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The 2023 Linktree Creator Report
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F the algorithm. Get paid. The Linktree Creator Report is here to show you how."><meta name="author" content="Linktree"><meta property="og:title" content="The 2023 Linktree Creator Report"><meta property="og:site_name" content="Linktree"><meta property="og:url" content="https://linktr.ee/creator-report-23"><meta property="og:description" content="Unify your content. F the algorithm. Get paid. The Linktree Creator Report is here to show you how."><meta property="og:type" content="article"><meta property="og:locale" content="en_US"><meta property="og:image" content="https://linktr.ee/creator-report-23/assets/v1/images/opengraph.jpg"><meta property="og:image:type" content="image/jpeg"><meta property="og:image:width" content="1200"><meta property="og:image:height" content="630"><meta name="twitter:card" content="summary_large_image"><meta name="twitter:site" content="https://linktr.ee"><meta name="twitter:creator" content="@linktree"><meta name="twitter:title" content="The 2023 Linktree Creator Report"><meta name="twitter:description" content="Unify your content. F the algorithm. Get paid. The Linktree Creator Report is here to show you how."><meta name="twitter:image:src" content="https://linktr.ee/creator-report-23/assets/v1/images/opengraph.jpg"><meta name="twitter:image:alt" content="Creator Report 23 with colorful background and collage of photos"><meta name="robots" content="max-image-preview:large"><link rel="canonical" href="https://linktr.ee/creator-report-23/"><!-- HEAD_svelte-1ei2ei1_END --><!-- HEAD_svelte-1jovnfn_START --><script defer class="optanon-category-C0004" type="text/plain" data-svelte-h="svelte-k18ecs">!(function (f, b, e, v, n, t, s) { if (f.fbq) return; n = f.fbq = function () { n.callMethod ? n.callMethod.apply(n, arguments) : n.queue.push(arguments); }; if (!f._fbq) f._fbq = n; n.push = n; n.loaded = !0; n.version = "2.0"; n.queue = []; t = b.createElement(e); t.async = !0; t.src = v; s = b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t, s); })( window, document, "script", "https://connect.facebook.net/en_US/fbevents.js" ); 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fill="currentColor"/> </svg> <!-- HTML_TAG_END --></h1> <p class="sub svelte-1wtjnya"><!-- HTML_TAG_START -->Presented by <a href=https://linktr.ee target=_blank rel=noreferrer>Linktree</a><!-- HTML_TAG_END --></p></div> <div class="right svelte-1wtjnya"><p class="big svelte-1wtjnya"><strong class="desktop svelte-1wtjnya">In one internet minute…</strong> <button class="svelte-1wtjnya">Share <span class="icon"><!-- HTML_TAG_START --><svg width="22" height="28" viewBox="0 0 22 28" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.395 1.93965L11.3342 0.878906L10.2736 1.93974L5.0125 7.20164L7.13399 9.32279L9.83431 6.62204V20.0003H12.8343V6.62163L15.5356 9.32288L17.6569 7.20156L12.395 1.93965ZM2.33398 11.5003H0.833984V13.0003V26.0003V27.5003H2.33398H20.334H21.834V26.0003V13.0003V11.5003H20.334H15.269V14.5003H18.834V24.5003H3.83398V14.5003H7.39892V11.5003H2.33398Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --></span><span class="copy svelte-1wtjnya" data-svelte-h="svelte-1si6cnk">Link copied!</span></button></p></div></div> <p class="big mobile svelte-1wtjnya"><strong class="svelte-1wtjnya">In one internet minute…</strong></p> </header> <main id="content"> <section id="intro" style="--height: NaNpx;" class="svelte-jesjd3"> </section> <nav class="section-wrapper svelte-1wb34m4"><div class="mobile-menu svelte-1wb34m4"><swiper-container space-between="0" slides-per-view="0" centered-slides="false" centered-slides-bounds="false" class="svelte-j8kee0"> <swiper-slide class="svelte-j8kee0"><div class="outer svelte-j8kee0"><a class="btn svelte-j8kee0" data-index="0" href="#welcome">Welcome to the attention economy <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> </div> </swiper-slide> <swiper-slide class="svelte-j8kee0"><div class="outer svelte-j8kee0"><a class="btn svelte-j8kee0" data-index="1" href="#unify">Unify <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> </div> </swiper-slide> <swiper-slide class="svelte-j8kee0"><div class="outer svelte-j8kee0"><a class="btn svelte-j8kee0" data-index="2" href="#algorithm">F the algorithm <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> </div> </swiper-slide> <swiper-slide class="svelte-j8kee0"><div class="outer svelte-j8kee0"><a class="btn svelte-j8kee0" data-index="3" href="#attention">Turn attention into $$$ <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> </div> </swiper-slide> <swiper-slide class="svelte-j8kee0"><div class="outer svelte-j8kee0"><a class="btn svelte-j8kee0" data-index="4" href="#tldr">TLDR <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> </div> </swiper-slide> <swiper-slide class="svelte-j8kee0"><div class="outer svelte-j8kee0"><button href="" class="svelte-j8kee0">Share <!-- HTML_TAG_START --><svg width="22" height="28" viewBox="0 0 22 28" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.395 1.93965L11.3342 0.878906L10.2736 1.93974L5.0125 7.20164L7.13399 9.32279L9.83431 6.62204V20.0003H12.8343V6.62163L15.5356 9.32288L17.6569 7.20156L12.395 1.93965ZM2.33398 11.5003H0.833984V13.0003V26.0003V27.5003H2.33398H20.334H21.834V26.0003V13.0003V11.5003H20.334H15.269V14.5003H18.834V24.5003H3.83398V14.5003H7.39892V11.5003H2.33398Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --></button> </div> </swiper-slide> </swiper-container></div> <div class="desktop-menu svelte-1wb34m4"> <a class="btn svelte-1wb34m4" href="#welcome">Welcome to the attention economy <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> <a class="btn svelte-1wb34m4" href="#unify">Unify <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> <a class="btn svelte-1wb34m4" href="#algorithm">F the algorithm <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> <a class="btn svelte-1wb34m4" href="#attention">Turn attention into $$$ <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> <a class="btn svelte-1wb34m4" href="#tldr">TLDR <!-- HTML_TAG_START --><!-- HTML_TAG_END --></a> <button href="" class="svelte-1wb34m4">Share <!-- HTML_TAG_START --><svg width="22" height="28" viewBox="0 0 22 28" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.395 1.93965L11.3342 0.878906L10.2736 1.93974L5.0125 7.20164L7.13399 9.32279L9.83431 6.62204V20.0003H12.8343V6.62163L15.5356 9.32288L17.6569 7.20156L12.395 1.93965ZM2.33398 11.5003H0.833984V13.0003V26.0003V27.5003H2.33398H20.334H21.834V26.0003V13.0003V11.5003H20.334H15.269V14.5003H18.834V24.5003H3.83398V14.5003H7.39892V11.5003H2.33398Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --><span class="svelte-1wb34m4" data-svelte-h="svelte-11hp5s9">Link copied!</span></button></div> </nav> <div style="display: contents; --color-bg:var(--color-shade); --color-fg:var(--neutral-marble); --color-bg2:var(--neutral-marble); --color-fg2:var(--color-shade); --color-bg3:var(--color-canopy); --color-fg3:var(--color-shade); --color-bg4:var(--color-canopy); --color-fg4:var(--color-shade); --color-hover:var(--hover-shade);"><div><section id="welcome" data-index="0" data-mult="1" class="svelte-1qro2xf"><div class="section-wrapper svelte-1qro2xf"><h3><!-- HTML_TAG_START -->Welcome to the attention economy<!-- HTML_TAG_END --></h3><p class="big left"><!-- HTML_TAG_START -->Where everyone on the internet competes for eyeballs by creating more and more stuff and viewers feel overwhelmed and creators can’t step off the hamster wheel of content creation and <mark>the internet is total freaking chaos.</mark><!-- HTML_TAG_END --></p><p class="big right pad-b pad-a"><!-- HTML_TAG_START -->More than <mark>200M creators</mark> are competing for a share of the market.<sup>1</sup> No wonder they’re facing challenges reaching and growing their audience.<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-16oixse"> <div class="bar svelte-16oixse"><div class="left svelte-16oixse"><div class="progress svelte-16oixse"></div> <p class="svelte-16oixse"><strong class="svelte-16oixse">40%</strong> <span class="svelte-16oixse"><!-- HTML_TAG_START -->of people “feel overwhelmed by the sheer amount of choice on the internet.”<sup>2</sup><!-- HTML_TAG_END --></span> </p></div> <div class="right svelte-16oixse" style="background-image: url(assets/v1/images/chart-percent-bar-0.jpg);"></div> </div> <div class="bar svelte-16oixse"><div class="left svelte-16oixse"><div class="progress svelte-16oixse"></div> <p class="svelte-16oixse"><strong class="svelte-16oixse">1/3</strong> <span class="svelte-16oixse"><!-- HTML_TAG_START -->The human attention span is ⅓ what it was in 2004 (seriously!).<sup>3</sup><!-- HTML_TAG_END --></span> </p></div> <div class="right svelte-16oixse" style="background-image: url(assets/v1/images/chart-percent-bar-1.jpg);"></div> </div> </div> </figure><div class="callout pad-b top svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->So what’s the solution?<!-- HTML_TAG_END --></h4> <p class="big svelte-xpd6iq">Spoiler alert: It’s not “create more content.”</p> <mark style="--offx: NaNpx;" class="bubble top svelte-xpd6iq"><!-- HTML_TAG_START -->According to 40M+ Linktree creators<!-- HTML_TAG_END --></mark> </div></div> </section><section id="unify" data-index="1" data-mult="1" class="svelte-1qro2xf"><div class="section-wrapper svelte-1qro2xf"><h2><!-- HTML_TAG_START -->Unify<!-- HTML_TAG_END --></h2><div class="svelte-fej0aa"><img src="assets/v1/images/collage-unify.png" alt="unify collage" class="svelte-fej0aa"> </div><div class="subsection svelte-1qkrzks"> <div class="callout undefined bottom svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->Become one with your online presence<!-- HTML_TAG_END --></h4> <mark style="--offx: NaNpx;" class="bubble bottom svelte-xpd6iq"><!-- HTML_TAG_START -->aka: get your sh*t together<!-- HTML_TAG_END --></mark> </div> <p data-type="p" class="svelte-1qkrzks right"><!-- HTML_TAG_START -->The internet is a fragmented place. We’ve seen this on Linktree, where our users (aka creators) have posted over <mark>100M links to 7.5M different websites</mark> since the beginning of 2022. So what are creators unifying?<!-- HTML_TAG_END --> </p> </div><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/sellanythingonline.mp4" poster="assets/v1/videos/sellanythingonline.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/sellanythingonline" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /sellanythingonline</a></div> </figure> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/HippieSabotage.mp4" poster="assets/v1/videos/HippieSabotage.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/HippieSabotage" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /HippieSabotage</a></div> </figure></div> <div class="right svelte-1smbmxa"><p class="big left"><!-- HTML_TAG_START -->Social media users have, on average, seven social media profiles<sup>4</sup> (will Threads make it 8?).<!-- HTML_TAG_END --></p><p><!-- HTML_TAG_START -->The most popular sites creators are linking to are Instagram, Youtube, and TikTok. No surprise there. But, these <mark>big platforms make up only</mark><!-- HTML_TAG_END --></p><p class="number">0%</p><p><!-- HTML_TAG_START --><mark>of the total links</mark> created on Linktree since the start of 2022. It goes to show the extreme variety of content that's still out there competing.<!-- HTML_TAG_END --></p></div></div> </div><h3><!-- HTML_TAG_START -->Links that are cutting through the noise<!-- HTML_TAG_END --></h3><p class="center"><!-- HTML_TAG_START -->Since 2022, links to…<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-obptcn"> <div class="item svelte-obptcn" style="--delay: 0ms;"><div class="icon svelte-obptcn"><!-- HTML_TAG_START --><svg width="80" height="80" viewBox="0 0 80 80" fill="none" xmlns="http://www.w3.org/2000/svg"> <circle cx="39.6178" cy="39.9498" r="39.6178" fill="#FC3E4B"/> <g clip-path="url(#clip0_81_305)"> <path d="M34.8371 38.9154C33.3794 38.9154 31.9356 39.3458 30.7278 40.1648C29.5061 40.9839 28.5621 42.1362 28.0068 43.4828C27.4515 44.8294 27.2988 46.3288 27.5903 47.7587C27.8818 49.1886 28.576 50.5075 29.6172 51.5487C30.6584 52.5899 31.9772 53.284 33.4072 53.5756C34.8371 53.8671 36.3364 53.7144 37.683 53.1591C39.0297 52.6038 40.1958 51.6459 41.001 50.4381C41.8201 49.2164 42.2505 47.7865 42.2505 46.3288V24.1025C42.2505 26.5598 43.2223 28.906 44.9576 30.6413C46.6929 32.3766 49.053 33.3484 51.4964 33.3484" stroke="#F3F3F1" stroke-width="3.96178" stroke-linecap="square"/> </g> <defs> <clipPath id="clip0_81_305"> <rect width="28.2236" height="31.6943" fill="white" transform="translate(25.3555 24.1025)"/> </clipPath> </defs> </svg> <!-- HTML_TAG_END --></div> <p class="btn percent big svelte-obptcn"><strong>+300%</strong></p> <img src="assets/v1/images/23@2x.jpg" alt="tiktok photo" class="svelte-obptcn"> <p class="text svelte-obptcn"><!-- HTML_TAG_START -->TikTok have grown by 300%<!-- HTML_TAG_END --></p> </div> <div class="item svelte-obptcn" style="--delay: 100ms;"><div class="icon svelte-obptcn"><!-- HTML_TAG_START --><svg width="79" height="79" viewBox="0 0 79 79" fill="none" xmlns="http://www.w3.org/2000/svg"> <circle cx="39.0965" cy="39.4286" r="39.0965" fill="#FC3E4B"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M54.7343 37.8652C54.7343 46.5021 47.7326 53.5038 39.0956 53.5038C30.4587 53.5038 23.457 46.5021 23.457 37.8652C23.457 29.2282 30.4587 22.2266 39.0956 22.2266C47.7326 22.2266 54.7343 29.2282 54.7343 37.8652ZM43.8345 34.6053C42.5246 32.7715 40.167 31.811 37.8093 32.3349C35.4517 32.8589 33.7635 34.7217 33.4142 36.9629L43.8345 34.6053ZM40.3998 43.3373C41.8261 43.0172 43.0777 42.1731 43.8927 40.9797L48.8408 42.1439C47.5019 45.0255 44.8823 47.2959 41.5059 48.0526C35.7719 49.3624 30.0669 45.8696 28.728 40.2229C27.3891 34.5762 30.9692 28.9876 36.7033 27.6778C42.4373 26.368 48.1714 29.89 49.4812 35.5076C49.6267 36.177 49.714 36.8756 49.7431 37.5742L46.4832 38.3018L44.795 38.6802L34.3456 41.0379C35.6554 42.9007 38.0422 43.8613 40.3998 43.3373Z" fill="#F3F3F1"/> </svg> <!-- HTML_TAG_END --></div> <p class="btn percent big svelte-obptcn"><strong>+200%</strong></p> <img src="assets/v1/images/9@2x.jpg" alt="eventbrite photo" class="svelte-obptcn"> <p class="text svelte-obptcn"><!-- HTML_TAG_START -->Eventbrite have grown by 200%<!-- HTML_TAG_END --></p> </div> <div class="item svelte-obptcn" style="--delay: 200ms;"><div class="icon svelte-obptcn"><!-- HTML_TAG_START --><svg width="80" height="80" viewBox="0 0 80 80" fill="none" xmlns="http://www.w3.org/2000/svg"> <circle cx="39.6178" cy="39.7194" r="39.6178" fill="#2665D6"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M23.7695 26.5585C23.7695 25.305 24.8115 24.2882 26.0969 24.2882H52.9366C54.2219 24.2882 55.264 25.305 55.264 26.5585V53.712C55.264 54.966 54.2219 55.9824 52.9366 55.9824H26.0969C24.8115 55.9824 23.7695 54.966 23.7695 53.712V26.5585ZM33.3155 50.8193V36.5076H28.5585V50.8193H33.3155ZM30.937 34.5536C32.5958 34.5536 33.6283 33.4546 33.6283 32.0812C33.5974 30.6769 32.5959 29.6084 30.9685 29.6084C29.3413 29.6084 28.2773 30.6769 28.2773 32.0812C28.2773 33.4546 29.3096 34.5536 30.906 34.5536H30.937ZM40.7061 50.8193H35.9492C35.9492 50.8193 36.0118 37.8505 35.9493 36.5076H40.7063V38.5339C41.3384 37.5587 42.4699 36.1718 44.9933 36.1718C48.123 36.1718 50.4698 38.2173 50.4698 42.6132V50.8193H45.7132V43.1629C45.7132 41.2389 45.0247 39.9265 43.3034 39.9265C41.9893 39.9265 41.2065 40.8116 40.8627 41.6663C40.737 41.972 40.7061 42.3993 40.7061 42.8271V50.8193ZM40.7063 38.5339V38.5832H40.6745C40.6849 38.5669 40.6955 38.5504 40.7063 38.5339Z" fill="#F3F3F1"/> </svg> <!-- HTML_TAG_END --></div> <p class="btn percent big svelte-obptcn"><strong>+42%</strong></p> <img src="assets/v1/images/12@2x.jpg" alt="linkedin photo" class="svelte-obptcn"> <p class="text svelte-obptcn"><!-- HTML_TAG_START -->LinkedIn have grown by 42%<!-- HTML_TAG_END --></p> </div> <div class="item svelte-obptcn" style="--delay: 300ms;"><div class="icon svelte-obptcn"><!-- HTML_TAG_START --><svg width="80" height="80" viewBox="0 0 80 80" fill="none" xmlns="http://www.w3.org/2000/svg"> <circle cx="39.6178" cy="39.7194" r="39.6178" fill="#2665D6"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M29.7963 22.2881H42.9857L52.2959 31.6523V54.2825C52.2959 55.5701 51.2485 56.6235 49.9684 56.6235H29.7963C28.5161 56.6235 27.4688 55.5701 27.4688 54.2825V24.6291C27.4688 23.3416 28.5161 22.2881 29.7963 22.2881ZM46.0894 47.2596H33.6758V45.6989H46.0894V47.2596ZM42.986 50.381H33.6758V48.8203H42.986V50.381ZM33.6758 41.0168V39.4561H46.0894V41.0168H33.6758ZM46.0894 44.1382H33.6758V42.5775H46.0894V44.1382Z" fill="url(#paint0_radial_81_322)"/> <mask id="path-3-outside-1_81_322" maskUnits="userSpaceOnUse" x="41.7871" y="20.7031" width="13" height="12" fill="black"> <rect fill="white" x="41.7871" y="20.7031" width="13" height="12"/> </mask> <path d="M45.1147 31.7961L45.1147 31.0532L45.1147 31.7961ZM42.0443 20.7031L42.0443 29.455L43.5299 29.455L43.5299 20.7031L42.0443 20.7031ZM42.0443 29.455C42.0443 31.1488 43.4202 32.5389 45.1147 32.5389L45.1147 31.0532C44.2488 31.0532 43.5299 30.3364 43.5299 29.455L42.0443 29.455ZM45.1147 32.5389L53.8801 32.5389L53.8801 31.0532L45.1147 31.0532L45.1147 32.5389Z" fill="#2665D6" mask="url(#path-3-outside-1_81_322)"/> <defs> <radialGradient id="paint0_radial_81_322" cx="0" cy="0" r="1" gradientUnits="userSpaceOnUse" gradientTransform="translate(106.122 89.7585) scale(4003.34 4003.34)"> <stop stop-color="#F3F3F1"/> <stop offset="1" stop-color="white" stop-opacity="0"/> </radialGradient> </defs> </svg> <!-- HTML_TAG_END --></div> <p class="btn percent big svelte-obptcn"><strong>+27%</strong></p> <img src="assets/v1/images/1@2x.jpg" alt="googledocs photo" class="svelte-obptcn"> <p class="text svelte-obptcn"><!-- HTML_TAG_START -->Google Docs have grown by 27% (i.e. courses & workout plans)<!-- HTML_TAG_END --></p> </div> <div class="item svelte-obptcn" style="--delay: 400ms;"><div class="icon svelte-obptcn"><!-- HTML_TAG_START --><svg width="80" height="80" viewBox="0 0 80 80" fill="none" xmlns="http://www.w3.org/2000/svg"> <circle cx="39.6178" cy="39.7194" r="39.6178" fill="#59E35D"/> <path d="M31.5232 39.6664C35.9208 37.078 41.2032 37.9496 44.7291 40.5908M33.2796 44.9884C35.9208 43.232 40.3184 43.232 42.088 45.8732M29.7536 34.4368C33.2796 32.6804 40.3184 30.9108 47.3571 35.3216M54.3959 39.7192C54.3959 48.4747 47.3043 55.5663 38.5488 55.5663C29.7932 55.5663 22.7148 48.4747 22.7148 39.7192C22.7148 30.9637 29.8064 23.8721 38.562 23.8721C47.3175 23.8721 54.4091 30.9637 54.4091 39.7192H54.3959Z" stroke="black" stroke-width="2.47611" stroke-linecap="round" stroke-linejoin="round"/> </svg> <!-- HTML_TAG_END --></div> <p class="btn percent big svelte-obptcn"><strong>+23%</strong></p> <img src="assets/v1/images/11@2x.jpg" alt="spotify photo" class="svelte-obptcn"> <p class="text svelte-obptcn"><!-- HTML_TAG_START -->Spotify playlist embeds have grown by 23%<!-- HTML_TAG_END --></p> </div> </div> </figure><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/sellanythingonline-2.mp4" poster="assets/v1/videos/sellanythingonline-2.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/sellanythingonline" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /sellanythingonline</a></div> </figure><figure class="svelte-tm70co"><blockquote><p class="big svelte-tm70co"><!-- HTML_TAG_START -->“People who are naturally interested just go through and find what they want and they can click on it, and go.”<!-- HTML_TAG_END --></p></blockquote> </figure></div> <div class="right svelte-1smbmxa"><p class="number">0X</p><p><!-- HTML_TAG_START -->Unifying encourages cross-discovery. Now, someone from your Instagram can find your podcast, new book, or album release. <mark>Linktrees get viewed more than 3x a month per visitor</mark> on average. This means that once people get to know everything you have to offer, they’re more likely to come back for more.<!-- HTML_TAG_END --></p></div></div> </div><h3><!-- HTML_TAG_START -->Put your link in bio in all the places.<!-- HTML_TAG_END --></h3><p class="left pad-a"><!-- HTML_TAG_START -->The most popular Linktrees <mark>get traffic from an average of 12 sources</mark> (that’s a lot!). The top three drivers? Instagram, TikTok and Twitter. So while social is driving the most inbound traffic, creators are pushing that traffic to mostly nonsocial links, helping their audiences discover more.<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-73e8fw"> <p class="btn big svelte-73e8fw hi" style="--delay: 0ms;">Instagram</p> <p class="btn big svelte-73e8fw hi" style="--delay: 100ms;">Twitter (X)</p> <p class="btn big svelte-73e8fw hi" style="--delay: 200ms;">TikTok</p> <p class="btn big svelte-73e8fw" style="--delay: 300ms;">YouTube</p> <p class="btn big svelte-73e8fw" style="--delay: 400ms;">Google</p> <p class="btn big svelte-73e8fw" style="--delay: 500ms;">QR Code</p> <p class="btn big svelte-73e8fw" style="--delay: 600ms;">Snapchat</p> <p class="btn big svelte-73e8fw" style="--delay: 700ms;">Facebook</p> <p class="btn big svelte-73e8fw" style="--delay: 800ms;">Pinterest</p> <p class="btn big svelte-73e8fw" style="--delay: 900ms;">LinkedIn</p> <p class="btn big svelte-73e8fw" style="--delay: 1000ms;">Bing</p> <p class="btn big svelte-73e8fw" style="--delay: 1100ms;">Reddit</p> <p class="btn big svelte-73e8fw" style="--delay: 1200ms;">DuckDuckGo</p> <p class="btn big svelte-73e8fw" style="--delay: 1300ms;">Telegram</p> <p class="btn big svelte-73e8fw" style="--delay: 1400ms;">WhatsApp</p> </div> </figure><p class="left pad-b"><!-- HTML_TAG_START -->IRL links are important too. Since the rise of QR codes following the pandemic, <mark>monthly QR code clicks have nearly tripled,</mark> meaning more and more creators are merging real life with their digital life.<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-j66bu4" data-svelte-h="svelte-qdntr6"><img src="assets/v1/images/qr.png" alt="a chart showing 3x increase in QR code clicks" class="svelte-j66bu4"> </div> </figure><figure class="svelte-1q7a9mm"><div class="c svelte-u6vzgi"><p class="big pad-b right svelte-u6vzgi"><!-- HTML_TAG_START -->Unifying your content can give you more control of your online presence. But, it’s only one part of the equation.<!-- HTML_TAG_END --></p> </div> </figure></div> </section><section id="algorithm" data-index="2" data-mult="1" class="svelte-1qro2xf"><div class="section-wrapper svelte-1qro2xf"><h2><!-- HTML_TAG_START -->F the algorithm<!-- HTML_TAG_END --></h2><div class="svelte-fej0aa"><img src="assets/v1/images/collage-algorithm.png" alt="algorithm collage" class="svelte-fej0aa"> </div><div class="subsection svelte-1qkrzks"> <h4 data-type="h4" class="svelte-1qkrzks"><!-- HTML_TAG_START -->Most of the time, it’s not your friend.<!-- HTML_TAG_END --> </h4> <p data-type="p" class="svelte-1qkrzks right"><!-- HTML_TAG_START -->Algorithms drive discovery on both social and search engines, so there's always a gatekeeper between you and your potential followers.<span class=s></span>Plus, the things search algorithms prioritize don’t match what creators prioritize. Google Selena Gomez, and the first things you see are her age, height, and parents’ names!<span class=s></span>Is that really what Selena fans are looking for? No offense, Mr. and Mrs. Gomez, but we don't think so!<!-- HTML_TAG_END --> </p> </div><p class="big left-far"><!-- HTML_TAG_START -->You can cut out the algorithmic middle man to give your audience a fast-pass to your content.<!-- HTML_TAG_END --></p><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa equal"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/sellanythingonline-3.mp4" poster="assets/v1/videos/sellanythingonline-3.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/sellanythingonline" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /sellanythingonline</a></div> </figure></div> <div class="right svelte-1smbmxa equal"> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/beaux.mp4" poster="assets/v1/videos/beaux.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/beaux" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /beaux</a></div> </figure></div></div> </div><figure class="svelte-1q7a9mm"><div class="c svelte-414e3"><div class="stack svelte-414e3"> <div class="item svelte-414e3" style="--delay: 0ms;"><div class="image svelte-414e3" style="background-image: url(assets/v1/images/chart-stack-0.jpg);"></div> </div> <div class="item svelte-414e3" style="--delay: 250ms;"><div class="image svelte-414e3" style="background-image: url(assets/v1/images/chart-stack-1.jpg);"></div> </div> <div class="item svelte-414e3" style="--delay: 500ms;"><div class="image svelte-414e3" style="background-image: url(assets/v1/images/chart-stack-2.jpg);"></div> </div> <div class="item svelte-414e3" style="--delay: 750ms;"></div></div> <div class="words svelte-414e3"><p class="big svelte-414e3"><!-- HTML_TAG_START -->On social media, catering to the algorithm leads to “content collapse.” In other words, the same sh*t gets served over and over.<!-- HTML_TAG_END --></p><p class="number svelte-414e3"><!-- HTML_TAG_START -->3/4<!-- HTML_TAG_END --></p><p class=" svelte-414e3"><!-- HTML_TAG_START --><mark>of creators want to diversify what they create,</mark><sup>5</sup> but feel pressure to keep making what is rewarded by the algorithm. Trying to adapt to the algorithm is like working for a faceless boss who evaluates you based on annoying rules that you can’t see.<!-- HTML_TAG_END --></p></div> </div> </figure><div class="subsection svelte-1qkrzks"> <div class="callout undefined top svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->Be your own algorithm.<!-- HTML_TAG_END --></h4> <mark style="--offx: NaNpx;" class="bubble top svelte-xpd6iq"><!-- HTML_TAG_START -->Get your audience where <br>you want them. Faster.<!-- HTML_TAG_END --></mark> </div> <p data-type="p" class="svelte-1qkrzks right"><!-- HTML_TAG_START -->Across platforms, attention is scarce, and you only have so much control. When you only have a split-second to capture someone's attention, first impressions really matter.<!-- HTML_TAG_END --> </p> </div><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa equal"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/sellanythingonline-4.mp4" poster="assets/v1/videos/sellanythingonline-4.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/sellanythingonline" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /sellanythingonline</a></div> </figure></div> <div class="right svelte-1smbmxa equal"><figure class="svelte-tm70co"><blockquote><p class="big svelte-tm70co"><!-- HTML_TAG_START -->“People need to get to where they want to go within two clicks, otherwise they're going to leave.”<!-- HTML_TAG_END --></p></blockquote> </figure></div></div> </div><figure class="svelte-1q7a9mm"><div class="c svelte-1w06ee7"><div class="left svelte-1w06ee7"><p class="number">0%</p><p class=" svelte-1w06ee7"><!-- HTML_TAG_START -->Our internal data backs this up: something as simple as the order of links on your Linktree has a huge impact on what gets attention. Looking at a list of 10 links, <mark>the first three links have an average of 130% higher click-through-rates (CTRs)</mark> than the bottom seven. Including your most important content in the top spots can lead to higher engagement.<!-- HTML_TAG_END --></p></div> <div class="middle svelte-1w06ee7"> <p class="btn svelte-1w06ee7 hi" style="--delay: 0ms;">Link #1 </p> <p class="btn svelte-1w06ee7 hi" style="--delay: 100ms;">Link #2 </p> <p class="btn svelte-1w06ee7 hi" style="--delay: 200ms;">Link #3 </p> <p class="btn svelte-1w06ee7" style="--delay: 300ms;">Link #4 </p> <p class="btn svelte-1w06ee7" style="--delay: 400ms;">Link #5 </p> <p class="btn svelte-1w06ee7" style="--delay: 500ms;">Link #6 </p> <p class="btn svelte-1w06ee7" style="--delay: 600ms;">Link #7 </p> <p class="btn svelte-1w06ee7" style="--delay: 700ms;">Link #8 </p> <p class="btn svelte-1w06ee7" style="--delay: 800ms;">Link #9 </p> <p class="btn svelte-1w06ee7" style="--delay: 900ms;">Link #10 </p></div> <div class="right svelte-1w06ee7"><p class="number">0%</p><p class=" svelte-1w06ee7"><!-- HTML_TAG_START -->Creators are using tools like priority links (like link 1) to help them capture attention and drive engagement. In fact, <mark>animated links drive an 85% higher CTR</mark> compared to static links. Animated links visually prioritize important content, latest releases and online storefronts.<!-- HTML_TAG_END --></p></div> </div> </figure><div class="callout pad-before bottom svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->Own your audience.<!-- HTML_TAG_END --></h4> <mark style="--offx: NaNpx;" class="bubble bottom svelte-xpd6iq"><!-- HTML_TAG_START -->The following you've built belongs<br> to you, not the social media overlords.<!-- HTML_TAG_END --></mark> </div><figure class="svelte-1q7a9mm"><div class="c chart-hang svelte-z9ff93"><div class="left svelte-z9ff93"><p class="svelte-z9ff93"><!-- HTML_TAG_START -->Building a community allows for authentic relationships with people who will go the extra mile to engage with all that you do. <span class=s></span><mark>Loyal communities help you ride the wave of changing algorithms, making you less reliant on them.</mark> Since last year, we've seen community platforms and features that unlock direct interactions with fans grow substantially.<!-- HTML_TAG_END --></p></div> <div class="right svelte-z9ff93"><div class="items svelte-z9ff93"> <div class="item svelte-z9ff93" style="--t: 61.375796178343954px; --lh: 61.375796178343954px; --delay: 0ms; margin-top: 61.375796178343954px;"><div class="icon svelte-z9ff93"><!-- HTML_TAG_START --><svg width="90" height="90" viewBox="0 0 90 90" fill="none" xmlns="http://www.w3.org/2000/svg"> <ellipse cx="44.7558" cy="44.2585" rx="44.7558" ry="44.2585" transform="matrix(-1.31134e-07 1 1 1.31134e-07 0.958984 0.0465088)" fill="#FC3E4B"/> <g clip-path="url(#clip0_297_20)"> <path d="M41.0731 32.4265V56.0199H36.9023V32.4265H41.0731ZM52.0251 32.4265C56.7377 32.4265 60.558 36.386 60.558 41.2704C60.558 46.1547 56.7377 50.1142 52.0251 50.1142C47.3124 50.1142 43.4921 46.1547 43.4921 41.2704C43.4921 36.386 47.3124 32.4265 52.0251 32.4265Z" fill="#F3F3F1"/> </g> <defs> <clipPath id="clip0_297_20"> <rect width="23.6556" height="23.6556" fill="white" transform="translate(36.9023 32.4265)"/> </clipPath> </defs> </svg> <!-- HTML_TAG_END --></div> <p class="big percent svelte-z9ff93"><strong>+33%</strong></p> <p class="text svelte-z9ff93"><!-- HTML_TAG_START -->Patreon<!-- HTML_TAG_END --></p> </div> <div class="item svelte-z9ff93" style="--t: 85.55414012738854px; --lh: 85.55414012738854px; --delay: 250ms; margin-top: 85.55414012738854px;"><div class="icon svelte-z9ff93"><!-- HTML_TAG_START --><svg width="99" height="99" viewBox="0 0 99 99" fill="none" xmlns="http://www.w3.org/2000/svg"> <ellipse cx="49.2314" cy="48.7341" rx="49.2314" ry="48.7341" transform="matrix(-1.31134e-07 1 1 1.31134e-07 0.896484 0.0736084)" fill="#FC3E4B"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M73.0802 48.5021C73.0802 61.3886 62.6336 71.8352 49.7471 71.8352C36.8606 71.8352 26.4141 61.3886 26.4141 48.5021C26.4141 35.6156 36.8606 25.1691 49.7471 25.1691C62.6336 25.1691 73.0802 35.6156 73.0802 48.5021ZM61.7769 45.2193C63.6619 45.1555 65.2395 46.6229 65.3091 48.502C65.3323 49.8128 64.5957 51.0192 63.4241 51.605C63.4473 51.9472 63.4473 52.2894 63.4241 52.6316C63.4241 57.8631 57.3342 62.1086 49.8233 62.1086C42.3124 62.1086 36.2225 57.8573 36.2225 52.6316C36.1993 52.2894 36.1993 51.9472 36.2225 51.605C35.8803 51.4542 35.5729 51.2396 35.3061 50.9902C33.9315 49.7026 33.8677 47.5451 35.1553 46.1763C36.4429 44.8017 38.6005 44.7379 39.9693 46.0255C42.6604 44.2043 45.8214 43.2067 49.0693 43.1545L50.7919 35.0578V35.0463C50.8789 34.6519 51.2675 34.4083 51.6561 34.4953L57.3748 35.6378C57.7402 34.9999 58.4014 34.5707 59.138 34.4953C60.4197 34.3561 61.5681 35.284 61.7073 36.5658C61.8465 37.8476 60.9185 38.996 59.6368 39.1352C58.355 39.2744 57.2066 38.3464 57.0674 37.0646L52.0737 36.0148L50.5599 43.2937C53.7672 43.3633 56.8876 44.3551 59.544 46.1647C60.1471 45.5905 60.9417 45.2483 61.7769 45.2193ZM44.3134 48.502C43.0258 48.502 41.976 49.5518 41.976 50.8394C41.976 52.127 43.02 53.1652 44.3134 53.1768C45.601 53.1768 46.6508 52.127 46.6508 50.8394C46.6508 49.5518 45.601 48.502 44.3134 48.502ZM49.7653 59.0521C51.8417 59.1391 53.8716 58.5011 55.5304 57.2541V57.3469C55.7856 57.0975 55.7914 56.6799 55.542 56.4247C55.2926 56.1695 54.875 56.1637 54.6198 56.4131C53.1989 57.4281 51.4821 57.9269 49.7421 57.8341C48.0021 57.9153 46.2912 57.3933 44.8876 56.3667C44.6498 56.1753 44.3192 56.1753 44.0872 56.3667C43.8204 56.5871 43.7798 56.9873 44.0002 57.2541C45.659 58.5011 47.6889 59.1391 49.7653 59.0521ZM52.7755 50.9206C52.7755 52.2082 53.8252 53.258 55.1128 53.258L55.0954 53.345H55.2114C56.499 53.2928 57.5024 52.2082 57.4502 50.9206C57.4502 49.633 56.4004 48.5832 55.1128 48.5832C53.8252 48.5832 52.7755 49.633 52.7755 50.9206Z" fill="#F3F3F1"/> </svg> <!-- HTML_TAG_END --></div> <p class="big percent svelte-z9ff93"><strong>+46%</strong></p> <p class="text svelte-z9ff93"><!-- HTML_TAG_START -->Reddit<!-- HTML_TAG_END --></p> </div> <div class="item svelte-z9ff93" style="--t: 139.4904458598726px; --lh: 139.4904458598726px; --delay: 500ms; margin-top: 139.4904458598726px;"><div class="icon svelte-z9ff93"><!-- HTML_TAG_START --><svg width="133" height="134" viewBox="0 0 133 134" fill="none" xmlns="http://www.w3.org/2000/svg"> <ellipse cx="66.6364" cy="65.6419" rx="66.6364" ry="65.6419" transform="matrix(-1.31134e-07 1 1 1.31134e-07 0.933594 0.165894)" fill="#502274"/> <g clip-path="url(#clip0_297_22)"> <path fill-rule="evenodd" clip-rule="evenodd" d="M59.6148 66.8024C61.812 66.8024 63.5931 65.0213 63.5931 62.8241C63.5931 60.6269 61.812 58.8458 59.6148 58.8458C57.4176 58.8458 55.6365 60.6269 55.6365 62.8241C55.6365 65.0213 57.4176 66.8024 59.6148 66.8024ZM59.6148 68.7916C51.6582 68.7916 51.6582 74.759 51.6582 74.759H67.5714C67.5714 74.759 67.5714 68.7916 59.6148 68.7916Z" fill="white"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M71.5488 62.8241C71.5488 61.7255 72.4394 60.835 73.538 60.835H81.4946C82.5932 60.835 83.4837 61.7255 83.4837 62.8241C83.4837 63.9227 82.5932 64.8133 81.4946 64.8133H73.538C72.4394 64.8133 71.5488 63.9227 71.5488 62.8241Z" fill="white"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M71.5488 70.7807C71.5488 69.682 72.4394 68.7915 73.538 68.7915H81.4946C82.5932 68.7915 83.4837 69.682 83.4837 70.7807C83.4837 71.8793 82.5932 72.7698 81.4946 72.7698H73.538C72.4394 72.7698 71.5488 71.8793 71.5488 70.7807Z" fill="white"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M83.4841 49.8946H51.6578C48.9113 49.8946 46.6849 52.1211 46.6849 54.8675V78.7372C46.6849 81.4837 48.9113 83.7101 51.6578 83.7101H83.4841C86.2305 83.7101 88.457 81.4837 88.457 78.7372V54.8675C88.457 52.1211 86.2305 49.8946 83.4841 49.8946ZM51.6578 46.9109C47.2635 46.9109 43.7012 50.4733 43.7012 54.8675V78.7372C43.7012 83.1315 47.2635 86.6938 51.6578 86.6938H83.4841C87.8783 86.6938 91.4407 83.1315 91.4407 78.7372V54.8675C91.4407 50.4733 87.8783 46.9109 83.4841 46.9109H51.6578Z" fill="white"/> </g> <defs> <clipPath id="clip0_297_22"> <rect width="47.7395" height="47.7395" fill="white" transform="translate(43.7012 42.9326)"/> </clipPath> </defs> </svg> <!-- HTML_TAG_END --></div> <p class="big percent svelte-z9ff93"><strong>+75%</strong></p> <p class="text svelte-z9ff93"><!-- HTML_TAG_START -->Contact Details <span>(i.e. digital biz cards for 1:1 engagement)</span><!-- HTML_TAG_END --></p> </div> <div class="item svelte-z9ff93" style="--t: 174.828025477707px; --lh: 174.828025477707px; --delay: 750ms; margin-top: 174.828025477707px;"><div class="icon svelte-z9ff93"><!-- HTML_TAG_START --><svg width="160" height="162" viewBox="0 0 160 162" fill="none" xmlns="http://www.w3.org/2000/svg"> <ellipse cx="80.5605" cy="79.0686" rx="80.5605" ry="79.0686" transform="matrix(-1.31134e-07 1 1 1.31134e-07 0.947266 0.241821)" fill="#02ACC4"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M99.7492 51.6919C87.5536 44.818 75.8014 45.7049 70.0362 50.3615C67.1138 52.7218 63.6217 55.9938 60.5129 58.9066C57.4887 61.7401 54.8272 64.2338 53.4057 65.2179C50.5231 67.2136 41.8753 76.9701 47.6405 91.3831C53.4057 105.796 75.3579 116.44 87.5536 111.118C98.6919 106.258 106.871 97.513 111.415 92.6549C111.846 92.1937 112.245 91.7676 112.61 91.3831C116.823 86.9483 117.766 73.0881 112.61 64.1092C110.023 59.6038 105.293 55.905 99.7492 51.6919ZM92.266 66.6577H69.6486V71.3413H78.493V96.8142H83.5229V71.3413H92.266V66.6577Z" fill="#F3F3F1"/> </svg> <!-- HTML_TAG_END --></div> <p class="big percent svelte-z9ff93"><strong>+94%</strong></p> <p class="text svelte-z9ff93"><!-- HTML_TAG_START -->Typeform<!-- HTML_TAG_END --></p> </div> <div class="item svelte-z9ff93" style="--t: 292px; --lh: 292px; --delay: 1000ms; margin-top: 292px;"><div class="icon svelte-z9ff93"><!-- HTML_TAG_START --><svg width="173" height="173" viewBox="0 0 173 173" fill="none" xmlns="http://www.w3.org/2000/svg"> <ellipse cx="86.0306" cy="86.0306" rx="86.0306" ry="86.0306" transform="matrix(-1.31134e-07 1 1 1.31134e-07 0.921875 0.274414)" fill="#FF6C02"/> <g clip-path="url(#clip0_297_24)"> <path fill-rule="evenodd" clip-rule="evenodd" d="M60.4395 53.9969H114.202V61.5228H60.4395V53.9969ZM60.4395 81.448H114.202V115.287L87.3153 100.228L60.4395 115.287V81.448ZM60.4395 67.7224H114.202V75.2482H60.4395V67.7224Z" fill="#F3F3F1"/> </g> <defs> <clipPath id="clip0_297_24"> <rect width="53.7628" height="61.2896" fill="white" transform="translate(60.4395 53.9969)"/> </clipPath> </defs> </svg> <!-- HTML_TAG_END --></div> <p class="big percent svelte-z9ff93"><strong>+157%</strong></p> <p class="text svelte-z9ff93"><!-- HTML_TAG_START -->Substack<!-- HTML_TAG_END --></p> </div></div> <div class="axis svelte-z9ff93" data-svelte-h="svelte-1xade3j"><p class="svelte-z9ff93">average monthly clicks increase from 2022-2023</p></div></div> </div> </figure><p class="big left pad-b"><!-- HTML_TAG_START -->You don’t need a huge following to benefit from a community-focused approach.<!-- HTML_TAG_END --></p><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/beaux-2.mp4" poster="assets/v1/videos/beaux-2.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/beaux" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /beaux</a></div> </figure><figure class="svelte-tm70co"><blockquote><p class="big svelte-tm70co"><!-- HTML_TAG_START -->“Fans had been telling me to start a Discord... it’s just been so good because it allows you to communicate with people who care about your music.”<!-- HTML_TAG_END --></p></blockquote> </figure></div> <div class="right svelte-1smbmxa"><p class="number">0%</p><p><!-- HTML_TAG_START -->of creators who are seeing engagement on their Discord link have had <mark>less than 1,000 total views</mark> of their Linktree. This is an early signal, but it shows that smaller creators are optimistic about the value of creating a community.<!-- HTML_TAG_END --></p></div></div> </div><figure class="svelte-1q7a9mm"><div class="c svelte-u6vzgi"><p class="big pad-b right svelte-u6vzgi"><!-- HTML_TAG_START -->Unify your content. Take control of your audience. Then, you can…<!-- HTML_TAG_END --></p> </div> </figure></div> </section><section id="attention" data-index="3" data-mult="1" class="svelte-1qro2xf"><div class="section-wrapper svelte-1qro2xf"><h2><!-- HTML_TAG_START -->Turn attention into $$$<!-- HTML_TAG_END --></h2><div class="svelte-fej0aa"><img src="assets/v1/images/collage-attention.png" alt="attention collage" class="svelte-fej0aa"> </div><div class="subsection svelte-1qkrzks"> <div class="callout undefined bottom svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->Getting likes is more fun when you can turn them into cold hard cash.<!-- HTML_TAG_END --></h4> <mark style="--offx: NaNpx;" class="bubble bottom svelte-xpd6iq"><!-- HTML_TAG_START -->Attention Economy → Real Economy<!-- HTML_TAG_END --></mark> </div> <p data-type="p" class="svelte-1qkrzks right"><!-- HTML_TAG_START -->Once you’ve garnered the right attention, the next phase is turning your side hustle into a legit career. After all, success in the attention economy is only valuable when it translates to stable, reliable income.<!-- HTML_TAG_END --> </p> </div><p class="big left-far"><!-- HTML_TAG_START --><strong>Half of creators</strong> have made money from their content in the last 12 months. So, how much are they making?<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-gqqrix"><div class="boxes svelte-gqqrix" style="height: 0px;"> <div class="box svelte-gqqrix" style="--delay: 0ms; background-image: url(assets/v1/images/chart-half-0@2x.jpg);"><p class="big svelte-gqqrix"><strong>72%</strong> <span class="svelte-gqqrix">of creators made less than $500</span></p> </div> <div class="box svelte-gqqrix" style="--delay: 500ms; background-image: url(assets/v1/images/chart-half-1@2x.jpg);"><p class="big svelte-gqqrix"><strong>17%</strong> <span class="svelte-gqqrix">of creators made between $500-$5k</span></p> </div> <div class="box svelte-gqqrix" style="--delay: 1000ms; background-image: url(assets/v1/images/chart-half-2@2x.jpg);"><p class="big svelte-gqqrix"><strong>5%</strong> <span class="svelte-gqqrix">of creators made between $5k-$10k</span></p> </div> <div class="box svelte-gqqrix" style="--delay: 1500ms; background-image: url(assets/v1/images/chart-half-3@2x.jpg);"><p class="big svelte-gqqrix"><strong>4%</strong> <span class="svelte-gqqrix">of creators made between $10k-$50k</span></p> </div> <div class="box svelte-gqqrix" style="--delay: 2000ms; background-image: url(assets/v1/images/chart-half-4@2x.jpg);"><p class="big svelte-gqqrix"><strong>2%</strong> <span class="svelte-gqqrix">of creators made over $50k</span></p> </div></div> </div> </figure><div class="subsection svelte-1qkrzks"> <div class="callout undefined undefined svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->Can’t pay the bills with $500?<!-- HTML_TAG_END --></h4> <p class="big svelte-xpd6iq">Get fans to support you in new ways.</p> </div> <p data-type="p" class="svelte-1qkrzks right"><!-- HTML_TAG_START -->We’re seeing a huge opportunity for creators to turn their Linktrees into moneymakers, especially through direct payment features like tips, gifts and paid requests for products and services. Since early 2022, the <mark>average monthly revenue paid to creators increased more than 25%,</mark> showing that more and more are able to make money straight from their fans. <span class=s></span>Not having to rely on creator funds, brand deals and ad dollars is a huge step to long-term financial success.<!-- HTML_TAG_END --> </p> </div><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/TheProlificPenman.mp4" poster="assets/v1/videos/TheProlificPenman.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/TheProlificPenman" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /TheProlificPenman</a></div> </figure><figure class="svelte-tm70co"><blockquote><p class="big svelte-tm70co"><!-- HTML_TAG_START -->“I saw you can set up these requests and realized I could start dedicating real time towards this.”<!-- HTML_TAG_END --></p></blockquote> </figure></div> <div class="right svelte-1smbmxa"><p class="number">$0k</p><p><!-- HTML_TAG_START -->Direct monetization has been especially helpful for creators looking to take advantage of a sudden spike in attention. The Prolific Penman experienced this firsthand — in just three months, he turned viral TikTok moments into more than <mark>$10.5k in direct payments on Linktree, mostly through paid requests</mark> for custom signatures with price points falling around just $20.<!-- HTML_TAG_END --></p></div></div> </div><h3><!-- HTML_TAG_START -->More than merch.<!-- HTML_TAG_END --></h3><div class="subsection svelte-1qkrzks"> <h4 data-type="h4" class="svelte-1qkrzks"><!-- HTML_TAG_START -->Creators are literally the brand.<!-- HTML_TAG_END --> </h4> <p data-type="p" class="svelte-1qkrzks right"><!-- HTML_TAG_START -->When creators diversify revenue streams, their audience shows up. Since the beginning of 2022, links to Shopify and Spring link apps, where creators can display what they are selling right on their Linktree, have increased by 58%. These <mark>shop links have driven more than 38M clicks</mark> in the last year alone.<!-- HTML_TAG_END --> </p> </div><div class="media svelte-1smbmxa"><div class="parts svelte-1smbmxa"><div class="left svelte-1smbmxa equal"><p class="linkers svelte-1smbmxa"><!-- HTML_TAG_START --><svg width="18" height="18" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18 8.50002C18.0034 9.81988 17.6951 11.1219 17.1 12.3C16.3944 13.7118 15.3098 14.8992 13.9674 15.7293C12.6251 16.5594 11.0782 16.9994 9.5 17C8.18013 17.0034 6.87812 16.6951 5.7 16.1L0 18L1.9 12.3C1.30493 11.1219 0.996559 9.81988 1 8.50002C1.00061 6.92177 1.44061 5.37487 2.27072 4.03257C3.10083 2.69027 4.28825 1.60559 5.7 0.900027C6.87812 0.304959 8.18013 -0.00341276 9.5 2.8488e-05H10C12.0843 0.11502 14.053 0.994788 15.5291 2.47088C17.0052 3.94698 17.885 5.91567 18 8.00002V8.50002Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> What Linkers say</p> <figure class="svelte-145xcp3"> <video playsinline src="assets/v1/videos/ericka_goycoolea.mp4" poster="assets/v1/videos/ericka_goycoolea.jpg" preload="metadata" class="svelte-145xcp3"></video> <div class="svelte-145xcp3"><button class="toggle svelte-145xcp3"> <!-- HTML_TAG_START --><svg width="23" height="24" viewBox="0 0 23 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.855469 0.568726L22.063 11.325L0.855469 23.4262V0.569977V0.568726Z" fill="currentColor"/> </svg> <!-- HTML_TAG_END --> </button> <a class="btn svelte-145xcp3" href="https://linktr.ee/ericka_goycoolea" target="_blank" rel="noreferrer"><!-- HTML_TAG_START --><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" xml:space="preserve"><path d="m13.511 5.853 4.005-4.117 2.325 2.381-4.201 4.005h5.909v3.305h-5.937l4.229 4.108-2.325 2.334-5.741-5.769-5.741 5.769-2.325-2.325 4.229-4.108H2V8.122h5.909L3.708 4.117l2.325-2.381 4.005 4.117V0h3.473v5.853zM10.038 16.16h3.473v7.842h-3.473V16.16z"></path></svg><!-- HTML_TAG_END --> /ericka_goycoolea</a></div> </figure></div> <div class="right svelte-1smbmxa equal"><figure class="svelte-tm70co"><blockquote><p class="big svelte-tm70co"><!-- HTML_TAG_START -->“You can create your store... and give a sneak peek of what they’re going to see.”<!-- HTML_TAG_END --></p></blockquote> </figure></div></div> </div><div class="callout pad-before bottom svelte-xpd6iq"><h4 class="svelte-xpd6iq"><!-- HTML_TAG_START -->The “A” word.<!-- HTML_TAG_END --></h4> <mark style="--offx: NaNpx;" class="bubble bottom svelte-xpd6iq"><!-- HTML_TAG_START -->When thinking about selling, don’t <br>forget the world’s largest marketplace.<!-- HTML_TAG_END --></mark> </div><figure class="svelte-1q7a9mm"><div class="c svelte-nreyao"><div class="d top svelte-nreyao"><div class="left text svelte-nreyao"><p><!-- HTML_TAG_START -->This year during Prime Days we saw a 30% increase in accounts with Amazon links and links created nearly doubled. Visitors were also eager to explore their favorite creators’ storefronts. <mark>Average daily clicks on Prime Days increased by 113%,</mark> showing the power of seizing a key moment to create momentum. In fact, Amazon storefront links were the most clicked links on both Prime Days, across all of Linktree.<!-- HTML_TAG_END --></p></div> <div class="right circles svelte-nreyao"><p class="big title svelte-nreyao"><!-- HTML_TAG_START --><svg width="199" height="57" viewBox="0 0 199 57" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_81_846)"> <path fill-rule="evenodd" clip-rule="evenodd" d="M124.199 48.2007C116.299 54.1007 104.799 57.2007 94.899 57.2007C80.999 57.2007 68.599 52.1007 59.099 43.5007C58.399 42.8007 58.999 41.9007 59.899 42.4007C70.099 48.4007 82.699 51.9007 95.699 51.9007C104.499 51.9007 114.099 50.0007 122.999 46.3007C124.399 45.8007 125.499 47.2007 124.199 48.2007Z" fill="#1E2330"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M127.399 44.4992C126.399 43.1992 120.499 43.8992 117.899 44.1992C117.099 44.2992 116.999 43.5992 117.699 43.0992C122.399 39.8992 129.999 40.7993 130.899 41.8993C131.799 42.9993 130.699 50.3992 126.299 53.9992C125.599 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27.2992C164.501 27.2992 163.601 26.6992 163.601 25.1992C163.601 23.5992 164.601 22.8992 166.201 22.8992C166.801 22.8992 167.301 22.8992 167.901 22.8992C168.801 22.8992 169.101 23.1992 169.101 24.0992V25.3992Z" fill="#1E2330"/> </g> <defs> <clipPath id="clip0_81_846"> <rect width="199" height="57" fill="white"/> </clipPath> </defs> </svg> <!-- HTML_TAG_END --></p> <div class="inner svelte-nreyao"><div class="svelte-12a9cxx"> <div class="circle svelte-12a9cxx" style="--r: 21.110209581498506%; --w: 11%; background: 30;"><p class="svelte-12a9cxx"><strong>+30%</strong> <span class="svelte-12a9cxx">Accounts with new Amazon links</span></p> </div> <div class="circle svelte-12a9cxx" style="--r: 21.110209581498506%; --w: 42.22041916299701%; background: 113;"><p class="svelte-12a9cxx"><strong>+113%</strong> <span class="svelte-12a9cxx">Average Amazon clicks</span></p> </div> </div></div></div></div> <div class="d bottom svelte-nreyao"><div class="left circles svelte-nreyao"><p class="big title svelte-nreyao" data-svelte-h="svelte-156qoq"><strong>Black Friday and Cyber Monday</strong></p> <div class="inner svelte-nreyao"><div class="svelte-12a9cxx"> <div class="circle svelte-12a9cxx right" style="--r: 30%; --w: 15.651765556816247%; background: 39;"><p class="svelte-12a9cxx"><strong>+39%</strong> <span class="svelte-12a9cxx">Average daily clicks</span></p> </div> <div class="circle svelte-12a9cxx right" style="--r: 30%; --w: 60%; background: 184;"><p class="svelte-12a9cxx"><strong>+184%</strong> <span class="svelte-12a9cxx">Black Friday and Cyber Monday growth in clicks</span></p> </div> </div></div></div> <div class="right text svelte-nreyao"><p><!-- HTML_TAG_START -->What about the other shopping moments, like the upcoming Black Friday and Cyber Monday holidays? Last year, Amazon links saw 184% growth in clicks and a 39% increase in average daily clicks compared to the month prior.<span class=s></span>It’s not just Amazon links that see increases during these big events. In fact, <mark>clicks on Shopify and Spring via Linktree grew 150%</mark> during Black Friday and Cyber Monday. What's more, <mark>average daily clicks were 90% greater</mark> during the holiday weekend than in the entire month of October.<!-- HTML_TAG_END --></p></div></div> </div> </figure><h3><!-- HTML_TAG_START -->Fans want to know your favorite products.<!-- HTML_TAG_END --></h3><p class="left"><!-- HTML_TAG_START -->In the US, one-third (and more than half of Gen Zs and millennials) say content creators influence their buying decisions.<sup>6</sup> This explains why <mark>affiliate marketing,</mark> where companies pay influencers a commission for sending referral traffic and sales, is now <mark>estimated to be worth more than $14 billion.</mark><!-- HTML_TAG_END --></p><p class="big left pad-b"><!-- HTML_TAG_START -->Many people say content creators influence their buying decisions.<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-1qdl548"><div class="row svelte-1qdl548"><div class="pills svelte-1qdl548"> <div class="pill svelte-1qdl548" style="--delay: 0ms; background: url(assets/v1/images/22@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 100ms; background: url(assets/v1/images/13@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 200ms; background: url(assets/v1/images/17@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 300ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 400ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 500ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 600ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 700ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 800ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 900ms; background: var(--color-bg3);"></div></div> <div class="info svelte-1qdl548"><p class="big svelte-1qdl548"><strong>A third</strong></p> <p class="sub svelte-1qdl548">of all adults</p></div> </div><div class="row svelte-1qdl548"><div class="pills svelte-1qdl548"> <div class="pill svelte-1qdl548" style="--delay: 500ms; background: url(assets/v1/images/21@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 600ms; background: url(assets/v1/images/18@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 700ms; background: url(assets/v1/images/28@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 800ms; background: url(assets/v1/images/2@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 900ms; background: url(assets/v1/images/7@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 1000ms; background: url(assets/v1/images/5@2x.jpg);"></div> <div class="pill svelte-1qdl548" style="--delay: 1100ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 1200ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 1300ms; background: var(--color-bg3);"></div> <div class="pill svelte-1qdl548" style="--delay: 1400ms; background: var(--color-bg3);"></div></div> <div class="info svelte-1qdl548"><p class="big svelte-1qdl548"><strong>More than half</strong></p> <p class="sub svelte-1qdl548">of Gen Z & Millennials</p></div> </div> </div> </figure><figure class="svelte-1q7a9mm"><div class="c svelte-1t3o6zg"><p class="text svelte-1t3o6zg"><!-- HTML_TAG_START -->We’ve seen this trend on Linktree: Amazon and LTK monthly affiliate link creation has increased more than 60% and monthly clicks have doubled since 2022.<!-- HTML_TAG_END --></p> <div class="d svelte-1t3o6zg" style="--mult: 2;"> <div class="pair svelte-1t3o6zg"><div class="pill svelte-1t3o6zg" style="--mult: 1; --delay: 0ms;"><p class="svelte-1t3o6zg">2022</p></div> <div class="pill svelte-1t3o6zg" style="--mult: 1.6; --delay: 0ms;"><p class="svelte-1t3o6zg">2023</p></div> <div class="info svelte-1t3o6zg"><p class="big svelte-1t3o6zg"><strong>+60%</strong></p> <p class="sub svelte-1t3o6zg">Amazon and LTK link creations</p> </div> </div> <div class="pair svelte-1t3o6zg"><div class="pill svelte-1t3o6zg" style="--mult: 1; --delay: 500ms;"><p class="svelte-1t3o6zg">2022</p></div> <div class="pill svelte-1t3o6zg" style="--mult: 2; --delay: 500ms;"><p class="svelte-1t3o6zg">2023</p></div> <div class="info svelte-1t3o6zg"><p class="big svelte-1t3o6zg"><strong>+2x</strong></p> <p class="sub svelte-1t3o6zg">Monthly clicks Amazon and LTK links</p> </div> </div></div> </div> </figure><p class="big right pad-b"><!-- HTML_TAG_START -->Affiliates aren't just for influencers; a growing number of small creators use their Linktree to drive affiliate revenue as well. Since 2022,<!-- HTML_TAG_END --></p><p class="number right">0%</p><p class="big right"><!-- HTML_TAG_START --><mark>of all creators who received a click on their Amazon link had less than 1K total Linktree views.</mark> Consumers prefer to buy from people they trust, and there’s lots of opportunity to earn from being a tastemaker in your space.<!-- HTML_TAG_END --></p></div> </section><section id="tldr" data-index="4" data-mult="0.05" class="svelte-1qro2xf"><div class="section-wrapper svelte-1qro2xf"><p class="big center"><!-- HTML_TAG_START -->In the time you took to read this…<!-- HTML_TAG_END --></p><figure class="svelte-1q7a9mm"><div class="c svelte-1bj13dp"><div class="streams svelte-1bj13dp"><p style="--vmin: 28vmin;" class="svelte-1bj13dp">0</p> <h4 class="svelte-1bj13dp" data-svelte-h="svelte-czxkku">hours of content have been streamed.</h4></div> </div> </figure><figure class="svelte-1q7a9mm"><div class="c svelte-11h28if" id="attribution"><h4 class="svelte-11h28if"><!-- HTML_TAG_START --><span class=tiktok>X</span> TikToks have been viewed. <span class=instagram>X</span> photos have been posted on Instagram.<!-- HTML_TAG_END --></h4> <p class="svelte-11h28if"><!-- HTML_TAG_START -->There’s a ton of content out there, and there’s no sign of it slowing down. There’s even content about content (yes, like this very report).<span class=s></span>So, we won’t take up any more of your time and attention. Here’s the bottom line: Create stuff that makes sense to you and not an algorithm. Monetize your work in a way that's simple and meaningful for your audience. And put it all in one place.<!-- HTML_TAG_END --></p> <p class="svelte-11h28if"><a class="btn svelte-11h28if" href="https://linktr.ee/admin#/register" target="_blank" rel="noreferrer" data-svelte-h="svelte-1ays4gd">Get started for free</a></p> <ol start="0" class="svelte-11h28if"><li class="svelte-11h28if" data-svelte-h="svelte-11klkin"><a href="https://localiq.com/blog/what-happens-in-an-internet-minute/#:~:text=167%20million%20videos%20are%20viewed,post%20across%20social%20media%20sites" target="_blank" rel="noreferrer">LoacaliQ</a>, <a href="https://www.statista.com/statistics/195140/new-user-generated-content-uploaded-by-users-per-minute/" target="_blank" rel="noreferrer">Statista</a> — Internet Minute Header</li> <li class="svelte-11h28if"><a href="https://linktr.ee/creator-report" target="_blank" rel="noreferrer">Linktree</a> — <!-- HTML_TAG_START -->Creator Report 2022<!-- HTML_TAG_END --> </li><li class="svelte-11h28if"><a href="https://www.theguardian.com/media-network/2015/may/18/content-overload-turn-off-audiences-brands-publishers" target="_blank" rel="noreferrer">The Guardian</a> — <!-- HTML_TAG_START -->Content overload on the web is a turn-off: here’s how to manage it<!-- HTML_TAG_END --> </li><li class="svelte-11h28if"><a href="https://www.nytimes.com/2023/01/09/well/mind/concentration-focus-distraction.html" target="_blank" rel="noreferrer">The New York Times</a> — <!-- HTML_TAG_START -->How To Focus Like It’s 1990<!-- HTML_TAG_END --> </li><li class="svelte-11h28if"><a href="https://www.forbes.com/advisor/business/social-media-statistics/" target="_blank" rel="noreferrer">Forbes</a> — <!-- HTML_TAG_START -->Top Social Media Statistics And Trends Of 2023<!-- HTML_TAG_END --> </li><li class="svelte-11h28if"><a href="https://petapixel.com/2022/10/28/creators-feel-screwed-by-social-media-and-its-algorithms/" target="_blank" rel="noreferrer">Petapixel</a> — <!-- HTML_TAG_START -->Creators Feel ‘Screwed’ by Social Media And its Algorithms<!-- HTML_TAG_END --> </li><li class="svelte-11h28if"><a href="https://www2.deloitte.com/us/en/pages/consulting/articles/content-creator-ecosystem-and-influencer-loyalty.html?id=us:2el:3dp:cltv:eng:cons:060123" target="_blank" rel="noreferrer">Deloitte</a> — <!-- HTML_TAG_START -->Driving lifetime value in a content creator ecosystem<!-- HTML_TAG_END --> </li></ol> </div> </figure></div> </section></div></div> <div style="background: var(--color-bg);" class="svelte-nk20ky"><img src="assets/v1/images/tldr.png" alt="social icons flying around" class="svelte-nk20ky"> <div class="cookie-preferences-button-wrapper svelte-nk20ky"><button class="cookie-preferences-button svelte-nk20ky" data-svelte-h="svelte-1uqrazm">Cookie preferences</button></div> </div></main> <div class="facts svelte-u0n5l1"><a href="fact/0">0</a><a href="fact/1">1</a><a href="fact/2">2</a><a href="fact/3">3</a><a href="fact/4">4</a><a href="fact/5">5</a><a href="fact/6">6</a><a href="fact/7">7</a> </div> <script> { __sveltekit_s0atrw = { base: new URL(".", location).pathname.slice(0, -1), env: {} }; const element = document.currentScript.parentElement; const data = [null,null]; Promise.all([ import("./_app/immutable/entry/start.3fde83b9.js"), import("./_app/immutable/entry/app.8908122f.js") ]).then(([kit, app]) => { kit.start(app, element, { node_ids: [0, 2], data, form: null, error: null }); }); } </script> </div> </body> </html>