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Podcasting is a changing landscape

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data-bg=https://podcastguru.io/wp-content/uploads/2023/06/podcasting-is-changing.jpeg class="background-inner rocket-lazyload" style="background-repeat: no-repeat;background-position: center center;background-size: cover;"></div><div class="block-bg-overlay style-color-172058-bg" style="opacity: 0.5;"></div></div></div><div class="row unequal single-top-padding no-bottom-padding single-h-padding limit-width row-parent row-header" data-minheight=320><div class="wpb_row row-inner"><div class="wpb_column pos-middle pos-left align_left column_parent col-lg-12 no-internal-gutter"><div class="uncol style-dark" ><div class=uncoltable><div class="uncell no-block-padding" ><div class=uncont ><div class="vc_custom_heading_wrap "><div class="heading-text el-text" ><div class="font-124432 fontsize-120566 fontspace-434903 font-weight-800" ><span>Podcasting is changing and it's not slowing down</span></div></div><div class=clear></div></div><div class="empty-space empty-half" ><span class=empty-space-inner></span></div></div></div></div></div></div><script id=script-row-unique-0 data-row=script-row-unique-0 class=vc_controls>UNCODE.initRow(document.getElementById("row-unique-0"));</script></div></div></div><div class="header-scrolldown style-dark"><i class="fa fa-angle-down"></i></div></div></div><script>UNCODE.initHeader();</script><article id=post-4904 class="page-body style-light-bg post-4904 post type-post status-publish format-standard has-post-thumbnail hentry category-podcasts tag-featured"><div class=post-wrapper><div class=post-body><div class=row-container><div class="row row-parent un-sidebar-layout col-std-gutter no-top-padding no-bottom-padding limit-width"><div class=row-inner><div class=col-lg-8><div class="post-content style-light"><div data-parent=true class="vc_row row-container" id=row-unique-1><div class="row single-top-padding single-bottom-padding one-h-padding limit-width row-parent"><div class="wpb_row row-inner"><div class="wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter"><div class="uncol style-light" ><div class=uncoltable><div class="uncell no-block-padding" ><div class=uncont ><div class=uncode_text_column ><h1>Podcasting is changing</h1><p>This thing we call &#8220;Podcasting&#8221; has been around for over a decade and it shows no signs of slowing down. The secret sauce of the Podcast ecosystem is that it’s built on open standards. We&#8217;re talking geeky things like <strong>RSS</strong> and <strong>XML</strong> the “eXtensible Markup Language.”</p><p>Both of these are open standards that everyone can use, thus enabling a huge variety of useful apps. There are countless hosting companies and podcast apps on all major platforms. Try as we might with Podcast Guru, we are well aware that there isn&#8217;t a single podcast app that can please everyone. But whatever your must-have feature is, there’s likely already a <a href=https://podcastindex.org/apps>niche app</a> that you&#8217;re going to love.</p><p>Pardon the five dollar word, but what is this “extensibility” property exactly? In simple terms, it means that we can add new stuff without breaking the old stuff.</p><h2>In comes Podcasting 2.0!</h2><p>A few years ago a group of app devs, podcasters and techno dweebs gathered around a campfire. This (metaphorical) campfire was set alight by Adam Curry and Dave Jones. Adam (AKA The Podfather) and Dave had a vision of how to upgrade podcasting. Take a bunch of wild and experimental ideas and battle test them. Then take the fun bits and coalesce them into new “extensions” to the podcasting spec. Between Dave&#8217;s hacking chops and Adam&#8217;s inspirational ranting, magic started to happen.</p><p>The entire Podcasting 2.0 thing is another blog post in itself. Here&#8217;s a couple links to learn more.</p><ul> <li><a href=http://adam.curry.com/html/WhatIsPodcasting20-28mcN0CfHFRjZRpkjpSf56jDCkMjTb.html target=_blank rel=noopener>http://adam.curry.com/html/WhatIsPodcasting20-28mcN0CfHFRjZRpkjpSf56jDCkMjTb.html</a></li> <li><a href=https://podcasting20.substack.com/p/podcasting-20-is-just-a-vision-and target=_blank rel=noopener>https://podcasting20.substack.com/p/podcasting-20-is-just-a-vision-and</a></li></ul><p>And let&#8217;s not forgot YOU, pat yourself on the back if you&#8217;re already a Podcast Guru user, you’re part of this too!</p><h2>So what’s in the new podcasting spec?</h2><p>We won’t cover it all here, but there are two new “extensions” that are seriously game changing for the industry. The liveItem and value tags, commonly referred to as “<strong>LIT</strong>” and “<strong>V4V</strong>”.</p><p>Probably you’ve heard of Bitcoin by now. One of the coolest things about crypto is something called “<strong>micro-tipping</strong>”. A low friction way to send tiny amounts of money (even sub-cent in USD terms). This is not possible with traditional payment systems. As it turns out, it’s an awesome way to tip or reward podcasters. In the world of podcasting we even have a name for tips, “<strong>boostagrams</strong>”.</p><p>Let&#8217;s borrow a short description of a <strong>boostagram</strong> from <a href=https://www.seetee.io/blog/2022-01-31-whats-in-a-boostagram/ target=_blank rel=noopener>seetee.io</a>.</p><blockquote><p>A boostagram is a short text message attached to a voluntary value-for-value payment integrated into modern Podcasting 2.0 apps. The payment and the message are direct, peer-to-peer, enabled by Bitcoin’s Lightning Network.</p></blockquote><p>So in brief, it&#8217;s a tip along with an optional message you can send directly to the podcaster. If you want to learn more, <a href=https://www.seetee.io/blog/2022-01-31-whats-in-a-boostagram/ target=_blank rel=noopener>read the full article from seetee.io</a>.</p><p>The other extension to cover is the LiveItem tag, simply referred to as “<strong>LIT</strong>.” These are podcasts that can host live streams. For these, you’ll get instant app notifications and can tune in as soon as they go live. Many of the <strong>LIT</strong> podcasts also have have chat rooms. No more, &#8220;leave a question&#8221; for next weeks show via email. Engage with the creator and hang out with your fellows comrades in fandom. Of course, you will need a using a <strong>LIT</strong> enabled podcast app, like <a href=https://podcastguru.io/simply-the-best-podcast-player-for-android-ios/ >Podcast Guru</a>.</p><h2>The real magic happens when you do both at once!</h2><p>You can boost a podcaster during a live stream and get real time engagement with the creator. This is similar a YouTube livestream with superchats, but better! It&#8217;s decentralized. There&#8217;s no need to have a big centralized player censoring or sucking the value out of the experience.</p><p>So will wrap it up here with a couple more links. There are currently over 12,000 V4V enabled podcasts, and you can find more of them here: <a href=https://podcastindex.org/podcast/value4value target=_blank rel=noopener>https://podcastindex.org/podcast/value4value</a></p><p>For <strong>LIT</strong> enable podcasts, this <a href=https://twitter.com/PodcastsLive>twitter account</a> maintained by John Spurlock is a good place to start.</p><h2>Podcast Guru partners with Alby</h2><p>To enable lightning payments in Podcast Guru, we&#8217;ve partnered with our friends at Alby.  To get started all you have to do is head over to <a href=https://getalby.com/ >https://getalby.com/</a> and create an account.  From there jump back to Podcast Guru and in the app settings, sign in with your Alby account.  With a funded Alby account and a V4V enabled podcast, you&#8217;ll see a new button appear on the Now Playing screen and other places in the app.</p></div><div class="vc_row row-internal row-container"><div class="row row-child"><div class="wpb_row 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