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How LinkedIn InMail Can Refine Candidate Outreach Strategies
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data-component-js-load-path="components/navigation/header"> <div class="primary-navigation-wrapper"> <div class="primary-navigation-river"> <div class="site-title "> <a href="https://business.linkedin.com/talent-solutions" class="site-title-link js-analytics-event" data-analytics-config="{"category":"External Other","action":"click - Talent Solutions","label":"https://business.linkedin.com/talent-solutions - header","componentId":"header_1168390111"}"> <span class="site-title-logo"> <span class="a11y-text full">LinkedIn Logo</span> <svg class="full"><use xlink:href="#linkedin-logo-blue-21" data-size="large"/></svg> <span class="a11y-text icon">LinkedIn Logo</span> <svg class="icon"><use xlink:href="#inbug-blue-28" data-size="large"/></svg> </span> <span class="site-title-spacer">LinkedIn</span> <span class="site-title-text standard ">Talent Solutions</span> </a> <button data-menu="share" class="site-title-menu mobile-share js-analytics-event" aria-controls="share-menu" 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Support </span> <div class="sub-menu-button-display-icon-container"> <li-icon type="chevron-right-icon" size="large" class="primary-navigation-sub-menu-icon" a11y-text="" ""> </li-icon> </div> </button> </li> </ul> <div class="primary-navigation-divider"></div> <ul class="primary-navigation-list action"> <li id='lts-en-us-header-navigation-primary-button' class="primary-navigation-item"> <a class="primary-navigation-action more js-analytics-event" href="/talent-solutions/contact-us" title="Contact sales" data-analytics-config="{"category":"Internal","action":"click - Contact sales","label":"/content/me/business/en-us/talent-solutions/contact-us.html - header","componentId":"actionable-content_922785125"}"> Contact sales </a> </li> <li class="primary-navigation-item desktop-share"> <button data-menu="share" class="primary-navigation-action share js-analytics-event" aria-controls="share-menu" aria-expanded="false" data-analytics-config="{"category":"Interaction Click","action":"click - header","label":"share button","componentId":"header_1168390111"}"> <li-icon type="share-ios-icon" size="" class="primary-navigation-icon" a11y-text="" ""> </li-icon> <span class="a11y-hidden"></span> </button> </li> </ul> <div class="utility-navigation-wrapper non-desktop-only"> <nav id="utility-navigation" class="utility-navigation" aria-label="Utitlity navigation" data-component-js-load-path="components/navigation/utility"> <div class="utility-navigation-river content-margin"> <div class="language-selector utility-navigation-section" data-toggle="language-selector-dropdown"> <button class="language-selector-trigger js-dropdown-trigger"> <li-icon type="language-icon" size="small" class="icon"> </li-icon> <span class="text">English</span> <li-icon type="caret-filled-down-icon" size="large" class="icon"> </li-icon> <p class="accessibility-description"></p> </button> <div class="language-selector-menu js-dropdown-menu inkwell-dropdown-menu"> <ul> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/de-de/talent-solutions/ressourcen/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Deutsch (German)</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/talent-solutions/resources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> <li-icon type="check-icon" size="small" class="icon"> </li-icon> </span> <span class="text">English</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/es-mx/talent-solutions/resources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Español (Spanish (Latin America))</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/es-es/talent-solutions/resources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Español (Spanish (Spain))</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/fr-fr/talent-solutions/ressources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Français (French)</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/it-it/talent-solutions/resources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Italiano (Italian)</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/nl-nl/talent-solutions/resources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Nederlands (Dutch (Netherlands))</span> </a> </li> <li class="language-selector-menu-item"> <a href="https://business.linkedin.com/pt-br/talent-solutions/resources/talent-acquisition/refine-outreach-inmail?ss=1"> <span class="icon-wrapper"> </span> <span class="text">Português (Portuguese)</span> </a> </li> </ul> </div> </div> <div class="free-links utility-navigation-section"> <p class="free-links-message"></p> <ul class="free-links-list"> <li id="lts-en-us-header-navigation-utility-nav-mobile-chat" class="free-link" style="display:none;"> <a class="live-chat-link" href="/etc/gandalf/global-settings/chat/lts-en-us-chat" title="Chat with a sales consultant" target="_self" rel="nofollow"> Chat with a sales consultant </a> </li> <li id="lts-en-us-header-navigation-utility-nav-mobile-free-link-post-a-job" class="free-link"> <a href="https://www.linkedin.com/job-posting" title="Post a job" target="_blank"> Post a job </a> </li> </ul> </div> </div> </nav> </div> </nav> </div> </div> <div id='lts-en-us-header-navigation-primary-nav-mobile-products' class="secondary-navigation-wrapper advanced" data-menu="item_1" tabindex="-1" role="menu" aria-labelledby="sub-menu-button-item_1"> <nav class="secondary-navigation" role="navigation" id="secondary-menu-item_1" aria-label="Products link navigation"> <div class="secondary-nav-panel js-hide-sub-menu non-desktop-only"> <button class="sub-navigation-button js-hide-sub-menu js-analytics-event" aria-label="Back"> <li-icon type="chevron-left-icon" size="small" class="" a11y-text="" ""> </li-icon> </button> <h3 class="secondary-nav-title">Products</h3> </div> <div class="secondary-nav-overview non-desktop-only"> <a href="/talent-solutions/product-overview" class="secondary-nav-link js-analytics-event" title="Products" data-analytics-config="{"category":"Internal","action":"click - Products","label":"/content/me/business/en-us/talent-solutions/product-overview - header","componentId":"header_1168390111"}"> </a> </div> <div class="inherited-column-frame column-frame main-container padding-gutter "> <div class="column-frame-foreground content-margin"> <div class="columns-container"> <section class="inherited-column-wrapper column-4 "> <section class="inherited-column default"> <p class="col-headline "> Source and engage </p> <section class="inherited-column-content-wrapper "> <div class="link-list parbase section"> <nav> <ul class="link-list "> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/recruiter" title="LinkedIn Recruiter" data-analytics-config="{"category":"Internal","action":"click - LinkedIn Recruiter","label":"/content/me/business/en-us/talent-solutions/recruiter.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_737904412"}"> LinkedIn Recruiter </a> <p class="link-list-caption ">Find and manage candidates</p> </li> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/recruiter-lite" title="LinkedIn Recruiter Lite" data-analytics-config="{"category":"Internal","action":"click - LinkedIn Recruiter Lite","label":"/content/me/business/en-us/talent-solutions/recruiter-lite.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_737904411"}"> LinkedIn Recruiter Lite </a> <p class="link-list-caption ">Recruiter for low-volume hiring</p> </li> </ul> </nav> </div> </section> <a class="col-link js-analytics-event" href="/talent-solutions/product-overview" data-analytics-config="{"category":"Internal","action":"click - View all products →","label":"/content/me/business/en-us/talent-solutions/product-overview.html - header - inherited-column-frame - inherited-column","componentId":"actionable-content_12140170"}"> View all products → </a> </section> </section> <section class="inherited-column-wrapper column-4 no-link"> <section class="inherited-column default"> <p class="col-headline "> Post and attract </p> <section class="inherited-column-content-wrapper "> <div class="link-list parbase section"> <nav> <ul class="link-list "> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/post-jobs" title="LinkedIn Jobs" data-analytics-config="{"category":"Internal","action":"click - LinkedIn Jobs","label":"/content/me/business/en-us/talent-solutions/post-jobs.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_1660587995"}"> LinkedIn Jobs </a> <p class="link-list-caption ">Target your jobs to the right people</p> </li> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/company-career-pages" title="LinkedIn Career Pages" data-analytics-config="{"category":"Internal","action":"click - LinkedIn Career Pages","label":"/content/me/business/en-us/talent-solutions/company-career-pages.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_1660587994"}"> LinkedIn Career Pages </a> <p class="link-list-caption ">Attract talent with employer branding</p> </li> </ul> </nav> </div> </section> </section> </section> <section class="inherited-column-wrapper column-4 no-link"> <section class="inherited-column default"> <p class="col-headline "> Company size </p> <section class="inherited-column-content-wrapper "> <div class="link-list parbase section"> <nav> <ul class="link-list "> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/enterprise-recruiting-tools" title="Enterprise" data-analytics-config="{"category":"Internal","action":"click - Enterprise","label":"/content/me/business/en-us/talent-solutions/enterprise-recruiting-tools.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_1711695718"}"> Enterprise </a> </li> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/small-business-hiring-solutions" title="Small business" data-analytics-config="{"category":"Internal","action":"click - Small business","label":"/content/me/business/en-us/talent-solutions/small-business-hiring-solutions.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_1711695719"}"> Small business </a> </li> </ul> </nav> </div> </section> </section> </section> <section class="inherited-column-wrapper column-4 no-link"> <section class="inherited-column default"> <p class="col-headline "> Company type </p> <section class="inherited-column-content-wrapper "> <div class="link-list parbase section"> <nav> <ul class="link-list "> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/staffing-agency-tools" title="Search & staffing agency" data-analytics-config="{"category":"Internal","action":"click - Search & staffing agency","label":"/content/me/business/en-us/talent-solutions/staffing-agency-tools.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_789012135"}"> Search & staffing agency </a> </li> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="https://nonprofit.linkedin.com/hire?trk=lts-web" title="Nonprofit" data-analytics-config="{"category":"External Other","action":"click - Nonprofit","label":"https://nonprofit.linkedin.com/hire?trk=lts-web - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_789012136"}"> Nonprofit </a> </li> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/healthcare" title="Healthcare" data-analytics-config="{"category":"Internal","action":"click - Healthcare","label":"/content/me/business/en-us/talent-solutions/healthcare.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_789012137"}"> Healthcare </a> </li> <li class="link-list-item"> <a class="link-list-link js-analytics-event" href="/talent-solutions/higher-ed" title="Higher education" data-analytics-config="{"category":"Internal","action":"click - Higher education","label":"/content/me/business/en-us/talent-solutions/higher-ed.html - header - inherited-column-frame - inherited-column - link-list","componentId":"actionable-content_789012138"}"> Higher education </a> </li> </ul> </nav> </div> </section> </section> </section> </div> </div> </div> </nav> </div> <div id='lts-en-us-header-navigation-primary-nav-mobile-resources' class="secondary-navigation-wrapper basic" data-menu="item_3" tabindex="-1" role="menu" aria-labelledby="sub-menu-button-item_3"> <nav class="secondary-navigation" role="navigation" id="secondary-menu-item_3" aria-label="Resources link navigation"> <div class="secondary-nav-panel js-hide-sub-menu non-desktop-only"> <button class="sub-navigation-button js-hide-sub-menu js-analytics-event" aria-label="Back"> <li-icon type="chevron-left-icon" size="small" class="" a11y-text="" ""> </li-icon> </button> <h3 class="secondary-nav-title">Resources</h3> </div> <div class="secondary-nav-overview-basic non-desktop-only"> <a href="/talent-solutions/resources" class="secondary-nav-link-basic js-analytics-event" title="Resources" data-analytics-config="{"category":"Internal","action":"click - Resources","label":"/content/me/business/en-us/talent-solutions/resources - header","componentId":"header_1168390111"}"> </a> </div> <nav> <ul class="link-list "> <li class="link-list-item"> <a href="/talent-solutions/resources" class="link-list-link js-analytics-event" title="Resource library"> Resource library </a> </li> <li class="link-list-item"> <a href="https://www.linkedin.com/business/talent/blog" class="link-list-link js-analytics-event" title="Talent Blog" target="_blank"> Talent Blog </a> </li> <li class="link-list-item"> <a href="/talent-solutions/diversity-equity-inclusion" class="link-list-link js-analytics-event" title="Diversity, equity & inclusion"> Diversity, equity & inclusion </a> </li> <li class="link-list-item"> <a href="/talent-solutions/recruitment-tool-reviews" class="link-list-link js-analytics-event" title="Case Studies"> Case Studies </a> </li> <li class="link-list-item"> <a href="/talent-solutions/resources/how-to-hire-guides" class="link-list-link js-analytics-event" title="Job Description Templates"> Job Description Templates </a> </li> </ul> </nav> </nav> </div> <div id='lts-en-us-header-navigation-primary-nav-mobile-customers' class="secondary-navigation-wrapper basic" data-menu="item_5" tabindex="-1" role="menu" aria-labelledby="sub-menu-button-item_5"> <nav class="secondary-navigation" role="navigation" id="secondary-menu-item_5" aria-label="Customers link navigation"> <div class="secondary-nav-panel js-hide-sub-menu non-desktop-only"> <button class="sub-navigation-button js-hide-sub-menu js-analytics-event" aria-label="Back"> <li-icon type="chevron-left-icon" size="small" class="" a11y-text="" ""> </li-icon> </button> <h3 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He has dark glasses and is wearing a blue shirt." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3_1-landingpage-header-banner-dsk.png/jcr:content/renditions/bkg-200-fbebd31.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="400px,400px,400px,300px,350px" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-13-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_306035538" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_306035538"> <h1 class="banner-headline headline-42"> Refine your candidate outreach strategy with LinkedIn InMail </h1> <p class="banner-subheadline headline-subheadline-26"> <br/> Learn the most effective ways to message candidates and get more responses. </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-11-columns align-top stacking-order-2"> </section> </div> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="0px,0px,0px,250px,250px" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_407173186" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png.original.png" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png.original.png" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png.original.png" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png/jcr:content/renditions/lts-bo3-1-lp-header-banner-mob-land.png, https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png/jcr:content/renditions/lts-bo3-1-lp-header-banner-mob-land-2x.png 2x" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png.original.png, https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png/jcr:content/renditions/lts-bo3-1-lp-header-banner-mob-port-2x.png 2x" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="A recruiter is sitting on a couch and working on a laptop. He has dark glasses and is wearing a blue shirt." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/banners/lts-bo3-1-lp-header-banner-mob-port.png.original.png"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-1 to-24" id="banner-content-container-banner_407173186"> </div> </div> </section> </div> <div class="spacer parbase section"> <div class="spacer-component spacing--2 background-color none "></div></div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_422680645" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-20" id="banner-content-container-banner_422680645"> <p class="banner-headline headline-34"> Initial outreach is an important part of the hiring process and overall sourcing strategy— but the wrong approach can discourage your candidates. Knowing how to craft engaging messages helps you get the most out of the global LinkedIn network of professionals. </p> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1183059182" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_2054331583" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_2054331583"> <h2 class="banner-headline subheadline-21"> How InMail can help your strategy </h2> <p class="banner-subheadline subheadline-17"> <a href="#strategy">↓</a> </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_311521248" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_311521248"> <h2 class="banner-headline subheadline-21"> Composing high-performing InMails </h2> <p class="banner-subheadline subheadline-17"> <a href="#inmails">↓</a> </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-3"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,125px,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1431289087" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1431289087"> <h2 class="banner-headline subheadline-21"> What to avoid in your outreach </h2> <p class="banner-subheadline subheadline-17"> <a href="#outreach">↓</a> </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="stategy" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_229580519" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Beige background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-10-columns align-top stacking-order-1"> <div class="spacer parbase section"> <div class="spacer-component spacing--2 background-color none "></div></div> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-how-inmail-can-help-strategy.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-how-inmail-can-help-strategy.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-how-inmail-can-help-strategy.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-how-inmail-can-help-strategy.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-how-inmail-can-help-strategy.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Illustration of a recruiter sitting at a desk and working on a laptop." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-how-inmail-can-help-strategy.svg.original.svg"/></picture> </div> </div> </div> </section> <section class="flexible-column-frame-column grid-14-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_280283787" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_280283787"> <h2 class="banner-headline headline-42"> How InMail in LinkedIn Recruiter can help your outreach strategy </h2> <p class="banner-subheadline headline-subheadline-26"> <br/> Save time and improve your outreach efforts from end to end with these InMail features in Recruiter. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_288603293" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Beige background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_49307886" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_49307886"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Recruiter spotlights</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="90px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1923297114" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-24" id="banner-content-container-banner_1923297114"> <p class="banner-subheadline subheadline-21"> Want to understand where and how to begin the candidate outreach process? With <a href="https://www.linkedin.com/help/recruiter/answer/a414283/linkedin-recruiter-spotlights-overview?lang=en" rel="nofollow" target="_blank">Recruiter spotlights</a>, you can: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Prioritize candidates most likely to respond, selected specifically for your company</li> <li>Identify candidates who have previously applied to work at your company</li> <li>Pinpoint candidates connected with employees at your company</li> <li>Recognize candidates who are actively engaged with your brand</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1693502449" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_1693502449"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Orange light bulb icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>DID YOU KNOW?</strong><br/> Candidates who have indicated that they’re open to new opportunities are <a href="https://www.linkedin.com/business/talent/blog/talent-strategy/these-inmails-get-best-response-rates" rel="nofollow" target="_blank">75% more likely to respond</a> than candidates who haven’t. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1918917125" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Beige background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_654338646" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_654338646"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Recruiter messaging features</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="90px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1239717570" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-22" id="banner-content-container-banner_1239717570"> <p class="banner-subheadline subheadline-21"> Reduce manual work and gain back time with a robust suite of messaging features in Recruiter that includes: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Custom message templates tailored to different candidate types</li> <li>Bulk messaging that sends up to 25 InMails at once</li> <li>150 InMails per month for each seat</li> <li>InMail pooling across account seats, so recruiters can allocate InMails as needed </li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/150-stat.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/150-stat.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/150-stat.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/150-stat.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/150-stat.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Each recruiter seat can send up to 150 InMails per month, increasing your outreach - and your chances to make a connection." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/150-stat.svg.original.svg"/></picture> </div> </div> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1707284233" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Beige background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_953682598" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_953682598"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>InMail performance data</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="115px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1511183162" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-22" id="banner-content-container-banner_1511183162"> <p class="banner-subheadline subheadline-21"> Get real-time insights into InMail performance and usage to discover opportunities that increase candidate engagement. InMail analytics allow you to: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Track InMail response rates and performance</li> <li>Identify high-performing templates and messages</li> <li>Compare InMail performance to industry benchmarks</li> <li>Gain a holistic view of your team’s performance</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1598474363" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-fbebd3.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_1598474363"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Orange light bulb icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-orange-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>DID YOU KNOW?</strong><br/> InMails get a <a href="https://www.linkedin.com/business/sales/blog/lead-generation/why-inmail-is-replacing-email-for-lead-generation?trk=lss-blog-inmail-templates-that-work" rel="nofollow" target="_blank">300% higher response rate</a> than regular emails featuring the same content. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="spacer parbase section"> <div class="spacer-component spacing__desktop--4 spacing__tablet-landscape--1 spacing__tablet-portrait--2 spacing__mobile-landscape--1 spacing__mobile-portrait--2 background-color none "></div> </div> <div class="flexible-column-frame parbase section"> <section id="inmails" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1462836179" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-10-columns align-top stacking-order-1"> <div class="spacer parbase section"> <div class="spacer-component spacing--2 background-color none "></div></div> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-composing-high-performing-inmails.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-composing-high-performing-inmails.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-composing-high-performing-inmails.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-composing-high-performing-inmails.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-composing-high-performing-inmails.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Illustration of recruiter sitting at a desk and typing on a laptop." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-composing-high-performing-inmails.svg.original.svg"/></picture> </div> </div> </div> </section> <section class="flexible-column-frame-column grid-14-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1623839647" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_1623839647"> <h2 class="banner-headline headline-42"> Composing a high-performing InMail message </h2> <p class="banner-subheadline headline-subheadline-26"> <br/> Learn how to write the most engaging InMails and reach more potential candidates. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_139572644" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_836814035" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_836814035"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Crafting the perfect subject line</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="65px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_13731545" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_13731545"> <p class="banner-subheadline subheadline-21"> Capturing a reader’s attention with a strong subject line is crucial because:<br/> </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul> <li>Recipients view subject lines first, then determine whether a message is worth opening</li> <li>Concise, catchy subject lines intrigue candidates and stick with them</li> <li>Mobile audiences — accounting for 57% of LinkedIn traffic — prefer short subject lines</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1715342926" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_1715342926"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Green lightbulb icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>PRO TIP</strong><br/> Don’t use pushy subject lines such as “Did you get my earlier message?” or “Need to fill this role immediately.”<br/> </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1223154946" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_743109331" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_743109331"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Creating a personal connection</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_313497857" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-22" id="banner-content-container-banner_313497857"> <p class="banner-subheadline subheadline-21"> Messages that engage candidates on a personal level perform better. Here’s how to build stronger connections with them: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Include a quick anecdote that makes you relatable to the candidate</li> <li>Show you know that the candidate’s qualifications and experience are suited to that specific role</li> <li>Use Recruiter to view the candidate’s connections, groups, work background, education, and interests to find common ground</li> <li>View candidate highlights in <a href="https://business.linkedin.com/talent-solutions/recruiter" rel="nofollow" target="_blank">Recruiter</a> to discover if you share a previous employer, which increases your chances of a response by 27%</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/20-stat.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/20-stat.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/20-stat.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/20-stat.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/20-stat.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Personalized InMails perform 20% better than generic ones written and sent in bulk." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/20-stat.svg.original.svg"/></picture> </div> </div> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <p> </p> <p><span class="img-caption">Source: <a href="https://www.linkedin.com/business/talent/blog/talent-strategy/these-inmails-get-best-response-rates" rel="nofollow" target="_blank">LinkedIn Data, 2021</a></span></p> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1538847122" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column "> <div class="spacer parbase section"> <div class="spacer-component spacing--2 background-color none "></div></div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_551969054" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--none" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-3-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_213031151" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-19 to-24" id="banner-content-container-banner_213031151"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-quaotation-mark-1.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-quaotation-mark-1.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-quaotation-mark-1.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-quaotation-mark-1.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-quaotation-mark-1.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-quaotation-mark-1.svg.original.svg"/></picture> </div> </div> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-18-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1529779184" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_1529779184"> <p class="banner-headline headline-subheadline-26"> Work with your hiring manager. Show them the InMail you plan to send to passive candidates, and ask if there are any adjustments to make. Adding that personal touch and knowing the hiring manager is interested in moving forward produces a higher response rate from candidates!” </p> <p class="banner-subheadline subheadline-17"> <strong>— Sarah Silva, LinkedIn Recruiter</strong> </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-3-columns align-top stacking-order-3"> </section> </div> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1334710972" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1521382891" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1521382891"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Keeping it short and sweet</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1623436351" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1623436351"> <p class="banner-subheadline subheadline-21"> Shorter InMail messages engage recipients more than longer ones, so keep this in mind when composing: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>InMails between 200 and 400 characters are 16% more likely to receive a response </li> <li>Shorter InMails aren’t guaranteed to overperform, but they do tend to see higher response rates</li> <li>Keep your target audience in mind to better understand how long your InMail should be</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1030774070" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_1030774070"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Green lightbulb icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-did-you-know-green-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>DID YOU KNOW?</strong><br/> InMails between 200 and 400 characters are 16% more likely to <a href="https://www.linkedin.com/business/talent/blog/talent-strategy/these-inmails-get-best-response-rates" rel="nofollow" target="_blank">receive a response</a>. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_448326253" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f5fbf2.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_427891010" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Green background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e2f2da.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_427891010"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Putting your network to work</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_2023706326" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-22" id="banner-content-container-banner_2023706326"> <p class="banner-subheadline subheadline-21"> Here’s how to take advantage of your connections to improve your outreach efforts: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Leveraging your network to find mutual connections is proven to increase outreach response rates </li> <li>The more connections you make as you browse LinkedIn, the more second- and third-degree connections you can uncover to boost your network even more </li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/46-stat.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/46-stat.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/46-stat.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/46-stat.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/46-stat.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Candidates are 46% more likely to accept your InMail if they’re already connected to someone at your company." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/46-stat.svg.original.svg"/></picture> </div> </div> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <p> </p> <p><span class="img-caption">Source: <a href="https://www.linkedin.com/business/talent/blog/product-tips/stats-that-will-help-you-write-better-linkedin-inmails" rel="nofollow" target="_blank">LinkedIn Data, 2015</a></span></p> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="spacer parbase section"> <div class="spacer-component spacing__desktop--4 spacing__tablet-landscape--1 spacing__tablet-portrait--2 spacing__mobile-landscape--1 spacing__mobile-portrait--2 background-color none "></div> </div> <div class="flexible-column-frame parbase section"> <section id="outreach" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_48700120" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-10-columns align-top stacking-order-1"> <div class="spacer parbase section"> <div class="spacer-component spacing--2 background-color none "></div></div> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-what-avoid-in-your-outreach-startegy.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-what-avoid-in-your-outreach-startegy.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-what-avoid-in-your-outreach-startegy.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-what-avoid-in-your-outreach-startegy.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-what-avoid-in-your-outreach-startegy.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Illustration of recruiter sitting on couch with laptop." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/people/lts-bo3-1-what-avoid-in-your-outreach-startegy.svg.original.svg"/></picture> </div> </div> </div> </section> <section class="flexible-column-frame-column grid-14-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_497038106" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_497038106"> <h2 class="banner-headline headline-42"> What to avoid when developing your candidate outreach strategy </h2> <p class="banner-subheadline headline-subheadline-26"> <br/> Candidates can spot a generic attempt from far away, so stand out against other InMails by avoiding these missteps.<br/> </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1479155716" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1379630899" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1379630899"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Information overload</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_156517497" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_156517497"> <p class="banner-subheadline subheadline-21"> Messages that are too long lose people’s interest. Here’s how you can trim your message to the essential points:<br/> </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Avoid unnecessary information that doesn’t offer a clear call to action</li> <li>Stay away from embedded links that distract from your message</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1172526062" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_1172526062"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Illustrated blue star icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>PRO TIP</strong><br/> Ask candidates to share their career objectives so conversations become more relevant — and don’t forget to thank them for their time. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_609563409" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_421449664" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_421449664"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Reliance on jargon</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_933330900" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_933330900"> <p class="banner-subheadline subheadline-21"> Jargon tends to turn off audiences. Here’s why you should stay away from unfamiliar language: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul> <li>People unaware of industry-specific terms can be confused and close your message</li> <li>Prospects looking to transition into your industry might not yet know the nuances of it</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_2130707297" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_2130707297"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Illustrated blue star icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>PRO TIP</strong><br/> Avoid gender-biased words like “decisive,” “independent,” or “aggressive.” </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_820462835" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1205925444" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1205925444"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Unclear next steps</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1819382064" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1819382064"> <p class="banner-subheadline subheadline-21"> When candidates don’t know how to follow up on your outreach, they can get confused and discouraged. Keep your process simple with these tips: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul style=""> <li>Center your conversion around a clear, focused agenda </li> <li>Read your InMail back from the candidate’s perspective before sending in order to spot confusing areas</li> <li>Make the InMail part of an ongoing conversation instead of just redirecting the candidate to an application</li> <li>Don’t make the candidate do heavy lifting (ex: asking them to share their network for referrals)</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="embed parbase section"> <div> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/95-stat.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/95-stat.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/95-stat.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/95-stat.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/95-stat.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="People who follow your company on LinkedIn are 95% more likely to accept your InMail and 81% more likely to respond to it." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/stats/95-stat.svg.original.svg"/></picture> </div> </div> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <p> </p> <p><span class="img-caption">Source: <a href="https://www.linkedin.com/business/talent/blog/product-tips/stats-that-will-help-you-write-better-linkedin-inmails" rel="nofollow" target="_blank">LinkedIn Data, 2015</a></span></p> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_988424880" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-100-f4faff.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-16-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="85px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1677950591" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1677950591"> <h3 class="banner-subheadline headline-subheadline-26"> <strong>Poor timing</strong> </h3> </div> </div> </section> </div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="95px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1113191469" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-2 to-23" id="banner-content-container-banner_1113191469"> <p class="banner-subheadline subheadline-21"> InMails sent to a prospect outside certain time ranges can be ignored, get lost, or even annoy your candidate. When scheduling InMails, remember: </p> </div> </div> </section> </div> <div class="full-rich-text parbase section"> <section class="content-margin"> <div class="rich-text rich-text-mode-standard rich-text-align-center rich-text__padding--none rich-text__width--narrow"> <ul> <li>InMails sent out between Monday and Thursday have increased response rates</li> <li>InMails sent on Saturdays are 16% less likely to get a response compared to those sent during the work week</li> </ul> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-8-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome has-background has-content-width-background " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_874206370" data-component-js-load-path="components/content/banner"> <div class="banner-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="banner-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Light blue background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-200-e7eef5.svg.original.svg"/></picture> </div> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-3 to-21" id="banner-content-container-banner_874206370"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Illustrated blue star icon" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-pro-tip-blue-icon.svg.original.svg"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <strong>PRO TIP</strong><br/> The best time to send an InMail is <a href="https://www.linkedin.com/business/talent/blog/product-tips/stats-that-will-help-you-write-better-linkedin-inmails#:~:text=The%20best%20time%20to%20send,yours%20mid%2Dmorning%20when%20possible" rel="nofollow" target="_blank">between 9:00 a.m. and 10:00 a.m</a>. on a weekday. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="spacer parbase section"> <div class="spacer-component spacing--2 background-color none "></div></div> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="80px,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_577979258" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-1 to-24" id="banner-content-container-banner_577979258"> <h2 class="banner-subheadline headline-34"> Additional resources for InMail strategy </h2> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_833097797" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-6-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1159602932" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-1 to-24" id="banner-content-container-banner_1159602932"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmails-example.png.original.png" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmails-example.png.original.png" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmails-example.png.original.png" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmails-example.png.original.png" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmails-example.png.original.png" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Recruiting siting down and browsing on a laptop." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmails-example.png.original.png"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <a href="https://business.linkedin.com/content/dam/me/business/en-us/talent-solutions/resources/pdfs/8-best-and-worst-inmails.pdf" rel="nofollow" target="_blank">The 8 Best and Worst Recruiting InMail Examples </a> </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-6-columns align-top stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1392554029" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-1 to-24" id="banner-content-container-banner_1392554029"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-response-rate.png.original.png" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-response-rate.png.original.png" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-response-rate.png.original.png" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-response-rate.png.original.png" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-response-rate.png.original.png" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="A candidate is sitting in a bright and busy home office and reading an InMail message on his laptop." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-response-rate.png.original.png"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <a href="https://www.linkedin.com/business/talent/blog/talent-strategy/these-inmails-get-best-response-rates" rel="nofollow" target="_blank">These InMails Get the Best Response Rates, LinkedIn Data Reveals</a> </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-6-columns align-top stacking-order-3"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_350256306" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-1 to-24" id="banner-content-container-banner_350256306"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-optimizing-outreach.png.original.png" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-optimizing-outreach.png.original.png" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-optimizing-outreach.png.original.png" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-optimizing-outreach.png.original.png" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-optimizing-outreach.png.original.png" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="A recruiter is working on her laptop and sitting on a grey couch. There is a red design on the wall behind her." data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-optimizing-outreach.png.original.png"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <a href="https://business.linkedin.com/content/dam/me/business/en-us/talent-solutions/cx/2019/PDF/4-1-ebook-final.pdf" rel="nofollow" target="_blank">The Secrets to Optimizing Your Outreach</a> </p> </div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-6-columns align-top stacking-order-4"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_2093066641" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-center manual-content-position from-1 to-24" id="banner-content-container-banner_2093066641"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmail-strategy.png.original.png" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmail-strategy.png.original.png" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmail-strategy.png.original.png" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmail-strategy.png.original.png" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmail-strategy.png.original.png" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="image-content lazy-load" alt="Screenshot of LinkedIn Recruiter dashboard" data-image-path="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/body/refcards/lts-bo3-1-refcard-inmail-strategy.png.original.png"/></picture> </div> </div> <p class="banner-subheadline subheadline-21"> <a href="https://business.linkedin.com/content/dam/me/business/en-us/talent-solutions/learning-center/tip-sheets/en-us/DetermineYourInMailStrategy.pdf" rel="nofollow" target="_blank">Determine Your InMail Strategy</a> </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1140342469" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-background "> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg" media="only screen and (max-width: 719px) and (orientation: portrait)"/><!--[if IE 9]></video><![endif]--><!--[if IE 9]></video><![endif]--><img class="flexible-column-frame-background-image desktop-top-center tablet-landscape-top-center tablet-portrait-top-center mobile-landscape-top-center mobile-portrait-top-center lazy-load" alt="Tan background" data-image-path="https://content.linkedin.com/content/dam/me/global-design-assets/etta/backgrounds/bkg-10-FDFAF5.svg.original.svg"/></picture> </div> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--default" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-12-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="true" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1867837206" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-23" id="banner-content-container-banner_1867837206"> <h2 class="banner-headline headline-34"> LinkedIn can help you through every stage of the hiring process </h2> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_1674400331" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--none" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-4-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,120px,120px" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1019651590" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_1019651590"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-planning.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-planning.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-planning.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-planning.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: 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data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_723158745" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_723158745"> <p class="banner-subheadline subheadline-21"> <strong>Planning<br/> </strong>Make informed hiring decisions about diversity, hidden talent pools, and more using real-time data. </p> </div> </div> </section> </div> </section> </div> </div> </div> </section> </div> <div class="flexible-column-frame parbase section"> <section id="" data-anchorable class="flexible-column-frame-component layout-component has-responsive-height supports-zero-heights padding-gutter light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="flexible-column-frame_442419121" data-component-js-load-path="components/layout/flexible-column-frame"> <div class="flexible-column-frame-foreground legacy-padding-enabled has-responsive-height component__padding--none" data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false"> <div class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-4-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,120px,120px" 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</div> </div> </section> </div> </section> <section class="flexible-column-frame-column grid-20-columns align-bottom stacking-order-2"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,auto,auto" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_900972863" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_900972863"> <p class="banner-subheadline subheadline-21"> <strong>Hiring</strong><br/> Bring qualified candidates into your pipeline with easier job posting, smarter 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class="flexible-column-frame-heading content-margin"> </div> <div class="content-margin"> <div class="flexible-column-frame-columns"> <section class="flexible-column-frame-column grid-4-columns align-top stacking-order-1"> <div class="banner parbase section"> <section id="" data-anchorable class="banner-component has-responsive-height light-monochrome " data-responsive-height="auto,auto,auto,120px,120px" data-responsive-min-height="auto,auto,auto,auto,auto" data-enable-min-height="false" data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-background-video-id="banner_1147658708" data-component-js-load-path="components/content/banner"> <div class="banner-content content-margin component__padding--default"> <div class="banner-content-container banner-content-align-default manual-content-position from-1 to-24" id="banner-content-container-banner_1147658708"> <div class="banner-icon"> <div class="image-component content-margin"> <picture><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-developing.svg.original.svg" media="only screen and (min-width: 1025px)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-developing.svg.original.svg" media="only screen and (min-width: 768px) and (orientation: landscape)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-developing.svg.original.svg" media="only screen and (min-width: 720px) and (orientation: portrait)"/><source data-srcset="https://content.linkedin.com/content/dam/me/business/en-us/talent-solutions-lodestone/icons/lts-bo3-1-form-developing.svg.original.svg" media="only screen and (max-width: 767px) and (orientation: landscape)"/><source 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data-responsive-contrast="light-monochrome,light-monochrome,light-monochrome,light-monochrome,light-monochrome" data-bypass-form-path="/etc/linkedin/microsites/forms/marketing/lts/leadgen/global/primary/lts-contact" data-form-type="DF"> <div class="content-margin"> <div class="care-chat-container"><!-- care chat placeholder --></div> <header class="form-component-header"> </header> <div class="form-header" data-lang="en_US" data-form-type="DF"> <div aria-hidden="true"> <script type="IN/Form2" data-formid="leadgen-form-qebReLhyLb"></script> </div> </div> <form id="leadgen-form-qebReLhyLb" class="lifi leadgen-form form" action="/bin/linkedin/post/form/submit" method="POST" autocomplete="on" data-analytics-form-id="form_602043116"> <ul class="form-inputs" data-redirect-message="Form Submitted" data-error-required="is a required field." data-error-invalid-character="Oops, invalid character. Please don't use { } < > [ ] ^ ` ~ ="> <li class="form-input firstname"><label for="firstname" class="form-input-label">First name<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><input id="firstname" name="firstname" class=" form-input-text" type="text" title="First name is a required field." maxlength="100" data-in-profile="firstName" required /></li> <li class="form-input lastname"><label for="lastname" class="form-input-label">Last name<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><input id="lastname" name="lastname" class=" form-input-text" type="text" title="Last name is a required field." maxlength="100" data-in-profile="lastName" required /></li> <li class="form-input company"><label for="company" class="form-input-label">Company<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><input id="company" name="company" class=" form-input-text" type="text" title="Company is a required field." maxlength="100" data-in-profile="company" required /></li> <li class="form-input email"><label for="email" class="form-input-label">Email<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><input id="email" name="email" class=" form-input-email" type="email" title="Email is a required field." data-in-profile="email" required /></li> <li class="form-input phone"><label for="phone" class="form-input-label">Phone number<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><input id="phone" name="phone" class=" form-input-tel" type="tel" title="Phone number is a required field." data-in-profile="phone" required /></li> <li class="form-input country"><label for="country" class="form-input-label">Country/Region<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><div class="form-input-select-wrapper"><select class="form-input-select" name="country" id="country" data-error-required="is a required field." required><option value>–– Select One ––</option><option value="AF" data-over="More than" data-cutoff="13000" data-under="Less than">Afghanistan</option><option value="AX" data-over="More than" data-cutoff="10000" data-under="Less than">Aland Islands</option><option value="AL" data-over="More than" data-cutoff="13000" data-under="Less than">Albania</option><option value="DZ" data-over="More than" data-cutoff="13000" data-under="Less than">Algeria</option><option value="AS" data-over="More than" data-cutoff="10000" data-under="Less than">American Samoa</option><option value="AD" data-over="More than" data-cutoff="13000" data-under="Less than">Andorra</option><option value="AO" data-over="More than" data-cutoff="13000" data-under="Less than">Angola</option><option value="AI" data-over="More than" data-cutoff="10000" data-under="Less than">Anguilla</option><option value="AQ" data-over="More than" data-cutoff="10000" data-under="Less than">Antarctica</option><option value="AG" data-over="More than" data-cutoff="10000" data-under="Less than">Antigua and Barbuda</option><option value="AR" data-over="More than" data-cutoff="10000" data-under="Less than">Argentina</option><option value="AM" data-over="More than" data-cutoff="13000" data-under="Less than">Armenia</option><option value="AW" data-over="More than" data-cutoff="10000" data-under="Less than">Aruba</option><option value="AU" data-over="More than" data-currency="AUD" data-cutoff="10000" data-under="Less than">Australia</option><option value="AT" data-over="More than" data-currency="€" data-cutoff="7000" data-under="Less than">Austria</option><option value="AZ" data-over="More than" data-cutoff="13000" data-under="Less than">Azerbaijan</option><option value="BS" data-over="More than" data-cutoff="10000" data-under="Less than">Bahamas, The</option><option value="BH" data-over="More than" data-cutoff="8000" data-under="Less than">Bahrain</option><option value="BD" data-over="More than" data-cutoff="10000" data-under="Less than">Bangladesh</option><option value="BB" data-over="More than" data-cutoff="10000" data-under="Less than">Barbados</option><option value="BY" data-over="More than" data-cutoff="10000" data-under="Less than">Belarus</option><option value="BE" data-over="More than" data-currency="€" data-cutoff="7000" data-under="Less than">Belgium</option><option value="BZ" data-over="More than" data-cutoff="10000" data-under="Less than">Belize</option><option value="BJ" data-over="More than" data-cutoff="10000" data-under="Less than">Benin</option><option value="BM" data-over="More than" data-cutoff="10000" data-under="Less than">Bermuda</option><option value="BT" data-over="More than" data-cutoff="10000" data-under="Less than">Bhutan</option><option value="BO" data-over="More than" data-cutoff="10000" data-under="Less than">Bolivia</option><option value="BA" data-over="More than" data-cutoff="13000" data-under="Less than">Bosnia and Herzegovina</option><option value="BW" data-over="More than" data-cutoff="13000" data-under="Less than">Botswana</option><option value="BV" data-over="More than" data-cutoff="10000" data-under="Less than">Bouvet Island</option><option value="BR" data-over="More than" data-currency="R$" data-cutoff="15000" data-under="Less than">Brazil</option><option value="IO" data-over="More than" data-cutoff="10000" data-under="Less than">British Indian Ocean Territory</option><option value="BN" data-over="More than" data-cutoff="10000" data-under="Less than">Brunei Darussalam</option><option value="BG" data-over="More than" data-cutoff="13000" data-under="Less than">Bulgaria</option><option value="BF" data-over="More than" data-cutoff="10000" data-under="Less than">Burkina Faso</option><option value="BI" data-over="More than" data-cutoff="10000" data-under="Less than">Burundi</option><option value="KH" data-over="More than" data-cutoff="10000" data-under="Less than">Cambodia</option><option value="CM" data-over="More than" data-cutoff="13000" data-under="Less than">Cameroon</option><option value="CA" data-over="More than" data-currency="CAD" data-cutoff="15000" data-under="Less than">Canada</option><option value="CV" data-over="More than" data-cutoff="10000" data-under="Less than">Cape Verde</option><option value="KY" data-over="More than" data-cutoff="10000" data-under="Less than">Cayman Islands</option><option value="CF" data-over="More than" data-cutoff="13000" data-under="Less than">Central African Republic</option><option value="TD" data-over="More than" data-cutoff="10000" data-under="Less than">Chad</option><option value="CL" data-over="More than" data-cutoff="10000" data-under="Less than">Chile</option><option value="CN" data-over="More than" data-cutoff="5000" data-under="Less than">China</option><option value="CX" data-over="More than" data-cutoff="10000" data-under="Less than">Christmas Island</option><option value="CC" data-over="More than" data-cutoff="10000" data-under="Less than">Cocos (Keeling) Islands</option><option value="CO" data-over="More than" data-cutoff="10000" data-under="Less than">Colombia</option><option value="KM" data-over="More than" data-cutoff="10000" data-under="Less than">Comoros</option><option value="CG" data-over="More than" data-cutoff="13000" data-under="Less than">Congo</option><option value="CD" data-over="More than" data-cutoff="13000" data-under="Less than">Congo, The Democratic Republic Of The</option><option value="CK" data-over="More than" data-cutoff="10000" data-under="Less than">Cook Islands</option><option value="CR" data-over="More than" data-cutoff="10000" data-under="Less than">Costa Rica</option><option value="CI" data-over="More than" data-cutoff="10000" data-under="Less than">Cote D'ivoire</option><option value="HR" data-over="More than" data-cutoff="13000" data-under="Less than">Croatia</option><option value="CY" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Cyprus</option><option value="CZ" data-over="More than" data-cutoff="13000" data-under="Less than">Czech Republic</option><option value="DK" data-over="More than" data-cutoff="13000" data-under="Less than">Denmark</option><option value="DJ" data-over="More than" data-cutoff="10000" data-under="Less than">Djibouti</option><option value="DM" data-over="More than" data-cutoff="10000" data-under="Less than">Dominica</option><option value="DO" data-over="More than" data-cutoff="10000" data-under="Less than">Dominican Republic</option><option value="EC" data-over="More than" data-cutoff="10000" data-under="Less than">Ecuador</option><option value="EG" data-over="More than" data-cutoff="13000" data-under="Less than">Egypt</option><option value="SV" data-over="More than" data-cutoff="10000" data-under="Less than">El Salvador</option><option value="GQ" data-over="More than" data-cutoff="10000" data-under="Less than">Equatorial Guinea</option><option value="ER" data-over="More than" data-cutoff="10000" data-under="Less than">Eritrea</option><option value="EE" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Estonia</option><option value="ET" data-over="More than" data-cutoff="10000" data-under="Less than">Ethiopia</option><option value="FK" data-over="More than" data-cutoff="10000" data-under="Less than">Falkland Islands (Malvinas)</option><option value="FO" data-over="More than" data-cutoff="13000" data-under="Less than">Faroe Islands</option><option value="FJ" data-over="More than" data-cutoff="10000" data-under="Less than">Fiji</option><option value="FI" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Finland</option><option value="FR" data-over="More than" data-currency="€" data-cutoff="10000" data-under="Less than">France</option><option value="GF" data-over="More than" data-cutoff="10000" data-under="Less than">French Guiana</option><option value="PF" data-over="More than" data-cutoff="10000" data-under="Less than">French Polynesia</option><option value="TF" data-over="More than" data-cutoff="10000" data-under="Less than">French Southern Territories</option><option value="GA" data-over="More than" data-cutoff="10000" data-under="Less than">Gabon</option><option value="GM" data-over="More than" data-cutoff="10000" data-under="Less than">Gambia, The</option><option value="GE" data-over="More than" data-cutoff="13000" data-under="Less than">Georgia, Republic Of</option><option value="DE" data-over="More than" data-currency="€" data-cutoff="10000" data-under="Less than">Germany</option><option value="GH" data-over="More than" data-currency="£" data-cutoff="13000" data-under="Less than">Ghana</option><option value="GI" data-over="More than" data-currency="£" data-cutoff="6000" data-under="Less than">Gibraltar</option><option value="GR" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Greece</option><option value="GL" data-over="More than" data-cutoff="10000" data-under="Less than">Greenland</option><option value="GD" data-over="More than" data-cutoff="10000" data-under="Less than">Grenada</option><option value="GP" data-over="More than" data-cutoff="10000" data-under="Less than">Guadeloupe</option><option value="GU" data-over="More than" data-cutoff="10000" data-under="Less than">Guam</option><option value="GT" data-over="More than" data-cutoff="10000" data-under="Less than">Guatemala</option><option value="GG" data-over="More than" data-cutoff="10000" data-under="Less than">Guernsey</option><option value="GN" data-over="More than" data-cutoff="10000" data-under="Less than">Guinea</option><option value="GW" data-over="More than" data-cutoff="10000" data-under="Less than">Guinea-Bissau</option><option value="GY" data-over="More than" data-cutoff="10000" data-under="Less than">Guyana</option><option value="HT" data-over="More than" data-cutoff="10000" data-under="Less than">Haiti</option><option value="HM" data-over="More than" data-cutoff="10000" data-under="Less than">Heard Island and the McDonald Islands</option><option value="VA" data-over="More than" data-cutoff="10000" data-under="Less than">Holy See (Vatican City State)</option><option value="HN" data-over="More than" data-cutoff="10000" data-under="Less than">Honduras</option><option value="HK" selected="true" data-over="More than" data-cutoff="10000" data-under="Less than">Hong Kong</option><option value="HU" data-over="More than" data-cutoff="13000" data-under="Less than">Hungary</option><option value="IS" data-over="More than" data-cutoff="13000" data-under="Less than">Iceland</option><option value="IN" data-over="More than" data-currency="INR" data-cutoff="240000" data-under="Less than">India</option><option value="ID" data-over="More than" data-cutoff="10000" data-under="Less than">Indonesia</option><option value="IQ" data-over="More than" data-cutoff="5000" data-under="Less than">Iraq</option><option value="IE" data-over="More than" data-currency="€" data-cutoff="10000" data-under="Less than">Ireland</option><option value="IM" data-over="More than" data-currency="£" data-cutoff="6000" data-under="Less than">Isle Of Man</option><option value="IL" data-over="More than" data-cutoff="10000" data-under="Less than">Israel</option><option value="IT" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Italy</option><option value="JM" data-over="More than" data-cutoff="10000" data-under="Less than">Jamaica</option><option value="JP" data-over="More than" data-cutoff="25000" data-under="Less than">Japan</option><option value="JE" data-over="More than" data-currency="£" data-cutoff="6000" data-under="Less than">Jersey</option><option value="JO" data-over="More than" data-cutoff="10000" data-under="Less than">Jordan</option><option value="KZ" data-over="More than" data-cutoff="13000" data-under="Less than">Kazakhstan</option><option value="KE" data-over="More than" data-cutoff="13000" data-under="Less than">Kenya</option><option value="KI" data-over="More than" data-cutoff="10000" data-under="Less than">Kiribati</option><option value="KR" data-over="More than" data-cutoff="5000" data-under="Less than">Korea, Republic Of</option><option value="KW" data-over="More than" data-cutoff="10000" data-under="Less than">Kuwait</option><option value="KG" data-over="More than" data-cutoff="10000" data-under="Less than">Kyrgyzstan</option><option value="LA" data-over="More than" data-cutoff="10000" data-under="Less than">Lao People's Democratic Republic</option><option value="LV" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Latvia</option><option value="LB" data-over="More than" data-cutoff="10000" data-under="Less than">Lebanon</option><option value="LS" data-over="More than" data-cutoff="10000" data-under="Less than">Lesotho</option><option value="LR" data-over="More than" data-cutoff="10000" data-under="Less than">Liberia</option><option value="LY" data-over="More than" data-cutoff="13000" data-under="Less than">Libya</option><option value="LI" data-over="More than" data-cutoff="13000" data-under="Less than">Liechtenstein</option><option value="LT" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Lithuania</option><option value="LU" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Luxembourg</option><option value="MO" data-over="More than" data-cutoff="10000" data-under="Less than">Macao</option><option value="MK" data-over="More than" data-cutoff="13000" data-under="Less than">Macedonia, The Former Yugoslav Republic Of</option><option value="MG" data-over="More than" data-cutoff="13000" data-under="Less than">Madagascar</option><option value="MW" data-over="More than" data-cutoff="10000" data-under="Less than">Malawi</option><option value="MY" data-over="More than" data-cutoff="10000" data-under="Less than">Malaysia</option><option value="MV" data-over="More than" data-cutoff="10000" data-under="Less than">Maldives</option><option value="ML" data-over="More than" data-cutoff="10000" data-under="Less than">Mali</option><option value="MT" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Malta</option><option value="MH" data-over="More than" data-cutoff="10000" data-under="Less than">Marshall Islands</option><option value="MQ" data-over="More than" data-cutoff="10000" data-under="Less than">Martinique</option><option value="MR" data-over="More than" data-cutoff="10000" data-under="Less than">Mauritania</option><option value="MU" data-over="More than" data-cutoff="10000" data-under="Less than">Mauritius</option><option value="YT" data-over="More than" data-cutoff="10000" data-under="Less than">Mayotte</option><option value="MX" data-over="More than" data-cutoff="10000" data-under="Less than">Mexico</option><option value="FM" data-over="More than" data-cutoff="10000" data-under="Less than">Micronesia, Federated States Of</option><option value="MD" data-over="More than" data-cutoff="10000" data-under="Less than">Moldova, Republic Of</option><option value="MC" data-over="More than" data-cutoff="10000" data-under="Less than">Monaco</option><option value="MN" data-over="More than" data-cutoff="10000" data-under="Less than">Mongolia</option><option value="ME" data-over="More than" data-cutoff="10000" data-under="Less than">Montenegro</option><option value="MS" data-over="More than" data-cutoff="10000" data-under="Less than">Montserrat</option><option value="MA" data-over="More than" data-cutoff="13000" data-under="Less than">Morocco</option><option value="MZ" data-over="More than" data-cutoff="10000" data-under="Less than">Mozambique</option><option value="MM" data-over="More than" data-cutoff="10000" data-under="Less than">Myanmar</option><option value="NA" data-over="More than" data-cutoff="10000" data-under="Less than">Namibia</option><option value="NR" data-over="More than" data-cutoff="10000" data-under="Less than">Nauru</option><option value="NP" data-over="More than" data-cutoff="10000" data-under="Less than">Nepal</option><option value="NL" data-over="More than" data-currency="€" data-cutoff="10000" data-under="Less than">Netherlands</option><option value="AN" data-over="More than" data-cutoff="10000" data-under="Less than">Netherlands Antilles</option><option value="NC" data-over="More than" data-cutoff="10000" data-under="Less than">New Caledonia</option><option value="NZ" data-over="More than" data-currency="NZD" data-cutoff="5000" data-under="Less than">New Zealand</option><option value="NI" data-over="More than" data-cutoff="10000" data-under="Less than">Nicaragua</option><option value="NE" data-over="More than" data-cutoff="10000" data-under="Less than">Niger</option><option value="NG" data-over="More than" data-cutoff="13000" data-under="Less than">Nigeria</option><option value="NU" data-over="More than" data-cutoff="10000" data-under="Less than">Niue</option><option value="NF" data-over="More than" data-cutoff="10000" data-under="Less than">Norfolk Island</option><option value="MP" data-over="More than" data-cutoff="10000" data-under="Less than">Northern Mariana Islands</option><option value="NO" data-over="More than" data-cutoff="13000" data-under="Less than">Norway</option><option value="OM" data-over="More than" data-cutoff="10000" data-under="Less than">Oman</option><option value="PK" data-over="More than" data-cutoff="13000" data-under="Less than">Pakistan</option><option value="PW" data-over="More than" data-cutoff="10000" data-under="Less than">Palau</option><option value="PS" data-over="More than" data-cutoff="5000" data-under="Less than">Palestinian Territories</option><option value="PA" data-over="More than" data-cutoff="10000" data-under="Less than">Panama</option><option value="PG" data-over="More than" data-cutoff="10000" data-under="Less than">Papua New Guinea</option><option value="PY" data-over="More than" data-cutoff="10000" data-under="Less than">Paraguay</option><option value="PE" data-over="More than" data-cutoff="10000" data-under="Less than">Peru</option><option value="PH" data-over="More than" data-cutoff="10000" data-under="Less than">Philippines</option><option value="PN" data-over="More than" data-cutoff="10000" data-under="Less than">Pitcairn</option><option value="PL" data-over="More than" data-cutoff="13000" data-under="Less than">Poland</option><option value="PT" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Portugal</option><option value="PR" data-over="More than" data-cutoff="10000" data-under="Less than">Puerto Rico</option><option value="QA" data-over="More than" data-cutoff="13000" data-under="Less than">Qatar</option><option value="RE" data-over="More than" data-cutoff="10000" data-under="Less than">Reunion</option><option value="RO" data-over="More than" data-cutoff="13000" data-under="Less than">Romania</option><option value="RU" data-over="More than" data-cutoff="10000" data-under="Less than">Russian Federation</option><option value="RW" data-over="More than" data-cutoff="13000" data-under="Less than">Rwanda</option><option value="BL" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Barthelemy</option><option value="SH" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Helena</option><option value="KN" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Kitts and Nevis</option><option value="LC" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Lucia</option><option value="MF" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Martin</option><option value="PM" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Pierre and Miquelon</option><option value="VC" data-over="More than" data-cutoff="10000" data-under="Less than">Saint Vincent and the Grenadines</option><option value="WS" data-over="More than" data-cutoff="10000" data-under="Less than">Samoa</option><option value="SM" data-over="More than" data-cutoff="13000" data-under="Less than">San Marino</option><option value="ST" data-over="More than" data-cutoff="10000" data-under="Less than">Sao Tome and Principe</option><option value="SA" data-over="More than" data-cutoff="5000" data-under="Less than">Saudi Arabia</option><option value="SN" data-over="More than" data-cutoff="13000" data-under="Less than">Senegal</option><option value="RS" data-over="More than" data-cutoff="13000" data-under="Less than">Serbia</option><option value="SC" data-over="More than" data-cutoff="10000" data-under="Less than">Seychelles</option><option value="SL" data-over="More than" data-cutoff="10000" data-under="Less than">Sierra Leone</option><option value="SG" data-over="More than" data-cutoff="10000" data-under="Less than">Singapore</option><option value="SK" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Slovakia</option><option value="SI" data-over="More than" data-currency="€" data-cutoff="11000" data-under="Less than">Slovenia</option><option value="SB" data-over="More than" data-cutoff="10000" data-under="Less than">Solomon Islands</option><option value="SO" data-over="More than" data-cutoff="10000" data-under="Less than">Somalia</option><option value="ZA" data-over="More than" data-cutoff="13000" data-under="Less than">South Africa</option><option value="GS" data-over="More than" data-cutoff="10000" data-under="Less than">South Georgia and the South Sandwich Islands</option><option value="ES" data-over="More than" data-currency="€" data-cutoff="10000" data-under="Less than">Spain</option><option value="LK" data-over="More than" data-cutoff="10000" data-under="Less than">Sri Lanka</option><option value="SD" data-over="More than" data-cutoff="10000" data-under="Less than">Sudan</option><option value="SR" data-over="More than" data-cutoff="10000" data-under="Less than">Suriname</option><option value="SJ" data-over="More than" data-cutoff="10000" data-under="Less than">Svalbard and Jan Mayen</option><option value="SZ" data-over="More than" data-cutoff="10000" data-under="Less than">Swaziland</option><option value="SE" data-over="More than" data-currency="kr" data-cutoff="62000" data-under="Less than">Sweden</option><option value="CH" data-over="More than" data-cutoff="10000" data-under="Less than">Switzerland</option><option value="TW" data-over="More than" data-cutoff="5000" data-under="Less than">Taiwan</option><option value="TJ" data-over="More than" data-cutoff="10000" data-under="Less than">Tajikistan</option><option value="TZ" data-over="More than" data-cutoff="10000" data-under="Less than">Tanzania, United Republic Of</option><option value="TH" data-over="More than" data-cutoff="10000" data-under="Less than">Thailand</option><option value="TL" data-over="More than" data-cutoff="10000" data-under="Less than">Timor-leste</option><option value="TG" data-over="More than" data-cutoff="10000" data-under="Less than">Togo</option><option value="TK" data-over="More than" data-cutoff="10000" data-under="Less than">Tokelau</option><option value="TO" data-over="More than" data-cutoff="10000" data-under="Less than">Tonga</option><option value="TT" data-over="More than" data-cutoff="10000" data-under="Less than">Trinidad and Tobago</option><option value="TN" data-over="More than" data-cutoff="13000" data-under="Less than">Tunisia</option><option value="TR" data-over="More than" data-cutoff="13000" data-under="Less than">Turkey</option><option value="TM" data-over="More than" data-cutoff="10000" data-under="Less than">Turkmenistan</option><option value="TC" data-over="More than" data-cutoff="10000" data-under="Less than">Turks and Caicos Islands</option><option value="TV" data-over="More than" data-cutoff="10000" data-under="Less than">Tuvalu</option><option value="UG" data-over="More than" data-cutoff="13000" data-under="Less than">Uganda</option><option value="UA" data-over="More than" data-cutoff="10000" data-under="Less than">Ukraine</option><option value="AE" data-over="More than" data-cutoff="5000" data-under="Less than">United Arab Emirates</option><option value="GB" data-over="More than" data-currency="£" data-cutoff="10000" data-under="Less than">United Kingdom</option><option value="US" data-over="More than" data-cutoff="25000" data-under="Less than">United States</option><option value="UM" data-over="More than" data-cutoff="10000" data-under="Less than">United States Minor Outlying Islands</option><option value="UY" data-over="More than" data-cutoff="10000" data-under="Less than">Uruguay</option><option value="UZ" data-over="More than" data-cutoff="10000" data-under="Less than">Uzbekistan</option><option value="VU" data-over="More than" data-cutoff="10000" data-under="Less than">Vanuatu</option><option value="VE" data-over="More than" data-cutoff="10000" data-under="Less than">Venezuela</option><option value="VN" data-over="More than" data-cutoff="10000" data-under="Less than">Vietnam</option><option value="VG" data-over="More than" data-cutoff="10000" data-under="Less than">Virgin Islands, British</option><option value="VI" data-over="More than" data-cutoff="10000" data-under="Less than">Virgin Islands, U.S.</option><option value="WF" data-over="More than" data-cutoff="10000" data-under="Less than">Wallis and Futuna</option><option value="EH" data-over="More than" data-cutoff="10000" data-under="Less than">Western Sahara</option><option value="YE" data-over="More than" data-cutoff="5000" data-under="Less than">Yemen</option><option value="ZM" data-over="More than" data-cutoff="13000" data-under="Less than">Zambia</option><option value="ZW" data-over="More than" data-cutoff="13000" data-under="Less than">Zimbabwe</option></select><span class="arrow" aria-hidden="true"></span><li-icon type="caret-filled-down-icon"></li-icon></div></li> <li class="form-input state"><label for="state" class="form-input-label">State/Province<span class="a11y-hidden">is a required field</span><abbr class="required" title="Required" aria-hidden="true">*</abbr></label><div class="form-input-select-wrapper"><select class="form-input-select" name="state" id="state" data-error-required="is a required field." required><option value>–– Select One ––</option><optgroup label="Outside US and Canada" data-country="NA"><option value="NA">N/A</option></optgroup><optgroup label="U.S. States" data-country="US"><option value="AL">Alabama</option><option value="AK">Alaska</option><option 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