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Desi - Wikipedia

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<span>Usage</span> </div> </a> <ul id="toc-Usage-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-History" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#History"> <div class="vector-toc-text"> <span class="vector-toc-numb">3</span> <span>History</span> </div> </a> <ul id="toc-History-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Culture" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Culture"> <div class="vector-toc-text"> <span class="vector-toc-numb">4</span> <span>Culture</span> </div> </a> <button aria-controls="toc-Culture-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> <span class="vector-icon mw-ui-icon-wikimedia-expand"></span> <span>Toggle Culture subsection</span> </button> <ul id="toc-Culture-sublist" class="vector-toc-list"> <li id="toc-Performing_arts" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Performing_arts"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.1</span> <span>Performing arts</span> </div> </a> <ul id="toc-Performing_arts-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Food_and_drink" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Food_and_drink"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.2</span> <span>Food and drink</span> </div> </a> <ul id="toc-Food_and_drink-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Desi_pubs" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Desi_pubs"> <div class="vector-toc-text"> <span class="vector-toc-numb">4.3</span> <span>Desi pubs</span> </div> </a> <ul id="toc-Desi_pubs-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-See_also" class="vector-toc-list-item vector-toc-level-1 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</div> </div> </nav> <h1 id="firstHeading" class="firstHeading mw-first-heading"><span class="mw-page-title-main">Desi</span></h1> <div id="p-lang-btn" class="vector-dropdown mw-portlet mw-portlet-lang" > <input type="checkbox" id="p-lang-btn-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-p-lang-btn" class="vector-dropdown-checkbox mw-interlanguage-selector" aria-label="Go to an article in another language. Available in 22 languages" > <label id="p-lang-btn-label" for="p-lang-btn-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--action-progressive mw-portlet-lang-heading-22" aria-hidden="true" ><span class="vector-icon mw-ui-icon-language-progressive mw-ui-icon-wikimedia-language-progressive"></span> <span class="vector-dropdown-label-text">22 languages</span> </label> <div class="vector-dropdown-content"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li class="interlanguage-link interwiki-ar mw-list-item"><a href="https://ar.wikipedia.org/wiki/%D8%AF%D9%8A%D8%B3%D9%8A" title="ديسي – Arabic" lang="ar" hreflang="ar" data-title="ديسي" data-language-autonym="العربية" data-language-local-name="Arabic" class="interlanguage-link-target"><span>العربية</span></a></li><li class="interlanguage-link interwiki-bn mw-list-item"><a href="https://bn.wikipedia.org/wiki/%E0%A6%A6%E0%A7%87%E0%A6%B6%E0%A7%80" title="দেশী – Bangla" lang="bn" hreflang="bn" data-title="দেশী" data-language-autonym="বাংলা" data-language-local-name="Bangla" class="interlanguage-link-target"><span>বাংলা</span></a></li><li class="interlanguage-link interwiki-bcl mw-list-item"><a href="https://bcl.wikipedia.org/wiki/Desi" title="Desi – Central Bikol" lang="bcl" hreflang="bcl" data-title="Desi" data-language-autonym="Bikol Central" data-language-local-name="Central Bikol" class="interlanguage-link-target"><span>Bikol Central</span></a></li><li class="interlanguage-link interwiki-cs mw-list-item"><a href="https://cs.wikipedia.org/wiki/Desi" title="Desi – Czech" lang="cs" hreflang="cs" data-title="Desi" data-language-autonym="Čeština" data-language-local-name="Czech" class="interlanguage-link-target"><span>Čeština</span></a></li><li class="interlanguage-link interwiki-de mw-list-item"><a href="https://de.wikipedia.org/wiki/Desi" title="Desi – German" lang="de" hreflang="de" data-title="Desi" data-language-autonym="Deutsch" data-language-local-name="German" class="interlanguage-link-target"><span>Deutsch</span></a></li><li class="interlanguage-link interwiki-es mw-list-item"><a href="https://es.wikipedia.org/wiki/Desi" title="Desi – Spanish" lang="es" hreflang="es" data-title="Desi" data-language-autonym="Español" data-language-local-name="Spanish" class="interlanguage-link-target"><span>Español</span></a></li><li class="interlanguage-link interwiki-fr mw-list-item"><a href="https://fr.wikipedia.org/wiki/Desi" title="Desi – French" lang="fr" hreflang="fr" data-title="Desi" data-language-autonym="Français" data-language-local-name="French" class="interlanguage-link-target"><span>Français</span></a></li><li class="interlanguage-link interwiki-ko mw-list-item"><a href="https://ko.wikipedia.org/wiki/%EB%8D%B0%EC%8B%9C_(%EC%9D%B8%EB%8F%84_%EC%95%84%EB%8C%80%EB%A5%99)" title="데시 (인도 아대륙) – Korean" lang="ko" hreflang="ko" data-title="데시 (인도 아대륙)" data-language-autonym="한국어" data-language-local-name="Korean" class="interlanguage-link-target"><span>한국어</span></a></li><li class="interlanguage-link interwiki-hi mw-list-item"><a href="https://hi.wikipedia.org/wiki/%E0%A4%A6%E0%A5%87%E0%A4%B8%E0%A5%80" title="देसी – Hindi" lang="hi" hreflang="hi" data-title="देसी" data-language-autonym="हिन्दी" data-language-local-name="Hindi" class="interlanguage-link-target"><span>हिन्दी</span></a></li><li class="interlanguage-link interwiki-id mw-list-item"><a href="https://id.wikipedia.org/wiki/Desi" title="Desi – Indonesian" lang="id" hreflang="id" data-title="Desi" data-language-autonym="Bahasa Indonesia" data-language-local-name="Indonesian" class="interlanguage-link-target"><span>Bahasa Indonesia</span></a></li><li class="interlanguage-link interwiki-nl mw-list-item"><a href="https://nl.wikipedia.org/wiki/Desi_(subcultuur)" title="Desi (subcultuur) – Dutch" lang="nl" hreflang="nl" data-title="Desi (subcultuur)" data-language-autonym="Nederlands" data-language-local-name="Dutch" class="interlanguage-link-target"><span>Nederlands</span></a></li><li class="interlanguage-link interwiki-ja mw-list-item"><a href="https://ja.wikipedia.org/wiki/%E3%83%87%E3%82%B7_(%E5%8D%97%E3%82%A2%E3%82%B8%E3%82%A2)" title="デシ (南アジア) – Japanese" lang="ja" hreflang="ja" data-title="デシ (南アジア)" data-language-autonym="日本語" data-language-local-name="Japanese" class="interlanguage-link-target"><span>日本語</span></a></li><li class="interlanguage-link interwiki-no mw-list-item"><a href="https://no.wikipedia.org/wiki/Desi_(Asia)" title="Desi (Asia) – Norwegian Bokmål" lang="nb" hreflang="nb" data-title="Desi (Asia)" data-language-autonym="Norsk bokmål" data-language-local-name="Norwegian Bokmål" class="interlanguage-link-target"><span>Norsk bokmål</span></a></li><li class="interlanguage-link interwiki-pa mw-list-item"><a href="https://pa.wikipedia.org/wiki/%E0%A8%A6%E0%A9%87%E0%A8%B8%E0%A9%80" title="ਦੇਸੀ – Punjabi" lang="pa" hreflang="pa" data-title="ਦੇਸੀ" data-language-autonym="ਪੰਜਾਬੀ" data-language-local-name="Punjabi" class="interlanguage-link-target"><span>ਪੰਜਾਬੀ</span></a></li><li class="interlanguage-link interwiki-pt mw-list-item"><a href="https://pt.wikipedia.org/wiki/Desi" title="Desi – Portuguese" lang="pt" hreflang="pt" data-title="Desi" data-language-autonym="Português" data-language-local-name="Portuguese" class="interlanguage-link-target"><span>Português</span></a></li><li class="interlanguage-link interwiki-rmy mw-list-item"><a href="https://rmy.wikipedia.org/wiki/Desi" title="Desi – Vlax Romani" lang="rmy" hreflang="rmy" data-title="Desi" data-language-autonym="Romani čhib" data-language-local-name="Vlax Romani" class="interlanguage-link-target"><span>Romani čhib</span></a></li><li class="interlanguage-link interwiki-ru mw-list-item"><a href="https://ru.wikipedia.org/wiki/%D0%94%D0%B5%D1%81%D0%B8" title="Деси – Russian" lang="ru" hreflang="ru" data-title="Деси" data-language-autonym="Русский" data-language-local-name="Russian" class="interlanguage-link-target"><span>Русский</span></a></li><li class="interlanguage-link interwiki-simple mw-list-item"><a href="https://simple.wikipedia.org/wiki/Desi" title="Desi – Simple English" lang="en-simple" hreflang="en-simple" data-title="Desi" data-language-autonym="Simple English" data-language-local-name="Simple English" class="interlanguage-link-target"><span>Simple English</span></a></li><li class="interlanguage-link interwiki-sv mw-list-item"><a href="https://sv.wikipedia.org/wiki/Desi" title="Desi – Swedish" lang="sv" hreflang="sv" data-title="Desi" data-language-autonym="Svenska" data-language-local-name="Swedish" class="interlanguage-link-target"><span>Svenska</span></a></li><li class="interlanguage-link interwiki-tl mw-list-item"><a href="https://tl.wikipedia.org/wiki/Desi" title="Desi – Tagalog" lang="tl" hreflang="tl" data-title="Desi" data-language-autonym="Tagalog" 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data-event-name="pinnable-header.vector-appearance.unpin">hide</button> </div> </div> </div> </nav> </div> </div> <div id="bodyContent" class="vector-body" aria-labelledby="firstHeading" data-mw-ve-target-container> <div class="vector-body-before-content"> <div class="mw-indicators"> </div> <div id="siteSub" class="noprint">From Wikipedia, the free encyclopedia</div> </div> <div id="contentSub"><div id="mw-content-subtitle"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="en" dir="ltr"><div class="shortdescription nomobile noexcerpt noprint searchaux" style="display:none">Peoples, cultures, and products of the Indian subcontinent and their diaspora</div> <style data-mw-deduplicate="TemplateStyles:r1236090951">.mw-parser-output .hatnote{font-style:italic}.mw-parser-output div.hatnote{padding-left:1.6em;margin-bottom:0.5em}.mw-parser-output .hatnote i{font-style:normal}.mw-parser-output .hatnote+link+.hatnote{margin-top:-0.5em}@media print{body.ns-0 .mw-parser-output .hatnote{display:none!important}}</style><div role="note" class="hatnote navigation-not-searchable">For other uses, see <a href="/wiki/Desi_(disambiguation)" class="mw-disambig" title="Desi (disambiguation)">Desi (disambiguation)</a>.</div> <figure typeof="mw:File/Thumb"><a href="/wiki/File:Location_of_Indian_Subcontinent.svg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/e/e6/Location_of_Indian_Subcontinent.svg/300px-Location_of_Indian_Subcontinent.svg.png" decoding="async" width="300" height="262" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/e6/Location_of_Indian_Subcontinent.svg/450px-Location_of_Indian_Subcontinent.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/e6/Location_of_Indian_Subcontinent.svg/600px-Location_of_Indian_Subcontinent.svg.png 2x" data-file-width="283" data-file-height="247" /></a><figcaption>A map of the <a href="/wiki/Indian_subcontinent" title="Indian subcontinent">Indian subcontinent</a>, depicting the republics of <a href="/wiki/Bangladesh" title="Bangladesh">Bangladesh</a>, <a href="/wiki/India" title="India">India</a>, and <a href="/wiki/Pakistan" title="Pakistan">Pakistan</a> from which Desis originate<sup id="cite_ref-Zimmer2013_1-0" class="reference"><a href="#cite_note-Zimmer2013-1"><span class="cite-bracket">&#91;</span>1<span class="cite-bracket">&#93;</span></a></sup></figcaption></figure> <p><b>Desi</b><sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span class="cite-bracket">&#91;</span>a<span class="cite-bracket">&#93;</span></a></sup> (<span class="rt-commentedText nowrap"><span class="IPA nopopups noexcerpt" lang="en-fonipa"><a href="/wiki/Help:IPA/English" title="Help:IPA/English">/<span style="border-bottom:1px dotted"><span title="/ˈ/: primary stress follows">ˈ</span><span title="&#39;d&#39; in &#39;dye&#39;">d</span><span title="/eɪ/: &#39;a&#39; in &#39;face&#39;">eɪ</span><span title="&#39;s&#39; in &#39;sigh&#39;">s</span><span title="/i/: &#39;y&#39; in &#39;happy&#39;">i</span></span>/</a></span></span> or <span class="rt-commentedText nowrap"><span class="IPA nopopups noexcerpt" lang="en-fonipa"><a href="/wiki/Help:IPA/English" title="Help:IPA/English">/<span style="border-bottom:1px dotted"><span title="/ˈ/: primary stress follows">ˈ</span><span title="&#39;d&#39; in &#39;dye&#39;">d</span><span title="/ɛ/: &#39;e&#39; in &#39;dress&#39;">ɛ</span><span title="&#39;s&#39; in &#39;sigh&#39;">s</span><span title="/i/: &#39;y&#39; in &#39;happy&#39;">i</span></span>/</a></span></span><sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">&#91;</span>2<span class="cite-bracket">&#93;</span></a></sup> <a href="/wiki/Help:Pronunciation_respelling_key" title="Help:Pronunciation respelling key"><i title="English pronunciation respelling"><span style="font-size:90%">DAY</span>-see</i></a> or <a href="/wiki/Help:Pronunciation_respelling_key" title="Help:Pronunciation respelling key"><i title="English pronunciation respelling"><span style="font-size:90%">DESS</span>-ee</i></a>; <a href="/wiki/Hindustani_language" title="Hindustani language">Hindustani</a>: देसी <span style="font-size:85%;">(<a href="/wiki/Devanagari" title="Devanagari">Devanagari</a>)</span>, <span class="Nastaliq" dir="rtl" title="Nastaliq" style="font-family: &#39;Jameel Noori Nastaleeq&#39;, &#39;Urdu Typesetting&#39;, &#39;Noto Nastaliq Urdu&#39;, &#39;Noto Nastaliq Urdu Draft&#39;, &#39;Hussaini Nastaleeq&#39;, &#39;AlQalam Taj Nastaleeq&#39;, IranNastaliq, &#39;Awami Nastaliq&#39;, &#39;Awami Nastaliq Beta3&#39;, &#39;Awami Nastaliq Beta2&#39;, &#39;Awami Nastaliq Beta1&#39;, &#39;Nafees Nastaleeq&#39;, &#39;Nafees Nastaleeq v1.01&#39;, &#39;Pak Nastaleeq&#39;, &#39;PDMS_Jauhar&#39;, &#39;Alvi Lahori Nastaleeq&#39;; font-size: 110%; font-style: normal;">دیسی</span> <span style="font-size:85%;">(<a href="/wiki/Arabic_script" title="Arabic script">Perso-Arabic</a>)</span>, <style data-mw-deduplicate="TemplateStyles:r1177148991">.mw-parser-output .IPA-label-small{font-size:85%}.mw-parser-output .references .IPA-label-small,.mw-parser-output .infobox .IPA-label-small,.mw-parser-output .navbox .IPA-label-small{font-size:100%}</style><span class="IPA-label IPA-label-small">Hindustani:</span> <span class="IPA nowrap" lang="hns-Latn-fonipa"><a href="/wiki/Help:IPA/Hindi_and_Urdu" title="Help:IPA/Hindi and Urdu">&#91;deːsiː&#93;</a></span>)<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite-bracket">&#91;</span>b<span class="cite-bracket">&#93;</span></a></sup> also <b>Deshi</b>, is a loose term used to describe the <a href="/wiki/Ethnic_groups_in_South_Asia" title="Ethnic groups in South Asia">peoples</a>, <a href="/wiki/Culture_of_South_Asia" title="Culture of South Asia">cultures</a>, and products of the <a href="/wiki/Indian_subcontinent" title="Indian subcontinent">Indian subcontinent</a> and their <a href="/wiki/South_Asian_diaspora" title="South Asian diaspora">diaspora</a>,<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">&#91;</span>4<span class="cite-bracket">&#93;</span></a></sup> derived from <a href="/wiki/Sanskrit" title="Sanskrit">Sanskrit</a> <span title="Sanskrit-language text"><span lang="sa">देश</span></span> (<span title="Sanskrit-language romanization"><i lang="sa-Latn">deśá</i></span>), meaning 'land' or 'country'.<sup id="cite_ref-Shirley2010_7-0" class="reference"><a href="#cite_note-Shirley2010-7"><span class="cite-bracket">&#91;</span>5<span class="cite-bracket">&#93;</span></a></sup> Desi traces its origin to the people from the <a href="/wiki/South_Asia" title="South Asia">South Asian</a> republics of <a href="/wiki/Bangladesh" title="Bangladesh">Bangladesh</a>, <a href="/wiki/India" title="India">India</a>, and <a href="/wiki/Pakistan" title="Pakistan">Pakistan</a>,<sup id="cite_ref-8" class="reference"><a href="#cite_note-8"><span class="cite-bracket">&#91;</span>c<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-Zimmer2013_1-1" class="reference"><a href="#cite_note-Zimmer2013-1"><span class="cite-bracket">&#91;</span>1<span class="cite-bracket">&#93;</span></a></sup> and may also sometimes include people from <a href="/wiki/Myanmar" title="Myanmar">Myanmar</a>, <a href="/wiki/Bhutan" title="Bhutan">Bhutan</a>, <a href="/wiki/Afghanistan" title="Afghanistan">Afghanistan</a>, <a href="/wiki/Maldives" title="Maldives">Maldives</a>, <a href="/wiki/Nepal" title="Nepal">Nepal</a>, and <a href="/wiki/Sri_Lanka" title="Sri Lanka">Sri Lanka</a>.<sup id="cite_ref-9" class="reference"><a href="#cite_note-9"><span class="cite-bracket">&#91;</span>6<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-CSU2023_10-0" class="reference"><a href="#cite_note-CSU2023-10"><span class="cite-bracket">&#91;</span>7<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-11" class="reference"><a href="#cite_note-11"><span class="cite-bracket">&#91;</span>8<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-12" class="reference"><a href="#cite_note-12"><span class="cite-bracket">&#91;</span>9<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-13" class="reference"><a href="#cite_note-13"><span class="cite-bracket">&#91;</span>10<span class="cite-bracket">&#93;</span></a></sup> </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="Etymology">Etymology</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=1" title="Edit section: Etymology"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>The <a href="/wiki/Ethnonym" title="Ethnonym">ethnonym</a> belongs in the <a href="/wiki/Endonym" class="mw-redirect" title="Endonym">endonymic</a> category (i.e., it is a self-appellation). <i><a href="https://en.wiktionary.org/wiki/Desi" class="extiw" title="wiktionary:Desi">Desi</a></i> (<span title="Hindi-language text"><span lang="hi">देसी</span></span>/<span title="Urdu-language text"><span lang="ur" dir="rtl">دیسی</span></span> <i>desī</i>) is a <a href="/wiki/Hindustani_language" title="Hindustani language">Hindustani</a> (Hindi-Urdu) word, meaning 'national', ultimately from <a href="/wiki/Sanskrit" title="Sanskrit">Sanskrit</a> <i><span title="International Alphabet of Sanskrit transliteration"><i lang="sa-Latn">deśīya</i></span></i>, derived from <i><span title="International Alphabet of Sanskrit transliteration"><i lang="sa-Latn">deśa</i></span></i> (<span title="Sanskrit-language text"><span lang="sa">देश</span></span>) 'region, province, country'.<sup id="cite_ref-Sharma2010_4-1" class="reference"><a href="#cite_note-Sharma2010-4"><span class="cite-bracket">&#91;</span>3<span class="cite-bracket">&#93;</span></a></sup> The first known usage of the Sanskrit word is found in the <i><a href="/wiki/Natya_Shastra" title="Natya Shastra">Natya Shastra</a></i> (~200&#160;BCE), where it defines the regional varieties of folk <a href="/wiki/Performing_arts" title="Performing arts">performing arts</a>, as opposed to the classical, pan-Indian <i>margi</i>. Thus, <i><span title="International Alphabet of Sanskrit transliteration"><i lang="sa-Latn">svadeśa</i></span></i> (Sanskrit: <span lang="sa">स्वदेश</span>) refers to one's own country or homeland, while <i><span title="International Alphabet of Sanskrit transliteration"><i lang="sa-Latn">paradeśa</i></span></i> (<a href="/wiki/Sanskrit_language" class="mw-redirect" title="Sanskrit language">Sanskrit</a>: <span lang="sa">परदेश</span>) refers to another's country or a foreign land. </p> <div class="mw-heading mw-heading2"><h2 id="Usage">Usage</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=2" title="Edit section: Usage"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>The word <i>Desi</i> is widely used by <a href="/wiki/South_Asia" title="South Asia">South Asians</a>, as well those of the <a href="/wiki/South_Asian_diaspora" title="South Asian diaspora">South Asian diaspora</a>, to describe themselves; those of South Asian origin, especially Indians, Pakistanis and Bangladeshis, use the term "as a means of asserting or reclaiming a sense of pride" in being South Asian, "particularly in the face of racism, discrimination, and stigmatization" of minorities in various parts of the world.<sup id="cite_ref-Kim2014_14-0" class="reference"><a href="#cite_note-Kim2014-14"><span class="cite-bracket">&#91;</span>11<span class="cite-bracket">&#93;</span></a></sup> With regard to usage of the word <i>Desi</i>, Helen Kim writes:<sup id="cite_ref-Kim2014_14-1" class="reference"><a href="#cite_note-Kim2014-14"><span class="cite-bracket">&#91;</span>11<span class="cite-bracket">&#93;</span></a></sup> </p> <style data-mw-deduplicate="TemplateStyles:r1244412712">.mw-parser-output .templatequote{overflow:hidden;margin:1em 0;padding:0 32px}.mw-parser-output .templatequotecite{line-height:1.5em;text-align:left;margin-top:0}@media(min-width:500px){.mw-parser-output .templatequotecite{padding-left:1.6em}}</style><blockquote class="templatequote"><p>Desiness imagines a more conhesive, pan-South Asian American community that goes beyond nation, class, and religion. Instead, a 'desi' South Asian American community comes together over its shared experiences of being positioned as non-White 'others', often cutting across differences in caste, class, religion, and gender. In the UK, the term 'desi' is commonly used to describe British [South] Asian forms of cultural production such as music, literature, and television programming. For example, shows such as <i>Desi DNA</i>, featured on the BBC and BBC Asian Network, cover all areas of current British [South] Asian popular culture such as film, music, and the visual arts, including fashion and style. Club nights that feature [South] Asian music such as bhangra and [South Asian] hip hop, as previously mentioned, are often billed as 'desi' nights. The Internet radio station DesiHits.com, rivaling the BBC Asian Network in cultural significance as well as in the number of young [South] Asian listeners, plays all the current [South] Asian hits, which allows one to browse online by artist and by genre, listing them under categories such as 'desi beats', '<a href="/wiki/Bollywood" class="mw-redirect" title="Bollywood">Bollywood</a>', and 'hip hop'.</p></blockquote> <p>Among teenagers who have ancestral roots in the Indian subcontinent, the term <i>Desi</i> is "embraced to elucidate a new inclusive identity of South Asians in the US, who participate as 'public consumers and producers of a distinctive, widely circulating cultural and linguistic forms'."<sup id="cite_ref-Khanduri2014_15-0" class="reference"><a href="#cite_note-Khanduri2014-15"><span class="cite-bracket">&#91;</span>12<span class="cite-bracket">&#93;</span></a></sup> To this end, channels such as <a href="/wiki/MTV_Desi" title="MTV Desi">MTV Desi</a> have recognized "the transnational nature of Desi youth culture, writers, producers, and VJs" and have shared "a range of topics relating to life in South Asia and the South Asian diaspora worldwide".<sup id="cite_ref-Wilkins2013_16-0" class="reference"><a href="#cite_note-Wilkins2013-16"><span class="cite-bracket">&#91;</span>13<span class="cite-bracket">&#93;</span></a></sup> </p><p>"Desi" is sometimes perceived as offensive among some South Asian expatriates,<sup id="cite_ref-:02_17-0" class="reference"><a href="#cite_note-:02-17"><span class="cite-bracket">&#91;</span>14<span class="cite-bracket">&#93;</span></a></sup> as they claim that it erases the diversity of <a href="/wiki/South_Asian_ethnic_groups" class="mw-redirect" title="South Asian ethnic groups">cultural identities within the South Asian community</a>,<sup id="cite_ref-18" class="reference"><a href="#cite_note-18"><span class="cite-bracket">&#91;</span>15<span class="cite-bracket">&#93;</span></a></sup> and that it primarily identifies the dominant <a href="/wiki/North_India" title="North India">North Indian</a> community while excluding other South Asian groups.<sup id="cite_ref-:02_17-1" class="reference"><a href="#cite_note-:02-17"><span class="cite-bracket">&#91;</span>14<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-:1_19-0" class="reference"><a href="#cite_note-:1-19"><span class="cite-bracket">&#91;</span>16<span class="cite-bracket">&#93;</span></a></sup> Some resist the label, citing historical Indian imperialism and cultural hegemony.<sup id="cite_ref-:02_17-2" class="reference"><a href="#cite_note-:02-17"><span class="cite-bracket">&#91;</span>14<span class="cite-bracket">&#93;</span></a></sup> They believe that terms like "Desi" impose a homogenous identity and fail to acknowledge the pluralistic nature of South Asian communities.<sup id="cite_ref-:1_19-1" class="reference"><a href="#cite_note-:1-19"><span class="cite-bracket">&#91;</span>16<span class="cite-bracket">&#93;</span></a></sup> Alternatives like "South Asian" or "Brown" have been proposed, but they also have their limitations and can be perceived as misleading or exclusive.<sup id="cite_ref-:1_19-2" class="reference"><a href="#cite_note-:1-19"><span class="cite-bracket">&#91;</span>16<span class="cite-bracket">&#93;</span></a></sup> While some individuals find the term "South Asian" inclusive and encompassing, others feel it does not fully capture their specific backgrounds.<sup id="cite_ref-:02_17-3" class="reference"><a href="#cite_note-:02-17"><span class="cite-bracket">&#91;</span>14<span class="cite-bracket">&#93;</span></a></sup> The complexity and diversity of the diaspora necessitate recognizing multiple identities and resisting the tendency to homogenize or erase particular communities.<sup id="cite_ref-:1_19-3" class="reference"><a href="#cite_note-:1-19"><span class="cite-bracket">&#91;</span>16<span class="cite-bracket">&#93;</span></a></sup> </p><p>Among non-diasporic South Asians, the term <i>Desi</i> is sometimes used to indicate that a person is rural, unexposed to foreign/modern culture, and more deeply steeped in native South Asian culture.<sup id="cite_ref-20" class="reference"><a href="#cite_note-20"><span class="cite-bracket">&#91;</span>17<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-21" class="reference"><a href="#cite_note-21"><span class="cite-bracket">&#91;</span>18<span class="cite-bracket">&#93;</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="History">History</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=3" title="Edit section: History"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>The word "Desi" comes from the Sanskrit word "Desh" meaning "country". The word "Desi" is used to refer to something "from the country" and with time its usage shifted towards referring to people, cultures, and products of a specific region; for example, desi food, desi calendars, and desi dress.<sup id="cite_ref-22" class="reference"><a href="#cite_note-22"><span class="cite-bracket">&#91;</span>19<span class="cite-bracket">&#93;</span></a></sup> </p><p>Desi contrasts with the <a href="/wiki/Hindustani_language" title="Hindustani language">Hindustani language</a> word <i>vilāyati</i> (Anglicised as "<a href="/wiki/Blighty" title="Blighty">Blighty</a>") meaning 'foreign',<sup id="cite_ref-23" class="reference"><a href="#cite_note-23"><span class="cite-bracket">&#91;</span>20<span class="cite-bracket">&#93;</span></a></sup> which more specifically came to mean 'European', and 'British; English' during the time of the <a href="/wiki/British_Raj" title="British Raj">British Raj</a> in <a href="/wiki/Colonial_India" title="Colonial India">colonial India</a>.<sup id="cite_ref-24" class="reference"><a href="#cite_note-24"><span class="cite-bracket">&#91;</span>21<span class="cite-bracket">&#93;</span></a></sup> The <a href="/wiki/Bengali_language" title="Bengali language">Bengali</a> word is a loan of <a href="/wiki/Indian_Persian" class="mw-redirect" title="Indian Persian">Indian Persian</a> <span title="Persian-language romanization"><i lang="fa-Latn">vilāyatī</i></span> (<span title="Persian-language text"><span lang="fa" dir="rtl">ولایاتی</span></span>), from <span title="Persian-language romanization"><i lang="fa-Latn">vilāyat</i></span> (<span title="Persian-language text"><span lang="fa" dir="rtl">ولایت</span></span>) meaning 'Iran' and later 'Europe' or 'Britain',<sup id="cite_ref-25" class="reference"><a href="#cite_note-25"><span class="cite-bracket">&#91;</span>22<span class="cite-bracket">&#93;</span></a></sup> ultimately from Arabic <span title="Arabic-language romanization"><i lang="ar-Latn"><a href="/wiki/Wilayah" title="Wilayah">wilāyah</a></i></span> <span title="Arabic-language text"><span lang="ar" dir="rtl">ولاية&#8206;</span></span> meaning 'state, province'. </p><p>After the passage of the <a href="/wiki/Immigration_and_Nationality_Act_of_1965" title="Immigration and Nationality Act of 1965">Immigration and Nationality Act of 1965</a>, the United States dramatically increased immigration from the subcontinent. As increasing numbers of students from the subcontinent arrived in the US and UK, their countries of origin were colloquially referred to as <i><span title="International Alphabet of Sanskrit transliteration"><i lang="sa-Latn">deś</i></span></i>. For example, all things Indian including Indian expatriates were referred to as "desi". </p> <div class="mw-heading mw-heading2"><h2 id="Culture">Culture</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=4" title="Edit section: Culture"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">See also: <a href="/wiki/Culture_of_South_Asia" title="Culture of South Asia">Culture of South Asia</a> and <a href="/wiki/South_Asian_diaspora#Culture" title="South Asian diaspora">South Asian diaspora §&#160;Culture</a></div><figure typeof="mw:File/Thumb"><a href="/wiki/File:Buckeye_Mela_IX_-_Spartan_Bhangra.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/d/d3/Buckeye_Mela_IX_-_Spartan_Bhangra.jpg/300px-Buckeye_Mela_IX_-_Spartan_Bhangra.jpg" decoding="async" width="300" height="200" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/d/d3/Buckeye_Mela_IX_-_Spartan_Bhangra.jpg/450px-Buckeye_Mela_IX_-_Spartan_Bhangra.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/d/d3/Buckeye_Mela_IX_-_Spartan_Bhangra.jpg/600px-Buckeye_Mela_IX_-_Spartan_Bhangra.jpg 2x" data-file-width="5184" data-file-height="3456" /></a><figcaption>South Asian university students celebrate Desi culture through dance at the <a href="/wiki/Ohio_State_University" title="Ohio State University">Ohio State University</a>.</figcaption></figure> <figure typeof="mw:File/Thumb"><a href="/wiki/File:Surahi_in_samrup_rachna_calligraphy.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/1/13/Surahi_in_samrup_rachna_calligraphy.jpg" decoding="async" width="180" height="242" class="mw-file-element" data-file-width="180" data-file-height="242" /></a><figcaption>"Surahi" written in <a href="/wiki/Samrup_Rachna" title="Samrup Rachna">Samrup Rachna</a> calligraphy used to write <a href="/wiki/Hindustani_language" title="Hindustani language">Hindustani</a>, which is widely spoken throughout the northern part of the Indian subcontinent as a <i>lingua franca</i>.<sup id="cite_ref-Kazim2016_26-0" class="reference"><a href="#cite_note-Kazim2016-26"><span class="cite-bracket">&#91;</span>23<span class="cite-bracket">&#93;</span></a></sup></figcaption></figure> <p><a href="/wiki/Frank_Anthony" title="Frank Anthony">Frank Anthony</a>, an Anglo-Indian Christian leader who helped write the <a href="/wiki/Constitution_of_India" title="Constitution of India">Constitution of India</a> stated that unlike Europe, “[colonial] India had achieved a basic ethnic and cultural unity.” (the boundaries of colonial India include the modern-day republics of independent India, as well as what is now Pakistan and Bangladesh.)<sup id="cite_ref-Bangash2022_27-0" class="reference"><a href="#cite_note-Bangash2022-27"><span class="cite-bracket">&#91;</span>24<span class="cite-bracket">&#93;</span></a></sup> </p><p>In the <a href="/wiki/United_States" title="United States">United States</a>, as in other countries, some diaspora desis are creating a "fusion" culture, in which foods, fashions, music, and the like from many areas of <a href="/wiki/South_Asia" title="South Asia">South Asia</a> are "fused" both with each other and with elements from Western culture.<sup id="cite_ref-28" class="reference"><a href="#cite_note-28"><span class="cite-bracket">&#91;</span>25<span class="cite-bracket">&#93;</span></a></sup><sup class="noprint Inline-Template noprint Template-Fact" style="white-space:nowrap;">&#91;<i><a href="/wiki/Wikipedia:No_original_research#Primary,_secondary_and_tertiary_sources" title="Wikipedia:No original research"><span title="This claim needs references to reliable secondary sources. (October 2016)">non-primary source needed</span></a></i>&#93;</sup> For example, Urban Desi is a genre of music formed by the fusion of traditional <a href="/wiki/South_Asian_music" class="mw-redirect" title="South Asian music">South Asian music</a> and Western <a href="/wiki/Urban_music" class="mw-redirect" title="Urban music">urban music</a>.<sup id="cite_ref-29" class="reference"><a href="#cite_note-29"><span class="cite-bracket">&#91;</span>26<span class="cite-bracket">&#93;</span></a></sup> The growing demand of popular programming for South Asians caused <a href="/wiki/MTV" title="MTV">MTV</a> to launch the desi-targeted television channel <a href="/wiki/MTV_Desi" title="MTV Desi">MTV Desi</a>. </p><p>In the <a href="/wiki/United_Kingdom" title="United Kingdom">United Kingdom</a>, desi communities have continued the fusion culture which first emerged during the 89 year rule of the <a href="/wiki/British_Raj" title="British Raj">British Raj</a> in <a href="/wiki/Colonial_India" title="Colonial India">colonial India</a>, influencing British music, art, fashion and food. There are now dedicated radio stations catering to British-South Asians such as the <a href="/wiki/BBC_Asian_Network" title="BBC Asian Network">BBC Asian Network</a>. </p><p>In Canada, desis have established sizable <a href="/wiki/Ethnic_enclaves" class="mw-redirect" title="Ethnic enclaves">ethnic enclaves</a> in areas such as <a href="/wiki/Brampton" title="Brampton">Brampton</a>, Ontario (suburban <a href="/wiki/Toronto" title="Toronto">Toronto</a>) and <a href="/wiki/Surrey,_British_Columbia" title="Surrey, British Columbia">Surrey, British Columbia</a> (suburban <a href="/wiki/Vancouver" title="Vancouver">Vancouver</a>). </p> <div class="mw-heading mw-heading3"><h3 id="Performing_arts">Performing arts</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=5" title="Edit section: Performing arts"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>The <a href="/wiki/Natya_Shastra" title="Natya Shastra">Natya Shastra</a> refers to the regional varieties of folk dance and music elements as <i>desi</i>, and states that these are meant as pure entertainment for common people, while the pan-Indian <i>margi</i> elements are to spiritually enlighten the audience. The medieval developments of the <a href="/wiki/Classical_Indian_dance" class="mw-redirect" title="Classical Indian dance">classical Indian dance</a> and music led to the introduction of desi gharanas, in addition to the classical <a href="/wiki/Gharana" title="Gharana">gharanas</a> codified in <a href="/wiki/Natya_Shastra" title="Natya Shastra">Natya Shastra</a>. The <i>desi</i> gharanas further developed into the present-day <a href="/wiki/Adavu" class="mw-redirect" title="Adavu">adavus</a>. There is <a href="/wiki/Raga" title="Raga">raga</a> in Indian classical music known as "Desi". </p> <div class="mw-heading mw-heading3"><h3 id="Food_and_drink">Food and drink</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=6" title="Edit section: Food and drink"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">Main articles: <a href="/wiki/Desi_daru" title="Desi daru">Desi daru</a> and <a href="/wiki/Desi_cuisine" class="mw-redirect" title="Desi cuisine">Desi cuisine</a></div> <p>In regions of South Asia, <i>desi</i> in the context of food, implies "native" or "traditional". For example, "Desi chicken" may refer to a native breed of chicken. This word is also usually restricted to Sanskrit-derived (Indo-Aryan) languages. </p><p><a href="/wiki/Plant_breeding" title="Plant breeding">Heritage</a> varieties of vegetables and other produce can also be qualified as "desi". "Desi diet" refers to a diet and food choices followed by Indians around the world. <i><a href="/wiki/Desi_daru" title="Desi daru">Desi daru</a></i> refers to "country liquor", such as <a href="/wiki/Feni_(liquor)" title="Feni (liquor)">fenny</a>, <a href="/wiki/Palm_wine" title="Palm wine">toddy</a> and <a href="/wiki/Arrack_(drink)" class="mw-redirect" title="Arrack (drink)">arrack</a>. It is differentiated from <a href="/wiki/Indian-made_foreign_liquor" title="Indian-made foreign liquor">Indian-made foreign liquor</a> such as Indian-made <a href="/wiki/Whisky" title="Whisky">whisky</a>, <a href="/wiki/Rum" title="Rum">rum</a>, or <a href="/wiki/Vodka" title="Vodka">vodka</a>. </p> <div class="mw-heading mw-heading3"><h3 id="Desi_pubs">Desi pubs</h3><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=7" title="Edit section: Desi pubs"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">Main article: <a href="/wiki/Desi_pub" title="Desi pub">Desi pub</a></div> <p>In the United Kingdom, the term Desi pub is used to describe a pub which is owned or managed by an Indian landlord, or which serves <a href="/wiki/Punjabis" title="Punjabis">Punjabi</a> food. They developed during the 1960s and 1970s at a time when some British <a href="/wiki/Pub" title="Pub">pubs</a> enforced <a href="/wiki/Colour_bar" class="mw-redirect" title="Colour bar">color bars</a> to prevent Indians and other immigrants from drinking there. Desi pubs are especially common in the <a href="/wiki/Black_Country" title="Black Country">Black Country</a> and surrounding areas of the West Midlands. As well as drinking places, they also act as community hubs and meeting places for people from different backgrounds and are considered to be an example of successful integration of Indian immigrants into British culture.<sup id="cite_ref-30" class="reference"><a href="#cite_note-30"><span class="cite-bracket">&#91;</span>27<span class="cite-bracket">&#93;</span></a></sup><sup id="cite_ref-31" class="reference"><a href="#cite_note-31"><span class="cite-bracket">&#91;</span>28<span class="cite-bracket">&#93;</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=8" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/American-born_confused_desi" title="American-born confused desi">American-born confused desi</a></li> <li><a href="/wiki/Ganga-Jamuni_tehzeeb" title="Ganga-Jamuni tehzeeb">Ganga-Jamuni tehzeeb</a></li> <li><a href="/wiki/Habesha_peoples" title="Habesha peoples">Habesha</a>, an analogous term for Ethiopians and Eritreans</li> <li><a href="/wiki/Little_Bangladesh_(disambiguation)" class="mw-redirect mw-disambig" title="Little Bangladesh (disambiguation)">Little Bangladesh</a></li> <li><a href="/wiki/Little_India" title="Little India">Little India</a></li> <li><a href="/wiki/Little_Pakistan" title="Little Pakistan">Little Pakistan</a></li> <li><i><a href="/wiki/Pinoy" title="Pinoy">Pinoy</a></i>, an analogous term for Filipinos</li> <li><a href="/wiki/South_Asian_Heritage_Month" title="South Asian Heritage Month">South Asian Heritage Month</a></li> <li><a href="/wiki/Indian_Arrival_Day" title="Indian Arrival Day">Indian Arrival Day</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="Notes">Notes</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=9" title="Edit section: Notes"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-lower-alpha"> <div class="mw-references-wrap"><ol class="references"> <li id="cite_note-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-2">^</a></b></span> <span class="reference-text">The <a href="/wiki/Tadbhava" title="Tadbhava">tadbhava</a>-form of the word is "desi", and the corresponding <a href="/wiki/Tatsama" title="Tatsama">tatsama</a>-form is "deshi".</span> </li> <li id="cite_note-5"><span class="mw-cite-backlink"><b><a href="#cite_ref-5">^</a></b></span> <span class="reference-text">The etymology of the word <i>Desi</i> is from the <a href="/wiki/Hindustani_language" title="Hindustani language">Hindi-Urdu language</a>.<sup id="cite_ref-Sharma2010_4-0" class="reference"><a href="#cite_note-Sharma2010-4"><span class="cite-bracket">&#91;</span>3<span class="cite-bracket">&#93;</span></a></sup> In various other South Asian languages, the word is rendered as follows: <a href="/wiki/Bengali_language" title="Bengali language">Bangla</a>: দেশী; <a href="/wiki/Sinhalese_Language" class="mw-redirect" title="Sinhalese Language">Sinhala</a>: දේශී; <a href="/wiki/Tamil_language" title="Tamil language">Tamil</a>: தேசி; <a href="/wiki/Telugu_language" title="Telugu language">Telugu</a>: దేశి; <a href="/wiki/Gujarati_language" title="Gujarati language">Gujarati</a>: દેશી; <a href="/wiki/Malayalam" title="Malayalam">Malayalam</a>: ദേശി; <a href="/wiki/Kannada" title="Kannada">Kannada</a>: ದೇಸಿ; <a href="/wiki/Odiya_language" class="mw-redirect" title="Odiya language">Odiya</a>: ଦେଶୀ; <a href="/wiki/Maldivian_language" title="Maldivian language">Dhivehi</a>: ދޭސީ; <a href="/wiki/Dzongkha" title="Dzongkha">Dzongkha</a>: ཁ་བྱང་ཀི་དེ།; <a href="/wiki/Burmese_language" title="Burmese language">Burmese</a>: ဒေစီ</span> </li> <li id="cite_note-8"><span class="mw-cite-backlink"><b><a href="#cite_ref-8">^</a></b></span> <span class="reference-text">The modern-day independent countries of Bangladesh, India, and Pakistan were included within the boundaries of <a href="/wiki/Colonial_India" title="Colonial India">colonial India</a> prior to the <a href="/wiki/Partition_of_India" title="Partition of India">Partition of India</a> in August 1947.</span> </li> </ol></div></div> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Desi&amp;action=edit&amp;section=10" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1239543626"><div class="reflist"> <div class="mw-references-wrap mw-references-columns"><ol class="references"> <li id="cite_note-Zimmer2013-1"><span class="mw-cite-backlink">^ <a href="#cite_ref-Zimmer2013_1-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-Zimmer2013_1-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite id="CITEREFZimmer2013" class="citation web cs1">Zimmer, Ben (27 September 2013). <a rel="nofollow" class="external text" href="https://www.wsj.com/articles/SB10001424052702304713704579095112813176666">"Here She Comes, 'Desi' Miss America"</a>. <i><a href="/wiki/The_Wall_Street_Journal" title="The Wall Street Journal">The Wall Street Journal</a></i><span class="reference-accessdate">. Retrieved <span class="nowrap">12 October</span> 2020</span>. <q>But as South Asians have built up diasporic communities around the world, 'desi' has traveled with them, used not as a put-down but as an expression of ethnic pride. Make that pan-ethnic: Anyone with heritage from the subcontinent—India, Pakistan, or Bangladesh—can identify as a 'desi' and partake in 'desi' culture.</q></cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&amp;rft.genre=unknown&amp;rft.jtitle=The+Wall+Street+Journal&amp;rft.atitle=Here+She+Comes%2C+%27Desi%27+Miss+America&amp;rft.date=2013-09-27&amp;rft.aulast=Zimmer&amp;rft.aufirst=Ben&amp;rft_id=https%3A%2F%2Fwww.wsj.com%2Farticles%2FSB10001424052702304713704579095112813176666&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-3"><span class="mw-cite-backlink"><b><a href="#cite_ref-3">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFReference-OED-Desi" class="citation encyclopaedia cs1"><span class="id-lock-subscription" title="Paid subscription required"><a rel="nofollow" class="external text" href="https://www.oed.com/search/dictionary/?q=Desi">"Desi"</a></span>. <i><a href="/wiki/Oxford_English_Dictionary" title="Oxford English Dictionary">Oxford English Dictionary</a></i> (Online&#160;ed.). <a href="/wiki/Oxford_University_Press" title="Oxford University Press">Oxford University Press</a><span class="reference-accessdate">. Retrieved <span class="nowrap">31 July</span> 2024</span>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=bookitem&amp;rft.atitle=Desi&amp;rft.btitle=Oxford+English+Dictionary&amp;rft.edition=Online&amp;rft.pub=Oxford+University+Press&amp;rft_id=https%3A%2F%2Fwww.oed.com%2Fsearch%2Fdictionary%2F%3Fq%3DDesi&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span>&#32;<span style="font-size:0.95em; font-size:95%; color: var( --color-subtle, #555 )">(Subscription or <a rel="nofollow" class="external text" href="https://www.oed.com/public/login/loggingin#withyourlibrary">participating institution membership</a> required.)</span></span> </li> <li id="cite_note-Sharma2010-4"><span class="mw-cite-backlink">^ <a href="#cite_ref-Sharma2010_4-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-Sharma2010_4-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFSharma2010" class="citation book cs1">Sharma, Nitasha Tamar (17 August 2010). <i>Hip Hop Desis: South Asian Americans, Blackness, and a Global Race Consciousness</i>. <a href="/wiki/Duke_University_Press" title="Duke University Press">Duke University Press</a>. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-0-8223-9289-7" title="Special:BookSources/978-0-8223-9289-7"><bdi>978-0-8223-9289-7</bdi></a>. <q>The lives of South Asians in America, or <i>desis</i>—a term meaning "of the land" from the Hindi/Urdu word <i>desh</i>, or country—are both historically constituted and circumscribed by global processes and the limitations of what is possible today.</q></cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Hip+Hop+Desis%3A+South+Asian+Americans%2C+Blackness%2C+and+a+Global+Race+Consciousness&amp;rft.pub=Duke+University+Press&amp;rft.date=2010-08-17&amp;rft.isbn=978-0-8223-9289-7&amp;rft.aulast=Sharma&amp;rft.aufirst=Nitasha+Tamar&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-6"><span class="mw-cite-backlink"><b><a href="#cite_ref-6">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFGlenn2018" class="citation book cs1">Glenn, Charles L. (2018-08-01). <a rel="nofollow" class="external text" href="https://books.google.com/books?id=DeVoDwAAQBAJ&amp;dq=desi+loose+term&amp;pg=PA222"><i>Muslim Educators in American Communities</i></a>. IAP. p.&#160;222. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-1-64113-363-0" title="Special:BookSources/978-1-64113-363-0"><bdi>978-1-64113-363-0</bdi></a>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Muslim+Educators+in+American+Communities&amp;rft.pages=222&amp;rft.pub=IAP&amp;rft.date=2018-08-01&amp;rft.isbn=978-1-64113-363-0&amp;rft.aulast=Glenn&amp;rft.aufirst=Charles+L.&amp;rft_id=https%3A%2F%2Fbooks.google.com%2Fbooks%3Fid%3DDeVoDwAAQBAJ%26dq%3Ddesi%2Bloose%2Bterm%26pg%3DPA222&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-Shirley2010-7"><span class="mw-cite-backlink"><b><a href="#cite_ref-Shirley2010_7-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFSteinbergKehlerCornish2010" class="citation book cs1">Steinberg, Shirley R.; Kehler, Michael; Cornish, Lindsay (17 June 2010). <a rel="nofollow" class="external text" href="https://books.google.com/books?id=ZnSBRxsjn_4C&amp;pg=PA87"><i>Boy Culture: An Encyclopedia</i></a>. ABC-CLIO. pp.&#160;86–88. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-0-313-35080-1" title="Special:BookSources/978-0-313-35080-1"><bdi>978-0-313-35080-1</bdi></a><span class="reference-accessdate">. Retrieved <span class="nowrap">12 March</span> 2012</span>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Boy+Culture%3A+An+Encyclopedia&amp;rft.pages=86-88&amp;rft.pub=ABC-CLIO&amp;rft.date=2010-06-17&amp;rft.isbn=978-0-313-35080-1&amp;rft.aulast=Steinberg&amp;rft.aufirst=Shirley+R.&amp;rft.au=Kehler%2C+Michael&amp;rft.au=Cornish%2C+Lindsay&amp;rft_id=https%3A%2F%2Fbooks.google.com%2Fbooks%3Fid%3DZnSBRxsjn_4C%26pg%3DPA87&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-9"><span class="mw-cite-backlink"><b><a href="#cite_ref-9">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFIrani2022" class="citation book cs1">Irani, Farzin (27 February 2022). <i>Cultural Diversity in Neuropsychological Assessment</i>. <a href="/wiki/Routledge" title="Routledge">Routledge</a>. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-1-000-51578-7" title="Special:BookSources/978-1-000-51578-7"><bdi>978-1-000-51578-7</bdi></a>. <q>People from this region in South Asia (i.e., Afghanistan, Bhutan, Maldives, Nepal, Sri Lanka, India, Bangladesh, and Pakistan) are broadly referred to as "Desi," meaning from this land. This is a colloquial term used by other South Asians to refer to people of their region when outside of their native land.</q></cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Cultural+Diversity+in+Neuropsychological+Assessment&amp;rft.pub=Routledge&amp;rft.date=2022-02-27&amp;rft.isbn=978-1-000-51578-7&amp;rft.aulast=Irani&amp;rft.aufirst=Farzin&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-CSU2023-10"><span class="mw-cite-backlink"><b><a href="#cite_ref-CSU2023_10-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20230320195947/https://www.csusm.edu/apidafsa/who_is_apida/index.html">"Who is APIDA?"</a>. <a href="/wiki/California_State_University_San_Marcos" title="California State University San Marcos">California State University San Marcos</a>. Archived from <a rel="nofollow" class="external text" href="https://www.csusm.edu/apidafsa/who_is_apida/index.html#:~:text=The%20previous%20%E2%80%9CAsian%20and%20Pacific,%2C%20Pakistan%2C%20and%20Sri%20Lanka.">the original</a> on 20 March 2023<span class="reference-accessdate">. Retrieved <span class="nowrap">25 January</span> 2024</span>. <q>In our references, Desi countries of origin include Afghanistan, Bhutan, Bangladesh, India, Maldives, Nepal, Pakistan, and Sri Lanka.</q></cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=unknown&amp;rft.btitle=Who+is+APIDA%3F&amp;rft.pub=California+State+University+San+Marcos&amp;rft_id=https%3A%2F%2Fwww.csusm.edu%2Fapidafsa%2Fwho_is_apida%2Findex.html%23%3A~%3Atext%3DThe%2520previous%2520%25E2%2580%259CAsian%2520and%2520Pacific%2C%252C%2520Pakistan%252C%2520and%2520Sri%2520Lanka.&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-11"><span class="mw-cite-backlink"><b><a href="#cite_ref-11">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFConroyOngRodricks2020" class="citation book cs1">Conroy, Colette; Ong, Adelina; Rodricks, Dirk J. (2020-06-09). <a rel="nofollow" class="external text" href="https://books.google.com/books?id=bUDpDwAAQBAJ&amp;dq=desi+pakistan+india+bhutan+maldives&amp;pg=PT81"><i>On Access in Applied Theatre and Drama Education</i></a>. Routledge. p.&#160;81. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-1-000-70848-6" title="Special:BookSources/978-1-000-70848-6"><bdi>978-1-000-70848-6</bdi></a>. <q>Desi refers to the peoples indigenous to the precolonial Indian subcontinent, which is now comprised of several nation states that include India, Pakistan, Bangladesh, Bhutan, Nepal, Sri Lanka and Maldives.</q></cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=On+Access+in+Applied+Theatre+and+Drama+Education&amp;rft.pages=81&amp;rft.pub=Routledge&amp;rft.date=2020-06-09&amp;rft.isbn=978-1-000-70848-6&amp;rft.aulast=Conroy&amp;rft.aufirst=Colette&amp;rft.au=Ong%2C+Adelina&amp;rft.au=Rodricks%2C+Dirk+J.&amp;rft_id=https%3A%2F%2Fbooks.google.com%2Fbooks%3Fid%3DbUDpDwAAQBAJ%26dq%3Ddesi%2Bpakistan%2Bindia%2Bbhutan%2Bmaldives%26pg%3DPT81&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-12"><span class="mw-cite-backlink"><b><a href="#cite_ref-12">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFMallapragada2013" class="citation book cs1">Mallapragada, Madhavi (15 October 2013). <a rel="nofollow" class="external text" href="https://books.google.com/books?id=D7FXAwAAQBAJ&amp;dq=sri+lanka+desi+country&amp;pg=PA118"><i>Virtual Homelands: Indian Immigrants and Online Cultures in the United States</i></a>. University of Illinois Press. pp.&#160;117–118. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/9780252096563" title="Special:BookSources/9780252096563"><bdi>9780252096563</bdi></a>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Virtual+Homelands%3A+Indian+Immigrants+and+Online+Cultures+in+the+United+States&amp;rft.pages=117-118&amp;rft.pub=University+of+Illinois+Press&amp;rft.date=2013-10-15&amp;rft.isbn=9780252096563&amp;rft.aulast=Mallapragada&amp;rft.aufirst=Madhavi&amp;rft_id=https%3A%2F%2Fbooks.google.com%2Fbooks%3Fid%3DD7FXAwAAQBAJ%26dq%3Dsri%2Blanka%2Bdesi%2Bcountry%26pg%3DPA118&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-13"><span class="mw-cite-backlink"><b><a href="#cite_ref-13">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20120721045611/http://oxforddictionaries.com/definition/english/desi">"desi"</a>. <i>OxfordDictionaries.com</i>. <a href="/wiki/Oxford_University_Press" title="Oxford University Press">Oxford University Press</a>. 2016. Archived from <a rel="nofollow" class="external text" href="http://www.oxforddictionaries.com/definition/english/desi">the original</a> on July 21, 2012<span class="reference-accessdate">. Retrieved <span class="nowrap">12 October</span> 2016</span>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&amp;rft.genre=unknown&amp;rft.jtitle=OxfordDictionaries.com&amp;rft.atitle=desi&amp;rft.date=2016&amp;rft_id=http%3A%2F%2Fwww.oxforddictionaries.com%2Fdefinition%2Fenglish%2Fdesi&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-Kim2014-14"><span class="mw-cite-backlink">^ <a href="#cite_ref-Kim2014_14-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-Kim2014_14-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFKim2014" class="citation book cs1">Kim, Helen (21 August 2014). <i>Making Diaspora in a Global City: South Asian Youth Cultures in London</i>. Routledge. pp.&#160;34–36. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-1-134-75756-5" title="Special:BookSources/978-1-134-75756-5"><bdi>978-1-134-75756-5</bdi></a>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Making+Diaspora+in+a+Global+City%3A+South+Asian+Youth+Cultures+in+London&amp;rft.pages=34-36&amp;rft.pub=Routledge&amp;rft.date=2014-08-21&amp;rft.isbn=978-1-134-75756-5&amp;rft.aulast=Kim&amp;rft.aufirst=Helen&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-Khanduri2014-15"><span class="mw-cite-backlink"><b><a href="#cite_ref-Khanduri2014_15-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFKhanduri2014" class="citation book cs1">Khanduri, Ritu Gairola (2 October 2014). <i>Caricaturing Culture in India: Cartoons and History in the Modern World</i>. Cambridge University Press. p.&#160;202. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-1-107-04332-9" title="Special:BookSources/978-1-107-04332-9"><bdi>978-1-107-04332-9</bdi></a>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Caricaturing+Culture+in+India%3A+Cartoons+and+History+in+the+Modern+World&amp;rft.pages=202&amp;rft.pub=Cambridge+University+Press&amp;rft.date=2014-10-02&amp;rft.isbn=978-1-107-04332-9&amp;rft.aulast=Khanduri&amp;rft.aufirst=Ritu+Gairola&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-Wilkins2013-16"><span class="mw-cite-backlink"><b><a href="#cite_ref-Wilkins2013_16-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFWilkinsStraubhaarKumar2013" class="citation book cs1">Wilkins, Karin; Straubhaar, Joe; Kumar, Shanti (11 September 2013). <i>Global Communication: New Agendas in Communication</i>. Routledge. <a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a>&#160;<a href="/wiki/Special:BookSources/978-1-135-01096-6" title="Special:BookSources/978-1-135-01096-6"><bdi>978-1-135-01096-6</bdi></a>. <q>In July 2005, MTV Networks announced the launch of MTV-Desi, a niche channel for South Asian-American youth. Launched with great fanfare, MTV-Desi sought to respond to ongoing changes in South Asian-American culture and to create a space within mainstream media that would speak to the particular experiences of Desi youth. In addition to Bollywood song sequences and Indi-pop music videos, the channel would feature US- and UK-based artists such as DJ Rekha, MIA, and Jay Sean, alongside popular American stars in order to create a "multi-ethnic, multi-genre playlist" that would resonate with Desi youth (Dev 2006). While music would remain the primary focus of programming, MTV-Desi would also develop new segments covering a range of topics relating to life in South Asia and the South Asian diaspora worldwide, including original shows such as <i>LiveFrom</i>, which would track Desi youth culture in cities across North America and the UK, and hit shows such as <i>Roadies</i> from MTV-India. Recognizing the transnational nature of Desi youth culture, writers, producers, and VJs worked hard to define MTV-Desi as a unique site of cultural production that neither mainstream American television nor the India-centric programming on Dish and DirecTV could match. Declaring that MTV-Desi would soon become the "pop culture destination for desis," Nusrat Durrani, general manager and senior vice president of MTV World, explained: "But more than the music, it is also about articulating the stories from this community--young South Asian-Americans who have grown up in the country, but have not seen themselves on TV" (cited in Mozumder 2005).</q></cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&amp;rft.genre=book&amp;rft.btitle=Global+Communication%3A+New+Agendas+in+Communication&amp;rft.pub=Routledge&amp;rft.date=2013-09-11&amp;rft.isbn=978-1-135-01096-6&amp;rft.aulast=Wilkins&amp;rft.aufirst=Karin&amp;rft.au=Straubhaar%2C+Joe&amp;rft.au=Kumar%2C+Shanti&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-:02-17"><span class="mw-cite-backlink">^ <a href="#cite_ref-:02_17-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-:02_17-1"><sup><i><b>b</b></i></sup></a> <a href="#cite_ref-:02_17-2"><sup><i><b>c</b></i></sup></a> <a href="#cite_ref-:02_17-3"><sup><i><b>d</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFSircar2020" class="citation web cs1">Sircar, Anisha (2020-12-08). <a rel="nofollow" class="external text" href="https://scroll.in/global/975071/is-the-term-desi-offensive-some-south-asian-americans-think-so">"Is the term 'Desi' offensive? Some South Asian Americans think so"</a>. <i>Scroll.in</i><span class="reference-accessdate">. Retrieved <span class="nowrap">2023-06-23</span></span>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&amp;rft.genre=unknown&amp;rft.jtitle=Scroll.in&amp;rft.atitle=Is+the+term+%27Desi%27+offensive%3F+Some+South+Asian+Americans+think+so&amp;rft.date=2020-12-08&amp;rft.aulast=Sircar&amp;rft.aufirst=Anisha&amp;rft_id=https%3A%2F%2Fscroll.in%2Fglobal%2F975071%2Fis-the-term-desi-offensive-some-south-asian-americans-think-so&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-18"><span class="mw-cite-backlink"><b><a href="#cite_ref-18">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://theaerogram.com/is-it-time-to-kill-off-the-word-desi/">"Is It Time to Kill Off the Word 'Desi'? – The Aerogram"</a>. <i>theaerogram.com</i><span class="reference-accessdate">. Retrieved <span class="nowrap">2023-06-23</span></span>.</cite><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&amp;rft.genre=unknown&amp;rft.jtitle=theaerogram.com&amp;rft.atitle=Is+It+Time+to+Kill+Off+the+Word+%27Desi%27%3F+%E2%80%93+The+Aerogram&amp;rft_id=https%3A%2F%2Ftheaerogram.com%2Fis-it-time-to-kill-off-the-word-desi%2F&amp;rfr_id=info%3Asid%2Fen.wikipedia.org%3ADesi" class="Z3988"></span></span> </li> <li id="cite_note-:1-19"><span class="mw-cite-backlink">^ <a href="#cite_ref-:1_19-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-:1_19-1"><sup><i><b>b</b></i></sup></a> <a href="#cite_ref-:1_19-2"><sup><i><b>c</b></i></sup></a> <a href="#cite_ref-:1_19-3"><sup><i><b>d</b></i></sup></a></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://www.nbcnews.com/news/asian-america/brown-desi-south-asian-diaspora-reflects-terms-represent-erase-rcna1886">"Brown, Desi, South Asian: Diaspora reflects on the terms that represent, erase them"</a>. <i>NBC News</i>. 2021-10-06<span class="reference-accessdate">. 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href="/wiki/Template:South_Asian_topics" title="Template:South Asian topics"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/w/index.php?title=Template_talk:South_Asian_topics&amp;action=edit&amp;redlink=1" class="new" title="Template talk:South Asian topics (page does not exist)"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:South_Asian_topics" title="Special:EditPage/Template:South Asian topics"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="South_Asian_topics" style="font-size:114%;margin:0 4em"><a href="/wiki/South_Asia" title="South Asia">South Asian topics</a></div></th></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Category:South_Asian_countries" title="Category:South Asian countries">Countries and regions</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Afghanistan" title="Afghanistan">Afghanistan</a></li> <li><a href="/wiki/Bangladesh" title="Bangladesh">Bangladesh</a></li> <li><a href="/wiki/Bhutan" title="Bhutan">Bhutan</a></li> <li><a href="/wiki/India" title="India">India</a> <ul><li><a href="/wiki/North_India" title="North India">North</a> <ul><li><a href="/wiki/Northwest_India" title="Northwest India">Northwest</a></li></ul></li> <li><a href="/wiki/South_India" title="South India">South</a></li> <li><a href="/wiki/Northeast_India" title="Northeast India">Northeast</a></li> <li><a href="/wiki/List_of_islands_in_India" class="mw-redirect" title="List of islands in India">Islands</a></li></ul></li> <li><a href="/wiki/Maldives" title="Maldives">Maldives</a></li> <li><a href="/wiki/Nepal" title="Nepal">Nepal</a></li> <li><a href="/wiki/Pakistan" title="Pakistan">Pakistan</a> <ul><li><a href="/wiki/Punjab,_Pakistan" title="Punjab, Pakistan">Punjab</a></li></ul></li> <li><a href="/wiki/Sri_Lanka" title="Sri Lanka">Sri Lanka</a></li> <li><a href="/wiki/South_Asia#Regions" title="South Asia">South Asian regions</a> <ul><li><a href="/wiki/Northwestern_South_Asia" title="Northwestern South Asia">Northwestern</a></li> <li><a href="/wiki/Northern_South_Asia" title="Northern South Asia">Northern</a></li> <li><a href="/wiki/Eastern_South_Asia" title="Eastern South Asia">Eastern</a></li> <li><a href="/wiki/Southern_South_Asia" title="Southern South Asia">Southern</a></li></ul></li> <li><a href="/wiki/Template:GeoSouthAsia" title="Template:GeoSouthAsia">General geography</a></li></ul> </div></td><td class="noviewer navbox-image" rowspan="11" style="width:1px;padding:0 0 0 2px"><div><span typeof="mw:File"><a href="/wiki/South_Asia" title="South Asia"><img alt="" src="//upload.wikimedia.org/wikipedia/commons/thumb/e/e3/South_Asia_%28orthographic_projection%29_without_national_boundaries.svg/80px-South_Asia_%28orthographic_projection%29_without_national_boundaries.svg.png" decoding="async" width="80" height="80" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/e3/South_Asia_%28orthographic_projection%29_without_national_boundaries.svg/120px-South_Asia_%28orthographic_projection%29_without_national_boundaries.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/e3/South_Asia_%28orthographic_projection%29_without_national_boundaries.svg/160px-South_Asia_%28orthographic_projection%29_without_national_boundaries.svg.png 2x" data-file-width="550" data-file-height="550" /></a></span></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/South_Asian_ethnic_groups" class="mw-redirect" title="South Asian ethnic groups">Ethnic groups</a></th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Andamanese_peoples" title="Andamanese peoples">Andamanese</a></li> <li><a href="/wiki/Austroasiatic_peoples_of_South_Asia" class="mw-redirect" title="Austroasiatic peoples of South Asia">Austroasiatic</a></li> <li><a href="/wiki/South_Asian_ethnic_groups#Austronesian_people" class="mw-redirect" title="South Asian ethnic groups">Austronesian</a></li> <li><a href="/wiki/Dravidian_peoples" title="Dravidian peoples">Dravidian</a></li> <li><a href="/wiki/Indo-Aryan_peoples" title="Indo-Aryan peoples">Indo-Aryan</a></li> <li><a href="/wiki/South_Asian_ethnic_groups#Iranic_people" class="mw-redirect" title="South Asian ethnic groups">Iranic</a></li> <li><a href="/wiki/Nuristani_peoples" class="mw-redirect" title="Nuristani peoples">Nuristani</a></li> <li><a href="/wiki/South_Asian_ethnic_groups#Tibeto-Burman_people" class="mw-redirect" title="South Asian ethnic groups">Tibeto-Burman</a></li> <li><a href="/wiki/Turkic_peoples" title="Turkic peoples">Turkic</a></li> <li>Other groups <ul><li><a href="/wiki/Afro-Asians_in_South_Asia" title="Afro-Asians in South Asia">Afro-Asians</a></li> <li><a href="/wiki/South_Asian_ethnic_groups#Chinese" class="mw-redirect" title="South Asian ethnic groups">Chinese</a></li> <li><a href="/wiki/South_Asian_ethnic_groups#European_and_Eurasian_people" class="mw-redirect" title="South Asian ethnic groups">European and Eurasian</a></li> <li><a href="/wiki/South_Asian_ethnic_groups#Semitic_people" class="mw-redirect" title="South Asian ethnic groups">Semitic</a></li></ul></li> <li><a href="/wiki/South_Asian_diaspora" title="South Asian diaspora">Diaspora</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Culture_of_South_Asia" title="Culture of South Asia">Culture</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Category:South_Asian_architecture" title="Category:South Asian architecture">Architecture‎</a></li> <li><a href="/wiki/Indian_art" title="Indian art">Art</a></li> <li><a href="/wiki/South_Asian_cinema" title="South Asian cinema">Cinema</a></li> <li><a href="/wiki/South_Asian_cuisine" title="South Asian cuisine">Cuisine</a></li> <li><a href="/wiki/Greater_India" title="Greater India">Cultural sphere</a></li> <li><a href="/wiki/Template:Clothing_in_South_Asia" title="Template:Clothing in South Asia">Fashion</a></li> <li><a href="/wiki/Languages_of_South_Asia" title="Languages of South Asia">Languages</a></li> <li><a href="/wiki/South_Asian_literature" title="South Asian literature">Literature</a></li> <li><a href="/wiki/Category:Music_of_South_Asia" title="Category:Music of South Asia">Music</a></li> <li><a href="/wiki/Category:South_Asian_mythology" title="Category:South Asian mythology">Mythology</a></li> <li><a href="/wiki/Category:South_Asian_philosophy" title="Category:South Asian philosophy">Philosophy</a></li> <li><a href="/wiki/Brahmic_scripts" title="Brahmic scripts">Scripts</a></li> <li><a href="/wiki/Category:Surnames_of_South_Asian_origin" title="Category:Surnames of South Asian origin">Surnames</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Category:Environment_of_South_Asia" title="Category:Environment of South Asia">Environment</a></th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/South_Asian_Monsoon" class="mw-redirect" title="South Asian Monsoon">Monsoon</a></li> <li><a href="/wiki/Climate_change_in_South_Asia" class="mw-redirect" title="Climate change in South Asia">Climate change</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Economy_of_South_Asia" title="Economy of South Asia">Economy</a> and <a href="/wiki/Category:Politics_of_South_Asia" title="Category:Politics of South Asia">Politics</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Human_rights_in_South_Asia" class="mw-redirect" title="Human rights in South Asia">Human rights in South Asia</a></li> <li><a href="/wiki/Religious_nationalism" title="Religious nationalism">Religious nationalism</a> <ul><li><a href="/wiki/Hindutva" title="Hindutva">Hindu</a></li> <li><a href="/wiki/Muslim_nationalism_in_South_Asia" title="Muslim nationalism in South Asia">Muslim</a></li> <li><a href="/wiki/Khalistan_movement" title="Khalistan movement">Sikh</a></li></ul></li> <li><a href="/wiki/List_of_Asian_stock_exchanges#Southern_Asia" title="List of Asian stock exchanges">Stock exchanges</a></li> <li><a href="/wiki/Caste#In_South_Asia" title="Caste">Caste system</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/History_of_South_Asia" class="mw-redirect" title="History of South Asia">History</a></th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Category:Archaeology_of_South_Asia" title="Category:Archaeology of South Asia">Archaeology</a> <ul><li><a href="/wiki/Category:Archaeological_cultures_of_South_Asia" title="Category:Archaeological cultures of South Asia">Archaeological cultures</a></li></ul></li> <li><a href="/wiki/South_Asian_Bronze_Age" class="mw-redirect" title="South Asian Bronze Age">Bronze Age</a></li> <li><a href="/wiki/Vedic_period" title="Vedic period">Iron Age</a></li> <li><a href="/wiki/Middle_kingdoms_of_India" title="Middle kingdoms of India">Middle kingdoms</a></li> <li><a href="/wiki/Medieval_India" title="Medieval India">Medieval</a></li> <li><a href="/wiki/India#Early_modern_India" title="India">Early modern</a></li> <li><a href="/wiki/Colonial_India" title="Colonial India">Colonial era</a></li> <li><a href="/wiki/South_Asia#Contemporary_era" title="South Asia">Contemporary era</a></li> <li><a href="/wiki/Category:Former_countries_in_South_Asia" title="Category:Former countries in South Asia">Former countries</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Religion_in_South_Asia" title="Religion in South Asia">Religion</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Dharmic_religions" class="mw-redirect" title="Dharmic religions">Dharmic</a> <ul><li><a href="/wiki/Buddhism_in_South_Asia" class="mw-redirect" title="Buddhism in South Asia">Buddhism</a></li> <li><a href="/wiki/Hinduism_in_South_Asia" title="Hinduism in South Asia">Hinduism</a></li> <li><a href="/wiki/Jainism" title="Jainism">Jainism</a></li> <li><a href="/wiki/Sikhism" title="Sikhism">Sikhism</a></li></ul></li> <li><a href="/wiki/Islam_in_South_Asia" title="Islam in South Asia">Islam</a></li> <li><a href="/wiki/Religious_discrimination" title="Religious discrimination">Religious persecution</a> <ul><li><a href="/wiki/Freedom_of_religion_in_Bangladesh#Persecution" title="Freedom of religion in Bangladesh">Bangladesh</a></li> <li><a href="/wiki/Religious_violence_in_India#Modern_India" title="Religious violence in India">India</a></li> <li><a href="/wiki/Religious_discrimination_in_Pakistan" title="Religious discrimination in Pakistan">Pakistan</a></li></ul></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Sport_in_South_Asia" title="Sport in South Asia">Sports</a></th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Cricket_in_South_Asia" title="Cricket in South Asia">Cricket</a></li> <li><a href="/wiki/South_Asian_Football_Federation" title="South Asian Football Federation">South Asian Football Federation</a></li> <li><a href="/wiki/South_Asian_Games" title="South Asian Games">South Asian Games</a></li> <li><a href="/wiki/Indian_martial_arts" title="Indian martial arts">Martial arts</a></li> <li><a href="/wiki/South_Asian_physical_culture" class="mw-redirect" title="South Asian physical culture">Physical culture</a> <ul><li><a href="/wiki/Traditional_games_of_South_Asia" title="Traditional games of South Asia">Traditional games</a></li></ul></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Category:Education_in_South_Asia" title="Category:Education in South Asia">Education</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/South_Asian_studies" class="mw-redirect" title="South Asian studies">South Asian studies</a></li> <li><a href="/wiki/History_of_education_in_the_Indian_subcontinent" title="History of education in the Indian subcontinent">History</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Military</th><td class="navbox-list-with-group navbox-list navbox-even hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Indo-Pakistani_wars_and_conflicts" title="Indo-Pakistani wars and conflicts">Indo-Pakistani conflicts</a></li> <li><a href="/wiki/Sino-Indian_border_dispute" title="Sino-Indian border dispute">Sino-Indian border dispute</a></li> <li><a href="/wiki/Afghanistan%E2%80%93Pakistan_border_skirmishes" title="Afghanistan–Pakistan border skirmishes">Afghanistan–Pakistan skirmishes</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/History_of_science_and_technology_in_the_Indian_subcontinent" class="mw-redirect" title="History of science and technology in the Indian subcontinent">Science and technology</a></th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Indian_Institutes_of_Technology" title="Indian Institutes of Technology">Indian Institutes of Technology</a></li> <li><a href="/wiki/List_of_Indian_inventions_and_discoveries" title="List of Indian inventions and discoveries">Inventions and discoveries</a></li> <li><a href="/wiki/History_of_science_and_technology_in_the_Indian_subcontinent" class="mw-redirect" title="History of science and technology in the Indian subcontinent">History</a></li> <li><a href="/wiki/Category:South_Asian_swords" title="Category:South Asian swords">Swords</a></li> <li><a href="/wiki/Category:South_Asian_traditional_medicine" title="Category:South Asian traditional medicine">Traditional medicine</a></li></ul> </div></td></tr></tbody></table></div> <!-- NewPP limit report Parsed by mw‐web.codfw.main‐6b7f745dd4‐ttjzh Cached time: 20241125142939 Cache expiry: 2592000 Reduced expiry: false Complications: [vary‐revision‐sha1, show‐toc] CPU time usage: 0.745 seconds Real time usage: 1.048 seconds 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