<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><title>開發人員新聞</title><description> Get the latest news from Facebook for Developers </description><lastBuildDate>Fri, 15 Nov 2024 09:00:00 -0800</lastBuildDate><link>https://developers.facebook.com/blog/</link><item><title>User Data Deletion Requests</title><description>Meta’s Developer Platform continues to invest in privacy and security for people, businesses and developers that use our technologies. Under our Platform Terms, we require developers to promptly delete user data upon the request of a user (see Platform Terms Section 3(d)(i)).</description><link>https://developers.facebook.com/blog/post/2024/11/15/user-data-deletion-requests/</link><pubDate>Fri, 15 Nov 2024 09:00:00 -0800</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class="">Meta’s Developer Platform continues to invest in privacy and security for people, businesses and developers that use our technologies. <a href="https://developers.facebook.com/terms/dfc_platform_terms/">Under our Platform Terms</a>, we require developers to promptly delete user data upon the request of a user (see <a href="https://developers.facebook.com/terms/dfc_platform_terms/">Platform Terms</a> Section 3(d)(i)). When users of an app request that data to be deleted, developers will⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>Unlock the Power of Reels Ads: Boosting Brand Awareness and Engagement</title><description>對於希望將引人入勝的短片內容整合至自家廣告客戶營銷策略的開發人員，Meta Reels 有著莫大潛力。</description><link>https://developers.facebook.com/blog/post/2024/11/07/unlock-the-power-of-reel-ads/</link><pubDate>Thu, 07 Nov 2024 10:00:00 -0800</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class="">對於希望將引人入勝的短片內容整合至自家廣告客戶營銷策略的開發人員，Meta Reels 有著莫大潛力。各項 Meta 技術的每日活躍用戶人數達到 32.4 億 1，而值得一提的是，用戶在 Instagram 上花費的時間有一半是用來瀏覽 Reels 2，這提供了獨一無二的機會來樹立品牌形象和刊登廣告。連續短片的影響力顯而易見，有 61% 的受訪者表示 Reels 廣告令他們進一步考慮光顧已知曉的品牌、產品或服務。用戶積極與連續短片互動，每天在 Facebook 和 Instagram 上分享的連續短片多達 35 億則 3，讓廣告客戶可以接觸龐大受眾。</p><div class=""></div><h2 class="">為什麼應選用 Reels？</h2><p class="">開發人員可以發揮 Reels 的威力，有效地鎖定大量年輕受眾，尤其是積極與 Meta 技術互動的 Z⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>Ads Insights API Unique Metric Updates</title><description>As of today, 100+ unique metrics have been fully deprecated from the Ads Insights API.</description><link>https://developers.facebook.com/blog/post/2024/10/30/ads-insights-api-updates/</link><pubDate>Wed, 30 Oct 2024 08:00:00 -0700</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class=""> As of today, 100+ unique metrics have been fully deprecated from the Ads Insights API, impacting the API’s <code>unique_actions</code> and <code>cost_per_unique_action_type</code> fields, on October 30, 2024. Below, we will include the details that are relevant to the developer community, including a notification about deprecations that may be relevant to your⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>Advantage+ Shopping Campaigns: Automated E-commerce Advertising</title><description>Advantage+ Shopping Campaigns is a powerful Meta API-based solution designed to automate e-commerce advertising using machine learning. This innovative tool optimizes audience, creative, budget, optimization, and destination to deliver high-performing ads, resulting in improved performance and increased efficiency.</description><link>https://developers.facebook.com/blog/post/2024/10/31/advantage-plus-shopping-campaigns-automated-ecommerce-advertising/</link><pubDate>Thu, 31 Oct 2024 10:00:00 -0700</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class="">Advantage+ Shopping Campaigns is a powerful Meta API-based solution designed to automate e-commerce advertising using machine learning. This innovative tool optimizes audience, creative, budget, optimization, and destination to deliver high-performing ads, resulting in improved performance and increased efficiency. By leveraging Advantage+ Shopping⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>Released for general availability: Meta’s new data access renewal process</title><description>As previously announced, we are making significant changes to the way developers certify their access to Meta’s develop platform.</description><link>https://developers.facebook.com/blog/post/2024/10/25/metas-new-data-access-renewal-process/</link><pubDate>Fri, 25 Oct 2024 08:35:00 -0700</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class=""><a href="/blog/post/2024/08/22/meta-data-access-renewal/">As previously announced</a>, we are making significant changes to the way developers certify their access to Meta’s developer platform. This is now being released to general availability and will be rolled out in phases. </p><p class=""><a href="/docs/resp-plat-initiatives/data-access-renewal">Data access renewal</a> is the culmination of developer feedback regarding the compliance experience. Our goal is simple: to provide⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>App Defense Alliance Releases New Data Security Standards</title><description>Today, we&#039;re pleased to share that the Alliance has released its first set of Application Security Assessment (ASA) standards.</description><link>https://developers.facebook.com/blog/post/2024/10/17/app-defense-alliance-releases-new-data-security-standards/</link><pubDate>Thu, 17 Oct 2024 10:00:00 -0700</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class=""> Last year, we announced that Meta joined Google and Microsoft as founding members of the App Defense Alliance. As a community that now includes over 30 industry leaders, we&#039;ve reached a significant milestone in our mission to elevate the security of app ecosystems through industry-wide adoption of best practices and guidelines. </p><p class=""> Today, we&#039;re⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>Updating our Platform Terms and Developer Policies</title><description>As part of our continuous focus on improving developers’ experience and understanding of our terms and policies, we are pleased to announce new updates to our Platform Terms and Developer Policies.</description><link>https://developers.facebook.com/blog/post/2024/10/15/platform-terms-and-developer-policies-updates/</link><pubDate>Tue, 15 Oct 2024 05:00:00 -0700</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class=""> As part of our continuous focus on improving developers’ experience and understanding of our terms and policies, we are pleased to announce new updates to our <a href="/terms/preview/">Platform Terms</a> and <a href="/devpolicy/preview/">Developer Policies</a>. These changes go into effect on <b>February 3, 2025</b>, and are designed to provide additional clarity about existing requirements and to further help⋯⋯</p></div></div></div>]]></content:encoded></item><item><title>Introducing Graph API v21.0 and Marketing API v21.0</title><description>Today, we are releasing Graph API v21.0 and Marketing API v21.0. As part of this release, we are highlighting changes below that we believe are relevant to parts of our developer community. These changes include announcements, product updates, and notifications on deprecations on relevant application(s) integrations with our platform.</description><link>https://developers.facebook.com/blog/post/2024/10/02/introducing-graph-api-v21-and-marketing-api-v21/</link><pubDate>Wed, 02 Oct 2024 10:00:00 -0700</pubDate><content:encoded><![CDATA[<div></div><div class=""><div class=""><div class=""><p class="">Today, we are releasing Graph API v21.0 and Marketing API v21.0. As part of this release, we are highlighting changes below that we believe are relevant to parts of our developer community. These changes include announcements, product updates, and notifications on deprecations on relevant application(s) integrations with our platform.</p><p class="">For a complete⋯⋯</p></div></div></div>]]></content:encoded></item></channel></rss>