Case Studies | Umbro UK

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d="M1311.33,509.396c0-11.961,8.439-39.393,43.617-39.393c20.395,0,39.395,16.178,39.395,42.209 c0,23.213-17.588,38.686-39.395,38.686C1339.465,550.898,1311.33,542.457,1311.33,509.396z"/> </g> </g> </svg> <span class="linkTitle">mtc.</span> </a> </div> </div> <div class="menuBlock"> <div class="mtcTitleWrap"><span class="mtcTitle">MTC MEDIA</span></div> <div class="innerWrap"> <ul class="mainMenuFull mainMenu " itemscope itemtype="http://www.schema.org/SiteNavigationElement" > <li class=" hasChildren " > <a href="/our-work" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Our Work</span> <svg class="arrow"><use xlink:href="#fa-chevron-down"></use></svg> </a> <ul class="mainMenuFull " > <li class=" " > <a href="/our-work" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">All Work</span> </a> </li> <li class=" " > <a href="/our-work/websites" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Websites</span> </a> </li> <li 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itemprop="name">Contact</span> </a> </li> </ul> <div class="smallMenuWrap"> <ul class=" mainMenu " itemscope itemtype="http://www.schema.org/SiteNavigationElement" > <li class=" " > <a href="/about/terms" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Terms</span> </a> </li> <li class=" " > <a href="/about/privacy-policy" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Privacy</span> </a> </li> <li class=" " > <a href="/sitemap" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Sitemap</span> </a> </li> <li class=" " > <a href="/pay" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name"> Invoice Payment</span> </a> </li> <li class=" " > <a href="/support" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Remote Support</span> </a> </li> <li class=" " > <a href="https://projects.mtcmedia.co.uk/login.php" target="_blank" rel="noreferrer" itemprop="url" > <span itemprop="name">Client Login</span> </a> </li> </ul> </div> </div> </div> </div>  <div class="menuBlockWrap contactBlock js_loadBgImage skipVisibilityCheck" data-style="background-image: url('/uploads/images/cms/menu/17071320301615054623bgmenu.jpg')" > <div class="header"> <div class="headerWrap"> <button class="flyoutButton" title="Close"> <span></span> </button> <div class="phonesWrap"> <a class="phonesTrigger" href="tel:03448042021" title="Call Us"> <span class="icon-phone"> <svg><use xlink:href="#fa-phone"></use></svg> </span> </a> </div> <a href="/getaquote" class="letsTalk button" title="Get a Quote"> <span class="title">Let's Talk</span> <span class="icon-envelope"> <svg><use xlink:href="#fa-envelope"></use></svg> </span> </a> </div> </div> <div class="menuBlock"> <div class="innerWrap"> <a href="/contact" class="contactTitle">Contact</a> <a href="/getaquote" class="letsTalk button" title="Get a Quote"> <span class="title">Let's Talk</span> <span class="icon-envelope"> <svg><use xlink:href="#fa-envelope"></use></svg> </span> </a> <div class="locations"> <div class="location"> <a href="/contact" class="name"> Dundee. Edinburgh. London. Bristol. Riga. </a> <p><a href="mailto:info@mtc.co.uk" class="email">info@mtc.co.uk</a></p> <p><a href="tel:03448042021" class="phone">0344 804 2021</a></p> </div> </div> <div class="followButtons"> <ul> <li> <a href="https://www.instagram.com/mtcmedia/" class="instagram" target="_blank" rel="noreferrer" title="Follow us on Instagram" > <svg><use xlink:href="#fa-instagram"></use></svg> </a> </li> <li> <a href="https://www.facebook.com/mtcmedialtd" class="facebook" target="_blank" rel="noreferrer" title="Follow us on Facebook" > <svg><use xlink:href="#fa-facebook"></use></svg> </a> </li> <li> <a href="https://www.linkedin.com/company/965597" class="linkedin" target="_blank" rel="noreferrer" title="LinkedIn" > <svg><use xlink:href="#fa-linkedin"></use></svg> </a> </li> <li> <a href="https://twitter.com/mtcmedia" class="twitter" target="_blank" rel="noreferrer" title="Follow us on Twitter" > <svg><use xlink:href="#fa-twitter"></use></svg> </a> </li> </ul> </div>  <div class="bottomWrap"> <ul class="smallMenuWrap"> <li class="smallMenuParent"> <div class="mobileTitle js_mobileSubmenu">Client Support Menu<svg class="arrow"><use xlink:href="#fa-chevron-down"></use></svg></div> <ul class=" mainMenu " itemscope itemtype="http://www.schema.org/SiteNavigationElement" > <li class=" " > <a href="/about/terms" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Terms</span> </a> </li> <li class=" " > <a href="/about/privacy-policy" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Privacy</span> </a> </li> <li class=" " > <a href="/sitemap" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Sitemap</span> </a> </li> <li class=" " > <a href="/pay" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name"> Invoice Payment</span> </a> </li> <li class=" " > <a href="/support" target="_self" rel="noreferrer" itemprop="url" > <span itemprop="name">Remote Support</span> </a> </li> <li class=" " > <a href="https://projects.mtcmedia.co.uk/login.php" target="_blank" rel="noreferrer" itemprop="url" > <span itemprop="name">Client Login</span> </a> </li> </ul> </li> </ul> <div class="copyright">漏 2024 mtc.</div> </div> </div> </div> </div>  </div>  </div>  </div>  <div class="siteInnerWrapper"> <div id="content" role="main"> <div class="workLandingPage"> <div class="promoImageWrap" data-background="/uploads/images/cms/work/promo/167415183370dudsspost.jpg"> <picture class="promoPicture"> <source srcset="/uploads/images/cms/work/promo-mobile/167415184270dudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/promo/167415183370dudsspost.jpg" media="(min-width: 641px)"> <img src="" class="promoImage" alt="Umbro UK"> </picture> <span class="imageOverlay" ></span> </div>  <div class="pageTopWrap"> <div class="titleOuterWrap"> <div class="titleWrap"> <div data-src="/uploads/images/cms/work/logos/white/1708431126Umbro_logo_current1.svg.png" style="padding-top: 64.666666666667%;" data-alt="Umbro UK" class="replacedByImage imageLoading js_imageReplace companyLogo " > </div> <p class="sector">Retail Ecommerce</p> <h1 class="mainTitle">Umbro UK</h1> </div>  </div>  </div>  <div class="ourWorkMainInfo blue" style="background-color:#ffffff;" > <div class="leftBlock js_matchHeight"> <div class="topRow"> <h4 class="title">Our Solution & Results</h4> <div class="pageContent"> <p>Umbro is a heritage sportswear brand known by most in the football world. The brand represents all levels of the game, understanding that success can come from backs to the wall or breathtaking skill. Umbro has been at the heart and soul of football since 1924. With more than 90 years in the game, we’ve experienced all the highs and the lows football has to offer, yet our commitment has never wavered.</p> <p>mtc designed and built the Umbro D2C / B2C / B2B ecommerce offering and have been digital partners with Umbro since 2015. 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c0.09,0.14,0.23,0.26,0.4,0.33c0.19,0.07,0.42,0.12,0.75,0.12c0.19,0,0.4,0,0.58-0.02c0.19-0.02,0.4-0.05,0.58-0.09v2.17 c-0.3,0.05-0.61,0.07-0.91,0.09c-0.3,0.05-0.58,0.05-0.91,0.05c-0.75,0-1.33-0.07-1.77-0.21s-0.79-0.35-1.05-0.61 c-0.26-0.28-0.42-0.61-0.51-1c-0.09-0.4-0.14-0.89-0.16-1.4v-7.46h-2.12v-2.12V150.02z"/> <path d="M143.7,52.2H88.8L71.9,0l-17,52.2L0,52.1l44.4,32.3l-17,52.2l44.4-32.3l44.4,32.3L99.3,84.4L143.7,52.2z"/> <path d="M103.1,96.2l-3.8-11.8l-27.4,19.9L103.1,96.2z"/> </g> </svg> </span> <i class="fab fa-apple-pay icon" title="Apple Pay"></i> <i class="fab fa-google-pay icon" title="google pay"></i> </div> </div> <div class="bottomRow"> <div class="bottomCol first"> <h4 class="title">Solutions Grown</h4> <p class="value">Ecommerce, B2B, Personalisation</p> </div> <div class="bottomCol"> <h4 class="title">Business Size</h4> <p class="value">Large</p> </div> <div class="bottomCol"> <h4 class="title">Website Link</h4> <a class="value" href="https://www.umbro.co.uk" target="_blank" rel="noreferrer" > umbro.co.uk </a> </div> </div> </div> </div>  <div class="belowFold"> <div class="designSlideshow" data-entrance="mtc"> <div class="titleOverlayWrap"> <h4 class="titleOverlay" data-parallax='{"x": -1500, "smoothness": 50}' style="-webkit-text-stroke: 2px #ffffff;color: #ffffff;" > Umbro UK </h4> </div> <div class="paginatedSliderWrap screenshotsWrap"> <div class="titleWrap"><h2 class="title">Explore The Design</h2></div> <div class="paginatedSlider screenshotsSlider skipVisibilityCheck"> <div class="slide"> <picture> <source srcset="/uploads/images/cms/work/screenshots-mobile/1674151956www.umbro.co.uk_5.png" media="(max-width: 640px)"> <img src="/uploads/images/cms/work/screenshots/1674151956www.umbro.co.uk_5.png" alt="Umbro UK" class=" image "> </picture> </div> </div> </div> </div> <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/phones-mobile/1674152034iphonexandipadprousechromeinspectandsavedudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/phones/1674152034iphonexandipadprousechromeinspectandsavedudsspost.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading bannerImage "> </div> </div> </div> </div>  <div class="leftTitleWithImageBlock js_loadBgImage"> <div class="wrapper"> <p class="title">As well as designing and building the Umbro eCommerce platform, mtc is also responsible for the digital strategy to drive the B2C sales growth online. This includes Search Engine Optimisation (SEO), Google Adwords, Google Shopping, Email Marketing and Re-Targeting campaigns</p> <div class="imageWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/two-wide-mobile/1620217759MS_UMBRO_SS21_1360.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/two-wide/1620217759MS_UMBRO_SS21_1360.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading image "> </div> </div> </div> </div> </div>  <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/phones-mobile/167415206769dudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/phones/167415206769dudsspost.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading bannerImage "> </div> </div> </div> </div>  <div class="imageWithTextBlock imageRight large"> <div class="imageWrap" data-entrance="mtc"> <div data-src="/uploads/images/cms/work/left-large-image/167415208270dudsspost.jpg" style="padding-top: 100%;" data-alt="Umbro UK" class="replacedByImage imageLoading js_imageReplace image " > </div> </div> <div class="textWrap" data-entrance="mtc"> <h4 class="title">Feature Rich Football Experience Ready from Kick Off</h4> <div class="content"> <p>The site bolsters many great features such as Shirt Personalisation with custom number and name preview, Trust Pilot Product Reviews integration site wide, multiple discount systems and b2b and b2c members areas with bespoke user functionality to help smooth shopping.  </p> </div> </div> </div>  <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/phones-mobile/167415209677dudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/phones/167415209677dudsspost.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading bannerImage "> </div> </div> </div> </div>  <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/phones-mobile/167415213678dudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/phones/167415213678dudsspost.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading bannerImage "> </div> </div> </div> </div>  <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/phones-mobile/167415214572dudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/phones/167415214572dudsspost.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading bannerImage "> </div> </div> </div> </div>  <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source srcset="/uploads/images/cms/work/phones-mobile/1674152487142d0dudsspost.jpg" media="(max-width: 640px)"> <source srcset="/uploads/images/cms/work/phones/1674152487142d0dudsspost.jpg" media="(min-width: 641px)"> <div data-src="" data-alt="Umbro UK" class="js_imgTag replacedByImage imageLoading bannerImage "> </div> </div> </div> </div>  <div class="imageBannerWrap" data-entrance="mtc"> <div class="imageBannerInnerWrap"> <div class="js_imageReplace imageLoading js_pictureReplace"> <source 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