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tag-patron-insights tag-public-2 tag-tips" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/gauge-your-demographic-reach-with-gale-analytics/" rel="bookmark">Gauge Your Demographic Reach with Gale Analytics</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2020-12-03T10:24:02-05:00" itemprop="dateModified">December 3, 2020</time><time class="entry-date published" datetime="2020-09-14T09:00:00-04:00" itemprop="datePublished">September 14, 2020</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/gauge-your-demographic-reach-with-gale-analytics/"> <img width="800" height="356" src="https://blog.gale.com/wp-content/uploads/2020/09/iStock-1216489414.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" fetchpriority="high" srcset="https://blog.gale.com/wp-content/uploads/2020/09/iStock-1216489414.jpg 800w, https://blog.gale.com/wp-content/uploads/2020/09/iStock-1216489414-300x134.jpg 300w, https://blog.gale.com/wp-content/uploads/2020/09/iStock-1216489414-768x342.jpg 768w, https://blog.gale.com/wp-content/uploads/2020/09/iStock-1216489414-640x285.jpg 640w" sizes="(max-width: 800px) 100vw, 800px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Gauge Your Demographic Reach with Gale Analytics' data-link='https://blog.gale.com/gauge-your-demographic-reach-with-gale-analytics/' data-app-id-name='category_above_content'></div><p>Reducing Equity Barriers to Give Underserved Groups a Voice | By Lisa Novohatski, Analytics Consultant | Public libraries are looking to eliminate racial and social equity barriers in their programs, services, policies, and practices. I not only see this in library mission statements but in the conversations I have with directors and staff across the … <a title="Gauge Your Demographic Reach with Gale Analytics" class="read-more" href="https://blog.gale.com/gauge-your-demographic-reach-with-gale-analytics/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Gauge Your Demographic Reach with Gale Analytics' data-link='https://blog.gale.com/gauge-your-demographic-reach-with-gale-analytics/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Gauge Your Demographic Reach with Gale Analytics' data-link='https://blog.gale.com/gauge-your-demographic-reach-with-gale-analytics/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics/" rel="tag">Analytics</a>, <a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/equity/" rel="tag">equity</a>, <a href="https://blog.gale.com/tag/gale-analytics/" rel="tag">Gale Analytics</a>, <a href="https://blog.gale.com/tag/gale-analytics-tip/" rel="tag">Gale Analytics Tip</a>, <a href="https://blog.gale.com/tag/library-analytics/" rel="tag">library analytics</a>, <a href="https://blog.gale.com/tag/library-patrons/" rel="tag">Library patrons</a>, <a href="https://blog.gale.com/tag/patron-insights/" rel="tag">Patron insights</a>, <a href="https://blog.gale.com/tag/public-2/" rel="tag">public</a>, <a href="https://blog.gale.com/tag/tips/" rel="tag">tips</a></span> </footer> </div> </article> <article id="post-48093" class="post-48093 post type-post status-publish format-standard has-post-thumbnail hentry category-academic category-featured category-public category-schools category-updates tag-analytics-on-demand tag-books-authors tag-enhancements tag-gale-analytics tag-product-updates tag-updates" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/recent-updates-to-gale-resources/" rel="bookmark">Recent Updates to Gale Resources</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="entry-date published" datetime="2019-06-24T09:00:31-04:00" itemprop="datePublished">June 24, 2019</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/recent-updates-to-gale-resources/"> <img width="800" height="422" src="https://blog.gale.com/wp-content/uploads/2019/09/iStock-919768846.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" srcset="https://blog.gale.com/wp-content/uploads/2019/09/iStock-919768846.jpg 800w, https://blog.gale.com/wp-content/uploads/2019/09/iStock-919768846-300x158.jpg 300w, https://blog.gale.com/wp-content/uploads/2019/09/iStock-919768846-768x405.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Recent Updates to Gale Resources' data-link='https://blog.gale.com/recent-updates-to-gale-resources/' data-app-id-name='category_above_content'></div><p>| By Gale Staff| You asked, we listened. As your trusted partner, we take your feedback seriously and use it to make enhancements to our products. Take a peek at some most recent updates to Gale resources: Books & Authors: A complete design upgrade, upgraded search experience, integrated G Suite for Education and Microsoft Office … <a title="Recent Updates to Gale Resources" class="read-more" href="https://blog.gale.com/recent-updates-to-gale-resources/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Recent Updates to Gale Resources' data-link='https://blog.gale.com/recent-updates-to-gale-resources/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Recent Updates to Gale Resources' data-link='https://blog.gale.com/recent-updates-to-gale-resources/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/academic/" rel="category tag">Academic</a>, <a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a>, <a href="https://blog.gale.com/category/schools/" rel="category tag">Schools</a>, <a href="https://blog.gale.com/category/updates/" rel="category tag">Updates</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/books-authors/" rel="tag">Books & Authors</a>, <a href="https://blog.gale.com/tag/enhancements/" rel="tag">enhancements</a>, <a href="https://blog.gale.com/tag/gale-analytics/" rel="tag">Gale Analytics</a>, <a href="https://blog.gale.com/tag/product-updates/" rel="tag">Product updates</a>, <a href="https://blog.gale.com/tag/updates/" rel="tag">Updates</a></span> </footer> </div> </article> <article id="post-44123" class="post-44123 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics tag-analytics-on-demand tag-data-analytics tag-demographics tag-yolo-county-library" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/yolo-county-library-using-data-analytics-to-improve-program-outcomes/" rel="bookmark">Yolo County Library: Using Data Analytics to Improve Program Outcomes</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="entry-date published" datetime="2018-12-18T09:00:03-05:00" itemprop="datePublished">December 18, 2018</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/yolo-county-library-using-data-analytics-to-improve-program-outcomes/"> <img width="800" height="374" src="https://blog.gale.com/wp-content/uploads/2018/12/databases_anayltics_on_demand_public_overview_banner.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" srcset="https://blog.gale.com/wp-content/uploads/2018/12/databases_anayltics_on_demand_public_overview_banner.jpg 800w, https://blog.gale.com/wp-content/uploads/2018/12/databases_anayltics_on_demand_public_overview_banner-300x140.jpg 300w, https://blog.gale.com/wp-content/uploads/2018/12/databases_anayltics_on_demand_public_overview_banner-768x359.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Yolo County Library: Using Data Analytics to Improve Program Outcomes' data-link='https://blog.gale.com/yolo-county-library-using-data-analytics-to-improve-program-outcomes/' data-app-id-name='category_above_content'></div><p>| By Tara Blair | Libraries are always looking for new and innovative ways to better serve their communities, which can be a daunting task without the right tool. Read how Yolo County Librarian and Chief Archivist, Mark Fink is using data analytics to tailor programs and services to meet community needs. Learn how Fink … <a title="Yolo County Library: Using Data Analytics to Improve Program Outcomes" class="read-more" href="https://blog.gale.com/yolo-county-library-using-data-analytics-to-improve-program-outcomes/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Yolo County Library: Using Data Analytics to Improve Program Outcomes' data-link='https://blog.gale.com/yolo-county-library-using-data-analytics-to-improve-program-outcomes/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Yolo County Library: Using Data Analytics to Improve Program Outcomes' data-link='https://blog.gale.com/yolo-county-library-using-data-analytics-to-improve-program-outcomes/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics/" rel="tag">Analytics</a>, <a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/data-analytics/" rel="tag">data analytics</a>, <a href="https://blog.gale.com/tag/demographics/" rel="tag">demographics</a>, <a href="https://blog.gale.com/tag/yolo-county-library/" rel="tag">Yolo County Library</a></span> </footer> </div> </article> <article id="post-42061" class="post-42061 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics tag-analytics-on-demand tag-aod tag-data" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/daunted-by-data-you-got-this/" rel="bookmark">Daunted by Data? You Got This!</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2018-09-24T12:59:59-04:00" itemprop="dateModified">September 24, 2018</time><time class="entry-date published" datetime="2018-09-24T09:00:26-04:00" itemprop="datePublished">September 24, 2018</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/daunted-by-data-you-got-this/"> <img width="800" height="440" src="https://blog.gale.com/wp-content/uploads/2018/08/daunting-data.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2018/08/daunting-data.jpg 800w, https://blog.gale.com/wp-content/uploads/2018/08/daunting-data-300x165.jpg 300w, https://blog.gale.com/wp-content/uploads/2018/08/daunting-data-768x422.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Daunted by Data? You Got This!' data-link='https://blog.gale.com/daunted-by-data-you-got-this/' data-app-id-name='category_above_content'></div><p>| By Lisa Novohatski, Marketing Analytics Consultant, Gale | No surprise to any of you–library culture is focused around information. Working alongside librarians for the past five years has helped me to understand how this culture both empowers staff and the communities it serves. I’ve also seen that not only are libraries great sources of information, … <a title="Daunted by Data? You Got This!" class="read-more" href="https://blog.gale.com/daunted-by-data-you-got-this/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Daunted by Data? You Got This!' data-link='https://blog.gale.com/daunted-by-data-you-got-this/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Daunted by Data? You Got This!' data-link='https://blog.gale.com/daunted-by-data-you-got-this/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics/" rel="tag">Analytics</a>, <a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/aod/" rel="tag">AOD</a>, <a href="https://blog.gale.com/tag/data/" rel="tag">data</a></span> </footer> </div> </article> <article id="post-41223" class="post-41223 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-allocate-resources tag-analytics-on-demand tag-booklist tag-data tag-data-talk tag-free-webcast tag-measure-results tag-webcast tag-webinar" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/free-analytics-on-demand-webinar/" rel="bookmark">Free Analytics On Demand Webinar</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2018-09-24T16:07:22-04:00" itemprop="dateModified">September 24, 2018</time><time class="entry-date published" datetime="2018-07-19T09:00:53-04:00" itemprop="datePublished">July 19, 2018</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/free-analytics-on-demand-webinar/"> <img width="800" height="300" src="https://blog.gale.com/wp-content/uploads/2018/07/GCT19711909-PUB-AOD-Booklist-Webinar_600x278-1_nologos.png" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2018/07/GCT19711909-PUB-AOD-Booklist-Webinar_600x278-1_nologos.png 800w, https://blog.gale.com/wp-content/uploads/2018/07/GCT19711909-PUB-AOD-Booklist-Webinar_600x278-1_nologos-300x113.png 300w, https://blog.gale.com/wp-content/uploads/2018/07/GCT19711909-PUB-AOD-Booklist-Webinar_600x278-1_nologos-768x288.png 768w" sizes="(max-width: 800px) 100vw, 800px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Free Analytics On Demand Webinar' data-link='https://blog.gale.com/free-analytics-on-demand-webinar/' data-app-id-name='category_above_content'></div><p>| By Gale Staff | When your library has accurate, up-to-date data about who is and isn’t using your library, there’s no limit to the insights you can gather and actions you can take. Join us, and Booklist, on August 9 at 2 p.m. (EST) for a free webinar where panelists will discuss how they … <a title="Free Analytics On Demand Webinar" class="read-more" href="https://blog.gale.com/free-analytics-on-demand-webinar/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Free Analytics On Demand Webinar' data-link='https://blog.gale.com/free-analytics-on-demand-webinar/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Free Analytics On Demand Webinar' data-link='https://blog.gale.com/free-analytics-on-demand-webinar/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/allocate-resources/" rel="tag">allocate resources</a>, <a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/booklist/" rel="tag">Booklist</a>, <a href="https://blog.gale.com/tag/data/" rel="tag">data</a>, <a href="https://blog.gale.com/tag/data-talk/" rel="tag">data talk</a>, <a href="https://blog.gale.com/tag/free-webcast/" rel="tag">free webcast</a>, <a href="https://blog.gale.com/tag/measure-results/" rel="tag">measure results</a>, <a href="https://blog.gale.com/tag/webcast/" rel="tag">webcast</a>, <a href="https://blog.gale.com/tag/webinar/" rel="tag">webinar</a></span> </footer> </div> </article> <article id="post-36379" class="post-36379 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics tag-analytics-on-demand tag-aod tag-business-analytics tag-cold tag-data-analytics tag-libraries tag-programming tag-public-2 tag-public-libraries tag-public-library" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/programming-for-patrons-who-love-the-cold/" rel="bookmark">Programming for Patrons Who Love the Cold</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2018-01-29T09:52:04-05:00" itemprop="dateModified">January 29, 2018</time><time class="entry-date published" datetime="2018-01-29T09:00:00-05:00" itemprop="datePublished">January 29, 2018</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/programming-for-patrons-who-love-the-cold/"> <img width="4911" height="3278" src="https://blog.gale.com/wp-content/uploads/2018/01/iStock-624544248.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2018/01/iStock-624544248.jpg 4911w, https://blog.gale.com/wp-content/uploads/2018/01/iStock-624544248-300x200.jpg 300w, https://blog.gale.com/wp-content/uploads/2018/01/iStock-624544248-768x513.jpg 768w, https://blog.gale.com/wp-content/uploads/2018/01/iStock-624544248-1024x684.jpg 1024w" sizes="(max-width: 4911px) 100vw, 4911px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Programming for Patrons Who Love the Cold' data-link='https://blog.gale.com/programming-for-patrons-who-love-the-cold/' data-app-id-name='category_above_content'></div><p>| By Fred Zimmerman, Product Manager, Analytics On Demand | Analytics On Demand helps libraries achieve their strategic priorities by applying state-of-the-art data analytics tools, running on the highly-regarded Alteryx platform. Analytics On Demand blends data exported from the library ILS, in a simple spreadsheet form, with detailed household-level demographic and psychographic data from many sources … <a title="Programming for Patrons Who Love the Cold" class="read-more" href="https://blog.gale.com/programming-for-patrons-who-love-the-cold/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Programming for Patrons Who Love the Cold' data-link='https://blog.gale.com/programming-for-patrons-who-love-the-cold/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Programming for Patrons Who Love the Cold' data-link='https://blog.gale.com/programming-for-patrons-who-love-the-cold/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics/" rel="tag">Analytics</a>, <a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/aod/" rel="tag">AOD</a>, <a href="https://blog.gale.com/tag/business-analytics/" rel="tag">business analytics</a>, <a href="https://blog.gale.com/tag/cold/" rel="tag">cold</a>, <a href="https://blog.gale.com/tag/data-analytics/" rel="tag">data analytics</a>, <a href="https://blog.gale.com/tag/libraries/" rel="tag">libraries</a>, <a href="https://blog.gale.com/tag/programming/" rel="tag">programming</a>, <a href="https://blog.gale.com/tag/public-2/" rel="tag">public</a>, <a href="https://blog.gale.com/tag/public-libraries/" rel="tag">public libraries</a>, <a href="https://blog.gale.com/tag/public-library/" rel="tag">public library</a></span> </footer> </div> </article> <article id="post-34957" class="post-34957 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics-on-demand tag-charts tag-data tag-demographic-data tag-demographics tag-gale tag-public-2 tag-public-libraries tag-public-library tag-stats tag-tableau tag-tableau-reader" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/now-offering-library-analytics-with-free-tableau-output/" rel="bookmark">Now Offering: Library Analytics with Free Tableau Output</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="entry-date published" datetime="2017-11-27T10:08:21-05:00" itemprop="datePublished">November 27, 2017</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/now-offering-library-analytics-with-free-tableau-output/"> <img width="1254" height="699" src="https://blog.gale.com/wp-content/uploads/2017/11/iStock-499225442.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2017/11/iStock-499225442.jpg 1254w, https://blog.gale.com/wp-content/uploads/2017/11/iStock-499225442-300x167.jpg 300w, https://blog.gale.com/wp-content/uploads/2017/11/iStock-499225442-768x428.jpg 768w, https://blog.gale.com/wp-content/uploads/2017/11/iStock-499225442-1024x571.jpg 1024w" sizes="(max-width: 1254px) 100vw, 1254px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Now Offering: Library Analytics with Free Tableau Output' data-link='https://blog.gale.com/now-offering-library-analytics-with-free-tableau-output/' data-app-id-name='category_above_content'></div><p>With demographic data on who is and who isn’t using your library, you can develop programming and collections to better target populations and allocate resources more efficiently—maintaining your library’s prominent status in the community. An innovative new feature, available with the Analytics On Demand dashboard, provides users with a file that can be easily shared with … <a title="Now Offering: Library Analytics with Free Tableau Output" class="read-more" href="https://blog.gale.com/now-offering-library-analytics-with-free-tableau-output/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Now Offering: Library Analytics with Free Tableau Output' data-link='https://blog.gale.com/now-offering-library-analytics-with-free-tableau-output/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Now Offering: Library Analytics with Free Tableau Output' data-link='https://blog.gale.com/now-offering-library-analytics-with-free-tableau-output/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/charts/" rel="tag">charts</a>, <a href="https://blog.gale.com/tag/data/" rel="tag">data</a>, <a href="https://blog.gale.com/tag/demographic-data/" rel="tag">demographic data</a>, <a href="https://blog.gale.com/tag/demographics/" rel="tag">demographics</a>, <a href="https://blog.gale.com/tag/gale/" rel="tag">Gale</a>, <a href="https://blog.gale.com/tag/public-2/" rel="tag">public</a>, <a href="https://blog.gale.com/tag/public-libraries/" rel="tag">public libraries</a>, <a href="https://blog.gale.com/tag/public-library/" rel="tag">public library</a>, <a href="https://blog.gale.com/tag/stats/" rel="tag">stats</a>, <a href="https://blog.gale.com/tag/tableau/" rel="tag">tableau</a>, <a href="https://blog.gale.com/tag/tableau-reader/" rel="tag">Tableau Reader</a></span> </footer> </div> </article> <article id="post-34529" class="post-34529 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics tag-analytics-on-demand tag-aod tag-data tag-data-analytics tag-data-driven tag-data-driven-decisions tag-decision tag-decision-making tag-mosaics tag-public-2 tag-public-libraries tag-public-library" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/how-to-manage-71-experian-mosaics-as-library-patron-profiles/" rel="bookmark">How to Manage 71 Experian Mosaics as Library Patron Profiles</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2017-11-16T09:56:00-05:00" itemprop="dateModified">November 16, 2017</time><time class="entry-date published" datetime="2017-11-16T09:00:56-05:00" itemprop="datePublished">November 16, 2017</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/how-to-manage-71-experian-mosaics-as-library-patron-profiles/"> <img width="1215" height="740" src="https://blog.gale.com/wp-content/uploads/2017/11/mosaics-banner.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2017/11/mosaics-banner.jpg 1215w, https://blog.gale.com/wp-content/uploads/2017/11/mosaics-banner-300x183.jpg 300w, https://blog.gale.com/wp-content/uploads/2017/11/mosaics-banner-768x468.jpg 768w, https://blog.gale.com/wp-content/uploads/2017/11/mosaics-banner-1024x624.jpg 1024w" sizes="(max-width: 1215px) 100vw, 1215px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='How to Manage 71 Experian Mosaics as Library Patron Profiles' data-link='https://blog.gale.com/how-to-manage-71-experian-mosaics-as-library-patron-profiles/' data-app-id-name='category_above_content'></div><p>| By Heather Hoffman, Digital Content Coordinator, Toledo Lucas County Public Library | In 2016, the Toledo Lucas County Public Library developed a new strategic plan with three focus areas: Support essential literacies Foster a culture of innovation and leadership Strengthen our community engagement Strengthening our community engagement had always been a focus for the Library, … <a title="How to Manage 71 Experian Mosaics as Library Patron Profiles" class="read-more" href="https://blog.gale.com/how-to-manage-71-experian-mosaics-as-library-patron-profiles/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='How to Manage 71 Experian Mosaics as Library Patron Profiles' data-link='https://blog.gale.com/how-to-manage-71-experian-mosaics-as-library-patron-profiles/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='How to Manage 71 Experian Mosaics as Library Patron Profiles' data-link='https://blog.gale.com/how-to-manage-71-experian-mosaics-as-library-patron-profiles/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics/" rel="tag">Analytics</a>, <a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a>, <a href="https://blog.gale.com/tag/aod/" rel="tag">AOD</a>, <a href="https://blog.gale.com/tag/data/" rel="tag">data</a>, <a href="https://blog.gale.com/tag/data-analytics/" rel="tag">data analytics</a>, <a href="https://blog.gale.com/tag/data-driven/" rel="tag">data-driven</a>, <a href="https://blog.gale.com/tag/data-driven-decisions/" rel="tag">data-driven decisions</a>, <a href="https://blog.gale.com/tag/decision/" rel="tag">decision</a>, <a href="https://blog.gale.com/tag/decision-making/" rel="tag">decision making</a>, <a href="https://blog.gale.com/tag/mosaics/" rel="tag">Mosaics</a>, <a href="https://blog.gale.com/tag/public-2/" rel="tag">public</a>, <a href="https://blog.gale.com/tag/public-libraries/" rel="tag">public libraries</a>, <a href="https://blog.gale.com/tag/public-library/" rel="tag">public library</a></span> </footer> </div> </article> <article id="post-34489" class="post-34489 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics-on-demand" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/webinar-embracing-ebooks-like-a-boss/" rel="bookmark">Webinar: Embracing eBooks Like a Boss</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2017-12-15T10:12:25-05:00" itemprop="dateModified">December 15, 2017</time><time class="entry-date published" datetime="2017-11-08T09:00:44-05:00" itemprop="datePublished">November 8, 2017</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/webinar-embracing-ebooks-like-a-boss/"> <img width="5872" height="4030" src="https://blog.gale.com/wp-content/uploads/2017/10/iStock-603860572.jpg" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2017/10/iStock-603860572.jpg 5872w, https://blog.gale.com/wp-content/uploads/2017/10/iStock-603860572-300x206.jpg 300w, https://blog.gale.com/wp-content/uploads/2017/10/iStock-603860572-768x527.jpg 768w, https://blog.gale.com/wp-content/uploads/2017/10/iStock-603860572-1024x703.jpg 1024w" sizes="(max-width: 5872px) 100vw, 5872px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Webinar: Embracing eBooks Like a Boss' data-link='https://blog.gale.com/webinar-embracing-ebooks-like-a-boss/' data-app-id-name='category_above_content'></div><p>When over half of your users come to the library to conduct research, it is often your responsibility to ensure they find what they’re looking for. But when you’re taking on varying challenges like: providing content that spans all patrons’ needs and interests, building renovations, awareness and understanding about authoritative non-fiction content, and the changing … <a title="Webinar: Embracing eBooks Like a Boss" class="read-more" href="https://blog.gale.com/webinar-embracing-ebooks-like-a-boss/">Read more</a></p> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Webinar: Embracing eBooks Like a Boss' data-link='https://blog.gale.com/webinar-embracing-ebooks-like-a-boss/' data-app-id-name='category_below_content'></div><div style='display:none;' class='shareaholic-canvas' data-app='recommendations' data-title='Webinar: Embracing eBooks Like a Boss' data-link='https://blog.gale.com/webinar-embracing-ebooks-like-a-boss/' data-app-id-name='category_below_content'></div> </div> <footer class="entry-meta" aria-label="Entry meta"> <span class="cat-links"><span class="screen-reader-text">Categories </span><a href="https://blog.gale.com/category/featured/" rel="category tag">Featured</a>, <a href="https://blog.gale.com/category/public/" rel="category tag">Public</a></span> <span class="tags-links"><span class="screen-reader-text">Tags </span><a href="https://blog.gale.com/tag/analytics-on-demand/" rel="tag">Analytics On Demand</a></span> </footer> </div> </article> <article id="post-33021" class="post-33021 post type-post status-publish format-standard has-post-thumbnail hentry category-featured category-public tag-analytics-on-demand tag-gale tag-public-2 tag-public-libraries tag-public-library" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <header class="entry-header"> <h2 class="entry-title" itemprop="headline"><a href="https://blog.gale.com/analytics-on-demand-living-up-to-the-test/" rel="bookmark">Analytics On Demand: Living Up to the Test</a></h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2017-10-16T09:42:55-04:00" itemprop="dateModified">October 16, 2017</time><time class="entry-date published" datetime="2017-10-14T10:08:22-04:00" itemprop="datePublished">October 14, 2017</time></span> </div> </header> <div class="post-image"> <a href="https://blog.gale.com/analytics-on-demand-living-up-to-the-test/"> <img width="1400" height="650" src="https://blog.gale.com/wp-content/uploads/2017/08/Databases_AOD_Public_Overview_Banner.png" class="attachment-full size-full wp-post-image" alt="" itemprop="image" decoding="async" loading="lazy" srcset="https://blog.gale.com/wp-content/uploads/2017/08/Databases_AOD_Public_Overview_Banner.png 1400w, https://blog.gale.com/wp-content/uploads/2017/08/Databases_AOD_Public_Overview_Banner-300x139.png 300w, https://blog.gale.com/wp-content/uploads/2017/08/Databases_AOD_Public_Overview_Banner-768x357.png 768w, https://blog.gale.com/wp-content/uploads/2017/08/Databases_AOD_Public_Overview_Banner-1024x475.png 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-summary" itemprop="text"> <div style='display:none;' class='shareaholic-canvas' data-app='share_buttons' data-title='Analytics On Demand: Living Up to the Test' data-link='https://blog.gale.com/analytics-on-demand-living-up-to-the-test/' data-app-id-name='category_above_content'></div><p>| By Stacy Lein, Adult Programming Librarian, and Adam Elsholz, Assistant Library Director, South San Francisco Public Library, CA | Data, data everywhere. Libraries co-exist with loads of data but don’t really know how to use it. 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