallerysrc*='youtube.com']\"]","epdovol":"1","version":"14.2.1.2","evselector":"iframe.__youtube_prefs__[src], iframe[src*=\"youtube.com\/embed\/\"], iframe[src*=\"youtube-nocookie.com\/embed\/\"]","ajax_compat":"","maxres_facade":"eager","ytapi_load":"light","pause_others":"","stopMobileBuffer":"1","facade_mode":"1","not_live_on_channel":"","vi_active":"","vi_js_posttypes":[]}; /* ]]> */ </script> <script type="text/javascript" defer='defer' src="https://jackmorton.com/wp-content/plugins/youtube-embed-plus/scripts/ytprefs.min.js?ver=14.2.1.2" id="__ytprefs__-js"></script> <!-- DO NOT COPY THIS SNIPPET! Start of Page Analytics Tracking for HubSpot WordPress plugin v11.1.66--> <script class="hsq-set-content-id" data-content-id="blog-post"> var _hsq = _hsq || []; _hsq.push(["setContentType", "blog-post"]); </script> <!-- DO NOT COPY THIS SNIPPET! End of Page Analytics Tracking for HubSpot WordPress plugin --> <link rel="icon" href="https://jackmorton.com/wp-content/uploads/2020/09/cropped-JM-ExperienceMark-Orange-32x32.png" sizes="32x32" /> <link rel="icon" href="https://jackmorton.com/wp-content/uploads/2020/09/cropped-JM-ExperienceMark-Orange-192x192.png" sizes="192x192" /> <link rel="apple-touch-icon" href="https://jackmorton.com/wp-content/uploads/2020/09/cropped-JM-ExperienceMark-Orange-180x180.png" /> <meta name="msapplication-TileImage" content="https://jackmorton.com/wp-content/uploads/2020/09/cropped-JM-ExperienceMark-Orange-270x270.png" /> <style type="text/css" id="wp-custom-css"> .ethosscreencap {padding-bottom: 0px !important;} </style> </head> <body> <!-- Modern JavaScript for modern browsers --> <script type="module" src="dist/modern.[hash].js"></script> <!-- Legacy JavaScript for older browsers --> <script nomodule src="dist/legacy.[hash].js"></script> <a class="skip-link screen-reader-text" href="#content"Skip to content</a> <!--<header class="c-hero">--> <header class="c-hero c-hero2"> <nav class="c-site-nav" data-module="site-nav"> <div class="o-container o-container--full c-site-nav__container"> <a href="/" class="c-site-nav__logo"> <img style="width: 100% and height: auto;" src="/wp-content/uploads/images/logo.svg" alt="Jack Morton global Experiential Marketing Agency" loading="lazy"> </a> <button class="c-site-nav__trigger js-nav-trigger menu-toggle" aria-controls="siteNavPanel" aria-pressed="false"> <span class="u-visually-hidden">Menu</span> <span class="c-site-nav__trigger-icon"></span> </button> <div class="c-site-nav__panel js-nav-panel" id="siteNavPanel" aria-hidden="true"> <div class="c-site-nav__inner js-nav-scrollarea"> <ul class="c-site-nav__list"> <li> <a href="/about/"><span>About</span></a> <button class="c-site-nav__dropdown-trigger" data-module="accordion" data-close-others="true" aria-pressed="false"> <span class="u-visually-hidden">Open Menu</span> </button> <div class="c-site-nav__dropdown js-nav-dropdown"> <ul class="c-site-nav__dropdown-list"> <li> <a href="/culture-careers/"><span>Careers</span></a> </li> <li> <a href="/our-culture/">Culture</a> </li> <li> <a href="/deib-at-jack-morton/">DEI+B</a> </li> <li> <a href="/sustainability/">Sustainability</a> </li> </ul> </div> </li> <li> <a href="/work/"><span>Work</span></a> </li> <li> <a href="/services/"><span>Services</span></a> <button class="c-site-nav__dropdown-trigger" data-module="accordion" data-close-others="true" aria-pressed="false"> <span class="u-visually-hidden">Open Menu</span> </button> <div class="c-site-nav__dropdown js-nav-dropdown"> <ul class="c-site-nav__dropdown-list"> <li> <a href="/services/brand-acts/">Brand Acts</a> </li> <li> <a href="/services/event-marketing/">Event Marketing</a> </li> <li> <a href="/services/employee-engagement/">Employee Experiences</a> </li> <li> <a href="/services/integrated-marketing/">Integrated Marketing</a> </li> <li> <a href="/services/sponsorship-marketing/">Sponsorship Activation</a> </li> <li> <a href="/services/digital-social-mobile/">Digital Experience</a> </li> <li> <a href="/services/experience-content/">Experience Content</a> </li> <li> <a href="/services/broadcast-design/">Broadcast Design</a> </li> <li> <a href="/services/tradeshow-marketing-services/">Exhibits & Trade Shows</a> </li> </ul> </div> </li> <li> <a href="/experience-better/"><span>Insights</span></a> </li> <li> <a href="/news-ideas/"><span>Press</span></a> </li> <li> <a href="#"> <span> Brands </span> </a> <button class="c-site-nav__dropdown-trigger" data-module="accordion" data-close-others="true" aria-pressed="false"> <span class="u-visually-hidden">Open Menu</span> </button> <div class="c-site-nav__dropdown js-nav-dropdown"> <ul class="c-site-nav__dropdown-list"> <li> <a href="https://wearegenuine.com">Genuine</a> </li> <li> <a href="https://jack-health.com">Jack Health</a> </li> <li> <a href="/services/sponsorship-consulting/">Jack 39</a> </li> <li> <a href="/jackx/">Jack X</a> </li> <li> <a href="https://heyvivi.com">Vivi</a> </li> </ul> </div> </li> <li> <a href="/contact/"><span>Contact</span></a> </li> </ul> </div> </div> </div> </nav> <div class="o-container o-container--wide c-hero__container"> <div class="c-hero__content"> <h1 class="c-hero__title c-hero__title--small"> Discover How Consumer Trust is Changing in the AI Era </h1> </div> </div> <div class="c-hero__img" style="background-color:#000000;" > </div> </header> <main class="c-main"> <section class="c-section c-section--large"> <div class="c-section__title c-section__title--pull"> <h2>Jack Blog</h2> </div> <div class="o-container"> <div class="u-10-of-12@lg u-9-of-12@xl u-mx-auto"> <p class="c-eyebrow-large u-mb-xl">November 21st, 2024 <div class="post-authors">By <a href="https://jackmorton.com/author/jack-morton/">Jack Morton</a></div></p> <div class="s-blog-post"> <p><img fetchpriority="high" decoding="async" class="lazy lazy-hidden alignright wp-image-26041" title="Experience Brand Index" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-300x200.jpg" alt="The Jack Morton Experience Brand Index | Consumer Loyalty Research" width="400" height="267" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-768x512.jpg 768w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg 1200w" sizes="(max-width: 400px) 100vw, 400px" /><noscript><img fetchpriority="high" decoding="async" class="alignright wp-image-26041" title="Experience Brand Index" src="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-300x200.jpg" alt="The Jack Morton Experience Brand Index | Consumer Loyalty Research" width="400" height="267" srcset="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-768x512.jpg 768w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg 1200w" sizes="(max-width: 400px) 100vw, 400px" /></noscript>The brand experience landscape is evolving rapidly, driven by disruptive technologies like ChatGPT. How are consumer expectations shifting? What do people want from brands today? And how can companies build trust in a time of increasing skepticism?</p> <p>Jack Morton鈥檚 latest global research, Experience Better/Insights, dives deep into these critical questions. Surveying 5,000 consumers across the US, UK, UAE, Singapore, and Saudi Arabia, this comprehensive report offers exclusive insights into the evolving relationship between brands and their audiences.</p> <p>Download the report to:</p> <ul> <li>Learn how skepticism is rising and understand the evolving dynamics between brands and their audiences.</li> <li>Discover how consumer trust is shaping the future of AI-enabled experiences.</li> <li>Get insights to help your brand stay ahead in a world of rising expectations.</li> </ul> <hr /> <h2>Get the Report</h2> <script> window.hsFormsOnReady = window.hsFormsOnReady || []; window.hsFormsOnReady.push(()=>{ hbspt.forms.create({ portalId: 4459403, formId: "6d7c99e4-576a-4ad5-851b-f64b92fc03b2", target: "#hbspt-form-1732361730000-3412774640", region: "na1", })}); </script> <div class="hbspt-form" id="hbspt-form-1732361730000-3412774640"></div> <hr /> <p style="text-align: center;"><strong><a href="https://jackmorton.com/pov/unlock-the-future-of-brand-experience-with-insights-on-consumer-trust-and-personalization/">Get part one of the Experience Better/Insights research report here</a></strong>.</p> </div> </div> </div> </section> </main> <footer class="c-page-footer"> <div class="c-page-footer__top"> <div class="o-container o-container--wide"> <div class="o-layout o-layout--vertical u-justify-between u-items-center"> <div class="o-layout__item u-size-auto@md"> <a href="/" class="c-page-footer__logo"> <img style="width: 100% and height: auto;" src="/wp-content/uploads/images/logo.svg" alt="Jack Morton global experiential marketing agency" loading="lazy"> </a> </div> <div class="o-layout__item u-size-auto@md"> <ul class="c-page-footer__social"> <li> <a href="https://www.facebook.com/jackmortonworldwide"> <span class="u-visually-hidden">Facebook</span> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#facebook"></use> </svg> </a> </li> <li> <a href="https://twitter.com/jackmorton"> <span class="u-visually-hidden">Twitter</span> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#twitter"></use> </svg> </a> </li> <li> <a href="https://www.youtube.com/user/JackMortonWW/videos"> <span class="u-visually-hidden">Youtube</span> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#youtube"></use> </svg> </a> </li> <li> <a href="https://www.linkedin.com/company/jack-morton-worldwide"> <span class="u-visually-hidden">LinkedIn</span> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#linkedin"></use> </svg> </a> </li> <li> <a href="https://www.instagram.com/jackmorton/"> <span class="u-visually-hidden">Instagram</span> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#instagram"></use> </svg> </a> </li> </ul> </div> <div class="o-layout__item u-size-auto@md accessibility-toggle-section" style="padding-top:24px"> <ul class="c-page-footer__social"> <!-- New Accessibility Toggles --> <li class="accessibility-toggle"> <label for="dark-mode-toggle">Dark mode</label> <label class="switch"> <input type="checkbox" id="dark-mode-toggle"> <span class="slider"></span> </label> </li> <li class="accessibility-toggle"> <label for="high-contrast-toggle">High contrast</label> <label class="switch"> <input type="checkbox" id="high-contrast-toggle"> <span class="slider"></span> </label> </li> </ul> </div> </div> </div> </div> <div class="o-container o-container--wide"> <div class="u-py-xxl"> <div class="c-page-footer__locations"> <div class="c-page-footer__locations-item"> <h2 class="c-page-footer__locations-title"><a href="/regions/americas/"><span style="color:white">Jack Morton <span class="u-underline-short">Americas</span></span></a> </h2> <div class="c-page-footer__locations-lists"> <ul> <li> <a href="/offices/boston/">Boston</a> </li> <li> <a href="/offices/chicago/">Chicago</a> </li> <li> <a href="/offices/detroit/">Detroit</a> </li> </ul> <ul> <li> <a href="/offices/los-angeles/">Los Angeles</a> </li> <li> <a href="/offices/new-york/">New York</a> </li> <li> <a href="/offices/san-francisco/">San Francisco</a> </li> </ul> </div> </div> <div class="c-page-footer__locations-item"> <h2 class="c-page-footer__locations-title"><a href="/regions/emea/"><span style="color:white">Jack Morton <span class="u-underline-short">EMEA</span></span></a> </h2> <div class="c-page-footer__locations-lists"> <ul> <li> <a href="/offices/doha-qatar/">Doha</a> </li> <li> <a href="/offices/dubai/">Dubai</a> </li> <li> <a href="/offices/dusseldorf/">D眉sseldorf</a> </li> </ul> <ul> <li> <a href="/offices/london/">London</a> </li> <li> <a href="/offices/munich-events-agency/">Munich</a> </li> <li> <a href="/offices/saudi-arabia/">Riyadh</a> </li> </ul> </div> </div> <div class="c-page-footer__locations-item"> <h2 class="c-page-footer__locations-title"><a href="/regions/asia-pacific/"><span style="color:white">Jack Morton <span class="u-underline-short">APAC</span></span></a> </h2> <div class="c-page-footer__locations-lists"> <ul> <li><a href="/offices/singapore/">Asia</a></li> </ul> <ul> <li><a href="/offices/melbourne/">Melbourne</a></li> <li><a href="/offices/sydney/">Sydney</a></li> </ul> </div> </div> </div> </div> <div class="c-page-footer__bottom"> <p class="c-page-footer__copyright">&copy; 2024 Jack Morton Worldwide, Global Experiential Marketing Agency. All rights reserved. </p> <ul class="c-page-footer__list"> <li> <a href="/privacy-policy/">Privacy Policy</a> </li> <li> <a href="/wp-content/uploads/2024/02/CA-Privacy-Notice-Jack-2024-Update.pdf">CA Privacy Notice</a> </li> <li> <a href="/sustainability/">Sustainability</a> </li> </ul> </div> </div> </footer> <!-- Global site tag (gtag.js) - Google Analytics --> <script async src="https://www.googletagmanager.com/gtag/js?id=G-QEZB7810B8"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag("js", new Date());gtag("config", "G-QEZB7810B8", {"allow_google_signals": false}); </script> <script> document.addEventListener('DOMContentLoaded', function() { var menuButton = document.querySelector('button.menu-toggle'); menuButton.addEventListener('click', function() { var expanded = this.getAttribute('aria-pressed') === 'true' || false; this.setAttribute('aria-pressed', !expanded); // You should also handle the actual opening/closing of the menu here }); }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var menuButton = document.querySelector('button.menu-toggle'); var menuPanel = document.querySelector('.c-site-nav__panel'); // Adjust the class if necessary menuButton.addEventListener('click', function() { var isExpanded = this.getAttribute('aria-pressed') === 'true'; this.setAttribute('aria-pressed', !isExpanded); menuPanel.setAttribute('aria-hidden', isExpanded); // Handle opening/closing of the menu here as well }); }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var menuButton = document.querySelector('button.menu-toggle'); var lastMenuItem = document.querySelector('.c-site-nav__panel a:last-child'); // Adjust the selector as needed lastMenuItem.addEventListener('keydown', function(event) { if (event.key === 'Tab' && !event.shiftKey) { event.preventDefault(); menuButton.focus(); } }); }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var menuButton = document.querySelector('button.menu-toggle'); var menuPanel = document.querySelector('.c-site-nav__panel'); // Adjust the class if necessary menuButton.addEventListener('click', toggleMenu); document.addEventListener('keydown', function(event) { if (event.key === 'Escape') { closeMenu(); } }); function toggleMenu() { var isExpanded = menuButton.getAttribute('aria-pressed') === 'true'; menuButton.setAttribute('aria-pressed', !isExpanded); menuPanel.setAttribute('aria-hidden', isExpanded); // Handle opening/closing of the menu here as well } function closeMenu() { menuButton.setAttribute('aria-pressed', 'false'); menuPanel.setAttribute('aria-hidden', 'true'); // Also add any additional code required to close the menu } }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var flkty = new Flickity('.carousel'); // Initialize Flickity and assign it to a variable var dots = document.querySelectorAll('.flickity-page-dots .dot'); dots.forEach(function(dot, index) { dot.addEventListener('focus', function() { flkty.select(index); // Select the slide that corresponds to the focused dot }); }); }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var flkty = new Flickity('.carousel'); flkty.on('ready', function() { var dots = document.querySelectorAll('.flickity-page-dots .dot'); dots.forEach(function(dot) { // Create a new button element var button = document.createElement('button'); button.className = 'dot'; button.setAttribute('type', 'button'); button.setAttribute('aria-label', 'Select item'); // Replace the li with the button dot.parentNode.replaceChild(button, dot); }); }); // Add event listeners to the new buttons document.addEventListener('click', function(event) { if (event.target.matches('.flickity-page-dots .dot')) { var index = Array.from(event.target.parentNode.children).indexOf(event.target); flkty.select(index); } }, true); }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var slides = document.querySelectorAll('.leader-carousel-slide'); slides.forEach(function(slide) { // Event listener for mouse click slide.addEventListener('click', function() { toggleDiv(slide); }); // Event listener for keyboard slide.addEventListener('keydown', function(event) { // Check if Enter or Spacebar was pressed if (event.key === 'Enter' || event.key === ' ') { event.preventDefault(); // Prevent the default spacebar scroll toggleDiv(slide); } }); }); function toggleDiv(slide) { var divToShow = slide.querySelector('.c-leadership-box__overlay'); // Assuming you toggle a class to show the div divToShow.classList.toggle('is-visible'); // You may need to manage the aria-expanded state if applicable } }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var flkty = new Flickity('.carousel'); // Function to update aria-hidden on slides var updateAriaHidden = function() { flkty.slides.forEach(function(slide) { // Set aria-hidden to false on each slide element slide.getCellElements().forEach(function(cellElement) { cellElement.setAttribute('aria-hidden', 'false'); }); }); }; // Update aria-hidden when Flickity is ready and when it settles on a new slide flkty.on('ready', updateAriaHidden); flkty.on('settle', updateAriaHidden); }); </script> <script> document.addEventListener('DOMContentLoaded', function() { var flkty = new Flickity('.carousel'); // Function to add focusin and focusout event listeners to each slide var addFocusEvents = function() { flkty.slides.forEach(function(slide, index) { var focusableElements = slide.getCellElements()[0].querySelectorAll('a, button, input, select, textarea, [tabindex]:not([tabindex="-1"])'); focusableElements.forEach(function(el) { el.addEventListener('focusin', function() { flkty.select(index); // Select the slide corresponding to the focused element }); }); }); }; // Call addFocusEvents when Flickity is ready flkty.on('ready', addFocusEvents); }); </script> <script type="text/javascript"> document.addEventListener('DOMContentLoaded', function() { var darkModeToggle = document.getElementById('dark-mode-toggle'); var highContrastToggle = document.getElementById('high-contrast-toggle'); // Dark Mode toggle darkModeToggle.addEventListener('change', function() { if (this.checked) { document.body.classList.add('dark-mode'); localStorage.setItem('darkMode', 'enabled'); } else { document.body.classList.remove('dark-mode'); localStorage.setItem('darkMode', 'disabled'); } }); // High Contrast toggle highContrastToggle.addEventListener('change', function() { if (this.checked) { document.body.classList.add('high-contrast'); localStorage.setItem('highContrast', 'enabled'); } else { document.body.classList.remove('high-contrast'); localStorage.setItem('highContrast', 'disabled'); } }); // Load settings from localStorage if (localStorage.getItem('darkMode') === 'enabled') { document.body.classList.add('dark-mode'); darkModeToggle.checked = true; } if (localStorage.getItem('highContrast') === 'enabled') { document.body.classList.add('high-contrast'); highContrastToggle.checked = true; } }); </script> <script type="speculationrules"> {"prerender":[{"source":"document","where":{"and":[{"href_matches":"\/*"},{"not":{"href_matches":["\/wp-login.php","\/wp-admin\/*","\/*\\?*(^|&)_wpnonce=*","\/wp-content\/uploads\/*","\/wp-content\/*","\/wp-content\/plugins\/*","\/wp-content\/themes\/Jack2020\/*"]}},{"not":{"selector_matches":"a[rel~=\"nofollow\"]"}},{"not":{"selector_matches":".no-prerender"}}]},"eagerness":"moderate"}]} </script> <script type="text/javascript" id="leadin-script-loader-js-js-extra"> /* <![CDATA[ */ var leadin_wordpress = {"userRole":"visitor","pageType":"post","leadinPluginVersion":"11.1.66"}; /* ]]> */ </script> <script type="text/javascript" defer='defer' src="https://js.hs-scripts.com/4459403.js?integration=WordPress&amp;ver=11.1.66" id="leadin-script-loader-js-js"></script> <script type="text/javascript" id="jquery-lazyloadxt-js-extra"> /* <![CDATA[ */ var a3_lazyload_params = {"apply_images":"1","apply_videos":"1"}; /* ]]> */ </script> <script type="text/javascript" defer='defer' src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/js/jquery.lazyloadxt.extra.min.js?ver=2.7.3" id="jquery-lazyloadxt-js"></script> <script type="text/javascript" defer='defer' src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/js/jquery.lazyloadxt.srcset.min.js?ver=2.7.3" id="jquery-lazyloadxt-srcset-js"></script> <script type="text/javascript" id="jquery-lazyloadxt-extend-js-extra"> /* <![CDATA[ */ var a3_lazyload_extend_params = {"edgeY":"0","horizontal_container_classnames":""}; /* ]]> */ </script> <script type="text/javascript" defer='defer' src="https://jackmorton.com/wp-content/cache/asset-cleanup/js/item/a3-lazy-load__assets__js__jquery-lazyloadxt-extend-js-vb42445de4a89dce0c45ac4e9e64fbbf5f55cfb7a.js" id="jquery-lazyloadxt-extend-js"></script> <script type="text/javascript" defer='defer' src="https://jackmorton.com/wp-content/themes/Jack2020/frontend/public/javascripts/app.js" id="appjs-js"></script> <script type="text/javascript" defer='defer' src="https://jackmorton.com/wp-content/plugins/youtube-embed-plus/scripts/fitvids.min.js?ver=14.2.1.2" id="__ytprefsfitvids__-js"></script> <script type="text/javascript" defer defer='defer' src="https://js.hsforms.net/forms/embed/v2.js?ver=11.1.66" id="leadin-forms-v2-js"></script> </body> </html>

Pages: 1 2 3 4 5 6 7 8 9 10