CINXE.COM

<!DOCTYPE html><html data-wf-domain="partnerstack.com" data-wf-page="655381e691678a2583615fe9" data-wf-site="655381e691678a2583615d93" lang="en" data-wf-locale="en"><head><meta charset="utf-8"/><title>PartnerStack Resources | Making Ecosystems Less Daunting</title><meta content="Catch the latest articles, case studies, and thought leadership resources from our experts to grow and scale your partnerships strategy." name="description"/><meta content="PartnerStack Resources | Making Ecosystems Less Daunting" property="og:title"/><meta content="Catch the latest articles, case studies, and thought leadership resources from our experts to grow and scale your partnerships strategy." property="og:description"/><meta content="https://cdn.prod.website-files.com/62f26b9536bf0cd9c58b2b1a/63188da387671672cac05672_resources-cover.jpg" property="og:image"/><meta content="PartnerStack Resources | Making Ecosystems Less Daunting" property="twitter:title"/><meta content="Catch the latest articles, case studies, and thought leadership resources from our experts to grow and scale your partnerships strategy." property="twitter:description"/><meta content="https://cdn.prod.website-files.com/62f26b9536bf0cd9c58b2b1a/63188da387671672cac05672_resources-cover.jpg" property="twitter:image"/><meta property="og:type" content="website"/><meta content="summary_large_image" name="twitter:card"/><meta content="width=device-width, initial-scale=1" name="viewport"/><link href="https://cdn.prod.website-files.com/655381e691678a2583615d93/css/partnerstack-dev-staging2.5e4b8d536.min.css" rel="stylesheet" type="text/css"/><link href="https://fonts.googleapis.com" rel="preconnect"/><link href="https://fonts.gstatic.com" rel="preconnect" crossorigin="anonymous"/><script src="https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js" type="text/javascript"></script><script type="text/javascript">WebFont.load({ google: { families: ["Inter:100,200,300,regular,500,600,700,800,900","Newsreader:300,regular,500","Unica One:regular"] }});</script><script type="text/javascript">!function(o,c){var n=c.documentElement,t=" w-mod-";n.className+=t+"js",("ontouchstart"in o||o.DocumentTouch&&c instanceof DocumentTouch)&&(n.className+=t+"touch")}(window,document);</script><link href="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616259_favicon.png" rel="shortcut icon" type="image/x-icon"/><link href="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616010_webclip.png" rel="apple-touch-icon"/><link href="https://partnerstack.com/resources" rel="canonical"/> <link rel="preconnect" href="https://assets.website-files.com/" /> <link rel="preconnect" href="https://ajax.googleapis.com" />  <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-N4TJ9DX');</script>   <meta name="facebook-domain-verification" content="vo8fpsyay28w712wmb69pkoa5462wf" />    <script type="text/javascript" data-partnerstack-domain="try.partnerstack.com" data-partnerstack-public-key="pk_1e44ee93a17046839cfd71ac7ba0f1f1" > var __awaiter=this&&this.__awaiter||function(s,u,r,a){function o(e){return e instanceof r?e:new r(function(t){t(e)})}return new(r||(r=Promise))(function(e,t){function c(i){try{n(a.next(i))}catch(f){t(f)}}function l(i){try{n(a.throw(i))}catch(f){t(f)}}function n(i){i.done?e(i.value):o(i.value).then(c,l)}n((a=a.apply(s,u||[])).next())})},__generator=this&&this.__generator||function(s,u){var r={label:0,sent:function(){if(e[0]&1)throw e[1];return e[1]},trys:[],ops:[]},a,o,e,t;return t={next:c(0),throw:c(1),return:c(2)},typeof Symbol=="function"&&(t[Symbol.iterator]=function(){return this}),t;function c(n){return function(i){return l([n,i])}}function l(n){if(a)throw new TypeError("Generator is already executing.");for(;t&&(t=0,n[0]&&(r=0)),r;)try{if(a=1,o&&(e=n[0]&2?o.return:n[0]?o.throw||((e=o.return)&&e.call(o),0):o.next)&&!(e=e.call(o,n[1])).done)return e;switch(o=0,e&&(n=[n[0]&2,e.value]),n[0]){case 0:case 1:e=n;break;case 4:return r.label++,{value:n[1],done:!1};case 5:r.label++,o=n[1],n=[0];continue;case 7:n=r.ops.pop(),r.trys.pop();continue;default:if(e=r.trys,!(e=e.length>0&&e[e.length-1])&&(n[0]===6||n[0]===2)){r=0;continue}if(n[0]===3&&(!e||n[1]>e[0]&&n[1]<e[3])){r.label=n[1];break}if(n[0]===6&&r.label<e[1]){r.label=e[1],e=n;break}if(e&&r.label<e[2]){r.label=e[2],r.ops.push(n);break}e[2]&&r.ops.pop(),r.trys.pop();continue}n=u.call(s,r)}catch(i){n=[6,i],o=0}finally{a=e=0}if(n[0]&5)throw n[1];return{value:n[0]?n[1]:void 0,done:!0}}};(function(s){var u="ps_xid",r="ps_partner_key",a={version:"1.0.3-ps",domain:"try.partnerstack.com",public_key:"pk_1e44ee93a17046839cfd71ac7ba0f1f1",scriptElm:null,decodeB64:function(e){return typeof e!="string"?"":decodeURIComponent(atob(e).split("").map(function(t){return"%"+("00"+t.charCodeAt(0).toString(16)).slice(-2)}).join(""))},getQueryParameter:function(e){var t=new URLSearchParams(document.location.search);return t.get(e)},getRootDomain:function(e){var t=e.split(":")[0].split(".").reverse().splice(0,2).reverse().join(".");return t},setCookie:function(e,t){if(t){var c=86400*90*1e3,l=new Date(Date.now()+c).toUTCString(),n=this.getRootDomain(s.location.hostname),i=n=="localhost"?"localhost":".".concat(n);document.cookie="".concat(e,"=").concat(t,";Expires=").concat(l,";Domain=").concat(i,";path=/;samesite=Lax")}},getCookie:function(e){var t=document.cookie.match(new RegExp("(^| )"+e+"([A-z0-9]{8}_[A-z0-9]{4})?=([^;]+)"));return t?t[3]:""},setLocalStorage:function(e,t){t&&localStorage.setItem(e,t)},getLocalStorage:function(e){return localStorage.getItem(e)||""},getPartnerKey:function(){try{return this.decodeB64(this.getCookie(r))}catch(e){return this.getCookie(r)}},createSignup:function(e,t){return __awaiter(this,void 0,void 0,function(){var c,l,n,i,f,m,h;return __generator(this,function(d){switch(d.label){case 0:c=this.getCookie(u),l=this.getPartnerKey(),n={customer_key:e.key,name:e.name,email:e.email,xid:c,partner_key:l,public_key:this.public_key,origin:s.location.origin,host_domain:s.location.host},d.label=1;case 1:return d.trys.push([1,3,,4]),[4,fetch("https://"+this.domain+"/signup",{method:"POST",mode:"cors",headers:{"Content-Type":"application/json"},body:JSON.stringify(n)})];case 2:return i=d.sent(),f={success:i.ok,message:i.ok?"Request was successful":"Request failed",data:n},t&&t(f),[3,4];case 3:return m=d.sent(),h={success:!1,message:"Request failed due to network failure",data:n},t&&t(h),[3,4];case 4:return[2]}})})},addHiddenField:function(e,t){var c=document.querySelector("form[data-partnerstack]");c&&(c.innerHTML+='<input type="hidden" name="'.concat(e,'" id="').concat(e,'" value="').concat(t,'" />'))}};function o(e){var t=a.getQueryParameter(e);t||(t=a.getLocalStorage(e)),t&&(a.setCookie(e,t),a.setLocalStorage(e,t))}o(r),o(u),s.addEventListener("load",function(){var e=a.getPartnerKey(),t=a.getCookie(u);e&&a.addHiddenField(r,e),t&&a.addHiddenField(u,t)}),s.partnerstack=a})(window); </script> <meta name="google-site-verification" content="NGkamxBElxSye6vu-fpjavIyDp6fJDLsDBglLxp70LY" />  <script type='text/javascript'> window._vwo_code = window._vwo_code || (function(){ var account_id=521132, settings_tolerance=2000, library_tolerance=2500, use_existing_jquery=false, is_spa=1, hide_element='body', /* DO NOT EDIT BELOW THIS LINE */ f=false,d=document,code={use_existing_jquery:function(){return use_existing_jquery;},library_tolerance:function(){return library_tolerance;},finish:function(){if(!f){f=true;var a=d.getElementById('_vis_opt_path_hides');if(a)a.parentNode.removeChild(a);}},finished:function(){return f;},load:function(a){var b=d.createElement('script');b.src=a;b.type='text/javascript';b.innerText;b.onerror=function(){_vwo_code.finish();};d.getElementsByTagName('head')[0].appendChild(b);},init:function(){ window.settings_timer=setTimeout(function () {_vwo_code.finish() },settings_tolerance);var a=d.createElement('style'),b=hide_element?hide_element+'{opacity:0 !important;filter:alpha(opacity=0) !important;background:none !important;}':'',h=d.getElementsByTagName('head')[0];a.setAttribute('id','_vis_opt_path_hides');a.setAttribute('type','text/css');if(a.styleSheet)a.styleSheet.cssText=b;else a.appendChild(d.createTextNode(b));h.appendChild(a);this.load('https://dev.visualwebsiteoptimizer.com/j.php?a='+account_id+'&u='+encodeURIComponent(d.URL)+'&f='+(+is_spa)+'&r='+Math.random());return settings_timer; }};window._vwo_settings_timer = code.init(); return code; }()); </script>   <script id="jetboost-script" type="text/javascript"> window.JETBOOST_SITE_ID = "clw16i9vi009r0k4z8lcc4qv7"; (function(d) { var s = d.createElement("script"); s.src = "https://cdn.jetboost.io/jetboost.js"; s.async = 1; d.getElementsByTagName("head")[0].appendChild(s); })(document); </script>  <style> .make-collection-item-clickable {display:block} @media only screen and (min-width: 992px) { .brand-link {width:170px} .navbar {padding-left:2rem;padding-right:2rem} .page-padding {padding-left:2rem;padding-right:2rem} /*glossary letters spacing*/ .glossary-collection-letter:first-child {margin-left:-15px} .glossary-collection-letter:last-child {margin-right:-24px} } @media only screen and (min-width: 1240px) { .nav_page-links {width:700px; margin-right:1rem;} } </style>  <script> async function submitAnonymousRequest() { try { console.log("Ive clicked the submit button") const button = document.getElementById('partner-email-submit-button') button.disabled = true button.textContent = 'Loading...' // Submit form displayed on submit, copy form displayed after link create const submitForm = document.getElementById('email-submit-form') const copyLinkForm = document.getElementById('copy-link-form') const email = document.getElementById('partner-email-input').value console.log("making api call") const apiUrl = `https://api.partnerstack.com/v1/partnerships/anonymous/partners/${email}`; const response = await fetch(apiUrl, { method: 'POST', headers: {'Content-Type': 'application/json'} }); console.log(response) const data = await response.json() console.log("API call made") console.log(data) const partnerLink = JSON.parse(data.rdata).link // Assign partner link to copy input value const copyInput = document.getElementById('partner-link-copy-input') copyInput.value = partnerLink console.log("Hiding submit form and displaying copy link form") // Hide submit and show copy submitForm.style.display = 'none' copyLinkForm.style.display = 'flex' } catch (error) { console.log(error) // Handle any other errors (like network errors) document.getElementById('partner-link').innerHTML = 'An error occurred: ' + error.message; } } // Adding event listener to the submit button document.addEventListener('DOMContentLoaded', function() { document.getElementById('partner-email-submit-button').addEventListener('click', function() { console.log("event listener for submit triggered") submitAnonymousRequest(); // Call the API on button click }); }); </script> <script> function copyPartnerLink() { // Get the input field var inputField = document.getElementById('partner-link-copy-input'); // Copy the value of the input field to the clipboard navigator.clipboard.writeText(inputField.value) .then(function() { console.log("copied to clipboard") }) .catch(function(error) { console.error('Error copying text: ', error); }); } // Adding event listener to the copy button document.addEventListener('DOMContentLoaded', function() { document.getElementById('partner-email-copy-button').addEventListener('click', function() { console.log("event listener for copy triggered") copyPartnerLink(); // Copy the content of partner link input to clipboard }); }); </script>  <script> document.addEventListener('DOMContentLoaded', function() { document.getElementById('email-form').addEventListener('keydown', function(event) { if (event.key === 'Enter') { event.preventDefault(); submitAnonymousRequest(); // Call the API on button click } }); }); </script>  <script> document.addEventListener('DOMContentLoaded', function() { document.getElementById('copy-form').addEventListener('keydown', function(event) { if (event.key === 'Enter') { event.preventDefault(); copyPartnerLink(); // Copy Link on Button Click } }); }); </script> <script id="__ada" data-handle="partnerstack" src="https://static.ada.support/embed2.js" ></script>  <script src="https://7bd34e3c99194a3d84efabedac475fd3.js.ubembed.com" async></script></head><body><div class="w-embed"><style> .make-text-truncated {overflow: hidden; display: -webkit-box; -webkit-line-clamp: 5; -webkit-box-orient: vertical;} </style></div><section class="navigation-trim_container hidden"><div class="navigation-trim_text">See PartnerStack in action. View our 5-minute product demo: </div><a href="/platform" class="navigation-trim_link">Watch now-></a></section><div data-animation="default" data-collapse="medium" data-duration="400" data-easing="ease" data-easing2="ease" role="banner" class="navbar w-nav"><div class="navigation-customizatons w-embed"><style> @media only screen and (min-width: 992px) { .resources-mega-menu-grid { grid-column-gap: 30px; grid-row-gap: 39px; grid-template-rows: auto; grid-template-columns: .65fr .9fr .775fr !important;} } @media only screen and (max-width: 1079px) and (min-width: 990px) { .nav-menu_link.drop-down {font-size:.9rem !important} .nav-menu_link {font-size:.9rem !important} .platform-mega-menu-grid { width: 100%; max-width: none; grid-column-gap: 4px; grid-row-gap: 4px; grid-template-rows: auto; grid-template-columns: 1fr 1fr 1fr !important; grid-auto-columns: 1fr; align-content: center; justify-content: start; align-self: flex-end; align-items: center; justify-items: start; margin-left: auto; margin-right: auto; padding-top: 0; display: grid; position: relative;} .ecosystem-content-right-new {padding-top: 100px !important} .ecosystem-content-left-new {padding-top: 80px !important} .ecosystem-animation-grid {grid-template-columns: 1fr !important;} .dropdown-list.platform.w--open {height:600px !important} } @media only screen and (max-width: 1079px) and (min-width: 990px) { } </style></div><nav class="nav-wrapper w-container"><div class="nav_ui-container"><figure class="nav_logo"><a href="/" class="brand-link w-nav-brand"><img src="https://cdn.prod.website-files.com/637b90ceaf45f5d5053f6f20/637b90ceaf45f55fcc3f71da_partnerstack-logo.svg" loading="lazy" data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc259" alt="PartnerStack Logo" class="logo_img"/></a></figure><nav role="navigation" class="nav_menu-container w-nav-menu"><div class="nav_page-links"><div data-hover="false" data-delay="0" id="nav_button-vendors" data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc25c" class="dropdown-button w-dropdown"><div class="nav-menu_link drop-down w-dropdown-toggle"><div data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc25e" class="nav-menu_icon w-icon-dropdown-toggle"></div><div>For Vendors</div></div><nav class="dropdown-list platform w-dropdown-list"><div class="mega-menu-container platform"><div class="mega-menu"><div class="mega-menu-title"><div class="margin-bottom margin-medium"><div class="text-size-regular-4 is-slug text-color-white">PLATFORM FEATURES</div></div></div><div class="mega-menu-links-container"><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc269-da99d7c0" class="mega-menu-item-0 platform"><div class="text-size-large-5 text-color-white bold-text line-height">One platform to power your partner ecosystem</div><div class="margin-top margin-small"><a href="/daily-demo" class="nav_btn-ghost w-inline-block"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a25836164ee_play-icon-white.svg" loading="eager" width="20" height="20" alt=""/><div class="nav_btn-ghost-text">Watch platform demo</div></a></div></div><div class="platform-mega-menu-grid-container"><div class="platform-mega-menu-title-container"><div class="text-size-regular-4 text-color-white">Learn how PartnerStack can scale your SaaS business:</div></div><div class="w-layout-grid platform-mega-menu-grid"><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc276-da99d7c0" class="mega-menu-item _01"><a href="/platform/partner-recruitment" class="platform-mega-menu-link w-inline-block"><div class="mega-menu-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616912_mm-recurit-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-text-container"><div class="text-size-regular-4 mega-menu-title">Recruit</div><div class="text-size-tiny-3 text-color-white">Attract high-quality, great-fit partners</div></div></a><div class="mega-menu-arrow-bg"></div></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc280-da99d7c0" class="mega-menu-item _02"><a href="/platform/activate-partners" class="platform-mega-menu-link w-inline-block"><div class="mega-menu-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361691d_mm-activate-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-text-container"><div class="text-size-regular-4 mega-menu-title">Activate</div><div class="text-size-tiny-3 text-color-white">Enable partners with best-in-class resources</div></div></a></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc289-da99d7c0" class="mega-menu-item _03"><a href="/platform/partner-tracking" class="platform-mega-menu-link w-inline-block"><div class="mega-menu-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616911_mm-track-Icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-text-container"><div class="text-size-regular-4 mega-menu-title">Track</div><div class="text-size-tiny-3 text-color-white">Monitor every partner-sourced lead</div></div></a><div class="mega-menu-arrow-bg"></div></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc293-da99d7c0" class="mega-menu-item _04"><a href="/platform/partner-commissions" class="platform-mega-menu-link w-inline-block"><div class="mega-menu-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616915_mm-reward-Icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-text-container"><div class="text-size-regular-4 mega-menu-title">Commission</div><div class="text-size-tiny-3 text-color-white">Incentivize partners with rewards and commissions</div></div></a><div class="mega-menu-arrow-bg"></div></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc29d-da99d7c0" class="mega-menu-item _05"><a href="/platform/optimize" class="platform-mega-menu-link w-inline-block"><div class="mega-menu-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361691e_mm-optimize-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-text-container"><div class="text-size-regular-4 mega-menu-title">Optimize</div><div class="text-size-tiny-3 text-color-white">Improve performance with reports and insights<br/></div></div></a><div class="mega-menu-arrow-bg"></div></div></div></div></div><div class="mega-menu-link-container"><div><a href="/book-a-demo" class="text-size-small text-color-white mega-menu-link-spacing">Book a demo</a><a href="/pricing" class="text-size-small text-color-white">Pricing</a></div><div><a href="/platform" class="text-size-small text-color-white">Platform features -></a></div></div></div></div><div class="dropdown-list-container platform"><a href="/platform" class="sub-menu-heading_link w-dropdown-link">Platform Features</a><a href="/pricing" class="sub-menu-nav_link w-dropdown-link">Pricing</a><a href="/book-a-demo" class="sub-menu-nav_link w-dropdown-link">Book a demo</a></div></nav></div><a href="/partners-and-publishers" class="nav-menu_link w-nav-link">For Partners & Publishers</a><div data-hover="false" data-delay="0" data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc2ba" class="dropdown-button w-dropdown"><div class="nav-menu_link drop-down w-dropdown-toggle"><div data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc2bc" class="nav-menu_icon resources w-icon-dropdown-toggle"></div><div>Resources</div></div><nav class="dropdown-list resources w-dropdown-list"><div class="mega-menu-container resources"><div class="mega-menu"><div class="w-layout-grid resources-mega-menu-grid"><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2c3-da99d7c0" class="resources-mega-menu-col1"><div class="mega-menu-title"><div class="margin-bottom margin-small"><div class="text-size-regular-4 is-slug">RESOURCES</div></div></div><div><h3>Ecosystem resources in your back pocket</h3><div class="margin-bottom margin-medium"><div>Perfect your partnerships with our curated collection of resources designed for growth</div></div><div class="btn-flex-box-9"><a href="/resources" aria-current="page" class="btn-primary-hero mega-menu-black-button w-inline-block w--current" data-ix="button-icon"><div class="btn-text-4">All resources</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa4_btn-arrow.svg" loading="lazy" alt="" class="btn-icon"/></a></div></div></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2d3-da99d7c0" class="resources-mega-menu-col2"><div class="w-layout-grid mega-menu-resources-links"><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2d5-da99d7c0" class="mega-menu-resouce-link-item"><a href="/resources/research-lab" class="mega-menu-resource-link w-inline-block"><div class="mega-menu-resource-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616910_research-labs-icon.svg" loading="lazy" alt="" class="image-164"/></div><div class="mega-menu-resource-text"><div class="text-size-small text-color-black bold-text">Research Lab</div><div class="mega-menu-resource-desc">Access data-driven reports and trends</div></div></a></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2de-da99d7c0" class="mega-menu-resouce-link-item"><a href="/customers" class="mega-menu-resource-link w-inline-block"><div class="mega-menu-resource-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361691b_customers-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-resource-text"><div class="text-size-small text-color-black bold-text">Customers </div><div class="mega-menu-resource-desc">Learn why our customers love us</div></div></a></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2e7-da99d7c0" class="mega-menu-resouce-link-item"><a href="/resources/guides" class="mega-menu-resource-link w-inline-block"><div class="mega-menu-resource-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361691c_guides-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-resource-text"><div class="text-size-small text-color-black bold-text">Guides</div><div class="mega-menu-resource-desc">Find the answers you need from experts</div></div></a></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2f0-da99d7c0" class="mega-menu-resouce-link-item hide"><a href="/resources/partner-playbook" class="mega-menu-resource-link w-inline-block"><div class="mega-menu-resource-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361690c_playbook.svg" loading="lazy" alt=""/></div><div class="mega-menu-resource-text"><div class="text-size-small text-color-black bold-text">Partner Playbook</div><div class="mega-menu-resource-desc">Explore proven plays by our customers</div></div></a></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc2f9-da99d7c0" class="mega-menu-resouce-link-item"><a href="/resources/articles" class="mega-menu-resource-link w-inline-block"><div class="mega-menu-resource-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616913_article-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-resource-text"><div class="text-size-small text-color-black bold-text">Articles</div><div class="mega-menu-resource-desc">Discover industry best practices and tips</div></div></a></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc302-da99d7c0" class="mega-menu-resouce-link-item"><a href="/glossary" class="mega-menu-resource-link w-inline-block"><div class="mega-menu-resource-icon"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361691a_glossary-icon.svg" loading="lazy" alt=""/></div><div class="mega-menu-resource-text"><div class="text-size-small text-color-black bold-text">Glossary</div><div class="mega-menu-resource-desc">Decode buzzwords and learn the industry lingo</div></div></a></div></div></div><div id="w-node-_137c154d-5136-ae12-0cfb-dc406f9bc30b-da99d7c0" class="resources-mega-menu-col3"><div class="div-block-113"><div class="sub-small_v2"><div class="subscribe-xs-container is-color-lightuxblue"><h2 class="sub-xs_hed">Get free ecosystem advice</h2><div><div class="sub-xs_dek">Sign up for our newsletter to enjoy premium partnerships and ecosystem content you can’t get anywhere else.</div></div></div><div class="subscribe-cta-form"><div class="hs-subscribe-form_embed_v2 w-embed w-script"> <style> .hs-subscribe-form_embed_v2 #hsForm_c4858e85-6110-40dc-a3ac-c0272b1b4bd0 { display: flex !important;} .hs-subscribe-form_embed_v2 .hs-input { width:100%; font-size: 0.85rem !important;} .hs-subscribe-form_embed_v2 .hs-button {color: #ffffff !important; font-size: 0.85rem !important; font-weight: 600 !important; min-width: 124px !important; background-color: #434DE1 !important; border: none !important; margin: 0px !important; height: auto !important; padding: 18px 22px !important; border-radius: 0px 0px 8px 0px !important;} .hs-subscribe-form_embed_v2 .hbspt-form .form-columns-1 { max-width: none !important; width: 100% !important } #label-email-c4858e85-6110-40dc-a3ac-c0272b1b4bd0 {display:none} #label-email-c4858e85-6110-40dc-a3ac-c0272b1b4bd0 {display:none} .hs-subscribe-form_embed_v2 .hs_error_rollup {display:none} .hs-subscribe-form_embed_v2 .hbspt-form ul.no-list {margin-top:10px !important; padding-left:0px !important;} label.hs-error-msg {color:red !important;} .hs-subscribe-form_embed_v2 input.hs-input {width:100% !important; height:auto !important; border:solid 1px #747474 !important; padding: 17px !important; border-radius: 0px 0px 0px 8px !important;} .hs-subscribe-form_embed_v2 .hbspt-form div.input {margin-right:0px !important;} </style>  <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/v2.js?pre=1"></script> <script> hbspt.forms.create({ region: "na1", portalId: "7012252", formId: "c4858e85-6110-40dc-a3ac-c0272b1b4bd0" }); </script></div></div></div></div></div></div></div></div><div class="dropdown-list-container resources"><a href="/resources" aria-current="page" class="sub-menu-heading_link w-dropdown-link w--current">PartnerStack Resources</a><a href="/resources/research-lab" class="sub-menu-nav_link w-dropdown-link">Research Lab</a><a href="/resources/guides" class="sub-menu-nav_link w-dropdown-link">Guides</a><a href="/glossary" class="sub-menu-nav_link w-dropdown-link">Glossary</a><a href="/customers" class="sub-menu-nav_link w-dropdown-link">Customers</a><a href="/resources/articles" class="sub-menu-nav_link w-dropdown-link">Articles</a></div></nav></div><a href="/company" class="nav-menu_link w-nav-link">About Us</a><a aria-label="Search link" data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc325" href="#" class="search-link w-inline-block"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361640e_magnifying-glass.svg" loading="lazy" width="20" height="20" alt="" class="image-237"/></a></div><div class="nav_app-links"><a href="https://dash.partnerstack.com/login" class="nav-menu-login_link w-nav-link">Login</a><a href="/get-started" id="nav_button-get-started" data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc32a" class="btn-primary is-navbar w-inline-block" data-ix="button-icon"><div class="btn-text-4 is-navbar">Get started</div><img src="https://cdn.prod.website-files.com/637b90ceaf45f5d5053f6f20/637b90ceaf45f505863f7136_btn-arrow.svg" loading="lazy" alt="" class="btn-icon"/></a></div></nav><div class="mobile-search_container"><a data-w-id="137c154d-5136-ae12-0cfb-dc406f9bc32f" href="#" class="search-link mobile w-inline-block"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361640e_magnifying-glass.svg" loading="lazy" alt=""/></a><div class="menu-button w-nav-button"><div class="w-icon-nav-menu"></div></div></div></div></nav></div><div data-w-id="47f4fd8e-ced2-437c-2453-7c590748de72" class="navigation-resize-trigger"><div data-w-id="fcd001f7-16b8-2611-51bf-bde1fee64837" class="navbar-sticky-trigger"></div></div><header id="article-header-1" class="section-header is-color-block dark_blue-gradient"><div class="page-padding no-bottom-padding"><div class="padding-vertical padding-xxlarge"><div class="container-xl flexbox center-align vertical-mobile gap-large"><div class="hero-container"><div class="margin-bottom margin-small"><div class="heading-xsmall is-slug text-color-white">Read. Watch. Learn. Grow.</div></div><div class="margin-vertical margin-small"><h1 class="hero-hed_h1 white-text">PartnerStack Resources</h1></div><div class="margin-top margin-small"><div class="hero-dek_text white-text padding-bottom padding-small no-btm-mobile">Making ecosystems and partnerships a little less daunting through the latest industry insights, thought leadership, and data-backed resources.</div></div></div><div class="hero-sub-container"><div class="sub-small_v2"><div class="subscribe-xs-container is-color-lightuxblue"><h2 class="sub-xs_hed">Get free ecosystem advice</h2><div><div class="sub-xs_dek">Sign up for our newsletter to enjoy premium partnerships and ecosystem content you can’t get anywhere else.</div></div></div><div class="subscribe-cta-form"><div class="hs-subscribe-form_embed_v2 w-embed w-script"> <style> .hs-subscribe-form_embed_v2 #hsForm_40490d6b-34cb-4a21-b513-3b55f442295e { display: flex !important;} .hs-subscribe-form_embed_v2 .hs-input { width:100%; font-size: 0.85rem !important;} .hs-subscribe-form_embed_v2 .hs-button {color: #ffffff !important; font-size: 0.85rem !important; font-weight: 600 !important; min-width: 124px !important; background-color: #434DE1 !important; border: none !important; margin: 0px !important; height: auto !important; padding: 18px 22px !important; border-radius: 0px 0px 8px 0px !important;} .hs-subscribe-form_embed_v2 .hbspt-form .form-columns-1 { max-width: none !important; width: 100% !important } #label-email-40490d6b-34cb-4a21-b513-3b55f442295e {display:none} #label-email-40490d6b-34cb-4a21-b513-3b55f442295e {display:none} .hs-subscribe-form_embed_v2 .hs_error_rollup {display:none} .hs-subscribe-form_embed_v2 .hbspt-form ul.no-list {margin-top:10px !important; padding-left:0px !important;} label.hs-error-msg {color:red !important;} .hs-subscribe-form_embed_v2 input.hs-input {width:100% !important; height:auto !important; border:solid 1px #747474 !important; padding: 17px !important; border-radius: 0px 0px 0px 8px !important;} .hs-subscribe-form_embed_v2 .hbspt-form div.input {margin-right:0px !important;} </style>  <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/v2.js?pre=1"></script> <script> hbspt.forms.create({ region: "na1", portalId: "7012252", formId: "40490d6b-34cb-4a21-b513-3b55f442295e" }); </script></div></div></div></div></div></div></div></header><section class="section-list"><div class="margin-vertical margin-medium"><div class="page-padding no-btm-mobile"><div class="container-large"><div class="padding-vertical padding-medium customers-custom-padding"><div class="align-center no-padding"><h3 class="heading-medium_v2 text-align-center almost_black-text semibold custom-text">Recommended Customer Stories</h3></div></div></div><div class="container-large customer-grid"><div class="padding-vertical"><div class="w-embed"><style> @media only screen and (min-width: 992px) { /*Featured items tile size */ .customer-story-item_text-big { padding-top:1.75rem !important; padding-left:1.75rem !important; padding-right:1.75rem !important; padding-bottom:1.875rem !important; height:11rem !important; } /*Featured tile width */ .customer-collection_item-container-link-big { width:31.833% !important;} /* Featured tile footer height*/ .customer-card_footer-big { height: 8rem;} /*Featured items font size */ .heading-xsmall-big { font-size:1.5rem !important; line-height:125% !important;} /* Featured tile author re-size */ .customer-story_cite-headshot-big { margin-right: 0.65rem; min-width:54px; width:54px; min-height: 65px; height: 65px;} .customer-text_name-big { font-size:0.85rem !important;} .customer-text_position-big { font-size:0.8rem !important;} /* All small tiles */ .customer_item .customer-collection_item-container-link { width:23.5%; margin-left:0.75%; margin-right:0.75%; margin-bottom:1%;} } </style></div><div class="customer-grid-container"><div class="customer_collection-list-wrapper w-dyn-list"><div role="list" class="customer_collection-list w-dyn-items"><div role="listitem" class="customer_item w-dyn-item"><div class="filter-text"><div class="program-type-filter">cus-marketing, cus-reseller, cus-referral</div><div class="format-filter">cus-full</div><div class="industry-filter">cus-software</div></div><a href="/customers/fundraise-up" class="customer-collection_item-container-link w-inline-block"><div class="customer-collection_item-container"><div class="customer-card_header"><div class="customer-story-item_image"><img height="204" loading="lazy" width="500" alt="" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb61b24a1a9a2b9f4bc4e_fundraiseup%20cover%20logo.png" sizes="(max-width: 479px) 100vw, (max-width: 767px) 40vw, (max-width: 991px) 84vw, 19vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb61b24a1a9a2b9f4bc4e_fundraiseup%20cover%20logo-p-500.png 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb61b24a1a9a2b9f4bc4e_fundraiseup%20cover%20logo-p-800.png 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb61b24a1a9a2b9f4bc4e_fundraiseup%20cover%20logo-p-1080.png 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb61b24a1a9a2b9f4bc4e_fundraiseup%20cover%20logo-p-1600.png 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb61b24a1a9a2b9f4bc4e_fundraiseup%20cover%20logo.png 1800w" class="image-238"/></div><div class="customer-story-item_text"><h3 ms-code-truncate="72" class="heading-xsmall customer-grid">How Fundraise Up closes deals 20% faster with a best-in-class tech stack</h3></div></div><div class="customer-card_footer"><div class="customer-profile"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/661eb62cb991d084e8f0e289_salvatoresalpietro.png")" class="customer-story_cite-headshot"></div><div class="customer-story_cite-info"><div fs-cmsfilter-field="Name" class="customer-text_name">Salvatore Salpietro</div><div class="customer-text_position">Chief Community Officer</div></div></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57dab" class="read-more_block"><div class="text-link_text customer-grid">Read customer story</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57daf" class="watch-video_block w-condition-invisible"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565443eb3e30661513f249f_Play_Icon.svg" loading="lazy" height="18" alt="" width="27" class="image-180"/><div class="text-link_text customer-grid">Watch video</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div></div></div></a></div><div role="listitem" class="customer_item w-dyn-item"><div class="filter-text"><div class="program-type-filter">cus-marketing, cus-referral</div><div class="format-filter">cus-video</div><div class="industry-filter">cus-business-intelligence</div></div><a href="/customers/apollo-video" class="customer-collection_item-container-link w-inline-block"><div class="customer-collection_item-container"><div class="customer-card_header"><div class="customer-story-item_image"><img height="204" loading="lazy" width="500" alt="" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/663287c65575eb1c1dab7c7f_apollo%20cover%20logo%20v2.png" sizes="(max-width: 479px) 100vw, (max-width: 767px) 40vw, (max-width: 991px) 84vw, 19vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/663287c65575eb1c1dab7c7f_apollo%20cover%20logo%20v2-p-500.png 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/663287c65575eb1c1dab7c7f_apollo%20cover%20logo%20v2-p-800.png 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/663287c65575eb1c1dab7c7f_apollo%20cover%20logo%20v2-p-1080.png 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/663287c65575eb1c1dab7c7f_apollo%20cover%20logo%20v2-p-1600.png 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d98/663287c65575eb1c1dab7c7f_apollo%20cover%20logo%20v2.png 1800w" class="image-238"/></div><div class="customer-story-item_text"><h3 ms-code-truncate="72" class="heading-xsmall customer-grid">How Apollo.io earns 10% of revenue through their partner program </h3></div></div><div class="customer-card_footer"><div class="customer-profile"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/66328b373ae4faf755d94bd6_jenniferrhima.png")" class="customer-story_cite-headshot"></div><div class="customer-story_cite-info"><div fs-cmsfilter-field="Name" class="customer-text_name">Jennifer Rhima</div><div class="customer-text_position">Director of Partnerships</div></div></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57dab" class="read-more_block w-condition-invisible"><div class="text-link_text customer-grid">Read customer story</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57daf" class="watch-video_block"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565443eb3e30661513f249f_Play_Icon.svg" loading="lazy" height="18" alt="" width="27" class="image-180"/><div class="text-link_text customer-grid">Watch video</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div></div></div></a></div><div role="listitem" class="customer_item w-dyn-item"><div class="filter-text"><div class="program-type-filter">cus-marketing</div><div class="format-filter">cus-full</div><div class="industry-filter">cus-business-intelligence</div></div><a href="/customers/junglescout" class="customer-collection_item-container-link w-inline-block"><div class="customer-collection_item-container"><div class="customer-card_header"><div class="customer-story-item_image"><img height="204" loading="lazy" width="500" alt="" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/6660c86bd1a80e48bf77d167_junglescout%20cover%20logo.png" sizes="(max-width: 479px) 100vw, (max-width: 767px) 40vw, (max-width: 991px) 84vw, 19vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/6660c86bd1a80e48bf77d167_junglescout%20cover%20logo-p-500.png 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6660c86bd1a80e48bf77d167_junglescout%20cover%20logo-p-800.png 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6660c86bd1a80e48bf77d167_junglescout%20cover%20logo-p-1080.png 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6660c86bd1a80e48bf77d167_junglescout%20cover%20logo-p-1600.png 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6660c86bd1a80e48bf77d167_junglescout%20cover%20logo.png 1800w" class="image-238"/></div><div class="customer-story-item_text"><h3 ms-code-truncate="72" class="heading-xsmall customer-grid">How Jungle Scout drove 30% net new annual company revenue through their affiliate program</h3></div></div><div class="customer-card_footer"><div class="customer-profile"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/6661e06e4190ee3d647ff72d_KievaAmante.png")" class="customer-story_cite-headshot"></div><div class="customer-story_cite-info"><div fs-cmsfilter-field="Name" class="customer-text_name">Kieva Amante</div><div class="customer-text_position">Affiliate and Partnerships Manager</div></div></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57dab" class="read-more_block"><div class="text-link_text customer-grid">Read customer story</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57daf" class="watch-video_block w-condition-invisible"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565443eb3e30661513f249f_Play_Icon.svg" loading="lazy" height="18" alt="" width="27" class="image-180"/><div class="text-link_text customer-grid">Watch video</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div></div></div></a></div><div role="listitem" class="customer_item w-dyn-item"><div class="filter-text"><div class="program-type-filter">cus-marketing, cus-referral</div><div class="format-filter">cus-full</div><div class="industry-filter">cus-business-services</div></div><a href="/customers/genesys" class="customer-collection_item-container-link w-inline-block"><div class="customer-collection_item-container"><div class="customer-card_header"><div class="customer-story-item_image"><img height="204" loading="lazy" width="500" alt="" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28e80ec69e9b04759f8a2_genesys%20cover%20logo.png" sizes="(max-width: 479px) 100vw, (max-width: 767px) 40vw, (max-width: 991px) 84vw, 19vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28e80ec69e9b04759f8a2_genesys%20cover%20logo-p-500.png 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28e80ec69e9b04759f8a2_genesys%20cover%20logo-p-800.png 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28e80ec69e9b04759f8a2_genesys%20cover%20logo-p-1080.png 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28e80ec69e9b04759f8a2_genesys%20cover%20logo-p-1600.png 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28e80ec69e9b04759f8a2_genesys%20cover%20logo.png 1800w" class="image-238"/></div><div class="customer-story-item_text"><h3 ms-code-truncate="72" class="heading-xsmall customer-grid">How Genesys fuels partnership growth at scale with operating efficiencies supported by PartnerStack</h3></div></div><div class="customer-card_footer"><div class="customer-profile"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/66a28ea9a73b6a243e4c8741_jonathanchiare.png")" class="customer-story_cite-headshot"></div><div class="customer-story_cite-info"><div fs-cmsfilter-field="Name" class="customer-text_name">Stephen Procopi</div><div class="customer-text_position">Director of Global Partner Strategy and Development</div></div></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57dab" class="read-more_block"><div class="text-link_text customer-grid">Read customer story</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div><div data-w-id="090f5928-0008-020f-a0b7-a257a3a57daf" class="watch-video_block w-condition-invisible"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565443eb3e30661513f249f_Play_Icon.svg" loading="lazy" height="18" alt="" width="27" class="image-180"/><div class="text-link_text customer-grid">Watch video</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6565050b1619ef3e67e93de1_Arrow_Dark-Grey.svg" loading="lazy" alt="" class="inline-btn-icon customer-grid"/></div></div></div></a></div></div></div></div></div></div><div class="padding-vertical padding-small text-align-center customer-custom-padding"><a href="/customers" class="text-link w-inline-block"><div data-w-id="a0f06469-35e7-d3f3-338c-66507ec48854" class="text-link_block"><div class="text-link_text underline">View all customer stories</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa3_btn-arrow-purple.svg" loading="lazy" style="-webkit-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0)" alt="" class="inline-btn-icon"/></div></a><div class="labs-padding_small"></div></div></div></div></section><section id="explore-resources" class="section-feature"><div class="page-wrapper light-beige_bg"><div class="page-padding"><div class="padding-vertical"><div class="padding-large"><div class="text-align-center"><h3 id="customers" class="section-hed-medium">Ecosystem Guides</h3></div></div><div class="container-large"><div class="featured-guide_card-large"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="featured-guide_large_flex"><a aria-label="Overcoming Revenue Pitfalls: Partnership Problems Solved" style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/673e0e065476df68e6d11cce_12-GTM%20Fortune-Featured_img_v2.webp")" href="https://partnerstack.com/resources/guides/overcoming-revenue-pitfalls-partnership-problems-solved" class="featured-guide_large_img w-inline-block"></a><div class="featured-guide_big_text"><div class="padding-vertical"><div class="heading-xsmall is-slug_v2 smaller-mobile">Featured Guide</div><h2 id="Actionable steps to counter challenges and drive winning results through partnerships." class="featured-guide_big_hed">Overcoming Revenue Pitfalls: Partnership Problems Solved</h2><div class="featured-guide_big_dek">Actionable steps to counter challenges and drive winning results through partnerships.</div><div class="btn-flex-box align-btn-left"><a href="https://partnerstack.com/resources/guides/overcoming-revenue-pitfalls-partnership-problems-solved" class="btn-secondary is-light-blue w-inline-block" data-ix="button-icon"><div class="btn-sec-text is-light-blue smaller-text">Get the guide</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa3_btn-arrow-purple.svg" loading="lazy" alt="" class="btn-sec-icon"/></a></div></div></div></div></div></div></div></div></div></div><div class="container-large"><div class="padding-vertical padding-large"><div class="featured-guides-two w-dyn-list"><div role="list" class="featured-gudie-list-two w-dyn-items"><div id="w-node-a6d62a53-b9e4-e2d2-2cd9-086a8d895b35-83615fe9" role="listitem" class="featured-guide-item w-dyn-item"><div class="guide-one-item"><div class="guides-card"><a aria-label="The B2B Buyers Guide to Partnerships Software in 2025" href="https://partnerstack.com/resources/guides/the-b2b-buyers-guide-to-partnerships-software-in-2025" class="guides-card_image w-inline-block"><img width="600" height="600" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/670fe56b805f117b226e531b_11-B2B%20Guide-Resources_v2.webp" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/670fe56b805f117b226e531b_11-B2B%20Guide-Resources_v2-p-500.webp 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/670fe56b805f117b226e531b_11-B2B%20Guide-Resources_v2-p-800.webp 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/670fe56b805f117b226e531b_11-B2B%20Guide-Resources_v2-p-1080.webp 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/670fe56b805f117b226e531b_11-B2B%20Guide-Resources_v2-p-1600.webp 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d98/670fe56b805f117b226e531b_11-B2B%20Guide-Resources_v2.webp 2000w" class="guide-images"/></a><div class="guides-card_inner"><div class="guides-card_text"><h2 class="guide_h2">The B2B Buyers Guide to Partnerships Software in 2025</h2><div class="margin-top margin-small"><div class="guide_dek">Most PRM software isn't built for B2B. This in-depth guide, created just for B2B buyers, helps you pick the right platform in 2025.</div></div></div><div><div class="btn-flex-box align-btn-left"><a href="https://partnerstack.com/resources/guides/the-b2b-buyers-guide-to-partnerships-software-in-2025" class="btn-secondary is-light-blue w-inline-block" data-ix="button-icon"><div class="btn-sec-text is-light-blue smaller-text">Get the guide</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa3_btn-arrow-purple.svg" loading="lazy" alt="" class="btn-sec-icon"/></a></div></div></div></div></div></div><div id="w-node-a6d62a53-b9e4-e2d2-2cd9-086a8d895b35-83615fe9" role="listitem" class="featured-guide-item w-dyn-item"><div class="guide-one-item"><div class="guides-card"><a aria-label="How to Build an Affiliate Partner Program With Integrity" href="http://partnerstack.com/resources/guides/how-to-build-an-affiliate-partner-program-with-integrity" class="guides-card_image w-inline-block"><img width="600" height="600" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/65f31634b11f760519468418_10-Affiliate%20Integrity-Resources_v1.webp" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/65f31634b11f760519468418_10-Affiliate%20Integrity-Resources_v1-p-500.webp 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/65f31634b11f760519468418_10-Affiliate%20Integrity-Resources_v1-p-800.webp 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/65f31634b11f760519468418_10-Affiliate%20Integrity-Resources_v1-p-1080.webp 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/65f31634b11f760519468418_10-Affiliate%20Integrity-Resources_v1-p-1600.webp 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d98/65f31634b11f760519468418_10-Affiliate%20Integrity-Resources_v1.webp 2000w" class="guide-images"/></a><div class="guides-card_inner"><div class="guides-card_text"><h2 class="guide_h2">How to Build an Affiliate Partner Program With Integrity</h2><div class="margin-top margin-small"><div class="guide_dek">This is what you need to do to build and grow an affiliate program that drives revenue and feels right.</div></div></div><div><div class="btn-flex-box align-btn-left"><a href="http://partnerstack.com/resources/guides/how-to-build-an-affiliate-partner-program-with-integrity" class="btn-secondary is-light-blue w-inline-block" data-ix="button-icon"><div class="btn-sec-text is-light-blue smaller-text">Get the guide</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa3_btn-arrow-purple.svg" loading="lazy" alt="" class="btn-sec-icon"/></a></div></div></div></div></div></div></div></div></div><div class="padding-vertical padding-medium text-align-center"><a href="/resources/guides" class="text-link w-inline-block"><div data-w-id="4c38ad1b-c487-9ba7-7774-0e6346efb27e" class="text-link_block"><div class="text-link_text underline">View all guides</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa3_btn-arrow-purple.svg" loading="lazy" style="-webkit-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0)" alt="" class="inline-btn-icon"/></div></a><div class="labs-padding_small"></div></div></div></div></div></section><section class="section-feature"><div class="page-padding"><div class="container-large"><div class="padding-large"><div class="text-align-center"><h3 id="customers" class="section-hed-medium">Recent Articles</h3></div></div><div class="padding-vertical padding-large responsive no-padding-top"><div class="latest-articles_container"><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/how-to-prioritize-integration-partners" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d52_Here%27s-How-to-Prioritize-Integration-Partners_-A-Guide-to-Maximizing-Business-Collaborations.jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d52_Here%27s-How-to-Prioritize-Integration-Partners_-A-Guide-to-Maximizing-Business-Collaborations-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d52_Here%27s-How-to-Prioritize-Integration-Partners_-A-Guide-to-Maximizing-Business-Collaborations-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d52_Here%27s-How-to-Prioritize-Integration-Partners_-A-Guide-to-Maximizing-Business-Collaborations-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d52_Here%27s-How-to-Prioritize-Integration-Partners_-A-Guide-to-Maximizing-Business-Collaborations.jpg 1200w" class="image-239"/></div><div><div id="Thought pieces, op-eds, and B2B SaaS trends" class="heading-xsmall is-slug_v2 xxsmall">Deeper Dives</div><h3 ms-code-truncate="64" class="article-card_hed">Here's How to Prioritize Integration Partners in 2025</h3><div ms-code-truncate="100" class="article-card_dek">Punch above your weight to land and engage new integration partners to your ecosystems business.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d53_Elizabeth-Melton-headshot.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Elizabeth Melton</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/how-to-build-an-affiliate-program-using-a-background-in-sales" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/67ab53b876d84569d5875925_Ways-to-Use-Your-Background-in-Sales-or-CS-to-Build-an-Affiliate-Program%20(1).jpg" alt="" class="image-239"/></div><div><div id="Tactical partnerships and ecosystem content to support the work partnership manager and ecosystem leaders are doing on the daily." class="heading-xsmall is-slug_v2 xxsmall">How-To</div><h3 ms-code-truncate="64" class="article-card_hed">How to Build an Affiliate Program Using a Background in Sales</h3><div ms-code-truncate="100" class="article-card_dek">You don't have to begin as an experienced affiliate manager to build a successful partner program.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616ad7_amber-dowling-bio.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Amber Dowling</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/ultimate-network-listing-checklist" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/66460b9a20f92daac1be7651_The-Ultimate-Network-Listing-Checklist-for-2024.jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/66460b9a20f92daac1be7651_The-Ultimate-Network-Listing-Checklist-for-2024-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66460b9a20f92daac1be7651_The-Ultimate-Network-Listing-Checklist-for-2024-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66460b9a20f92daac1be7651_The-Ultimate-Network-Listing-Checklist-for-2024-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/66460b9a20f92daac1be7651_The-Ultimate-Network-Listing-Checklist-for-2024.jpg 1200w" class="image-239"/></div><div><div id="Tactical partnerships and ecosystem content to support the work partnership manager and ecosystem leaders are doing on the daily." class="heading-xsmall is-slug_v2 xxsmall">How-To</div><h3 ms-code-truncate="64" class="article-card_hed">The Ultimate Network Listing Checklist for 2025</h3><div ms-code-truncate="100" class="article-card_dek">We’re diving deeper into what makes a PartnerStack Network listing stand out.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/656fb69434f988fa51a06c2d_656f7efb0c28c213db749319_Saloni-Ordia-headshot.jpeg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Saloni Ordia</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/marketing-metrics-for-partnerships" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/67a350da2828006f2250a9cd_6%20Metrics%20to%20Focus%20Your%20Partnerships%20On%20if%20You%E2%80%99re%20in%20Marketing.png" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/67a350da2828006f2250a9cd_6%20Metrics%20to%20Focus%20Your%20Partnerships%20On%20if%20You%E2%80%99re%20in%20Marketing-p-500.png 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/67a350da2828006f2250a9cd_6%20Metrics%20to%20Focus%20Your%20Partnerships%20On%20if%20You%E2%80%99re%20in%20Marketing-p-800.png 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/67a350da2828006f2250a9cd_6%20Metrics%20to%20Focus%20Your%20Partnerships%20On%20if%20You%E2%80%99re%20in%20Marketing-p-1080.png 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/67a350da2828006f2250a9cd_6%20Metrics%20to%20Focus%20Your%20Partnerships%20On%20if%20You%E2%80%99re%20in%20Marketing.png 1200w" class="image-239"/></div><div><div id="Thought pieces, op-eds, and B2B SaaS trends" class="heading-xsmall is-slug_v2 xxsmall">Deeper Dives</div><h3 ms-code-truncate="64" class="article-card_hed">6 Marketing Metrics to Track for Your Partnerships Programs</h3><div ms-code-truncate="100" class="article-card_dek">Unpack which marketing metrics matter most for driving growth, measuring performance and optimizing collaboration.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/656fb6940ba277e0ad4f7b02_6565bc455e7b3f872f706deb_Tamilore%2520Sonaike%2520Headshot%2520(1).jpeg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Tamilore Sonaike</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/how-to-build-strategic-revenue-plan" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/6578b421fbbeebedb97b8a76_How-to-Build-Your-Strategic-Revenue-Plan-for-2024%20(1).jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/6578b421fbbeebedb97b8a76_How-to-Build-Your-Strategic-Revenue-Plan-for-2024%20(1)-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6578b421fbbeebedb97b8a76_How-to-Build-Your-Strategic-Revenue-Plan-for-2024%20(1)-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6578b421fbbeebedb97b8a76_How-to-Build-Your-Strategic-Revenue-Plan-for-2024%20(1)-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6578b421fbbeebedb97b8a76_How-to-Build-Your-Strategic-Revenue-Plan-for-2024%20(1).jpg 1200w" class="image-239"/></div><div><div id="Advice from industry experts" class="heading-xsmall is-slug_v2 xxsmall">Ask an Expert</div><h3 ms-code-truncate="64" class="article-card_hed">How to Build Your Strategic Revenue Plan for 2025</h3><div ms-code-truncate="100" class="article-card_dek">Use our step-by-step guide that guides you through the strategic revenue planning process to tackle next year with confidence.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616d53_Elizabeth-Melton-headshot.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Elizabeth Melton</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/partner-rewards-and-commissions" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/6798d501b539048091178283_Perfect-Your-Partner-Commissions-in-2025-With-These-7-Questions.jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/6798d501b539048091178283_Perfect-Your-Partner-Commissions-in-2025-With-These-7-Questions-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6798d501b539048091178283_Perfect-Your-Partner-Commissions-in-2025-With-These-7-Questions-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6798d501b539048091178283_Perfect-Your-Partner-Commissions-in-2025-With-These-7-Questions-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6798d501b539048091178283_Perfect-Your-Partner-Commissions-in-2025-With-These-7-Questions.jpg 1200w" class="image-239"/></div><div><div id="Tactical partnerships and ecosystem content to support the work partnership manager and ecosystem leaders are doing on the daily." class="heading-xsmall is-slug_v2 xxsmall">How-To</div><h3 ms-code-truncate="64" class="article-card_hed">Perfect Your Partner Commissions and Rewards With These 7 Questions</h3><div ms-code-truncate="100" class="article-card_dek">Without the right rewards, you'll struggle to recruit and retain your ideal partners. Learn how to create compelling commissions for any partner program.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616ab6_riviera-lev-aviv.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Riviera Lev-Aviv</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/foster-better-collaboration-partnerships-product" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/679271a5febdfe717da7ccd6_Better-Collaborate-With-Product_-Best-Practices-for-Building-Strong-Cross-Functional-Teams%20(1).jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/679271a5febdfe717da7ccd6_Better-Collaborate-With-Product_-Best-Practices-for-Building-Strong-Cross-Functional-Teams%20(1)-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/679271a5febdfe717da7ccd6_Better-Collaborate-With-Product_-Best-Practices-for-Building-Strong-Cross-Functional-Teams%20(1)-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/679271a5febdfe717da7ccd6_Better-Collaborate-With-Product_-Best-Practices-for-Building-Strong-Cross-Functional-Teams%20(1)-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/679271a5febdfe717da7ccd6_Better-Collaborate-With-Product_-Best-Practices-for-Building-Strong-Cross-Functional-Teams%20(1).jpg 1200w" class="image-239"/></div><div><div id="Advice from industry experts" class="heading-xsmall is-slug_v2 xxsmall">Ask an Expert</div><h3 ms-code-truncate="64" class="article-card_hed">Better Product Collaboration: How to Build Strong Cross-Functional Teams in 2025</h3><div ms-code-truncate="100" class="article-card_dek">Collaboration in product management greatly contributes to successful product launches, customer satisfaction and company growth in B2B SaaS.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616ad7_amber-dowling-bio.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Amber Dowling</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/brand-bidding-partnerships-impact-paid-ads" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/678f9695bcbc6a92008d2617_Brand-Bidding_-How-Partnerships-Impact-Paid-Ads%20(1).jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/678f9695bcbc6a92008d2617_Brand-Bidding_-How-Partnerships-Impact-Paid-Ads%20(1)-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/678f9695bcbc6a92008d2617_Brand-Bidding_-How-Partnerships-Impact-Paid-Ads%20(1)-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/678f9695bcbc6a92008d2617_Brand-Bidding_-How-Partnerships-Impact-Paid-Ads%20(1)-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/678f9695bcbc6a92008d2617_Brand-Bidding_-How-Partnerships-Impact-Paid-Ads%20(1).jpg 1200w" class="image-239"/></div><div><div id="Thought pieces, op-eds, and B2B SaaS trends" class="heading-xsmall is-slug_v2 xxsmall">Deeper Dives</div><h3 ms-code-truncate="64" class="article-card_hed">Brand Bidding: How Partnerships Impact Paid Ads</h3><div ms-code-truncate="100" class="article-card_dek">Learn the benefits of brand bidding and strategies for managing it with your affiliate partners.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/66b4abf36af0226a2c3a6009_joel-lim-partnerstack-author-bio.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Joel Lim</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/understanding-customer-journey-to-run-affiliate-program" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/6787f3af52223b33f1013b5b_Why-You-Need-to-Understand-Your-Customer-Journey-to-Run-an-Affiliate-Program%20(1).jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/6787f3af52223b33f1013b5b_Why-You-Need-to-Understand-Your-Customer-Journey-to-Run-an-Affiliate-Program%20(1)-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6787f3af52223b33f1013b5b_Why-You-Need-to-Understand-Your-Customer-Journey-to-Run-an-Affiliate-Program%20(1)-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6787f3af52223b33f1013b5b_Why-You-Need-to-Understand-Your-Customer-Journey-to-Run-an-Affiliate-Program%20(1)-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/6787f3af52223b33f1013b5b_Why-You-Need-to-Understand-Your-Customer-Journey-to-Run-an-Affiliate-Program%20(1).jpg 1200w" class="image-239"/></div><div><div id="Advice from industry experts" class="heading-xsmall is-slug_v2 xxsmall">Ask an Expert</div><h3 ms-code-truncate="64" class="article-card_hed">Why You Need to Understand Your Customer Journey to Run an Affiliate Program</h3><div ms-code-truncate="100" class="article-card_dek">By putting customers first, your partner program becomes laser-focused on solving real customer pain points and will deliver more consistent results.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/673cc72cc6645b16e7e93ac2_tanner-braden-author-headshot.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Tanner Braden</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div><div id="w-node-fcea0881-0a6a-5093-f322-68dc514dce60-83615fe9" role="listitem" class="w-dyn-item"><div class="article-card_v2"><div class="article-card_main"><a href="/articles/pilot-programs-testing-learning-b2b-saas" class="article-card_link-block w-inline-block"><div class="margin-bottom margin-small"><img height="630" loading="lazy" width="1200" src="https://cdn.prod.website-files.com/655381e691678a2583615d98/67854c282b7a261c9594a9e4_Why-Testing-and-Learning-is-an-Effective-Tactic-for-B2B-SaaS.jpg" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 83vw, 40vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d98/67854c282b7a261c9594a9e4_Why-Testing-and-Learning-is-an-Effective-Tactic-for-B2B-SaaS-p-500.jpg 500w, https://cdn.prod.website-files.com/655381e691678a2583615d98/67854c282b7a261c9594a9e4_Why-Testing-and-Learning-is-an-Effective-Tactic-for-B2B-SaaS-p-800.jpg 800w, https://cdn.prod.website-files.com/655381e691678a2583615d98/67854c282b7a261c9594a9e4_Why-Testing-and-Learning-is-an-Effective-Tactic-for-B2B-SaaS-p-1080.jpg 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d98/67854c282b7a261c9594a9e4_Why-Testing-and-Learning-is-an-Effective-Tactic-for-B2B-SaaS.jpg 1200w" class="image-239"/></div><div><div id="Thought pieces, op-eds, and B2B SaaS trends" class="heading-xsmall is-slug_v2 xxsmall">Deeper Dives</div><h3 ms-code-truncate="64" class="article-card_hed">Why Testing and Learning is an Effective Tactic for B2B SaaS</h3><div ms-code-truncate="100" class="article-card_dek">Expert advice on how testing through pilot programs can help you win with your SaaS offering (and partnerships!) in 2025.</div></div></a></div><div class="article-card_foot"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="article-author"><div style="background-image:url("https://cdn.prod.website-files.com/655381e691678a2583615d98/655381e691678a2583616ad6_renee-sylvestre-williams.jpg")" class="article-author_img_v2"></div><div class="article-author_details"><div class="byline_author bold-text">Renee Sylvestre-Williams</div><div class="byline_author">Contributing Writer</div></div></div></div></div></div></div></div></div></div></div></div></div><div class="padding-vertical padding-medium text-align-center"><a href="/resources/articles" class="text-link w-inline-block"><div data-w-id="444111ff-1d06-cd8a-de6f-aaa003008d9f" class="text-link_block"><div class="text-link_text underline">View all articles</div><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583615fa3_btn-arrow-purple.svg" loading="lazy" style="-webkit-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0)" alt="" class="inline-btn-icon"/></div></a><div class="labs-padding_medium"></div></div></div></div></section><div class="page-padding no-bottom-padding"><div class="large-cta-container round-corners mobile-straight"><section class="large-cta_inner background-almost_black"><div class="labs-overlay_noise"></div><div class="container-large large-cta z-index_20"><div class="padding-vertical padding-small"><div class="w-layout-grid labs-cta-large_container large-cta labs-cta-padding"><div id="w-node-ca9aff3c-0fc6-a19b-209f-49efc0eb7169-83615fe9" class="cta-copy"><div class="heading-xsmall is-slug_v2 cta-slug white-text">research Lab</div><h2 class="heading-large cta-hed white-text">PartnerStack by the Numbers</h2><p class="text-size-medium cta-dek white-text">PartnerStack Research Lab delivers relevant ecosystem reports and market research to empower GTM teams to make data-driven decisions that accelerate revenue.</p><div class="margin-vertical margin-medium cta-embed"><a href="/resources/research-lab" class="text-link w-inline-block"><div data-w-id="673e6302-92ba-6ddd-049d-49e51649f80e" class="labs-report-link_block"><div style="color:rgb(238,255,139)" class="labs-report_link">Learn More</div><div style="-webkit-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-moz-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);-ms-transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0);transform:translate3d(0px, null, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0) skew(0, 0)" class="labs-report_link arrow">→</div></div></a></div></div><div class="labs-container_animation"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616799_Lab_Animation_Desktop_v2.gif" loading="lazy" width="500" height="500" alt="" class="labs-index_desktop_img_v2"/><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616799_Lab_Animation_Desktop_v2.gif" loading="eager" alt="" class="labs-index_mobile_img_v2 cta-position"/></div></div></div></div></section></div><div class="labs-padding_large hidden-mobile"></div></div><section class="section-list background-lightblue_v2"><div class="page-padding padding-small"><div class="container-large cta-width"><div class="padding-vertical padding-medium"><div class="w-layout-grid subscribe-cta-large_container_v2"><div id="w-node-_286bf08c-98f9-2ac6-39d0-7cfe97c8d9c6-97c8d9c1" class="max-width-medium cta-padding"><div class="heading-xsmall is-slug_v2 cta-slug">Subscribe to updates</div><h2 class="heading-large cta-hed">Learn the secrets of partnerships success</h2><p class="text-size-medium cta-dek">Sign up for our newsletter to enjoy premium partnerships and ecosystem content you can’t get anywhere else.</p><p class="text-size-tiny cta-disclaimer">By submitting this form you agree to PartnerStack's <a href="https://partnerstack.com/policies#privacy-policy">Privacy Policy</a>.</p><div class="margin-vertical margin-medium cta-embed"><div class="hs-subscribe-form_embed_v3 w-embed w-script"> <style> .hs-subscribe-form_embed_v3 #hsForm_7b3d62e1-1d6a-4b05-8fd8-106241cad6c0 { display: flex !important;} .hs-subscribe-form_embed_v3 .hs-input { width:100%} .hs-subscribe-form_embed_v3 .hs-button { color:#ffffff !important; background-color: #434DE1 !important; border:none !important; margin:0px !important; height:auto !important; padding: 14px 22px !important; border-radius: 0px 8px 8px 0px !important; -webkit-appearance: none;} .hs-subscribe-form_embed_v3 #label-email-7b3d62e1-1d6a-4b05-8fd8-106241cad6c0 {display:none} .hs-subscribe-form_embed_v3 .hs_error_rollup {display:none} .hs-subscribe-form_embed_v3 .hbspt-form ul.no-list { margin-top:10px !important; padding-left:0px !important;} .hs-subscribe-form_embed_v3 .hbspt-form .form-columns-1 { width: 100% !important } .hs-subscribe-form_embed_v3 label.hs-error-msg {color:red !important;} .hs-subscribe-form_embed_v3 input.hs-input { width:100% !important; height:auto !important; border:solid 1px #747474 !important; padding: 13px !important; border-radius: 8px 0px 0px 8px !important; -webkit-appearance: none;} .hs-subscribe-form_embed_v3 .hbspt-form div.input {margin-right:0px !important} </style>  <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"></script> <script> hbspt.forms.create({ region: "na1", portalId: "7012252", formId: "7b3d62e1-1d6a-4b05-8fd8-106241cad6c0" }); </script></div></div></div><div id="w-node-_286bf08c-98f9-2ac6-39d0-7cfe97c8d9db-97c8d9c1" class="subscribe-img-container mobile-width"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/656e404ef6da42b63f09427f_SubCTA_img.webp" loading="lazy" sizes="(max-width: 479px) 83vw, (max-width: 767px) 85vw, (max-width: 991px) 90vw, 84vw" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d93/656e404ef6da42b63f09427f_SubCTA_img-p-500.webp 500w, https://cdn.prod.website-files.com/655381e691678a2583615d93/656e404ef6da42b63f09427f_SubCTA_img-p-800.webp 800w, https://cdn.prod.website-files.com/655381e691678a2583615d93/656e404ef6da42b63f09427f_SubCTA_img-p-1080.webp 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d93/656e404ef6da42b63f09427f_SubCTA_img-p-1600.webp 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d93/656e404ef6da42b63f09427f_SubCTA_img.webp 1800w" alt="" class="image-233"/></div></div></div></div></div></section><section class="section-global-cta"><div class="section-feature"><div class="section-feature backgroud-color-lightblue"><div class="page-padding no-bottom-padding"><div class="padding-vertical padding-footer-cta"><div class="container-medium"><div class="feature-header-component"><div class="text-align-center"><div class="container-medium padding-vertical padding-large less-padding-mobile"><div class="heading-xsmall is-slug-large_v2">GET STARTED WITH PARTNERSTACK</div><h2 class="heading-footer-module">Connect. Earn. Grow.</h2><p class="text-size-large">Build powerful B2B partnerships that fuel growth and drive revenue.<br/></p></div></div></div><div class="padding-vertical padding-large"><div class="w-layout-grid cta-block_flex"><div class="flex-outer vertical width-custom_cta1"><div class="cta-block_text"><a href="/platform" class="slug-link w-inline-block"><div class="heading-xsmall is-slug_v2 is-vendor_pill_v2">Vendors</div></a><div class="margin-top margin-medium"><a href="/platform" class="heading-medium-link w-inline-block"><div class="heading-medium2">Empower your partners.<br/>Accelerate growth.</div></a></div><div class="margin-top margin-xs"><p class="text-size-medium height-130 charcoal">Manage relationships and grow your ecosystem with top-notch partners.<br/></p></div></div><div class="margin-top margin-small"><div class="btn-flex-box-9"><a href="/book-a-demo" id="footer_cta-vendor_demo" class="btn-primary w-inline-block" data-ix="button-icon"><div class="btn-text-4 is-medium smaller-tablet">Book a demo</div><img src="https://cdn.prod.website-files.com/64c96668b150f3d5e2e96711/64c96668b150f3d5e2e968fc_btn-arrow.svg" loading="lazy" alt="" class="btn-icon is-medium margin-btm smaller-tablet"/></a><div class="secondary-link-container reduced-margin"><a id="footer_cta-vendor_learn-more" href="/platform" class="home-hero_secondary-link-2 smaller-tablet">See how it works</a></div></div></div></div><div class="flex-outer vertical width-custom_cta2"><div class="cta-block_text"><a href="/partners-and-publishers" class="slug-link w-inline-block"><div class="heading-xsmall is-slug_v2 is-vendor_pill_v2 dark-pill">PARTNERS & PUBLISHERS</div></a><div class="margin-top margin-medium"><a href="/partners-and-publishers" class="heading-medium-link w-inline-block"><div class="heading-medium2">Earn more with the best B2B SaaS brands</div></a></div><div class="margin-top margin-xs"><p class="text-size-medium height-130 charcoal">Partner with top software brands and start earning commissions.<br/></p></div></div><div class="margin-top margin-small"><div class="btn-flex-box-9"><a href="https://dash.partnerstack.com/handshake/login?_gl=1*1fhdman*_ga*MTAyNDMxODE1MS4xNzEyMTkyMzg3*_ga_WZ4FP3QZ3P*MTcxNzQzOTA5OC4zMS4xLjE3MTc0NDA5MjkuMTcuMC4w&next=/marketplace/network_application&nextApp=partner" id="footer_cta-partner_apply" class="btn-primary w-inline-block" data-ix="button-icon"><div class="btn-text is-medium smaller-tablet">Join the network</div><img src="https://cdn.prod.website-files.com/64c96668b150f3d5e2e96711/64c96668b150f3d5e2e968fc_btn-arrow.svg" loading="lazy" alt="" class="btn-icon is-medium margin-btm smaller-tablet"/></a><div class="secondary-link-container reduced-margin"><a id="footer_cta-partner_learn-more" href="/partners-and-publishers" class="home-hero_secondary-link smaller-tablet">Learn more</a></div></div></div></div></div></div></div></div></div></div><div class="section-feature backgroud-color-lightblue"><div class="padding-vertical custom-padding-data no-bm-padding"><div class="footer-cta-outer"><div data-w-id="12b1791a-84f7-fcb4-2178-0039e848709b" class="footer-cta-inner"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361686a_PS-FooterCTA-Assets-1.png" loading="eager" width="228" data-w-id="12b1791a-84f7-fcb4-2178-0039e848709c" alt="" class="footer-asset1_img"/><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616868_PS-FooterCTA-Assets-2.webp" loading="eager" width="180" data-w-id="12b1791a-84f7-fcb4-2178-0039e848709d" alt="" class="footer-asset2_img"/><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616867_PS-FooterCTA-Assets-3.png" loading="eager" width="180" data-w-id="12b1791a-84f7-fcb4-2178-0039e848709e" alt="" class="footer-asset3_img"/><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a258361686b_PS-FooterCTA-Assets-4.webp" loading="eager" data-w-id="12b1791a-84f7-fcb4-2178-0039e848709f" width="154.5" alt="" class="footer-asset4_img"/></div><div class="footer-cta-container_background"><img class="footer-cta_background" src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616869_PS-FooterCTA-Assets-Background.webp" width="2000" height="509" alt="" sizes="(max-width: 479px) 100vw, 94vw" data-w-id="12b1791a-84f7-fcb4-2178-0039e84870a1" loading="eager" srcset="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616869_PS-FooterCTA-Assets-Background-p-500.webp 500w, https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616869_PS-FooterCTA-Assets-Background-p-800.webp 800w, https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616869_PS-FooterCTA-Assets-Background-p-1080.webp 1080w, https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616869_PS-FooterCTA-Assets-Background-p-1600.webp 1600w, https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616869_PS-FooterCTA-Assets-Background.webp 2000w"/></div></div></div></div></div></section><footer class="footer_component"><section class="section-footer"><div class="page-padding"><div class="container-large"><div class="padding-vertical padding-large"><div class="w-layout-grid footer_content_v2"><div id="w-node-_96d1281e-2d9e-7970-fb7c-fa28fabf0807-d8e08431" class="footer_col is-logo"><div class="margin-bottom margin-medium"><a href="/" class="footer_col-logo_v2 w-inline-block"><img loading="lazy" src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a2583616052_partnerstack-logo.svg" alt="PartnerStack Logo" class="footer_logo_v2"/></a></div></div><div id="w-node-_96d1281e-2d9e-7970-fb7c-fa28fabf080b-d8e08431" class="footer_col"><div class="footer_heading-3">GENERAL</div><ul role="list" class="footer_linked-list"><li class="footer-list-item"><a href="https://market.partnerstack.com/" target="_blank" class="c-footer-menu__nav-link_v2">Marketplace</a></li><li class="footer-list-item"><a href="/company" class="c-footer-menu__nav-link_v2">Company</a></li><li class="footer-list-item"><a rel="noopener noreferrer" href="https://boards.greenhouse.io/partnerstack" class="c-footer-menu__nav-link_v2">Hiring</a></li><li class="footer-list-item"><a href="/resources" aria-current="page" class="c-footer-menu__nav-link_v2 w--current">Resources</a></li><li class="footer-list-item"><a href="/legal" class="c-footer-menu__nav-link_v2">Legal</a></li><li class="footer-list-item"><a href="https://trust.partnerstack.com/" class="c-footer-menu__nav-link_v2">Security</a></li><li class="footer-list-item"><a href="https://support.partnerstack.com/hc/en-us" target="_blank" class="c-footer-menu__nav-link_v2">Help center</a></li></ul></div><div id="w-node-_96d1281e-2d9e-7970-fb7c-fa28fabf0824-d8e08431" class="footer_col"><div class="footer_heading-3">PRODUCT</div><ul role="list" class="footer_linked-list"><li class="footer-list-item"><a href="/book-a-demo" class="c-footer-menu__nav-link_v2">Book a demo</a></li><li class="footer-list-item"><a href="/pricing" class="c-footer-menu__nav-link_v2">Pricing</a></li><li class="footer-list-item"><a href="https://releases.partnerstack.com" target="_blank" class="c-footer-menu__nav-link_v2">New releases</a></li><li class="footer-list-item"><a href="/platform#integrations" class="c-footer-menu__nav-link_v2">Integrations</a></li><li class="footer-list-item"><a href="https://docs.partnerstack.com/docs" target="_blank" class="c-footer-menu__nav-link_v2">Docs</a></li><li class="footer-list-item"><a href="https://status.partnerstack.com" target="_blank" class="c-footer-menu__nav-link_v2">Status</a></li></ul></div><div id="w-node-_96d1281e-2d9e-7970-fb7c-fa28fabf083a-d8e08431" class="footer_col"><div class="footer_heading-3">SOLUTIONS</div><ul role="list" class="footer_linked-list"><li class="footer-list-item"><a href="/platform/enterprise" class="c-footer-menu__nav-link_v2">For Enterprise</a></li><li class="footer-list-item"><a href="/platform/b2b-influencers" class="c-footer-menu__nav-link_v2">For B2B Influencers</a></li><li class="footer-list-item"><a href="/platform/growth-teams" class="c-footer-menu__nav-link_v2">For Growth Teams</a></li><li class="footer-list-item"><a href="/platform/co-sell" class="c-footer-menu__nav-link_v2">For Co-selling</a></li></ul></div><div id="w-node-_96d1281e-2d9e-7970-fb7c-fa28fabf084a-d8e08431" class="footer_col"><div class="footer_heading-3">MORE</div><ul role="list" class="footer_linked-list"><li class="footer-list-item"><a href="/partnerstack-partner-program" class="c-footer-menu__nav-link_v2">Our partner program</a></li><li class="footer-list-item"><a href="/refer-a-friend" class="c-footer-menu__nav-link_v2 letter-spacing">Refer PartnerStack & earn</a></li><li class="footer-list-item"><a href="http://directory.partnerstack.com" target="_blank" class="c-footer-menu__nav-link_v2">Partner directory</a></li><li class="footer-list-item"><a href="/resources/partner-playbook" class="c-footer-menu__nav-link_v2">Partner playbook</a></li><li class="footer-list-item"><a href="/glossary" class="c-footer-menu__nav-link_v2">Partnerships glossary</a></li><li class="footer-list-item"><a href="/resources/research-lab/100k-active-partners" class="footer_100k w-inline-block"><img width="41" height="41" alt="" src="https://cdn.prod.website-files.com/655381e691678a2583615d93/6718f3bf851f0fd8fc7a684c_globe.png" loading="lazy" class="footer_icon"/><div class="c-footer-menu__nav-link_v2">100K Active Partners</div></a></li></ul></div></div></div></div></div></section><div data-w-id="6196e720-d37d-4111-3217-8fe44c96852d" class="subscribe-confirmation"><div class="subscribe-confirmation-bg"><div class="subscribe-confirmaiton-content"><div class="subscribe-confirmation-content"><div class="text-size-large text-align-center-2">Success!</div><div class="text-size-regular">Thank you for subscribing.</div><div class="margin-top margin-small"><a href="#" data-w-id="6196e720-d37d-4111-3217-8fe44c968536" class="btn-primary subscribe-ok w-inline-block" data-ix="button-icon"><div class="btn-text-4">OK</div></a></div></div></div></div></div></footer><aside fs-cc="banner" class="fs-cc-banner_component temp-hide"><div class="fs-cc-banner_container w-container"><div class="description">PartnerStack uses cookies to improve your experience on our site. By continuing to browse, you are agreeing to our use of cookies. View our <a href="/legal" class="description_link">privacy policy</a> for more information.</div><a fs-cc="deny" href="#" class="fs-cc-banner_button-preferences w-button">Deny</a><a fs-cc="allow" href="#" class="fs-cc-banner_button-accept w-button">Accept</a></div></aside><div class="search-field-container"><div class="search-cancel-button-container"><div class="search-cancel-text"><a data-w-id="e8552622-6616-1e40-03f9-895e198e2f8c" href="#" class="search-text-link">Cancel</a></div><div class="search-cancel-image"><a data-w-id="650b7f7f-89c0-cb2b-34fb-4d8f316f6dfd" href="#" class="search-cancel-link w-inline-block"><img src="https://cdn.prod.website-files.com/655381e691678a2583615d93/655381e691678a25836163fd_search-close.svg" loading="lazy" alt="" class="image-137"/></a></div></div><div class="search-field"><form action="/search" id="search-field-popup" class="site-search-bar w-form"><input class="search-field-popup w-input" maxlength="256" name="query" placeholder="Search for something..." type="search" id="search" required=""/><input type="submit" class="site-search-button w-button" value="Search"/></form><div class="div-block-98"><div class="search-field-helper">Try </div><a href="/search?query=partner+recruitment" class="search-field-helper">partner recruitment</a><div class="search-field-helper"> or </div><a href="/search?query=ecosystems" class="search-field-helper">ecosystems</a></div></div><div class="html-embed-5 w-embed"><style> /*Autocomplete background color */ input#search:-webkit-autofill, input#search:-webkit-autofill:hover, input#search:-webkit-autofill:focus, input#search:-webkit-autofill:active{ -webkit-box-shadow: 0 0 0 30px #434ee1 inset !important; -webkit-text-fill-color: white !important; } #search:focus {border-bottom:solid 2px #ffffff !important;} /*placeholder text color #434ee1 rgba(67, 78, 255, .01) -webkit-box-shadow: 0 0 0 30ox #434ee1 inset !important;*/ #search::placeholder { color: #ffffff; font-style: italic; opacity: .5; /* Firefox */ } #search:-ms-input-placeholder { /* Internet Explorer 10-11 */ color: #ffffff; } #search::-ms-input-placeholder { /* Microsoft Edge */ color: #ffffff; } </style></div></div><script src="https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=655381e691678a2583615d93" type="text/javascript" integrity="sha256-9/aliU8dGd2tb6OSsuzixeV4y/faTqgFtohetphbbj0=" crossorigin="anonymous"></script><script src="https://cdn.prod.website-files.com/655381e691678a2583615d93/js/partnerstack-dev-staging2.0b9c434d.190961f42ddb3b82.js" type="text/javascript"></script> <script async src="https://cdn.jsdelivr.net/npm/@finsweet/cookie-consent@1/fs-cc.js" fs-cc-mode="opt-in"></script>  <script> !function(){var analytics=window.analytics=window.analytics||[];if(!analytics.initialize)if(analytics.invoked)window.console&&console.error&&console.error("Segment snippet included twice.");else{analytics.invoked=!0;analytics.methods=["trackSubmit","trackClick","trackLink","trackForm","pageview","identify","reset","group","track","ready","alias","debug","page","once","off","on"];analytics.factory=function(t){return function(){var e=Array.prototype.slice.call(arguments);e.unshift(t);analytics.push(e);return analytics}};for(var t=0;t<analytics.methods.length;t++){var e=analytics.methods[t];analytics[e]=analytics.factory(e)}analytics.load=function(t,e){var n=document.createElement("script");n.type="text/javascript";n.async=!0;n.src="https://cdn.segment.com/analytics.js/v1/"+t+"/analytics.min.js";var a=document.getElementsByTagName("script")[0];a.parentNode.insertBefore(n,a);analytics._loadOptions=e};analytics.SNIPPET_VERSION="4.1.0"; analytics.load("zSwm4OhVD1RfNKI3MjinA0qZv9e8ASb9"); analytics.page(); }}(); </script> <style type="css"> body { -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale; } </style> <script> //Set focus to the search input field $(".search-link").click(function() { setTimeout(function(){ $("#search").focus (); }, 500); }); //use escappe key to hide search popup $(document).keyup(function(e) { if (e.which == 27) { $(".search-field-container").fadeOut(100); $(".subscribe-confirmation").fadeOut(100); } }); //Track survey selection and send users to Typeform for a comment after selection $(".survey-link").on("click", function() { var buttonId = $(this).attr("id"); var currentUrl = window.location.href; window.open("https://form.typeform.com/to/aC6VrnU0" + "?pageurl=" + currentUrl + "&buttonid=" + buttonId+"&placement=website","_blank"); }); </script>  <script> const elements = document.querySelectorAll('[ms-code-truncate]'); elements.forEach((element) => { const charLimit = parseInt(element.getAttribute('ms-code-truncate')); const traverseNodes = (node, count) => { for (let child of node.childNodes) { if (child.nodeType === Node.TEXT_NODE) { if (count + child.textContent.length > charLimit) { child.textContent = child.textContent.slice(0, charLimit - count) + '...'; return count + child.textContent.length; } count += child.textContent.length; } else if (child.nodeType === Node.ELEMENT_NODE) { count = traverseNodes(child, count); } } return count; } const clone = element.cloneNode(true); traverseNodes(clone, 0); element.parentNode.replaceChild(clone, element); }); </script></body></html>