CINXE.COM
Events Video Creating the HEMA Studio
<!DOCTYPE html> <html xmlns="http://www.w3.org/1999/xhtml" lang="en" xml:lang="en" dir="ltr" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/terms/" xmlns:foaf="http://xmlns.com/foaf/0.1/" xmlns:rdfs="http://www.w3.org/2000/01/rdf-schema#" xmlns:sioc="http://rdfs.org/sioc/ns#" xmlns:sioct="http://rdfs.org/sioc/types#" xmlns:skos="http://www.w3.org/2004/02/skos/core#" xmlns:xsd="http://www.w3.org/2001/XMLSchema#"> <head> <meta charset="utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="viewport" content="width=device-width, initial-scale=1"> <!-- The above 3 meta tags *must* come first in the head; any other head content must come *after* these tags --> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <meta name="description" content="HEMA is a Dutch variety chain store. The chain is characterised by relatively low pricing of generic household goods, which are mostly made by or for the chain itself - often with an original design. In this discussion Valerie Beij, Manager Content Operations at HEMA and Elisabeth Knulst, Managing Consultant at EMM Consultancy look at how the HEMA Studio was created. This" /> <meta name="generator" content="Drupal 7 (https://www.drupal.org)" /> <link rel="canonical" href="https://www.henrystewartconferences.com/events/video/events-video-creating-hema-studio" /> <link rel="shortlink" href="https://www.henrystewartconferences.com/node/6297" /> <meta property="og:site_name" content="Henry Stewart" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Events Video Creating the HEMA Studio" /> <meta property="og:url" content="https://www.henrystewartconferences.com/events/video/events-video-creating-hema-studio" /> <meta property="og:description" content="HEMA is a Dutch variety chain store. The chain is characterised by relatively low pricing of generic household goods, which are mostly made by or for the chain itself - often with an original design. In this discussion Valerie Beij, Manager Content Operations at HEMA and Elisabeth Knulst, Managing Consultant at EMM Consultancy look at how the HEMA Studio was created. This interview was recorded at Creative Operations London 2022." /> <meta property="og:updated_time" content="2022-10-25T16:24:51+01:00" /> <meta name="twitter:card" content="summary" /> <meta name="twitter:url" content="https://www.henrystewartconferences.com/events/video/events-video-creating-hema-studio" /> <meta name="twitter:title" content="Events Video Creating the HEMA Studio" /> <meta name="twitter:description" content="HEMA is a Dutch variety chain store. The chain is characterised by relatively low pricing of generic household goods, which are mostly made by or for the chain itself - often with an original design." /> <meta property="article:published_time" content="2022-10-25T16:23:08+01:00" /> <meta property="article:modified_time" content="2022-10-25T16:24:51+01:00" /> <meta itemprop="name" content="Events Video Creating the HEMA Studio" /> <meta itemprop="description" content="HEMA is a Dutch variety chain store. The chain is characterised by relatively low pricing of generic household goods, which are mostly made by or for the chain itself - often with an original design. In this discussion Valerie Beij, Manager Content Operations at HEMA and Elisabeth Knulst, Managing Consultant at EMM Consultancy look at how the HEMA Studio was created. This interview was recorded at Creative Operations London 2022." /> <meta name="dcterms.title" content="Events Video Creating the HEMA Studio" /> <meta name="dcterms.creator" content="Iona HS" /> <meta name="dcterms.description" content="HEMA is a Dutch variety chain store. The chain is characterised by relatively low pricing of generic household goods, which are mostly made by or for the chain itself - often with an original design. In this discussion Valerie Beij, Manager Content Operations at HEMA and Elisabeth Knulst, Managing Consultant at EMM Consultancy look at how the HEMA Studio was created. This interview was recorded at Creative Operations London 2022." /> <meta name="dcterms.date" content="2022-10-25T16:23+01:00" /> <meta name="dcterms.type" content="Text" /> <meta name="dcterms.format" content="text/html" /> <meta name="dcterms.identifier" content="https://www.henrystewartconferences.com/events/video/events-video-creating-hema-studio" /> <link rel="shortcut icon" href="https://www.henrystewartconferences.com/sites/default/themes/hse2018/favicon.ico" type="image/vnd.microsoft.icon" /> <meta name="dcterms.modified" content="2022-10-25T16:24+01:00" /> <title>Events Video Creating the HEMA Studio</title> <style type="text/css" media="all"> @import url("https://www.henrystewartconferences.com/modules/system/system.base.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/system/system.menus.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/system/system.messages.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/system/system.theme.css?s73bfi"); </style> <style type="text/css" media="all"> @import url("https://www.henrystewartconferences.com/modules/comment/comment.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/field/theme/field.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/node/node.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/search/search.css?s73bfi"); @import url("https://www.henrystewartconferences.com/modules/user/user.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/all/modules/views/css/views.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/all/modules/ckeditor/css/ckeditor.css?s73bfi"); </style> <style type="text/css" media="all"> @import url("https://www.henrystewartconferences.com/sites/default/modules/project_root/maintenance-page.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/all/modules/colorbox/styles/default/colorbox_style.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/all/modules/ctools/css/ctools.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/modules/eu_cookie_compliance/css/eu_cookie_compliance.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/files/ctools/css/8695a9d3e23511e74e4cde79b7ae1666.css?s73bfi"); </style> <style type="text/css" media="all"> @import url("https://www.henrystewartconferences.com/sites/default/themes/hse2018/css/bootstrap.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/themes/hse2018/css/font-awesome.min.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/themes/hse2018/css/leaflet.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/themes/hse2018/vendors/slick/slick/slick.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/themes/hse2018/css/flag-icon.min.css?s73bfi"); @import url("https://www.henrystewartconferences.com/sites/default/themes/hse2018/css/base.css?s73bfi"); </style> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/jquery_update/replace/jquery/1.10/jquery.min.js?v=1.10.2"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/misc/jquery-extend-3.4.0.js?v=1.10.2"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/misc/jquery-html-prefilter-3.5.0-backport.js?v=1.10.2"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/misc/jquery.once.js?v=1.2"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/misc/drupal.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/jquery_update/replace/ui/external/jquery.cookie.js?v=67fb34f6a866c40d0570"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/contentanalysis/contentanalysis.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/contentoptimizer/contentoptimizer.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/libraries/colorbox/jquery.colorbox-min.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/colorbox/js/colorbox.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/colorbox/styles/default/colorbox_style.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/all/modules/google_analytics/googleanalytics.js?s73bfi"></script> <script type="text/javascript" src="https://www.googletagmanager.com/gtag/js?id=G-9NGJ5LHLJ0"></script> <script type="text/javascript"> <!--//--><![CDATA[//><!-- window.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments)};gtag("js", new Date());gtag("set", "developer_id.dMDhkMT", true);gtag("config", "G-9NGJ5LHLJ0", {"groups":"default","anonymize_ip":true}); //--><!]]> </script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/js/bootstrap.min.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/js/leaflet.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/vendors/slick/slick/slick.min.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/js/menu.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/js/footer_form.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/js/back_button.js?s73bfi"></script> <script type="text/javascript" src="https://www.henrystewartconferences.com/sites/default/themes/hse2018/js/webinar_filter.js?s73bfi"></script> <script type="text/javascript"> <!--//--><![CDATA[//><!-- jQuery.extend(Drupal.settings, {"basePath":"\/","pathPrefix":"","setHasJsCookie":0,"ajaxPageState":{"theme":"hse2018","theme_token":"NmRVtGbOq7uPJ4_4iG-gAiHOZbzSZ5TTUWf3FmF997o","js":{"0":1,"sites\/default\/modules\/eu_cookie_compliance\/js\/eu_cookie_compliance.js":1,"sites\/all\/modules\/jquery_update\/replace\/jquery\/1.10\/jquery.min.js":1,"misc\/jquery-extend-3.4.0.js":1,"misc\/jquery-html-prefilter-3.5.0-backport.js":1,"misc\/jquery.once.js":1,"misc\/drupal.js":1,"sites\/all\/modules\/jquery_update\/replace\/ui\/external\/jquery.cookie.js":1,"sites\/all\/modules\/contentanalysis\/contentanalysis.js":1,"sites\/all\/modules\/contentoptimizer\/contentoptimizer.js":1,"sites\/all\/libraries\/colorbox\/jquery.colorbox-min.js":1,"sites\/all\/modules\/colorbox\/js\/colorbox.js":1,"sites\/all\/modules\/colorbox\/styles\/default\/colorbox_style.js":1,"sites\/all\/modules\/google_analytics\/googleanalytics.js":1,"https:\/\/www.googletagmanager.com\/gtag\/js?id=G-9NGJ5LHLJ0":1,"1":1,"sites\/default\/themes\/hse2018\/js\/bootstrap.min.js":1,"sites\/default\/themes\/hse2018\/js\/leaflet.js":1,"sites\/default\/themes\/hse2018\/vendors\/slick\/slick\/slick.min.js":1,"sites\/default\/themes\/hse2018\/js\/menu.js":1,"sites\/default\/themes\/hse2018\/js\/footer_form.js":1,"sites\/default\/themes\/hse2018\/js\/back_button.js":1,"sites\/default\/themes\/hse2018\/js\/webinar_filter.js":1},"css":{"modules\/system\/system.base.css":1,"modules\/system\/system.menus.css":1,"modules\/system\/system.messages.css":1,"modules\/system\/system.theme.css":1,"modules\/comment\/comment.css":1,"modules\/field\/theme\/field.css":1,"modules\/node\/node.css":1,"modules\/search\/search.css":1,"modules\/user\/user.css":1,"sites\/all\/modules\/views\/css\/views.css":1,"sites\/all\/modules\/ckeditor\/css\/ckeditor.css":1,"sites\/default\/modules\/project_root\/maintenance-page.css":1,"sites\/all\/modules\/colorbox\/styles\/default\/colorbox_style.css":1,"sites\/all\/modules\/ctools\/css\/ctools.css":1,"sites\/default\/modules\/eu_cookie_compliance\/css\/eu_cookie_compliance.css":1,"public:\/\/ctools\/css\/8695a9d3e23511e74e4cde79b7ae1666.css":1,"sites\/default\/themes\/hse2018\/css\/bootstrap.css":1,"sites\/default\/themes\/hse2018\/css\/font-awesome.min.css":1,"sites\/default\/themes\/hse2018\/css\/leaflet.css":1,"sites\/default\/themes\/hse2018\/vendors\/slick\/slick\/slick.css":1,"sites\/default\/themes\/hse2018\/css\/flag-icon.min.css":1,"sites\/default\/themes\/hse2018\/css\/base.css":1}},"colorbox":{"opacity":"0.85","current":"{current} of {total}","previous":"\u00ab Prev","next":"Next \u00bb","close":"Close","maxWidth":"98%","maxHeight":"98%","fixed":true,"mobiledetect":true,"mobiledevicewidth":"480px","file_public_path":"\/sites\/default\/files","specificPagesDefaultValue":"admin*\nimagebrowser*\nimg_assist*\nimce*\nnode\/add\/*\nnode\/*\/edit\nprint\/*\nprintpdf\/*\nsystem\/ajax\nsystem\/ajax\/*"},"eu_cookie_compliance":{"cookie_policy_version":"1.0.0","popup_enabled":1,"popup_agreed_enabled":0,"popup_hide_agreed":0,"popup_clicking_confirmation":false,"popup_scrolling_confirmation":false,"popup_html_info":"\u003Cdiv class=\u0022eu-cookie-compliance-banner eu-cookie-compliance-banner-info eu-cookie-compliance-banner--opt-in\u0022\u003E\n \u003Cdiv class=\u0022popup-content info\u0022\u003E\n \u003Cdiv id=\u0022popup-text\u0022\u003E\n \u003Ch2\u003EWe use cookies, and similar tools, to improve the way this site functions, to track browsing patterns and enable marketing.\u003C\/h2\u003E\n\u003Cp\u003E\u003Cspan\u003EFor more information read our \u003Ca href=\u0022https:\/\/www.henrystewartconferences.com\/conferences\/cookies\u0022\u003E\u003Cspan\u003Ecookie policy\u003C\/span\u003E\u003C\/a\u003E\u00a0and \u003Ca href=\u0022https:\/\/www.henrystewartconferences.com\/conferences\/privacy-policy\u0022\u003E\u003Cspan\u003Eprivacy policy\u003C\/span\u003E\u003C\/a\u003E\u00a0\u003C\/span\u003E\u003C\/p\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022find-more-button eu-cookie-compliance-more-button\u0022\u003EMore info\u003C\/button\u003E\n \u003C\/div\u003E\n \n \u003Cdiv id=\u0022popup-buttons\u0022 class=\u0022\u0022\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022agree-button eu-cookie-compliance-secondary-button\u0022\u003EOK, I agree\u003C\/button\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022decline-button eu-cookie-compliance-default-button\u0022 \u003EDecline\u003C\/button\u003E\n \u003C\/div\u003E\n \u003C\/div\u003E\n\u003C\/div\u003E","use_mobile_message":false,"mobile_popup_html_info":"\u003Cdiv class=\u0022eu-cookie-compliance-banner eu-cookie-compliance-banner-info eu-cookie-compliance-banner--opt-in\u0022\u003E\n \u003Cdiv class=\u0022popup-content info\u0022\u003E\n \u003Cdiv id=\u0022popup-text\u0022\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022find-more-button eu-cookie-compliance-more-button\u0022\u003EMore info\u003C\/button\u003E\n \u003C\/div\u003E\n \n \u003Cdiv id=\u0022popup-buttons\u0022 class=\u0022\u0022\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022agree-button eu-cookie-compliance-secondary-button\u0022\u003EOK, I agree\u003C\/button\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022decline-button eu-cookie-compliance-default-button\u0022 \u003EDecline\u003C\/button\u003E\n \u003C\/div\u003E\n \u003C\/div\u003E\n\u003C\/div\u003E\n","mobile_breakpoint":"768","popup_html_agreed":"\u003Cdiv\u003E\n \u003Cdiv class=\u0022popup-content agreed\u0022\u003E\n \u003Cdiv id=\u0022popup-text\u0022\u003E\n \u003Ch2\u003EThank you for accepting cookies\u003C\/h2\u003E\n\u003Cp\u003E\u003Cspan\u003EYou can now hide this message or find out more about \u003Ca href=\u0022https:\/\/www.henrystewartconferences.com\/conferences\/cookies\u0022\u003Ecookies\u003C\/a\u003E.\u003C\/span\u003E\u003C\/p\u003E\n \u003C\/div\u003E\n \u003Cdiv id=\u0022popup-buttons\u0022\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022hide-popup-button eu-cookie-compliance-hide-button\u0022\u003EHide\u003C\/button\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022find-more-button eu-cookie-compliance-more-button-thank-you\u0022 \u003EMore info\u003C\/button\u003E\n \u003C\/div\u003E\n \u003C\/div\u003E\n\u003C\/div\u003E","popup_use_bare_css":false,"popup_height":"auto","popup_width":"100%","popup_delay":1000,"popup_link":"\/conferences\/privacy-policy","popup_link_new_window":1,"popup_position":null,"fixed_top_position":1,"popup_language":"en","store_consent":false,"better_support_for_screen_readers":0,"reload_page":0,"domain":"","domain_all_sites":null,"popup_eu_only_js":0,"cookie_lifetime":"100","cookie_session":false,"disagree_do_not_show_popup":0,"method":"opt_in","allowed_cookies":"","withdraw_markup":"\u003Cbutton type=\u0022button\u0022 class=\u0022eu-cookie-withdraw-tab\u0022\u003EPrivacy settings\u003C\/button\u003E\n\u003Cdiv class=\u0022eu-cookie-withdraw-banner\u0022\u003E\n \u003Cdiv class=\u0022popup-content info\u0022\u003E\n \u003Cdiv id=\u0022popup-text\u0022\u003E\n \u003Ch2\u003EWe use cookies, and similar tools, to improve the way this site functions, to track browsing patterns and enable marketing.\u003C\/h2\u003E\n\u003Ch4\u003E\u003Cspan\u003EYou have given your consent for us to set cookies.\u003C\/span\u003E\u003C\/h4\u003E\n \u003C\/div\u003E\n \u003Cdiv id=\u0022popup-buttons\u0022\u003E\n \u003Cbutton type=\u0022button\u0022 class=\u0022eu-cookie-withdraw-button\u0022\u003EWithdraw consent\u003C\/button\u003E\n \u003C\/div\u003E\n \u003C\/div\u003E\n\u003C\/div\u003E\n","withdraw_enabled":false,"withdraw_button_on_info_popup":false,"cookie_categories":[],"cookie_categories_details":[],"enable_save_preferences_button":true,"cookie_name":"","cookie_value_disagreed":"0","cookie_value_agreed_show_thank_you":"1","cookie_value_agreed":"2","containing_element":"body","automatic_cookies_removal":true,"close_button_action":"close_banner"},"googleanalytics":{"account":["G-9NGJ5LHLJ0"],"trackOutbound":1,"trackMailto":1,"trackDownload":1,"trackDownloadExtensions":"7z|aac|arc|arj|asf|asx|avi|bin|csv|doc(x|m)?|dot(x|m)?|exe|flv|gif|gz|gzip|hqx|jar|jpe?g|js|mp(2|3|4|e?g)|mov(ie)?|msi|msp|pdf|phps|png|ppt(x|m)?|pot(x|m)?|pps(x|m)?|ppam|sld(x|m)?|thmx|qtm?|ra(m|r)?|sea|sit|tar|tgz|torrent|txt|wav|wma|wmv|wpd|xls(x|m|b)?|xlt(x|m)|xlam|xml|z|zip","trackColorbox":1},"better_exposed_filters":{"views":{"speakers":{"displays":{"block":{"filters":[]}}},"you_may_also_like":{"displays":{"block":{"filters":[]}}},"videos_testimonial":{"displays":{"node_testimonials":{"filters":[]}}}}}}); //--><!]]> </script> <script src="https://oss.maxcdn.com/html5shiv/3.7.2/html5shiv.min.js"></script> <!-- Global site tag (gtag.js) - Google Ads: 834076712 --> <script async src="https://www.googletagmanager.com/gtag/js?id=AW-834076712"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'AW-834076712'); </script> </head> <body class="html not-front not-logged-in no-sidebars page-node page-node- page-node-6297 node-type-video events" > <div id="skip-link"> <a href="#main-content" class="element-invisible element-focusable">Skip to main content</a> </div> <div id="top" style="background-image: url(https://www.henrystewartconferences.com/sites/default/files/styles/banner/public/HSEvents_Home-page_Banner_0.jpg?itok=SmEhq09K);"> <div id="header-wrapper"> <div id="menu-closed" class="menu-wrapper active"> <div class="container"> <div class="row"> <div id="logo" class="col-xs-4"> <div class="logo-wrapper"> <a href="/events" title="Home" rel="home"> <img src="/sites/default/themes/hse2018/images/logos/Events_Light.svg" alt="Home" /> </a> </div> </div> <div class="menu-button menu-open"> <span>Menu</span> <img src="/sites/default/themes/hse2018/images/icons/burger-menu.png"> </div> </div> </div> </div> <div id="menu-open" class="menu-wrapper"> <div class="container"> <div class="row"> <div id="logo" class="col-xs-4"> <div class="logo-wrapper"> <a href="/events" title="Home" rel="home"> <img src="/sites/default/themes/hse2018/images/logos/Events_Dark.svg" alt="Home" /> </a> </div> </div> <div class="menu-button menu-close"> <span>Close</span> <i class="fa fa-2x fa-times-circle"></i> </div> <div class="clear"></div> <div id="menu"> <a href="/events/events-contact-page">Contact</a> <a href="/events/events-about-page">About Us</a> <a href="/events/videos">Videos</a> <a href="/events/webinars">Webinars</a> <a href="/events/courses">Events & Online Courses</a> </div> </div> </div> <div class="overlay"></div> </div> </div> </div> <div id="main-wrapper" class="container events"> <div id="main"> <div class="back-button">Back</div> <div id="content"> <div class="region region-content"> <div id="block-system-main" class="block block-system"> <div class="content"> <div id="node-6297" class="node node-video clearfix" about="/events/video/events-video-creating-hema-studio" typeof="sioc:Item foaf:Document"> <span property="dc:title" content="Events Video Creating the HEMA Studio" class="rdf-meta element-hidden"></span><span property="sioc:num_replies" content="0" datatype="xsd:integer" class="rdf-meta element-hidden"></span> <div class="content"> <!-- This file is not used by Drupal core, which uses theme functions instead. See http://api.drupal.org/api/function/theme_field/7 for details. After copying this file to your theme's folder and customizing it, remove this HTML comment. --> <div class="field field-name-field-display-title field-type-text field-label-hidden"> <div class="field-items"> <div class="field-item even"> <h1> Creative Ops | Creating the HEMA Studio </h1> </div> </div> </div><div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even" property="content:encoded"><p><span style="font-size:14px">HEMA is a Dutch variety chain store. The chain is characterised by relatively low pricing of generic household goods, which are mostly made by or for the chain itself - often with an original design. In this discussion Valerie Beij, Manager Content Operations at HEMA and Elisabeth Knulst, Managing Consultant at EMM Consultancy look at how the HEMA Studio was created. This interview was recorded at Creative Operations London 2022.</span></p> </div></div></div><div class="field field-name-field-video field-type-video-embed-field field-label-hidden"><div class="field-items"><div class="field-item even"> <div class="embedded-video"> <div class="player"> <iframe class="" width="640" height="360" src="//www.youtube.com/embed/CGC14KvKW-w?width%3D640%26amp%3Bheight%3D360%26amp%3Bautoplay%3D0%26amp%3Bvq%3Dlarge%26amp%3Brel%3D0%26amp%3Bcontrols%3D1%26amp%3Bautohide%3D2%26amp%3Bshowinfo%3D1%26amp%3Bmodestbranding%3D0%26amp%3Btheme%3Ddark%26amp%3Biv_load_policy%3D1%26amp%3Bwmode%3Dopaque" frameborder="0" allowfullscreen></iframe> </div> </div> </div></div></div> </div> </div> </div> </div> </div> </div><!-- /#content --> </div> <!-- /#main --> </div> <!-- /#main-wrapper --> <div id="bottom" style="background-image: url(https://www.henrystewartconferences.com/sites/default/files/styles/banner/public/HSEvents_Image-Assets_04Events_Footer.png?itok=SeR_ZOAg);"> <div id="footer-wrapper" class="container events"> <div class="row"> <div class="col-sm-4"> <div class="social-links"> <h3>Join the conversation</h3> <a href="https://www.linkedin.com/company/101872?trk=tyah&trkInfo=clickedVertical%3Acompany%2CclickedEntityId%3A101872%2Cidx%3A3-2-9%2CtarId%3A1467717983821%2Ctas%3Ahenry%20stewart" target="_blank"> <span class="fa-stack fa-2x"> <i class="fa fa-linkedin fa-stack-1x"></i> </span> </a> <a href="https://twitter.com/henrystewartdam" target="_blank"> <span class="fa-stack fa-2x"> <i class="fa fa-twitter fa-stack-1x"></i> </span> </a> <a href="https://www.instagram.com/henrystewartevents/?hl=en" target="_blank"> <span class="fa-stack fa-2x"> <i class="fa fa-instagram fa-stack-1x"></i> </span> </a> <a href="https://www.facebook.com/henrystewartdam/" target="_blank"> <span class="fa-stack fa-2x"> <i class="fa fa-facebook-f fa-stack-1x"></i> </span> </a> <a href="https://www.youtube.com/user/HenryStewartDAM " target="_blank"> <span class="fa-stack fa-2x"> <i class="fa fa-youtube-play fa-stack-1x"></i> </span> </a> </div> <div class="contact-us"> <p><strong>CONTACT US</strong><br /> Ruskin House, 40-41 Museum Street, London WC1A 1LT, UK</p> </div> </div> </div> <div class="copyright"> <div class="menu"> <ul class="links"><li class="menu-439 first"><a href="/conferences/privacy-policy" target="_blank">Privacy Policy</a></li> <li class="menu-442"><a href="/conferences/cookies" target="_blank">Cookies</a></li> <li class="menu-440"><a href="/conferences/terms-and-conditions" target="_blank">Terms & Conditions</a></li> <li class="menu-441"><a href="/conferences/accessibility" target="_blank">Accessibility</a></li> <li class="menu-853 last"><a href="/conferences/code-conduct" target="_blank">Code of Conduct</a></li> </ul> </div> <div class="notice"> <p>Henry Stewart Conference Studies LLP is a limited liability partnership, registered in England, registration number OC334769 with its registered office at 40-41 Museum Street, London WC1A 1LT. Henry Stewart Events Ltd is a limited company, registered in England, registration number 06532399 with its registered office at 40-41 Museum Street, London WC1A 1LT. Henry Stewart Events, Inc. is a corporation incorporated in the State of Delaware, USA having a business office at PKF O鈥機onnor Davies LLP, 665 Fifth Avenue, New York NY 10022.<br /> 漏 Henry Stewart Conference Studies LLP or its affiliates.</p> </div> </div> </div> </div> <script> (function ($) { $(document).ready(function () { function hidePresentationImages(value) { $("#main-wrapper .custom-template-wrapper.presentation .views-field-field-image .field-content").replaceWith(); } hidePresentationImages('Yes'); }); }(jQuery)); </script> <script type="text/javascript"> <!--//--><![CDATA[//><!-- window.eu_cookie_compliance_cookie_name = ""; //--><!]]> </script> <script type="text/javascript" defer="defer" src="https://www.henrystewartconferences.com/sites/default/modules/eu_cookie_compliance/js/eu_cookie_compliance.js?s73bfi"></script> </body> </html>