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Bunker | Projects | Editorial graphic design project: when branding is judged (well) by the cover

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judged by its cover, so Il Margine launches its powerful visual identity</h1> </div></div> </header> <div class="container-fluid opening opening-img"><figure class="opening__img"><picture><source data-sizes="(max-width: 2000px) 100vw, 2000px" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fb0/14d/thumb_1539_il_margine_cover_at_2x_640_0_0_0_auto.jpg 640w,https://www.bnkr.it/storage/app/uploads/public/61e/fb0/14d/thumb_1539_il_margine_cover_at_2x_1100_0_0_0_auto.jpg 1100w,https://www.bnkr.it/storage/app/uploads/public/61e/fb0/14d/thumb_1539_il_margine_cover_at_2x_2200_0_0_0_auto.jpg 2000w" media="(min-width: 576px)"><img alt="" class="img-obj-fit--cover lazy" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fb0/14d/thumb_1539_il_margine_cover_at_2x_640_0_0_0_auto.jpg" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </picture> </figure> </div><header class="container-fluid opening__data project" role="banner"><div class="row"><div class="col-sm-5"><nav aria-labelledby="project-partners-label" class="d-flex flex-column" role="navigation"><h2 class="blk data__label p-xs" id="project-partners-label"> Client </h2> <div><ul class="list-logos"><li class="list-logos__item"><a class="blk p-sm" href="https://www.bnkr.it/en/portfolio/clients/erickson" title="Erickson"><img alt="Erickson" class="list-logos__img" src="https://www.bnkr.it/storage/app/uploads/public/61e/a98/16b/thumb_1533_erickson_320_160_0_0_auto.png" title="Erickson"> </a> </ul> </div></nav> </div> <div class="col-sm-19"><h2 class="blk data__heading p-md"> How to give a publishing house a visual identity? From creating the logo to designing series, our editorial graphic design project for Il Margine. </h2> </div></div> <div class="row"><div class="col"><hr class="w-100"> </div> </div><div class="row"><div class="col-sm-5"><div class="d-flex flex-column"><h2 class="blk data__label p-xs"> Year </h2> <span class="blk data__val p-xs"> 2019 - In corso </span></div> </div> <div class="col-sm-6"><nav aria-labelledby="project-categories-label" class="d-flex flex-column" role="navigation"><h2 class="blk data__label p-xs sans" id="project-categories-label"> Service </h2> <span class="blk data__val p-xs"><a class="category" href="https://www.bnkr.it/en/portfolio/book-design">Book design</a>, <a class="category" href="https://www.bnkr.it/en/portfolio/logo-design">Logo design</a> </span></nav> </div></div></header><div class="project-single"><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><p>It is a common belief that we should not judge a book by its cover, but actually the way it looks on the shelf influences readers’ perception and their choice of taking it home with them. This concept led to <strong>our research to create the visual identity and the editorial graphic design project for Il Margine.</strong> The coordinated image of Il Margine began like many stories: a blank page yet to be written. We will tell you about it. </div> </div> </div> <div class="block block--files-images my-section onecols"><div class="align-items-center justify-content-center row"><figure class="block--files-images__image col-md-24"><img alt="" class="img-fluid lazy picture w-100" data-sizes="(max-width: 2280px) 100vw, 2280px" data-src="https://www.bnkr.it/storage/app/uploads/public/61f/011/c40/thumb_1595_il_margine_compo_3_768_1000_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61f/011/c40/thumb_1595_il_margine_compo_3_768_1000_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61f/011/c40/thumb_1595_il_margine_compo_3_1600_1853_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61f/011/c40/thumb_1595_il_margine_compo_3_2280_1853_0_0_auto.jpg 2280w" height="1280" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png" width="2280"> </figure> </div> </div><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><h4>Il Margine as a focal meeting point</h4> <p><a href="https://www.erickson.it/it/saggistica/il-margine">Il Margine</a>, the publishing brand of Erickson, debuted in May 2021 with <strong>two series dedicated to essays and fiction</strong>, with a very powerful identity. In the months leading up to the launch, we concentrated on finding a cohesive image, defining a stylistic line with common points and individual variations.<p>Our editorial graphic design project therefore started from the first entry in any branding encyclopaedia: the logo. We designed a logotype <strong>with two different typefaces</strong>: a serif ‘L’ and a sans-serif ‘M’. This was a deliberate choice that reflects the aim of Il Margine to present itself as a meeting point between contrasting ideas without one prevailing over the other.</div> </div> </div><div class="block block--embed my-section text-center"><div class="container-fluid"><div class="embed-responsive embed-responsive-16by9"><video autoplay class="lazy" loop muted playsinline="" poster="" width="100%"><source data-src="https://www.bnkr.it/storage/app/uploads/public/61f/001/59b/il_margine_animazione_logo__61f00159b23a2381760829.mp4" type="video/mp4"> Your browser does not support the video tag. </video> </div> </div> </div><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><h3>Some ideas grow on trees</h3> <p>The two <a href="https://www.erickson.it/it/saggistica/il-margine#collane">series</a> get their names from ancient varieties of apple: <strong>Pinova</strong>, chosen for classic, modern and contemporary essays and fiction; and <strong>Annurca</strong>, selected for paperbacks focused on pamphlets, discussions and dialogues.<p>This division inspired us to create the book design, establishing <strong>a colour palette of 21 shades suggested by these apples</strong>. We studied a correlation between colours and emotions in order to meet the request of Il Margine for a warm, profound and authoritative yet not technical communicative tone, accessible to an educated but non-professional readership on the specific topic.</div> </div> </div><div class="block block--files-carousel container-fluid my-section"><div class="row"><div class="block--files-carousel__content col-sm-18 offset-sm-3"><div class="block-carousel swiper" data-swiper="{'slidesPerView': 'auto', 'centeredSlides': true, 'centerInsufficientSlides': true}" data-swiper-navigation="1"><button aria-label="Previous slide" class="swiper-button-prev" data-tip-enable="" data-tip-in="true" data-tip-out=""><span class="icon-arrow-left swiper-action visible-touch"></span> <span class="icon-arrow-left tip" data-tip=""></span></button> <button aria-label="Next slide" class="swiper-button-next" data-tip-enable="" data-tip-in="true" data-tip-out=""><span class="icon-arrow-right swiper-action visible-touch"></span> <span class="icon-arrow-right tip" data-tip=""></span></button><div class="swiper-pagination"></div><div class="swiper-wrapper"><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a0c/thumb_1572_02_il_margine_dorsi_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a0c/thumb_1572_02_il_margine_dorsi_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a0c/thumb_1572_02_il_margine_dorsi_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a0c/thumb_1572_02_il_margine_dorsi_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure> <figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fd9/4a1/thumb_1570_01_il_margine_dorsi_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fd9/4a1/thumb_1570_01_il_margine_dorsi_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fd9/4a1/thumb_1570_01_il_margine_dorsi_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fd9/4a1/thumb_1570_01_il_margine_dorsi_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a02/thumb_1571_00_il_margine_dorsi_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a02/thumb_1571_00_il_margine_dorsi_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a02/thumb_1571_00_il_margine_dorsi_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fd8/a02/thumb_1571_00_il_margine_dorsi_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure></div><div class="swiper-button-action" data-slide-action-target="" data-tip-out=""></div><div class="swiper-pagination"></div></div> </div> </div> </div><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><p>The colour white is the main protagonist of the cover design for Il Margine. It was an attempt to make a turnaround in an industry that has been proposing vibrant covers in bright colours in recent years. In this case, <strong>white creates space, becomes space and gives space to the themes proposed by Il Margine</strong>. </div> </div> </div><div class="block block--files-carousel my-section"><div class="row"><div class="block--files-carousel__content col-sm-18 offset-sm-3"><div class="block-carousel swiper" data-swiper="{'slidesPerView': 'auto', 'centeredSlides': true, 'centerInsufficientSlides': true}" data-swiper-navigation="1"><button aria-label="Previous slide" class="swiper-button-prev" data-tip-enable="" data-tip-in="true" data-tip-out=""><span class="icon-arrow-left swiper-action visible-touch"></span> <span class="icon-arrow-left tip" data-tip=""></span></button> <button aria-label="Next slide" class="swiper-button-next" data-tip-enable="" data-tip-in="true" data-tip-out=""><span class="icon-arrow-right swiper-action visible-touch"></span> <span class="icon-arrow-right tip" data-tip=""></span></button><div class="swiper-pagination"></div><div class="swiper-wrapper"><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1578_08_il_margine_pinova_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1578_08_il_margine_pinova_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1578_08_il_margine_pinova_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1578_08_il_margine_pinova_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure> <figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1577_07_il_margine_pinova_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1577_07_il_margine_pinova_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1577_07_il_margine_pinova_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e13/thumb_1577_07_il_margine_pinova_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1573_03_il_margine_pinova_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1573_03_il_margine_pinova_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1573_03_il_margine_pinova_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1573_03_il_margine_pinova_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1574_04_il_margine_pinova_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1574_04_il_margine_pinova_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1574_04_il_margine_pinova_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e00/thumb_1574_04_il_margine_pinova_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e08/thumb_1575_05_il_margine_pinova_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e08/thumb_1575_05_il_margine_pinova_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e08/thumb_1575_05_il_margine_pinova_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e08/thumb_1575_05_il_margine_pinova_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e09/thumb_1576_06_il_margine_pinova_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e09/thumb_1576_06_il_margine_pinova_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e09/thumb_1576_06_il_margine_pinova_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdb/e09/thumb_1576_06_il_margine_pinova_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1580_10_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1580_10_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1580_10_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1580_10_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1581_11_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1581_11_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1581_11_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e91/thumb_1581_11_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure></div><div class="swiper-button-action" data-slide-action-target="" data-tip-out=""></div><div class="swiper-pagination"></div></div> </div> </div> </div><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><p>The cover of the <strong>Pinova</strong> essays consists of three rectangular sections: a central white one with the title and author; one at the top enclosing a close-up of a work of art, photograph or illustration; and lastly a rectangular colour block below that continues on the spine and back of the book. <p>The appearance of the Pinova novels is similar to that of the essays, but their image occupies all the space of the cover and the rectangular white concept is maintained by means of an attractive narrow border.</div> </div> </div><div class="block block--embed my-section text-center"><div class="container-fluid"><div class="embed-responsive embed-responsive-16by9"><video autoplay class="lazy" loop muted playsinline="" poster="" width="100%"><source data-src="https://www.bnkr.it/storage/app/uploads/public/61f/171/516/ilm_costruzione_pinova__61f1715169fc0460123256.mp4" type="video/mp4"> Your browser does not support the video tag. </video> </div> </div> </div><div class="block block--files-images my-section onecols" style="background-color: #cecdcc"><div class="align-items-center justify-content-center row"><figure class="block--files-images__image col-md-24"><img alt="" class="img-fluid lazy picture w-100" data-sizes="(max-width: 2280px) 100vw, 2280px" data-src="https://www.bnkr.it/storage/app/uploads/public/61f/006/f23/thumb_1588_il_margine_compo_1_768_1000_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61f/006/f23/thumb_1588_il_margine_compo_1_768_1000_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61f/006/f23/thumb_1588_il_margine_compo_1_1600_1853_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61f/006/f23/thumb_1588_il_margine_compo_1_2280_1853_0_0_auto.jpg 2280w" height="1280" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png" width="2280"> </figure> </div> </div><div class="bg-lght block--quotes-carousel my-section"><div class="container-fluid"><div class="swiper text-center" data-swiper="{'slidesPerView': 'auto', 'centeredSlides': true, 'centerInsufficientSlides': true}" data-swiper-navigation="1"><button aria-label="Previous slide" class="swiper-button-prev"><span class="icon-arrow-left swiper-action"></span> </button> <button aria-label="Next slide" class="swiper-button-next"><span class="icon-arrow-right swiper-action"></span> </button><div class="py-5 swiper-wrapper"><div class="block--quotes-carousel__slide swiper-slide"><div class="blockquote"><p class="blk blockquote__text"> «At Bunker, we have found the rarest and most necessary thing here: a fellow traveller who knows when to listen and when to be listened to, who can create and propose smart beauty to support the bold idea at the heart of the project The outcome is a visual identity full of meaning and focus, so similar to the publisher we want to be that it almost becomes the same thing.» <div class="align-items-start blockquote__footer d-flex flex-row justify-content-center"><p class="blk blockquote__auth p-std"><span class="blockquote__auth__name text-uppercase">Fabio Di Pietro</span> <span class="blockquote__auth__role italic">Direttore editoriale Il Margine e Erickson</span> </div></div> </div> <div class="block--quotes-carousel__slide swiper-slide"><div class="blockquote"><p class="blk blockquote__text"> «Il Margine is a publisher that reaches out to everyone, but does not publish just anything. It focuses on ideas, always. It searches around the edges for what is valuable, new, unseen, and makes it central to the discourse.<br> It was necessary for its visual identity to do the same. We imagined it as essential and centred on what matters: the ideas that the book lets you grasp and the authors who created them.» <div class="align-items-start blockquote__footer d-flex flex-row justify-content-center"><p class="blk blockquote__auth p-std"><span class="blockquote__auth__name text-uppercase">Fabio Di Pietro</span> <span class="blockquote__auth__role italic">Editorial Director of Il Margine and Erickson</span> </div></div> </div></div><div class="swiper-pagination"></div></div> </div> </div><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><p>In the <strong>Annurca</strong> paperbacks, there are only two rectangular sections: the background image occupies the entire section underneath the central rectangular section, which, instead of white, is in the colour block of the book. <p>The iconographic choice on the cover is the result of a close dialogue with the contents of the book. The research involved ranges from the many extensive web archives to works by contemporary artists. In order to group <strong>several publications by one author into a single imagery,</strong> works similar in theme and style were selected. Hence, the covers of texts by Zygmunt Bauman always feature illustrations of animals, whereas those by Edgar Morin have black and white photos.</div> </div> </div><div class="block block--embed my-section text-center"><div class="container-fluid"><div class="embed-responsive embed-responsive-16by9"><video autoplay class="lazy" loop muted playsinline="" poster="" width="100%"><source data-src="https://www.bnkr.it/storage/app/uploads/public/61f/171/092/ilm_costruzione_annurca__61f171092f40b643744627.mp4" type="video/mp4"> Your browser does not support the video tag. </video> </div> </div> </div><div class="block block--files-carousel container-fluid my-section"><div class="row"><div class="block--files-carousel__content col-sm-18 offset-sm-3"><div class="block-carousel swiper" data-swiper="{'slidesPerView': 'auto', 'centeredSlides': true, 'centerInsufficientSlides': true}" data-swiper-navigation="1"><button aria-label="Previous slide" class="swiper-button-prev" data-tip-enable="" data-tip-in="true" data-tip-out=""><span class="icon-arrow-left swiper-action visible-touch"></span> <span class="icon-arrow-left tip" data-tip=""></span></button> <button aria-label="Next slide" class="swiper-button-next" data-tip-enable="" data-tip-in="true" data-tip-out=""><span class="icon-arrow-right swiper-action visible-touch"></span> <span class="icon-arrow-right tip" data-tip=""></span></button><div class="swiper-pagination"></div><div class="swiper-wrapper"><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5d0/thumb_1586_16_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5d0/thumb_1586_16_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5d0/thumb_1586_16_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5d0/thumb_1586_16_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure> <figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1583_14_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1583_14_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1583_14_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1583_14_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1584_13_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1584_13_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1584_13_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5c7/thumb_1584_13_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5ce/thumb_1585_15_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5ce/thumb_1585_15_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5ce/thumb_1585_15_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fe2/5ce/thumb_1585_15_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure><figure class="carousel-slide container swiper-slide"><div class="slide-content"><div class="obj-fit-wrp obj-fit-wrp--sm-contain ratio--sm-55-88 ratio--square"><img alt="" class="lazy obj-fit-img" data-sizes="(max-width: 1170px) 100vw, 1170px" data-src="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61e/fdf/e9a/thumb_1582_12_il_margine_annurca_2200_1140_0_0_auto.jpg 2200w" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png"> </div> </div> </figure></div><div class="swiper-button-action" data-slide-action-target="" data-tip-out=""></div><div class="swiper-pagination"></div></div> </div> </div> </div><div class="block block--files-images my-section onecols"><div class="align-items-center justify-content-center row"><figure class="block--files-images__image col-md-24"><img alt="" class="img-fluid lazy picture w-100" data-sizes="(max-width: 2280px) 100vw, 2280px" data-src="https://www.bnkr.it/storage/app/uploads/public/61f/009/414/thumb_1589_il_margine_compo_2_768_1000_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61f/009/414/thumb_1589_il_margine_compo_2_768_1000_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61f/009/414/thumb_1589_il_margine_compo_2_1600_1853_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61f/009/414/thumb_1589_il_margine_compo_2_2280_1853_0_0_auto.jpg 2280w" height="1280" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png" width="2280"> </figure> </div> </div><div class="block block--files-images my-section twocols"><div class="container-fluid"><div class="align-items-center justify-content-center row"><figure class="block--files-images__image col-md-12"><img alt="" class="img-fluid lazy picture" data-sizes="(max-width: 767px) 100vw, 40vw" data-src="https://www.bnkr.it/storage/app/uploads/public/61f/00c/759/thumb_1590_18_il_margine_interni_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61f/00c/759/thumb_1590_18_il_margine_interni_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61f/00c/759/thumb_1590_18_il_margine_interni_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61f/00c/759/thumb_1590_18_il_margine_interni_2200_1140_0_0_auto.jpg 2200w" height="1650" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png" width="2200"> </figure> <figure class="block--files-images__image col-md-12"><img alt="" class="img-fluid lazy picture" data-sizes="(max-width: 767px) 100vw, 40vw" data-src="https://www.bnkr.it/storage/app/uploads/public/61f/00c/76a/thumb_1593_19_il_margine_interni_768_426_0_0_auto.jpg" data-srcset="https://www.bnkr.it/storage/app/uploads/public/61f/00c/76a/thumb_1593_19_il_margine_interni_768_426_0_0_auto.jpg 768w,https://www.bnkr.it/storage/app/uploads/public/61f/00c/76a/thumb_1593_19_il_margine_interni_1600_570_0_0_auto.jpg 1600w,https://www.bnkr.it/storage/app/uploads/public/61f/00c/76a/thumb_1593_19_il_margine_interni_2200_1140_0_0_auto.jpg 2200w" height="1650" src="https://www.bnkr.it/themes/bunker2020/assets/images/tph.png" width="2200"> </figure></div> </div> </div><div class="block block--text container-fluid mb-5"><div class="row"><div class="block__body col-sm-15 entry offset-sm-5"><p>The editorial graphic design project for Il Margine was so detailed that we went to a bookshop and browsed the shelves looking for the works in the Pinova and Annurca series, the outcome of a meticulous rebranding project. <p><a href="https://www.bnkr.it/api/r/project/47">Did you like this project? See how we gave Pimpa a makeover. Yes, her.</a></div> </div> </div></div><aside><div class="bg-blu block block--hubspotform py-5 wht-p-sm"><div class="container-fluid"><div class="row"><div class="col-sm-18 offset-sm-3"><h2 class="h-md">Do you have a new project in mind?</h2> </div> </div> <div class="row"><div class="col-sm-15 offset-sm-5"><div class="mb-3"><p>Let’s talk about it together! Please send us your contact details. We’ll come back to you soon to learn more about your needs. </div> <div class="btn-group"><a class="btn" href="mailto:info@bnkr.it" target="_blank"><span class="label">Email us <span class="icon-arrow-right"></span></span> </a> </div></div> </div></div> </div> <div class="block--launch block-launch--page container-fluid container-fluid--entry index-1 my-section"><div class="row"><div class="col-sm-18 offset-sm-3"><h3 class="bolder h-l"> Bunker is an independent cultural planning studio. We specialize in visual identity, as well as book and web design. We design experiences for the cultural, publishing and corporate world. </h3> <h4 class="blu lighter p-md"><a class="arrow-link" href="https://www.bnkr.it/en/who-we-are"> Who we are <span class="icon icon-arrow-right"></span> </a> </h4></div> </div> </div><div class="block--launch block-launch--cmspage container-fluid container-fluid--entry index-2 my-section"><div class="row"><div class="col-sm-18 offset-sm-6"><h3 class="bolder h-l"> Our projects always build on research, development, and shared ideas. Here you can find some of the projects we’ve created over the years. </h3> <h4 class="blu lighter p-md"><a class="arrow-link" href="https://www.bnkr.it/en/portfolio"> Portfolio <span class="icon icon-arrow-right"></span> </a> </h4></div> </div> </div><div class="block--related mb-section"><div class="container-fluid"><div class="row"><div class="col-12 col-sm"><a class="item" href="https://www.bnkr.it/en/cultural-institutions" title="Cultural Institutions"><div class="animate-scroll brd-blu item__box"><h3 class="h-std item__box-title"> Cultural Institutions </h3> </div> <div class="animate-scroll item__body"><p class="blk d-md-block d-none item__text p-std"> We create beautiful and functional projects for the publishing industry, museums, foundations, festivals and cultural trade shows. We connect culture and creativity. </div></a> </div> <div class="col-12 col-sm"><a class="item" href="https://www.bnkr.it/en/publishing-industry" title="Publishing Industry"><div class="animate-scroll brd-blu item__box"><h3 class="h-std item__box-title"> Publishing Industry </h3> </div> <div class="animate-scroll item__body"><p class="blk d-md-block d-none item__text p-std"> We design books and series for editorial and corporate publications. We believe that a beautiful book is created through maximum functionality. </div></a> </div><div class="col-12 col-sm"><a class="item" href="https://www.bnkr.it/en/corporate-design" title="Corporate Design"><div class="animate-scroll brd-blu item__box"><h3 class="h-std item__box-title"> Corporate Design </h3> </div> <div class="animate-scroll item__body"><p class="blk d-md-block d-none item__text p-std"> We help companies narrating their stories through branding and corporate identity services. Together, we build the cultural world of your brand. </div></a> </div><div class="col-12 col-sm"><a class="item" href="https://www.bnkr.it/en/digital-design" title="Digital Design"><div class="animate-scroll brd-blu item__box"><h3 class="h-std item__box-title"> Digital Design </h3> </div> <div class="animate-scroll item__body"><p class="blk d-md-block d-none item__text p-std"> We narrate your brand online. We design robust frameworks, user-friendly interfaces, and engaging content. </div></a> </div></div> </div> </div></aside></main><footer class="footer main-footer" id="footer" role="contentinfo"><div class="container-fluid"><hr class="main-footer__topseparator w-100"> </div> <div class="bg-blu block--hubspotform my-0 py-5 wht-p-sm"><div class="container-fluid"><div class="row"><div class="col-sm-18 offset-sm-3"><h2 class="h-md">Do you like Bunker style?</h2> </div> </div> <div class="row"><div class="col-sm-15 offset-sm-5"><div class="mb-3"><p>In our newsletters, we’ll tell you what we do and all the interesting things that take place in Bunker studio. </div> <div class="btn-group"><a class="btn" href="https://bnkr.us5.list-manage.com/subscribe?u=05f84ca8e2572b13eb4da1d7f&amp;id=4fa98fb84c" target="_blank"><span class="label">Sign up to our newsletter <span class="icon-arrow-right"></span></span> </a> </div></div> </div></div> </div><div class="container-fluid"><nav aria-labelledby="social-nav-label" class="wht-p-sm" role="navigation"><h2 class="sr-only" id="social-nav-label">Social Navigation</h2> <ul class="list-inline list-inline--wide text-right"><li class="list-inline__item"><a href="https://www.facebook.com/bnkr.it" target="_blank" title="facebook">Facebook</a> <li class="list-inline__item"><a href="https://www.instagram.com/bnkr_it/" target="_blank" title="instagram">Instagram</a> <li class="list-inline__item"><a href="https://www.linkedin.com/company/bunker-design" target="_blank" title="linkedin">Linkedin</a> </ul></nav> </div><div class="container-fluid"><hr class="main-footer__separator mb-2 w-100"> <div class="footer__info"><div class="d-flex mb-1"><a class="flex-grow-1 flex-lg-grow-0 footer__logo" href="https://www.bnkr.it/en" title="Home"><img alt="Home" src="https://www.bnkr.it/themes/bunker2020/assets/images/logos/bunker-logo-1-w.png"> </a> </div> <div class="d-flex justify-content-between row"><div class="col-sm-16"></div> <nav aria-labelledby="footer-nav-label" class="col-sm-8 footer-links" role="navigation"><h2 class="sr-only" id="footer-nav-label">Footer Navigation</h2> <ul class="footer__privacy list-inline list-inline--rtl"><li class="list-inline__item"><a href="https://www.bnkr.it/en/accessibility-statement">Accessibility</a> <li class="list-inline__item"><a href="https://www.iubenda.com/privacy-policy/17801082" target="_blank" title="Privacy Policy ">Privacy Policy</a> <li class="list-inline__item"><a href="https://www.iubenda.com/privacy-policy/17801082/cookie-policy" target="_blank" title="Cookie Policy ">Cookie Policy</a> </ul></nav></div></div></div></footer></div> </div> <script async src="https://www.bnkr.it/themes/bunker2020/assets/dist/js/manifest.js?v=152"></script><script async src="https://www.bnkr.it/themes/bunker2020/assets/dist/js/vendor.js?v=152"></script><script async src="https://www.bnkr.it/themes/bunker2020/assets/dist/js/app.js?v=152"></script>

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