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"צריך לחשוב אחרת ולרכוש קרקע" - TheMasters: זירת המומחים - TheMarker
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מסביר כי השקעה בקרקע עשויה להפוך להשקעה מניבה, בפרט בימים אלה, במסגרת הפרויקטים המתוכננים בראשון לציון</p></div><div class="bu a b mh mi mj mk ml mm mn mo mp mq mr ms mt mu mv mw mx e f "><div class="a cm my mz na nb nc nd ne nf ng nh ni nj nk nl nm nn no np nq nr ns nt nu eq"><div class="a cm nv nw nx ny am an no np nr ns nt eq"><svg width="1em" height="1em" viewBox="0 0 256 256" class="ju kj jw ow ox ov ou jy jz ka" data-test="IconTheMarker"> <path fill="currentColor" d="M128 20C68.4 20 20 68.4 20 128s48.4 108 108 108 108-48.4 108-108S187.6 20 128 20zm56 155h-26v-68.9L140.5 175h-25.1L98 106.1V175H72V80h42.8l12.8 53.8 13-53.8H184v95z"></path></svg><div class="nz oa"><address class="cs oy oz pa pb pc bm as at am an bi">שחר אמאנו, בשיתוף חברת קרקעות עתיד</address><div data-display-dates="true" class="pe oi oj ok ol"><time dateTime="2023-11-06T16:05:00+02:00" class="cu jv jy ob oc od oe of og oh oa mx oi oj ok ol jz ka">06 בנובמבר 2023</time></div></div></div><div class="a i om cs on oo op oq or ia jr os ot j">תוכן שיווקי</div><div data-display-dates="true" class="pe oi oj ok ol"><time dateTime="2023-11-06T16:05:00+02:00" class="cu jv jy hd oc od ou oe of og oh oa ov oi oj ok ol jz ka">06 בנובמבר 2023</time></div></div><div class="gb bu hn ff pf pg ph hk fa gp pi pj pk" aria-expanded="false" aria-hidden="true"><div tabindex="-1" class="pl gn hk fa gp gq gr"></div></div></div><div class="ac bf bg bh al ao ap au av"><div class="hr g pr ps pt pu ff pv pw px py pz jn lv qa qb" data-test="shareBarMobile"><div class="pv pm qc qd qe qf qg qh qi qj qk ql qm qn fv"><button class="cm cr cv bu jm cz cy cu jn cq da db dc ds dr dk dj qt qu hs qv qw oi oj os ot hr qx eq er qy qz ra rb" data-test="whatsappButton" title="שתפו בווטסאפ" font-size="-2" type="button"><span class="fx fy km kn fz ga gb gc fg ko gd cz">שתפו בווטסאפ</span><svg width="1em" height="1em" viewBox="0 0 256 256" class="ju jv jw rc" data-test="IconWhatsapp"> <path fill="currentColor" d="M206.6 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768w,https://img.haarets.co.il/bs/0000018b-a4ef-dc41-af9f-efefc50b0000/db/e9/817ce54b4b62ab25ea709487719f/54235260.JPG?precrop=1200,698,x0,y219&height=488&width=840 840w,https://img.haarets.co.il/bs/0000018b-a4ef-dc41-af9f-efefc50b0000/db/e9/817ce54b4b62ab25ea709487719f/54235260.JPG?precrop=1200,698,x0,y219&height=595&width=1024 1024w,https://img.haarets.co.il/bs/0000018b-a4ef-dc41-af9f-efefc50b0000/db/e9/817ce54b4b62ab25ea709487719f/54235260.JPG?precrop=1200,698,x0,y219&height=744&width=1280 1280w,https://img.haarets.co.il/bs/0000018b-a4ef-dc41-af9f-efefc50b0000/db/e9/817ce54b4b62ab25ea709487719f/54235260.JPG?precrop=1200,698,x0,y219&height=826&width=1420 1420w,https://img.haarets.co.il/bs/0000018b-a4ef-dc41-af9f-efefc50b0000/db/e9/817ce54b4b62ab25ea709487719f/54235260.JPG?precrop=1200,698,x0,y219&height=1116&width=1920 1920w" data-test="articleBodyImage"/></div></div></figure><div class="sc sd hs pg ac se sf sg oi oj os ot sh si rg rh"><span class="jy">משרדי חברת קרקעות עתיד</span></div></div></header><div><section class="br bs bt" data-test="articleLayoutRow"><div class="bu bv bw bx by bz ca"><div class="ft cb cc cd ce cf"><div class="bu a b e f "><div class="a cm my mz na nb nc nd ne nf ng nh ni nj nk nl nm nn no np nq nr ns nt nu eq"><div class="a cm nv nw nx ny am an no np nr ns nt eq"><svg width="1em" height="1em" viewBox="0 0 256 256" class="ju kj jw ow ox ov ou jy jz ka" data-test="IconTheMarker"> <path fill="currentColor" d="M128 20C68.4 20 20 68.4 20 128s48.4 108 108 108 108-48.4 108-108S187.6 20 128 20zm56 155h-26v-68.9L140.5 175h-25.1L98 106.1V175H72V80h42.8l12.8 53.8 13-53.8H184v95z"></path></svg><div class="nz oa"><address class="cs oy oz pa pb pc bm as at am an bi">שחר אמאנו, בשיתוף חברת קרקעות עתיד</address><div data-display-dates="true" class="pe oi oj ok ol"><time dateTime="2023-11-06T16:05:00+02:00" class="cu jv jy ob oc od oe of og oh oa mx oi oj ok ol jz ka">06 בנובמבר 2023</time></div></div></div><div class="a i om cs on oo op oq or ia jr os ot j">תוכן שיווקי</div><div data-display-dates="true" class="pe oi oj ok ol"><time dateTime="2023-11-06T16:05:00+02:00" class="cu jv jy hd oc od ou oe of og oh oa ov oi oj ok ol jz ka">06 בנובמבר 2023</time></div></div><div class="gb bu hn ff pf pg ph hk fa gp pi pj pk" aria-expanded="false" aria-hidden="true"><div tabindex="-1" class="pl gn hk fa gp gq gr"></div></div></div></div><div class="af ay aj ak ba bb cg bc ch ci bd be cj ck cl"><div class="k l" data-test="articleBody"><p class="rq sx md sy sz ta tb tc">"הצרכן הישראלי צריך לרענן את החשיבה שלו, לשנות את התפיסה ולרכוש קרקע, אחרת הוא יקנה אותה בצורת דירה מקבלן וישלם עליה מחיר אסטרונומי". את האמירה הנחרצת הזאת יגאל אלקיים, הבעלים של חברת "קרקעות עתיד", לא זורק לחלל האוויר בלי ביסוס.</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">זה יותר מ-15 שנה שהוא בתחום הנדל"ן ויודע היטב איך הכל מתנהל: היכן כדאי להשקיע וכיצד להפוך את הכסף ששוכב בבנק להשקעה מניבה באמצעות רכישת קרקע. כעת הוא משווק קרקעות בבעלות החברה בפרויקט תמ"א 70 בראשון לציון - פרויקט המטרו, שמבקש להביא את לונדון ואמסטרדם לישראל. "בניית הפרויקטים סביב תחנות המטרו תעצים את הזכויות של הרוכשים ותעלה את מחירי הנדל"ן, זה בדיוק הזמן לרכוש קרקע במחיר שפוי לפני שהמחיר שלה יזנק", הוא מסביר.</p><div class="undefined kf"><div class="FI_PH"></div></div><div class="sz tc"><div><script> const mainFrame = new URL(window.location.href); const queryAppend = mainFrame.search; const innerFrame = document.querySelectorAll('.ccityIframe'); innerFrame.forEach( frm => { if( frm.src != "" ){ const checkUrl = new URL(frm.src); if(checkUrl.search == ""){ frm.src = frm.src + queryAppend; } } }); </script> <iframe class="ccityIframe" id="ccityIframe" src="https://www.lndit.co/6515570fd5844.htm" width="100%" height="450" frameborder="0" allowtransparency="1" ></iframe></div></div><p class="rq sx md sy sz ta tb tc"><strong class="hs">פרויקטים מובילים במרכז</strong></p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">ראשון לציון נחשבת כיום לעיר הרביעית בגודלה בישראל, והיא מתעדת להפוך לשלישית. הצפי להיותה מבוקשת לא נעלם גם מקברניטי העיר כבר בשנות השמונים, והם הגו את תוכנית "רצ2030" שתיתן לכך מענה. בעוד כשבע שנים, עד שנת 2030, אמורות כל הקרקעות בתוכנית להפוך לפרויקטים משולבים מגורים ומסחר, ובתוכם גם תמ"א 70 בצפון מזרח העיר, שתכלול אלפי יחידות דיור.</p><div class="undefined kf"><div class="FI_PH"></div></div><figure class="} bu kf g fq sz tc"><div class="gb bu rm"><button type="button" class="fg rn ro rp rq jq kg pf kd gb rr ex rs gp fb fc"><svg width="1em" height="1em" viewBox="0 0 256 256" class="ju rt jw ru kf ik" data-test="IconZoomIn"> <path fill="currentColor" d="M165.9 153.6c7.8-10.8 12.5-24.1 12.5-38.5 0-36.3-29.5-65.8-65.7-65.8S47 78.9 47 115.1c0 36.3 29.5 65.8 65.7 65.8 14.7 0 28.3-4.9 39.3-13.1l51.6 51.6 14.1-14.1-51.8-51.7zM148 120h-28v28h-16v-28H76v-16h28V76h16v28h28v16z"></path></svg><span class="fx fy km kn fz ga gb gc fg ko gd cz">עברו לתצוגת גלריה</span></button><div class="rv td bu g rx"></div></div></figure><p class="rq sx md sy sz ta tb tc">ייחודה של תמ"א 70 הוא בקו המטרו (1M) שאישרה הממשלה במאי 2022, וייתן מענה לעשרות רשויות, אך יותר מכך: הוא יהיה הקו המנחה לבניית שכונות, בניינים ובנייה צמודת קרקע במסלול של תחנות המטרו. בנייה בצורה הזו, שמאפיינת ערים מובילות באירופה, תוביל לעליית ערך הנדל"ן באזורים שקרובים לתחנת המטרו. "כיום הקרקע עדיין אינה זמינה לבנייה, וזה מה שהופך אותה להשקעה אטרקטיבית במיוחד עם פוטנציאל רווח גדול במיוחד", מסביר אלקיים.</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">ייחודה של תמ"א 70 הוא בקו המטרו (1M) שאישרה הממשלה במאי 2022, וייתן מענה לעשרות רשויות, אך יותר מכך - הוא יהיה הקו המנחה לבניית שכונות, בניינים ובנייה צמודת קרקע במסלול של תחנות המטרו. בנייה בצורה הזו, שמאפיינת ערים מובילות באירופה, תוביל לעליית ערך הנדל"ן באזורים שקרובים לתחנת המטרו. "כיום הקרקע עדיין אינה זמינה לבנייה, וזה מה שהופך אותה להשקעה אטרקטיבית במיוחד עם פוטנציאל רווח גדול במיוחד", מסביר אלקיים.</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">לדבריו, החשש מקניית קרקע גורם לרבים לשלם אחר כך מיליוני שקלים נוספים ומיותרים ואת זה הוא מנסה לשנות. "הציבור בישראל צריך להתחיל לחשוב כמו יזמים - לרכוש קרקעות חקלאיות או כאלה שלא הופשרו בגוש דן וליהנות מההשקעה. לאורך השנים, וזה מוכח, מחירי הקרקע באזורים האלה מטפסים, לעתים מכפילים עצמם ואפילו משלשים, וזו השקעה מצוינת לטווח הקצר ולטווח הארוך".</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">כדוגמה, אלקיים מספר כי קרקע במתחם האלף בראשון לציון נמכרה בשלב המוקדם ב-289 אלף שקל לעומת 1.8 מיליון לאחר הפשרה והיתרים, ואילו בשדה דב שילמו הרוכשים 590 אלף שקל והיום הקרקע שווה כ-2 מיליון שקל. "אנחנו מוכרים את ההשקעה והזכות לדירה, כמו לקנות מניה שהערך שלה רק עולה עם השנים כי מלאי הקרקעות אוזל והביקוש גדל", הוא מסביר. "מי שמחכה לאישורים או היתרים ישלם הרבה יותר, כך שהזמן הנכון להשקיע בקרקע בתמ"א 70 בראשון לציון הוא עכשיו".</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc"><strong class="hs">קרקע עם תוכניות סדורות</strong></p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">כדי לתת ללקוח ביטחון לאורך כל הדרך, קרקעות עתיד הציבה לעצמה תנאים קשוחים במיוחד לפני שהיא נכנסת לעסקה: כל הקרקעות המשווקות שנמצאות בבעלות החברה הן כאלה שיש לגביהן תוכניות סדורות עם עתיד וצפי לבנייה, האזורים מסביב לקרקע תמיד יהיו בנויים והרישום בטאבו יהיה פרטי, כולל הערת אזהרה.</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">הרכישה מתבצעת ישירות מהחברה שהקרקע נמצאת בבעלותה, והכסף לא יורד מהחשבון של הרוכשים עד לרישום הערת האזהרה בטאבו. הקרקע שנמצאת בבעלות החברה נרשמת בטאבו תוך 30 יום על שמו של הרוכש. "יש לנו הסכם שיתוף בין כל הרוכשים ואנחנו מלווים אותם יחד עם עורך דין עד קבלת מפתח וגם עושים מכרז קבלנים בסוף. הכל בשקיפות, כל המידע מונגש ללקוח, אם באמצעות גוגל MAPS שמראה גוש וחלקה ובדיוק היכן עוברות תחנות המטרו או באמצעות מידע מהעירייה או המדינה", מסביר אלקיים.</p><div class="undefined kf"><div class="FI_PH"></div></div><figure class="} bu kf g fq sz tc"><div class="gb bu rm"><button type="button" class="fg rn ro rp rq jq kg pf kd gb rr ex rs gp fb fc"><svg width="1em" height="1em" viewBox="0 0 256 256" class="ju rt jw ru kf ik" data-test="IconZoomIn"> <path fill="currentColor" d="M165.9 153.6c7.8-10.8 12.5-24.1 12.5-38.5 0-36.3-29.5-65.8-65.7-65.8S47 78.9 47 115.1c0 36.3 29.5 65.8 65.7 65.8 14.7 0 28.3-4.9 39.3-13.1l51.6 51.6 14.1-14.1-51.8-51.7zM148 120h-28v28h-16v-28H76v-16h28V76h16v28h28v16z"></path></svg><span class="fx fy km kn fz ga gb gc fg ko gd cz">עברו לתצוגת גלריה</span></button><div class="rv td bu g rx"></div></div></figure><p class="rq sx md sy sz ta tb tc">עוד הוא מוסיף כי החשיבה החדשנית של בנייה סביב תחנות המטרו, שעל פי הצפי יסיעו כ-2 מיליון איש ביום, היא מהפכת נדל"ן שמגיעה לישראל. בנוסף, הוא מציין את הקרבה לכביש 6 וכביש 4, לאסף הרופא, למרכזי מסחר ובילוי וגם נגישות כמעט מיידית לתל אביב ולנתב"ג.</p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc">"אנחנו מוכרים חמישה דונם לרוכשים ואת השאר משאירים בחברה. כך הרוכשים שלנו הופכים להיות שותפים עד לקבלת מפתח. כל מי שרוכש קרקע בתמ"א 70 בעצם קונה כרטיס כניסה עבורו או עבור הילדים שלו, וגם אם יחליט בשלב מסוים למכור אותה אנחנו נעזור לו", מבהיר אלקיים. "היום אפשר להגיע לדירה דרך קניית קרקע שהיא השקעה בטוחה ויציבה ולא חייבים לשלם עליה הרבה, בטח כשהקרקע בהישג יד ובמחיר נמוך".</p><div class="undefined kf"><div class="FI_PH"></div></div><div class="sz tc"><div><script> const mainFrame = new URL(window.location.href); const queryAppend = mainFrame.search; const innerFrame = document.querySelectorAll('.ccityIframe'); innerFrame.forEach( frm => { if( frm.src != "" ){ const checkUrl = new URL(frm.src); if(checkUrl.search == ""){ frm.src = frm.src + queryAppend; } } }); </script> <iframe class="ccityIframe" id="ccityIframe" src="https://www.lndit.co/6515570fd5844.htm" width="100%" height="450" frameborder="0" allowtransparency="1" ></iframe></div></div><p class="rq sx md sy sz ta tb tc"><em class="sj">* אין לראות באמור לעיל משום ייעוץ השקעות, המלצה או חוות דעת באשר לכדאיות ההשקעה ואין בו משום תחליף לייעוץ המתחשב בנתונים ובצרכיו האישיים של כל אדם.</em></p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy sz ta tb tc"><a class="sk sl dx dy le sm sn so sp sq sr ss rs ez lr ls" href="https://get-marketing.co.il/land-exclusive/" referrerpolicy="no-referrer-when-downgrade"><mark class="st"><strong class="hs">למעבר לאתר קרקעות עתיד >></strong></mark></a></p><div class="undefined kf"><div class="FI_PH"></div></div><p class="rq sx md sy ta tb"><em class="sj">בשיתוף חברת קרקעות עתיד</em></p></div><div class="k l"><a data-test="link" href="https://www.themarker.com/labels/themasters" class="cm cn co cp cq cr cs ct cu cv bu cw cx cy cz da db dc dd de df dg dh di dj dk dl dm dn do dp dq dr ds dt du dv dw dx dy dz ea eb ec ed ee ef eg eh ei ej ek el em en eo ep eq er es et eu ev"><span class="ew ex ey ez fa fb fc" data-test="buttonText">בחזרה למדור</span><span class="fd fe ff fg fh fi fj g fk fl fm fn fo"></span></a></div></div></div></section></div><div><section class="br bs" data-test="articleLayoutRow"><div class="bu bv bw bx by bz ca"><div class="ft cb cc cd ce cf"></div><div class="af ay aj ak ba bb cg bc ch ci bd be cj ck cl"></div></div></section></div><div><section class="br bs" data-test="articleLayoutRow"><div class="bu bv bw bx by bz ca"><div class="ft cb cc cd ce cf"></div><div class="af ay aj ak ba bb cg bc ch ci bd be cj ck cl"><div style="display:contents"><section class="g h pg" data-test="clampazzo"><div class="k l g te n o p q tf gj tg th ti tj tk tl tm lv gc tn dz eg eh to ed ee tp ea eb pn ec dx dy tq tr ts tt tu tv tw tx ty tz ua ub uc"><header class="a hc i fs ud ue uf ug tg th ti tj tk tl tm uh gg ui uj uk ul um un lg uo up uq ur us ut uu uv uw no nr ns hf f j fw"><h3 class="ux d hs uy uz va uh vb vc uj">Labels</h3><div class="d vd ve hu vf cz ia jr am an vg vh vi vj vk">תוכן שיווקי</div></header><article class="pv bu g te vl tn aw"><div class="vm bu pf"><a data-test="link" tabindex="-1" href="/labels/real-estate/2024-11-17/ty-article-labels/00000193-39af-dd38-a9fb-ffbf3e8b0000"><div class="rv rw bu g rx"><img alt="מותג עירוני" 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src="https://img.haarets.co.il/bs/0000017f-da26-d432-a77f-df3fdaff0000/a0/fc/f0a26a04625513ed88c90c3e948e/1626635663.jpg?precrop=472,274,x0,y20&height=349&width=600" class="fe hn fg fh g ry rz sa sb" title=""רואים את כל התמונה: עסקים, נדל"ן, השקעות פרטיות ועוד". אייל מוסקוביץ', לייף גולס" width="15.48" height="9"/></div></a></div><div class="vn vo jy"><a data-test="link" href="/labels/themasters/2024-10-31/ty-article-labels/00000192-e1b6-d7b5-af97-ebb7c4f60000"><h3 class="bi hs gu gy vp jc gw gz vq gx vr">איך לשמור על ההון המשפחתי גם לדורות הבאים?</h3></a></div><div class="ux a cm vs vt vu vv vw ok vx vy vo jy eq"><div> <!-- -->תוכן שיווקי</div></div></article><article class="pv bu g te vl tn aw"><div class="vm bu pf"><a data-test="link" tabindex="-1" href="/labels/themasters/2024-10-27/ty-article-labels/00000192-ccc8-d20d-a9da-fedc98bd0000"><div class="rv rw bu g rx"><img alt="23097" 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