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data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-498fffe elementor-section-height-min-height elementor-section-boxed elementor-section-height-default" data-id="498fffe" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-dc7bf1c" data-id="dc7bf1c" data-element_type="column" data-settings="{"background_background":"slideshow","background_slideshow_gallery":[],"background_slideshow_slide_duration":5000,"background_slideshow_slide_transition":"fade","background_slideshow_transition_duration":500}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-6892292 elementor-widget__width-inherit elementor-invisible elementor-widget elementor-widget-heading" data-id="6892292" data-element_type="widget" data-settings="{"_animation":"bounceInDown"}" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h1 class="elementor-heading-title elementor-size-default">MOBILITY TALKS</h1> </div> </div> <div class="elementor-element elementor-element-47264be animated-slow elementor-view-default elementor-invisible elementor-widget elementor-widget-icon" data-id="47264be" data-element_type="widget" data-settings="{"_animation":"bounceInDown"}" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <a class="elementor-icon" href="#herepost"> <svg aria-hidden="true" class="e-font-icon-svg e-fas-angle-down" viewBox="0 0 320 512" xmlns="http://www.w3.org/2000/svg"><path d="M143 352.3L7 216.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0l22.6 22.6c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.2 9.4-24.4 9.4-33.8 0z"></path></svg> </a> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-26383b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="26383b8" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3443a8f" data-id="3443a8f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d84bd68 elementor-widget elementor-widget-spacer" data-id="d84bd68" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-c1bf653 elementor-widget elementor-widget-menu-anchor" data-id="c1bf653" data-element_type="widget" data-widget_type="menu-anchor.default"> <div class="elementor-widget-container"> <div class="elementor-menu-anchor" id="herepost"></div> </div> </div> <div class="elementor-element elementor-element-509d822 elementor-widget elementor-widget-heading" data-id="509d822" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Sampo Hietanen <BR> CEO of MaaS Global</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-87e7395 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="87e7395" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-871cdf1" data-id="871cdf1" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-697f2cd elementor-widget elementor-widget-text-editor" data-id="697f2cd" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><strong>Sampo Hietanen, CEO of MaaS Global gives us a global view of Mobility as a Service and great thoughts about the new era of mobility!</strong></p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-b8b9c67 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="b8b9c67" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d3331f1" data-id="d3331f1" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4dcccd0 elementor-widget elementor-widget-video" data-id="4dcccd0" data-element_type="widget" data-settings="{"youtube_url":"https:\/\/youtu.be\/QO8Gim2K3CU","video_type":"youtube","controls":"yes"}" data-widget_type="video.default"> <div class="elementor-widget-container"> <div class="elementor-wrapper elementor-open-inline"> <div class="elementor-video"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-6de5fd6 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="6de5fd6" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-60c76e6" data-id="60c76e6" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-87ae891 elementor-widget elementor-widget-heading" data-id="87ae891" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">A few words from...</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1e3160c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1e3160c" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-65c3a59" data-id="65c3a59" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-753a061 elementor-widget elementor-widget-text-editor" data-id="753a061" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>I’m a civil engineer from Helsinki, and I have been known as the <strong>father</strong> or someone who’s been talking about <strong>the Mobility as a Service</strong> concept for quite a long time.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-ec60b42 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ec60b42" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e653d86" data-id="e653d86" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-a55756d elementor-widget elementor-widget-heading" data-id="a55756d" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Tell us about MaaS Global</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-0fe2a49 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="0fe2a49" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa96eb5" data-id="aa96eb5" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5047b1e elementor-widget elementor-widget-text-editor" data-id="5047b1e" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>What we do at MaaS Global is trying to bring the dream alive of giving people <strong>the freedom of mobility</strong> for the new era really redefine what it is.</p><p>At the moment, I’d say the biggest one that people have is <strong>car ownership</strong> and we’re trying to combine everything else to create the same sense of freedom and really bring this to the new digital era.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-9ad1199 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="9ad1199" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fd41fe2" data-id="fd41fe2" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-729d182 elementor-widget elementor-widget-heading" data-id="729d182" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Main challenges ?</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-8613df2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="8613df2" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bc650cd" data-id="bc650cd" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2dd7ac2 elementor-widget elementor-widget-text-editor" data-id="2dd7ac2" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>The biggest challenge still for us is <strong>to find enough trust</strong> within the ecosystem so that everyone can reset the competition that they have in their mind, and try <strong>to gather all the services together</strong> to really make something as credible, as big, as huge, as an owning a car.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-90bb6c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="90bb6c1" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f037bfc" data-id="f037bfc" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4a85d85 elementor-widget elementor-widget-heading" data-id="4a85d85" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">How can we make it happen?</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-8402490 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="8402490" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9c98a40" data-id="9c98a40" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3434205 elementor-widget elementor-widget-text-editor" data-id="3434205" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>At the moment of course, with corona, I think this is <strong>golden time for multimodality.</strong> Now for those people that are not going into purchasing cars immediately or resorting back to that one they’re looking for, all kinds of options, and this is where multimodality, this where MaaS can really help.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3b666d8 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3b666d8" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3905901" data-id="3905901" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-854a0f0 elementor-widget elementor-widget-heading" data-id="854a0f0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Some words of inspiration?</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-fb10d6a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="fb10d6a" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3572428" data-id="3572428" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-8bfd448 elementor-widget elementor-widget-text-editor" data-id="8bfd448" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>We need sustainable businesses that actually bring on new innovations and this is what we’re doing.</p><p>Transportation <strong>has the biggest potential</strong> for productivity. At the moment, <strong>25% of emissions</strong> come from transportation It appears that <strong>by 2030 it’ll be up to 40%</strong> and we can solve both of those issues.</p><p>Bring growth for economy, which is definitely needed, but at the same time <strong>solve the issue of sustainability.</strong></p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4de92ca elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4de92ca" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b639f60" data-id="b639f60" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5fb6414 elementor-widget elementor-widget-heading" data-id="5fb6414" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Rise of private bikes VS shared mobility?</h3> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1209548 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1209548" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8973996" data-id="8973996" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-07548f3 elementor-widget elementor-widget-text-editor" data-id="07548f3" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>There’s a lot of talk about new bike lanes, and a lot of bikes, and all of this bring us more into private mobility instead of shared one.</p><p>I don’t see it that way at all. I think that anything that complements a system keeps people much more, lots of supply for different modes that then could have the same experience as well as what car ownership at the moment brings, it is only positive.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-a2a7165 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a2a7165" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fdec4f4" data-id="fdec4f4" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-818933b elementor-widget elementor-widget-heading" data-id="818933b" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Who should lead transition to MAAS? <br> Private? Cities? Both?</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-a3073c8 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="a3073c8" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ba7cb71" data-id="ba7cb71" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5ba6548 elementor-widget elementor-widget-text-editor" data-id="5ba6548" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>There is no chance that private nor public <strong>can alone face this huge challenge. </strong></p><p>It definitely needs both of us, in different roles.</p><p>Where <strong>private</strong> is good in bringing innovation, selling, doing diversity, doing roaming of creating these huge innovations and also pluging mobility into other fields, other sectors.</p><p>Where <strong>public</strong> side is good is in creating the game rules making sure infrastructure and all these elements are there, making sure that we all work for the societal goals as well as the individuals.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-bcbb8be elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="bcbb8be" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e98000" data-id="2e98000" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-649613e elementor-widget elementor-widget-heading" data-id="649613e" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Well Sampo, Thank you very much for this talk!</h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4583a7c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4583a7c" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93b3a6f" data-id="93b3a6f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-8dc9f0b elementor-widget elementor-widget-text-editor" data-id="8dc9f0b" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>I think we all quite a bright future.</p><p>This is the best time to be in mobility!</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-ea927ab elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ea927ab" data-element_type="section" data-settings="{"_ha_eqh_enable":false}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-652f10c" data-id="652f10c" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element 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