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"position": 1, "name": "Business News", "item": "https://www.zeebiz.com/" }, { "@type": "ListItem", "position": 2, "name": "Telecom", "item": "https://www.zeebiz.com/economy-infra/telecom" }, { "@type": "ListItem", "position": 3, "name": "War on spam: Mandate on message traceability will not delay message delivery, says TRAI " } ] } </script> <div class="article-start"> <h1 class="article-heading article-heading-biz margin-bt10px">War on spam: Mandate on message traceability will not delay message delivery, says TRAI </h1> <h2 class="biz-a-sum">Telecom regulator TRAI on Thursday asserted that its mandate to telcos on message traceability as part of curbing spams would not lead to any delay in delivery of messages nor disrupt timely receipt of one-time passwords. </h2> <ul class="social-biz"> <li><a 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Image: Pixabay</div> </div> </div> <div> <div class="row artposchngbox" style="padding-bottom:20px;"> <div class="col-lg-9 col-md-9 col-sm-12 pad-left sidebar329431 col-md-push-3"> <div class="sidebar-inner"> <div class="article-para">  <script> var c_id = ''; gtag('get', 'UA-75361766-1', 'client_id', (client_id) => { c_id = client_id; }); // CRE Splide Click $("body").on("click", ".splide__slide_tranding", function(){ var itemJSON = {}; itemJSON = itemJSONCompile($(this),"click", c_id); dataLayer.push(itemJSON); //console.log('event fired ', itemJSON); }); // CRE Splide Click left $("body").on("click", ".slider-trending .slick-prev", function(){ var itemJSON = {}; itemJSON = itemJSONCompile($('.splide__slide_tranding.slick-current'),"left", c_id); dataLayer.push(itemJSON); //console.log('event fired ', itemJSON); }); //CRE Splide Click right $("body").on("click", ".slider-trending .slick-next", function(){ var itemJSON = {}; itemJSON = itemJSONCompile($('.splide__slide_tranding.slick-current'),"right", c_id); dataLayer.push(itemJSON); //console.log('event fired ', itemJSON); }); //CRE Splide Click right rec temp commenet start // $("body").on("click", ".splide__slide_recommended", function(){ // var itemJSON = {}; // itemJSON = itemJSONCompile($(this),"clickr", c_id); // dataLayer.push(itemJSON); // //console.log('event fired ', itemJSON); // }); // // CRE Splide Click left // $("body").on("click", ".slider-recommended .slick-prev", function(){ // var itemJSON = {}; // itemJSON = itemJSONCompile($('.splide__slide_recommended.slick-current'),"leftr", c_id); // dataLayer.push(itemJSON); // //console.log('event fired ', itemJSON); // }); // //CRE Splide Click right // $("body").on("click", ".slider-recommended .slick-next", function(){ // var itemJSON = {}; // itemJSON = itemJSONCompile($('.splide__slide_recommended.slick-current'),"rightr", c_id); // dataLayer.push(itemJSON); // //console.log('event fired ', itemJSON); // }); // temp commenet end function itemJSONCompile(itemBind, eventType, c_id){ console.log("eventType", eventType); var itemCount = itemBind.attr("data-count"); var clientId = c_id;//itemBind.attr("data-clientid"); var authorName = 'na'; var postId = itemBind.attr("data-postid"); var articleCat = itemBind.attr("data-Category"); var articleName = itemBind.attr("data-articlename"); var itemJSON = {}; if(eventType == "click"){ if(itemBind.hasClass("splide__slide_tranding")){ itemJSON = { 'event':'cre_article_click', 'eventCategory':'CRE', 'eventAction':'cre_article_click', 'eventLabel': itemCount, 'Client_ID': clientId, 'author_name': authorName, 'section':'Trending Now', 'postID': postId, 'publish_date':'na', 'article_category': articleCat, 'article_name': articleName, 'widget_position': 'Top' }; } } else if(eventType == "left"){ if(itemBind.hasClass("splide__slide_tranding")){ itemJSON = { 'event':'cre_arrow_click', 'eventCategory':'CRE', 'eventAction':'cre_arrow_click', 'eventLabel': 'left', 'Client_ID': clientId, 'author_name': authorName, 'section':'Trending Now', 'postID': postId, 'publish_date':'na', 'article_category': articleCat, 'article_name': articleName, 'widget_position': 'Top' } } } else if(eventType == "right"){ if(itemBind.hasClass("splide__slide_tranding")){ itemJSON = { 'event':'cre_arrow_click', 'eventCategory':'CRE', 'eventAction':'cre_arrow_click', 'eventLabel': 'right', 'Client_ID': clientId, 'author_name': authorName, 'section':'Trending Now', 'postID': postId, 'publish_date':'na', 'article_category': articleCat, 'article_name': articleName, 'widget_position': 'Top' } } } return itemJSON; } </script>  <div id="fieldcontent" class="star329431"><div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even" property="content:encoded"><p>Telecom regulator TRAI on Thursday asserted that its mandate to telcos on message traceability as part of curbing spams would not lead to any delay in delivery of messages nor disrupt timely receipt of one-time passwords. Taking to X, TRAI dismissed as "factually incorrect" reports which suggested that OTP messages could get delayed from December 1.</p><div class='block margin-bt30px adATF'><div id='div-gpt-ad-AS-Inarticle-1'></div><script> googletag.cmd.push(function() { googletag.defineSlot('/11440465/Zeebiz_Web/Zeebiz_AS_Inarticle_1_300x250', [300, 250], 'div-gpt-ad-AS-Inarticle-1').addService(googletag.pubads()); googletag.display('div-gpt-ad-AS-Inarticle-1'); }); </script></div></p> <p>"This is factually incorrect. TRAI has mandated the Access Providers to ensure message traceability. It will not delay delivery of any message," Telecom Regulatory Authority of India (TRAI) wrote on X.</p><div id='v-zeebiz-v0'></div></p> <p>The clarification came after some media reports suggested that subscribers across telecom networks could face disruptions and delays in OTP-based transactions like banking services, and e-commerce, among others.</p> <p>TRAI has announced a number of initiatives to crackdown on spam calls and messages. To enhance message traceability, TRAI issued direction on August 20, 2024 mandating that the trail of all messages from senders/principal entities to recipients must be traceable from November 1, 2024.</p> <p>According to TRAI, all access providers have since implemented the technical solutions. However, to provide a transition time for technical upgrades, and chain declaration by Principal Entities (PEs) and Telemarketers (TMs), TRAI, through its direction on October 28, 2024, extended the time up to November 30, 2024.</p> </div></div></div></div>  <p><i> Get <a href="https://www.zeebiz.com"><strong>Latest Business News</strong></a>, <a href="https://www.zeebiz.com/india/markets"><strong>Stock Market</strong></a> Updates and <a href="https://www.zeebiz.com/videos"><strong>Videos</strong></a>; Check your tax outgo through <a href="https://www.zeebiz.com/personal-finance/income-tax-calculator"><strong>Income Tax Calculator</strong></a> and save money through our <a href="https://www.zeebiz.com/personal-finance"><strong>Personal Finance</strong></a> coverage. 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$('html head').find('title').text($(this).children().find('.article-box').attr('data-title')); loadshare(prevLoc); } return false; // stops the iteration after the first one on screen } }); if (lastHeight + last.height() < $(document).scrollTop() + $(window).height()) { url = $(next_selector).attr('href'); x = $(next_selector).attr('id'); } }); } } }); } }; })(jQuery); </script> <style> .breadcrumb{padding-left:0px;} .article-para blockquote {padding:10px 20px; border-left:5px solid #cccccc; margin-bottom:25px; font-style:italic; font-family:Georgia, "Times New Roman", Times, serif;} .next{left:inherit;} .article-box-new{padding-left:0!important;padding-right:0!important;} .article-section-new {width:94%;margin:auto;} .article-start {margin-left:0px !important;} .vidbxrgt4-new{min-height:auto!important} .biz-a-sum{color:#909090;font-size:18px;line-height:26px;margin-bottom:15px} ul.social-biz{margin:0 0 20px;padding:0} ul.social-biz li{display:inline;margin-right:5px} .article-heading-biz{margin-bottom:20px!important} .tag-block{margin-bottom:40px} .tag-txt{font-size:13px;text-align:center} .tag-link a{display:inline-block;margin:0 5px 10px 0;font-size:11px;color:#1167b2;font-weight:700;text-transform:uppercase;background:#f9f9f9;border:1px solid #e6e6e6;padding:5px} .next-article-blick-biz img{float:left;margin-right:20px;margin-top:2px} .next-article-blick-biz{margin-bottom:40px;background:#2170bb;color:#FFF;padding:8px 10px;cursor:pointer} .next-article-blick-biz:hover{background:#3f84c5} .next-article-blick-biz p{font-size:12px;color:#FFF;padding:5px 0;font-weight:700} .next-article-blick-biz p span{font-size:15px!important;font-weight:400!important;padding-left:5px} .com-box-biz{margin-bottom:50px} .next-article-block{border-bottom:1px solid #bbb;padding:10px 0 0;margin-bottom:50px;margin-top:40px;text-align:center} .n-article{padding:20px 0;font-family:Arial,Helvetica,sans-serif;font-weight:700;font-size:16px;color:#3583cb} .next-article-block img{margin:auto;text-align:center} .arrow-hor{position:relative;border-bottom:1px solid #bbb} .arrow-hor:after,.arrow-hor:before{top:100%;left:50%;border:solid transparent;content:" ";height:0;width:0;position:absolute;pointer-events:none} .arrow-hor:before{border-color:rgba(187,187,187,0);border-top-color:#bbb;border-width:15px;margin-left:-15px} .arrow-hor:after{border-color:rgba(240,240,240,0);border-top-color:#f0f0f0;border-width:14px;margin-left:-14px} .markettp p a {font-size: 24px;color: #363636;font-weight: bold;text-transform: uppercase;float: left; background: url(https://cdn.zeebiz.com/html/images/arowheading.png) no-repeat right;padding-right: 30px;margin-right: 0px; } @media (max-width:767px) { .tag-txt{text-align:left !important;display:block;margin-bottom:10px;} .next-article-blick-biz p {overflow:hidden;line-height:18px;padding:0px;} } </style> <script type="text/javascript"> window._taboola = window._taboola || []; _taboola.push({ mode: 'thumbnails-m', container: 'taboola-mid-article-thumbnails', placement: 'Mid Article Thumbnails', target_type: 'mix' }); </script> <style> .padddesktop0{padding: 0;} .footernwbox{background:#282828} .footernwdwn{margin:10px 0px 30px 0px; border-bottom:1px solid #3a3939; padding-bottom:15px} .footernwdwn li{display:inline; line-height:30px; font-size:15px; padding:0px 10px; background:url(https://cdn.zeebiz.com/html/images/buletimgftrnw.png) no-repeat left center} .footernwdwn li:first-child{background:none; padding-left:0px;} .footernwdwn li a{color:#d6d6d6} .footernwdwn li a:hover, .footernwdwn1 li a:hover{color:#1f81cf} .footernwdwn1{border-bottom:1px solid #3a3939; 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