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.arrow{background-color:transparent;border-radius:4px;height:2.1875rem;left:1.25rem;margin:0;overflow:hidden;padding:0;position:absolute;text-indent:-31.25rem;top:3.625rem;vertical-align:middle;width:2.1875rem}@media (max-width:479px){.carousel__container .arrow{display:none}}@media (min-width:768px){.carousel__container .arrow{height:3.375rem;left:4.375rem;top:9.375rem;width:3.375rem}}.carousel__container .arrow:before{-webkit-font-smoothing:antialiased;content:"";display:block;font-family:icomoon;font-size:1.5rem;font-weight:400;text-indent:0}@media (min-width:768px){.carousel__container .arrow:before{font-size:2rem}}@media(prefers-reduced-motion:no-preference){.carousel__container .arrow{transition:background-color .3s,color .3s}}.carousel__container .arrow:focus,.carousel__container .arrow:hover{color:#000}@media (max-width:767px){.carousel__container .arrow--showcase{display:block}}.carousel__container .next{left:3.9375rem}@media (min-width:768px){.carousel__container .next{left:8.75rem}}.carousel__container .next:before{content:""}.carousel__list{list-style:none;margin:0;padding:0}@media (max-width:767px){.carousel__list{align-items:center}}.carousel__list.glide__slides{overflow:visible}.carousel__item{position:relative}.carousel__item-wrap{overflow:visible;padding:0 1.25rem 2rem}@media (min-width:1024px){.carousel__item-wrap{margin-left:4rem;max-width:40%;padding:0}}.carousel__item-wrap--showcase{padding:0 1.25rem}.carousel__item-label{font-size:1rem;font-weight:400;margin:0 0 1rem;text-transform:uppercase}@media (min-width:768px){.carousel__item-label{margin-bottom:2rem}}.carousel__item-author{font-size:1.5rem;font-weight:700;line-height:1.8rem;margin:0 0 .9375rem}@media (min-width:768px){.carousel__item-author{font-size:2rem;line-height:2.5rem;margin:0 0 .5rem}}.carousel__item-heading{font-size:1.75rem;font-weight:400;line-height:2rem;margin:0 0 2rem}@media (min-width:768px){.carousel__item-heading{font-size:2rem;line-height:2.5rem}}@media (min-width:1024px){.carousel__item-heading{font-size:2.25rem}}.carousel__item-content{font-weight:400;line-height:1.5625rem;margin-bottom:2rem}.carousel__item-content p{margin-top:0}.carousel__item-content p:last-child{margin-bottom:0}.carousel__item-content--showcase{font-size:1.5rem;line-height:1.75rem;margin-bottom:1.25rem}@media (min-width:1024px){.carousel__item-content--showcase{font-size:2rem;line-height:2.4rem}}.carousel__item-tagline{font-size:1rem;font-weight:400;line-height:1.2rem;margin:0 0 1.6875rem}@media (min-width:1024px){.carousel__item-tagline{font-size:1.125rem;line-height:1.35rem}}.carousel__item-cta{align-items:center;border:0;border-radius:.625rem;cursor:pointer;display:inline-flex;font-size:1.125rem;font-weight:700;gap:.5rem;justify-content:center;line-height:1.35rem;max-width:16.4375rem;padding:1rem 1.1875rem;pointer-events:auto;text-align:center;text-transform:uppercase;transition:color .3s ease-in-out,background-color .3s ease-in-out;white-space:nowrap}.carousel__item-cta,.carousel__item-cta:active,.carousel__item-cta:focus,.carousel__item-cta:hover{text-decoration:none}.carousel__item-cta:active .button__icon,.carousel__item-cta:focus .button__icon,.carousel__item-cta:hover .button__icon{transform:translateX(10px)}@media(prefers-reduced-motion:no-preference){.carousel__item-cta{transition:background-color .3s}}.carousel__item-cta .button__icon{background:initial no-repeat 50%;display:inline-block;height:.5rem;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-size:cover;mask-size:cover;-webkit-mask:url(https://www.thinkific.com/wp-content/themes/thinkific/assets/dist/css/../../svg/arrow-right.svg);mask:url(https://www.thinkific.com/wp-content/themes/thinkific/assets/dist/css/../../svg/arrow-right.svg);transition:transform .35s ease-in-out;transition:transform .35s ease-in-out,background-color .3s ease-in-out;width:1.25rem}.carousel__item-image{border-radius:.9375rem}@media (max-width:1023px){.carousel__item-image{display:none}}@media (min-width:1024px){.carousel__item-image{height:33.75rem;-o-object-fit:cover;object-fit:cover;position:absolute;right:4.375rem;top:-15.375rem;width:40rem}}.carousel__item-image--showcase{border-radius:0;transform:translateY(20%)}@media (max-width:1023px){.carousel__item-image--showcase{display:block}}@media (min-width:1024px){.carousel__item-image--showcase{height:33.125rem;right:0;top:67%;transform:translateY(-40%);width:40rem}}.columns{margin-bottom:3.75rem;margin-top:3.75rem}@media (min-width:768px){.columns{margin-bottom:5.625rem;margin-top:5.625rem}}.columns__container{margin:0 auto;max-height:100%;padding-left:2rem;padding-right:2rem;position:relative;width:100%}@media (min-width:768px){.columns__container{max-width:768px;padding-left:1rem;padding-right:1rem}}@media (min-width:1024px){.columns__container{max-width:1024px}}.columns__list{display:flex;flex-wrap:wrap;list-style:none;margin:0 -1rem;padding:0}.columns__list:after,.columns__list:before{flex-basis:0;order:1}.columns__list-item{flex:0 0 100%;max-width:100%;padding-left:1rem;padding-right:1rem;position:relative;width:100%}@media (max-width:767px){.columns__list-item{margin-bottom:2.5rem}}@media (min-width:768px){.columns__list-item{display:flex;flex:0 0 33.3333333333%;flex-direction:column;max-width:33.3333333333%;padding-left:1.5rem;padding-right:1.5rem;position:relative;width:100%}}@media (min-width:768px)and (min-width:768px){.columns__list-item{transition:max-width .3s ease-in-out,padding .3s ease-in-out,width .3s ease-in-out}}@media (min-width:768px){.columns__list-item{transition:max-width .3s ease-in-out,padding .3s ease-in-out,width .3s ease-in-out}}.columns__heading{display:block;font-size:1.4375rem;line-height:1.5625rem;margin-bottom:2rem}@media (min-width:1024px){.columns__heading{font-size:1.875rem;font-weight:300;line-height:2.1875rem;margin-bottom:3rem}}.columns__link{display:block;font-weight:600;margin-bottom:1rem}@media (min-width:1024px){.columns__link{margin-bottom:1.5rem}}.columns__details{margin:0}.blog-latest__container{margin:0 auto;max-height:100%;padding-bottom:3.75rem;padding-left:2rem;padding-top:3.75rem;position:relative;width:100%}@media (min-width:768px){.blog-latest__container{max-width:768px}}@media (min-width:1024px){.blog-latest__container{max-width:1024px}}@media (min-width:768px){.blog-latest__container{padding-bottom:5.625rem;padding-left:1rem;padding-right:1rem;padding-top:5.625rem}}.blog-latest__headings{margin:0 auto 2.5rem}@media (max-width:767px){.blog-latest__headings{padding-right:2rem}}@media (min-width:768px){.blog-latest__headings{margin:0 auto 3.75rem;max-width:90%}}@media (min-width:1024px){.blog-latest__headings{max-width:80%}}.blog-latest__heading{display:block;font-size:1.875rem;font-size:1.5rem;font-weight:300;line-height:2.1875rem;margin-bottom:2rem;margin:0!important;text-align:center}@media (min-width:768px){.blog-latest__heading{font-size:2.25rem;line-height:3.125rem}}.blog-latest__posts{list-style:none;margin:0;padding:0;white-space:normal}.blog-latest__post-link,.blog-latest__post-link:active,.blog-latest__post-link:focus,.blog-latest__post-link:hover{text-decoration:none}.blog-latest__post-details{display:block;padding-top:1rem}.blog-latest__post-name{font-size:1.125rem}@media (min-width:768px){.blog-latest__post-name{font-size:1.5rem;font-weight:300}}.call-to-action{margin-bottom:3.75rem;margin-top:3.75rem;position:relative}@media (min-width:768px){.call-to-action{margin-bottom:5.625rem;margin-top:5.625rem}}.call-to-action--remove-section-gap{margin-bottom:0!important;margin-top:0!important}@media (max-width:1023px){.call-to-action--portrait-orientation.call-to-action--custom-url .sign-up__form-container{padding-top:17.5rem}}@media (min-width:1024px){.call-to-action--custom-url .sign-up__form-container{padding-bottom:10rem;padding-top:10rem}}.call-to-action__background{display:block;height:100%;left:0;-o-object-fit:cover;object-fit:cover;-o-object-position:top;object-position:top;position:absolute;top:0;width:100%}@media (max-width:767px){.call-to-action__background--desktop{display:none}}@media (min-width:768px){.call-to-action__background--mobile{display:none}}.call-to-action .sign-up__form-container{background-image:none}.call-to-action .sign-up__form-fieldset{display:block;width:100%}@media (min-width:768px){.call-to-action .sign-up__form-fields,.call-to-action .sign-up__form-fieldset{max-width:35rem}.call-to-action .sign-up__form-submit{margin-left:1rem}}.call-to-action__container{margin:0 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.section__subheading{line-height:1;margin-bottom:1rem;order:1;width:100%}.call-to-action__headings .header__heading{order:2}.call-to-action__headings .section__subheading{font-size:.75rem;font-weight:500;letter-spacing:.03125rem;margin-bottom:.25rem;text-transform:uppercase}.call-to-action__form{display:flex;justify-content:center}.call-to-action__message{margin:0 auto 2.5rem}.call-to-action__message+.call-to-action__form .sign-up__form-fieldset{padding-top:0}.call-to-action__message+.call-to-action__button{margin-top:0}.call-to-action__button{align-items:center;background-color:transparent;border:0;border-radius:.25rem;color:#e6aa67;cursor:pointer;display:inline-flex;font-size:.875rem;font-weight:500;justify-content:center;line-height:1;margin-top:2rem;padding:1.125rem 1.5rem;pointer-events:auto;text-align:center;text-transform:uppercase;white-space:nowrap;width:auto}.call-to-action__button,.call-to-action__button:active,.call-to-action__button:focus,.call-to-action__button:hover{text-decoration:none;transition:background-color .2s ease-in-out,box-shadow .2s ease-in-out,border-color .2s ease-in-out,color .2s ease-in-out}.call-to-action__button-icon{color:inherit;font-size:1.5rem}.call-to-action__fine-print{display:block;font-size:.625rem;padding-top:1.25rem;text-align:center}.call-to-action-simple{margin-bottom:3.75rem;margin-top:3.75rem;padding-bottom:3.75rem;padding-top:3.75rem}@media (min-width:768px){.call-to-action-simple{margin-bottom:5.625rem;margin-top:5.625rem;padding-bottom:5.625rem;padding-top:5.625rem}}.call-to-action-simple:after,.call-to-action-simple:before{background:inherit;content:"";display:block;filter:brightness(90%);height:.0625rem;left:0;opacity:.5;position:absolute;right:0;width:100%}.call-to-action-simple:before{top:0}.call-to-action-simple:after{bottom:0}.call-to-action-simple--remove-section-gap{margin-bottom:0!important;margin-top:0!important}.call-to-action-simple__container{margin:0 auto;max-height:100%;padding-left:2rem;padding-right:2rem;position:relative;width:100%}@media (min-width:768px){.call-to-action-simple__container{max-width:768px;padding-left:1rem;padding-right:1rem}}@media (min-width:1024px){.call-to-action-simple__container{max-width:1024px}}.call-to-action-simple__wrapper{margin:0 auto;text-align:center}@media (min-width:1024px){.call-to-action-simple__wrapper{width:80%}}.call-to-action-simple__headings{display:flex;flex-direction:column;margin-bottom:2rem;margin-bottom:0!important;text-align:center}@media (min-width:768px){.call-to-action-simple__headings{margin-bottom:2.625rem}}.call-to-action-simple__headings .section__heading{margin-bottom:0;order:2;width:100%}.call-to-action-simple__headings .section__subheading{font-size:.75rem;line-height:1;margin-bottom:1rem;order:1;text-transform:uppercase;width:100%}.call-to-action-simple__headings .section__heading{font-weight:400}@media (min-width:768px){.call-to-action-simple__headings .section__heading{font-size:1.625rem}}@media (min-width:1024px){.call-to-action-simple__headings .section__heading{font-size:2.1875rem}}.call-to-action-simple__button{align-items:center;background-color:transparent;border:0;border-radius:.25rem;cursor:pointer;display:inline-flex;font-size:.875rem;font-weight:500;justify-content:center;line-height:1;margin-top:1.5rem;padding:0;pointer-events:auto;text-transform:uppercase;white-space:nowrap;width:auto}.call-to-action-simple__button,.call-to-action-simple__button:active,.call-to-action-simple__button:focus,.call-to-action-simple__button:hover{text-decoration:none;transition:background-color .2s ease-in-out,box-shadow .2s ease-in-out,border-color .2s ease-in-out,color .2s ease-in-out}.call-to-action-simple__icon{color:inherit}.page-sections .cards{padding-bottom:3.75rem;padding-top:3.75rem}@media (min-width:768px){.page-sections .cards{padding-bottom:5.625rem;padding-top:5.625rem}}.page-sections .cards__container{display:flex;flex-direction:column;margin:0 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href="https://courses.thinkific.com/sites/new"> Get started free </a></li></ul></div></nav><div class="body__container"><div class="skip-link"> <a href="#content" tabindex="0">Skip to content</a></div><div class="ie-warning"> <span>Internet Explorer doesn’t work well with our website. We recommend using a different browser like Google Chrome.</span></div><div id="content"><main class="guide"><div class="guide__container__flex"><div class="guide__wrapper"><aside class="guide__sidebar"><div class="guide__container"><div class="guide__wrapper"><h1 class="header__heading"> Course Sales Page Worksheet - Thinkific</h1><div class="guide__sidebar__author"><div class="guide__author__avatar"> <img alt='author profile picture' src='https://www.thinkific.com/wp-content/uploads/2020/06/avatar_user_46_1592350526-160x160.jpg' srcset='https://www.thinkific.com/wp-content/uploads/2020/06/avatar_user_46_1592350526.JPG 2x' class='avatar avatar-160 photo author__avatar__image' height='160' width='160' decoding='async'/></div><div class="guide__author__details"><div class="guide__details"> <i class="guide__details__icon icon-page"></i><span class="guide__details__label">PDF download</span></div><h4 class="guide__author__name"> by Colin Burton</h4></div></div><div class="guide__sidebar__lesson-description"><h5 class="guide__lesson-description__heading"> What you'll get</h5><ul class="guide__lesson-description__list"><li class="guide__lesson-description__list-item"><i class="icon-check-mark guide__lesson-description__icon"></i>A template to break down your unique value proposition</li><li class="guide__lesson-description__list-item"><i class="icon-check-mark guide__lesson-description__icon"></i>Structure an opening story to problem-solve</li><li class="guide__lesson-description__list-item"><i class="icon-check-mark guide__lesson-description__icon"></i>Outline everything you need for the page to sell FOR YOU</li></ul></div></div></div></aside><article class="guide__content post-23895 resource-tool type-resource-tool status-publish hentry" data-post-id="23895" data-view-count="2235"><div class="guide__container"><h1 class="header__heading"> Course Sales Page Worksheet - Thinkific</h1><div class="guide__lesson-description"><h5 class="guide__lesson-description__heading"> In this free <span class="guide__lesson-description__heading-insert"></span>, you will learn:</h5><ul class="guide__lesson-description__list"><li class="guide__lesson-description__list-item"><i class="icon-check-mark guide__lesson-description__icon"></i>A template to break down your unique value proposition</li><li class="guide__lesson-description__list-item"><i class="icon-check-mark guide__lesson-description__icon"></i>Structure an opening story to problem-solve</li><li class="guide__lesson-description__list-item"><i class="icon-check-mark guide__lesson-description__icon"></i>Outline everything you need for the page to sell FOR YOU</li></ul></div><p>Your course sales page (also known as your course description, landing page, or sales letter) is the page that describes your course, but more importantly, persuades someone to enroll in it. It’s the page that your prospective students visit before making the decision to sign up – or not sign up – for your course.</p><p>So what do you do? How do you sell your course without trading your precious time to convince someone to sign up for it?</p><p>Answer: by creating a sales page that sells it for you.</p><div class="inline-guide-form-audience" style="padding: 30px; background-color: white; margin: 20px; color: #081826;"><div class="amp-default-version-sales-page-worksheet"><a href="https://www.thinkific.com/guide/course-sales-page-worksheet/" target="_blank" rel="noopener"><img decoding="async" class="aligncenter wp-image-17101" src="https://www.thinkific.com/wp-content/uploads/2022/11/Screen-Shot-2022-11-14-at-4.22.26-PM.png" alt="BANNER ALT IMG"/></a></div> <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"></script> <script>jQuery(".inline-guide-form-audience").css("backgroundColor", "#f2f3f4"); jQuery(".amp-default-version-sales-page-worksheet").empty(); jQuery(".amp-default-version-sales-page-worksheet").append(`<h4>Download sales page worksheet</h4>`); hbspt.forms.create({ region: "na1", portalId: "21966311", formId: "a8e1b766-f4e8-40fc-98db-21cd83fbff79", onFormReady: function($form){ $form[0][0].value = window.location.href; // The first field of every hubspot form using this needs to be a hidden text field that will capture the page url $form[0][1].value = "sales-page-worksheet"; // The second field of every hubspot guide form should be set to the guide id } });</script> </div></div></article></div></div><section class="sign-up__form-container"><div class="sign-up__container"><div class="sign-up__wrapper"><div class="sign-up__form-wrapper"><h3 class="sign-up__form-subheading">Try Thinkific for yourself!</h3><h2 class="sign-up__form-heading">Accomplish your course creation and student success goals faster with Thinkific.</h2><form class="sign-up__form instructor-signup" method="GET"><fieldset class="sign-up__form-fieldset"> <span data-identifier="email" class="sign-up__form-error hide">Please enter a valid email</span><div class="sign-up__form-fields"><div class="sign-up__form-input"> <input aria-label="Email" type="email" name="email" placeholder="you@example.com" class="sign-up__form-input__email"></div><div class="sign-up__form-submit"> <button type="submit" class="sign-up__form-submit__button button">Get Started Free</button></div></div></fieldset></form> <span class="sign-up__fine-print">Start free. 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