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Clean the Sky - Collaborative Recycling Initiatives
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class='ctsa__topArtInner'><a href='/innovation/plastic-bank' class='cts__art'> <div class='cts__artImgCont'> <img alt='Circular Economy Collaborations Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/417/417612/417612_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Circular Economy Collaborations </div> </div> </a><a href='/innovation/plastic-recycling-1' class='cts__art'> <div class='cts__artImgCont'> <img alt='Plastic Recycling Initiatives Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/434/434545/434545_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Plastic Recycling Initiatives </div> </div> </a><a href='/innovation/greiner-packaging-siegwerk-and-krones' class='cts__art'> <div class='cts__artImgCont'> <img alt='Collaborative Recycling Initiatives Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/526/526733/526733_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Collaborative Recycling Initiatives </div> </div> </a><a href='/innovation/plastic-bank-1' class='cts__art'> <div class='cts__artImgCont'> <img alt='Plastic Recycling Brands Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/465/465623/465623_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Plastic Recycling Brands </div> </div> </a><a href='/innovation/pepsico-bottleloop' class='cts__art'> <div class='cts__artImgCont'> <img alt='Dedicated Plastic Recycling Programs Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/451/451771/451771_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Dedicated Plastic Recycling Programs </div> </div> </a><a href='/innovation/packaging-goal' class='cts__art'> <div class='cts__artImgCont'> <img alt='Reusable Packaging Initiatives Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/494/494783/494783_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Reusable Packaging Initiatives </div> </div> </a><a href='/innovation/closedloop-recycling1' class='cts__art'> <div class='cts__artImgCont'> <img alt='Closed-Loop Recycling Practices Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/434/434558/434558_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Closed-Loop Recycling Practices </div> </div> </a><a href='/innovation/cocacola-recycling' class='cts__art'> <div class='cts__artImgCont'> <img alt='Soda Brand Recycling Campaigns Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/367/367887/367887_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Soda Brand Recycling Campaigns </div> </div> </a><a href='/innovation/pg-product-pump' class='cts__art'> <div class='cts__artImgCont'> <img alt='Recycling-Friendly Pump Designs Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/514/514700/514700_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Recycling-Friendly Pump Designs </div> </div> </a><a href='/innovation/loccitane-en-provence-1' class='cts__art'> <div class='cts__artImgCont'> <img alt='PET Resin Bottles Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/491/491095/491095_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> PET Resin Bottles </div> </div> </a><a href='/innovation/roberts-beauty' class='cts__art'> <div class='cts__artImgCont'> <img alt='Plastic Waste Brand Initiatives Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/531/531847/531847_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Plastic Waste Brand Initiatives </div> </div> </a><a 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class='cts__artImgCont'> <img alt='Marine Plastic Soda Packaging Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/414/414567/414567_1_230.jpeg?auto=webp' loading='lazy' class='cts__artImg'/> <div class='cts__artText'> Marine Plastic Soda Packaging </div> </div> </a></div> <div class='ctsa__topArtBtnCont ctsa__topArtBtnCont--next'> <label class='ctsa__topArtBtnLbl'>Next<Br/>Set of Related Innovations</label> <button type='button' class='cts__btn cts__btn--small ctsa__topArtBtn ctsa__topArtBtn--next' aria-label='Hot Bar Next Set'> <span class='material-symbols-outlined'>arrow_forward</span> </button> </div> </div> <div class='ctsa__articleInner'> <div class='ctsa__articleLeft'> <div class='ctsa__gallery'> <div class='ctsa__imgCont'> <img alt='Collaborative Recycling Initiatives Main Gallery Image' src='https://cdn.trendhunterstatic.com/thumbs/458/procter-gamble.jpeg?auto=webp' class='ctsa__img' /> </div> <div class='ctsa__gControls'> <button type='button' class='ctsa__gBtn ctsa__gBtn--next' aria-label='Gallery Next'></button> <button type='button' class='ctsa__gBtn ctsa__gBtn--prev' aria-label='Gallery Previous'></button> </div> </div> <h2 class='ctsa__h2'>Procter & Gamble Announced Its New Recycling Pledge</h2> <a rel='author' class='ctsa__author' href='https://www.trendhunter.com/francescamercurio'>Francesca Mercurio — August 13, 2021</a> <div class='ctsa__refs'>References: <a target=_blank href='https://www.cosmeticsbusiness.com/news/article_page/Procter__Gamble_partners_with_Eastman_to_reduce_virgin_plastic_use/178441' class='ctsa__ref' rel='nofollow noreferrer'>cosmeticsbusiness</a> & <a target=_blank href='https://pg.ca/en-CA/' class='ctsa__ref' rel='nofollow noreferrer'>pg</a></div> <div class='ctsa__body'> <div class='ctsa__au2'><a href='/a-path-to-a-cleaner-sky' class='cts__banner cts__banner--square'> <div class='cts__bannerIconCont'> <img width=80 height=60 alt='Solving global warming takes more than just trees Icon' loading='lazy' src='https://cdn.trendhunterstatic.com/cts/icons/clean-the-sky-more-than-trees-icon8.svg' class='cts__bannerIcon' /> </div> <div class='cts__bannerT1'>Solving global warming takes more than just trees</div> </a></div> <p class='cts__p'>Procter & Gamble has announced its partnership with company Eastman in an initiative to reduce its use of plastic derived from fossil fuels. The company will begin using Eastman's molecular recycling technology in an effort to reduce its use of virgin plastic in the US. </p><p class='cts__p'>Eastman's recycling technology, Eastman Renew, was designed to turn waste plastic into new, useful material. Procter & Gamble's senior vice president, Lee Ellen Drescheler, recognizes that eliminating plastic waste from our environment must be a collaborative effort and has chosen to work with Eastman to do just that. The companies plan to work together to equally address the required infrastructure to increase plastic recycling rates. </p><p class='cts__p'>The companies hope their comprehensive plans and collaborative partnership will inspire the world that sustainable solutions do exist and are possible to implement. </div> </div> <aside class='ctsa__right'> <a href='/a-path-to-a-cleaner-sky' class='ctsa__au1'><img loading='lazy' src='https://cdn.trendhunterstatic.com/cts/assets/a-path-to-a-cleaner-sky.jpg' width=300 height=300 alt='Clean the Sky Framework Image' class='ctsa__au1Img'/></a> <nav class='ctsa__navRight'> <h3 class='ctsa__navRightHeader'>Clean the Sky</h3> <div class='ctsa__navRightInner'> <a href='/' class='ctsa__navItem'> <span class='material-symbols-outlined ctsa__navItemIcon'>cloud</span> <label class='ctsa__navItemLbl'>Positive Eco Trends</label> </a> <a href='/a-path-to-a-cleaner-sky' class='ctsa__navItem'> <span class='material-symbols-outlined ctsa__navItemIcon'>clear_day</span> <label class='ctsa__navItemLbl'>A Path to a Cleaner Sky</label> </a> <a href='/about' class='ctsa__navItem'> <span class='material-symbols-outlined ctsa__navItemIcon'>partly_cloudy_day</span> <label class='ctsa__navItemLbl'>Our Mission</label> </a> <a href='/carboncapture' class='ctsa__navItem'> <span class='material-symbols-outlined ctsa__navItemIcon'>co2</span> <label class='ctsa__navItemLbl'>Carbon Capture</label> </a> </div> </nav> </aside> </div> </article> <div class='cts__below'> <div class='cts__belowContent'> <section class='cts__section '> <h3 class='cts__sectionHeader'> <div class='cts__sectionHeaderInner'>Related Innovations</div> </h3> <div class='cts__articlesCont'><div class='cts__articles'><a href='/innovation/packaging-goal' class='cts__art'> <div class='cts__artImgCont'> <img alt='Reusable Packaging Initiatives Article Thubnail' src='https://cdn.trendhunterstatic.com/phpthumbnails/494/494783/494783_1_230.jpeg?auto=webp' 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