CINXE.COM

Web & Digital Marketing Strategy· Digital Experience · 3 Media Web

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to achieve bottom-line business goals with cohesive &amp; complementary strategies.<br /> <div class="su-spacer" style="height:20px"></div></p> <div class="d-flex align-items-center"><img decoding="async" class="size-thumbnail alignleft ewww_webp" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" alt="" width="154" height="160" data-src-img="https://www.3mediaweb.com/wp-content/uploads/2023/04/Innovate-and-Digital-Strategy-pages_top_clutch.co_full_service_digital_company_massachusetts_2023.png" data-src-webp="https://www.3mediaweb.com/wp-content/uploads/2023/04/Innovate-and-Digital-Strategy-pages_top_clutch.co_full_service_digital_company_massachusetts_2023.png.webp" data-eio="j" /><noscript><img decoding="async" class="size-thumbnail alignleft" src="https://www.3mediaweb.com/wp-content/uploads/2023/04/Innovate-and-Digital-Strategy-pages_top_clutch.co_full_service_digital_company_massachusetts_2023.png" alt="" width="154" height="160" /></noscript><img decoding="async" class="wp-image-25534 size-thumbnail alignleft" src="https://www.3mediaweb.com/wp-content/themes/3mediaweb2021/assets/img/badge-3.png" alt="" width="210" height="140" /></div> <div class="scroll-down-btn-wrap"> <div class="bounce"> <a href="javascript:;" class="scroll-to-next-section" aria-label="Jump to next section"> <svg xmlns="http://www.w3.org/2000/svg" width="19.85" height="48.43" viewBox="0 0 19.85 48.43"> <defs> <style> .line-arrow-down { fill: none; stroke: #9ba3b0; stroke-miterlimit: 10; stroke-width: 3px; } </style> </defs> <g id="arrow-scroll-down-1" data-name="Layer 2"> <g id="arrow-scroll-down-2" data-name="Layer 3"> <g> <polyline class="line-arrow-down" points="1.06 37.38 9.93 46.3 18.79 37.38"/> <line class="line-arrow-down" x1="9.93" x2="9.93" y2="45.25"/> </g> </g> </g> </svg> </a></div> </div> </div> </div> </div> </div> </section> <section class="section-introduction"> <div class="container"> <div class="introduction-text-wrap bottom-sep"> <h2>Spark Engagement with Customer-Focused Digital Strategies</h2><p>Get started with a partner that puts your customers first. To be successful, you need to consider all components of your digital footprint, make decisions grounded in data, and build your plan around user intent and needs. Our experts use this approach to create persuasive, powerful experiences that captivate customers and produce your desired results.</p> </div> </div> </section><section class="section-2-column-content"> <div class="top-image-wide"> <img width="1400" height="511" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-full-width size-full-width ewww_webp" alt="" decoding="async" srcset="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1w" sizes="(max-width: 1400px) 100vw, 1400px" data-src-img="https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide.jpg" data-src-webp="https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide.jpg.webp" data-srcset-webp="https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide.jpg.webp 1400w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-300x110.jpg.webp 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-1024x374.jpg.webp 1024w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-768x280.jpg.webp 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-800x292.jpg.webp 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-75x27.jpg.webp 75w" data-srcset-img="https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide.jpg 1400w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-300x110.jpg 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-1024x374.jpg 1024w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-768x280.jpg 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-800x292.jpg 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-75x27.jpg 75w" data-eio="j" /><noscript><img width="1400" height="511" src="https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide.jpg" class="attachment-full-width size-full-width" alt="" decoding="async" srcset="https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide.jpg 1400w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-300x110.jpg 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-1024x374.jpg 1024w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-768x280.jpg 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-800x292.jpg 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/wood-table-wide-75x27.jpg 75w" sizes="(max-width: 1400px) 100vw, 1400px" /></noscript> </div> <div class="container"> <div class="img-text-row-wrap"> <div class="img-text-row"> <figure class="img-col"> <img width="800" height="800" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-half-width size-half-width ewww_webp" alt="" decoding="async" srcset="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1w" sizes="(max-width: 800px) 100vw, 800px" data-src-img="https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1.jpg" data-src-webp="https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1.jpg.webp" data-srcset-webp="https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1.jpg.webp 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-300x300.jpg.webp 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-150x150.jpg.webp 150w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-768x768.jpg.webp 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-600x600.jpg.webp 600w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-75x75.jpg.webp 75w" data-srcset-img="https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1.jpg 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-300x300.jpg 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-150x150.jpg 150w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-768x768.jpg 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-600x600.jpg 600w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-75x75.jpg 75w" data-eio="j" /><noscript><img width="800" height="800" src="https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1.jpg" class="attachment-half-width size-half-width" alt="" decoding="async" srcset="https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1.jpg 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-300x300.jpg 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-150x150.jpg 150w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-768x768.jpg 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-600x600.jpg 600w, https://www.3mediaweb.com/wp-content/uploads/2021/04/shutterstock_1380006722-800x800-1-75x75.jpg 75w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </figure> <div class="text-col"> <h2 class="text-title">Digital Marketing Strategy</h2><p>Align your business goals with a cohesive digital marketing strategy to achieve your desired outcomes. Your marketing mix should consider the stage of your business—whether you are trying to grow awareness or focusing on the bottom line. We deploy SEO, content strategy and development, paid media, social media, email marketing, and other tools to help you meet your goals.</p> <div class="btn-out"><a aria-label='Learn More - Digital Marketing Strategy' href="/digital-experience/grow/" class="btn " >Grow Your Business <i class="far fa-long-arrow-right"></i></a></div> </div> </div> <div class="img-text-row"> <figure class="img-col"> <img width="800" height="800" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-half-width size-half-width ewww_webp" alt="" decoding="async" srcset="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1w" sizes="(max-width: 800px) 100vw, 800px" data-src-img="https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy.jpg" data-src-webp="https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy.jpg.webp" data-srcset-webp="https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy.jpg.webp 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-300x300.jpg.webp 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-150x150.jpg.webp 150w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-768x768.jpg.webp 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-600x600.jpg.webp 600w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-75x75.jpg.webp 75w" data-srcset-img="https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy.jpg 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-300x300.jpg 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-150x150.jpg 150w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-768x768.jpg 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-600x600.jpg 600w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-75x75.jpg 75w" data-eio="j" /><noscript><img width="800" height="800" src="https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy.jpg" class="attachment-half-width size-half-width" alt="" decoding="async" srcset="https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy.jpg 800w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-300x300.jpg 300w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-150x150.jpg 150w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-768x768.jpg 768w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-600x600.jpg 600w, https://www.3mediaweb.com/wp-content/uploads/2021/04/mapping-out-web-strategy-75x75.jpg 75w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </figure> <div class="text-col"> <h2 class="text-title">Website Strategy</h2><p>Make sure your website keeps pace with the technology evolution. In the best scenario, your site should be developed to be scalable and sustainable—meeting your needs today and into the future. With your business objectives at the core of our blueprint, we develop a website strategy including keyword targets, architecture, and software integrations that will support and grow your business.</p> <div class="btn-out"><a aria-label='Learn More - Website Strategy' href="https://www.3mediaweb.com/project-builder/" class="btn " >Build Your Next Project <i class="far fa-long-arrow-right"></i></a></div> </div> </div> </div> </div> </section><section class="section-two-column-unordered-list"> <div class="container"> <div class="row top-row"> <div class="col-xl-6"> <h3 class="h3-medium">Digital strategies that include web, marketing, and system integrations</h3> <p>Our expertise across web development, digital marketing, and marketing technologies enables you to create both short and long-term roadmaps for your digital transformation.</p><br /> </div> </div> <div class="row bottom-row"> <div class="col-md-6"> <h4 class="sub-heading-small">All strategies are developed:</h4> <ul> <li> Using data to inform decisions and focus on what matters </li> <li> Comparing the existing and desired behaviors of your users </li> <li> Using 90-Day Strategic Plans that are tied to specific goals and KPIs </li> <li> Educating you about <a href="https://www.3mediaweb.com/digital-experience/grow/">digital marketing and optimization</a> to ensure you you have a deep understanding of what we are achieving together </li> </ul> </div> <div class="col-md-6"> <h4 class="sub-heading-small">In addition, we can help you with:</h4> <ul> <li> Creating a digital transformation roadmap for your website </li> <li> Improving efficiencies across your business by <a href="https://www.3mediaweb.com/digital-experience/build/software-integrations/">integrating your website with internal systems</a> </li> <li> Shifting to eCommerce capabilities </li> </ul> </div> </div> </div> </section> <section class="section-case-study"> <div class="container"> <div class="row"> <div class="col-lg-7"> <div class="case-study-image"> <img width="800" height="514" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-half-width size-half-width ewww_webp" alt="" decoding="async" srcset="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1w" sizes="(max-width: 800px) 100vw, 800px" data-src-img="https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-800x514.png" data-src-webp="https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-800x514.png.webp" data-srcset-webp="https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-800x514.png.webp 800w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-300x193.png.webp 300w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-1024x657.png.webp 1024w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-768x493.png.webp 768w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-75x48.png.webp 75w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized.png.webp 1500w" data-srcset-img="https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-800x514.png 800w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-300x193.png 300w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-1024x657.png 1024w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-768x493.png 768w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-75x48.png 75w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized.png 1500w" data-eio="j" /><noscript><img width="800" height="514" src="https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-800x514.png" class="attachment-half-width size-half-width" alt="" decoding="async" srcset="https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-800x514.png 800w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-300x193.png 300w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-1024x657.png 1024w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-768x493.png 768w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized-75x48.png 75w, https://www.3mediaweb.com/wp-content/uploads/2022/12/Jaco_Site_Launch_resized.png 1500w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> <div class="stats"> <div class="stat"> <div class="stat-num-wrap "> <span class="stat-num">56</span><span class="stat-suffix">%</span> </div> <div class="stat-label">Gain in Website Sessions</div> </div> <div class="stat"> <div class="stat-num-wrap "> <span class="stat-num">25</span><span class="stat-suffix">%</span> </div> <div class="stat-label">Increased Conversions </div> </div> </div> </div> </div> <div class="col-lg-4 ml-auto"> <div class="case-study-text"> <div class="sub-heading">Case Study </div><h3>Increased Visits and Conversions From Improved Digital Experience</h3><div class="case-study-excerpt text-medium"><p class="p1">Find out how we expanded brand reach and attracted more engaged customers to the website of a manufacturer of medical computer carts, Jaco.</p> </div> <div class="btn-out"><a href="/project/jaco-inc/" class="btn" target="_self">See Project <i class="far fa-long-arrow-right"></i></a></div> </div> </div> </div> </div> </section> <section class="section-cta heading-size-normal"> <div class="container"> <div class="cta-background"> <img width="1400" height="601" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-full-width size-full-width ewww_webp" alt="" decoding="async" srcset="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1w" 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