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id="block-glueupadsverticaltop-2" class="block block-glueup-ads block-glueup-ads-vertical-top-block clearfix"><div class="glueup-ads-slick-list"></div> </section><h1 class="page-header"><span property="schema:name">2022-24 Strategic Framework</span></h1> <article data-history-node-id="436" role="article" about="/2022-24-strategic-framework" typeof="schema:WebPage" class="page full clearfix"> <span property="schema:name" content="2022-24 Strategic Framework" class="hidden"></span><div class="content"><div property="schema:text" class="field field--name-body field--type-text-with-summary field--label-hidden field--item"><p>Our strategic goals define <em>what we want to achieve</em>. We have set three strategic goals for the three-year period – to ENGAGE, CONNECT and EVOLVE – each of which has four supporting objectives that set out <em>what we will do</em> to achieve the goals.</p><p> </p><h2>ENGAGE</h2><p><strong>We leverage our unique provincial reach to bring together members, businesses, stakeholders and governments to proactively champion provincial issues that matter.</strong></p><ul><li><p>Leverage our membership strength and grassroots policy development process to build our advocacy</p></li><li><p>Deepen influence with government, bureaucracy, crown corporations and others essential to a vibrant provincial economy</p></li><li><p>Broaden membership to ensure all voices are represented</p></li><li><p>Pursue strategic partnerships and alliances that address systemic issues that limit business potential</p></li></ul><p> </p><h2>CONNECT</h2><p><strong>We connect our members to people, programs and services that will enhance their business knowledge and help drive their bottom-line success.</strong></p><ul><li><p>Be the go-to information hub that quickly and effectively connects members to valued resources, including technologies that drive productivity and bottom-line results</p></li><li><p>Share our thought leadership in accessible form</p></li><li><p>Facilitate connections, knowledge and information exchange</p></li><li><p>Be digital first in communications, content and services</p></li></ul><p> </p><h2>EVOLVE</h2><p><strong>We continuously evolve, adopting best practice board governance and organizational, operational and financial processes and procedures that support the delivery of our vision, purpose and member value proposition.</strong></p><ul><li><p>Work collaboratively with our members to strengthen the services provided to them</p></li><li><p>Implement a new value delivery model</p></li><li><p>Introduce non-dues revenue services to fund activities</p></li><li><p>Review board governance and organizational, operational and financial infrastructure against best practices and continuously improve effectiveness</p></li></ul></div></div></article><section id="block-glueupadsverticalbottom-2" class="block block-glueup-ads block-glueup-ads-vertical-bottom-block clearfix"><div class="glueup-ads-slick-list"></div> </section><section id="block-glueupadshorizontalbottom" class="block block-glueup-ads block-glueup-ads-horizontal-bottom-block clearfix"><div class="glueup-ads-slick-list"></div> </section></div> </section> <aside class="col-sm-3" role="complementary"><div class="region region-sidebar-second class-region__022-24-strategic-framework region-entity-node-canonical"> <section id="block-glueupadsverticaltop" class="block block-glueup-ads block-glueup-ads-vertical-top-block clearfix"><div class="glueup-ads-slick-list"></div> </section><section id="block-glueupadsverticalbottom" class="block block-glueup-ads block-glueup-ads-vertical-bottom-block clearfix"><div class="glueup-ads-slick-list"></div> 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