CINXE.COM

Ethan Siegel

<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8"/><title>Ethan Siegel</title><meta http-equiv="Content-Language" content="en_US"/><meta name="viewport" content="width=device-width,initial-scale=1,maximum-scale=5,minimum-scale=1,user-scalable=yes"/><meta name="referrer" content="origin-when-cross-origin"/><meta name="description" itemProp="description" content="Ethan Siegel&#x27;s stories. The Universe is out there, waiting for you to discover it."/><meta name="keywords" content="Ethan Siegel"/><meta name="robots" content="max-image-preview:large"/><meta property="og:site_name" content="Forbes"/><meta property="og:title" content="Ethan Siegel"/><meta property="og:type" content="website"/><meta property="og:url" content="https://www.forbes.com/sites/ethansiegel/"/><meta property="og:image" content="https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400&amp;d=mm&amp;r=g" name="image"/><meta property="og:image:type" content="image/jpeg,image/gif,image/png"/><meta property="og:description" content="Ethan Siegel&#x27;s stories. The Universe is out there, waiting for you to discover it."/><meta property="fb:app_id" content="123694841080850"/><meta property="article:publisher" content="https://www.facebook.com/forbes/"/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:site" content="@forbes"/><meta name="twitter:image" content="https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400&amp;d=mm&amp;r=g"/><meta name="twitter:title" content="Ethan Siegel"/><meta name="twitter:description" content="Ethan Siegel&#x27;s stories. The Universe is out there, waiting for you to discover it."/><meta itemProp="thumbnailURL"/><meta name="news_keywords" itemProp="keywords" content="Ethan Siegel"/><link rel="canonical" href="https://www.forbes.com/sites/ethansiegel/"/><link rel="icon" href="https://i.forbesimg.com/48X48-F.png"/><link rel="alternate" type="application/rss+xml" title="Ethan Siegel" href="https://www.forbes.com/sites/ethansiegel/feed/"/><link rel="apple-touch-icon" href="https://i.forbesimg.com/57X57-F.png"/><link rel="apple-touch-icon" sizes="72x72" href="https://i.forbesimg.com/72X72-F.png"/><link rel="apple-touch-icon" sizes="114x114" href="https://i.forbesimg.com/114X114-F.png"/><link rel="apple-touch-icon" sizes="144x144" href="https://i.forbesimg.com/144X144-F.png"/><meta name="next-head-count" content="31"/><style data-href="https://i.forbesimg.com/simple-site/_next/static/css/d2043d93b0dad27e.css">@layer garden{*,:after,:before{box-sizing:inherit}html{box-sizing:border-box}body{-moz-font-feature-settings:"kern";-webkit-font-feature-settings:"kern";font-feature-settings:"kern";-moz-osx-font-smoothing:grayscale;-webkit-font-smoothing:antialiased;font-family:Work Sans,sans-serif;-moz-font-kerning:normal;-webkit-font-kerning:normal;font-kerning:normal;-moz-font-variant-ligatures:common-ligatures;-webkit-font-variant-ligatures:common-ligatures;font-variant-ligatures:common-ligatures;height:100%;line-height:1;margin:0;text-rendering:optimizelegibility;width:100%}article,aside,details,figcaption,figure,footer,header,hgroup,menu,nav,section{display:block}textarea{overflow:auto;resize:vertical;vertical-align:top}button,input,select,textarea{font:inherit}a{color:inherit;cursor:pointer}p a{color:#003891}p a:hover{text-decoration:underline}li{-webkit-font-smoothing:auto}ul{margin:0;padding:0}button{background:none;border:none;cursor:pointer;outline:none;padding:0}em,i{font-style:italic}b,strong{font-weight:700}table{border-collapse:collapse;border-spacing:0}img{max-width:100%}blockquote,dd,dl,figure,h1,h2,h3,h4,p{margin:0}[hidden]{display:none}}fbs-video .brightcove_perform{height:0;overflow:hidden;padding-bottom:56.25%;position:relative;width:100%}fbs-video .vjs-big-play-button .vjs-icon-placeholder:before{content:""!important}fbs-video .playable-rectangle .play-button-icon,fbs-video .playable-rectangle .vjs-big-play-button{background-color:#0000!important;box-shadow:none!important;font-family:Arial!important;height:0!important;left:50%!important;margin-left:0!important;margin-top:0!important;max-width:150px;min-width:30px;position:absolute;top:50%!important;transform:translate(-50%,-50%);width:20%!important}fbs-video .playable-rectangle .play-button-icon:after,fbs-video .playable-rectangle .play-button-icon:before,fbs-video .playable-rectangle .vjs-big-play-button:after,fbs-video .playable-rectangle .vjs-big-play-button:before{content:" ";display:block;margin-top:-50%;padding-top:100%;position:absolute;transition:all .2s ease-in-out;width:100%}fbs-video .playable-rectangle .play-button-icon:before,fbs-video .playable-rectangle .vjs-big-play-button:before{background:url("data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9Ii0zMjAgMjMyIDE1MCAxNTAiPjxwYXRoIGQ9Ik0tMjQ1IDIzMmMtNDEuNCAwLTc1IDMzLjYtNzUgNzVzMzMuNiA3NSA3NSA3NSA3NS0zMy42IDc1LTc1LTMzLjYtNzUtNzUtNzV6Ii8+PC9zdmc+");opacity:.5}fbs-video .playable-rectangle .play-button-icon:after,fbs-video .playable-rectangle .vjs-big-play-button:after{background:url("data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9Ii0zMjAgMjMyIDE1MCAxNTAiPjxwYXRoIHN0eWxlPSJmaWxsOiNmZmYiIGQ9Ik0tMjY0LjEgMzM5LjV2LTY1bDU2LjIgMzIuNXoiLz48L3N2Zz4=")}fbs-video .playable-rectangle:hover .play-button-icon:before,fbs-video .playable-rectangle:hover .vjs-big-play-button:before{transform:scale(0)}fbs-video .playable-rectangle:hover .play-button-icon:after,fbs-video .playable-rectangle:hover .vjs-big-play-button:after{transform:scale(2)}#lanyard_root * #banner-title{font:600 18px/24px work sans}#lanyard_root * #banner-description{font:400 14px/20px work sans}#lanyard_root * #preference-title{font:600 36px/48px work sans}#lanyard_root * #prefrence-description{font:400 12px/16px work sans}#lanyard_root * #modal-title{font:600 18px/24px work sans}#lanyard_root * #modal-description{font:400 12px/16px work sans}#lanyard_root * div[class*=switch__]:focus-within,#lanyard_root :focus-visible{outline:3px solid #4285f4}/*! * Bootstrap v3.3.7 (http://getbootstrap.com) * Copyright 2011-2016 Twitter, Inc. * Licensed under MIT (https://github.com/twbs/bootstrap/blob/master/LICENSE) *//*! * Bootstrap v3.3.7 (http://getbootstrap.com) * Copyright 2011-2016 Twitter, Inc. * Licensed under MIT (https://github.com/twbs/bootstrap/blob/master/LICENSE) *//*! * Bootstrap v3.3.7 (http://getbootstrap.com) * Copyright 2011-2016 Twitter, Inc. * Licensed under MIT (https://github.com/twbs/bootstrap/blob/master/LICENSE) */fbs-carousel{display:block}.fbs-slider{max-width:100%;position:relative;width:100%}.fbs-slider--initialized .fbs-slider__controls{display:block}.fbs-slider--initialized .fbs-slider__slide{float:left;min-height:1px;overflow:hidden}.fbs-slider--no-controls .fbs-slider__controls{display:none}.fbs-slider__slides-wrapper{margin:0 80px;overflow:hidden}.fbs-slider__slides{transition:none}.fbs-slider__slides.is-animating{transition:all .5s ease}.fbs-slider__controls{display:none}.fbs-slider__controls button{background:#181716;border-radius:50%;box-shadow:0 0 50px #0003;color:#fff;cursor:pointer;display:flex;height:64px;justify-content:center;opacity:.7;position:absolute;top:45%;width:64px}.fbs-slider__controls button.disabled{color:#ccc}.fbs-slider__controls .fbs-slider__control-left{left:30px}.fbs-slider__controls .fbs-slider__control-right{right:30px}.fbs-slider__controls .fs-icon{fill:currentColor;width:24px}@media (max-width:1023px)and (min-width:769px){.fbs-slider__controls .fbs-slider__control-left{left:15px}.fbs-slider__controls .fbs-slider__control-right{right:15px}}@media(max-width:479px){html:has(.noScroll){overflow:hidden}}body{-webkit-font-smoothing:antialiased;background-color:#fcfcfc;margin:0;overflow-x:hidden;padding:0}body>iframe{display:none}#et-toolbar ol,#et-toolbar ul{list-style:none;padding-left:0}.et-on body{overflow:visible}.et-on .et-promoblock-star-item .star{bottom:0;margin-left:0!important;position:absolute}.no-overflow{overflow:hidden}.d-flex{display:flex}.d-none{display:none}.m-auto{margin:auto}</style><style data-href="https://i.forbesimg.com/simple-site/_next/static/css/c8cd88c96fe75c6e.css">@charset "UTF-8";@layer garden{.smP7p--o{background:#f0f0f0;color:#333;min-height:200px;padding:0 32px}@media (min-width:480px){.smP7p--o{padding:0}}.BawX4lOf{padding-bottom:120px}._1FviBxkI{padding-top:26px}.RS-LXz9z,._1FviBxkI{align-items:center;display:flex;flex-direction:column}.RS-LXz9z{border-bottom:1px solid #e3e3e3;padding-bottom:12px;width:100%}.Shi6M7tj{height:33px;margin-bottom:16px}.Shi6M7tj svg{fill:#181716;width:120px}.QUZBXqTw{font:10px Work Sans,sans-serif;text-align:center}.V2fcZocW{align-items:center;display:flex;flex-direction:column;font:14px Work Sans,sans-serif;list-style:none;margin:0;padding:16px;text-align:center}@media (min-width:480px){.V2fcZocW{display:block;padding:16px 32px}}.v0KZSSFF,.wYCSe4n6{padding:10px 0}@media (min-width:480px){.v0KZSSFF,.wYCSe4n6{padding:0 5px}}.v0KZSSFF{color:#333;text-decoration:none}.wYCSe4n6{display:inline-block;margin:0}}@layer garden{@media (max-width:479px){html.noScroll{overflow:hidden!important}}html.noScroll body{overflow:hidden!important}@media (max-width:479px){html.noScroll body{overflow:visible!important}}._5jL4nbZg{align-items:center;background-color:#171717;color:#171717;display:flex;flex-flow:row nowrap;height:56px;justify-content:space-between;position:relative;width:100%}@media (max-width:1023px){._5jL4nbZg{border-bottom:1px inset #333}}@media (min-width:1024px){._5jL4nbZg:after{content:" ";display:block;height:2px;left:0;position:absolute;right:0;top:56px}}.LE8pB25c{display:none}@media (min-width:1024px){.LE8pB25c{display:block}}.ABr9cx9r,.nKfcv-Ux,.wOXWlwEZ{display:flex;flex-flow:column wrap;justify-content:center}.nKfcv-Ux{align-items:flex-start;flex-flow:row}.ABr9cx9r{align-items:center;display:flex;flex-direction:row;left:47px;position:absolute}@media (min-width:480px){.ABr9cx9r{left:62px}}@media (min-width:1024px){.ABr9cx9r{left:50%;transform:translate(-50%)}}@media (max-width:1023px){.ABr9cx9r{flex-direction:row-reverse}}@media (max-width:479px){.ABr9cx9r{left:50px}}.wOXWlwEZ{align-items:flex-end;z-index:1}._1NZmb47g svg{fill:#fff;height:24px;width:63px}@media (min-width:480px){._1NZmb47g svg{height:24px;width:80px}}@media (min-width:1024px){._1NZmb47g svg{height:28px;width:104px}}.pPmmgJQD{background:none;border:0;cursor:pointer;display:flex;flex-direction:row;height:100%;margin-right:16px;outline:none;padding:0;white-space:nowrap}@media (min-width:480px){.pPmmgJQD{margin-right:32px}}.pPmmgJQD svg{fill:#333;width:30px}.pPmmgJQD path{fill:#fff;stroke:#fff}.K8E0pmcH{background:none;border:0;border-radius:50%;color:#fff;cursor:pointer;display:flex;font-family:sans-serif;font-size:100%;line-height:1.15;margin-right:16px;outline:none;position:relative}@media (min-width:480px){.K8E0pmcH{padding:8px}.K8E0pmcH:hover{background-color:#383838}}.K8E0pmcH .fs-icon--search,.K8E0pmcH .search_svg__fs-icon{fill:#fff;width:24px}.K8E0pmcH .fs-icon--search circle,.K8E0pmcH .search_svg__fs-icon circle{stroke:#fff}.K8E0pmcH .fs-icon--sparkles,.K8E0pmcH .sparkles_svg__fs-icon{height:18px;position:absolute;right:-6px;top:-6px;width:18px}@media (min-width:480px){.K8E0pmcH .fs-icon--sparkles,.K8E0pmcH .sparkles_svg__fs-icon{right:2px;top:2px}}.t5vQ80cK{display:flex;flex:1}.qWN3kcjB{align-items:center;display:flex;font-size:14px;justify-content:right;min-height:56px;min-width:225px}.eDqiJJ2t{display:none}.eDqiJJ2t.U8EUTM2k,.eDqiJJ2t:hover{display:block}@media (min-width:1024px){.eDqiJJ2t:hover:after{content:" ";display:block;height:2px;left:0;position:absolute;right:0;top:56px}}.rraJLRQU{align-items:center;display:flex;height:56px}@media (min-width:480px){.rraJLRQU{position:relative}}._00AX4IpY{background-color:initial;border:0;cursor:pointer;font:12px Work Sans,sans-serif;outline:none}@media (min-width:480px){._00AX4IpY{font-size:14px}}@media (min-width:768px){._00AX4IpY:hover~.eDqiJJ2t{display:block}}@media (min-width:1024px){._00AX4IpY:hover:after{content:" ";display:block;height:2px;left:0;position:absolute;right:0;top:56px}}.QOiWaRFM{align-items:center;background:none;border:0;color:#fff;cursor:pointer;font:14px Work Sans,sans-serif;margin-right:24px;outline:none;padding:0;white-space:nowrap}.QOiWaRFM:hover{text-decoration:underline}@media (max-width:479px){.QOiWaRFM{font-size:12px;margin-right:16px}}.paTN5R7V{background-color:#242424;color:#fff;display:flex;flex-direction:column;left:0;margin:0;padding:0;position:absolute;right:0;text-align:left;top:56px}.paTN5R7V a:last-of-type{padding-bottom:17px}@media (min-width:480px){.paTN5R7V{left:auto;right:32px;width:264px}}.dE7Pw5db{background:none;border:0;color:inherit;cursor:pointer;display:flex;font:16px/1.375 Work Sans,sans-serif;letter-spacing:-.2px;outline:none;padding:9px 16px;text-decoration:none}.dE7Pw5db:last-child{padding:17px 16px}.MWmOgFc9{color:#bca35b;display:inline-block;font:600 14px/1.375 Work Sans,sans-serif;letter-spacing:.5px;margin-bottom:8px}.-XtX5Ulr{align-items:baseline;display:flex;flex-direction:column;padding:16px 16px 8px}@media (min-width:480px){.-XtX5Ulr{padding-top:24px}}.nsFdUuXU{display:flex;flex-wrap:wrap;font:700 26px/31.2px SchnyderSBold,serif;letter-spacing:.2px;white-space:pre;width:100%}.gPb97RFz{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}.U1DpGihW:focus,.U1DpGihW:hover{text-decoration:none}.qaKFdvYl{border-top:1px solid #737373;color:inherit}.mg7sMAfM{margin:0 16px}.GeqwIyqb{align-items:center;align-self:center;background-color:#dc0000;border:0;border-radius:8px;color:#fff;cursor:pointer;display:flex;font:600 12px/16px Work Sans,sans-serif;height:32px;justify-content:center;letter-spacing:-.2px;margin-right:16px;outline:none;padding:10px 8px;text-align:center;text-decoration:none}.GeqwIyqb:hover{background-color:#c20000}@media (min-width:480px){.GeqwIyqb{font-size:14px;height:40px;line-height:22px;margin-right:32px;padding:9px 16px}}.Tr39rH1r{display:none}._17vDq6wa svg{fill:#fff}.BmefNpol svg{fill:#737373}svg.j-8HLFO2{fill:#fff;height:15px;width:20px}.kre2rEuj:after{display:block}.EYqOBdug{border-left:1px solid #333;padding-left:12px}.-N2Qj2aF{align-items:center;display:inline-flex;padding-left:8px}.-N2Qj2aF svg{fill:currentcolor;height:24px;width:24px}@media (max-width:1023px){.Tr39rH1r{display:flex}.nKfcv-Ux{flex:0;margin-right:1rem}.ABr9cx9r{align-items:flex-start}._6iObgz9n .v5qNsLKM,._6iObgz9n:hover .v5qNsLKM{display:none}.vVZa2t9Y{pointer-events:none}}}@layer garden{._5MfnUGiW{align-items:center;color:#fff;display:flex;font:16px/16px Work Sans,sans-serif;height:40px;margin-left:16px;text-decoration:none}._5MfnUGiW:hover{text-decoration:underline!important}.jyxDkm4x{display:block;padding-top:4px}.jyxDkm4x svg{fill:#fff;display:block;height:16px;width:16px}.tzX7W8zX{display:block;font-size:14px;font-weight:400;letter-spacing:-.2px;line-height:16px;margin-right:8px}@media (max-width:479px){.tzX7W8zX{font-weight:600}}}@layer garden{.iZO2H1AS{display:block;margin-bottom:5px}.iZO2H1AS span{font-size:18px}.iZO2H1AS span:nth-child(2){padding-top:6px}.iZO2H1AS svg{height:24px;width:24px}@media (min-width:1024px){.iZO2H1AS{display:none}}.gumnNos8{margin-left:16px;margin-top:5px}.dN9h-rXs{align-items:center;display:flex;flex-flow:row nowrap;padding-left:16px}@media (max-width:1023px){.dN9h-rXs{padding-left:1rem}}@media (max-width:479px){.dN9h-rXs{padding-left:16px}}.USVF4LaM{align-items:center;border-radius:50%;cursor:pointer;display:flex;justify-content:center}@media (min-width:480px){.USVF4LaM{padding:8px}.USVF4LaM:hover{background-color:#383838}}.USVF4LaM svg{fill:#fff;width:23px}@media (min-width:480px){.USVF4LaM svg{width:24px}}@keyframes _3rGzcfsn{0%{transform:translate(-280px)}to{transform:none}}@keyframes Gvc13T9u{0%{transform:none}to{transform:translate(-280px)}}@media (max-width:1023px){@keyframes _3rGzcfsn{0%{transform:translate(-304px)}to{transform:none}}@keyframes Gvc13T9u{0%{transform:none}to{transform:translate(-304px)}}}.J80tatyc{animation:Gvc13T9u .2s ease-in both;height:100vh;left:0;position:absolute;top:56px}.J80tatyc._7NaedbvZ{animation:_3rGzcfsn .3s ease-out both}.R0tvspq-{display:flex;justify-content:space-between;width:100%}@media (max-width:1023px){.ZLRzxr3m{display:flex}.pByIWUpp{flex:0;margin-right:1rem}.Vcuosc4D{align-items:flex-start}.dN9h-rXs .ydtLHqts,.dN9h-rXs:hover .ydtLHqts{display:none}.pRMH86kL{pointer-events:none}}}@layer garden{.LYbP3oHd{background:#171717;flex-flow:column nowrap;height:calc(100vh - 56px);margin:0;padding:16px 0 11px;width:280px}.JZpuzF4t{height:100%;overflow:hidden;padding-right:20px}.JZpuzF4t,.ZGJ--TCc{display:flex;width:100%}.ZGJ--TCc{flex-flow:column nowrap;height:calc(100vh - 106px);margin:0;overflow-x:hidden;overflow-y:scroll;padding:0;scrollbar-width:none}.ZGJ--TCc::-webkit-scrollbar{display:none}.IQGeVfxX{height:100%}@media (max-width:1023px){.LYbP3oHd{background-color:#171717;left:0;padding:5px 0 0;width:304px}.ZGJ--TCc{padding:0 0 190px;position:relative}.ZGJ--TCc>li>ul{overflow-y:hidden}.IQGeVfxX{margin:12px 0 0 -16px}}}@layer garden{.QpfB0oZe{display:flex;justify-content:space-between;letter-spacing:-.2px;list-style:none;max-width:100%;word-break:normal}.QpfB0oZe,.QpfB0oZe a,.QpfB0oZe button{font-family:Work Sans,sans-serif;text-decoration:none}.QpfB0oZe a,.QpfB0oZe button{color:#fcfcfc}.QpfB0oZe a{display:block;width:100%}.QpfB0oZe ._35-x6PHh{display:none;padding:13px 0 13px 16px}.QpfB0oZe ._35-x6PHh .-gQStZbT{color:#bbb;font:600 16px/1.38 Work Sans,sans-serif}.QpfB0oZe svg{fill:#fff;cursor:pointer;height:24px;vertical-align:middle;width:24px}.f3-P7qdF{align-items:center;display:flex;justify-content:space-between;width:100%}.G-fdXOrK,.NUJKAyGe{display:none}.ocPoioVz{color:#fcfcfc;font-size:18px;line-height:24px;padding:12px 16px}.ocPoioVz a,.ocPoioVz button{color:inherit;font-size:inherit}@media (min-width:1024px){.ocPoioVz:focus-within .G-fdXOrK,.ocPoioVz:hover .G-fdXOrK{display:flex;left:280px;position:absolute;top:0}.ocPoioVz:active,.ocPoioVz:hover{background-color:#ffffff14}}@media (min-width:1440px){.ocPoioVz{padding-left:24px}}.m8U3dnD2{color:#fcfcfc;font-size:14px;padding:9px 10px 9px 16px}.m8U3dnD2 a,.m8U3dnD2 button{color:inherit;font-size:inherit}.m8U3dnD2:hover{background-color:#ffffff0a}.dzq--44-{color:#fcfcfc;font-size:10px;line-height:1.2;padding:12px 14px}.dzq--44- a,.dzq--44- button{color:inherit;font-size:inherit}.Gs7SZLA4,.dKko5w95{display:none}._4r-DvsBQ{height:18px;width:18px}@media (max-width:1023px){.QpfB0oZe{background-color:get-color("site-black");padding-right:8px}.QpfB0oZe ._35-x6PHh,.ol1jAoex{display:block}.ol1jAoex{background-color:#171717;height:200vh;margin-left:-16px;position:absolute;top:0;width:100%}.ol1jAoex a{pointer-events:none}.HsDj10Wf,.HsDj10Wf:active,.HsDj10Wf:hover{background-color:#171717;padding-bottom:0;position:absolute;width:100%}.HsDj10Wf .f3-P7qdF,.HsDj10Wf:active .f3-P7qdF,.HsDj10Wf:hover .f3-P7qdF{flex-direction:row-reverse;justify-content:flex-start}.HsDj10Wf .Gs7SZLA4,.HsDj10Wf:active .Gs7SZLA4,.HsDj10Wf:hover .Gs7SZLA4{display:block;height:18px;left:-6px;position:relative;width:18px}.tpRLYIkD{align-items:center;display:flex;font-weight:600;padding:12px 8px 12px 10px}.tpRLYIkD svg{margin-right:8px}.A6l1kjob{background-color:#171717;display:block;margin:0 0 0 -16px;position:fixed;top:0;z-index:1}.NUJKAyGe{align-items:center;cursor:pointer;display:flex;padding:20px 0 13px 10px}.NUJKAyGe svg{margin-right:8px}}}@layer garden{.ZCZCinQE{color:#bbb;font-size:12px}[data-theme=dark]{--fbs-text-primary:#fff;--fbs-text-secondary:#bbb;--fbs-surface-disabled:unset;--fbs-icons-disabled:#7b7b7b;--fbs-icons-fill:#4285f4;--fill-background-color:unset}[data-theme=light]{--fbs-text-primary:#333;--fbs-text-secondary:#737373;--fbs-surface-disabled:#f0f0f0;--fbs-icons-disabled:#bbb;--fbs-icons-fill:#007ac8}.Na3NTglQ{color:#737373;font-family:Work Sans,sans-serif;letter-spacing:-.2px;line-height:16px;min-height:20px}.Na3NTglQ._51GWpoAk{font-size:12px}.Na3NTglQ.nAWUpAKB{font-size:14px}.Na3NTglQ.Pzzl7kAi{font-size:16px}._4tin10wS{color:#333;display:inline-block;font-weight:600;text-decoration:none;text-transform:capitalize}._4tin10wS,.ujvJmzbB{margin-right:5px}.MN11Q1kr{color:#737373;font:italic 400 12px/16px Georgia,Cambria,Times New Roman,Times,serif;letter-spacing:-.2px}.if9PFZGp{color:#bbb}.if9PFZGp span div{box-shadow:none;color:#171717}.if9PFZGp ._4tin10wS{color:#fff}.if9PFZGp .MN11Q1kr{color:#bbb}._9uH1L-MC ._4tin10wS,._9uH1L-MC .ujvJmzbB{color:var(--fbs-text-primary);font:400 12px/18px Graphik,sans-serif;margin-right:4px}._9uH1L-MC .AtUb4gy8{color:var(--fbs-text-secondary);font:400 12px/18px Graphik,sans-serif}._3XBIQGxd{margin:0;padding:0}.U40pFDrj{-webkit-font-smoothing:auto;font:12px/16px Work Sans,sans-serif;letter-spacing:-.2px;margin:4px 0;padding:8px 9px 8px 40px}.U40pFDrj:hover{background-color:#ffffff0a}.w0vu6Ki4{display:none}.MriTJdJU{display:block}._4YqZ5gz6,.ef7tZD8z{height:MAX(290px,calc(22vw + 40px))}.ef7tZD8z{background-color:#fcfcfc;border-bottom:1px solid #e2e2e2;display:flex;flex-direction:column;overflow-y:hidden;padding-top:10px;text-align:left}.ef7tZD8z._92DsJTzS{justify-content:space-evenly;padding-top:0}.C-4VNeks{background-color:#f4f4f4}._5An39fFS{left:0;position:fixed;width:100%}.eDvOrxX2{height:0;overflow:hidden;position:absolute}._4-3bY6mv{padding-top:20px}}@layer garden{@keyframes j2Jqwe5b{0%{animation-timing-function:step-end;opacity:0}to{opacity:1}}.qG26paB6>:before{animation:j2Jqwe5b 1s}.G9049W9y{align-items:center;box-sizing:initial;display:flex;font-family:Work Sans,sans-serif;justify-content:center;width:100%}.G9049W9y>fbs-ad{position:relative;text-align:center;width:100%}.-f56S99-,.D5qUsYLg>fbs-ad{min-height:66px}._1apm68B5>fbs-ad,._58TEnws->fbs-ad{min-height:250px}.ohv2Kw5V>fbs-ad{min-height:50px}.-pNJMgij{align-items:flex-start;min-width:160px;position:relative}.SfBp78q9{padding-top:20px}.SfBp78q9>:before{color:#737373;content:"Advertisement";display:flex;font-size:10px;left:50%;margin-top:-20px;position:absolute;text-transform:uppercase;transform:translate(-50%)}.uUw53xCb>fbs-ad:before{color:#bbb}.uyQBPKoN{font-weight:400;margin:0 0 13px 80px}._0Ldka37b{margin:0 24px;position:relative}._0Ldka37b:after{background:linear-gradient(90deg,#fcfcfc00,#fcfcfc);bottom:0;content:" ";opacity:0;pointer-events:none;position:absolute;right:56px;top:0;transition:opacity .3s;width:15%;z-index:1}._0Ldka37b.Fntcsvtq:after{opacity:1;transition:opacity .3s}.QOeT3C2M{display:block;margin:0}.QOeT3C2M:disabled{visibility:hidden}.QOeT3C2M.jzPe8As0{margin-right:24px}.QOeT3C2M.-ad9vR9E{margin-left:24px}.QOeT3C2M>svg{fill:#737373}}@layer garden{@media (max-width:767px){.uyQBPKoN{margin-left:24px}._0Ldka37b:after{right:0}.QOeT3C2M{display:none}}}@layer garden{.DW9ax7M6{background-color:#737373;color:#fff;display:inline-block;font:600 10px/2.4 Work Sans,sans-serif;padding:0 16px;text-align:center;text-decoration:none;text-transform:uppercase}.DW9ax7M6.cSw--35G{display:block;font-size:14px;letter-spacing:.5px;line-height:22px;padding-block:5px}@media (max-width:479px){.DW9ax7M6.cSw--35G{font-size:10px;line-height:12px;padding-block:6px}}}@layer garden{@font-face{font-family:swiper-icons;font-style:normal;font-weight:400;src:url(data:application/font-woff;charset=utf-8;base64,\ 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)}:root{--swiper-theme-color:#007aff}.swiper{list-style:none;margin-left:auto;margin-right:auto;overflow:hidden;padding:0;position:relative;z-index:1}.swiper-vertical>.swiper-wrapper{flex-direction:column}.swiper-wrapper{box-sizing:initial;display:flex;height:100%;position:relative;transition-property:transform;width:100%;z-index:1}.swiper-android .swiper-slide,.swiper-wrapper{transform:translateZ(0)}.swiper-pointer-events{touch-action:pan-y}.swiper-pointer-events.swiper-vertical{touch-action:pan-x}.swiper-slide{flex-shrink:0;height:100%;position:relative;transition-property:transform;width:100%}.swiper-slide-invisible-blank{visibility:hidden}.swiper-autoheight,.swiper-autoheight .swiper-slide{height:auto}.swiper-autoheight .swiper-wrapper{align-items:flex-start;transition-property:transform,height}.swiper-backface-hidden .swiper-slide{-webkit-backface-visibility:hidden;backface-visibility:hidden;transform:translateZ(0)}.swiper-3d,.swiper-3d.swiper-css-mode .swiper-wrapper{perspective:1200px}.swiper-3d .swiper-cube-shadow,.swiper-3d .swiper-slide,.swiper-3d .swiper-slide-shadow,.swiper-3d .swiper-slide-shadow-bottom,.swiper-3d .swiper-slide-shadow-left,.swiper-3d .swiper-slide-shadow-right,.swiper-3d .swiper-slide-shadow-top,.swiper-3d .swiper-wrapper{transform-style:preserve-3d}.swiper-3d .swiper-slide-shadow,.swiper-3d .swiper-slide-shadow-bottom,.swiper-3d .swiper-slide-shadow-left,.swiper-3d .swiper-slide-shadow-right,.swiper-3d .swiper-slide-shadow-top{height:100%;left:0;pointer-events:none;position:absolute;top:0;width:100%;z-index:10}.swiper-3d .swiper-slide-shadow{background:#00000026}.swiper-3d .swiper-slide-shadow-left{background-image:linear-gradient(270deg,#00000080,#0000)}.swiper-3d .swiper-slide-shadow-right{background-image:linear-gradient(90deg,#00000080,#0000)}.swiper-3d .swiper-slide-shadow-top{background-image:linear-gradient(0deg,#00000080,#0000)}.swiper-3d .swiper-slide-shadow-bottom{background-image:linear-gradient(180deg,#00000080,#0000)}.swiper-css-mode>.swiper-wrapper{-ms-overflow-style:none;overflow:auto;scrollbar-width:none}.swiper-css-mode>.swiper-wrapper::-webkit-scrollbar{display:none}.swiper-css-mode>.swiper-wrapper>.swiper-slide{scroll-snap-align:start start}.swiper-horizontal.swiper-css-mode>.swiper-wrapper{scroll-snap-type:x mandatory}.swiper-vertical.swiper-css-mode>.swiper-wrapper{scroll-snap-type:y mandatory}.swiper-centered>.swiper-wrapper:before{content:"";flex-shrink:0;order:9999}.swiper-centered.swiper-horizontal>.swiper-wrapper>.swiper-slide:first-child{margin-inline-start:var(--swiper-centered-offset-before)}.swiper-centered.swiper-horizontal>.swiper-wrapper:before{height:100%;min-height:1px;width:var(--swiper-centered-offset-after)}.swiper-centered.swiper-vertical>.swiper-wrapper>.swiper-slide:first-child{margin-block-start:var(--swiper-centered-offset-before)}.swiper-centered.swiper-vertical>.swiper-wrapper:before{height:var(--swiper-centered-offset-after);min-width:1px;width:100%}.swiper-centered>.swiper-wrapper>.swiper-slide{scroll-snap-align:center center;scroll-snap-stop:always}.swiper-virtual .swiper-slide{-webkit-backface-visibility:hidden;transform:translateZ(0)}.swiper-virtual.swiper-css-mode .swiper-wrapper:after{content:"";left:0;pointer-events:none;position:absolute;top:0}.swiper-virtual.swiper-css-mode.swiper-horizontal .swiper-wrapper:after{height:1px;width:var(--swiper-virtual-size)}.swiper-virtual.swiper-css-mode.swiper-vertical .swiper-wrapper:after{height:var(--swiper-virtual-size);width:1px}:root{--swiper-navigation-size:44px}.swiper-button-next,.swiper-button-prev{align-items:center;color:var(--swiper-navigation-color,var(--swiper-theme-color));cursor:pointer;display:flex;height:var(--swiper-navigation-size);justify-content:center;margin-top:calc(0px - var(--swiper-navigation-size)/2);position:absolute;top:50%;width:calc(var(--swiper-navigation-size)/44*27);z-index:10}.swiper-button-next.swiper-button-disabled,.swiper-button-prev.swiper-button-disabled{cursor:auto;opacity:.35;pointer-events:none}.swiper-button-next.swiper-button-hidden,.swiper-button-prev.swiper-button-hidden{cursor:auto;opacity:0;pointer-events:none}.swiper-navigation-disabled .swiper-button-next,.swiper-navigation-disabled .swiper-button-prev{display:none!important}.swiper-button-next:after,.swiper-button-prev:after{font-family:swiper-icons;font-size:var(--swiper-navigation-size);font-variant:normal;letter-spacing:0;line-height:1;text-transform:none!important}.swiper-button-prev,.swiper-rtl .swiper-button-next{left:10px;right:auto}.swiper-button-prev:after,.swiper-rtl .swiper-button-next:after{content:"prev"}.swiper-button-next,.swiper-rtl .swiper-button-prev{left:auto;right:10px}.swiper-button-next:after,.swiper-rtl .swiper-button-prev:after{content:"next"}.swiper-button-lock{display:none}.swiper-pagination{position:absolute;text-align:center;transform:translateZ(0);transition:opacity .3s;z-index:10}.swiper-pagination.swiper-pagination-hidden{opacity:0}.swiper-pagination-disabled>.swiper-pagination,.swiper-pagination.swiper-pagination-disabled{display:none!important}.swiper-horizontal>.swiper-pagination-bullets,.swiper-pagination-bullets.swiper-pagination-horizontal,.swiper-pagination-custom,.swiper-pagination-fraction{bottom:10px;left:0;width:100%}.swiper-pagination-bullets-dynamic{font-size:0;overflow:hidden}.swiper-pagination-bullets-dynamic .swiper-pagination-bullet{position:relative;transform:scale(.33)}.swiper-pagination-bullets-dynamic .swiper-pagination-bullet-active,.swiper-pagination-bullets-dynamic .swiper-pagination-bullet-active-main{transform:scale(1)}.swiper-pagination-bullets-dynamic .swiper-pagination-bullet-active-prev{transform:scale(.66)}.swiper-pagination-bullets-dynamic .swiper-pagination-bullet-active-prev-prev{transform:scale(.33)}.swiper-pagination-bullets-dynamic .swiper-pagination-bullet-active-next{transform:scale(.66)}.swiper-pagination-bullets-dynamic .swiper-pagination-bullet-active-next-next{transform:scale(.33)}.swiper-pagination-bullet{background:var(--swiper-pagination-bullet-inactive-color,#000);border-radius:50%;display:inline-block;height:var(--swiper-pagination-bullet-height,var(--swiper-pagination-bullet-size,8px));opacity:var(--swiper-pagination-bullet-inactive-opacity,.2);width:var(--swiper-pagination-bullet-width,var(--swiper-pagination-bullet-size,8px))}button.swiper-pagination-bullet{-webkit-appearance:none;-moz-appearance:none;appearance:none;border:none;box-shadow:none;margin:0;padding:0}.swiper-pagination-clickable .swiper-pagination-bullet{cursor:pointer}.swiper-pagination-bullet:only-child{display:none!important}.swiper-pagination-bullet-active{background:var(--swiper-pagination-color,var(--swiper-theme-color));opacity:var(--swiper-pagination-bullet-opacity,1)}.swiper-pagination-vertical.swiper-pagination-bullets,.swiper-vertical>.swiper-pagination-bullets{right:10px;top:50%;transform:translate3d(0,-50%,0)}.swiper-pagination-vertical.swiper-pagination-bullets .swiper-pagination-bullet,.swiper-vertical>.swiper-pagination-bullets .swiper-pagination-bullet{display:block;margin:var(--swiper-pagination-bullet-vertical-gap,6px) 0}.swiper-pagination-vertical.swiper-pagination-bullets.swiper-pagination-bullets-dynamic,.swiper-vertical>.swiper-pagination-bullets.swiper-pagination-bullets-dynamic{top:50%;transform:translateY(-50%);width:8px}.swiper-pagination-vertical.swiper-pagination-bullets.swiper-pagination-bullets-dynamic .swiper-pagination-bullet,.swiper-vertical>.swiper-pagination-bullets.swiper-pagination-bullets-dynamic .swiper-pagination-bullet{display:inline-block;transition:transform .2s,top .2s}.swiper-horizontal>.swiper-pagination-bullets .swiper-pagination-bullet,.swiper-pagination-horizontal.swiper-pagination-bullets .swiper-pagination-bullet{margin:0 var(--swiper-pagination-bullet-horizontal-gap,4px)}.swiper-horizontal>.swiper-pagination-bullets.swiper-pagination-bullets-dynamic,.swiper-pagination-horizontal.swiper-pagination-bullets.swiper-pagination-bullets-dynamic{left:50%;transform:translate(-50%);white-space:nowrap}.swiper-horizontal>.swiper-pagination-bullets.swiper-pagination-bullets-dynamic .swiper-pagination-bullet,.swiper-pagination-horizontal.swiper-pagination-bullets.swiper-pagination-bullets-dynamic .swiper-pagination-bullet{transition:transform .2s,left .2s}.swiper-horizontal.swiper-rtl>.swiper-pagination-bullets-dynamic .swiper-pagination-bullet{transition:transform .2s,right .2s}.swiper-pagination-progressbar{background:#00000040;position:absolute}.swiper-pagination-progressbar .swiper-pagination-progressbar-fill{background:var(--swiper-pagination-color,var(--swiper-theme-color));height:100%;left:0;position:absolute;top:0;transform:scale(0);transform-origin:left top;width:100%}.swiper-rtl .swiper-pagination-progressbar .swiper-pagination-progressbar-fill{transform-origin:right top}.swiper-horizontal>.swiper-pagination-progressbar,.swiper-pagination-progressbar.swiper-pagination-horizontal,.swiper-pagination-progressbar.swiper-pagination-vertical.swiper-pagination-progressbar-opposite,.swiper-vertical>.swiper-pagination-progressbar.swiper-pagination-progressbar-opposite{height:4px;left:0;top:0;width:100%}.swiper-horizontal>.swiper-pagination-progressbar.swiper-pagination-progressbar-opposite,.swiper-pagination-progressbar.swiper-pagination-horizontal.swiper-pagination-progressbar-opposite,.swiper-pagination-progressbar.swiper-pagination-vertical,.swiper-vertical>.swiper-pagination-progressbar{height:100%;left:0;top:0;width:4px}.swiper-pagination-lock{display:none}.swiper-scrollbar{background:#0000001a;border-radius:10px;position:relative;-ms-touch-action:none}.swiper-scrollbar-disabled>.swiper-scrollbar,.swiper-scrollbar.swiper-scrollbar-disabled{display:none!important}.swiper-horizontal>.swiper-scrollbar,.swiper-scrollbar.swiper-scrollbar-horizontal{bottom:3px;height:5px;left:1%;position:absolute;width:98%;z-index:50}.swiper-scrollbar.swiper-scrollbar-vertical,.swiper-vertical>.swiper-scrollbar{height:98%;position:absolute;right:3px;top:1%;width:5px;z-index:50}.swiper-scrollbar-drag{background:#00000080;border-radius:10px;height:100%;left:0;position:relative;top:0;width:100%}.swiper-scrollbar-cursor-drag{cursor:move}.swiper-scrollbar-lock{display:none}.swiper-zoom-container{align-items:center;display:flex;height:100%;justify-content:center;text-align:center;width:100%}.swiper-zoom-container>canvas,.swiper-zoom-container>img,.swiper-zoom-container>svg{max-height:100%;max-width:100%;object-fit:contain}.swiper-slide-zoomed{cursor:move}.swiper-lazy-preloader{border-radius:50%;border:4px solid var(--swiper-preloader-color,var(--swiper-theme-color));border-top:4px solid #0000;box-sizing:border-box;height:42px;left:50%;margin-left:-21px;margin-top:-21px;position:absolute;top:50%;transform-origin:50%;width:42px;z-index:10}.swiper-watch-progress .swiper-slide-visible .swiper-lazy-preloader,.swiper:not(.swiper-watch-progress) .swiper-lazy-preloader{animation:swiper-preloader-spin 1s linear infinite}.swiper-lazy-preloader-white{--swiper-preloader-color:#fff}.swiper-lazy-preloader-black{--swiper-preloader-color:#000}@keyframes TX0-ctJF{0%{transform:rotate(0)}to{transform:rotate(1turn)}}.swiper .swiper-notification{left:0;opacity:0;pointer-events:none;position:absolute;top:0;z-index:-1000}.swiper-free-mode>.swiper-wrapper{margin:0 auto;transition-timing-function:ease-out}.swiper-grid>.swiper-wrapper{flex-wrap:wrap}.swiper-grid-column>.swiper-wrapper{flex-direction:column;flex-wrap:wrap}.swiper-fade.swiper-free-mode .swiper-slide{transition-timing-function:ease-out}.swiper-fade .swiper-slide{pointer-events:none;transition-property:opacity}.swiper-fade .swiper-slide .swiper-slide{pointer-events:none}.swiper-fade .swiper-slide-active,.swiper-fade .swiper-slide-active .swiper-slide-active{pointer-events:auto}.swiper-cube{overflow:visible}.swiper-cube .swiper-slide{-webkit-backface-visibility:hidden;backface-visibility:hidden;height:100%;pointer-events:none;transform-origin:0 0;visibility:hidden;width:100%;z-index:1}.swiper-cube .swiper-slide .swiper-slide{pointer-events:none}.swiper-cube.swiper-rtl .swiper-slide{transform-origin:100% 0}.swiper-cube .swiper-slide-active,.swiper-cube .swiper-slide-active .swiper-slide-active{pointer-events:auto}.swiper-cube .swiper-slide-active,.swiper-cube .swiper-slide-next,.swiper-cube .swiper-slide-next+.swiper-slide,.swiper-cube .swiper-slide-prev{pointer-events:auto;visibility:visible}.swiper-cube .swiper-slide-shadow-bottom,.swiper-cube .swiper-slide-shadow-left,.swiper-cube .swiper-slide-shadow-right,.swiper-cube .swiper-slide-shadow-top{-webkit-backface-visibility:hidden;backface-visibility:hidden;z-index:0}.swiper-cube .swiper-cube-shadow{bottom:0;height:100%;left:0;opacity:.6;position:absolute;width:100%;z-index:0}.swiper-cube .swiper-cube-shadow:before{background:#000;bottom:0;content:"";filter:blur(50px);left:0;position:absolute;right:0;top:0}.swiper-flip{overflow:visible}.swiper-flip .swiper-slide{-webkit-backface-visibility:hidden;backface-visibility:hidden;pointer-events:none;z-index:1}.swiper-flip .swiper-slide .swiper-slide{pointer-events:none}.swiper-flip .swiper-slide-active,.swiper-flip .swiper-slide-active .swiper-slide-active{pointer-events:auto}.swiper-flip .swiper-slide-shadow-bottom,.swiper-flip .swiper-slide-shadow-left,.swiper-flip .swiper-slide-shadow-right,.swiper-flip .swiper-slide-shadow-top{-webkit-backface-visibility:hidden;backface-visibility:hidden;z-index:0}.swiper-creative .swiper-slide{-webkit-backface-visibility:hidden;backface-visibility:hidden;overflow:hidden;transition-property:transform,opacity,height}.swiper-cards{overflow:visible}.swiper-cards .swiper-slide{-webkit-backface-visibility:hidden;backface-visibility:hidden;overflow:hidden;transform-origin:center bottom}.voMge9br{display:flex;position:relative}@media (max-width:767px){.voMge9br{flex-wrap:wrap}}._9VVNs0BB{align-self:center}.qgFn6u-q{margin:auto 16px auto auto;order:1}@media (max-width:767px){.qgFn6u-q{order:2}}.BQQd8g4A{margin:auto auto auto 16px;order:3}.Wich2Jyw{order:2;width:100%}@media (max-width:767px){.Wich2Jyw{order:1}.Wich2Jyw.mNLBF-bv{margin-bottom:16px}}.QPxhP0hs{display:block;height:100%;width:100%}.wKMckZhE{transition:none!important}.XWIoBJcs{background-color:#e3e3e3;border-radius:50%;cursor:pointer;display:inline-block;height:8px;width:8px}.E7MrQ8Y3{background-color:#737373}._-7DhN-cb{bottom:-24px;display:flex;gap:8px;left:50%;position:absolute;transform:translate(-50%);z-index:2}.JULvqjXa{align-items:center;background:none;border:1px solid #0000;border-radius:50%;display:flex;justify-content:center;margin:4px;padding:7px}.JULvqjXa svg{min-width:16px}.JULvqjXa:focus-visible{box-shadow:inset 0 0 .5px #007ac8;outline:3px solid #007ac8}._1Dl6Y2Kb svg{height:16px;width:16px}.f79QY-7J svg{height:24px;width:24px}._5CBu2WYB svg{height:32px;width:32px}.K55B6PbF svg{fill:#fff}.K55B6PbF._7zkbhAtG{background-color:#000}}@layer garden{@media (hover:hover){.K55B6PbF:hover{background:#202020}}.K55B6PbF:active{background:#242424;box-shadow:none}.K55B6PbF:focus{background:#202020;border-color:#000}.TVxEFOXb svg{fill:#333}.TVxEFOXb._7zkbhAtG{background-color:#fcfcfc}@media (hover:hover){.TVxEFOXb:hover{background:#eaeaea}}.TVxEFOXb:active{background:#e6e6e6;box-shadow:none}.TVxEFOXb:focus{border-color:#fff}.TVxEFOXb:disabled{cursor:default;pointer-events:none}.TVxEFOXb:disabled svg{opacity:.4}.K55B6PbF:disabled{cursor:default;pointer-events:none}.K55B6PbF:disabled svg{opacity:.4}.PRnAoHbo{margin-bottom:14px;max-height:145px;max-width:258px;position:relative}.K5nxnYv4{height:0;overflow:hidden;padding-bottom:56.25%;position:relative;width:100%}.F10qGe1-{height:100%!important;object-fit:cover}.F10qGe1-,.fcivtp2G{left:0;position:absolute;top:0;width:100%}.fcivtp2G{align-items:flex-end;display:flex;height:100%;text-decoration:none}.BoqYdKC-{padding:10px}.ACd7taGv{display:block;font-size:10px;line-height:14px}.gHlz0tIc{color:#333;font:700 14px/24px Merriweather,GeorgiaCustom;text-decoration:none}.gHlz0tIc:hover{text-decoration:underline}.Y0c5cdo-{color:#fff;font:600 12px/14px Work Sans,sans-serif;letter-spacing:1.6px;padding:10px}.Y0c5cdo- svg path{fill:currentcolor}._0UnCgPRj{align-items:center;display:inline-flex;letter-spacing:.5px}.p0qmWero{text-transform:uppercase}.Io6anw8a{display:inline-flex}.WS7L-h1G{font:600 10px/12px Work Sans,sans-serif}.WS7L-h1G svg{height:9px;margin:0 5.5px;width:12px}.VkUETck5{font:600 12px/16px Work Sans,sans-serif}.VkUETck5 svg{height:12px;margin:0 6px;width:12px}.RHoDXwy0{font:600 14px/22px Work Sans,sans-serif}.RHoDXwy0 svg{height:13.5px;margin:0 6.5px;width:13.5px}.ac1mEM8u{color:#fff}.ac1mEM8u svg path{fill:#fff}._8ywwnd0e{color:#171717}.ycHdAQ4U{color:#737373;font:400 12px/1.57 Work Sans,sans-serif;letter-spacing:-.2px}.Ccg9Ib-7{-webkit-box-orient:vertical;display:-webkit-box;overflow-y:hidden}.KHW7iZYa{--bg-color:#fff;--text-color:#333}.syWbMdxx{--bg-color:#000;--text-color:#bbb}.LjRUXB48{background-color:var(--bg-color);box-shadow:0 4px 8px #3333331a;color:var(--text-color);cursor:default;font:10px/12px Work Sans,sans-serif;letter-spacing:-.2px;padding:8px 12px;position:absolute;white-space:nowrap;width:auto}._8a7iSPDo{color:#737373;text-decoration:none}.FFOvJRdo{color:#333;font-size:14px;font-weight:600;text-decoration:none}.FFOvJRdo:after{content:" "}.DmQKW7uE{display:flex;font-size:12px;font-weight:400;letter-spacing:-.2px;line-height:20px}.DmQKW7uE.SwaCXQmE{font-size:14px;line-height:22px}.DmQKW7uE.kanywv3g{line-height:16px}.DmQKW7uE.NsBT36Vi{align-items:center}._2z0tPpF3{letter-spacing:.5px}.xNbfn2lj{color:#737373}.xNbfn2lj:before{content:" • "}.-I8XOJe5{border-radius:50%;max-width:100%}.R4L7nsau{height:64px;margin-right:12px;width:64px}}@layer garden{@media (min-width:768px){.R4L7nsau{height:60px;width:60px}}._0UJIpaf5{display:block;font-family:Work Sans,sans-serif;font-size:12px;margin:auto 0}.SwaCXQmE .FFOvJRdo,.kanywv3g .FFOvJRdo{color:#737373;font-size:inherit;font-weight:inherit}.zkbhIIYL{align-self:center;font-weight:300;position:relative}.zkbhIIYL svg{fill:currentcolor;margin-left:4px;max-height:10px;opacity:.8;top:50%;transform:translateY(9.5%);width:10px}.zkbhIIYL svg path{fill:currentcolor;transform:scale(1.633) translate(-21%,-21%)}.zkbhIIYL .FlEs-i3G{align-items:center;bottom:35px;cursor:pointer;display:none;left:50%;margin-bottom:-18px;transform:translate(-50%)}.zkbhIIYL .FlEs-i3G.NCZi24ww{bottom:auto;top:20px}.zkbhIIYL .FlEs-i3G.Q16y-ZSe{bottom:10px;left:20px;transform:none}.zkbhIIYL .FlEs-i3G.-E3NQNhB{bottom:10px;left:auto;right:20px;transform:none}.zkbhIIYL .FlEs-i3G._4rbSpMRi{display:block}.jAruffk8{background:#e3e3e3;bottom:0;left:0;min-height:50px;opacity:0;padding-top:0;text-align:center;transition:opacity .5s linear;visibility:hidden;width:100%}.nZUM0Wqd{opacity:1;visibility:visible}.cosaBQbE{display:none}.DrqcpbOB{align-items:center;background:inherit;border:0;border-radius:50%;display:flex;flex-direction:column;height:38px;justify-content:flex-start;position:absolute;right:10px;top:-19px;width:38px;z-index:-1}.DrqcpbOB:before{display:none}.DrqcpbOB>svg{fill:#737373;height:15px;margin-top:5px;width:15px}}</style><style data-href="https://i.forbesimg.com/simple-site/_next/static/css/e667f33a0274801a.css">@charset "UTF-8";._5OuWW{position:sticky;top:0;z-index:1001}.uwWid{width:100%!important;z-index:1}@media(max-width:375px){._80A8I button[aria-label=Search]{display:none}}.Pyz5W{margin-right:calc(15% + 11px)}._2FUDW{align-items:center;color:#fff;display:flex}._2FUDW:hover ._820G9{animation:MUAZM .5s forwards;color:#f3c864}.XXbhV{color:#f3c864;font:600 14px sans-serif;height:16px;text-transform:uppercase}.XXbhV.N6gZH{margin-left:2px;width:86px}.XXbhV.G7DAH{margin:0;width:0}._820G9{align-items:center;color:#f3c864;display:flex;font-size:20px;height:30px;justify-content:center;width:30px}@media(max-width:479px){._820G9{display:none}}@keyframes MUAZM{0%{transform:rotate(0deg)}to{transform:rotate(1turn)}}.LBhHB{display:flex;flex-direction:column;max-width:100%;min-height:100vh}._uBnY{transform:translateX(300px)}.DlCaB{z-index:998}._4tKaI{flex:1 0 auto}.FA_87{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){.FA_87{margin:0 auto;width:90%}}._1nC9L{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){._1nC9L{margin:0 auto;width:90%}}@font-face{font-family:Schnyder S;font-weight:700;src:url(https://i.forbesimg.com/assets/fonts/schnyder-s-bold.otf) format("opentype")}@font-face{font-family:Schnyder S Demi;font-weight:300;src:url(https://i.forbesimg.com/assets/fonts/Schnyder/Schnyder-SDemi-Web.woff2) format("woff2")}._8cv9K{margin-bottom:24px}.Dw_pb{position:relative}.Dw_pb:hover .D_D9R{display:block}.Dw_pb:hover .D_D9R.PjdUv{white-space:normal;width:300px}.D_D9R{display:none;left:50%;position:absolute;top:-50px;transform:translateX(-50%);z-index:1}.h0vXu{align-items:center;display:flex;gap:16px}.fXABk{align-self:start;aspect-ratio:1;border-radius:50%;flex-shrink:0;height:120px}@media(max-width:479px){.fXABk{height:100px}}.QgHhq{background-size:cover}.ZGdyE{fill:#fcfcfc;background-color:#082b5e}.ZGdyE path{transform:scale(.65) translate(28%,25%)}.gWfXg{display:flex;flex-direction:column;gap:8px;padding:10px 0}.MQzAD{align-items:center;display:flex;gap:24px}.Fwv4O{color:#333;font:700 40px/44px Schnyder S,serif;letter-spacing:-.2px}@media(max-width:479px){.Fwv4O{font-size:32px;line-height:36px}}.yPxf7{display:block;height:40px}.yPxf7 button{height:40px;width:100px}.atod5,.b_fFO{align-items:center;display:flex;flex-wrap:wrap}.atod5 span,.b_fFO span{color:#737373;font:400 14px/22px Work Sans,sans-serif}.YhA9E,.c8gas,.t8rdd{text-decoration:none}.t8rdd{color:#333;font:400 14px/22px Work Sans,sans-serif;text-transform:uppercase}.WIeZC{color:#737373;padding:0 8px}._92hIx{color:#333;font:400 18px/30px Georgia,sans-serif;margin-top:24px;max-width:700px;overflow-wrap:break-word;width:100%}._92hIx a{color:inherit}@media(max-width:479px){._92hIx{font-size:16px;line-height:24px;margin-top:16px}}.r02NY{display:flex;gap:8px}@media(max-width:479px){.r02NY{display:none}}.Q8d3v{display:none;gap:8px}@media(max-width:479px){.Q8d3v{display:flex}}.yBxVt{display:none;flex-direction:column;gap:16px;margin-top:16px}@media(max-width:479px){.yBxVt{display:flex;margin-top:12px}}.F1_ig{align-items:center;border:solid #e3e3e3;border-width:1px 0;color:#737373;display:flex;font:400 12px/22px Work Sans,sans-serif;gap:12px;padding:4px 0}._3SS9w button{border:1px solid #007ac8;border-radius:8px;font:600 14px/1.57 Work Sans,sans-serif;padding:9px 17px}._3SS9w button:focus-visible{box-shadow:0 0 0 1px #fcfcfc,0 0 0 2px #007ac8;outline-style:none}._3SS9w button.follow-button{background-color:#007ac8;color:#fff}._3SS9w button.follow-button:hover{background-color:#0069b2}._3SS9w button.unfollow-button{background-color:#fcfcfc;color:#007ac8}._3SS9w button.unfollow-button:hover{box-shadow:0 0 0 1px #007ac8}.H2uhr button{font:600 12px/16px Work Sans,sans-serif;letter-spacing:-.2px;padding:10px 16px}.VGJkz{fill:#333;border-radius:50%;height:32px;padding:8px;width:32px}@media(min-width:480px){.VGJkz{height:40px;width:40px}}.VGJkz:hover{background-color:#f0f0f0}.VGJkz:active{background-color:#e3e3e3}._4mQLn,.j2XH_{scale:.8}.OesMt{scale:1.2}@layer garden{._-7glv-jm,._-7glv-jm.mTHPzIQu div,._-7glv-jm.mTHPzIQu p{display:inline}.uJJU4Iug{background:none;border:none;color:var(--text-color,currentColor);cursor:pointer;font:600 14px Work Sans,sans-serif;margin-left:2px;outline:none;padding:0}}.otf_b{align-items:center;cursor:pointer;display:none;font-size:14px;font-weight:600;margin-left:24px;position:relative}@media(min-width:1024px){.otf_b{display:flex}}.otf_b svg{height:20px;margin-left:4px;width:20px}.otf_b:hover:before{border-bottom:4px solid var(--secondary-border-color);bottom:-1px;content:"";height:4px;left:0;position:absolute;width:calc(100% - 24px)}.z5Gn1{border-top-color:#0000;z-index:1}.z5Gn1 a{text-decoration:none}@layer garden{[data-theme=light]{--background-color:#fff;--text-color:#333;--hover-background-color:#f0f0f0;--primary-border-color:#e3e3e3;--secondary-border-color:#171717;--box-shadow-color:0,0,0}[data-theme=dark]{--background-color:#171717;--text-color:#fff;--hover-background-color:#333;--primary-border-color:#4d4d4d;--secondary-border-color:#fcfcfc;--box-shadow-color:255,255,255}.JH9I81RM .RrnQxaUT,.zGbmVzPB .RrnQxaUT{border-bottom-color:var(--secondary-border-color)}.q9m9-Q3-{border-top:1px solid var(--primary-border-color);display:block;position:absolute;width:343px}.q9m9-Q3- .B2XIXZB2{background-color:var(--background-color);border-radius:4px;box-shadow:0 5px 15px rgba(var(--box-shadow-color),.1);margin:0;max-height:244px;overflow-y:auto;padding:8px 0}@media (max-width:1023px){.q9m9-Q3-{left:0;width:100%}}.r0bgsTul{color:var(--text-color);font:14px/22px Work Sans,sans-serif;letter-spacing:-.2px;list-style-type:none}.r0bgsTul a{color:inherit;display:block;padding:8px 16px;width:100%}.r0bgsTul:hover{background-color:var(--hover-background-color)}.r0bgsTul.zGbmVzPB{font-weight:600}.egznaaaI{font-size:12px}.c5H6PPAS{font-size:14px}}.IatH8{border:var(--primary-border-color) solid;border-width:1px 0;display:flex;flex-direction:row;justify-content:left}.c9WeM{border:none;height:48px;margin:-1px 0;padding:0}@media(min-width:1024px){.c9WeM{flex-wrap:wrap;overflow-x:inherit;overflow-y:hidden}}.c9WeM .frllK{margin-top:17px}@media(min-width:768px){.c9WeM{justify-content:left}}@media(min-width:480px){.c9WeM{gap:24px}}.vTQqq{border-bottom-width:0;border-top-width:0;position:relative}.vTQqq.RktqD:before{border-bottom:4px solid var(--secondary-border-color);bottom:0;content:"";height:4px;left:0;position:absolute;width:100%}@media(min-width:768px){.vTQqq:hover:before{border-bottom:4px solid var(--secondary-border-color);bottom:0;content:"";height:4px;left:0;position:absolute;width:100%}}@layer garden{[data-theme=light]{--background-color:#fff;--text-color:#333;--hover-background-color:#f0f0f0;--primary-border-color:#e3e3e3;--secondary-border-color:#171717;--box-shadow-color:0,0,0}[data-theme=dark]{--background-color:#171717;--text-color:#fff;--hover-background-color:#333;--primary-border-color:#4d4d4d;--secondary-border-color:#fcfcfc;--box-shadow-color:255,255,255}._3m-Shs-i{background:var(--background-color);display:flex;flex-direction:column;position:relative;width:100%}@media (min-width:1024px){._3m-Shs-i{border:var(--primary-border-color) solid;border-width:1px 0;flex-direction:row;justify-content:space-between}}.jvca6FUq{align-items:center;display:flex;line-height:0;margin:10px 16px}@media (min-width:480px){.jvca6FUq{margin:10px 29px}}@media (min-width:768px){.jvca6FUq{margin:16px 29px}}.jvca6FUq svg{height:15px}@media (min-width:768px){.jvca6FUq svg{height:22px}}.s4eF0ZZ9{align-items:center;border:var(--primary-border-color) solid;border-width:1px 0;display:flex;font-family:Work Sans,sans-serif;gap:24px;height:54px;overflow-x:auto;padding:0 16px}.s4eF0ZZ9 a{text-decoration:none}.s4eF0ZZ9::-webkit-scrollbar{display:none}@media (min-width:1024px){.s4eF0ZZ9{border:none}}@media (min-width:768px){.s4eF0ZZ9{justify-content:right}}@media (min-width:480px){.s4eF0ZZ9{gap:64px;padding:0 32px 0 29px}}.WSrIUjch{justify-content:left}.Gpl7mqLo{justify-content:right}._4Ex7hj4K{justify-content:center}.zpfBWCA3{justify-content:space-between}[data-theme=light]{--background-color:#fff;--text-color:#333;--hover-background-color:#f0f0f0;--primary-border-color:#e3e3e3;--secondary-border-color:#171717;--box-shadow-color:0,0,0}[data-theme=dark]{--background-color:#171717;--text-color:#fff;--hover-background-color:#333;--primary-border-color:#4d4d4d;--secondary-border-color:#fcfcfc;--box-shadow-color:255,255,255}.jQpuOHCa{align-items:center;border-top:2px solid #0000;display:flex;flex-shrink:0;font-size:14px;height:100%;line-height:1.43;text-transform:capitalize}.jQpuOHCa button{cursor:pointer}.jQpuOHCa button:focus-visible{outline:auto}.jQpuOHCa.Vc23XPIg{font-weight:600}.AnLdUWuU{align-items:center;border-bottom:2px solid #0000;color:var(--text-color);display:flex;height:100%}.U7OCDadb{font:10px/12px Work Sans,sans-serif;letter-spacing:.5px;margin-left:4px;text-transform:uppercase}}@layer garden{@media (hover:hover){._1WOOm6d2 .AnLdUWuU:hover{border-bottom-color:var(--secondary-border-color)}}.Vc23XPIg .AnLdUWuU,._2swowWeH .AnLdUWuU{border-bottom-color:var(--secondary-border-color)}}._8_ybe{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){._8_ybe{margin:0 auto;width:90%}}.SyiuA{margin-bottom:24px;width:100%}@media(min-width:1024px){.SyiuA{margin-bottom:32px}}._9HK0t{background-color:#0000;border-top-color:#000}._9HK0t.zQSmQ{border-bottom:none}.F_Kat{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){.F_Kat{margin:0 auto;width:90%}}.YHOim{display:flex;flex-direction:column-reverse}@media(min-width:1024px){.YHOim{flex-direction:row;gap:56px}}.WkaGZ{margin:0 auto;overflow:hidden;width:100%}@media(max-width:479px){.WkaGZ{overflow:visible}}.PV4yr{margin-left:calc(var(--main-gutter)*-1);margin-right:calc(var(--main-gutter)*-1)}.R13op{border-bottom:1px solid #e3e3e3;border-top:1px solid #333;display:flex;gap:24px;margin-bottom:24px}._1Lq03{color:#333;font:400 14px/22px Work Sans,sans-serif;padding:12px 0;position:relative;text-transform:capitalize}._1Lq03:disabled{font-weight:600}._1Lq03:disabled:after{background-color:#333;bottom:0;content:"";height:4px;left:0;position:absolute;width:100%}.Ovrr9{color:#333;font:400 14px/22px Work Sans,sans-serif}._1gNxW{align-items:flex-start;display:flex;gap:12px;margin-bottom:24px}@media(max-width:479px){._1gNxW{flex-direction:column}}._625zY{background:none;border:none;color:#333;font-weight:600}.h8YEk{border-bottom:1px solid #e3e3e3}._9Wvga,.h8YEk{margin-bottom:24px}.ajFXt{position:relative}@layer garden{._4g0BEaLU{border-bottom:1px solid #e2e2e2;margin-bottom:24px;padding-bottom:8px}.aWBvPyEW{margin-bottom:40px;text-align:center}._18BedXz4{align-items:center;background:none;border:1px solid;border-color:inherit;border-radius:8px;display:inline-flex;font-family:Work Sans,sans-serif;font-stretch:normal;font-style:normal;font-weight:600;justify-content:center;text-decoration:none}.Sn26m-xQ.st6yY9Jv{background:#333;border-color:#333;color:#fff}.Sn26m-xQ.st6yY9Jv:hover{background:#242424;border-color:#242424}.Sn26m-xQ.st6yY9Jv:active{background:#171717;border-color:#171717}.Sn26m-xQ.st6yY9Jv:disabled,.Sn26m-xQ.st6yY9Jv:disabled:hover{background:#f0f0f0;border-color:#f0f0f0;color:#bbb;cursor:not-allowed}.Sn26m-xQ.j-3rjz0y{background:#fff;border-color:#333;color:#333}.Sn26m-xQ.j-3rjz0y:hover{background:#f0f0f0}.Sn26m-xQ.j-3rjz0y:active{background:#e3e3e3}.Sn26m-xQ.j-3rjz0y:disabled,.Sn26m-xQ.j-3rjz0y:disabled:hover{background:#fcfcfc;border-color:#e3e3e3;color:#bbb;cursor:not-allowed}._9gE86Z3W.st6yY9Jv{background:#dc0000;border-color:#dc0000;color:#fff}._9gE86Z3W.st6yY9Jv:hover{background:#bd0000;border-color:#bd0000}._9gE86Z3W.st6yY9Jv:active{background:#a40000;border-color:#a40000}._9gE86Z3W.st6yY9Jv:disabled,._9gE86Z3W.st6yY9Jv:disabled:hover{background:#f0f0f0;border-color:#f0f0f0;color:#bbb;cursor:not-allowed}._9gE86Z3W.j-3rjz0y{background:#007ac8;border-color:#007ac8;color:#fff}._9gE86Z3W.j-3rjz0y:hover{background:#0067a9;border-color:#0067a9}._9gE86Z3W.j-3rjz0y:active{background:#005890;border-color:#005890}._9gE86Z3W.j-3rjz0y:disabled,._9gE86Z3W.j-3rjz0y:disabled:hover{background:#f0f0f0;border-color:#f0f0f0;color:#bbb;cursor:not-allowed}._9gE86Z3W.Nd7xMFo8{background:#fff;border-color:#007ac8;color:#007ac8}._9gE86Z3W.Nd7xMFo8:hover{background:#f0f0f0}._9gE86Z3W.Nd7xMFo8:active{background:#e3e3e3}._9gE86Z3W.Nd7xMFo8:disabled,._9gE86Z3W.Nd7xMFo8:disabled:hover{background:#fcfcfc;border-color:#e3e3e3;color:#bbb;cursor:not-allowed}.zfmcPBtS{font-size:12px;height:32px;padding:8px 16px}.HYxwiAla{font-size:14px;height:40px;padding:11px 16px}.iWceBwQC{font-size:14px;height:48px;padding:15px 32px}._06KkGaU5{align-self:center;height:24px;margin-right:16px;width:24px}._06KkGaU5 svg>*{fill:currentcolor}[data-theme=dark]{--active-fill-background-color:#737373;--fill-background-color:#333;--hover-fill-background-color:#292929;--svg-fill-color:#fff;--svg-stork-color:#fff}[data-theme=light]{--active-fill-background-color:#e3e3e3;--fill-background-color:#fcfcfc;--hover-fill-background-color:#f0f0f0;--svg-fill-color:#333;--svg-stork-color:#333}[data-theme=dark]{--fbs-text-primary:#fff;--fbs-text-secondary:#bbb;--fbs-surface-disabled:unset;--fbs-icons-disabled:#7b7b7b;--fbs-icons-fill:#4285f4;--fill-background-color:unset}[data-theme=light]{--fbs-text-primary:#333;--fbs-text-secondary:#737373;--fbs-surface-disabled:#f0f0f0;--fbs-icons-disabled:#bbb;--fbs-icons-fill:#007ac8}.TNWax51Q{display:flex;flex-direction:column}}@layer garden{@media (min-width:768px){.TNWax51Q{flex-direction:row}.TNWax51Q.jiKZAfWh{flex-direction:row-reverse}}.v3-hyP9l{border:unset;margin:0;padding:8px}.v3-hyP9l svg{fill:#007ac8;height:16px;width:16px}.tBA7tnId{display:block;height:100%!important;left:0;object-fit:cover;position:absolute;top:0;width:100%}.FM7mkIfP{bottom:8px;color:#fff;font:600 12px/14px Work Sans,sans-serif;left:16px;letter-spacing:1.6px;position:absolute}.FM7mkIfP svg{height:14px;width:14px}.FM7mkIfP svg path{fill:currentcolor}.Gv-TaI9Y{margin-bottom:16px;overflow:hidden;position:relative}.Gv-TaI9Y:before{content:"";display:block;padding-bottom:56.25%;width:100%}@media (min-width:768px){.Gv-TaI9Y{flex:0 0 314px;height:177px;margin-bottom:0}.Gv-TaI9Y._6jm-b2Z2{margin-right:24px}.Gv-TaI9Y.MpVEkd-F{margin-left:24px}}.WjVFB823{width:100%}.IE8ecQMQ{display:flex;flex-wrap:wrap;line-height:16px;margin-bottom:8px}.FtvOlK5e{margin-right:10px}.HNChVRGc,._5v7prWgS{margin:0;padding:0}.dmErtkVL{color:#87743d;font:600 12px/16px Work Sans,sans-serif;letter-spacing:.5px}.HNChVRGc{display:flex;font:700 18px/1.44 Merriweather,GeorgiaCustom}.HNChVRGc .gQ4lGTFL{margin-left:12px}.HNChVRGc .gQ4lGTFL svg{fill:#333;width:16px}@media (max-width:479px){.HNChVRGc{font-size:14px}}._1-FLFW4R{color:inherit;text-decoration:none}._1-FLFW4R:hover{text-decoration:underline}._5v7prWgS{font:14px/1.5 Georgia,Cambria,Times New Roman,Times,serif;margin:8px 0}@media (min-width:1024px){._5v7prWgS{font-size:16px}}.jMF46RP6{color:#737373;font:400 12px/1.57 Work Sans,sans-serif;white-space:nowrap}.bhfEvK3b,.jMF46RP6{letter-spacing:-.2px}.bhfEvK3b{color:#333;font:12px/16px Work Sans,sans-serif;text-transform:uppercase}.eyeF148z{align-items:center;color:#737373;font:400 12px/1.57 Work Sans,sans-serif}.eyeF148z:before{content:" • "}.T3-IGTjJ .Gv-TaI9Y,.T3-IGTjJ .HNChVRGc,.T3-IGTjJ ._0AGvFFWM,.T3-IGTjJ ._5v7prWgS{color:#333;margin:0 0 16px}.T3-IGTjJ .NQX0jJYe svg{height:16px;width:16px}.T3-IGTjJ .HNChVRGc{font:700 14px/1.44 Merriweather,GeorgiaCustom}@media (min-width:1024px){.T3-IGTjJ .HNChVRGc{font-size:18px}}.T3-IGTjJ ._5v7prWgS{display:none}@media (min-width:1024px){.T3-IGTjJ ._5v7prWgS{display:block}}@media (min-width:768px){.T3-IGTjJ .Gv-TaI9Y{flex:0 0 160px;height:90px}.T3-IGTjJ .Gv-TaI9Y._6jm-b2Z2{margin-right:40px}.T3-IGTjJ .Gv-TaI9Y.MpVEkd-F{margin-left:40px}}@media (min-width:1024px){.T3-IGTjJ .Gv-TaI9Y{flex:0 0 240px;height:135px}}.HB-DA-4n{align-items:center;color:#093;display:flex;font:400 12px/16px Work Sans,sans-serif;font-style:normal;gap:4px;letter-spacing:.5px}._85Dxl3kp{fill:currentcolor;height:16px;width:16px}.klKBDGvF{align-items:center;display:flex;gap:8px}.a8Pwk1Mx{height:16px;margin:8px}.tmnT6jJ5{text-decoration:none}.gVIGn065{align-items:center;color:#737373;display:flex;font:400 10px/12px Work Sans,sans-serif;gap:8px;letter-spacing:-.2px;width:fit-content}.gVIGn065 .-oLipYMX{fill:currentcolor;height:16px;width:16px}.VtCVQQB1 ._1-FLFW4R{color:var(--fbs-text-primary);font:500 18px/27px Graphik,sans-serif}.VtCVQQB1 ._0AGvFFWM{margin-bottom:8px}.VtCVQQB1 .HB-DA-4n,.VtCVQQB1 .dmErtkVL,.VtCVQQB1 .jMF46RP6{color:var(--fbs-text-secondary);font:400 12px/18px Graphik,sans-serif}.VtCVQQB1 ._5v7prWgS{color:var(--fbs-text-primary);font:400 14px/22px Georgia,Cambria,Times New Roman,Times,serif}.VtCVQQB1 .klKBDGvF{gap:4px}.VtCVQQB1 .a8Pwk1Mx{height:100%;margin:0}.VtCVQQB1 .gVIGn065,.VtCVQQB1 .v3-hyP9l{fill:var(--fbs-icons-fill);border-radius:16px;color:var(--fbs-icons-fill)}.VtCVQQB1 .gVIGn065 svg,.VtCVQQB1 .v3-hyP9l svg{fill:var(--fbs-icons-fill)}.VtCVQQB1 .NQX0jJYe,.VtCVQQB1 .gVIGn065,.VtCVQQB1 .v3-hyP9l{background-color:var(--fill-background-color);padding:8px}.VtCVQQB1 .NQX0jJYe:hover,.VtCVQQB1 .gVIGn065:hover,.VtCVQQB1 .v3-hyP9l:hover{background-color:var(--hover-fill-background-color)}.VtCVQQB1 .NQX0jJYe:active,.VtCVQQB1 .gVIGn065:active,.VtCVQQB1 .v3-hyP9l:active{background-color:var(--active-fill-background-color)}.VtCVQQB1 .NQX0jJYe:disabled,.VtCVQQB1 .gVIGn065:disabled,.VtCVQQB1 .v3-hyP9l:disabled{background-color:var(--fbs-surface-disabled)}.VtCVQQB1 .NQX0jJYe:disabled svg,.VtCVQQB1 .gVIGn065:disabled svg,.VtCVQQB1 .v3-hyP9l:disabled svg{stroke:var(--fbs-icons-disabled)}.sElHJWe4{align-items:center;background-color:#fcfcfc;border-radius:50%;cursor:pointer;display:flex;justify-content:center;padding:8px}.sElHJWe4:hover{background-color:#f0f0f0}.sElHJWe4:active{background-color:#d6d6d6}.sElHJWe4._0YX29K8j{border-radius:16px}.sElHJWe4 svg{fill:#0000000a;stroke:#007ac8;stroke-width:2;height:18px;width:18px}.sElHJWe4.-AgvXsMp svg{fill:#007ac8}.sElHJWe4[disabled]{pointer-events:none}.sElHJWe4[disabled] svg{stroke:#bbb}.sElHJWe4[disabled] span{color:#bbb}.IHojBFcO{color:#007ac8;font:600 12px/16px Work Sans,sans-serif;margin-left:8px}}.wxBB6{display:flex;flex-direction:column;gap:40px}@media(max-width:767px){.wxBB6{gap:78px}}.z3Wn_{border-bottom:1px solid #e3e3e3;padding-bottom:42px}@media(max-width:767px){.z3Wn_{padding-bottom:24px}}.PdXfa,.USCrX,.XNMn6,.bAdtm{animation:zIx7h 1s linear infinite alternate;background:linear-gradient(90deg,#82828233 8%,#8282824d 18%,#82828233 33%);background-size:800px 100px}.PdXfa{height:16px;margin-bottom:8px;width:100px}.bAdtm{height:26px;width:420px}.XNMn6,.bAdtm{margin-bottom:16px}.XNMn6{height:20px;width:560px}@media(max-width:1023px){.XNMn6{display:none}}.USCrX{height:16px;width:140px}@keyframes zIx7h{0%{background-position:-300px 0}to{background-position:300px 0}}.CqiME{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){.CqiME{margin:0 auto;width:90%}}.IoPuE{margin-bottom:24px}@media(min-width:480px){.IoPuE{margin-bottom:32px}}@media(min-width:1024px){.IoPuE{margin-bottom:40px}}@layer garden{.ksLCb-X-{color:#333}.zQ7ZpTk2{color:#737373;font-size:12px;line-height:16px;margin-bottom:8px}.OyQgndgZ{color:#737373;font:400 12px/18px Work Sans,sans-serif;text-transform:uppercase;white-space:nowrap}.gkuVSAzN{display:block;margin-bottom:20px;position:relative}.FjN-ZqR8:after{border-bottom:4px solid;content:"";transform:scaleX(0);transform-origin:center;width:100%}.FjN-ZqR8:after,.vGtA7AzY{bottom:0;position:absolute}.vGtA7AzY{left:0;overflow:hidden;right:0;top:0}.CrmgvMR8{background-color:#e3e3e3;display:block;height:100%;object-fit:cover;transition:transform 1s ease-out;width:100%}.xcU8b4LR{bottom:16px;color:#fff;font:600 16px/14px Work Sans,sans-serif;left:24px;letter-spacing:1.6px;position:absolute}.xcU8b4LR svg{height:14px;width:14px}.xcU8b4LR svg path{fill:currentcolor}.iDQC7DQg{bottom:0;left:50%;position:absolute;transform:translate(-50%,50%);z-index:2}._9eR9fSzs{color:#87743d;font:600 12px/16px Work Sans,sans-serif;letter-spacing:.5px;padding-right:8px}.zEzPL6aA{text-decoration:none}.zEzPL6aA:hover{text-decoration:underline}.zEzPL6aA .Sg20k9pu{margin-left:12px}.zEzPL6aA .Sg20k9pu svg{fill:#333;width:16px}._1-gEWhFG{display:flex;font-family:Merriweather,GeorgiaCustom;font-weight:700;margin:8px 0}.mVUQQj0w{text-align:center}.mVUQQj0w .LTyyq30A,.mVUQQj0w ._1-gEWhFG{justify-content:center}.cwbABRRZ{text-align:left}._9lQDQ-54{font:400 16px/24px Georgia,Cambria,Times New Roman,Times,serif;margin:8px 0}@media (max-width:767px){._9lQDQ-54{font-size:16px;line-height:24px}}.DIrA8igj ._1-gEWhFG{font-size:22px;line-height:32px}@media (max-width:767px){.DIrA8igj ._1-gEWhFG{font-size:20px;line-height:30px}}@media (max-width:479px){.DIrA8igj ._1-gEWhFG{font-size:18px;line-height:26px}}.xIFzjWOx .gkuVSAzN{margin-bottom:16px}.xIFzjWOx ._1-gEWhFG{font-size:18px;line-height:26px;margin-bottom:16px}@media (max-width:767px){.xIFzjWOx ._1-gEWhFG{font-size:14px;line-height:22px}}.xIFzjWOx .xcU8b4LR{bottom:8px;font-size:12px;left:16px}.JWQDhxoz{display:flex}.JWQDhxoz .gkuVSAzN{flex-shrink:0;height:88px;margin-bottom:0;margin-right:16px;width:88px}.JWQDhxoz ._1-gEWhFG{font-size:14px;line-height:22px;margin:0 0 8px}.JWQDhxoz ._9eR9fSzs{display:inline-block;margin-bottom:8px}.JWQDhxoz .xcU8b4LR{bottom:0;font-size:8px;left:2px}.JWQDhxoz .xcU8b4LR svg{width:8px}@media (min-width:768px){.DIrA8igj:hover .zEzPL6aA{text-decoration:underline}.DIrA8igj:hover .FjN-ZqR8:after{transform:scaleX(1);transition:transform .8s ease-in-out .1s}.DIrA8igj:hover ._6pZtXFMS{transform:scale(1.03)}}}@layer garden{.LzN-3SCW{display:block;font-family:Work Sans,sans-serif;height:auto;width:100%}}.KFKwM,._1fGJi{display:flex;margin-top:40px}._1fGJi{gap:18px;justify-content:space-between}.mb67v{font:700 16px/1.5 Merriweather,GeorgiaCustom;margin:0 16px 0 0;text-align:left;text-decoration:none}.mb67v,.q1iSO{width:33.3333333333%}@media(max-width:1023px){._1fGJi{gap:12px}}@media(max-width:767px){._1fGJi{flex-direction:column;gap:0}.q1iSO{margin-bottom:16px;padding-bottom:16px;width:100%}.q1iSO:not(:last-child){border-bottom:1px solid #e2e2e2}}@media(max-width:479px){.KFKwM{flex-direction:column}.mb67v{border-bottom:1px solid #e2e2e2;margin:0 0 16px;padding-bottom:16px;width:100%}}.hEoYb{display:flex}.g_690{gap:30px}.tKwwU{gap:18px}.m_KVb{width:100%}.CksyZ{width:50%}.xH7tk{width:33.3333333333%}@media(max-width:1023px){.hEoYb{flex-direction:column;gap:40px}.CksyZ,.tKwwU{width:100%}}.yxrjS{display:flex;gap:16px}.h100g{flex:2}.khye9{flex:1}.JSkQ6{border-bottom:4px solid #e2e2e2;padding-bottom:12px}.GvwoD,.JSkQ6{margin-bottom:16px}@media(max-width:1023px){.khye9{display:none}}.qjqYn{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){.qjqYn{margin:0 auto;width:90%}}.fCmZA{margin-bottom:24px}@media(min-width:480px){.fCmZA{margin-bottom:32px}}@media(min-width:1024px){.fCmZA{margin-bottom:40px}}._82yUi{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){._82yUi{margin:0 auto;width:90%}}.iepjo{color:#333;margin-bottom:24px}@media(min-width:480px){.iepjo{margin-bottom:32px}}@media(min-width:1024px){.iepjo{margin-bottom:40px;width:344px}}.tynkV{position:relative}.tynkV ._4CoVD{align-items:center;border-bottom:1px solid #e3e3e3;display:flex;font:600 14px/22px Work Sans,sans-serif;gap:8px;padding:12px 0;text-decoration:none}.tynkV ._4CoVD ._g5f6{background:url(https://images.forbes.com/media/assets/logos/f-gray.png) no-repeat 50%;background-size:contain;border-radius:50%;height:32px;width:32px}@media(min-width:480px){.tynkV{display:flex;flex-wrap:wrap;gap:0 32px}.tynkV ._4CoVD{width:calc(50% - 16px)}.tynkV .X7RU7{width:100%}}@media(min-width:1024px){.tynkV ._4CoVD{width:100%}}._4CoVD:last-child{border-bottom:0;padding-bottom:0}.X7RU7{color:currentcolor;display:flex;font:600 14px/22px Work Sans,sans-serif;letter-spacing:-.2px;margin-top:10px;text-decoration:underline}._8jr58{background:#fff;border-radius:4px;box-shadow:0 5px 15px 0 #00000040;color:#333;left:50%;max-width:436px;padding:0 16px 24px;position:absolute;top:50%;transform:translate(-50%,-50%);width:calc(100% - 32px)}@media(min-width:480px){._8jr58{max-height:calc(100% - 50px);overflow-y:hidden;padding:0 32px 32px}}._8jr58 ._4GX3h{font:600 16px/22px Work Sans,sans-serif;letter-spacing:-.2px}@media(min-width:480px){._8jr58 ._4GX3h{font:600 18px/24px Work Sans,sans-serif}}._8jr58 .PUeGV{color:currentcolor;display:flex;justify-content:space-between;padding:24px 0}._8jr58 .I31sq{border-bottom:1px solid #e3e3e3}._8jr58 .tynkV{max-height:446px;overflow-y:auto}._8jr58 .tynkV ._4CoVD{color:#333;letter-spacing:-.2px}@media(min-width:480px){._8jr58 .tynkV{max-height:500px}._8jr58 .tynkV ._4CoVD{width:100%}}._8jr58 .j_e_L{background:linear-gradient(180deg,#0000,#fff);bottom:0;height:80px;left:0;pointer-events:none;position:absolute;transition:opacity .3s ease;width:100%}._8jr58 .lId36{opacity:0}.N2kMI{background:#333333e6;height:calc(100vh - 56px);left:0;position:fixed;top:56px;width:100vw;z-index:1001}@media(max-width:479px){.N2kMI{z-index:1002}}.sCsxZ{fill:currentcolor;color:currentcolor;height:20px;width:20px}@media(min-width:480px){.sCsxZ{height:24px;width:24px}}.QxOG_{border-bottom:1px solid #0000;border-top:1px solid #333;height:48px;justify-content:space-between}.QxOG_,.QxOG_ ._3rxrn{align-items:center;display:flex}.QxOG_ ._3rxrn{font:600 16px/22px Work Sans,sans-serif;letter-spacing:-.2px}.c3_km{border-bottom:1px solid #e3e3e3}._4_9Zp{fill:currentcolor;color:currentcolor;height:24px;margin-right:12px;width:24px}@media(min-width:1024px){._4_9Zp{display:none}}._63PTi{display:none;margin:-20px 0 0 16px;min-height:620px}@media(min-width:1024px){._63PTi{display:block}}.wr9U2{position:relative;width:300px}.Ev2ln{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){.Ev2ln{margin:0 auto;width:90%}}.M2n8w{position:sticky}._6tEet{margin-bottom:60px;margin-left:0;min-height:1000px}._6tEet:last-of-type{flex-grow:1;margin-bottom:0;min-height:unset}._6tEet:first-of-type .M2n8w{margin-top:20px}.K_HHg{margin-bottom:40px}@media(min-width:480px){.K_HHg{padding:20px 0 0;text-align:center}}._3vYds{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){._3vYds{margin:0 auto;width:90%}}.UWiEa{margin-top:24px}@media(min-width:480px){.UWiEa{margin-top:32px}}@media(min-width:1024px){.UWiEa{margin-top:40px}}.HliAG{--main-gutter:16px;margin:0 var(--main-gutter);max-width:1600px}@media(min-width:768px){.HliAG{margin:0 auto;width:90%}}.zKMLJ{margin:24px 0}.TqY0t{display:flex;flex-direction:column}._Kozl{display:none;height:100%}@media(min-width:1024px){._Kozl{align-items:center;display:flex;flex-direction:column;flex-grow:1;min-width:300px}}.MB6KJ{margin:0 16px 20px}.BpD2I{display:none}@media(max-width:1023px){.BpD2I{display:block}}.dPAUV{display:none}@media(min-width:1024px){.dPAUV{display:block}}.HMpzH{padding:20px 0;position:relative}@media(max-width:479px){.HMpzH{margin:0 auto;width:calc(100% - 32px)}}.mUnMc,.paUHo,.paUHo div{width:100%}.mUnMc{box-shadow:inset 0 1px 2px 0 #0000004d;min-height:50px;position:fixed;z-index:1003}</style><noscript data-n-css=""></noscript><script defer="" nomodule="" src="https://i.forbesimg.com/simple-site/_next/static/chunks/polyfills-78c92fac7aa8fdd8.js"></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/webpack-b4c968a0d326ed73.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/framework-ea3a940b47da4dd7.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/main-2ae4a97af2dea276.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/pages/_app-92783959e8630279.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/994-ff48919c2fac0947.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/355-c513f8484eabf87a.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/34-a6eafced2972a40e.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/133-0c487ed77848ed72.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/668-167ef6d23800074c.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/634-44528397be65a619.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/966-6e7251cf2f5b7425.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/chunks/pages/contributor-aea028068b45ea1d.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/0I_IGRrELnS0kQbXCkcfD/_buildManifest.js" defer=""></script><script src="https://i.forbesimg.com/simple-site/_next/static/0I_IGRrELnS0kQbXCkcfD/_ssgManifest.js" defer=""></script></head><body><div id="__next"><script> window.forbes = window.forbes || {}; window.forbes = { ...window.forbes, "simple-site": {"tracking":{"author":"Ethan Siegel","brandVoice":false,"bvProgramType":"main","contribType":"Contributor","dfpZone":"contribhome","insights":"","naturalID":"blogAuthorId/blog/author/1655983","pageType":"contrib","paidContentBrand":"","paidContentType":"","primaryChannel":"Innovation","primarySection":"Science","siteSlug":"ethansiegel","login":"false","resourceId":""},"authorType":"individual","adZone":"contribhome","adId":"","isProd":true,"edittools":"edittools.forbes.com","isE2E":false,"naturalId":"blogAuthorId/blog/author/1655983","streamSourceBlog":"","streamSourceType":"author","streamSourceValue":"blogstream-blogAuthorId/blog/author/blog-3662_all","isBlog":false,"channelColor":"diamondring-blue","channelName":"Innovation","currentTabName":"","pageLocation":"contrib-blogAuthorId/blog/author/1655983_all","blogSlug":"ethansiegel","isNewsletter":false,"isJENewsletter":false,"isInvestingNewsletter":false,"isFinNewsletter":false,"hasWriters":false,"retracted":false,"showFollowButton":false,"isLocal":false,"isVwoEnabled":false}, isEurope: false, isChina: false, isUsDpa: false, }; </script><script> LUX=function(){function n(){return Date.now?Date.now():+new Date}var r,e=n(),t=window.performance||{},a=t.timing||{navigationStart:(null===(r=window.LUX)||void 0===r?void 0:r.ns)||e};function o(){return t.now?t.now():n()-a.navigationStart}LUX={ac:[],addData:function(n,r){return LUX.cmd(["addData",n,r])},cmd:function(n){return LUX.ac.push(n)},init:function(){return LUX.cmd(["init"])},mark:function(){for(var n=[],r=0;r<arguments.length;r++)n[r]=arguments[r];if(t.mark)return t.mark.apply(t,n);var e=n[0],a=n[1]||{};void 0===a.startTime&&(a.startTime=o());LUX.cmd(["mark",e,a])},markLoadTime:function(){return LUX.cmd(["markLoadTime",o()])},measure:function(){for(var n=[],r=0;r<arguments.length;r++)n[r]=arguments[r];if(t.measure)return t.measure.apply(t,n);var e,a=n[0],i=n[1],u=n[2];e="object"==typeof i?n[1]:{start:i,end:u};e.duration||e.end||(e.end=o());LUX.cmd(["measure",a,e])},send:function(){return LUX.cmd(["send"])},ns:e};var i=LUX;if(window.LUX_ae=[],window.addEventListener("error",(function(n){window.LUX_ae.push(n)})),window.LUX_al=[],"function"==typeof PerformanceObserver&&"function"==typeof PerformanceLongTaskTiming){var u=new PerformanceObserver((function(n){for(var r=n.getEntries(),e=0;e<r.length;e++)window.LUX_al.push(r[e])}));try{u.observe({type:"longtask"})}catch(n){}}return i}(); LUX = window.LUX || {}; LUX.samplerate = 2; LUX.label = 'contributor-desktop-a'; if ('hardwareConcurrency' in navigator) { LUX.addData('hardware_concurrency', navigator.hardwareConcurrency); } if ('connection' in navigator && 'save_data' in navigator.connection) { LUX.addData('save_data', navigator.connection.saveData); } if ('undefined') { LUX.addData('ss-articleTemplateType', 'undefined'); } if ('undefined') { LUX.addData('ss-bucket', 'undefined'); if ('false') { LUX.addData('ss-is-canary', 'undefined'); } } if ('undefined') { LUX.addData('ss-pageType', 'undefined'); } LUX.addData('ss-is-next-js', true); </script><div class="LBhHB"><div class="_5OuWW"><header class="_5jL4nbZg uwWid" role="banner"><div class="nKfcv-Ux"><div class="dN9h-rXs"><div role="button" tabindex="0" class="USVF4LaM" aria-label="Open Navigation Menu"><svg class="fs-icon fs-icon--hamburger" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path fill-rule="evenodd" clip-rule="evenodd" d="M20 6v2H4V6h16zm0 5v2H4v-2h16zm0 5v2H4v-2h16z"></path></svg></div></div><div class="LE8pB25c"><a class="_5MfnUGiW newsLetterSubscriptionLink" href="https://account.forbes.com/newsletters" target="_blank" rel="noreferrer"><span class="tzX7W8zX">Subscribe To Newsletters</span><span class="jyxDkm4x"><svg class="fs-icon fs-icon--envelope" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 15 15"><path fill-rule="evenodd" clip-rule="evenodd" d="M13.667 2c0-.733-.6-1.333-1.333-1.333H1.667C.934.667.334 1.267.334 2v8c0 .733.6 1.333 1.333 1.333h10.667c.733 0 1.333-.6 1.333-1.333V2zm-1.332 0L7 5.333 1.668 2h10.667zm0 8H1.668V3.333l5.333 3.334 5.334-3.334V10z"></path></svg></span></a></div></div><div class="ABr9cx9r"><div></div><a aria-label="Forbes Logo" class="_1NZmb47g" href="https://www.forbes.com/"><svg class="fs-icon fs-icon--forbes-logo" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 200 54"><path d="M113.3 18.2c0-5.8.1-11.2.4-16.2L98.4 4.9v1.4l1.5.2c1.1.1 1.8.5 2.2 1.1.4.7.7 1.7.9 3.2.2 2.9.4 9.5.3 19.9 0 10.3-.1 16.8-.3 19.3 5.5 1.2 9.8 1.7 13 1.7 6 0 10.7-1.7 14.1-5.2 3.4-3.4 5.2-8.2 5.2-14.1 0-4.7-1.3-8.6-3.9-11.7-2.6-3.1-5.9-4.6-9.8-4.6-2.6 0-5.3.7-8.3 2.1zm.3 30.8c-.2-3.2-.4-12.8-.4-28.5.9-.3 2.1-.5 3.6-.5 2.4 0 4.3 1.2 5.7 3.7 1.4 2.5 2.1 5.5 2.1 9.3 0 4.7-.8 8.5-2.4 11.7-1.6 3.1-3.6 4.7-6.1 4.7-.8-.2-1.6-.3-2.5-.4zM41 3H1v2l2.1.2c1.6.3 2.7.9 3.4 1.8.7 1 1.1 2.6 1.2 4.8.8 10.8.8 20.9 0 30.2-.2 2.2-.6 3.8-1.2 4.8-.7 1-1.8 1.6-3.4 1.8l-2.1.3v2h25.8v-2l-2.7-.2c-1.6-.2-2.7-.9-3.4-1.8-.7-1-1.1-2.6-1.2-4.8-.3-4-.5-8.6-.5-13.7l5.4.1c2.9.1 4.9 2.3 5.9 6.7h2V18.9h-2c-1 4.3-2.9 6.5-5.9 6.6l-5.4.1c0-9 .2-15.4.5-19.3h7.9c5.6 0 9.4 3.6 11.6 10.8l2.4-.7L41 3zm-4.7 30.8c0 5.2 1.5 9.5 4.4 12.9 2.9 3.4 7.2 5 12.6 5s9.8-1.7 13-5.2c3.2-3.4 4.7-7.7 4.7-12.9s-1.5-9.5-4.4-12.9c-2.9-3.4-7.2-5-12.6-5s-9.8 1.7-13 5.2c-3.2 3.4-4.7 7.7-4.7 12.9zm22.3-11.4c1.2 2.9 1.7 6.7 1.7 11.3 0 10.6-2.2 15.8-6.5 15.8-2.2 0-3.9-1.5-5.1-4.5-1.2-3-1.7-6.8-1.7-11.3C47 23.2 49.2 18 53.5 18c2.2-.1 3.9 1.4 5.1 4.4zm84.5 24.3c3.3 3.3 7.5 5 12.5 5 3.1 0 5.8-.6 8.2-1.9 2.4-1.2 4.3-2.7 5.6-4.5l-1-1.2c-2.2 1.7-4.7 2.5-7.6 2.5-4 0-7.1-1.3-9.2-4-2.2-2.7-3.2-6.1-3-10.5H170c0-4.8-1.2-8.7-3.7-11.8-2.5-3-6-4.5-10.5-4.5-5.6 0-9.9 1.8-13 5.3-3.1 3.5-4.6 7.8-4.6 12.9 0 5.2 1.6 9.4 4.9 12.7zm7.4-25.1c1.1-2.4 2.5-3.6 4.4-3.6 3 0 4.5 3.8 4.5 11.5l-10.6.2c.1-3 .6-5.7 1.7-8.1zm46.4-4c-2.7-1.2-6.1-1.9-10.2-1.9-4.2 0-7.5 1.1-10 3.2s-3.8 4.7-3.8 7.8c0 2.7.8 4.8 2.3 6.3 1.5 1.5 3.9 2.8 7 3.9 2.8 1 4.8 2 5.8 2.9 1 1 1.6 2.1 1.6 3.6 0 1.4-.5 2.7-1.6 3.7-1 1.1-2.4 1.6-4.2 1.6-4.4 0-7.7-3.2-10-9.6l-1.7.5.4 10c3.6 1.4 7.6 2.1 12 2.1 4.6 0 8.1-1 10.7-3.1 2.6-2 3.9-4.9 3.9-8.5 0-2.4-.6-4.4-1.9-5.9-1.3-1.5-3.4-2.8-6.4-4-3.3-1.2-5.6-2.3-6.8-3.3-1.2-1-1.8-2.2-1.8-3.7s.4-2.7 1.3-3.7 2-1.4 3.4-1.4c4 0 6.9 2.9 8.7 8.6l1.7-.5-.4-8.6zm-96.2-.9c-1.4-.7-2.9-1-4.6-1-1.7 0-3.4.7-5.3 2.1-1.9 1.4-3.3 3.3-4.4 5.9l.1-8-15.2 3v1.4l1.5.1c1.9.2 3 1.7 3.2 4.4.6 6.2.6 12.8 0 19.8-.2 2.7-1.3 4.1-3.2 4.4l-1.5.2v1.9h21.2V49l-2.7-.2c-1.9-.2-3-1.7-3.2-4.4-.6-5.8-.7-12-.2-18.4.6-1 1.9-1.6 3.9-1.8 2-.2 4.3.4 6.7 1.8l3.7-9.3z"></path></svg></a></div><div class="wOXWlwEZ"><nav class="qWN3kcjB"><a aria-label="Search" class="K8E0pmcH _00AX4IpY" href="https://www.forbes.com/search/" type="button"><svg class="fs-icon fs-icon--search" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path d="M9.5 14C7 14 5 12 5 9.5S7 5 9.5 5 14 7 14 9.5 12 14 9.5 14zm6 0h-.8l-.3-.3c1-1.1 1.6-2.6 1.6-4.2C16 5.9 13.1 3 9.5 3S3 5.9 3 9.5 5.9 16 9.5 16c1.6 0 3.1-.6 4.2-1.6l.3.3v.8l5 5 1.5-1.5-5-5z"></path></svg><svg xmlns="http://www.w3.org/2000/svg" class="fs-icon fs-icon--sparkles" viewBox="0 0 19 19" fill="currentcolor"><path d="M11.755 14.214a5.055 5.055 0 0 0-.954-1.39c-.389-.4-.839-.725-1.346-.983.513-.24.972-.548 1.373-.933.405-.391.734-.846.995-1.36.244.521.558.985.952 1.388a5 5 0 0 0 1.345.973 5.04 5.04 0 0 0-1.375.943 5.043 5.043 0 0 0-.99 1.362zM5.21 4.128a3.414 3.414 0 0 0-.973.948 3.422 3.422 0 0 0-.946-.976 3.39 3.39 0 0 0 .974-.944 3.38 3.38 0 0 0 .945.972z" stroke="currentcolor" stroke-width="1.5"></path></svg></a></nav></div></header></div><div class="ef7tZD8z DlCaB" data-testid="locked-top-ad-container" aria-hidden="true" role="presentation" tabindex="-1"></div><main class="_4tKaI et-promoblock zKMLJ" data-et-blogid="blogAuthorId/blog/author/1655983" data-et-location="contrib-blogAuthorId/blog/author/1655983_all"><section id="row-0" class="csf-row et-rows FA_87"><div><div class="csf-block _8cv9K" data-testid="edit-tools-csf-block" data-test-e2e="data viz"><div class="h0vXu" data-test-e2e="contrib image"><div style="background-image:url(https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400&amp;d=mm&amp;r=g)" class="QgHhq fXABk" data-test-e2e="avatar"></div><div class="gWfXg" data-test-e2e="contrib Block"><div class="MQzAD"><h1 class="Fwv4O">Ethan Siegel</h1></div><div class="atod5" data-test-e2e="channel"><span class="c8gas">Senior Contributor</span><span class="WIeZC">|</span><a href="/science/" class="t8rdd">Science</a></div><div class="r02NY" data-test-e2e="socialSharing"><a href="https://www.facebook.com/ethansiegel" target="_blank" alt="facebook icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on facebook" title="Share on facebook"><svg style="transform:scale(.9)" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path fill-rule="evenodd" clip-rule="evenodd" d="M22 12c0-5.5-4.5-10-10-10S2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12z"></path></svg></a><a href="https://www.twitter.com/StartsWithABang" target="_blank" alt="xIcon icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on xIcon" title="Share on xIcon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path class="x_svg__fs-icon x_svg__fs-icon--XCorp" d="M16.6 5h2.454l-5.36 6.126L20 19.462h-4.937l-3.867-5.055-4.425 5.055H4.316l5.733-6.552L4 5h5.063l3.495 4.621L16.601 5zm-.86 12.994h1.36L8.323 6.391H6.865l8.875 11.603z"></path></svg></a><a href="http://www.startswithabang.com/" target="_blank" alt="globe icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on globe" title="Share on globe"><svg class="_4mQLn" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M10 1c4.971 0 9 4.029 9 9s-4.029 9-9 9-9-4.029-9-9 4.029-9 9-9zm-4.048 9.818-3.271.001a7.37 7.37 0 0 0 5.458 6.308 13.367 13.367 0 0 1-2.187-6.309zm11.367.001H14.05a13.35 13.35 0 0 1-2.188 6.307 7.369 7.369 0 0 0 5.457-6.307zm-4.909 0H7.593A11.705 11.705 0 0 0 10 16.914a11.703 11.703 0 0 0 2.41-6.095zM8.139 2.874l-.053.014a7.37 7.37 0 0 0-5.405 6.293H5.95c.184-2.26.94-4.43 2.189-6.307zM10 3.087a11.696 11.696 0 0 0-2.41 6.094h4.817A11.697 11.697 0 0 0 10 3.087zm1.86-.214.082.124a13.365 13.365 0 0 1 2.106 6.185l3.271-.001a7.37 7.37 0 0 0-5.459-6.308z"></path></svg></a><a href="http://amzn.to/2na2hwn" target="_blank" alt="link-out icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on link-out" title="Share on link-out"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M9.3 5.3c.4 0 .7.3.7.7 0 .4-.3.7-.7.7h-4c-.4 0-.7.3-.7.7v7.4c0 .4.3.7.7.7h7.4c.4 0 .7-.3.7-.7v-4c0-.4.3-.7.7-.7s.7.3.7.7v4c0 1.1-.9 2-2 2H5.3c-1.1 0-2-.9-2-2V7.3c0-1.1.9-2 2-2h4zm7-2c.1 0 .1.1.2.1 0 0 .1 0 .1.1l-.1-.1.1.1.1.1c.1.1.1.2.1.2v.1-.1 4c0 .4-.3.7-.7.7-.4 0-.7-.3-.7-.7V5.6l-6.2 6.2c-.2.2-.6.3-.9.1l-.1-.1c-.3-.3-.3-.7 0-1l6.2-6.2H12c-.3 0-.6-.3-.7-.6v-.1c0-.4.3-.7.7-.7h4.1c.1.1.1.1.2.1-.1 0-.1 0 0 0z"></path></svg></a><a href="https://www.forbes.com/sites/ethansiegel/feed/" target="_blank" alt="rss icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on rss" title="Share on rss"><svg class="j2XH_" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M4.2 13.6c-.6 0-1.1.2-1.5.6-.5.5-.7 1-.7 1.6 0 .6.2 1.1.6 1.5.5.5 1 .7 1.6.7.6 0 1.1-.2 1.5-.6.4-.4.6-.9.6-1.5s-.2-1.1-.6-1.5c-.4-.6-.9-.8-1.5-.8zm5-2.8c-.9-.9-1.8-1.6-2.9-2.1-1.1-.5-2.3-.8-3.5-.9h-.1c-.2 0-.3.1-.5.2-.1.1-.2.3-.2.5V10c0 .2.1.4.2.5.1.1.3.2.5.2 1.7.2 3.2.9 4.4 2.1C8.3 14 9 15.5 9.2 17.2c0 .2.1.3.2.5.2.2.3.3.5.3h1.5c.2 0 .4-.1.5-.2.1-.2.2-.3.2-.5-.1-1.2-.4-2.4-.9-3.5-.4-1.2-1.1-2.1-2-3zm0 0"></path><path d="M16.6 11.5c-.8-1.8-1.9-3.4-3.3-4.8s-3-2.5-4.8-3.3C6.6 2.6 4.7 2.1 2.8 2c-.3 0-.4.1-.6.2-.1.1-.2.3-.2.5v1.6c0 .2.1.4.2.5.1.2.3.3.5.3 1.6.1 3.2.5 4.6 1.2 1.5.7 2.7 1.6 3.8 2.6 1.1 1.1 2 2.4 2.6 3.8.7 1.5 1.1 3 1.1 4.6 0 .2.1.3.2.5.1.1.3.2.5.2h1.6c.2 0 .4-.1.5-.2.2-.2.2-.3.2-.5.1-2-.4-3.9-1.2-5.8zm0 0"></path></svg></a></div></div></div><div class="_92hIx" data-test-e2e="aboutBlock"><div class="_-7glv-jm mTHPzIQu"><p>I am a Ph.D. astrophysicist, author, and science communicator, who professes physics and astronomy at various colleges. I have won numerous awards for science writing since 2008 for my blog, <a href="http://www.forbes.com/sites/startswithabang/">Starts With A Bang</a>, including the award for best science blog by the Institute of</p></div><button type="button" class="uJJU4Iug" data-theme="light">... Read More</button></div><div class="yBxVt"><div class="F1_ig"><span>SOCIAL</span><div class="Q8d3v" data-test-e2e="socialSharing"><a href="https://www.facebook.com/ethansiegel" target="_blank" alt="facebook icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on facebook" title="Share on facebook"><svg style="transform:scale(.9)" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path fill-rule="evenodd" clip-rule="evenodd" d="M22 12c0-5.5-4.5-10-10-10S2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12z"></path></svg></a><a href="https://www.twitter.com/StartsWithABang" target="_blank" alt="xIcon icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on xIcon" title="Share on xIcon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path class="x_svg__fs-icon x_svg__fs-icon--XCorp" d="M16.6 5h2.454l-5.36 6.126L20 19.462h-4.937l-3.867-5.055-4.425 5.055H4.316l5.733-6.552L4 5h5.063l3.495 4.621L16.601 5zm-.86 12.994h1.36L8.323 6.391H6.865l8.875 11.603z"></path></svg></a><a href="http://www.startswithabang.com/" target="_blank" alt="globe icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on globe" title="Share on globe"><svg class="_4mQLn" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M10 1c4.971 0 9 4.029 9 9s-4.029 9-9 9-9-4.029-9-9 4.029-9 9-9zm-4.048 9.818-3.271.001a7.37 7.37 0 0 0 5.458 6.308 13.367 13.367 0 0 1-2.187-6.309zm11.367.001H14.05a13.35 13.35 0 0 1-2.188 6.307 7.369 7.369 0 0 0 5.457-6.307zm-4.909 0H7.593A11.705 11.705 0 0 0 10 16.914a11.703 11.703 0 0 0 2.41-6.095zM8.139 2.874l-.053.014a7.37 7.37 0 0 0-5.405 6.293H5.95c.184-2.26.94-4.43 2.189-6.307zM10 3.087a11.696 11.696 0 0 0-2.41 6.094h4.817A11.697 11.697 0 0 0 10 3.087zm1.86-.214.082.124a13.365 13.365 0 0 1 2.106 6.185l3.271-.001a7.37 7.37 0 0 0-5.459-6.308z"></path></svg></a><a href="http://amzn.to/2na2hwn" target="_blank" alt="link-out icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on link-out" title="Share on link-out"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M9.3 5.3c.4 0 .7.3.7.7 0 .4-.3.7-.7.7h-4c-.4 0-.7.3-.7.7v7.4c0 .4.3.7.7.7h7.4c.4 0 .7-.3.7-.7v-4c0-.4.3-.7.7-.7s.7.3.7.7v4c0 1.1-.9 2-2 2H5.3c-1.1 0-2-.9-2-2V7.3c0-1.1.9-2 2-2h4zm7-2c.1 0 .1.1.2.1 0 0 .1 0 .1.1l-.1-.1.1.1.1.1c.1.1.1.2.1.2v.1-.1 4c0 .4-.3.7-.7.7-.4 0-.7-.3-.7-.7V5.6l-6.2 6.2c-.2.2-.6.3-.9.1l-.1-.1c-.3-.3-.3-.7 0-1l6.2-6.2H12c-.3 0-.6-.3-.7-.6v-.1c0-.4.3-.7.7-.7h4.1c.1.1.1.1.2.1-.1 0-.1 0 0 0z"></path></svg></a><a href="https://www.forbes.com/sites/ethansiegel/feed/" target="_blank" alt="rss icon" rel="noopener noreferrer nofollow" class="VGJkz" aria-label="Share on rss" title="Share on rss"><svg class="j2XH_" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M4.2 13.6c-.6 0-1.1.2-1.5.6-.5.5-.7 1-.7 1.6 0 .6.2 1.1.6 1.5.5.5 1 .7 1.6.7.6 0 1.1-.2 1.5-.6.4-.4.6-.9.6-1.5s-.2-1.1-.6-1.5c-.4-.6-.9-.8-1.5-.8zm5-2.8c-.9-.9-1.8-1.6-2.9-2.1-1.1-.5-2.3-.8-3.5-.9h-.1c-.2 0-.3.1-.5.2-.1.1-.2.3-.2.5V10c0 .2.1.4.2.5.1.1.3.2.5.2 1.7.2 3.2.9 4.4 2.1C8.3 14 9 15.5 9.2 17.2c0 .2.1.3.2.5.2.2.3.3.5.3h1.5c.2 0 .4-.1.5-.2.1-.2.2-.3.2-.5-.1-1.2-.4-2.4-.9-3.5-.4-1.2-1.1-2.1-2-3zm0 0"></path><path d="M16.6 11.5c-.8-1.8-1.9-3.4-3.3-4.8s-3-2.5-4.8-3.3C6.6 2.6 4.7 2.1 2.8 2c-.3 0-.4.1-.6.2-.1.1-.2.3-.2.5v1.6c0 .2.1.4.2.5.1.2.3.3.5.3 1.6.1 3.2.5 4.6 1.2 1.5.7 2.7 1.6 3.8 2.6 1.1 1.1 2 2.4 2.6 3.8.7 1.5 1.1 3 1.1 4.6 0 .2.1.3.2.5.1.1.3.2.5.2h1.6c.2 0 .4-.1.5-.2.2-.2.2-.3.2-.5.1-2-.4-3.9-1.2-5.8zm0 0"></path></svg></a></div></div></div></div></div></section><div class="YHOim FA_87"><div class="WkaGZ"><section id="row-1" class="csf-row et-rows "></section><section id="row-2" class="csf-row et-rows "><div><div class="csf-block" data-testid="edit-tools-csf-block" data-test-e2e="data viz"><div><div><div class="R13op"><button type="button" data-test-e2e="streamTab latest" class="_1Lq03" disabled="">latest</button><button type="button" data-test-e2e="streamTab popular" class="_1Lq03">popular</button><button type="button" data-test-e2e="streamTab archive" class="_1Lq03">archive</button></div><div data-test-e2e="streamContainer"><div><div class="_4g0BEaLU"><div class="TNWax51Q T3-IGTjJ jiKZAfWh" data-theme="light" data-test-e2e="stream"><div class="Gv-TaI9Y MpVEkd-F"><a href="https://www.forbes.com/sites/startswithabang/2021/09/13/this-is-the-single-most-important-image-in-astronomys-history/" target="_self" data-testid="imageLink" rel=""><img class="tBA7tnId" src="https://imageio.forbes.com/specials-images/imageserve/613e4c4b15b1f790c9e02dc3/0x0.jpg?format=jpg&amp;width=440" alt="article image"/></a></div><div class="WjVFB823"><div class="IE8ecQMQ"><span class="jMF46RP6">24,972 views</span><span class="eyeF148z"></span><span class="jMF46RP6">Sep 13, 2021</span></div><h3 class="HNChVRGc"><a class="_1-FLFW4R" href="https://www.forbes.com/sites/startswithabang/2021/09/13/this-is-the-single-most-important-image-in-astronomys-history/" rel="" target="_self">This Is The Single Most Important Image In Astronomy’s History</a></h3><p class="_5v7prWgS">But the upcoming James Webb Space Telescope compels us to add, &quot;so far.&quot;</p><div class="klKBDGvF"><button disabled="" type="button" class="sElHJWe4 NQX0jJYe"><svg class="fs-icon fs-icon--saved-article" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M13.9 3c.7 0 1.3.6 1.3 1.3V17L10 13.9 4.8 17V4.3c0-.7.5-1.3 1.3-1.3h7.8z"></path></svg></button><div class="a8Pwk1Mx"></div></div></div></div></div></div><div><div class="_4g0BEaLU"><div class="TNWax51Q T3-IGTjJ jiKZAfWh" data-theme="light" data-test-e2e="stream"><div class="Gv-TaI9Y MpVEkd-F"><a href="https://www.forbes.com/sites/startswithabang/2021/09/10/ask-ethan-why-dont-we-put-particle-detectors-in-space/" target="_self" data-testid="imageLink" rel=""><img class="tBA7tnId" src="https://imageio.forbes.com/specials-images/imageserve/603c1c6e51fbc15bb77ba156/0x0.jpg?format=jpg&amp;width=440" alt="article image"/></a></div><div class="WjVFB823"><div class="IE8ecQMQ"><span class="jMF46RP6">3,195 views</span><span class="eyeF148z"></span><span class="jMF46RP6">Sep 10, 2021</span></div><h3 class="HNChVRGc"><a class="_1-FLFW4R" href="https://www.forbes.com/sites/startswithabang/2021/09/10/ask-ethan-why-dont-we-put-particle-detectors-in-space/" rel="" target="_self">Ask Ethan: Why Don’t We Put Particle Detectors In Space?</a></h3><p class="_5v7prWgS">The highest-energy particles of all come from space, not human-made colliders.</p><div class="klKBDGvF"><button disabled="" type="button" class="sElHJWe4 NQX0jJYe"><svg class="fs-icon fs-icon--saved-article" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M13.9 3c.7 0 1.3.6 1.3 1.3V17L10 13.9 4.8 17V4.3c0-.7.5-1.3 1.3-1.3h7.8z"></path></svg></button><div class="a8Pwk1Mx"></div></div></div></div></div></div><div><div class="_4g0BEaLU"><div class="TNWax51Q T3-IGTjJ jiKZAfWh" data-theme="light" data-test-e2e="stream"><div class="Gv-TaI9Y MpVEkd-F"><a href="https://www.forbes.com/sites/startswithabang/2021/09/09/how-americas-big-science-literacy-mistake-is-coming-back-to-haunt-us/" target="_self" data-testid="imageLink" rel=""><img class="tBA7tnId" src="https://imageio.forbes.com/specials-images/imageserve/60a5ddee0fa37afa9570a746/0x0.jpg?format=jpg&amp;width=440" alt="article image"/></a></div><div class="WjVFB823"><div class="IE8ecQMQ"><span class="jMF46RP6">17,234 views</span><span class="eyeF148z"></span><span class="jMF46RP6">Sep 9, 2021</span></div><h3 class="HNChVRGc"><a class="_1-FLFW4R" href="https://www.forbes.com/sites/startswithabang/2021/09/09/how-americas-big-science-literacy-mistake-is-coming-back-to-haunt-us/" rel="" target="_self">How America’s Big Science Literacy Mistake Is Coming Back To Haunt Us</a></h3><p class="_5v7prWgS">Without these two elements, we&#x27;re doomed to fail.</p><div class="klKBDGvF"><button disabled="" type="button" class="sElHJWe4 NQX0jJYe"><svg class="fs-icon fs-icon--saved-article" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M13.9 3c.7 0 1.3.6 1.3 1.3V17L10 13.9 4.8 17V4.3c0-.7.5-1.3 1.3-1.3h7.8z"></path></svg></button><div class="a8Pwk1Mx"></div></div></div></div></div></div><div><div class="_4g0BEaLU"><div class="TNWax51Q T3-IGTjJ jiKZAfWh" data-theme="light" data-test-e2e="stream"><div class="Gv-TaI9Y MpVEkd-F"><a href="https://www.forbes.com/sites/startswithabang/2021/09/08/could-this-40-year-old-formula-be-the-key-to-going-beyond-the-standard-model/" target="_self" data-testid="imageLink" rel=""><img class="tBA7tnId" src="https://imageio.forbes.com/specials-images/imageserve/591d9c3531358e03e5593bd6/0x0.jpg?format=jpg&amp;width=440" alt="article image"/></a></div><div class="WjVFB823"><div class="IE8ecQMQ"><span class="jMF46RP6">6,021 views</span><span class="eyeF148z"></span><span class="jMF46RP6">Sep 8, 2021</span></div><h3 class="HNChVRGc"><a class="_1-FLFW4R" href="https://www.forbes.com/sites/startswithabang/2021/09/08/could-this-40-year-old-formula-be-the-key-to-going-beyond-the-standard-model/" rel="" target="_self">Could This 40 Year Old Formula Be The Key To Going Beyond The Standard Model?</a></h3><p class="_5v7prWgS">Why are the rest masses of fundamental particles related like this?</p><div class="klKBDGvF"><button disabled="" type="button" class="sElHJWe4 NQX0jJYe"><svg class="fs-icon fs-icon--saved-article" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M13.9 3c.7 0 1.3.6 1.3 1.3V17L10 13.9 4.8 17V4.3c0-.7.5-1.3 1.3-1.3h7.8z"></path></svg></button><div class="a8Pwk1Mx"></div></div></div></div></div><div class="G9049W9y SfBp78q9 _1apm68B5 h8YEk" aria-hidden="true" role="presentation" tabindex="-1"></div></div><div><div class="_4g0BEaLU"><div class="TNWax51Q T3-IGTjJ jiKZAfWh" data-theme="light" data-test-e2e="stream"><div class="Gv-TaI9Y MpVEkd-F"><a href="https://www.forbes.com/sites/startswithabang/2021/09/07/the-3-reasons-why-cerns-large-hadron-collider-cant-make-particles-go-faster/" target="_self" data-testid="imageLink" rel=""><img class="tBA7tnId" src="https://imageio.forbes.com/specials-images/imageserve/577c1291d7c6ee6a37c42063/0x0.jpg?format=jpg&amp;width=440" alt="article image"/></a></div><div class="WjVFB823"><div class="IE8ecQMQ"><span class="jMF46RP6">31,789 views</span><span class="eyeF148z"></span><span class="jMF46RP6">Sep 7, 2021</span></div><h3 class="HNChVRGc"><a class="_1-FLFW4R" href="https://www.forbes.com/sites/startswithabang/2021/09/07/the-3-reasons-why-cerns-large-hadron-collider-cant-make-particles-go-faster/" rel="" target="_self">The 3 Reasons Why CERN’s Large Hadron Collider Can’t Make Particles Go Faster</a></h3><p class="_5v7prWgS">More energy means more potential for discovery, but we&#x27;re topped out.</p><div class="klKBDGvF"><button disabled="" type="button" class="sElHJWe4 NQX0jJYe"><svg class="fs-icon fs-icon--saved-article" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"><path d="M13.9 3c.7 0 1.3.6 1.3 1.3V17L10 13.9 4.8 17V4.3c0-.7.5-1.3 1.3-1.3h7.8z"></path></svg></button><div class="a8Pwk1Mx"></div></div></div></div></div></div><div class="aWBvPyEW"><button type="button" class="_18BedXz4 iWceBwQC Sn26m-xQ st6yY9Jv" data-testid="variants">More Articles</button></div></div></div></div></div></div></section><section id="row-3" class="csf-row et-rows "></section><section id="row-4" class="csf-row et-rows "><div><div class="csf-block" data-testid="edit-tools-csf-block" data-test-e2e="data viz"></div></div></section><section id="row-5" class="csf-row et-rows "></section></div><div class="TqY0t" data-test-e2e="ourContrib"></div></div><div class="G9049W9y _1apm68B5 UWiEa" aria-hidden="true" role="presentation" tabindex="-1" data-testid="ad-container"></div></main><footer class="smP7p--o" role="contentinfo"><div class="_1FviBxkI"><div class="RS-LXz9z"><a aria-label="Link to Forbes Homepage" class="Shi6M7tj" href="https://www.forbes.com/"><svg class="fs-icon fs-icon--forbes-logo" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 200 54"><path d="M113.3 18.2c0-5.8.1-11.2.4-16.2L98.4 4.9v1.4l1.5.2c1.1.1 1.8.5 2.2 1.1.4.7.7 1.7.9 3.2.2 2.9.4 9.5.3 19.9 0 10.3-.1 16.8-.3 19.3 5.5 1.2 9.8 1.7 13 1.7 6 0 10.7-1.7 14.1-5.2 3.4-3.4 5.2-8.2 5.2-14.1 0-4.7-1.3-8.6-3.9-11.7-2.6-3.1-5.9-4.6-9.8-4.6-2.6 0-5.3.7-8.3 2.1zm.3 30.8c-.2-3.2-.4-12.8-.4-28.5.9-.3 2.1-.5 3.6-.5 2.4 0 4.3 1.2 5.7 3.7 1.4 2.5 2.1 5.5 2.1 9.3 0 4.7-.8 8.5-2.4 11.7-1.6 3.1-3.6 4.7-6.1 4.7-.8-.2-1.6-.3-2.5-.4zM41 3H1v2l2.1.2c1.6.3 2.7.9 3.4 1.8.7 1 1.1 2.6 1.2 4.8.8 10.8.8 20.9 0 30.2-.2 2.2-.6 3.8-1.2 4.8-.7 1-1.8 1.6-3.4 1.8l-2.1.3v2h25.8v-2l-2.7-.2c-1.6-.2-2.7-.9-3.4-1.8-.7-1-1.1-2.6-1.2-4.8-.3-4-.5-8.6-.5-13.7l5.4.1c2.9.1 4.9 2.3 5.9 6.7h2V18.9h-2c-1 4.3-2.9 6.5-5.9 6.6l-5.4.1c0-9 .2-15.4.5-19.3h7.9c5.6 0 9.4 3.6 11.6 10.8l2.4-.7L41 3zm-4.7 30.8c0 5.2 1.5 9.5 4.4 12.9 2.9 3.4 7.2 5 12.6 5s9.8-1.7 13-5.2c3.2-3.4 4.7-7.7 4.7-12.9s-1.5-9.5-4.4-12.9c-2.9-3.4-7.2-5-12.6-5s-9.8 1.7-13 5.2c-3.2 3.4-4.7 7.7-4.7 12.9zm22.3-11.4c1.2 2.9 1.7 6.7 1.7 11.3 0 10.6-2.2 15.8-6.5 15.8-2.2 0-3.9-1.5-5.1-4.5-1.2-3-1.7-6.8-1.7-11.3C47 23.2 49.2 18 53.5 18c2.2-.1 3.9 1.4 5.1 4.4zm84.5 24.3c3.3 3.3 7.5 5 12.5 5 3.1 0 5.8-.6 8.2-1.9 2.4-1.2 4.3-2.7 5.6-4.5l-1-1.2c-2.2 1.7-4.7 2.5-7.6 2.5-4 0-7.1-1.3-9.2-4-2.2-2.7-3.2-6.1-3-10.5H170c0-4.8-1.2-8.7-3.7-11.8-2.5-3-6-4.5-10.5-4.5-5.6 0-9.9 1.8-13 5.3-3.1 3.5-4.6 7.8-4.6 12.9 0 5.2 1.6 9.4 4.9 12.7zm7.4-25.1c1.1-2.4 2.5-3.6 4.4-3.6 3 0 4.5 3.8 4.5 11.5l-10.6.2c.1-3 .6-5.7 1.7-8.1zm46.4-4c-2.7-1.2-6.1-1.9-10.2-1.9-4.2 0-7.5 1.1-10 3.2s-3.8 4.7-3.8 7.8c0 2.7.8 4.8 2.3 6.3 1.5 1.5 3.9 2.8 7 3.9 2.8 1 4.8 2 5.8 2.9 1 1 1.6 2.1 1.6 3.6 0 1.4-.5 2.7-1.6 3.7-1 1.1-2.4 1.6-4.2 1.6-4.4 0-7.7-3.2-10-9.6l-1.7.5.4 10c3.6 1.4 7.6 2.1 12 2.1 4.6 0 8.1-1 10.7-3.1 2.6-2 3.9-4.9 3.9-8.5 0-2.4-.6-4.4-1.9-5.9-1.3-1.5-3.4-2.8-6.4-4-3.3-1.2-5.6-2.3-6.8-3.3-1.2-1-1.8-2.2-1.8-3.7s.4-2.7 1.3-3.7 2-1.4 3.4-1.4c4 0 6.9 2.9 8.7 8.6l1.7-.5-.4-8.6zm-96.2-.9c-1.4-.7-2.9-1-4.6-1-1.7 0-3.4.7-5.3 2.1-1.9 1.4-3.3 3.3-4.4 5.9l.1-8-15.2 3v1.4l1.5.1c1.9.2 3 1.7 3.2 4.4.6 6.2.6 12.8 0 19.8-.2 2.7-1.3 4.1-3.2 4.4l-1.5.2v1.9h21.2V49l-2.7-.2c-1.9-.2-3-1.7-3.2-4.4-.6-5.8-.7-12-.2-18.4.6-1 1.9-1.6 3.9-1.8 2-.2 4.3.4 6.7 1.8l3.7-9.3z"></path></svg></a><div class="QUZBXqTw">© 2024 Forbes Media LLC. All Rights Reserved.</div></div><ul class="V2fcZocW"><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://youradchoices.com/control" target="_blank" rel="noopener noreferrer">AdChoices</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/fdc/privacy.html" target="_self">Privacy Statement</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/consent/editprivacy/?consent_do_not_sell=true" target="_blank" rel="noopener noreferrer">Do Not Sell or Share My Personal Information</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/consent/editprivacy/?consent_limit=true" target="_blank" rel="noopener noreferrer">Limit the Use of My Sensitive Personal Information</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/consent/editprivacy/?consent_all_preferences=true" target="_self" rel="noopener noreferrer">Privacy Preferences</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/digital-terms-of-sale" target="_self" rel="noopener noreferrer">Digital Terms of Sale</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/terms/" target="_self" rel="noopener noreferrer">Terms of Service</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/fdc/contact.html" target="_self">Contact Us</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="mailto:feedback@forbes.com">Send Us Feedback</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/contact/" target="_self" rel="noopener noreferrer">Report a Security Issue</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/sites/careers-at-forbes/" target="_self">Jobs At Forbes</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="http://forbesreprints.magreprints.com/" target="_blank" rel="noopener noreferrer">Reprints &amp; Permissions</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="https://www.forbes.com/sites/forbespr/" target="_self">Forbes Press Room</a></li><li class="wYCSe4n6"><a class="v0KZSSFF" href="http://www.forbesmedia.com/" target="_blank" rel="noopener noreferrer">Advertise</a></li></ul></div></footer></div></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"data":{"copyright":"© 2024 Forbes Media LLC. All Rights Reserved.","rows":[{"id":"","panel":"summary","index":0},{"id":"","index":1},{"id":"","panel":"stream","index":2},{"id":"","index":3},{"id":"","panel":"mostpopular","index":4},{"id":"","index":5}],"customHtmlBlock":{"contents":[]},"meta":{"title":"Ethan Siegel","image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g","description":"Ethan Siegel's stories. The Universe is out there, waiting for you to discover it.","twitterCreator":"","twitterCard":"summary_large_image","imageType":"image/jpeg,image/gif,image/png","publisher":"https://www.facebook.com/forbes/","keywords":"Ethan Siegel","url":"https://www.forbes.com/sites/ethansiegel/","rssFeed":{"title":"Ethan Siegel","link":"https://www.forbes.com/sites/ethansiegel/feed/"}},"schema":"{\"@context\":\"http://schema.org\",\"@type\":\"Person\",\"mainEntityOfPage\":{\"@type\":\"WebPage\"},\"name\":\"Ethan Siegel\",\"jobTitle\":\"Senior Contributor\",\"sameAs\":[\"https://www.facebook.com/ethansiegel\"],\"image\":\"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g\",\"worksFor\":{\"@type\":\"Organization\",\"name\":\"Forbes\",\"url\":\"https://www.forbes.com/\"}}","contributor":{"naturalId":"blogAuthorId/blog/author/1655983","accentColor":"#0066B2","displayType":"Senior Contributor","name":"Ethan Siegel","blogName":"Ethan Siegel","shortBio":"The Universe is out there, waiting for you to discover it.","url":"https://www.forbes.com/sites/ethansiegel/","embargo":false,"disabled":false,"inactive":true,"isBrandVoice":false,"description":"\u003cp\u003eI am a Ph.D. astrophysicist, author, and science communicator, who professes physics and astronomy at various colleges. I have won numerous awards for science writing since 2008 for my blog, \u003ca href=\"http://www.forbes.com/sites/startswithabang/\"\u003eStarts With A Bang\u003c/a\u003e, including the award for best science blog by the Institute of Physics. My two books, \u003ca href=\"http://amzn.to/2eW5nhO\"\u003eTreknology: The Science of Star Trek from Tricorders to Warp Drive\u003c/a\u003e, \u003ca href=\"http://www.worldscientific.com/worldscibooks/10.1142/9547#t=aboutBook\"\u003eBeyond the Galaxy: How humanity looked beyond our Milky Way and discovered the entire Universe\u003c/a\u003e, are \u003ca href=\"http://amzn.to/1SQHXsU\"\u003eavailable for purchase at Amazon\u003c/a\u003e. Follow me on Twitter \u003ca href=\"http://twitter.com/startswithabang\"\u003e@startswithabang\u003c/a\u003e.\u003c/p\u003e","displayChannel":"Science","displayChannelUrl":"/science/","image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g","facebookLink":"https://www.facebook.com/ethansiegel","twitterLink":"https://www.twitter.com/StartsWithABang","webSite":"http://www.startswithabang.com/","amazon":"http://amzn.to/2na2hwn","email":"ethan.siegel@gmail.com","followRss":"https://www.forbes.com/sites/ethansiegel/feed/","showByline":false,"baseUrl":"sites","isGroup":false,"paidLabel":{},"collapsedDescription":"\u003cp\u003eI am a Ph.D. astrophysicist, author, and science communicator, who professes physics and astronomy at various colleges. I have won numerous awards for science writing since 2008 for my blog, \u003ca href=\"http://www.forbes.com/sites/startswithabang/\"\u003eStarts With A Bang\u003c/a\u003e, including the award for best science blog by the Institute of\u003c/p\u003e"},"promoContent":{"contents":[]},"isUserSubscribed":true,"resourceId":"","pianoModalIds":{},"publicationResourceId":"","showPopular":false,"showAds":true,"archive":{"items":[{"yearMonth":"202109","contentCount":9,"year":"2021","month":"09","displayDate":"September 2021","contents":[{"id":"content_612e766fa5c85a0006243c64","title":"Why Measuring Redshifts Isn’t Enough To Understand The Universe","date":"Sep 1, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/01/why-measuring-redshifts-isnt-enough-to-understand-the-universe/","description":"\"Hubble's Law\" is only an approximation, and breaks down when we need it most.","naturalId":"blogAndPostId/blog/post/4033-612e766fa5c85a0006243c64","isPremium":false},{"id":"content_612eb9f3238c9e000689165e","title":"No Amount Of ‘Normal Matter’ Can Eliminate The Need For Dark Matter","date":"Sep 2, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/02/no-amount-of-normal-matter-can-eliminate-the-need-for-dark-matter/","description":"Whatever's lurking out there, it isn't all, or even mostly, normal matter.","naturalId":"blogAndPostId/blog/post/4033-612eb9f3238c9e000689165e","isPremium":false},{"id":"content_6131220524e60c00064fb250","title":"Ask Ethan: What Impact Could Magnetic Monopoles Have On The Universe?","date":"Sep 3, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/03/ask-ethan-what-impact-could-magnetic-monopoles-have-on-the-universe/","description":"Once merely a theoretical curiosity, they might be the key to understanding so much more.","naturalId":"blogAndPostId/blog/post/4033-6131220524e60c00064fb250","isPremium":false},{"id":"content_61350532d6a23e0007a73afa","title":"What Will We See When The Moon And Venus Align On September 9, 2021?","date":"Sep 6, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/06/what-will-we-see-when-the-moon-and-venus-align-on-september-9-2021/","description":"If you have a clear western horizon, don't miss your shot at this view!","naturalId":"blogAndPostId/blog/post/4033-61350532d6a23e0007a73afa","isPremium":false},{"id":"content_6136923c4fb01200062fd96d","title":"The 3 Reasons Why CERN’s Large Hadron Collider Can’t Make Particles Go Faster","date":"Sep 7, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/07/the-3-reasons-why-cerns-large-hadron-collider-cant-make-particles-go-faster/","description":"More energy means more potential for discovery, but we're topped out.","naturalId":"blogAndPostId/blog/post/4033-6136923c4fb01200062fd96d","isPremium":false},{"id":"content_6137ba68f317280006ba4267","title":"Could This 40 Year Old Formula Be The Key To Going Beyond The Standard Model?","date":"Sep 8, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/08/could-this-40-year-old-formula-be-the-key-to-going-beyond-the-standard-model/","description":"Why are the rest masses of fundamental particles related like this?","naturalId":"blogAndPostId/blog/post/4033-6137ba68f317280006ba4267","isPremium":false},{"id":"content_613933fdb6c6eb00065a63d2","title":"How America’s Big Science Literacy Mistake Is Coming Back To Haunt Us","date":"Sep 9, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/09/how-americas-big-science-literacy-mistake-is-coming-back-to-haunt-us/","description":"Without these two elements, we're doomed to fail.","naturalId":"blogAndPostId/blog/post/4033-613933fdb6c6eb00065a63d2","isPremium":false},{"id":"content_613a5bb4b6c6eb0006846902","title":"Ask Ethan: Why Don’t We Put Particle Detectors In Space?","date":"Sep 10, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/10/ask-ethan-why-dont-we-put-particle-detectors-in-space/","description":"The highest-energy particles of all come from space, not human-made colliders.","naturalId":"blogAndPostId/blog/post/4033-613a5bb4b6c6eb0006846902","isPremium":false},{"id":"content_613e39958054ad000658e37e","title":"This Is The Single Most Important Image In Astronomy’s History","date":"Sep 13, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/13/this-is-the-single-most-important-image-in-astronomys-history/","description":"But the upcoming James Webb Space Telescope compels us to add, \"so far.\"","naturalId":"blogAndPostId/blog/post/4033-613e39958054ad000658e37e","isPremium":false}]},{"yearMonth":"202108","contentCount":21,"year":"2021","month":"08","displayDate":"August 2021"},{"yearMonth":"202107","contentCount":22,"year":"2021","month":"07","displayDate":"July 2021"},{"yearMonth":"202106","contentCount":22,"year":"2021","month":"06","displayDate":"June 2021"},{"yearMonth":"202105","contentCount":21,"year":"2021","month":"05","displayDate":"May 2021"},{"yearMonth":"202104","contentCount":22,"year":"2021","month":"04","displayDate":"April 2021"},{"yearMonth":"202103","contentCount":23,"year":"2021","month":"03","displayDate":"March 2021"},{"yearMonth":"202102","contentCount":20,"year":"2021","month":"02","displayDate":"February 2021"},{"yearMonth":"202101","contentCount":21,"year":"2021","month":"01","displayDate":"January 2021"},{"yearMonth":"202012","contentCount":23,"year":"2020","month":"12","displayDate":"December 2020"},{"yearMonth":"202011","contentCount":21,"year":"2020","month":"11","displayDate":"November 2020"},{"yearMonth":"202010","contentCount":17,"year":"2020","month":"10","displayDate":"October 2020"},{"yearMonth":"202009","contentCount":22,"year":"2020","month":"09","displayDate":"September 2020"},{"yearMonth":"202008","contentCount":21,"year":"2020","month":"08","displayDate":"August 2020"},{"yearMonth":"202007","contentCount":23,"year":"2020","month":"07","displayDate":"July 2020"},{"yearMonth":"202006","contentCount":22,"year":"2020","month":"06","displayDate":"June 2020"},{"yearMonth":"202005","contentCount":22,"year":"2020","month":"05","displayDate":"May 2020"},{"yearMonth":"202004","contentCount":26,"year":"2020","month":"04","displayDate":"April 2020"},{"yearMonth":"202003","contentCount":26,"year":"2020","month":"03","displayDate":"March 2020"},{"yearMonth":"202002","contentCount":25,"year":"2020","month":"02","displayDate":"February 2020"},{"yearMonth":"202001","contentCount":22,"year":"2020","month":"01","displayDate":"January 2020"},{"yearMonth":"201912","contentCount":26,"year":"2019","month":"12","displayDate":"December 2019"},{"yearMonth":"201911","contentCount":24,"year":"2019","month":"11","displayDate":"November 2019"},{"yearMonth":"201910","contentCount":25,"year":"2019","month":"10","displayDate":"October 2019"},{"yearMonth":"201909","contentCount":17,"year":"2019","month":"09","displayDate":"September 2019"},{"yearMonth":"201908","contentCount":24,"year":"2019","month":"08","displayDate":"August 2019"},{"yearMonth":"201907","contentCount":27,"year":"2019","month":"07","displayDate":"July 2019"},{"yearMonth":"201906","contentCount":25,"year":"2019","month":"06","displayDate":"June 2019"},{"yearMonth":"201905","contentCount":26,"year":"2019","month":"05","displayDate":"May 2019"},{"yearMonth":"201904","contentCount":26,"year":"2019","month":"04","displayDate":"April 2019"},{"yearMonth":"201903","contentCount":26,"year":"2019","month":"03","displayDate":"March 2019"},{"yearMonth":"201902","contentCount":25,"year":"2019","month":"02","displayDate":"February 2019"},{"yearMonth":"201901","contentCount":25,"year":"2019","month":"01","displayDate":"January 2019"},{"yearMonth":"201812","contentCount":27,"year":"2018","month":"12","displayDate":"December 2018"},{"yearMonth":"201811","contentCount":27,"year":"2018","month":"11","displayDate":"November 2018"},{"yearMonth":"201810","contentCount":27,"year":"2018","month":"10","displayDate":"October 2018"},{"yearMonth":"201809","contentCount":25,"year":"2018","month":"09","displayDate":"September 2018"},{"yearMonth":"201808","contentCount":25,"year":"2018","month":"08","displayDate":"August 2018"},{"yearMonth":"201807","contentCount":26,"year":"2018","month":"07","displayDate":"July 2018"},{"yearMonth":"201806","contentCount":22,"year":"2018","month":"06","displayDate":"June 2018"},{"yearMonth":"201805","contentCount":27,"year":"2018","month":"05","displayDate":"May 2018"},{"yearMonth":"201804","contentCount":25,"year":"2018","month":"04","displayDate":"April 2018"},{"yearMonth":"201803","contentCount":28,"year":"2018","month":"03","displayDate":"March 2018"},{"yearMonth":"201802","contentCount":25,"year":"2018","month":"02","displayDate":"February 2018"},{"yearMonth":"201801","contentCount":26,"year":"2018","month":"01","displayDate":"January 2018"},{"yearMonth":"201712","contentCount":23,"year":"2017","month":"12","displayDate":"December 2017"},{"yearMonth":"201711","contentCount":22,"year":"2017","month":"11","displayDate":"November 2017"},{"yearMonth":"201710","contentCount":27,"year":"2017","month":"10","displayDate":"October 2017"},{"yearMonth":"201709","contentCount":25,"year":"2017","month":"09","displayDate":"September 2017"},{"yearMonth":"201708","contentCount":26,"year":"2017","month":"08","displayDate":"August 2017"},{"yearMonth":"201707","contentCount":25,"year":"2017","month":"07","displayDate":"July 2017"},{"yearMonth":"201706","contentCount":25,"year":"2017","month":"06","displayDate":"June 2017"},{"yearMonth":"201705","contentCount":25,"year":"2017","month":"05","displayDate":"May 2017"},{"yearMonth":"201704","contentCount":23,"year":"2017","month":"04","displayDate":"April 2017"},{"yearMonth":"201703","contentCount":25,"year":"2017","month":"03","displayDate":"March 2017"},{"yearMonth":"201702","contentCount":23,"year":"2017","month":"02","displayDate":"February 2017"},{"yearMonth":"201701","contentCount":27,"year":"2017","month":"01","displayDate":"January 2017"},{"yearMonth":"201612","contentCount":27,"year":"2016","month":"12","displayDate":"December 2016"},{"yearMonth":"201611","contentCount":25,"year":"2016","month":"11","displayDate":"November 2016"},{"yearMonth":"201610","contentCount":25,"year":"2016","month":"10","displayDate":"October 2016"},{"yearMonth":"201609","contentCount":26,"year":"2016","month":"09","displayDate":"September 2016"},{"yearMonth":"201608","contentCount":27,"year":"2016","month":"08","displayDate":"August 2016"},{"yearMonth":"201607","contentCount":25,"year":"2016","month":"07","displayDate":"July 2016"},{"yearMonth":"201606","contentCount":26,"year":"2016","month":"06","displayDate":"June 2016"},{"yearMonth":"201605","contentCount":25,"year":"2016","month":"05","displayDate":"May 2016"},{"yearMonth":"201604","contentCount":28,"year":"2016","month":"04","displayDate":"April 2016"},{"yearMonth":"201603","contentCount":26,"year":"2016","month":"03","displayDate":"March 2016"},{"yearMonth":"201602","contentCount":27,"year":"2016","month":"02","displayDate":"February 2016"},{"yearMonth":"201601","contentCount":27,"year":"2016","month":"01","displayDate":"January 2016"},{"yearMonth":"201512","contentCount":29,"year":"2015","month":"12","displayDate":"December 2015"},{"yearMonth":"201511","contentCount":28,"year":"2015","month":"11","displayDate":"November 2015"},{"yearMonth":"201510","contentCount":6,"year":"2015","month":"10","displayDate":"October 2015"},{"yearMonth":"201509","contentCount":6,"year":"2015","month":"09","displayDate":"September 2015"},{"yearMonth":"201508","contentCount":6,"year":"2015","month":"08","displayDate":"August 2015"},{"yearMonth":"201507","contentCount":5,"year":"2015","month":"07","displayDate":"July 2015"},{"yearMonth":"201506","contentCount":5,"year":"2015","month":"06","displayDate":"June 2015"},{"yearMonth":"201505","contentCount":5,"year":"2015","month":"05","displayDate":"May 2015"},{"yearMonth":"201504","contentCount":6,"year":"2015","month":"04","displayDate":"April 2015"}]},"archiveItem":{"yearMonth":"202109","contentCount":9,"year":"2021","month":"09","displayDate":"September 2021","contents":[{"id":"content_612e766fa5c85a0006243c64","title":"Why Measuring Redshifts Isn’t Enough To Understand The Universe","date":"Sep 1, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/01/why-measuring-redshifts-isnt-enough-to-understand-the-universe/","description":"\"Hubble's Law\" is only an approximation, and breaks down when we need it most.","naturalId":"blogAndPostId/blog/post/4033-612e766fa5c85a0006243c64","isPremium":false},{"id":"content_612eb9f3238c9e000689165e","title":"No Amount Of ‘Normal Matter’ Can Eliminate The Need For Dark Matter","date":"Sep 2, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/02/no-amount-of-normal-matter-can-eliminate-the-need-for-dark-matter/","description":"Whatever's lurking out there, it isn't all, or even mostly, normal matter.","naturalId":"blogAndPostId/blog/post/4033-612eb9f3238c9e000689165e","isPremium":false},{"id":"content_6131220524e60c00064fb250","title":"Ask Ethan: What Impact Could Magnetic Monopoles Have On The Universe?","date":"Sep 3, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/03/ask-ethan-what-impact-could-magnetic-monopoles-have-on-the-universe/","description":"Once merely a theoretical curiosity, they might be the key to understanding so much more.","naturalId":"blogAndPostId/blog/post/4033-6131220524e60c00064fb250","isPremium":false},{"id":"content_61350532d6a23e0007a73afa","title":"What Will We See When The Moon And Venus Align On September 9, 2021?","date":"Sep 6, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/06/what-will-we-see-when-the-moon-and-venus-align-on-september-9-2021/","description":"If you have a clear western horizon, don't miss your shot at this view!","naturalId":"blogAndPostId/blog/post/4033-61350532d6a23e0007a73afa","isPremium":false},{"id":"content_6136923c4fb01200062fd96d","title":"The 3 Reasons Why CERN’s Large Hadron Collider Can’t Make Particles Go Faster","date":"Sep 7, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/07/the-3-reasons-why-cerns-large-hadron-collider-cant-make-particles-go-faster/","description":"More energy means more potential for discovery, but we're topped out.","naturalId":"blogAndPostId/blog/post/4033-6136923c4fb01200062fd96d","isPremium":false},{"id":"content_6137ba68f317280006ba4267","title":"Could This 40 Year Old Formula Be The Key To Going Beyond The Standard Model?","date":"Sep 8, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/08/could-this-40-year-old-formula-be-the-key-to-going-beyond-the-standard-model/","description":"Why are the rest masses of fundamental particles related like this?","naturalId":"blogAndPostId/blog/post/4033-6137ba68f317280006ba4267","isPremium":false},{"id":"content_613933fdb6c6eb00065a63d2","title":"How America’s Big Science Literacy Mistake Is Coming Back To Haunt Us","date":"Sep 9, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/09/how-americas-big-science-literacy-mistake-is-coming-back-to-haunt-us/","description":"Without these two elements, we're doomed to fail.","naturalId":"blogAndPostId/blog/post/4033-613933fdb6c6eb00065a63d2","isPremium":false},{"id":"content_613a5bb4b6c6eb0006846902","title":"Ask Ethan: Why Don’t We Put Particle Detectors In Space?","date":"Sep 10, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/10/ask-ethan-why-dont-we-put-particle-detectors-in-space/","description":"The highest-energy particles of all come from space, not human-made colliders.","naturalId":"blogAndPostId/blog/post/4033-613a5bb4b6c6eb0006846902","isPremium":false},{"id":"content_613e39958054ad000658e37e","title":"This Is The Single Most Important Image In Astronomy’s History","date":"Sep 13, 2021","uri":"https://www.forbes.com/sites/startswithabang/2021/09/13/this-is-the-single-most-important-image-in-astronomys-history/","description":"But the upcoming James Webb Space Telescope compels us to add, \"so far.\"","naturalId":"blogAndPostId/blog/post/4033-613e39958054ad000658e37e","isPremium":false}]},"headerLegaleseData":{"correctionsMailLink":"mailto:corrections@forbes.com?subject=Report Correction\u0026body=Reporting Correction for: %0A %0A Title: Ethan Siegel %0A URL: https://www.forbes.com/sites/ethansiegel/%0A %0A - %0A %0A Your Name: %0A Correction Request: %0A %0A - %0A %0A Thank you for reporting a correction. Forbes Staff will review your concern shortly."},"hasPromoContent":false,"isGroup":false,"fullWidthPromo":false,"pageLocation":"contrib-blogAuthorId/blog/author/1655983_all","stream":{"items":[{"author":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"paidLabel":{"type":"","typeClassName":"","companyName":""},"type":"blog","description":"But the upcoming James Webb Space Telescope compels us to add, \"so far.\"","displayChannel":"","image":"https://imageio.forbes.com/specials-images/imageserve/613e4c4b15b1f790c9e02dc3/0x0.jpg?format=jpg\u0026width=440","pageViews":"24,972","showAuthorByline":false,"timestamp":"Sep 13, 2021","title":"This Is The Single Most Important Image In Astronomy’s History","url":"https://www.forbes.com/sites/startswithabang/2021/09/13/this-is-the-single-most-important-image-in-astronomys-history/","date":1631512800000,"id":"content_613e39958054ad000658e37e","naturalId":"blogAndPostId/blog/post/4033-613e39958054ad000658e37e","isPremium":false,"showThumbnail":true,"badge":null,"hasAccess":true},{"author":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"paidLabel":{"type":"","typeClassName":"","companyName":""},"type":"blog","description":"The highest-energy particles of all come from space, not human-made colliders.","displayChannel":"","image":"https://imageio.forbes.com/specials-images/imageserve/603c1c6e51fbc15bb77ba156/0x0.jpg?format=jpg\u0026width=440","pageViews":"3,195","showAuthorByline":false,"timestamp":"Sep 10, 2021","title":"Ask Ethan: Why Don’t We Put Particle Detectors In Space?","url":"https://www.forbes.com/sites/startswithabang/2021/09/10/ask-ethan-why-dont-we-put-particle-detectors-in-space/","date":1631253600000,"id":"content_613a5bb4b6c6eb0006846902","naturalId":"blogAndPostId/blog/post/4033-613a5bb4b6c6eb0006846902","isPremium":false,"showThumbnail":true,"badge":null,"hasAccess":true},{"author":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"paidLabel":{"type":"","typeClassName":"","companyName":""},"type":"blog","description":"Without these two elements, we're doomed to fail.","displayChannel":"","image":"https://imageio.forbes.com/specials-images/imageserve/60a5ddee0fa37afa9570a746/0x0.jpg?format=jpg\u0026width=440","pageViews":"17,234","showAuthorByline":false,"timestamp":"Sep 9, 2021","title":"How America’s Big Science Literacy Mistake Is Coming Back To Haunt Us","url":"https://www.forbes.com/sites/startswithabang/2021/09/09/how-americas-big-science-literacy-mistake-is-coming-back-to-haunt-us/","date":1631167200000,"id":"content_613933fdb6c6eb00065a63d2","naturalId":"blogAndPostId/blog/post/4033-613933fdb6c6eb00065a63d2","isPremium":false,"showThumbnail":true,"badge":null,"hasAccess":true},{"author":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"paidLabel":{"type":"","typeClassName":"","companyName":""},"type":"blog","description":"Why are the rest masses of fundamental particles related like this?","displayChannel":"","image":"https://imageio.forbes.com/specials-images/imageserve/591d9c3531358e03e5593bd6/0x0.jpg?format=jpg\u0026width=440","pageViews":"6,021","showAuthorByline":false,"timestamp":"Sep 8, 2021","title":"Could This 40 Year Old Formula Be The Key To Going Beyond The Standard Model?","url":"https://www.forbes.com/sites/startswithabang/2021/09/08/could-this-40-year-old-formula-be-the-key-to-going-beyond-the-standard-model/","date":1631080800000,"id":"content_6137ba68f317280006ba4267","naturalId":"blogAndPostId/blog/post/4033-6137ba68f317280006ba4267","isPremium":false,"showThumbnail":true,"badge":null,"hasAccess":true},{"author":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"paidLabel":{"type":"","typeClassName":"","companyName":""},"type":"blog","description":"More energy means more potential for discovery, but we're topped out.","displayChannel":"","image":"https://imageio.forbes.com/specials-images/imageserve/577c1291d7c6ee6a37c42063/0x0.jpg?format=jpg\u0026width=440","pageViews":"31,789","showAuthorByline":false,"timestamp":"Sep 7, 2021","title":"The 3 Reasons Why CERN’s Large Hadron Collider Can’t Make Particles Go Faster","url":"https://www.forbes.com/sites/startswithabang/2021/09/07/the-3-reasons-why-cerns-large-hadron-collider-cant-make-particles-go-faster/","date":1630994400000,"id":"content_6136923c4fb01200062fd96d","naturalId":"blogAndPostId/blog/post/4033-6136923c4fb01200062fd96d","isPremium":false,"showThumbnail":true,"badge":null,"hasAccess":true}],"more":true},"mostPopular":[{"title":"It Takes 26 Fundamental Constants To Give Us Our Universe, But They Still Don't Give Everything","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/08/1-Ex6Z6mFBY3NYzpn0ucm0Mw.jpeg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/08/22/it-takes-26-fundamental-constants-to-give-us-our-universe-but-they-still-dont-give-everything/","pageViews":"76,927","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1440252780000,"naturalId":"blogAndPostId/blog/post/3662-285","description":"\u003cdiv class=\"post-thumb vidthumb\"\u003e\u003cimg src=\"http://blogs-images.forbes.com/ethansiegel/files/2015/08/1-Ex6Z6mFBY3NYzpn0ucm0Mw.jpeg\" alt=\"image thumbnail - see full story for attributions\" class=\"post-thumb\" /\u003e\u003ca href=\"http://www.forbes.com/sites/ethansiegel/2015/08/22/it-takes-26-fundamental-constants-to-give-us-our-universe-but-they-still-dont-give-everything/\" class=\"vidicon-large\"\u003e\u003cspan\u003eVideo\u003c/span\u003e\u003c/a\u003e\u003c/div\u003eWhen we think about our Universe at a fundamental level, we think about all the particles in it and all the forces and interactions that occur between them. If you can describe those forces, interactions and particle properties, you have everything you need to reproduce our Universe, or at least [...]","isPremium":false},{"title":"The Only Three Heavy Elements In The Universe That Aren't Made In Stars","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/06/bbn.001.jpg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/07/01/the-only-three-heavy-elements-in-the-universe-that-arent-made-in-stars/","pageViews":"54,064","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1435760100000,"naturalId":"blogAndPostId/blog/post/3662-201","description":"\u003cdiv class=\"post-thumb\"\u003e\u003cimg src=\"http://blogs-images.forbes.com/ethansiegel/files/2015/06/bbn.001.jpg\" alt=\"image thumbnail - see full story for attributions\" class=\"post-thumb\" /\u003e\u003c/div\u003eImmediately after the Big Bang, before the first stars in the Universe ever formed, the Universe consisted of hydrogen (element #1), helium (element #2), and pretty much nothing else. Despite originating from an incredibly hot, dense state, arbitrarily heavy elements weren't created early on the same way they're made today in [...]","isPremium":false},{"title":"A Periodic Table Surprise: The One Element In Stars That Isn't On Earth","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/07/kepler_lg-1940x1532.jpg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/08/01/a-periodic-table-surprise-the-one-element-in-stars-that-isnt-on-earth/","pageViews":"35,185","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1438438560000,"naturalId":"blogAndPostId/blog/post/3662-246","description":"Technetium is formed naturally by the stars - but you won't find it on Earth, or any other planet.","isPremium":false},{"title":"It's The Power Of Quantum Mechanics That Allows The Sun To Shine","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/06/1000px-FusionintheSun.svg_.png?format=png","uri":"https://www.forbes.com/sites/ethansiegel/2015/06/22/its-the-power-of-quantum-mechanics-that-allow-the-sun-to-shine/","pageViews":"19,077","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1434981600000,"naturalId":"blogAndPostId/blog/post/3662-188","description":"If God didn't play dice with the universe, the Sun wouldn't be able to shine.","isPremium":false},{"title":"Global Warming Will Destroy The Earth In The End","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/07/1-p4LO9AZhQF8RgB7rPB3-WA.jpeg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/07/19/global-warming-will-destroy-the-earth-in-the-end/","pageViews":"13,439","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1437316320000,"naturalId":"blogAndPostId/blog/post/3662-225","description":"\u003cdiv class=\"post-thumb\"\u003e\u003cimg src=\"http://blogs-images.forbes.com/ethansiegel/files/2015/07/1-p4LO9AZhQF8RgB7rPB3-WA.jpeg\" alt=\"image thumbnail - see full story for attributions\" class=\"post-thumb\" /\u003e\u003c/div\u003eWe like to think of our planet as perfect for life, having met all the conditions we know of for life to exist, flourish and thrive for billions of years. After all, here on Earth, with our not-too-thick and not-too-thin atmosphere, we've got liquid water on our surface, made possible [...]","isPremium":false},{"title":"Why Is Our Solar System Missing The Universe's Most Common Planet?","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/07/solarsystem-1940x767.jpg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/07/11/why-is-our-solar-system-missing-the-universes-most-common-planet/","pageViews":"6,099","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1436628900000,"naturalId":"blogAndPostId/blog/post/3662-208","description":"Jupiter, Saturn, Neptune and Uranus are fearsome, towering planets, but then there's nothing until we get down to Earth-sized worlds. Where's everything in between?","isPremium":false},{"title":"How Close Are We To Nuclear Fusion?","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/08/Belchatow-elektrownia.jpg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/08/27/how-close-are-we-to-nuclear-fusion/","pageViews":"4,448","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1440690780000,"naturalId":"blogAndPostId/blog/post/3662-295","description":"\u003cdiv class=\"post-thumb vidthumb\"\u003e\u003cimg src=\"http://blogs-images.forbes.com/ethansiegel/files/2015/08/Belchatow-elektrownia.jpg\" alt=\"image thumbnail - see full story for attributions\" class=\"post-thumb\" /\u003e\u003ca href=\"http://www.forbes.com/sites/ethansiegel/2015/08/27/how-close-are-we-to-nuclear-fusion/\" class=\"vidicon-large\"\u003e\u003cspan\u003eVideo\u003c/span\u003e\u003c/a\u003e\u003c/div\u003eThe ability to not only utilize but, at will, to create fire -- a source of heat, light and energy that could be applied to a variety of purposes -- was perhaps the key development that led humankind to dominate the plant and animal world, and eventually, all of Earth [...]","isPremium":false},{"title":"The Science Of The Death Star: The Physics Of Destroying An Earth-Sized Planet","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/08/1-lSxcrwSQRYEOPnxcGupOjg.jpeg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/08/15/the-science-of-the-death-star-the-physics-of-destroying-an-earth-sized-planet/","pageViews":"3,977","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1439647080000,"naturalId":"blogAndPostId/blog/post/3662-269","description":"The Death Star couldn't destroy a planet with a laser alone. But here's what it might do...","isPremium":false},{"title":"A 300 Year Old Mystery Solved: Why Saturn's Moon Iapetus Is Half-Light, Half-Dark","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/07/1-PquSoSVwxTeUgnGqQP4sTg.jpeg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/07/25/a-300-year-old-mystery-solved-why-saturns-moon-iapetus-is-half-light-half-dark/","pageViews":"3,580","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1437832980000,"naturalId":"blogAndPostId/blog/post/3662-235","description":"The most unusual looking moon has a dark side, all thanks to a failed comet that was captured by Saturn long ago.","isPremium":false},{"title":"Where In Our Solar System Are We Most Likely To Find Life?","image":"https://imageio.forbes.com/blogs-images/ethansiegel/files/2015/09/432399main_herschel20100304-full-1940x1551.jpg?format=jpg","uri":"https://www.forbes.com/sites/ethansiegel/2015/09/25/where-in-our-solar-system-are-we-most-likely-to-find-life/","pageViews":"2,898","authorGroup":{"primaryAuthor":{"id":"blogAuthorId/blog/author/1655983","name":"Ethan Siegel","type":"Contributor","url":"https://www.forbes.com/sites/ethansiegel/","displayType":"Senior Contributor","showByline":true,"image":"https://secure.gravatar.com/avatar/6e260b0d51ec7a86c48b3360c8682a32?s=400\u0026d=mm\u0026r=g"},"coAuthors":[]},"updatedTimestamp":1443196620000,"naturalId":"blogAndPostId/blog/post/3662-369","description":"\u003cdiv class=\"post-thumb\"\u003e\u003cimg src=\"http://blogs-images.forbes.com/ethansiegel/files/2015/09/432399main_herschel20100304-full-1940x1551.jpg\" alt=\"image thumbnail - see full story for attributions\" class=\"post-thumb\" /\u003e\u003c/div\u003eOf all the worlds ever discovered in space, Earth -- for now -- remains unique as the only planet to have the biological processes associated with life on its surface. Yet the ingredients for life, including the full suite of stable elements in the periodic table, the chemical combinations associated with [...]","isPremium":false}],"header":[{"position":1,"sections":[],"title":"Trump Tracker","url":"https://www.forbes.com/trump/","type":"menu"},{"color":"centennial-silver","position":2,"sections":[{"sectionTitle":"World's Billionaires","sectionUrl":"https://www.forbes.com/billionaires/"},{"sectionTitle":"Forbes 400","sectionUrl":"https://www.forbes.com/forbes-400/"},{"sectionTitle":"America's Richest Self-Made Women","sectionUrl":"https://www.forbes.com/self-made-women/"},{"sectionTitle":"China's Richest","sectionUrl":"https://www.forbes.com/china-billionaires/"},{"sectionTitle":"India's Richest","sectionUrl":"https://www.forbes.com/india-billionaires/"},{"sectionTitle":"Indonesia's Richest","sectionUrl":"https://www.forbes.com/indonesia-billionaires/"},{"sectionTitle":"Korea's Richest","sectionUrl":"https://www.forbes.com/korea-billionaires/list/"},{"sectionTitle":"Thailand's Richest","sectionUrl":"https://www.forbes.com/thailand-billionaires/list/ "},{"sectionTitle":"Japan's Richest","sectionUrl":"https://www.forbes.com/japan-billionaires/list/"},{"sectionTitle":"Australia's Richest","sectionUrl":"https://www.forbes.com/australia-billionaires/"},{"sectionTitle":"Taiwan's Richest","sectionUrl":"https://www.forbes.com/taiwan-billionaires/"},{"sectionTitle":"Singapore's Richest","sectionUrl":"https://www.forbes.com/singapore-billionaires/"},{"sectionTitle":"Philippines' Richest","sectionUrl":"https://www.forbes.com/philippines-billionaires/"},{"sectionTitle":"Hong Kong's Richest","sectionUrl":"https://www.forbes.com/hong-kong-billionaires/"},{"sectionTitle":"Malaysia's Richest","sectionUrl":"https://www.forbes.com/malaysia-billionaires/"},{"sectionTitle":"Money \u0026 Politics ","sectionUrl":"https://www.forbes.com/money-politics/"},{"sectionTitle":"2024 Election","sectionUrl":"https://www.forbes.com/2024-election/"}],"title":"Billionaires","url":"https://www.forbes.com/worlds-billionaires/","type":"menu"},{"color":"diamondring-blue","position":3,"sections":[{"sectionTitle":"AI","sectionUrl":"https://www.forbes.com/ai/"},{"sectionTitle":"Big Data","sectionUrl":"https://www.forbes.com/big-data/"},{"sectionTitle":"Cloud","sectionUrl":"https://www.forbes.com/cloud/"},{"sectionTitle":"Cloud 100","sectionUrl":"https://www.forbes.com/cloud100/"},{"sectionTitle":"Consumer Tech","sectionUrl":"https://www.forbes.com/consumer-tech/"},{"sectionTitle":"Creator Economy","sectionUrl":"https://www.forbes.com/creator-economy/"},{"sectionTitle":"Cybersecurity","sectionUrl":"https://www.forbes.com/cybersecurity/"},{"sectionTitle":"Digital Transformation","sectionUrl":"https://www.forbes.com/digital-transformation/"},{"sectionTitle":"Enterprise Commerce","sectionUrl":"https://www.forbes.com/topics/enterprise-commerce/"},{"sectionTitle":"Enterprise Security and Protection","sectionUrl":"https://www.forbes.com/topics/enterprise-security-and-protection/"},{"sectionTitle":"Enterprise Tech","sectionUrl":"https://www.forbes.com/enterprise-tech/"},{"sectionTitle":"Enterprise Growth Strategy","sectionUrl":"https://www.forbes.com/topics/enterprise-growth-strategy/"},{"sectionTitle":"Future Of Work","sectionUrl":"https://www.forbes.com/future-of-work"},{"sectionTitle":"Gaming","sectionUrl":"https://www.forbes.com/gaming/"},{"paidContent":" | Paid Program","sectionTitle":"greenhouse Insights: How AI Can Help You Make Your Smartest Hire Yet","sectionUrl":"https://www.forbes.com/sites/insights-greenhousecom/2024/08/14/how-ai-can-help-you-make-your-smartest-hire-yet/"},{"sectionTitle":"Healthcare","sectionUrl":"https://www.forbes.com/healthcare"},{"sectionTitle":"Innovation Rules","sectionUrl":"https://www.forbes.com/innovation-rules"},{"sectionTitle":"Retail Industry","sectionUrl":"https://www.forbes.com/topics/retail-industry/"},{"paidContent":" | Paid Program","sectionTitle":"SAP BrandVoice","sectionUrl":"https://www.forbes.com/sites/sap/"},{"sectionTitle":"Science","sectionUrl":"https://www.forbes.com/science/"},{"sectionTitle":"Social Media","sectionUrl":"https://www.forbes.com/social-media/"},{"sectionTitle":"Sustainability \u0026 Climate","sectionUrl":"https://www.forbes.com/sustainability/"},{"sectionTitle":"Transportation","sectionUrl":"https://www.forbes.com/transportation/"},{"sectionTitle":"Venture Capital","sectionUrl":"https://www.forbes.com/venture-capital/"},{"sectionTitle":"Technology","sectionUrl":"https://www.forbes.com/sites/technology/"},{"paidContent":" | Paid Program","sectionTitle":"VMware BrandVoice","sectionUrl":"https://www.forbes.com/sites/vmware/"},{"paidContent":" | Paid Program","sectionTitle":"Zendesk BrandVoice","sectionUrl":"https://www.forbes.com/sites/zendesk"}],"title":"Innovation","url":"https://www.forbes.com/innovation/","type":"menu"},{"color":"fortknox-gold","position":4,"sections":[{"sectionTitle":"Careers","sectionUrl":"https://www.forbes.com/careers/"},{"sectionTitle":"CEO Network","sectionUrl":"https://www.forbes.com/ceo-network"},{"sectionTitle":"CFO Network","sectionUrl":"https://www.forbes.com/cfo-network/"},{"sectionTitle":"CHRO Network","sectionUrl":"https://www.forbes.com/chro-network/"},{"sectionTitle":"CIO Network","sectionUrl":"https://www.forbes.com/cio-network/"},{"sectionTitle":"CMO Network","sectionUrl":"https://www.forbes.com/cmo-network/"},{"sectionTitle":"CxO","sectionUrl":"https://www.forbes.com/cxo"},{"sectionTitle":"Diversity, Equity \u0026 Inclusion","sectionUrl":"https://www.forbes.com/diversity-inclusion/"},{"sectionTitle":"Education","sectionUrl":"https://www.forbes.com/education/"},{"paidContent":" | Paid Program","sectionTitle":"Forbes EQ","sectionUrl":"https://www.forbes.com/sites/forbeseq"},{"sectionTitle":"ForbesBLK","sectionUrl":"https://www.forbes.com/blk-leadership/"},{"sectionTitle":"ForbesWomen","sectionUrl":"https://www.forbes.com/women-at-forbes/"},{"sectionTitle":"Leadership Strategy","sectionUrl":"https://www.forbes.com/leadership-strategy/"},{"sectionTitle":"Under 30","sectionUrl":"https://www.forbes.com/under30/"},{"sectionTitle":"Working Remote","sectionUrl":"https://www.forbes.com/working-remote/"},{"sectionTitle":"Over 50","sectionUrl":"https://www.forbes.com/over-50/"},{"paidContent":" | Paid Program","sectionTitle":"Deloitte BrandVoice","sectionUrl":"https://www.forbes.com/sites/deloitte/"},{"paidContent":" | Paid Program","sectionTitle":"Dell Technologies BrandVoice","sectionUrl":"https://www.forbes.com/sites/delltechnologies/"}],"title":"Leadership","url":"https://www.forbes.com/leadership/","type":"menu"},{"color":"benjamins-green","position":5,"sections":[{"sectionTitle":"Banking \u0026 Insurance","sectionUrl":"https://www.forbes.com/banking-insurance/"},{"sectionTitle":"ETFs \u0026 Mutual Funds","sectionUrl":"https://www.forbes.com/etfs-mutual-funds/"},{"sectionTitle":"Fintech","sectionUrl":"https://www.forbes.com/fintech/"},{"sectionTitle":"Hedge Funds \u0026 Private Equity","sectionUrl":"https://www.forbes.com/hedge-funds-private-equity/"},{"sectionTitle":"Investing","sectionUrl":"https://www.forbes.com/investing/"},{"sectionTitle":"Investor Hub","sectionUrl":"https://www.forbes.com/sites/investor-hub/"},{"sectionTitle":"Markets","sectionUrl":"https://www.forbes.com/markets/"},{"sectionTitle":"Personal Finance","sectionUrl":"https://www.forbes.com/personal-finance/"},{"sectionTitle":"Premium Investing Newsletters","sectionUrl":"https://www.forbes.com/newsletters/"},{"sectionTitle":"Retirement","sectionUrl":"https://www.forbes.com/retirement/"},{"sectionTitle":"Taxes","sectionUrl":"https://www.forbes.com/taxes/"},{"sectionTitle":"Top Advisor | SHOOK","sectionUrl":"https://www.forbes.com/top-advisor-shook/ "},{"sectionTitle":"Wealth Management","sectionUrl":"https://www.forbes.com/wealth-management/ "}],"title":"Money","url":"https://www.forbes.com/money/","type":"menu"},{"position":6,"sections":[{"sectionTitle":"Home","sectionUrl":"https://www.forbes.com/digital-assets/"},{"sectionTitle":"Web3 Community","sectionUrl":"https://www.forbes.com/digital-assets/community/"},{"sectionTitle":"News","sectionUrl":"https://www.forbes.com/digital-assets/news/"},{"sectionTitle":"Crypto Prices","sectionUrl":"https://www.forbes.com/digital-assets/crypto-prices/"},{"sectionTitle":"NFT Prices","sectionUrl":"https://www.forbes.com/digital-assets/nft-prices/"},{"sectionTitle":"Research","sectionUrl":"https://www.forbes.com/digital-assets/research/"},{"sectionTitle":"Learn","sectionUrl":"https://www.forbes.com/digital-assets/learn/","sections":[{"sectionTitle":"Crypto Basics","sectionUrl":"https://www.forbes.com/digital-assets/learn/crypto-basics/"},{"sectionTitle":"BTC","sectionUrl":"https://www.forbes.com/digital-assets/learn/btc/"},{"sectionTitle":"DeFi","sectionUrl":"https://www.forbes.com/digital-assets/learn/defi/"},{"sectionTitle":"Web3 Education","sectionUrl":"https://www.forbes.com/digital-assets/learn/web3-education/"},{"sectionTitle":"NFTs","sectionUrl":"https://www.forbes.com/digital-assets/learn/nfts/"},{"sectionTitle":"Crypto Investments","sectionUrl":"https://www.forbes.com/digital-assets/learn/crypto-investments/"}]},{"sectionTitle":"Events","sectionUrl":"https://www.forbes.com/digital-assets/events/"},{"sectionTitle":"Crypto Portfolios","sectionUrl":"https://www.forbes.com/digital-assets/crypto-advisor-portfolio/"}],"title":"Forbes Digital Assets","url":"https://www.forbes.com/digital-assets/","type":"menu"},{"position":7,"sections":[],"title":"Investment Newsletters","url":"https://www.forbes.com/newsletters/","type":"menu"},{"color":"capitalist-teal","position":8,"sections":[{"sectionTitle":"Aerospace \u0026 Defense","sectionUrl":"https://www.forbes.com/aerospace-defense/"},{"sectionTitle":"Energy","sectionUrl":"https://www.forbes.com/energy/"},{"sectionTitle":"Food \u0026 Drink","sectionUrl":"https://www.forbes.com/food-drink/"},{"sectionTitle":"Hollywood \u0026 Entertainment","sectionUrl":"https://www.forbes.com/hollywood-entertainment/"},{"sectionTitle":"Law","sectionUrl":"https://www.forbes.com/law/"},{"sectionTitle":"Manufacturing","sectionUrl":"https://www.forbes.com/manufacturing/"},{"sectionTitle":"Media","sectionUrl":"https://www.forbes.com/media/"},{"sectionTitle":"Policy","sectionUrl":"https://www.forbes.com/policy/"},{"sectionTitle":"Retail","sectionUrl":"https://www.forbes.com/retail/"},{"sectionTitle":"SportsMoney","sectionUrl":"https://www.forbes.com/sportsmoney/"},{"sectionTitle":"Entertainment Digest","sectionUrl":"https://www.forbes.com/sites/entertainment/"}],"title":"Business","url":"https://www.forbes.com/business/","type":"menu"},{"color":"statuesque-bronze","position":9,"sections":[{"sectionTitle":"Entrepreneurs","sectionUrl":"https://www.forbes.com/entrepreneurs/"},{"sectionTitle":"Franchises","sectionUrl":"https://www.forbes.com/franchises/"},{"sectionTitle":"Small Business Strategy","sectionUrl":"https://www.forbes.com/small-business-strategy/"}],"title":"Small Business","url":"https://www.forbes.com/small-business/","type":"menu"},{"color":"merlot-burgundy","position":10,"sections":[{"sectionTitle":"Arts","sectionUrl":"https://www.forbes.com/arts/"},{"sectionTitle":"Boats \u0026 Planes","sectionUrl":"https://www.forbes.com/boats-planes/"},{"sectionTitle":"Cars \u0026 Bikes","sectionUrl":"https://www.forbes.com/cars-bikes/"},{"sectionTitle":"Dining","sectionUrl":"https://www.forbes.com/dining/"},{"sectionTitle":"ForbesLife","sectionUrl":"https://www.forbes.com/forbeslife/"},{"sectionTitle":"Forbes Travel Guide","sectionUrl":"https://www.forbes.com/forbes-travel-guide/"},{"sectionTitle":"Spirits","sectionUrl":"https://www.forbes.com/spirits/"},{"sectionTitle":"Style \u0026 Beauty","sectionUrl":"https://www.forbes.com/style-beauty/"},{"sectionTitle":"Travel","sectionUrl":"https://www.forbes.com/travel/"},{"sectionTitle":"Vices","sectionUrl":"https://www.forbes.com/vices/"},{"sectionTitle":"Watches","sectionUrl":"https://www.forbes.com/watches-jewelry/"}],"title":"Lifestyle","url":"https://www.forbes.com/lifestyle/","type":"menu"},{"position":11,"sections":[{"sectionTitle":"Commercial Real Estate","sectionUrl":"https://www.forbes.com/commercial-real-estate"},{"sectionTitle":"Forbes Global Properties","sectionUrl":"https://www.forbes.com/forbes-global-properties"},{"sectionTitle":"Residential Real Estate","sectionUrl":"https://www.forbes.com/residential-real-estate"}],"title":"Real Estate","url":"https://www.forbes.com/real-estate","type":"menu"},{"color":"shopping-salmon","position":12,"sections":[{"sectionTitle":"Mattress \u0026 Sleep","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/","sections":[{"sectionTitle":"Bed Frames","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/bed-frames/"},{"sectionTitle":"Mattresses","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/mattresses/"},{"sectionTitle":"Mattress Toppers","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/mattress-toppers/"},{"sectionTitle":"Pillows","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/pillows/"},{"sectionTitle":"Sheets \u0026 Bedding","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/sheets-bedding/"},{"sectionTitle":"Sleep Products","sectionUrl":"https://www.forbes.com/vetted/mattress-sleep/sleep-products/"}]},{"sectionTitle":"Home","sectionUrl":"https://www.forbes.com/vetted/home/","sections":[{"sectionTitle":"Bathroom","sectionUrl":"https://www.forbes.com/vetted/home/bathroom/"},{"sectionTitle":"Cleaning \u0026 Laundry","sectionUrl":"https://www.forbes.com/vetted/home/cleaning-laundry/"},{"sectionTitle":"Decor","sectionUrl":"https://www.forbes.com/vetted/home/decor/"},{"sectionTitle":"Furniture","sectionUrl":"https://www.forbes.com/vetted/home/furniture/"},{"sectionTitle":"Heating \u0026 Cooling","sectionUrl":"https://www.forbes.com/vetted/home/heating-cooling/"},{"sectionTitle":"Hobbies","sectionUrl":"https://www.forbes.com/vetted/home/hobbies/"},{"sectionTitle":"Home Office","sectionUrl":"https://www.forbes.com/vetted/home-office/"},{"sectionTitle":"Kitchen \u0026 Dining","sectionUrl":"https://www.forbes.com/vetted/home/kitchen-dining/"},{"sectionTitle":"Outdoor","sectionUrl":"https://www.forbes.com/vetted/home/outdoor/"},{"sectionTitle":"Pets","sectionUrl":"https://www.forbes.com/vetted/home/pets/"},{"sectionTitle":"Storage \u0026 Organization","sectionUrl":"https://www.forbes.com/vetted/home/storage-organization/"},{"sectionTitle":"Tools","sectionUrl":"https://www.forbes.com/vetted/home/tools/"},{"sectionTitle":"Wine \u0026 Bar","sectionUrl":"https://www.forbes.com/vetted/home/wine-bar/"}]},{"sectionTitle":"Fashion","sectionUrl":"https://www.forbes.com/vetted/fashion/","sections":[{"sectionTitle":"Accessories","sectionUrl":"https://www.forbes.com/vetted/fashion/accessories/"},{"sectionTitle":"Clothing","sectionUrl":"https://www.forbes.com/vetted/fashion/clothing/"},{"sectionTitle":"Eyewear","sectionUrl":"https://www.forbes.com/vetted/fashion/eyewear/"},{"sectionTitle":"Footwear","sectionUrl":"https://www.forbes.com/vetted/fashion/footwear/"},{"sectionTitle":"Jewelry","sectionUrl":"https://www.forbes.com/vetted/fashion/jewelry/"},{"sectionTitle":"Handbags \u0026 Purses","sectionUrl":"https://www.forbes.com/vetted/fashion/handbags-purses/"},{"sectionTitle":"Lingerie \u0026 Sleepwear","sectionUrl":"https://www.forbes.com/vetted/fashion/lingerie-sleepwear/"},{"sectionTitle":"Outdoor \u0026 Fitness Apparel","sectionUrl":"https://www.forbes.com/vetted/fashion/outdoor-fitness-apparel/"},{"sectionTitle":"Outerwear","sectionUrl":"https://www.forbes.com/vetted/fashion/outerwear/"},{"sectionTitle":"Watches","sectionUrl":"https://www.forbes.com/vetted/fashion/watches/"}]},{"sectionTitle":"Kids \u0026 Baby Gear","sectionUrl":"https://www.forbes.com/vetted/kids-baby-gear/","sections":[{"sectionTitle":"Baby Gear","sectionUrl":"https://www.forbes.com/vetted/kids-baby-gear/baby-gear/"},{"sectionTitle":"Kids Clothes \u0026 Accessories","sectionUrl":"https://www.forbes.com/vetted/kids-baby-gear/kids-clothes-accessories/"},{"sectionTitle":"Nursery","sectionUrl":"https://www.forbes.com/vetted/kids-baby-gear/nursery/"},{"sectionTitle":"Pregnancy \u0026 Postpartum","sectionUrl":"https://www.forbes.com/vetted/kids-baby-gear/pregnancy-postpartum/"},{"sectionTitle":"Toys \u0026 Books","sectionUrl":"https://www.forbes.com/vetted/kids-baby-gear/toys-books/"}]},{"sectionTitle":"Gear","sectionUrl":"https://www.forbes.com/vetted/gear/","sections":[{"sectionTitle":"Apparel \u0026 Accessories","sectionUrl":"https://www.forbes.com/vetted/gear/apparel-accessories/"},{"sectionTitle":"Bikes","sectionUrl":"https://www.forbes.com/vetted/gear/bikes/"},{"sectionTitle":"Camping \u0026 Hiking","sectionUrl":"https://www.forbes.com/vetted/gear/camping-hiking/"},{"sectionTitle":"Climbing","sectionUrl":"https://www.forbes.com/vetted/gear/climbing/"},{"sectionTitle":"Fishing \u0026 Hunting","sectionUrl":"https://www.forbes.com/vetted/gear/fishing-hunting/"},{"sectionTitle":"Fitness","sectionUrl":"https://www.forbes.com/vetted/gear/fitness/"},{"sectionTitle":"Golf","sectionUrl":"https://www.forbes.com/vetted/gear/golf/"},{"sectionTitle":"Running","sectionUrl":"https://www.forbes.com/vetted/gear/running/"},{"sectionTitle":"Tennis \u0026 Racket Sports","sectionUrl":"https://www.forbes.com/vetted/gear/tennis-racket-sports/"},{"sectionTitle":"Tools \u0026 Tech","sectionUrl":"https://www.forbes.com/vetted/gear/tools-tech/"},{"sectionTitle":"Training \u0026 Recovery","sectionUrl":"https://ww.forbes.com/vetted/gear/training-recovery/"},{"sectionTitle":"Water Sports","sectionUrl":"https://www.forbes.com/vetted/gear/water-sports/"},{"sectionTitle":"Wellness","sectionUrl":"https://www.forbes.com/vetted/gear/wellness/"},{"sectionTitle":"Winter Sports","sectionUrl":"https://www.forbes.com/vetted/gear/winter-sports/"}]},{"sectionTitle":"Beauty \u0026 Grooming","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/","sections":[{"sectionTitle":"Haircare","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/haircare/"},{"sectionTitle":"Makeup","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/makeup/"},{"sectionTitle":"Nailcare","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/nailcare/"},{"sectionTitle":"Shaving","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/shaving/"},{"sectionTitle":"Skincare","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/skincare/"},{"sectionTitle":"Personal Products","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/personal-products/"},{"sectionTitle":"Wellness \u0026 Self Care","sectionUrl":"https://www.forbes.com/vetted/beauty-grooming/wellness-self-care/"}]},{"sectionTitle":"Tech \u0026 Electronics","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/","sections":[{"sectionTitle":"Audio","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/audio/"},{"sectionTitle":"Cameras","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/cameras/"},{"sectionTitle":"Computers, Tablets \u0026 Accessories","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/computers-tablets-accessories/"},{"sectionTitle":"Gaming","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/gaming/"},{"sectionTitle":"Home Office","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/home-office/"},{"sectionTitle":"Online Tools","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/online-tools/"},{"sectionTitle":"Smart Home Devices","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/smart-home-devices/"},{"sectionTitle":"Smartphones, Smartwatches \u0026 Accessories","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/smartphones-smartwatches-accessories/"},{"sectionTitle":"Streaming","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/streaming/"},{"sectionTitle":"TVs","sectionUrl":"https://www.forbes.com/vetted/tech-electronics/tvs/"}]},{"sectionTitle":"Travel","sectionUrl":"https://www.forbes.com/vetted/travel/","sections":[{"sectionTitle":"Cruises","sectionUrl":"https://www.forbes.com/vetted/travel/cruises/"},{"sectionTitle":"Hotels \u0026 Lodging","sectionUrl":"https://www.forbes.com/vetted/travel/hotels-lodging/"},{"sectionTitle":"Luggage","sectionUrl":"https://www.forbes.com/vetted/travel/luggage/"},{"sectionTitle":"Travel Products","sectionUrl":"https://www.forbes.com/vetted/travel/travel-products/"}]},{"sectionTitle":"Gifts","sectionUrl":"https://www.forbes.com/vetted/gifts/","sections":[{"sectionTitle":"Father's Day","sectionUrl":"https://www.forbes.com/vetted/gifts/fathers-day/"},{"sectionTitle":"Holiday","sectionUrl":"https://www.forbes.com/vetted/gifts/holiday/"},{"sectionTitle":"Mother's Day","sectionUrl":"https://www.forbes.com/vetted/gifts/mothers-day/"},{"sectionTitle":"Valentine's Day","sectionUrl":"https://www.forbes.com/vetted/gifts/valentines-day/"},{"sectionTitle":"Wedding","sectionUrl":"https://www.forbes.com/vetted/gifts/wedding/"}]},{"sectionTitle":"Deals","sectionUrl":"https://www.forbes.com/vetted/deals/","sections":[{"sectionTitle":"Black Friday","sectionUrl":"https://www.forbes.com/vetted/deals/black-friday/"},{"sectionTitle":"Cyber Monday","sectionUrl":"https://www.forbes.com/vetted/deals/cyber-monday/"},{"sectionTitle":"Amazon Prime Day","sectionUrl":"https://www.forbes.com/vetted/deals/amazon-prime-day/"},{"sectionTitle":"Beauty \u0026 Grooming","sectionUrl":"https://www.forbes.com/vetted/deals/beauty-grooming/"},{"sectionTitle":"Big Sales","sectionUrl":"https://www.forbes.com/vetted/deals/big-sales/"},{"sectionTitle":"Fashion","sectionUrl":"https://www.forbes.com/vetted/deals/fashion/"},{"sectionTitle":"Gear","sectionUrl":"https://www.forbes.com/vetted/deals/gear/"},{"sectionTitle":"Home","sectionUrl":"https://www.forbes.com/vetted/deals/home/"},{"sectionTitle":"Tech \u0026 Electronics","sectionUrl":"https://www.forbes.com/vetted/deals/tech-electronics/"},{"sectionTitle":"Travel Deals","sectionUrl":"https://www.forbes.com/vetted/deals/travel-deals/"},{"sectionTitle":"Mattress \u0026 Sleep","sectionUrl":"https://www.forbes.com/vetted/deals/mattress-sleep/"}]}],"title":"Vetted","url":"https://www.forbes.com/vetted/","type":"menu"},{"position":13,"sections":[],"title":"Forbes 101","url":"https://www.forbes.com/forbes-101/","type":"menu"},{"color":"advisor-amethyst","position":14,"sections":[{"sectionTitle":"Best Credit Cards Of 2024","sectionUrl":"https://www.forbes.com/advisor/credit-cards/best-credit-cards/"},{"sectionTitle":"Compare Credit Cards","sectionUrl":"https://www.forbes.com/advisor/credit-cards/compare/"},{"sectionTitle":"Balance Transfer Credit Cards","sectionUrl":"https://www.forbes.com/advisor/credit-cards/best/balance-transfer/"},{"sectionTitle":"Cash Back Credit Cards","sectionUrl":"https://www.forbes.com/advisor/credit-cards/best/cash-back/"},{"sectionTitle":"Travel Credit Cards","sectionUrl":"https://www.forbes.com/advisor/credit-cards/best-travel-credit-cards/"},{"sectionTitle":"Business Credit Cards","sectionUrl":"https://www.forbes.com/advisor/credit-cards/best/business/"},{"sectionTitle":"Mortgages \u0026 Loans","sectionUrl":"https://www.forbes.com/advisor/mortgages/","sections":[{"sectionTitle":"Best Mortgage Lenders","sectionUrl":"https://www.forbes.com/advisor/mortgages/best-mortgage-lenders/"},{"sectionTitle":"Today's Mortgage Rates","sectionUrl":"https://www.forbes.com/advisor/mortgages/mortgage-rates/"},{"sectionTitle":"Today's Refinance Rates","sectionUrl":"https://www.forbes.com/advisor/mortgages/refinance/refinance-rates/"},{"sectionTitle":"Best Personal Loans","sectionUrl":"https://www.forbes.com/advisor/personal-loans/best-personal-loans/"},{"sectionTitle":"Compare Loans","sectionUrl":"https://www.forbes.com/advisor/personal-loans/compare-loans/"},{"sectionTitle":"Loans For Bad Credit","sectionUrl":"https://www.forbes.com/advisor/personal-loans/bad-credit-loans/"},{"sectionTitle":"Best Debt Consolidation Loans","sectionUrl":"https://www.forbes.com/advisor/personal-loans/best-debt-consolidation-loans/"},{"sectionTitle":"Best Student Loan Lenders","sectionUrl":"https://www.forbes.com/advisor/student-loans/best-private-student-loans/"},{"sectionTitle":"Best Student Loan Refinance Lenders","sectionUrl":"https://www.forbes.com/advisor/student-loans/best-student-loan-refinance-lenders/"},{"sectionTitle":"Business Loans","sectionUrl":"https://www.forbes.com/advisor/business-loans/best-small-business-loans/"}]},{"sectionTitle":"Banking","sectionUrl":"https://www.forbes.com/advisor/banking/","sections":[{"sectionTitle":"Best Online Banks","sectionUrl":"https://www.forbes.com/advisor/banking/best-online-banks/"},{"sectionTitle":"CD Rates","sectionUrl":"https://www.forbes.com/advisor/banking/cds/best-cd-rates/"},{"sectionTitle":"High-Yield Savings Accounts","sectionUrl":"https://www.forbes.com/advisor/banking/savings/best-high-yield-savings-accounts/"},{"sectionTitle":"Money Market Account","sectionUrl":"https://www.forbes.com/advisor/banking/money-market-account/best-money-market-accounts/"}]},{"sectionTitle":"Life Insurance","sectionUrl":"https://www.forbes.com/advisor/life-insurance/best-life-insurance-companies/"},{"sectionTitle":"Cheap Life Insurance","sectionUrl":"https://www.forbes.com/advisor/life-insurance/cheap-life-insurance/"},{"sectionTitle":"No Exam Life Insurance","sectionUrl":"https://www.forbes.com/advisor/life-insurance/best-no-exam-life-insurance/"},{"sectionTitle":"Travel Insurance","sectionUrl":"https://www.forbes.com/advisor/travel-insurance/best-travel-insurance-companies/"},{"sectionTitle":"Covid-19 Travel Insurance","sectionUrl":"https://www.forbes.com/advisor/travel-insurance/best-pandemic-travel-insurance/"},{"sectionTitle":"Cheap Travel Insurance Companies","sectionUrl":"https://www.forbes.com/advisor/travel-insurance/cheap-travel-insurance/"},{"sectionTitle":"Best Car Insurance","sectionUrl":"https://www.forbes.com/advisor/car-insurance/best-car-insurance-companies/"},{"sectionTitle":"Compare Car Insurance Quotes","sectionUrl":"https://www.forbes.com/advisor/car-insurance/car-insurance-quotes/"},{"sectionTitle":"Cost Of Car Insurance","sectionUrl":"https://www.forbes.com/advisor/car-insurance/average-cost-of-car-insurance/"},{"sectionTitle":"Cheap Car Insurance","sectionUrl":"https://www.forbes.com/advisor/car-insurance/cheapest-car-insurance/"},{"sectionTitle":"Pet Insurance","sectionUrl":"https://www.forbes.com/advisor/pet-insurance/best-pet-insurance/"},{"sectionTitle":"How Much Is Pet Insurance?","sectionUrl":"https://www.forbes.com/advisor/pet-insurance/pet-insurance-cost/"},{"sectionTitle":"Cheap Pet Insurance","sectionUrl":"https://www.forbes.com/advisor/pet-insurance/best-cheap-pet-insurance/"},{"sectionTitle":"Business Services","sectionUrl":"https://www.forbes.com/advisor/business/","sections":[{"sectionTitle":"Best LLC Services","sectionUrl":"https://www.forbes.com/advisor/business/best-llc-service/"},{"sectionTitle":"Best Registered Agent Services","sectionUrl":"https://www.forbes.com/advisor/business/best-registered-agent-services/"},{"sectionTitle":"How To Set Up An LLC","sectionUrl":"https://www.forbes.com/advisor/business/how-to-set-up-an-llc-in-7-steps/"},{"sectionTitle":"How To Start A Business","sectionUrl":"https://www.forbes.com/advisor/business/how-to-start-a-business/"},{"sectionTitle":"Cost To Start An LLC","sectionUrl":"https://www.forbes.com/advisor/business/cost-to-form-llc/"},{"sectionTitle":"Best Payroll Services","sectionUrl":"https://www.forbes.com/advisor/business/software/best-payroll-services/"},{"sectionTitle":"Best HR Software","sectionUrl":"https://www.forbes.com/advisor/business/software/best-human-resource-management-systems/"},{"sectionTitle":"Best HRIS Systems","sectionUrl":"https://www.forbes.com/advisor/business/software/hris-systems/"},{"sectionTitle":"Best PEO Services","sectionUrl":"https://www.forbes.com/advisor/business/software/best-peo-services/"},{"sectionTitle":"Best Applicant Tracking Systems","sectionUrl":"https://www.forbes.com/advisor/business/best-applicant-tracking-systems/"},{"sectionTitle":"Best Website Builders","sectionUrl":"https://www.forbes.com/advisor/business/software/best-website-builders/"},{"sectionTitle":"Best Web Hosting Services","sectionUrl":"https://www.forbes.com/advisor/business/software/best-web-hosting-services/"},{"sectionTitle":"Best Domain Registrar","sectionUrl":"https://www.forbes.com/advisor/business/software/best-domain-registrar/"},{"sectionTitle":"Best Ecommerce Platform","sectionUrl":"https://www.forbes.com/advisor/business/software/best-ecommerce-platform/"},{"sectionTitle":"Best Landing Page Builder","sectionUrl":"https://www.forbes.com/advisor/business/software/best-landing-page-builder/"},{"sectionTitle":"Best VoIP Service","sectionUrl":"https://www.forbes.com/advisor/business/software/best-voip-service/"},{"sectionTitle":"What Is VoIP?","sectionUrl":"https://www.forbes.com/advisor/business/software/what-voip/ "},{"sectionTitle":"Best Answering Services","sectionUrl":"https://www.forbes.com/advisor/business/software/best-answering-services/"},{"sectionTitle":"Best Call Center Software","sectionUrl":"https://www.forbes.com/advisor/business/software/best-call-center-software/"},{"sectionTitle":"Best Cloud Phone System","sectionUrl":"https://www.forbes.com/advisor/business/cloud-phone-system/"},{"sectionTitle":"Best Project Management Software","sectionUrl":"https://www.forbes.com/advisor/business/software/best-project-management-software/"},{"sectionTitle":"Free Project Management Software","sectionUrl":"https://www.forbes.com/advisor/business/software/free-project-management-software/"},{"sectionTitle":"Best Task Management Software","sectionUrl":"https://www.forbes.com/advisor/business/software/best-task-management-software/"},{"sectionTitle":"Free Task Management Software","sectionUrl":"https://www.forbes.com/advisor/business/software/free-task-management-software/"},{"sectionTitle":"Best Gantt Chart Software","sectionUrl":"https://www.forbes.com/advisor/business/software/best-gantt-chart-software/"},{"sectionTitle":"Best VPN","sectionUrl":"https://www.forbes.com/advisor/business/software/best-vpn/"},{"sectionTitle":"Best Free VPN","sectionUrl":"https://www.forbes.com/advisor/business/best-free-vpn/"},{"sectionTitle":"Best Cheap VPN","sectionUrl":"https://www.forbes.com/advisor/business/software/best-cheap-vpn/"},{"sectionTitle":"Best Antivirus Software","sectionUrl":"https://www.forbes.com/advisor/business/software/best-antivirus-software/"},{"sectionTitle":"Best Password Managers","sectionUrl":"https://www.forbes.com/advisor/business/software/best-password-managers/"}]},{"sectionTitle":"Home Services","sectionUrl":"https://www.forbes.com/home-improvement/","sections":[{"sectionTitle":"Best Moving Companies","sectionUrl":"https://www.forbes.com/home-improvement/moving-services/best-moving-companies/"},{"sectionTitle":"Best Long Distance Moving Companies","sectionUrl":"https://www.forbes.com/home-improvement/moving-services/best-long-distance-moving-companies/"},{"sectionTitle":"Best Car Shipping Companies","sectionUrl":"https://www.forbes.com/home-improvement/moving-services/best-car-shipping-companies/"},{"sectionTitle":"Best Interstate Moving Companies","sectionUrl":"https://www.forbes.com/home-improvement/moving-services/best-interstate-moving-companies/"},{"sectionTitle":"How Much Do Movers Cost?","sectionUrl":"https://www.forbes.com/home-improvement/moving-services/movers-and-packers-cost/"},{"sectionTitle":"Best Home Warranty Companies","sectionUrl":"https://www.forbes.com/home-improvement/home-warranty/best-home-warranty-companies/"},{"sectionTitle":"Cheapest Home Warranty Companies","sectionUrl":"https://www.forbes.com/home-improvement/home-warranty/cheapest-warranty-companies/"},{"sectionTitle":"Are Home Warranties Worth It?","sectionUrl":"https://www.forbes.com/home-improvement/home-warranty/are-home-warranties-worth-it/"},{"sectionTitle":"Home Warranty Cost","sectionUrl":"https://www.forbes.com/home-improvement/home-warranty/home-warranty-cost/"},{"sectionTitle":"Best Home Appliance Insurance","sectionUrl":"https://www.forbes.com/home-improvement/home-warranty/best-home-appliance-insurance/"},{"sectionTitle":"Best Solar Companies","sectionUrl":"https://www.forbes.com/home-improvement/solar/best-solar-companies/"},{"sectionTitle":"Best Solar Panels","sectionUrl":"https://www.forbes.com/home-improvement/solar/best-solar-panels/"},{"sectionTitle":"Cost Of Solar Panels","sectionUrl":"https://www.forbes.com/home-improvement/solar/cost-of-solar-panels/"},{"sectionTitle":"Solar Tax Credit By State","sectionUrl":"https://www.forbes.com/home-improvement/solar/solar-tax-credit-by-state/"},{"sectionTitle":"Are Solar Panels Worth It?","sectionUrl":"https://www.forbes.com/home-improvement/solar/are-solar-panels-worth-it/"},{"sectionTitle":"Best Pest Control Companies","sectionUrl":"https://www.forbes.com/home-improvement/pest-control/best-pest-control-companies/"},{"sectionTitle":"Best Termite Control Companies","sectionUrl":"https://www.forbes.com/home-improvement/pest-control/best-termite-control-companies/"},{"sectionTitle":"Best Mosquito Control Companies","sectionUrl":"https://www.forbes.com/home-improvement/pest-control/best-mosquito-control-companies/"},{"sectionTitle":"Pest Control Cost","sectionUrl":"https://www.forbes.com/home-improvement/pest-control/pest-control-cost/"},{"sectionTitle":"How Much Do Exterminators Cost?","sectionUrl":"https://www.forbes.com/home-improvement/pest-control/how-much-does-exterminator-cost/"},{"sectionTitle":"Best Home Security Companies","sectionUrl":"https://www.forbes.com/home-improvement/home-security/best-home-security-companies/"},{"sectionTitle":"Best Home Security Systems","sectionUrl":"https://www.forbes.com/home-improvement/home-security/best-home-security-systems/"},{"sectionTitle":"Home Security System Cost","sectionUrl":"https://www.forbes.com/home-improvement/home-security/home-security-system-cost/"},{"sectionTitle":"Cheapest Home Security Systems","sectionUrl":"https://www.forbes.com/home-improvement/home-security/cheapest-home-security-systems/"},{"sectionTitle":"Best Wireless Home Security Systems","sectionUrl":"https://www.forbes.com/home-improvement/home-security/best-wireless-home-security-system/"},{"sectionTitle":"Best Internet Providers","sectionUrl":"https://www.forbes.com/home-improvement/internet/best-internet-providers/"},{"sectionTitle":"Cheapest Internet Plans","sectionUrl":"https://www.forbes.com/home-improvement/internet/cheapest-internet-plans/"},{"sectionTitle":"Fastest High Speed Internet Providers","sectionUrl":"https://www.forbes.com/home-improvement/internet/fastest-high-speed-internet-provider/"},{"sectionTitle":"Best Internet Only Plans","sectionUrl":"https://www.forbes.com/home-improvement/internet/best-internet-only-plans/"},{"sectionTitle":"Best Fiber Internet Providers","sectionUrl":"https://www.forbes.com/home-improvement/internet/best-fiber-internet-providers/"}]},{"sectionTitle":"Forbes Advisor UK","sectionUrl":"https://www.forbes.com/uk/advisor/"}],"title":"Advisor","url":"https://www.forbes.com/advisor/","type":"menu"},{"color":"insights-blue","position":15,"sections":[{"sectionTitle":"Best Diets","sectionUrl":"https://www.forbes.com/health/nutrition/diet/best-diets/"},{"sectionTitle":"Healthy Aging","sectionUrl":"https://www.forbes.com/health/healthy-aging/"},{"sectionTitle":"Best Medical Alert Systems","sectionUrl":"https://www.forbes.com/health/medical-alert-systems/best-medical-alert-systems/"},{"sectionTitle":"Medicare","sectionUrl":"https://www.forbes.com/health/medicare/"},{"sectionTitle":"Medicare Advantage Plans","sectionUrl":"https://www.forbes.com/health/medicare/best-medicare-advantage-providers/"},{"sectionTitle":"Medicare Supplement Plans","sectionUrl":"https://www.forbes.com/health/medicare/best-medicare-supplement-providers/"},{"sectionTitle":"Medicare Advantage By State","sectionUrl":"https://www.forbes.com/health/medicare/medicare-advantage-by-state/"},{"sectionTitle":"Health Insurance","sectionUrl":"https://www.forbes.com/advisor/health-insurance/best-health-insurance-companies/"},{"sectionTitle":"Hearing Aids","sectionUrl":"https://www.forbes.com/health/hearing-aids/"},{"sectionTitle":"Best Hearing Aids","sectionUrl":"https://www.forbes.com/health/hearing-aids/best-hearing-aids/"},{"sectionTitle":"Senior Living","sectionUrl":"https://www.forbes.com/health/senior-living/"},{"sectionTitle":"Mind","sectionUrl":"https://www.forbes.com/health/mind/"},{"sectionTitle":"Best Online Therapy","sectionUrl":"https://www.forbes.com/health/mind/best-online-therapy/"},{"sectionTitle":"Best CBD Gummies","sectionUrl":"https://www.forbes.com/health/cbd/best-cbd-gummies/"},{"sectionTitle":"Best CBD Oil","sectionUrl":"https://www.forbes.com/health/cbd/best-cbd-oil/"}],"title":"Health","url":"https://www.forbes.com/health/","type":"menu"},{"color":"default-gray","position":16,"sections":[],"title":"Lists","url":"https://www.forbes.com/lists/","type":"menu"},{"color":"opulent-purple","position":17,"sections":[],"title":"Video","url":"https://www.forbes.com/video/","type":"menu"},{"color":"default-gray","position":18,"sections":[{"sectionTitle":"Crypto Confidential","sectionUrl":"http://bit.ly/2Y2rVX8"},{"sectionTitle":"Editorial Newsletters","sectionUrl":"https://account.forbes.com/newsletters/?utm_source=forbes\u0026utm_medium=featured\u0026utm_campaign=navigation"},{"sectionTitle":"Investing Digest","sectionUrl":"https://bit.ly/2Rkd9oN"},{"sectionTitle":"Premium Investing Newsletters","sectionUrl":"https://www.forbes.com/newsletters/"}],"title":"Newsletters","url":"https://account.forbes.com/newsletters/?utm_source=forbes\u0026utm_medium=featured\u0026utm_campaign=navigation","type":"menu"},{"position":19,"sections":[],"title":"Frase by Forbes","url":"https://www.forbes.com/frase","type":"menu"},{"color":"merlot-burgundy","position":20,"sections":[{"sectionTitle":"Forbes Asia","sectionUrl":"https://www.forbes.com/forbesasia/#7cb46d1d2f95"},{"sectionTitle":"Free Issue of Forbes","sectionUrl":"https://w1.buysub.com/pubs/B4/FRB/16-forbes_relaunch_landingpage_2freetrial.jsp?cds_mag_code=FRB\u0026cds_page_id=241223"}],"title":"Forbes Magazine","url":"https://www.forbes.com/forbes-magazine/#42ad043030a4","type":"menu"},{"color":"default-gray","position":21,"sections":[{"sectionTitle":"Coronavirus Coverage","sectionUrl":"https://www.forbes.com/coronavirus/#59d4597c20dd"},{"sectionTitle":"Daily Cover Stories","sectionUrl":"https://www.forbes.com/daily-cover-stories/#78127e5b6a74"},{"sectionTitle":"Dark Capital","sectionUrl":"https://www.forbes.com/dark-capital/#4bf21bb954c9"},{"sectionTitle":"Editors' Picks","sectionUrl":"https://www.forbes.com/editors-picks/#15c416d878bf"}],"title":"Latest","url":"","type":"menu"},{"color":"default-gray","position":22,"sections":[],"title":"Breaking News","url":"https://www.forbes.com/news/","type":"menu"},{"color":"default-gray","position":23,"sections":[{"sectionTitle":"American Express Insights: 5 Findings That Could Reveal Your Company’s Path To Payment Innovation","sectionUrl":"https://www.forbes.com/sites/insights-american-express/2024/11/26/5-findings-that-could-reveal-your-companys-path-to-payment-innovation/"},{"sectionTitle":"The CEO’s Guide To Marketing","sectionUrl":"https://www.forbes.com/sites/forbesvideo/2024/11/21/the-ceos-guide-to-marketing/"},{"sectionSponsored":"Sponsored by Commvault","sectionTitle":"The Forbes CIO Next List: 2024","sectionUrl":"https://www.forbes.com/sites/richardnieva/2024/11/19/the-forbes-cio-next-list-2024/"},{"sectionSponsored":"Sponsored by Janus Henderson","sectionTitle":"America's Top Wealth Management Teams High Net Worth","sectionUrl":"https://www.forbes.com/lists/top-wealth-management-teams-high-net-worth/?sh=3dff2fb023e1"},{"sectionTitle":"The One Who Changed Everything Video Series","sectionUrl":"https://www.forbes.com/sites/forbesvideo/2024/09/18/the-one-who-changed-everything/"},{"sectionTitle":"30 Under 30 2023","sectionUrl":"https://www.forbes.com/30-under-30/2023/"},{"sectionTitle":"AI’s Nuanced Impact And A Quest To Quantify It","sectionUrl":"https://www.forbes.com/sites/forbes-research/2023/10/26/c-suite-data-reveals-ais-nuanced-impact--a-quest-to-quantify-it/?sh=2e0ce1152c4a"},{"paidContent":" | Paid Program","sectionSponsored":"Cognizant BrandVoice","sectionTitle":"Cognizant BrandVoice: Gen AI Leadership Conversation Video Series","sectionUrl":"https://www.forbes.com/sites/cognizant/2024/05/15/gen-ai-leadership-conversation-series/"},{"sectionTitle":"DNA of Success","sectionUrl":"https://www.forbes.com/sites/forbesvideo/2023/11/01/dna-of-success-2023"},{"sectionTitle":"Embracing And Bracing For AI","sectionUrl":"https://www.forbes.com/sites/forbes-research/2023/10/26/new-forbes-survey-reveals-how-executives-are-embracing---and-bracing-for---ai/?sh=4c9ec37647fe"},{"sectionTitle":"Facing A Volatile Market, C-Suites Look To The CFO For Strategic Guidance","sectionUrl":"https://www.forbes.com/sites/forbes-research/2023/11/01/facing-a-volatile-market-c-suites-look-to-the-cfo-for-strategic-guidance/?sh=5ebd4e0f8752"},{"sectionTitle":"Forbes Research: 2023 Small Business Survey","sectionUrl":"https://www.forbes.com/sites/forbes-research/2023/06/07/resiliency-and-ingenuity-revealed-in-new-forbes-small-business-research/?sh=7933ed832cee"},{"paidContent":" | Paid Program","sectionTitle":"‘I Am Who I Am’: Owning Your Personal And Professional Brand","sectionUrl":"https://www.forbes.com/sites/statefarm/2024/08/13/i-am-who-i-am-owning-your-personal-and-professional-brand/"},{"paidContent":" | Paid Program","sectionTitle":"TIAA BrandVoice ","sectionUrl":"https://www.forbes.com/sites/tiaa"},{"sectionTitle":"Forbes CXO Spotlight","sectionUrl":"https://www.forbes.com/video/17c95107-2e8f-410a-bd28-3b3b3f8321c2/citizens-bank-cxo-beth-johnson-finds-success-by-innovating-on-the-margins/"},{"featuredImage":"https://specials-images.forbesimg.com/imageserve/66e857497546e160d39a7438/960x0.jpg?cropX1=0\u0026cropX2=1920\u0026cropY1=0\u0026cropY2=1080","featuredTitle":"Scaling AI","paidContent":" | Paid Program","sectionLink":"https://www.forbes.com/sites/forbesvideo/2024/09/16/scaling-ai/","sectionSponsored":"Sponsored by ServiceNow","sectionTitle":"Scaling AI Editorial Video Series","sectionUrl":"https://www.forbes.com/sites/forbesvideo/2024/09/16/scaling-ai/"},{"paidContent":" | Paid Program","sectionSponsored":"Ecolab","sectionTitle":"Water Wisdom: Ecolab’s 4-Step\u2028Process To Unlock Growth Through Water","sectionUrl":"https://www.forbes.com/sites/insights-ecolab/2024/09/25/water-wisdom-ecolabs-4-step-process-to-unlock-growth-through-water/"},{"sectionTitle":"America's Top RIA Firms","sectionUrl":"https://www.forbes.com/lists/top-ria-firms"},{"featuredImage":"https://specials-images.forbesimg.com/imageserve/67097bf32519b9b963092982/0x0.jpg","featuredTitle":"5 Traits Of AI Pacesetters To Help You Pull Ahead","paidContent":" | Paid Program","sectionLink":"https://www.forbes.com/sites/servicenow/2024/10/15/5-traits-of-ai-pacesetters-to-help-you-pull-ahead/","sectionSponsored":"Sponsored by ServiceNow","sectionTitle":"5 Traits of AI Pacesetters to Help You Pull Ahead","sectionUrl":"https://www.forbes.com/sites/servicenow/2024/10/15/5-traits-of-ai-pacesetters-to-help-you-pull-ahead/"},{"paidContent":" | Paid Program","sectionTitle":"State Farm BrandVoice"},{"featuredImage":"https://specials-images.forbesimg.com/imageserve/672243d9e0159a2f6f9b05c3/960x0.jpg?cropX1=0\u0026cropX2=1200\u0026cropY1=0\u0026cropY2=675","featuredTitle":"4 Factors To Explore When Considering AI For Professional Work","paidContent":" | Paid Program","sectionLink":"https://www.forbes.com/sites/insights-thomsonreuters/2024/10/30/4-factors-to-explore-when-considering-ai-for-professional-work/","sectionSponsored":"Sponsored by Thomson Reuters","sectionTitle":"Thomson Reuters Insights Premium Post: 4 Factors To Explore When Considering Professional-Grade AI","sectionUrl":"https://www.forbes.com/sites/insights-thomsonreuters/2024/10/30/4-factors-to-explore-when-considering-ai-for-professional-work/"},{"featuredImage":"https://specials-images.forbesimg.com/imageserve/67223140297d5b09ef13b954/960x0.jpg?cropX1=0\u0026cropX2=1200\u0026cropY1=0\u0026cropY2=675","featuredTitle":"The Future Of E-Commerce","paidContent":" | Paid Program","sectionLink":"https://www.forbes.com/sites/paypal/2024/10/31/the-future-of-e-commerce/","sectionSponsored":"PayPal","sectionTitle":"PayPal BrandVoice Premium Post: The Future Of E-Commerce","sectionUrl":"https://www.forbes.com/sites/paypal/2024/10/31/the-future-of-e-commerce/"},{"paidContent":" | Paid Program","sectionTitle":"The Birth Of Almanac: A Re-Evaluation Of What’s Really Needed In Farming","sectionUrl":"https://www.forbes.com/sites/almanac/2024/11/04/the-birth-of-almanac-a-re-evaluation-of-whats-really-needed-in-farming"},{"paidContent":" | Paid Program","sectionSponsored":"New York Life","sectionTitle":"Leadership Lessons on Financial Literacy Video Series, presented by New York Life","sectionUrl":"https://www.forbes.com/sites/forbesvideo/2024/02/22/forbes-leadership-lessons-on-financial-literacy/"},{"paidContent":" | Paid Program","sectionTitle":"PayPal BrandVoice Premium Post: How Merchants Are Leveling Up Checkout To Drive Conversion","sectionUrl":"https://www.forbes.com/sites/paypal/2024/11/13/how-merchants-are-leveling-up-checkout-to-drive-conversion/"},{"paidContent":" | Paid Program","sectionSponsored":"Sponsored by LG","sectionTitle":"Hyoeun Kim On LG's Brand Promise, \"Life's Good\"","sectionUrl":"https://www.forbes.com/video/5dd30175-916e-4349-9cab-564a384e45da/hyoeun-kim-on-lgs-brand-promise-lifes-good/"},{"paidContent":" | Paid Program","sectionSponsored":"T. Rowe Price","sectionTitle":"Poised To Outperform: Rev Up Your Investment Strategy With Active ETFs","sectionUrl":"https://www.forbes.com/sites/t-rowe-price/2024/11/20/poised-to-outperform-rev-up-your-investment-strategy-with-active-etfs/"},{"paidContent":" | Paid Program","sectionTitle":"ServiceNow BrandVoice Premium Post: Why It's Time To See Your Workforce In 4D","sectionUrl":"https://www.forbes.com/sites/servicenow/2024/11/22/why-its-time-to-see-your-workforce-in-4d/"},{"paidContent":" | Paid Program","sectionTitle":"Presented by New York Life: Forbes Leadership Lessons On Financial Literacy","sectionUrl":"https://www.forbes.com/sites/forbesvideo/2024/02/22/forbes-leadership-lessons-on-financial-literacy/"}],"title":"Featured","url":"","type":"menu"}],"subnav":[],"follow":[{"link":"https://www.facebook.com/forbes","name":"facebook"},{"link":"https://twitter.com/forbes","name":"twitter"},{"link":"https://www.instagram.com/forbes/","name":"instagram"},{"link":"https://www.snapchat.com/add/Forbes","name":"snapchat"},{"link":"https://www.youtube.com/forbes","name":"youtube"},{"link":"https://www.linkedin.com/company/forbes-magazine","name":"linkedin"},{"link":"https://plus.google.com/u/0/102281638880464201271/posts","name":"google"}],"scripts":["https://i.forbesimg.com/simple-site/dist/js/nextJS-808f307a9bfd0b03278b.js"],"speedcurveLabel":"contributor-desktop-a","isEurope":false,"isChina":false,"isUsDpa":false,"isUs":false,"isVwoEnabled":false,"isMobile":false,"furtherResources":[],"showLockIconInStream":false,"serverData":{"tracking":{"author":"Ethan Siegel","brandVoice":false,"bvProgramType":"main","contribType":"Contributor","dfpZone":"contribhome","insights":"","naturalID":"blogAuthorId/blog/author/1655983","pageType":"contrib","paidContentBrand":"","paidContentType":"","primaryChannel":"Innovation","primarySection":"Science","siteSlug":"ethansiegel","login":"false","resourceId":""},"authorType":"individual","adZone":"contribhome","adId":"","isProd":true,"edittools":"edittools.forbes.com","isE2E":false,"naturalId":"blogAuthorId/blog/author/1655983","streamSourceBlog":"","streamSourceType":"author","streamSourceValue":"blogstream-blogAuthorId/blog/author/blog-3662_all","isBlog":false,"channelColor":"diamondring-blue","channelName":"Innovation","currentTabName":"","pageLocation":"contrib-blogAuthorId/blog/author/1655983_all","blogSlug":"ethansiegel","isNewsletter":false,"isJENewsletter":false,"isInvestingNewsletter":false,"isFinNewsletter":false,"hasWriters":false,"retracted":false,"showFollowButton":false,"isLocal":false,"isVwoEnabled":false}},"isEurope":false,"isChina":false,"isUsDpa":false,"isUs":false},"__N_SSP":true},"page":"/contributor","query":{"base":"sites","contributorName":"ethansiegel","reqUrl":"/sites/ethansiegel/"},"buildId":"0I_IGRrELnS0kQbXCkcfD","assetPrefix":"https://i.forbesimg.com/simple-site","isFallback":false,"isExperimentalCompile":false,"gssp":true,"scriptLoader":[]}</script></body></html>

Pages: 1 2 3 4 5 6 7 8 9 10