Audience | KCRW

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class="span12 widget-span widget-type-cell " style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-1 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-2 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1620640874809" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="hero-module widget_1620640874809 fontWhite" style="background-image:url(https://web.archive.org/web/20221007144349im_/https://kcrw.marketenginuity.com/hubfs/Gustavo%20Great%20Tortilla%20Fest%2009.08.19%20DGD-6824%20Large%20-1.jpeg);"> <div class="bg-overlay" style="background-color:rgba(53, 53, 53,0.5);"></div> <div class="page-center"> <div class="hero-content" style="position:relative;"> <h1 style="color: #ffc91c;"><span style="color: #ffffff;">PURPOSE-DRIVEN AUDIENCE</span></h1> </div> </div> </div> <style> .widget_1620640874809.hero-module {position: relative;background-size:cover;background-repeat:no-repeat;background-position: center;} .widget_1620640874809 .bg-overlay { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } </style> </div> </div> </div> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-3 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1620640770072" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module widget_1620640770072 fontWhite" style=" background-color:rgba(#FFFF,1.0); color:#353535;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://web.archive.org/web/20221007144349im_/https://kcrw.marketenginuity.com/hubfs/KCRW-BookClub-SusanOrlean-0068.jpg" alt="KCRW-BookClub-SusanOrlean-0068" style="max-width: 100%; height: auto;" class="wow fadeInUp"> </div> <div class="column-66 h1"> <h3 style="color: #de33a5;"><span style="color: #f9b300;">KCRW AUDIENCE SNAPSHOT</span></h3> <p>Where the intellectually curious dig into ideas and inspiration for their next big thing.</p> <p>Each month, more than 755,000 different people listen to KCRW.</p> <p style="color: #353535; font-size: 14px;"><em>(Source: Nielsen Audio PPM, Los Angeles Metro, Oct 2019 – Sept 2020, A18+, M-Su 6a-12m)</em></p> </div> </div> </div> </div> <style> .widget_1620640770072.two-column-module p, .widget_1620640770072.two-column-module ul li, .widget_1620640770072.two-column-module ol li{ color: #353535; } .widget_1620640770072.two-column-module .fontWhite p, .widget_1620640770072.two-column-module .fontWhite ul li, .widget_1620640770072.two-column-module .fontWhite ol li{ color: #353535; } </style> <style> .widget_1620640770072 .text-color p, .widget_1620640770072 .text-color li, .widget_1620640770072 .text-color span { color: #FFFFFF; } </style></div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-4 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-5 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1620646273476" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="three-column-content-module widget_1620646273476 col3 "> <div class="page-center"> <div class="three-column-wrapper"> <div class="three-column"> <div class="three-column-text"> <p style="text-align: left;"><strong style="color: #de33a5;"><span style="color: #f9b300;">Lifelong Learners</span><br></strong><span style="color: #000000;">More than 2.5X as likely to have a postgraduate degree</span></p> </div> </div> <div class="three-column"> <div class="three-column-text"> <p style="text-align: left;"><strong style="color: #de33a5;"><span style="color: #f9b300;">Personal and Professional Influentials</span><br></strong>Nearly 3X as likely to be a board member or director</p> </div> </div> <div class="three-column"> <div class="three-column-text"> <p style="text-align: left;"><strong style="color: #de33a5;"><span style="color: #f9b300;">Affluent Advocates</span><br></strong>2X as likely to earn $250K per year in individual income</p> </div> </div> <div class="three-column"> <div class="three-column-text"> <p style="text-align: left;"><strong style="color: #de33a5;"><span style="color: #f9b300;">Cultural Tastemakers</span><br></strong>Over 2.5X as likely to contribute to an arts or cultural organization</p> </div> </div> <div class="three-column"> <div class="three-column-text"> <p style="text-align: left;"><strong style="color: #de33a5;"><span style="color: #f9b300;">Community-minded</span><br></strong>2X as likely to donate time or money to environmental causes</p> </div> </div> </div> </div> </div> <style> /* .three-column-content-module .three-column-text a{ color: #ffc20e; } */ .widget_1620646273476.three-column-content-module .three-column-text a:hover{ text-decoration: underline; } </style></div> </div> </div> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-6 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-7 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1620646885733" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module widget-type-rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><span id="hs_cos_wrapper_widget_1620646885733_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text"><p style="font-size: 14px;">Source: Nielsen, L.A. Metro, Scarborough R2 2020 Jul 2019-Jul 2020, KCRW listeners A18+</p></span></div> </div> </div> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-8 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-9 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1620646992011" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module widget_1620646992011 fontWhite" style=" background-color:rgba(0, 139, 225,1.0); color:#000000;"> <div class="page-center"> <div class="two-column-container"> <div class="column-66 h1"> <h3>LEARN MORE</h3> <p>Thought and opinion leaders rely on KCRW to deliver fact-based journalism and music discovery. 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