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modular-navigation-item" href="/pro-membership-taster-pack/"> <h6>Your Pro taster pack</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Exec+ membership</h5> <p>For product marketing leaders</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/exec-plus-membership/"> <h6>Become an Exec+ member</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-exec-membership-ebook/"> <h6>Your Exec+ taster pack</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Team membership</h5> <p>Level up your product marketing team</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/teams/"> <h6>Get a team membership</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Why pick PMA?</h5> <p>See what our members say</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/membership-reviews/"> <h6>Membership reviews</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/tag/membership-case-studies/"> <h6>Membership case studies</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/membership-samples/"> <h6>Sample what’s inside</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/insider-membership-plan/"> <h6>Get freemium membership</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/5-essential-day-to-day-templates-for-successful-product-marketers/"> <h6>Templates for success</h6> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">Resources</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Content hub</h5> <p>Unlimited resources on tap</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/content-hub/?filter=articles"> <h6>Articles</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-fix/"> <h6>Presentations</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/content-hub/?filter=ebooks"> <h6>eBooks</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/content-hub/?filter=guides"> <h6>Guides</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://media.thealliance.io/podcasts/?filter=podcast-filter-community-pma" target="_blank"> <h6>Podcasts</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/content-hub/?filter=reports"> <h6>Reports</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/content-hub/?filter=webinars"> <h6>Webinars</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/content-hub/"> <h6>View all resources</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Research & reports</h5> <p>Industry insights from us</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-salary-survey-report/"> <h6>Product Marketing Salary Report</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/state-of-product-marketing-report/ "> <h6>State of Product Marketing</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/state-of-product-marketing-leadership-report/"> <h6>State of Product Marketing Leadership</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/the-state-of-go-to-market-report-2022/"> <h6>State of Go-to-Market</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-tech-stack/"> <h6>Product Marketing Tools of Choice</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-influencers-2023/"> <h6>Top 100 Product Marketing Influencers</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-resources/"> <h6>View all reports</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Guides</h5> <p>Brush up on the essentials</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/what-is-product-marketing/"> <h6>What is product marketing?</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-framework/"> <h6>Product marketing framework</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/your-guide-to-competitive-intelligence/"> <h6>Competitive intelligence</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/your-guide-to-pricing/"> <h6>Pricing</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/okrs/"> <h6>OKRs</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/your-guide-to-positioning/"> <h6>Positioning</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/your-guide-to-go-to-market-strategies/"> <h6>Go-to-Market</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/tag/guides/"> <h6>View all guides</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Best of the rest</h5> <p>Highlights from the site</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://pmmgpt.com"> <h6>PMM-GPT</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-iq/"> <h6>PMM IQ test</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-leadership-resources/"> <h6>Product Marketing Leadership Portal</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-newsletter/"> <h6>Newsletter</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/your-definitive-product-marketing-reading-list/"> <h6>Product marketing books</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://tools.productmarketingalliance.com/"> <h6>Product marketing tech stack</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/salarycalculator/"> <h6>Salary calculator</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/create-and-contribute/"> <h6>Create and contribute</h6> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">Certification</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Product Marketing Core</h5> <p>The A to Z of product marketing essentials</p> <div class="modular-navigation-item-sub-wrapper"> <p style="color:#ff5d4c;">PMMC - Level 1</p> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" target="_blank"> <h6>Product Marketing Certified: Core</h6> <p>On-demand</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/live-online/product-marketing-certified-core" target="_blank"> <h6>Live & online</h6> <p>Part-time or full-time</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/in-person/product-marketing-certified-core-live-and-in-person" target="_blank"> <h6>Live & in-person</h6> <p>Pick your city</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/b2c-product-marketing-certified-core target="_blank""> <h6>B2C Product Marketing Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/customer-marketing-certified" target="_blank"> <h6>Customer Marketing Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" target="_blank"> <h6>Product-Led Growth Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/#core-certifications" target="_blank"> <h6>View all Core</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Product Marketing Certified: Advanced</h5> <p>Establish your influence and strategic value</p><br> <div class="modular-navigation-item-sub-wrapper"> <p style="color:#ff5d4c;">PMMC II - Level 2</p> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/advanced-product-marketing-certified" target="_blank"> <h6>Product Marketing Certified: Advanced</h6> <p>On-demand</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/messaging-certified" target="_blank"> <h6>Messaging Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/narrative-design-certified" target="_blank"> <h6>Narrative Design Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/positioning-certified-masters" target="_blank"> <h6>Positioning Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/pricing-certified-masters" target="_blank"> <h6>Pricing Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/go-to-market-certified-masters" target="_blank"> <h6>Go-to-Market Certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/#advanced-certifications" target="_blank"> <h6>All Product Marketing masters</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Product Marketing Certified: Leadership</h5> <p>The ultimate roadmap for product marketing leaders</p> <div class="modular-navigation-item-sub-wrapper"> <p style="color:#ff5d4c;">PMMC III - Level 3</p> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/leadership-on-demand/product-marketing-certified-leadership"> <h6>Product Marketing Certified: Leadership</h6> <p>On-demand</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/accelerator-live-online/product-marketing-leadership-accelerator"> <h6>Product Marketing Leadership Accelerator</h6> <p>Live & online</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/#all-courses" target="_blank"> <h6>All product marketing courses</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Product Marketing Training</h5> <p>Individual & org-wide options</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/product-marketing-team-training" target="_blank"> <h6>Team training</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-scholar-program/"> <h6>Scholar Program</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/the-product-marketing-certified-journey/"> <h6>Certification Journey</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/why-pmms-love-pmmc/"> <h6>Why PMMs ❤️ PMMC</h6> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">Events</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Virtual events & meetups</h5> <p>Connecting our global community</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://virtual.productmarketingalliance.com/location/demos/" target="_blank"> <h6>Product Demos Summit | December 10</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-talks/" target="_blank"> <h6>PMM Talks</h6> <p>Knowledge worth knowing</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://community.productmarketingalliance.com/s/regional-chapters/" target="_blank"> <h6>PMM Meetups</h6> <p>City chapters</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-now/" target="_blank"> <h6>PMM Now</h6> <p>Exclusive live streams</p> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>In-person summits</h5> <p>Coming to a city near you</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/chicago" target="_blank"> <h6>PMM Summit | Chicago | November 13 & 14</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/toronto" target="_blank"> <h6>PMM Summit | Toronto | November 20 & 21</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/london/" target="_blank"> <h6>PMM Summit | London | December 4 & 5</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/washington/" target="_blank"> <h6>PMM Summit | Washington | January 30</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/austin/" target="_blank"> <h6>PMM Summit | Austin | February 11 & 12</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/newyork/" target="_blank"> <h6>PMM Summit | New York | March 13 & 14</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/paris/" target="_blank"> <h6>PMM Summit | Paris | March 26</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/" target="_blank"> <h6>Summit calendar 2024</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Quick links & OnDemand</h5> <p>Plan ahead or catch up</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-ondemand/"> <h6>Catch up OnDemand</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://productmarketingall.typeform.com/to/hxI9MbBm" target="_blank"> <h6>Apply to speak</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://events.productmarketingalliance.com/" target="_blank"> <h6>All events</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://certified.productmarketingalliance.com/" target="_blank"> <h6>All courses</h6> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">About</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>The basics</h5> <p>Our journey & how to reach us</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/about/"> <h6>Mission</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/contact/"> <h6>Contact</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/calling-all-sponsors-or-partners/"> <h6>Partner with us</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/press-resources/"> <h6>Press resources</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/case-studies/"> <h6>Case studies</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/help-centre/"> <h6>Help centre</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Our people</h5> <p>AKA the building blocks of PMA</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/the-pma-team/"> <h6>PMA team</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/experts-in-residence/"> <h6>Experts in Residence</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-founding-members/"> <h6>PMA Founding Members</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/careers/"> <h6>Careers</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Get involved</h5> <p>Get your name published</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/calling-all-sponsors-or-partners/"> <h6>Get the media guide</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/community-partnerships/"> <h6>Community partnerships</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-pulse-2023/"> <h6>PMA Pulse</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/contributor-guide/"> <h6>Create & contribute</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Quick links</h5> <p>Our bread & butter</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/join-slack/"> <h6>Slack community</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-consult/"> <h6>PMA Consult</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://certified.productmarketingalliance.com/" target="_blank"> <h6>Get certified</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/signup/"> <h6>Membership</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-framework/"> <h6>Product marketing framework</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/articles/"> <h6>Articles</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-resources/"> <h6>All reports</h6> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"><a class="modular-navigation-main" href="https://jobs.productmarketingalliance.com/" target="_blank">Jobs</a></div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">Community</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Network</h5> <p>Connect and collaborate</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/join-slack/"> <h6>Slack Community</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/meet-the-ambassadors/"> <h6>Meet the ambassadors</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-meetup/"> <h6>Meetups</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://www.linkedin.com/school/product-marketing-alliance/" target="_blank"> <h6>PMA LinkedIn</h6> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <h5>Learn</h5> <p>Level up your career</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/ambassadors/"> <h6>Become an ambassador</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/the-alliance-awards-pma-nominate-today/"> <h6>Product Marketing Awards 2024 | Nominations</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-awards-2023-winners/"> <h6>Product Marketing Awards 2023 | Winners</h6> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/customer-advisory-board/"> <h6>PMA Customer Advisory Board</h6> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <a class="modular-navigation-main nav-whats-new beamer_beamerSelector beamerTrigger" data-beamer-keypress="true"> What's new? </a> </div> <div class="modular-navigation-close"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"> <path d="M16 132h416c8.837 0 16-7.163 16-16V76c0-8.837-7.163-16-16-16H16C7.163 60 0 67.163 0 76v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16z"></path> </svg> </div> </div> <div class="nav-icons nav-mobile-modular"> <svg 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</div> <div class="banner-images"> <img class="line-1" src="/assets/img/banner-line-1.svg"/> <div class="images-container"> <img class="image-1" src="/assets/img/PMA2022_Day2-175 6.png"/> <img class="image-2" src="/assets/img/PMA2022_Day2-175 4.png"/> <img class="image-3" src="/assets/img/PMA2022_Day2-175 3.png"/> <img class="image-4" src="/assets/img/PMA2022_Day2-175 5.png"/> <img class="mobile-img banner-img" src="/assets/img/about-us-banner-img-mobile-2.png"/> </div> <img class="line-2" src="/assets/img/banner-line-2.svg"/> </div> </section>  <section class="awards-container"> <div class="content-wrap"> <div> <h3>Award-winning institution <span class="text-italic text-primary-coral-gradient">for award-winning product marketers</span></h3> </div> <div> <img class="h-119" src="/assets/img/g2-badge-2.svg"/> <img class="h-119" src="/assets/img/g2-badge-1.svg"/> <img class="h-72" src="/assets/img/FT_Top_1000.svg"/> <img class="h-119" src="/assets/img/ST_HUNDRED_LOGO_HOIZ_1x1_RGB 1.svg"/> </div> </div> </section> <section class="our-stats-section"> <div class="courses-counter-up-container"> <h5 class="courses-counter-up-container-title">Our Stats</h5> <div class="courses-counter-inner-container"> <div class="courses-counter-box"> <div class="courses-counter">47k+</div> <p>Slack members</p> </div> <div class="courses-counter-box"> <div class="courses-counter">15k+</div> <p>course alumni</p> </div> <div class="courses-counter-box"> <div class="courses-counter">50k+</div> <p>members</p> </div> <div class="courses-counter-box"> <div class="courses-counter">70k+</div> <p>event attendees</p> </div> </div> </div> </section> <section class="video-section"> <div class="content-wrap"> <div class="content"> <h2>Unmatched learning & networking with <span class="text-italic text-primary-coral-gradient">the world's biggest PMM community</span></h2> <p>Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe and providing exceptional and accessible learning and networking opportunities. <br><br> And it did just that. <br><br> Through our community, content, certifications, summits, meetups, memberships, and more, since our inception, we’ve continued to elevate the role of product marketing and ensure current and aspiring product marketers have access to cutting-edge resources. <br><br> What drives us, is helping you to be the best PMM you can be.</p> </div> <div class="video"> <div class="video-wrapper">  <div class="wistia_responsive_padding" style="width:100%;position:relative;"><div class="wistia_responsive_wrapper" style="height:100%;left:0;position:absolute;top:0;width:100%;"><iframe src="https://fast.wistia.net/embed/iframe/whxmkdel33?seo=true&videoFoam=true" title="PMA About Us Video V6.1" allow="autoplay; fullscreen" allowtransparency="true" frameborder="0" scrolling="no" class="wistia_embed" name="wistia_embed" msallowfullscreen width="100%" height="100%"></iframe></div></div> <script src="https://fast.wistia.net/assets/external/E-v1.js" async></script>  <img class="since-img" src="/assets/img/since-2019.svg"/> </div> </div> </div> </section> <section class="image-content dark"> <div class="content-wrap"> <div class="content-container"> <div class="image-section" data-image="certifications"> <div> <div class="image-tag">Our mission</div> <h2>To elevate the role of <span class="text-italic text-primary-coral-gradient">product marketing.</span></h2> <p>We want to support people in the industry, educate those on the outside, and encourage people to transition in - because as most product marketers will tell you, it’s a great place to be.</p> </div> <div> <img src="/assets/img/our-mission-img.png"/> </div> </div> <div class="image-section column-reverse" data-image="events"> <div> <img src="/assets/img/Frame 929742709.png"/> </div> <div> <div class="image-tag">Our goal</div> <h2 class="sub-title-inline">To enable every product marketer to <span class="text-italic text-primary-coral-gradient">achieve excellence</span> - whatever that means to <span class="text-italic text-primary-coral-gradient">them.</span></h2> </div> </div> </div> </div> </section> <section class="insider-section"> <div class="insider-content"> <h2>Our <span class="text-italic text-primary-coral-gradient">ethos.</span></h2> <div class="insider-cards"> <div class="insider-card"> <img src="/assets/img/community-led.svg"> <h4>Community-led.</h4> <p>No matter what we do, our community is always at the heart of every decision we make.</p> </div> <div class="insider-card"> <img src="/assets/img/Quality first.svg"> <h4>Quality first.</h4> <p>Whether it’s a certification, article, or event, providing only gold-standard content is something we’ll never compromise on.</p> </div> <div class="insider-card"> <img src="/assets/img/kidness guaranteed.svg"> <h4>Kindness guaranteed.</h4> <p>Our company cultures and values bleed into every interaction every community member experiences.</p> </div> </div> </div> </section> <section id="about-membership" class="about-membership-section"> <div class="container"> <div class="col-content"> <div class="content"> <h2>What <span class="text-italic text-primary-coral-gradient">we do</span></h2> </div> <table class="about-membership-table"> <tbody><tr> <td><small>01</small></td> <td><h5>Community</h5></td> <td><p>Connect with product marketers from every corner of the globe in our insanely active and supportive <a href="https://www.productmarketingalliance.com/join-slack/">Slack community</a>. Ask questions. Give answers. Share ideas. Form connections. <br><br> Wanna connect with your fellow PMMs in-person? We’ve got local <a href="https://www.productmarketingalliance.com/pma-meetup/">meetups communities</a> for that too.</p></td> </tr> <tr> <td><small>02</small></td> <td><h5>Membership</h5></td> <td><p>Accelerate your product marketing career by developing your knowledge in every aspect of PMM with <a href="https://www.productmarketingalliance.com/signup/">ideas and resources</a> you can apply to everyday projects. <br><br> Fulfill all your L&D needs with <a href="https://learning.productmarketingalliance.com/">certifications</a>, real-world <a href="https://www.productmarketingalliance.com/content-hub/?filter=case-studies">case studies</a>, tried & tested <a href="https://www.productmarketingalliance.com/content-hub/?filter=case-studies">templates</a>, and more. </p></td> </tr> <tr> <td><small>03</small></td> <td><h5>Certifications</h5></td> <td><p>Community-led education designed to fast-track your product marketing career. <br><br> We’re accredited and recognized by the Chartered Institute of Marketing and CPD, and all our <a target="_blank" href="https://learning.productmarketingalliance.com/">certifications</a> are based on real-life experiences, practical implementation, and actionable learnings.</p></td> </tr> <tr> <td><small>04</small></td> <td><h5>Events</h5></td> <td><p>From San Francisco to Sydney, Amsterdam to Atlanta, our <a href="https://world.productmarketingalliance.com/">global summit series</a> is the #1 opportunity to stay up-to-date on the latest PMM trends, grow your network, and advance in your career. <br><br> Fancy something from the comfort of your couch? We’ve got a full roster of virtual festivals, meetups, and live streams running throughout the year, too. </p></td> </tr> <tr> <td><small>05</small></td> <td><h5>Content</h5></td> <td><p>Whether you want to tune into a podcast on your way to work or get stuck into a stat-backed industry report, our <a href="https://www.productmarketingalliance.com/content-hub/">content offering</a> is vast to say the least. <br><br> Blogs, podcasts, playbooks, videos, reports, case studies, interviews, and more - you name it, we’ve got it. </p></td> </tr> <tr> <td><small>06</small></td> <td><h5>Careers</h5></td> <td><p>Product marketing is the place to be. <br><br> Whether you’re searching for your dream role, trying to attract top talent, or just want to get stuck into some recruitment resources, our content hub and <a target="_blank" href="https://jobs.productmarketingalliance.com/">job board</a>’s got you covered.</p></td> </tr> <tr> <td><small>07</small></td> <td><h5>Awards</h5></td> <td><p>Because who doesn’t want/need a bit of recognition from time–to–time? <br><br> Our annual awards give credit where credit’s due and puts the power to the community when it comes to nominating the MVPs of the industry. </p></td> </tr> </tbody></table> </div> </div> </section>  <section class="logo-partners"> <div class="content"> <h2>Brands inside <span class="text-italic text-primary-coral-gradient">our community.</span></h2> <p>From start-ups to enterprise orgs, B2C to B2C, retail to software, PMMs and brands from all walks of life are using, contributing to, and growing our product marketing community.</p> </div> <div class="content-wrap"> <div> <div class="group-logo"> <img src="/assets/img/partners-logo/linkedin.svg"/> <img src="/assets/img/partners-logo/google.svg"/> <img src="/assets/img/partners-logo/meta.svg"/> <img src="/assets/img/partners-logo/dropbox.svg"/> <img src="/assets/img/partners-logo/drift.svg"/> </div> <div class="group-logo"> <img src="/assets/img/partners-logo/microsoft.svg"/> <img src="/assets/img/partners-logo/amazon.svg"/> <img src="/assets/img/partners-logo/airbnb.svg"/> <img src="/assets/img/partners-logo/Atlassian_Certified_Logo_Black.svg"/> <img src="/assets/img/partners-logo/adobe.svg"/> </div> </div> </div> </section> <section class="marketers-section mt-neg-2"> <div class="marketers-content"> <h2 class="text-decor">Meet the <span class="text-italic text-primary-coral-gradient">people behind PMA</span></h2> <p class="text-white">We also define our success by our people, and our people have enabled us to achieve some incredible feats since we came onto the scenes. Meet some of the superheroes behind the PMA machine…</p> <div class="marketers-list limit-logo-display"> </div> <a id="seeMore" class="btn btn-outline-white">See more</a> </div> </section> <section id="getInvolved" class="cta-section get-involved dark mt-neg-1"> <div class="cta-content"> <h2>Get <span class="text-italic pearl-aqua">involved</span></h2> <img src="/assets/img/line-11.svg"> <p>Whether you’re a PMM wanting a platform to share your expertise or a brand wanting to promote your solution, we’ve got plenty of ways you can get involved.</p> <div class="btn-group"> <a href="https://www.productmarketingalliance.com/calling-all-sponsors-or-partners/" class="btn btn-primary">Partner with us</a> <a target="_blank" href="https://www.productmarketingalliance.com/create-and-contribute/" class="btn btn-outline-white">Create & contribute</a> </div> </div> </section> <section class="company-chart-section"> <div class="content-wrap"> <div class="content"> <h2>The Alliance:<span class="text-italic text-primary-coral-gradient">meet the brands</span></h2> <div> <p>Product Market Alliance just one of our 15+ thriving professional communities, all with one mission in mind: to redefine the way companies access education and scale. <br><br> We’re already supporting exciting startups to Fortune 500 companies like Amazon, Comcast, Microsoft, Salesforce, and IBM, with their team’s growth goals - and you could be next. </p> <a href="https://www.thealliance.io/" class="btn btn-secondary">Visit The Alliance</a> </div> </div> <div class="communities"> <div class="brands-hierarchy-tree"> <div class="brands-desktop"> <div class="alliance-brand-logo"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb646edfb82c3f066961aa_ALLIANCE%20FULL%20-%20SECONDARY%201.svg" loading="lazy" alt=""> </div> <div class="hierarchy-three-arrow w-embed"> <img src="/assets/img/hierarchy-arrow-bottom.svg"/> </div> <div class="c-suite-box"> <div class="c-suite-tag-container"> <div class="c-suite-tag-svg w-embed"> <svg width="100%" height="100%" viewBox="0 0 45 151" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 0C5.37258 0 0 5.37259 0 12V139C0 145.627 5.37258 151 12 151H45C38.3726 151 33 145.627 33 139V12C33 5.37259 38.3726 0 45 0H12Z" fill="#09100F"></path> </svg> </div> <div class="c-suite-tag-text">C-suite</div> </div> <div class="c-suite-list-container"> <div class="c-suite-grouped"> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-strategy-officer" target="_blank" class="c-suite-item marketing-group revenue-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b0819f2a1f202ad63ac_Chief_Strategy_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd1cc1f5f91b271cad_Chief_Strategy_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-marketing-officers" target="_blank" class="c-suite-item marketing-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b087bb06b77044e3142_CMO%20FULL%20LOGO%20BLACK%202.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd540f62e1c377c280_CMO%20FULL%20LOGO%20BLACK%202.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.thealliance.io/csuite/chief-revenue-officer" target="_blank" class="c-suite-item revenue-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b089797766bdc7baf4f_Chief_Revenue_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd7d4174e3003a0e59_Chief_Revenue_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> </div> <div class="c-suite-grouped"> <a href="https://www.thealliance.io/csuite/chief-product-officer" target="_blank" class="c-suite-item product-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b088d08b3a0083e2c6f_Chief_Product_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afde6d7ca792e83a2f7_Chief_Product_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> <div class="c-suite-grouped"> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-operating-officer" target="_blank" class="c-suite-item customer-group people-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b09e0acf0da3e85ae7e_Chief_Operating_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd8fe6fe5cc7ed39dc_Chief_Operating_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-customer-officer" target="_blank" class="c-suite-item customer-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08b48dad5fa082cf5b_Chief_Customer_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd61f6819c33ef0775_Chief_Customer_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.thealliance.io/csuite/chief-people-officer" target="_blank" class="c-suite-item people-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b09539fa709d50aeb27_Chief_People_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd2c3c1f43abfb2303_Chief_People_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> </div> <div class="c-suite-grouped"> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-finance-officer" target="_blank" class="c-suite-item finance-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08b48dad5fa082cf42_Chief_Finance_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd5411b4e430d8f297_Chief_Finance_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> </div> <div class="c-suite-grouped"> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-information-officer" target="_blank" class="c-suite-item technology-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b09a8ba8e759bf89120_Chief_Infomation_Officer_Logo%20(ON%20WHITE)%201.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd61f6819c33ef0778_Chief_Infomation_Officer_Logo%20(ON%20WHITE)%201.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> <div class="c-suite-subgroup"> <a href="https://www.thealliance.io/csuite/chief-ai-officer" target="_blank" class="c-suite-item technology-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08ec25fb54e0328754_Chief_AI_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd4c7d8fdd7442b17a_Chief_AI_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.thealliance.io/csuite/chief-innovation-officer" target="_blank" class="c-suite-item technology-group w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b089a45754d803cd34d_Chief_Innovation_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd5c0bf3191b683f35_Chief_Innovation_Officer_Logo%20(ON%20WHITE).svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> </div> </div> </div> <div class="function-list-container"> <div class="function-grouped marketing-group"> <div class="w-embed"> <img src="/assets/img/hierarchy-arrow-top-bottom-sm.svg"/> </div> <a href="https://www.thealliance.io/marketing-alliance" target="_blank" class="c-suite-secondary-item w-inline-block"> <div class="c-suite-secondary-title">Marketing</div> </a> <div class="w-embed"> <img src="/assets/img/hierarchy-arrow-top-bottom-lg.svg"/> </div> <div class="function-subgroup"> <a href="https://productmarketingalliance.com/" target="_blank" class="c-suite-item w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b094126ee57e251a4ef_PMA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afccb947f74bda5983a_PMA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.competitiveintelligencealliance.io/" target="_blank" class="c-suite-item w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08b48dad5fa082cf45_CIA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5aff266af7d68c7d66a4_CIA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.developermarketing.io/" target="_blank" class="c-suite-item w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b088e21190c26eee411_DMA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd8d791a84fa596547_DMA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.revenuemarketingalliance.com/" target="_blank" class="c-suite-item w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b09ec25fb54e03287d9_RMA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afc5411b4e430d8f26c_RMA%20FULL%20LOGO%20BLACK%201.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> </div> <div class="function-grouped revenue-group"> <div class="w-embed"> <img src="/assets/img/hierarchy-arrow-top-bottom-sm.svg"/> </div> <a href="https://www.thealliance.io/revenue-alliance" target="_blank" class="c-suite-secondary-item w-inline-block"> <div class="c-suite-secondary-title">Revenue</div> </a> <div class="w-embed"> <img src="/assets/img/hierarchy-arrow-top-bottom-lg.svg"/> </div> <div class="function-subgroup"> <a href="https://www.gotomarketalliance.com/" target="_blank" class="c-suite-item w-inline-block"> <img 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src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08f8f1d06c15e4ce2b_CLA%20FULL%20LOGO%20BLACK%202.svg" loading="eager" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd7ccd2b0e661664e9_CLA%20FULL%20LOGO%20BLACK%202.svg" loading="eager" alt="" class="c-suite-item-image for-dark"> </a> </div> </div> <div class="function-grouped people-group"> <div class="w-embed"> <img src="/assets/img/hierarchy-arrow-top-bottom-sm.svg"/> </div> <a href="https://www.thealliance.io/people-alliance" target="_blank" class="c-suite-secondary-item w-inline-block"> <div class="c-suite-secondary-title">People</div> </a> <div class="w-embed"> <img src="/assets/img/hierarchy-arrow-top-bottom-lg.svg"/> </div> <div class="function-subgroup"> <a href="https://www.thealliance.io/people-alliance" class="c-suite-item w-inline-block"> <img 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href="https://productmarketingalliance.com/" target="_blank" class="c-suite-item w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b094126ee57e251a4ef_PMA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afccb947f74bda5983a_PMA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image for-dark"> </a> <a href="https://www.competitiveintelligencealliance.io/" target="_blank" class="c-suite-item w-inline-block"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08b48dad5fa082cf45_CIA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5aff266af7d68c7d66a4_CIA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image for-dark"> </a> <a 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id="revenueSlide" class="w-slide" aria-label="2 of 7" role="group" aria-hidden="true" style="transition: all; transform: translateX(0px); opacity: 1;"> <div class="brands-mobile" aria-hidden="true"> <div class="c-suite-box-mobile" aria-hidden="true"> <div class="c-suite-tag-container" aria-hidden="true"> <div class="c-suite-tag-svg w-embed" aria-hidden="true"> <svg width="100%" height="100%" viewBox="0 0 45 151" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 0C5.37258 0 0 5.37259 0 12V139C0 145.627 5.37258 151 12 151H45C38.3726 151 33 145.627 33 139V12C33 5.37259 38.3726 0 45 0H12Z" fill="#09100F" aria-hidden="true"></path> </svg> </div> <div class="c-suite-tag-text" aria-hidden="true">C-suite</div> </div> <div class="c-suite-list-container" aria-hidden="true"> <div class="c-suite-grouped revenue-group" aria-hidden="true"> <div class="c-suite-subgroup" aria-hidden="true"> <a href="https://www.thealliance.io/csuite/chief-strategy-officer" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b0819f2a1f202ad63ac_Chief_Strategy_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd1cc1f5f91b271cad_Chief_Strategy_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> <div class="c-suite-subgroup" aria-hidden="true"> <a href="https://www.thealliance.io/csuite/chief-revenue-officer" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b089797766bdc7baf4f_Chief_Revenue_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd7d4174e3003a0e59_Chief_Revenue_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> </div> </div> </div> <div class="function-list-container" aria-hidden="true"> <div class="function-grouped revenue-group" aria-hidden="true"> <div class="w-embed" aria-hidden="true"> <svg width="8" height="79" viewBox="0 0 8 79" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path d="M4.06743 0.645482C3.87163 0.450754 3.55505 0.451619 3.36033 0.647414L0.187051 3.83808C-0.00767708 4.03387 -0.0068121 4.35045 0.188983 4.54518C0.384778 4.73991 0.701359 4.73904 0.896087 4.54325L3.71678 1.7071L6.55292 4.52779C6.74872 4.72252 7.0653 4.72166 7.26002 4.52586C7.45475 4.33007 7.45389 4.01348 7.25809 3.81876L4.06743 0.645482ZM3.57264 78.3545C3.76844 78.5493 4.08502 78.5484 4.27974 78.3526L7.45302 75.1619C7.64775 74.9661 7.64688 74.6496 7.45109 74.4548C7.25529 74.2601 6.93871 74.261 6.74398 74.4568L3.92329 77.2929L1.08715 74.4722C0.891355 74.2775 0.574774 74.2784 0.380046 74.4742C0.185318 74.67 0.186183 74.9865 0.381978 75.1813L3.57264 78.3545ZM3.21485 1.00137L3.42523 78.0014L4.42522 77.9986L4.21484 0.998634L3.21485 1.00137Z" fill="#AEAEAE" aria-hidden="true"></path> </svg> </div> <div class="c-suite-secondary-item" aria-hidden="true"> <div class="c-suite-secondary-title" aria-hidden="true">Revenue</div> </div> <div class="w-embed" aria-hidden="true"> <svg width="9" height="57" viewBox="0 0 9 57" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path d="M4.75492 0.218712C4.55966 0.0234501 4.24308 0.0234501 4.04781 0.218712L0.865833 3.40069C0.670571 3.59595 0.670571 3.91254 0.865833 4.1078C1.0611 4.30306 1.37768 4.30306 1.57294 4.1078L4.40137 1.27937L7.22979 4.1078C7.42506 4.30306 7.74164 4.30306 7.9369 4.1078C8.13216 3.91254 8.13216 3.59595 7.9369 3.40069L4.75492 0.218712ZM4.04781 56.7643C4.24308 56.9595 4.55966 56.9595 4.75492 56.7643L7.9369 53.5823C8.13216 53.387 8.13216 53.0705 7.9369 52.8752C7.74164 52.6799 7.42506 52.6799 7.22979 52.8752L4.40137 55.7036L1.57294 52.8752C1.37768 52.6799 1.0611 52.6799 0.865833 52.8752C0.670571 53.0705 0.670571 53.387 0.865833 53.5823L4.04781 56.7643ZM3.90137 0.572266V56.4107H4.90137V0.572266H3.90137Z" fill="#AEAEAE" aria-hidden="true"></path> </svg> </div> <div class="function-subgroup" aria-hidden="true"> <a href="https://www.gotomarketalliance.com/" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b0986d806b006a36c76_GTM%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afce49150c2747e6fa0_GTM%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> <a href="https://www.revenueoperationsalliance.com/" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b0ae903be4668509fc9_ROA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afc108f8fb618bfdac1_ROA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> <a href="https://www.salesenablementcollective.com/" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b09b48dad5fa082cf6d_SEC%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afc61f6819c33ef06f0_SEC%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> </div> </div> </div> </div> <div id="productSlide" class="w-slide" aria-label="3 of 7" role="group" aria-hidden="true" style="transition: all; transform: translateX(0px); opacity: 1;"> <div class="brands-mobile" aria-hidden="true"> <div class="c-suite-box-mobile" aria-hidden="true"> <div class="c-suite-tag-container" aria-hidden="true"> <div class="c-suite-tag-svg w-embed" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" width="100% " height="100%" viewBox="0 0 45 77" fill="none" aria-hidden="true"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 0C5.37258 0 0 5.37259 0 12V64.4248C0 71.0522 5.37258 76.4248 12 76.4248H45C38.3726 76.4248 33 71.0522 33 64.4248V12C33 5.37259 38.3726 0 45 0H12Z" fill="#09100F" aria-hidden="true"></path> </svg> </div> <div class="c-suite-tag-text" aria-hidden="true">C-suite</div> </div> <div class="c-suite-list-container" aria-hidden="true"> <div class="c-suite-grouped product-group" aria-hidden="true"> <div class="c-suite-subgroup" aria-hidden="true"> <a href="https://www.thealliance.io/csuite/chief-product-officer" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b088d08b3a0083e2c6f_Chief_Product_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afde6d7ca792e83a2f7_Chief_Product_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> </div> </div> </div> <div class="function-list-container" aria-hidden="true"> <div class="function-grouped product-group" aria-hidden="true"> <div class="w-embed" aria-hidden="true"> <svg width="8" height="154" viewBox="0 0 8 154" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path d="M4.35355 1.07125C4.15829 0.875989 3.84171 0.875989 3.64645 1.07125L0.464466 4.25323C0.269204 4.44849 0.269204 4.76508 0.464466 4.96034C0.659728 5.1556 0.976311 5.1556 1.17157 4.96034L4 2.13191L6.82843 4.96034C7.02369 5.1556 7.34027 5.1556 7.53553 4.96034C7.7308 4.76508 7.7308 4.44849 7.53553 4.25323L4.35355 1.07125ZM3.64645 153.354C3.84171 153.549 4.15829 153.549 4.35355 153.354L7.53553 150.172C7.7308 149.976 7.7308 149.66 7.53553 149.464C7.34027 149.269 7.02369 149.269 6.82843 149.464L4 152.293L1.17157 149.464C0.976311 149.269 0.659728 149.269 0.464466 149.464C0.269204 149.66 0.269204 149.976 0.464466 150.172L3.64645 153.354ZM3.5 1.4248V153H4.5V1.4248H3.5Z" fill="#AEAEAE" aria-hidden="true"></path> </svg> </div> <div class="c-suite-secondary-item" aria-hidden="true"> <div class="c-suite-secondary-title" aria-hidden="true">Product</div> </div> <div class="w-embed" aria-hidden="true"> <svg width="9" height="57" viewBox="0 0 9 57" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path d="M4.75492 0.218712C4.55966 0.0234501 4.24308 0.0234501 4.04781 0.218712L0.865833 3.40069C0.670571 3.59595 0.670571 3.91254 0.865833 4.1078C1.0611 4.30306 1.37768 4.30306 1.57294 4.1078L4.40137 1.27937L7.22979 4.1078C7.42506 4.30306 7.74164 4.30306 7.9369 4.1078C8.13216 3.91254 8.13216 3.59595 7.9369 3.40069L4.75492 0.218712ZM4.04781 56.7643C4.24308 56.9595 4.55966 56.9595 4.75492 56.7643L7.9369 53.5823C8.13216 53.387 8.13216 53.0705 7.9369 52.8752C7.74164 52.6799 7.42506 52.6799 7.22979 52.8752L4.40137 55.7036L1.57294 52.8752C1.37768 52.6799 1.0611 52.6799 0.865833 52.8752C0.670571 53.0705 0.670571 53.387 0.865833 53.5823L4.04781 56.7643ZM3.90137 0.572266V56.4107H4.90137V0.572266H3.90137Z" fill="#AEAEAE" aria-hidden="true"></path> </svg> </div> <div class="function-subgroup" aria-hidden="true"> <a href="https://www.productledalliance.com/" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b099ac46567960f6d5b_PLA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afc56b1c0fd2e29e4fc_PLA%20FULL%20LOGO%20BLACK%201.svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> </div> </div> </div> </div> <div id="customerSlide" class="w-slide" aria-label="4 of 7" role="group" aria-hidden="true" style="transition: all; transform: translateX(0px); opacity: 1;"> <div class="brands-mobile" aria-hidden="true"> <div class="c-suite-box-mobile" aria-hidden="true"> <div class="c-suite-tag-container" aria-hidden="true"> <div class="c-suite-tag-svg w-embed" aria-hidden="true"> <svg width="100%" height="100%" viewBox="0 0 45 151" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12 0C5.37258 0 0 5.37259 0 12V139C0 145.627 5.37258 151 12 151H45C38.3726 151 33 145.627 33 139V12C33 5.37259 38.3726 0 45 0H12Z" fill="#09100F" aria-hidden="true"></path> </svg> </div> <div class="c-suite-tag-text" aria-hidden="true">C-suite</div> </div> <div class="c-suite-list-container" aria-hidden="true"> <div class="c-suite-grouped customer-group" aria-hidden="true"> <div class="c-suite-subgroup" aria-hidden="true"> <a href="https://www.thealliance.io/csuite/chief-operating-officer" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b09e0acf0da3e85ae7e_Chief_Operating_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd8fe6fe5cc7ed39dc_Chief_Operating_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> <div class="c-suite-subgroup" aria-hidden="true"> <a href="https://www.thealliance.io/csuite/chief-customer-officer" target="_blank" class="c-suite-item w-inline-block" tabindex="-1" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66b95b08b48dad5fa082cf5b_Chief_Customer_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image" aria-hidden="true"> <img src="https://cdn.prod.website-files.com/66859920e2546856882743f8/66bb5afd61f6819c33ef0775_Chief_Customer_Officer_Logo%20(ON%20WHITE).svg" loading="lazy" alt="" class="c-suite-item-image for-dark" aria-hidden="true"> </a> </div> </div> </div> </div> <div class="function-list-container" aria-hidden="true"> <div class="function-grouped customer-group" aria-hidden="true"> <div class="w-embed" aria-hidden="true"> <svg width="8" height="79" viewBox="0 0 8 79" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path d="M4.06743 0.645482C3.87163 0.450754 3.55505 0.451619 3.36033 0.647414L0.187051 3.83808C-0.00767708 4.03387 -0.0068121 4.35045 0.188983 4.54518C0.384778 4.73991 0.701359 4.73904 0.896087 4.54325L3.71678 1.7071L6.55292 4.52779C6.74872 4.72252 7.0653 4.72166 7.26002 4.52586C7.45475 4.33007 7.45389 4.01348 7.25809 3.81876L4.06743 0.645482ZM3.57264 78.3545C3.76844 78.5493 4.08502 78.5484 4.27974 78.3526L7.45302 75.1619C7.64775 74.9661 7.64688 74.6496 7.45109 74.4548C7.25529 74.2601 6.93871 74.261 6.74398 74.4568L3.92329 77.2929L1.08715 74.4722C0.891355 74.2775 0.574774 74.2784 0.380046 74.4742C0.185318 74.67 0.186183 74.9865 0.381978 75.1813L3.57264 78.3545ZM3.21485 1.00137L3.42523 78.0014L4.42522 77.9986L4.21484 0.998634L3.21485 1.00137Z" fill="#AEAEAE" aria-hidden="true"></path> </svg> </div> <div class="c-suite-secondary-item" aria-hidden="true"> <div class="c-suite-secondary-title" aria-hidden="true">Customer</div> </div> <div class="w-embed" aria-hidden="true"> <svg width="9" height="57" viewBox="0 0 9 57" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true"> <path d="M4.75492 0.218712C4.55966 0.0234501 4.24308 0.0234501 4.04781 0.218712L0.865833 3.40069C0.670571 3.59595 0.670571 3.91254 0.865833 4.1078C1.0611 4.30306 1.37768 4.30306 1.57294 4.1078L4.40137 1.27937L7.22979 4.1078C7.42506 4.30306 7.74164 4.30306 7.9369 4.1078C8.13216 3.91254 8.13216 3.59595 7.9369 3.40069L4.75492 0.218712ZM4.04781 56.7643C4.24308 56.9595 4.55966 56.9595 4.75492 56.7643L7.9369 53.5823C8.13216 53.387 8.13216 53.0705 7.9369 52.8752C7.74164 52.6799 7.42506 52.6799 7.22979 52.8752L4.40137 55.7036L1.57294 52.8752C1.37768 52.6799 1.0611 52.6799 0.865833 52.8752C0.670571 53.0705 0.670571 53.387 0.865833 53.5823L4.04781 56.7643ZM3.90137 0.572266V56.4107H4.90137V0.572266H3.90137Z" 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