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data-mw-deduplicate="TemplateStyles:r1251242444">.mw-parser-output .ambox{border:1px solid #a2a9b1;border-left:10px solid #36c;background-color:#fbfbfb;box-sizing:border-box}.mw-parser-output .ambox+link+.ambox,.mw-parser-output .ambox+link+style+.ambox,.mw-parser-output .ambox+link+link+.ambox,.mw-parser-output .ambox+.mw-empty-elt+link+.ambox,.mw-parser-output .ambox+.mw-empty-elt+link+style+.ambox,.mw-parser-output .ambox+.mw-empty-elt+link+link+.ambox{margin-top:-1px}html body.mediawiki .mw-parser-output .ambox.mbox-small-left{margin:4px 1em 4px 0;overflow:hidden;width:238px;border-collapse:collapse;font-size:88%;line-height:1.25em}.mw-parser-output .ambox-speedy{border-left:10px solid #b32424;background-color:#fee7e6}.mw-parser-output .ambox-delete{border-left:10px solid #b32424}.mw-parser-output .ambox-content{border-left:10px solid #f28500}.mw-parser-output .ambox-style{border-left:10px solid #fc3}.mw-parser-output .ambox-move{border-left:10px solid #9932cc}.mw-parser-output .ambox-protection{border-left:10px solid #a2a9b1}.mw-parser-output .ambox .mbox-text{border:none;padding:0.25em 0.5em;width:100%}.mw-parser-output .ambox .mbox-image{border:none;padding:2px 0 2px 0.5em;text-align:center}.mw-parser-output .ambox .mbox-imageright{border:none;padding:2px 0.5em 2px 0;text-align:center}.mw-parser-output .ambox .mbox-empty-cell{border:none;padding:0;width:1px}.mw-parser-output .ambox .mbox-image-div{width:52px}@media(min-width:720px){.mw-parser-output .ambox{margin:0 10%}}@media print{body.ns-0 .mw-parser-output .ambox{display:none!important}}</style><table class="box-More_citations_needed plainlinks metadata ambox ambox-content ambox-Refimprove" role="presentation"><tbody><tr><td class="mbox-image"><div class="mbox-image-div"><span typeof="mw:File"><a href="/wiki/File:Question_book-new.svg" class="mw-file-description"><img alt="" src="//upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/50px-Question_book-new.svg.png" decoding="async" width="50" height="39" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/75px-Question_book-new.svg.png 1.5x, //upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/100px-Question_book-new.svg.png 2x" data-file-width="512" data-file-height="399" /></a></span></div></td><td class="mbox-text"><div class="mbox-text-span">This article <b>needs additional citations for <a href="/wiki/Wikipedia:Verifiability" title="Wikipedia:Verifiability">verification</a></b>.<span class="hide-when-compact"> Please help <a href="/wiki/Special:EditPage/McDonald%27s_advertising" title="Special:EditPage/McDonald's advertising">improve this article</a> by <a href="/wiki/Help:Referencing_for_beginners" title="Help:Referencing for beginners">adding citations to reliable sources</a>. Unsourced material may be challenged and removed.<br /><small><span class="plainlinks"><i>Find sources:</i> <a rel="nofollow" class="external text" href="https://www.google.com/search?as_eq=wikipedia&q=%22McDonald%27s+advertising%22">"McDonald's advertising"</a> – <a rel="nofollow" class="external text" href="https://www.google.com/search?tbm=nws&q=%22McDonald%27s+advertising%22+-wikipedia&tbs=ar:1">news</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.google.com/search?&q=%22McDonald%27s+advertising%22&tbs=bkt:s&tbm=bks">newspapers</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.google.com/search?tbs=bks:1&q=%22McDonald%27s+advertising%22+-wikipedia">books</a> <b>·</b> <a rel="nofollow" class="external text" href="https://scholar.google.com/scholar?q=%22McDonald%27s+advertising%22">scholar</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.jstor.org/action/doBasicSearch?Query=%22McDonald%27s+advertising%22&acc=on&wc=on">JSTOR</a></span></small></span> <span class="date-container"><i>(<span class="date">July 2012</span>)</i></span><span class="hide-when-compact"><i> (<small><a href="/wiki/Help:Maintenance_template_removal" title="Help:Maintenance template removal">Learn how and when to remove this message</a></small>)</i></span></div></td></tr></tbody></table> <p><a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a> maintains an extensive advertising campaign. In addition to the usual media such as television, radio and newspaper ads, the company makes significant use of billboards and signage, and sponsors sporting events ranging from <a href="/wiki/Little_League_Baseball" title="Little League Baseball">Little League</a> to the <a href="/wiki/FIFA_World_Cup" title="FIFA World Cup">FIFA World Cup</a> and <a href="/wiki/Olympic_Games" title="Olympic Games">Olympic Games</a>. The company also makes coolers of orange drink with their logo available for local events of all kinds.<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> However, television ads remain the primary form of advertisement. </p><p>McDonald's has used 23 different slogans to advertise in the United States, as well as a few other slogans for select countries and regions.<sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> At times, it has run into trouble with its campaigns. </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="History">History</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=1" title="Edit section: History"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>There have been many <a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a> <a href="/wiki/Advertising" title="Advertising">advertising</a> campaigns and <a href="/wiki/Slogan" title="Slogan">slogans</a> over the years. The company is one of the most prevalent <a href="/wiki/Fast_food_advertising" title="Fast food advertising">fast food advertisers</a>, especially in the United States, where it spends the most advertising money of any fast-food restaurant and as of 2012<sup class="plainlinks noexcerpt noprint asof-tag update" style="display:none;"><a class="external text" href="https://en.wikipedia.org/w/index.php?title=McDonald%27s_advertising&action=edit">[update]</a></sup> the fifth-more of any advertiser in the country.<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> McDonald's Canada's corporate <a href="/wiki/Website" title="Website">website</a> states that the commercial campaigns have always focused on the "overall McDonald's experience", rather than just product.<sup id="cite_ref-Marketing_-_McDonalds.ca_4-0" class="reference"><a href="#cite_note-Marketing_-_McDonalds.ca-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> The purpose of the image has always been "portraying warmth and a real slice of everyday life."<sup id="cite_ref-Marketing_-_McDonalds.ca_4-1" class="reference"><a href="#cite_note-Marketing_-_McDonalds.ca-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> Its TV ads, showing various people engaging in popular activities, usually reflect the season and time period. Finally, rarely in their advertising history have they used negative or comparison ads pertaining to any of their competitors; the ads have always focused on McDonald's alone, one exception being a 2008 billboard advertising the new <a href="/wiki/McCaf%C3%A9" title="McCafé">McCafé</a> espresso. The billboard read "four bucks is dumb", a shot at competitor <a href="/wiki/Starbucks" title="Starbucks">Starbucks</a>.<sup id="cite_ref-FourBucks_5-0" class="reference"><a href="#cite_note-FourBucks-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading3"><h3 id="Controversies">Controversies</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=2" title="Edit section: Controversies"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1236090951">.mw-parser-output .hatnote{font-style:italic}.mw-parser-output div.hatnote{padding-left:1.6em;margin-bottom:0.5em}.mw-parser-output .hatnote i{font-style:normal}.mw-parser-output .hatnote+link+.hatnote{margin-top:-0.5em}@media print{body.ns-0 .mw-parser-output .hatnote{display:none!important}}</style><div role="note" class="hatnote navigation-not-searchable">See also: <a href="/wiki/McDonald%27s_legal_cases" title="McDonald's legal cases">McDonald's legal cases</a></div> <p>In 1996, the British adult comic magazine <i><a href="/wiki/Viz_(comic)" class="mw-redirect" title="Viz (comic)">Viz</a></i> accused McDonald's of plagiarizing the name and format of its longstanding Top Tips feature, in which readers offer sarcastic tips. McDonald's had created an advertising campaign of the same name, which suggested the Top Tips (and then the alternative—save money by going to McDonald's). Some of the similarities were almost word-for-word: </p> <blockquote><p>Save a fortune on laundry bills. Give your dirty shirts to Oxfam. They will wash and iron them, and then you can buy them back for 50p. </p><dl><dd>—Viz Top Tip, published May 1989.</dd></dl> <p>Save a fortune on laundry bills. Give your dirty shirts to a second-hand shop. They will wash and iron them, and then you can buy them back for 50p. </p> <dl><dd>—McDonald's advert, 1996.</dd></dl></blockquote><p>The case was settled out of court for an undisclosed sum, which was donated to the <a href="/wiki/BBC" title="BBC">BBC</a>'s charity <a href="/wiki/Comic_Relief" title="Comic Relief">Comic Relief</a>. However, many <i>Viz</i> readers believed that the comic had given permission for their use, leading to Top Tips submissions such as: "Geordie magazine editors. Continue paying your mortgage and buying expensive train sets ... by simply licensing the Top Tips concept to a multinational burger corporation." </p><p>In 2003, a ruling by the UK <a href="/wiki/Advertising_Standards_Authority_(United_Kingdom)" title="Advertising Standards Authority (United Kingdom)">Advertising Standards Authority</a> determined that the corporation had acted in breach of the codes of practice in describing how its French fries were prepared.<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> A McDonald's print ad stated that "after selecting certain potatoes" "we peel them, slice them, fry them and that's it". It showed a picture of a potato in a McDonald's fries box. In fact the product was sliced, pre-fried, sometimes had <a href="/wiki/Glucose" title="Glucose">dextrose</a> added, was then frozen, shipped, and re-fried and then had salt added. </p><p>In 2013, McDonald's encountered controversy around negative racial stereotypes when the fast-food restaurant tested one of its ads in Germany for the resident Mexican population. The title of the commercial was “<b>Los Wochos</b>,” a made-up word for the Spanish translation of the word “week” in German. This word is offensive not because it is a common expression for the people, but rather a bad attempt to make a German word sound Spanish. The commercial went on to say, “When you turn ketchup into 'salsa picante,' your buddy into a 'muchacho' and your burger into 'chili con carne,' that means The Wochos are here". 'Olé.'” The problem was that not all of these terms are of Mexican origin; rather, “olé” is a typical expression of southern Spain, while chile con carne is a Texan dish. The commercial also featured mariachi players, a luchador (wrestler), men wearing sombreros, women with red flowers in their hair, and many Mexican flags in the background.<sup id="cite_ref-7" class="reference"><a href="#cite_note-7"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> </p><p>In 2015, McDonald's met further controversy around Mexican stereotypes when it attempted to promote its McBurrito in Mexico. The advertisement was a picture of the burrito with the words, “Tamales are a thing of the past. McBurrito Mexicana also comes wrapped.” The ad was revealed just a day after la Día de la Candelaria, a holiday many celebrate with eating tamales, a traditional Mexican dish eaten during most holidays. The Tex-Mex burrito was perceived by many as an insult to one of Mexico's most traditional and popular meals.<sup id="cite_ref-8" class="reference"><a href="#cite_note-8"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> </p><p>On December 29, 2016, McDonald's Malaysia issued a statement that said only certified halal cakes are allowed inside its restaurants nationwide.<sup id="cite_ref-9" class="reference"><a href="#cite_note-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> </p><p>In 2019, McDonald's pulled out of an advertisement deal with an American comedy podcast, Your Mom's House Podcast. The reason cited for ending the deal was due to a portion of the podcast being dedicated to clips honoring, "Cool Guys". The primary clip that provoked McDonald's, now known as the, "Uncle Terry" clip, showing a nude man reviewing and using various sex toys to completion. Following the initial controversy, McDonald's garnered outrage from various LGBTQIA+ groups for not being inclusive enough to sexually explorative demographics. This outrage resulted in McDonald's returning the advertisement deal to Your Mom's House Podcast after only a few weeks.<sup id="cite_ref-10" class="reference"><a href="#cite_note-10"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> </p><p>Also in 2019, <a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a> Portugal promoted a sundae for <a href="/wiki/Halloween" title="Halloween">Halloween</a> with advertising that dubbed it "<b>Sundae Bloody Sundae</b>".<sup id="cite_ref-jones_11-0" class="reference"><a href="#cite_note-jones-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> This generated controversy on social networks in the British-Irish territories due to the name's connotation with the <a href="/wiki/Bloody_Sunday_(1972)" title="Bloody Sunday (1972)">Bloody Sunday massacre in 1972</a>. McDonald's issued an apology for "any offense or distress" and withdrew its promotions.<sup id="cite_ref-12" class="reference"><a href="#cite_note-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> "<a href="/wiki/Bloody_Sunday_(1972)" title="Bloody Sunday (1972)">Bloody Sunday</a>" is a name that commemorates the day in 1972 on which 26 unarmed protesters in <a href="/wiki/Derry,_Northern_Ireland" class="mw-redirect" title="Derry, Northern Ireland">Derry, Northern Ireland</a> were shot by British soldiers during "<a href="/wiki/The_Troubles" title="The Troubles">the Troubles</a>", a domestic conflict in <a href="/wiki/Northern_Ireland" title="Northern Ireland">Northern Ireland</a> during the late 20th century.<sup id="cite_ref-sullivan_13-0" class="reference"><a href="#cite_note-sullivan-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-Glossxx_14-0" class="reference"><a href="#cite_note-Glossxx-14"><span class="cite-bracket">[</span>14<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-McEvoyxx_2008_15-0" class="reference"><a href="#cite_note-McEvoyxx_2008-15"><span class="cite-bracket">[</span>15<span class="cite-bracket">]</span></a></sup> This resulted in 14 deaths. McDonald's said it was intended as a local promotion of Halloween and not intended to insult anyone.<sup id="cite_ref-sullivan_13-1" class="reference"><a href="#cite_note-sullivan-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading3"><h3 id="Racial_diversity">Racial diversity</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=3" title="Edit section: Racial diversity"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In the 1970s, McDonald's began to diversify their target audience towards the back end of the civil rights movement at the time. To modern audiences, the advertising style in this given campaign appears stereotypical and is a clear example of tokenism. However, at the time it was seen as a huge step forward in terms of overcoming racial issues. </p><p>In order to appeal to African-American people, McDonald's exclusively used images of African-American people enjoying a McDonald's meal in their ads. They also adopted linguistic features which were "typical" in that particular culture, such as "<a href="/wiki/G-dropping" class="mw-redirect" title="G-dropping">g-dropping</a>" for example "Makin' it" or "Dinnertimin'".<sup id="cite_ref-:0_16-0" class="reference"><a href="#cite_note-:0-16"><span class="cite-bracket">[</span>16<span class="cite-bracket">]</span></a></sup> Additionally, McDonald's also introduced the "Get Down" campaign which was a popular dance move in the African American culture at the time. </p><p>As McDonald's was mainly a "white-dominated" agency at the time, it seemed that even though they were attempted to make good with these ad campaigns, they only really achieved appearing "racially naive" and also heavily relied on fraught stereotypes rather than actual information. (<a href="/wiki/Charlton_McIlwain" title="Charlton McIlwain">Charlton McIlwain</a> 2015) <sup id="cite_ref-:0_16-1" class="reference"><a href="#cite_note-:0-16"><span class="cite-bracket">[</span>16<span class="cite-bracket">]</span></a></sup> Another notion, coined by Tom Burrell (2003:240),<sup id="cite_ref-17" class="reference"><a href="#cite_note-17"><span class="cite-bracket">[</span>17<span class="cite-bracket">]</span></a></sup> was "positive realism" which "depicted African-Americans using consumer products in a manner that was authentic and relevant." This term is thought to have influenced and encouraged the depiction of African-Americans in advertising. </p> <div class="mw-heading mw-heading2"><h2 id="Current_campaign">Current campaign</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=4" title="Edit section: Current campaign"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">"I'm Lovin' It" redirects here. For the Justin Timberlake song, see <a href="/wiki/I%27m_Lovin%27_It_(song)" title="I'm Lovin' It (song)">I'm Lovin' It (song)</a>.</div> <p><i><b>I'm lovin' it</b></i> is a <a href="/wiki/Brand" title="Brand">branding</a> campaign by <a href="/wiki/McDonald%27s" title="McDonald's">McDonald's Corporation</a>. It was created by Heye & Partner, McDonald's agency based in <a href="/wiki/Unterhaching" title="Unterhaching">Unterhaching</a>, <a href="/wiki/Germany" title="Germany">Germany</a>, near Munich, and a member of the DDB Worldwide Communications Group, Inc. It was the company's first global <a href="/wiki/Advertising_campaign" title="Advertising campaign">advertising campaign</a> and was unveiled in <a href="/wiki/Chicago" title="Chicago">Chicago</a>, <a href="/wiki/Illinois" title="Illinois">Illinois</a> on June 12, 2003, and launched in <a href="/wiki/Munich" title="Munich">Munich</a>, <a href="/wiki/Germany" title="Germany">Germany</a> on September 2, 2003, under the German title <i>ich liebe es</i>. This is only used in Germany; in Austria, Switzerland, and Liechtenstein, the English slogan is used. The English part of the campaign was launched in the UK on September 17, 2003, and in Australia and the United States on September 21, 2003, with the music of Tom Batoy and Franco Tortora (Mona Davis Music) and vocals by <a href="/wiki/Justin_Timberlake" title="Justin Timberlake">Justin Timberlake</a>, in which the slogan appears. The motion logo at the time (featuring the "M" zooming out to a 5-note jingle based on the song's "badabababa" lyric) and shining and the "I'm lovin' it" (in different languages, usually in English) zooming to the "M", leaving a trail) was produced by using <a href="/wiki/Adobe_After_Effects" title="Adobe After Effects">Adobe After Effects</a> and <a href="/wiki/Adobe_InDesign" title="Adobe InDesign">Adobe InDesign</a>. Also, by September 3, 2003, McDonald's selected more than 30 people to appear in new packaging for McDonald's products, starting with a photoshoot taking place from September 3, 2003, until November 2003. They unveiled new "I'm lovin' it"–themed packaging on December 8, 2003, and rolled it out worldwide throughout 2004 with the final delivery date being November 20, 2004. In January 2007, after a public <a href="/wiki/Casting_(performing_arts)" title="Casting (performing arts)">casting call</a> which received 15,000 submissions, <a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a> selected 24 people to appear as part of the campaign.<sup id="cite_ref-18" class="reference"><a href="#cite_note-18"><span class="cite-bracket">[</span>18<span class="cite-bracket">]</span></a></sup> Images of those chosen, taken from September to December 2006, who had submitted a story and digital photograph which "captured ... themes of inspiration, passion and fun," appeared on McDonald's paper bags and cups worldwide. </p><p>In early 2008, <a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a> underwent the first phase of their new image and slogan: 'What we're made of.' This was to promote how McDonald's products are made. Packaging was tweaked a little to feature this new slogan. In November 2008, McDonald's introduced new packaging, eliminating the previous design stated above (except for the <a href="/wiki/Philippines" title="Philippines">Philippines</a> and a few countries, where the previous design is used in tandem with newer packaging and in <a href="/wiki/Fiji" title="Fiji">Fiji</a>, where the previous design is still current) with new, inspirational messages, the "I'm lovin it" slogan (appearing only once on most packages). McDonald's also updated their menu boards with darker, yet warmer colors, more realistic photos of the products featured on plates and the drinks in glasses. From 2009 to 2010, McDonald's introduced new packaging worldwide. However, as of 2017, McDonald's continues to have the "I'm lovin it" slogan appear on most all of its product packaging; and has made no major announcement that the company will use any other slogan exclusively in place of this one any time in the near future. The 5-note jingle from 2003 continues to be used in most McDonald's advertising to this day in the form of a whistled version. </p> <div class="mw-heading mw-heading2"><h2 id="Promotional_partners">Promotional partners</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=5" title="Edit section: Promotional partners"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <div class="mw-heading mw-heading3"><h3 id="Cross_promotions">Cross promotions</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=6" title="Edit section: Cross promotions"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Australian_Football_League" title="Australian Football League">Australian Football League</a> (<a href="/wiki/Seven_Network" title="Seven Network">Channel 7</a> and <a href="/wiki/Fox_Footy" title="Fox Footy">Fox Footy</a>)</li> <li>Auto racing <ul><li>Starting in 2010, McDonald's sponsored <a href="/wiki/NASCAR" title="NASCAR">NASCAR</a> driver <a href="/wiki/Jamie_McMurray" title="Jamie McMurray">Jamie McMurray</a>'s <a href="/wiki/Chip_Ganassi_Racing" title="Chip Ganassi Racing">Chip Ganassi Racing</a> No. 1 <a href="/wiki/Chevrolet" title="Chevrolet">Chevrolet</a> as a part-time/secondary sponsor, and later becoming the primary sponsor for the No. 1 car in 2013.<sup id="cite_ref-19" class="reference"><a href="#cite_note-19"><span class="cite-bracket">[</span>19<span class="cite-bracket">]</span></a></sup> Over time, McDonald's has sponsored numerous NASCAR cars, including <a href="/wiki/Bill_Elliott" title="Bill Elliott">Bill Elliott</a>, <a href="/wiki/Jimmy_Spencer_(racing_driver)" class="mw-redirect" title="Jimmy Spencer (racing driver)">Jimmy Spencer</a>, <a href="/wiki/Andy_Houston" title="Andy Houston">Andy Houston</a>, <a href="/wiki/Kasey_Kahne" title="Kasey Kahne">Kasey Kahne</a>, <a href="/wiki/Matt_Kenseth" title="Matt Kenseth">Matt Kenseth</a> and <a href="/wiki/Bubba_Wallace" title="Bubba Wallace">Bubba Wallace</a>. In addition to McMurray in 2018, the company sponsored his teammate <a href="/wiki/Kyle_Larson" title="Kyle Larson">Kyle Larson</a>'s No. 42 team in select races and moved fully over to Larson in 2019 following McMurray's retirement.<sup id="cite_ref-20" class="reference"><a href="#cite_note-20"><span class="cite-bracket">[</span>20<span class="cite-bracket">]</span></a></sup></li> <li>McDonald's is a founding partner of <a href="/wiki/23XI_Racing" title="23XI Racing">23XI Racing</a>.<sup id="cite_ref-21" class="reference"><a href="#cite_note-21"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup></li> <li>The company has also sponsored the No. 02 car of <a href="/wiki/Graham_Rahal" title="Graham Rahal">Graham Rahal</a> in the <a href="/wiki/IndyCar_Series" title="IndyCar Series">IndyCar Series</a> and the No. 77 Ford Dallara of <a href="/w/index.php?title=Doran_Enterprises&action=edit&redlink=1" class="new" title="Doran Enterprises (page does not exist)">Doran Enterprises</a> in the <a href="/wiki/Rolex_Sports_Car_Series" title="Rolex Sports Car Series">Rolex Sports Car Series</a>.</li> <li>Sponsored NASCAR drivers <ul><li><a href="/wiki/Elliott_Sadler" title="Elliott Sadler">Elliott Sadler</a></li> <li><a href="/wiki/Bobby_Hamilton_Jr." title="Bobby Hamilton Jr.">Bobby Hamilton Jr.</a></li> <li><a href="/wiki/Kasey_Kahne" title="Kasey Kahne">Kasey Kahne</a></li> <li><a href="/wiki/Bill_Elliott" title="Bill Elliott">Bill Elliott</a></li> <li><a href="/wiki/Hut_Stricklin" title="Hut Stricklin">Hut Stricklin</a></li> <li><a href="/wiki/Jimmy_Spencer_(racing_driver)" class="mw-redirect" title="Jimmy Spencer (racing driver)">Jimmy Spencer</a></li> <li><a href="/wiki/Andy_Houston" title="Andy Houston">Andy Houston</a></li> <li><a href="/wiki/Jamie_McMurray" title="Jamie McMurray">Jamie McMurray</a></li> <li><a href="/wiki/Kyle_Larson" title="Kyle Larson">Kyle Larson</a></li> <li><a href="/wiki/Matt_Kenseth" title="Matt Kenseth">Matt Kenseth</a></li> <li><a href="/wiki/Ross_Chastain" title="Ross Chastain">Ross Chastain</a></li> <li><a href="/wiki/Kurt_Busch" title="Kurt Busch">Kurt Busch</a></li> <li><a href="/wiki/Bubba_Wallace" title="Bubba Wallace">Bubba Wallace</a></li> <li><a href="/wiki/Tyler_Reddick" title="Tyler Reddick">Tyler Reddick</a></li></ul></li></ul></li> <li><a href="/wiki/FIFA_World_Cup" title="FIFA World Cup">FIFA World Cup</a> <ul><li>McDonald's has been an official sponsor of the World Cup since the <a href="/wiki/1994_FIFA_World_Cup" title="1994 FIFA World Cup">1994 FIFA World Cup</a>.<sup id="cite_ref-22" class="reference"><a href="#cite_note-22"><span class="cite-bracket">[</span>22<span class="cite-bracket">]</span></a></sup></li></ul></li> <li><a href="/wiki/National_Football_League" title="National Football League">National Football League</a> <ul><li>In late 2012, McDonald's signed a multi-year deal to become the official restaurant sponsor of the NFL. It was the presenting sponsor of the <a href="/wiki/2013_Pro_Bowl" title="2013 Pro Bowl">2013 Pro Bowl</a>, and was able to use the NFL shield and logos of all 32 teams in its campaigns.<sup id="cite_ref-23" class="reference"><a href="#cite_note-23"><span class="cite-bracket">[</span>23<span class="cite-bracket">]</span></a></sup></li></ul></li> <li><a href="/wiki/National_Rugby_League" title="National Rugby League">National Rugby League</a> (<a href="/wiki/Nine_Network" title="Nine Network">Channel 9</a> and <a href="/wiki/Fox_League" title="Fox League">Fox League</a>)</li> <li><a href="/wiki/National_Basketball_Association" title="National Basketball Association">NBA</a> (fast food partner)</li> <li><a href="/wiki/Olympics" class="mw-redirect" title="Olympics">Olympics</a> (official fast-food restaurant) <ul><li>Sponsored the Olympics from <a href="/wiki/1976_Summer_Olympics" title="1976 Summer Olympics">1976</a> to <a href="/wiki/2016_Summer_Olympics" title="2016 Summer Olympics">2016</a>.<sup id="cite_ref-24" class="reference"><a href="#cite_note-24"><span class="cite-bracket">[</span>24<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-25" class="reference"><a href="#cite_note-25"><span class="cite-bracket">[</span>25<span class="cite-bracket">]</span></a></sup></li></ul></li> <li>McDonald's sponsored <i><a href="/wiki/Sesame_Street" title="Sesame Street">Sesame Street</a></i> on <a href="/wiki/PBS_Kids" title="PBS Kids">PBS Kids</a> during seasons 34–40.</li> <li><a href="/w/index.php?title=LitterLotto&action=edit&redlink=1" class="new" title="LitterLotto (page does not exist)">LitterLotto</a> <ul><li>In October 2021, McDonald's announced a partnership with LitterLotto,<sup id="cite_ref-26" class="reference"><a href="#cite_note-26"><span class="cite-bracket">[</span>26<span class="cite-bracket">]</span></a></sup> a prize draw app that encourages people to dispose of their <a href="/wiki/Litter" title="Litter">litter</a> responsibly, in exchange for cash prizes.<sup id="cite_ref-27" class="reference"><a href="#cite_note-27"><span class="cite-bracket">[</span>27<span class="cite-bracket">]</span></a></sup> As part of the launch of this campaign, they ran an <a href="/wiki/Influencer_marketing" title="Influencer marketing">influencer marketing</a> campaign with <a href="/wiki/Pete_Wicks" title="Pete Wicks">Pete Wicks</a> and <a href="/wiki/Vicky_Pattison" title="Vicky Pattison">Vicky Pattison</a><sup id="cite_ref-28" class="reference"><a href="#cite_note-28"><span class="cite-bracket">[</span>28<span class="cite-bracket">]</span></a></sup></li></ul></li></ul> <div class="mw-heading mw-heading3"><h3 id="Celebrity_spokespeople">Celebrity spokespeople</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=7" title="Edit section: Celebrity spokespeople"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/BTS" title="BTS">BTS</a> (2021)</li> <li><a href="/wiki/J_Balvin" title="J Balvin">J Balvin</a> (2020)<sup id="cite_ref-29" class="reference"><a href="#cite_note-29"><span class="cite-bracket">[</span>29<span class="cite-bracket">]</span></a></sup></li> <li><a href="/wiki/Mariah_Carey" title="Mariah Carey">Mariah Carey</a> (2021)<sup id="cite_ref-30" class="reference"><a href="#cite_note-30"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup></li> <li><a href="/wiki/Travis_Scott" title="Travis Scott">Travis Scott</a> (2020)<sup id="cite_ref-31" class="reference"><a href="#cite_note-31"><span class="cite-bracket">[</span>31<span class="cite-bracket">]</span></a></sup></li> <li><a href="/wiki/Venus_Williams" title="Venus Williams">Venus Williams</a><sup id="cite_ref-32" class="reference"><a href="#cite_note-32"><span class="cite-bracket">[</span>32<span class="cite-bracket">]</span></a></sup></li> <li><a href="/wiki/Dolphy" title="Dolphy">Dolphy</a> as <a href="/wiki/Darna" title="Darna">Darna</a> (1980s)</li> <li><a href="/wiki/Maricel_Soriano" title="Maricel Soriano">Maricel Soriano</a></li> <li><a href="/wiki/Mark_Anthony_Fernandez" title="Mark Anthony Fernandez">Mark Anthony Fernandez</a></li> <li><a href="/wiki/Karen_delos_Reyes" title="Karen delos Reyes">Karen delos Reyes</a> (2000s)</li> <li><a href="/wiki/Manny_Pacquiao" title="Manny Pacquiao">Manny Pacquiao</a></li> <li><a href="/wiki/Alden_Richards" title="Alden Richards">Alden Richards</a></li> <li><a href="/wiki/Maine_Mendoza" title="Maine Mendoza">Maine Mendoza</a></li> <li><a href="/wiki/Ogie_Alcasid" title="Ogie Alcasid">Ogie Alcasid</a></li> <li><a href="/wiki/Michael_V." title="Michael V.">Michael V.</a></li> <li><a href="/wiki/Vice_Ganda" title="Vice Ganda">Vice Ganda</a></li> <li><a href="/wiki/Paolo_Ballesteros" title="Paolo Ballesteros">Paolo Ballesteros</a></li> <li><a href="/wiki/SB19" title="SB19">SB19</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=8" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Burger_King_advertising" title="Burger King advertising">Burger King advertising</a></li> <li><a href="/wiki/Fast_food_advertising" title="Fast food advertising">Fast food advertising</a></li> <li><a href="/wiki/List_of_McDonald%27s_marketing_campaigns" title="List of McDonald's marketing campaigns">List of McDonald's marketing campaigns</a></li> <li><a href="/wiki/McDonaldland" title="McDonaldland">McDonaldland</a></li> <li><a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a></li> <li><a href="/wiki/Ronald_McDonald_House_Charities" title="Ronald McDonald House Charities">Ronald McDonald House Charities</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=McDonald%27s_advertising&action=edit&section=9" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-columns references-column-width reflist-columns-2"> <ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output 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href="https://web.archive.org/web/20061020000458/http://www.venuswilliams.com/news/fullstory.sps?iNewsid=174250&itype=&iCategoryID=0">Archived</a> October 20, 2006, at the <a href="/wiki/Wayback_Machine" title="Wayback Machine">Wayback Machine</a></span> </li> </ol></div> <div class="navbox-styles"><style data-mw-deduplicate="TemplateStyles:r1129693374">.mw-parser-output .hlist dl,.mw-parser-output .hlist ol,.mw-parser-output .hlist ul{margin:0;padding:0}.mw-parser-output .hlist dd,.mw-parser-output .hlist dt,.mw-parser-output .hlist li{margin:0;display:inline}.mw-parser-output .hlist.inline,.mw-parser-output .hlist.inline dl,.mw-parser-output .hlist.inline ol,.mw-parser-output .hlist.inline ul,.mw-parser-output .hlist dl dl,.mw-parser-output .hlist dl ol,.mw-parser-output .hlist dl ul,.mw-parser-output .hlist ol dl,.mw-parser-output .hlist ol ol,.mw-parser-output .hlist ol ul,.mw-parser-output .hlist ul dl,.mw-parser-output .hlist ul ol,.mw-parser-output .hlist ul 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.navbox{margin-top:0}.mw-parser-output .navbox+.navbox,.mw-parser-output .navbox+.navbox-styles+.navbox{margin-top:-1px}.mw-parser-output .navbox-inner,.mw-parser-output .navbox-subgroup{width:100%}.mw-parser-output .navbox-group,.mw-parser-output .navbox-title,.mw-parser-output .navbox-abovebelow{padding:0.25em 1em;line-height:1.5em;text-align:center}.mw-parser-output .navbox-group{white-space:nowrap;text-align:right}.mw-parser-output .navbox,.mw-parser-output .navbox-subgroup{background-color:#fdfdfd}.mw-parser-output .navbox-list{line-height:1.5em;border-color:#fdfdfd}.mw-parser-output .navbox-list-with-group{text-align:left;border-left-width:2px;border-left-style:solid}.mw-parser-output tr+tr>.navbox-abovebelow,.mw-parser-output tr+tr>.navbox-group,.mw-parser-output tr+tr>.navbox-image,.mw-parser-output tr+tr>.navbox-list{border-top:2px solid #fdfdfd}.mw-parser-output .navbox-title{background-color:#ccf}.mw-parser-output .navbox-abovebelow,.mw-parser-output .navbox-group,.mw-parser-output .navbox-subgroup .navbox-title{background-color:#ddf}.mw-parser-output .navbox-subgroup .navbox-group,.mw-parser-output .navbox-subgroup .navbox-abovebelow{background-color:#e6e6ff}.mw-parser-output .navbox-even{background-color:#f7f7f7}.mw-parser-output .navbox-odd{background-color:transparent}.mw-parser-output .navbox .hlist td dl,.mw-parser-output .navbox .hlist td ol,.mw-parser-output .navbox .hlist td ul,.mw-parser-output .navbox td.hlist dl,.mw-parser-output .navbox td.hlist ol,.mw-parser-output .navbox td.hlist ul{padding:0.125em 0}.mw-parser-output .navbox .navbar{display:block;font-size:100%}.mw-parser-output .navbox-title .navbar{float:left;text-align:left;margin-right:0.5em}body.skin--responsive .mw-parser-output .navbox-image img{max-width:none!important}@media print{body.ns-0 .mw-parser-output .navbox{display:none!important}}</style></div><div role="navigation" class="navbox" aria-labelledby="McDonald&#039;s" style="padding:3px"><table class="nowraplinks hlist mw-collapsible autocollapse navbox-inner" style="border-spacing:0;background:transparent;color:inherit"><tbody><tr><th scope="col" class="navbox-title" colspan="2"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><style data-mw-deduplicate="TemplateStyles:r1239400231">.mw-parser-output .navbar{display:inline;font-size:88%;font-weight:normal}.mw-parser-output .navbar-collapse{float:left;text-align:left}.mw-parser-output .navbar-boxtext{word-spacing:0}.mw-parser-output .navbar ul{display:inline-block;white-space:nowrap;line-height:inherit}.mw-parser-output .navbar-brackets::before{margin-right:-0.125em;content:"[ "}.mw-parser-output .navbar-brackets::after{margin-left:-0.125em;content:" ]"}.mw-parser-output .navbar li{word-spacing:-0.125em}.mw-parser-output .navbar a>span,.mw-parser-output .navbar a>abbr{text-decoration:inherit}.mw-parser-output .navbar-mini abbr{font-variant:small-caps;border-bottom:none;text-decoration:none;cursor:inherit}.mw-parser-output .navbar-ct-full{font-size:114%;margin:0 7em}.mw-parser-output .navbar-ct-mini{font-size:114%;margin:0 4em}html.skin-theme-clientpref-night .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}@media(prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}}@media print{.mw-parser-output .navbar{display:none!important}}</style><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:McDonald%27s" title="Template:McDonald's"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/wiki/Template_talk:McDonald%27s" title="Template talk:McDonald's"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:McDonald%27s" title="Special:EditPage/Template:McDonald's"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="McDonald&#039;s" style="font-size:114%;margin:0 4em"><a href="/wiki/McDonald%27s" title="McDonald's">McDonald's</a></div></th></tr><tr><td class="navbox-abovebelow" colspan="2"><div> <ul><li><a href="/wiki/History_of_McDonald%27s" title="History of McDonald's">History</a></li> <li><a class="mw-selflink selflink">Advertising</a> <ul><li><a href="/wiki/List_of_McDonald%27s_marketing_campaigns" title="List of McDonald's marketing campaigns">marketing campaigns</a></li></ul></li> <li><a href="/wiki/List_of_countries_with_McDonald%27s_restaurants" title="List of countries with McDonald's restaurants">Countries with franchises</a></li> <li><a href="/wiki/McDonald%27s_legal_cases" title="McDonald's legal cases">Legal cases</a></li> <li><a href="/wiki/List_of_McDonald%27s_products" title="List of McDonald's products">Product list</a></li> <li><a href="/wiki/International_availability_of_McDonald%27s_products" title="International availability of McDonald's products">International availability</a></li> <li><a href="/wiki/McDonald%27s_and_unions" title="McDonald's and unions">McDonald's and unions</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">People</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Richard_and_Maurice_McDonald" title="Richard and Maurice McDonald">Richard and Maurice McDonald</a></li> <li><a href="/wiki/Ray_Kroc" title="Ray Kroc">Ray Kroc</a></li> <li><a href="/wiki/Joan_Kroc" title="Joan Kroc">Joan Kroc</a></li> <li><a href="/wiki/Ralph_Alvarez" title="Ralph Alvarez">Ralph Alvarez</a></li> <li><a href="/wiki/Charlie_Bell_(businessman)" title="Charlie Bell (businessman)">Charlie Bell</a></li> <li><a href="/wiki/Al_Bernardin" title="Al Bernardin">Al Bernardin</a></li> <li><a href="/wiki/Jim_Cantalupo" title="Jim Cantalupo">Jim Cantalupo</a></li> <li><a href="/wiki/George_Cohon" title="George Cohon">George Cohon</a></li> <li><a href="/wiki/Dan_Coudreaut" title="Dan Coudreaut">Dan Coudreaut</a></li> <li><a href="/wiki/Steve_Easterbrook" title="Steve Easterbrook">Steve Easterbrook</a></li> <li><a href="/wiki/Jan_Fields" title="Jan Fields">Janice L. Fields</a></li> <li><a href="/wiki/Den_Fujita" title="Den Fujita">Den Fujita</a></li> <li><a href="/wiki/Don_Gorske" title="Don Gorske">Don Gorske</a></li> <li><a href="/wiki/Jack_M._Greenberg" title="Jack M. Greenberg">Jack M. Greenberg</a></li> <li><a href="/wiki/Lou_Groen" title="Lou Groen">Lou Groen</a></li> <li><a href="/wiki/Eik%C5%8D_Harada" title="Eikō Harada">Eikō Harada</a></li> <li><a href="/wiki/Chris_Kempczinski" title="Chris Kempczinski">Chris Kempczinski</a></li> <li><a href="/wiki/June_Martino" title="June Martino">June Martino</a></li> <li><a href="/wiki/Herb_Peterson" title="Herb Peterson">Herb Peterson</a></li> <li><a href="/wiki/Michael_R._Quinlan" title="Michael R. Quinlan">Michael R. Quinlan</a></li> <li><a href="/wiki/Ed_Rensi" title="Ed Rensi">Ed Rensi</a></li> <li><a href="/wiki/Willard_Scott" title="Willard Scott">Willard Scott</a></li> <li><a href="/wiki/James_A._Skinner" title="James A. Skinner">James A. Skinner</a></li> <li><a href="/wiki/Donald_N._Smith" title="Donald N. Smith">Donald N. Smith</a></li> <li><a href="/wiki/Harry_J._Sonneborn" title="Harry J. Sonneborn">Harry J. Sonneborn</a></li> <li><a href="/wiki/Don_Thompson_(executive)" title="Don Thompson (executive)">Don Thompson</a></li> <li><a href="/wiki/Fred_L._Turner" title="Fred L. Turner">Fred L. Turner</a></li> <li><a href="/wiki/George_T._Yang" title="George T. Yang">George T. Yang</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Company</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Hamburger_University" title="Hamburger University">Hamburger University</a></li> <li><a href="/wiki/Leaps_and_Bounds_(playplace)" title="Leaps and Bounds (playplace)">Leaps and Bounds</a></li> <li><a href="/wiki/McBarge" title="McBarge">McBarge</a></li> <li><a href="/wiki/McCaf%C3%A9" title="McCafé">McCafé</a></li> <li><a href="/wiki/CosMc%27s" title="CosMc's">CosMc's</a></li> <li><a href="/wiki/McDonald%27s_Chicago_Flagship" title="McDonald's Chicago Flagship">McDonald's Chicago Flagship</a></li> <li><a href="/wiki/McDonald%27s_No._1_Store_Museum" title="McDonald's No. 1 Store Museum">McDonald's #1 Store Museum</a></li> <li><a href="/wiki/Will_Rogers_Archway" title="Will Rogers Archway">McDonald's at the Will Rogers Archway</a></li> <li><a href="/wiki/McDonaldland" title="McDonaldland">McDonaldland</a></li> <li><a href="/wiki/Oldest_McDonald%27s_restaurant" title="Oldest McDonald's restaurant">Oldest McDonald's restaurant</a></li> <li><a href="/wiki/McDonald%27s_PlayPlace" class="mw-redirect" title="McDonald's PlayPlace">PlayPlace</a></li> <li><a href="/wiki/Ronald_McDonald" title="Ronald McDonald">Ronald McDonald</a></li> <li><a href="/wiki/Ronald_McDonald_House_Charities" title="Ronald McDonald House Charities">Ronald McDonald House Charities</a></li> <li><a href="/wiki/World%27s_Largest_Entertainment_McDonald%27s" title="World's Largest Entertainment McDonald's">World's Largest Entertainment McDonald's</a></li> <li><a href="/wiki/ECrew_Development_Program" title="ECrew Development Program">eCrew Development Program</a></li> <li><a href="/wiki/McDonald%27s_ice_cream_machine" title="McDonald's ice cream machine">Ice cream machine</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/List_of_McDonald%27s_products" title="List of McDonald's products">Products</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Beef</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Big_Mac" title="Big Mac">Big Mac</a></li> <li><a href="/wiki/Big_N%27_Tasty" title="Big N' Tasty">Big N' Tasty</a></li> <li><a href="/wiki/McDonald%27s_Deluxe_line" title="McDonald's Deluxe line">Deluxe line</a></li> <li><a href="/wiki/Kiwiburger" title="Kiwiburger">Kiwiburger</a></li> <li><a href="/wiki/Quarter_Pounder" title="Quarter Pounder">Quarter Pounder (McRoyal)</a></li> <li><a href="/wiki/McDouble" title="McDouble">McDouble</a></li> <li><a href="/wiki/McKroket" title="McKroket">McKroket</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Chicken</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Chicken_McNuggets" title="Chicken McNuggets">Chicken McNuggets</a></li> <li><a href="/wiki/McChicken" title="McChicken">McChicken</a></li> <li><a href="/wiki/Snack_Wrap" title="Snack Wrap">Snack Wrap</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Other</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/McDonald%27s_french_fries" title="McDonald's french fries">McDonald's french fries</a></li> <li><a href="/wiki/BTS_Meal" title="BTS Meal">BTS Meal</a></li> <li><a href="/wiki/Filet-O-Fish" title="Filet-O-Fish">Filet-O-Fish</a></li> <li><a href="/wiki/Georgie_Pie" title="Georgie Pie">Georgie Pie</a></li> <li><a href="/wiki/Happy_Meal" title="Happy Meal">Happy Meal</a></li> <li><a href="/wiki/McArabia" title="McArabia">McArabia</a></li> <li><a href="/wiki/McFlurry" title="McFlurry">McFlurry</a></li> <li><a href="/wiki/McGriddles" title="McGriddles">McGriddles</a></li> <li><a href="/wiki/McMuffin" title="McMuffin">McMuffin</a></li> <li><a href="/wiki/McPlant" title="McPlant">McPlant</a></li> <li><a href="/wiki/McRib" title="McRib">McRib</a></li> <li><a href="/wiki/McVegan" title="McVegan">McVegan</a></li> <li><a href="/wiki/McVeggie" title="McVeggie">McVeggie</a></li> <li><a href="/wiki/McDonald%27s_Premium_line" title="McDonald's Premium line">Premium line</a></li> <li><a href="/wiki/Shamrock_Shake" title="Shamrock Shake">Shamrock Shake</a></li> <li><a href="/wiki/Grimace_Shake" title="Grimace Shake">Grimace Shake</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Former</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Arch_Deluxe" title="Arch Deluxe">Arch Deluxe</a></li> <li><a href="/wiki/Buttermilk_Crispy_Tenders" title="Buttermilk Crispy Tenders">Buttermilk Crispy Tenders</a></li> <li><a href="/wiki/McDonald%27s_Fruit_and_Walnut_Salad" class="mw-redirect" title="McDonald's Fruit and Walnut Salad">Fruit and Walnut Salad</a></li> <li><a href="/wiki/McAfrika" title="McAfrika">McAfrika</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Advertising</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%">Campaigns</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Changeables" title="Changeables">Changeables</a></li> <li><i><a href="/wiki/Donald_Land" title="Donald Land">Donald Land</a></i></li> <li><i><a href="/wiki/Global_Gladiators" title="Global Gladiators">Global Gladiators</a></i></li> <li><a href="/wiki/Golden_Arches" title="Golden Arches">Golden Arches</a></li> <li><a href="/wiki/Mac_Tonight" title="Mac Tonight">Mac Tonight</a></li> <li><a href="/wiki/McDonald%27s_Monopoly" title="McDonald's Monopoly">McDonald's Monopoly</a></li> <li><i><a href="/wiki/McDonald%27s_Treasure_Land_Adventure" title="McDonald's Treasure Land Adventure">McDonald's Treasure Land Adventure</a></i></li> <li><i><a href="/wiki/M.C._Kids" title="M.C. Kids">M.C. Kids</a></i></li> <li><a href="/wiki/McKids" title="McKids">McKids</a></li> <li><a href="/wiki/Teenie_Beanies" title="Teenie Beanies">Teenie Beanies</a></li> <li><i><a href="/wiki/The_Wacky_Adventures_of_Ronald_McDonald" title="The Wacky Adventures of Ronald McDonald">The Wacky Adventures of Ronald McDonald</a></i></li> <li><i><a href="/wiki/Grimace%27s_Birthday" title="Grimace's Birthday">Grimace's Birthday</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Sponsorships</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Bubba_Wallace" title="Bubba Wallace">Bubba Wallace</a> (<a href="/wiki/NASCAR" title="NASCAR">NASCAR</a>)</li> <li><a href="/wiki/Graham_Rahal" title="Graham Rahal">Graham Rahal</a> (<a href="/wiki/IndyCar_Series" title="IndyCar Series">IndyCar Series</a>)</li> <li><a href="/wiki/McDonald%27s_1984_Olympics_promotion" title="McDonald's 1984 Olympics promotion">McDonald's 1984 Olympics promotion</a></li> <li><a href="/wiki/McDonald%27s_All-American_Game" title="McDonald's All-American Game">McDonald's All-American Game</a></li> <li><a href="/wiki/McDonald%27s_Championship" title="McDonald's Championship">McDonald's Championship</a></li> <li><a href="/wiki/McDonald%27s_Championship_(golf)" title="McDonald's Championship (golf)">McDonald's Championship (golf)</a></li> <li><a href="/wiki/McDonald%27s_Cycle_Center" title="McDonald's Cycle Center">McDonald's Cycle Center</a></li> <li><a href="/wiki/McDonald%27s_Gospelfest" title="McDonald's Gospelfest">McDonald's Gospelfest</a></li> <li><a href="/wiki/Super_Smash_(men%27s_cricket)" title="Super Smash (men's cricket)">McDonald's Super Smash</a></li> <li><a href="/wiki/Uytengsu_Aquatics_Center" title="Uytengsu Aquatics Center">McDonald's Olympic Swim Stadium</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Related</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Burger_wars" title="Burger wars">Burger wars</a></li> <li><i><a href="/wiki/Dreaming_in_Mono" title="Dreaming in Mono">Dreaming in Mono</a></i></li> <li><a href="/wiki/Fast_food_advertising" title="Fast food advertising">Fast food advertising</a></li> <li><i><a href="/wiki/Mac_and_Me" title="Mac and Me">Mac and Me</a></i> (1988 film)</li> <li><a href="/wiki/McDonald%27s_sign_(Pine_Bluff,_Arkansas)" title="McDonald's sign (Pine Bluff, Arkansas)">McDonald's sign (Pine Bluff, Arkansas)</a></li> <li>"<a href="/wiki/Stop_it._Get_some_help." title="Stop it. Get some help.">Stop it. Get some help.</a>"</li> <li><a href="/wiki/Supersize" title="Supersize">Supersize</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Branches</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/McDonald%27s_Canada" title="McDonald's Canada">Canada</a></li> <li><a href="/wiki/McDonald%27s_France" title="McDonald's France">France</a></li> <li><a href="/wiki/McDonald%27s_Israel" title="McDonald's Israel">Israel</a></li> <li><a href="/wiki/McDonald%27s_New_Zealand" title="McDonald's New Zealand">New Zealand</a></li> <li><a href="/wiki/McDonald%27s_Pakistan" title="McDonald's Pakistan">Pakistan</a></li> <li><a href="/wiki/McDonald%27s_Philippines" title="McDonald's Philippines">Philippines</a></li> <li><a href="/wiki/McDonald%27s_in_Russia" title="McDonald's in Russia">Russia</a> (<a href="/wiki/Vkusno_i_tochka" title="Vkusno i tochka">Vkusno i tochka</a>)</li> <li><a href="/wiki/Arcos_Dorados_Holdings" title="Arcos Dorados Holdings">Arcos Dorados Holdings</a></li> <li><a href="/wiki/Westlife_Foodworld" title="Westlife Foodworld">Westlife Foodworld</a> (India)</li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Criticism_of_McDonald%27s" title="Criticism of McDonald's">Criticism</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Fast_Food_Nation" title="Fast Food Nation">Fast Food Nation</a></i> (<a href="/wiki/Fast_Food_Nation_(film)" title="Fast Food Nation (film)">film</a>)</li> <li><a href="/wiki/McDonaldization" title="McDonaldization">McDonaldization</a></li> <li><i><a href="/wiki/McDonald%27s_Video_Game" title="McDonald's Video Game">McDonald's Video Game</a></i></li> <li><a href="/wiki/McDonald%27s_and_unions" title="McDonald's and unions">McDonald's and unions</a></li> <li><a href="/wiki/McJob" title="McJob">McJob</a></li> <li><a href="/wiki/McRefugee" title="McRefugee">McRefugee</a></li> <li><a href="/wiki/McLibel_(film)" title="McLibel (film)"><i>McLibel</i></a></li> <li><i><a href="/wiki/Maxime,_McDuff_%26_McDo" title="Maxime, McDuff & McDo">Maxime, McDuff & McDo</a></i></li> <li><i><a href="/wiki/Super_Size_Me" title="Super Size Me">Super Size Me</a></i> <ul><li><i><a href="/wiki/Don%27t_Eat_This_Book" title="Don't Eat This Book">Don't Eat This Book</a></i></li></ul></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Legal cases</th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><i><a href="/wiki/Liebeck_v._McDonald%27s_Restaurants" title="Liebeck v. McDonald's Restaurants">Liebeck v. McDonald's Restaurants</a></i></li> <li><i><a href="/wiki/Magee_v._McDonald%27s" class="mw-redirect" title="Magee v. McDonald's">Magee v. McDonald's</a></i></li> <li><i><a href="/wiki/McLibel_case" title="McLibel case">McDonald's Restaurants v. Morris & Steel</a></i></li> <li><i><a href="/wiki/Sid_%26_Marty_Krofft_Television_Productions_Inc._v._McDonald%27s_Corp." title="Sid & Marty Krofft Television Productions Inc. v. McDonald's Corp.">Sid & Marty Krofft Television Productions Inc. v. McDonald's Corp.</a></i></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Related</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li>Attacks <ul><li><a href="/wiki/San_Ysidro_McDonald%27s_massacre" title="San Ysidro McDonald's massacre">San Ysidro McDonald's massacre</a> (1984)</li> <li><a href="/wiki/Taiwan_McDonald%27s_bombings" title="Taiwan McDonald's bombings">Taiwan McDonald's bombings</a> (1992)</li> <li><a href="/wiki/Sydney_River_McDonald%27s_murders" title="Sydney River McDonald's murders">Sydney River McDonald's murders</a> (1992)</li> <li><a href="/wiki/Murder_of_Wu_Shuoyan" title="Murder of Wu Shuoyan">Murder of Wu Shuoyan</a> (2014)</li> <li><a href="/wiki/2016_Munich_shooting" title="2016 Munich shooting">Munich shooting</a> (2016)</li> <li><a href="/wiki/Magnificent_Mile_shooting" title="Magnificent Mile shooting">Magnificent Mile shooting</a> (2022)</li></ul></li> <li><a href="/wiki/McDelivery" title="McDelivery">McDelivery</a></li> <li><a href="/wiki/Big_Mac_Index" title="Big Mac Index">Big Mac Index</a></li> <li><i><a href="/wiki/McDonald%27s_Young_Entertainers" title="McDonald's Young Entertainers">McDonald's Young Entertainers</a></i></li> <li><a href="/wiki/McWord" title="McWord">McWords</a></li> <li>"<a href="/wiki/Seriously_McDonalds" title="Seriously McDonalds">Seriously McDonalds</a>"</li> <li><a href="/wiki/Statue_of_a_Quarter_Pounder" title="Statue of a Quarter Pounder">Statue of a Quarter Pounder</a></li> <li><a href="/wiki/Taylor_Company" title="Taylor Company">Taylor Company</a></li> <li><a href="/wiki/McDonald%27s_urban_legends" title="McDonald's urban legends">Urban legends</a></li> <li>"<a href="/wiki/Boom,_Like_That" title="Boom, Like That">Boom, Like That</a>"</li> <li><i><a href="/wiki/The_Founder" title="The Founder">The Founder</a></i> (2016 film)</li> <li><i><a href="/wiki/McMillions" title="McMillions">McMillions</a></i> (2020 documentary series)</li> <li><a href="/wiki/List_of_nicknames_for_McDonald%27s" title="List of nicknames for McDonald's">List of nicknames for McDonald's</a></li> <li><a href="/wiki/2024_McDonald%27s_E._coli_outbreak" title="2024 McDonald's E. coli outbreak">2024 McDonald's E. coli outbreak</a></li></ul> </div></td></tr></tbody></table></div>    </div><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1" alt="" width="1" height="1" style="border: none; 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