Get started with LinkedIn Premium Company Page

<!DOCTYPE html> <html lang="en" data-ui-framework="glimmer" data-presentation-type="FULL_PAGE" class="theme--artdeco"> <head> <title>Get started with LinkedIn Premium Company Page | LinkedIn Help</title> <meta name="apple-mobile-web-app-capable" content="yes"> <meta name="apple-mobile-web-app-status-bar-style" content="default"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="description" content="Get started with LinkedIn Premium Company Page"> <meta name="locale" content="en_US"> <meta name="robots" content="index,follow"> <meta name="og:title" content="Get started with LinkedIn Premium Company Page | LinkedIn Help"> <meta name="og:site_name" content="LinkedIn Help"> <meta name="og:description" content="Get started with LinkedIn Premium Company Page"> <meta name="og:url" content="https://www.linkedin.com/help/linkedin/answer/a7119157"> <meta name="pageKey" content="hc_search_entity"> <meta name="asset-url" id="artdeco/static/images/icons.svg" content="https://static.licdn.com/sc/h/6sz1e821vgereyxaakx87tt4z"> <meta name="helpcenter:bootstrap" content="{"cdnUrl":"https://static.licdn.com","application":{"name":"helpcenter-frontend","instance":"i001","version":"0.5.5242","multiproductName":"helpcenter"},"availableHelpCenters":[{"urn":"urn:li:helpCenterInstance:linkedin","longLabel":"LinkedIn Help","shortLabel":"LinkedIn"},{"urn":"urn:li:helpCenterInstance:billing","longLabel":"Corporate Billing Help","shortLabel":"Corporate Billing"},{"urn":"urn:li:helpCenterInstance:learning","longLabel":"Learning Help","shortLabel":"Learning"},{"urn":"urn:li:helpCenterInstance:lms","longLabel":"Marketing Solutions Help","shortLabel":"Marketing Solutions"},{"urn":"urn:li:helpCenterInstance:recruiter","longLabel":"Recruiter Help","shortLabel":"Recruiter"},{"urn":"urn:li:helpCenterInstance:sales-navigator","longLabel":"Sales Navigator Help","shortLabel":"Sales Navigator"},{"urn":"urn:li:helpCenterInstance:talent-insights","longLabel":"Talent Insights Help","shortLabel":"Talent Insights"}],"globalAlerts":[],"helpCenterInstance":"urn:li:helpCenterInstance:linkedin","lixResults":[],"locale":"en_US","pageKey":"hc_search_entity","presentationType":"FULL_PAGE","uiTheme":"ART_DECO","uiDesignSystem":"hue-infra","siteSearch":{},"contactChannels":{"contactUs":{"href":"https://www.linkedin.com/help/linkedin/ask"},"shouldHideStartChatEntrypointInFooter":true},"allowOpenChatWithQueryParam":false,"shouldEnableClickToCall":false}"> <meta name="helpcenter:clientdata" content="{"helpCenterArticleUrn":"urn:li:helpCenterArticle:(7119157,LITHOGRAPH)"}"> <meta name="helpcenter:tracking-id" content="N2xZ+O7BTcmBg/a/jM7Pew=="> <link rel="canonical" href="https://www.linkedin.com/help/linkedin/answer/a7119157">  <link rel="icon" href="https://static.licdn.com/scds/common/u/images/logos/favicons/v1/favicon.ico"> <script>(function(){function a(){var a,b;var c=new Promise(function(c,d){a=c,b=d});return c.resolve=a,c.reject=b,c}window.helpcenter=a()})();</script> <script src="https://static.licdn.com/sc/h/8hfbuq1ftcvnnx4dd5067pi0t" async defer type="text/javascript"></script> <script src="https://static.licdn.com/sc/h/5bql963fpqe0icl2kk8ml84wi" defer type="text/javascript"></script> <script src="https://static.licdn.com/sc/h/bjdhxfg71fle28sjlpbpul3m8" defer type="text/javascript"></script> <script src="https://static.licdn.com/sc/h/e3ujvk53a4sug96dd6amn4yur" defer type="text/javascript"></script>   <script src="https://static.licdn.com/sc/h/7gj84cskzeajckg58sq3j5oby" defer type="text/javascript"></script> <link rel="stylesheet" href="https://static.licdn.com/sc/h/5xeufzc2c97mapmyf53p7pzb4"> <link rel="stylesheet" href="https://static.licdn.com/sc/h/axlgil7gtc4n76t2f2r0ojrbw"> <script src="https://static.licdn.com/sc/h/1leys5ukigdori94q80ue066t" defer type="text/javascript"></script> <link rel="stylesheet" href="https://static.licdn.com/sc/h/cac1afnv6a207jsp703gom9fe"> </head> <body dir="ltr" class="base-page hue-web-theme--classic hue-web-color-scheme--light" data-test-id="base-page-body" data-in-hueify-scope="true"> <header class="global-header" data-test-id="global-header"> <div class="placeholder " id="system-message-outlet" data-inert-toggle-target="me-menu-inert-toggle-target" data-test-id="system-message-outlet"> </div>  <div class="page-width-content"> <div class="accessibility-menu" data-test-selector="accessibility-menu" data-inert-toggle-target="me-menu-inert-toggle-target"> <div class="visually-hidden" aria-live="polite"> <p class="mobile-view-on-desktop">Attention screen reader users, you are in a mobile optimized view and content may not appear where you expect it to be. 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data-article-source="urn:li:helpCenterArticle:(7119157,LITHOGRAPH)"> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>Use this guide to get started on your LinkedIn Premium Company Page subscription and make the most of its features by detailing both overall and subscription-specific benefits.</p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>With your <a rel="" href="/help/linkedin/answer/a6250035?hcppcid=search" target="_self">LinkedIn Premium Company Page subscription</a>, a gold LinkedIn IN logo will appear at the top right of your Page header to help your Page stand out and to show that you have a Premium Company Page subscription. </p> </div> <img src="https://media.licdn.com/dms/image/v2/D4D08AQE1Yo9tR5hJlQ/croft-frontend-shrinkToFit1920/croft-frontend-shrinkToFit1920/0/1729278680171?e=1740380400&v=beta&t=w-DTLr2OElOFFu9r8kBIs0QAeMqlyMCEJfaBUhphUe4" alt="Premium gold logo" class="article-content__image" data-test-selector="imageBodyElement-img"> <div class="tabs" data-test-selector="tabs" data-test-id-suffix="evsij"> <section role="tablist" aria-label="Tab list" class="tabs__tablist tabs__tablist--auto " data-test-selector="tabs-tablist"> <button class="tabs__tab plain-button t-14 t-bold" role="tab" aria-selected="true" aria-controls="panel-1-evsij" id="tab-1-evsij" data-test-selector="tabs-tab"> <span class="tabs__tab-label" data-test-selector="tabs-tab-label">Explore Premium Company Page features</span> </button> <button class="tabs__tab plain-button t-14 t-bold" role="tab" aria-selected="false" aria-controls="panel-2-evsij" id="tab-2-evsij" tabindex="0" data-test-selector="tabs-tab"> <span class="tabs__tab-label" data-test-selector="tabs-tab-label">Manage Premium Company Page subscription</span> </button> </section> <div class="tabs__tabpanel " tabindex="0" role="tabpanel" id="panel-1-evsij" aria-labelledby="tab-1-evsij" data-test-selector="tabs-tabpanel"> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <h3><li-icon type="linkedin-premium-gold-icon"></li-icon> <strong>Establish credibility </strong></h3> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>Custom call-to-action button</strong></p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>Boost engagement with members of a LinkedIn Page and drive your prospects to take a desired action by adding a custom CTA button like <strong>Visit website</strong>, <strong>Contact us</strong>, and more. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a5970273" target="_blank">Custom call-to-action options for your LinkedIn Page</a> </li><li><a rel="" href="/help/linkedin/answer/a5993422" target="_blank">Add a custom call-to-action to your LinkedIn Page</a> <br> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>Custom testimonial</strong></p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>Add a testimonial or quote from a client and an optional image at the top of your LinkedIn Page to enable customer conversion. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6241591" target="_blank">Custom testimonial for your LinkedIn Page</a> </li><li><a rel="" href="/help/linkedin/answer/a6246489" target="_blank">Add a custom testimonial to your LinkedIn Page</a> <br> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>Credibility highlights</strong></p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>Add credibility highlights to your Page to display awards, certifications, rankings, news features, or other notable highlights. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6511096" target="_blank">Credibility highlights for your LinkedIn Page</a> </li><li><a rel="" href="/help/linkedin/answer/a6505443" target="_blank">Add credibility highlights to your LinkedIn Page</a> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>Review LinkedIn Page analytics</strong> </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>As an admin, you can review recent visitors to your Page and see up to one new visitor’s details each day when eligible members visit your Page. You can also see how to convert visitors into followers, and how to engage with your followers. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6233951" target="_blank">Who's visited your LinkedIn Page analytics for admins</a> </li><li><a rel="" href="/help/linkedin/answer/a570455/" target="_blank">Visitor analytics for your LinkedIn Page</a> </li><li><a rel="" href="/help/linkedin/answer/a570460/" target="_blank">Follower analytics for your LinkedIn Page</a> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>LinkedIn Page visit visibility for members</strong> </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>As a member, you can allow organizations to see that you’ve visited their Page subject to your privacy settings. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6235456" target="_blank">LinkedIn Page visit visibility</a> </li><li><a rel="" href="/help/linkedin/answer/a6270863" target="_blank">Manage Page visit visibility settings</a> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <h3><li-icon type="linkedin-premium-gold-icon"></li-icon> <strong>Grow your followers</strong></h3> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>Auto-invite content engagers</strong> </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>With Premium Company Page, save time with an exclusive invite-to-follow option that allows you to automatically invite people who have engaged with your content to follow your Page, regardless of their connection degree. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6232587" target="_blank">Turn on automatic invitations to follow your Page</a> </li><li><a rel="" href="/help/linkedin/answer/a6254044" target="_blank">Turn off automatic invitations to follow your Page</a> </li><li><a rel="" href="/help/linkedin/answer/a6212269" target="_blank">Manage your invitations to follow a Page</a> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <h3><strong><li-icon type="linkedin-premium-gold-icon"></li-icon> Post engaging content</strong></h3> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p><strong>AI-powered writing assistant </strong></p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>Create content on topics you have expertise or personal knowledge about, using LinkedIn’s AI-powered writing tool to quickly transform your ideas into a draft that you can edit before posting.  </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a1674766" target="_blank">AI-powered tool for LinkedIn Page posts</a> </li><li><a rel="" href="/help/linkedin/answer/a1674765" target="_blank">Create a LinkedIn Page post with our AI-powered tool</a> </li></ul> </div> </div> <div class="tabs__tabpanel " tabindex="0" role="tabpanel" id="panel-2-evsij" aria-labelledby="tab-2-evsij" hidden data-test-selector="tabs-tabpanel"> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <h3><strong><li-icon type="linkedin-premium-gold-icon"></li-icon> Subscribe to Premium Company Page </strong></h3> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>Get started and upgrade your Page with a LinkedIn Premium subscription. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6251017" target="_blank">Purchase LinkedIn Premium Company Page</a> </li><li><a rel="" href="/help/linkedin/answer/a6821076" target="_blank">Update your payment information for LinkedIn Premium Company Page</a> </li><li><a rel="" href="https://linkedin.zoom.us/webinar/register/8017279677504/WN_04sbDIAMRy-EkFIgMFKg7Q" target="_blank">Grow your business with a Premium Company Page</a> </li><li><a rel="" href="https://www.linkedin.com/smart-links/AQHaMVQYcfbczQ" target="_blank">Best Practices to Grow Your Business with a Premium Company Page</a> </li></ul> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <h3><strong><li-icon type="linkedin-premium-gold-icon"></li-icon> Cancel subscription or request a refund</strong></h3> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <p>As an admin, you can cancel your Premium Company Page subscription and also request a refund. </p> </div> <div class="t-14 article-content__rich-text hue-default-color" data-test-selector="preRenderedMarkup-container"> <ul><li><a rel="" href="/help/linkedin/answer/a6248090" target="_blank">Cancel LinkedIn Premium Company Page</a> </li><li><a rel="" href="/help/linkedin/answer/a6246951" target="_blank">Request a refund for LinkedIn Premium Company Page</a> <br> </li></ul> </div> <div class="t-14 article-content__rich-text 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