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America</a></li> </ul> </div> <div class="sidebar_block viewwebinar"> <h4>On-demand Webinars</h4> <ul> <li><a href="https://web.archive.org/web/20120923045448/http://apps.enterprise.adobe.com/go/701a0000000lHmmAAE">See Adobe SocialAnalytics in action in a short demo</a></li> <li><a href="https://web.archive.org/web/20120923045448/http://apps.enterprise.adobe.com/go/701a0000000lHmrAAE">Learn best practices from Facebook and Adobe for monetizing Facebook</a></li> </ul> </div> </div></div> </div> <div class="copy"> <h1 class="top">Social media analytics and optimization</h1> <h2>Measure and optimize the impact of social media</h2> <p>More than a billion instances of conversation and content sharing happen every day across social networks and online communities. Those interactions represent opportunities for businesses to build relationships with their customers, promote their message, and listen to what customers have to say about their brand, competitors, and industry.</p> <p> Adobe® SocialAnalytics enables marketers to directly measure customer interactions in social media and understand how conversations on social networks and online communities affect marketing and business performance. 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