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<path d="M14 7.99992H2M9.33333 3.33325L14 7.99992L9.33333 3.33325ZM14 7.99992L9.33333 12.6666L14 7.99992Z" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </a> </div> </li> <li data-menu-target="root"> <a class="c-menu__item v--top" href="/pricing/" data-menu-target="top">Pricing</a> </li> <li data-menu-target="root"> <button class="c-menu__item v--top" data-menu-target="top"> <span data-controller="attribute logged-in" data-attribute-add-class="u-hidden" data-action="logged-in:loggedIn->attribute#addClass">Integrations</span> <span class="u-hidden" data-controller="attribute logged-in" data-attribute-remove-class="u-hidden" data-action="logged-in:loggedIn->attribute#removeClass">Marketplace</span> <span class="c-menu__arrow"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12.6666 6L7.99992 10.6667L3.33325 6" stroke="currentColor" stroke-width="2" stroke-linecap="round" 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.6.2-.2 0-.6.3-.8.6-.6.7-1.2 1.8-1.4 2.8L8 6.4c.4-1.8 1.7-4.2 3.3-4.2Z" fill="#95BF47"/><path d="M19 5.4h-1.6L16 4H16v18.5l5.6-1.4-2.3-15.6-.2-.1Z" fill="#5E8E3E"/><path d="m12.7 8.2-.6 2.4s-.7-.3-1.6-.2c-1.3 0-1.3.9-1.3 1 0 1.2 3 1.4 3.1 4 .1 2-1 3.3-2.8 3.5-2 0-3.2-1.2-3.2-1.2l.4-1.8s1.2.9 2 .8c.7 0 .9-.6.9-.9 0-1.4-2.4-1.3-2.6-3.7-.1-2 1.2-4 4-4.1 1.2 0 1.7.2 1.7.2Z" fill="#fff"/></svg></span>Shopify</a></li> <li><a href="/marketplace/apps/squarespace/#description" class="c-menu__item"><span class="c-menu__icon v--mobile"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M5.4 12 12 5.5a2.4 2.4 0 0 1 3.4 0l.5.5 1-1-.5-.6a3.8 3.8 0 0 0-5.4 0L4.4 11l1 1Z" fill="currentColor"/><path fill-rule="evenodd" clip-rule="evenodd" d="m14.3 7.6-1-1-6.7 6.6c-1 1-2.5 1-3.4 0-1-.9-1-2.4 0-3.4L8.9 4 8 3 2 8.8a4 4 0 0 0 0 5.5 3.8 3.8 0 0 0 5.5 0l6.7-6.7ZM20.9 8.8a3.8 3.8 0 0 0-5.5 0l-6.7 6.7 1 1 6.7-6.6a2.4 2.4 0 0 1 4.1 1.7c0 .6-.2 1.2-.7 1.7l-5.7 5.8 1 1 5.8-5.8a4 4 0 0 0 0-5.5Z" fill="currentColor"/><path fill-rule="evenodd" clip-rule="evenodd" d="M17.6 11 11 17.9c-1 1-2.5 1-3.4 0l-.5-.5-1 1 .5.5a3.8 3.8 0 0 0 5.4 0l6.6-6.7-1-1Z" fill="currentColor"/></svg> </span>Squarespace</a></li> <li><a href="/marketplace/apps/mailchimp/#description" class="c-menu__item"><span class="c-menu__icon v--mobile"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M12 1.5a10.5 10.5 0 1 0 0 21 10.5 10.5 0 0 0 0-21Z" fill="#FDDD4C"/><path d="M7.4 14.7c-.2-.3.3-.8.1-1.3a.8.8 0 0 0-1.3-.2c-.3.3-.3.7-.2.8v.1c.2 0 .2-.3.3-.4.1-.2.4-.3.7-.2.4.3 0 .7 0 1 0 .4.3.6.5.6l.4-.2c0-.2-.3.1-.5-.2ZM16 11.5h-.4l-.2-.5c-.1-.4-.1-.7.1-.7.3 0 .4.2.5.6v.6ZM13.4 11.8v.2l.4.2v.1h-.4c0 .2-.2.2-.4 0 0 0-.2.2-.3 0l.2-.1-.1-.5-.4.1H12l.2-.2.4-.2c0-.2 0-.4.2-.4s.3.1.4.4c.3 0 .5.2.6.4v.1l-.5-.1ZM15 12.7h.3c0-.1 0-.3-.2-.3h-.3c-.1.1 0 .3.1.3ZM15.6 12.2c0-.2.1-.3.3-.3l.2.3c0 .2-.1.3-.2.3-.2 0-.3-.1-.3-.3Z" fill="#000"/><path fill-rule="evenodd" clip-rule="evenodd" d="M18.9 14.2c.2 0 .6.3.6 1 0 .6-.3 1.3-.3 1.5-1 2.3-3.4 3.6-6.2 3.5a6.4 6.4 0 0 1-5.8-3.6c-.6 0-1.2-.3-1.7-.7-.5-.4-.8-1-.9-1.5 0-.5 0-1 .2-1.3l-.6-.4c-2.5-2.1 5.4-10.8 8-8.6l.8.8c1.2-.5 4.4-1.5 4.4.8 0 .8-.4 1.6-1.2 2.4.9.8.6 2 .8 3l.3.2c.6.1 1 .3 1.2.6l.4.6c0 .2 0 .6-.3 1l.3.7ZM7 16h.3c.9-.2 1.1-1.2 1-2.2-.2-1-1-1.4-1.5-1.5h-.3c-1 .2-1.5 1-1.4 2 .1.9 1 1.6 2 1.7Zm-2-3.4c.3-.4.8-.7 1.3-.8.7-2 2-3.7 3.5-4.9 1.2-1 2.5-1.7 2.5-1.7s-.7-.8-1-.8c-1.2-.3-4 1.5-5.7 4C5 9.4 4 11.2 4.5 12l.6.5Zm10.3 3s-1 .4-2.7 0c0 .4.6.6 1 .7 2 .3 4-.8 4.4-1 0-.1 0 0 0 0-.6.7-2 1.4-3.8 1.4-.8 0-1.5-.2-1.8-.7-.5-.6 0-1.6.7-1.5a7 7 0 0 0 3.7-.5c1-.5 1.4-1 1.4-1.4-.1-.6-1-.7-1.5-.9-.3 0-.4-.1-.4-.5v-1c0-.5-.1-1-.5-1.3a.6.6 0 0 0-.5 0c-.2 0-.3 0-.5.2-.4.4-.8.4-1.3.4a7.9 7.9 0 0 1-.8 0h-.2c-.7 0-1.5.5-1.7 1.4-.1 1 .5 1.6.8 2l.2.2.1.2v.2a3.1 3.1 0 0 0-.7 3.3C12 18.3 14 19 16 18.4c1.4-.5 2.7-1.6 3-3 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14.6445 3.70838 16.4006 4.71888 17.8427L3.92308 20.8269L6.95995 20.0677C8.39202 21.0559 10.1284 21.6346 12 21.6346Z" fill="#BFC8D0"/> <path d="M21 12C21 16.9706 16.9706 21 12 21C10.1041 21 8.34516 20.4138 6.89449 19.4127L3.81818 20.1818L4.62432 17.1588C3.60069 15.698 3 13.9192 3 12C3 7.02944 7.02944 3 12 3C16.9706 3 21 7.02944 21 12Z" fill="url(#paint0_linear_45_490)"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 22.5C17.799 22.5 22.5 17.799 22.5 12C22.5 6.20101 17.799 1.5 12 1.5C6.20101 1.5 1.5 6.20101 1.5 12C1.5 13.8832 1.99575 15.6505 2.86386 17.1787L1.5 22.5L6.98615 21.2278C8.47603 22.0391 10.1842 22.5 12 22.5ZM12 20.8846C16.9068 20.8846 20.8846 16.9068 20.8846 12C20.8846 7.09316 16.9068 3.11538 12 3.11538C7.09316 3.11538 3.11538 7.09316 3.11538 12C3.11538 13.8945 3.70838 15.6506 4.71888 17.0927L3.92308 20.0769L6.95995 19.3177C8.39202 20.3059 10.1284 20.8846 12 20.8846Z" fill="white"/> <path d="M9.37502 7.12501C9.12537 6.62357 8.7424 6.66797 8.35551 6.66797C7.66407 6.66797 6.58594 7.49618 6.58594 9.03756C6.58594 10.3008 7.14259 11.6836 9.01831 13.7522C10.8285 15.7485 13.207 16.7812 15.1816 16.746C17.1563 16.7109 17.5625 15.0117 17.5625 14.4378C17.5625 14.1835 17.4047 14.0566 17.2959 14.0221C16.6231 13.6992 15.382 13.0974 15.0996 12.9844C14.8172 12.8713 14.6698 13.0243 14.5781 13.1074C14.3221 13.3515 13.8144 14.0707 13.6406 14.2324C13.4668 14.3942 13.2077 14.3123 13.0999 14.2512C12.7031 14.092 11.6272 13.6134 10.7696 12.7821C9.70899 11.7539 9.64675 11.4002 9.44693 11.0853C9.28707 10.8334 9.40437 10.6789 9.46291 10.6113C9.69142 10.3477 10.007 9.94058 10.1485 9.73829C10.29 9.53599 10.1776 9.22885 10.1102 9.03756C9.82033 8.21485 9.57473 7.52615 9.37502 7.12501Z" fill="white"/> <defs> <linearGradient id="paint0_linear_45_490" x1="19.875" y1="5.25" x2="3" y2="21" gradientUnits="userSpaceOnUse"> <stop stop-color="#5BD066"/> <stop offset="1" stop-color="#27B43E"/> </linearGradient> </defs> </svg> </span>WhatsApp</a></li> <li><a href="/marketplace/apps/facebook-messenger/#description" class="c-menu__item"><span class="c-menu__icon v--mobile"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="12" cy="12" r="10.5" fill="url(#a)"/><path d="m16 15.2.4-3h-3v-1.9c0-.8.5-1.6 1.8-1.6h1.3V6.2L14.1 6c-2.4 0-4 1.4-4 4v2.2H7.6v3h2.7v7.2a10.9 10.9 0 0 0 3.3 0v-7.2h2.4Z" fill="#fff"/><defs><linearGradient id="a" x1="12" y1="1.5" x2="12" y2="22.4" gradientUnits="userSpaceOnUse"><stop stop-color="#18ACFE"/><stop offset="1" stop-color="#0163E0"/></linearGradient></defs></svg></span>Facebook</a></li> <li><a href="/marketplace/apps/hubspot/#description" class="c-menu__item"><span class="c-menu__icon v--mobile"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M17.7 8.4V6a2 2 0 0 0 1.1-1.7 2 2 0 0 0-2-2 2 2 0 0 0-1.9 2A2 2 0 0 0 16 6v2.5c-1 .2-1.8.6-2.6 1.2L6.6 4.2a2.2 2.2 0 0 0-2.7-2.6A2.2 2.2 0 0 0 2.8 5a2.2 2.2 0 0 0 2.7.5l6.8 5.2a5.4 5.4 0 0 0 0 6.2l-2 2h-.5a1.8 1.8 0 0 0-1.7 2 1.8 1.8 0 0 0 2.4 1.4 1.8 1.8 0 0 0 1-1.7v-.5l2-2a5.5 5.5 0 0 0 8.1-7 5.5 5.5 0 0 0-4-2.8h.1Zm-.8 8.2a2.8 2.8 0 0 1-2.8-3.3 2.8 2.8 0 0 1 5.1-1 2.8 2.8 0 0 1-2.3 4.3" fill="#FF7A59"/></svg></span>HubSpot</a></li> </ul> </div> </div> <a href="/marketplace/" class="c-menu__foot-action v--m-button"> Discover 200+ integrations<svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14 7.99992H2M9.33333 3.33325L14 7.99992L9.33333 3.33325ZM14 7.99992L9.33333 12.6666L14 7.99992Z" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </a> </div> </li> <li data-menu-target="root" data-controller="attribute logged-in" data-attribute-add-class="u-hidden" data-action="logged-in:loggedIn->attribute#addClass"> <button class="c-menu__item v--top" data-menu-target="top">Customers<span class="c-menu__arrow"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12.6666 6L7.99992 10.6667L3.33325 6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span></button> <div class="c-menu__sub"> <div class="c-menu__split"> <div> <ul> <li><a href="/customers/" class="c-menu__item">Our customers<br><small>Join 37000+ companies</small></a></li> <li><a href="/customers/customer-stories/" class="c-menu__item">Case Studies<br><small>How others grow with LiveChat</small></a></li> <li><a href="/customers/live-chat-reviews/" class="c-menu__item v--no-border">Reviews<br><small>What they say about us</small></a></li> </ul> </div> <div> <p class="c-menu__header">Industries</p> <ul> <li><a href="/solutions/ecommerce/" class="c-menu__item v--m-button"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M16 11V7a4 4 0 10-8 0v4M5 9h14l1 12H4L5 9z" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg></span>Ecommerce</a></li> <li><a href="/solutions/it-software/" class="c-menu__item v--m-button"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M10 20l4-16m4 4l4 4-4 4M6 16l-4-4 4-4" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg></span>Software & IT</a></li> <li><a href="/solutions/education/" class="c-menu__item v--m-button"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M8 20v-7.5l4-2.2m0 3.7l9-5-9-5-9 5 9 5zm0 0l6.2-3.4c.8 2 1 4.3.6 6.5a12 12 0 00-6.8 3 12 12 0 00-6.8-3 12 12 0 01.6-6.5L12 14z" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg></span>Education</a></li> <li><a href="/solutions/livechat-for-finance/" class="c-menu__item v--m-button"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M4 21h16M4 10h16M20 10V7l-8-4-8 4v3M7 10v11M17 10v11M12 10v11" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg> </span>Finance</a></li> </ul> </div> </div> </div> </li> <li data-menu-target="root" class="u-hidden" data-controller="attribute logged-in" data-attribute-remove-class="u-hidden" data-action="logged-in:loggedIn->attribute#removeClass"> <a class="c-menu__item v--top" href="/help/" data-menu-target="top">Help Center</a> </li> <li class="v--only-mobile"> <a href="/app/" class="c-menu__item v--top">App</a> </li> <li data-menu-target="root"> <button class="c-menu__item v--top" data-menu-target="top">Resources<span class="c-menu__arrow"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12.6666 6L7.99992 10.6667L3.33325 6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </span></button> <div class="c-menu__sub"> <div class="c-menu__split"> <div> <ul> <li data-controller="attribute logged-in" data-attribute-add-class="u-hidden" data-action="logged-in:loggedIn->attribute#addClass"><a href="/help/" class="c-menu__item"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M12 16a4 4 0 100-8 4 4 0 000 8z" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/><path d="M12 21a9 9 0 100-18 9 9 0 000 18zM15 15l3.4 3.4M9 15l-3.4 3.4M5.6 5.6L9 9M18.4 5.6L15 9" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg> </span>Help Center</a></li> <li class="v--only-mobile"><a href="/success/" class="c-menu__item" target="_blank"><span class="c-menu__icon v--mobile"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path 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1.3.5 1.6a3.2 3.2 0 001.7.9l3.2.7c.4.1.7.3.9.5.2.2.3.5.3.8 0 .6-.3 1-.8 1.3-.4.3-1 .4-1.7.4s-1.3-.1-1.7-.5c-.5-.2-.7-.7-.8-1.2H7.4c0 1 .5 1.7 1.1 2.2.8.6 1.9.8 3.2.9zM5.6 19.7l-.1-1-.1-1h.2A151.5 151.5 0 0111 17h7v2.1h-7a40.2 40.2 0 00-5.2.5h-.1z" fill="#1B1B20"/></svg> </span>Success by LiveChat<br><small>More than a business blog!</small></a></li> <li><a href="/news/" class="c-menu__item"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M11 5.9v13.3a1.8 1.8 0 01-3.4.6l-2.2-6.1m0 0A4 4 0 017 6h1.8C13 6 16.5 4.8 18 3v14c-1.5-1.8-5-3-9.2-3H7a4 4 0 01-1.6-.3zM18 13a3 3 0 000-6v6z" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg></span>Product News</a></li> <li class="v--only-desktop"><a href="/marketplace/partners/" class="c-menu__item"><span class="c-menu__icon"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path 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class="u-maxw-3 b--u-mb-2 u-mx-auto lg:u-ml-0" style="max-width: 183px;" width="183" height="52" alt="GreenState Credit Union logo"> <h1 class="b--u-text-3xl b--u-text-black-900 b--u-mb-2 u-text-center lg:u-text-left">GreenState Credit Union Substantially Lowers Their Overall Cost per Interaction</h1> <p class="b--u-text-lg b--u-text-black-900 u-text-center lg:u-text-left u-mb-0 u-pb-0">Learn how GreenState’s chat specialists use LiveChat to make substantially more recommendations and introductions than their phone counterparts.</p> </div> <div class="u-self-center"> <img src="https://res.cloudinary.com/dn1j6dpd7/image/fetch/c_fill,f_auto,g_auto,h_382,q_auto,w_544/https://cdn.livechatinc.com/cms/greenstate-case-study.jpg" srcset="https://res.cloudinary.com/dn1j6dpd7/image/fetch/c_fill,f_auto,g_auto,h_764,q_auto,w_1088/https://cdn.livechatinc.com/cms/greenstate-case-study.jpg 2x" class="u-maxw-6 u-rounded" width="544" height="382" alt="GreenState Credit Union using LiveChat - case study cover" > </div> </div> </section> <div class="u-border-t b--u-pt-8" id="about" data-controller="cs-toc" data-scroll-offset="140"> <div class="o-container b--u-mb-12"> <div class="u-flex md:u-flex-row-rev u-flex-col md:u-flex-row u-justify-between"> <section class="u-basis-9 b--md:u-ml-4 t-lc-case-studies"> <h2 id="the-challenge">The challenge</h2> <p><a href="https://www.greenstate.org/">GreenState Credit Union</a> runs lean, relying on strong talent and highly efficient processes across the cooperative. GreenState is then able to give back the savings from their efficiency to their members in the form of better rates and lower fees, and was rated within the top 1% of credit unions for doing so by Callahan and Associates.</p> <p>For instance, <strong>it is more efficient for one employee to chat with four members</strong> than one employee speaking with one member over the phone. That’s why GreenState needed chat as an option. LiveChat integrated well with their platform with an excellent user experience and comes with robust reporting tools for tracking their efficiency gains. Sierra Woodall, Member Assistance Center Service Supervisor, says:</p> <blockquote class="v--reset c-block-quote-deco b--u-py-6 b--u-px-4 b--md:u-px-6 b--lg:u-px-8"> <p class="b--u-mb-3 b--u-text-black-900">LiveChat has been very willing to work with us in furthering our efficiency. We’ll soon roll out a verification system compatible with LiveChat that will save us roughly $6,000 worth of time per month just by being able to authenticate someone by seeing that they’re logged into their online banking. Our relationship with LiveChat is very valuable to us because of efficiencies like those.</p> <cite class="b--u-text-base b--u-text-black-600 u-text-normal"><b>Sierra Woodall,</b> GreenState Credit Union</cite> </blockquote> <h2 id="the-solution">The solution</h2> <h3 id="livechat-has-been-a-fantastic-tool-for-business-continuity">LiveChat has been a fantastic tool for business continuity</h3> <p>When GreenState started using LiveChat seven years ago, the software wasn’t as popular as it is today among its members. However, <strong>the use of LiveChat has grown significantly</strong>, and GreenState directs inbound contacts to it whenever possible because of the efficiency of being able to speak to multiple people concurrently. GreenState’s inbound contact center, Member Assistance Center (MAC), has only seven chat specialists; less than 20% of the department. Those seven specialists take more than a third of the MAC’s total contacts for the year.</p> <p>GreenState has been working on a new identity verification system in LiveChat. A specialist can authenticate a member by seeing that they are signed into online banking within LiveChat, allowing GreenState to skip the normal verification process They won’t have to spend the additional time asking identity verification questions, improving not only the member experience, but the already efficient nature of LiveChat.</p> <h3 id="livechat-had-a-significant-impact-in-greenstates-ability-to-adapt-and-respond-to-the-pandemic">LiveChat had a significant impact in GreenState’s ability to adapt and respond to the pandemic</h3> <p>At the beginning of the pandemic, GreenState began taking major steps to assist in flattening the curve, including instituting work from home policies. It was around this time when a lot of employees first heard, “Pack up your computer. You’re going to work from home.” GreenState sent their entire chat team home in one day, and, overnight, they were able to connect and operate as if nothing had changed.</p> <p>Woodall says that <strong>LiveChat has been a fantastic tool for business continuity</strong>. The chat specialists GreenState sent home are still working remotely, and they’re still some of the MAC’s highest performing and most efficient specialists. Woodall thinks that that’s owed to 1) LiveChat’s ease of use and availability — “I can’t remember the last time that LiveChat went down,” she says — and 2) — the efficiency of the tool.</p> <blockquote class="v--reset c-block-quote-deco b--u-py-6 b--u-px-4 b--md:u-px-6 b--lg:u-px-8"> <p class="b--u-mb-3 b--u-text-black-900">I know that our chat team loves LiveChat’s reporting tools. They look at their stats every day, their average response time or their average chat ratings. And having that available to them in a super simple way is really great.</p> <cite class="b--u-text-base b--u-text-black-600 u-text-normal"><b>Sierra Woodall,</b> GreenState Credit Union</cite> </blockquote> <p>In 2020, GreenState closed their branch locations for a few months in response to the pandemic. Chat volume went up substantially, and GreenState only had to add a couple of people to handle the additional volume because of how efficient LiveChat is.</p> <blockquote class="v--reset c-block-quote-deco b--u-py-6 b--u-px-4 b--md:u-px-6 b--lg:u-px-8"> <p class="b--u-mb-3 b--u-text-black-900">Being able to direct those members to chat was an incredibly valuable action. We had messages on our phone system that said, “Hey, we’re experiencing longer than normal hold times, if you want faster service go to www.greenstate.org and chat with us online.” Directing that traffic to the website and to LiveChat helped GreenState tremendously in being able to serve all our member contacts.</p> <cite class="b--u-text-base b--u-text-black-600 u-text-normal"><b>Sierra Woodall,</b> GreenState Credit Union</cite> </blockquote> <div class="b--u-bg-black-950 b--u-text-black-25 u-rounded-md u-text-center b--u-px-2.5 b--u-py-4 b--md:u-py-6 b--md:u-px-8 b--lg:u-py-12 b--u-mb-8"> <p class="t-cs-signup-headline b--u-mb-2 b--lg:u-mb-4">See LiveChat in action on your website.</p> <form action="https://accounts.livechat.com/signup" method="GET" data-controller="signup" data-action="signup#submit"> <div class="align-center u-maxw-6 u-mx-auto u-flex u-flex-col sm:u-flex-row"> <input type="email" name="email" class="b--u-mr-1 b--u-mb-1 sm:u-mb-0" style="min-width: 14rem; height:58px;" data-signup-target="email" placeholder="Enter your business email" required> <input type="hidden" name="source_id" value="article"> <input type="hidden" name="source_url" value="https://www.livechat.com/customers/customer-stories/greenstate-credit-union/"> <input type="hidden" name="source_type" value="website"> <button type="submit" class="c-btn v--signup" style="height:58px;">Sign up free</button> </div> </form> <p class="b--u-text-sm b--u-mt-2"> <span class="u-inline-block"> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="10" fill="#fcfcfc" class="b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z" /> </svg> Free 14-day trial</span> <span class="u-inline-block"> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="10" fill="#fcfcfc" class="b--u-ml-2 b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z" /> </svg> No credit card required</span> <span class="u-inline-block"> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="10" fill="#fcfcfc" class="b--u-ml-2 b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z" /> </svg> Easy setup</span> </p> </div> <h2 id="the-result">The result</h2> <h3 id="efficiency-is-the-cornerstone-of-greenstates-business-model">Efficiency is the cornerstone of GreenState’s business model</h3> <p>The Member Assistance Center has several goals. One of them is their number of member contacts. LiveChat allows GreenState to serve more member contacts more effectively.</p> <p>GreenState also tracks their Net Promoter Score (NPS) closely. <strong>Traditionally, their NPS for contacts that come through LiveChat are higher than those that come over the phone</strong>. Woodall says it’s easy to develop a personal connection over chat. Saying that chat is more personal than over the phone may sound strange, especially considering chat specialists may be chatting with four people at a time, but chatters can see the agents’ names and pictures, whereas over the phone a member may hear someone’s name and immediately forget it, not attaching the voice on the other line to an individual. That personal connection is incredibly beneficial for creating a lasting impact, leading to higher NPS.</p> <p>The efficiency metric is the cornerstone of their business though. GreenState’s Member Assistance Center measures its cost per interaction, which is the cost to the credit union for taking a member contact. The MAC lumps it all together — calls and chats — <strong>but the cost for a chat is substantially lower than a call</strong>. So, LiveChat substantially lowers their overall cost per interaction. That’s what is most important to GreenState and how they measure their success — by driving traffic to LiveChat on the website, GreenState is better positioned to create lasting value for those they serve by reducing operating costs to improve the products they offer to their members.</p> <p>GreenState also finds tremendous value in <a href="https://www.livechat.com/marketplace/apps/message-translator/#description"><strong>Message Translator</strong></a>. They have a high Spanish-speaking population among their membership. They originally thought, “We’re going to have to hire a chat specialist who speaks Spanish.” But Message Translator made it so any specialist can assist a Spanish-speaker on chat. GreenState is still introducing their Spanish-speaking members to LiveChat, but having the ability to assist those members in the language they prefer is crucial to GreenState’s mission.</p> <p>One of the most important initiatives GreenState has deployed is their <strong>emergent bilingual strategy</strong> — meeting members where they are, with their culture, and helping them find financial success. If members start chatting with specialists in Spanish, GreenState wants to chat back in Spanish. If members chat with specialists in French, they want to chat back in French.</p> <img src="https://cdn.livechatinc.com/cms/greenstate-credit-union-using-livechat.jpg" alt="" width="816" class="u-w-full u-mx-auto u-rounded-md u-shadow-xl b--u-mb-6 b--md:u-mb-8" loading="lazy"> <h3 id="the-greenstate-approach--connecting-members-with-products-and-services-to-improve-their-financial-well-being">The GreenState Approach – connecting members with products and services to improve their financial well-being</h3> <p>The GreenState Approach is a philosophy embedded deep in GreenState’s culture. It focuses on determining each member’s financial needs and making every effort to recommend products and services to the member — meeting those needs and improving their financial well-being. GreenState’s chat specialists love to recommend helpful products and introduce their chatters to additional services, and GreenState tracks those recommendations very closely.</p> <p>LiveChat enables GreenState’s chat specialists to <strong>make substantially more recommendations and introductions</strong> than their phone counterparts, by both the sheer volume of members they serve and through the efficient use of pre-written messages.</p> <p>When Woodall says that the number of submissions that they get for recommendations and introductions is substantially higher through LiveChat, she means it, but improving the success rate of the recommendations is an area of opportunity. That said, the value of the volume of recommendations and introductions made cannot be understated.</p> <p>Every attempted recommendation or introduction teaches chatters about their options in pursuing financial success – whether it’s a loan or credit card, or through working with GreenState’s service departments: Insurance, Wealth Management, Treasury Management, and Trust Services, to name a few.</p> <p>Further, those recommendations and introductions help members see GreenState as their trusted financial partner, always keeping their best interest at heart.</p> <blockquote class="v--reset c-block-quote-deco b--u-py-6 b--u-px-4 b--md:u-px-6 b--lg:u-px-8"> <p class="b--u-mb-3 b--u-text-black-900">Those recommendations and introductions through LiveChat are incredibly important to us, even if our chat specialists are not closing a sale. One of the things that we’re looking forward to is the integration of LiveChat with Salesforce. With LiveChat integrated into Salesforce, our chat specialists will have a constant, 360-degree view of our member relationships, better positioning us to personalize our interactions and create lasting value for those we serve – which in the end, is our mission.</p> <cite class="b--u-text-base b--u-text-black-600 u-text-normal"><b>Sierra Woodall,</b> Member Assistance Center Supervisor at GreenState Credit Union</cite> </blockquote> <div class="u-border-t u-border-black-100 b--u-pt-6 b--u-mb-4"> <div class="u-flex"> <img src="/customers/kuba-rogalski.png" width="62" height="62" class="b--u-mr-3" style="max-width: 62px;" alt="Photo of Kuba Rogalski" loading="lazy"> <div class="u-text-right"> <p class="b--u-text-base b--u-text-bold b--u-text-black-900 b--u-mb-1"><b>Kuba Rogalski</b></p> <span class="b--u-text-sm b--u-text-black-900">LiveChat</span> </div> </div> </div> </section> <aside class="u-basis-3"> <dl class="u-border b--u-border-black-100 u-rounded b--u-px-3 b--u-pt-3"> <div class="u-border-b b--u-border-black-100 b--u-pb-1.5 b--u-mb-1.5"> <dt class="b--u-text-sm b--u-text-bold b--u-text-black-900 b--u-mb-1">Company:</dt> <dd class="b--u-text-sm b--u-text-black-900 u-mb-0 u-ml-0">Organized in 1938, GreenState has grown to be Iowa’s largest credit union and one of the top financial institutions in the United States for returning profits to members in the form of better rates and lower fees.</dd> </div> <div class="u-border-b b--u-border-black-100 b--u-pb-1.5 b--u-mb-1.5"> <dt class="b--u-text-sm b--u-text-bold b--u-text-black-900 b--u-mb-1">Branch:</dt> <dd class="b--u-text-sm b--u-text-black-900 u-mb-0 u-ml-0">United States</dd> </div> <div class="u-border-b b--u-border-black-100 b--u-pb-1.5 b--u-mb-1.5"> <dt class="b--u-text-sm b--u-text-bold b--u-text-black-900 b--u-mb-1">Industry:</dt> <dd class="b--u-text-sm b--u-text-black-900 u-mb-0 u-ml-0">Finance</dd> </div> <div class="u-border-b b--u-border-black-100 b--u-pb-1.5 b--u-mb-1.5"> <dt class="b--u-text-sm b--u-text-bold b--u-text-black-900 b--u-mb-1">Use case:</dt> <dd class="b--u-text-sm b--u-text-black-900 u-mb-0 u-ml-0">Support</dd> </div> <div> <h3 class="b--u-text-sm b--u-text-bold b--u-text-black-900 b--u-mb-2">Used apps:</h3> <a href="https://accounts.livechat.com/signup?source_id=customer_stories&source_url=https%3a%2f%2fwww.livechat.com%2fcustomers%2fcustomer-stories%2fgreenstate-credit-union%2f/&source_type=website"><img src="/customers/livechat.svg" width="105" height="23" class="u-ml-0 u-w-auto b--u-mb-3" alt="LiveChat's logo" loading="lazy" ></a> </div> </dl> <div class="t-lc-case-studies-toc b--u-pt-12 u-hidden md:u-block"> <div> <div class="t-lc-case-studies-toc__reading-time"> <p class="b--u-text-xs u-pt-0 b--u-mb-6 t-lc-case-studies-toc__decor b--u-pl-3">Reading time <br>~ 7 minutes</p> </div> <div class="t-lc-case-studies-toc__list"> <nav class="b--u-pb-6"> <ul class="u-list-style-none b--u-pl-3"> <li class='b--u-mb-2'><a href='#the-challenge' class='b--u-text-lg b--u-text-black-900'>The challenge</a> <li class='b--u-mb-2'><a href='#the-solution' class='b--u-text-lg b--u-text-black-900'>The solution</a> <li class='b--u-mb-2'><a href='#the-result' class='b--u-text-lg b--u-text-black-900'>The result</a> </ul> </nav> </div> </div> <p class="b--u-text-base u-mb-0 u-pb-0 b--u-pl-3 t-lc-case-studies-toc__decor">The End <br> <a href="#about" class="b--u-text-xs u-text-primary b--u-text-bold u-inline-flex u-items-center">Want to go up? <svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="m11.3 8.7-4.6 4.6a1 1 0 1 0 1.4 1.4l3.9-3.9 3.9 4a1 1 0 1 0 1.4-1.5l-4.6-4.6a1 1 0 0 0-1.4 0Z" fill="#06F"/></svg></a> </p> </div> </aside> </div> </div> </div> </div> <section class="u-border-t b--u-border-black-100 b--u-bg-black-25 b--u-py-12"> <div class="o-container"> <h4 class="b--u-text-3xl b--u-text-black-900 b--u-mb-1 u-text-center">Read more success stories</h4> <p class="b--u-text-lg b--u-text-black-900 b--u-mb-8 u-text-center">They ooze inspiration.</p> <div class="u-maxw-10 u-mx-auto"> <div class="b--o-grid b--o-grid--1 b--md:o-grid--2 b--u-mb-8"> <div class="u-shadow u-bg-white u-rounded c-link__overlay u-hover-lift u-flex u-flex-col u-justify-between"> <div class="u-flex-1"> <img src="https://res.cloudinary.com/dn1j6dpd7/image/fetch/c_fill,f_auto,g_auto,h_200,q_auto,w_448/https://cdn.livechatinc.com/cms/Easy-Companies.jpg" srcset="https://res.cloudinary.com/dn1j6dpd7/image/fetch/c_fill,f_auto,g_auto,h_400,q_auto,w_896/https://cdn.livechatinc.com/cms/Easy-Companies.jpg 2x" class="u-w-full u-rounded-t b--u-mb-3" width="448" height="200" alt="" loading="lazy" > <div class="b--u-px-3"> <img src="https://cdn.livechatinc.com/cms/easy-companies.png" class="u-ml-0 b--u-mb-2" style="max-width: 110px; max-height:30px; width:auto;" width="110" height="52" alt=" logo" loading="lazy" > <p class="b--u-text-lg b--u-text-bold b--u-text-black-900 b--u-mb-4">EasyCompanies Simplifies the Way Customers Get the Support They Need</p> </div> </div> <div class="b--u-px-3 b--u-pb-3"> <a href="/customers/customer-stories/easycompanies/" class="b--u-text-base b--u-text-bold u-text-primary c-link__overlay__url">Read the story ›</a> </div> </div> <div class="u-shadow u-bg-white u-rounded c-link__overlay u-hover-lift u-flex u-flex-col u-justify-between"> <div class="u-flex-1"> <img src="https://res.cloudinary.com/dn1j6dpd7/image/fetch/c_fill,f_auto,g_auto,h_200,q_auto,w_448/https://cdn.livechatinc.com/cms/Mr-Lender.jpg" srcset="https://res.cloudinary.com/dn1j6dpd7/image/fetch/c_fill,f_auto,g_auto,h_400,q_auto,w_896/https://cdn.livechatinc.com/cms/Mr-Lender.jpg 2x" class="u-w-full u-rounded-t b--u-mb-3" width="448" height="200" alt="" loading="lazy" > <div class="b--u-px-3"> <img src="https://cdn.livechatinc.com/cms/mrlender-logo.png" class="u-ml-0 b--u-mb-2" style="max-width: 110px; max-height:30px; width:auto;" width="110" height="52" alt=" logo" loading="lazy" > <p class="b--u-text-lg b--u-text-bold b--u-text-black-900 b--u-mb-4">Mr Lender Hits 14,000 Five-star Reviews Since Installing LiveChat</p> </div> </div> <div class="b--u-px-3 b--u-pb-3"> <a href="/customers/customer-stories/mr-lender/" class="b--u-text-base b--u-text-bold u-text-primary c-link__overlay__url">Read the story ›</a> </div> </div> </div> </div> <div class="u-text-center"> <a href="/customers/customer-stories/" class="c-btn v--primary b--u-text-base b--u-text-bold u-inline-flex u-items-center">Read all stories <svg width="24" height="25" viewBox="0 0 24 25" fill="none" xmlns="http://www.w3.org/2000/svg" class="b--u-ml-1"><path d="M5 12.4h14M13 18.4l6-6M13 6.4l6 6" stroke="#fff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg></a> </div> </div> </section> <section class="u-bg-accent"> <div class="u-maxw-17 u-mx-auto u-flex u-items-center u-justify-center"> <div class="u-hidden lg:u-block"> <img src="/prefooter/dust-left.svg" width="448" height="230" alt="" class="u-w-auto" loading="lazy" > </div> <div class="o-container u-text-center u-mx-auto b--u-py-12"> <p class="b--u-text-3xl u-text-center b--u-mb-6 u-maxw-9 u-mx-auto">Want to grow like the company above? This is where you start.</p> <form action="https://accounts.livechat.com/signup" method="GET" data-controller="signup track" data-action="track#send" data-track-category="Signup" data-track-action="Signup Redirect" data-track-label="hero"> <div class="u-maxw-6 u-mx-auto u-flex u-flex-col sm:u-flex-row"> <input type="email" name="email" class="b--u-mr-1 b--u-mb-1 sm:u-mb-0" style="min-width: 14rem; height:58px;" data-signup-target="email" data-expandable-signup-target="input" placeholder='Enter your business email' aria-label="Business Email" required> <input type="hidden" name="source_id" value="prefooter"> <input type="hidden" name="source_url" value=""> <input type="hidden" name="source_type" value="website"> <button type="submit" class="c-btn v--signup" style="height:58px;">Sign up free</button> </div> </form> <p class="u-flex u-flex-wrap u-justify-center b--u-mt-1 u-mb-0 u-text-p8" style="column-gap: 1rem;"> <span class="u-inline-block u-pb-0"> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="8" class="b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z" fill="currentColor"> </path> </svg> Free 14-day trial </span> <span class="u-inline-block u-pb-0"> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="8" class="b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z" fill="currentColor"> </path> </svg> AI-driven features </span> <span class="u-inline-block u-pb-0"> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="8" class="b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z" fill="currentColor"> </path> </svg> No credit card required </span> </p> </div> <div class="u-hidden lg:u-block"> <img src="/prefooter/dust-left.svg" width="448" height="184" alt="" class="u-w-auto" loading="lazy" > </div> </div> </section> <section class=" u-bg-gray-900 b--u-py-8 u-border-gray-800"> <div class="o-container u-maxw-13 u-mx-auto"> <h2 class="b--u-text-lg u-text-center b--u-mb-6">Discover <a href="https://text.com/?utm_source=livechat.com&utm_medium=referral&utm_campaign=productbarfooter" target="_blank" class="b--u-text-bold c-link v--reset" data-controller="track" data-track-category="Product Bar" data-track-action="Clicked on Text" data-action="click->track#send">Text</a> products:</h2> <div class="o-columns v--four v--responsive"> <a href="https://www.chatbot.com/?utm_source=livechat.com&utm_medium=referral&utm_campaign=productbarfooter" target="_blank" rel="noopener" class="u-flex u-items-center c-link v--reset "> <div class="b--u-mr-3"> <svg width="72" height="72" fill="none" xmlns="http://www.w3.org/2000/svg"><g filter="url(#filter0_dd1)"><rect 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4.8l-.2-.3c-.3-.4-.7.7-.7.7-.6 1.2 0 2.7.3 3l4 7.1a1.2 1.2 0 002-1.1l-1-1.8s0-.2.2-.2H17c.6 0 1.1-.5 1.1-1.1 0-.6-.5-1.2-1.1-1.2zm-5.3 1.6s.1.7-.5.7h-10a1.2 1.2 0 010-2.3h2.5c.5 0 .6-.2.6-.2l3.4-5.9v-.2l-1.2-2a1.2 1.2 0 012-1.1l.6.9.5-1a1.2 1.2 0 012 1.2L6.9 10l.1.1h2.8s1.6 0 1.9 1.6z" fill="currentColor"/></svg><a href="/app/livechat-for-iphone/" class="c-link v--reset b--u-text-xs b--u-ml-1">iOS</a></p> <p class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-mb-3"><a href="/app/livechat-for-mac/" class="c-link v--reset b--u-text-xs u-flex u-items-center u-w-fit"><svg width="15" height="18" xmlns="http://www.w3.org/2000/svg"><g fill="currentColor" fill-rule="evenodd"><path d="M12.4 9.3c0-2.2 1.8-3.3 1.9-3.3a4.1 4.1 0 0 0-3.2-1.8c-1.4-.1-2.7.8-3.4.8-.7 0-1.8-.7-3-.7-1.4 0-2.8.8-3.6 2.2C-.5 9.2.7 13 2.2 15.3c.8 1 1.7 2.3 2.8 2.2 1.1 0 1.6-.7 3-.7 1.3 0 1.6.7 2.8.7 1.2 0 2-1 2.7-2.1.9-1.3 1.2-2.5 1.3-2.5 0 0-2.4-1-2.4-3.6zM10.2 2.8c.6-.7 1-1.8.9-2.8a4 4 0 0 0-2.6 1.3C7.9 2 7.4 3 7.5 4c1 .1 2-.5 2.7-1.2z"/></g></svg> <span class="b--u-ml-1 b--u-mbn-0.5">Mac</span></a></p> </div> <nav class="u-flex u-flex-wrap b--u-mb-8 b--md:u-mb-6 b--lg:u-mb-4"> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Product</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/pricing/" class="b--u-text-xs c-link v--reset u-block" >Pricing</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/benefits/" class="b--u-text-xs c-link v--reset u-block" >LiveChat Benefits</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/tour/" class="b--u-text-xs c-link v--reset u-block" >Tour</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/features/" class="b--u-text-xs c-link v--reset u-block" >Features</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/lead-generation/" class="b--u-text-xs c-link v--reset u-block" >Lead Generation</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/livechat-demo/" class="b--u-text-xs c-link v--reset u-block" >Product Demo</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/app/" class="b--u-text-xs c-link v--reset u-block" >App</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/marketplace/" class="b--u-text-xs c-link v--reset u-block" >Marketplace</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://news.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">News</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Solutions</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/solutions/customer-support/" class="b--u-text-xs c-link v--reset u-block" >Customer Support</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/solutions/sales-and-marketing/" class="b--u-text-xs c-link v--reset u-block" >Sales & Marketing</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/enterprise/" class="b--u-text-xs c-link v--reset u-block" >Enterprise</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Customers</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/customers/#industries" class="b--u-text-xs c-link v--reset u-block" >Industries</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/customers/" class="b--u-text-xs c-link v--reset u-block" >Customers</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/customers/live-chat-reviews/" class="b--u-text-xs c-link v--reset u-block" >Reviews & Testimonials</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/customers/customer-stories/" class="b--u-text-xs c-link v--reset u-block" >Case Studies</a> </li> </ul> </div> </div> <div class="u-flex-1 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class="b--u-text-xs c-link v--reset u-block" >Typing Speed Test</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/privacy-policy-generator/" class="b--u-text-xs c-link v--reset u-block" >Privacy Policy Generator</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/newsletter/" class="b--u-text-xs c-link v--reset u-block" >Newsletter</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Support</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/help/" class="b--u-text-xs c-link v--reset u-block" >Help Center</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/webinars/" class="b--u-text-xs c-link v--reset u-block" >Webinars</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/marketplace/partners/" class="b--u-text-xs c-link v--reset u-block" >Partners Marketplace</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/enterprise/professional-business-services/" class="b--u-text-xs c-link v--reset u-block" >Professional Services</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://developers.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">API & Developers</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://status.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">System Status</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Company</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://text.com/?utm_source=livechat.com&utm_medium=referral&utm_content=footer" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">About <span class='b--u-text-bold'>Text</span></a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/contact/" class="b--u-text-xs c-link v--reset u-block" >Contact</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/team/" class="b--u-text-xs c-link v--reset u-block" >Team</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/careers/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">Careers</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://investor.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">Investor Relations</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://www.text.com/press/" class="b--u-text-xs c-link v--reset u-block" >Press</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://partners.livechat.com/?utm_source=livechat.com&utm_medium=referral&utm_content=footer" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">Partner Program</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://incubator.livechat.com/?utm_source=livechat&utm_medium=referral&utm_content=footer" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">LiveChat Incubator</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/legal/" class="b--u-text-xs c-link v--reset u-block" >Legal</a> </li> </ul> </div> </div> </nav> <div class="u-flex sm:u-items-center lg:u-justify-between u-flex-col lg:u-flex-row b--u-mb-6 b--md:u-mb-12 b--lg:u-mb-8"> <div class="u-hidden md:u-flex u-items-center u-flex-col md:u-flex-row b--u-mb-4 b--lg:u-mb-0.25" data-controller="append-params" data-append-params-params-value="region"> <p class="b--u-text-sm b--u-text-bold b--u-mb-3 b--md:u-mb-0.25 b--u-mr-4">Start your free live chat trial</p> <a href="https://accounts.livechat.com/signup?source_id=footer_cta_button&source_type=website&source_url=https%3a%2f%2fwww.livechat.com%2fcustomers%2fcustomer-stories%2fgreenstate-credit-union%2f" class="c-btn v--sm v--signup" 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