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class="header-main-container limit-width"> <div class="header-content header-center header-middle header-align-center"> <div class="header-content-inner blocks-animation zoom-out" > <h1 class="header-title font-762333 fontsize-338686 fontspace-781688 font-weight-700 text-capitalize"><span>Generating Qualified Leads with FB Advertising</span><span>First Kick Academy</span></h1><div class="post-info"></div> </div> </div> </div><div class="header-scrolldown style-dark"><i class="fa fa-angle-down"></i></div></div> </div></div><script type="text/javascript">UNCODE.initHeader();</script><div class="page-body style-color-xsdn-bg"> <div class="portfolio-wrapper portfolio-wrapper-- portfolio-wrapper--with-builder"><div class="portfolio-body"><div class="post-content"><div data-parent="true" class="vc_row row-container" id="row-unique-0"><div class="row quad-top-padding quad-bottom-padding single-h-padding limit-width row-parent"><div class="wpb_row row-inner"><div class="wpb_column pos-top pos-center align_center column_parent col-lg-12 single-internal-gutter"><div class="uncol style-light font-202503" ><div class="uncoltable"><div class="uncell" ><div class="uncont no-block-padding col-custom-width" style=" max-width:804px;" ><div class="vc_custom_heading_wrap "><div class="heading-text el-text" ><h2 class="fontsize-338686 fontspace-781688 font-weight-900 text-color-jevc-color text-capitalize" ><span>The Challenge</span></h2><div class="text-lead text-top-reduced"><p>The ever-changing Facebook algorithm can make it a challenge for brands to connect organically with fans. However, Facebook’s micro-targeting features allow brands to reach their target audience and get the most important messages in front of potential customers.</p> <p>While that sounds absolutely great, it also takes more than just boosting an existing post from a Facebook page to get the best results! The technicalities such as ad types, targeting options, and best practices (image dimensions, copywriting, etc.) make advanced campaign strategies more than just a few clicks – it’s a whole new ball game!</p> <p>First Kick Academy, one of the best soccer schools in Singapore offering youth football, had initially taken this scope of work in-house.</p> </div></div><div class="clear"></div></div></div></div></div></div></div><script id="script-row-unique-0" data-row="script-row-unique-0" type="text/javascript" class="vc_controls">UNCODE.initRow(document.getElementById("row-unique-0"));</script></div></div></div><div data-parent="true" class="vc_row style-color-wayh-bg row-container with-parallax" id="row-unique-1"><div class="row-background background-element"> <div class="background-wrapper"> <div data-bg="https://8traordinary.com/wp-content/uploads/2020/10/Featured-image-01-2-1.png" class="background-inner rocket-lazyload" style="background-repeat: no-repeat;background-position: center center;background-size: cover;"></div> </div> </div><div class="row unequal no-top-padding no-bottom-padding no-h-padding full-width row-parent" data-height-ratio="full"><div class="wpb_row row-inner"><div class="wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter"><div class="uncol style-light" ><div class="uncoltable" style="min-height: 280px;"><div class="uncell no-block-padding" ><div class="uncont" ></div></div></div></div></div><script id="script-row-unique-1" data-row="script-row-unique-1" type="text/javascript" class="vc_controls">UNCODE.initRow(document.getElementById("row-unique-1"));</script></div></div></div><div data-parent="true" class="vc_row row-container" id="row-unique-2"><div class="row quad-top-padding quad-bottom-padding single-h-padding limit-width row-parent"><div class="wpb_row row-inner"><div class="wpb_column pos-top pos-center align_center column_parent col-lg-12 single-internal-gutter"><div class="uncol style-light font-202503" ><div class="uncoltable"><div class="uncell" ><div class="uncont no-block-padding col-custom-width" style=" max-width:804px;" ><div class="vc_custom_heading_wrap "><div class="heading-text el-text" ><h2 class="fontsize-338686 fontspace-781688 font-weight-900 text-color-jevc-color text-capitalize" ><span>The Solution</span></h2><div class="text-lead"><p>After understanding the requirements from First Kick Academy, our team set up several sets of lead ads that are used to promote open houses, free trials, and holiday camps.</p> <p>We also created a seamless experience for the group of audience who prefer communicating through mobile messaging by running ads that users can click to open a chat with First Kick Academy in WhatsApp.</p> <p>8traordinary is also the branding and marketing agency of First Kick Academy’s parent company - Ark Sports Management.</p> </div></div><div class="clear"></div></div></div></div></div></div></div><script id="script-row-unique-2" 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They have a clear direction for our brand and strategy to reach our target market. It has been a very good working experience since we engaged the team to take on our account. With the 8traordinary team taking charge of our marketing, I can focus my time on other important aspects of the business.”</p> <p style="text-align: center;">#socialmedia #creative #digital #mediabuying #advertising</p> </div></div></div></div></div></div><script id="script-row-unique-5" data-row="script-row-unique-5" type="text/javascript" class="vc_controls">UNCODE.initRow(document.getElementById("row-unique-5"));</script></div></div></div></div></div><div class="post-after row-container"><div data-parent="true" class="vc_row vc_custom_1497254753995 border-color-gyho-color row-container" style="border-style: solid;border-top-width: 1px ;" id="row-unique-6"><div class="row double-top-padding double-bottom-padding single-h-padding limit-width row-parent"><div class="wpb_row row-inner"><div class="wpb_column pos-top pos-center align_center column_parent col-lg-12 single-internal-gutter"><div class="uncol style-light" ><div class="uncoltable"><div class="uncell no-block-padding" ><div 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