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alt="logo visa" class="component__image xs-comfortable sm-none" style="width:225px;" src="https://wac-cdn-bfldr.atlassian.com/K3MHR9G8/at/m568n6xrrb37gqv4bcbvj936/CSD-9732_Customer-Logo-Dominos4x.png?auto=webp&format=png" loading="lazy" /> </div> </div> <div class="column column-xs-6 xs-none-top md-compact-top hide-md hide-lg hide-xl text-center alignContentStretch alignItemsCenter justifyCenter wrap no s0 evenly" > <div class="component component--image"> <img id="5e751bcd" alt="logo ebay" class="component__image xs-comfortable sm-none" style="width:225px;" src="https://wac-cdn-bfldr.atlassian.com/K3MHR9G8/at/357nt5txf8vrp6459q99bjpq/CSD-9732_Customer-Logo-Ebay.png?auto=webp&format=png" loading="lazy" /> </div> <div class="component component--image"> <img id="b0d5e38e" alt="Cisco logo" class="component__image xs-comfortable sm-none" style="width:225px;" src="https://wac-cdn-bfldr.atlassian.com/K3MHR9G8/at/sk8vnghjzfjvpsg36h9mgr/CSD-9732_Customer-Logo-Cisco.png?auto=webp&format=png" loading="lazy" /> </div> </div> <div class="column xs-none-top md-compact-top hide-md hide-lg hide-xl text-center flexRow alignContentStretch alignItemsCenter justifyCenter wrap no s0 evenly" > <div class="component component--image"> <img id="7fd8fd6e" alt="Canva logo" class="component__image xs-comfortable sm-none" style="width:225px;" src="https://wac-cdn-bfldr.atlassian.com/K3MHR9G8/at/8qfpr7ptscfbbbvw89s888f/CSD-9732_Customer-Logo-Canva.png?auto=webp&format=png" loading="lazy" /> </div> </div> </div> </div> <div class="container-fluid sm-comfortable lg-outerspace new-blue light-text"> <div class="row flex-container reduced-row"> <div class="column xs-none xs-comfortable-bottom text-center s0 between" > <div class="component component--heading"> <h2 class="font-md-42 font-xs-32 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- heading" > How marketing teams use Jira </h2> </div> </div> <div class="column column-md-4 column-xs-10 column-md-offset-0 column-xs-offset-1 xs-comfortable-bottom xs-text-align-center sm-text-align-center md-text-align-left flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-none" style="margin-bottom:-8px;"> <div class="component__image"> <img id="3ad75866" alt="Picture of a person in a bubble" class="component__image xs-compact-bottom" style="width:115px;" src="https://wac-cdn.atlassian.com/dam/jcr:47b0d97c-2d87-4692-be64-e1b0417b996b/Avatar1.png?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Product marketing </h4> <p>Bring marketing and product under one roof so you can plan, build, and launch products customers will love, together.</p> </div> </div> <div class="component component--link-button "> <a href="https://www.atlassian.com/try/cloud/signup?bundle=jira-software&edition=free&skipBund[…]templates:jira-work-management-project-management-team-managed" data-event="clicked" data-uuid="60f5c182-4f" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Get started" data-label-english="Get started" class="component__link link-arrow " > Get started<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 column-xs-10 column-md-offset-0 column-xs-offset-1 xs-comfortable-bottom xs-text-align-center sm-text-align-center md-text-align-left flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-none" style="margin-bottom:-8px;"> <div class="component__image"> <img id="a095f17a" alt="Picture of a person in a bubble" class="component__image xs-compact-bottom" style="width:115px;" src="https://wac-cdn.atlassian.com/dam/jcr:08829168-597a-4fe8-b0e3-8970bda0fcb7/Avatar2.png?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Content marketing </h4> <p>Create, review, and distribute materials and focus on what you do best — crafting great content.</p> </div> </div> <div class="component component--link-button "> <a href="https://www.atlassian.com/software/jira/free?templateId=com.atlassian.jira-core-project-templates:jira-work-management-content-management-team-managed" data-event="clicked" data-uuid="a143c428-59" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Get started" data-label-english="Get started" class="component__link link-arrow " > Get started<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 column-xs-10 column-xs-offset-1 column-md-offset-0 xs-comfortable-bottom xs-text-align-center sm-text-align-center md-text-align-left flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-none" style="margin-bottom:-8px;"> <div class="component__image"> <img id="d20b9e36" alt="Picture of a person in a bubble" class="component__image xs-compact-bottom" style="width:115px;" src="https://wac-cdn.atlassian.com/dam/jcr:e00329db-bfe6-425b-81b3-b85d8cf94a37/Avatar3.png?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Marketing leadership </h4> <p>Gain visibility on deliverables and goals so you can make smarter, context-based leadership decisions.</p> </div> </div> <div class="component component--link-button "> <a href="https://www.atlassian.com/software/jira/free?templateId=com.atlassian.jira-core-project-templates:jira-work-management-campaign-management-team-managed" data-event="clicked" data-uuid="d31e87a4-62" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Get started" data-label-english="Get started" class="component__link link-arrow " > Get started<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> </div> </div> <div class="container-fluid md-outerspace-top xs-comfortable-top"> <div class="row flex-container reduced-row"> <div class="column text-center s0 between" > <div class="component component--heading"> <h2 class="font-xs-32 font-md-42 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- heading" > Drive marketing campaigns from idea to launch </h2> </div> </div> </div> </div> <div class="container-fluid"> <div class="row flex-container reduced-row"> <div class="column column-md-7 s0 between" > <div class="component component--image"> <img id="7fb46df5" alt="Kanban project planning board with a “To Do” and “In Progress” column containing marketing-related tasks." class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:d4f1a9c3-47d4-477e-be00-b640073a74af/Product1.png?cdnVersion=2630" loading="lazy" /> </div> </div> <div class="column column-md-4 xs-none-top vertical-middle s0 between" > <div class="component component--heading"> <h6 class="fnt-wt font-wt-400 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > PLANNING </h6> </div> <div class="component component--heading"> <div class="color-head text-darkneutral-100"> <h3 class="font-xs-24 font-md-32 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- h4 heading" > Complex campaigns? No problem </h3> </div> </div> <div class="component component--textblock component--text-block-white"> <p>Break campaigns down into small, manageable pieces. With flexible views, your team can build campaigns with confidence.</p> </div> </div> </div> </div> <div class="container-fluid"> <div class="row flex-container reduced-row"> <div class="column column-md-4 column-md-offset-1 column-xs-order-1 column-sm-order-1 column-md-order-0 xs-none-top vertical-middle s0 between" > <div class="component component--heading"> <h6 class="fnt-wt font-wt-400 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > COLLABORATION & TRACKING </h6> </div> <div class="component component--heading"> <div class="color-head text-darkneutral-100"> <h3 class="font-xs-24 font-md-32 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- h4 heading" > Visibility and alignment - finally </h3> </div> </div> <div class="component component--textblock component--text-block-white"> <p>Get true alignment and visibility into work happening across all marketing initiatives with one unified view.</p> </div> </div> <div class="column column-md-7 column-xs-order-0 column-sm-order-0 column-md-order-1 s0 between" > <div class="component component--image"> <img id="f8595471" alt="Calendar view of a Jira project depicting overlapping tasks from different teams to prepare for a Marketing launch." class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:94e5695c-c4a5-4e00-aa6f-2919aa707346/Product2.png?cdnVersion=2630" loading="lazy" /> </div> </div> </div> </div> <div class="container-fluid"> <div class="row flex-container reduced-row"> <div class="column column-md-7 s0 between" > <div class="component component--image"> <img id="187648e0" alt="Overview Jira dashboard with a high-level view of project progress, task completion, and goal tracking." class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:a41a09ce-9f96-47e4-b1af-d10af4cb0ede/Product3.png?cdnVersion=2630" loading="lazy" /> </div> </div> <div class="column column-md-4 xs-none-top vertical-middle s0 between" > <div class="component component--heading"> <h6 class="fnt-wt font-wt-400 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > REPORTING </h6> </div> <div class="component component--heading"> <div class="color-head text-darkneutral-100"> <h3 class="font-xs-24 font-md-32 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- h4 heading" > Stay ahead, stay informed </h3> </div> </div> <div class="component component--textblock component--text-block-white"> <p>Stay on top of goals, progress, and potential blockers so your team can focus on doing great work.</p> </div> </div> </div> </div> <div class="container-fluid lg-outerspace-top"> <div class="row flex-container reduced-row"> <div class="column xs-none-top xs-cozy-bottom hide-xl hide-lg hide-md s0 between" > <div class="component component--horizontal-rule align-center"> <hr class="default " /> </div> </div> <div class="column text-center s0 between" > <div class="component component--heading"> <h2 class="font-xs-32 font-md-42 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- heading" > Robust features your marketing team needs </h2> </div> </div> </div> </div> <div class="container-fluid md-outerspace-bottom xs-comfortable-bottom xs-text-align-center sm-text-align-center md-text-align-left"> <div class="row flex-container reduced-row"> <div class="column column-md-4 xs-comfortable-bottom flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-default"> <div class="component__image"> <img id="f6416d30" alt="Atlassian Intelligence icon" class="component__image xs-compact-bottom" style="width:48px;height:48px;" src="https://wac-cdn.atlassian.com/dam/jcr:952170ec-28c4-4d89-9f85-df74935ad449/Icon-Atlassian-Intelligence.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Atlassian Intelligence </h4> <p>Make Atlassian Intelligence (AI) your new best friend. Streamline workflows, glean insights from data, and accelerate work.</p> </div> </div> <div class="component component--link-button "> <a href="/platform/artificial-intelligence" data-event="clicked" data-uuid="09fb2d32-78" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 xs-comfortable-bottom flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-default"> <div class="component__image"> <img id="59736bba" alt="Add new icon logo" class="component__image xs-compact-bottom" style="width:48px;height:48px;" src="https://wac-cdn.atlassian.com/dam/jcr:1bdd8cc9-56e3-48c2-a2b8-b862454adb6c/Icon-Add-Item.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Integrations </h4> <p>If your team uses it, we integrate with it. Easily add your favorite marketing tools from the Atlassian marketplace.</p> </div> </div> <div class="component component--link-button "> <a href="https://marketplace.atlassian.com/" data-event="clicked" data-uuid="7ddb11fb-ba" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 xs-comfortable-bottom flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-default"> <div class="component__image"> <img id="955694f2" alt="Automation icon" class="component__image xs-compact-bottom" style="width:48px;height:48px;" src="https://wac-cdn.atlassian.com/dam/jcr:7d880287-2349-4498-b1b6-fa941fe853e0/Icon-Automation.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Automation </h4> <p>Save time by automating repetitive tasks. Build your own or use our Jira automation template library.</p> </div> </div> <div class="component component--link-button "> <a href="/software/jira/automation-template-library#/rule-list?systemLabelId=all&page=1&pageSize=20&sortKey=name&sortOrder=ASC" data-event="clicked" data-uuid="b39d233c-01" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 lg-comfortable-top xs-comfortable-bottom flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-default"> <div class="component__image"> <img id="42f36377" alt="Check mark icon" class="component__image xs-compact-bottom" style="width:48px;height:48px;" src="https://wac-cdn.atlassian.com/dam/jcr:4b881017-cd2a-4afd-b365-ad1137f3d51d/Icon-Check.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Approvals </h4> <p>Save time following up with stakeholders by embedding your approval process into your Jira projects.</p> </div> </div> <div class="component component--link-button "> <a href="https://www.youtube.com/watch?v=X9SFmCdKe0U" data-event="clicked" data-uuid="860978c1-2c" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 lg-comfortable-top xs-comfortable-bottom flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-default"> <div class="component__image"> <img id="03d30bd0" alt="Copy icon" class="component__image xs-compact-bottom" style="width:48px;height:48px;" src="https://wac-cdn.atlassian.com/dam/jcr:dcf08676-5160-4b56-a369-ecdb78cd3ceb/Icon-Copy.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Forms </h4> <p>From creative requests to feedback surveys, forms help collect all information and work into a single place.</p> </div> </div> <div class="component component--link-button "> <a href="https://support.atlassian.com/jira-work-management/docs/how-to-create-edit-save-and-delete-a-form/" data-event="clicked" data-uuid="5d8f8407-5e" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> <div class="column column-md-4 lg-comfortable-top xs-comfortable-bottom flexCol anchorLastItem s0 between" > <div class="component component--image-heading-textblock margin-default"> <div class="component__image"> <img id="4ebfab25" alt="Bar graph icon" class="component__image xs-compact-bottom" style="width:48px;height:48px;" src="https://wac-cdn.atlassian.com/dam/jcr:d74611ed-80c3-4b16-9c3e-bf94408f345f/Icon-Graph-Bar.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component__heading-textblock"> <h4 class="font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Dynamic reports </h4> <p>Follow the status of your teams’ projects via high-level overviews, customized dashboards, or 30+ reports.</p> </div> </div> <div class="component component--link-button "> <a href="/software/jira/features/reports" data-event="clicked" data-uuid="1647df84-4a" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> </div> </div> <div class="container-fluid xs-cozy-top xs-none-bottom"> <div class="row flex-container"> <div class="column column-md-10 column-lg-8 column-md-offset-1 column-lg-offset-2 text-center alignContentStretch alignItemsStretch justifyStart noWrap no s0 between" > <div class="component component--heading-textblock"> <div class="color-head text-darkneutral-100"> <h2 class="fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- heading" > How to use Jira for your next marketing project </h2> </div> </div> </div> </div> </div> <div class="container-fluid xs-none"> <div class="row flex-container"> <div class="column column-md-10 column-lg-8 column-md-offset-1 column-lg-offset-2 xs-none-bottom alignContentStretch alignItemsStretch justifyStart noWrap no s0 between" > <div class="component component--video-embed " > <div class="vid-thumb" id="player-9s47dlEZcgs-d626fd9c"> <a class="play-trigger" data-event="clicked" data-uuid="d626fd9c-80" data-event-component="linkButton" data-event-container="videoEmbedInline" data-schema-version="1" href="https://www.youtube.com/watch?v=9s47dlEZcgs" > <img alt="video thumbnail" style="background-image: url(https://wac-cdn.atlassian.com/dam/jcr:0f4b5c9d-0280-4277-930b-a608a18fbda3/visualizing%20work.jpeg?cdnVersion=2630);" src="data:image/png;base64,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" loading="lazy" > <svg class="play-icon" width="70px" height="70px" viewBox="0 0 32 32" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <path d="M16,0 C7.163444,-5.41083001e-16 1.082166e-15,7.163444 0,16 C-1.082166e-15,24.836556 7.163444,32 16,32 C24.836556,32 32,24.836556 32,16 C32,11.7565362 30.3142906,7.68687356 27.3137085,4.6862915 C24.3131264,1.68570945 20.2434638,2.5983722e-16 16,0 Z M11.1288889,22.2222222 L11.1288889,9.77777778 L23.6533333,16 L11.1288889,22.2222222 Z"></path> </svg> </a> </div> <script type="text/x-component"> { "type":"imkt.components.VideoEmbedInline", "params": { "videoId":"9s47dlEZcgs", "source":"youtube", "behavior":"replaceImage", "uniqueId":"d626fd9c" } } </script> </div> <div class="component s0 between component--block" > <div class="component component--textblock component--text-block-white"> <p>Track every aspect of your company's campaign, from ideation to execution, using marketing project management software from Atlassian. <a data-event="clicked" data-uuid="350e5a95-b20" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="Atlassian's tools for marketing teams" data-label-english="Atlassian's tools for marketing teams" href="/teams/marketing">Atlassian's tools for marketing teams</a> set projects up for success with pre-built <a data-event="clicked" data-uuid="350e5a95-b21" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="project management templates" data-label-english="project management templates" href="/project-management/templates">project management templates</a>, allowing project managers to seamlessly map out campaigns, set milestones, and track progress. </p> </div> </div> <div class="component s0 between component--block text-center" > <div class="component component--link-button get-free "> <a href="https://www.atlassian.com/software/jira/free?templateId=com.atlassian.jira-core-project-templates:jira-work-management-campaign-management-team-managed" data-event="clicked" data-uuid="bc65b5af-eb" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Get Jira free" data-label-english="Get Jira free" class="component__link button button--one button--regular button--primary " > Get Jira free </a> </div> </div> </div> <div class="column column-md-8 column-md-offset-2 s0 between accordion-block" > <div class="imkt-feature-table-container with-circular-show-hide"> <div class="features-header bottomOnly"> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="afcf3670-ab-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="Define clear project goals " id="define-project-goals" href="javascript:void(0);"> <span class="label"> Define clear project goals </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p>When starting a new project of any size, it's essential to define your goals and consider how to organize tasks to best meet those objectives. <a data-event="clicked" data-uuid="33495f8e-bd0" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="Jira issue types" data-label-english="Jira issue types" href="/software/jira/guides/issues/overview">Jira issue types</a> enables teams to track individual pieces of work, making it an effective way to categorize work and help your team achieve key performance indicators. </p> </div> </td> </tr></tbody> </table> </div> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="1f97e299-be-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="Use visual boards and workflows " id="visual-boards-and-workflows" href="javascript:void(0);"> <span class="label"> Use visual boards and workflows </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p><a data-event="clicked" data-uuid="bad11b42-790" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="Jira Kanban and Scrum boards" data-label-english="Jira Kanban and Scrum boards" href="/software/jira/guides/boards/overview">Jira Kanban and Scrum boards</a> offer a unique and effective way to visualize and manage project tasks. The right board type and proper customization can be crucial to keeping your projects on track and your team working harmoniously. Kanban boards help manage tasks in a continuous flow while Scrum boards are ideal for iterative development cycles during <a data-event="clicked" data-uuid="bad11b42-791" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="sprints" data-label-english="sprints" href="/agile/scrum/sprints">sprints</a>. With either of these boards, you can customize columns, card fields, and workflow stages to match your team's unique process, from task creation to completion. </p> </div> </td> </tr></tbody> </table> </div> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="a94ff837-e6-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="Set realistic timelines " id="set-realistic-timelines" href="javascript:void(0);"> <span class="label"> Set realistic timelines </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p>Another essential feature of marketing project management software is a <a data-event="clicked" data-uuid="20b2f5c9-630" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="timeline view" data-label-english="timeline view" href="/software/jira/guides/basic-roadmaps/overview">timeline view</a>. This feature helps project managers establish realistic deadlines and milestones and efficiently plan work, track progress, and map dependencies so that your project runs smoothly.</p> </div> </td> </tr></tbody> </table> </div> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="ee7966be-56-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="Allocate resources wisely " id="allocate-resources" href="javascript:void(0);"> <span class="label"> Allocate resources wisely </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p>Effective <a data-event="clicked" data-uuid="40a9c87e-720" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="resource planning" data-label-english="resource planning" href="/work-management/project-management/resource-planning">resource planning</a> and management are critical to any project's success. <a data-event="clicked" data-uuid="40a9c87e-721" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="Jira's backlog" data-label-english="Jira's backlog" href="/software/jira/features/backlog-software">Jira's backlog</a> and timeline views enable marketing teams to map work at a high level and drill down to task-level details. Displaying planned work, task statuses, and dependencies on a timeline enables marketing teams to manage resources effectively to meet <a data-event="clicked" data-uuid="40a9c87e-722" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="project goals" data-label-english="project goals" href="/work-management/project-management/project-objectives">project goals</a>.</p> </div> </td> </tr></tbody> </table> </div> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="a980a660-13-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="Build out a workflow and monitor progress " id="build-workflow-and-monitor-progress" href="javascript:void(0);"> <span class="label"> Build out a workflow and monitor progress </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p>Marketers can create a custom <a data-event="clicked" data-uuid="d3a92b3f-450" data-event-component="linkButton" data-event-container="textBlock" data-schema-version="1" data-label="workflow in Jira" data-label-english="workflow in Jira" href="/software/jira/guides/workflows/overview">workflow in Jira</a> to streamline team processes and closely monitor different project elements. Tailoring workflows helps your team work more efficiently as everyone is up to date on the statuses of project components. Coupled with Jira’s reporting feature, to help your team identify bottlenecks, resource constraints, and process improvements throughout your marketing project.</p> </div> </td> </tr></tbody> </table> </div> </div> <script type="text/x-component"> { "type":"imkt.components.FeaturesTable", "params": { "useExpandAll":false, "useAccordionStyle":true } } </script></div> </div> </div> </div> <div class="container-fluid lg-outerspace md-comfortable xs-comfortable new-blue light-text"> <div class="row flex-container reduced-row"> <div class="column column-md-7 text-center vertical-middle s0 between" > <div class="component s0 between hide-xl hide-lg hide-md component--block xs-compact-bottom" > <div class="component component--heading"> <h6 class="fnt-wt font-wt-400 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > JIRA PREMIUM AND ENTERPRISE PLAN </h6> </div> <div class="component component--heading"> <h3 class="font-xs-32 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- heading" > Accelerate work with Atlassian Intelligence </h3> </div> </div> <div class="component component--image"> <img id="2eb77d75" alt="Product screenshot of Jira’s AI feature of translating natural language text into an automation rule. Prompt in screenshot reads: “When a ‘webinar’ issue is created in the Marketing Launch project, automatically create a design ticket and a landing page ticket. Then link them altogether.”" class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:c8543df7-8f49-4cb2-a4b8-8a49eb63a010/ProductAI.png?cdnVersion=2630" loading="lazy" /> </div> </div> <div class="column column-md-4 xs-none-top xs-text-align-center md-text-align-left vertical-middle s0 between" > <div class="component s0 between hide-xs hide-sm component--block" > <div class="component component--heading"> <h6 class="fnt-wt font-wt-400 fnt-mg font-mgn-0 fnt-ln font-lnh- heading" > JIRA PREMIUM AND ENTERPRISE PLAN </h6> </div> <div class="component component--heading" style="font-size:38px;"> <h3 class="font-xs-32 fnt-wt font-wt-600 fnt-mg font-mgn-0 fnt-ln font-lnh- heading" > Accelerate work with Atlassian Intelligence </h3> </div> </div> <div class="component component--textblock component--text-block-white"> <p>AI is natively built into Atlassian products to help you collaborate easier, work faster, and get more done with less.</p> </div> <div class="component component--link-button "> <a href="/platform/artificial-intelligence" data-event="clicked" data-uuid="e03a12d5-d0" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Learn more" data-label-english="Learn more" class="component__link custom button button--regular hover-b100 text-n0 border-color-n0 border-radius-3 border-width-1 " > Learn more </a> </div> </div> </div> </div> <div class="container-fluid xs-comfortable-top"> <div class="row flex-container reduced-row"> <div class="column text-center s0 between" > <div class="component component--heading-textblock"> <h2 class="font-md-42 font-xs-32 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Get started faster with templates </h2> <p>Kickstart your first project with a fully customizable marketing template.</p> </div> </div> <div class="column column-lg-4 column-md-6 " > <a href="/software/jira/templates/campaign-management" data-event="clicked" data-uuid="b5153326-97" data-event-component="linkButton" data-event-container="column" data-schema-version="1" class="component--block__link"> <div class="intra-div s0 between block-theme-one-reduce-padding-hover "> <div class="component component--image image-center"> <img id="5c0d9178" alt="Kanban Board" class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:ea9c4186-e3fb-4626-8046-c7ea1eaf1858/Thumbnail-1.png?cdnVersion=2630" loading="lazy" /> </div> <div class="component component--heading-textblock"> <h4 class="font-xs-24 font-md-20 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Campaign management </h4> <p>Manage campaigns beginning to end, tracking tasks and deadlines along the way.</p> </div> </div> </a> </div> <div class="column column-lg-4 column-md-6 " > <a href="/software/jira/templates/content-management" data-event="clicked" data-uuid="2759bce6-86" data-event-component="linkButton" data-event-container="column" data-schema-version="1" class="component--block__link"> <div class="intra-div s0 between block-theme-one-reduce-padding-hover "> <div class="component component--image image-center"> <img id="2ad1e4b6" alt="Calendar Project view" class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:c65647cf-1dd7-42aa-a6c5-44271c4a83d6/Thumbnail-2.png?cdnVersion=2630" loading="lazy" /> </div> <div class="component component--heading-textblock"> <h4 class="font-md-20 font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Content management </h4> <p>Manage the content development lifecycle – from prioritization to distribution.</p> </div> </div> </a> </div> <div class="column column-lg-4 column-md-6 " > <a href="/software/jira/templates/email-campaign" data-event="clicked" data-uuid="e83b0952-52" data-event-component="linkButton" data-event-container="column" data-schema-version="1" class="component--block__link"> <div class="intra-div flexCol anchorLastItem s0 between block-theme-one-reduce-padding-hover "> <div class="component component--image image-center"> <img id="ec0a16d1" alt="List project view" class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:7636455c-9eb5-4e2d-8020-3b3f28c6aff1/Thumbnail-3.png?cdnVersion=2630" loading="lazy" /> </div> <div class="component component--heading-textblock"> <h4 class="font-md-20 font-xs-24 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Email campaign </h4> <p>Plan and execute on email campaigns – from draft to launch.</p> </div> </div> </a> </div> <div class="column text-center s0 between" > <div class="component component--link-button "> <a href="/software/jira/templates/marketing" data-event="clicked" data-uuid="9fa39685-55" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Explore more templates" data-label-english="Explore more templates" class="component__link link-arrow " > Explore more templates<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> </div> </div> <div class="container-fluid hide-xl hide-lg hide-md"> <div class="row flex-container reduced-row"> <div class="column s0 between" > <div class="component component--horizontal-rule align-center"> <hr class="default " /> </div> </div> </div> </div> <div class="container-fluid md-comfortable"> <div class="row flex-container reduced-row"> <div class="column text-center s0 between" > <div class="component component--heading-textblock"> <h2 class="font-xs-32 font-md-42 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Marketing resources </h2> <p>Browse free tutorials, articles, and guides to learn more.</p> </div> </div> <div class="column column-lg-4 column-md-6 " > <div class="intra-div anchorLastItem s0 between block-theme-one-reduce-padding "> <div class="component component--image expand-to-column" style="margin:-32px -32px 0 -32px;"> <img id="2c8320c1" alt="Kanban Board" class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:6d474610-2d91-490f-8694-e3ab15771647/Illustration-1.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component component--heading-textblock"> <h4 class="font-xs-24 font-md-20 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > The ultimate marketing guide </h4> <p>Explore Atlassian’s compilation of top marketing best practices.</p> </div> <div class="component component--link-button "> <a href="/teams/marketing/guide" data-event="clicked" data-uuid="c0d5e270-b7" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="See the plays" data-label-english="See the plays" class="component__link link-arrow " > See the plays<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 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data-label="Learn more" data-label-english="Learn more" class="component__link link-arrow " > Learn more<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> </div> <div class="column column-lg-4 column-md-6 " > <div class="intra-div anchorLastItem s0 between block-theme-one-reduce-padding "> <div class="component component--image expand-to-column" style="margin:-32px -32px 0 -32px;"> <img id="8e3a8d00" alt="Kanban Board" class="component__image" src="https://wac-cdn.atlassian.com/dam/jcr:9c3a241f-8500-4aaf-8873-2a643d33bf68/Illustration-3.svg?cdnVersion=2630" loading="lazy" /> </div> <div class="component component--heading-textblock"> <h4 class="font-xs-24 font-md-20 fnt-wt font-wt-600 fnt-mg font-mgn-8 fnt-ln font-lnh- heading" > Join the community </h4> <p>Connect, share, learn with other fellow marketers who use Jira.</p> </div> <div class="component component--link-button "> <a href="https://community.atlassian.com/t5/Marketing-Professionals/gh-p/marketing" data-event="clicked" data-uuid="c185cbe6-ac" data-event-component="linkButton" data-event-container="linkButton" data-schema-version="1" data-label="Connect now" data-label-english="Connect now" class="component__link link-arrow " > Connect now<svg class="link-arrow-image" width="11px" height="8px" viewBox="0 0 11 8" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g class="group-path" transform="translate(-138.000000, -586.000000)" fill="#0052CC"><path d="M145.2803,586.507862 L144.2193,587.568863 L145.9393,589.287862 L138.7503,589.287862 C138.3363,589.287862 138.0003,589.623862 138.0003,590.037862 C138.0003,590.451862 138.3363,590.787862 138.7503,590.787862 L145.9393,590.787862 L144.2193,592.507862 L145.2803,593.568863 L148.8103,590.037862 L145.2803,586.507862 Z"></path></g></g></svg> </a> </div> </div> </div> </div> </div> <div class="container-fluid xs-cozy md-comfortable" id="faq"> <div class="row flex-container reduced-row"> <div class="column column-md-10 column-md-offset-1 xs-none-bottom s0 between" > <div class="component component--heading text-center"> <div class="color-head text-darkneutral-100"> <h2 class="fnt-wt font-wt-700 fnt-mg font-mgn- fnt-ln font-lnh- h1 heading" > Marketing project management software: Frequently asked questions </h2> </div> </div> </div> <div class="column column-md-8 column-md-offset-2 s0 between accordion-block" style="margin-top:0;"> <div class="imkt-feature-table-container with-circular-show-hide"> <div class="features-header bottomOnly"> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="61b67994-05-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="What is marketing project management software? " id="what-is-marketing-project-management-software" href="javascript:void(0);"> <span class="label"> What is marketing project management software? </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p>Marketing project management software helps marketers organize, plan, and execute marketing campaigns more efficiently. It provides tools for managing marketing tasks, deadlines, resources, and budgets all in one place. Marketing project managers can use this software to easily track progress, mitigate risks, and keep marketing projects on schedule.</p> </div> </td> </tr></tbody> </table> </div> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="bcca698c-4e-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="What are the benefits of marketing project management software? " id="benefits" href="javascript:void(0);"> <span class="label"> What are the benefits of marketing project management software? </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--textblock component--text-block-white"> <p>Marketing project management software enables businesses to organize, automate, and streamline marketing campaigns to improve efficiency, ensure consistency, and boost results.</p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Improved collaboration </h4> <p>Built-in communication features allow geographically dispersed marketing teams to collaborate easily and in real-time. Team members can share files and ideas, comment on tasks, and update <a data-event="clicked" data-uuid="86e8fb0d-4f0" data-event-component="linkButton" data-event-container="headingTextBlock" data-schema-version="1" data-label="project statuses" data-label-english="project statuses" href="/agile/project-management/status-report">project statuses</a>, fostering better teamwork and faster decision-making throughout a company.</p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Enhanced organization </h4> <p>With all team members using a single system for shared projects, marketing managers can optimize resource allocation and better balance workloads among team members. Marketing management software empowers project leaders to organize tasks and subtasks, set and track deadlines, monitor task progress, and assign responsibilities to team members.</p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Efficient workflow automation </h4> <p><a data-event="clicked" data-uuid="91c10907-1a0" data-event-component="linkButton" data-event-container="headingTextBlock" data-schema-version="1" data-label="Automation" data-label-english="Automation" href="/agile/project-management/workflow-automation">Automation</a> features reduce manual, repetitive work so teams can spend more time on <a data-event="clicked" data-uuid="91c10907-1a1" data-event-component="linkButton" data-event-container="headingTextBlock" data-schema-version="1" data-label="strategic planning" data-label-english="strategic planning" href="/work-management/strategic-planning">strategic planning</a>, problem-solving, and value-adding activities that move the project forward. These features include assigning tasks based on predefined rules, sending reminders for upcoming deadlines, and generating reports on project progress.</p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Data-driven insights </h4> <p>Dashboards, progress tracking, and analytics give marketing leadership visibility into project status. With these tools, marketing project managers can quickly see which strategies are working and which need improvement, allowing them to make data-driven decisions to prevent foreseeable issues. </p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Scalability </h4> <p>Atlassian's marketing project management software has the flexibility, features, and scalability to match your business's growth. This functionality can meet your company’s current needs and evolve with you limitlessly—all while maintaining a cohesive, centralized solution. This balance of simplicity and sophistication helps maximize efficiency, no matter the size or complexity of your <a data-event="clicked" data-uuid="934f0339-a40" data-event-component="linkButton" data-event-container="headingTextBlock" data-schema-version="1" data-label="marketing campaigns" data-label-english="marketing campaigns" href="/teams/marketing/guide/marketing-plan">marketing campaigns</a>.</p> </div> </td> </tr></tbody> </table> </div> </div> <div class="feature-container"> <a class="feature-name h3" data-event="clicked" data-uuid="0d8200ab-d9-cta" data-event-component="linkButton" data-event-container="featureComparisonTable" data-schema-version="1" data-label="What are the features to look for in marketing project management software? " id="features" href="javascript:void(0);"> <span class="label"> What are the features to look for in marketing project management software? </span> <span class="toggle"><span class="circular-icon plus"></span></span> </a> <div class="feature-aspects"> <table> <tbody> <tr> <td class="aspect-name-cell hider"></td> <td class="hide-aspect-name hider"> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Visual task boards </h4> <p>Visual task boards in software like Jira allow marketing teams to manage tasks simply yet effectively. They promote clarity, accountability, and optimization by making work and progress visible to the whole team at a glance.</p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Reporting </h4> <p>Marketing project management software provides structure, visibility, and data-driven insights that help you plan better campaigns, execute them efficiently, and measure their true impact on your bottom line. With the right tools, your team can turn marketing into a strategic function that drives real business growth.</p> </div> <div class="component component--heading-textblock"> <h4 class="fnt-wt font-wt- fnt-mg font-mgn-16 fnt-ln font-lnh- heading" > Collaboration and tracking </h4> <p>Marketing project management software aims to be a single source of truth for all marketing projects and tasks. In software like Atlassian, communication and collaboration features reinforce transparency and accountability among marketing teams, boosting overall project efficiency.</p> </div> </td> </tr></tbody> </table> </div> </div> <script type="text/x-component"> { "type":"imkt.components.FeaturesTable", "params": { "useExpandAll":false, "useAccordionStyle":true } } </script></div> </div> </div> </div> <div class="container-fluid xs-cozy md-comfortable new-blue light-text"> <div class="row flex-container reduced-row"> <div class="column text-center s0 between" > <div class="component component--heading"> <h2 class="font-xs-32 font-md-42 fnt-wt font-wt-600 fnt-mg font-mgn- fnt-ln font-lnh- heading" > Try Jira for free – no credit card required </h2> </div> <div class="component component--link-button "> <a href="https://www.atlassian.com/software/jira/free?templateId=com.atlassian.jira-core-project-templates:jira-work-management-campaign-management-team-managed" data-event="clicked" 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