Marketing & Sales Consulting Services

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class="utility-megamenu__title"> <h4 class="">Offices</h4> </div> <div class="utility-megamenu__areas"> <div class="utility-megamenu__regions"> <h5 class="">North & Latin America</h5> <div> <section> <ul> <li> <a href="/es-ar/offices/atlanta/" aria-label="Atlanta">Atlanta</a> </li> <li> <a href="/es-ar/offices/austin/" aria-label="Austin">Austin</a> </li> <li> <a href="/es-ar/offices/bogota/" aria-label="Bogota">Bogota</a> </li> <li> <a href="/es-ar/offices/boston/" aria-label="Boston">Boston</a> </li> <li> <a href="/es-ar/offices/buenos-aires/" aria-label="Buenos Aires">Buenos Aires</a> </li> <li> <a href="/es-ar/offices/Chicago/" aria-label="Chicago">Chicago</a> </li> <li> <a href="/es-ar/offices/dallas/" aria-label="Dallas">Dallas</a> </li> <li> <a href="/es-ar/offices/denver/" aria-label="Denver">Denver</a> </li> <li> <a href="/es-ar/offices/houston/" aria-label="Houston">Houston</a> </li> <li> <a href="/es-ar/offices/los-angeles/" aria-label="Los Angeles">Los Angeles</a> </li> <li> <a href="/es-ar/offices/mexico-city/" aria-label="Mexico City">Mexico City</a> </li> <li> <a href="/es-ar/offices/minneapolis-frwd/" aria-label="Minneapolis">Minneapolis</a> </li> <li> <a href="/es-ar/offices/monterrey/" aria-label="Monterrey">Monterrey</a> </li> <li> <a href="/es-ar/offices/new-york/" aria-label="New York">New York</a> </li> <li> <a href="/es-ar/offices/rio-de-janeiro/" aria-label="Rio de Janeiro">Rio de Janeiro</a> </li> <li> <a href="/es-ar/offices/san-francisco/" aria-label="San Francisco">San Francisco</a> </li> <li> <a href="/es-ar/offices/santiago/" aria-label="Santiago">Santiago</a> </li> <li> <a href="/es-ar/offices/sao-paulo/" aria-label="São Paulo">São Paulo</a> </li> <li> <a href="/es-ar/offices/seattle/" aria-label="Seattle">Seattle</a> </li> <li> <a href="/es-ar/offices/silicon-valley/" aria-label="Silicon Valley">Silicon Valley</a> </li> <li> <a href="/es-ar/offices/toronto/" aria-label="Toronto">Toronto</a> </li> <li> <a href="/es-ar/offices/washington-dc/" aria-label="Washington, DC">Washington, DC</a> </li> </ul> </section> </div> </div> <div class="utility-megamenu__regions"> <h5 class="">Europe & Africa</h5> <div> <section> <ul> <li> <a href="/es-ar/offices/amsterdam/" aria-label="Amsterdam">Amsterdam</a> </li> <li> <a href="/es-ar/offices/athens/" aria-label="Athens">Athens</a> </li> <li> <a href="/es-ar/offices/berlin/" aria-label="Berlin">Berlin</a> </li> <li> <a href="/es-ar/offices/brussels/" aria-label="Brussels">Brussels</a> </li> <li> <a href="/es-ar/offices/copenhagen/" aria-label="Copenhagen">Copenhagen</a> </li> <li> <a href="/es-ar/offices/dusseldorf/" aria-label="Dusseldorf">Dusseldorf</a> </li> <li> <a href="/es-ar/offices/frankfurt/" aria-label="Frankfurt">Frankfurt</a> </li> <li> <a href="/es-ar/offices/helsinki/" aria-label="Helsinki">Helsinki</a> </li> <li> <a href="/es-ar/offices/istanbul/" aria-label="Istanbul">Istanbul</a> </li> <li> <a href="/es-ar/offices/johannesburg/" 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Equity, and Inclusion Report">2023 Diversity, Equity, and Inclusion Report</a> </li> </ul> </div> </div> </li> </ul> </div> </div> </section> <section class="primary-nav__secondary-list"> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/es-ar/about/further/our-social-impact/" aria-label="Social Impact">Social Impact</a> </li> <li> <a href="/es-ar/about/further/our-sustainability/" aria-label="Sustainability">Sustainability</a> </li> <li> <a href="/es-ar/about/world-economic-forum/" aria-label="World Economic Forum">World Economic Forum</a> </li> </ul> </div> </div> <a class="primary-nav__see-all" href="/es-ar/about/further/" aria-label="Learn more about Further">Learn more about Further</a> </section> </div> </section> </div> </div> </li> <li> <a href="#" id="nav-c36ec23d-c48e-4b99-9e8b-2396a599a5bb" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">Carreras</a> <div 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data-toggle-class="level-two-active" data-remove-class="level-three-active" class="off-canvas-menu__back-link ">Main menu</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/es-ar/careers/">Carreras</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-932d0ccc-d426-41c1-9260-e62d6e71c1ad" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Trabaja con Nosotros</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-932d0ccc-d426-41c1-9260-e62d6e71c1ad, #sub-nav-932d0ccc-d426-41c1-9260-e62d6e71c1ad-close, #nav-c36ec23d-c48e-4b99-9e8b-2396a599a5bb-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-932d0ccc-d426-41c1-9260-e62d6e71c1ad-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Carreras</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/careers/work-with-us/" aria-label="Trabaja con Nosotros">Trabaja con Nosotros</a> </h5> <ul> <li> <a href="/es-ar/careers/work-with-us/find-your-place/" aria-label="Find Your Place">Find Your Place</a> </li> <li> <a href="/es-ar/careers/work-with-us/our-work-areas/" aria-label="Nuestras Áreas de Trabajo">Nuestras Áreas de Trabajo</a> </li> <li> <a href="/es-ar/careers/work-with-us/integrated-teams/" aria-label="Equipos Integrados">Equipos Integrados</a> </li> <li> <a href="/es-ar/careers/work-with-us/students/" aria-label="Estudiantes">Estudiantes</a> </li> <li> <a href="/es-ar/careers/work-with-us/internships-programs/" aria-label="Internships & Programs">Internships & Programs</a> </li> <li> <a href="/es-ar/careers/work-with-us/recruiting-events/" aria-label="Eventos de Reclutamiento">Eventos de Reclutamiento</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-db6a430d-2fb6-4d12-ba81-62bf45f4d08b" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">La Vida en Bain</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-db6a430d-2fb6-4d12-ba81-62bf45f4d08b, #sub-nav-db6a430d-2fb6-4d12-ba81-62bf45f4d08b-close, #nav-c36ec23d-c48e-4b99-9e8b-2396a599a5bb-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-db6a430d-2fb6-4d12-ba81-62bf45f4d08b-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Carreras</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/careers/life-at-bain/" aria-label="La Vida en Bain">La Vida en Bain</a> </h5> <ul> <li> <a href="/es-ar/careers/life-at-bain/supporting-your-growth/career-stories/" aria-label="Historias Profesionales">Historias Profesionales</a> </li> <li> <a href="/es-ar/careers/life-at-bain/our-people/" aria-label="Nuestra Gente">Nuestra Gente</a> </li> <li> <a href="/es-ar/careers/life-at-bain/where-we-work/" aria-label="Dónde Trabajamos">Dónde Trabajamos</a> </li> <li> <a href="/es-ar/careers/life-at-bain/supporting-your-growth/" aria-label="Apoyando tu Crecimiento">Apoyando tu Crecimiento</a> </li> <li> <a href="/es-ar/careers/life-at-bain/affinity-groups/" aria-label="Grupos de Afinidad">Grupos de Afinidad</a> </li> <li> <a href="/es-ar/careers/life-at-bain/benefits/" aria-label="Beneficios">Beneficios</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/es-ar/careers/impact-stories/" aria-label="Impact Stories">Impact Stories</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-40aa1c5e-88f0-4ee9-be17-a00a12299206" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Nuestro Proceso</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-40aa1c5e-88f0-4ee9-be17-a00a12299206, #sub-nav-40aa1c5e-88f0-4ee9-be17-a00a12299206-close, #nav-c36ec23d-c48e-4b99-9e8b-2396a599a5bb-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-40aa1c5e-88f0-4ee9-be17-a00a12299206-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Carreras</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/careers/hiring-process/" aria-label="Nuestro Proceso">Nuestro Proceso</a> </h5> <ul> <li> <a href="/es-ar/careers/hiring-process/what-to-expect/" aria-label="Qué Esperar">Qué Esperar</a> </li> <li> <a href="/es-ar/careers/hiring-process/interviewing/" aria-label="Entrevistas">Entrevistas</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__career-ctas primary-nav__career-ctas-hamburger"> <a href="/es-ar/careers/find-a-role/" class="btn--pill-hamburger " data-ctabuttonclick="true">FIND JOBS </a> </div> </div> </div> </div> </section> </div> </div> </li> </ul> <ul class="primary-nav__level-one off-canvas-menu__utility-nav global-utility-nav"> <li> <a href="#" id="nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active"> Offices </a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c, #nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active" data-remove-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Main menu</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="" aria-label="Offices">Offices</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-2d776963-188a-494e-a18d-e0323042eef4" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">North & Latin America</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-2d776963-188a-494e-a18d-e0323042eef4, #nav-utility-2d776963-188a-494e-a18d-e0323042eef4-close, #nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-2d776963-188a-494e-a18d-e0323042eef4-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">North & Latin America</h5> <ul> <li> <a href="/es-ar/offices/atlanta/" aria-label="Atlanta">Atlanta</a> </li> <li> <a href="/es-ar/offices/austin/" aria-label="Austin">Austin</a> </li> <li> <a href="/es-ar/offices/bogota/" aria-label="Bogota">Bogota</a> </li> <li> <a href="/es-ar/offices/boston/" aria-label="Boston">Boston</a> </li> <li> <a href="/es-ar/offices/buenos-aires/" aria-label="Buenos Aires">Buenos Aires</a> </li> <li> <a href="/es-ar/offices/Chicago/" aria-label="Chicago">Chicago</a> </li> <li> <a href="/es-ar/offices/dallas/" aria-label="Dallas">Dallas</a> </li> <li> <a href="/es-ar/offices/denver/" aria-label="Denver">Denver</a> </li> <li> <a href="/es-ar/offices/houston/" aria-label="Houston">Houston</a> </li> <li> <a href="/es-ar/offices/los-angeles/" aria-label="Los Angeles">Los Angeles</a> </li> <li> <a href="/es-ar/offices/mexico-city/" aria-label="Mexico City">Mexico City</a> </li> <li> <a href="/es-ar/offices/minneapolis-frwd/" aria-label="Minneapolis">Minneapolis</a> </li> <li> <a href="/es-ar/offices/monterrey/" aria-label="Monterrey">Monterrey</a> </li> <li> <a href="/es-ar/offices/new-york/" aria-label="New York">New York</a> </li> <li> <a href="/es-ar/offices/rio-de-janeiro/" aria-label="Rio de Janeiro">Rio de Janeiro</a> </li> <li> <a href="/es-ar/offices/san-francisco/" aria-label="San Francisco">San Francisco</a> </li> <li> <a href="/es-ar/offices/santiago/" aria-label="Santiago">Santiago</a> </li> <li> <a href="/es-ar/offices/sao-paulo/" aria-label="São Paulo">São Paulo</a> </li> <li> <a href="/es-ar/offices/seattle/" aria-label="Seattle">Seattle</a> </li> <li> <a href="/es-ar/offices/silicon-valley/" aria-label="Silicon Valley">Silicon Valley</a> </li> <li> <a href="/es-ar/offices/toronto/" aria-label="Toronto">Toronto</a> </li> <li> <a href="/es-ar/offices/washington-dc/" aria-label="Washington, DC">Washington, DC</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-52511cd8-c67a-4c08-b0da-4c451ebe2180" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Europe & Africa</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-52511cd8-c67a-4c08-b0da-4c451ebe2180, #nav-utility-52511cd8-c67a-4c08-b0da-4c451ebe2180-close, #nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-52511cd8-c67a-4c08-b0da-4c451ebe2180-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Europe & Africa</h5> <ul> <li> <a href="/es-ar/offices/amsterdam/" aria-label="Amsterdam">Amsterdam</a> </li> <li> <a href="/es-ar/offices/athens/" aria-label="Athens">Athens</a> </li> <li> <a href="/es-ar/offices/berlin/" aria-label="Berlin">Berlin</a> </li> <li> <a href="/es-ar/offices/brussels/" aria-label="Brussels">Brussels</a> </li> <li> <a href="/es-ar/offices/copenhagen/" aria-label="Copenhagen">Copenhagen</a> </li> <li> <a href="/es-ar/offices/dusseldorf/" aria-label="Dusseldorf">Dusseldorf</a> </li> <li> <a href="/es-ar/offices/frankfurt/" aria-label="Frankfurt">Frankfurt</a> </li> <li> <a href="/es-ar/offices/helsinki/" aria-label="Helsinki">Helsinki</a> </li> <li> <a href="/es-ar/offices/istanbul/" aria-label="Istanbul">Istanbul</a> </li> <li> <a href="/es-ar/offices/johannesburg/" aria-label="Johannesburg">Johannesburg</a> </li> <li> <a href="/es-ar/offices/kyiv/" aria-label="Kyiv">Kyiv</a> </li> <li> <a href="/es-ar/offices/lisbon/" aria-label="Lisbon">Lisbon</a> </li> <li> <a href="/es-ar/offices/london/" aria-label="London">London</a> </li> <li> <a href="/es-ar/offices/madrid/" aria-label="Madrid">Madrid</a> </li> <li> <a href="/es-ar/offices/milan/" aria-label="Milan">Milan</a> </li> <li> <a href="/es-ar/offices/munich/" aria-label="Munich">Munich</a> </li> <li> <a href="/es-ar/offices/oslo/" aria-label="Oslo">Oslo</a> </li> <li> <a href="/es-ar/offices/paris/" aria-label="Paris">Paris</a> </li> <li> <a href="/es-ar/offices/rome/" aria-label="Rome">Rome</a> </li> <li> <a href="/es-ar/offices/stockholm/" aria-label="Stockholm">Stockholm</a> </li> <li> <a href="/es-ar/offices/vienna/" aria-label="Vienna">Vienna</a> </li> <li> <a href="/es-ar/offices/warsaw/" aria-label="Warsaw">Warsaw</a> </li> <li> <a href="/es-ar/offices/zurich/" aria-label="Zurich">Zurich</a> </li> </ul> </div> </div> </li> </ul> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-c5bc42e3-3d41-4408-9d44-4e942b0365f7" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Middle East</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-c5bc42e3-3d41-4408-9d44-4e942b0365f7, #nav-utility-c5bc42e3-3d41-4408-9d44-4e942b0365f7-close, #nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-c5bc42e3-3d41-4408-9d44-4e942b0365f7-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5><a href=/es-ar/offices/middle-east/>Middle East</a></h5> <ul> <li> <a href="/es-ar/offices/doha/" aria-label="Doha">Doha</a> </li> <li> <a href="/es-ar/offices/dubai/" aria-label="Dubai">Dubai</a> </li> <li> <a href="/es-ar/offices/riyadh/" aria-label="Riyadh">Riyadh</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-e79a975e-4407-410f-a60c-1a5bfb9bbb68" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Asia & Australia</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-e79a975e-4407-410f-a60c-1a5bfb9bbb68, #nav-utility-e79a975e-4407-410f-a60c-1a5bfb9bbb68-close, #nav-utility-cbe947d7-2016-4f9c-a8a0-4997f480345c-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-e79a975e-4407-410f-a60c-1a5bfb9bbb68-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Asia & Australia</h5> <ul> <li> <a href="/es-ar/offices/bangkok/" aria-label="Bangkok">Bangkok</a> </li> <li> <a href="/offices/beijing/" aria-label="Beijing">Beijing</a> </li> <li> <a href="/es-ar/offices/bengaluru/" aria-label="Bengaluru">Bengaluru</a> </li> <li> <a href="/es-ar/offices/ho-chi-minh-city/" aria-label="Ho Chi Minh City">Ho Chi Minh City</a> </li> <li> <a href="/es-ar/offices/hong-kong/" aria-label="Hong Kong">Hong Kong</a> </li> <li> <a href="/es-ar/offices/jakarta/" aria-label="Jakarta">Jakarta</a> </li> <li> <a href="/es-ar/offices/kuala-lumpur/" aria-label="Kuala Lumpur">Kuala Lumpur</a> </li> <li> <a href="/es-ar/offices/manila/" aria-label="Manila">Manila</a> </li> <li> <a href="/es-ar/offices/melbourne/" aria-label="Melbourne">Melbourne</a> </li> <li> <a href="/es-ar/offices/mumbai/" aria-label="Mumbai">Mumbai</a> </li> <li> <a href="/es-ar/offices/new-delhi/" aria-label="New Delhi">New Delhi</a> </li> <li> <a href="/es-ar/offices/perth/" aria-label="Perth">Perth</a> </li> <li> <a href="/offices/seoul/" aria-label="Seoul">Seoul</a> </li> <li> <a href="/es-ar/offices/shanghai/" aria-label="Shanghai">Shanghai</a> </li> <li> <a href="/es-ar/offices/singapore/" aria-label="Singapore">Singapore</a> </li> <li> <a href="/es-ar/offices/sydney/" aria-label="Sydney">Sydney</a> </li> <li> <a href="/es-ar/offices/tokyo/" aria-label="Tokyo">Tokyo</a> </li> </ul> </div> </div> </li> </ul> </div> </div> <a href="/es-ar/about/offices/" aria-label="See all offices" target="" class="primary-nav__see-all">See all offices</a> </div> </div> </section> </div> </div> </li> <li > <a href="/es-ar/about/alumni-services/" aria-label="Alumni" class="">Alumni</a> </li><li > <a href="/es-ar/about/media-center/" aria-label="Media Center" target="_top" class="">Media Center</a> </li><li > <a href="/es-ar/subscribe/" aria-label="Subscribe" class="">Subscribe</a> </li><li > <a href="/es-ar/about/contact-us/" aria-label="Contact" target="_top" class="">Contact</a> </li> <li> <a href="#" id="nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active"> <i class="utility-navigation__icon utility-megamenu__icon utility-megamenu__icon--spritesheet argentina-icon"></i> Argentina | Español </a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e, #nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active" data-remove-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Main menu</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="" aria-label="Select your region and language">Select your region and language</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-0a6de523-e129-4dc3-9e99-2c4f805e426f" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Global</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-0a6de523-e129-4dc3-9e99-2c4f805e426f, #nav-utility-0a6de523-e129-4dc3-9e99-2c4f805e426f-close, #nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-0a6de523-e129-4dc3-9e99-2c4f805e426f-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Global</h5> <ul> <li> <a href="/consulting-services/customer-strategy-and-marketing/" title="Global (English)" target="" data-visibility-id="utility-lang-message_en" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--global"></i> Global (English) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-c147cefe-f0b4-48d7-8780-380a8904051b" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">North & Latin America</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-c147cefe-f0b4-48d7-8780-380a8904051b, #nav-utility-c147cefe-f0b4-48d7-8780-380a8904051b-close, #nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-c147cefe-f0b4-48d7-8780-380a8904051b-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">North & Latin America</h5> <ul> <li> <a href="/pt-br/consulting-services/customer-strategy-and-marketing/" title="Brazil (Português)" target="" data-visibility-id="utility-lang-message_pt-br" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet brazil-icon"></i> Brazil (Português) </a> </li> <li> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/" title="Argentina (Español)" target="" data-visibility-id="utility-lang-message_es-ar" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet argentina-icon"></i> Argentina (Español) </a> </li> <li> <a href="/es-cl/consulting-services/customer-strategy-and-marketing/" title="Chile (Español)" target="" data-visibility-id="utility-lang-message_es-cl" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet chile-icon"></i> Chile (Español) </a> </li> <li> <a href="/es-co/consulting-services/customer-strategy-and-marketing/" title="Colombia (Español)" target="" data-visibility-id="utility-lang-message_es-co" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet columbia-icon"></i> Colombia (Español) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-710d41de-6d0b-4f64-8fbc-2ad42dda5b21" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Europe, Middle East, & Africa</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-710d41de-6d0b-4f64-8fbc-2ad42dda5b21, #nav-utility-710d41de-6d0b-4f64-8fbc-2ad42dda5b21-close, #nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-710d41de-6d0b-4f64-8fbc-2ad42dda5b21-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Europe, Middle East, & Africa</h5> <ul> <li> <a href="/fr/expertises-fonctionnelles/strategie-client-et-marketing/" title="France (Français)" target="" data-visibility-id="utility-lang-message_fr" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet france-icon"></i> France (Français) </a> </li> <li> <a href="/de/managementkompetenzen/kundenstrategie-und-marketing/" title="DACH Region (Deutsch)" target="" data-visibility-id="utility-lang-message_de" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet german-icon"></i> DACH Region (Deutsch) </a> </li> <li> <a href="/it/consulting-services/customer-strategy-and-marketing/" title="Italy (Italiano)" target="" data-visibility-id="utility-lang-message_it" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet italy-icon"></i> Italy (Italiano) </a> </li> <li> <a href="/es-es/consulting-services/customer-strategy-and-marketing/" title="Spain (Español)" target="" data-visibility-id="utility-lang-message_es-es" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet spain-icon"></i> Spain (Español) </a> </li> <li> <a href="/el/consulting-services/customer-strategy-and-marketing/" title="Greece (Elliniká)" target="" data-visibility-id="utility-lang-message_el" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet greece-icon"></i> Greece (Elliniká) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-abd47e01-57d0-4347-a6b8-799a1f90b4ca" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Asia & Australia</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-abd47e01-57d0-4347-a6b8-799a1f90b4ca, #nav-utility-abd47e01-57d0-4347-a6b8-799a1f90b4ca-close, #nav-utility-5c878918-1162-43e9-aeab-cb60e191dd8e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-abd47e01-57d0-4347-a6b8-799a1f90b4ca-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Asia & Australia</h5> <ul> <li> <a href="http://www.bain.cn/" title="China (中文版)" target="_blank" data-visibility-id="utility-lang-message_zh" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet china-icon"></i> China (中文版) <span class="icon-external-link"></span> </a> </li> <li> <a href="/ko/consulting-services/customer-strategy-marketing/" title="Korea (한국어)" target="" data-visibility-id="utility-lang-message_ko" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet korea-icon"></i> Korea (한국어) </a> </li> <li> <a href="/ja/consulting-services/customer-strategy-marketing/" title="Japan (日本語)" target="" data-visibility-id="utility-lang-message_ja" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet japan-icon"></i> Japan (日本語) </a> </li> </ul> </div> </div> </li> </ul> </div> </div> </div> </div> </section> </div> </div> </li> <li> <a href="#" id="red-65c92bac-df6e-40db-b8e9-db0aba8bd2bc" class="js-offcanvas-red-folder" data-nav-red-folder-hamburger-control> <span class="icon-folder"></span>Saved items  <span class="red-folder-count-container" data-red-folder-count-container>(<span class="red-folder-count" data-red-folder-count>0</span>)</span> </a> <section class="red-folder empty" data-delay-toggle data-control-elements="#red-65c92bac-df6e-40db-b8e9-db0aba8bd2bc, #red-65c92bac-df6e-40db-b8e9-db0aba8bd2bc-close" data-class-toggle="red-folder--expanded" data-delay-time="400" data-reverse="true" data-level="1"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="red-65c92bac-df6e-40db-b8e9-db0aba8bd2bc-close" class="off-canvas-menu__back-link" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">Main menu</a> </div> <div class="large-12 column utility-megamenu__content"> <div class="red-folder__full"> <div class="large-12 column red-folder__content" data-bookmark-container data-count="0"></div> <a href="/es-ar/about/curated-for-you-landing/" data-red-folder-link data-cookie-name="redFolder" data-endpoint="/es-AR/api/redfolder/getcontent" data-databaseendpointurl="/es-AR/api/redfolder/addUpdateUserBookmark" class="textlink textlink--cta">Saved items (<span class="red-folder-count" data-red-folder-count>0</span>)</a> </div> <section class="red-folder-empty"> <span class="icon-folder-open" id="icon-folder-open"></span> <h4 class="">You have no saved items.</h4> <p>Bookmark content that interests you and it will be saved here for you to read or share later.</p> <div class="red-folder-empty__btns"> <a href="/es-ar/insights/" class="btn">Explore Bain Insights</a> </div> </section> </div> </section> </li> </ul> <script nonce="/EiqMxvvbiB+yrTB7hz2mOBJG9eNG4RxvBC/RaH4LEc="> //script to trigger red folder hamburger item for careers (function () { var redFolderCountContainer = document.querySelector('.red-folder-count-container'); var globalRedFolderUtilityNav = document.querySelector('.js-offcanvas-red-folder'); var careerUtilityNavItemRedFolder = document.querySelector('.career-utility-nav-item-red-folder'); var careerUtilityNavItemRedFolderLi = document.querySelector('.career-utility-nav-item-red-folder-li'); if (careerUtilityNavItemRedFolder != null && careerUtilityNavItemRedFolderLi != null) { const observer = new MutationObserver((mutations) => { mutations.forEach((mutation) => { if (mutation.type === 'attributes' && mutation.attributeName === 'class') { if (mutation.target.className.includes('has-count')) { careerUtilityNavItemRedFolderLi.classList.add('full'); careerUtilityNavItemRedFolder.classList.add('utility-navigation__red-folder-link'); careerUtilityNavItemRedFolder.href = globalRedFolderUtilityNav.href; } else { careerUtilityNavItemRedFolderLi.classList.remove('full'); careerUtilityNavItemRedFolder.classList.remove('utility-navigation__red-folder-link'); careerUtilityNavItemRedFolder.href = '#'; } } }); }); observer.observe(redFolderCountContainer, { attributes: true }); } })(); //script to trigger utility nav hamburger for careers (function () { var careerUtilityNavItems = document.querySelectorAll('.career-utility-nav-item'); var menuBackLink = document.querySelector('.career-back-link'); var globalUtlityNavItem = document.querySelector('.global-utility-nav').querySelectorAll('a'); if (careerUtilityNavItems != null) { careerUtilityNavItems.forEach(navItem => navItem.addEventListener('click', function (event) { var target = event.target || event.srcElement; var text = target.innerText; if (menuBackLink != null) { for (let i = 0; i < globalUtlityNavItem.length; i++) { if (target.className.includes('career-utility-nav-item-red-folder') && target.parentElement.className.includes('full')) { break; } if (!globalUtlityNavItem[i].className.includes('career-utility-nav-item') && globalUtlityNavItem[i].innerText == text) { menuBackLink.click(); globalUtlityNavItem[i].click(); break; } } } })); } })(); </script> </nav> </div> </div> </div> <div class="primary-nav__logo "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> <div class="primary-nav__logo primary-nav__logo--white "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_white-bain.svg" /> </a> </div> <div class="primary-nav__right-wrap" data-delay-toggle data-control-elements="[data-site-search-control]" data-class-toggle="search-open" data-delay-time="800"> <div class="primary-nav__nav "> <nav> <ul class="primary-nav__level-one" data-dropdown-menu data-hover-delay='200'><li > <a href="/es-ar/industry-expertise/" aria-label="Industries" class=" has-caret">Industries</a> <ul class="primary-nav__mega-menu menu-4-col"> <li class="primary-nav__mega-menu-wrapper"> <section> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/es-ar/industry-expertise/" aria-label="Industries">Industries</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li role="none"> <a href="/es-ar/industry-expertise/aerospace-defense-government-services/" aria-label="Aerospace & Defense" role="menuitem">Aerospace & Defense</a> </li> <li role="none"> <a href="/es-ar/industry-expertise/automotive/" aria-label="Automotive & Mobility" role="menuitem">Automotive & Mobility</a> </li> <li role="none"> <a href="/es-ar/industry-expertise/aviation/" aria-label="Aviation" 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</section> <section class="section overview row" id="overview-section" data-magellan-target="overview-section"> <div class="medium-10 large-8 column overview--centered medium-centered"> <div id="overview-section-text" class="overview--collapsible" data-toggler=".reading-more"> <p style="text-align: left;">We help you achieve sustainable, organic growth by putting your customers at the center of your company’s sales and marketing strategy. Our approach tests every element of your customers’ experience, delivering optimal interactions at every touchpoint.</p> <p style="text-align: left;">From our breakthrough research on customer loyalty to our proven approach to <a href="/es-ar/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/customer-episode-design/">customer journeys</a>, our marketing & sales consulting experts offer the insights, tools, and experience needed to realize your full potential. That includes our <a href="/es-ar/consulting-services/customer-strategy-and-marketing/net-promoter-score-system/">Net Promoter System℠</a>, the gold standard in frameworks for measuring customer loyalty and maximizing its power for your bottom line.</p> <p style="text-align: left;">We don’t just help your organization develop a rock-solid strategy; our team will help you execute on every ambition, providing the tools, diagnostics and benchmarks necessary to transform how you serve your customers and earn their lasting devotion.</p> </div> <div class="column row overview__expander"> <a href="#" id="2e1eea45-38dc-4c5f-9a68-a395eb845bf9_readMore" class="overview__read-more" data-toggle="overview-section-text"> Lea más <span class="icon-triangle-down"></span> </a> <a href="#" id="2e1eea45-38dc-4c5f-9a68-a395eb845bf9_readLess" class="overview__read-less" data-toggle="overview-section-text"> Read less <span class="icon-triangle-up"></span> </a> </div> </div> </section> <script nonce="/EiqMxvvbiB+yrTB7hz2mOBJG9eNG4RxvBC/RaH4LEc="> if (document.getElementById("2e1eea45-38dc-4c5f-9a68-a395eb845bf9_readMore")) { document.getElementById("2e1eea45-38dc-4c5f-9a68-a395eb845bf9_readMore").onclick = function (event) { event.preventDefault(); } } if (document.getElementById("2e1eea45-38dc-4c5f-9a68-a395eb845bf9_readLess")) { document.getElementById("2e1eea45-38dc-4c5f-9a68-a395eb845bf9_readLess").onclick = function (event) { event.preventDefault(); } } </script> <section class="spacing spacing--top-bottom"> <section id="b9a3b604-79f3-40dd-aa05-100e61a35113" data-magellan-target="b9a3b604-79f3-40dd-aa05-100e61a35113" class="section featured-solutions column row"> <div class="section__midline-heading"> <h3 class="">How We Can Help</h3> </div> <div class="row mobile-carousel large-up-4" data-mobile-carousel> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/brand-strategy/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Brand Strategy</h4> <span class="featured-solutions__placeholder-text">Brand Strategy</span> <div class="featured-solutions__card-description"> <p>Forge a strong connection between brand strategy and business strategy</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/modern-marketing/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Modern Marketing</h4> <span class="featured-solutions__placeholder-text">Modern Marketing</span> <div class="featured-solutions__card-description"> <p>Quickly begin delivering the right messages to your customers and building the skills of your team.</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/product-and-portfolio-management/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Product & Portfolio Management</h4> <span class="featured-solutions__placeholder-text">Product & Portfolio Management</span> <div class="featured-solutions__card-description"> <p>Reimagine what you offer and how you provide it</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/pricing/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Pricing Optimization</h4> <span class="featured-solutions__placeholder-text">Pricing Optimization</span> <div class="featured-solutions__card-description"> <p>Set and get the right price, every time</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/go-to-market-strategy/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Go-to-Market Strategy</h4> <span class="featured-solutions__placeholder-text">Go-to-Market Strategy</span> <div class="featured-solutions__card-description"> <p>Enhance every element of your commercial functions to deliver top and bottom line growth</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Customer Experience</h4> <span class="featured-solutions__placeholder-text">Customer Experience</span> <div class="featured-solutions__card-description"> <p>Deliver a triple play of results: happier customers, employees and shareholders</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/go-to-market-strategy/sales-management/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Sales Management</h4> <span class="featured-solutions__placeholder-text">Sales Management</span> <div class="featured-solutions__card-description"> <p>Even the best commercial strategies won’t get results if the front line can’t execute. We help you hire, train, and motivate sales teams that deliver an outstanding performance.</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> <div class="column"> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/customer-insights-and-segmentation/" class="featured-solutions__card featured-solutions__card--small"> <h4 class="featured-solutions__animated-text">Customer Insights & Segmentation</h4> <span class="featured-solutions__placeholder-text">Customer Insights & Segmentation</span> <div class="featured-solutions__card-description"> <p>Build the most effective customer segmentation capabilities—those that allow your company to allocate scarce resources where they'll deliver the highest payoff.</p> </div> <span class="textlink textlink--cta"><span>Read more</span></span> </a> </div> </div> </section> </section><section class="spacing spacing--top-bottom"> <section id="b1ea2593-ce85-416f-b71b-76e49f82b343" data-magellan-target="b1ea2593-ce85-416f-b71b-76e49f82b343" class="section image-text-promo-container image-text-promo-container--small column row"> <div class="section__midline-heading"> <h3 class="">Client Results</h3> </div> <div class="row large-up-2 mobile-carousel" data-mobile-carousel> <section class="image-text-promo image-text-promo--small column"> <div class="row large-up-2"> <div class="column"> <a href="/es-ar/client-results/our-pricing-volatility-playbook-helped-a-market-leader-preserve-margins/" aria-label="Client results promo link"> <div class="image-text-promo__picture-wrap"> <picture> <source srcset="/contentassets/57cbccdadbc34edfbb0e029da26d6c1e/20775-industrialco-1x1.jpg?width=350&height=350&mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/57cbccdadbc34edfbb0e029da26d6c1e/20775-industrialco-16x9.jpg?width=768&height=432&mode=crop" media="(min-width:0px)" /> <img alt="" src="/contentassets/57cbccdadbc34edfbb0e029da26d6c1e/20775-industrialco-1x1.jpg?width=350&height=350&mode=crop" data-object-fit /> </picture> <span class="true-north-logo"> <img src="https://www.bain.com/globalassets/site-settings-imagery/true-north-bold.png" alt="" /> </span> </div> </a> </div> <div class="column image-text-promo__content-wrap"> <div class="image-text-promo__text-wrap"> <a href="/es-ar/client-results/our-pricing-volatility-playbook-helped-a-market-leader-preserve-margins/" > <header> <p class="image-text-promo__tag">Case study</p> <h5 class="image-text-promo__title">Our Pricing Volatility Playbook Helped a Market Leader Preserve Margins</h5> </header> <div class="image-text-promo__description"> <div class="rte__heading">IndustrialCo’s customers held a distinct bargaining edge, until the company turned to us for help. </div> </div> </a> </div> <div class="image-text-promo__bottom-wrap"> <ul class="social-links"> <li class="social-links__item"> <a class="social-links__link" href="#" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="2039394" data-endpoint="/es-AR/api/redfolder/getcontent" data-databaseendpointurl="/es-AR/api/redfolder/addUpdateUserBookmark"> <i class="icon-bookmark" aria-hidden="true"></i> </a> </li> </ul> </div> </div> </div> </section> <section class="image-text-promo image-text-promo--small column"> <div class="row large-up-2"> <div class="column"> <a href="/es-ar/client-results/a-digital-first-bank-finds-a-customer-driven-path-to-profitability/" aria-label="Client results promo link"> <div class="image-text-promo__picture-wrap"> <picture> <source srcset="/contentassets/6ed9ef0144c8448aaac87dc1dc05d7f8/17816-neobankco-1x1.jpg?width=350&height=350&mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/6ed9ef0144c8448aaac87dc1dc05d7f8/17816-neobankco-16x9-3.jpg?width=768&height=432&mode=crop" media="(min-width:0px)" /> <img alt="" src="/contentassets/6ed9ef0144c8448aaac87dc1dc05d7f8/17816-neobankco-1x1.jpg?width=350&height=350&mode=crop" data-object-fit /> </picture> <span class="true-north-logo"> <img src="https://www.bain.com/globalassets/site-settings-imagery/true-north-bold.png" alt="" /> </span> </div> </a> </div> <div class="column image-text-promo__content-wrap"> <div class="image-text-promo__text-wrap"> <a href="/es-ar/client-results/a-digital-first-bank-finds-a-customer-driven-path-to-profitability/" > <header> <p class="image-text-promo__tag">Case study</p> <h5 class="image-text-promo__title">A Digital-First Bank Finds a Customer-Driven Path to Profitability</h5> </header> <div class="image-text-promo__description"> <div class="rte__heading">How one neobank prioritized product, design, and marketing to grow its primary customer base.</div> </div> </a> </div> <div class="image-text-promo__bottom-wrap"> <ul class="social-links"> <li class="social-links__item"> <a class="social-links__link" href="#" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="1872574" data-endpoint="/es-AR/api/redfolder/getcontent" data-databaseendpointurl="/es-AR/api/redfolder/addUpdateUserBookmark"> <i class="icon-bookmark" aria-hidden="true"></i> </a> </li> </ul> </div> </div> </div> </section> </div> <div class="image-text-promo-container__more-results row medium-up-2"></div> <div class="image-text-promo-container__load-more"> <a class="btn btn--secondary" href="/es-ar/client-results/?filters=services(294)" data-ctabuttonclick="true"> See more </a> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section class="promo promo--on-white row collapse promo__img-right feed__row " > <div class="medium-6 column"> <div class="promo__text-container"> <h4 class="">Winning on Purpose</h4> <p class="">A must-read story and your indispensable guide for inspiring customer love within your own teams and utilizing Net Promoter to achieve both personal and business success. Available now!</p> <a href="https://www.netpromotersystem.com/es-ar/books/winning-on-purpose/" target="_blank" class="btn " data-ctabuttonclick=true>Learn more</a> </div> </div> <div class="medium-6 column"> <div class="promo__image"> <picture> <source srcset="/contentassets/b5fdc100e0db4612bae9f767b7ec0df6/wop-book-1.jpg?width=1440&height=810&mode=crop" media="(min-width:1440px)" /> <source srcset="/contentassets/b5fdc100e0db4612bae9f767b7ec0df6/wop-book-1.jpg?width=1080&height=612&mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/b5fdc100e0db4612bae9f767b7ec0df6/wop-book-1.jpg?width=768&height=768&mode=crop" media="(min-width:768px)" /> <source srcset="/contentassets/b5fdc100e0db4612bae9f767b7ec0df6/wop-book-1.jpg?width=768&height=432&mode=crop" media="(min-width:350px)" /> <source srcset="/contentassets/b5fdc100e0db4612bae9f767b7ec0df6/wop-book-1.jpg?width=480&height=270&mode=crop" media="(min-width:110px)" /> <img alt="" src="/contentassets/b5fdc100e0db4612bae9f767b7ec0df6/wop-book-1.jpg?width=110&height=110&mode=crop" /> </picture> </div> </div> </section> </section> <section class="section column row spacing spacing--top-bottom" id="bdcf5aad-7c3b-4117-91ae-a1761095c990" data-magellan-target="bdcf5aad-7c3b-4117-91ae-a1761095c990"> <div class="section__midline-heading"> <h3 class="">Sales & Marketing Insights</h3> </div> <div class="card__grid column row feed__row"> <div class="row small-up-1 medium-up-2 large-up-4"> <div class="column"> <div class="card card--insights " dir="ltr"> <div class="card__wrapper " data-click="true" data-url="/es-ar/insights/smarter-bank-pricing-in-the-age-of-ai-infographic/" data-srcType="articleGrid"> <div class="card__image"> <a href="/es-ar/insights/smarter-bank-pricing-in-the-age-of-ai-infographic/" aria-label="Card image link"> <div class="card__image-wrap"> <span class="card__media"> <span class="icon-chart-bar"></span> </span> <picture> <source 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src="/contentassets/8cac928bb54e41f8b5a7e2b1451ad3eb/v5-1_smarterbankingpricingai_1.1_promo.png?width=110&height=110&mode=crop" loading="lazy"/> </picture> </div> </a> </div> <div class="card__content-container"> <div class="card__content"> <a href="/es-ar/insights/smarter-bank-pricing-in-the-age-of-ai-infographic/" > <h5 class=""> Smarter Bank Pricing in the Age of AI </h5> <div class="card__desc rte__heading">Understanding each customer's price sensitivity helps banks balance discounting with sales conversions.</div> </a> </div> <div class="card__footer"> <div> <span class="" >Infographic</span>  </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" 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media="(min-width:1081px)" /> <source srcset="/contentassets/2bb4d980d9a9419abfd69e37eeb7bb33/27367-aienterpriseadoption-1440x810.jpg?width=768&height=432&mode=crop" media="(min-width:768px)" /> <source srcset="/contentassets/2bb4d980d9a9419abfd69e37eeb7bb33/27367-aienterpriseadoption-768x768.jpg?width=110&height=110&mode=crop" media="(min-width:350px)" /> <source srcset="/contentassets/2bb4d980d9a9419abfd69e37eeb7bb33/27367-aienterpriseadoption-768x768.jpg?width=110&height=110&mode=crop" media="(min-width:110px)" /> <img alt="" data-object-fit src="/contentassets/2bb4d980d9a9419abfd69e37eeb7bb33/27367-aienterpriseadoption-768x768.jpg?width=110&height=110&mode=crop" loading="lazy"/> </picture> </div> </a> </div> <div class="card__content-container"> <div class="card__content"> <a href="/es-ar/insights/five-functions-where-ai-is-already-delivering-tech-report-2024/" > <h5 class=""> Five Functions Where AI Is Already Delivering </h5> <div class="card__desc rte__heading">Spurred on by early success, companies of all sizes are increasing their spending on generative AI.</div> </a> </div> <div class="card__footer"> <div> <span class="" >Technology Report</span>  </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="2296311" data-endpoint="/es-AR/api/redfolder/getcontent" data-databaseendpointurl="/es-AR/api/redfolder/addUpdateUserBookmark"> <span class="icon-bookmark"></span> </a> </div> </div> </div> </div> </div> <div class="column"> <div class="card card--insights " dir="ltr"> <div class="card__wrapper " data-click="true" data-url="/es-ar/insights/thriving-as-the-software-cycle-slows-tech-report-2024/" data-srcType="articleGrid"> <div class="card__image"> <a href="/es-ar/insights/thriving-as-the-software-cycle-slows-tech-report-2024/" aria-label="Card image link"> <div class="card__image-wrap"> <picture> <source srcset="/contentassets/4640e81650c24925b05ca797de34763d/25928-software-1440x810.jpg?width=1440&height=810&mode=crop" media="(min-width:1440px)" /> <source srcset="/contentassets/4640e81650c24925b05ca797de34763d/25928-software-1440x810.jpg?width=1080&height=612&mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/4640e81650c24925b05ca797de34763d/25928-software-1440x810.jpg?width=768&height=432&mode=crop" media="(min-width:768px)" /> <source srcset="/contentassets/4640e81650c24925b05ca797de34763d/25928-software-768x768.jpg?width=110&height=110&mode=crop" media="(min-width:350px)" /> <source srcset="/contentassets/4640e81650c24925b05ca797de34763d/25928-software-768x768.jpg?width=110&height=110&mode=crop" media="(min-width:110px)" /> <img alt="" data-object-fit src="/contentassets/4640e81650c24925b05ca797de34763d/25928-software-768x768.jpg?width=110&height=110&mode=crop" loading="lazy"/> </picture> </div> </a> </div> <div class="card__content-container"> <div class="card__content"> <a href="/es-ar/insights/thriving-as-the-software-cycle-slows-tech-report-2024/" > <h5 class=""> Thriving as the Software Cycle Slows </h5> <div class="card__desc rte__heading">After a period of strong investment, software vendors can reset with a disciplined portfolio strategy.</div> </a> </div> <div class="card__footer"> <div> <span class="" >Technology Report</span>  </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" 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