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It argues that the traditional positions of expert and patient are deterritorialized by the digitalization of health discourses and practices, and that the camera in these YouTube videos acts as a mediating/performative factor. The article seeks to answer the question of community formation among the male self-trackers. It offers a generic, analytical model where knowledge production is outlined as either expert or practitioner and community formation as either community member or community leader, both of which figure as intersecting axes on a continuum. Although derived from the case material, the article suggests that the generic, analytical model works across different audiovisually mediated selftracking communities and practices.","author":[{"@context":"https://schema.org","@type":"Person","name":"Tobias Raun"}],"contributor":[],"dateCreated":"2022-04-05","dateModified":"2022-04-05","datePublished":"2022-01-01","headline":"The mediatization of self-tracking","inLanguage":"en","keywords":[],"locationCreated":null,"publication":"MedieKultur: Journal of media and communication research","publisher":{"@context":"https://schema.org","@type":"Organization","name":"MedieKultur: Journal of media and communication research"},"image":null,"thumbnailUrl":null,"url":"https://www.academia.edu/75549968/The_mediatization_of_self_tracking","sourceOrganization":[{"@context":"https://schema.org","@type":"EducationalOrganization","name":"ruc-dk"}]}</script><link rel="stylesheet" media="all" 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{"work":{"id":75549968,"created_at":"2022-04-05T10:35:36.420-07:00","from_world_paper_id":200707968,"updated_at":"2022-04-08T12:36:53.066-07:00","_data":{"abstract":"This article investigates a community of men who use the pharmaceuticals Minoxidil and Finasteride to enable and restore beard and hair growth, and who track and trace the effects on YouTube. It argues that the traditional positions of expert and patient are deterritorialized by the digitalization of health discourses and practices, and that the camera in these YouTube videos acts as a mediating/performative factor. The article seeks to answer the question of community formation among the male self-trackers. It offers a generic, analytical model where knowledge production is outlined as either expert or practitioner and community formation as either community member or community leader, both of which figure as intersecting axes on a continuum. Although derived from the case material, the article suggests that the generic, analytical model works across different audiovisually mediated selftracking communities and practices.","publisher":"MedieKultur: Journal of media and communication research","publication_date":"2022,,","publication_name":"MedieKultur: Journal of media and communication research"},"document_type":"paper","pre_hit_view_count_baseline":null,"quality":null,"language":"en","title":"The mediatization of self-tracking","broadcastable":false,"draft":null,"has_indexable_attachment":false,"indexable":true}}["work"]; window.loswp.workCoauthors = [1930511]; window.loswp.locale = "en"; window.loswp.countryCode = "SG"; window.loswp.cwvAbTestBucket = ""; window.loswp.designVariant = "grid"; window.loswp.fullPageMobileSutdModalVariant = "full_page_mobile_sutd_modal"; window.loswp.useOptimizedScribd4genScript = false; window.loswp.appleClientId = 'edu.academia.applesignon';</script><script defer="" src="https://accounts.google.com/gsi/client"></script><div class="loswp-grid--container"><div data-auto_select="false" data-client_id="331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b" data-landing_url="https://www.academia.edu/75549968/The_mediatization_of_self_tracking" data-login_uri="https://www.academia.edu/registrations/google_one_tap" data-moment_callback="onGoogleOneTapEvent" id="g_id_onload"></div><div class="above-fold js-swp-splash-above-fold"><div class="work-card--container js-swp-control-work-card" data-entity-id="75549968"><div class="work-cover--wrapper"><div class="work-cover--container"><div class="work-cover--no-attachment-container js-swp-splash-paper-cover"><div class="work-cover--file-icon-wrapper"><img alt="paper cover icon" src="//a.academia-assets.com/images/single_work_splash/adobe.icon.svg" /></div><div class="work-cover--title js-swp-splash-paper-cover-page-title">The mediatization of self-tracking</div><br /><div style="margin-top: 170px"><button class="work-cover--request-pdf-button js-request-pdf-button"><svg style="width: 14px; margin-right: 8px;" aria-hidden="true" focusable="false" data-prefix="fas" data-icon="envelope" class="svg-inline--fa fa-envelope fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7zM256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4z"></path></svg>Request PDF</button></div></div></div></div><div class="work-card--content"><h1 class="work-card--title">The mediatization of self-tracking</h1><div class="work-card--pub-info">MedieKultur: Journal of media and communication research, 2022</div><a class="js-profile-link work-card--single-author" data-has-card-for-user="1930511" href="https://ruc-dk.academia.edu/TobiasRaun?swp=tc-au-75549968"><div class="work-card--single-author-photo"><img class="Avatar--circle s65 Avatar--circle s65 Avatar--xxxs" alt="Tobias Raun" shape="circle" border="0" onerror="if (this.src != '//a.academia-assets.com/images/s65_no_pic.png') this.src = '//a.academia-assets.com/images/s65_no_pic.png';" width="65" height="65" src="https://0.academia-photos.com/1930511/651339/82477848/s65_tobias.raun.jpg" /></div><div class="work-card--author-name-wrapper" style="max-width: 125px; font-weight: 500; color: #4b4b4b;"><div class="u-textTruncate"><span itemprop="author">Tobias Raun</span></div></div></a><script data-card-contents-for-user="1930511" type="text/json">{"id":1930511,"first_name":"Tobias","middle_initials":null,"last_name":"Raun","page_name":"TobiasRaun","domain_name":"ruc-dk","created_at":"2012-06-11T18:56:25.500-07:00","display_name":"Tobias Raun","url":"https://ruc-dk.academia.edu/TobiasRaun","photo":"https://0.academia-photos.com/1930511/651339/82477848/s65_tobias.raun.jpg","has_photo":true,"department":{"id":132397,"name":"Communication","url":"https://ruc-dk.academia.edu/Departments/Communication/Documents","university":{"id":772,"name":"Roskilde University","url":"https://ruc-dk.academia.edu/"}},"position":"Associate Professor","position_id":4,"interests":[{"id":9246,"name":"Social Media","url":"https://www.academia.edu/Documents/in/Social_Media"},{"id":2869,"name":"Digital Media","url":"https://www.academia.edu/Documents/in/Digital_Media"},{"id":27903,"name":"Affect (Cultural Theory)","url":"https://www.academia.edu/Documents/in/Affect_Cultural_Theory_"},{"id":2624,"name":"Transgender Studies","url":"https://www.academia.edu/Documents/in/Transgender_Studies"},{"id":2131,"name":"Participatory Media","url":"https://www.academia.edu/Documents/in/Participatory_Media"},{"id":17236,"name":"Studies On Men And Masculinity","url":"https://www.academia.edu/Documents/in/Studies_On_Men_And_Masculinity"},{"id":42350,"name":"Youtube","url":"https://www.academia.edu/Documents/in/Youtube"},{"id":108578,"name":"Online activism","url":"https://www.academia.edu/Documents/in/Online_activism"},{"id":516100,"name":"Transgender Representation","url":"https://www.academia.edu/Documents/in/Transgender_Representation"},{"id":516130,"name":"Affective Politics","url":"https://www.academia.edu/Documents/in/Affective_Politics"},{"id":31221,"name":"InterCultural Studies","url":"https://www.academia.edu/Documents/in/InterCultural_Studies"},{"id":928,"name":"Media Studies","url":"https://www.academia.edu/Documents/in/Media_Studies"},{"id":13958,"name":"Media","url":"https://www.academia.edu/Documents/in/Media"},{"id":1555,"name":"Film Studies","url":"https://www.academia.edu/Documents/in/Film_Studies"},{"id":934,"name":"Media and Cultural Studies","url":"https://www.academia.edu/Documents/in/Media_and_Cultural_Studies"},{"id":13274,"name":"Masculinities","url":"https://www.academia.edu/Documents/in/Masculinities"},{"id":190640,"name":"Memorialisation","url":"https://www.academia.edu/Documents/in/Memorialisation"},{"id":178928,"name":"Male Infertility","url":"https://www.academia.edu/Documents/in/Male_Infertility"},{"id":58119,"name":"Facebook Studies","url":"https://www.academia.edu/Documents/in/Facebook_Studies"},{"id":80944,"name":"Mediatization (Communication Studies)","url":"https://www.academia.edu/Documents/in/Mediatization_Communication_Studies_"},{"id":2123,"name":"Death Studies","url":"https://www.academia.edu/Documents/in/Death_Studies"},{"id":159218,"name":"Death, Grief, and Mourning","url":"https://www.academia.edu/Documents/in/Death_Grief_and_Mourning"}]}</script><div class="work-card--no-attachment-details"><div style="font-weight: 700; font-size: 14px;">Abstract</div><div class="work-card--abstract js-swp-splash-abstract">This article investigates a community of men who use the pharmaceuticals Minoxidil and Finasteride to enable and restore beard and hair growth, and who track and trace the effects on YouTube. It argues that the traditional positions of expert and patient are deterritorialized by the digitalization of health discourses and practices, and that the camera in these YouTube videos acts as a mediating/performative factor. The article seeks to answer the question of community formation among the male self-trackers. It offers a generic, analytical model where knowledge production is outlined as either expert or practitioner and community formation as either community member or community leader, both of which figure as intersecting axes on a continuum. Although derived from the case material, the article suggests that the generic, analytical model works across different audiovisually mediated selftracking communities and practices.</div></div><div class="request-upload--container"><p class="request-upload--title">Tobias Raun hasn't uploaded this paper.</p><div class="request-upload--info-text"><svg aria-hidden="true" focusable="false" data-prefix="fas" data-icon="info-circle" class="request-upload--info-icon svg-inline--fa fa-info-circle fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256 8C119.043 8 8 119.083 8 256c0 136.997 111.043 248 248 248s248-111.003 248-248C504 119.083 392.957 8 256 8zm0 110c23.196 0 42 18.804 42 42s-18.804 42-42 42-42-18.804-42-42 18.804-42 42-42zm56 254c0 6.627-5.373 12-12 12h-88c-6.627 0-12-5.373-12-12v-24c0-6.627 5.373-12 12-12h12v-64h-12c-6.627 0-12-5.373-12-12v-24c0-6.627 5.373-12 12-12h64c6.627 0 12 5.373 12 12v100h12c6.627 0 12 5.373 12 12v24z"></path></svg><p class="no-margin hide-on-small-mobile">Let Tobias know you want this paper to be uploaded.</p><p class="no-margin hide-above-small-mobile">Ask for this paper to be uploaded.</p></div><button class="work-cover--request-pdf-button small js-request-pdf-button hide-on-desktop"><svg style="width: 14px; 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