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<span>Activities</span> </div> </a> <button aria-controls="toc-Activities-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Toggle Activities subsection</span> </button> <ul id="toc-Activities-sublist" class="vector-toc-list"> <li id="toc-Campaigns" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Campaigns"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1</span> <span>Campaigns</span> </div> </a> <ul id="toc-Campaigns-sublist" class="vector-toc-list"> <li id="toc-2006_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2006_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.1</span> <span>2006 election cycle</span> </div> </a> <ul id="toc-2006_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2008_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2008_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.2</span> <span>2008 election cycle</span> </div> </a> <ul id="toc-2008_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2010_Census_and_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2010_Census_and_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.3</span> <span>2010 Census and election cycle</span> </div> </a> <ul id="toc-2010_Census_and_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2012_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2012_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.4</span> <span>2012 election cycle</span> </div> </a> <ul id="toc-2012_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2014_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2014_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.5</span> <span>2014 election cycle</span> </div> </a> <ul id="toc-2014_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-"Yo_Soy"_campaign" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#"Yo_Soy"_campaign"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.6</span> <span>"Yo Soy" campaign</span> </div> </a> <ul id="toc-"Yo_Soy"_campaign-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2016_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2016_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.7</span> <span>2016 election cycle</span> </div> </a> <ul id="toc-2016_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2018_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2018_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.8</span> <span>2018 election cycle</span> </div> </a> <ul id="toc-2018_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-2020_Census_and_election_cycle" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#2020_Census_and_election_cycle"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.9</span> <span>2020 Census and election cycle</span> </div> </a> <ul id="toc-2020_Census_and_election_cycle-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-"¡Adiós_Sinema!"_campaign" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#"¡Adiós_Sinema!"_campaign"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.10</span> <span>"¡Adiós Sinema!" campaign</span> </div> </a> <ul id="toc-"¡Adiós_Sinema!"_campaign-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-"Vota_Con_Ganas"_campaign" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#"Vota_Con_Ganas"_campaign"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.1.11</span> <span>"Vota Con Ganas" campaign</span> </div> </a> <ul id="toc-"Vota_Con_Ganas"_campaign-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-Lawsuits" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Lawsuits"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2</span> <span>Lawsuits</span> </div> </a> <ul id="toc-Lawsuits-sublist" class="vector-toc-list"> <li id="toc-Texas_Vote_by_Mail_Restrictions" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Texas_Vote_by_Mail_Restrictions"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.1</span> <span>Texas Vote by Mail Restrictions</span> </div> </a> <ul id="toc-Texas_Vote_by_Mail_Restrictions-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Texas_SB_1111" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Texas_SB_1111"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.2</span> <span>Texas SB 1111</span> </div> </a> <ul id="toc-Texas_SB_1111-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Texas_SB_1" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Texas_SB_1"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.3</span> <span>Texas SB 1</span> </div> </a> <ul id="toc-Texas_SB_1-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Texas_Redistricting_Maps" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Texas_Redistricting_Maps"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.4</span> <span>Texas Redistricting Maps</span> </div> </a> <ul id="toc-Texas_Redistricting_Maps-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Arizona_SB_1260" class="vector-toc-list-item vector-toc-level-3"> <a class="vector-toc-link" href="#Arizona_SB_1260"> <div class="vector-toc-text"> <span class="vector-toc-numb">2.2.5</span> <span>Arizona SB 1260</span> </div> </a> <ul id="toc-Arizona_SB_1260-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> </ul> </li> <li id="toc-References" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#References"> <div class="vector-toc-text"> <span class="vector-toc-numb">3</span> <span>References</span> </div> </a> <ul id="toc-References-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-External_links" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#External_links"> <div class="vector-toc-text"> <span class="vector-toc-numb">4</span> <span>External 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class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-appearance.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-appearance.unpin">hide</button> </div> </div> </div> </nav> </div> </div> <div id="bodyContent" class="vector-body" aria-labelledby="firstHeading" data-mw-ve-target-container> <div class="vector-body-before-content"> <div class="mw-indicators"> </div> <div id="siteSub" class="noprint">From Wikipedia, the free encyclopedia</div> </div> <div id="contentSub"><div id="mw-content-subtitle"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="en" dir="ltr"><div class="shortdescription nomobile noexcerpt noprint searchaux" style="display:none">American nonprofit focused on Latino voters</div> <style data-mw-deduplicate="TemplateStyles:r1236090951">.mw-parser-output .hatnote{font-style:italic}.mw-parser-output div.hatnote{padding-left:1.6em;margin-bottom:0.5em}.mw-parser-output .hatnote i{font-style:normal}.mw-parser-output .hatnote+link+.hatnote{margin-top:-0.5em}@media print{body.ns-0 .mw-parser-output .hatnote{display:none!important}}</style><div role="note" class="hatnote navigation-not-searchable">For other uses, see <a href="/wiki/Voto_latino_(disambiguation)" class="mw-redirect mw-disambig" title="Voto latino (disambiguation)">Voto latino (disambiguation)</a>.</div> <figure class="mw-default-size mw-halign-right" typeof="mw:File/Thumb"><a href="/wiki/File:Vl-logo--full-text.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/9/9b/Vl-logo--full-text.png/250px-Vl-logo--full-text.png" decoding="async" width="220" height="27" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/9/9b/Vl-logo--full-text.png/330px-Vl-logo--full-text.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/9/9b/Vl-logo--full-text.png/500px-Vl-logo--full-text.png 2x" data-file-width="527" data-file-height="64" /></a><figcaption>Logo</figcaption></figure> <p><b>Voto Latino</b> is a dual 501(c)(4) and 501(c)(3) nonprofit organization<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> in the <a href="/wiki/United_States" title="United States">United States</a>, founded in 2004. The organization's primary aim is to encourage young <a href="/wiki/Hispanic" title="Hispanic">Hispanic</a> and <a href="/wiki/Latino_(demonym)" title="Latino (demonym)">Latino</a> voters to register to vote and become more politically involved. The organization was co-founded by <a href="/wiki/Rosario_Dawson" title="Rosario Dawson">Rosario Dawson</a><sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> and Phil Colón.<sup id="cite_ref-4" class="reference"><a href="#cite_note-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> The current president and CEO is <a href="/wiki/Mar%C3%ADa_Teresa_Kumar" title="María Teresa Kumar">María Teresa Kumar</a>.<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="History">History</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=1" title="Edit section: History"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Voto Latino was created in response to challenges Latino communities faced in both political engagement and <a href="/wiki/Technology_education" title="Technology education">technological literacy</a> in the early 2000s.<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> Voto Latino used various <a href="/wiki/Social_media" title="Social media">social media</a> platforms and <a href="/wiki/Telenovela" title="Telenovela">telenovela</a>-like videos to engage young Hispanic voters.<sup id="cite_ref-7" class="reference"><a href="#cite_note-7"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> Voto Latino celebrated their ten-year anniversary one year late in 2015.<sup id="cite_ref-8" class="reference"><a href="#cite_note-8"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Activities">Activities</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=2" title="Edit section: Activities"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Voto Latino is involved with raising awareness about politics for Hispanic voters and also how to register to vote.<sup id="cite_ref-CHCI_9-0" class="reference"><a href="#cite_note-CHCI-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-10" class="reference"><a href="#cite_note-10"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> Because many Latino voters are the first to vote in their families, Voto Latino works to interest young voters.<sup id="cite_ref-11" class="reference"><a href="#cite_note-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> Voto Latino also provides education about <a href="/wiki/Citizenship_of_the_United_States" title="Citizenship of the United States">United States citizenship</a> for permanent residents of the US.<sup id="cite_ref-12" class="reference"><a href="#cite_note-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading3"><h3 id="Campaigns">Campaigns</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=3" title="Edit section: Campaigns"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <div class="mw-heading mw-heading4"><h4 id="2006_election_cycle">2006 election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=4" title="Edit section: 2006 election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In August 2006, Voto Latino began its first voter-registration effort, called "Text2Represent", which allowed voters to register to vote through text, becoming one of the first political organizations to do so. Co-founder Rosario Dawson cited the relevancy of text messaging: "If 65 million people were willing to text their votes for American Idol, perhaps at least a few of them might pick up their phones to sign up for something a little more important."<sup id="cite_ref-:0_13-0" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p><p>In September of the same year, Voto Latino also focused on young voters by releasing a series of PSA videos featuring popular Latino musical artists.<sup id="cite_ref-:0_13-1" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2008_election_cycle">2008 election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=5" title="Edit section: 2008 election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In January 2008, Voto Latino, along with <a href="/wiki/Declare_Yourself" title="Declare Yourself">Declare Yourself</a>, produced "La Pasión de la Decisión", a video campaign intended to help Latinos register and vote in the 2008 general election. The series won a <a href="/wiki/Webby_Awards" title="Webby Awards">Webby Award</a> for Best Online Film/Video Promoting Public Service & Activism.<sup id="cite_ref-:0_13-2" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p><p>In April 2008, Voto Latino launched "Crash the Parties", with Sí TV, a nationwide search for two Latinos to become reporters at the <a href="/wiki/Democratic_National_Convention" title="Democratic National Convention">Democratic National Convention</a> and the <a href="/wiki/Republican_National_Convention" title="Republican National Convention">Republican National Convention</a>.<sup id="cite_ref-:0_13-3" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2010_Census_and_election_cycle">2010 Census and election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=6" title="Edit section: 2010 Census and election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In March 2010, Voto Latino launched "Be Counted" along with <a href="/wiki/MTV" title="MTV">MTV</a>, an online campaign to make sure Latinos were adequately counted in the <a href="/wiki/2010_United_States_census" title="2010 United States census">2010 Census</a>. The Youtube channel garnered more than 500,000 views and raised $150 million in federal funding for Latino communities around the country.<sup id="cite_ref-:0_13-4" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> The campaign also included a bilingual mobile phone app which enabled Latinos to fill out the 2010 census on their phones.<sup id="cite_ref-Americas_Quarterly_14-0" class="reference"><a href="#cite_note-Americas_Quarterly-14"><span class="cite-bracket">[</span>14<span class="cite-bracket">]</span></a></sup> </p><p>In September 2010, Voto Latino launched "United We Win", a campaign to register Latinos before the 2010 midterm election, utilizing PSAs featuring a variety of celebrities, such as <a href="/wiki/Rosario_Dawson" title="Rosario Dawson">Rosario Dawson</a>, <a href="/wiki/Jessica_Alba" title="Jessica Alba">Jessica Alba</a>, <a href="/wiki/Eva_Longoria" title="Eva Longoria">Eva Longoria</a>, and <a href="/wiki/Common_(rapper)" title="Common (rapper)">Common</a>. The initiative managed to register more than 10,000 voters in its four weeks.<sup id="cite_ref-:0_13-5" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2012_election_cycle">2012 election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=7" title="Edit section: 2012 election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In 2012, Voto Latino launched a number of campaigns aimed at young Latino voters, encouraging them to register to vote and go to the polls. In March, they launched "Make it Count", which included a series of PSAs with celebrities such as <a href="/wiki/Demi_Lovato" title="Demi Lovato">Demi Lovato</a>, <a href="/wiki/Michael_Pe%C3%B1a" title="Michael Peña">Michael Peña</a>, and <a href="/wiki/Rafael_Amaya" title="Rafael Amaya">Rafael Amaya</a>. In June, <a href="/wiki/America_Ferrera" title="America Ferrera">America Ferrera</a> began America4America with Voto Latino, a media and grassroots campaign steered towards young voters. In July, Voto Latino launched the "Rep Ur Letters Challenge", a challenge geared towards Latino Greek organizations to see which organization could register the most voters.<sup id="cite_ref-:0_13-6" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2014_election_cycle">2014 election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=8" title="Edit section: 2014 election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In August 2014, Voto Latino relaunched "United We Win", partnering with Global Grind. In the aftermath of the prevalence of unjust shootings of young men of color, the organization provided a space for people to register to vote and have their voices heard. In September of the same year, Voto Latino instituted the first "Hispanic Heritage Month of Action", a voting registration campaign. The campaign primarily relied on online media, and achieved 261 million social media impressions.<sup id="cite_ref-:0_13-7" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id=""Yo_Soy"_campaign"><span id=".22Yo_Soy.22_campaign"></span>"Yo Soy" campaign</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=9" title="Edit section: "Yo Soy" campaign"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In November 2014, Voto Latino launched "Yo Soy", a campaign to bring awareness to sex education and reproductive issues in Latino communities. The campaign partnered with health organizations all over the country, including <a href="/wiki/Advocates_for_Youth" title="Advocates for Youth">Advocates for Youth</a>, Organization for Latina Opportunity and Reproductive Rights, California Latinas for Reproductive Justice, <a href="/wiki/Hispanic_Federation" title="Hispanic Federation">Hispanic Federation</a>, and the <a href="/wiki/National_Latina_Institute_for_Reproductive_Justice" title="National Latina Institute for Reproductive Justice">National Latina Institute for Reproductive Health</a>.<sup id="cite_ref-:0_13-8" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2016_election_cycle">2016 election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=10" title="Edit section: 2016 election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In 2016, Voto Latino had several campaigns, mostly focused on Latino voter registration and getting out to the polls. In March, the organization launched a voter registration mobile app, called VoterPal.<sup id="cite_ref-15" class="reference"><a href="#cite_note-15"><span class="cite-bracket">[</span>15<span class="cite-bracket">]</span></a></sup> The app allowed for people to quickly register people using their driver's license at public events,<sup id="cite_ref-16" class="reference"><a href="#cite_note-16"><span class="cite-bracket">[</span>16<span class="cite-bracket">]</span></a></sup> including an event with bands <a href="/wiki/Man%C3%A1" title="Maná">Maná</a> and <a href="/wiki/Los_Tigres_del_Norte" title="Los Tigres del Norte">Los Tigres del Norte</a>.<sup id="cite_ref-17" class="reference"><a href="#cite_note-17"><span class="cite-bracket">[</span>17<span class="cite-bracket">]</span></a></sup> In June, Voto Latino launched the "BRAVE" campaign, an effort to spotlight people demonstrating bravery despite facing adversity. In September, the organization released a PSA with the cast members of <a href="/wiki/East_Los_High" title="East Los High">East Los High</a>. In October, another PSA was released, featuring <a href="/wiki/Junot_D%C3%ADaz" title="Junot Díaz">Junot Díaz</a>. Both videos focused on the themes from the year's campaigns: civic engagement, bravery, and showing up to the polls.<sup id="cite_ref-:0_13-9" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p><p>In November 2016, Voto Latino had registered 177k voters, surpassing their goal of 150,000.<sup id="cite_ref-:0_13-10" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2018_election_cycle">2018 election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=11" title="Edit section: 2018 election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In June 2018, Voto Latino launched "Somos Más", a campaign intended to register one million young Latino voters. The campaign primarily focused on states with large Latino communities: Texas, Nevada, Colorado, Arizona, New Mexico, Florida, and California.<sup id="cite_ref-:0_13-11" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> The organization also announced that it had set a new goal of registering one million voters by 2020 and was planning to spend $7 million on the project.<sup id="cite_ref-CNN_18-0" class="reference"><a href="#cite_note-CNN-18"><span class="cite-bracket">[</span>18<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="2020_Census_and_election_cycle">2020 Census and election cycle</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=12" title="Edit section: 2020 Census and election cycle"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In March 2019, "Somos Más" expanded its voter registration campaign towards Census participation and education, beginning on <a href="/wiki/Cesar_Chavez_Day" title="Cesar Chavez Day">César Chávez Day</a>.<sup id="cite_ref-:0_13-12" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p><p>In January 2020, Voto Latino partnered with <a href="/wiki/Steve_Madden_(company)" class="mw-redirect" title="Steve Madden (company)">Steve Madden</a> stores, allowing customers to register to vote in 81 locations easily. In March, Voto Latino nicknamed <a href="/wiki/Super_Tuesday" title="Super Tuesday">Super Tuesday</a> "Super Taco Tuesday", after hosting an event in Houston where voters received free tacos. It also partnered with Lyft to give free rides to the polls, and also maintained a large media presence to continue registering and encouraging voters.<sup id="cite_ref-:0_13-13" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p><p>In November 2020, the organization announced it had registered 601,000 voters in the 2020 election cycle, surpassing its original goal of 500,000. In the Georgia Senate runoff election in January 2021, Voto Latino announced that of the new voters registered in Georgia since the general election, 15% had been registered by Voto Latino.<sup id="cite_ref-:0_13-14" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id=""¡Adiós_Sinema!"_campaign"><span id=".22.C2.A1Adi.C3.B3s_Sinema.21.22_campaign"></span>"¡Adiós Sinema!" campaign</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=13" title="Edit section: "¡Adiós Sinema!" campaign"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In January 2022, Voto Latino launched "¡Adiós Sinema!",<sup id="cite_ref-19" class="reference"><a href="#cite_note-19"><span class="cite-bracket">[</span>19<span class="cite-bracket">]</span></a></sup> a campaign against <a href="/wiki/Kyrsten_Sinema" title="Kyrsten Sinema">Arizona Senator Kyrsten Sinema</a>, geared toward Latino voters. According to Voto Latino, the campaign aims to "hold Senator Kyrsten Sinema accountable for her obstruction of critical voting reforms that would have protected the rights of millions of Latino voters." The organization also pledged to a six-figure ad buy in the 2024 primary election.<sup id="cite_ref-:0_13-15" class="reference"><a href="#cite_note-:0-13"><span class="cite-bracket">[</span>13<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id=""Vota_Con_Ganas"_campaign"><span id=".22Vota_Con_Ganas.22_campaign"></span>"Vota Con Ganas" campaign</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=14" title="Edit section: "Vota Con Ganas" campaign"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>In October 2024, Voto Latino launched "Vota Con Ganas",<sup id="cite_ref-20" class="reference"><a href="#cite_note-20"><span class="cite-bracket">[</span>20<span class="cite-bracket">]</span></a></sup> a campaign to increase voter registration and participation within the Latino community. This $5 million initiative included voter registration drives, educational workshops, and public service announcement videos featuring Latino celebrities such as <a href="/wiki/America_Ferrera" title="America Ferrera">America Ferrera</a>, <a href="/wiki/Gina_Torres" title="Gina Torres">Gina Torres</a>, <a href="/wiki/Gabriel_Luna" title="Gabriel Luna">Gabriel Luna</a>, <a href="/wiki/Jessica_Alba" title="Jessica Alba">Jessica Alba</a>, <a href="/wiki/Wilmer_Valderrama" title="Wilmer Valderrama">Wilmer Valderrama</a>, <a href="/wiki/DannyLux" title="DannyLux">DannyLux</a>, and <a href="/wiki/Xochitl_Gomez" title="Xochitl Gomez">Xochitl Gomez</a>.<sup id="cite_ref-21" class="reference"><a href="#cite_note-21"><span class="cite-bracket">[</span>21<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading3"><h3 id="Lawsuits">Lawsuits</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=15" title="Edit section: Lawsuits"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Voto Latino has been a plaintiff in a number of lawsuits against states in voter disenfranchisement cases. </p> <div class="mw-heading mw-heading4"><h4 id="Texas_Vote_by_Mail_Restrictions">Texas Vote by Mail Restrictions</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=16" title="Edit section: Texas Vote by Mail Restrictions"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>On May 11, 2021, Voto Latino sued the Texas Secretary of State, along with the Texas State Conference of the <a href="/wiki/NAACP" title="NAACP">National Association for the Advancement of Colored People</a> and the <a href="/wiki/Alliance_for_Retired_Americans" title="Alliance for Retired Americans">Texas Alliance for Retired Americans</a>, over a number of new restrictions added to the Texas Election Code that make voting by mail "difficult, if not impossible", according to the organization. The new provisions included a requirement that voters pay their own postage, which CEO María Teresa Kumar called "a modern-day <a href="/wiki/Poll_tax#:~:text=A_poll_tax,_also_known,reference_to_income_or_resources." title="Poll tax">poll tax</a>". Other new requirements included stricter time frames for when the mail-in votes are counted, stricter signature verification, and making the returning of a mail-in ballot by someone other than the voter themself a crime. </p><p>In light of the <a href="/wiki/COVID-19_pandemic" title="COVID-19 pandemic">COVID-19 pandemic</a> happening at the time, Kumar called the new restrictions "a shameless ploy to disenfranchise millions of Texan voters by forcing them to choose between their health and safety, and their constitutionally-guaranteed right to vote," and that "the executive branch of Texas is weaponizing a global crisis in order to suppress the vote of their own constituents."<sup id="cite_ref-22" class="reference"><a href="#cite_note-22"><span class="cite-bracket">[</span>22<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="Texas_SB_1111">Texas SB 1111</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=17" title="Edit section: Texas SB 1111"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>On June 22, 2021, Voto Latino filed a lawsuit<sup id="cite_ref-23" class="reference"><a href="#cite_note-23"><span class="cite-bracket">[</span>23<span class="cite-bracket">]</span></a></sup> against Texas State Bill 1111 jointly with Texas State <a href="/wiki/League_of_United_Latin_American_Citizens" title="League of United Latin American Citizens">LULAC</a>, saying that the stricter measures for proof of residency make voting more inaccessible to vulnerable groups. Voto Latino CEO María Teresa Kumar stated that SB 1111 "is intended to confuse and discourage voters by threatening penalty over minor address discrepancies. The premise of this bill is a fallacy, and its real intention is clear. It is designed to suppress voter turnout throughout the state, specifically targeting young people, lower-income people, and people of color."<sup id="cite_ref-24" class="reference"><a href="#cite_note-24"><span class="cite-bracket">[</span>24<span class="cite-bracket">]</span></a></sup> </p><p>On August 2, 2022, U.S. District Judge Lee Yeakel ruled in favor of Voto Latino and LULAC, blocking SB 1111 from taking effect. In his ruling, he stated that the residence provision was "unconstitutionally vague and overbroad."<sup id="cite_ref-25" class="reference"><a href="#cite_note-25"><span class="cite-bracket">[</span>25<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="Texas_SB_1">Texas SB 1</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=18" title="Edit section: Texas SB 1"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>On September 7, 2021, Voto Latino filed a lawsuit<sup id="cite_ref-26" class="reference"><a href="#cite_note-26"><span class="cite-bracket">[</span>26<span class="cite-bracket">]</span></a></sup> against Texas State Bill 1, along with <a href="/wiki/League_of_United_Latin_American_Citizens" title="League of United Latin American Citizens">LULAC</a> Texas, the Texas <a href="/wiki/Alliance_for_Retired_Americans" title="Alliance for Retired Americans">Alliance for Retired Americans</a>, and the Texas <a href="/wiki/American_Federation_of_Teachers" title="American Federation of Teachers">American Federation of Teachers</a>. The organization stated that "The law limits early voting hours, cuts local options for casting ballots, restricts mail-in voting, and allows partisan poll watchers unprecedented access to polling places. Each of these provisions is designed to prevent Texas voters – particularly voters of color – from casting a ballot." In a statement, CEO María Teresa Kumar added that Voto Latino seeks to protect the right to vote for "the additional 250,000 young Latino Tejanos who will reach voting age in 2022."<sup id="cite_ref-27" class="reference"><a href="#cite_note-27"><span class="cite-bracket">[</span>27<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading4"><h4 id="Texas_Redistricting_Maps">Texas Redistricting Maps</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=19" title="Edit section: Texas Redistricting Maps"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>On October 25, 2021, Voto Latino filed a complaint<sup id="cite_ref-28" class="reference"><a href="#cite_note-28"><span class="cite-bracket">[</span>28<span class="cite-bracket">]</span></a></sup> along with individual plaintiffs against Texas Governor Abbott for violating Section 2 of the <a href="/wiki/Voting_Rights_Act_of_1965" title="Voting Rights Act of 1965">Voting Rights Act</a>, with the support of the National Redistricting Action Fund (NRAF), who found that the new district maps do not adequately represent communities of color. In the <a href="/wiki/2020_United_States_census" title="2020 United States census">2020 Census</a>, Texas saw an increase in population, primarily due to the growth of its Latino population, which increased by two million. This population growth led to an apportionment of an additional two congressional seats for Texas, becoming the only state to do so. According to the organization, "95% of the state's population growth between 2010 and 2020 came from communities of color. Yet the congressional redistricting plan signed into law by Governor Abbott actually decreases the number of districts in which the state's communities of color have a reasonable opportunity to elect their preferred candidates, and increases the number of districts where a majority of voting-age residents are white."<sup id="cite_ref-29" class="reference"><a href="#cite_note-29"><span class="cite-bracket">[</span>29<span class="cite-bracket">]</span></a></sup> </p><p>The case has been added to other lawsuits filed against the new district maps, under the lead case <i>League of United Latin American Citizens v. Abbott</i>,<sup id="cite_ref-30" class="reference"><a href="#cite_note-30"><span class="cite-bracket">[</span>30<span class="cite-bracket">]</span></a></sup> a currently ongoing case. </p> <div class="mw-heading mw-heading4"><h4 id="Arizona_SB_1260">Arizona SB 1260</h4><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=20" title="Edit section: Arizona SB 1260"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>On August 15, 2022, Voto Latino filed a joint lawsuit with the Arizona <a href="/wiki/Alliance_for_Retired_Americans" title="Alliance for Retired Americans">Alliance for Retired Americans</a> and <a href="/wiki/Priorities_USA_Action" title="Priorities USA Action">Priorities USA</a> against Arizona State Bill 1260. The bill "criminalizes individuals and organizations who provide voting assistance to Arizona voters if the person they are helping is registered to vote in another state," according to the organization. CEO María Teresa Kumar called out the bill for disenfranchising Latino voters specifically, saying the law is "aimed directly at the Latino community, and it criminalizes efforts to help individual people defend their rights."<sup id="cite_ref-31" class="reference"><a href="#cite_note-31"><span class="cite-bracket">[</span>31<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Voto_Latino&action=edit&section=21" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist"> <div class="mw-references-wrap mw-references-columns"><ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite class="citation news cs1"><a rel="nofollow" class="external text" href="https://votolatino.org/about/">"About Us – Voto Latino"</a>. <i>Voto Latino</i><span class="reference-accessdate">. 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