CINXE.COM

Adobe Marketing Cloud

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<a href="/web/20130913040619/http://www.adobe.com/products/catalog.html?promoid=KAWQI" id="shProductsLink" class="SiteHeaderBarLink">Products</a> <div class="SiteHeaderDropPanel SiteHeaderDropdown-Full" id="ProductsPanel"> <div class="SiteHeaderColumnSingle"> <div class="SiteHeaderRow"> <p class="SiteHeaderPanelHeader">Top destinations</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud.html?promoid=JQPEQ" id="Products_Topdestinations_AdobeCreativeCloud">Adobe Creative Cloud</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/teams.html?promoid=KFKQF" id="Products_Topdestinations_CreativeCloudforteams">Creative Cloud for teams</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/cs6.html?promoid=JOLIS" id="Product_Topdestinationss_CreativeSuite6">Creative Suite 6</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/marketing?promoid=JOLIT" id="Products_Topdestinations_AdobeMarketingCloud">Adobe Marketing Cloud</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/acrobat.html?promoid=JOLIR" id="Products_Topdestinations_Acrobat">Acrobat</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/photoshop.html?promoid=JOLIW" id="Products_Topdestinations_Photoshop">Photoshop</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/sitecatalyst.html?promoid=KAWQH" id="Product_Topdestinationss_SiteCatalyst">SiteCatalyst</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/education/students.html?marketSegment=EDU&amp;promoid=KFKQD" id="Product_Topdestinationss_Students">Students</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/elements-family.html?promoid=JOLIV" id="Product_Topdestinationss_Elementsfamily">Elements family</a></li> </ul> </div> </div> <div class="SiteHeaderColumnDouble SiteHeaderShadowLeft"> <div class="SiteHeaderRow"> <p class="SiteHeaderPanelHeader">Adobe Creative Cloud</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud.html?promoid=KAUBZ" id="Products_AdobeCreativeCloud_WhatisAdobeCreativeCloud">What is Adobe Creative Cloud?</a></li> </ul> <div class="SiteHeaderColumn-1"> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/design.html?promoid=KFKPZ" id="Products_AdobeCreativeCloud_Design">Design</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/web.html?promoid=KFKQC" id="Products_AdobeCreativeCloud_Web">Web</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/photography.html?promoid=KFKQA" id="Products_AdobeCreativeCloud_Photography">Photography</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/video.html?promoid=KFKQB" id="Products_AdobeCreativeCloud_Video">Video</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/education/students.html?marketSegment=EDU&amp;promoid=JUTMG" id="Products_AdobeCreativeCloud_Students">Students</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/teams.html?promoid=JZVVU" id="Products_AdobeCreativeCloud_Teams">Teams</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/enterprise.html?promoid=KFKPX" id="Products_AdobeCreativeCloud_Enterprise">Enterprise</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/enterprise/education.html?promoid=KFKQE" id="Products_AdobeCreativeCloud_Educationalinstitutions">Educational institutions</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/creativecloud/enterprise.html?promoid=KFKPY" id="Products_AdobeCreativeCloud_Government">Government</a></li> </ul> </div> <div class="SiteHeaderColumn-1"> <p class="SiteHeaderPanelHeaderSmall">Design and photography</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/photoshop.html?promoid=KAUCA" id="Products_DesignandPhotography_Photoshop">Photoshop</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/illustrator.html?promoid=KAUCB" id="Products_DesignandPhotography_Illustrator">Illustrator</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/indesign.html?promoid=KAUCC" id="Products_DesignandPhotography_InDesign">InDesign</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/muse.html?promoid=KAUCE" id="Products_DesignandPhotography_AdobeMuse">Adobe Muse</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/photoshop-lightroom.html?promoid=KAUCD" id="Products_DesignandPhotography_Lightroom">Lightroom</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Video</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/premiere.html?promoid=KAUCJ" id="Products_Video_AdobePremiere">Adobe Premiere</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/aftereffects.html?promoid=KAUCK" id="Products_Video_AfterEffects">After Effects</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <p class="SiteHeaderPanelHeaderSmall">Web development and HTML5</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130913040619/http://html.adobe.com/edge/?promoid=KAGMS" target="_blank" id="Products_WebdevelopmentHTML5_EdgeToolsServices">Edge Tools &amp; <span class="SiteHeaderIconNewWindowNoWrap">Services<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/dreamweaver.html?promoid=KAUCF" id="Products_WebdevelopmentHTML5_Dreamweaver">Dreamweaver</a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130913040619/http://gaming.adobe.com/?promoid=KAUCG" target="_blank" id="Products_WebdevelopmentHTML5_Gaming"><span class="SiteHeaderIconNewWindowNoWrap">Gaming<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> </ul> </div> </div> </div> <div class="SiteHeaderColumnDouble SiteHeaderShadowLeft"> <div class="SiteHeaderRow"> <p class="SiteHeaderPanelHeader">Adobe Marketing Cloud</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/digital-marketing.html?promoid=KAUCL" id="Products_AdobeMarketingCloud_WhatisAdobeMarketingCloud">What is Adobe Marketing Cloud?</a></li> </ul> <div class="SiteHeaderColumn-1"> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/digital-analytics.html?promoid=KAVVU" id="Products_AdobeMarketingCloud_Digitalanalytics">Digital analytics</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/social-marketing.html?promoid=KAVVV" id="Products_AdobeMarketingCloud_Socialmarketing">Social marketing</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/web-experience-management.html?promoid=KAVVX" id="Products_AdobeMarketingCloud_Webexperiencemanagement">Web experience management</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/testing-targeting.html?promoid=KAVVW" id="Products_AdobeMarketingCloud_Testingandtargeting">Testing and targeting</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/media-optimization.html?promoid=KAVVY" id="Products_AdobeMarketingCloud_Mediaoptimization">Media optimization</a></li> </ul> </div> <div class="SiteHeaderColumn-1"> <p class="SiteHeaderPanelHeaderSmall">Analytics</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/sitecatalyst.html?promoid=KAUCM" id="Products_Analytics_SiteCatalyst">SiteCatalyst</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/discover.html?promoid=KAUCN" id="Products_Analytics_AdobeDiscover">Adobe Discover</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/insight.html?promoid=KAUCO" id="Products_Analytics_Insight">Insight</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Social</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/solutions/social-marketing.html?promoid=KAUCP" id="Products_Social_AdobeSocial">Adobe Social</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Experience Manager</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/cq.html?promoid=KAUCQ" id="Products_ExperienceManager_CQ">CQ</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/scene7.html?promoid=KAUCR" id="Products_ExperienceManager_Scene7">Scene7</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <p class="SiteHeaderPanelHeaderSmall">Target</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/testandtarget.html?promoid=KAUCS" id="Products_Target_TestTarget">Test&amp;Target</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/recommendations.html?promoid=KAUCT" id="Products_Target_Recommendations">Recommendations</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/searchandpromote.html?promoid=KAUCU" id="Products_Target_SearchPromote">Search&amp;Promote</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Media Optimizer</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/adlens.html?promoid=KAUCV" id="Products_MediaOptimizer_AdLens">AdLens</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/audiencemanager.html?promoid=KAUCW" id="Products_MediaOptimizer_AudienceManager">AudienceManager</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/audienceresearch.html?promoid=KAUCX" id="Products_MediaOptimizer_AudienceResearch">AudienceResearch</a></li> </ul> </div> </div> </div> <div class="SiteHeaderColumnSingle SiteHeaderShadowLeft"> <div class="SiteHeaderRow"> <p class="SiteHeaderPanelHeader">Document services</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130913040619/http://www.adobe.com/products/acrobat.html?promoid=KAUCY" id="Products_DocumentServices_Acrobat">Acrobat</a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130913040619/https://www.echosign.adobe.com/en/home.html?promoid=KAUDB" target="_blank" class="SiteHeaderLinkNewWindow" id="Products_DocumentServices_EchoSign"><span class="SiteHeaderIconNewWindowNoWrap">EchoSign<span 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})(jQuery); // ]]> </script> </div> </div> <style> .amc-marquee{background:#333 no-repeat 0 0; color:#fff; height:450px; position:relative;} .amc-header{color:#fff; bottom:92px; left:40px; position:absolute; max-width:360px;} .amc-header h1 {background: url(https://web.archive.org/web/20130913040619im_/http://www.adobe.com/special/products/marketing-cloud/assets/images/adobe-marketing-cloud.marquee-icon.27x26.png) no-repeat 0 0; font-size:22px; font-weight:100; height:34px; line-height:32px;margin:0 0 14px; padding-left:40px;} .amc-header h2{font-size:36px; font-weight:100; line-height:38px; margin:0 0 14px;} .amc-header h3{font-size:22px; font-weight:100; line-height:26px; margin-bottom:32px;} .amc-header p{font-size:18px; font-weight:400; line-height:20px;} #overview-marquee .amc-header a{color:#9ce; display:inline-block; line-height:28px; white-space:nowrap;} #overview-marquee .amc-header a:hover{color:#9ce;} #overview-marquee .amc-header p img{float:left; margin:-10px 10px 0 0;} #overview-marquee{background-image:url(https://web.archive.org/web/20130913040619im_/http://adobe.com/special/products/marketing-cloud/assets/images/adobe-marketing-cloud.overview.main-marquee-image.940x450.jpg);} #overview-marquee .amc-header{max-width:264px;} #overview-marquee .amc-header {max-width:480px;} </style></div> <div class="contentbody-ccmcontent section ccmcontent"><div class="CCMContent LayoutSlim-1-2"> <div class="LayoutXLCellVSides LayoutXLGutter"> <div class="parsys ccmcontentbody gridparsys"><div class="contentbody-ccmcontent-ccmcontentbody-gridset-colctrl parsys_column CCFluid12 Fluid1to600"><div class="parsys_column CCFluid12Col CCFluid12Break CCFluid12Span-6 Fluid1to600Col Fluid1to600Break Fluid1to600Span-1"><div class="contentbody-ccmcontent-ccmcontentbody-ttt ttt section"><div class="LayoutCellSides" style=""> <div id="content-dotcom-en-solutions-digital-marketing-contentbody-ccmcontent-ccmcontentbody-ttt" class="LayoutSlimGridReset"> <div style="" class="TextSmall PulloutItem LayoutSlimGridColReset"> <div class="LayoutRow"> <h3 class="TextH5 LayoutSmallRowBottom"> </h3> <div class="LayoutSmallRow"> <p><span class="TextMarquee">We’ll help you get ahead. And stay ahead.</span></p> <p>&nbsp;</p> <p><span class="TextLarge">Marketing is changing so quickly it’s hard to be sure you’re making the most of every opportunity. Let Adobe show you the way. Our solutions offer marketers amazing new possibilities, and with training, support, and expertise from Adobe, we can help you maximize both impact and revenue.</span></p> <p><a href="https://web.archive.org/web/20130913040619/http://www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/pdfs/marketing-cloud-solution-overview-ue.pdf"><span class="TextLarge">Download the Adobe Marketing Cloud overview ›</span><span class="LayoutSmallGutterLeft Icon IconPillPdf"> </span></a></p> </div> </div> </div> </div> </div> </div> </div><div class="parsys_column CCFluid12Col CCFluid12Span-6 Fluid1to600Col Fluid1to600Break Fluid1to600Span-1"><div class="contentbody-ccmcontent-ccmcontentbody-image parbase image section"><div class="LayoutRow LayoutCellSides"> <img title="We’ll help you get ahead. And stay ahead." alt="We’ll help you get ahead. And stay ahead." class="cq-dd-image LayoutImage LayoutRow ImageShadow" src="/web/20130913040619im_/http://www.adobe.com/content/dotcom/en/solutions/digital-marketing/_jcr_content/contentbody/ccmcontent/ccmcontentbody/image.adimg.mw.360.jpg/1376763048129.jpg"/></div> </div> </div></div><div class="gridset_colctrl colctrl"></div> </div> </div> </div> </div> <div class="contentbody-rawhtml-2 rawhtml section"><div id="overview-marquee-container-1" class="amc-content-group marquee-image-container LayoutP LayoutBreakAfter CCFluid12 Fluid1to600"> <div class="CQMarqueeOverlayAnchor"> <div class="amc-content-group image-content-group LayoutXLCellVSides LayoutXLGutter LayoutBreakAfter"> <div class="image-content-left"> <div class="parsys_column CCFluid12Col CCFluid12Break CCFluid12Span-6 Fluid1to600Col Fluid1to600Break Fluid1to600Span-1"> <div class="image-container"> <img title="The most comprehensive set of marketing solutions" alt="The most comprehensive set of marketing solutions" class="cq-dd-image LayoutImage" src="https://web.archive.org/web/20130913040619im_/http://www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/marketing-cloud-diagram-360x260.png"> </div> </div> <div class="parsys_column CCFluid12Col CCFluid12Span-6 Fluid1to600Col Fluid1to600Break Fluid1to600Span-1"> <div class="image-content-description"> <h3 class="TextH1 LayoutBigRowBottom">The most comprehensive <br> set of marketing solutions.</h3> <p class="TextLarge LayoutBigRowBottom">Marketers finally have a complete, integrated solution for all their marketing efforts. Analytics, social, media optimization, targeting, web experience management — and now cross-channel campaign management with Adobe Campaign — Adobe Marketing Cloud does it all.</p> <p class="TextLarge TextBold LayoutBigRowBottom"><a href=""></a></p> </div> </div> </div> </div> </div> </div> <style> #overview-marquee-container-1{background:url(https://web.archive.org/web/20130913040619im_/http://www.adobe.com/special/products/marketing-cloud/assets/images/adobe-marketing-cloud.overview.most-comprehensive-marketing-solutions.940x372.jpg) no-repeat 0 0; background-size:cover;} #overview-marquee-container-1 .image-container{margin-bottom:24px; margin-left:6%;} #overview-marquee-container-1 .image-content-description{color:#fff;} #overview-marquee-container-1 a{color:#9ce;} </style></div> <div class="contentbody-ccmcontent-0 section ccmcontent"><div class="CCMContent LayoutSlim-1-2"> <div class="LayoutXLGutter LayoutXLCellTop"> <div class="parsys ccmcontentbody gridparsys"><div class="contentbody-ccmcontent-0-ccmcontentbody-gridset-colctrl parsys_column CCFluid12 Fluid1to600"><div class="parsys_column CCFluid12Col CCFluid12Break CCFluid12Span-6 Fluid1to600Col Fluid1to600Break Fluid1to600Span-1"><div class="ttt contentbody-ccmcontent-0-ccmcontentbody-ttt-0 section"><div class="LayoutCellSides" style=""> <div id="content-dotcom-en-solutions-digital-marketing-contentbody-ccmcontent-0-ccmcontentbody-ttt-0" class="LayoutSlimGridReset"> <div style="" class="TextSmall PulloutItem LayoutSlimGridColReset"> <div class="LayoutRow"> <h3 class="TextH5 LayoutSmallRowBottom"> </h3> <div class="LayoutSmallRow"> <p><span class="TextMarquee">We bring the data together to give you the insights you need.</span></p> <p>&nbsp;</p> <p><span class="TextLarge">Marketers are becoming strategic leaders within their organizations, and now they have the tools to find and maximize every opportunity. Adobe Marketing Cloud pulls all your data together — including email, point-of-sale, CRM, third-party data, and more. With a single source of truth, you’ll have powerful new ways to monitor and adapt campaigns, accurately assign attribution, and make informed decisions based on powerful, predictive logic.</span></p> </div> </div> </div> </div> </div> </div> </div><div class="parsys_column CCFluid12Col CCFluid12Span-6 Fluid1to600Col Fluid1to600Break Fluid1to600Span-1"><div class="parbase image section contentbody-ccmcontent-0-ccmcontentbody-image"><div class="LayoutRow LayoutCellSides"> <img title="We bring the data together to give you the insights you need." alt="We bring the data together to give you the insights you need." class="cq-dd-image LayoutImage LayoutRow ImageShadow" src="/web/20130913040619im_/http://www.adobe.com/content/dotcom/en/solutions/digital-marketing/_jcr_content/contentbody/ccmcontent_0/ccmcontentbody/image.adimg.mw.360.jpg/1376764700387.jpg"/></div> </div> </div></div><div class="gridset_colctrl colctrl"></div> </div> </div> </div> </div> <div class="hr contentbody-hr section"><div class="LayoutRow RuleH"></div> </div> <div class="contentbody-rawhtml-0 rawhtml section"> <div id="overview-slider-group" class="amc-content-group CaroSlider LayoutBreakAfter LayoutXLCellVSides"> <div class="caroslider_wrapper"> <h3 class="TextH1 LayoutXLCellSides LayoutBigRowBottom">Built for marketers. Used by market leaders.</h3> <ul id="amc-overview-slider" class="CaroSliderWrapper LayoutH"> <li class="LayoutHItem"> <div class="amc-slider-content"> <h4 class="LayoutRowBottom">Retail</h4> <div class="quote-wrapper TextLarge LayoutBigRowBottom"> <p><span class="open-quote">"</span>At Lenovo, my executive team challenged the Global Business Intelligence practice to provide an 8x return on investment for every dollar invested. Because of combining Adobe Analytics with the Adobe Target solution, for every one dollar invested, we were able to provide a 12x return on that investment. At that point in time, it was pretty clear how important the optimization and analytics program was.<span class="close-quote">"</span></p> </div> <div class="offer-content LayoutXLCellSides LayoutBreakAfter LayoutRowBottom"> <div class="image-container LayoutXLCellLeft"> <a href="/web/20130913040619/http://www.adobe.com/video/solutions/digital-marketing/adobe-marketing-cloud-and-lennovo.modaldisplay._s_content_s_dotcom_s_en_s_solutions_s_digital-marketing.html" name="lenovoVideo" class="video-button"><img title="Lenovo" alt="Lenovo" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/thumb-lenovo-overview-122x70.jpg"/><span class="video-button-overlay"></span></a> </div> <div class="quote-attr LayoutBigCell TextLarge"> <div class="quote-name"><strong>Ashish Braganza</strong></div> <div class="quote-title">Senior Manager of Global Business Intelligence (GBI), <strong>Lenovo</strong></div> </div> <div class="image-container quote-icon LayoutXLCellRight LayoutBigCellBottom"> <a href="https://web.archive.org/web/20130913040619/http://apps.enterprise.adobe.com/go/701a0000000nITlAAM" target="_blank"><img title="Lenovo" alt="Lenovo" style="border:0;" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/logo-lenovo-55x22.png"/></a> </div> </div> <div class="offer-cta"> <p class="CPodWhite"><a href="/web/20130913040619/http://www.adobe.com/solutions/digital-marketing/resources/resource-center.html#industry=Retail" class="CPodButtonYellow TextSmall">View resources</a></p> </div> </div> <script defer=""> // <![CDATA[ (function($) { $("a[name=lenovoVideo]").bind("click", { width: "708", height: "398", target: "lenovoVideo-ui", href: "/content/dotcom/en/video/solutions/digital-marketing/adobe-marketing-cloud-and-lennovo.modaldisplay._s_content_s_dotcom_s_en_s_solutions_s_digital-marketing.jsmodal.html", title: "Lenovo" }, adobe.fn.handleModalButton); })(jQuery); // ]]> </script> <li class="LayoutHItem"> <div class="amc-slider-content"> <h4 class="LayoutRowBottom">Financial services</h4> <div class="quote-wrapper TextLarge LayoutBigRowBottom"> <p><span class="open-quote">"</span>We wanted to do more to provide a premium customer experience. Adobe Marketing Cloud offered us the opportunity to gather more granular data, faster, and make more meaningful changes online.<span class="close-quote">"</span></p> </div> <div class="offer-content LayoutXLCellSides LayoutBreakAfter LayoutRowBottom"> <div class="image-container LayoutXLCellLeft"> <a href="https://web.archive.org/web/20130913040619/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/customer-success/pdfs/ingdirect-case-study.pdf" target="_blank"><img title="Paolo Giambertone" alt="Paolo Giambertone" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/thumb-overview-ing-direct-122x70.jpg"/></a> </div> <div class="quote-attr LayoutBigCell TextLarge"> <div class="quote-name"><strong>Paolo Giambertone</strong></div> <div class="quote-title">Head of web, <strong>ING&nbsp;Direct</strong></div> </div> <div class="image-container quote-icon LayoutXLCellRight LayoutBigCellBottom"> <img title="ING Direct" alt="ING Direct" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/icon-ing-direct-114x29.png"/> </div> </div> <div class="offer-cta"> <p class="CPodWhite"><a href="/web/20130913040619/http://www.adobe.com/solutions/digital-marketing/resources/resource-center.html#industry=Financial%20Services" class="CPodButtonYellow TextSmall">View resources</a></p> </div> </div> </li> <li class="LayoutHItem"> <div class="amc-slider-content"> <h4 class="LayoutRowBottom">Media &amp; Entertainment</h4> <div class="quote-wrapper TextLarge LayoutBigRowBottom"> <p><span class="open-quote">"</span>What I like about Adobe Analytics is the ability to bring the information to our users ... you can actually take away some of the work that we like to call the report monkey part of our jobs. The dashboards are much easier to build; people can build them on their own and get the information they need to inform their decisions.<span class="close-quote">"</span></p> </div> <div class="offer-content LayoutXLCellSides LayoutBreakAfter LayoutRowBottom"> <div class="image-container LayoutXLCellLeft"> <a href="https://web.archive.org/web/20130913040619/http://s7d9.scene7.com/e2/AdobeDemandCreative/Video/Offers/amc/amc_customer_economist_MP4.mp4" name="econVidBtn" class="video-button"><img title="Rhoda Ingberman" alt="Rhoda Ingberman" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/thumb-overview-economist-122x70.jpg"/><span class="video-button-overlay"></span></a> </div> <div class="quote-attr LayoutBigCell TextLarge"> <div class="quote-name"><strong>Rhoda Ingberman</strong></div> <div class="quote-title">Director customer insight, <strong>The&nbsp;Economist</strong></div> </div> <div class="image-container quote-icon LayoutXLCellRight LayoutBigCellBottom"> <img title="The Economist" alt="The Economist" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/digital-marketing/images/icon-economist-47x24.png"/> </div> </div> <div class="offer-cta"> <p class="CPodWhite"><a href="/web/20130913040619/http://www.adobe.com/solutions/digital-marketing/resources/resource-center.html#industry=Media%20and%20entertainment" class="CPodButtonYellow TextSmall">View resources</a></p> </div> </div> <script type="text/javascript"> // <![CDATA[ (function($) { $("a[name=econVidBtn]").bind("click", { width: "640", height: "360", target: "modalVideo", href: "/special/products/marketing-cloud/assets/video/amc-customer-economist.html", title: "The Economist" }, adobe.fn.handleModalButton); })(jQuery); // ]]> </script> </li> <li class="LayoutHItem"> <div class="amc-slider-content"> <h4 class="LayoutRowBottom">High Tech</h4> <div class="quote-wrapper TextLarge LayoutBigRowBottom"> <p><span class="open-quote">"</span>Adobe Marketing Cloud allows us to create a digital experience that delivers relevant information to our customers at all times—by industry, by LOB, by geography, and more,<span class="close-quote">"</span></p> </div> <div class="offer-content LayoutXLCellSides LayoutBreakAfter LayoutRowBottom"> <div class="image-container LayoutXLCellLeft"> <a href="/web/20130913040619/http://www.adobe.com/video/solutions/testing-targeting/customer-video-sap.modaldisplay._s_content_s_dotcom_s_en_s_solutions_s_digital-marketing.html" name="sapVideo" class="video-button"><img title="Shawn Burns" alt="Shawn Burns" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/testing-targeting/images/thumb-customer-video-sap-122x70.jpg"/><span class="video-button-overlay"></span></a> </div> <div class="quote-attr LayoutBigCell TextLarge"> <div class="quote-name"><strong>Shawn Burns</strong></div> <div class="quote-title">Global vice president, Digital Marketing, <strong>SAP</strong></div> </div> <div class="image-container quote-icon LayoutXLCellRight LayoutBigCellBottom"> <img title="SAP" alt="SAP" src="https://web.archive.org/web/20130913040619im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/solutions/testing-targeting/images/thumb-sap-logo-55x22.png"/> </div> </div> <script defer=""> // <![CDATA[ (function($) { $("a[name=sapVideo]").bind("click", { width: "708", height: "398", target: "sapVideo-ui", href: "/content/dotcom/en/video/solutions/testing-targeting/customer-video-sap.modaldisplay._s_content_s_dotcom_s_en_s_solutions_s_digital-marketing.jsmodal.html", title: "SAP" }, adobe.fn.handleModalButton); 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