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A ‘potato cartel’ conspired to make your frozen fries 47% more expensive, lawsuits claim | Fortune
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claim</h1><div class="sc-1b197338-3 eAUloF"><div data-cy="article-author-and-date" class="sc-1b197338-4 kSuJSK"><div class="sc-1b197338-5 hVFrww"><div class="sc-cc7d6b4a-0 lNYKf article-info"><span class="sc-cc7d6b4a-2 gYLbUA by-text">BY</span><span class="sc-cc7d6b4a-3 jdpmmF list-item-wrapper"><a href="https://fortune.com/author/sasha-rogelberg/" target="_self" class="sc-93594058-0 caCSpL styled-custom-link " data-cy="by-line-author" rel="author" aria-label="Go to Sasha Rogelberg author's page">Sasha Rogelberg</a></span></div></div><div class="sc-1b197338-6 bGyoBg"></div></div><div class="sc-dd958c2-0 glqbtz"><div class="sc-dd958c2-2 fIciQk article-redesign"><div role="button" tabindex="0" aria-label="share-button"><svg class="share-icon" width="30" height="33" aria-hidden="true" viewBox="0 0 30 33" xmlns="http://www.w3.org/2000/svg"><path d="M25.1306 32.8766C23.843 32.8766 22.7402 32.4177 21.8224 31.4999C20.9046 30.5821 20.4457 29.4793 20.4457 28.1917C20.4457 27.9999 20.4663 27.7738 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hAMDNY"><img alt="A man looks at a package in the freezer aisle of a grocery store." fetchPriority="high" width="768" height="512" decoding="async" data-nimg="1" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 768 512'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?w=1440&q=75"/><div data-cy="caption" class="sc-762dcccc-9 fbephs">The cost of frozen potato products increased 47% from 2022 to 2024, according to one price-fixing lawsuit.</div><div data-cy="credit" class="sc-762dcccc-10 ebMnGM">Getty Images</div></div></div><div class="sc-9d11c37b-6 ccKQGH trinity-player"><div class="trinity-tts-pb" dir="ltr"></div></div><div class="sc-9d11c37b-1 gGsili"><div class="sc-9d11c37b-2 diFVtX"><div id="article-content" class="sc-9d11c37b-3 kZBgtU"><div><div data-cy="article-content" class="rawHtml-content-no-nativo"><p>Revenge may be a dish best served cold, but others would argue it can also be served mashed, battered, and fried.</p><div class="paywall-selector"></div><div class="paywall"> <p>Multiple proposed class-action lawsuits filed this week allege that four frozen potato producers—Cavendish Farms, Lamb Weston, McCain Foods, and the J.R. Simplot Company—conspired and shared trade information to coordinate price increases in 2021. </p><div class="related-video-container hidden"><div class="sc-b2504c1d-0 dTxuPI"><div class="sc-c5bbce56-0 ipVLKc"></div><div class="sc-c5bbce56-0 gZwXGO video-placeholder"></div></div></div> <p>In a <a href="https://fingfx.thomsonreuters.com/gfx/legaldocs/znpnlllbypl/Frozen%20potato%20antitrust%20202411.pdf" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fingfx.thomsonreuters.com/gfx/legaldocs/znpnlllbypl/Frozen%20potato%20antitrust%20202411.pdf" rel="noopener">complaint</a> filed Friday, Pennsylvania grocery chain Redner’s Markets alleges that the four companies illegally fixed prices for tater tots, french fries, and hash browns, gouging consumers and commercial customers. And in a <a href="https://fingfx.thomsonreuters.com/gfx/legaldocs/byprmmxmwve/Govea%20v%20Potatoes%20USA%2020241117.pdf" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fingfx.thomsonreuters.com/gfx/legaldocs/byprmmxmwve/Govea%20v%20Potatoes%20USA%2020241117.pdf" rel="noopener">lawsuit</a> filed Sunday, plaintiffs claimed the companies engaged in antitrust practices by using data aggregation services and sharing access to sensitive information to artificially fix prices. From 2022 to 2024, prices of frozen potato products <a href="https://www.washingtonpost.com/business/2024/11/20/potato-cartel-price-fixing-lawsuit/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.washingtonpost.com/business/2024/11/20/potato-cartel-price-fixing-lawsuit/" rel="noopener">increased 47%</a>, one lawsuit said.</p> <p>“Armed with the same access to each other’s data on pricing and other sensitive information, as well as with a direct line of communication to each other, the potato cartel moves prices skyward in lockstep—harming all purchasers of potatoes in the process,” plaintiff Alexander Govea said in one complaint.</p> <p>The lawsuits emerge as consumers continue to wring their hands over how to afford weekly groceries, as global prices reach their highest in 18 months, with the UN Food and Agriculture Organization’s food price index <a href="https://www.fao.org/worldfoodsituation/foodpricesindex/en/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.fao.org/worldfoodsituation/foodpricesindex/en/" rel="noopener">rising to 127.4</a> in October, a 5.5% increase from a year ago. About <a href="https://www.pewresearch.org/politics/2024/09/09/economic-ratings-and-concerns/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.pewresearch.org/politics/2024/09/09/economic-ratings-and-concerns/" rel="noopener">75% of all Americans</a> are worried about the price of food and consumer goods, according to September Pew Research Center data.</p> <p>The four companies make up about 97% of a U.S. frozen potato <a href="https://www.globenewswire.com/news-release/2024/10/10/2961142/0/en/Frozen-Potato-Market-Size-to-Hit-98-02-Billion-Globally-by-2031-Growing-at-4-8-CAGR-Exclusive-Report-by-The-Insight-Partners.html" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.globenewswire.com/news-release/2024/10/10/2961142/0/en/Frozen-Potato-Market-Size-to-Hit-98-02-Billion-Globally-by-2031-Growing-at-4-8-CAGR-Exclusive-Report-by-The-Insight-Partners.html" rel="noopener">industry worth $68 billion</a> annually, one plaintiff stated. Trade association Potatoes USA <a href="https://potatoesusa.com/news-events/frozen-potato-demand/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://potatoesusa.com/news-events/frozen-potato-demand/" rel="noopener">said last month</a> that demand for frozen products remains steady, with retail dollar sales for frozen potatoes increasing 14.6% from July 2023 to July 2024. Because the four companies dominate the market, the lawsuits argue, there’s little room for smaller competitors to break in and grow.</p> <p>A McCain Foods spokesperson told <em>Fortune</em> it “strongly disputes” the allegations outlined in the lawsuit. “McCain Foods intends to vigorously defend the recently filed lawsuits so that it can focus on what we do best: delivering high-quality, affordable food to customers nationwide,” the statement said. </p> <p>A Lamb Weston spokesperson told<em> Fortune,</em> “We believe the claims are without merit and intend to vigorously defend our position.”</p> <p>The two other defendants did not respond to <em>Fortune</em>’s requests for comment.</p> <h2 class="wp-block-heading"><strong>How Big Potato allegedly mashed competition</strong></h2> <p>The lawsuits allege the potato industry is set up to enable conspiracy through high barriers to enter the market and possessiveness over suppliers. Companies like Lamb Weston, which can crank out <a href="https://fortune.com/2024/10/09/mcdonalds-french-fries-lamb-weston-layoffs-fast-food-slowdown-kfc-taco-bell/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/2024/10/09/mcdonalds-french-fries-lamb-weston-layoffs-fast-food-slowdown-kfc-taco-bell/">250 million pounds</a> of frozen potato products annually at just one facility, require immense infrastructure that make it difficult for up-and-comers to produce on a meaningful scale, argues Redner’s Markets. Cavendish Farms spent <a href="https://us.cavendishfarms.com/en/our-story/latest-news/lethbridge-opening/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://us.cavendishfarms.com/en/our-story/latest-news/lethbridge-opening/" rel="noopener">$430 million</a> to open one processing plant. </p> <p>According to the lawsuit, the producers of frozen fries and tots claim close relationships with farmers and insist that suppliers not take on new clients, particularly as these large companies vie for long-term contracts. Potatoes are one of the <a href="https://pmc.ncbi.nlm.nih.gov/articles/PMC10048153/#:~:text=Potato%20is%20one%20of%20the,changes%2C%20with%20inconsistent%20precipitation%20patterns." target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://pmc.ncbi.nlm.nih.gov/articles/PMC10048153/#:~:text=Potato%20is%20one%20of%20the,changes%2C%20with%20inconsistent%20precipitation%20patterns." rel="noopener">most vulnerable crops</a> to the impacts of climate change, according to the National Institutes of Health, and Lamb Weston argued there are few untapped resources available to farm the crop.</p> <p>But the consequences of the alleged price-fixing could be steep for the spud giants. Last month, McDonald’s <a href="https://apnews.com/article/mcdonalds-sues-meat-packers-beef-price-fixing-6ea9d046eb711fd2a93d03305fa07882" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://apnews.com/article/mcdonalds-sues-meat-packers-beef-price-fixing-6ea9d046eb711fd2a93d03305fa07882" rel="noopener">sued beef producers</a>, claiming four major meat packers inflated prices by decreasing supply and arguing the beef industry had become a monopoly. Several poultry heavyweights, including <a href="https://fortune.com/company/tyson-foods/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/company/tyson-foods/">Tyson Foods</a> and <a href="https://fortune.com/company/sanderson-farms/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/company/sanderson-farms/">Sanderson Farms</a>, have <a href="https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/" rel="noopener">faced antitrust litigations</a> and lawsuits dating back as early <a href="https://www.fooddive.com/news/lawsuit-accuses-major-poultry-processors-of-manipulating-supply-and-price/426704/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.fooddive.com/news/lawsuit-accuses-major-poultry-processors-of-manipulating-supply-and-price/426704/" rel="noopener">as 2016</a> for similar claims.</p> <p>Tyson previously coughed up <a href="https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/" rel="noopener">$221.5 million</a> to settle with plaintiffs.</p><div data-cy="nativoTout"></div></div><div class="sc-30bdb254-0 kxagCu article" data-cy="subscriptionPlea"><b>How many degrees of separation are you from the globe's most powerful business leaders? </b>Explore who made our brand-new list of the <a href="https://fortune.com/ranking/most-powerful-people/?&itm_source=fortune&itm_medium=article_tout" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/ranking/most-powerful-people/?&itm_source=fortune&itm_medium=article_tout">100 Most Powerful People in Business</a>. 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","eyebrowSectionLabel":"Success","eyebrowSectionLink":"/section/success","eyebrowTagLabel":"","eyebrowTagLink":"","image":{"altText":"","caption":"","mediaItemUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-2184059914-e1732115079433.jpg"},"title":"Jamie Dimon says the next generation of employees will work 3.5 days a week and live to 100 years old","titleLink":"https://fortune.com/article/jamie-dimon-jpmorgan-chase-ceo-ai-impact-working-week-3-day-100-years-future/?itm_source=parsely-api"}],"subdomain":"own","footer":{"footerDisclaimer":"\u003cp\u003e© 2024 Fortune Media IP Limited. All Rights Reserved. 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Inclusion","url":"https://fortune.com/workplace/diversity-inclusion"},{"__typename":"MenuItem","label":"Terms and Conditions","url":"/terms-of-use/"},{"__typename":"MenuItem","label":"Site Map","url":"/sitemap/"}],"name":"Footer About 1"}],"socialList":[{"type":"facebook","url":"https://www.facebook.com/FortuneMagazine/"},{"type":"twitter","url":"https://twitter.com/FortuneMagazine/"},{"type":"linkedin","url":"https://www.linkedin.com/company/fortune-magazine/"},{"type":"instagram","url":"https://www.instagram.com/fortunemag/"},{"type":"pinterest","url":"https://www.pinterest.com/fortunemagazine/"}]},"article":{"adTags":[],"audienceDek":"The prices of frozen potato products—dominated by four companies—increased 47% in just two years, alleges one lawsuit.","authorNames":["Sasha Rogelberg"],"authors":[{"email":"sasha.rogelberg@fortune.com","image":"https://fortune.com/img-assets/wp-content/uploads/2024/01/Unknown_52c650.jpeg?w=150","name":"Sasha Rogelberg","sameAs":"","type":"Person","uri":"/author/sasha-rogelberg/","url":"https://fortune.com/author/sasha-rogelberg/","role":"","funFactHeader":"","funFactValue":"","social":{"instaUrl":"","linkedinUrl":"https://www.linkedin.com/in/sasha-rogelberg-88007612b/","twitterUrl":"https://twitter.com/sashrogel","__typename":"AuthorSocialUrlsFields"},"shortIntro":"","__typename":"Co-authors"}],"breadcrumbs":{"items":[]},"bypassPaywall":{"postBypassLinkEnabled":"","postBypassLinkUnique":""},"canonicalUrl":null,"channel":"Retail","content":"\u003cp\u003eRevenge may be a dish best served cold, but others would argue it can also be served mashed, battered, and fried.\u003c/p\u003e\u003cdiv class=\"paywall-selector\"\u003e\u003c/div\u003e\u003cdiv class=\"paywall\"\u003e\n\n\n\n\u003cp\u003eMultiple proposed class-action lawsuits filed this week allege that four frozen potato producers—Cavendish Farms, Lamb Weston, McCain Foods, and the J.R. Simplot Company—conspired and shared trade information to coordinate price increases in 2021. \u003c/p\u003e\n\n\n\n\u003cp\u003eIn a \u003ca href=\"https://fingfx.thomsonreuters.com/gfx/legaldocs/znpnlllbypl/Frozen%20potato%20antitrust%20202411.pdf\"\u003ecomplaint\u003c/a\u003e filed Friday, Pennsylvania grocery chain Redner’s Markets alleges that the four companies illegally fixed prices for tater tots, french fries, and hash browns, gouging consumers and commercial customers. And in a \u003ca href=\"https://fingfx.thomsonreuters.com/gfx/legaldocs/byprmmxmwve/Govea%20v%20Potatoes%20USA%2020241117.pdf\"\u003elawsuit\u003c/a\u003e filed Sunday, plaintiffs claimed the companies engaged in antitrust practices by using data aggregation services and sharing access to sensitive information to artificially fix prices. From 2022 to 2024, prices of frozen potato products \u003ca href=\"https://www.washingtonpost.com/business/2024/11/20/potato-cartel-price-fixing-lawsuit/\"\u003eincreased 47%\u003c/a\u003e, one lawsuit said.\u003c/p\u003e\n\n\n\n\u003cp\u003e“Armed with the same access to each other’s data on pricing and other sensitive information, as well as with a direct line of communication to each other, the potato cartel moves prices skyward in lockstep—harming all purchasers of potatoes in the process,” plaintiff Alexander Govea said in one complaint.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe lawsuits emerge as consumers continue to wring their hands over how to afford weekly groceries, as global prices reach their highest in 18 months, with the UN Food and Agriculture Organization’s food price index \u003ca href=\"https://www.fao.org/worldfoodsituation/foodpricesindex/en/\"\u003erising to 127.4\u003c/a\u003e in October, a 5.5% increase from a year ago. About \u003ca href=\"https://www.pewresearch.org/politics/2024/09/09/economic-ratings-and-concerns/\"\u003e75% of all Americans\u003c/a\u003e are worried about the price of food and consumer goods, according to September Pew Research Center data.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe four companies make up about 97% of a U.S. frozen potato \u003ca href=\"https://www.globenewswire.com/news-release/2024/10/10/2961142/0/en/Frozen-Potato-Market-Size-to-Hit-98-02-Billion-Globally-by-2031-Growing-at-4-8-CAGR-Exclusive-Report-by-The-Insight-Partners.html\"\u003eindustry worth $68 billion\u003c/a\u003e annually, one plaintiff stated. Trade association Potatoes USA \u003ca href=\"https://potatoesusa.com/news-events/frozen-potato-demand/\"\u003esaid last month\u003c/a\u003e that demand for frozen products remains steady, with retail dollar sales for frozen potatoes increasing 14.6% from July 2023 to July 2024. Because the four companies dominate the market, the lawsuits argue, there’s little room for smaller competitors to break in and grow.\u003c/p\u003e\n\n\n\n\u003cp\u003eA McCain Foods spokesperson told \u003cem\u003eFortune\u003c/em\u003e it “strongly disputes” the allegations outlined in the lawsuit. “McCain Foods intends to vigorously defend the recently filed lawsuits so that it can focus on what we do best: delivering high-quality, affordable food to customers nationwide,” the statement said. \u003c/p\u003e\n\n\n\n\u003cp\u003eA Lamb Weston spokesperson told\u003cem\u003e Fortune,\u003c/em\u003e “We believe the claims are without merit and intend to vigorously defend our position.”\u003c/p\u003e\n\n\n\n\u003cp\u003eThe two other defendants did not respond to \u003cem\u003eFortune\u003c/em\u003e’s requests for comment.\u003c/p\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\"\u003e\u003cstrong\u003eHow Big Potato allegedly mashed competition\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eThe lawsuits allege the potato industry is set up to enable conspiracy through high barriers to enter the market and possessiveness over suppliers. Companies like Lamb Weston, which can crank out \u003ca href=\"https://fortune.com/2024/10/09/mcdonalds-french-fries-lamb-weston-layoffs-fast-food-slowdown-kfc-taco-bell/\"\u003e250 million pounds\u003c/a\u003e of frozen potato products annually at just one facility, require immense infrastructure that make it difficult for up-and-comers to produce on a meaningful scale, argues Redner’s Markets. Cavendish Farms spent \u003ca href=\"https://us.cavendishfarms.com/en/our-story/latest-news/lethbridge-opening/\"\u003e$430 million\u003c/a\u003e to open one processing plant.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eAccording to the lawsuit, the producers of frozen fries and tots claim close relationships with farmers and insist that suppliers not take on new clients, particularly as these large companies vie for long-term contracts. Potatoes are one of the \u003ca href=\"https://pmc.ncbi.nlm.nih.gov/articles/PMC10048153/#:~:text=Potato%20is%20one%20of%20the,changes%2C%20with%20inconsistent%20precipitation%20patterns.\"\u003emost vulnerable crops\u003c/a\u003e to the impacts of climate change, according to the National Institutes of Health, and Lamb Weston argued there are few untapped resources available to farm the crop.\u003c/p\u003e\n\n\n\n\u003cp\u003eBut the consequences of the alleged price-fixing could be steep for the spud giants. Last month, McDonald’s \u003ca href=\"https://apnews.com/article/mcdonalds-sues-meat-packers-beef-price-fixing-6ea9d046eb711fd2a93d03305fa07882\"\u003esued beef producers\u003c/a\u003e, claiming four major meat packers inflated prices by decreasing supply and arguing the beef industry had become a monopoly. Several poultry heavyweights, including \u003ca href=\"https://fortune.com/company/tyson-foods/\" target=\"_blank\"\u003eTyson Foods\u003c/a\u003e and \u003ca href=\"https://fortune.com/company/sanderson-farms/\" target=\"_blank\"\u003eSanderson Farms\u003c/a\u003e, have \u003ca href=\"https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/\"\u003efaced antitrust litigations\u003c/a\u003e and lawsuits dating back as early \u003ca href=\"https://www.fooddive.com/news/lawsuit-accuses-major-poultry-processors-of-manipulating-supply-and-price/426704/\"\u003eas 2016\u003c/a\u003e for similar claims.\u003c/p\u003e\n\n\n\n\u003cp\u003eTyson previously coughed up \u003ca href=\"https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/\"\u003e$221.5 million\u003c/a\u003e to settle with plaintiffs.\u003c/p\u003e\u003c/div\u003e","databaseId":4077899,"dateGmt":"2024-11-22T11:00:00","dek":"","description":"The prices of frozen potato products—dominated by four companies—increased 47% in just two years, alleges one lawsuit.","faq":[],"featuredMediaType":"image","floatingNavContent":"","floatingNavTitle":"","footnotes":null,"id":"cG9zdDo0MDc3ODk5","image":"https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?resize=1200,600","imageCaption":"The cost of frozen potato products increased 47% from 2022 to 2024, according to one price-fixing lawsuit.","imageCredit":"Getty Images","keywords":"","link":"https://fortune.com/2024/11/22/potato-cartel-price-fixing-lawsuits/","metaTitle":"A ‘potato cartel’ conspired to make your frozen fries 47% more expensive, lawsuits claim","modifiedGmt":"2024-11-22T18:39:13","pageType":"article","platformCD":"own","postId":4077899,"postSettings":{"postSettingsDek":null,"enableSubscriptionPlea":true,"subscriptionPleaDesign":"with-bottom-border","subscriptionPleaPosition":null,"subscriptionPleaTextLined":"\u003cb\u003eHow many degrees of separation are you from the globe's most powerful business leaders? \u003c/b\u003eExplore who made our brand-new list of the \u003ca href=\"https://fortune.com/ranking/most-powerful-people/?\u0026itm_source=fortune\u0026itm_medium=article_tout\"\u003e100 Most Powerful People in Business\u003c/a\u003e. 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Simplot Company—conspired and shared trade information to coordinate price increases in 2021. \u003c/p\u003e\n\n\n\n\u003cp\u003eIn a \u003ca href=\"https://fingfx.thomsonreuters.com/gfx/legaldocs/znpnlllbypl/Frozen%20potato%20antitrust%20202411.pdf\"\u003ecomplaint\u003c/a\u003e filed Friday, Pennsylvania grocery chain Redner’s Markets alleges that the four companies illegally fixed prices for tater tots, french fries, and hash browns, gouging consumers and commercial customers. And in a \u003ca href=\"https://fingfx.thomsonreuters.com/gfx/legaldocs/byprmmxmwve/Govea%20v%20Potatoes%20USA%2020241117.pdf\"\u003elawsuit\u003c/a\u003e filed Sunday, plaintiffs claimed the companies engaged in antitrust practices by using data aggregation services and sharing access to sensitive information to artificially fix prices. From 2022 to 2024, prices of frozen potato products \u003ca href=\"https://www.washingtonpost.com/business/2024/11/20/potato-cartel-price-fixing-lawsuit/\"\u003eincreased 47%\u003c/a\u003e, one lawsuit said.\u003c/p\u003e\n\n\n\n\u003cp\u003e“Armed with the same access to each other’s data on pricing and other sensitive information, as well as with a direct line of communication to each other, the potato cartel moves prices skyward in lockstep—harming all purchasers of potatoes in the process,” plaintiff Alexander Govea said in one complaint.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe lawsuits emerge as consumers continue to wring their hands over how to afford weekly groceries, as global prices reach their highest in 18 months, with the UN Food and Agriculture Organization’s food price index \u003ca href=\"https://www.fao.org/worldfoodsituation/foodpricesindex/en/\"\u003erising to 127.4\u003c/a\u003e in October, a 5.5% increase from a year ago. About \u003ca href=\"https://www.pewresearch.org/politics/2024/09/09/economic-ratings-and-concerns/\"\u003e75% of all Americans\u003c/a\u003e are worried about the price of food and consumer goods, according to September Pew Research Center data.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe four companies make up about 97% of a U.S. frozen potato \u003ca href=\"https://www.globenewswire.com/news-release/2024/10/10/2961142/0/en/Frozen-Potato-Market-Size-to-Hit-98-02-Billion-Globally-by-2031-Growing-at-4-8-CAGR-Exclusive-Report-by-The-Insight-Partners.html\"\u003eindustry worth $68 billion\u003c/a\u003e annually, one plaintiff stated. Trade association Potatoes USA \u003ca href=\"https://potatoesusa.com/news-events/frozen-potato-demand/\"\u003esaid last month\u003c/a\u003e that demand for frozen products remains steady, with retail dollar sales for frozen potatoes increasing 14.6% from July 2023 to July 2024. Because the four companies dominate the market, the lawsuits argue, there’s little room for smaller competitors to break in and grow.\u003c/p\u003e\n\n\n\n\u003cp\u003eA McCain Foods spokesperson told \u003cem\u003eFortune\u003c/em\u003e it “strongly disputes” the allegations outlined in the lawsuit. “McCain Foods intends to vigorously defend the recently filed lawsuits so that it can focus on what we do best: delivering high-quality, affordable food to customers nationwide,” the statement said. \u003c/p\u003e\n\n\n\n\u003cp\u003eA Lamb Weston spokesperson told\u003cem\u003e Fortune,\u003c/em\u003e “We believe the claims are without merit and intend to vigorously defend our position.”\u003c/p\u003e\n\n\n\n\u003cp\u003eThe two other defendants did not respond to \u003cem\u003eFortune\u003c/em\u003e’s requests for comment.\u003c/p\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\"\u003e\u003cstrong\u003eHow Big Potato allegedly mashed competition\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eThe lawsuits allege the potato industry is set up to enable conspiracy through high barriers to enter the market and possessiveness over suppliers. Companies like Lamb Weston, which can crank out \u003ca href=\"https://fortune.com/2024/10/09/mcdonalds-french-fries-lamb-weston-layoffs-fast-food-slowdown-kfc-taco-bell/\"\u003e250 million pounds\u003c/a\u003e of frozen potato products annually at just one facility, require immense infrastructure that make it difficult for up-and-comers to produce on a meaningful scale, argues Redner’s Markets. Cavendish Farms spent \u003ca href=\"https://us.cavendishfarms.com/en/our-story/latest-news/lethbridge-opening/\"\u003e$430 million\u003c/a\u003e to open one processing plant.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eAccording to the lawsuit, the producers of frozen fries and tots claim close relationships with farmers and insist that suppliers not take on new clients, particularly as these large companies vie for long-term contracts. Potatoes are one of the \u003ca href=\"https://pmc.ncbi.nlm.nih.gov/articles/PMC10048153/#:~:text=Potato%20is%20one%20of%20the,changes%2C%20with%20inconsistent%20precipitation%20patterns.\"\u003emost vulnerable crops\u003c/a\u003e to the impacts of climate change, according to the National Institutes of Health, and Lamb Weston argued there are few untapped resources available to farm the crop.\u003c/p\u003e\n\n\n\n\u003cp\u003eBut the consequences of the alleged price-fixing could be steep for the spud giants. Last month, McDonald’s \u003ca href=\"https://apnews.com/article/mcdonalds-sues-meat-packers-beef-price-fixing-6ea9d046eb711fd2a93d03305fa07882\"\u003esued beef producers\u003c/a\u003e, claiming four major meat packers inflated prices by decreasing supply and arguing the beef industry had become a monopoly. Several poultry heavyweights, including \u003ca href=\"https://fortune.com/company/tyson-foods/\" target=\"_blank\"\u003eTyson Foods\u003c/a\u003e and \u003ca href=\"https://fortune.com/company/sanderson-farms/\" target=\"_blank\"\u003eSanderson Farms\u003c/a\u003e, have \u003ca href=\"https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/\"\u003efaced antitrust litigations\u003c/a\u003e and lawsuits dating back as early \u003ca href=\"https://www.fooddive.com/news/lawsuit-accuses-major-poultry-processors-of-manipulating-supply-and-price/426704/\"\u003eas 2016\u003c/a\u003e for similar claims.\u003c/p\u003e\n\n\n\n\u003cp\u003eTyson previously coughed up \u003ca href=\"https://www.reuters.com/legal/us-chicken-producers-ordered-face-price-fixing-claims-2023-06-30/\"\u003e$221.5 million\u003c/a\u003e to settle with plaintiffs.\u003c/p\u003e\u003c/div\u003e","databaseId":4077899,"dateGmt":"2024-11-22T11:00:00","dek":"","description":"The prices of frozen potato products—dominated by four companies—increased 47% in just two years, alleges one lawsuit.","faq":[],"featuredMediaType":"image","floatingNavContent":"","floatingNavTitle":"","footnotes":null,"id":"cG9zdDo0MDc3ODk5","image":"https://fortune.com/img-assets/wp-content/uploads/2024/11/GettyImages-1965122456-e1732220557241.jpg?resize=1200,600","imageCaption":"The cost of frozen potato products increased 47% from 2022 to 2024, according to one price-fixing lawsuit.","imageCredit":"Getty Images","keywords":"","link":"https://fortune.com/2024/11/22/potato-cartel-price-fixing-lawsuits/","metaTitle":"A ‘potato cartel’ conspired to make your frozen fries 47% more expensive, lawsuits claim","modifiedGmt":"2024-11-22T18:39:13","pageType":"article","platformCD":"own","postId":4077899,"postSettings":{"postSettingsDek":null,"enableSubscriptionPlea":true,"subscriptionPleaDesign":"with-bottom-border","subscriptionPleaPosition":null,"subscriptionPleaTextLined":"\u003cb\u003eHow many degrees of separation are you from the globe's most powerful business leaders? \u003c/b\u003eExplore who made our brand-new list of the \u003ca href=\"https://fortune.com/ranking/most-powerful-people/?\u0026itm_source=fortune\u0026itm_medium=article_tout\"\u003e100 Most Powerful People in Business\u003c/a\u003e. 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