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News and Insights - GPJ

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page-header text-center pt-6 pb-3"> <div class="fittext"> <div> <h1>Experience<br /> <strong>Insights</strong></h1> </div> </div> </div> </header> <div class="container content-wrapper"> <div class="row block-news-insights news-insights align"> <div class="col-12"> <div class="btn-group filter-bar w-100 mb-4" role="group" aria-label="Categories"> <a class="btn btn-outline-primary active" href="https://www.gpj.com/news-insights/">All</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/awards/">Awards</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/csr/">CSR</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/industry/">Industry</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/press-news/">Press</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/research/">Research</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/sustainability/">Sustainability</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/thought-leadership/">Thought Leadership</a> <a class="btn btn-outline-primary " href="https://www.gpj.com/news-insights/category/trend-tracking/">Trend Tracking</a> </div> </div> <div class="col-12 col-md-9"> <div class="row row-cols-1 row-cols-sm-2 mb-4"> <article class="col mb-3 post-48112 post type-post status-publish format-standard has-post-thumbnail sticky hentry category-awards tag-creativity tag-experiential-marketing tag-strategy"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/12/designed-for-results-2024-awards/"> <img decoding="async" src="https://i7.swiftpic.io/gpj/TqaaX77FbgVApW+8sok4u9iza1C7BV5LtiooUpOomEQ=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/12/79013846-f8f0-4dd2-b804-162d18847f19.png" srcset="https://i6.swiftpic.io/gpj/6QfRhU3Pr9L0TYwtmgR7H98W1KzRXuRFehgdQ6W5e60=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/12/79013846-f8f0-4dd2-b804-162d18847f19.png 2x" alt="Designed for Results: 2024 Awards" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Awards</span> <time class="updated text-uppercase" datetime="2024-12-10T17:40:57+00:00">Dec 10 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/12/designed-for-results-2024-awards/">Designed for Results: 2024 Awards</a></h4> <div class="entry-summary"> <p>GPJ is the world&#8217;s leading strategic, experience marketing agency for clients seeking wild ideas that fuel success—shifting perceptions, changing behavior and making a measurable impact. Our client and agency awards aren&#8217;t just for show; they prove our point. And in 2024, we set new records with 90 total awards, worldwide. 2024 Client Awards Recognition doesn&#8217;t &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/12/designed-for-results-2024-awards/">Learn More</a> </div> </article> <article class="col mb-3 post-49677 post type-post status-publish format-standard has-post-thumbnail hentry category-thought-leadership category-trend-tracking tag-experiential-marketing tag-influencer tag-strategy"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/12/experience-intelligence-november-24/"> <img decoding="async" src="https://i5.swiftpic.io/gpj/Io5WsY7hbF12gcgy59TEeEImCpVx+lkj+y52nm8aK0w=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/12/Experience_Intelligence_Header_Dec24.png" srcset="https://i9.swiftpic.io/gpj/94M30HPQKI6C2URMNHx/O/Aa20LLwEeXg6wqZJpT81g=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/12/Experience_Intelligence_Header_Dec24.png 2x" alt="Experience Intelligence November &amp;#8217;24" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Thought Leadership</span> <time class="updated text-uppercase" datetime="2024-12-03T21:15:59+00:00">Dec 3 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/12/experience-intelligence-november-24/">Experience Intelligence November &#8217;24</a></h4> <div class="entry-summary"> <p>From striving to max out one’s potential and switching between physical and digital realms, to prioritizing influencer-vetted products, brands and consumers alike are looking for ways to level-up.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/12/experience-intelligence-november-24/">Learn More</a> </div> </article> <article class="col mb-3 post-49617 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/11/our-favorite-things-small-businesses-with-big-heart/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/6tbvAHgsrleFWHwRTz+q53EeuVE4IxI0c0d/18z9Qso=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/11/small-business-manager-her-workshop-1296x864.jpg" srcset="https://i7.swiftpic.io/gpj/7e3YzJK79hq3iMcYGssZcmvSXlHFeQ5gk4FvK8MWTek=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/11/small-business-manager-her-workshop-1296x864.jpg 2x" alt="Our Favorite Things: Small Businesses with Big Heart" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Uncategorized</span> <time class="updated text-uppercase" datetime="2024-11-25T22:52:04+00:00">Nov 25 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/11/our-favorite-things-small-businesses-with-big-heart/">Our Favorite Things: Small Businesses with Big Heart</a></h4> <div class="entry-summary"> <p>One of the best things about having offices across North America (and the world) is the ability to make a positive impact in so many communities. As we enter another season of giving, we polled our colleagues once again for their favorite small, independently-owned businesses, and did they ever deliver! We hope you’ll find some &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/11/our-favorite-things-small-businesses-with-big-heart/">Learn More</a> </div> </article> <article class="col mb-3 post-49550 post type-post status-publish format-standard has-post-thumbnail hentry category-thought-leadership category-trend-tracking tag-experiential-marketing tag-strategy tag-technology"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/11/experience-intelligence-october-24/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/s/6AQBrik1yOuDjVBn+N8ErPiN24TfKkyqjGL9atm7Q=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/11/Experience_Intelligence_Oct24.png" srcset="https://i3.swiftpic.io/gpj/AIDCAc3IWEgbDe7CCt5nuBDLqj7qzHV4Tt8kgUrt1vQ=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/11/Experience_Intelligence_Oct24.png 2x" alt="Experience Intelligence October &amp;#8217;24" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Thought Leadership</span> <time class="updated text-uppercase" datetime="2024-11-07T19:32:03+00:00">Nov 7 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/11/experience-intelligence-october-24/">Experience Intelligence October &#8217;24</a></h4> <div class="entry-summary"> <p>In this issue, we take a look at dissipating age-group expectations, viral absurdity as content currency, simple tech resurfacing beyond nostalgia, Spain&#8217;s &#8216;pineapple-gate&#8217;, Nintendo&#8217;s new wake up call — and so much more!</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/11/experience-intelligence-october-24/">Learn More</a> </div> </article> <article class="col mb-3 post-49525 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-research tag-adobe tag-ai tag-googe tag-meta tag-spacex"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/11/creative-tech-bytes-v41/"> <img decoding="async" src="https://i7.swiftpic.io/gpj/yVk+p+uCZ+OcFdGezb7GOtBG3DfE+pTmSUzodJWr6JY=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/11/Firefly-AI-Agents-64430-1296x1008.jpg" srcset="https://i8.swiftpic.io/gpj/vlS+IWeZIi8vVSe9LEuzLpp1r1oKCP7zv2gTejyrlhk=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/11/Firefly-AI-Agents-64430-1296x1008.jpg 2x" alt="Creative Tech Bytes" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2024-11-04T20:55:08+00:00">Nov 4 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/11/creative-tech-bytes-v41/">Creative Tech Bytes</a></h4> <div class="entry-summary"> <p>v41.0 – MLS’s new NFT playground and Microsoft’s ‘AI employees’ taking over the digital workspace; meanwhile, Google and Jacob Collier are re-imagining music-making, and IBM’s open-source Granite 3.0 is setting new standards for enterprise AI.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/11/creative-tech-bytes-v41/">Learn More</a> </div> </article> <article class="col mb-3 post-49496 post type-post status-publish format-standard has-post-thumbnail hentry category-csr category-sustainability category-uncategorized tag-sustainability"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/10/sustainable-games-with-a-personal-connection/"> <img decoding="async" src="https://i9.swiftpic.io/gpj/sT9mGLYFiN/On3fOvv7Ai28u92So7gH7aZIA0QO4DgQ=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/10/fred-pixlab-OD3iQ1S0-nE-unsplash-1296x864.jpg" srcset="https://i2.swiftpic.io/gpj/nBgsmizAvkHJWYjbsi2jLa75cGJQQinmDDBmleCTvQA=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/10/fred-pixlab-OD3iQ1S0-nE-unsplash-1296x864.jpg 2x" alt="Sustainable Games with a Personal Connection" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">CSR</span> <time class="updated text-uppercase" datetime="2024-10-30T14:53:46+00:00">Oct 30 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/10/sustainable-games-with-a-personal-connection/">Sustainable Games with a Personal Connection</a></h4> <div class="entry-summary"> <p>By Kristen Anderson, Production Coordinator During those weeks that all eyes were focused on the 2024 Olympic and Paralympic Games in Paris, I came across a personal story that intersected my love of sports and travel, my work and my passion for sustainability. A friend of mine had traveled to the Olympic Games to watch &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/10/sustainable-games-with-a-personal-connection/">Learn More</a> </div> </article> <article class="col mb-3 post-49511 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-research tag-adobe tag-ai tag-googe tag-meta tag-spacex"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/10/creative-tech-bytes-v40/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/PKFUwfg6jQkiubqIVBgy/JJUOoECiX3JyKvg+hZw/0k=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/10/AdobeStock_626177015-1296x864.jpeg" srcset="https://i1.swiftpic.io/gpj/CfhrjSMPLil1M1WqjqxiFpWVUgkSPpNLadXjVEVxkoE=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/10/AdobeStock_626177015-1296x864.jpeg 2x" alt="Creative Tech Bytes" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2024-10-28T21:02:31+00:00">Oct 28 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/10/creative-tech-bytes-v40/">Creative Tech Bytes</a></h4> <div class="entry-summary"> <p>v40.0 – This week&#8217;s Creative Tech Bytes is jam-packed with more AI advancements than a robot uprising at a microchip factory! Google is turning everyday documents into podcasts, Adobe dropping a bombshell of AI tools for creatives and Meta going full open-source on its AI hardware.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/10/creative-tech-bytes-v40/">Learn More</a> </div> </article> <article class="col mb-3 post-49213 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-thought-leadership"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/09/actuating-experience/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/p6hEytyQl/C+yOpm+DSx5XDYPbKHfMBVIjjjYGgI8K0=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/09/191119_DF2019_EH1_8777-1296x864.jpg" srcset="https://i9.swiftpic.io/gpj/tSAuK9hxH8RIOLREcSQh6uR2aQPcb9/KKRiHo4RyvBQ=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/09/191119_DF2019_EH1_8777-1296x864.jpg 2x" alt="Actuating Experience" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2024-09-09T22:47:56+00:00">Sep 9 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/09/actuating-experience/">Actuating Experience</a></h4> <div class="entry-summary"> <p>From registration &#038; housing to contact center support GPJ leverages the right data and tools to move attendees across the brand journey.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/09/actuating-experience/">Learn More</a> </div> </article> <article class="col mb-3 post-49209 post type-post status-publish format-standard has-post-thumbnail hentry category-csr category-sustainability category-uncategorized tag-corporate-social-responsibility tag-sustainability"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/08/investing-in-corporate-social-responsibility/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/jdrP6V91zPJ0tLQlFKNwS0aM4PBNLcyZ5zogwRPUJts=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/07/240704_GPJ_CSR_KeyVisual_purpleBG-1-1296x1296.png" srcset="https://i6.swiftpic.io/gpj/hupDO6ubOXpSQ1Nj7p9mv2ka9V32xWlwza7iugbCyA0=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/07/240704_GPJ_CSR_KeyVisual_purpleBG-1-1296x1296.png 2x" alt="Milestones in Our CSR Journey" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">CSR</span> <time class="updated text-uppercase" datetime="2024-08-02T14:41:23+00:00">Aug 2 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/08/investing-in-corporate-social-responsibility/">Milestones in Our CSR Journey</a></h4> <div class="entry-summary"> <p>Introducing Sarah Jackson: GPJ Americas Sustainability Lead and the Launch of Our Corporate Responsibility Council At George P Johnson (GPJ), we’re thrilled to announce two significant milestones in our journey towards corporate responsibility. We proudly welcome Sarah Jackson as our new Sustainability Lead (Americas) alongside the introduction of our global Corporate Responsibility Council (CRC). This &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/08/investing-in-corporate-social-responsibility/">Learn More</a> </div> </article> <article class="col mb-3 post-49139 post type-post status-publish format-standard has-post-thumbnail hentry category-sustainability tag-esg tag-green-events tag-sustainability"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/07/iso-20121-faq/"> <img decoding="async" src="https://i4.swiftpic.io/gpj/48+pXYS0Js47HJsxzP1edjI0UjOFXsbC3oYJnD6Id3g=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/07/240704_GPJ_CSR_KeyVisual_purpleBG-1296x1296.png" srcset="https://i3.swiftpic.io/gpj/3u70QovHhzNL+MbyF73tP4N7twL88lKoe6EkXY4SjUM=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/07/240704_GPJ_CSR_KeyVisual_purpleBG-1296x1296.png 2x" alt="Frequently Asked: ISO 20121" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Sustainability</span> <time class="updated text-uppercase" datetime="2024-07-25T16:11:26+00:00">Jul 25 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/07/iso-20121-faq/">Frequently Asked: ISO 20121</a></h4> <div class="entry-summary"> <p>Following GPJ Germany’s significant milestone achieving ISO 20121 certification, we want to provide this handy FAQ to give more depth about the certification, how the benefits reach our clients and what&#8217;s over the horizon. As industry leaders, we uphold responsible, transparent practices and ensure a holistic approach to everything we do. (Pictured: Team GPJ Germany &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/07/iso-20121-faq/">Learn More</a> </div> </article> <article class="col mb-3 post-48843 post type-post status-publish format-standard has-post-thumbnail hentry category-awards category-industry category-press-news category-sustainability category-thought-leadership category-trend-tracking"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/06/one-decade-into-the-next-century/"> <img decoding="async" src="https://i1.swiftpic.io/gpj/isUImJehfRNPBR/b1+mVUyScmfDU+IiH+T73o7kj9wY=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/06/ChFEhzoU8AADLvB.jpg" srcset="https://i0.swiftpic.io/gpj/oOf0UX2woqxfhvYuxPOn4F1z5r2nklVq3yNYhTD6A64=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/06/ChFEhzoU8AADLvB.jpg 2x" alt="One Decade Into the Next Century" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Awards</span> <time class="updated text-uppercase" datetime="2024-06-13T20:13:38+00:00">Jun 13 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/06/one-decade-into-the-next-century/">One Decade Into the Next Century</a></h4> <div class="entry-summary"> <p>Few companies can say they&#8217;ve existed for 100 years. This year, the George P. Johnson Co. proudly celebrates 110 years of crafting experiences, stepping into the next decade of our storied heritage. We don’t just keep pace with change; we drive innovation and progress. Our consistency ensures clients have a reliable partner guiding them to &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/06/one-decade-into-the-next-century/">Learn More</a> </div> </article> <article class="col mb-3 post-48849 post type-post status-publish format-standard has-post-thumbnail hentry category-csr"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/06/voices-24-military-appreciation/"> <img decoding="async" src="https://i0.swiftpic.io/gpj/FV0wukmRdFF2RQfAreWuXPbIGZQa0AG9lx2u/XfWtJE=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/06/USMC.jpg" srcset="https://i1.swiftpic.io/gpj/1V/xV3VRa++ZxbB623+8QvRePi7G9mi0SebxChOfmTo=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/06/USMC.jpg 2x" alt="Voices &amp;#8217;24: Military Appreciation" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">CSR</span> <time class="updated text-uppercase" datetime="2024-06-06T14:52:24+00:00">Jun 6 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/06/voices-24-military-appreciation/">Voices &#8217;24: Military Appreciation</a></h4> <div class="entry-summary"> <p>Written by Noelle San Jose (she/her/they), Diversity, Equity and Inclusion Manager, with special guest, Rick Jastram (he/him). Every May is Military Appreciation Month, a time to honor and recognize the contributions of our military service members. I had the privilege of learning more about&nbsp;Rick Jastram, a Senior Estimator in our LA office and a US &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/06/voices-24-military-appreciation/">Learn More</a> </div> </article> <article class="col mb-3 post-48802 post type-post status-publish format-standard has-post-thumbnail hentry category-csr category-press-news"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/05/meditating-on-mental-health/"> <img decoding="async" src="https://i7.swiftpic.io/gpj/P7bDSWZdCVM0IQQf0dfojSsVkEArzTOi3i/OEs+BTDU=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/05/IMG_7536-1296x972.jpeg" srcset="https://i8.swiftpic.io/gpj/y8HjvCzxl/GNky4plbe6QVGGgjNMPabapLALjKdn1Yo=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/05/IMG_7536-1296x972.jpeg 2x" alt="Meditating on Mental Health" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">CSR</span> <time class="updated text-uppercase" datetime="2024-05-23T18:24:22+00:00">May 23 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/05/meditating-on-mental-health/">Meditating on Mental Health</a></h4> <div class="entry-summary"> <p>Celebrating Mental Health Awareness Month this May, we&#8217;re excited to spotlight an initiative that&#8217;s making a significant impact within our company.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/05/meditating-on-mental-health/">Learn More</a> </div> </article> <article class="col mb-3 post-48670 post type-post status-publish format-standard has-post-thumbnail hentry category-thought-leadership tag-ai tag-airtable tag-strategy"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/04/all-the-right-moves-with-experience-strategy/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/6XIRsBsMq6OYVGIvm2hFkhdaMBKgw8ztyzOur7iBshk=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/04/5D-Chess.jpeg" srcset="https://i0.swiftpic.io/gpj/m0V4P1/1xR7deG3rrwLpak+sK1BEUKO4hY3HKu7ulHU=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/04/5D-Chess.jpeg 2x" alt="All the Right Moves with Experience Strategy" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Thought Leadership</span> <time class="updated text-uppercase" datetime="2024-04-18T19:00:53+00:00">Apr 18 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/04/all-the-right-moves-with-experience-strategy/">All the Right Moves with Experience Strategy</a></h4> <div class="entry-summary"> <p>As the global leader in experiential marketing, George P. Johnson (GPJ) is ready to empower all our clients to make sharper, informed marketing moves with haste, clarity and strategic certainty.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/04/all-the-right-moves-with-experience-strategy/">Learn More</a> </div> </article> <article class="col mb-3 post-48071 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-press-news tag-ai tag-ces tag-creativity tag-experiential-marketing tag-strategy"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2024/01/keeping-pace-with-technology/"> <img decoding="async" src="https://i7.swiftpic.io/gpj/o7f7pOSp98B3XrIJ/HHg9qejipst7ZxL2nxYyE2gLPk=/cover:471,314/https://www.gpj.com/wp-content/uploads/2024/01/1704899715263.jpg" srcset="https://i5.swiftpic.io/gpj/+55JUL+aRF/zkEQXJfYFGfeW9/wHi4HbZpdqoLRg0t8=/cover:942,628/https://www.gpj.com/wp-content/uploads/2024/01/1704899715263.jpg 2x" alt="Keeping Pace With Technology" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2024-01-25T19:52:18+00:00">Jan 25 2024</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2024/01/keeping-pace-with-technology/">Keeping Pace With Technology</a></h4> <div class="entry-summary"> <p>CES sets the stage for groundbreaking innovation, showcasing transformative technology and services beyond imagination. As seasoned participants at CES, GPJ&#8217;s clients entrust us with translating these ideas into reality.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2024/01/keeping-pace-with-technology/">Learn More</a> </div> </article> <article class="col mb-3 post-46640 post type-post status-publish format-standard has-post-thumbnail hentry category-awards"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/12/standing-at-the-top-2023-awards/"> <img decoding="async" src="https://i1.swiftpic.io/gpj/1uWZwshNqmlznRybav0GlWChMyTWYZscq3LSHkv5zSU=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/10/Awards_Header.png" srcset="https://i1.swiftpic.io/gpj//HLQ1R9jQTT83ok/GudM4uU8EB0/1yoFIERDsUOSDAY=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/10/Awards_Header.png 2x" alt="Standing at the Top: 2023 Awards" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Awards</span> <time class="updated text-uppercase" datetime="2023-12-15T21:39:18+00:00">Dec 15 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/12/standing-at-the-top-2023-awards/">Standing at the Top: 2023 Awards</a></h4> <div class="entry-summary"> <p>In the wake of a few tumultuous years, GPJ and our clients continue to embrace the enduring power of experiences and we have not skipped a beat. Through the power of experience design and hybrid engagement, our global portfolio of work continues to earn the industry recognition and validation that can only come from exceptional &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/12/standing-at-the-top-2023-awards/">Learn More</a> </div> </article> <article class="col mb-3 post-47867 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-holidays tag-small-business"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/11/gpj-faves-small-and-independent-businesses-we-love/"> <img decoding="async" src="https://i3.swiftpic.io/gpj/N3nGpQACGUGM8DcbS+MWsbJbWeWFhFLjHpZ391w+kmY=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/11/tim-mossholder-qvWnGmoTbik-unsplash-1296x864.jpg" srcset="https://i2.swiftpic.io/gpj/jsKGRn/2ZOG3reovBwL9z3X3zByj4kDxLlqrwlXldas=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/11/tim-mossholder-qvWnGmoTbik-unsplash-1296x864.jpg 2x" alt="GPJ Faves: Small and Independent Businesses We ♡" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Uncategorized</span> <time class="updated text-uppercase" datetime="2023-11-22T21:35:12+00:00">Nov 22 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/11/gpj-faves-small-and-independent-businesses-we-love/">GPJ Faves: Small and Independent Businesses We ♡</a></h4> <div class="entry-summary"> <p>One of the best things about having offices across North America (and the world) is the ability to make a positive impact in so many communities. As we enter a season of giving, we polled our people for their favorite small, independently-owned businesses, and boy did they deliver! We hope you’ll find some inspiration, some &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/11/gpj-faves-small-and-independent-businesses-we-love/">Learn More</a> </div> </article> <article class="col mb-3 post-47534 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-thought-leadership category-trend-tracking tag-aam tag-automotive tag-evs tag-experiential-marketing tag-hybrid tag-mobility tag-transportation"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/10/shifting-experience-the-future-of-mobility/"> <img decoding="async" src="https://i2.swiftpic.io/gpj/Hm2ajd3RcbxVDeJzm9FivpF7+6Htd9DSlCNCNWStEa0=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/10/mobility_header.png" srcset="https://i5.swiftpic.io/gpj/UJLFoZb5wqW/PS3osqw6+TdwACMEpjHKKsdof7ywT4o=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/10/mobility_header.png 2x" alt="Shifting Experience: The Future of Mobility" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2023-10-02T17:50:28+00:00">Oct 2 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/10/shifting-experience-the-future-of-mobility/">Shifting Experience: The Future of Mobility</a></h4> <div class="entry-summary"> <p>The future of mobility is here. GPJ is your global, experiential partner to realize science fiction into tomorrow&#8217;s possibilities.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/10/shifting-experience-the-future-of-mobility/">Learn More</a> </div> </article> <article class="col mb-3 post-47161 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-uncategorized tag-b2b tag-b2c tag-creativity tag-strategy"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/08/electrified-experiences-part-2/"> <img decoding="async" src="https://i3.swiftpic.io/gpj/GKm3rrtQMYcDtlARReAYEGflVKf6ZycK6TM7Q5XLizU=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/07/EDCLV2023_0520_015944-06294_IME_720h.jpeg" srcset="https://i5.swiftpic.io/gpj/5n4iHQ85kgtOGOFtoQ4TIN4CLkJUQcso8Vn0AvhC6wk=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/07/EDCLV2023_0520_015944-06294_IME_720h.jpeg 2x" alt="Electrified Experiences, Part 2" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2023-08-07T21:28:55+00:00">Aug 7 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/08/electrified-experiences-part-2/">Electrified Experiences, Part 2</a></h4> <div class="entry-summary"> <p>Written by Marc LeJay, GPJ Strategist – When you remove the artificial delineation between &#8220;B2C&#8221; and &#8220;B2B&#8221;, the underlying patterns of their journeys are relatively the same.</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/08/electrified-experiences-part-2/">Learn More</a> </div> </article> <article class="col mb-3 post-47072 post type-post status-publish format-standard has-post-thumbnail hentry category-industry category-uncategorized tag-b2b tag-b2c tag-creativity tag-strategy"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/07/electrified-experiences-part-1/"> <img decoding="async" src="https://i3.swiftpic.io/gpj/yamfCfa/Kyul/EbFGrkWnonv3SsXzwiz0WMLqh6w2mo=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/07/EDCLV2023_0522_055124-8521_JMM_720h.jpeg" srcset="https://i3.swiftpic.io/gpj/BI3hqymrBrb1W6VCY3M8E8rvJZvCN34GkTIaMWOIxO4=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/07/EDCLV2023_0522_055124-8521_JMM_720h.jpeg 2x" alt="Electrified Experiences, Part 1" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Industry</span> <time class="updated text-uppercase" datetime="2023-07-24T19:33:24+00:00">Jul 24 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/07/electrified-experiences-part-1/">Electrified Experiences, Part 1</a></h4> <div class="entry-summary"> <p>Written by Marc LeJay, GPJ Strategist A music lover and avid festivalgoer, EDC had always been on his bucket list. As it turns out, not only did he have the time of his life, but the festival changed the way that he viewed the work that he does as an experience designer.&nbsp; Electric Daisy Carnival &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/07/electrified-experiences-part-1/">Learn More</a> </div> </article> <article class="col mb-3 post-47003 post type-post status-publish format-standard has-post-thumbnail hentry category-press-news"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/07/experience-marketing-agency-george-p-johnson-announces-additions-to-germany-management-team/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/hp/BIZ6/lcZD5i7wIqZkAmFvHi2Dn/3Pa5gqdxaK5p8=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/07/GPJ-1518-1-864x1296_cropped.png" srcset="https://i2.swiftpic.io/gpj/iiIjFr2yZ/kJSyfaqLk1nh9VJxqXESM620hP35HR8xU=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/07/GPJ-1518-1-864x1296_cropped.png 2x" alt="Experience Marketing Agency George P. Johnson Announces Additions to Germany Management Team" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Press</span> <time class="updated text-uppercase" datetime="2023-07-18T13:33:52+00:00">Jul 18 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/07/experience-marketing-agency-george-p-johnson-announces-additions-to-germany-management-team/">Experience Marketing Agency George P. Johnson Announces Additions to Germany Management Team</a></h4> <div class="entry-summary"> <p>In preparation for continued high demand, the agency’s German team is adding two key hires in Rinniaty Perwitasari and Marc Stifel. Stuttgart, Germany (July 18, 2023) – George P. Johnson (GPJ), the world’s leading event and experience marketing agency and a member of the Project Worldwide network, announces the hiring of Rinniaty Perwitasari as Director &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/07/experience-marketing-agency-george-p-johnson-announces-additions-to-germany-management-team/">Learn More</a> </div> </article> <article class="col mb-3 post-46891 post type-post status-publish format-standard has-post-thumbnail hentry category-press-news tag-creativity tag-events tag-experiential-marketing"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/06/from-cutting-table-to-cutting-edge/"> <img decoding="async" src="https://i7.swiftpic.io/gpj/7jeAC/cL+eAIA1VqPbFZC7bqo/RoSux5sYb30a5WMhw=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/06/109_Cover-1296x588.png" srcset="https://i0.swiftpic.io/gpj/Igh/Xza02WYJYznTwtiPWXrTgF055HXiwJt4VVtE0rI=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/06/109_Cover-1296x588.png 2x" alt="From Cutting Table to Cutting Edge" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Press</span> <time class="updated text-uppercase" datetime="2023-06-13T22:08:15+00:00">Jun 13 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/06/from-cutting-table-to-cutting-edge/">From Cutting Table to Cutting Edge</a></h4> <div class="entry-summary"> <p>&#8220;The longer you can look back, the farther you can look forward.” Winston Churchill The more things change Then (c. 1914) Regional flag-maker and sail repair business. Today (2023) The world&#8217;s leading strategic experiential marketing agency. The more they stay the same</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/06/from-cutting-table-to-cutting-edge/">Learn More</a> </div> </article> <article class="col mb-3 post-46811 post type-post status-publish format-standard has-post-thumbnail hentry category-thought-leadership"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/05/storytelling-beyond-the-experience/"> <img decoding="async" src="https://i6.swiftpic.io/gpj/6s2s3AOp8y3xQ2xfhqOLSNecFkt8VMiFaq30xTF/kjY=/cover:471,314/https://www.gpj.com/wp-content/uploads/2020/05/GULFSTREAM_G7002019_1021_19051909931_ALIVECOVERAGE-copy-scaled.jpg" srcset="https://i4.swiftpic.io/gpj/iGySpYeKVeRby4aoJbcMjCx0/0grceknne0j+JLfA3Q=/cover:942,628/https://www.gpj.com/wp-content/uploads/2020/05/GULFSTREAM_G7002019_1021_19051909931_ALIVECOVERAGE-copy-scaled.jpg 2x" alt="Storytelling Beyond the Experience" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Thought Leadership</span> <time class="updated text-uppercase" datetime="2023-05-11T15:28:11+00:00">May 11 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/05/storytelling-beyond-the-experience/">Storytelling Beyond the Experience</a></h4> <div class="entry-summary"> <p>Are you experiencing audience disengagement? Do you want to maximize your marketing budget? Are you leaving business opportunities on the table? Live Production could be the missing strategic element of your brand experience. Post-Covid, live events are revitalized thanks to a slew of new technologies, health &amp; safety protocols and even greater audience options. But &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/05/storytelling-beyond-the-experience/">Learn More</a> </div> </article> <article class="col mb-3 post-46809 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized"> <a class="img flex-shrink-0" href="https://www.gpj.com/news-insights/2023/05/stories-matter/"> <img decoding="async" src="https://i3.swiftpic.io/gpj/wpZN3FjK4Cdefi+8zflEqDHMMWLX2fVa5eDQ4KS+ZWQ=/cover:471,314/https://www.gpj.com/wp-content/uploads/2023/05/WWS_Img.png" srcset="https://i1.swiftpic.io/gpj/q1/NfFwOx1gwknrxt67oQ98cVYmQ05A7jUlpH6xOhoY=/cover:942,628/https://www.gpj.com/wp-content/uploads/2023/05/WWS_Img.png 2x" alt="Stories Matter" class="img-fluid mb-3 rounded-2"> </a> <div class="flex-grow-1"> <span class="category-name pe-3">Uncategorized</span> <time class="updated text-uppercase" datetime="2023-05-11T14:46:41+00:00">May 11 2023</time> <h4 class="entry-title pt-2"><a href="https://www.gpj.com/news-insights/2023/05/stories-matter/">Stories Matter</a></h4> <div class="entry-summary"> <p>Year after year, event after event, why do we come back? What makes us stay? What makes the experience industry so special? GPJ ERGs, in partnership with Talent &amp; Culture, interviewed several of our talented experience marketers. Hear some of the reasons why the very best choose to be at GPJ. &#8220;My favorite thing is &hellip;</p> </div> <a class="readmore text-secondary d-block" href="https://www.gpj.com/news-insights/2023/05/stories-matter/">Learn More</a> </div> </article> </div> <div class="pagination mb-3"> <span aria-current="page" class="page-numbers current">1</span> <a class="page-numbers" href="https://www.gpj.com/news-insights/page/2/?from_lang=11">2</a> <a class="page-numbers" href="https://www.gpj.com/news-insights/page/3/?from_lang=11">3</a> <span class="page-numbers dots">&hellip;</span> <a class="page-numbers" href="https://www.gpj.com/news-insights/page/8/?from_lang=11">8</a> <a class="next page-numbers" href="https://www.gpj.com/news-insights/page/2/?from_lang=11"><i class="fa-solid fa-angle-right"></i></a> </div> </div> <div class="col-12 col-md-3 filter-sidebar"> <div class="bg-shaded p-3 mb-4"> <div class="text-center pb-3"> <img decoding="async" class="img-fluid" src="https://www.gpj.com/wp-content/themes/main/dist/images/logo-white_bd68dd36cfd4aca51e8e.svg" alt="GPJ Logo" height="43"> </div> <p style="text-align: center;">Moment to moment, experiences are evolving around us. Keep it here for the most relevant news, updates, and insights as you consider your next experience.</p> <div class="text-center fs-5 d-flex gap-3 justify-content-center"> <a class="text-white" href="https://www.instagram.com/gpjexperiencemarketing/"><i class="fa-brands fa-instagram"></i></a> <a class="text-white" href="https://www.facebook.com/experiencegpj/"><i class="fa-brands fa-facebook-f"></i></a> <a class="text-white" href="https://twitter.com/GPJExpMktg"><i class="fa-brands fa-x-twitter"></i></a> <a class="text-white" href="https://www.youtube.com/user/georgepjohnson"><i class="fa-brands fa-youtube"></i></a> <a class="text-white" href="https://www.linkedin.com/company/george-p-johnson"><i class="fa-brands fa-linkedin-in"></i></a> </div> </div> <div class="bg-shaded p-3 mb-4"> <h4 class="text-center">Popular Posts</h4> <a href="https://www.gpj.com/news-insights/2023/12/standing-at-the-top-2023-awards/" class="featured-post"> <div> <div class="mb-2 fw-normal">Standing at the Top: 2023 Awards</div> <div class="text-uppercase small">Dec 15 2023</div> </div> </a> <a href="https://www.gpj.com/?p=48366" class="featured-post"> <div> <div class="mb-2 fw-normal">Experience Intelligence February &#8217;24</div> <div class="text-uppercase small">Feb 16 2024</div> </div> </a> <a href="https://www.gpj.com/news-insights/2023/10/shifting-experience-the-future-of-mobility/" class="featured-post"> <div> <div class="mb-2 fw-normal">Shifting Experience: The Future of Mobility</div> <div class="text-uppercase small">Oct 2 2023</div> </div> </a> <a href="https://www.gpj.com/news-insights/2023/07/electrified-experiences-part-1/" class="featured-post"> <div> <div class="mb-2 fw-normal">Electrified Experiences, Part 1</div> <div class="text-uppercase small">Jul 24 2023</div> </div> </a> <a href="https://www.gpj.com/news-insights/2022/04/engaging-hearts-and-minds-with-disruptive-experiential-marketing/" class="featured-post"> <div> <div class="mb-2 fw-normal">Engaging Hearts and Minds With Disruptive Experiential Marketing</div> <div class="text-uppercase small">Apr 28 2022</div> </div> </a> </div> </div> </div> </div> </main> </div> </div> <div class="call-to-action"> <div class="container"> <hr class="border border-white opacity-100"> <div class="d-flex flex-column flex-lg-row justify-content-between align-items-lg-end gap-4 mt-5 pb-5"> <div class="cta-title text-uppercase"> Contact Us </div> <div class="cta-text"> <p>Ready to Experience Everything? 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