CINXE.COM

<!DOCTYPE html> <html > <head> <meta charset="utf-8"> <meta rel="search" type="application/opensearchdescription+xml" href="/open_search.xml" title="Academia.edu"> <meta content="width=device-width, initial-scale=1" name="viewport"> <meta name="google-site-verification" content="bKJMBZA7E43xhDOopFZkssMMkBRjvYERV-NaN4R6mrs"> <meta name="csrf-param" content="authenticity_token" /> <meta name="csrf-token" content="TGlu+G5HECpF+iidGL/mETaBpvvYhi4fGLlYU1067L9ifSj8sha4RSicQt4GU9Y/z1NPBsGASXV1j5o7v4j3KA==" /> <meta name="citation_title" content="Consumers’ Preference and Further Uses of Kente Cloth" /> <meta name="citation_publication_date" content="2015/01/01" /> <meta name="citation_journal_title" content="Arts and Design Studies" /> <meta name="citation_author" content="Michael Adashie" /> <meta name="twitter:card" content="summary" /> <meta name="twitter:url" content="https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth" /> <meta name="twitter:title" content="Consumers’ Preference and Further Uses of Kente Cloth" /> <meta name="twitter:description" content="Academia.edu is a platform for academics to share research papers." /> <meta name="twitter:image" content="http://a.academia-assets.com/images/twitter-card.jpeg" /> <meta property="fb:app_id" content="2369844204" /> <meta property="og:type" content="article" /> <meta property="og:url" content="https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth" /> <meta property="og:title" content="Consumers’ Preference and Further Uses of Kente Cloth" /> <meta property="og:image" content="http://a.academia-assets.com/images/open-graph-icons/fb-paper.gif" /> <meta property="og:description" content="Consumers’ Preference and Further Uses of Kente Cloth" /> <meta property="article:author" content="https://independent.academia.edu/MAdashie" /> <meta name="description" content="Consumers’ Preference and Further Uses of Kente Cloth" /> <title>(PDF) Consumers’ Preference and Further Uses of Kente Cloth | Michael Adashie - Academia.edu</title> <link rel="canonical" href="https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth" /> <script async src="https://www.googletagmanager.com/gtag/js?id=G-5VKX33P2DS"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-5VKX33P2DS', { cookie_domain: 'academia.edu', send_page_view: false, }); gtag('event', 'page_view', { 'controller': "single_work", 'action': "show", 'controller_action': 'single_work#show', 'logged_in': 'false', 'edge': 'unknown', // Send nil if there is no A/B test bucket, in case some records get logged // with missing data - that way we can distinguish between the two cases. // ab_test_bucket should be of the form <ab_test_name>:<bucket> 'ab_test_bucket': null, }) </script> <script> var $controller_name = 'single_work'; var $action_name = "show"; var $rails_env = 'production'; var $app_rev = 'ca4e910d46e38122317a3848288563fbc11da57e'; var $domain = 'academia.edu'; var $app_host = "academia.edu"; var $asset_host = "academia-assets.com"; var $start_time = new Date().getTime(); var $recaptcha_key = "6LdxlRMTAAAAADnu_zyLhLg0YF9uACwz78shpjJB"; var $recaptcha_invisible_key = "6Lf3KHUUAAAAACggoMpmGJdQDtiyrjVlvGJ6BbAj"; var $disableClientRecordHit = false; </script> <script> window.require = { config: function() { return function() {} } } </script> <script> window.Aedu = window.Aedu || {}; window.Aedu.hit_data = null; window.Aedu.serverRenderTime = new Date(1732748071000); window.Aedu.timeDifference = new Date().getTime() - 1732748071000; </script> <script type="application/ld+json">{"@context":"https://schema.org","@type":"ScholarlyArticle","abstract":null,"author":[{"@context":"https://schema.org","@type":"Person","name":"Michael Adashie"}],"contributor":[],"dateCreated":"2023-12-21","dateModified":"2024-11-26","datePublished":"2015-01-01","headline":"Consumers’ Preference and Further Uses of Kente Cloth","inLanguage":"en","keywords":["Sociology","Advertising","Appropriation","Clothing","Preference"],"locationCreated":null,"publication":"Arts and Design Studies","publisher":{"@context":"https://schema.org","@type":"Organization","name":null},"image":null,"thumbnailUrl":null,"url":"https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth","sourceOrganization":[{"@context":"https://schema.org","@type":"EducationalOrganization","name":null}]}</script><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/single_work_page/loswp-102fa537001ba4d8dcd921ad9bd56c474abc201906ea4843e7e7efe9dfbf561d.css" /><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/design_system/body-8d679e925718b5e8e4b18e9a4fab37f7eaa99e43386459376559080ac8f2856a.css" /><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/design_system/button-3cea6e0ad4715ed965c49bfb15dedfc632787b32ff6d8c3a474182b231146ab7.css" /><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/design_system/text_button-73590134e40cdb49f9abdc8e796cc00dc362693f3f0f6137d6cf9bb78c318ce7.css" /><link crossorigin="" href="https://fonts.gstatic.com/" rel="preconnect" /><link href="https://fonts.googleapis.com/css2?family=DM+Sans:ital,opsz,wght@0,9..40,100..1000;1,9..40,100..1000&family=Gupter:wght@400;500;700&family=IBM+Plex+Mono:wght@300;400&family=Material+Symbols+Outlined:opsz,wght,FILL,GRAD@20,400,0,0&display=swap" rel="stylesheet" /><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/design_system/common-10fa40af19d25203774df2d4a03b9b5771b45109c2304968038e88a81d1215c5.css" /> </head> <body> <div id='react-modal'></div> <div class="js-upgrade-ie-banner" style="display: none; text-align: center; padding: 8px 0; background-color: #ebe480;"><p style="color: #000; font-size: 12px; margin: 0 0 4px;">Academia.edu no longer supports Internet Explorer.</p><p style="color: #000; font-size: 12px; margin: 0;">To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to <a href="https://www.academia.edu/upgrade-browser">upgrade your browser</a>.</p></div><script>// Show this banner for all versions of IE if (!!window.MSInputMethodContext || /(MSIE)/.test(navigator.userAgent)) { document.querySelector('.js-upgrade-ie-banner').style.display = 'block'; }</script> <div class="bootstrap login"><div class="modal fade login-modal" id="login-modal"><div class="login-modal-dialog modal-dialog"><div class="modal-content"><div class="modal-header"><button class="close close" data-dismiss="modal" type="button"><span aria-hidden="true">×</span><span class="sr-only">Close</span></button><h4 class="modal-title text-center"><strong>Log In</strong></h4></div><div class="modal-body"><div class="row"><div class="col-xs-10 col-xs-offset-1"><button class="btn btn-fb btn-lg btn-block btn-v-center-content" id="login-facebook-oauth-button"><svg style="float: left; width: 19px; line-height: 1em; margin-right: .3em;" aria-hidden="true" focusable="false" data-prefix="fab" data-icon="facebook-square" class="svg-inline--fa fa-facebook-square fa-w-14" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path fill="currentColor" d="M400 32H48A48 48 0 0 0 0 80v352a48 48 0 0 0 48 48h137.25V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.27c-30.81 0-40.42 19.12-40.42 38.73V256h68.78l-11 71.69h-57.78V480H400a48 48 0 0 0 48-48V80a48 48 0 0 0-48-48z"></path></svg><small><strong>Log in</strong> with <strong>Facebook</strong></small></button><br /><button class="btn btn-google btn-lg btn-block btn-v-center-content" id="login-google-oauth-button"><svg style="float: left; width: 22px; line-height: 1em; margin-right: .3em;" aria-hidden="true" focusable="false" data-prefix="fab" data-icon="google-plus" class="svg-inline--fa fa-google-plus fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M256,8C119.1,8,8,119.1,8,256S119.1,504,256,504,504,392.9,504,256,392.9,8,256,8ZM185.3,380a124,124,0,0,1,0-248c31.3,0,60.1,11,83,32.3l-33.6,32.6c-13.2-12.9-31.3-19.1-49.4-19.1-42.9,0-77.2,35.5-77.2,78.1S142.3,334,185.3,334c32.6,0,64.9-19.1,70.1-53.3H185.3V238.1H302.2a109.2,109.2,0,0,1,1.9,20.7c0,70.8-47.5,121.2-118.8,121.2ZM415.5,273.8v35.5H380V273.8H344.5V238.3H380V202.8h35.5v35.5h35.2v35.5Z"></path></svg><small><strong>Log in</strong> with <strong>Google</strong></small></button><br /><style type="text/css">.sign-in-with-apple-button { width: 100%; height: 52px; border-radius: 3px; border: 1px solid black; cursor: pointer; }</style><script src="https://appleid.cdn-apple.com/appleauth/static/jsapi/appleid/1/en_US/appleid.auth.js" type="text/javascript"></script><div class="sign-in-with-apple-button" data-border="false" data-color="white" id="appleid-signin"><span   ="Sign Up with Apple" class="u-fs11"></span></div><script>AppleID.auth.init({ clientId: 'edu.academia.applesignon', scope: 'name email', redirectURI: 'https://www.academia.edu/sessions', state: "6a01827df837285c3b6f9084d143767f2de446e89e7fc7b066fbc9149ef35799", });</script><script>// Hacky way of checking if on fast loswp if (window.loswp == null) { (function() { const Google = window?.Aedu?.Auth?.OauthButton?.Login?.Google; const Facebook = window?.Aedu?.Auth?.OauthButton?.Login?.Facebook; if (Google) { new Google({ el: '#login-google-oauth-button', rememberMeCheckboxId: 'remember_me', track: null }); } if (Facebook) { new Facebook({ el: '#login-facebook-oauth-button', rememberMeCheckboxId: 'remember_me', track: null }); } })(); }</script></div></div></div><div class="modal-body"><div class="row"><div class="col-xs-10 col-xs-offset-1"><div class="hr-heading login-hr-heading"><span class="hr-heading-text">or</span></div></div></div></div><div class="modal-body"><div class="row"><div class="col-xs-10 col-xs-offset-1"><form class="js-login-form" action="https://www.academia.edu/sessions" accept-charset="UTF-8" method="post"><input name="utf8" type="hidden" value="✓" autocomplete="off" /><input type="hidden" name="authenticity_token" value="H5vUccomCytZK51YsRbRDeooYkPHpZ+VBtmI0CNQ7oExj5J1FnejRDRN9xuv+uEjE/qLvt6j+P9r70q4weL1Fg==" autocomplete="off" /><div class="form-group"><label class="control-label" for="login-modal-email-input" style="font-size: 14px;">Email</label><input class="form-control" id="login-modal-email-input" name="login" type="email" /></div><div class="form-group"><label class="control-label" for="login-modal-password-input" style="font-size: 14px;">Password</label><input class="form-control" id="login-modal-password-input" name="password" type="password" /></div><input type="hidden" name="post_login_redirect_url" id="post_login_redirect_url" value="https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth" autocomplete="off" /><div class="checkbox"><label><input type="checkbox" name="remember_me" id="remember_me" value="1" checked="checked" /><small style="font-size: 12px; margin-top: 2px; display: inline-block;">Remember me on this computer</small></label></div><br><input type="submit" name="commit" value="Log In" class="btn btn-primary btn-block btn-lg js-login-submit" data-disable-with="Log In" /></br></form><script>typeof window?.Aedu?.recaptchaManagedForm === 'function' && window.Aedu.recaptchaManagedForm( document.querySelector('.js-login-form'), document.querySelector('.js-login-submit') );</script><small style="font-size: 12px;"><br />or <a data-target="#login-modal-reset-password-container" data-toggle="collapse" href="javascript:void(0)">reset password</a></small><div class="collapse" id="login-modal-reset-password-container"><br /><div class="well margin-0x"><form class="js-password-reset-form" action="https://www.academia.edu/reset_password" accept-charset="UTF-8" method="post"><input name="utf8" type="hidden" value="✓" autocomplete="off" /><input type="hidden" name="authenticity_token" value="zDPEJ59RIey1L0jCeBxpfkDrYX5ZJ9DfEDfSSReiqdHiJ4IjQwCJg9hJIoFm8FlQuTmIg0Aht7V9ARAh9RCyRg==" autocomplete="off" /><p>Enter the email address you signed up with and we'll email you a reset link.</p><div class="form-group"><input class="form-control" name="email" type="email" /></div><input class="btn btn-primary btn-block g-recaptcha js-password-reset-submit" data-sitekey="6Lf3KHUUAAAAACggoMpmGJdQDtiyrjVlvGJ6BbAj" type="submit" value="Email me a link" /></form></div></div><script> require.config({ waitSeconds: 90 })(["https://a.academia-assets.com/assets/collapse-45805421cf446ca5adf7aaa1935b08a3a8d1d9a6cc5d91a62a2a3a00b20b3e6a.js"], function() { // from javascript_helper.rb $("#login-modal-reset-password-container").on("shown.bs.collapse", function() { $(this).find("input[type=email]").focus(); }); }); </script> </div></div></div><div class="modal-footer"><div class="text-center"><small style="font-size: 12px;">Need an account? <a rel="nofollow" href="https://www.academia.edu/signup">Click here to sign up</a></small></div></div></div></div></div></div><script>// If we are on subdomain or non-bootstrapped page, redirect to login page instead of showing modal (function(){ if (typeof $ === 'undefined') return; var host = window.location.hostname; if ((host === $domain || host === "www."+$domain) && (typeof $().modal === 'function')) { $("#nav_log_in").click(function(e) { // Don't follow the link and open the modal e.preventDefault(); $("#login-modal").on('shown.bs.modal', function() { $(this).find("#login-modal-email-input").focus() }).modal('show'); }); } })()</script> <div id="fb-root"></div><script>window.fbAsyncInit = function() { FB.init({ appId: "2369844204", version: "v8.0", status: true, cookie: true, xfbml: true }); // Additional initialization code. if (window.InitFacebook) { // facebook.ts already loaded, set it up. window.InitFacebook(); } else { // Set a flag for facebook.ts to find when it loads. window.academiaAuthReadyFacebook = true; } };</script> <div id="google-root"></div><script>window.loadGoogle = function() { if (window.InitGoogle) { // google.ts already loaded, set it up. window.InitGoogle("331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b"); } else { // Set a flag for google.ts to use when it loads. window.GoogleClientID = "331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b"; } };</script> <div class="header--container" id="main-header-container"><div class="header--inner-container header--inner-container-ds2"><div class="header-ds2--left-wrapper"><div class="header-ds2--left-wrapper-inner"><a data-main-header-link-target="logo_home" href="https://www.academia.edu/"><img class="hide-on-desktop-redesign" style="height: 24px; width: 24px;" alt="Academia.edu" src="//a.academia-assets.com/images/academia-logo-redesign-2015-A.svg" width="24" height="24" /><img width="145.2" height="18" class="hide-on-mobile-redesign" style="height: 24px;" alt="Academia.edu" src="//a.academia-assets.com/images/academia-logo-redesign-2015.svg" /></a><div class="header--search-container header--search-container-ds2"><form class="js-SiteSearch-form select2-no-default-pills" action="https://www.academia.edu/search" accept-charset="UTF-8" method="get"><input name="utf8" type="hidden" value="✓" autocomplete="off" /><svg style="width: 14px; height: 14px;" aria-hidden="true" focusable="false" data-prefix="fas" data-icon="search" class="header--search-icon svg-inline--fa fa-search fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M505 442.7L405.3 343c-4.5-4.5-10.6-7-17-7H372c27.6-35.3 44-79.7 44-128C416 93.1 322.9 0 208 0S0 93.1 0 208s93.1 208 208 208c48.3 0 92.7-16.4 128-44v16.3c0 6.4 2.5 12.5 7 17l99.7 99.7c9.4 9.4 24.6 9.4 33.9 0l28.3-28.3c9.4-9.4 9.4-24.6.1-34zM208 336c-70.7 0-128-57.2-128-128 0-70.7 57.2-128 128-128 70.7 0 128 57.2 128 128 0 70.7-57.2 128-128 128z"></path></svg><input class="header--search-input header--search-input-ds2 js-SiteSearch-form-input" data-main-header-click-target="search_input" name="q" placeholder="Search" type="text" /></form></div></div></div><nav class="header--nav-buttons header--nav-buttons-ds2 js-main-nav"><a class="ds2-5-button ds2-5-button--secondary js-header-login-url header-button-ds2 header-login-ds2 hide-on-mobile-redesign" href="https://www.academia.edu/login" rel="nofollow">Log In</a><a class="ds2-5-button ds2-5-button--secondary header-button-ds2 hide-on-mobile-redesign" href="https://www.academia.edu/signup" rel="nofollow">Sign Up</a><button class="header--hamburger-button header--hamburger-button-ds2 hide-on-desktop-redesign js-header-hamburger-button"><div class="icon-bar"></div><div class="icon-bar" style="margin-top: 4px;"></div><div class="icon-bar" style="margin-top: 4px;"></div></button></nav></div><ul class="header--dropdown-container js-header-dropdown"><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/login" rel="nofollow">Log In</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/signup" rel="nofollow">Sign Up</a></li><li class="header--dropdown-row js-header-dropdown-expand-button"><button class="header--dropdown-button">more<svg aria-hidden="true" focusable="false" data-prefix="fas" data-icon="caret-down" class="header--dropdown-button-icon svg-inline--fa fa-caret-down fa-w-10" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M31.3 192h257.3c17.8 0 26.7 21.5 14.1 34.1L174.1 354.8c-7.8 7.8-20.5 7.8-28.3 0L17.2 226.1C4.6 213.5 13.5 192 31.3 192z"></path></svg></button></li><li><ul class="header--expanded-dropdown-container"><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/about">About</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/press">Press</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://medium.com/@academia">Blog</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/documents">Papers</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/terms">Terms</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/privacy">Privacy</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/copyright">Copyright</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://www.academia.edu/hiring"><svg aria-hidden="true" focusable="false" data-prefix="fas" data-icon="briefcase" class="header--dropdown-row-icon svg-inline--fa fa-briefcase fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M320 336c0 8.84-7.16 16-16 16h-96c-8.84 0-16-7.16-16-16v-48H0v144c0 25.6 22.4 48 48 48h416c25.6 0 48-22.4 48-48V288H320v48zm144-208h-80V80c0-25.6-22.4-48-48-48H176c-25.6 0-48 22.4-48 48v48H48c-25.6 0-48 22.4-48 48v80h512v-80c0-25.6-22.4-48-48-48zm-144 0H192V96h128v32z"></path></svg>We're Hiring!</a></li><li class="header--dropdown-row"><a class="header--dropdown-link" href="https://support.academia.edu/"><svg aria-hidden="true" focusable="false" data-prefix="fas" data-icon="question-circle" class="header--dropdown-row-icon svg-inline--fa fa-question-circle fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M504 256c0 136.997-111.043 248-248 248S8 392.997 8 256C8 119.083 119.043 8 256 8s248 111.083 248 248zM262.655 90c-54.497 0-89.255 22.957-116.549 63.758-3.536 5.286-2.353 12.415 2.715 16.258l34.699 26.31c5.205 3.947 12.621 3.008 16.665-2.122 17.864-22.658 30.113-35.797 57.303-35.797 20.429 0 45.698 13.148 45.698 32.958 0 14.976-12.363 22.667-32.534 33.976C247.128 238.528 216 254.941 216 296v4c0 6.627 5.373 12 12 12h56c6.627 0 12-5.373 12-12v-1.333c0-28.462 83.186-29.647 83.186-106.667 0-58.002-60.165-102-116.531-102zM256 338c-25.365 0-46 20.635-46 46 0 25.364 20.635 46 46 46s46-20.636 46-46c0-25.365-20.635-46-46-46z"></path></svg>Help Center</a></li><li class="header--dropdown-row js-header-dropdown-collapse-button"><button class="header--dropdown-button">less<svg aria-hidden="true" focusable="false" data-prefix="fas" data-icon="caret-up" class="header--dropdown-button-icon svg-inline--fa fa-caret-up fa-w-10" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 320 512"><path fill="currentColor" d="M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z"></path></svg></button></li></ul></li></ul></div> <script src="//a.academia-assets.com/assets/webpack_bundles/fast_loswp-bundle-71e03f93a0fba43adc4297a781256a72e56b0d578ac299a0d81b09f4c7bc6f70.js" defer="defer"></script><script>window.loswp = {}; window.loswp.author = 49722123; window.loswp.bulkDownloadFilterCounts = {}; window.loswp.hasDownloadableAttachment = true; window.loswp.hasViewableAttachments = true; // TODO: just use routes for this window.loswp.loginUrl = "https://www.academia.edu/login?post_login_redirect_url=https%3A%2F%2Fwww.academia.edu%2F111989697%2FConsumers_Preference_and_Further_Uses_of_Kente_Cloth%3Fauto%3Ddownload"; window.loswp.translateUrl = "https://www.academia.edu/login?post_login_redirect_url=https%3A%2F%2Fwww.academia.edu%2F111989697%2FConsumers_Preference_and_Further_Uses_of_Kente_Cloth%3Fshow_translation%3Dtrue"; window.loswp.previewableAttachments = [{"id":109360840,"identifier":"Attachment_109360840","shouldShowBulkDownload":false}]; window.loswp.shouldDetectTimezone = true; window.loswp.shouldShowBulkDownload = true; window.loswp.showSignupCaptcha = false window.loswp.willEdgeCache = false; window.loswp.work = {"work":{"id":111989697,"created_at":"2023-12-21T04:18:37.199-08:00","from_world_paper_id":246402634,"updated_at":"2024-11-26T23:39:40.470-08:00","_data":{"grobid_abstract":"Kente the pride of Ghana traditional clothing, very colorful, its patterns full of Ghanaian traditional proverbs and hand woven cloth. Recently, its traditional usage is paving way for kente appropriation products in Ghana. This paper delves into consumers' preference of kente appropriation cloth and further uses of kente cloth. Questionnaires were used to gather the consumers' preference information, analyzed statistically using SPSS and TOPSIS was used to rank consumers' preference of kente appropriate cloths. The results suggest that: (i) consumers' preference for kente appropriate products (dress, shirts, bags, shoes) are growing steadily, (ii) there are infinite room for further development of kente cloth, (iii) teachers, government officials, local seamstresses, kente weavers should collaborate to educate Ghanaian and the world on kente history, draft and designs, and (iv) kente weavers should not neglect kente characteristics when weaving kente cloths.","publication_date":"2015,,","publication_name":"Arts and Design Studies","grobid_abstract_attachment_id":"109360840"},"document_type":"paper","pre_hit_view_count_baseline":null,"quality":"high","language":"en","title":"Consumers’ Preference and Further Uses of Kente Cloth","broadcastable":true,"draft":null,"has_indexable_attachment":true,"indexable":true}}["work"]; window.loswp.workCoauthors = [49722123]; window.loswp.locale = "en"; window.loswp.countryCode = "SG"; window.loswp.cwvAbTestBucket = ""; window.loswp.designVariant = "ds_vanilla"; window.loswp.fullPageMobileSutdModalVariant = "full_page_mobile_sutd_modal"; window.loswp.useOptimizedScribd4genScript = false; window.loswp.appleClientId = 'edu.academia.applesignon';</script><script defer="" src="https://accounts.google.com/gsi/client"></script><div class="ds-loswp-container"><div class="ds-work-card--grid-container"><div class="ds-work-card--container js-loswp-work-card"><div class="ds-work-card--cover"><div class="ds-work-cover--wrapper"><div class="ds-work-cover--container"><button class="ds-work-cover--clickable js-swp-download-button" data-signup-modal="{"location":"swp-splash-paper-cover","attachmentId":109360840,"attachmentType":"pdf"}"><img alt="First page of “Consumers’ Preference and Further Uses of Kente Cloth”" class="ds-work-cover--cover-thumbnail" src="https://0.academia-photos.com/attachment_thumbnails/109360840/mini_magick20231221-1-9yt83b.png?1703161156" /><img alt="PDF Icon" class="ds-work-cover--file-icon" src="//a.academia-assets.com/assets/single_work_splash/adobe.icon-574afd46eb6b03a77a153a647fb47e30546f9215c0ee6a25df597a779717f9ef.svg" /><div class="ds-work-cover--hover-container"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span><p>Download Free PDF</p></div><div class="ds-work-cover--ribbon-container">Download Free PDF</div><div class="ds-work-cover--ribbon-triangle"></div></button></div></div></div><div class="ds-work-card--work-information"><h1 class="ds-work-card--work-title">Consumers’ Preference and Further Uses of Kente Cloth</h1><div class="ds-work-card--work-authors ds-work-card--detail"><a class="ds-work-card--author js-wsj-grid-card-author ds2-5-body-md ds2-5-body-link" data-author-id="49722123" href="https://independent.academia.edu/MAdashie"><img alt="Profile image of Michael Adashie" class="ds-work-card--author-avatar" src="//a.academia-assets.com/images/s65_no_pic.png" />Michael Adashie</a></div><div class="ds-work-card--detail"><p class="ds-work-card--detail ds2-5-body-sm">2015, Arts and Design Studies</p></div><div class="ds-work-card--button-container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{"location":"continue-reading-button--work-card","attachmentId":109360840,"attachmentType":"pdf","workUrl":"https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth"}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{"location":"download-pdf-button--work-card","attachmentId":109360840,"attachmentType":"pdf","workUrl":"https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth"}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div></div><div data-auto_select="false" data-client_id="331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b" data-doc_id="109360840" data-landing_url="https://www.academia.edu/111989697/Consumers_Preference_and_Further_Uses_of_Kente_Cloth" data-login_uri="https://www.academia.edu/registrations/google_one_tap" data-moment_callback="onGoogleOneTapEvent" id="g_id_onload"></div><div class="ds-top-related-works--grid-container"><div class="ds-related-content--container ds-top-related-works--container"><h2 class="ds-related-content--heading">Related papers</h2><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="0" data-entity-id="105978636" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/105978636/Emblematic_Interpretation_of_the_Designs_of_Selected_Kente_Fabrics_among_Ashanti_People_of_Ghana">Emblematic Interpretation of the Designs of Selected Kente Fabrics among Ashanti People of Ghana</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="51561683" href="https://bpoly.academia.edu/DanielAkuokoAdjei">Daniel A K U O K O Adjei</a><span>, </span><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="64570358" href="https://independent.academia.edu/lindaarmah">linda armah</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Art and Design Review, 2023</p><p class="ds-related-work--abstract ds2-5-body-sm">Ghana is a country which is located in the West of the African continent. The Ghanaians have a rich cultural heritage that they cherish most. This cultural heritage could be seen through the way they dress during occasions such as funerals, weddings, festivals, durbars and naming ceremonies. Some of the fabrics that people wear during these occasions are Kente cloths, "nteimu" and "kuntukuni" cloths (clothes stamped with locally prepared dyes). The Kente, "nteimu" and "kuntukuni" are locally produced by the people of Bonwire, Adawonmase and Ntonso. Although these clothes have some special designs and motifs that make them unique and aesthetically pleasing, they have not been effectively and comprehensively researched. This study intends to identify and describe the various designs and motifs in these fabrics, and then give the philosophical meanings associated with the designs and the motifs in them. The descriptive research design which is under the qualitative research approach was espoused to accomplish the goal and purpose of the study. In all, 20 woven Kente fabrics were sampled for the study using a purposive sampling technique. Of these, 5 were used for festival celebrations, 5 for marriage ceremonies, 5 for funeral celebrations and 5 for durbars and parties. The primary data was collected using interviews, observations and opinionnaire. The results showed that designs and motifs which are seen in the Kente cloths have philosophical meaning that can help one to understand his or her culture. In addition, some of the motifs and designs used to produce the various fabrics exhibit the creative abilities of our forefathers and their belief system. Also, the research revealed that some of the designs and motifs are used for prestigious and aesthetic purposes.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Emblematic Interpretation of the Designs of Selected Kente Fabrics among Ashanti People of Ghana","attachmentId":105297863,"attachmentType":"pdf","work_url":"https://www.academia.edu/105978636/Emblematic_Interpretation_of_the_Designs_of_Selected_Kente_Fabrics_among_Ashanti_People_of_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/105978636/Emblematic_Interpretation_of_the_Designs_of_Selected_Kente_Fabrics_among_Ashanti_People_of_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="1" data-entity-id="41654338" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/41654338/Consumers_Preferences_for_Contemporary_Textile_to_Handcrafted_Textile_Products_in_Abeokuta_South_Western_Nigeria_A_Case_Study_of_Group_Outfit_Aso_Ebi">Consumers' Preferences for Contemporary Textile to Handcrafted Textile Products in Abeokuta South Western Nigeria: A Case Study of Group Outfit (Aso-Ebi</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="66829689" href="https://independent.academia.edu/OAkinmoye">Akinmoye Oluwambe</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Online Journal of Art and Design, 2016</p><p class="ds-related-work--abstract ds2-5-body-sm">Handcrafted textile products include aso-oke, adire, batik and tritik. These products are made by hands, often with the use of simple tools, and generally artistic and traditional in nature. The use of handcrafted textile products as group outfits among the Yoruba to commemorate important events such as weddings, birthdays, funerals, anniversaries, and festivals is an age long culture. The cultural and socioeconomic benefits attached to this phenomenon are so huge in those days. This study delved into the investigation into preference of consumers between the demand for handcrafted and contemporary textile products as group outfits, factors responsible for the low or high patronage of handcrafted textile products as group outfits, availability of uniform design of handcrafted textile products at market stores in Abeokuta, Southwestern Nigeria. Responses were elicited from the handcrafted textile consumers in Abeokuta. All the 83 (100%) questionnaires administered to the consumers were completely returned. The data gathered were subjected to statistical analysis, using Statistical Package for the Social Sciences 16 software. The findings of the study revealed that the handcrafted textile products are acceptable as group outfits among the populace because of its unparallel aesthetic, cultural, and prestigious values. However, its uses as group outfits in Abeokuta, Southwestern Nigeria are considerably at the low ebb because of many factors. In view of the field response of consumers, there is the need for efforts to be taken by the local producers to produce in large quantity and improve on the quality Online Journal of Art and Design volume 4, issue 4, 2016 16 material in order to breakthrough. The appreciation, patronage and uses of home-made textile products as group outfit should be encouraged because it has the potential to boost the economy of the local community in particular and Nigeria in general.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Consumers' Preferences for Contemporary Textile to Handcrafted Textile Products in Abeokuta South Western Nigeria: A Case Study of Group Outfit (Aso-Ebi","attachmentId":61807338,"attachmentType":"pdf","work_url":"https://www.academia.edu/41654338/Consumers_Preferences_for_Contemporary_Textile_to_Handcrafted_Textile_Products_in_Abeokuta_South_Western_Nigeria_A_Case_Study_of_Group_Outfit_Aso_Ebi","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/41654338/Consumers_Preferences_for_Contemporary_Textile_to_Handcrafted_Textile_Products_in_Abeokuta_South_Western_Nigeria_A_Case_Study_of_Group_Outfit_Aso_Ebi"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="2" data-entity-id="43977548" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/43977548/THE_KORAI_X_KENTE_PROJECT_TURNING_THE_HANDMADE_GHANAIAN_KENTE_CLOTH_FROM_A_LOCAL_EXPRESSION_OF_CULTURAL_IDENTITY_TO_A_CONTEMPORARY_CREATIVE_FASHION_TOOL_BY_INVOLVING_COMMUNITIES_BETWEEN_GHANA_AND_SICILY">THE “KORAI X KENTE” PROJECT: TURNING THE HANDMADE GHANAIAN KENTE CLOTH FROM A LOCAL EXPRESSION OF CULTURAL IDENTITY TO A CONTEMPORARY CREATIVE FASHION TOOL BY INVOLVING COMMUNITIES BETWEEN GHANA AND SICILY</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="2893276" href="https://unipa.academia.edu/SusannaGristina">Susanna Gristina</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Cerami F., Scaduto M.L:, De Tommasi A. (eds.), I Bacini Culturali e la progettazione sociale orientata all'Heritage-Making, tra Politiche giovanili, Innovazione sociale, Diversità culturale, 2020</p><p class="ds-related-work--abstract ds2-5-body-sm">Textile arts reflect culture, customs and traditions of the ethnic groups who create them. Their etymology, history, social meaning, methods of production and uses are representative of local communities and cultural traditions that need to survive and flourish in the age of globalisation. Traditional African textiles, coming from a long tradition of weaving and relating to philosophy, oral literature, history, ethics, religious belief, and political thoughts, are an example of tangible (fabric) and intangible (art of weaving) Cultural Heritage to be safeguarded by their knowledge and use. This is the case of Kente cloth, one of the most famous and precious hand-woven African fabrics: crafted since the 17th century by village communities of the Ashanti Region and worn by Ghanaian kings, this ceremonial fabric is still considered a luxury item and a cultural asset to be protected. In the last few centuries, the African emigrants’ displacement has favoured traditional fabrics knowledge worldwide, but their perception and meaning have changed within new global contexts and communities: promoting creativity applied to traditional fabrics for actualising their use while respecting values and tradition is now challenging. This paper illustrates “Korai x Kente”, a fashion eco-design and eco-craft project of inclusive and sustainable business, developed between Ghana and Sicily by the Italian Cultural and Creative Industry “Kòrai – Territorio, Sviluppo e Cultura”, and endorsed by the Honorary Consulate of Ghana in Sicily. The project, aimed at promoting the traditional Kente cloth and the integration among different cultures, focuses on social innovation and interculturalism, involves weavers of local communities in Ghana producing the Kente cloth and Sicilian designers and craftsmen creating traditional and contemporary eco-design and eco-craft objects in Kente, whose cultural values are also shared on a web platform. The project even supports women in Ghana to start a job by micro-credit.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"THE “KORAI X KENTE” PROJECT: TURNING THE HANDMADE GHANAIAN KENTE CLOTH FROM A LOCAL EXPRESSION OF CULTURAL IDENTITY TO A CONTEMPORARY CREATIVE FASHION TOOL BY INVOLVING COMMUNITIES BETWEEN GHANA AND SICILY","attachmentId":68308085,"attachmentType":"pdf","work_url":"https://www.academia.edu/43977548/THE_KORAI_X_KENTE_PROJECT_TURNING_THE_HANDMADE_GHANAIAN_KENTE_CLOTH_FROM_A_LOCAL_EXPRESSION_OF_CULTURAL_IDENTITY_TO_A_CONTEMPORARY_CREATIVE_FASHION_TOOL_BY_INVOLVING_COMMUNITIES_BETWEEN_GHANA_AND_SICILY","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/43977548/THE_KORAI_X_KENTE_PROJECT_TURNING_THE_HANDMADE_GHANAIAN_KENTE_CLOTH_FROM_A_LOCAL_EXPRESSION_OF_CULTURAL_IDENTITY_TO_A_CONTEMPORARY_CREATIVE_FASHION_TOOL_BY_INVOLVING_COMMUNITIES_BETWEEN_GHANA_AND_SICILY"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="3" data-entity-id="37242352" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/37242352/UNIVERSITY_OF_EDUCATION_WINNEBA_COLLEGE_OF_TECHNOLOGY_EDUCATION_KUMASI_EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC_CASE_STUDY_SEKONDI_TAKORADI">UNIVERSITY OF EDUCATION, WINNEBA COLLEGE OF TECHNOLOGY EDUCATION, KUMASI EVALUATING THE INFLUENTIAL PURCHASING POWER OF CONSUMER BETWEEN TRADITIONAL AND INDUSTRIAL PRINTED TEXTILES FABRIC (CASE STUDY: SEKONDI TAKORADI</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="5749395" href="https://ug-gh.academia.edu/JOBACQUAH">JOB ACQUAH</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"UNIVERSITY OF EDUCATION, WINNEBA COLLEGE OF TECHNOLOGY EDUCATION, KUMASI EVALUATING THE INFLUENTIAL PURCHASING POWER OF CONSUMER BETWEEN TRADITIONAL AND INDUSTRIAL PRINTED TEXTILES FABRIC (CASE STUDY: SEKONDI TAKORADI","attachmentId":57194852,"attachmentType":"docx","work_url":"https://www.academia.edu/37242352/UNIVERSITY_OF_EDUCATION_WINNEBA_COLLEGE_OF_TECHNOLOGY_EDUCATION_KUMASI_EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC_CASE_STUDY_SEKONDI_TAKORADI","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/37242352/UNIVERSITY_OF_EDUCATION_WINNEBA_COLLEGE_OF_TECHNOLOGY_EDUCATION_KUMASI_EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC_CASE_STUDY_SEKONDI_TAKORADI"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="4" data-entity-id="52191279" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/52191279/History_of_kente_cloth_and_its_value_addition_through_design_integration_with_African_wild_silk_for_export_market_in_Ghana">History of kente cloth and its value addition through design integration with African wild silk for export market in Ghana</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="24940100" href="https://independent.academia.edu/KenFening">Ken Fening</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2006</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"History of kente cloth and its value addition through design integration with African wild silk for export market in Ghana","attachmentId":69570661,"attachmentType":"pdf","work_url":"https://www.academia.edu/52191279/History_of_kente_cloth_and_its_value_addition_through_design_integration_with_African_wild_silk_for_export_market_in_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/52191279/History_of_kente_cloth_and_its_value_addition_through_design_integration_with_African_wild_silk_for_export_market_in_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="5" data-entity-id="36960429" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/36960429/EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC">EVALUATING THE INFLUENTIAL PURCHASING POWER OF CONSUMER BETWEEN TRADITIONAL AND INDUSTRIAL PRINTED TEXTILES FABRIC</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="8562335" href="https://independent.academia.edu/IsaacMensah4">Isaac Mensah</a></div><p class="ds-related-work--abstract ds2-5-body-sm">Textile products play a vital role in meeting man’s basic needs. Textiles are important in all aspects of our lives from birth to death. Based on the study of Chaniotakis et al (2010), factors that influencing consumers’ purchase intention are ‘consumers’ attitudes’, ‘extrinsic factors’ and ‘intrinsic factors’ of the products. Consumer behaviour can be broadly classified as the decisions and actions that influence the purchasing behaviour of a consumer and have direct impact on the industry for its growth and development. Hence Ghana is the heart of West Africa and as a result of globalization in trade, there is high influx of foreign textiles coupled with the local textiles industry. The trade statistics in the trade industrialization in Ghana highlights two parallel production of local textiles industry: locally made textiles fabric and the industrialised printed ones. This has been one of the means of portraying ones culture inclination This project will not only serve as a source of information to the textiles industry but will enable the interested parties in the creative industries improve upon the quality and aesthetic meaning with regards to the choice of colour and the traditional value of textiles products. Strategically the research employed five stages split out in chapters to conclude the findings. Chapter one introduce the background of the study. It looked at the statement of the problem, purpose of the study as well as the significance of the study. Related literature had been reviewed in line with the study. The researcher used observational descriptive survey as research design. A stratified random sampling was also used for the study and a sample size of 100 consisting of 40 general public, 30 event planner, 20 textiles merchants and 10 textiles industries. The main instrument used for the study was questionnaire of which 88 respondents responded. The result indicated a high ignorance on the symbolic meaning with regards to foreign textiles patterns and the best associated colours to be used across all the categories of the sampled population. Findings connotes that people choose textiles design out of taste and popularity. The researcher therefore recommended that enough education on the symbolic meaning of textiles patterns in line with the traditional custom be given to both event planners, textiles merchants and the general public. This will help beef up the performances of the local textiles industries with regards to high consumer preference to specific functions to correspond the cultural tradition of Ghanaian.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"EVALUATING THE INFLUENTIAL PURCHASING POWER OF CONSUMER BETWEEN TRADITIONAL AND INDUSTRIAL PRINTED TEXTILES FABRIC","attachmentId":56910413,"attachmentType":"docx","work_url":"https://www.academia.edu/36960429/EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/36960429/EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="6" data-entity-id="96162847" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/96162847/Effects_of_Perception_on_Consumer_Purchase_Intention_of_Traditional_Textiles_in_Ogun_state_Nigeria">Effects of Perception on Consumer Purchase Intention of Traditional Textiles in Ogun state, Nigeria</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="252198845" href="https://independent.academia.edu/AliduKareem">Alidu Kareem</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Journal of Economics, Management and Trade, 2019</p><p class="ds-related-work--abstract ds2-5-body-sm">Aims: To identify perceived product attributes influencing consumer purchase intention; determine the relationship between shopping experience and consumer purchase intention and examine the influence of product understanding on consumption of traditional textiles in Nigeria textiles industry. Study Design: Descriptive survey research design was used for the study. Place and Duration of Study: Itoku and Asero Adire International market, Abeokuta, Ogun State, Nigeria between September and October, 2018. Methodology: The population of the study comprises all the customers of traditionally made textiles in Itoku and Asero Adire International market from which 158 respondents were selected through purposive sampling technique. Only 127 questionnaires that were correctly filled were used for the study. Data collected were analyzed using descriptive statistics, confirmatory factor analysis and multiple regression model. Results: Findings from the study showed that textile quality, access...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Effects of Perception on Consumer Purchase Intention of Traditional Textiles in Ogun state, Nigeria","attachmentId":98137810,"attachmentType":"pdf","work_url":"https://www.academia.edu/96162847/Effects_of_Perception_on_Consumer_Purchase_Intention_of_Traditional_Textiles_in_Ogun_state_Nigeria","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/96162847/Effects_of_Perception_on_Consumer_Purchase_Intention_of_Traditional_Textiles_in_Ogun_state_Nigeria"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="7" data-entity-id="98746683" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/98746683/Consumers_Knowledge_of_Symbolic_Names_and_Meanings_of_Ghanaian_Fabrics">Consumers Knowledge of Symbolic Names and Meanings of Ghanaian Fabrics</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="218202194" href="https://independent.academia.edu/VIDAADUGYAMFI">VIDA ADU-GYAMFI</a></div><p class="ds-related-work--metadata ds2-5-body-xs">International Journal of African Society, Cultures and Traditions</p><p class="ds-related-work--abstract ds2-5-body-sm">Generally, Ghanaian fabrics are unique and authentic, with each bearing traditional riches that express more pride in their national history, physical, material or symbolic gestures to benefit the indigenous Ghanaians. The fabrics have symbolic names and meanings, based upon which this study investigated consumers’ knowledge of symbolic names and meanings of Ghanaian fabrics and their impact on consumer purchase intentions. A quantitative research design was adopted for the study with a targeted population of 3,490,030 that visit the various clothing and textile shops in the Kumasi Central Business District (KCBD). The sample size for the study was 385 participants. Purposive and convenience sampling techniques were used in selecting the respondents. A questionnaire was used as an instrument to gather information from the respondents. The returned questionnaires were coded and keyed into SPSS-23.0. The data gathered were analysed using descriptive statistics in the form of frequenci...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Consumers Knowledge of Symbolic Names and Meanings of Ghanaian Fabrics","attachmentId":100014535,"attachmentType":"pdf","work_url":"https://www.academia.edu/98746683/Consumers_Knowledge_of_Symbolic_Names_and_Meanings_of_Ghanaian_Fabrics","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/98746683/Consumers_Knowledge_of_Symbolic_Names_and_Meanings_of_Ghanaian_Fabrics"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="8" data-entity-id="123951153" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/123951153/Exploring_factors_influencing_consumer_preference_for_secondhand_clothing_over_traditionally_produced_textiles_goods_in_the_Tamale_metropolis_in_Ghana">Exploring factors influencing consumer preference for secondhand clothing over traditionally produced textiles goods in the Tamale metropolis in Ghana</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="139268948" href="https://independent.academia.edu/BDzramedo">Bernard Edem Dzramedo</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Cogent Arts & Humanities, 2023</p><p class="ds-related-work--abstract ds2-5-body-sm">Abstract: The study examines factors that influence consumers’ preference for secondhand clothes over traditionally produced textiles and garments or otherwise within the Tamale metropolis in the Northern region of Ghana. A qualitative descriptive design was employed to determine reasons that might account for patronage of secondhand goods over traditionally produced items or vice versa by considering Lyon’s “Models of customer choice” framework. An inductive thematic analysis was employed through in-depth interviews to collect and analyze data from 28 Participants using purposive and accidental sampling techniques. The findings identified higher patronage of secondhand goods over the traditionally produced ones within the metropolis. Factors identified include low-income level of consumers, high taste for foreign goods, high cost of locally produced textiles, lack of patriotism, among others, as main reasons for the high patronage of secondhand goods compared to items produced traditionally within the metropolis. Interventions suggested were lowering the importation of secondhand goods or placing total ban on them, others suggested that stakeholders must make efforts to improve on indigenous technologies to enhance and speed up production processes in the weaving, dyeing and printing sectors, developed means of producing raw materials locally for the industry thereby reducing the overall cost of end products.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Exploring factors influencing consumer preference for secondhand clothing over traditionally produced textiles goods in the Tamale metropolis in Ghana","attachmentId":118290950,"attachmentType":"pdf","work_url":"https://www.academia.edu/123951153/Exploring_factors_influencing_consumer_preference_for_secondhand_clothing_over_traditionally_produced_textiles_goods_in_the_Tamale_metropolis_in_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/123951153/Exploring_factors_influencing_consumer_preference_for_secondhand_clothing_over_traditionally_produced_textiles_goods_in_the_Tamale_metropolis_in_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="9" data-entity-id="101019831" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/101019831/The_effect_of_product_attributes_on_consumer_purchasing_decision_the_case_of_Ethiopian_traditional_wears_in_Addis_Ababa_Ethiopia">The effect of product attributes on consumer purchasing decision: the case of Ethiopian traditional wears in Addis Ababa, Ethiopia</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="267780247" href="https://independent.academia.edu/AfeworkTeshome1">Afework Teshome</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2019</p><p class="ds-related-work--abstract ds2-5-body-sm">The research focused on apparel attributes that may affect consumer purchasing decision to Ethiopian traditional fashions in Addis Ababa. Studied variables are the five Apparel attributes Physical apparel attributes, Affective apparel attributes, performance apparel attributes, Aesthtics apparel attributes, Connotative apparel attributes. All responses were collected from all customers and potential customers of traditional fashion in Addis Ababa by using questionnaire through convenience sampling (n=322). Data was analysed to obtain descriptive statistics, normality test, reliability test and comparing mean analysis (i.e. independent t-test and ANOVA) and other analyses (i.e. correlation analysis and multiple linear regressions). According to the findings, four of the apparel attributes were identified as essential for consumer purchasing decision. Connotative apparel attribute has disregarded because fail to attain the reliability standard which 0.7 the result gets 0.647. The rese...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"The effect of product attributes on consumer purchasing decision: the case of Ethiopian traditional wears in Addis Ababa, Ethiopia","attachmentId":101674924,"attachmentType":"pdf","work_url":"https://www.academia.edu/101019831/The_effect_of_product_attributes_on_consumer_purchasing_decision_the_case_of_Ethiopian_traditional_wears_in_Addis_Ababa_Ethiopia","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/101019831/The_effect_of_product_attributes_on_consumer_purchasing_decision_the_case_of_Ethiopian_traditional_wears_in_Addis_Ababa_Ethiopia"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div></div></div><div class="ds-sticky-ctas--wrapper js-loswp-sticky-ctas hidden"><div class="ds-sticky-ctas--grid-container"><div class="ds-sticky-ctas--container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{"location":"continue-reading-button--sticky-ctas","attachmentId":109360840,"attachmentType":"pdf","workUrl":null}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{"location":"download-pdf-button--sticky-ctas","attachmentId":109360840,"attachmentType":"pdf","workUrl":null}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div><div class="ds-below-fold--grid-container"><div class="ds-work--container js-loswp-embedded-document"><div class="attachment_preview" data-attachment="Attachment_109360840" style="display: none"><div class="js-scribd-document-container"><div class="scribd--document-loading js-scribd-document-loader" style="display: block;"><img alt="Loading..." src="//a.academia-assets.com/images/loaders/paper-load.gif" /><p>Loading Preview</p></div></div><div style="text-align: center;"><div class="scribd--no-preview-alert js-preview-unavailable"><p>Sorry, preview is currently unavailable. You can download the paper by clicking the button above.</p></div></div></div></div><div class="ds-sidebar--container js-work-sidebar"><div class="ds-related-content--container"><h2 class="ds-related-content--heading">Related papers</h2><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="0" data-entity-id="75796100" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/75796100/Analysing_the_perception_and_usage_of_local_textile_prints_a_study_of_koforidua_technical_university">Analysing the perception and usage of local textile prints a study of koforidua technical university</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="121947283" href="https://independent.academia.edu/RichardAmoasi">Richard Amoasi</a><span>, </span><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="5883994" href="https://koforiduapolytechnic.academia.edu/SethOseiTutu">Seth Osei-Tutu</a></div><p class="ds-related-work--metadata ds2-5-body-xs">International Journal of Scientific Research and Management, 2018</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Analysing the perception and usage of local textile prints a study of koforidua technical university","attachmentId":83424883,"attachmentType":"pdf","work_url":"https://www.academia.edu/75796100/Analysing_the_perception_and_usage_of_local_textile_prints_a_study_of_koforidua_technical_university","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/75796100/Analysing_the_perception_and_usage_of_local_textile_prints_a_study_of_koforidua_technical_university"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="1" data-entity-id="37242401" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/37242401/EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC_CASE_STUDY_SEKONDI_TAKORADI_1">EVALUATING THE INFLUENTIAL PURCHASING POWER OF CONSUMER BETWEEN TRADITIONAL AND INDUSTRIAL PRINTED TEXTILES FABRIC (CASE STUDY: SEKONDI TAKORADI) 1</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="5749395" href="https://ug-gh.academia.edu/JOBACQUAH">JOB ACQUAH</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"EVALUATING THE INFLUENTIAL PURCHASING POWER OF CONSUMER BETWEEN TRADITIONAL AND INDUSTRIAL PRINTED TEXTILES FABRIC (CASE STUDY: SEKONDI TAKORADI) 1","attachmentId":57194911,"attachmentType":"docx","work_url":"https://www.academia.edu/37242401/EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC_CASE_STUDY_SEKONDI_TAKORADI_1","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/37242401/EVALUATING_THE_INFLUENTIAL_PURCHASING_POWER_OF_CONSUMER_BETWEEN_TRADITIONAL_AND_INDUSTRIAL_PRINTED_TEXTILES_FABRIC_CASE_STUDY_SEKONDI_TAKORADI_1"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="2" data-entity-id="105719430" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/105719430/Assessment_of_Factors_Influencing_Consumers_Preference_for_African_Print_Fabrics_in_Southwest_Nigeria">Assessment of Factors Influencing Consumers’ Preference for African Print Fabrics in Southwest Nigeria</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="42739524" href="https://independent.academia.edu/JohnsonOladesu">Johnson Oladesu</a></div><p class="ds-related-work--metadata ds2-5-body-xs">The Outlook: Journal of English Studies</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Assessment of Factors Influencing Consumers’ Preference for African Print Fabrics in Southwest Nigeria","attachmentId":105108284,"attachmentType":"pdf","work_url":"https://www.academia.edu/105719430/Assessment_of_Factors_Influencing_Consumers_Preference_for_African_Print_Fabrics_in_Southwest_Nigeria","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/105719430/Assessment_of_Factors_Influencing_Consumers_Preference_for_African_Print_Fabrics_in_Southwest_Nigeria"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="3" data-entity-id="75732529" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/75732529/Nigerians_Perception_of_Locally_Made_Products_A_Study_on_Textile_Fabrics_Consumers_in_Kaduna_State">Nigerians’ Perception of Locally Made Products: A Study on Textile Fabrics Consumers in Kaduna State</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="38535348" href="https://independent.academia.edu/OlalekeOgunnaike">Olaleke Ogunnaike</a></div><p class="ds-related-work--metadata ds2-5-body-xs">AARN: Economic Systems (Sub-Topic), 2010</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Nigerians’ Perception of Locally Made Products: A Study on Textile Fabrics Consumers in Kaduna State","attachmentId":83385798,"attachmentType":"pdf","work_url":"https://www.academia.edu/75732529/Nigerians_Perception_of_Locally_Made_Products_A_Study_on_Textile_Fabrics_Consumers_in_Kaduna_State","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/75732529/Nigerians_Perception_of_Locally_Made_Products_A_Study_on_Textile_Fabrics_Consumers_in_Kaduna_State"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="4" data-entity-id="59899964" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/59899964/Factors_Influencing_the_Discard_of_Custom_made_Garments_among_Female_Students_of_University_of_Cape_Coast_Cape_Coast_Ghana">Factors Influencing the Discard of Custom-made Garments among Female Students of University of Cape Coast, Cape Coast, Ghana</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="54092744" href="https://independent.academia.edu/OliveTsyewu">Olive Tsyewu</a></div><p class="ds-related-work--metadata ds2-5-body-xs">International Journal of Technology and Management Research</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Factors Influencing the Discard of Custom-made Garments among Female Students of University of Cape Coast, Cape Coast, Ghana","attachmentId":73587229,"attachmentType":"pdf","work_url":"https://www.academia.edu/59899964/Factors_Influencing_the_Discard_of_Custom_made_Garments_among_Female_Students_of_University_of_Cape_Coast_Cape_Coast_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/59899964/Factors_Influencing_the_Discard_of_Custom_made_Garments_among_Female_Students_of_University_of_Cape_Coast_Cape_Coast_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="5" data-entity-id="25767115" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/25767115/Do_Ghanaians_Prefer_Imported_Textiles_to_Locally_Manufactured_Ones_">Do Ghanaians Prefer Imported Textiles to Locally Manufactured Ones?*</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="49403856" href="https://independent.academia.edu/JoshuaAbor">Joshua Abor</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Modern Economy, 2011</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Do Ghanaians Prefer Imported Textiles to Locally Manufactured Ones?*","attachmentId":46123838,"attachmentType":"pdf","work_url":"https://www.academia.edu/25767115/Do_Ghanaians_Prefer_Imported_Textiles_to_Locally_Manufactured_Ones_","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/25767115/Do_Ghanaians_Prefer_Imported_Textiles_to_Locally_Manufactured_Ones_"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="6" data-entity-id="50572007" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/50572007/The_Relevance_and_Symbolism_of_Clothes_within_Traditional_Institutions_and_Its_Modern_Impacts_on_the_Ghanaian_Culture">The Relevance and Symbolism of Clothes within Traditional Institutions and Its Modern Impacts on the Ghanaian Culture</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="110018373" href="https://independent.academia.edu/DrRichardGbadegbe">Dr. Richard Gbadegbe</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Arts and Design Studies, 2013</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"The Relevance and Symbolism of Clothes within Traditional Institutions and Its Modern Impacts on the Ghanaian Culture","attachmentId":68502535,"attachmentType":"pdf","work_url":"https://www.academia.edu/50572007/The_Relevance_and_Symbolism_of_Clothes_within_Traditional_Institutions_and_Its_Modern_Impacts_on_the_Ghanaian_Culture","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/50572007/The_Relevance_and_Symbolism_of_Clothes_within_Traditional_Institutions_and_Its_Modern_Impacts_on_the_Ghanaian_Culture"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="7" data-entity-id="90634996" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/90634996/Effect_of_Select_Demographic_Variables_on_the_Purchase_Decision_of_Khadi_Cloth">Effect of Select Demographic Variables on the Purchase Decision of Khadi Cloth</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="25312814" href="https://pimrindore.academia.edu/AlokBansal">Alok Bansal</a></div><p class="ds-related-work--metadata ds2-5-body-xs">International Journal of Trend in Scientific Research and Development, 2018</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Effect of Select Demographic Variables on the Purchase Decision of Khadi Cloth","attachmentId":94143957,"attachmentType":"pdf","work_url":"https://www.academia.edu/90634996/Effect_of_Select_Demographic_Variables_on_the_Purchase_Decision_of_Khadi_Cloth","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/90634996/Effect_of_Select_Demographic_Variables_on_the_Purchase_Decision_of_Khadi_Cloth"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="8" data-entity-id="124838455" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/124838455/Design_and_development_of_western_style_Nigerian_apparel">Design and development of western-style Nigerian apparel</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="321143389" href="https://independent.academia.edu/TosinAdelaja1">Oluwatosin Adelaja</a><span>, </span><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="7077062" href="https://wsu.academia.edu/CarolSalusso">Carol Salusso</a></div><p class="ds-related-work--metadata ds2-5-body-xs"> International Journal of Fashion Design, Technology and Education, 2016</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Design and development of western-style Nigerian apparel","attachmentId":118990544,"attachmentType":"pdf","work_url":"https://www.academia.edu/124838455/Design_and_development_of_western_style_Nigerian_apparel","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/124838455/Design_and_development_of_western_style_Nigerian_apparel"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="9" data-entity-id="4795925" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/4795925/Assessment_of_Materialism_and_Reference_Group_Influence_on_Preference_for_Western_Branded_Fabrics_in_Maiduguri_Borno_State_Nigeria">Assessment of Materialism and Reference Group Influence on Preference for Western Branded Fabrics in Maiduguri, Borno State, Nigeria</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="6190750" href="https://unimaid.academia.edu/LawanAmdan">Lawan Amdan</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Assessment of Materialism and Reference Group Influence on Preference for Western Branded Fabrics in Maiduguri, Borno State, Nigeria","attachmentId":32096183,"attachmentType":"pdf","work_url":"https://www.academia.edu/4795925/Assessment_of_Materialism_and_Reference_Group_Influence_on_Preference_for_Western_Branded_Fabrics_in_Maiduguri_Borno_State_Nigeria","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/4795925/Assessment_of_Materialism_and_Reference_Group_Influence_on_Preference_for_Western_Branded_Fabrics_in_Maiduguri_Borno_State_Nigeria"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="10" data-entity-id="104838768" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/104838768/Analysis_of_Fashion_Product_using_Traditional_Woven_Textile_and_The_Correlation_with_The_Trend_in_Indonesia">Analysis of Fashion Product using Traditional Woven Textile and The Correlation with The Trend in Indonesia</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="100104092" href="https://independent.academia.edu/YosepinSri">Yosepin Sri</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Proceedings of the Proceedings of the 1st Conference of Visual Art, Design, and Social Humanities by Faculty of Art and Design, CONVASH 2019, 2 November 2019, Surakarta, Central Java, Indonesia, 2020</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Analysis of Fashion Product using Traditional Woven Textile and The Correlation with The Trend in Indonesia","attachmentId":104460192,"attachmentType":"pdf","work_url":"https://www.academia.edu/104838768/Analysis_of_Fashion_Product_using_Traditional_Woven_Textile_and_The_Correlation_with_The_Trend_in_Indonesia","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/104838768/Analysis_of_Fashion_Product_using_Traditional_Woven_Textile_and_The_Correlation_with_The_Trend_in_Indonesia"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="11" data-entity-id="113694759" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/113694759/Factors_Influencing_Consumers_Purchase_Intention_of_Counterfeit_Kente_Products_in_the_Kwabre_East_District">Factors Influencing Consumers’ Purchase Intention of Counterfeit ‘Kente’ Products in the Kwabre East District</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="63682732" href="https://independent.academia.edu/gloriaagyapong">gloria agyapong</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Journal of Business & Enterprise Development, 2021</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Factors Influencing Consumers’ Purchase Intention of Counterfeit ‘Kente’ Products in the Kwabre East District","attachmentId":110590512,"attachmentType":"pdf","work_url":"https://www.academia.edu/113694759/Factors_Influencing_Consumers_Purchase_Intention_of_Counterfeit_Kente_Products_in_the_Kwabre_East_District","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/113694759/Factors_Influencing_Consumers_Purchase_Intention_of_Counterfeit_Kente_Products_in_the_Kwabre_East_District"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="12" data-entity-id="103244906" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/103244906/Promotion_and_Preservation_of_Indigenous_Textiles_and_Culture_in_Ghana">Promotion and Preservation of Indigenous Textiles and Culture in Ghana</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="5324448" href="https://knust.academia.edu/AsinyoBenjamin">Benjamin K Asinyo</a></div><p class="ds-related-work--metadata ds2-5-body-xs">EAST AFRICAN JOURNAL OF EDUCATION AND SOCIAL SCIENCES</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Promotion and Preservation of Indigenous Textiles and Culture in Ghana","attachmentId":103303092,"attachmentType":"pdf","work_url":"https://www.academia.edu/103244906/Promotion_and_Preservation_of_Indigenous_Textiles_and_Culture_in_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/103244906/Promotion_and_Preservation_of_Indigenous_Textiles_and_Culture_in_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="13" data-entity-id="106281177" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/106281177/The_influence_of_product_quality_customer_value_and_lifestyle_on_purchase_decisions_for_woven_fabrics_Study_on_West_Muna_Weaving_House_">The influence of product quality, customer value, and lifestyle on purchase decisions for woven fabrics (Study on: West Muna Weaving House)</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="6631993" href="https://35.academia.edu/NursabanS">Nursaban Rommy</a></div><p class="ds-related-work--metadata ds2-5-body-xs">World Journal of Advanced Research and Reviews</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"The influence of product quality, customer value, and lifestyle on purchase decisions for woven fabrics (Study on: West Muna Weaving House)","attachmentId":105520145,"attachmentType":"pdf","work_url":"https://www.academia.edu/106281177/The_influence_of_product_quality_customer_value_and_lifestyle_on_purchase_decisions_for_woven_fabrics_Study_on_West_Muna_Weaving_House_","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/106281177/The_influence_of_product_quality_customer_value_and_lifestyle_on_purchase_decisions_for_woven_fabrics_Study_on_West_Muna_Weaving_House_"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="14" data-entity-id="95841007" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/95841007/Quality_Attributes_Consumers_Evaluation_of_Tailored_Clothing_in_Ghana">Quality Attributes: Consumers' Evaluation of Tailored Clothing in Ghana</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="9374837" href="https://independent.academia.edu/NinetteAppiah">Ninette A Appiah</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Journal of Marketing Studies, 2023</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Quality Attributes: Consumers' Evaluation of Tailored Clothing in Ghana","attachmentId":97910035,"attachmentType":"pdf","work_url":"https://www.academia.edu/95841007/Quality_Attributes_Consumers_Evaluation_of_Tailored_Clothing_in_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/95841007/Quality_Attributes_Consumers_Evaluation_of_Tailored_Clothing_in_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="15" data-entity-id="102705857" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/102705857/Consumer_Perception_and_Patronage_of_Made_in_Nigeria_Fabric_in_Akwa_Ibom_State_Nigeria">Consumer Perception and Patronage of Made in Nigeria Fabric in Akwa Ibom State, Nigeria</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="131937858" href="https://uniuyo.academia.edu/ClementEke">Clement Eke</a></div><p class="ds-related-work--metadata ds2-5-body-xs">International Journal of Management &amp; Entrepreneurship Research</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Consumer Perception and Patronage of Made in Nigeria Fabric in Akwa Ibom State, Nigeria","attachmentId":102904744,"attachmentType":"pdf","work_url":"https://www.academia.edu/102705857/Consumer_Perception_and_Patronage_of_Made_in_Nigeria_Fabric_in_Akwa_Ibom_State_Nigeria","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/102705857/Consumer_Perception_and_Patronage_of_Made_in_Nigeria_Fabric_in_Akwa_Ibom_State_Nigeria"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="16" data-entity-id="44872762" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/44872762/An_Investigation_on_the_Role_of_Visual_Merchandising_Displays_in_the_Promotion_of_Traditional_Apparels_An_Evidence_from_Retailing_the_Asante_Kente_Apparel_in_Ghana">An Investigation on the Role of Visual Merchandising Displays in the Promotion of Traditional Apparels. An Evidence from Retailing the Asante Kente Apparel in Ghana</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="11575622" href="https://independent.academia.edu/IsaacOfori2">Isaac Ofori</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"An Investigation on the Role of Visual Merchandising Displays in the Promotion of Traditional Apparels. An Evidence from Retailing the Asante Kente Apparel in Ghana","attachmentId":65385480,"attachmentType":"pdf","work_url":"https://www.academia.edu/44872762/An_Investigation_on_the_Role_of_Visual_Merchandising_Displays_in_the_Promotion_of_Traditional_Apparels_An_Evidence_from_Retailing_the_Asante_Kente_Apparel_in_Ghana","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/44872762/An_Investigation_on_the_Role_of_Visual_Merchandising_Displays_in_the_Promotion_of_Traditional_Apparels_An_Evidence_from_Retailing_the_Asante_Kente_Apparel_in_Ghana"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="17" data-entity-id="107356295" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/107356295/TRADITIONAL_FASHION_INDUSTRY_AND_JUKUN_CULTURE_NORTH_CENTRAL_NIGERIA">TRADITIONAL FASHION INDUSTRY AND JUKUN CULTURE, NORTH CENTRAL NIGERIA</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="7007638" href="https://independent.academia.edu/HamisuSaniAli">Hamisu Sani Ali</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Wukari International Studies Journal, Vol.6, No.1, 2022</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"TRADITIONAL FASHION INDUSTRY AND JUKUN CULTURE, NORTH CENTRAL NIGERIA","attachmentId":106044536,"attachmentType":"pdf","work_url":"https://www.academia.edu/107356295/TRADITIONAL_FASHION_INDUSTRY_AND_JUKUN_CULTURE_NORTH_CENTRAL_NIGERIA","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/107356295/TRADITIONAL_FASHION_INDUSTRY_AND_JUKUN_CULTURE_NORTH_CENTRAL_NIGERIA"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="18" data-entity-id="104926529" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/104926529/Determinants_for_the_purchase_of_woven_products_among_consumers_in_Kisumu_County_Kenya">Determinants for the purchase of woven products among consumers in Kisumu County, Kenya</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="259252636" href="https://independent.academia.edu/JuliusNzeve">Julius Nzeve</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2019</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Determinants for the purchase of woven products among consumers in Kisumu County, Kenya","attachmentId":104523687,"attachmentType":"pdf","work_url":"https://www.academia.edu/104926529/Determinants_for_the_purchase_of_woven_products_among_consumers_in_Kisumu_County_Kenya","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/104926529/Determinants_for_the_purchase_of_woven_products_among_consumers_in_Kisumu_County_Kenya"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div></div><div class="ds-related-content--container"><h2 class="ds-related-content--heading">Related topics</h2><div class="ds-research-interests--pills-container"><a class="js-related-research-interest ds-research-interests--pill" data-entity-id="184" href="https://www.academia.edu/Documents/in/Sociology">Sociology</a><a class="js-related-research-interest ds-research-interests--pill" data-entity-id="3637" href="https://www.academia.edu/Documents/in/Advertising">Advertising</a><a class="js-related-research-interest ds-research-interests--pill" data-entity-id="78855" href="https://www.academia.edu/Documents/in/Appropriation">Appropriation</a><a class="js-related-research-interest ds-research-interests--pill" data-entity-id="81964" href="https://www.academia.edu/Documents/in/Clothing">Clothing</a><a class="js-related-research-interest ds-research-interests--pill" data-entity-id="913924" href="https://www.academia.edu/Documents/in/Preference">Preference</a></div></div></div></div></div><div class="footer--content"><ul class="footer--main-links hide-on-mobile"><li><a href="https://www.academia.edu/about">About</a></li><li><a href="https://www.academia.edu/press">Press</a></li><li><a rel="nofollow" href="https://medium.com/academia">Blog</a></li><li><a href="https://www.academia.edu/documents">Papers</a></li><li><a href="https://www.academia.edu/topics">Topics</a></li><li><a href="https://www.academia.edu/hiring"><svg style="width: 13px; height: 13px; position: relative; bottom: -1px;" aria-hidden="true" focusable="false" data-prefix="fas" data-icon="briefcase" class="svg-inline--fa fa-briefcase fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M320 336c0 8.84-7.16 16-16 16h-96c-8.84 0-16-7.16-16-16v-48H0v144c0 25.6 22.4 48 48 48h416c25.6 0 48-22.4 48-48V288H320v48zm144-208h-80V80c0-25.6-22.4-48-48-48H176c-25.6 0-48 22.4-48 48v48H48c-25.6 0-48 22.4-48 48v80h512v-80c0-25.6-22.4-48-48-48zm-144 0H192V96h128v32z"></path></svg> <strong>We're Hiring!</strong></a></li><li><a href="https://support.academia.edu/"><svg style="width: 12px; height: 12px; position: relative; bottom: -1px;" aria-hidden="true" focusable="false" data-prefix="fas" data-icon="question-circle" class="svg-inline--fa fa-question-circle fa-w-16" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M504 256c0 136.997-111.043 248-248 248S8 392.997 8 256C8 119.083 119.043 8 256 8s248 111.083 248 248zM262.655 90c-54.497 0-89.255 22.957-116.549 63.758-3.536 5.286-2.353 12.415 2.715 16.258l34.699 26.31c5.205 3.947 12.621 3.008 16.665-2.122 17.864-22.658 30.113-35.797 57.303-35.797 20.429 0 45.698 13.148 45.698 32.958 0 14.976-12.363 22.667-32.534 33.976C247.128 238.528 216 254.941 216 296v4c0 6.627 5.373 12 12 12h56c6.627 0 12-5.373 12-12v-1.333c0-28.462 83.186-29.647 83.186-106.667 0-58.002-60.165-102-116.531-102zM256 338c-25.365 0-46 20.635-46 46 0 25.364 20.635 46 46 46s46-20.636 46-46c0-25.365-20.635-46-46-46z"></path></svg> <strong>Help Center</strong></a></li></ul><ul class="footer--research-interests"><li>Find new research papers in:</li><li><a href="https://www.academia.edu/Documents/in/Physics">Physics</a></li><li><a href="https://www.academia.edu/Documents/in/Chemistry">Chemistry</a></li><li><a href="https://www.academia.edu/Documents/in/Biology">Biology</a></li><li><a href="https://www.academia.edu/Documents/in/Health_Sciences">Health Sciences</a></li><li><a href="https://www.academia.edu/Documents/in/Ecology">Ecology</a></li><li><a href="https://www.academia.edu/Documents/in/Earth_Sciences">Earth Sciences</a></li><li><a href="https://www.academia.edu/Documents/in/Cognitive_Science">Cognitive Science</a></li><li><a href="https://www.academia.edu/Documents/in/Mathematics">Mathematics</a></li><li><a href="https://www.academia.edu/Documents/in/Computer_Science">Computer Science</a></li></ul><ul class="footer--legal-links hide-on-mobile"><li><a href="https://www.academia.edu/terms">Terms</a></li><li><a href="https://www.academia.edu/privacy">Privacy</a></li><li><a href="https://www.academia.edu/copyright">Copyright</a></li><li>Academia ©2024</li></ul></div> </body> </html>