CINXE.COM
<!doctype html><html lang="en"><head><title data-rh="true">Mixpanel – Medium</title><meta data-rh="true" charset="utf-8"/><meta data-rh="true" name="viewport" content="width=device-width,minimum-scale=1,initial-scale=1,maximum-scale=1"/><meta data-rh="true" name="theme-color" content="#000000"/><meta data-rh="true" name="twitter:app:name:iphone" content="Medium"/><meta data-rh="true" name="twitter:app:id:iphone" content="828256236"/><meta data-rh="true" property="al:ios:app_name" content="Medium"/><meta data-rh="true" property="al:ios:app_store_id" content="828256236"/><meta data-rh="true" property="al:android:package" content="com.medium.reader"/><meta data-rh="true" property="al:android:app_name" content="Medium"/><meta data-rh="true" property="fb:app_id" content="542599432471018"/><meta data-rh="true" property="og:site_name" content="Medium"/><meta data-rh="true" property="og:title" content="Mixpanel – Medium"/><meta data-rh="true" name="description" content="Read writing from Mixpanel on Medium. Helping the world learn from its data with event analytics everyone can use. Let's build. Every day, Mixpanel and thousands of other voices read, write, and share important stories on Medium."/><meta data-rh="true" property="og:description" content="Read writing from Mixpanel on Medium. Helping the world learn from its data with event analytics everyone can use. Let's build. Every day, Mixpanel and thousands of other voices read, write, and share important stories on Medium."/><meta data-rh="true" name="twitter:description" content="Read writing from Mixpanel on Medium. Helping the world learn from its data with event analytics everyone can use. Let's build. Every day, Mixpanel and thousands of other voices read, write, and share important stories on Medium."/><meta data-rh="true" property="og:url" content="https://medium.com/@Mixpanel"/><meta data-rh="true" property="al:web:url" content="https://medium.com/@Mixpanel"/><meta data-rh="true" property="al:ios:url" content="medium://@Mixpanel"/><meta data-rh="true" name="twitter:app:url:iphone" content="medium://@Mixpanel"/><meta data-rh="true" property="al:android:url" content="medium://@Mixpanel"/><meta data-rh="true" property="og:image" content="https://miro.medium.com/v2/resize:fit:2400/1*ILXnVZy4YDjFCXVIwi2Zzw.png"/><meta data-rh="true" name="twitter:image:src" content="https://miro.medium.com/v2/resize:fit:2400/1*ILXnVZy4YDjFCXVIwi2Zzw.png"/><meta data-rh="true" property="profile:username" content="Mixpanel"/><meta data-rh="true" property="profile:first_name" content="Mixpanel"/><meta data-rh="true" property="og:type" content="profile"/><meta data-rh="true" name="twitter:card" content="summary"/><link data-rh="true" rel="icon" href="https://miro.medium.com/v2/5d8de952517e8160e40ef9841c781cdc14a5db313057fa3c3de41c6f5b494b19"/><link data-rh="true" rel="search" type="application/opensearchdescription+xml" title="Medium" href="/osd.xml"/><link data-rh="true" rel="apple-touch-icon" sizes="152x152" href="https://miro.medium.com/v2/resize:fill:304:304/10fd5c419ac61637245384e7099e131627900034828f4f386bdaa47a74eae156"/><link data-rh="true" rel="apple-touch-icon" sizes="120x120" href="https://miro.medium.com/v2/resize:fill:240:240/10fd5c419ac61637245384e7099e131627900034828f4f386bdaa47a74eae156"/><link data-rh="true" rel="apple-touch-icon" sizes="76x76" href="https://miro.medium.com/v2/resize:fill:152:152/10fd5c419ac61637245384e7099e131627900034828f4f386bdaa47a74eae156"/><link data-rh="true" rel="apple-touch-icon" sizes="60x60" href="https://miro.medium.com/v2/resize:fill:120:120/10fd5c419ac61637245384e7099e131627900034828f4f386bdaa47a74eae156"/><link data-rh="true" rel="mask-icon" href="https://miro.medium.com/v2/resize:fill:1000:1000/7*GAOKVe--MXbEJmV9230oOQ.png" color="#171717"/><link data-rh="true" id="glyph_preload_link" rel="preload" as="style" type="text/css" href="https://glyph.medium.com/css/unbound.css"/><link data-rh="true" id="glyph_link" rel="stylesheet" type="text/css" href="https://glyph.medium.com/css/unbound.css"/><link data-rh="true" rel="canonical" href="https://medium.com/@Mixpanel"/><link data-rh="true" rel="alternate" href="android-app://com.medium.reader/https/medium.com/@Mixpanel"/><link data-rh="true" id="feedLink" rel="alternate" type="application/rss+xml" title="RSS" href="https://medium.com/feed/@Mixpanel"/><link data-rh="true" rel="me" href="https://twitter.com/mixpanel"/><style type="text/css" data-fela-rehydration="407" data-fela-type="STATIC">html{box-sizing:border-box;-webkit-text-size-adjust:100%}*, *:before, *:after{box-sizing:inherit}body{margin:0;padding:0;text-rendering:optimizeLegibility;-webkit-font-smoothing:antialiased;color:rgba(0,0,0,0.8);position:relative;min-height:100vh}h1, h2, h3, h4, h5, h6, dl, dd, ol, ul, menu, figure, blockquote, p, pre, form{margin:0}menu, ol, ul{padding:0;list-style:none;list-style-image:none}main{display:block}a{color:inherit;text-decoration:none}a, button, input{-webkit-tap-highlight-color:transparent}img, svg{vertical-align:middle}button{background:transparent;overflow:visible}button, input, optgroup, select, textarea{margin:0}:root{--reach-tabs:1;--reach-menu-button:1}#speechify-root{font-family:Sohne, sans-serif}div[data-popper-reference-hidden="true"]{visibility:hidden;pointer-events:none}.grecaptcha-badge{visibility:hidden} /*XCode style (c) Angel Garcia <angelgarcia.mail@gmail.com>*/.hljs {background: #fff;color: black; }/* Gray DOCTYPE selectors like WebKit */ .xml .hljs-meta {color: #c0c0c0; }.hljs-comment, .hljs-quote {color: #007400; }.hljs-tag, .hljs-attribute, .hljs-keyword, .hljs-selector-tag, .hljs-literal, .hljs-name {color: #aa0d91; }.hljs-variable, .hljs-template-variable {color: #3F6E74; }.hljs-code, .hljs-string, .hljs-meta .hljs-string {color: #c41a16; }.hljs-regexp, .hljs-link {color: #0E0EFF; }.hljs-title, .hljs-symbol, .hljs-bullet, .hljs-number {color: #1c00cf; }.hljs-section, .hljs-meta {color: #643820; }.hljs-title.class_, .hljs-class .hljs-title, .hljs-type, .hljs-built_in, .hljs-params {color: #5c2699; }.hljs-attr {color: #836C28; }.hljs-subst {color: #000; }.hljs-formula {background-color: #eee;font-style: italic; }.hljs-addition {background-color: #baeeba; }.hljs-deletion {background-color: #ffc8bd; }.hljs-selector-id, .hljs-selector-class {color: #9b703f; }.hljs-doctag, .hljs-strong {font-weight: bold; }.hljs-emphasis {font-style: italic; } </style><style type="text/css" data-fela-rehydration="407" data-fela-type="KEYFRAME">@-webkit-keyframes k1{from{transform:rotate(0deg)}to{transform:rotate(360deg)}}@-moz-keyframes k1{from{transform:rotate(0deg)}to{transform:rotate(360deg)}}@keyframes k1{from{transform:rotate(0deg)}to{transform:rotate(360deg)}}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE">.a{font-family:medium-content-sans-serif-font, -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Open Sans", "Helvetica Neue", sans-serif}.b{font-weight:400}.c{background-color:rgba(255, 255, 255, 1)}.l{display:block}.m{position:sticky}.n{top:0}.o{z-index:500}.p{padding:0 24px}.q{align-items:center}.r{border-bottom:solid 1px #F2F2F2}.y{height:41px}.z{line-height:20px}.ab{display:flex}.ac{height:57px}.ae{flex:1 0 auto}.af{color:inherit}.ag{fill:inherit}.ah{font-size:inherit}.ai{border:inherit}.aj{font-family:inherit}.ak{letter-spacing:inherit}.al{font-weight:inherit}.am{padding:0}.an{margin:0}.ao{cursor:pointer}.ap:disabled{cursor:not-allowed}.aq:disabled{color:#6B6B6B}.ar:disabled{fill:#6B6B6B}.au{width:auto}.av path{fill:#242424}.aw{height:25px}.ax{margin-left:16px}.ay{border:none}.az{border-radius:20px}.ba{width:240px}.bb{background:#F9F9F9}.bc path{fill:#6B6B6B}.be{outline:none}.bf{font-family:sohne, "Helvetica Neue", Helvetica, Arial, sans-serif}.bg{font-size:14px}.bh{width:100%}.bi{padding:10px 20px 10px 0}.bj{background-color:transparent}.bk{color:#242424}.bl::placeholder{color:#6B6B6B}.bm{display:inline-block}.bn{margin-left:12px}.bo{margin-right:12px}.bp{border-radius:4px}.bq{margin-left:24px}.br{height:24px}.bx{background-color:#F9F9F9}.by{border-radius:50%}.bz{height:32px}.ca{width:32px}.cb{margin:auto}.cc{max-width:1336px}.cd{flex-direction:row}.ce{justify-content:space-evenly}.cl{flex:1 1 auto}.cm{height:100vh}.cn{justify-content:center}.co{width:40px}.cp{height:40px}.cq{border-width:2px}.cr{border-style:solid}.cs{border-color:#242424 transparent #242424 #242424}.ct{animation:k1 2s infinite linear;}.cu{padding-right:24px}.dm{box-sizing:border-box}.dn{border-left:1px solid #F2F2F2}.do{min-height:100vh}.dp{height:100%}.dq{position:relative}.dr{margin-left:8px}.ds{color:#6B6B6B}.dt{font-size:13px}.el{color:#FFFFFF}.em{fill:#FFFFFF}.eo{background:#1A8917}.ep{border-color:#1A8917}.et:disabled{cursor:inherit !important}.eu:disabled{opacity:0.3}.ev:disabled:hover{background:#1A8917}.ew:disabled:hover{border-color:#1A8917}.ex{border-radius:99em}.ey{border-width:1px}.ez{text-decoration:none}.fa{text-align:center}.fd{margin-right:32px}.fe{fill:#6B6B6B}.fh{background:transparent}.fi svg{margin-left:4px}.fj svg{fill:#6B6B6B}.fl{box-shadow:inset 0 0 0 1px rgba(0, 0, 0, 0.05)}.fm{position:absolute}.fo{background-color:#F2F2F2}.fp{top:57px}.fq{min-height:calc(100vh - 57px)}.fr{flex-direction:column}.fs{padding-bottom:0px}.ft{border-bottom:none}.fu{margin-top:40px}.fv{height:88px}.fw{width:88px}.fy{margin-top:16px}.fz{align-items:baseline}.ga{flex-wrap:wrap}.gb{word-break:break-word}.gc{padding-right:8px}.gd{font-weight:500}.ge{font-size:16px}.gf{letter-spacing:0}.gg{margin-top:8px}.gh{line-height:24px}.gi{margin-top:12px}.gj{margin-bottom:40px}.gk{margin-top:24px}.gl{padding:8px 16px}.gm{stroke:#F2F2F2}.gn{height:36px}.go{width:36px}.gp{color:#F2F2F2}.gq{fill:#F2F2F2}.gr{background:#F2F2F2}.gs{border-color:#F2F2F2}.gy{margin-bottom:16px}.gz{justify-content:space-between}.ha p{word-break:break-all}.hd{padding-right:10px}.he{padding-right:12px}.hf{border-radius:2px}.hg{height:20px}.hh{width:20px}.hi{overflow:hidden}.hj{max-height:20px}.hk{text-overflow:ellipsis}.hl{display:-webkit-box}.hm{-webkit-line-clamp:1}.hn{-webkit-box-orient:vertical}.ho{word-break:break-all}.hq{padding:4px}.ht{border-radius:6px}.hu{padding:24px 0}.hv{margin-right:6px}.hw{font-size:11px}.hx{line-height:16px}.hy{min-width:0}.hz{margin:0 24px}.id{box-shadow:inset 0 -1px 0 #F2F2F2}.jg{justify-content:flex-start}.jh{margin-right:20px}.ji{align-self:flex-start}.jj{flex:0 0 auto}.jk{height:48px}.jl{width:48px}.kl{color:rgba(25, 25, 25, 1)}.ko{margin-top:2px}.kp{overflow-x:scroll}.kq{overflow-y:hidden}.kr::-webkit-scrollbar{height:0}.ks::-webkit-scrollbar{width:0}.kt::-webkit-scrollbar{background:transparent}.ku{scrollbar-width:none}.kv{-ms-overflow-style:none}.kw{min-width:-webkit-max-content}.kx{padding:0px}.kz{padding-bottom:16px}.la{border-bottom:1px solid #F2F2F2}.lb{min-width:max-content}.lc{right:0}.ld{bottom:12px}.le{padding-left:42px}.lf{pointer-events:none}.lg{opacity:0}.lh{background:linear-gradient(90deg, rgba(255, 255, 255, 0) 0%, rgba(255, 255, 255, 0.75) 25%, rgba(255, 255, 255, 0.9) 50%, rgba(255, 255, 255, 1) 75%)}.li{margin:2px}.lj svg path{fill:#6B6B6B}.ll{left:0}.lm{padding-right:42px}.ln{background:linear-gradient(270deg, rgba(255, 255, 255, 0) 0%, rgba(255, 255, 255, 0.75) 25%, rgba(255, 255, 255, 0.9) 50%, rgba(255, 255, 255, 1) 75%)}.lo{padding:8px 0}.lp{box-sizing:content-box}.lq a{position:relative}.lr a{z-index:2}.ls button{position:relative}.lt button{z-index:2}.lz{margin-right:8px}.ma{padding-right:4px}.mc a{position:static}.md a::before{content:""}.me a::before{position:absolute}.mf a::before{z-index:1}.mg a::before{top:0}.mh a::before{left:0}.mi a::before{bottom:0}.mj a::before{right:0}.mk a{display:flex}.ml a{flex-direction:column}.mm{font-weight:700}.nh{padding-top:8px}.ni{max-height:40px}.nj{-webkit-line-clamp:2}.nu{max-width:200px}.nv{height:16px}.nw{opacity:1}.nx{transition:opacity 300ms ease-out}.ny{gap:16px}.nz{width:80px}.oa{justify-content:flex-end}.ob{flex:0 0 0}.od{padding:12px}.oj{padding-top:12px}.ok{height:0px}.oq{margin-top:32px}.or{gap:4px}.as:hover:not(:disabled){color:rgba(25, 25, 25, 1)}.at:hover:not(:disabled){fill:rgba(25, 25, 25, 1)}.eq:hover{background:#156D12}.er:hover{border-color:#156D12}.es:hover{cursor:pointer}.ff:hover{color:#242424}.fg:hover{fill:#242424}.fk:hover svg{fill:#242424}.fn:hover{background-color:rgba(0, 0, 0, 0.1)}.fx:hover{background-color:none}.gt:hover{background:#F2F2F2}.gu:hover{border-color:#F2F2F2}.gv:hover{cursor:wait}.gw:hover{color:#F2F2F2}.gx:hover{fill:#F2F2F2}.hb:hover p{text-decoration:underline}.hc:hover p{color:rgba(61, 61, 61, 1)}.hr:hover path{fill:#000000}.ky:hover{color:#000000 !important}.lk:hover svg path{fill:#000000}.mb:hover{text-decoration:underline}.oc:hover{color:#000000}.bd:focus-within path{fill:#242424}.hs:focus path{fill:#000000}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (min-width: 1080px)">.d{display:none}.bw{width:64px}.cf{max-width:728px}.cg{min-width:728px}.di{padding-left:clamp(24px, 24px + 100vw - 1080px, 40px)}.dj{display:block}.dk{min-width:368px}.dl{max-width:368px}.ec{font-size:14px}.ed{line-height:20px}.ej{font-size:13px}.ek{padding:5px 12px}.fc{display:flex}.ic{max-width:680px}.ii{margin:52px 0 48px}.ix{margin-bottom:40px}.iy{align-items:center}.iz{justify-content:flex-end}.ja{flex-wrap:nowrap}.jf{margin-right:0}.kg{font-size:42px}.kh{line-height:52px}.ki{max-height:52px}.kj{-webkit-line-clamp:1}.kk{letter-spacing:-0.011em}.ly{margin-bottom:16px}.nc{font-size:24px}.nd{line-height:30px}.ne{max-height:90px}.nf{-webkit-line-clamp:3}.ng{letter-spacing:-0.016em}.ns{padding-top:10px}.nt{width:100%}.oi{margin-left:56px}.op{margin-top:20px}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (max-width: 1079.98px)">.e{display:none}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (max-width: 903.98px)">.f{display:none}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (max-width: 727.98px)">.g{display:none}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (max-width: 551.98px)">.h{display:none}.s{display:flex}.t{justify-content:space-between}.bs{width:24px}.ck{min-width:0}.cv{padding-left:24px}.cw{min-width:352px}.cx{max-width:352px}.du{font-size:13px}.dv{line-height:20px}.ee{padding:0px 8px 1px}.ie{margin:24px 0}.ij{margin-bottom:24px}.ik{align-items:flex-start}.il{flex-wrap:wrap}.jb{margin-right:0}.jm{font-size:24px}.jn{line-height:30px}.jo{max-height:120px}.jp{-webkit-line-clamp:4}.jq{letter-spacing:-0.016em}.km{flex-wrap:nowrap}.lu{margin-bottom:16px}.mn{font-size:20px}.mo{line-height:24px}.mp{max-height:96px}.mq{letter-spacing:0}.nk{padding-top:2px}.nl{width:100%}.oe{margin-left:24px}.ol{margin-top:20px}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (min-width: 904px) and (max-width: 1079.98px)">.i{display:none}.bv{width:64px}.ch{min-width:0}.de{padding-left:24px}.df{display:block}.dg{min-width:352px}.dh{max-width:352px}.ea{font-size:14px}.eb{line-height:20px}.eh{font-size:13px}.ei{padding:5px 12px}.fb{display:flex}.ib{max-width:680px}.ih{margin:52px 0 48px}.it{margin-bottom:40px}.iu{align-items:center}.iv{justify-content:flex-end}.iw{flex-wrap:nowrap}.je{margin-right:16px}.kb{font-size:42px}.kc{line-height:52px}.kd{max-height:52px}.ke{-webkit-line-clamp:1}.kf{letter-spacing:-0.011em}.lx{margin-bottom:16px}.mx{font-size:24px}.my{line-height:30px}.mz{max-height:90px}.na{-webkit-line-clamp:3}.nb{letter-spacing:-0.016em}.nq{padding-top:10px}.nr{width:100%}.oh{margin-left:56px}.oo{margin-top:20px}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (min-width: 728px) and (max-width: 903.98px)">.j{display:none}.w{display:flex}.x{justify-content:space-between}.bu{width:64px}.ci{min-width:0}.db{padding-left:24px}.dc{min-width:352px}.dd{max-width:352px}.dy{font-size:13px}.dz{line-height:20px}.eg{padding:0px 8px 1px}.ia{max-width:680px}.ig{margin:52px 0 48px}.ip{margin-bottom:40px}.iq{align-items:flex-start}.ir{justify-content:flex-end}.is{flex-wrap:nowrap}.jd{margin-right:16px}.jw{font-size:24px}.jx{line-height:30px}.jy{max-height:120px}.jz{-webkit-line-clamp:4}.ka{letter-spacing:-0.016em}.lw{margin-bottom:16px}.mv{max-height:90px}.mw{-webkit-line-clamp:3}.no{padding-top:10px}.np{width:100%}.og{margin-left:56px}.on{margin-top:20px}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="all and (min-width: 552px) and (max-width: 727.98px)">.k{display:none}.u{display:flex}.v{justify-content:space-between}.bt{width:24px}.cj{min-width:0}.cy{padding-left:24px}.cz{min-width:352px}.da{max-width:352px}.dw{font-size:13px}.dx{line-height:20px}.ef{padding:0px 8px 1px}.if{margin:24px 0}.im{margin-bottom:24px}.in{align-items:flex-start}.io{flex-wrap:wrap}.jc{margin-right:0}.jr{font-size:24px}.js{line-height:30px}.jt{max-height:120px}.ju{-webkit-line-clamp:4}.jv{letter-spacing:-0.016em}.kn{flex-wrap:nowrap}.lv{margin-bottom:16px}.mr{font-size:20px}.ms{line-height:24px}.mt{max-height:96px}.mu{letter-spacing:0}.nm{padding-top:2px}.nn{width:100%}.of{margin-left:24px}.om{margin-top:20px}</style><style type="text/css" data-fela-rehydration="407" data-fela-type="RULE" media="(orientation: landscape) and (max-width: 903.98px)">.hp{max-height:none}</style></head><body><div id="root"><div class="a b c"><div class="d e f g h i j k"></div><script>document.domain = document.domain;</script><div class="l c"><div class="l m n o c"><div class="p q r s t u v w x i d y z"><a class="ds ag dt bf ak b am an ao ap aq ar as at s u w i d q dp z" href="https://rsci.app.link/?%24canonical_url=https%3A%2F%2Fmedium.com%2F%40Mixpanel&%7Efeature=LoOpenInAppButton&%7Echannel=ShowUser&source=---two_column_layout_nav----------------------------------" rel="noopener follow">Open in app<svg xmlns="http://www.w3.org/2000/svg" width="10" height="10" fill="none" viewBox="0 0 10 10" class="dr"><path fill="currentColor" d="M.985 8.485a.375.375 0 1 0 .53.53zM8.75 1.25h.375A.375.375 0 0 0 8.75.875zM8.375 6.5a.375.375 0 1 0 .75 0zM3.5.875a.375.375 0 1 0 0 .75zm-1.985 8.14 7.5-7.5-.53-.53-7.5 7.5zm6.86-7.765V6.5h.75V1.25zM3.5 1.625h5.25v-.75H3.5z"></path></svg></a><div class="ab q"><p class="bf b du dv dw dx dy dz ea eb ec ed ds"><span><button class="bf b du dv ee dw dx ef dy dz eg eh eb ei ej ed ek el em eo ep eq er es et eu ev ew ex ey cr dm bm ez fa" data-testid="headerSignUpButton">Sign up</button></span></p><div class="ax l"><p class="bf b du dv dw dx dy dz ea eb ec ed ds"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" data-testid="headerSignInButton" rel="noopener follow" href="/m/signin?operation=login&redirect=https%3A%2F%2Fmedium.com%2F%40Mixpanel&source=user_profile_page---two_column_layout_nav-----------------------global_nav-----------">Sign in</a></span></p></div></div></div><div class="p q r ab ac"><div class="ab q ae"><a class="af ag ah ai aj ak al am an ao ap aq ar as at ab" aria-label="Homepage" data-testid="headerMediumLogo" rel="noopener follow" href="/?source=---two_column_layout_nav----------------------------------"><svg xmlns="http://www.w3.org/2000/svg" width="719" height="160" fill="none" viewBox="0 0 719 160" class="au av aw"><path fill="#242424" d="m174.104 9.734.215-.047V8.02H130.39L89.6 103.89 48.81 8.021H1.472v1.666l.212.047c8.018 1.81 12.09 4.509 12.09 14.242V137.93c0 9.734-4.087 12.433-12.106 14.243l-.212.047v1.671h32.118v-1.665l-.213-.048c-8.018-1.809-12.089-4.509-12.089-14.242V30.586l52.399 123.305h2.972l53.925-126.743V140.75c-.687 7.688-4.721 10.062-11.982 11.701l-.215.05v1.652h55.948v-1.652l-.215-.05c-7.269-1.639-11.4-4.013-12.087-11.701l-.037-116.774h.037c0-9.733 4.071-12.432 12.087-14.242m25.555 75.488c.915-20.474 8.268-35.252 20.606-35.507 3.806.063 6.998 1.312 9.479 3.714 5.272 5.118 7.751 15.812 7.368 31.793zm-.553 5.77h65.573v-.275c-.186-15.656-4.721-27.834-13.466-36.196-7.559-7.227-18.751-11.203-30.507-11.203h-.263c-6.101 0-13.584 1.48-18.909 4.16-6.061 2.807-11.407 7.003-15.855 12.511-7.161 8.874-11.499 20.866-12.554 34.343q-.05.606-.092 1.212a50 50 0 0 0-.065 1.151 85.807 85.807 0 0 0-.094 5.689c.71 30.524 17.198 54.917 46.483 54.917 25.705 0 40.675-18.791 44.407-44.013l-1.886-.664c-6.557 13.556-18.334 21.771-31.738 20.769-18.297-1.369-32.314-19.922-31.042-42.395m139.722 41.359c-2.151 5.101-6.639 7.908-12.653 7.908s-11.513-4.129-15.418-11.63c-4.197-8.053-6.405-19.436-6.405-32.92 0-28.067 8.729-46.22 22.24-46.22 5.657 0 10.111 2.807 12.236 7.704zm43.499 20.008c-8.019-1.897-12.089-4.722-12.089-14.951V1.309l-48.716 14.353v1.757l.299-.024c6.72-.543 11.278.386 13.925 2.83 2.072 1.915 3.082 4.853 3.082 8.987v18.66c-4.803-3.067-10.516-4.56-17.448-4.56-14.059 0-26.909 5.92-36.176 16.672-9.66 11.205-14.767 26.518-14.767 44.278-.003 31.72 15.612 53.039 38.851 53.039 13.595 0 24.533-7.449 29.54-20.013v16.865h43.711v-1.746zM424.1 19.819c0-9.904-7.468-17.374-17.375-17.374-9.859 0-17.573 7.632-17.573 17.374s7.721 17.374 17.573 17.374c9.907 0 17.375-7.47 17.375-17.374m11.499 132.546c-8.019-1.897-12.089-4.722-12.089-14.951h-.035V43.635l-43.714 12.551v1.705l.263.024c9.458.842 12.047 4.1 12.047 15.152v81.086h43.751v-1.746zm112.013 0c-8.018-1.897-12.089-4.722-12.089-14.951V43.635l-41.621 12.137v1.71l.246.026c7.733.813 9.967 4.257 9.967 15.36v59.279c-2.578 5.102-7.415 8.131-13.274 8.336-9.503 0-14.736-6.419-14.736-18.073V43.638l-43.714 12.55v1.703l.262.024c9.459.84 12.05 4.097 12.05 15.152v50.17a56.3 56.3 0 0 0 .91 10.444l.787 3.423c3.701 13.262 13.398 20.197 28.59 20.197 12.868 0 24.147-7.966 29.115-20.43v17.311h43.714v-1.747zm169.818 1.788v-1.749l-.213-.05c-8.7-2.006-12.089-5.789-12.089-13.49v-63.79c0-19.89-11.171-31.761-29.883-31.761-13.64 0-25.141 7.882-29.569 20.16-3.517-13.01-13.639-20.16-28.606-20.16-13.146 0-23.449 6.938-27.869 18.657V43.643L545.487 55.68v1.715l.263.024c9.345.829 12.047 4.181 12.047 14.95v81.784h40.787v-1.746l-.215-.053c-6.941-1.631-9.181-4.606-9.181-12.239V66.998c1.836-4.289 5.537-9.37 12.853-9.37 9.086 0 13.692 6.296 13.692 18.697v77.828h40.797v-1.746l-.215-.053c-6.94-1.631-9.18-4.606-9.18-12.239V75.066a42 42 0 0 0-.578-7.26c1.947-4.661 5.86-10.177 13.475-10.177 9.214 0 13.691 6.114 13.691 18.696v77.828z"></path></svg></a><div class="ax h"><div class="ab ay az ba bb q bc bd"><div class="bm" aria-hidden="false" aria-describedby="searchResults" aria-labelledby="searchResults"></div><div class="bn bo ab"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="currentColor" fill-rule="evenodd" d="M4.092 11.06a6.95 6.95 0 1 1 13.9 0 6.95 6.95 0 0 1-13.9 0m6.95-8.05a8.05 8.05 0 1 0 5.13 14.26l3.75 3.75a.56.56 0 1 0 .79-.79l-3.73-3.73A8.05 8.05 0 0 0 11.042 3z" clip-rule="evenodd"></path></svg></div><input role="combobox" aria-controls="searchResults" aria-expanded="false" aria-label="search" data-testid="headerSearchInput" tabindex="0" class="ay be bf bg z bh bi bj bk bl" placeholder="Search" value=""/></div></div></div><div class="h k w fb fc"><div class="fd ab"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" data-testid="headerWriteButton" rel="noopener follow" href="/m/signin?operation=register&redirect=https%3A%2F%2Fmedium.com%2Fnew-story&source=---two_column_layout_nav-----------------------new_post_topnav-----------"><div class="bf b bg z ds dq fe ab q ff fg"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" aria-label="Write"><path fill="currentColor" d="M14 4a.5.5 0 0 0 0-1zm7 6a.5.5 0 0 0-1 0zm-7-7H4v1h10zM3 4v16h1V4zm1 17h16v-1H4zm17-1V10h-1v10zm-1 1a1 1 0 0 0 1-1h-1zM3 20a1 1 0 0 0 1 1v-1zM4 3a1 1 0 0 0-1 1h1z"></path><path stroke="currentColor" d="m17.5 4.5-8.458 8.458a.25.25 0 0 0-.06.098l-.824 2.47a.25.25 0 0 0 .316.316l2.47-.823a.25.25 0 0 0 .098-.06L19.5 6.5m-2-2 2.323-2.323a.25.25 0 0 1 .354 0l1.646 1.646a.25.25 0 0 1 0 .354L19.5 6.5m-2-2 2 2"></path></svg><div class="dr l">Write</div></div></a></span></div></div><div class="k j i d"><div class="fd ab"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" data-testid="headerSearchButton" rel="noopener follow" href="/search?source=---two_column_layout_nav----------------------------------"><div class="bf b bg z ds dq fe ab q ff fg"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" aria-label="Search"><path fill="currentColor" fill-rule="evenodd" d="M4.092 11.06a6.95 6.95 0 1 1 13.9 0 6.95 6.95 0 0 1-13.9 0m6.95-8.05a8.05 8.05 0 1 0 5.13 14.26l3.75 3.75a.56.56 0 1 0 .79-.79l-3.73-3.73A8.05 8.05 0 0 0 11.042 3z" clip-rule="evenodd"></path></svg></div></a></div></div><div class="fd h k j"><div class="ab q"><p class="bf b du dv dw dx dy dz ea eb ec ed ds"><span><button class="bf b du dv ee dw dx ef dy dz eg eh eb ei ej ed ek el em eo ep eq er es et eu ev ew ex ey cr dm bm ez fa" data-testid="headerSignUpButton">Sign up</button></span></p><div class="ax l"><p class="bf b du dv dw dx dy dz ea eb ec ed ds"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" data-testid="headerSignInButton" rel="noopener follow" href="/m/signin?operation=login&redirect=https%3A%2F%2Fmedium.com%2F%40Mixpanel&source=user_profile_page---two_column_layout_nav-----------------------global_nav-----------">Sign in</a></span></p></div></div></div><div class="l" aria-hidden="false"><button class="ay fh am ab q ao fi fj fk" aria-label="user options menu" data-testid="headerUserIcon"><div class="l dq"><img alt="" class="l dm by bz ca fo" src="https://miro.medium.com/v2/resize:fill:64:64/1*dmbNkD5D-u45r44go_cf0g.png" width="32" height="32" loading="lazy" role="presentation"/><div class="fl by l bz ca fm n ay fn"></div></div></button></div></div></div><div class="cb cc l"><div class="ab cd ce"><main class="cf cg ch ci cj ck l cl"><div class="do ab fr c"><div class="l"><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="id ie if ig ih ii l"><div class="ij ik t il im in v io ip iq ir is it iu iv iw ix iy iz ja ab"><div class="bh ab ik in iq iu iy"><div class="jb jc jd je jf ab q jg cl"><div class="jh i d ji jj"><div class="l dq"><img alt="Mixpanel" class="l dm by jk jl fo" src="https://miro.medium.com/v2/resize:fill:96:96/1*ILXnVZy4YDjFCXVIwi2Zzw.png" width="48" height="48" loading="lazy"/><div class="fl by l jk jl fm n ay fx"></div></div></div><div class="l"><div class="ab km kn is iw ja"><span class="bf gd jm jn jo jp jq jr js jt ju jv jw jx jy jz ka kb kc kd ke kf kg kh ki kj kk hi hk hl hn gb hp kl gc">Mixpanel</span><div class="ko ab q"></div></div><div class="gg i d"><p class="bf b ge gh ds"><span class="pw-follower-count bf b ge gh ds"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/@Mixpanel/followers?source=user_profile_page----------------------d9ce9f6dba3e---------------">4K Followers</a></span></p></div></div></div></div></div><nav class="id hi l dq"><div class="ab q kp kq kr ks kt ku kv"><span class="kw l"><div class="kz la fd lb l"><a class="ay ao kx" role="tab" rel="noopener follow" href="/@Mixpanel?source=user_profile_page----------------------d9ce9f6dba3e---------------"><p class="bf b bg z ds"><span class="ky">Home</span></p></a></div></span><span class="kw l"><div class="kz la fd lb l"><a class="ay ao kx" role="tab" rel="noopener follow" href="/@Mixpanel/about?source=user_profile_page----------------------d9ce9f6dba3e---------------"><p class="bf b bg z ds"><span class="ky">About</span></p></a></div></span><div class="fm lc n ld le ab q lf lg lh"><button class="ay am li ao lj lk" aria-label="next sections" tabindex="-1"><svg width="26px" height="26px" class="svgIcon-use" viewBox="0 0 19 19" style="transform:rotate(180deg)" aria-hidden="true"><path fill-rule="evenodd" d="M11.47 13.969 6.986 9.484 11.47 5l.553.492L8.03 9.484l3.993 3.993z"></path></svg></button></div><div class="fm ll n ld lm ab q lf lg ln"><button class="ay am li ao lj lk" aria-label="previous sections" tabindex="-1"><svg width="26px" height="26px" class="svgIcon-use" viewBox="0 0 19 19" aria-hidden="true"><path fill-rule="evenodd" d="M11.47 13.969 6.986 9.484 11.47 5l.553.492L8.03 9.484l3.993 3.993z"></path></svg></button></div></div></nav></div></div></div></div><div class="l ae"><div class="lo l"><div><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="bh l"><article class=""><div class="lp l"><div class="bh dp"><div class="l"><div class="bh l"><div style="position:relative;display:flex" role="link" data-href="https://medium.com/mixpanel-s-the-signal/machine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc" tabindex="0"><div class="bh lq lr ls lt"><div class="ab"><div class="lu lv lw lx ly ab q"><div class="lz l"><div><div class="l" aria-hidden="false"><a href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------0-------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fn"></div></div></a></div></div></div><div class="ma l"><p class="bf b dt z ds">Published in</p></div><div class="l"><div><div class="l" aria-hidden="false"><a class="af ag ah ai aj ak al am an ao ap aq ar mb ab q" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------0-------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b dt z hi hj hk hl hm hn ho hp bk">The Mixpanel Blog</p></a></div></div></div></div></div><div class="ab"><div class="l cl gb"><div class="mc md me mf mg mh mi mj mk ml"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/mixpanel-s-the-signal/machine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc?source=user_profile_page---------0-------------d9ce9f6dba3e---------------"><h2 class="bf mm mn mo mp jp mq mr ms mt ju mu jw jx mv mw ka mx my mz na nb nc nd ne nf ng hi hk hl hn hp bk">Machine learning and product analytics: Navigating the hype</h2><div class="nh"><h3 class="bf b ge z hi ni hk hl nj hn hp ds">By Adam Kinney, Head of Analytics @ Mixpanel</h3></div></a></div><div class="h k"><div class="nk nl nm nn no np nq nr ns nt l"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 31, 2022</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/machine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc?source=user_profile_page---------0-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fc7c33335eddc&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fmachine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc&source=---------0-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="oe of og oh oi l"><div aria-label="Machine learning and product analytics: Navigating the hype"><div class="j i d"><img alt="Machine learning and product analytics: Navigating the hype" class="bx hf" src="https://miro.medium.com/v2/resize:fill:160:106/1*3Xd9ztVo1RVUTE6V1Zo3Bw.png" width="80" height="53" loading="lazy"/></div><div class="h k"><img alt="Machine learning and product analytics: Navigating the hype" class="bx hf" src="https://miro.medium.com/v2/resize:fill:320:214/1*3Xd9ztVo1RVUTE6V1Zo3Bw.png" width="160" height="107" loading="lazy"/></div></div></div></div><div class="oj j i d"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 31, 2022</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/machine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc?source=user_profile_page---------0-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fc7c33335eddc&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fmachine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc&source=---------0-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="ok bh r ol om on oo op"></div></div></div></div></div></article></div></div></div><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="oq bh l"><article class=""><div class="lp l"><div class="bh dp"><div class="l"><div class="bh l"><div style="position:relative;display:flex" role="link" data-href="https://medium.com/mixpanel-s-the-signal/andrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13" tabindex="0"><div class="bh lq lr ls lt"><div class="ab"><div class="lu lv lw lx ly ab q"><div class="lz l"><div><div class="l" aria-hidden="false"><a href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------1-------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fn"></div></div></a></div></div></div><div class="ma l"><p class="bf b dt z ds">Published in</p></div><div class="l"><div><div class="l" aria-hidden="false"><a class="af ag ah ai aj ak al am an ao ap aq ar mb ab q" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------1-------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b dt z hi hj hk hl hm hn ho hp bk">The Mixpanel Blog</p></a></div></div></div></div></div><div class="ab"><div class="l cl gb"><div class="mc md me mf mg mh mi mj mk ml"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/mixpanel-s-the-signal/andrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13?source=user_profile_page---------1-------------d9ce9f6dba3e---------------"><h2 class="bf mm mn mo mp jp mq mr ms mt ju mu jw jx mv mw ka mx my mz na nb nc nd ne nf ng hi hk hl hn hp bk">Andrew Chen on network effects and competing for growth in a rocketing market</h2><div class="nh"><h3 class="bf b ge z hi ni hk hl nj hn hp ds">By Dan Bean, Editor @ Mixpanel</h3></div></a></div><div class="h k"><div class="nk nl nm nn no np nq nr ns nt l"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Dec 15, 2021</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/andrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13?source=user_profile_page---------1-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2F1627a1f01f13&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fandrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13&source=---------1-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="oe of og oh oi l"><div aria-label="Andrew Chen on network effects and competing for growth in a rocketing market"><div class="j i d"><img alt="Andrew Chen on network effects and competing for growth in a rocketing market" class="bx hf" src="https://miro.medium.com/v2/resize:fill:160:106/1*hYxWuc-oEdHBqjfYHX4ANA.jpeg" width="80" height="53" loading="lazy"/></div><div class="h k"><img alt="Andrew Chen on network effects and competing for growth in a rocketing market" class="bx hf" src="https://miro.medium.com/v2/resize:fill:320:214/1*hYxWuc-oEdHBqjfYHX4ANA.jpeg" width="160" height="107" loading="lazy"/></div></div></div></div><div class="oj j i d"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Dec 15, 2021</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/andrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13?source=user_profile_page---------1-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2F1627a1f01f13&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fandrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13&source=---------1-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="ok bh r ol om on oo op"></div></div></div></div></div></article></div></div></div><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="oq bh l"><article class=""><div class="lp l"><div class="bh dp"><div class="l"><div class="bh l"><div style="position:relative;display:flex" role="link" data-href="https://medium.com/mixpanel-s-the-signal/user-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467" tabindex="0"><div class="bh lq lr ls lt"><div class="ab"><div class="lu lv lw lx ly ab q"><div class="lz l"><div><div class="l" aria-hidden="false"><a href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------2-------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fn"></div></div></a></div></div></div><div class="ma l"><p class="bf b dt z ds">Published in</p></div><div class="l"><div><div class="l" aria-hidden="false"><a class="af ag ah ai aj ak al am an ao ap aq ar mb ab q" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------2-------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b dt z hi hj hk hl hm hn ho hp bk">The Mixpanel Blog</p></a></div></div></div></div></div><div class="ab"><div class="l cl gb"><div class="mc md me mf mg mh mi mj mk ml"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/mixpanel-s-the-signal/user-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467?source=user_profile_page---------2-------------d9ce9f6dba3e---------------"><h2 class="bf mm mn mo mp jp mq mr ms mt ju mu jw jx mv mw ka mx my mz na nb nc nd ne nf ng hi hk hl hn hp bk">User interviews and product analytics: How and when to use each</h2><div class="nh"><h3 class="bf b ge z hi ni hk hl nj hn hp ds">Understanding the different data each approach gets you can be the real key to success.</h3></div></a></div><div class="h k"><div class="nk nl nm nn no np nq nr ns nt l"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Oct 20, 2021</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/user-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467?source=user_profile_page---------2-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fab6ebb96c467&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fuser-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467&source=---------2-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="oe of og oh oi l"><div aria-label="User interviews and product analytics: How and when to use each"><div class="j i d"><img alt="User interviews and product analytics: How and when to use each" class="bx hf" src="https://miro.medium.com/v2/resize:fill:160:106/1*504d2CfIp0cD6NIGzB-olw@2x.png" width="80" height="53" loading="lazy"/></div><div class="h k"><img alt="User interviews and product analytics: How and when to use each" class="bx hf" src="https://miro.medium.com/v2/resize:fill:320:214/1*504d2CfIp0cD6NIGzB-olw@2x.png" width="160" height="107" loading="lazy"/></div></div></div></div><div class="oj j i d"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Oct 20, 2021</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/user-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467?source=user_profile_page---------2-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fab6ebb96c467&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fuser-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467&source=---------2-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="ok bh r ol om on oo op"></div></div></div></div></div></article></div></div></div><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="oq bh l"><article class=""><div class="lp l"><div class="bh dp"><div class="l"><div class="bh l"><div style="position:relative;display:flex" role="link" data-href="https://medium.com/mixpanel-s-the-signal/the-product-renaissance-5d2f38d5a7fc" tabindex="0"><div class="bh lq lr ls lt"><div class="ab"><div class="lu lv lw lx ly ab q"><div class="lz l"><div><div class="l" aria-hidden="false"><a href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------3-------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fn"></div></div></a></div></div></div><div class="ma l"><p class="bf b dt z ds">Published in</p></div><div class="l"><div><div class="l" aria-hidden="false"><a class="af ag ah ai aj ak al am an ao ap aq ar mb ab q" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------3-------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b dt z hi hj hk hl hm hn ho hp bk">The Mixpanel Blog</p></a></div></div></div></div></div><div class="ab"><div class="l cl gb"><div class="mc md me mf mg mh mi mj mk ml"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/mixpanel-s-the-signal/the-product-renaissance-5d2f38d5a7fc?source=user_profile_page---------3-------------d9ce9f6dba3e---------------"><h2 class="bf mm mn mo mp jp mq mr ms mt ju mu jw jx mv mw ka mx my mz na nb nc nd ne nf ng hi hk hl hn hp bk">The Product Renaissance</h2><div class="nh"><h3 class="bf b ge z hi ni hk hl nj hn hp ds">Steven Sinofsky and Suhail Doshi in conversation</h3></div></a></div><div class="h k"><div class="nk nl nm nn no np nq nr ns nt l"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 26, 2017</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/the-product-renaissance-5d2f38d5a7fc?source=user_profile_page---------3-------------d9ce9f6dba3e---------------"><div><div class="ab" aria-hidden="false"><div class="ab q or"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="#6B6B6B" viewBox="0 0 16 16"><path fill="#6B6B6B" d="M12.344 11.458A5.28 5.28 0 0 0 14 7.526C14 4.483 11.391 2 8.051 2S2 4.483 2 7.527c0 3.051 2.712 5.526 6.059 5.526a6.6 6.6 0 0 0 1.758-.236q.255.223.554.414c.784.51 1.626.768 2.512.768a.37.37 0 0 0 .355-.214.37.37 0 0 0-.03-.384 4.7 4.7 0 0 1-.857-1.958v.014z"></path></svg><span>1</span></div></div></div></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2F5d2f38d5a7fc&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fthe-product-renaissance-5d2f38d5a7fc&source=---------3-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="oe of og oh oi l"><div aria-label="The Product Renaissance"><div class="j i d"><img alt="The Product Renaissance" class="bx hf" src="https://miro.medium.com/v2/resize:fill:160:106/1*oxn2tdaLFUFfVojmxZirJQ.png" width="80" height="53" loading="lazy"/></div><div class="h k"><img alt="The Product Renaissance" class="bx hf" src="https://miro.medium.com/v2/resize:fill:320:214/1*oxn2tdaLFUFfVojmxZirJQ.png" width="160" height="107" loading="lazy"/></div></div></div></div><div class="oj j i d"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 26, 2017</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/the-product-renaissance-5d2f38d5a7fc?source=user_profile_page---------3-------------d9ce9f6dba3e---------------"><div><div class="ab" aria-hidden="false"><div class="ab q or"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="#6B6B6B" viewBox="0 0 16 16"><path fill="#6B6B6B" d="M12.344 11.458A5.28 5.28 0 0 0 14 7.526C14 4.483 11.391 2 8.051 2S2 4.483 2 7.527c0 3.051 2.712 5.526 6.059 5.526a6.6 6.6 0 0 0 1.758-.236q.255.223.554.414c.784.51 1.626.768 2.512.768a.37.37 0 0 0 .355-.214.37.37 0 0 0-.03-.384 4.7 4.7 0 0 1-.857-1.958v.014z"></path></svg><span>1</span></div></div></div></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2F5d2f38d5a7fc&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fthe-product-renaissance-5d2f38d5a7fc&source=---------3-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="ok bh r ol om on oo op"></div></div></div></div></div></article></div></div></div><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="oq bh l"><article class=""><div class="lp l"><div class="bh dp"><div class="l"><div class="bh l"><div style="position:relative;display:flex" role="link" data-href="https://medium.com/mixpanel-s-the-signal/beyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7" tabindex="0"><div class="bh lq lr ls lt"><div class="ab"><div class="lu lv lw lx ly ab q"><div class="lz l"><div><div class="l" aria-hidden="false"><a href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------4-------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fn"></div></div></a></div></div></div><div class="ma l"><p class="bf b dt z ds">Published in</p></div><div class="l"><div><div class="l" aria-hidden="false"><a class="af ag ah ai aj ak al am an ao ap aq ar mb ab q" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------4-------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b dt z hi hj hk hl hm hn ho hp bk">The Mixpanel Blog</p></a></div></div></div></div></div><div class="ab"><div class="l cl gb"><div class="mc md me mf mg mh mi mj mk ml"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/mixpanel-s-the-signal/beyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7?source=user_profile_page---------4-------------d9ce9f6dba3e---------------"><h2 class="bf mm mn mo mp jp mq mr ms mt ju mu jw jx mv mw ka mx my mz na nb nc nd ne nf ng hi hk hl hn hp bk">Beyond the ad? Three media experts discuss revenue models</h2><div class="nh"><h3 class="bf b ge z hi ni hk hl nj hn hp ds">Medium has been empowering anyone and any company to tell stories since 2011. With a total of $132 million in funding, it’s been a darling…</h3></div></a></div><div class="h k"><div class="nk nl nm nn no np nq nr ns nt l"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 18, 2017</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/beyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7?source=user_profile_page---------4-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fd871b5cad0e7&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fbeyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7&source=---------4-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="oe of og oh oi l"><div aria-label="Beyond the ad? Three media experts discuss revenue models"><div class="j i d"><img alt="Beyond the ad? Three media experts discuss revenue models" class="bx hf" src="https://miro.medium.com/v2/resize:fill:160:106/1*0Rk34zF_-MQ-Z6-GhNIQPg.png" width="80" height="53" loading="lazy"/></div><div class="h k"><img alt="Beyond the ad? Three media experts discuss revenue models" class="bx hf" src="https://miro.medium.com/v2/resize:fill:320:214/1*0Rk34zF_-MQ-Z6-GhNIQPg.png" width="160" height="107" loading="lazy"/></div></div></div></div><div class="oj j i d"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 18, 2017</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/beyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7?source=user_profile_page---------4-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fd871b5cad0e7&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fbeyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7&source=---------4-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="ok bh r ol om on oo op"></div></div></div></div></div></article></div></div></div><div class="ab cn"><div class="hy bh hz ia ib ic"><div class="oq bh l"><article class=""><div class="lp l"><div class="bh dp"><div class="l"><div class="bh l"><div style="position:relative;display:flex" role="link" data-href="https://medium.com/mixpanel-s-the-signal/build-or-buy-analytics-theres-an-8x-difference-b95824341ce4" tabindex="0"><div class="bh lq lr ls lt"><div class="ab"><div class="lu lv lw lx ly ab q"><div class="lz l"><div><div class="l" aria-hidden="false"><a href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------5-------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fn"></div></div></a></div></div></div><div class="ma l"><p class="bf b dt z ds">Published in</p></div><div class="l"><div><div class="l" aria-hidden="false"><a class="af ag ah ai aj ak al am an ao ap aq ar mb ab q" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---------5-------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b dt z hi hj hk hl hm hn ho hp bk">The Mixpanel Blog</p></a></div></div></div></div></div><div class="ab"><div class="l cl gb"><div class="mc md me mf mg mh mi mj mk ml"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/mixpanel-s-the-signal/build-or-buy-analytics-theres-an-8x-difference-b95824341ce4?source=user_profile_page---------5-------------d9ce9f6dba3e---------------"><h2 class="bf mm mn mo mp jp mq mr ms mt ju mu jw jx mv mw ka mx my mz na nb nc nd ne nf ng hi hk hl hn hp bk">Build or buy analytics? There’s an 8x difference</h2><div class="nh"><h3 class="bf b ge z hi ni hk hl nj hn hp ds">Tl;dr By purchasing a modern data solution like Mixpanel, companies save time and money, and are able to focus their internal resources on…</h3></div></a></div><div class="h k"><div class="nk nl nm nn no np nq nr ns nt l"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 12, 2017</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/build-or-buy-analytics-theres-an-8x-difference-b95824341ce4?source=user_profile_page---------5-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fb95824341ce4&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fbuild-or-buy-analytics-theres-an-8x-difference-b95824341ce4&source=---------5-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="oe of og oh oi l"><div aria-label="Build or buy analytics? There’s an 8x difference"><div class="j i d"><img alt="Build or buy analytics? There’s an 8x difference" class="bx hf" src="https://miro.medium.com/v2/resize:fill:160:106/1*ObBcgU3tQRybb-1G1cOdtg.png" width="80" height="53" loading="lazy"/></div><div class="h k"><img alt="Build or buy analytics? There’s an 8x difference" class="bx hf" src="https://miro.medium.com/v2/resize:fill:320:214/1*ObBcgU3tQRybb-1G1cOdtg.png" width="160" height="107" loading="lazy"/></div></div></div></div><div class="oj j i d"><span class="bf b dt z ds"><div class="jk ab gz ae"><div class="ab q ny"><span>Jan 12, 2017</span><div class="h k j i d"><div class="dq nu nv ab q"><div class="fm nw nx ab q ny"><div class="ax nv nz l fo"></div></div><a class="fm lg nx ab q ny" tabindex="-1" rel="noopener follow" href="/mixpanel-s-the-signal/build-or-buy-analytics-theres-an-8x-difference-b95824341ce4?source=user_profile_page---------5-------------d9ce9f6dba3e---------------"></a></div></div></div><div class="ab q oa ob"><div class="h k j i d"><div><div class="bm" aria-hidden="false"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=https%3A%2F%2Fmedium.com%2F_%2Fbookmark%2Fp%2Fb95824341ce4&operation=register&redirect=https%3A%2F%2Fmedium.com%2Fmixpanel-s-the-signal%2Fbuild-or-buy-analytics-theres-an-8x-difference-b95824341ce4&source=---------5-------------d9ce9f6dba3e----bookmark_preview-----------"><svg xmlns="http://www.w3.org/2000/svg" width="25" height="25" fill="none" viewBox="0 0 25 25" class="ds oc od" aria-label="Add to list bookmark button"><path fill="currentColor" d="M18 2.5a.5.5 0 0 1 1 0V5h2.5a.5.5 0 0 1 0 1H19v2.5a.5.5 0 1 1-1 0V6h-2.5a.5.5 0 0 1 0-1H18zM7 7a1 1 0 0 1 1-1h3.5a.5.5 0 0 0 0-1H8a2 2 0 0 0-2 2v14a.5.5 0 0 0 .805.396L12.5 17l5.695 4.396A.5.5 0 0 0 19 21v-8.5a.5.5 0 0 0-1 0v7.485l-5.195-4.012a.5.5 0 0 0-.61 0L7 19.985z"></path></svg></a></span></div></div></div></div></div></span></div></div></div><div class="ok bh r ol om on oo op"></div></div></div></div></div></article></div></div></div><div></div></div></div></div></div></main><div class="cu cv h cw cx cy k cz da db j dc dd de df dg dh di dj dk dl dm c dn do"><div class="dp bh bm dq"><div class="l m fp"><div class="fq ab fr"><div class="l ae"><div class="fs ft fu l"><div class="l dq"><img alt="Mixpanel" class="l dm by fv fw fo" src="https://miro.medium.com/v2/resize:fill:176:176/1*ILXnVZy4YDjFCXVIwi2Zzw.png" width="88" height="88" loading="lazy"/><div class="fl by l fv fw fm n ay fx"></div></div><div class="fy ab fz ga"><h2 class="pw-author-name bf gd ge z gf bk"><span class="gb gc">Mixpanel</span></h2></div><div class="gg l"><span class="pw-follower-count bf b ge gh ds"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/@Mixpanel/followers?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------">4K Followers</a></span></div><div class="gi l"><p class="bf b bg z ds"><span class="gb">Helping the world learn from its data with event analytics everyone can use. Let's build.</span></p></div><div class="gj gk ab"><span><button class="bf b bg z el gl em eo ep eq er es et eu ev ew ex au ey cr dm bm ez fa">Follow</button></span><div class="dr l"><div><div><div class="bm" aria-hidden="false"><div class="l"><span><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/m/signin?actionUrl=%2F_%2Fapi%2Fsubscriptions%2Fnewsletters%2Fb20135c27103&operation=register&redirect=https%3A%2F%2Fmedium.com%2F%40Mixpanel&newsletterV3=d9ce9f6dba3e&newsletterV3Id=b20135c27103&user=Mixpanel&userId=d9ce9f6dba3e&source=---user_sidebar-------------------d9ce9f6dba3e----subscribe_user-----------"><button class="bf b bg z gp am gq gr gs gt gu gv gw gx et eu ev ew ex ey cr dm bm ez fa" aria-label="Subscribe"><svg xmlns="http://www.w3.org/2000/svg" width="38" height="38" fill="none" viewBox="0 0 38 38" class="gm gn go"><rect width="0.5" height="6.5" x="26.25" y="9.25" rx="0.25"></rect><rect width="0.5" height="6.5" x="29.75" y="12.25" rx="0.25" transform="rotate(90 29.75 12.25)"></rect><path d="M19.5 12.5h-7a1 1 0 0 0-1 1v11a1 1 0 0 0 1 1h13a1 1 0 0 0 1-1v-5"></path><path d="M11.5 14.5 19 20l4-3"></path></svg></button></a></span></div></div></div></div></div></div><div class="l dq"><span class="bf gd ge z gf bk">Following</span><ul class="gy fy l"><li class="ab q gz"><a class="af ag ah ai aj ak al am an ao ap aq ar as at ha hb hc" href="https://medium.com/mixpanel-s-the-signal?source=user_profile_page---blogroll-------------------d9ce9f6dba3e---------------" rel="noopener follow"><div class="hd ab"><div class="he l"><div class="dq ab"><img alt="The Mixpanel Blog" class="hf hh hg fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*OcnETLUeKYKHAy_jJw3EnQ@2x.png" width="20" height="20" loading="lazy"/><div class="hf l hg hh fm n fl fx"></div></div></div><p class="bf b dt z hi hj hk hl hm hn ho hp ds">The Mixpanel Blog</p></div></a><div class="bm" aria-hidden="false" aria-describedby="creatorInfoPopover-42f014f901ad" aria-labelledby="creatorInfoPopover-42f014f901ad" aria-haspopup="dialog"><button class="af ag ah ai aj ak al hq an ao ap aq ar as at bc hr hs gt ht" aria-controls="creatorInfoPopover-42f014f901ad" aria-expanded="false"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="currentColor" fill-rule="evenodd" d="M4.385 12c0 .55.2 1.02.59 1.41.39.4.86.59 1.41.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.02.2-1.41.59-.4.39-.59.86-.59 1.41m5.62 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.42.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.03.2-1.42.59s-.58.86-.58 1.41m5.6 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.43.59s1.03-.2 1.42-.59.58-.86.58-1.41-.2-1.02-.58-1.41a1.93 1.93 0 0 0-1.42-.59c-.56 0-1.04.2-1.43.59s-.58.86-.58 1.41" clip-rule="evenodd"></path></svg></button></div></li><li class="ab q gz"><a class="af ag ah ai aj ak al am an ao ap aq ar as at ha hb hc" rel="noopener follow" href="/@kenhanson04?source=user_profile_page---blogroll-------------------d9ce9f6dba3e---------------"><div class="hd ab"><div class="he l"><div class="l dq"><img alt="Ken Hanson" class="l dm by hg hh fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*cLVdBy6OB98zRabd9zqssA.jpeg" width="20" height="20" loading="lazy"/><div class="fl by l hg hh fm n ay fx"></div></div></div><p class="bf b dt z hi hj hk hl hm hn ho hp ds">Ken Hanson</p></div></a><div class="bm" aria-hidden="false" aria-describedby="creatorInfoPopover-6ab0af8002ff" aria-labelledby="creatorInfoPopover-6ab0af8002ff" aria-haspopup="dialog"><button class="af ag ah ai aj ak al hq an ao ap aq ar as at bc hr hs gt ht" aria-controls="creatorInfoPopover-6ab0af8002ff" aria-expanded="false"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="currentColor" fill-rule="evenodd" d="M4.385 12c0 .55.2 1.02.59 1.41.39.4.86.59 1.41.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.02.2-1.41.59-.4.39-.59.86-.59 1.41m5.62 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.42.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.03.2-1.42.59s-.58.86-.58 1.41m5.6 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.43.59s1.03-.2 1.42-.59.58-.86.58-1.41-.2-1.02-.58-1.41a1.93 1.93 0 0 0-1.42-.59c-.56 0-1.04.2-1.43.59s-.58.86-.58 1.41" clip-rule="evenodd"></path></svg></button></div></li><li class="ab q gz"><a class="af ag ah ai aj ak al am an ao ap aq ar as at ha hb hc" rel="noopener follow" href="/@drb?source=user_profile_page---blogroll-------------------d9ce9f6dba3e---------------"><div class="hd ab"><div class="he l"><div class="l dq"><img alt="David Barnes" class="l dm by hg hh fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*dF7mQPYCE-2phk30pbAAfQ.jpeg" width="20" height="20" loading="lazy"/><div class="fl by l hg hh fm n ay fx"></div></div></div><p class="bf b dt z hi hj hk hl hm hn ho hp ds">David Barnes</p></div></a><div class="bm" aria-hidden="false" aria-describedby="creatorInfoPopover-b787a4d962d8" aria-labelledby="creatorInfoPopover-b787a4d962d8" aria-haspopup="dialog"><button class="af ag ah ai aj ak al hq an ao ap aq ar as at bc hr hs gt ht" aria-controls="creatorInfoPopover-b787a4d962d8" aria-expanded="false"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="currentColor" fill-rule="evenodd" d="M4.385 12c0 .55.2 1.02.59 1.41.39.4.86.59 1.41.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.02.2-1.41.59-.4.39-.59.86-.59 1.41m5.62 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.42.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.03.2-1.42.59s-.58.86-.58 1.41m5.6 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.43.59s1.03-.2 1.42-.59.58-.86.58-1.41-.2-1.02-.58-1.41a1.93 1.93 0 0 0-1.42-.59c-.56 0-1.04.2-1.43.59s-.58.86-.58 1.41" clip-rule="evenodd"></path></svg></button></div></li><li class="ab q gz"><a class="af ag ah ai aj ak al am an ao ap aq ar as at ha hb hc" rel="noopener follow" href="/@paulmay?source=user_profile_page---blogroll-------------------d9ce9f6dba3e---------------"><div class="hd ab"><div class="he l"><div class="l dq"><img alt="Paul May" class="l dm by hg hh fo" src="https://miro.medium.com/v2/resize:fill:40:40/0*JjWSrvlszfaMOyrs.jpg" width="20" height="20" loading="lazy"/><div class="fl by l hg hh fm n ay fx"></div></div></div><p class="bf b dt z hi hj hk hl hm hn ho hp ds">Paul May</p></div></a><div class="bm" aria-hidden="false" aria-describedby="creatorInfoPopover-46defe26fc80" aria-labelledby="creatorInfoPopover-46defe26fc80" aria-haspopup="dialog"><button class="af ag ah ai aj ak al hq an ao ap aq ar as at bc hr hs gt ht" aria-controls="creatorInfoPopover-46defe26fc80" aria-expanded="false"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="currentColor" fill-rule="evenodd" d="M4.385 12c0 .55.2 1.02.59 1.41.39.4.86.59 1.41.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.02.2-1.41.59-.4.39-.59.86-.59 1.41m5.62 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.42.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.03.2-1.42.59s-.58.86-.58 1.41m5.6 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.43.59s1.03-.2 1.42-.59.58-.86.58-1.41-.2-1.02-.58-1.41a1.93 1.93 0 0 0-1.42-.59c-.56 0-1.04.2-1.43.59s-.58.86-.58 1.41" clip-rule="evenodd"></path></svg></button></div></li><li class="ab q gz"><a class="af ag ah ai aj ak al am an ao ap aq ar as at ha hb hc" rel="noopener follow" href="/@mattriopelle?source=user_profile_page---blogroll-------------------d9ce9f6dba3e---------------"><div class="hd ab"><div class="he l"><div class="l dq"><img alt="Matt Riopelle" class="l dm by hg hh fo" src="https://miro.medium.com/v2/resize:fill:40:40/1*69BIeansmC2BfiP2vrD7xg.png" width="20" height="20" loading="lazy"/><div class="fl by l hg hh fm n ay fx"></div></div></div><p class="bf b dt z hi hj hk hl hm hn ho hp ds">Matt Riopelle</p></div></a><div class="bm" aria-hidden="false" aria-describedby="creatorInfoPopover-71aeef3fc183" aria-labelledby="creatorInfoPopover-71aeef3fc183" aria-haspopup="dialog"><button class="af ag ah ai aj ak al hq an ao ap aq ar as at bc hr hs gt ht" aria-controls="creatorInfoPopover-71aeef3fc183" aria-expanded="false"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><path fill="currentColor" fill-rule="evenodd" d="M4.385 12c0 .55.2 1.02.59 1.41.39.4.86.59 1.41.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.02.2-1.41.59-.4.39-.59.86-.59 1.41m5.62 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.42.59s1.02-.2 1.41-.59c.4-.39.59-.86.59-1.41s-.2-1.02-.59-1.41a1.93 1.93 0 0 0-1.41-.59c-.55 0-1.03.2-1.42.59s-.58.86-.58 1.41m5.6 0c0 .55.2 1.02.58 1.41.4.4.87.59 1.43.59s1.03-.2 1.42-.59.58-.86.58-1.41-.2-1.02-.58-1.41a1.93 1.93 0 0 0-1.42-.59c-.56 0-1.04.2-1.43.59s-.58.86-.58 1.41" clip-rule="evenodd"></path></svg></button></div></li></ul><p class="bf b dt z ds"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/@Mixpanel/following?source=user_profile_page---blogroll-------------------d9ce9f6dba3e---------------">See all (682)</a></p></div></div><div class="fs ft fu l"></div></div><div class="hu ab cd ga"><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="https://help.medium.com/hc/en-us?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Help</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="https://medium.statuspage.io/?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Status</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/about?autoplay=1&source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------"><p class="bf b hw hx ds">About</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/jobs-at-medium/work-at-medium-959d1a85284e?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------"><p class="bf b hw hx ds">Careers</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="pressinquiries@medium.com?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Press</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="https://blog.medium.com/?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Blog</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="https://policy.medium.com/medium-privacy-policy-f03bf92035c9?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Privacy</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="https://policy.medium.com/medium-terms-of-service-9db0094a1e0f?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Terms</p></a></div><div class="hv l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" href="https://speechify.com/medium?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------" rel="noopener follow"><p class="bf b hw hx ds">Text to speech</p></a></div><div class="l"><a class="af ag ah ai aj ak al am an ao ap aq ar as at" rel="noopener follow" href="/business?source=user_profile_page---user_sidebar-------------------d9ce9f6dba3e---------------"><p class="bf b hw hx ds">Teams</p></a></div></div></div></div></div></div></div></div></div></div></div><script>window.__BUILD_ID__="main-20241122-185319-7bcdc08639"</script><script>window.__GRAPHQL_URI__ = "https://medium.com/_/graphql"</script><script>window.__PRELOADED_STATE__ = {"algolia":{"queries":{}},"cache":{"experimentGroupSet":true,"reason":"Edgy did not set shouldUseCache to true","group":"disabled","tags":[],"serverVariantState":"","middlewareEnabled":true,"cacheStatus":"DYNAMIC","shouldUseCache":false,"vary":[],"lohpSummerUpsellEnabled":false,"publicationHierarchyEnabledWeb":false,"postBottomResponsesEnabled":false},"client":{"hydrated":false,"isUs":false,"isNativeMedium":false,"isSafariMobile":false,"isSafari":false,"isFirefox":false,"routingEntity":{"type":"DEFAULT","explicit":false},"viewerIsBot":false},"debug":{"requestId":"2a17268e-eff9-4d25-8d19-31f19ab0a563","hybridDevServices":[],"originalSpanCarrier":{"traceparent":"00-c81cc032bd67041672b3580a96b03f18-57ea7dbb63c37942-01"}},"multiVote":{"clapsPerPost":{}},"navigation":{"branch":{"show":null,"hasRendered":null,"blockedByCTA":false},"hideGoogleOneTap":false,"hasRenderedAlternateUserBanner":null,"currentLocation":"https:\u002F\u002Fmedium.com\u002F@Mixpanel","host":"medium.com","hostname":"medium.com","referrer":"","hasSetReferrer":false,"susiModal":{"step":null,"operation":"register"},"postRead":false,"partnerProgram":{"selectedCountryCode":null},"queryString":"?source=post_page---user_mention--6b9839d7adff--------------------------------"},"config":{"nodeEnv":"production","version":"main-20241122-185319-7bcdc08639","target":"production","productName":"Medium","publicUrl":"https:\u002F\u002Fcdn-client.medium.com\u002Flite","authDomain":"medium.com","authGoogleClientId":"216296035834-k1k6qe060s2tp2a2jam4ljdcms00sttg.apps.googleusercontent.com","favicon":"production","glyphUrl":"https:\u002F\u002Fglyph.medium.com","branchKey":"key_live_ofxXr2qTrrU9NqURK8ZwEhknBxiI6KBm","algolia":{"appId":"MQ57UUUQZ2","apiKeySearch":"394474ced050e3911ae2249ecc774921","indexPrefix":"medium_","host":"-dsn.algolia.net"},"recaptchaKey":"6Lfc37IUAAAAAKGGtC6rLS13R1Hrw_BqADfS1LRk","recaptcha3Key":"6Lf8R9wUAAAAABMI_85Wb8melS7Zj6ziuf99Yot5","recaptchaEnterpriseKeyId":"6Le-uGgpAAAAAPprRaokM8AKthQ9KNGdoxaGUvVp","datadog":{"applicationId":"6702d87d-a7e0-42fe-bbcb-95b469547ea0","clientToken":"pub853ea8d17ad6821d9f8f11861d23dfed","rumToken":"pubf9cc52896502b9413b68ba36fc0c7162","context":{"deployment":{"target":"production","tag":"main-20241122-185319-7bcdc08639","commit":"7bcdc08639c179dc5172558201a3fd3abc1b5db6"}},"datacenter":"us"},"googleAnalyticsCode":"G-7JY7T788PK","googlePay":{"apiVersion":"2","apiVersionMinor":"0","merchantId":"BCR2DN6TV7EMTGBM","merchantName":"Medium","instanceMerchantId":"13685562959212738550"},"applePay":{"version":3},"signInWallCustomDomainCollectionIds":["3a8144eabfe3","336d898217ee","61061eb0c96b","138adf9c44c","819cc2aaeee0"],"mediumMastodonDomainName":"me.dm","mediumOwnedAndOperatedCollectionIds":["8a9336e5bb4","b7e45b22fec3","193b68bd4fba","8d6b8a439e32","54c98c43354d","3f6ecf56618","d944778ce714","92d2092dc598","ae2a65f35510","1285ba81cada","544c7006046e","fc8964313712","40187e704f1c","88d9857e584e","7b6769f2748b","bcc38c8f6edf","cef6983b292","cb8577c9149e","444d13b52878","713d7dbc99b0","ef8e90590e66","191186aaafa0","55760f21cdc5","9dc80918cc93","bdc4052bbdba","8ccfed20cbb2"],"tierOneDomains":["medium.com","thebolditalic.com","arcdigital.media","towardsdatascience.com","uxdesign.cc","codeburst.io","psiloveyou.xyz","writingcooperative.com","entrepreneurshandbook.co","prototypr.io","betterhumans.coach.me","theascent.pub"],"topicsToFollow":["d61cf867d93f","8a146bc21b28","1eca0103fff3","4d562ee63426","aef1078a3ef5","e15e46793f8d","6158eb913466","55f1c20aba7a","3d18b94f6858","4861fee224fd","63c6f1f93ee","1d98b3a9a871","decb52b64abf","ae5d4995e225","830cded25262"],"topicToTagMappings":{"accessibility":"accessibility","addiction":"addiction","android-development":"android-development","art":"art","artificial-intelligence":"artificial-intelligence","astrology":"astrology","basic-income":"basic-income","beauty":"beauty","biotech":"biotech","blockchain":"blockchain","books":"books","business":"business","cannabis":"cannabis","cities":"cities","climate-change":"climate-change","comics":"comics","coronavirus":"coronavirus","creativity":"creativity","cryptocurrency":"cryptocurrency","culture":"culture","cybersecurity":"cybersecurity","data-science":"data-science","design":"design","digital-life":"digital-life","disability":"disability","economy":"economy","education":"education","equality":"equality","family":"family","feminism":"feminism","fiction":"fiction","film":"film","fitness":"fitness","food":"food","freelancing":"freelancing","future":"future","gadgets":"gadgets","gaming":"gaming","gun-control":"gun-control","health":"health","history":"history","humor":"humor","immigration":"immigration","ios-development":"ios-development","javascript":"javascript","justice":"justice","language":"language","leadership":"leadership","lgbtqia":"lgbtqia","lifestyle":"lifestyle","machine-learning":"machine-learning","makers":"makers","marketing":"marketing","math":"math","media":"media","mental-health":"mental-health","mindfulness":"mindfulness","money":"money","music":"music","neuroscience":"neuroscience","nonfiction":"nonfiction","outdoors":"outdoors","parenting":"parenting","pets":"pets","philosophy":"philosophy","photography":"photography","podcasts":"podcast","poetry":"poetry","politics":"politics","privacy":"privacy","product-management":"product-management","productivity":"productivity","programming":"programming","psychedelics":"psychedelics","psychology":"psychology","race":"race","relationships":"relationships","religion":"religion","remote-work":"remote-work","san-francisco":"san-francisco","science":"science","self":"self","self-driving-cars":"self-driving-cars","sexuality":"sexuality","social-media":"social-media","society":"society","software-engineering":"software-engineering","space":"space","spirituality":"spirituality","sports":"sports","startups":"startup","style":"style","technology":"technology","transportation":"transportation","travel":"travel","true-crime":"true-crime","tv":"tv","ux":"ux","venture-capital":"venture-capital","visual-design":"visual-design","work":"work","world":"world","writing":"writing"},"defaultImages":{"avatar":{"imageId":"1*dmbNkD5D-u45r44go_cf0g.png","height":150,"width":150},"orgLogo":{"imageId":"7*V1_7XP4snlmqrc_0Njontw.png","height":110,"width":500},"postLogo":{"imageId":"bd978bb536350a710e8efb012513429cabdc4c28700604261aeda246d0f980b7","height":810,"width":1440},"postPreviewImage":{"imageId":"1*hn4v1tCaJy7cWMyb0bpNpQ.png","height":386,"width":579}},"collectionStructuredData":{"8d6b8a439e32":{"name":"Elemental","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fcdn-images-1.medium.com\u002Fmax\u002F980\u002F1*9ygdqoKprhwuTVKUM0DLPA@2x.png","width":980,"height":159}}},"3f6ecf56618":{"name":"Forge","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fcdn-images-1.medium.com\u002Fmax\u002F596\u002F1*uULpIlImcO5TDuBZ6lm7Lg@2x.png","width":596,"height":183}}},"ae2a65f35510":{"name":"GEN","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fmiro.medium.com\u002Fmax\u002F264\u002F1*RdVZMdvfV3YiZTw6mX7yWA.png","width":264,"height":140}}},"88d9857e584e":{"name":"LEVEL","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fmiro.medium.com\u002Fmax\u002F540\u002F1*JqYMhNX6KNNb2UlqGqO2WQ.png","width":540,"height":108}}},"7b6769f2748b":{"name":"Marker","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fcdn-images-1.medium.com\u002Fmax\u002F383\u002F1*haCUs0wF6TgOOvfoY-jEoQ@2x.png","width":383,"height":92}}},"444d13b52878":{"name":"OneZero","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fmiro.medium.com\u002Fmax\u002F540\u002F1*cw32fIqCbRWzwJaoQw6BUg.png","width":540,"height":123}}},"8ccfed20cbb2":{"name":"Zora","data":{"@type":"NewsMediaOrganization","ethicsPolicy":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Farticles\u002F360043290473","logo":{"@type":"ImageObject","url":"https:\u002F\u002Fmiro.medium.com\u002Fmax\u002F540\u002F1*tZUQqRcCCZDXjjiZ4bDvgQ.png","width":540,"height":106}}}},"embeddedPostIds":{"coronavirus":"cd3010f9d81f"},"sharedCdcMessaging":{"COVID_APPLICABLE_TAG_SLUGS":[],"COVID_APPLICABLE_TOPIC_NAMES":[],"COVID_APPLICABLE_TOPIC_NAMES_FOR_TOPIC_PAGE":[],"COVID_MESSAGES":{"tierA":{"text":"For more information on the novel coronavirus and Covid-19, visit cdc.gov.","markups":[{"start":66,"end":73,"href":"https:\u002F\u002Fwww.cdc.gov\u002Fcoronavirus\u002F2019-nCoV"}]},"tierB":{"text":"Anyone can publish on Medium per our Policies, but we don’t fact-check every story. For more info about the coronavirus, see cdc.gov.","markups":[{"start":37,"end":45,"href":"https:\u002F\u002Fhelp.medium.com\u002Fhc\u002Fen-us\u002Fcategories\u002F201931128-Policies-Safety"},{"start":125,"end":132,"href":"https:\u002F\u002Fwww.cdc.gov\u002Fcoronavirus\u002F2019-nCoV"}]},"paywall":{"text":"This article has been made free for everyone, thanks to Medium Members. For more information on the novel coronavirus and Covid-19, visit cdc.gov.","markups":[{"start":56,"end":70,"href":"https:\u002F\u002Fmedium.com\u002Fmembership"},{"start":138,"end":145,"href":"https:\u002F\u002Fwww.cdc.gov\u002Fcoronavirus\u002F2019-nCoV"}]},"unbound":{"text":"This article is free for everyone, thanks to Medium Members. For more information on the novel coronavirus and Covid-19, visit cdc.gov.","markups":[{"start":45,"end":59,"href":"https:\u002F\u002Fmedium.com\u002Fmembership"},{"start":127,"end":134,"href":"https:\u002F\u002Fwww.cdc.gov\u002Fcoronavirus\u002F2019-nCoV"}]}},"COVID_BANNER_POST_ID_OVERRIDE_WHITELIST":["3b31a67bff4a"]},"sharedVoteMessaging":{"TAGS":["politics","election-2020","government","us-politics","election","2020-presidential-race","trump","donald-trump","democrats","republicans","congress","republican-party","democratic-party","biden","joe-biden","maga"],"TOPICS":["politics","election"],"MESSAGE":{"text":"Find out more about the U.S. election results here.","markups":[{"start":46,"end":50,"href":"https:\u002F\u002Fcookpolitical.com\u002F2020-national-popular-vote-tracker"}]},"EXCLUDE_POSTS":["397ef29e3ca5"]},"embedPostRules":[],"recircOptions":{"v1":{"limit":3},"v2":{"limit":8}},"braintreeClientKey":"production_zjkj96jm_m56f8fqpf7ngnrd4","braintree":{"enabled":true,"merchantId":"m56f8fqpf7ngnrd4","merchantAccountId":{"usd":"AMediumCorporation_instant","eur":"amediumcorporation_EUR","cad":"amediumcorporation_CAD"},"publicKey":"ds2nn34bg2z7j5gd","braintreeEnvironment":"production","dashboardUrl":"https:\u002F\u002Fwww.braintreegateway.com\u002Fmerchants","gracePeriodDurationInDays":14,"mediumMembershipPlanId":{"monthly":"ce105f8c57a3","monthlyV2":"e8a5e126-792b-4ee6-8fba-d574c1b02fc5","monthlyWithTrial":"d5ee3dbe3db8","monthlyPremium":"fa741a9b47a2","yearly":"a40ad4a43185","yearlyV2":"3815d7d6-b8ca-4224-9b8c-182f9047866e","yearlyStaff":"d74fb811198a","yearlyWithTrial":"b3bc7350e5c7","yearlyPremium":"e21bd2c12166","monthlyOneYearFree":"e6c0637a-2bad-4171-ab4f-3c268633d83c","monthly25PercentOffFirstYear":"235ecc62-0cdb-49ae-9378-726cd21c504b","monthly20PercentOffFirstYear":"ba518864-9c13-4a99-91ca-411bf0cac756","monthly15PercentOffFirstYear":"594c029b-9f89-43d5-88f8-8173af4e070e","monthly10PercentOffFirstYear":"c6c7bc9a-40f2-4b51-8126-e28511d5bdb0","monthlyForStudents":"629ebe51-da7d-41fd-8293-34cd2f2030a8","yearlyOneYearFree":"78ba7be9-0d9f-4ece-aa3e-b54b826f2bf1","yearly25PercentOffFirstYear":"2dbb010d-bb8f-4eeb-ad5c-a08509f42d34","yearly20PercentOffFirstYear":"47565488-435b-47f8-bf93-40d5fbe0ebc8","yearly15PercentOffFirstYear":"8259809b-0881-47d9-acf7-6c001c7f720f","yearly10PercentOffFirstYear":"9dd694fb-96e1-472c-8d9e-3c868d5c1506","yearlyForStudents":"e29345ef-ab1c-4234-95c5-70e50fe6bc23","monthlyCad":"p52orjkaceei","yearlyCad":"h4q9g2up9ktt"},"braintreeDiscountId":{"oneMonthFree":"MONTHS_FREE_01","threeMonthsFree":"MONTHS_FREE_03","sixMonthsFree":"MONTHS_FREE_06","fiftyPercentOffOneYear":"FIFTY_PERCENT_OFF_ONE_YEAR"},"3DSecureVersion":"2","defaultCurrency":"usd","providerPlanIdCurrency":{"4ycw":"usd","rz3b":"usd","3kqm":"usd","jzw6":"usd","c2q2":"usd","nnsw":"usd","q8qw":"usd","d9y6":"usd","fx7w":"cad","nwf2":"cad"}},"paypalClientId":"AXj1G4fotC2GE8KzWX9mSxCH1wmPE3nJglf4Z2ig_amnhvlMVX87otaq58niAg9iuLktVNF_1WCMnN7v","paypal":{"host":"https:\u002F\u002Fapi.paypal.com:443","clientMode":"production","serverMode":"live","webhookId":"4G466076A0294510S","monthlyPlan":{"planId":"P-9WR0658853113943TMU5FDQA","name":"Medium Membership (Monthly) with setup fee","description":"Unlimited access to the best and brightest stories on Medium. Membership billed monthly."},"yearlyPlan":{"planId":"P-7N8963881P8875835MU5JOPQ","name":"Medium Membership (Annual) with setup fee","description":"Unlimited access to the best and brightest stories on Medium. Membership billed annually."},"oneYearGift":{"name":"Medium Membership (1 Year, Digital Gift Code)","description":"Unlimited access to the best and brightest stories on Medium. Gift codes can be redeemed at medium.com\u002Fredeem.","price":"50.00","currency":"USD","sku":"membership-gift-1-yr"},"oldMonthlyPlan":{"planId":"P-96U02458LM656772MJZUVH2Y","name":"Medium Membership (Monthly)","description":"Unlimited access to the best and brightest stories on Medium. Membership billed monthly."},"oldYearlyPlan":{"planId":"P-59P80963JF186412JJZU3SMI","name":"Medium Membership (Annual)","description":"Unlimited access to the best and brightest stories on Medium. Membership billed annually."},"monthlyPlanWithTrial":{"planId":"P-66C21969LR178604GJPVKUKY","name":"Medium Membership (Monthly) with setup fee","description":"Unlimited access to the best and brightest stories on Medium. Membership billed monthly."},"yearlyPlanWithTrial":{"planId":"P-6XW32684EX226940VKCT2MFA","name":"Medium Membership (Annual) with setup fee","description":"Unlimited access to the best and brightest stories on Medium. Membership billed annually."},"oldMonthlyPlanNoSetupFee":{"planId":"P-4N046520HR188054PCJC7LJI","name":"Medium Membership (Monthly)","description":"Unlimited access to the best and brightest stories on Medium. Membership billed monthly."},"oldYearlyPlanNoSetupFee":{"planId":"P-7A4913502Y5181304CJEJMXQ","name":"Medium Membership (Annual)","description":"Unlimited access to the best and brightest stories on Medium. Membership billed annually."},"sdkUrl":"https:\u002F\u002Fwww.paypal.com\u002Fsdk\u002Fjs"},"stripePublishableKey":"pk_live_7FReX44VnNIInZwrIIx6ghjl","log":{"json":true,"level":"info"},"imageUploadMaxSizeMb":25,"staffPicks":{"title":"Staff Picks","catalogId":"c7bc6e1ee00f"}},"session":{"xsrf":""}}</script><script>window.__APOLLO_STATE__ = {"ROOT_QUERY":{"__typename":"Query","variantFlags":[{"__typename":"VariantFlag","name":"enable_rex_reading_history","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"reader_fair_distribution_non_qp","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_footer_app_buttons","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"can_receive_tips_v0","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_tipping_v0_android","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_enable_friend_links_creation","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_abandoned_cart_promotion_email","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_lite_server_upstream_deadlines","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_lo_homepage","valueType":{"__typename":"VariantFlagString","value":"control"}},{"__typename":"VariantFlag","name":"enable_ml_rank_rex_anno","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_post_bottom_responses_input","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_webhook","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_enable_image_sharer","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"available_annual_plan","valueType":{"__typename":"VariantFlagString","value":"2c754bcc2995"}},{"__typename":"VariantFlag","name":"enable_diversification_rex","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_legacy_feed_in_iceland","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_moc_load_processor_c","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_rex_new_push_notification_endpoint","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_starspace","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_enable_friend_links_postpage_banners","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_premium_tier_badge","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_trial_membership","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_sharer_create_post_share_key","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_integration","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_entities_to_follow_v2","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_simplified_digest_v2_b","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"price_smoke_test_monthly","valueType":{"__typename":"VariantFlagString","value":""}},{"__typename":"VariantFlag","name":"enable_bg_post_post","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_sharer_validate_post_share_key","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_iceland_nux","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"available_annual_premium_plan","valueType":{"__typename":"VariantFlagString","value":"4a442ace1476"}},{"__typename":"VariantFlag","name":"enable_tribute_landing_page","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_branch_io","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_medium2_kbfd","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_iceland_forced_android","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_members_only_audio","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_pp_country_expansion","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_susi_redesign_android","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"signin_services","valueType":{"__typename":"VariantFlagString","value":"twitter,facebook,google,email,google-fastidv,google-one-tap,apple"}},{"__typename":"VariantFlag","name":"enable_conversion_ranker_v2","valueType":{"__typename":"VariantFlagString","value":"control"}},{"__typename":"VariantFlag","name":"enable_deprecate_legacy_providers_v3","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_google_webhook","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_lite_homepage","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_recaptcha_enterprise","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_auto_follow_on_subscribe","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_ios_easy_resubscribe","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_two_hour_refresh","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_ios_offline_reading","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_susi_redesign_ios","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_apple_pay","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_google_pay","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_pre_pp_v4","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_sprig","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"num_post_bottom_responses_to_show","valueType":{"__typename":"VariantFlagString","value":"3"}},{"__typename":"VariantFlag","name":"enable_updated_pub_recs_ui","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_enable_lock_responses","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_intrinsic_automatic_actions","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_in_app_free_trial","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"allow_signup","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_mastodon_avatar_upload","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_enable_syntax_highlight","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_ios_dynamic_paywall_aspiriational","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_premium_tier","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"available_monthly_premium_plan","valueType":{"__typename":"VariantFlagString","value":"12a660186432"}},{"__typename":"VariantFlag","name":"mobile_custom_app_icon","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_boost_nia_v01","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_recirc_model","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"allow_test_auth","valueType":{"__typename":"VariantFlagString","value":"disallow"}},{"__typename":"VariantFlag","name":"enable_author_cards_byline","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"price_smoke_test_yearly","valueType":{"__typename":"VariantFlagString","value":""}},{"__typename":"VariantFlag","name":"skip_fs_cache_user_vals","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_verifications_service","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"onboarding_tags_from_top_views","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_newsletter_lo_flow_custom_domains","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_seamless_social_sharing","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"rex_generator_max_candidates","valueType":{"__typename":"VariantFlagNumber","value":1000}},{"__typename":"VariantFlag","name":"enable_apple_sign_in","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_aurora_pub_follower_page","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_android_verified_author","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_tipping_v0_ios","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_enable_editor_new_publishing_flow","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_creator_welcome_email","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"reengagement_notification_duration","valueType":{"__typename":"VariantFlagNumber","value":3}},{"__typename":"VariantFlag","name":"android_enable_lists_v2","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_automod","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_billing_frequency_on_step2","valueType":{"__typename":"VariantFlagString","value":"group_1"}},{"__typename":"VariantFlag","name":"enable_lite_archive_page","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_new_stripe_customers","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_tick_landing_page","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"allow_access","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"redefined_top_posts","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_speechify_widget","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_enable_topic_portals","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_android_miro_v2","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_app_flirty_thirty","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_post_bottom_responses","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_switch_plan_premium_tier","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_explicit_signals","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_author_cards","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_conversion_model_v2","valueType":{"__typename":"VariantFlagString","value":"group_2"}},{"__typename":"VariantFlag","name":"enable_android_dynamic_programming_paywall","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_configure_pronouns","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_lite_response_markup","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_moc_load_processor_first_story","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"coronavirus_topic_recirc","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_enable_home_post_menu","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_rating_prompt_stories_read_threshold","valueType":{"__typename":"VariantFlagNumber","value":2}},{"__typename":"VariantFlag","name":"enable_maim_the_meter","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_android_dynamic_aspirational_paywall","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_update_topic_portals_wtf","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_marketing_emails","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_see_pronouns","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_enable_verified_book_author","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_client","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_pill_based_home_feed","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_speechify_ios","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"goliath_externalsearch_enable_comment_deindexation","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_display_paywall_after_onboarding","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"limit_post_referrers","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_mastodon_for_members","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"disable_partner_program_enrollment","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_braintree_paypal","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_lite_continue_this_thread","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_pp_v4","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_bayesian_average_pub_search","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_eventstats_event_processing","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_mastodon_for_members_username_selection","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_rito_upstream_deadlines","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"textshots_userid","valueType":{"__typename":"VariantFlagString","value":""}},{"__typename":"VariantFlag","name":"can_send_tips_v0","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_cache_less_following_feed","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"available_monthly_plan","valueType":{"__typename":"VariantFlagString","value":"60e220181034"}},{"__typename":"VariantFlag","name":"enable_group_gifting","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"limit_user_follows","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_import","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_remove_twitter_onboarding_step","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_explicit_signals_updated_post_previews","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_ios_autorefresh","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_moc_load_processor_all_recs_surfaces","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_ranker_v10","valueType":{"__typename":"VariantFlagString","value":"control"}},{"__typename":"VariantFlag","name":"enable_google_one_tap","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_new_manage_membership_flow","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_recommended_publishers_query","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"glyph_font_set","valueType":{"__typename":"VariantFlagString","value":"m2-unbound-source-serif-pro"}},{"__typename":"VariantFlag","name":"enable_apple_webhook","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_ios_dynamic_paywall_programming","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"browsable_stream_config_bucket","valueType":{"__typename":"VariantFlagString","value":"curated-topics"}},{"__typename":"VariantFlag","name":"enable_rex_aggregator_v2","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_social_share_sheet","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_android_offline_reading","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_update_explore_wtf","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"android_enable_friend_links_creation","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_publication_hierarchy_web","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"enable_tag_recs","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"ios_enable_friend_links_postpage_banners","valueType":{"__typename":"VariantFlagBoolean","value":true}},{"__typename":"VariantFlag","name":"signup_services","valueType":{"__typename":"VariantFlagString","value":"twitter,facebook,google,email,google-fastidv,google-one-tap,apple"}}],"viewer":null,"collectionByDomainOrSlug({\"domainOrSlug\":\"medium.com\"})":null,"user({\"id\":\"d9ce9f6dba3e\"})":{"__ref":"User:d9ce9f6dba3e"},"userResult({\"id\":\"d9ce9f6dba3e\"})":{"__ref":"User:d9ce9f6dba3e"},"userResult({\"id\":null,\"username\":\"Mixpanel\"})":{"__ref":"User:d9ce9f6dba3e"},"user({\"username\":\"Mixpanel\"})":{"__ref":"User:d9ce9f6dba3e"},"userResult({\"username\":\"Mixpanel\"})":{"__ref":"User:d9ce9f6dba3e"},"userResult({\"id\":\"d9ce9f6dba3e\",\"username\":\"\"})":{"__ref":"User:d9ce9f6dba3e"}},"User:d9ce9f6dba3e":{"__typename":"User","id":"d9ce9f6dba3e","name":"Mixpanel","username":"Mixpanel","newsletterV3":{"__ref":"NewsletterV3:b20135c27103"},"customStyleSheet":null,"imageId":"1*ILXnVZy4YDjFCXVIwi2Zzw.png","socialStats":{"__typename":"SocialStats","followerCount":4075,"followingCount":676,"collectionFollowingCount":6},"viewerEdge":{"__ref":"UserViewerEdge:userId:d9ce9f6dba3e-viewerId:lo_12eab46cc7d9"},"membership":null,"verifications":{"__typename":"VerifiedInfo","isBookAuthor":false},"customDomainState":null,"hasSubdomain":false,"bio":"Helping the world learn from its data with event analytics everyone can use. Let's build.","isPartnerProgramEnrolled":false,"viewerIsUser":false,"postSubscribeMembershipUpsellShownAt":0,"followingEntityConnection:{\"paging\":{\"limit\":5}}":{"__typename":"EntityConnection","entities":[{"__ref":"Collection:42f014f901ad"},{"__ref":"User:6ab0af8002ff"},{"__ref":"User:b787a4d962d8"},{"__ref":"User:46defe26fc80"},{"__ref":"User:71aeef3fc183"}]},"pronouns":[],"homepagePostsConnection:{\"paging\":{\"limit\":1}}":{"__typename":"PostConnection","posts":[{"__ref":"Post:c7c33335eddc"}]},"linkedAccounts":{"__ref":"LinkedAccounts:d9ce9f6dba3e"},"homepagePostsConnection:{\"paging\":{\"limit\":10},\"includeDistributedResponses\":true}":{"__typename":"PostConnection","posts":[{"__ref":"Post:c7c33335eddc"},{"__ref":"Post:1627a1f01f13"},{"__ref":"Post:ab6ebb96c467"},{"__ref":"Post:5d2f38d5a7fc"},{"__ref":"Post:d871b5cad0e7"},{"__ref":"Post:b95824341ce4"}],"pagingInfo":{"__typename":"Paging","next":null}},"twitterScreenName":"mixpanel","navItems":[{"__typename":"UserNavItem","title":"Profile"},{"__typename":"UserNavItem","title":"Claps"}],"isSuspended":false,"authoredBooks":[]},"UserViewerEdge:userId:d9ce9f6dba3e-viewerId:lo_12eab46cc7d9":{"__typename":"UserViewerEdge","isBlocking":false,"id":"userId:d9ce9f6dba3e-viewerId:lo_12eab46cc7d9","isFollowing":false,"isUser":false,"isMuting":false,"hasList":false},"NewsletterV3:b20135c27103":{"__typename":"NewsletterV3","id":"b20135c27103","type":"NEWSLETTER_TYPE_AUTHOR","slug":"d9ce9f6dba3e","name":"d9ce9f6dba3e","collection":null,"user":{"__ref":"User:d9ce9f6dba3e"},"description":"","promoHeadline":"","promoBody":"","showPromo":false},"ImageMetadata:1*OcnETLUeKYKHAy_jJw3EnQ@2x.png":{"__typename":"ImageMetadata","id":"1*OcnETLUeKYKHAy_jJw3EnQ@2x.png"},"CustomStyleSheet:7b5b29fa44b":{"__typename":"CustomStyleSheet","header":{"__typename":"HeaderStyles","backgroundImage":null},"id":"7b5b29fa44b"},"Collection:42f014f901ad":{"__typename":"Collection","id":"42f014f901ad","name":"The Mixpanel Blog","avatar":{"__ref":"ImageMetadata:1*OcnETLUeKYKHAy_jJw3EnQ@2x.png"},"domain":null,"slug":"mixpanel-s-the-signal","description":"The latest from Mixpanel and the world of data-informed building","subscriberCount":5603,"customStyleSheet":{"__ref":"CustomStyleSheet:7b5b29fa44b"},"viewerEdge":{"__ref":"CollectionViewerEdge:collectionId:42f014f901ad-viewerId:lo_12eab46cc7d9"}},"User:6ab0af8002ff":{"__typename":"User","id":"6ab0af8002ff","name":"Ken Hanson","imageId":"1*cLVdBy6OB98zRabd9zqssA.jpeg","membership":null,"username":"kenhanson04","customDomainState":null,"hasSubdomain":false,"hasDomain":false,"bio":"Growth and Experimentation Manager for rewardStyle and Co-founder of https:\u002F\u002Fdeckofmanyfriends.com podcast.","verifications":{"__typename":"VerifiedInfo","isBookAuthor":false}},"User:b787a4d962d8":{"__typename":"User","id":"b787a4d962d8","name":"David Barnes","imageId":"1*dF7mQPYCE-2phk30pbAAfQ.jpeg","membership":null,"username":"drb","customDomainState":null,"hasSubdomain":false,"hasDomain":false,"bio":"It turns out my (former) employer did not share my opinions","verifications":{"__typename":"VerifiedInfo","isBookAuthor":false}},"User:46defe26fc80":{"__typename":"User","id":"46defe26fc80","name":"Paul May","imageId":"0*JjWSrvlszfaMOyrs.jpg","membership":null,"username":"paulmay","customDomainState":null,"hasSubdomain":false,"hasDomain":false,"bio":"Co-founder of BuzzStream - tools for social media marketing, PR and link building","verifications":{"__typename":"VerifiedInfo","isBookAuthor":false}},"User:71aeef3fc183":{"__typename":"User","id":"71aeef3fc183","name":"Matt Riopelle","imageId":"1*69BIeansmC2BfiP2vrD7xg.png","membership":null,"username":"mattriopelle","customDomainState":null,"hasSubdomain":false,"hasDomain":false,"bio":"","verifications":{"__typename":"VerifiedInfo","isBookAuthor":false}},"Post:c7c33335eddc":{"__typename":"Post","id":"c7c33335eddc","title":"Machine learning and product analytics: Navigating the hype","previewImage":{"__ref":"ImageMetadata:1*3Xd9ztVo1RVUTE6V1Zo3Bw.png"},"extendedPreviewContent":{"__typename":"PreviewContent","subtitle":"By Adam Kinney, Head of Analytics @ Mixpanel","isFullContent":false},"creator":{"__ref":"User:d9ce9f6dba3e"},"isPublished":true,"mediumUrl":"https:\u002F\u002Fmedium.com\u002Fmixpanel-s-the-signal\u002Fmachine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc","collection":{"__ref":"Collection:42f014f901ad"},"isLimitedState":false,"allowResponses":true,"postResponses":{"__typename":"PostResponses","count":0},"visibility":"PUBLIC","clapCount":33,"isLocked":false,"firstPublishedAt":1643662421708,"latestPublishedAt":1643662421708,"pinnedAt":0,"readingTime":4.849056603773585,"sequence":null,"isSeries":false,"uniqueSlug":"machine-learning-and-product-analytics-navigating-the-hype-c7c33335eddc","pinnedByCreatorAt":0},"LinkedAccounts:d9ce9f6dba3e":{"__typename":"LinkedAccounts","mastodon":null,"id":"d9ce9f6dba3e"},"ImageMetadata:1*3Xd9ztVo1RVUTE6V1Zo3Bw.png":{"__typename":"ImageMetadata","id":"1*3Xd9ztVo1RVUTE6V1Zo3Bw.png","focusPercentX":null,"focusPercentY":null,"alt":null},"CollectionViewerEdge:collectionId:42f014f901ad-viewerId:lo_12eab46cc7d9":{"__typename":"CollectionViewerEdge","id":"collectionId:42f014f901ad-viewerId:lo_12eab46cc7d9","isMuting":false},"ImageMetadata:1*hYxWuc-oEdHBqjfYHX4ANA.jpeg":{"__typename":"ImageMetadata","id":"1*hYxWuc-oEdHBqjfYHX4ANA.jpeg","focusPercentX":null,"focusPercentY":null,"alt":null},"Post:1627a1f01f13":{"__typename":"Post","id":"1627a1f01f13","title":"Andrew Chen on network effects and competing for growth in a rocketing market","previewImage":{"__ref":"ImageMetadata:1*hYxWuc-oEdHBqjfYHX4ANA.jpeg"},"extendedPreviewContent":{"__typename":"PreviewContent","subtitle":"By Dan Bean, Editor @ Mixpanel","isFullContent":false},"creator":{"__ref":"User:d9ce9f6dba3e"},"isPublished":true,"mediumUrl":"https:\u002F\u002Fmedium.com\u002Fmixpanel-s-the-signal\u002Fandrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13","collection":{"__ref":"Collection:42f014f901ad"},"isLimitedState":false,"allowResponses":true,"postResponses":{"__typename":"PostResponses","count":0},"visibility":"PUBLIC","clapCount":7,"isLocked":false,"firstPublishedAt":1639590620867,"latestPublishedAt":1639590620867,"pinnedAt":0,"readingTime":8.241509433962264,"sequence":null,"isSeries":false,"uniqueSlug":"andrew-chen-on-network-effects-and-competing-for-growth-in-a-rocketing-market-1627a1f01f13","pinnedByCreatorAt":0},"ImageMetadata:1*504d2CfIp0cD6NIGzB-olw@2x.png":{"__typename":"ImageMetadata","id":"1*504d2CfIp0cD6NIGzB-olw@2x.png","focusPercentX":null,"focusPercentY":null,"alt":null},"Post:ab6ebb96c467":{"__typename":"Post","id":"ab6ebb96c467","title":"User interviews and product analytics: How and when to use each","previewImage":{"__ref":"ImageMetadata:1*504d2CfIp0cD6NIGzB-olw@2x.png"},"extendedPreviewContent":{"__typename":"PreviewContent","subtitle":"Understanding the different data each approach gets you can be the real key to success.","isFullContent":false},"creator":{"__ref":"User:d9ce9f6dba3e"},"isPublished":true,"mediumUrl":"https:\u002F\u002Fmedium.com\u002Fmixpanel-s-the-signal\u002Fuser-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467","collection":{"__ref":"Collection:42f014f901ad"},"isLimitedState":false,"allowResponses":true,"postResponses":{"__typename":"PostResponses","count":0},"visibility":"PUBLIC","clapCount":107,"isLocked":false,"firstPublishedAt":1634774002574,"latestPublishedAt":1639590665722,"pinnedAt":0,"readingTime":6.254716981132075,"sequence":null,"isSeries":false,"uniqueSlug":"user-interviews-and-product-analytics-how-and-when-to-use-each-ab6ebb96c467","pinnedByCreatorAt":0},"ImageMetadata:1*oxn2tdaLFUFfVojmxZirJQ.png":{"__typename":"ImageMetadata","id":"1*oxn2tdaLFUFfVojmxZirJQ.png","focusPercentX":null,"focusPercentY":null,"alt":null},"Post:5d2f38d5a7fc":{"__typename":"Post","id":"5d2f38d5a7fc","title":"The Product Renaissance","previewImage":{"__ref":"ImageMetadata:1*oxn2tdaLFUFfVojmxZirJQ.png"},"extendedPreviewContent":{"__typename":"PreviewContent","subtitle":"Steven Sinofsky and Suhail Doshi in conversation","isFullContent":false},"creator":{"__ref":"User:d9ce9f6dba3e"},"isPublished":true,"mediumUrl":"https:\u002F\u002Fmedium.com\u002Fmixpanel-s-the-signal\u002Fthe-product-renaissance-5d2f38d5a7fc","collection":{"__ref":"Collection:42f014f901ad"},"isLimitedState":false,"allowResponses":true,"postResponses":{"__typename":"PostResponses","count":1},"visibility":"PUBLIC","clapCount":24,"isLocked":false,"firstPublishedAt":1485456599000,"latestPublishedAt":1485464117789,"pinnedAt":0,"readingTime":1.4889937106918238,"sequence":null,"isSeries":false,"uniqueSlug":"the-product-renaissance-5d2f38d5a7fc","pinnedByCreatorAt":0},"ImageMetadata:1*0Rk34zF_-MQ-Z6-GhNIQPg.png":{"__typename":"ImageMetadata","id":"1*0Rk34zF_-MQ-Z6-GhNIQPg.png","focusPercentX":null,"focusPercentY":null,"alt":null},"Post:d871b5cad0e7":{"__typename":"Post","id":"d871b5cad0e7","title":"Beyond the ad? Three media experts discuss revenue models","previewImage":{"__ref":"ImageMetadata:1*0Rk34zF_-MQ-Z6-GhNIQPg.png"},"extendedPreviewContent":{"__typename":"PreviewContent","subtitle":"Medium has been empowering anyone and any company to tell stories since 2011. With a total of $132 million in funding, it’s been a darling…","isFullContent":false},"creator":{"__ref":"User:d9ce9f6dba3e"},"isPublished":true,"mediumUrl":"https:\u002F\u002Fmedium.com\u002Fmixpanel-s-the-signal\u002Fbeyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7","collection":{"__ref":"Collection:42f014f901ad"},"isLimitedState":false,"allowResponses":true,"postResponses":{"__typename":"PostResponses","count":0},"visibility":"PUBLIC","clapCount":13,"isLocked":false,"firstPublishedAt":1484719257000,"latestPublishedAt":1484756864602,"pinnedAt":0,"readingTime":2.549056603773585,"sequence":null,"isSeries":false,"uniqueSlug":"beyond-the-ad-three-media-experts-discuss-revenue-models-d871b5cad0e7","pinnedByCreatorAt":0},"ImageMetadata:1*ObBcgU3tQRybb-1G1cOdtg.png":{"__typename":"ImageMetadata","id":"1*ObBcgU3tQRybb-1G1cOdtg.png","focusPercentX":null,"focusPercentY":null,"alt":null},"Post:b95824341ce4":{"__typename":"Post","id":"b95824341ce4","title":"Build or buy analytics? There’s an 8x difference","previewImage":{"__ref":"ImageMetadata:1*ObBcgU3tQRybb-1G1cOdtg.png"},"extendedPreviewContent":{"__typename":"PreviewContent","subtitle":"Tl;dr By purchasing a modern data solution like Mixpanel, companies save time and money, and are able to focus their internal resources on…","isFullContent":false},"creator":{"__ref":"User:d9ce9f6dba3e"},"isPublished":true,"mediumUrl":"https:\u002F\u002Fmedium.com\u002Fmixpanel-s-the-signal\u002Fbuild-or-buy-analytics-theres-an-8x-difference-b95824341ce4","collection":{"__ref":"Collection:42f014f901ad"},"isLimitedState":false,"allowResponses":true,"postResponses":{"__typename":"PostResponses","count":0},"visibility":"PUBLIC","clapCount":5,"isLocked":false,"firstPublishedAt":1484245329000,"latestPublishedAt":1484681817861,"pinnedAt":0,"readingTime":4.005660377358491,"sequence":null,"isSeries":false,"uniqueSlug":"build-or-buy-analytics-theres-an-8x-difference-b95824341ce4","pinnedByCreatorAt":0}}</script><script src="https://cdn-client.medium.com/lite/static/js/manifest.b2314f6d.js"></script><script src="https://cdn-client.medium.com/lite/static/js/9865.1496d74a.js"></script><script src="https://cdn-client.medium.com/lite/static/js/main.24534aeb.js"></script><script src="https://cdn-client.medium.com/lite/static/js/instrumentation.d9108df7.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/reporting.ff22a7a5.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/5049.d1ead72d.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/4810.6318add7.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/2707.b0942613.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/9977.5b3eb23a.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/8599.1ab63137.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/5250.9f9e01d2.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/6349.b071a958.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/2648.26563adf.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/8393.826a25fb.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/7079.67349d50.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/3735.afb7e926.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/5642.a2d9f6a1.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/4124.0567a444.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/4769.e7f80c12.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/3591.8b4ac29e.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/6834.08de95de.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/1676.a57f3b03.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/3561.c365f1ea.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/7880.b3d77a02.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/6594.8def288e.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/UserProfilePage.MainContent.c2a2d70c.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/2278.e4e1a3d4.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/7346.72622eb9.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/408.e884c80f.chunk.js"></script> <script src="https://cdn-client.medium.com/lite/static/js/UserProfilePage.RightColumnContent.ca20d324.chunk.js"></script><script>window.main();</script><script>(function(){function c(){var b=a.contentDocument||a.contentWindow.document;if(b){var d=b.createElement('script');d.innerHTML="window.__CF$cv$params={r:'8e6e6037fe67a029',t:'MTczMjMzNTcyMy4wMDAwMDA='};var a=document.createElement('script');a.nonce='';a.src='/cdn-cgi/challenge-platform/scripts/jsd/main.js';document.getElementsByTagName('head')[0].appendChild(a);";b.getElementsByTagName('head')[0].appendChild(d)}}if(document.body){var a=document.createElement('iframe');a.height=1;a.width=1;a.style.position='absolute';a.style.top=0;a.style.left=0;a.style.border='none';a.style.visibility='hidden';document.body.appendChild(a);if('loading'!==document.readyState)c();else if(window.addEventListener)document.addEventListener('DOMContentLoaded',c);else{var e=document.onreadystatechange||function(){};document.onreadystatechange=function(b){e(b);'loading'!==document.readyState&&(document.onreadystatechange=e,c())}}}})();</script></body></html>