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Parceria no sector imobiliário - Jakala

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-380.000000)"> <g id="DK-/-Menu-/-1st---go" transform="translate(64.000000, 370.000000)" stroke="#2E2E2E"> <g id="Icon-/-8-/-chevron-right---B" transform="translate(239.000000, 10.000000)"> <polyline id="Path" points="2 0.5 6 4 2 7.5"></polyline> </g> </g> </g> </g> </svg> <svg class="icon-back lg:hidden" width="20px" height="23px" viewbox="0 0 20 23" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" role="presentation"> <g id="Mockup" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="MB-/-Menu-02-04" transform="translate(-55.000000, -130.500000)" stroke="#040066"> <g id="Icon-/-MB-/-back-menu" transform="translate(55.000000, 130.500000)"> <g id="Icon-/-8-/-chevron-right---W" transform="translate(10.000000, 11.500000) rotate(-180.000000) translate(-10.000000, -11.500000) translate(8.000000, 8.000000)"> <polyline id="Path" points="-4.94623592e-16 0 4 3.5 -4.94623592e-16 7"></polyline> </g> <polygon id="Fill-7" points="1 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class="menu-link menu-link--toggle menu-child-toggle" aria-haspopup="true" aria-expanded="false"> <span>Consumidor</span> </span> <button class="menu-child-toggle no-button max-lg:w-10 max-lg:h-10 flex items-center justify-center" aria-expanded="false"> <span class="sr-only">Show submenu for Consumidor</span> <span class="menu-child-toggle-icon block transition-transform"> <svg class="icon-default" width="8px" height="8px" viewbox="0 0 8 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" role="presentation"> <g id="Mockup" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="DK-/-Menu-04-06" transform="translate(-303.000000, -380.000000)"> <g id="DK-/-Menu-/-1st---go" transform="translate(64.000000, 370.000000)" stroke="#2E2E2E"> <g id="Icon-/-8-/-chevron-right---B" transform="translate(239.000000, 10.000000)"> <polyline id="Path" points="2 0.5 6 4 2 7.5"></polyline> </g> </g> </g> </g> </svg> </span> </button> <ul role="menu" aria-label="Submenu for Consumidor" class="menu-submenu lg:block hidden w-full lg:w-auto px-[8px] mt-[11px] menu-submenu--level-3"> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/consumer-products-goods"> <span>Bens de consumo embalados</span> </a> </li> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] 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[&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/ciencias-farmaceuticas-da-saude"> <span>Indústria farmacêutica e ciências da saúde</span> </a> </li> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/retalho"> <span>Retalho</span> </a> </li> </ul> </li> <li role="none" class="menu-item py-[12px] lg:py-[18px] flex lg:block flex-wrap items-center justify-between border-b border-b-gray/20 font-medium text-[18px] lg:text-[16px] lg:[&amp;>.menu-child-toggle:not(.menu-link)]:hidden menu-item--depth-2 menu-item--has-submenu hs-skip-lang-url-rewrite"> <span class="menu-link menu-link--toggle menu-child-toggle" aria-haspopup="true" aria-expanded="false"> <span>Serviços financeiros</span> </span> <button class="menu-child-toggle no-button max-lg:w-10 max-lg:h-10 flex items-center justify-center" aria-expanded="false"> <span class="sr-only">Show submenu for Serviços financeiros</span> <span class="menu-child-toggle-icon block transition-transform"> <svg class="icon-default" width="8px" height="8px" viewbox="0 0 8 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" role="presentation"> <g id="Mockup" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="DK-/-Menu-04-06" transform="translate(-303.000000, -380.000000)"> <g id="DK-/-Menu-/-1st---go" transform="translate(64.000000, 370.000000)" stroke="#2E2E2E"> <g id="Icon-/-8-/-chevron-right---B" transform="translate(239.000000, 10.000000)"> <polyline id="Path" points="2 0.5 6 4 2 7.5"></polyline> </g> </g> </g> </g> </svg> </span> </button> <ul role="menu" aria-label="Submenu for Serviços financeiros" class="menu-submenu lg:block hidden w-full lg:w-auto px-[8px] mt-[11px] menu-submenu--level-3"> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/bancario"> <span>Bancário</span> </a> </li> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/seguros"> <span>Seguros</span> </a> </li> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link menu-link--active-branch menu-link--active-link" href="https://www.jakala.com/pt/imobiliario" aria-current="page"> <span>Imobiliário</span> </a> </li> </ul> </li> <li role="none" class="menu-item py-[12px] lg:py-[18px] flex lg:block flex-wrap items-center justify-between border-b border-b-gray/20 font-medium text-[18px] lg:text-[16px] lg:[&amp;>.menu-child-toggle:not(.menu-link)]:hidden menu-item--depth-2 menu-item--has-submenu hs-skip-lang-url-rewrite"> <span class="menu-link menu-link--toggle menu-child-toggle" aria-haspopup="true" aria-expanded="false"> <span>Indústria automóvel e industrial</span> </span> <button class="menu-child-toggle no-button max-lg:w-10 max-lg:h-10 flex items-center justify-center" aria-expanded="false"> <span class="sr-only">Show submenu for Indústria automóvel e industrial</span> <span class="menu-child-toggle-icon block transition-transform"> <svg class="icon-default" width="8px" height="8px" viewbox="0 0 8 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" role="presentation"> <g id="Mockup" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="DK-/-Menu-04-06" transform="translate(-303.000000, -380.000000)"> <g id="DK-/-Menu-/-1st---go" transform="translate(64.000000, 370.000000)" stroke="#2E2E2E"> <g id="Icon-/-8-/-chevron-right---B" transform="translate(239.000000, 10.000000)"> <polyline id="Path" points="2 0.5 6 4 2 7.5"></polyline> </g> </g> </g> </g> </svg> </span> </button> <ul role="menu" aria-label="Submenu for Indústria automóvel e industrial" class="menu-submenu lg:block hidden w-full lg:w-auto px-[8px] mt-[11px] menu-submenu--level-3"> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/automovel"> <span>Automóvel</span> </a> </li> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/produtos-industriais"> <span>Indústria</span> </a> </li> </ul> </li> <li role="none" class="menu-item py-[12px] lg:py-[18px] flex lg:block flex-wrap items-center justify-between border-b border-b-gray/20 font-medium text-[18px] lg:text-[16px] lg:[&amp;>.menu-child-toggle:not(.menu-link)]:hidden menu-item--depth-2 menu-item--has-submenu hs-skip-lang-url-rewrite"> <span class="menu-link menu-link--toggle menu-child-toggle" aria-haspopup="true" aria-expanded="false"> <span>Serviços</span> </span> <button class="menu-child-toggle no-button max-lg:w-10 max-lg:h-10 flex items-center justify-center" aria-expanded="false"> <span class="sr-only">Show submenu for Serviços</span> <span class="menu-child-toggle-icon block transition-transform"> <svg class="icon-default" width="8px" height="8px" viewbox="0 0 8 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" role="presentation"> <g id="Mockup" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="DK-/-Menu-04-06" transform="translate(-303.000000, -380.000000)"> <g id="DK-/-Menu-/-1st---go" transform="translate(64.000000, 370.000000)" stroke="#2E2E2E"> <g id="Icon-/-8-/-chevron-right---B" transform="translate(239.000000, 10.000000)"> <polyline id="Path" points="2 0.5 6 4 2 7.5"></polyline> </g> </g> </g> </g> </svg> </span> </button> <ul role="menu" aria-label="Submenu for Serviços" class="menu-submenu lg:block hidden w-full lg:w-auto px-[8px] mt-[11px] menu-submenu--level-3"> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal text-[16px] [&amp;>.menu-link]:transition [&amp;>.menu-link]:hover:!translate-x-[8px] [&amp;>.menu-link]:hover:before:absolute [&amp;>.menu-link]:hover:before:top-1/2 [&amp;>.menu-link]:hover:before:-translate-y-1/2 [&amp;>.menu-link]:hover:before:text-[8px] [&amp;>.menu-link]:hover:before:content-hexagon [&amp;>.menu-link]:hover:before:text-white [&amp;>.menu-link]:hover:before:-left-[14px] [&amp;>.menu-link]:transition menu-item--depth-3 hs-skip-lang-url-rewrite"> <a role="menuitem" class="menu-link " href="https://www.jakala.com/pt/energy-utilities"> <span>Energia e Utilities</span> </a> </li> <li role="none" class="menu-item py-[4px] flex flex-wrap lg:flex-nowrap items-center justify-between font-normal 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class="row-fluid-wrapper row-depth-1 row-number-1 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_main-module-1" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div class="hero-img-text__module row-fluid items-center"> <div class="span5 mt-[73px] lg:mt-0"> <div class="aspect-hexagon w-full relative lg:-left-14 lg:w-overflow"> <div class="js-zoom-image clip-hexagon aspect-hexagon w-full-outside-container overflow-hidden"> <img class="aspect-hexagon object-cover absolute w-full " src="https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=1305&amp;height=1495&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg" alt="Solution_Industries_heroHexagon_RealEstate" width="1305" height="1495" srcset="https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=653&amp;height=748&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg 653w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=1305&amp;height=1495&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg 1305w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=1958&amp;height=2243&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg 1958w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=2610&amp;height=2990&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg 2610w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=3263&amp;height=3738&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg 3263w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_RealEstate.jpg?width=3915&amp;height=4485&amp;name=Solution_Industries_heroHexagon_RealEstate.jpg 3915w" sizes="(max-width: 1305px) 100vw, 1305px"> </div> </div> </div> <div class="span1"></div> <div class="span6"> <div class="lg:mt-17"> <p class="js-anim text-f-m-sm lg:text-f-d-base font-normal mb-7"> SERVIÇOS FINANCEIROS </p> <h1 class="text-f-m-4xl lg:text-f-d-4xl uppercase font-semibold js-split-lines js-animate-title text-primary break-words"> Imobiliário </h1> <div class="js-anim mt-8 lg:mt-15 prose-p:text-f-m-lg lg:prose-p:text-f-d-base"> <div id="hs_cos_wrapper_main-module-1_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_inline_rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="inline_rich_text" data-hs-cos-field="description"><p><span data-sheets-root="1" data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Com a experiência da JAKALA, particularmente em soluções digitais e mapeamento do percurso do cliente, os nossos clientes do sector imobiliário podem melhorar as suas estratégias de gestão de clientes num mercado em rápida evolução, caracterizado por diversos métodos de comunicação e canais de aquisição de clientes. Oferecemos os meios para melhorar a sua abordagem, permitindo-lhes adaptar-se e prosperar neste cenário dinâmico.&quot;}" data-sheets-userformat="{&quot;2&quot;:14593,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;11&quot;:4,&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;,&quot;16&quot;:10}">Com a experiência da JAKALA, particularmente em soluções digitais e mapeamento do percurso do cliente, os nossos clientes do sector imobiliário podem melhorar as suas estratégias de gestão de clientes num mercado em rápida evolução, caracterizado por diversos métodos de comunicação e canais de aquisição de clientes. Oferecemos os meios para melhorar a sua abordagem, permitindo-lhes adaptar-se e prosperar neste cenário dinâmico.</span></p></div> </div> </div> </div> </div> </div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-2 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-3 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1684482452849" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="h-13 lg:h-15 "></div> </div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-4 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-5 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_main-module-3" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="h-16 lg:h-0 "></div> </div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-6 dnd-row"> <div class="row-fluid "> <div class="span3 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="3"> <div id="hs_cos_wrapper_main-module-4" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module widget-type-space widget-type-space widget-type-space" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><span class="hs-horizontal-spacer"></span></div> </div><!--end widget-span --> <div class="span6 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="3" data-w="6"> <div id="hs_cos_wrapper_main-module-5" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div class="js-anim "> <div id="hs_cos_wrapper_main-module-5_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_inline_rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="inline_rich_text" data-hs-cos-field="rich_text"><h2><span data-sheets-root="1" data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Tópicos em voga no sector&quot;}" data-sheets-userformat="{&quot;2&quot;:14593,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;11&quot;:4,&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;,&quot;16&quot;:10}">Tópicos em voga no sector</span></h2> <p><span data-sheets-root="1" data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;O mercado imobiliário registou um aumento significativo do crescimento após a pandemia de COVID-19, entre 2020 e o final de 2022. Este crescimento foi alimentado por vários factores, como as baixas taxas de juro, o aumento da procura de habitação e os incentivos governamentais para estimular a economia.\n\nNo entanto, a dinâmica do mercado mudou e está agora a entrar num período de grande incerteza. Um dos principais factores que contribuem para esta incerteza é o aumento notável da taxa de inflação à escala mundial, que corrói o poder de compra da moeda.\n\nAs pressões inflacionistas foram ainda mais exacerbadas pelas decisões dos bancos centrais de aumentar as taxas de juro. Esta ação tem um impacto direto no mercado imobiliário, uma vez que as taxas de juro mais elevadas tornam as hipotecas e os empréstimos mais onerosos, reduzindo potencialmente a procura de compra de imóveis.\n\nA combinação do aumento da inflação com o aumento das taxas de juro cria um clima de incerteza no mercado imobiliário. A incerteza pode levar à cautela dos investidores e potenciais compradores, que se tornam mais hesitantes em assumir compromissos financeiros a longo prazo, como investimentos imobiliários ou compra de casa.\n\nO sector imobiliário deve navegar neste ambiente desafiante, acompanhando de perto as tendências do mercado, ajustando as estratégias de preços e adotando abordagens inovadoras para atrair e reter clientes.\n\nÉ essencial que os participantes no mercado se mantenham informados sobre os indicadores económicos, as políticas monetárias e o sentimento dos consumidores para tomarem decisões informadas num cenário incerto e em evolução.&quot;}" data-sheets-userformat="{&quot;2&quot;:14593,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;11&quot;:4,&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;,&quot;16&quot;:10}">O mercado imobiliário registou um aumento significativo do crescimento após a pandemia de COVID-19, entre 2020 e o final de 2022. Este crescimento foi alimentado por vários factores, como as baixas taxas de juro, o aumento da procura de habitação e os incentivos governamentais para estimular a economia.<br><br>No entanto, a dinâmica do mercado mudou e está agora a entrar num período de grande incerteza. Um dos principais factores que contribuem para esta incerteza é o aumento notável da taxa de inflação à escala mundial, que corrói o poder de compra da moeda.<br><br>As pressões inflacionistas foram ainda mais exacerbadas pelas decisões dos bancos centrais de aumentar as taxas de juro. Esta ação tem um impacto direto no mercado imobiliário, uma vez que as taxas de juro mais elevadas tornam as hipotecas e os empréstimos mais onerosos, reduzindo potencialmente a procura de compra de imóveis.<br><br>A combinação do aumento da inflação com o aumento das taxas de juro cria um clima de incerteza no mercado imobiliário. A incerteza pode levar à cautela dos investidores e potenciais compradores, que se tornam mais hesitantes em assumir compromissos financeiros a longo prazo, como investimentos imobiliários ou compra de casa.<br><br>O sector imobiliário deve navegar neste ambiente desafiante, acompanhando de perto as tendências do mercado, ajustando as estratégias de preços e adotando abordagens inovadoras para atrair e reter clientes.<br><br>É essencial que os participantes no mercado se mantenham informados sobre os indicadores económicos, as políticas monetárias e o sentimento dos consumidores para tomarem decisões informadas num cenário incerto e em evolução.</span></p></div> </div> </div> </div><!--end widget-span --> <div class="span3 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="9" data-w="3"> <div id="hs_cos_wrapper_main-module-6" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module widget-type-space" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><span class="hs-horizontal-spacer"></span></div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-7 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_main-module-7" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="h-13 lg:h-17 "></div> </div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-8 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-9 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_main-module-9" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <span class="js-background-changer" data-color="#040066"></span> </div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-10 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_main-module-10" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div class="js-pin-section row-fluid space-y-0"> <div class="span6 order-2 lg:order-none"> <div class="row-fluid space-y-0"> <div class="span6 mb-12 mt-13 lg:mb-0 lg:mt-17"> <h3 class="text-f-m-4xl lg:text-f-d-3xl font-normal js-anim text-right lg:text-left"> O ponto de vista de JAKALA </h3> </div> </div> <div class="row-fluid space-y-0 lg:mt-13 pr-15 lg:pr-0"> <div class="span6"></div> <div class="span6 relative"> <div class="js-pin-section__element js-anim lg:absolute"> <div id="hs_cos_wrapper_main-module-10_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_inline_rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="inline_rich_text" data-hs-cos-field="content"><p><span data-sheets-root="1" data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;Embora o período atual permaneça significativamente incerto, particularmente a curto prazo, e se preveja que a reavaliação de preços persista ao longo de 2023, os investidores devem mudar a sua atenção para o longo prazo. Isto é especialmente crucial, uma vez que se prevê que as taxas de juro voltem a descer quando a inflação começar a recuar e a alinhar-se com as projecções dos bancos centrais.\n\nEm 2023, os profissionais do sector imobiliário devem dar prioridade às iniciativas de marketing digital, com especial ênfase na melhoria dos canais de comunicação, como o e-mail, o vídeo e o marketing nas redes sociais. Uma comunicação eficaz e direcionada permitirá aos profissionais estabelecer ligações fortes com os seus clientes e a adoção desta abordagem abrirá novas oportunidades e atrairá uma base de clientes mais alargada.\n\nNo meio da incerteza do mercado, é essencial que os profissionais do sector imobiliário adotem uma mentalidade de vanguarda e capitalizem o potencial das estratégias de marketing digital. Ao tirar partido do poder de vários canais de comunicação, os profissionais podem interagir eficazmente com os clientes, criar confiança e aproveitar as perspetivas emergentes no panorama imobiliário em constante evolução.&quot;}" data-sheets-userformat="{&quot;2&quot;:14593,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;11&quot;:4,&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;,&quot;16&quot;:10}">Embora o período atual permaneça significativamente incerto, particularmente a curto prazo, e se preveja que a reavaliação de preços persista ao longo de 2023, os investidores devem mudar a sua atenção para o longo prazo. Isto é especialmente crucial, uma vez que se prevê que as taxas de juro voltem a descer quando a inflação começar a recuar e a alinhar-se com as projecções dos bancos centrais.<br><br>Em 2023, os profissionais do sector imobiliário devem dar prioridade às iniciativas de marketing digital, com especial ênfase na melhoria dos canais de comunicação, como o e-mail, o vídeo e o marketing nas redes sociais. Uma comunicação eficaz e direcionada permitirá aos profissionais estabelecer ligações fortes com os seus clientes e a adoção desta abordagem abrirá novas oportunidades e atrairá uma base de clientes mais alargada.<br><br>No meio da incerteza do mercado, é essencial que os profissionais do sector imobiliário adotem uma mentalidade de vanguarda e capitalizem o potencial das estratégias de marketing digital. Ao tirar partido do poder de vários canais de comunicação, os profissionais podem interagir eficazmente com os clientes, criar confiança e aproveitar as perspetivas emergentes no panorama imobiliário em constante evolução.</span></p></div> </div> </div> </div> </div> <div class="span1"></div> <div class="span5 order-1 lg:order-none"> <div class="w-full-outside-container lg:w-overflow"> <img class="" src="https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=905&amp;height=1222&amp;name=Solution_Industries_Pov_Real-Estate.jpg" alt="Solution_Industries_Pov_Real-Estate" loading="lazy" width="905" height="1222" srcset="https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=453&amp;height=611&amp;name=Solution_Industries_Pov_Real-Estate.jpg 453w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=905&amp;height=1222&amp;name=Solution_Industries_Pov_Real-Estate.jpg 905w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=1358&amp;height=1833&amp;name=Solution_Industries_Pov_Real-Estate.jpg 1358w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=1810&amp;height=2444&amp;name=Solution_Industries_Pov_Real-Estate.jpg 1810w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=2263&amp;height=3055&amp;name=Solution_Industries_Pov_Real-Estate.jpg 2263w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_Pov_Real-Estate.jpg?width=2715&amp;height=3666&amp;name=Solution_Industries_Pov_Real-Estate.jpg 2715w" sizes="(max-width: 905px) 100vw, 905px"> </div> </div> </div></div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-11 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" 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pessoasstefanoo" class="absolute top-0 left-0 w-full h-full z-20"></a> <div class="max-w-[100px] lg:max-w-none w-1/3 min-w-[33.333333%]"> <img class="rounded" src="https://www.jakala.com/hs-fs/hubfs/Gioia-Ferrario-People-Strategy-HR.png?width=600&amp;height=793&amp;name=Gioia-Ferrario-People-Strategy-HR.png" alt="JAKALA: Rumo a uma nova estratégia para as pessoasstefanoo" loading="lazy" width="600" height="793" srcset="https://www.jakala.com/hs-fs/hubfs/Gioia-Ferrario-People-Strategy-HR.png?width=300&amp;height=397&amp;name=Gioia-Ferrario-People-Strategy-HR.png 300w, https://www.jakala.com/hs-fs/hubfs/Gioia-Ferrario-People-Strategy-HR.png?width=600&amp;height=793&amp;name=Gioia-Ferrario-People-Strategy-HR.png 600w, https://www.jakala.com/hs-fs/hubfs/Gioia-Ferrario-People-Strategy-HR.png?width=900&amp;height=1190&amp;name=Gioia-Ferrario-People-Strategy-HR.png 900w, 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src="https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=600&amp;height=793&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg" alt="JAKALA associa-se à FFW" loading="lazy" width="600" height="793" srcset="https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=300&amp;height=397&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg 300w, https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=600&amp;height=793&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg 600w, https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=900&amp;height=1190&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg 900w, https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=1200&amp;height=1586&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg 1200w, https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=1500&amp;height=1983&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg 1500w, https://www.jakala.com/hs-fs/hubfs/FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg?width=1800&amp;height=2379&amp;name=FFW_ARTICLE_INSIGHT_972x1286_OWNED.jpg 1800w" sizes="(max-width: 600px) 100vw, 600px"> </div> <div class="lg:flex lg:flex-col lg:justify-between pl-11"> <div class="flex items-center space-x-6"> <svg class="" width="8px" height="8px" viewbox="0 0 8 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" role="presentation"> <g id="Mockup" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="DK-/-Industries-|-Fashion,-Luxury-&amp;-Design" transform="translate(-67.000000, -4720.000000)" fill="#F00A0A"> <g id="DK-/-Parts-/-Case-history" transform="translate(0.000000, 4414.000000)"> <g id="title" transform="translate(67.000000, 300.000000)"> <g id="Fill-7" transform="translate(0.000000, 6.000000)"> <polygon points="0.5 2.00053036 0.5 6.00053036 4 8 7.5 6.00053036 7.5 2.00053036 4 0"></polygon> </g> </g> </g> </g> </g> </svg> <span class="text-f-m-xs lg:text-f-d-xs"> Article </span> </div> <p class="text-f-m-base lg:text-f-d-sm mt-11 mb-8 lg:my-0"> JAKALA associa-se à FFW </p> <div> <span class="text-f-m-2xs lg:text-f-d-xs text-primary">3 min de leitura</span> </div> </div> </div> </div> <div class="js-anim text-center lg:text-left lg:mt-13 mt-11 mb-14 lg:mb-0"> <a class="inline-block text-f-m-sm lg:text-f-d-sm text-primary-light border-b border-primary-light" href="https://www.jakala.com/pt/ideias"> Ver todas as perspectivas </a> </div> </div> </div> </div> </div> </div><!--end widget-span --> </div><!--end row--> </div><!--end row-wrapper --> <div class="row-fluid-wrapper row-depth-1 row-number-15 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_main-module-22" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" 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https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_Automotive.jpg?width=1056&amp;height=1208&amp;name=Solution_Industries_heroHexagon_Automotive.jpg 1056w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_Automotive.jpg?width=1320&amp;height=1510&amp;name=Solution_Industries_heroHexagon_Automotive.jpg 1320w, https://www.jakala.com/hs-fs/hubfs/Solution_Industries_heroHexagon_Automotive.jpg?width=1584&amp;height=1812&amp;name=Solution_Industries_heroHexagon_Automotive.jpg 1584w" sizes="(max-width: 528px) 100vw, 528px"> </div> </div> <div class="span6"> <div class="js-anim-container text-center flex flex-col items-center"> <p class="text-f-m-lg lg:text-f-d-lg mb-13 lg:mb-16"> Próximos sectores </p> <p class="mb-7 lg:mb-9">AUTOMÓVEL E INDUSTRIAL</p> <p class="text-f-m-4xl lg:text-f-d-4xl uppercase font-semibold mb-7 lg:mb-11"> Automóvel </p> <svg class="" width="64px" height="73px" viewbox="0 0 64 73" version="1.1" xmlns="http://www.w3.org/2000/svg" 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