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<!DOCTYPE html> <html class="ltr" dir="ltr" lang="en-US"> <head> <title>What is Intellectual Property?</title> <meta content="initial-scale=1.0, width=device-width" name="viewport" /> <meta content="text/html; charset=UTF-8" http-equiv="content-type" /> <meta content="Your gateway to all of WIPO’s intellectual property activities, from copyright and patents, to training and outreach." lang="en-US" name="description" /><meta content="intellectual property, WIPO, patents, tradeamarks, copyright, designs, trade secrets" lang="en-US" name="keywords" /> <script 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href="#what" data-lfr-editable-id="element-link_1" data-lfr-editable-type="link">What is Intellectual Property?</a> <a class="dropdown-item" href="#types" data-lfr-editable-id="element-link_2" data-lfr-editable-type="link">Types of intellectual property</a> <a class="dropdown-item" href="#training" data-lfr-editable-id="element-link_3" data-lfr-editable-type="link">IP training</a> <a class="dropdown-item" href="#ip-for" data-lfr-editable-id="element-link_4" data-lfr-editable-type="link">IP for...</a> <a class="dropdown-item" href="#ip-and" data-lfr-editable-id="element-link_5" data-lfr-editable-type="link">IP and...</a> <a class="dropdown-item" href="#ip-in" data-lfr-editable-id="element-link_6" data-lfr-editable-type="link">IP in...</a> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-e7108f70-3d51-5f5c-d7e7-4e8a7624b858 lfr-layout-structure-item-container ulf-section container-fluid container-fluid-max-xl" style=""> <div class="lfr-layout-structure-item-block-id-include--copy- lfr-layout-structure-item-bd9b7f23-a282-8c44-2244-98a9610f701c " style=""> <div id="fragment-e7a4d206-e55b-b943-1385-cdc5f99d53a8"> <div class="row row-heading" id="what"> <div class="col-md-9"> <div> <div class="lfr-layout-structure-item-basic-component-heading lfr-layout-structure-item-89a01871-6086-363e-7c96-f6a57e910031 " style=""> <div id="fragment-8751af44-6a16-dab9-eab3-17a00b95a8c2"> <h1 class="component-heading mb-0 text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="text">What is Intellectual Property?</h1> </div> <style>.fragment-heading-text-colored a { color: inherit; }</style> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-075609cb-500d-cd69-2245-ebbec6f87597 lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-8 col-sm-12 col-12 col-md-8"> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-78d28152-d963-72b4-8fbb-ceb46f0d977f " style=""> <div id="fragment-66f44ea4-1831-aece-754f-bfbfaaf11c5f"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> <span class="lead">Intellectual property (IP) refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce.</span> </div> </div> <style>.component-paragraph img { max-width: 100%; }</style> </div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-980a9bd1-f815-9ccd-7f84-f399d079545b " style=""> <div id="fragment-3d9a6572-3386-5159-c710-18b2dbd234a7"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> <p>IP is protected in law by, for example, <a href="/en/web/patents">patents</a>, <a href="/en/web/copyright">copyright</a> and <a href="/en/web/trademarks">trademarks</a>, which enable people to earn recognition or financial benefit from what they invent or create. By striking the right balance between the interests of innovators and the wider public interest, the IP system aims to foster an environment in which creativity and innovation can flourish.</p> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-publication-side-u lfr-layout-structure-item-bf3e7755-5275-8eef-4d98-2658634c2b6b " style=""> <div id="fragment-ff6945da-844b-cf21-979f-cc61667e0382"> <div class="card publication card-img-side-no-bg"> <div class="row no-gutters"> <div class="col-4"> <figure class="figure"><a href="https://www.wipo.int/publications/en/details.jsp?id=4528"><img src="https://www.wipo.int/edocs/pubdocs/en/cover/wipo_pub_450_2020.jpg" class="card-img-left" alt="#" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> </div> <div class="col-8"> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="https://www.wipo.int/publications/en/details.jsp?id=4528">What is Intellectual Property?</a></h3> <p class="small" data-lfr-editable-id="card-small-text" data-lfr-editable-type="text">PUBLICATION YEAR: 2020</p>  <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-b7670627-7d2b-05d4-46bd-a582c1bea5fd " style=""> <div id="fragment-105aa2f3-5ee0-adbc-fe66-b8bd33887134"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Explore the main IP types and how the law protects them. </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-28fd11df-44fc-f901-fffb-0b3e1a070ab2 lfr-layout-structure-item-container ulf-section ulf-line container-fluid container-fluid-max-xl" style=""> <div class="lfr-layout-structure-item-block-id-include--copy- lfr-layout-structure-item-484016f1-51a0-de54-0a6a-f0d3f55967d6 " style=""> <div id="fragment-aa465af5-286a-6995-db8c-af4441a7d489"> <div class="row row-heading" id="types"> <div class="col-md-9"> <div> <div class="lfr-layout-structure-item-basic-component-heading lfr-layout-structure-item-2999c658-9f60-df6a-1418-9eaa6a08be95 " style=""> <div id="fragment-c2fc6c0e-1588-879d-6d0d-9a3a7a2570ee"> <h2 class="component-heading mb-0 text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="text">Types of intellectual property</h2> </div> <style>.fragment-heading-text-colored a { color: inherit; }</style> </div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-3b502264-93c5-4d2d-2679-e3c0061ff423 " style=""> <div id="fragment-46288296-5f3d-a3cc-bd93-9071c856f7a3"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Do you know what the difference is between a patent and an industrial design, how to protect your photo with a copyright, or why you would want to obtain a protected designation of origin? Discover everything you ever wanted to know about IP rights. </div> </div> <style>.component-paragraph img { max-width: 100%; }</style> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-8e351b4d-ea3b-6fc1-95b3-c376f599833a lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-ff506b59-15da-0362-16e5-05b3b4681ef6 " style=""> <div id="fragment-84c9a70c-dc5f-3942-25a0-addc41c2f620"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/patents"><img src="/documents/d/wipo/pics-wipo_flyingmachine_600.jpg" class="card-img-top" alt="Image of a patent application for a flying machine" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: clipart.com </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/patents">Patents</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-098c8958-b376-1371-497b-b47ea87a4287 " style=""> <div id="fragment-f7d21ba3-6779-f7e6-bfde-b1f35ab2e12a"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> A patent is an exclusive right granted for an invention. Generally speaking, a patent provides the patent owner with the right to decide how - or whether - the invention can be used by others. In exchange for this right, the patent owner makes technical information about the invention publicly available in the published patent document. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-b9211043-d670-1f70-6943-675485406869 " style=""> <div id="fragment-c2b36770-8376-0b5b-fa31-a77af61756ca"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/copyright"><img src="/documents/d/wipo/images-GettyImages-188080370.jpg" class="card-img-top" alt="Copyright symbol over a background of code" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: GettyImages/maxkabakov </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/copyright">Copyright</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-cf31986d-c9a9-f2dc-2a5c-f2a975c0f7f3 " style=""> <div id="fragment-0c12e3bd-e5e9-0bfb-02c5-d1131bdd2ab8"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Copyright is a legal term used to describe the rights that creators have over their literary and artistic works. Works covered by copyright range from books, music, paintings, sculpture and films, to computer programs, databases, advertisements, maps and technical drawings. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-14affc61-1b9b-e874-68ae-37b79cb70446 " style=""> <div id="fragment-38baa81f-725b-04b0-3929-abb6fb9e8edb"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/trademarks"><img src="/documents/d/wipo/pics-wipo_tm_map_600.jpg" class="card-img-top" alt="A world map made of trademark signs" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: WIPO/Gen a </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/trademarks">Trademarks</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-0bc7a2c7-3714-7492-a983-bb9febb85529 " style=""> <div id="fragment-143b45fa-56da-86fe-a70f-491bf8f6644e"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> A trademark is a sign capable of distinguishing the goods or services of one enterprise from those of other enterprises. Trademarks date back to ancient times when artisans used to put their signature or "mark" on their products. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-3ab782a0-43c7-422d-c255-34800d008d6c " style=""> <div id="fragment-267ce06c-1a0a-0597-5898-1eb24b8be2fa"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/designs"><img src="/documents/d/wipo/images-GettyImages-171347670.jpg" class="card-img-top" alt="An industrial design in the development phase" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images Plus/iStock/adventtr </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/designs">Industrial designs</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-722b0a97-4188-91d0-0ce1-355fe6cf3801 " style=""> <div id="fragment-1b82ab33-88e3-090a-31a5-7d3f950f0ab3"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> An industrial design constitutes the ornamental or aesthetic aspect of an article. A design may consist of three-dimensional features, such as the shape or surface of an article, or of two-dimensional features, such as patterns, lines or color. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-c20b690c-6492-3ad2-993e-919bdf3625a9 " style=""> <div id="fragment-29266238-0bde-71ca-174e-933d7ab8ea4a"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/geographical-indications"><img src="/documents/d/wipo/pics-i_000004990506_600.jpg" class="card-img-top" alt="A pin on a map indicating a location for a designation of origin" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: iStockphoto.com/mattjeacock </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/geographical-indications">Geographical indications</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-08e959f1-b9a3-77f0-f2a5-603006f6b418 " style=""> <div id="fragment-78939232-6c6f-bce2-fc31-7cdf867cffdf"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Geographical indications and appellations of origin are signs used on goods that have a specific geographical origin and possess qualities, a reputation or characteristics that are essentially attributable to that place of origin. Most commonly, a geographical indication includes the name of the place of origin of the goods. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-8997f434-81ee-2923-8368-821238bac54d " style=""> <div id="fragment-3d11cd40-9f32-bc57-cf4a-7c9b4f2fc440"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/trade-secrets"><img src="/documents/d/wipo/images-GettyImages-155140607.jpg" class="card-img-top" alt="A memory card in the form of key symbolizing valuable business information protected by trade secret" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty images/deepblue4you </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/trade-secrets">Trade secrets</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-77c1573c-b93d-9b1f-0d65-98449441a46f " style=""> <div id="fragment-c44aa893-8b5d-a907-8c91-d0ce840ef7c6"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Trade secrets are IP rights on confidential information which may be sold or licensed. The unauthorized acquisition, use or disclosure of such secret information in a manner contrary to honest commercial practices by others is regarded as an unfair practice and a violation of the trade secret protection. </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-d626801a-da6f-95a3-b1fa-aac902d79bd2 lfr-layout-structure-item-container ulf-section ulf-line container-fluid container-fluid-max-xl" style=""> <div class="lfr-layout-structure-item-block-id-include--copy- lfr-layout-structure-item-66102fa3-7f1d-5f92-faa5-d7dded1e0d46 " style=""> <div id="fragment-a83aa2ca-745e-a7e7-0903-350a9313f830"> <div class="row row-heading" id="training"> <div class="col-md-9"> <div> <div class="lfr-layout-structure-item-basic-component-heading lfr-layout-structure-item-37925efe-6641-2e05-e12d-5e26851b5340 " style=""> <div id="fragment-e06bd7ea-4ce7-fce3-f361-623ba4e17545"> <h2 class="component-heading mb-0 text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="text">IP training</h2> </div> <style>.fragment-heading-text-colored a { color: inherit; }</style> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-a03c08b3-f179-fa86-f445-ea6ad1197aa7 lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-6323457a-f4e1-ea69-92e4-82619c4764f7 " style=""> <div id="fragment-db2c41c4-8d55-c997-4ced-f1508948ffda"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> WIPO runs workshops, seminars and training courses throughout the year, both in Geneva and worldwide. </div> </div> <style>.component-paragraph img { max-width: 100%; }</style> </div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-b95b7261-2dc6-49da-2a50-2b59a0eee3d1 " style=""> <div id="fragment-c06a1f68-0574-312f-2356-894282000ce0"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> <p>Year-round <a href="/en/web/roving-seminars">roving seminars</a> help businesses, researchers, lawyers and innovators stay on top of latest developments in global IP services.</p> </div> </div> </div> <div class="lfr-layout-structure-item-basic-component-button lfr-layout-structure-item-51781f8e-fcbf-5705-003a-1b1bd3bef496 " style=""> <div id="fragment-19b5a597-6cdc-8f53-36b5-9da58b163d9b"> <div class="component-button text-break"><a class="btn btn-nm btn-secondary" data-lfr-editable-id="link" data-lfr-editable-type="link" href="https://www.wipo.int/meetings/en/topic_type.jsp?group_id=242" id="fragment-awgq-link">Browse seminars and workshops</a> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-2e7a7b8e-13b7-12be-bd2e-99b72ee36a57 " style=""> <div id="fragment-dbb46ce5-b856-f592-eb22-a41e9426530f"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> <p>The <a href="/en/web/wipo-academy">WIPO Academy</a> is the center of excellence for IP education, training and skills-building for WIPO member states, in particular developing countries, least-developed countries (LDCs) and countries in transition. The Academy works to help build human capacity in IP, which is essential to innovation and creativity.</p> </div> </div> </div> <div class="lfr-layout-structure-item-basic-component-button lfr-layout-structure-item-0b13b912-dd86-d449-e60b-a8045287bf8e " style=""> <div id="fragment-a66b40b5-1114-b6f4-ebfb-01b6d06c1a62"> <div class="component-button text-break"><a class="btn btn-nm btn-secondary" data-lfr-editable-id="link" data-lfr-editable-type="link" href="https://welc.wipo.int/" id="fragment-dkfq-link" target="_blank">Access the WIPO eLearning Center</a> </div> </div> </div> <div class="lfr-layout-structure-item-basic-component-button lfr-layout-structure-item-ff970a88-3f1d-82ce-4a88-9237b8e44047 " style=""> <div id="fragment-66eeb6c8-47f6-6c5b-87c3-40b929a06295"> <div class="component-button text-break"><a class="btn btn-nm btn-secondary" data-lfr-editable-id="link" data-lfr-editable-type="link" href="/en/web/wipo-academy#programs" id="fragment-eoos-link">Explore programs</a> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-69b8f439-b42f-26af-848f-f9669d326982 " style=""> <div id="fragment-87f9e37a-c108-8d15-645c-faba81b72682"> <div class="card "> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/about-ip/quiz">Test your knowledge about intellectual property with an IP quiz!</a></h3> <div></div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-44d60edf-75af-24ef-3c3d-6d9956055128 lfr-layout-structure-item-container ulf-section ulf-line container-fluid container-fluid-max-xl" style=""> <div class="lfr-layout-structure-item-block-id-include--copy- lfr-layout-structure-item-2b04b30b-bdeb-fd05-d764-7d9761a6bf11 " style=""> <div id="fragment-b0dd779e-8e28-9495-b6a2-b7eabc5e5daa"> <div class="row row-heading" id="ip-for"> <div class="col-md-9"> <div> <div class="lfr-layout-structure-item-basic-component-heading lfr-layout-structure-item-fc75988a-9358-c424-b1c3-ae1712c8b29a " style=""> <div id="fragment-46b6959d-5395-aee5-5aa1-4a16a2027b7e"> <h2 class="component-heading mb-0 text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="text">IP for...</h2> </div> <style>.fragment-heading-text-colored a { color: inherit; }</style> </div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-a20828f7-a71e-e077-699f-e5e3c9a2e738 " style=""> <div id="fragment-387f373f-6d6a-4853-0f02-33dfb15c5742"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> IP is relevant for everyone everywhere. Learn how IP rights benefit business, universities, and others. </div> </div> <style>.component-paragraph img { max-width: 100%; }</style> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-7d4c987b-b2c3-d6cb-c8b1-a9fb711d2644 lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-cf6b2cbb-f568-43ea-f2d4-362666f0253f " style=""> <div id="fragment-c70179c9-bdeb-5452-232c-190b3b5eb95d"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/business"><img src="/documents/d/business/images-getty_670731246_500.jpg" class="card-img-top" alt="An illustration of a rocket launching from a laptop symbolizing business development through intellectual property" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images/BHAVESH1988 </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/business">Business</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-f7b8d620-533b-0659-3a7e-99b6f394be3f " style=""> <div id="fragment-e2cfc329-3575-b218-9720-6a9565e93556"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Learn how an understanding of IP can help businesses become more competitive and manage related risks. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-50fc45d0-da69-db86-ea51-ac3949a47001 " style=""> <div id="fragment-d280c465-4894-bc14-9640-7fca1c3edeb1"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/universities"><img src="/documents/d/universities/images-en-wipo_ippolicies_500.jpg" class="card-img-top" alt="A university graduate icon with different lab artefacts symbolizing the importance of IP for research" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images/MAXIMKOSTENKO </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/universities">Universities</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-e31d2b3a-150e-0d40-d36f-c7c4ec5e1c91 " style=""> <div id="fragment-7bfc2161-1dc8-cb13-066d-53e1d17a443f"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Universities and public research institutions are the factories of the knowledge economy. Discover how IP policies and knowledge transfer are critical to their work. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-0fbf0d64-9ccd-f3be-f40c-4504fde6d90f " style=""> <div id="fragment-1b3d633d-a0af-e11c-35e3-a2511bc12d01"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/traditional-knowledge/engagement"><img src="/documents/d/traditional-knowledge/images-tk_photoprize_featured_845.jpg" class="card-img-top" alt="Illustration of a woman wanting to learn traditional knowledge from indigenous people" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/traditional-knowledge/engagement">Indigenous people</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-d396de8e-c018-b880-611f-19c245eb2990 " style=""> <div id="fragment-ea21da92-5c31-0df5-46b9-d63a938303bd"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> <p>Discover how WIPO engages with indigenous peoples and local communities with a view to better protect their <a href="/en/web/traditional-knowledge/tk">traditional knowledge</a> (TK) and <a href="/en/web/traditional-knowledge/traditional-cultural-expressions">traditional cultural expressions</a> (TCEs).</p> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-a3171d8c-20e7-1836-03f6-f90d16ee617b " style=""> <div id="fragment-9dc00eff-58b4-07ec-961f-fc61c70c3d93"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/judiciaries"><img src="/documents/d/wipo/pics-hero-judicial_program_hero_500_2.jpg" class="card-img-top" alt="A statue of lady justice symbolizing the importance of IP for judiciaries" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/judiciaries">Judiciaries</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-99ec216e-d6bd-cd71-7f30-6e4208195fcb " style=""> <div id="fragment-e0ae70f3-5d73-9d92-6ac3-96485dff56d5"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Find out how WIPO is supporting judiciaries in dealing with the novel legal questions that often arise from IP disputes in a rapidly changing technological environment. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-acfc600e-7bef-3cc6-8a9f-a9cfeb087bf4 " style=""> <div id="fragment-a669d0cd-9b09-8cb1-e88d-4d0f00759929"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/youth-engagement"><img src="/documents/d/wipo/images-ipday2022-youth-gallery_600.jpg" class="card-img-top" alt="" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/youth-engagement">Youth</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-3c19bdc3-e2b1-5784-dce3-cea448992808 " style=""> <div id="fragment-93e0b017-86f3-c530-69d1-5dc8c437fc37"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> A paragraph is a self-contained unit of a discourse in writing dealing with a particular point or idea. Paragraphs are usually an expected part of formal writing, used to organize longer prose. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"></div> </div> </div> </div> <div class="lfr-layout-structure-item-545cabb2-d059-68ba-b987-1019a927a2b4 lfr-layout-structure-item-container ulf-section ulf-line container-fluid container-fluid-max-xl" style=""> <div class="lfr-layout-structure-item-block-id-include--copy- lfr-layout-structure-item-66380859-7ab4-2617-625c-41bfc7f5287c " style=""> <div id="fragment-1ada5add-b375-492f-90bd-c040f53ced4e"> <div class="row row-heading" id="ip-and"> <div class="col-md-9"> <div> <div class="lfr-layout-structure-item-basic-component-heading lfr-layout-structure-item-21f61799-12a6-c310-d533-4b897af0a06d " style=""> <div id="fragment-0f4b32ef-5dd7-394f-45d3-7802a5f3ae77"> <h2 class="component-heading mb-0 text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="text">IP and...</h2> </div> <style>.fragment-heading-text-colored a { color: inherit; }</style> </div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-b8fed973-6e49-9513-1fca-c882a7632105 " style=""> <div id="fragment-7f7be8e7-bd98-14af-286d-bfdb225bdb0b"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> IP is an important driver for innovation. Find out how IP rights help us addressing the world's most pressing issues, such as global health, climate change and many others. </div> </div> <style>.component-paragraph img { max-width: 100%; }</style> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-66db52db-b44e-3073-f83a-10575019d25b lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-cc14f149-03a1-7d93-db2d-a0356cea5f88 " style=""> <div id="fragment-e104a926-d3f8-01c8-2487-793d11ba5afe"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/traditional-knowledge"><img src="/documents/d/traditional-knowledge/images-g_517500595_845.jpg" class="card-img-top" alt="A person in traditional clothes collects crops into a traditional basket that qualifies as an item of traditional cultural expression" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images/PIYAPHUN </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/traditional-knowledge">Genetic resources, traditional knowledge and traditional cultural expressions</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-e00801b6-1449-ade2-f6b1-3f37ccedbfa8 " style=""> <div id="fragment-0a9efdf7-f440-0d0d-8155-0f805b0f440a"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Explore the latest developments and best practices in linking IP with GRs, TK and TCEs. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-591ac2e6-76e7-0ebe-aa72-706ae0a9ea98 " style=""> <div id="fragment-aabe84b1-53b0-959a-2164-6f5487ba2f79"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/global-health"><img src="/documents/d/wipo/images-GettyImages-1094395912.jpg" class="card-img-top" alt="A person holding a screen with binary code and an imge of a medical pill symbolizing medical research" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images Plus/iStock/Yuuji </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/global-health">Global health</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-ccb6d0b9-5fff-8806-5f2c-bea50c3102bb " style=""> <div id="fragment-c5d286af-deeb-0f6f-8468-be826133172f"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Learn how global health is linked to access to medical technologies, innovation, technology transfer and trade, and how IP can contribute to meeting the world’s most pressing health needs. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-653018ac-a8e7-58cf-849b-fef064d7aa1a " style=""> <div id="fragment-1a0d41a0-933d-5c2c-ec83-ec3e4a71a051"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/climate-change"><img src="/documents/d/wipo/images-GettyImages-1323604697.jpg" class="card-img-top" alt="Green leaves and an image of blue globe surrounded by green technology symbols like solar energy or wind energy" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images Plus/iStock/KTStock </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/climate-change">Climate change</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-687fce2f-9c52-c914-f7e6-45ef4b0c0c7a " style=""> <div id="fragment-408e4c3f-68b7-a045-1698-616436c4cf5a"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Discover how WIPO addresses climate change and supports environmentally-friendly economic growth, including green innovation and the diffusion of green technologies. </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-a30168ec-7dc9-1a7a-ff3f-2baa96e29c04 lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-3 col-sm-12 col-12 col-md-3"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-53f0da80-e103-c15a-fee0-ef434705ec29 " style=""> <div id="fragment-85f6e6ee-2e1e-3763-6aa0-004bf774c271"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/economics"><img src="/documents/d/wipo/pics-workingpapers1182774086_640.jpg" class="card-img-top" alt="A person building digital graphs for economic research related to IP" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images Plus/iStock/ipopba </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/economics">Economics</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-4812d983-c84b-e3ec-90dc-f9b12f2f5827 " style=""> <div id="fragment-c8cc930b-6733-9e94-9fd8-e98c3b5512ed"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Learn all the latest developments in the field of economics and IP, and how different IP policy choices can affect national economies. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-3 col-sm-12 col-12 col-md-3"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-6063a4d5-89b5-bd42-7ccf-d3062233edf9 " style=""> <div id="fragment-816ebdd6-747e-87f8-24f2-c4bd3c4cd9d0"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/sdgs"><img src="/documents/d/sdgs/images-sdgs_845.jpg" class="card-img-top" alt="Logo of the UN Sustainable Development Goals" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: UN </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/sdgs">Sustainable Development Goals</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-27720f6d-8984-d252-a553-0b49db667670 " style=""> <div id="fragment-75de8bf0-ec5e-8139-ef1a-f4d03c8729cf"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> IP is a critical incentive for innovation and creativity, which in turn are key to the United Nations SDGs success. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-3 col-sm-12 col-12 col-md-3"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-91cdd267-5ff1-93b9-fbac-42b49e6693b9 " style=""> <div id="fragment-37d4a4df-356e-a4ef-ed3d-cc6bbe407bc5"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/gender"><img src="https://www.wipo.int/documents/d/wipo/pics-g_469411830_960.jpg" class="card-img-top" alt="A wooden board with writing fifty-fifty using gender symbols in place of zero, expressing gender equality" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images Plus/iStock/STOCKPHOTOASTUR </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/gender">Gender equality</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-3e7c3003-98e2-7466-6f1f-3b656742cfdd " style=""> <div id="fragment-de7866db-2b50-fb0f-8190-c6cfd990613f"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Men and women are equally as creative and innovative. Yet, women remain under-represented in many areas. Find out how WIPO works to tackle this issue. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-3 col-sm-12 col-12 col-md-3"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-b86ced8e-738f-6b65-0559-99c7174bfee7 " style=""> <div id="fragment-63e46263-ad56-0109-a00f-210c7335fadb"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/competition-policy"><img src="/documents/d/wipo/pics-i_000010076850_600.jpg" class="card-img-top" alt="People in office outfits preparing to run a race as a symbol of fair competition supported by IP" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: ISTOCKPHOTO.COM/PETESALOUTOS </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/competition-policy">Competition policy</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-682b4d07-1d73-5c73-0bd6-841a2a09ac47 " style=""> <div id="fragment-d0119755-6840-b729-1b0e-2c83796a88dc"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Find out why IP rights are inherently pro-competitive and how they benefit the society by encouraging businesses to improve their products and services. </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-d2d4faf2-9127-58b6-065d-346c225de999 lfr-layout-structure-item-container ulf-section ulf-line container-fluid container-fluid-max-xl" style=""> <div class="lfr-layout-structure-item-block-id-include--copy- lfr-layout-structure-item-bfee7de8-1cde-cb13-8e2c-83f7af6d9426 " style=""> <div id="fragment-01bba9ef-8575-d536-f448-5cb196f1bd3e"> <div class="row row-heading" id="ip-in"> <div class="col-md-9"> <div> <div class="lfr-layout-structure-item-basic-component-heading lfr-layout-structure-item-48cb72e7-cadc-44cd-1443-86fb85a24135 " style=""> <div id="fragment-237c7a3c-cb3b-dd05-8498-a1ae309825c3"> <h2 class="component-heading mb-0 text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="text">IP in...</h2> </div> <style>.fragment-heading-text-colored a { color: inherit; }</style> </div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-31880f4b-bbea-dfc9-107e-ea1bdf574451 " style=""> <div id="fragment-86cb3a4f-9fdc-2095-59d4-b336bba9f31c"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Successful use of IP can benefit any business. Discover how IP rights can be used for business development in different spheres, such as mobile technology, tourism, or sport. </div> </div> <style>.component-paragraph img { max-width: 100%; }</style> </div> </div> </div> </div> </div> </div> <div class="lfr-layout-structure-item-d632fa9c-e6d0-805b-6589-6372a42ab2de lfr-layout-structure-item-row " style=""> <div class="row align-items-lg-start align-items-sm-start align-items-start align-items-md-start flex-lg-row flex-sm-row flex-row flex-md-row"> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-fa8222d2-ed68-ab34-a47b-c2776c9e48e4 " style=""> <div id="fragment-f06250f7-05b0-c4fd-dba9-82a56a93c70b"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/frontier-technologies"><img src="/documents/d/wipo/pics-frontier_technologies_845.jpg" class="card-img-top" alt="Digital particles moving forward symbolizing fast development of frontier technologies using IP" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/frontier-technologies">Frontier technologies</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-300dcbd7-66d7-cfa8-0806-ba423cb11e48 " style=""> <div id="fragment-23e08b8e-67e9-170b-8d70-047a70f2ac8c"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Find out how frontier technologies, including AI, are changing how we do business, how we innovate and create. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-c12b458a-8201-5263-286f-fda136fc5a38 " style=""> <div id="fragment-4da9c2a7-c768-685f-b1b4-36905107a6cd"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/mobile-apps"><img src="/documents/d/mobile-apps/images-ip-mobile-apps-source-code-845.jpg" class="card-img-top" alt="A person holding a mobile phone with development code symbolizing the use of IP for mobile apps development" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images Plus/iStock/MONSTARRR </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/mobile-apps">Mobile apps</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-5698638d-67d2-d475-9a2d-846daf0ae417 " style=""> <div id="fragment-a70bcb5b-321c-a757-c400-01a1e5894243"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Learn how IP mechanisms help mobile application developers and publishers to generate more income from their creations. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-1695eea9-0a2c-3adc-0142-bba3267c2d23 " style=""> <div id="fragment-a38b03df-4cb9-0e83-bf1f-5b971c471338"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/sports"><img src="/documents/d/wipo/pics-getty_476895307_845.jpg" class="card-img-top" alt="A football branded with Adidas logo symbolizing the importance of IP in the sports sector" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> <figcaption class="credit"> <div> IMAGE: Getty Images/DDURRICH </div> </figcaption> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/sports">Sports</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-8e5ded35-9814-47df-a3d9-ed4f1254bbaf " style=""> <div id="fragment-5f20af5c-c889-ba31-c56e-75acea6fc44a"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> IP is the basis for key business transactions that secure the economic value of sports and push the industry forward. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-4a5653b2-e241-7736-c9f7-70d0607d27f2 " style=""> <div id="fragment-cb67ff35-d62d-5f55-adf0-acd72d704ce8"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/tourism"><img src="/documents/d/tourism/images-ip_tourism_845.jpg" class="card-img-top" alt="Physical publication of the Boosting Tourism Development Through IP report" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/tourism">Tourism</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-91cb76d7-b3ef-f5c7-1f4b-05ac0effe755 " style=""> <div id="fragment-e5a3d223-031d-419e-03a2-f883014286ab"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Learn how you can benefit from the IP system if you have a business in the tourism sector. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"> <div class="lfr-layout-structure-item-card-0 lfr-layout-structure-item-0e1f4753-b852-018d-a839-355eb602f8b9 " style=""> <div id="fragment-ce1b7fef-b6ae-f41f-03d1-957cd6a5d741"> <div class="card card-ver-no-bg"> <figure class="figure"><a href="/en/web/music"><img src="/documents/d/wipo/pics-wipd25-index-960.webp" class="card-img-top" alt="Abstract of person's mind filled with music related objects" data-lfr-editable-id="card-image" data-lfr-editable-type="image"></a> </figure> <div class="card-body"> <h3 class="card-title" data-lfr-editable-id="card-title" data-lfr-editable-type="text"><a href="/en/web/music">Music</a></h3> <div> <div class="lfr-layout-structure-item-basic-component-paragraph lfr-layout-structure-item-8d6ac1fb-5b88-c3c7-04c1-72195ef37d1f " style=""> <div id="fragment-238cd377-6226-2b8f-070c-2f75e6716da2"> <div class="clearfix component-paragraph text-break" data-lfr-editable-id="element-text" data-lfr-editable-type="rich-text"> Find out how music artists can use their IP to protect their work. </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col col-lg-4 col-sm-12 col-12 col-md-4"></div> </div> </div> </div> </div> <form action="#" aria-hidden="true" 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