Matt G. Southern, Author at Search Engine Journal

<!DOCTYPE html> <html lang="en"> <head> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta http-equiv="Content-Type" content="text/html; charset=UTF-8"> <meta charset="utf-8"> <meta name="viewport" content="width=device-width, initial-scale=1"/> <link rel="preconnect" href="https://cmp.uniconsent.com" /> <link rel="preconnect" href="https://www.googletagmanager.com" /> <link rel="preconnect" href="https://js.hs-scripts.com" /> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' />  <title>Matt G. Southern, Author at Search Engine Journal</title> <meta name="description" content="Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications,…" /> <link rel="canonical" href="https://www.searchenginejournal.com/author/matt-southern/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="profile" /> <meta property="og:title" content="Matt G. Southern" /> <meta property="og:url" content="https://www.searchenginejournal.com/author/matt-southern/" /> <meta property="og:site_name" content="Search Engine Journal" /> <meta property="og:image" content="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694.png" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:site" content="@sejournal" />  <script> ;var aj_p1='https://www.searchenginejournal.com',aj_p2='wp-admin/',ajaxurl=aj_p1+'/'+aj_p2+'admin-ajax.php';window.tkrand=Math.floor(Math.random()*(2)+1);window.tkrand_abcd=Math.floor(Math.random()*(3)+1);var mobile_bool=!1; </script> <script> window.sdimensions = {"author_name":"Search Engine Journal","article_all_categories":"author-page","all_hierarchical_categories":"other","article_word_count":"not an article page","title_word_count":"50 - 74","is_refresh":"news","has_summary":"no","content_type":"Author Page","primary_categories":"Author Page","content_sections":"author page","article_type":"other","page_type":"Author Page"}; </script> <script> ;smobile=!1;spod_category=!1;ssponsor_cat=!1;ssingle_page=!1;smobile=!1;sinfscroll=!0;stakeover=!1;shome=!1;sguides='none';s_iscategory=!1;s_archive=!1;s_author=!1;g_algo=!1;s_author_id='999999999';s_news=!1;pp_id=0;window.is_long_article=0;s_word_count='not an article page';is_re_re='other';custom_targeting='0';scategory='author page';s_primary_c='';ssponsor_cat=!0;sinfscroll=!1;has_summary='yes';if(s_news){is_re_re='news'};s_archive=!0;s_author=!0;custom_targeting='none'; </script> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/fonts/inter.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/fonts/lora-italic.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/fonts/lora-normal.woff2" as="font" type="font/woff2" crossorigin> <style id='font-css'>@font-face { font-family: Inter; font-style: normal; font-weight: 200 900; font-display: swap; src: url('https://www.searchenginejournal.com/wp-content/themes/sej/fonts/inter.woff2') format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD } @font-face { font-family: Lora; font-style: italic; font-weight: 400 700; font-display: swap; src: url('https://www.searchenginejournal.com/wp-content/themes/sej/fonts/lora-italic.woff2') format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD } @font-face { font-family: Lora; font-style: normal; font-weight: 400 700; font-display: swap; src: url('https://www.searchenginejournal.com/wp-content/themes/sej/fonts/lora-normal.woff2') format('woff2'); unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+2074, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD } body { font-family: Inter, sans-serif; font-weight: 300 } .content-font, .sej-article-content { font-family: Lora, serif } .avert-text, .btn, .content-unit, .gallery figure, .heading-font, .sej-categories, .sej-category, .sej-tcont, .strong-txt, .summita-wrapa_112, b, blockquote, h1, h2, h3, h4, h5, h6, strong { font-family: Inter, sans-serif } body div[id^=bigmarker-conference-widget-container], body div[id^=bigmarker-conference-widget-container] * { font-family: Inter, sans-serif !important }</style> <script>function sappend(e,t,n,o){elChild=document.createElement(t),void 0!==n&&(elChild.innerHTML=n),void 0!==o&&saddClass(elChild,o),e.appendChild(elChild)}function sappendHtml(e,t){var n=document.createElement("div");for(n.innerHTML=t;0<n.children.length;)e.appendChild(n.children[0])}function sparents(e,t){for(t=t.toLowerCase();e&&e.parentNode;)if((e=e.parentNode).tagName&&e.tagName.toLowerCase()==t)return e;return null}function sadd_event(e,t,n){if(null!=e&&void 0!==e)if(e instanceof Array){for(k=0;k<e.length;k++)if(elem=document.querySelectorAll(e[k]),null!==elem&&0!=elem.length)for(var o=0,i=elem.length;o<i;o++)elem[o].addEventListener(t,n,!1)}else if(void 0!==e.length)for(o=0,i=e.length;o<i;o++)e[o].addEventListener(t,n,!1);else e.addEventListener(t,n,!1)}function saddClass(e,t){if(null!=e&&void 0!==e&&(elem="string"==typeof e||e instanceof String?document.querySelectorAll(e):void 0!==e.length?e:[e],null!==elem))for(var n=0,o=elem.length;n<o;n++)if(el="string"==typeof elem[n]||elem[n]instanceof String?document.querySelector(elem[n]):elem[n],el.classList)if(t instanceof Array)for(var i=0,s=t.length;i<s;i++)el.classList.add(t[i]);else el.classList.add(t);else el.className+=" "+t}function stoggleClass(e,n){elem="string"==typeof e||e instanceof String?document.querySelectorAll(e):[e];for(let e=0,t=elem.length;e<t;e++){var o,i;elem[e].classList?elem[e].classList.toggle(n):(0<=(i=(o=elem[e].className.split(" ")).indexOf(n))?o.splice(i,1):o.push(n),elem[e].className=o.join(" "))}}function sremoveClass(e,t){if(null!=e&&void 0!==e&&(void 0===e.length||0!=e.length)){if("string"==typeof e||e instanceof String){if(elem=document.querySelectorAll(e),0==e.length)return}else elem=void 0!==e.length?e:[e];if(null!==elem)for(var n=0,o=elem.length;n<o;n++){if("string"==typeof elem[n]||elem[n]instanceof String){if(null==(e=document.querySelector(elem[n])))continue}else e=elem[n];e.classList?e.classList.remove(t):e.className=e.className.replace(new RegExp("(^|\\b)"+t.split(" ").join("|")+"(\\b|$)","gi")," ")}}}function sremove_element(e){void 0!==e&&e.parentNode.removeChild(e)}function shasClass(e,t){if(elem="string"==typeof e||e instanceof String?document.querySelector(e):e,null!=elem)return new RegExp("(\\s|^)"+t+"(\\s|$)").test(elem.className)}function sisWindow(e){return null!=e&&e===e.window}function sgetWindow(e){return sisWindow(e)?e:9===e.nodeType&&e.defaultView}function soffset(e){var t={top:0,left:0},n=e&&e.ownerDocument,o=n.documentElement;return void 0!==e.getBoundingClientRect&&(t=e.getBoundingClientRect()),n=sgetWindow(n),{top:t.top+n.pageYOffset-o.clientTop,left:t.left+n.pageXOffset-o.clientLeft,right:t.right+n.pageXOffset-o.clientLeft}}function setAttr(e,t,n){null!=e&&e.setAttribute(t,n)}function getAttr(e,t){return null!=e&&e.getAttribute(t)}function removeAttr(e,t){null!=e&&e.removeAttribute(t)}function s_selecor_all(e){e=document.querySelectorAll(e);return 0<e.length?e:null}function s_selecor(e){e=document.querySelector(e);return null!=e?e:null}function sej_isRetina(){return 1<window.devicePixelRatio||!(!window.matchMedia||!window.matchMedia("(-webkit-min-device-pixel-ratio: 1.5),\t (min--moz-device-pixel-ratio: 1.5),\t (-o-min-device-pixel-ratio: 3/2),\t (min-resolution: 1.5dppx)").matches)}function sej_getUrlParameterByName(e){for(var t=window.location.search.substring(1).split("&"),n=0;n<t.length;n++){var o=t[n].split("=");if(o[0]==e)return o[1]}return!1}function sej_utm_var(e,t,n){void 0!==t&&""!=t||(t="not set"),void 0!==n&&""!=n||(n=!1);for(var o=window.location.search.substring(1).split("&"),i=0;i<o.length;i++){var s=o[i].split("=");if(s[0]==e)return s[1]}return n&&(variable2=e.replace("itm_","utm_"),native_utm_val=sej_getUrlParameterByName(variable2),native_utm_val)?native_utm_val:t}function striggerEvent(e,t){e=void 0!==t&&!1!==t&&null!=t?(window.sformEventData={detail:t},new CustomEvent(e,{detail:t})):new CustomEvent(e),window.dispatchEvent(e)}function sajax_call(e,t,n,o){var i=new XMLHttpRequest;i.timeout=3e3,i.open("GET",e,!0),i.onload=function(){n(i)},i.onerror=function(){o()},i.send()}function sajax_call_post(e,t,n){var o="string"==typeof t?t:Object.keys(t).map(function(e){return encodeURIComponent(e)+"="+encodeURIComponent(t[e])}).join("&"),i=window.XMLHttpRequest?new XMLHttpRequest:new ActiveXObject("Microsoft.XMLHTTP");return i.open("POST",e),i.onreadystatechange=function(){3<i.readyState&&200==i.status&&n(i.responseText)},i.setRequestHeader("X-Requested-With","XMLHttpRequest"),i.setRequestHeader("Content-Type","application/x-www-form-urlencoded"),i.send(o),i}"function"!=typeof window.CustomEvent&&(window.CustomEvent=function(e,t){t=t||{bubbles:!1,cancelable:!1,detail:null};var n=document.createEvent("CustomEvent");return n.initCustomEvent(e,t.bubbles,t.cancelable,t.detail),n}),window.sformEventData=null,supportsPassive=!1;var opts=Object.defineProperty&&Object.defineProperty({},"passive",{get:function(){supportsPassive=!0}});function __gaTrackers(e,t,n,o,i,s){var l;void 0!==n&&void 0!==window.dataLayer&&(void 0===o&&(o=""),void 0===i&&(i=""),void 0===s&&(s=""),l={event:t,event_category:n,event_action:o,event_label:i,event_value:s,event_path_name:window.location.pathname},setTimeout(()=>{window.dataLayer.push(l)},0))}function sloadScript(e,t){var n=document.createElement("script");n.type="text/javascript",n.async=!0,n.readyState?n.onreadystatechange=function(){"loaded"!=n.readyState&&"complete"!=n.readyState||(n.onreadystatechange=null,t())}:n.onload=function(){t()},n.src=e,document.getElementsByTagName("head")[0].appendChild(n)}function script_loader(e){var t=document.createElement("script");t.src=e,t.async=!0,document.head.appendChild(t)}function slog(e){(/debugjs/i.test(window.location.href)||/debuglog/i.test(window.location.href))&&console.log(e)}function abm_sej_setCookie(e,t,n,o){var i;i=n?((i=new Date).setTime(i.getTime()+24*n*60*60*1e3),"; expires="+i.toGMTString()):"",document.cookie=void 0===o?e+"="+t+i+"; path=/":e+"="+t+i+";domain="+o+";path=/"}function abm_sej_getCookie(e){for(var t=e+"=",n=document.cookie.split(";"),o=0;o<n.length;o++){for(var i=n[o];" "==i.charAt(0);)i=i.substring(1,i.length);if(0==i.indexOf(t))return i.substring(t.length,i.length)}return null}function abm_delete_Cookie(e,t){document.cookie=e+"=;expires=Thu, 01 Jan 1970 00:00:01 GMT ;path=/",void 0!==t&&(document.cookie=e+"=;expires=Thu, 01 Jan 1970 00:00:01 GMT ;domain="+t+";path=/")}function sdeleteAllCookies(){for(var t=document.cookie.split(";"),n=0;n<t.length;n++){let e=t[n];var o=e.indexOf("="),o=-1<o?e.substr(0,o):e;document.cookie=o+"=;expires=Thu, 01 Jan 1970 00:00:00 GMT;domain=.searchenginejournal.com;path=/"}}function sok_callback(n){if(void 0!==n.response&&n.response){let e=["at","be","bg","cy","cz","de","dk","ee","es","fi","fr","gb","gr","hr","hu","ie","is","it","li","lt","lu","lv","mt","nl","no","pl","pt","ro","se","si","sk"];window.sglob_country=JSON.parse(n.response).country;let t=[];t.country=window.sglob_country,striggerEvent("s_c_detect",t),console.log("s_c_detect s_c_detect"),e.includes(window.sglob_country.toLowerCase())&&(window.sglob_cont="eu_country")}}function serror_call(){window.sglob_cont="eu_country"}function sdelay(t){return new Promise(e=>{setTimeout(e,t)})}document.addEventListener("test",function(){},opts),b_webp=!0,window.spromise=!0,"undefined"==typeof Promise&&(window.spromise=!1),window.slog=slog,window.abm_sej_setCookie=abm_sej_setCookie,window.abm_sej_getCookie=abm_sej_getCookie,window.abm_delete_Cookie=abm_delete_Cookie,window.sdeleteAllCookies=sdeleteAllCookies,window.ss_u=!1,window.sopp="no","yes"==abm_sej_getCookie("opt_out_sell")&&(window.ss_u=!0,window.sopp="yes"),window.sglob_country="XY",window.sglob_cont="non_country",sajax_call("/location.json",[],sok_callback,serror_call),window.addEventListener("unhandledrejection",e=>{console.error("Promised failed"),console.error(e)}),window.s_tab_active=!0,window.s_is_bot="no",window.s_headless=!1,void 0!==navigator.webdriver&&navigator.webdriver&&(window.s_headless=!0,window.s_is_bot="yes"),window.supportsImport=!1;try{new Function('import("")'),window.supportsImport=!0}catch(e){window.supportsImport=!1}</script> <script> document.cookie = "unic_usp=1; expires=Thu, 18 Dec 2030 12:00:00 UTC"; window.cmpready = false; </script> <script type="text/javascript"> !function(){var i,r,o;i="__tcfapiLocator",r=[],(o=window.frames[i])||(function e(){var t=window.document,a=!!o;if(!a)if(t.body){var n=t.createElement("iframe");n.style.cssText="display:none",n.name=i,t.body.appendChild(n)}else setTimeout(e,50);return!a}(),window.__tcfapi=function(){for(var e,t=[],a=0;a<arguments.length;a++)t[a]=arguments[a];if(!t.length)return r;if("setGdprApplies"===t[0])3<t.length&&2===parseInt(t[1],10)&&"boolean"==typeof t[3]&&(e=t[3],"function"==typeof t[2]&&t[2]("set",!0));else if("ping"===t[0]){var n={gdprApplies:e,cmpLoaded:!1,cmpStatus:"stub"};"function"==typeof t[2]&&t[2](n,!0)}else r.push(t)},window.addEventListener("message",function(n){var i="string"==typeof n.data,e={};try{e=i?JSON.parse(n.data):n.data}catch(e){}var r=e.__tcfapiCall;r&&window.__tcfapi(r.command,r.version,function(e,t){var a={__tcfapiReturn:{returnValue:e,success:t,callId:r.callId}};i&&(a=JSON.stringify(a)),n.source.postMessage(a,"*")},r.parameter)},!1))}(); !function(){var i,n,s;i="__uspapiLocator",n=[],(s=window.frames[i])||(function a(){var e=window.document,n=!!s;if(!s)if(e.body){var t=e.createElement("iframe");t.style.cssText="display:none",t.name=i,e.body.appendChild(t)}else setTimeout(a,50);return!n}(),window.__uspapi=function(){for(var a=[],e=0;e<arguments.length;e++)a[e]=arguments[e];if(!a.length)return n;"ping"===a[0]?"function"==typeof a[2]&&a[2]({cmpLoaded:!1,cmpStatus:"stub"},!0):n.push(a)},window.addEventListener("message",function(t){var i="string"==typeof t.data,a={};try{a=i?JSON.parse(t.data):t.data}catch(a){}var s=a.__uspapiCall;s&&window.__uspapi(s.command,s.version,function(a,e){var n={__uspapiReturn:{returnValue:a,success:e,callId:s.callId}};i&&(n=JSON.stringify(n)),t.source.postMessage(n,"*")},s.parameter)},!1))}(); window.__gpp_addFrame=function(n){if(!window.frames[n])if(document.body){var i=document.createElement("iframe");i.style.cssText="display:none",i.name=n,document.body.appendChild(i)}else window.setTimeout(window.__gpp_addFrame,50,n)},window.__gpp_stub=function(){var b=arguments;if(__gpp.queue=__gpp.queue||[],__gpp.events=__gpp.events||[],!b.length||1==b.length&&"queue"==b[0])return __gpp.queue;if(1==b.length&&"events"==b[0])return __gpp.events;var cmd=b[0],clb=1<b.length?b[1]:null,par=2<b.length?b[2]:null;if("ping"===cmd)clb&&clb({gppVersion:"1.1",cmpStatus:"stub",cmpDisplayStatus:"hidden",signalStatus:"not ready",supportedAPIs:["2:tcfeuv2","5:tcfcav1","6:uspv1","7:usnatv1","8:uscav1","9:usvav1","10:uscov1","11:usutv1","12:usctv1"],cmpId:0,sectionList:[],applicableSections:[-1],gppString:"",parsedSections:{}},!0);else if("addEventListener"===cmd){"lastId"in __gpp||(__gpp.lastId=0),__gpp.lastId++;var lnr=__gpp.lastId;__gpp.events.push({id:lnr,callback:clb,parameter:par}),clb({eventName:"listenerRegistered",listenerId:lnr,data:!0,pingData:{gppVersion:"1.1",cmpStatus:"stub",cmpDisplayStatus:"hidden",signalStatus:"not ready",supportedAPIs:["2:tcfeuv2","5:tcfcav1","6:uspv1","7:usnatv1","8:uscav1","9:usvav1","10:uscov1","11:usutv1","12:usctv1"],cmpId:0,sectionList:[],applicableSections:[-1],gppString:"",parsedSections:{}}},!0)}else if("removeEventListener"===cmd){for(var success=!1,i=0;i<__gpp.events.length;i++)if(__gpp.events[i].id==par){__gpp.events.splice(i,1),success=!0;break}clb({eventName:"listenerRemoved",listenerId:par,data:success,pingData:{gppVersion:"1.1",cmpStatus:"stub",cmpDisplayStatus:"hidden",signalStatus:"not ready",supportedAPIs:["2:tcfeuv2","5:tcfcav1","6:uspv1","7:usnatv1","8:uscav1","9:usvav1","10:uscov1","11:usutv1","12:usctv1"],cmpId:0,sectionList:[],applicableSections:[-1],gppString:"",parsedSections:{}}},!0)}else"hasSection"===cmd?clb(!1,!0):"getSection"===cmd||"getField"===cmd?clb(null,!0):__gpp.queue.push([].slice.apply(b))},window.__gpp_msghandler=function(event){var msgIsString="string"==typeof event.data;try{var json=msgIsString?JSON.parse(event.data):event.data}catch(e){json=null}if("object"==typeof json&&null!==json&&"__gppCall"in json){var i=json.__gppCall;window.__gpp(i.command,function(retValue,success){var returnMsg={__gppReturn:{returnValue:retValue,success:success,callId:i.callId}};event.source.postMessage(msgIsString?JSON.stringify(returnMsg):returnMsg,"*")},"parameter"in i?i.parameter:null,"version"in i?i.version:"1.1")}},"__gpp"in window&&"function"==typeof window.__gpp||(window.__gpp=window.__gpp_stub,window.addEventListener("message",window.__gpp_msghandler,!1),window.__gpp_addFrame("__gppLocator")); </script> <script async src='https://cmp.uniconsent.com/v2/7d36e67838/cmp.js' fetchpriority="high"></script> <script> function sej_tcf_deny_ga(){"undefined"!=typeof gtag&&gtag("consent","update",{ad_storage:"denied",analytics_storage:"denied",ad_user_data:"denied",ad_personalization:"denied"})}function sej_tcf_grant_ga(){"undefined"!=typeof gtag&&gtag("consent","update",{ad_storage:"granted",analytics_storage:"granted",ad_user_data:"granted",ad_personalization:"granted"})}__tcfapi("addEventListener",2,function(e,t){let a=0,d="";t?(console.log("ts ",e.eventStatus),console.log("tg ",e.gdprApplies),console.log("td ",e.unicLoad),e.gdprApplies?(a=1,d=e.tcString||"",!0===e.unicLoad&&"tcloaded"===e.eventStatus?(window.cmpready=!0,window.ss_u=!1,console.log("ocmp_1",!window.ss_u),sej_tcf_grant_ga(),striggerEvent("cmpready")):("useractioncomplete"===e.eventStatus||"tcloaded"===e.eventStatus)&&(e.unicLoad?(window.ss_u=!1,console.log("ocmp_2",!window.ss_u),sej_tcf_grant_ga()):(sej_tcf_deny_ga(),window.ss_u=!0,console.log("ocmp_3",!window.ss_u)),window.cmpready=!0,striggerEvent("cmpready"))):(e.unicLoad?(window.ss_u=!1,console.log("ocmp_4",!window.ss_u),sej_tcf_grant_ga()):(sej_tcf_deny_ga(),window.ss_u=!0,console.log("ocmp_5",!window.ss_u)),window.cmpready=!0,striggerEvent("cmpready"))):(window.cmpready=!0,window.ss_u=!1,void 0!==e&&void 0!==e.gdprApplies&&e.gdprApplies?(a=1,window.ss_u=!0,console.log("ocmp_6",!window.ss_u),sej_tcf_deny_ga()):(a=0,console.log("ocmp_7",!window.ss_u),sej_tcf_grant_ga()),striggerEvent("cmpready"));let s="https://ad.doubleclick.net/ddm/activity/src=6232239;type=remar0;cat=bh-al0;u1=[aLinkAffiliate];u7=[logged in users];u8=[Product - Page];u12=[GDPR User Pref];dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;gdpr="+a+";gdpr_consent="+d+";ord=1?";document.createElement("img").src=s}),"eu_country"!=window.sglob_cont&&setTimeout(()=>{window.cmpready=!0},"1000"); </script> <link rel="preload" as="image" href="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-1x-63a425d735aa3-sej.webp" imagesrcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-2x-63a425d990611-sej.webp 1.5x"> <link rel="shortcut icon" href="https://www.searchenginejournal.com/wp-content/uploads/2020/01/sej-5e26ffd8aa1d8.png" type="image/png"/> <link rel="apple-touch-icon" href="https://www.searchenginejournal.com/wp-content/uploads/2020/01/sej-5e26ffd8aa1d8.png" type="image/png"/> <meta name="p:domain_verify" content="2f2e2a32193317503f70980fe243c825"/> <meta name="p:domain_verify" content="3bd90aa067c1fd48846d764488a834ec"/> <meta name="msvalidate.01" content="80969D31C3A3C3DA2D9FF418E324B35E" /> <meta property="fb:pages" content="22764423720" /> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/feed/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/news/feed/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/seo/feed/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/paid-media/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/social/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/content/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/digital/atom/"> <link rel="alternate" type="application/atom+xml" href="https://www.searchenginejournal.com/category/cms/wp/feed/atom/"> <style id='critical-css'>.container,.container-lg,.container-lsm,.container-slg,.container-sm,.container-xs{width:100%;padding-right:var(--bs-gutter-x,20px);padding-left:var(--bs-gutter-x,20px);margin-right:auto;margin-left:auto}.container{max-width:1274px}.container-xs{max-width:945px}.container-xsm{max-width:980px}.container-sm{max-width:1000px}.container-lsm{max-width:1070px}.container-lg{max-width:1365px}.container-slg{max-width:1600px}.row{--bs-gutter-x:40px;--bs-gutter-y:0;display:-webkit-box;display:-ms-flexbox;display:flex;-ms-flex-wrap:wrap;flex-wrap:wrap;margin-top:calc(-1 * var(--bs-gutter-y));margin-right:calc(-.5 * var(--bs-gutter-x));margin-left:calc(-.5 * var(--bs-gutter-x))}.row>*{-ms-flex-negative:0;flex-shrink:0;width:100%;max-width:100%;padding-right:calc(var(--bs-gutter-x) * .5);padding-left:calc(var(--bs-gutter-x) * .5);margin-top:var(--bs-gutter-y)}</style><style id='critical-css'>.sej-header,.sej-header--container,.sej-menu-items{align-items:center;display:flex}.sej-header,.sej-menu--nav>li{justify-content:space-between}.sej-header,.sej-header--container{z-index:99999;display:flex;width:100%}.sej-header{position:fixed;max-width:2000px;margin-right:auto;margin-left:auto;box-sizing:border-box;left:0;right:0;top:0;font-weight:400;border-bottom:1px solid var(--border-color-primary);flex-flow:column}.sej-header,.sej-srch{background-color:#fff}.sej-menu-items{height:100%;flex:auto;margin-right:40px;justify-content:space-between}.sej-header--outer{padding-bottom:80px}.sej-header--container{align-items:center;position:relative;margin-left:auto;margin-right:auto;max-width:1600px;background-color:#fff;height:80px}.sej-logo{max-width:230px;flex:0 0 230px;display:flex}.sej-logo-mob-h{max-width:190px;flex:0 0 190px}.sej-logo img,.sej-logo-mob-h img{max-width:100%;height:auto;border:none;display:block}.sej-menu--mobile-body{height:100%}.sej-menu--nav{font-size:16px;margin:0 20px;text-transform:none;padding:0;display:flex;align-items:center;list-style:none;font-weight:400}.sej-menu--nav li ul{margin:0;padding:0}.sej-menu--nav>li{padding:0;margin:0;position:relative;display:flex;align-items:center;height:100%}.sej-menu--nav li a{display:flex;width:100%;justify-content:space-between;align-items:center;text-decoration:none}.sej-menu--nav>li>a{padding:0 15px;height:100%;color:#000;border-radius:0;position:relative}.sej-menu--nav>li:first-child{margin-left:0}.sej-menu--nav>li:last-child{margin-right:0}.sej-menu--sub{text-transform:capitalize;list-style:none}.sej-menu--sub>li{margin:0}.sej-menu--sub>li a{padding:10px 0}.dnone,.sej-menu--mobile-head{display:none}.sej-hbk,.sej-other-links a,.sej-srch,.sej-srch-box{display:flex}.btn.sej-sbs-btn{display:inline-flex;align-items:center;padding-left:13px;padding-right:13px;line-height:1}.sej-subs-lab{margin-left:7px}.sej-hbk{width:100%;text-transform:none;font-size:14px}.sej-hbk-col:first-child{max-width:40%;flex:0 0 40%;padding-right:25px}.sej-hbk-col:last-child{max-width:60%;flex:0 0 60%}.sej-hbook-cat{font-size:16px;text-transform:uppercase;font-weight:700;letter-spacing:1px;margin-bottom:5px}.sej-hbk-h{font-size:24px;margin-bottom:10px}.sej-hbk-p{line-height:1.6;margin-bottom:12px}.sej-hbk .btn{display:inline-block;width:auto;margin:auto auto 0 0}.sej-srch{right:15px;height:100%;justify-content:flex-end;align-content:center;align-items:center;width:0;padding:0}.sej-srch-form{width:100%}.sej-srch-field{position:relative}.sej-srch-field .form-control{background-color:#f5f5f5;width:0;padding-left:0;padding-right:0;flex:0 0 100%;border-width:0}.sej-more-col:last-child,.sej-srch-field .form-control:not(.input-error){border:none}.sej-srch-box{justify-content:flex-end;flex-wrap:wrap}.sej-srch-btn,.sej-srch-ic-hide{position:absolute;right:0;top:0;bottom:0;box-shadow:none;background:0 0;border:0;padding:0 0 0 10px;display:flex;align-items:center}.sej-srch-btn{left:6px;right:inherit;display:none;z-index:1;color:var(--black-color)}.sej-srch-ic-hide{z-index:2}@media screen and (min-width:1024px){.sej-full-menu{background-color:#f8f8f8;padding:50px 0!important;height:auto!important;box-shadow:0 3px 5px 0 rgba(0,0,0,.3);font-weight:400;display:none!important;position:fixed;top:80px;left:0;right:0}.sej-full-menu .container{display:flex}.sej-menu-col{max-width:50%;flex:0 0 50%;display:flex}.sej-menu-col:first-child{border-right:1px solid var(--border-color-primary);padding-right:80px}.sej-menu-col:last-child{padding-left:80px}.sej-menu,.sej-menu--nav{height:100%}.sej-menu--sub{max-width:50%;flex:0 0 50%}.sej-menu--nav>li>a::before{height:4px;content:'';position:absolute;bottom:0;left:0;right:0;width:0;margin:auto;background-color:transparent}.sej-menu--nav>li>a .svg-icon{display:none}.dnone-min-1024{display:none!important}}@media screen and (max-width:1500px){.sej-logo{max-width:200px;flex:0 0 200px}}@media screen and (max-width:1439px){.sej-menu--nav>li>a{padding:0 10px}}@media screen and (max-width:1300px){.sej-logo{max-width:190px;flex:0 0 190px}.sej-menu--nav{font-size:14px}}@media screen and (max-width:1150px){.sej-menu--nav{margin-right:0;letter-spacing:-.45px}}@media screen and (max-width:1023px){.sej-header--container{max-width:100%}.sej-logo{position:absolute;left:55px;right:auto;margin-right:auto;max-width:230px;flex:0 0 230px;margin-top:6px}.sej-mcol-last:last-child{display:none}.sej-full-menu{display:none;width:100%}.sej-full-menu .container{padding:0;max-width:100%;width:100%}.menu-close-btn,.sej-menu-items,.sej-other-links{margin-left:auto}.sej-menu{background-color:#fff;box-shadow:2px 0 5px 0 rgba(0,0,0,.3);align-items:flex-start;position:fixed;left:calc(-50% - 50px);width:50%;height:100%;display:block;top:0;bottom:0;opacity:1;z-index:99}.sej-menu--head-logo a{opacity:1!important;display:block}.sej-menu--head-logo a img{display:block;width:100%;height:auto}.sej-menu--mobile-head{padding:10px 15px;border-bottom:1px solid #f0f0f0;background-color:#fff;display:flex;align-items:center;justify-content:space-between}.sej-menu--mobile-body{overflow-y:auto;scrollbar-width:thin;scrollbar-color:#5b5b5b #fff!important}.sej-menu--mobile-body::-webkit-scrollbar{width:8px}.sej-menu--mobile-body::-webkit-scrollbar-track{box-shadow:inset 0 0 6px rgba(0,0,0,.3)}.sej-menu--mobile-body::-webkit-scrollbar-thumb{background-color:#5b5b5b}.sej-menu--mobile-body::after{content:'';height:260px;display:block}.sej-menu--nav{font-size:30px;flex-flow:column;margin:0;font-weight:800;line-height:1.2}.sej-menu--nav li{flex-wrap:wrap;align-items:stretch;width:100%}.sej-menu--nav li a{width:100%;border-radius:0;flex:1}.sej-menu--sub li:last-child{border:none}.sej-menu--nav>li{margin:0;height:auto}.sej-menu--nav>li>a{padding:10px 25px;height:auto}.sej-menu--sub{background-color:#f5f5f5;font-size:18px;text-transform:capitalize;width:100%;position:static;top:inherit;left:inherit;font-weight:550;box-shadow:none}.sej-menu--sub li{align-items:stretch}.sej-menu--sub li a{padding:15px 15px 15px 35px;color:#000}.menu-close-btn,.menu-open-btn{display:flex;flex-flow:column;justify-content:center}.menu-close-btn span,.menu-open-btn span{display:block}.menu-open-btn{padding:15px 15px 15px 0;position:absolute}.menu-open-btn span{background-color:#000;display:block;height:3px;width:20px;margin-bottom:3px}.menu-open-btn span:last-child{margin-bottom:0}.menu-close-btn{padding:15px 0}.menu-close-btn span{background-color:#3c3f41;height:4px;width:23px}.menu-close-btn span:first-child{transform:rotate(-45deg);margin-top:4px}.menu-close-btn span:last-child{transform:rotate(45deg);margin-top:-4px}.sej-more-menu{display:none!important}}@media screen and (max-width:575px){.sej-header--outer{padding-bottom:55px}.sej-header--container{height:55px}.sej-menu{width:87%}.menu-overlay.active{left:87%}}@media screen and (max-width:480px){.sej-logo{max-width:180px;flex:0 0 180px}}@media screen and (max-width:400px){.sej-logo{max-width:170px;flex:0 0 170px}}@media screen and (max-width:380px){.sej-logo{max-width:185px;flex:0 0 185px}}@media screen and (max-width:320px){.sej-menu{width:100%;left:calc(-87% - 50px)}}@media screen and (max-width:290px){.sej-logo{max-width:170px;flex:0 0 170px}}.btn{display:inline-block;width:auto;margin:0;font-weight:700;-ms-touch-action:manipulation;touch-action:manipulation;text-align:center;white-space:nowrap;text-transform:capitalize;vertical-align:middle;background-size:250% 100%;background-position:right bottom;background-color:var(--theme-color-primary);background-image:linear-gradient(45deg,var(--btn-bg-color-hover) 50%,var(--btn-bg-color) 50%);color:var(--btn-color)!important;border:var(--btn-border-width) solid var(--btn-bg-color);padding:var(--btn-pad-y) var(--btn-pad-x);font-size:var(--btn-font-size);line-height:var(--btn-line-height);border-radius:var(--btn-border-radius)}.form-control{font-size:var(--inp-font-size);line-height:var(--inp-line-height);height:auto!important;background-color:#fff;width:100%;zoom:1;background-image:none;font-weight:var(--inp-font-weight);padding:var(--inp-pad-y) var(--inp-pad-x);border-radius:var(--inp-border-radius);color:var(--inp-color);border:var(--inp-border-width) solid var(--inp-border-color)}.form-control::-webkit-input-placeholder{color:var(--inp-color-placeholder)!important}.form-control::-moz-placeholder{color:var(--inp-color-placeholder)!important;opacity:1}.form-control:-ms-input-placeholder{color:var(--inp-color-placeholder)!important}.sej-more-h{color:var(--theme-color-primary);font-size:16px;font-weight:600;letter-spacing:1px;margin-bottom:20px;text-transform:uppercase;display:block}.sej-more-col{border-right:1px solid var(--border-color-primary)}.sej-more-col:first-child{max-width:16.6666%;flex:16.66666%;border-right:none}.sej-more-col:nth-child(2),.sej-more-col:nth-child(3),.sej-more-col:nth-child(4),.sej-more-col:nth-child(5),.sej-more-col:nth-child(6){max-width:16.6666%;flex:16.66666%}.sej-more-col:nth-child(2) .sej-more-h{visibility:hidden}.sej-more-ul{font-weight:400}.sej-more-ul li{margin-bottom:10px}.sej-more-ul li:last-child{margin-bottom:0}.sej-more-soc .svg-icon{width:24px;height:24px}.sej-more-soc{display:flex;flex-wrap:wrap}.sej-more-soc li{flex:0 0 33.333%;max-width:33.333%;margin-bottom:15px}.sej-more-soc a{color:#333}form:after{content:"";clear:both}.green,.green:visited{color:#71c21b}.skip-link{background:#71c21b;color:#fff;font-weight:700;left:50%;padding:0 8px;position:absolute;transform:translateY(-300%);z-index:999999999}.svg-icon svg{height:100%;width:100%}.list-unstyled{list-style:none;margin:0;padding:0}.d-block,.svg-icon svg{display:block}.svg-icon{display:inline-block}@media only screen and (max-width:1200px){.dnone-1200{display:none!important}}@media only screen and (max-width:1100px){.dnone-1100{display:none!important}}@media only screen and (max-width:1023px){.dnone-1023{display:none!important}}@media screen and (max-width:1182px) and (min-width:1024px){.sej-header .link-sect{max-width:130px;flex:0 0 130px;margin-right:18px}}</style><style id='critical-css'>body{-webkit-text-size-adjust:100%;color:var(--black-color);overflow-wrap:break-word}.row>*,img{max-width:100%}.img-grad:after,.img-obj-abs img{position:absolute;top:0;left:0;bottom:0;right:0}.wsf-form{box-sizing:border-box;text-size-adjust:100%}.sej-wdg-form,.sej-wdg-p{color:#252525}.img-grad,.img-obj-abs,.sej-art-aut,.sej-art-img{position:relative}.avert-text,.heading-font,body,h1,h2{font-family:Inter,sans-serif}.wsf-form,select{font-family:inherit}form:after{content:"";clear:both}:root{--theme-color-primary:#5ec92a;--tea-green-color:#CDF0C8;--honey-dev-color:#E6F5E4;--black-color:#252525;--black-color-50:#25252550;--ind-color:#425067;--cultured-color:#F5F7F7;--border-color-primary:#dedede;--inp-height:41px;--inp-border-width:1px;--inp-line-height:21px;--inp-font-size:13px;--inp-pad-x:15px;--inp-pad-y:calc((var(--inp-height) - var(--inp-line-height) - var(--inp-border-width) * 2) / 2);--inp-border-radius:4px;--inp-color:#000;--inp-color-placeholder:#919191;--inp-border-color:#ccc;--inp-border-color-focus:#a2a2a2;--inp-font-weight:450;--btn-height:41px;--btn-border-width:1px;--btn-line-height:21px;--btn-font-size:15px;--btn-pad-x:35px;--btn-pad-y:calc((var(--btn-height) - var(--btn-line-height) - var(--btn-border-width) * 2) / 2);--btn-border-radius:4px;--btn-bg-color:var(--theme-color-primary);--btn-bg-color-hover:#3EAC08;--btn-bg-color-active:#5EC92A;--btn-color:#fff;--btn-border-color:var(--btn-bg-color);--sect-pad-y:50px;--sect-pad-y-mob:30px;--sect-pad-x-mob:20px}.row{--bs-gutter-x:40px;--bs-gutter-y:0;display:-webkit-box;display:-ms-flexbox;display:flex;-ms-flex-wrap:wrap;flex-wrap:wrap;margin-top:calc(-1 * var(--bs-gutter-y));margin-right:calc(-.5 * var(--bs-gutter-x));margin-left:calc(-.5 * var(--bs-gutter-x))}.sej-art-meta li,.sej-art-opt,.sej-post-cat,.sej-post-cat li,.sej-post-cat li:after,body{display:flex;display:flex}.row>*{-ms-flex-negative:0;flex-shrink:0;width:100%;padding-right:calc(var(--bs-gutter-x) * .5);padding-left:calc(var(--bs-gutter-x) * .5);margin-top:var(--bs-gutter-y)}a{color:var(--theme-color-primary);text-decoration:none}body{flex-direction:column}.h4,h1{word-wrap:break-word}.wsf-form{font-weight:inherit}.sej-aside.sej-wdg-form{min-height:442px}@media screen and (max-width:767px){:root{--inp-font-size:16px}}*,::after,::before{box-sizing:border-box}@media (prefers-reduced-motion:no-preference){:root{scroll-behavior:smooth}}img,svg{vertical-align:middle}select{margin:0;font-size:inherit;line-height:inherit;text-transform:none;word-wrap:normal}::-moz-focus-inner{padding:0;border-style:none}::-webkit-datetime-edit-day-field,::-webkit-datetime-edit-fields-wrapper,::-webkit-datetime-edit-hour-field,::-webkit-datetime-edit-minute,::-webkit-datetime-edit-month-field,::-webkit-datetime-edit-text,::-webkit-datetime-edit-year-field{padding:0}::-webkit-inner-spin-button{height:auto}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-color-swatch-wrapper{padding:0}::file-selector-button{font:inherit}::-webkit-file-upload-button{font:inherit;-webkit-appearance:button}select:-internal-autofill-previewed,select:-internal-autofill-selected{background-color:#fff!important}.col-auto{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:auto}.col-12{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:100%}@media (min-width:768px){.col-sm-6{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:50%}}@media (min-width:1024px){.col-md-4{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:33.33333%}.col-md-8{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:66.66667%}}html{background-color:#000}body{margin:0;font-weight:300;line-height:1.725;font-size:19px;background-color:#fff;letter-spacing:-.2px;display:flex;flex-direction:column;min-height:100vh}.h4,h1,h2{font-weight:700;line-height:1.2;font-style:normal;clear:both;word-wrap:break-word;letter-spacing:.1px}h1{font-size:45px;margin:0 0 25px}h2{font-size:32px;margin:60px 0 20px}.h4{font-size:22px;margin:0 0 15px}p{margin:0 0 34px}a:visited{color:#8a8a8a}.dark-link a,.dark-link a:visited{color:var(--black-color)!important}.sej-post-cat li a,a.green-link,a.green-link:visited{color:var(--theme-color-primary)!important}.underline a{color:inherit;border-bottom:2.5px solid var(--theme-color-primary);text-decoration:none!important}ul{margin:25px 0;padding:0 0 0 37px}ul li{margin-bottom:15px}img{height:auto}.sej-main{max-width:2000px;width:100%;margin-right:auto;margin-left:auto;flex-grow:1}.mw360,.sej-aside{max-width:360px}.sej-sect{padding-top:var(--sect-pad-y);padding-bottom:var(--sect-pad-y)}script+.sej-sect{padding-top:0}.gty-40{margin-bottom:-40px}.gty-40>[class*=col]{padding-bottom:40px}.gty-30{margin-bottom:-30px}.gty-30>[class*=col]{padding-bottom:30px}.gty-15{margin-bottom:-15px}.gty-15>[class*=col]{padding-bottom:15px}.img-obj-abs img{height:100%;width:100%;-o-object-fit:cover;object-fit:cover}.img-grad:after{content:'';background:#020024;background:linear-gradient(0deg,rgba(0,0,0,.7) 0,rgba(0,0,0,0) 50%)}.sej-bbb-section1.sej-sect{padding-bottom:calc(var(--sect-pad-y) - 20px)}@media screen and (max-width:1023px){.sej-sect{padding:var(--sect-pad-y-mob) var(--sect-pad-x-mob)}}.wsf-form{font-weight:inherit;line-height:1.4;font-size:16px}.sej-wdg-h,.sej-wdg-p{font-size:27px;font-weight:700;letter-spacing:-1px;line-height:1}.wsf-form :after,.wsf-form :before{box-sizing:inherit}.sej-wdg-form{padding:50px 30px;border-radius:15px;text-align:left}.sej-wgd-shrt{min-height:15px}.avert-text,.sej-wgt-head,.text-center{text-align:center}select{font-size:var(--inp-font-size);line-height:var(--inp-line-height);height:auto!important;-webkit-appearance:none;-moz-appearance:none;font-weight:var(--inp-font-weight);background-image:url(data:image/svg+xml;utf8;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0idXRmLTgiPz4KPHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHhtbG5zOnhsaW5rPSJodHRwOi8vd3d3LnczLm9yZy8xOTk5L3hsaW5rIiB2ZXJzaW9uPSIxLjEiIHZpZXdCb3g9IjAgMCAxMjkgMTI5IiBlbmFibGUtYmFja2dyb3VuZD0ibmV3IDAgMCAxMjkgMTI5IiB3aWR0aD0iMzJweCIgaGVpZ2h0PSIzMnB4Ij4KICA8Zz4KICAgIDxwYXRoIGQ9Im0xMjEuMywzNC42Yy0xLjYtMS42LTQuMi0xLjYtNS44LDBsLTUxLDUxLjEtNTEuMS01MS4xYy0xLjYtMS42LTQuMi0xLjYtNS44LDAtMS42LDEuNi0xLjYsNC4yIDAsNS44bDUzLjksNTMuOWMwLjgsMC44IDEuOCwxLjIgMi45LDEuMiAxLDAgMi4xLTAuNCAyLjktMS4ybDUzLjktNTMuOWMxLjctMS42IDEuNy00LjIgMC4xLTUuOHoiIGZpbGw9IiM4YzhjOGMiLz4KICA8L2c+Cjwvc3ZnPgo=)!important;background-position:right 12px center!important;background-repeat:no-repeat!important;background-size:16px!important;color:var(--inp-color-placeholder)!important;padding:var(--inp-pad-y) 35px var(--inp-pad-y) var(--inp-pad-x)!important;border:var(--inp-border-width) solid var(--inp-border-color);border-radius:var(--inp-border-radius)!important;width:100%;background-color:#fff!important}.img-circle,.sej-art-aut img{border-radius:100%}.sej-aside{float:right}.sej-widget{margin-bottom:55px}.sej-art-img{margin-bottom:15px;padding-bottom:52.86%;background-color:#ebebeb}.sej-art-meta,.sej-post-cat{list-style:none;padding:0;display:flex}.sej-art-opt{justify-content:space-between;align-items:center;margin-bottom:5px}.sej-post-cat{text-transform:uppercase;font-weight:600;margin:0;font-size:12px}.sej-art-desc{margin-top:10px;margin-bottom:15px;line-height:1.565}.sej-post-cat li{margin:0;align-items:center}.sej-post-cat li:after{content:'\30FB';font-size:22px;line-height:1px;height:10px;width:20px;align-items:center;justify-content:center;margin-top:2px;color:var(--theme-color-primary)}.sej-post-cat li:last-child::after{display:none}.sej-art-meta{font-size:13px;margin:auto 0 0}.sej-art-meta .svg-icon{width:14px;height:14px;max-width:14px;flex:0 0 14px;margin-right:5px}.sej-art-meta li{align-items:center;padding-right:15px;padding-bottom:10px;margin-bottom:0}.sej-art-meta li:last-child{margin-right:0;padding-right:0}.sej-art-aut{width:65px;height:65px;display:block;z-index:2;margin-left:20px;margin-top:-55px}.sej-art-aut img{width:100%;height:100%;object-fit:cover}.sej-art-author{color:var(--theme-color-primary);font-size:14px;font-weight:700;margin-top:3px;margin-bottom:0}.sej-art-inner{font-size:15px;display:flex;flex-flow:column;height:100%}.sej-art-part:last-child{display:flex;flex-flow:column;flex:1}@media screen and (max-width:574px){.sej-art-meta{font-size:12px}}.sej-bbb-section1 div{width:100%!important}.sej-bbb-section1 img{display:inline-block;color:#6a6a6a;font-size:16px}.avert-text{text-transform:uppercase;letter-spacing:1px;font-size:12px;clear:both;color:#989898;font-weight:400;padding:7px 0;line-height:1}img.b-lazy{background-color:#eee}.skip-link{background:#71c21b;color:#fff;font-weight:700;left:50%;padding:0 8px;position:absolute;transform:translateY(-300%);z-index:999999999}@media screen and (max-width:1023px) and (min-width:768px){.desktop-device .sej-t_t-link img{width:728px;height:150px}}@media only screen and (max-width:767px){h1{font-size:40px}.desktop-device .sej-t_t-link img{height:auto}}.svg-icon svg{height:100%;width:100%}.m-bot-0,.margin-bottom-0{margin-bottom:0!important}.m-bot-10{margin-bottom:10px!important}.m-bot-15{margin-bottom:15px!important}.m-top-15{margin-top:15px!important}.m-top-30{margin-top:30px}.list-unstyled{list-style:none;margin:0;padding:0}.text-center{text-align:center!important}.jc-btw{justify-content:space-between!important}.ait-center{align-items:center!important}.flexjust{display:flex;align-items:center;justify-content:center}.img-obj-abs,.svg-icon svg{display:block}.color-green{color:var(--theme-color-primary)}.bg-cultured{background-color:var(--cultured-color)}.svg-icon{display:inline-block}.mh600{min-height:600px}.margin-auto{margin-right:auto;margin-left:auto}@media screen and (max-width:1120px) and (min-width:1024px){.sej-art-meta li:first-child{display:none}}@media only screen and (max-width:1023px) and (min-width:768px){.desktop-device .dnone-768-1024{display:none!important}}@media only screen and (max-width:1023px){.sej-sidebar{margin-bottom:30px}.sej-aside{margin:0 auto;float:none}.absolute-banner.banner-1,.sej-widget{margin:30px auto}.dnone-1023{display:none!important}}</style><style id='critical-css'>input{font-family:inherit;font-size:inherit;line-height:inherit}a{color:var(--theme-color-primary);text-decoration:none}body{-webkit-text-size-adjust:100%;color:var(--black-color);overflow-wrap:break-word;display:flex;flex-direction:column}.h4,h1,h3{word-wrap:break-word}.sej-post-cat{display:flex;text-transform:uppercase}form:after{content:"";clear:both}input{font-family:inherit;font-size:inherit;line-height:inherit}input:-internal-autofill-previewed,input:-internal-autofill-selected{background-color:#fff!important}.btn,body,h1,h2,h3{font-family:Inter,sans-serif}textarea{resize:vertical;overflow:auto;height:auto!important;padding:15px 12px!important}.row{--bs-gutter-x:40px;--bs-gutter-y:0;display:-webkit-box;display:-ms-flexbox;display:flex;-ms-flex-wrap:wrap;flex-wrap:wrap;margin-top:calc(-1 * var(--bs-gutter-y));margin-right:calc(-.5 * var(--bs-gutter-x));margin-left:calc(-.5 * var(--bs-gutter-x))}.row>*{-ms-flex-negative:0;flex-shrink:0;width:100%;max-width:100%;padding-right:calc(var(--bs-gutter-x) * .5);padding-left:calc(var(--bs-gutter-x) * .5);margin-top:var(--bs-gutter-y)}body{-webkit-text-size-adjust:100%;color:var(--black-color);overflow-wrap:break-word;display:flex;flex-direction:column}.form-control{font-size:var(--inp-font-size);line-height:var(--inp-line-height);zoom:1;font-weight:var(--inp-font-weight);padding:var(--inp-pad-y) var(--inp-pad-x);border-radius:var(--inp-border-radius);color:var(--inp-color);border:var(--inp-border-width) solid var(--inp-border-color)}.sej-modal{-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center}.sej-modal-close{display:-webkit-box;display:-ms-flexbox;display:flex;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center}:root{--theme-color-primary:#5ec92a;--tea-green-color:#CDF0C8;--honey-dev-color:#E6F5E4;--black-color:#252525;--black-color-50:#25252550;--ind-color:#425067;--cultured-color:#F5F7F7;--border-color-primary:#dedede;--inp-height:41px;--inp-border-width:1px;--inp-line-height:21px;--inp-font-size:13px;--inp-pad-x:15px;--inp-pad-y:calc((var(--inp-height) - var(--inp-line-height) - var(--inp-border-width) * 2) / 2);--inp-border-radius:4px;--inp-color:#000;--inp-color-placeholder:#919191;--inp-border-color:#ccc;--inp-border-color-focus:#a2a2a2;--inp-font-weight:450;--btn-height:41px;--btn-border-width:1px;--btn-line-height:21px;--btn-font-size:15px;--btn-pad-x:35px;--btn-pad-y:calc((var(--btn-height) - var(--btn-line-height) - var(--btn-border-width) * 2) / 2);--btn-border-radius:4px;--btn-bg-color:var(--theme-color-primary);--btn-bg-color-hover:#3EAC08;--btn-bg-color-active:#5EC92A;--btn-color:#fff;--btn-border-color:var(--btn-bg-color);--sect-pad-y:50px;--sect-pad-y-mob:30px;--sect-pad-x-mob:20px}body{-webkit-text-size-adjust:100%;color:var(--black-color);overflow-wrap:break-word;display:flex;flex-direction:column}.form-control{font-size:var(--inp-font-size);line-height:var(--inp-line-height);zoom:1;font-weight:var(--inp-font-weight);padding:var(--inp-pad-y) var(--inp-pad-x);border-radius:var(--inp-border-radius);color:var(--inp-color);border:var(--inp-border-width) solid var(--inp-border-color)}.sej-aut-list li{display:flex;display:flex;align-items:center}.sej-modal{-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center}.sej-modal-close{display:-webkit-box;display:-ms-flexbox;display:flex;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center}.sej-tb-item{display:inline-block;padding:0 25px 15px;cursor:pointer;text-transform:uppercase;color:#000!important}@media screen and (max-width:767px){:root{--inp-font-size:16px}}*,::after,::before{box-sizing:border-box}@media (prefers-reduced-motion:no-preference){:root{scroll-behavior:smooth}}img,svg{vertical-align:middle}input,textarea{margin:0;font-family:inherit;font-size:inherit;line-height:inherit}::-moz-focus-inner{padding:0;border-style:none}::-webkit-datetime-edit-day-field,::-webkit-datetime-edit-fields-wrapper,::-webkit-datetime-edit-hour-field,::-webkit-datetime-edit-minute,::-webkit-datetime-edit-month-field,::-webkit-datetime-edit-text,::-webkit-datetime-edit-year-field{padding:0}::-webkit-inner-spin-button{height:auto}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-color-swatch-wrapper{padding:0}::file-selector-button{font:inherit}[type=submit]{-webkit-appearance:button}[type=submit]::-moz-focus-inner{padding:0;border-style:none}::-webkit-file-upload-button{font:inherit;-webkit-appearance:button}input:-internal-autofill-previewed,input:-internal-autofill-selected,textarea:-internal-autofill-previewed,textarea:-internal-autofill-selected{background-color:#fff!important}input:-webkit-autofill{-webkit-animation:forwards autofill;animation:forwards autofill}@keyframes autofill{100%{background:#fff;color:inherit}}@-webkit-keyframes autofill{100%{background:#fff;color:inherit}}@media (min-width:575px){.col-xs-6{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:50%}.col-xs-12{-webkit-box-flex:0;-ms-flex:0 0 auto;flex:0 0 auto;width:100%}}html{background-color:#000}body{margin:0;-webkit-text-size-adjust:100%;font-weight:300;line-height:1.725;font-size:19px;background-color:#fff;color:var(--black-color);overflow-wrap:break-word;letter-spacing:-.2px;display:flex;flex-direction:column;min-height:100vh}.h4,h1,h2,h3{font-weight:700;line-height:1.2;font-style:normal;clear:both;word-wrap:break-word;letter-spacing:.1px}h1{font-size:45px;margin:0 0 25px}h2{font-size:32px;margin:60px 0 20px}h3{font-size:26px;margin:0 0 18px}.h4{font-size:22px;margin:0 0 15px}p{margin:0 0 34px}a:visited{color:#8a8a8a}.dark-link a,.dark-link a:visited{color:var(--black-color)!important}ul{margin:25px 0;padding:0 0 0 37px}ul li{margin-bottom:15px}img{height:auto;max-width:100%}.font-size-16{font-size:16px!important}@media only screen and (max-width:767px){h1{font-size:40px}}.gty-40{margin-bottom:-40px}.gty-40>[class*=col]{padding-bottom:40px}.gty-20{margin-bottom:-20px}.gty-20>[class*=col]{padding-bottom:20px}.img-obj-abs{position:relative}.img-obj-abs img{height:100%;width:100%;left:0;right:0;top:0;bottom:0;-o-object-fit:cover;object-fit:cover;position:absolute}.img-grad{position:relative}.img-grad:after{content:'';position:absolute;top:0;left:0;bottom:0;right:0;background:#020024;background:linear-gradient(0deg,rgba(0,0,0,.7) 0,rgba(0,0,0,0) 50%)}.btn{display:inline-block;width:auto;margin:0;font-weight:700;-ms-touch-action:manipulation;touch-action:manipulation;text-align:center;white-space:nowrap;text-transform:capitalize;vertical-align:middle;background-size:250% 100%;background-position:right bottom;background-color:var(--theme-color-primary);background-image:linear-gradient(45deg,var(--btn-bg-color-hover) 50%,var(--btn-bg-color) 50%);color:var(--btn-color)!important;border:var(--btn-border-width) solid var(--btn-bg-color);padding:var(--btn-pad-y) var(--btn-pad-x);font-size:var(--btn-font-size);line-height:var(--btn-line-height);border-radius:var(--btn-border-radius)}.form-control{font-size:var(--inp-font-size);line-height:var(--inp-line-height);height:auto!important;background-color:#fff;width:100%;zoom:1;background-image:none;font-weight:var(--inp-font-weight);padding:var(--inp-pad-y) var(--inp-pad-x);border-radius:var(--inp-border-radius);color:var(--inp-color);border:var(--inp-border-width) solid var(--inp-border-color)}.form-control::-webkit-input-placeholder{color:var(--inp-color-placeholder)!important}.form-control::-moz-placeholder{color:var(--inp-color-placeholder)!important;opacity:1}.form-control:-ms-input-placeholder{color:var(--inp-color-placeholder)!important}.sej_error_message{margin:0}.sej-art-img{margin-bottom:15px;padding-bottom:52.86%;background-color:#ebebeb;position:relative}.sej-art-meta,.sej-post-cat{list-style:none;padding:0;display:flex}.sej-art-opt{display:flex;justify-content:space-between;align-items:center;margin-bottom:5px}.sej-post-cat{text-transform:uppercase;font-weight:600;margin:0;font-size:12px}.sej-art-desc{margin-top:10px;margin-bottom:15px;line-height:1.565}.sej-post-cat li{margin:0;display:flex;align-items:center}.sej-post-cat li a{color:var(--theme-color-primary)!important}.sej-post-cat li:after{content:'\30FB';font-size:22px;line-height:1px;height:10px;display:flex;width:20px;align-items:center;justify-content:center;margin-top:2px;color:var(--theme-color-primary)}.sej-post-cat li:last-child::after{display:none}.sej-art-meta{font-size:14px;margin:auto 0 0}.sej-art-meta .svg-icon{width:14px;height:14px;max-width:14px;flex:0 0 14px;margin-right:10px}.sej-art-meta li{align-items:center;display:flex;padding-right:15px;padding-bottom:10px;margin-bottom:0}.sej-art-meta li:last-child{margin-right:0}.sej-art-inner{font-size:15px;display:flex;flex-flow:column;height:100%}.sej-art-part:last-child{display:flex;flex-flow:column;flex:1}@media screen and (max-width:574px){.sej-art-meta{font-size:12px}}.sej-aut-comp,.sej-aut-comp a,.sej-aut-comp a:visited,.sej-aut-list li a:visited,.sej-aut-pos{color:#9d9d9d}.sej-aut-main{position:relative;background-color:#fff}.sej-aut-area{background-color:#f7f7f7;width:100%;margin:0 auto}.sej-aut-main:after{content:'';display:block;width:50%;height:100%;position:absolute;top:0;right:0;z-index:1;background-color:#fff}.sej-aut-container{position:relative;z-index:2}.sej-aut-parts{display:flex}.sej-aut-class{width:40px;height:40px;border-radius:100%;justify-content:center;position:absolute;right:25px;bottom:0;display:flex;align-items:center}.sej-aut-class .svg-icon{width:22px;height:22px}.sej-aut-sidebar{max-width:370px;flex:0 0 370px;background-color:#f7f7f7;padding:30px 30px 30px 0;font-size:16px;font-weight:400}.sej-aut-content{max-width:100%;flex:auto;background-color:#fff;padding:70px 0 70px 56px;overflow:hidden}.sej-aut-list li,.sej-aut-thumb{display:flex;align-items:center}.sej-aut-part{margin-bottom:30px;white-space:normal}.sej-aut-thumb{margin:0 auto 15px;border-radius:100%;background-color:#ebebeb;position:relative;width:200px;height:200px;justify-content:center}.sej-aut-img,.sej-aut-thumb img{height:100%;width:100%;border-radius:100%}.sej-aut-img{overflow:hidden}.sej-aut-thumb img{max-width:100%;flex:0 0 100%;object-fit:cover}.sej-aut-h{font-size:26px;margin:0 0 10px}.sej-aut-sub-h{font-size:20px;margin:0 0 10px}.sej-tb-title{font-size:30px}.sej-aut-pos{line-height:1.2;margin:auto;max-width:200px}.sej-aut-comp{font-weight:400}.sej-aut-list li,.sej-aut-nav,.sej-aut-tags{display:flex}.sej-aut-list li{align-items:center;margin-bottom:10px}.sej-aut-list .svg-icon{width:20px;height:20px;max-width:20px;flex:0 0 20px;margin-right:15px}.sej-aut-list li a{white-space:nowrap;overflow:hidden;text-overflow:ellipsis;color:#9d9d9d}.sej-aut-list,.sej-aut-tags{color:#6a6a6a;list-style:none;margin:0;padding:0}.sej-aut-tags{line-height:1.2;flex-wrap:wrap}.sej-aut-tags li{margin:0 10px 10px 0}.sej-aut-tags li a,.sej-aut-tags li span{display:block;border-radius:5px;padding:8px 10px;background-color:#ebebeb;color:#6a6a6a!important}.sej-aut-tags li a:hover{background-color:#d8d8d8}.sej-modal{display:none;width:100%;position:fixed;background-color:rgba(43,43,43,.5);left:0;right:0;top:0;bottom:0;z-index:99999;overflow-y:auto;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center;padding:40px}.sej-tb-content{display:none;opacity:0}.sej-tb-content.active-tab{display:block;opacity:1;animation:.3s .01s alternate backwards tab_content_effect}.sej-aut-etitle{margin-top:0;font-size:30px}.sej-modal-inner{-webkit-animation:.3s .01s alternate backwards modal_effect;animation:.3s .01s alternate backwards modal_effect;-webkit-box-shadow:0 0 8px 4px rgba(43,43,43,.3);box-shadow:0 0 8px 4px rgba(43,43,43,.3);position:relative;border-radius:10px;padding:30px;background-color:#fff;max-width:600px;-webkit-box-flex:1;-ms-flex:1;flex:1;width:100%;min-height:480px;margin:auto}.sej-modal-close{display:-webkit-box;display:-ms-flexbox;font-family:Arial;font-size:35px;color:#fff!important;background-color:#2b2b2b;width:40px;height:40px;position:absolute;display:flex;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;justify-content:center;-webkit-box-shadow:0 0 8px 0 rgba(0,0,0,.6);box-shadow:0 0 8px 0 rgba(0,0,0,.6);border-radius:100%;top:-20px;right:-20px;line-height:1;text-decoration:none!important}@-webkit-keyframes modal_effect{0%{-webkit-transform:translate(0,-30px);transform:translate(0,-30px);opacity:0}100%{-webkit-transform:translate(0,0);transform:translate(0,0);opacity:1}}.sej-modal-col{position:relative}.sej_error_message_part,.sej_success_message_part{font-size:14px;text-align:center}.sej_error_message_part{color:#ff3614}.sej_success_message_part{color:#497e09}@keyframes tab_content_effect{0%{opacity:0}100%{opacity:1}}.bg-yellow{background-color:#d0ac3c}.bg-green,.green-bg{background-color:var(--theme-color-primary)}.bg-red{background-color:#d74546}.sej-aut-nav{font-size:16px;margin-bottom:60px;line-height:1.2}@media screen and (min-width:980px){.sej-aut-nav{height:35px}}@media screen and (min-width:1700px){.sej-aut-area{width:1310px}}@media screen and (max-width:1200px){.sej-aut-content{padding:45px 0 45px 30px}.sej-aut-sidebar{padding:30px 30px 30px 0;max-width:300px;flex:0 0 300px}}@media screen and (max-width:1024px){.sej-aut-sidebar{max-width:230px;flex:0 0 230px}}@media screen and (max-width:1024px) and (min-width:980px){.sej-aut-thumb{width:150px;height:150px}.sej-aut-h{font-size:21px}}@media screen and (max-width:979px){.sej-aut-main:before{display:none}.sej-aut-container{padding:0}.sej-aut-content,.sej-aut-sidebar{padding:30px 15px}.sej-aut-sidebar{max-width:100%;flex:0 0 100%}.sej-aut-parts{flex-wrap:wrap}.sej-aut-part{max-width:340px;margin-left:auto;margin-right:auto}}@media screen and (max-width:650px){.sej-aut-for{margin-top:30px}}@media screen and (max-width:600px){.sej-art-inner{max-width:100%;flex:0 0 100%}}.sej_error_message:after,form:after{content:""}.sej_error_message{width:100%;font-size:14px;display:none;line-height:1.2;color:#ff3614;text-align:left;padding-top:3px;border:none;float:left}.sej_error_message:after{display:block}img.b-lazy{background-color:#eee}.skip-link{background:#71c21b;color:#fff;font-weight:700;left:50%;padding:0 8px;position:absolute;transform:translateY(-300%);z-index:999999999}.svg-icon svg{height:100%;width:100%}.margin-bottom-0{margin-bottom:0!important}.m-top-15{margin-top:15px!important}.py-0{padding-top:0!important;padding-bottom:0!important}.list-unstyled{list-style:none;margin:0;padding:0}.text-center{text-align:center!important}.img-obj-abs,.svg-icon svg{display:block}.svg-icon{display:inline-block}</style><style id='critical-css'>.sej-foot-col:first-child{max-width:21%;flex:0 0 21%}.sej-foot-col:nth-child(2),.sej-foot-col:nth-child(3),.sej-foot-col:nth-child(4),.sej-foot-col:nth-child(5),.sej-foot-col:nth-child(6){max-width:15.8%;flex:0 0 15.8%}@media only screen and (max-width:1023px){.sej-foot-col.col{max-width:33.333%;flex:0 0 33.333%}}</style> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/variables.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/variables.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/vendor/reset.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/vendor/reset.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/vendor/bootstrap-grid-v2.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/vendor/bootstrap-grid-v2.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/typography.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/typography.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/layout.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/layout.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/navbar-desktop.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/navbar-desktop.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/navbar-more.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/navbar-more.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/hbs-form-base.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/hbs-form-base.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/hbs-form-custom.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/hbs-form-custom.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/sidebar.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/sidebar.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop-tabs.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop-tabs.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/pagination.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/pagination.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/category-featured.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/category-featured.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop-podcast.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop-podcast.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/ifrmae-css.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/ifrmae-css.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/pages/author.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/pages/author.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/loop.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/footer.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/footer.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/global-non-critical.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/global-non-critical.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/uploads/ws-form/css/public/public.layout.min.css?ver=1727693021" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/uploads/ws-form/css/public/public.layout.min.css?ver=1727693021"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/wfs-form-skin.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/wfs-form-skin.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/wsf-form-classes.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/wsf-form-classes.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/buttons.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/buttons.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/inputs.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/inputs.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/utilities.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/utilities.css?ver=1732270322"/> <link rel="preload" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/classes.css?ver=1732270322" as="style"/> <link rel="stylesheet" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/abstracts/classes.css?ver=1732270322"/> <link rel="preload" href="//js.hsforms.net/forms/embed/v2.js" as="script"> <script> sloadScript("//js.hsforms.net/forms/embed/v2.js", sej_hubspot_form ); window.hb_form_loaded = false; window.hb_form_rendered = function($form){ window.hb_form_loaded = true; striggerEvent('hubspot_form_render', {form:$form} ); }; window.hb_form_before_submit = function($form, data){ striggerEvent('hb_form_before_submit', {form:$form, form_data: data} ); }; window.hb_form_submited = function($form, data ){ striggerEvent('hb_form_submited', {form:$form, form_data: data } ); }; function sej_init_hubspot(){ if( window.s_headless ){ return; } let elements = document.querySelectorAll('[data-formId]'); elements.forEach(function(element) { hbspt.forms.create({ region: element.getAttribute("data-region"), portalId: element.getAttribute("data-portalId"), formId: element.getAttribute("data-formId"), target: element.getAttribute("data-target"), cssClass: "hbspt-form", cssRequired: "", onFormReady: window.hb_form_rendered, onBeforeFormSubmit: window.hb_form_before_submit, onFormSubmitted : window.hb_form_submited }); }); } function sej_hubspot_form(){ if (document.readyState !== 'loading') { sej_init_hubspot(); } else { document.addEventListener('DOMContentLoaded', sej_init_hubspot); } } window.form_ga_data = {}; </script> <script type="text/javascript"> window.e_group = abm_sej_getCookie('e_gr_sej_v4'); if( !window.e_group ){ window.e_group = 'no_exp'; } if( window.e_group ){ window.sdimensions['e_group'] = window.e_group; window.sdimensions['e_group_u'] = window.e_group; } setTimeout(function () { sga4( window.sglob_cont ); }, 1000 ); function sga4(check ){ striggerEvent('sga4'); let traffic_type = 'ext'; window.dataLayer = window.dataLayer || []; let itm_params = [ 'itm_source', 'itm_medium', 'itm_campaign', 'itm_content' ]; itm_params.forEach(element => { let sutm_param = sej_utm_var( element ); if( sutm_param != 'not set' ){ sdimensions[element] = sutm_param; } }); window.sdimensions['document_ref'] = document.referrer; window.sdimensions['traffic_type'] = traffic_type; window.sdimensions['has_faq'] = 'FAQ no'; window.sdimensions['custom_geo_location'] = window.sglob_country; if( typeof window.s_has_faq_section !== 'undefined' ){ window.sdimensions['has_faq'] = 'FAQ yes'; } if( window.ss_u || window.sopp === 'yes' ){ sdimensions['pers_op'] = 'no'; }else{ sdimensions['pers_op'] = 'yes'; } function gtag(){ window.dataLayer.push(arguments);} window.gtag = gtag; window.dataLayer.push(window.sdimensions); if( typeof gtag !== 'undefined' && (window.sopp === 'yes' || window.ss_u ) ){ gtag('consent', 'default', { 'ad_storage': 'denied', 'analytics_storage': 'denied', 'ad_user_data': 'denied', 'ad_personalization': 'denied' }); } var sgtm_id = 'GTM-M2HM2DB'; if( window.location.hostname != 'www.searchenginejournal.com' ){ sgtm_id = 'GTM-M2HM2D_T'; } (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer',sgtm_id); } </script> <script type="text/javascript" id="hs-script-loader" async src="//js.hs-scripts.com/45875037.js"></script> <style id='wp-emoji-styles-inline-css' type='text/css'> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <style id='global-styles-inline-css' type='text/css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/plugins/abm-sej/includes/jquery/jquery-3.6.1.min.js?ver=1732270321" id="jquery-js"></script> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej/js/pages/author/author.js?ver=1732270322" id="author-js-js"></script> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej/js/sej-new.js?ver=1732270322" id="sej-js-js"></script> <link rel="stylesheet" id="print-css" href="https://www.searchenginejournal.com/wp-content/themes/sej/css/components/print.css?ver=181" type="text/css" media="print"> <script type='text/javascript'>window.presslabs = {"home_url":"https:\/\/www.searchenginejournal.com"}</script><script type='text/javascript'> (function () { var pl_beacon = document.createElement('script'); pl_beacon.type = 'text/javascript'; pl_beacon.async = true; var host = 'https://www.searchenginejournal.com'; if ('https:' == document.location.protocol) { host = host.replace('http://', 'https://'); } pl_beacon.src = host + '/' + 'xcs0MhRsfxHG' + '.js?ts=' + Math.floor((Math.random() * 100000) + 1); var first_script_tag = document.getElementsByTagName('script')[0]; first_script_tag.parentNode.insertBefore(pl_beacon, first_script_tag); })(); </script> <script> window.s_glob_p = JSON.parse('{"facebook":["1321385257908563"],"linkedin":["2493106"],"twitter":["o5w59"],"google":["536815543"]}'); </script> <script type='text/javascript' defer="defer" src='https://www.searchenginejournal.com/wp-content/plugins/abm-sej/includes/ga/js/pix.js?ver=1732270320'></script> <script> window.sej_show_ads_exp = {"popup": true, "hello_bar": true, "clarity_dimension": undefined }; window.sej_no_show_programmatic = []; </script> <script defer src="https://www.searchenginejournal.com/wp-content/plugins/abm-sej/includes/ga/clarity.js?ver=1732270320"></script>  <script>var doc = document.documentElement; doc.setAttribute('data-useragent', navigator.userAgent); </script> </head> <body class="archive author author-matt-southern author-1263 group-blog desktop-device"> <a class="skip-link" href="#main-content">Skip to content</a> <header id="nav-head" class="sej-header--outer desktop-noscrolled-body" > <div class="sej-header header_js"> <div class="sej-header--container container"> <a aria-label="menu" href="#topmenubutton" class="menu-open-btn m-open_js"> <span></span> <span></span> <span></span> </a>  <a id="dlog" class="sej-logo" aria-label="Home Page" href="https://www.searchenginejournal.com"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-1x-63a425d735aa3-sej.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-2x-63a425d990611-sej.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-1x-63a425d735aa3-sej.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-2x-63a425d990611-sej.png 1.5x" width="230" height="22" fetchpriority="high" alt="Search Engine Journal - SEO, Search Marketing News and Tutorials" /> </picture> </a> <div class="sej-menu-items menu-itm_js">  <nav role="navigation" class="mob-nav_js sej-menu"> <div class="sej-menu--mobile-head"> <div class="sej-menu--head-logo"> <a id="mblog" class="sej-logo-mob-h" aria-label="Home Page" href="https://www.searchenginejournal.com"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-1x-63a425d735aa3-sej.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-2x-63a425d990611-sej.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-1x-63a425d735aa3-sej.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-2x-63a425d990611-sej.png 1.5x" width="230" height="22" fetchpriority="high" alt="Search Engine Journal - SEO, Search Marketing News and Tutorials" /> </picture> </a> </div> <div class="menu-close-btn m-close_js"> <span></span> <span></span> </div> </div> <div class="sej-hbsp-mobform dnone-min-1024"> <div class="sej-srch-mob"> <form role="search" data-form-name="Top Search" class="sej-srch-form-mob nosubform" action="/"> <div class="sej-srch-field-mob"> <div class="sej-srch-box"> <input minlength="1" required="true" aria-label="Search..." placeholder="What can we help you find today?" type="text" name="s" autocomplete="off" autocapitalize="off" class="sbox form-control sinput ig_auto" /> </div> <button data-g-c="Top Search Icon" aria-label="Search" data-label="Nav" type="submit" class="sej-srch-btn-mob site-search"> <span style="width:17px; flex:0 0 17px; height:17px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#search"/> </svg> </span> </button> </div> </form> </div> <a class="btn sej-sbs-btn m-top-15" data-g-c="Mobile Subscribe Icon" title="Subscribe to our Newsletter" id="ssub-mob" aria-label="Subscribe" href="/newsletter-sign-up/" target="_blank" > <span style="color:#fff; width:17px; flex:0 0 17px; height:17px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#email"/> </svg> </span> <span class="sej-subs-lab">Subscribe</span> </a> </div> <div class="sej-menu--mobile-body">  <ul id="main-navigation" class="menu_js sej-menu--nav"> <li class=has_child> <a class="dark-link" data-ga="LATEST" href="/category/news/"> Latest <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu"> <div class="container"> <div class="sej-menu-col"> <ul data-ga="LATEST" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/news/">All News</a> </li> <li> <a class="dark-link" href="/category/news/?ver=seo">SEO News</a> </li> <li> <a class="dark-link" href="/category/news/?ver=pay-per-click">PPC News</a> </li> <li> <a class="dark-link" href="/category/news/?ver=social">Social Media News</a> </li> </ul> <ul data-ga="LATEST" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/webinar/">Webinars</a> </li> <li> <a class="dark-link" href="/category/search-engine-journal-show/">Podcast</a> </li> <li> <a class="dark-link" href="/category/agency-marketing/">For Agencies</a> </li> <li> <a class="dark-link" href="/category/careers-education/">Career</a> </li> </ul> </div> <div class="sej-menu-col sej-mcol-last"> <div class="sej-hbk"> <div class="sej-hbk-col"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-442.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-103.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-442.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-103.png 1.5x" width="190" height="250" loading="lazy" alt="SEO Trends 2025" /> </picture> </div> <div class="sej-hbk-col"> <span class="sej-hbook-cat green d-block"> Ebook </span> <h3 class="sej-hbk-h">SEO Trends 2025</h3> <p class="sej-hbk-p">Download your copy of SEO Trends 2025 and discover what to be hopeful about in a changing search world.</p> <a target="_blank" data-g-c="Nav Ebook Clicks" class="btn" data-query = "itm_source=website&itm_medium=nav-bar-latest&itm_campaign=ebook-nav-bar" href="https://www.searchenginejournal.com/seo-trends/"> Download Now </a> </div> </div> </div> </div> </div> </li> <li class=has_child> <a class="dark-link" data-ga="SEO" href="/category/seo/"> SEO <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu"> <div class="container"> <div class="sej-menu-col"> <ul data-ga="SEO" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/seo/">All SEO</a> </li> <li> <a class="dark-link" href="/category/news/?ver=seo">SEO News</a> </li> <li> <a class="dark-link" href="/category/seo/seo-strategy/">SEO Strategy</a> </li> <li> <a class="dark-link" href="/category/seo/ask-an-seo/">Ask An SEO</a> </li> <li> <a class="dark-link" href="/category/seo/enterprise/">Enterprise SEO</a> </li> <li> <a class="dark-link" href="/category/enterprise-seo-column/">Enterprise SEO Column</a> </li> <li> <a class="dark-link" href="/google-algorithm-history/">Google Algorithm Updates</a> </li> <li> <a class="dark-link" href="/category/seo/international-search/">International SEO</a> </li> </ul> <ul data-ga="SEO" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/seo/linkbuilding/">Link Building</a> </li> <li> <a class="dark-link" href="/category/seo/local-search/">Local SEO</a> </li> <li> <a class="dark-link" href="/category/seo/mobile/">Mobile SEO</a> </li> <li> <a class="dark-link" href="/category/seo/on-page-seo/">On-Page SEO</a> </li> <li> <a class="dark-link" href="/category/seo/technical-seo/">Technical SEO</a> </li> <li> <a class="dark-link" href="/category/seo/vertical-seo/">Vertical SEO</a> </li> <li> <a class="dark-link" href="/category/cms/wp/?ver=seo">Wordpress for SEO</a> </li> <li> <a class="dark-link" href="/category/seo/web-development/">Web Dev for SEO</a> </li> </ul> </div> <div class="sej-menu-col sej-mcol-last"> <div class="sej-hbk"> <div class="sej-hbk-col"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-155.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-69.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-155.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-69.png 1.5x" width="190" height="245" loading="lazy" alt="SEO In 2025: Your Top Key Trends, Priorities, And Challenges" /> </picture> </div> <div class="sej-hbk-col"> <span class="sej-hbook-cat green d-block"> Webinar </span> <h3 class="sej-hbk-h">SEO In 2025: Your Top Key Trends, Priorities, And Challenges</h3> <p class="sej-hbk-p">Join us as we dive into exclusive survey data from industry-leading SEOs, digital marketers, content marketers, and more to highlight the top priorities and challenges that will shape the future of search in 2025.</p> <a target="_blank" data-g-c="Nav Ebook Clicks" class="btn" data-query = "itm_source=website&itm_medium=nav-bar-seo&itm_campaign=webinar-12042024-conductor" href="https://www.searchenginejournal.com/webinar-lp-seo-in-2025-your-top-key-trends-priorities-and-challenges/"> Register For Free </a> </div> </div> </div> </div> </div> </li> <li class=has_child> <a class="dark-link" data-ga="PAID MEDIA" href="/category/paid-media/"> Paid Media <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu"> <div class="container"> <div class="sej-menu-col"> <ul data-ga="PAID MEDIA" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/paid-media/">All Paid Media</a> </li> <li> <a class="dark-link" href="/category/news/?ver=pay-per-click">Paid Media News</a> </li> <li> <a class="dark-link" href="/category/paid-media/paid-media-strategy/">Paid Strategy</a> </li> <li> <a class="dark-link" href="/category/paid-media/ask-ppc/">Ask a PPC Expert</a> </li> <li> <a class="dark-link" href="/category/paid-media/display/">Display Ads</a> </li> </ul> <ul data-ga="PAID MEDIA" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/paid-media/pay-per-click/">PPC</a> </li> <li> <a class="dark-link" href="/category/paid-media/programmatic/">Programmatic</a> </li> <li> <a class="dark-link" href="/category/paid-media/social-media-advertising/">Social Media Advertising</a> </li> <li> <a class="dark-link" href="/category/paid-media/video-advertising/">Video Advertising</a> </li> </ul> </div> <div class="sej-menu-col sej-mcol-last"> <div class="sej-hbk"> <div class="sej-hbk-col"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-868.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-633.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-868.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-633.png 1.5x" width="190" height="245" loading="lazy" alt="Align Your Pmax Campaign With Your Sales Goals" /> </picture> </div> <div class="sej-hbk-col"> <span class="sej-hbook-cat green d-block"> Partner Resource </span> <h3 class="sej-hbk-h">Align Your Pmax Campaign With Your Sales Goals</h3> <p class="sej-hbk-p">Download this guide and learn how to optimize and manage Google Performance Max campaigns, with expert insights and actionable strategies to ensure your campaigns are effective.</p> <a target="_blank" data-g-c="Nav Ebook Clicks" class="btn" data-query = "itm_source=website&itm_medium=nav-bar-latest&itm_campaign=nav-bar-seo-https://www.searchenginejournal.com/rundowns/turning-insights-into-action-benchmarking-strategic-seo/?itm_source=website&itm_medium=nav-bar-latest&itm_campaign=partner-resource-feedops" href="https://www.searchenginejournal.com/partner-resources/taming-pmax-for-ecommerce/"> Download </a> </div> </div> </div> </div> </div> </li> <li class=has_child> <a class="dark-link" data-ga="CONTENT" href="/category/content/"> Content <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu"> <div class="container"> <div class="sej-menu-col"> <ul data-ga="CONTENT" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/content/">All Content</a> </li> <li> <a class="dark-link" href="/category/news/?ver=content">Content News</a> </li> <li> <a class="dark-link" href="/category/content/strategy/">Content Strategy</a> </li> <li> <a class="dark-link" href="/category/content/creation/">Content Creation</a> </li> </ul> <ul data-ga="CONTENT" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/content/marketing/">Content Marketing</a> </li> <li> <a class="dark-link" href="/category/content/trends/">Content Trends</a> </li> </ul> </div> <div class="sej-menu-col sej-mcol-last"> <div class="sej-hbk"> <div class="sej-hbk-col"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-58.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-626.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-58.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-626.png 1.5x" width="190" height="245" loading="lazy" alt="AI-Organized SERPs & Overviews: How To Win Visibility In The New Landscape Of SEO" /> </picture> </div> <div class="sej-hbk-col"> <span class="sej-hbook-cat green d-block"> Webinar </span> <h3 class="sej-hbk-h">AI-Organized SERPs & Overviews: How To Win Visibility In The New Landscape Of SEO</h3> <p class="sej-hbk-p">With Tom Capper, we will dive into fresh data comparing the prevalence of AI Overviews by industry, geographic location, search intent stage and more, along with what factors correlate with appearing in them.</p> <a target="_blank" data-g-c="Nav Ebook Clicks" class="btn" data-query = "itm_source=website&itm_medium=nav-bar-digital&itm_campaign=webinar-01152025-stat" href="https://www.searchenginejournal.com/webinar-lp-ai-organized-serps-overviews-how-to-win-visibility-in-the-new-landscape-of-seo/"> Register For Free </a> </div> </div> </div> </div> </div> </li> <li class=has_child> <a class="dark-link" data-ga="SOCIAL" href="/category/social/"> Social <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu"> <div class="container"> <div class="sej-menu-col"> <ul data-ga="SOCIAL" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/social/">All Social Media</a> </li> <li> <a class="dark-link" href="/category/news/?ver=social">Social Media News</a> </li> <li> <a class="dark-link" href="/category/social/social-strategy/">Social Strategy</a> </li> <li> <a class="dark-link" href="/category/paid-media/social-media-advertising/">Social Media Advertising</a> </li> <li> <a class="dark-link" href="/category/social/facebook/">Facebook</a> </li> <li> <a class="dark-link" href="/category/social/instagram/">Instagram</a> </li> </ul> <ul data-ga="SOCIAL" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/social/linkedin/">LinkedIn</a> </li> <li> <a class="dark-link" href="/category/social/tiktok/">TikTok</a> </li> <li> <a class="dark-link" href="/category/social/twitter/">Twitter</a> </li> <li> <a class="dark-link" href="/category/social/youtube/">YouTube</a> </li> <li> <a class="dark-link" href="/category/social/reddit/">Reddit</a> </li> </ul> </div> <div class="sej-menu-col sej-mcol-last"> <div class="sej-hbk"> <div class="sej-hbk-col"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-155.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-69.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-155.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-69.png 1.5x" width="190" height="245" loading="lazy" alt="SEO In 2025: Your Top Key Trends, Priorities, And Challenges" /> </picture> </div> <div class="sej-hbk-col"> <span class="sej-hbook-cat green d-block"> Webinar </span> <h3 class="sej-hbk-h">SEO In 2025: Your Top Key Trends, Priorities, And Challenges</h3> <p class="sej-hbk-p">Join us as we dive into exclusive survey data from industry-leading SEOs, digital marketers, content marketers, and more to highlight the top priorities and challenges that will shape the future of search in 2025.</p> <a target="_blank" data-g-c="Nav Ebook Clicks" class="btn" data-query = "itm_source=website&itm_medium=nav-bar-social&itm_campaign=webinar-12042024-conductor" href="https://www.searchenginejournal.com/webinar-lp-seo-in-2025-your-top-key-trends-priorities-and-challenges/"> Register For Free </a> </div> </div> </div> </div> </div> </li> <li class=has_child> <a class="dark-link" data-ga="DIGITAL" href="/category/digital/"> Digital <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu"> <div class="container"> <div class="sej-menu-col"> <ul data-ga="DIGITAL" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/digital/">All Digital Marketing</a> </li> <li> <a class="dark-link" href="/category/digital/strategy-digital/">Digital Strategy</a> </li> <li> <a class="dark-link" href="/category/digital/affiliate-marketing/">Affiliate Marketing</a> </li> <li> <a class="dark-link" href="/category/digital/analytics-data/">Analytics & Data</a> </li> <li> <a class="dark-link" href="/category/digital/experience/">Digital Experience</a> </li> </ul> <ul data-ga="DIGITAL" class="sej-menu--sub sub-menu_js"> <li> <a class="dark-link" href="/category/digital/generative-ai/">Generative AI</a> </li> <li> <a class="dark-link" href="/category/digital/trends-digital/">Digital Trends</a> </li> <li> <a class="dark-link" href="/category/digital/ecommerce/">Ecommerce</a> </li> <li> <a class="dark-link" href="/category/digital/lead-generation/">Lead Generation</a> </li> <li> <a class="dark-link" href="/category/cms/wp/">WordPress</a> </li> </ul> </div> <div class="sej-menu-col sej-mcol-last"> <div class="sej-hbk"> <div class="sej-hbk-col"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-955.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-372.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-1x-955.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/nav-bar-2x-372.png 1.5x" width="190" height="245" loading="lazy" alt="The Future Is 360°: Trends And Tactics For Comprehensive Marketing In 2025" /> </picture> </div> <div class="sej-hbk-col"> <span class="sej-hbook-cat green d-block"> Webinar </span> <h3 class="sej-hbk-h">The Future Is 360°: Trends And Tactics For Comprehensive Marketing In 2025</h3> <p class="sej-hbk-p">Featuring industry experts from Rhapsody and their valued partner Ceros, we’ll delve into why a cohesive, full-service strategy is essential for 2025 and beyond.</p> <a target="_blank" data-g-c="Nav Ebook Clicks" class="btn" data-query = "itm_source=website&itm_medium=nav-bar-digital&itm_campaign=webinar-12112024-rhapsody" href="https://www.searchenginejournal.com/webinar-lp-the-future-is-360-trends-and-tactics-for-comprehensive-marketing-in-2025/"> Register For Free </a> </div> </div> </div> </div> </div> </li> <li class=dnone-1100> <a class="dark-link" data-ga="LIBRARY" href="/resources/"> Library <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> </li> <li > <a class="dark-link" data-ga="WEBINARS" href="/category/webinar/"> Webinars </a> </li> <li class="has_child dnone-1023" > <a class="dark-link" data-ga="MORE" href="#More"> More <span style="width:30px; flex:0 0 30px; height:30px;margin-top:1px;" class="svg-icon"> <svg width="30" height="30" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </a> <div class="sej-full-menu sej-more-menu"> <div class="container"> <nav role="navigation" class="sej-more-row row"> <div class="col sej-more-col"> <span class="sej-more-h">Ebooks</span> <ul class="list-unstyled dark-link sej-more-ul" data-ga="EBOOKS"> <li> <a class="dark-link" href="/ebooks/">All Ebooks</a> </li> <li> <a class="dark-link" href="/seo/">Beginner's Guide to SEO</a> </li> <li> <a class="dark-link" href="/core-web-vitals/">Core Web Vitals Guide</a> </li> <li> <a class="dark-link" href="/google-eat/">Google E-A-T Guide</a> </li> <li> <a class="dark-link" href="/link-building-guide/">Link Building Guide</a> </li> <li> <a class="dark-link" href="/local-seo/">Local SEO Guide</a> </li> <li> <a class="dark-link" href="/on-page-seo/">On-Page SEO</a> </li> <li> <a class="dark-link" href="/ranking-factors/">Ranking Factors</a> </li> </ul> </div> <div class="col sej-more-col"> <span class="sej-more-h">Ebooks2</span> <ul class="list-unstyled dark-link sej-more-ul" data-ga="EBOOKS"> <li> <a class="dark-link" href="/wordpress-seo/">Wordpress SEO</a> </li> <li> <a class="dark-link" href="/technical-seo/">Technical SEO</a> </li> <li> <a class="dark-link" href="/seo-audit/">SEO Audit</a> </li> <li> <a class="dark-link" href="/keyword-research/">Keyword Research Guide</a> </li> <li> <a class="dark-link" href="/ppc-guide/">PPC Guide</a> </li> <li> <a class="dark-link" href="/facebook-ads/">Facebook Ads Guide</a> </li> <li> <a class="dark-link" href="/content-marketing/">Content Marketing Guide</a> </li> </ul> </div> <div class="col sej-more-col"> <span class="sej-more-h">Resources</span> <ul class="list-unstyled dark-link sej-more-ul" data-ga="RESOURCES"> <li> <a class="dark-link" href="/resources/">Library</a> </li> <li> <a class="dark-link" href="/ebooks/">Ebooks</a> </li> <li> <a class="dark-link" href="/category/webinar/">Webinars</a> </li> <li> <a class="dark-link" href="/rundowns/">Rundowns</a> </li> <li> <a class="dark-link" href="/category/search-engine-journal-show/">SEJ Show + Podcast</a> </li> <li> <a class="dark-link" href="/google-algorithm-history/">Google Algorithm Updates</a> </li> <li> <a class="dark-link" href="/seo/seo-conferences/">SEO Conferences</a> </li> </ul> </div> <div class="col sej-more-col"> <span class="sej-more-h">Advertise</span> <ul class="list-unstyled dark-link sej-more-ul" data-ga="ADVERTISE"> <li> <a class="dark-link" href="/advertise/">Advertising on SEJ</a> </li> <li> <a class="dark-link" href="/advertise/saas-advertising-case-study/">Case Study: B2B SaaS</a> </li> <li> <a class="dark-link" href="https://orders.searchenginejournal.com/">Banner Ads</a> </li> </ul> </div> <div class="col sej-more-col"> <span class="sej-more-h">Company</span> <ul class="list-unstyled dark-link sej-more-ul" data-ga="COMPANY"> <li> <a class="dark-link" href="/newsletter-sign-up/">Subscribe</a> </li> <li> <a class="dark-link" href="/about/">About</a> </li> <li> <a class="dark-link" href="/contact/">Contact</a> </li> <li> <a class="dark-link" href="/careers/">Careers</a> </li> <li> <a class="dark-link" href="/privacy-policy/">Privacy Policy</a> </li> <li> <a class="dark-link" href="/dont-sell-my-information/">Do Not Sell My Personal Info</a> </li> </ul> </div> <div class="col sej-more-col"> <span class="sej-more-h">Follow Us</span> <ul data-ga="Social Icons" class="list-unstyled sej-more-soc"> <li> <a title="Follow us on Google News" rel="noreferrer noopener" aria-label="Google News" target="_blank" href="https://news.google.com/publications/CAAqBwgKMJK1ogkwhoOYAg"> <span style="width:28px; flex:0 0 28px; height:28px;" class="svg-icon"> <svg width="28" height="28" role="img"> <use xlink:href="/icons.svg?ver=138#g-news"/> </svg> </span> <span class="dnone">Google News</span> </a> </li> <li> <a aria-label="LinkedIn" rel="noopener" target="_blank" href="https://www.linkedin.com/company/search-engine-journal"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#linkedin"/> </svg> </span> <span class="dnone">LinkedIn</span> </a> </li> <li> <a aria-label="Facebook" rel="noopener" target="_blank" href="https://www.facebook.com/SearchEngineJournal"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#facebook"/> </svg> </span> <span class="dnone">Facebook</span> </a> </li> <li> <a aria-label="YouTube" rel="noopener" target="_blank" href="https://www.youtube.com/c/searchenginejournal?sub_confirmation=1"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#youtube"/> </svg> </span> <span class="dnone">YouTube</span> </a> </li> <li> <a aria-label="Twitter" rel="noopener" target="_blank" href="https://twitter.com/sejournal"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#twitter"/> </svg> </span> <span class="dnone">Twitter</span> </a> </li> <li> <a aria-label="Instagram" rel="noopener" target="_blank" href="https://www.instagram.com/sejournal/"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#instagram"/> </svg> </span> <span class="dnone">Instagram</span> </a> </li> <li> <a aria-label="Reddit" rel="noopener" target="_blank" href="https://www.reddit.com/r/SEJ/"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#reddit"/> </svg> </span> <span class="dnone">Reddit</span> </a> </li> <li> <a aria-label="Pinterest" rel="noopener" target="_blank" href="http://www.pinterest.com/sejournal/"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#pinterest"/> </svg> </span> <span class="dnone">Pinterest</span> </a> </li> <li> <a rel="me noreferrer noopener" aria-label="mastodon" target="_blank" href="https://seo.chat/@searchenginejournal"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#mastodon"/> </svg> </span> <span class="dnone">Mastodon</span> </a> </li> <li> <a rel="noreferrer noopener" aria-label="RSS" target="_blank" href="https://rss.searchenginejournal.com"> <span style="width:24px; flex:0 0 24px; height:24px;" class="svg-icon"> <svg width="24" height="24" role="img"> <use xlink:href="/icons.svg?ver=138#rss"/> </svg> </span> <span class="dnone">Rss</span> </a> </li> </ul> </div> </nav> </div> </div> </li> <li > <a class="dark-link" data-ga="ADVERTISE" href="/advertise/"> Advertise </a> </li> <li class="dnone-min-1024"> <a class="dark-link" data-ga="Dont Sell Data" href="/dont-sell-my-information/">Do Not Sell My Personal Info</a> </li> </ul> </div> </nav>  <div class="sej-other-links"> <a class="btn sej-sbs-btn dnone-min-1024" data-g-c="Top Subscribe Icon" title="Subscribe to our Newsletter" id="ssub" aria-label="Subscribe" href="/newsletter-sign-up/" target="_blank" > <span style="color:#fff; width:17px; flex:0 0 17px; height:17px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#email"/> </svg> </span> <span class="sej-subs-lab">Subscribe</span> </a> <a class="dark-link dnone-1023" data-g-c="Top Subscribe Icon" title="Subscribe to our Newsletter" id="ssub" aria-label="Subscribe" href="/newsletter-sign-up/" target="_blank" > <span style="width:17px; flex:0 0 17px; height:17px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#email"/> </svg> </span> </a> </div> </div> <div class="sej-srch search_js dark-link dnone-1023"> <form role="search" data-form-name="Top Search" class="sej-srch-form nosubform" action="/"> <div class="sej-srch-field"> <a title="Click to Search" href="#search" aria-label="Search" class="sej-srch-ic-hide srch-hide_js"> <span style="width:17px; flex:0 0 17px; height:17px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#search"/> </svg> </span> </a> <div class="sej-srch-box"> <input id="srch_change_js" minlength="1" required="true" aria-label="Search..." placeholder="What can we help you find today?" type="text" name="s" autocomplete="off" autocapitalize="off" class="sbox form-control sinput ig_auto" /> </div> <button aria-label="Search" data-label="Nav" type="submit" class="sej-srch-btn site-search"> <span style="width:17px; flex:0 0 17px; height:17px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#search"/> </svg> </span> </button> </div> </form> </div> </div> </div> </header> <main id="main-content" class="sej-aut-main"> <div class="sej-aut-area"> <div class="container sej-aut-container"> <div class="sej-aut-parts"> <div class="sej-aut-sidebar"> <section class="sej-aut-part text-center"> <div class="sej-aut-thumb"> <div class="sej-aut-img"> <a title="Profile Picture of Matt G. Southern " target="_blank" href="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-400x400.png"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-200x200.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-400x400.webp 1.5x"/> <img fetchpriority="high" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-200x200.png" width="200" height="200" alt="Matt G. Southern" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-400x400.png 1.5x" /> </picture> </a> </div> <span class="bg-green color-white sej-aut-class"> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#star"/> </svg> </span> </span> </div> <span class="sej-aut-status color-green">SEJ STAFF</span> <h1 class="sej-aut-h"> Matt G. Southern </h1> <div class="sej-aut-pos"> Senior News Writer </div> </section> <section class="sej-aut-part text-center"> <a class="btn btn-sec font-size-16 open-modal_js" href="#aemail">Email Author</a> </section> <section class="sej-aut-part"> <h3 class="sej-aut-sub-h mb0">Company</h3> <p class="sej-aut-comp mb0"> <a target="_blank" onclick="__gaTrackers('send', 'event', 'Author Profile Clicks', 'Icons', 'company');" href="https://www.searchenginejournal.com">Search Engine Journal</a> </p> </section> <section class="sej-aut-part"> <h3 class="sej-aut-sub-h">Follow Me</h3> <ul class="sej-aut-list"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#rss"/> </svg> </span> <a target="_blank" href="https://www.searchenginejournal.com/author/matt-southern/feed/">Subscribe</a> </li> </ul> <ul class="sej-aut-list"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#twitter"/> </svg> </span> <a target="_blank" href="https://twitter.com/MattGSouthern">MattGSouthern</a> </li> <li> <span style="margin-top:-6px;" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#linkedin"/> </svg> </span> <a target="_blank" href="https://www.linkedin.com/in/mattgsouthern/">LinkedIn</a> </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#youtube"/> </svg> </span> <a target="_blank" href="https://www.youtube.com/@Mattgsouthern">YouTube</a> </li> </ul> </section> <section class="sej-aut-part"> <h3 class="sej-aut-sub-h mb0">Education</h3> <p class="sej-aut-comp mb0"> <a target="_blank" rel="nofollow noopener" onclick="__gaTrackers('send', 'event', 'Author Profile Clicks', 'Icons', 'University');" href="https://laurentian.ca/">Laurentian University</a> </p> </section> <div class="sej-aut-part"> <h3 class="sej-aut-sub-h">Expertise</h3> <ul class="sej-aut-tags"> <li><a target="_blank" title="Click to View" href=https://www.searchenginejournal.com/category/seo/international-search/>International SEO</a></li><li><a target="_blank" title="Click to View" href=https://www.searchenginejournal.com/local-seo/>Local Search</a></li><li><a target="_blank" title="Click to View" href=https://www.searchenginejournal.com/category/seo/mobile/>Mobile SEO</a></li><li><a target="_blank" title="Click to View" href=https://www.searchenginejournal.com/category/seo/>SEO</a></li><li><a target="_blank" title="Click to View" href=https://www.searchenginejournal.com/category/seo/technical-seo/>Technical SEO</a></li><li><a target="_blank" title="Click to View" href=https://www.searchenginejournal.com/content-marketing/>Content Marketing</a></li> </ul> </div> </div> <div class="sej-aut-content"> <div class="sej-aut-tabs"> <div id="homeSlider" class="sej-aut-for rsDefaultInv"> <div id="tab1" class="sej-tb-content active-tab"> <section class="sej-tb-desc underline"> <h2 class="sej-aut-etitle">About</h2> <p>Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.</p> </section> <section> <h2 class="sej-tb-title">Articles</h2> <div class="row gty-40 sej-loop"> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-search-ctr-data-reveals-shifting-industry-trends-in-q3/533350/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-22-001726-992-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-22-001726-992-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-22-001726-992-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-22-001726-992-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-search-ctr-data-reveals-shifting-industry-trends-in-q3/533350/" class="title-anchor post-anchor-533350"> Google Search CTR Data Reveals Shifting Industry Trends </a> </h2> <p class="sej-art-desc"> New report on Google search data reveals shifts, with science sectors rising while commercial content sees declining engagement. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.2K</span> Reads </li> <li> <span class="entrydate">Nov 22, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/paid-media/digital-advertising/">Digital Advertising</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-rolls-out-first-party-data-solution-for-analytics-users/533328/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-130349-692-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-130349-692-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-130349-692-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-130349-692-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-rolls-out-first-party-data-solution-for-analytics-users/533328/" class="title-anchor post-anchor-533328"> Google Rolls Out First-Party Data Solution For Analytics Users </a> </h2> <p class="sej-art-desc"> Google Analytics launches Customer Match beta, enabling advertisers to enhance remarketing using first-party data instead of third-party cookies. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.7K</span> Reads </li> <li> <span class="entrydate">Nov 21, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-may-have-to-sell-chrome-browser-to-comply-with-doj-ruling/533297/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-090647-317-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-090647-317-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-090647-317-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-21-090647-317-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-may-have-to-sell-chrome-browser-to-comply-with-doj-ruling/533297/" class="title-anchor post-anchor-533297"> Google May Have to Sell Chrome Browser To Comply With DOJ Ruling </a> </h2> <p class="sej-art-desc"> DOJ demands Google divest Chrome to break search monopoly; Google slams proposal as radical and harmful to consumers. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.0K</span> Reads </li> <li> <span class="entrydate">Nov 21, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/youtube/">YouTube</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/youtube-takes-on-tiktok-with-new-jewels-tipping-system/533239/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-20-194814-261-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-20-194814-261-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-20-194814-261-384x202.png" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-20-194814-261-760x400.png 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/youtube-takes-on-tiktok-with-new-jewels-tipping-system/533239/" class="title-anchor post-anchor-533239"> YouTube Takes On TikTok With New ‘Jewels’ Tipping System </a> </h2> <p class="sej-art-desc"> YouTube introduces virtual tipping system “Gifts, Powered by Jewels” for vertical livestreams, challenging TikTok. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>516</span> Reads </li> <li> <span class="entrydate">Nov 20, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/linkedin/">LinkedIn</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/linkedin-report-most-in-demand-marketing-jobs-skills/533209/"> <picture> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-20-144413-688-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-20-144413-688-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/linkedin-report-most-in-demand-marketing-jobs-skills/533209/" class="title-anchor post-anchor-533209"> LinkedIn Report: Most In-Demand Marketing Jobs & Skills </a> </h2> <p class="sej-art-desc"> LinkedIn reports a rebound in marketing jobs, highlighting in-demand roles and a growing emphasis on collaborative skills. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>1.7K</span> Reads </li> <li> <span class="entrydate">Nov 20, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-page-level-site-wide-signals-both-matter-for-rankings/533063/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-134751-415-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-134751-415-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-134751-415-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-134751-415-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-page-level-site-wide-signals-both-matter-for-rankings/533063/" class="title-anchor post-anchor-533063"> Google: Page-Level & Site-Wide Signals Both Matter For Rankings </a> </h2> <p class="sej-art-desc"> Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.1K</span> Reads </li> <li> <span class="entrydate">Nov 19, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-strengthens-policy-against-site-reputation-abuse/533018/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-234920-295-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-234920-295-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-234920-295-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-234920-295-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-strengthens-policy-against-site-reputation-abuse/533018/" class="title-anchor post-anchor-533018"> Google’s Site Reputation Abuse Crackdown Hits Major Publishers </a> </h2> <p class="sej-art-desc"> Google updates site reputation abuse policy, prohibiting third-party content from exploiting host domains regardless of first-party oversight. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.5K</span> Reads </li> <li> <span class="entrydate">Nov 19, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/local-search/">Local Search</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-rolls-out-ai-powered-in-store-shopping-tools/533044/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-085938-706-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-085938-706-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-085938-706-384x202.png" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-19-085938-706-760x400.png 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-rolls-out-ai-powered-in-store-shopping-tools/533044/" class="title-anchor post-anchor-533044"> Google Rolls Out AI-Powered In-Store Shopping Tools </a> </h2> <p class="sej-art-desc"> Google announces AI-powered in-store shopping features and expanded payment options ahead of the holiday retail season. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>991</span> Reads </li> <li> <span class="entrydate">Nov 19, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/digital-marketing-tools/">Tools</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-retires-search-consoles-page-experience-report/532968/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-103004-568-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-103004-568-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-103004-568-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-18-103004-568-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-retires-search-consoles-page-experience-report/532968/" class="title-anchor post-anchor-532968"> Google Retires Search Console’s Page Experience Report </a> </h2> <p class="sej-art-desc"> Google simplifies Search Console by removing Page Experience report while retaining Core Web Vitals and HTTPS monitoring tools. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>7.5K</span> Reads </li> <li> <span class="entrydate">Nov 18, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/digital-marketing-tools/">Tools</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-analytics-4-ga4-users-report-data-collection-issues/532919/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-17-234707-788-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-17-234707-788-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-17-234707-788-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-17-234707-788-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-analytics-4-ga4-users-report-data-collection-issues/532919/" class="title-anchor post-anchor-532919"> RESOLVED: Google Analytics 4 Data Issues Fixed After Week-Long Disruption </a> </h2> <p class="sej-art-desc"> Google Analytics 4 users worldwide report data discrepancies, with traffic reports showing only half of actual visitors. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>18K</span> Reads </li> <li> <span class="entrydate">Nov 17, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/digital/generative-ai/">Generative AI</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/microsoft-ai-seo-tips/532714/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-145011-664-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-145011-664-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-145011-664-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-145011-664-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/microsoft-ai-seo-tips/532714/" class="title-anchor post-anchor-532714"> Microsoft’s AI SEO Tips: New Guidance For AI Search Optimization </a> </h2> <p class="sej-art-desc"> Microsoft shares optimization strategies for AI search engines, focusing on user intent, natural language, and fresh content updates. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>8.4K</span> Reads </li> <li> <span class="entrydate">Nov 14, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/local-search/">Local Search</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-maps-launches-product-search-steps-for-retailers/532696/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-124938-447-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-124938-447-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-124938-447-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-14-124938-447-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-maps-launches-product-search-steps-for-retailers/532696/" class="title-anchor post-anchor-532696"> Google Maps Launches Product Search: Steps For Retailers </a> </h2> <p class="sej-art-desc"> Google Maps introduces product search with real-time inventory, helping shoppers find items in stock at nearby stores. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.4K</span> Reads </li> <li> <span class="entrydate">Nov 14, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/technical-seo/">Technical SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/http-archive-report-61-of-cookies-enable-third-party-tracking/532581/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-150039-593-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-150039-593-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-150039-593-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-150039-593-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/http-archive-report-61-of-cookies-enable-third-party-tracking/532581/" class="title-anchor post-anchor-532581"> HTTP Archive Report: 61% Of Cookies Enable Third-Party Tracking </a> </h2> <p class="sej-art-desc"> HTTP Archive’s latest Web Almanac reveals mobile-desktop performance gap and persistent tracking practices across millions of websites. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>737</span> Reads </li> <li> <span class="entrydate">Nov 13, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/paid-media/video-advertising/">Video Advertising</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/youtube-ad-updates-enhanced-shorts-monetization/532548/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-111334-841-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-111334-841-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-111334-841-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-13-111334-841-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/youtube-ad-updates-enhanced-shorts-monetization/532548/" class="title-anchor post-anchor-532548"> YouTube Ad Updates: Enhanced Shorts Monetization </a> </h2> <p class="sej-art-desc"> YouTube expands Shorts monetization with new ad controls, measurement tools, and creator partnerships. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>894</span> Reads </li> <li> <span class="entrydate">Nov 13, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/technical-seo/">Technical SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/googles-martin-splitt-duplicate-content-doesnt-impact-site-quality/532425/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-12-103903-47-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-12-103903-47-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-12-103903-47-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-12-103903-47-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/googles-martin-splitt-duplicate-content-doesnt-impact-site-quality/532425/" class="title-anchor post-anchor-532425"> Google’s Martin Splitt: Duplicate Content Doesn’t Impact Site Quality </a> </h2> <p class="sej-art-desc"> Google Search Advocate clarifies that duplicate content poses operational challenges but doesn’t penalize website rankings, offering three practical solutions. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>3.5K</span> Reads </li> <li> <span class="entrydate">Nov 12, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-rolls-out-november-2024-core-algorithm-update/532364/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-11-154628-159-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-11-154628-159-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-11-154628-159-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-11-154628-159-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-rolls-out-november-2024-core-algorithm-update/532364/" class="title-anchor post-anchor-532364"> Google Rolls Out November 2024 Core Algorithm Update </a> </h2> <p class="sej-art-desc"> Google releases the November 2024 core update, which affects global search rankings. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>41K</span> Reads </li> <li> <span class="entrydate">Nov 11, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/linkedin/">LinkedIn</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/linkedin-video-posts-generate-3x-more-reach-study-finds/532073/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-172819-828-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-172819-828-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-172819-828-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-172819-828-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/linkedin-video-posts-generate-3x-more-reach-study-finds/532073/" class="title-anchor post-anchor-532073"> LinkedIn Video Posts Generate 3X More Reach, Study Finds </a> </h2> <p class="sej-art-desc"> A study finds LinkedIn video posts perform three times better than text content, especially when shared in the morning and in short formats. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>4.1K</span> Reads </li> <li> <span class="entrydate">Nov 7, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/linkedin/">LinkedIn</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/linkedin-job-report-fastest-growing-most-in-demand-positions/532013/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-122558-654-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-122558-654-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-122558-654-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-07-122558-654-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/linkedin-job-report-fastest-growing-most-in-demand-positions/532013/" class="title-anchor post-anchor-532013"> LinkedIn Job Report: Fastest Growing & Most In-Demand Positions </a> </h2> <p class="sej-art-desc"> LinkedIn reveals the top ten most in-demand and fastest growing job positions in Q3. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.6K</span> Reads </li> <li> <span class="entrydate">Nov 7, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/youtube/">YouTube</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/youtube-expands-creator-control-over-ad-partnerships/531962/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-193621-234-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-193621-234-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-193621-234-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-193621-234-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/youtube-expands-creator-control-over-ad-partnerships/531962/" class="title-anchor post-anchor-531962"> YouTube Expands Creator Control Over Ad Partnerships </a> </h2> <p class="sej-art-desc"> YouTube gives creators new control over ad partnerships, streamlining how brands and content makers collaborate on the platform. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>1.7K</span> Reads </li> <li> <span class="entrydate">Nov 7, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/youtube/">YouTube</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/youtube-launches-data-stories-for-first-day-video-metrics/531902/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-082217-493-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-082217-493-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-082217-493-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-06-082217-493-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/youtube-launches-data-stories-for-first-day-video-metrics/531902/" class="title-anchor post-anchor-531902"> YouTube Launches ‘Data Stories’ For First-Day Video Metrics </a> </h2> <p class="sej-art-desc"> YouTube rolls out new analytics tools to help creators better understand video performance. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>3.8K</span> Reads </li> <li> <span class="entrydate">Nov 6, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-search-snippets-show-contradictory-information-study-finds/531862/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-05-141638-698-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-05-141638-698-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-05-141638-698-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-05-141638-698-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-search-snippets-show-contradictory-information-study-finds/531862/" class="title-anchor post-anchor-531862"> Google Search Snippets Show Contradictory Information, Study Finds </a> </h2> <p class="sej-art-desc"> Google’s Featured Snippets show contradictory information from same sources based on search phrasing, new investigation reveals. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.4K</span> Reads </li> <li> <span class="entrydate">Nov 5, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/chatgpt-search-indexing-essential-steps-for-websites/531739/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-04-145820-923-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-04-145820-923-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-04-145820-923-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-04-145820-923-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/chatgpt-search-indexing-essential-steps-for-websites/531739/" class="title-anchor post-anchor-531739"> ChatGPT Search Indexing: Essential Steps For Websites </a> </h2> <p class="sej-art-desc"> Here’s how to optimize your website for indexing in ChatGPT’s real-time search feature. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>26K</span> Reads </li> <li> <span class="entrydate">Nov 4, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/technical-seo/">Technical SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-updates-crawl-budget-best-practices/531537/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-01-105920-213-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-01-105920-213-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-01-105920-213-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_2024-11-01-105920-213-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-updates-crawl-budget-best-practices/531537/" class="title-anchor post-anchor-531537"> Google Updates Crawl Budget Best Practices </a> </h2> <p class="sej-art-desc"> Google has updated its crawl budget guidelines, stressing the need to maintain consistent link structures between the mobile and desktop versions of websites. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>4.8K</span> Reads </li> <li> <span class="entrydate">Nov 1, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/digital-marketing-tools/">Tools</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-chrome-devtools-adds-advanced-cls-debugging-tool/531490/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-152855-641-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-152855-641-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-152855-641-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-152855-641-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-chrome-devtools-adds-advanced-cls-debugging-tool/531490/" class="title-anchor post-anchor-531490"> Google Chrome DevTools Adds Advanced CLS Debugging Tool </a> </h2> <p class="sej-art-desc"> Chrome introduces new debugging tool in Canary build, helping developers identify and fix website layout stability issues. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>1.9K</span> Reads </li> <li> <span class="entrydate">Oct 31, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/digital/generative-ai/">Generative AI</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/searchgpt-launches-as-chatgpts-real-time-search-feature/531461/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-122610-553-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-122610-553-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-122610-553-384x202.png" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-31-122610-553-760x400.png 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/searchgpt-launches-as-chatgpts-real-time-search-feature/531461/" class="title-anchor post-anchor-531461"> SearchGPT Launches As ChatGPT’s Real-Time Search Feature </a> </h2> <p class="sej-art-desc"> OpenAI integrates real-time web search into ChatGPT, offering live news and data with source attribution for verified information. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 4 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>18K</span> Reads </li> <li> <span class="entrydate">Oct 31, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/youtube/">YouTube</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/youtube-expands-ai-generated-video-summaries-adds-new-tools/531348/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-30-124836-926-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-30-124836-926-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-30-124836-926-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-30-124836-926-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/youtube-expands-ai-generated-video-summaries-adds-new-tools/531348/" class="title-anchor post-anchor-531348"> YouTube Expands AI-Generated Video Summaries, Adds New Tools </a> </h2> <p class="sej-art-desc"> YouTube expands AI video summaries globally while rolling out several new creator tools. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.1K</span> Reads </li> <li> <span class="entrydate">Oct 30, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-q3-report-ai-drives-growth-across-search-cloud-youtube/531196/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-185322-32-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-185322-32-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-185322-32-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-185322-32-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-q3-report-ai-drives-growth-across-search-cloud-youtube/531196/" class="title-anchor post-anchor-531196"> Google Q3 Report: AI Drives Growth Across Search, Cloud, & YouTube </a> </h2> <p class="sej-art-desc"> Google reports 15% revenue growth as AI features expand across search and cloud services, driving record quarterly results. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>2.4K</span> Reads </li> <li> <span class="entrydate">Oct 29, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/seo/">SEO</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-loses-e2-4b-battle-against-small-business-founders/531171/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-154837-878-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-154837-878-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-154837-878-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-29-154837-878-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-loses-e2-4b-battle-against-small-business-founders/531171/" class="title-anchor post-anchor-531171"> Google Loses €2.4B Battle Against Small Business Founders </a> </h2> <p class="sej-art-desc"> British couple wins €2.4B case against Google over search manipulation that destroyed their price comparison startup. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>7.3K</span> Reads </li> <li> <span class="entrydate">Oct 29, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/social/linkedin/">LinkedIn</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/linkedin-launches-free-ai-certification-courses/531023/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-151518-327-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-151518-327-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-151518-327-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-151518-327-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/linkedin-launches-free-ai-certification-courses/531023/" class="title-anchor post-anchor-531023"> LinkedIn Launches Free AI Certification Courses </a> </h2> <p class="sej-art-desc"> LinkedIn offers free AI certification courses through December, helping professionals adapt to workplace automation with expert-led training programs. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>67K</span> Reads </li> <li> <span class="entrydate">Oct 28, 2024</span> </li> </ul> </div> </div> </article> <article class="col-xs-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/digital/generative-ai/">Generative AI</a> </li> </ul> </div> <a class="sej-art-img img-obj-abs img-grad" href="https://www.searchenginejournal.com/google-expands-ai-overviews-in-search-to-over-100-countries/531016/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-122811-258-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-122811-258-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-122811-258-384x202.jpeg" width="384" height="202" alt="Google Search CTR Data Reveals Shifting Industry Trends" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-28-122811-258-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a href="https://www.searchenginejournal.com/google-expands-ai-overviews-in-search-to-over-100-countries/531016/" class="title-anchor post-anchor-531016"> Google Expands AI Overviews In Search To Over 100 Countries </a> </h2> <p class="sej-art-desc"> Google expands AI-powered search summaries globally, now reaching over 100 countries with support for six different languages. </p> <ul class="sej-art-meta"> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="" class="svg-icon"> <svg role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>1.1K</span> Reads </li> <li> <span class="entrydate">Oct 28, 2024</span> </li> </ul> </div> </div> </article> </div> <div class="text-center"> <nav aria-label="Page navigation"> <ul class='page-numbers'> <li><span aria-current="page" class="page-numbers current">1</span></li> <li><a class="page-numbers" href="https://www.searchenginejournal.com/author/matt-southern/page/2/">2</a></li> <li><a class="page-numbers" href="https://www.searchenginejournal.com/author/matt-southern/page/3/">3</a></li> <li><span class="page-numbers dots">…</span></li> <li><a class="page-numbers" href="https://www.searchenginejournal.com/author/matt-southern/page/158/">158</a></li> <li><a class="next page-numbers" href="https://www.searchenginejournal.com/author/matt-southern/page/2/">Next »</a></li> </ul> </nav> </div> </section> </div> </div> </div> </div> </div> </div> </div> </main> <footer aria-label="Footer" class="sej-footer" id="sej-footer"> <div class="sej-foot-f"> <div class="container-slg"> <div class="row gty-30"> <div class="col sej-foot-col"> <a id="flogo" class="sej-footer-logo" aria-label="Home Page" href="https://www.searchenginejournal.com"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-compact-1x-63a425dccbf90-sej.webp 1x, https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-compact-2x-63a425df03669-sej.webp 1.5x"/> <img src="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-compact-1x-63a425dccbf90-sej.png" srcset="https://www.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-compact-2x-63a425df03669-sej.png 1.5x" width="110" height="78" loading="lazy" alt="Search Engine Journal - SEO, Search Marketing News and Tutorials" /> </picture> </a> <p class="sej-foot-p">In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and grow their businesses -- and careers.</p> </div> <div class="col sej-foot-col acc_js"> <a href="#acc1" class="sej-foot-h green-link"> <span>Sections</span> <span class="sej-foot-h-i"> <span style="width:17px; flex:0 0 17px; height:17px;margin-top:1px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </span> </a> <ul id="acc1" class="sej-foot-ulf dark-link list-unstyled"> <li> <a href="/category/news/">News</a> </li> <li> <a href="/category/seo/">SEO</a> </li> <li> <a href="/category/paid-media/">Paid Media</a> </li> <li> <a href="/category/content/">Content</a> </li> <li> <a href="/category/social/">Social Media</a> </li> <li> <a href="/category/digital/">Digital Experience</a> </li> <li> <a href="/category/cms/wp/">WordPress</a> </li> </ul> </div> <div class="col sej-foot-col acc_js"> <a href="#acc2" class="sej-foot-h green-link"> <span>Topics</span> <span class="sej-foot-h-i"> <span style="width:17px; flex:0 0 17px; height:17px;margin-top:1px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </span> </a> <ul id="acc2" class="sej-foot-ulf dark-link list-unstyled"> <li> <a href="/category/seo/linkbuilding/">Link Building</a> </li> <li> <a href="/category/seo/local-search/">Local Search</a> </li> <li> <a href="/category/seo/mobile/">Mobile Search</a> </li> <li> <a href="/category/seo/international-search/">International Search</a> </li> <li> <a href="/category/seo/enterprise/">Enterprise SEO</a> </li> <li> <a href="/category/paid-media/pay-per-click/">PPC</a> </li> <li> <a href="/category/digital/analytics-data/">Analytics Data</a> </li> <li> <a href="/category/social/reddit/">Reddit</a> </li> </ul> </div> <div class="col sej-foot-col acc_js"> <a href="#acc3" class="sej-foot-h green-link"> <span>Resources</span> <span class="sej-foot-h-i"> <span style="width:17px; flex:0 0 17px; height:17px;margin-top:1px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </span> </a> <ul id="acc3" class="sej-foot-ulf dark-link list-unstyled"> <li> <a href="/resources/">Library</a> </li> <li> <a href="/ebooks/">E-Books</a> </li> <li> <a href="/google-algorithm-history/">Google Algorithm Updates</a> </li> <li> <a href="/rundowns/">Rundowns</a> </li> <li> <a href="/category/search-engine-journal-show/">SEJ Show</a> </li> <li> <a href="/category/webinar/">Webinars</a> </li> <li> <a href="/seo/seo-conferences/">SEO Conferences</a> </li> </ul> </div> <div class="col sej-foot-col acc_js"> <a href="#acc4" class="sej-foot-h green-link"> <span>Advertise</span> <span class="sej-foot-h-i"> <span style="width:17px; flex:0 0 17px; height:17px;margin-top:1px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </span> </a> <ul id="acc4" class="sej-foot-ulf dark-link list-unstyled"> <li> <a href="/advertise/">Advertising on SEJ</a> </li> <li> <a href="/advertise/saas-advertising-case-study/">Case Study: B2B SaaS</a> </li> <li> <a href="/banners/">Banner Ads</a> </li> </ul> </div> <div class="col sej-foot-col acc_js"> <a href="#acc5" class="sej-foot-h green-link"> <span>Company</span> <span class="sej-foot-h-i"> <span style="width:17px; flex:0 0 17px; height:17px;margin-top:1px;" class="svg-icon"> <svg width="17" height="17" role="img"> <use xlink:href="/icons.svg?ver=138#arrow-down"/> </svg> </span> </span> </a> <ul id="acc5" class="sej-foot-ulf dark-link list-unstyled"> <li> <a href="/newsletter-sign-up/">Subscribe</a> </li> <li> <a href="/about/">About</a> </li> <li> <a href="/contact/">Contact</a> </li> <li> <a href="/careers/">Careers</a> </li> <li> <a href="/privacy-policy/">Privacy Policy</a> </li> <li> <a href="/dont-sell-my-information/">Do Not Sell My Personal Info</a> </li> </ul> </div> </div> <div class="row sej-foot-divider"> <div class="col"> <span></span> </div> </div> </div> </div> <div class="sej-foot-s dark-link"> <div class="container"> <p class="sej-foot-cr"> Copyright © 2024 <a href="https://www.searchenginejournal.com">Search Engine Journal.</a> All rights reserved. Published by Alpha Brand Media. </p> </div> </div> </footer> <script> if( !b_webp ){ saddClass( 'body', 'no-webp' ); } </script> <script type="application/ld+json">{ "@context": "https://schema.org", "@graph": [ { "@type": "Organization", "@id": "https://www.searchenginejournal.com/#organization", "url": "https://www.searchenginejournal.com", "sameAs": [ "https://twitter.com/sejournal", "https://www.facebook.com/SearchEngineJournal", "https://www.linkedin.com/company/search-engine-journal", "https://www.youtube.com/c/searchenginejournal", "https://www.reddit.com/user/SearchEngineJournal", "https://www.google.com/search?kgmid=/m/011sh7hw", "http://www.pinterest.com/sejournal/" ], "name": "Search Engine Journal", "logo": [ { "@type": "ImageObject", "@id": "https://www.searchenginejournal.com/#logo", "inLanguage": "en-US", "url": "https://www.searchenginejournal.com/wp-content/themes/sej/images/schema/compact.png", "width": 1000, "height": 1000, "caption": "Search Engine Journal" } ], "foundingDate": "2003", "slogan": "In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and grow their businesses -- and careers.", "description": "Search Engine Journal is dedicated to producing the latest news, the best guides and how-tos for the SEO and marketer community.", "legalName": "Search Engine Journal", "alternateName": "SEJ", "founder": [ { "@type": "Person", "name": "Loren Baker", "url": "https://www.searchenginejournal.com/author/lorenbaker/", "sameAs": [ "https://twitter.com/lorenbaker", "https://www.linkedin.com/in/lorenbaker/" ] }, { "@type": "Person", "name": "Jenise Uehara Henrikson", "url": "https://www.searchenginejournal.com/author/jenise/", "sameAs": [ "https://twitter.com/itsduhnise", "https://www.linkedin.com/in/jeniseueharahenrikson/" ] }, { "@type": "Person", "name": "Brent Csutoras", "url": "https://www.searchenginejournal.com/author/brentc/", "sameAs": [ "https://twitter.com/brentcsutoras", "https://www.linkedin.com/in/brentcsutoras", "https://www.crunchbase.com/person/brent-csutoras" ] } ], "numberOfEmployees": { "@type": "QuantitativeValue", "value": 35 } }, { "@type": "WebSite", "@id": "https://www.searchenginejournal.com/#website", "url": "https://www.searchenginejournal.com", "name": "Search Engine Journal", "description": "Educating and empowering the SEO community", "publisher": { "@id": "https://www.searchenginejournal.com/#organization" }, "copyrightHolder": { "@id": "https://www.searchenginejournal.com/#organization" } }, { "@type": "ProfilePage", "@id": "https://www.searchenginejournal.com/author/matt-southern/#webpage", "url": "https://www.searchenginejournal.com/author/matt-southern/", "inLanguage": "en-US", "isPartOf": { "@id": "https://www.searchenginejournal.com/#website" }, "publisher": { "@id": "https://www.searchenginejournal.com/#organization" }, "about": { "@id": "https://www.searchenginejournal.com/author/matt-southern/#schema-author" }, "mainEntity": { "@id": "https://www.searchenginejournal.com/author/matt-southern/#schema-author" }, "primaryImageOfPage": { "@type": "ImageObject", "@id": "https://www.searchenginejournal.com/author/matt-southern/#author-image", "url": "https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694.png", "width": 500, "height": 500, "inLanguage": "en-US", "caption": "Matt G. Southern" }, "name": "Matt G. Southern", "description": "Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department." }, { "@type": "Person", "@id": "https://www.searchenginejournal.com/author/matt-southern/#schema-author", "url": "https://www.searchenginejournal.com/author/matt-southern/", "name": "Matt G. Southern", "image": { "@type": "ImageObject", "@id": "https://www.searchenginejournal.com/author/matt-southern/#author-image", "url": "https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694.png", "width": 500, "height": 500, "inLanguage": "en-US", "caption": "Matt G. Southern" }, "jobTitle": "Senior News Writer", "description": "Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.", "knowsAbout": [ "International SEO", "Local Search", "Mobile SEO", "SEO", "Technical SEO", "Content Marketing" ], "worksFor": { "@type": "Organization", "@id": "https://www.searchenginejournal.com#organization", "name": "Search Engine Journal", "url": "https://www.searchenginejournal.com" }, "alumniOf": { "@type": "CollegeOrUniversity", "name": "Laurentian University", "sameAs": "https://en.wikipedia.org/wiki/Laurentian_University", "department": "Communications", "@id": "https://laurentian.ca/#organization", "url": "https://laurentian.ca/" }, "sameAs": [ "https://twitter.com/MattGSouthern", "https://www.linkedin.com/in/mattgsouthern/", "https://www.google.com/search?kgmid=/g/11fyxzsnv3", "https://www.youtube.com/@Mattgsouthern" ] } ] }</script><script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej/js/frontend.min.js?ver=1732270322" id="child-scripts-js"></script> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej/js/cdet.js?ver=1732270322" id="cdet-js-js"></script> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej/js/ga.js?ver=1732270322" id="ga-js-js"></script> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej14/js/instapage.js?ver=1732270323" id="instapage-front-js"></script> <script type="text/javascript" defer="defer" src="https://www.searchenginejournal.com/wp-content/themes/sej14/js/lib/lazyload.js?ver=1732270323" id="lazy-js-js"></script> <div class="sej-modal"> <div class="sej-modal-inner"> <a class="sej-modal-close modal-close_js" href="#closeModal">×</a> <div class="sej-send-email"> <form id="" data-captcha="yes" method="post" class="sej2017_validate_form sej_send_email_to_author row gty-20" data-trigger="sej_send_mail_to_author" accept-charset="UTF-8"> <div class="col-xs-12 sej-modal-col"> <input placeholder="Name*" class="form-control sej_validate sej_requaired" type="text" name="name"> <div class="sej_error_message"></div> </div> <div class="col-xs-12 sej-modal-col"> <input placeholder="Email*" class="form-control sej_validate sej_requaired sej_email" type="text" name="email"> <div class="sej_error_message"></div> </div> <div class="col-xs-12 sej-modal-col"> <input placeholder="Subject*" class="form-control sej_validate sej_requaired" type="text" name="subject"> <div class="sej_error_message"></div> </div> <div class="col-xs-12 sej-modal-col"> <textarea placeholder="Your Message*" class="form-control sej_validate sej_requaired" name="message"></textarea> <div class="sej_error_message"></div> </div> <div class="col-xs-12 text-center padding-0"> <div id="g-recaptcha-author"></div> </div> <div class="col-xs-12 text-center"> <input class="btn sej_send_email_to_author_submit" name="submit" type="submit" value="Send" tabindex="502"> <div class="sej_author_ajax_loader"></div> </div> <div class="col-xs-12 py-0 sej_error_message_part"></div> <div class="col-xs-12 py-0 sej_success_message_part"></div> <div class="col-xs-12" style="display: none;"> <input type="hidden" name="action" value="sej_send_email_to_author"> <input type="hidden" name="sej_author_id" value="1263"> </div> </form> </div> </div> </div> <script defer src="https://www.searchenginejournal.com/wp-content/plugins/abm-sej/includes/js/misc.js?ver=1732270321"></script> <div class="menu-overlay menu-overlay_js"></div> </body> </html>

CINXE.COM

Matt G. Southern, Author at Search Engine Journal