Microsoft Advertising | End-to-End Digital Marketing Solutions for Advertisers and Publishers

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data-m="{"cN":"CatNav_performance max_nav","id":"n1c4c1c5c8c4c1m1r1a1","sN":1,"aN":"c4c1c5c8c4c1m1r1a1"}">Performance Max</a></li> <li class="js-nav-menu single-link" data-m="{"cN":"retail_cont","cT":"Container","id":"c5c1c5c8c4c1m1r1a1","sN":5,"aN":"c1c5c8c4c1m1r1a1"}"><a id="C2_TabItem_4" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/solutions/ad-products-formats/retail?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" data-m="{"cN":"CatNav_retail_nav","id":"n1c5c1c5c8c4c1m1r1a1","sN":1,"aN":"c5c1c5c8c4c1m1r1a1"}">Retail</a></li> <li class="js-nav-menu single-link" data-m="{"cN":"search_cont","cT":"Container","id":"c6c1c5c8c4c1m1r1a1","sN":6,"aN":"c1c5c8c4c1m1r1a1"}"><a id="C2_TabItem_5" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/solutions/ad-products-formats/search?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" 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aria-expanded="false" data-m="{"id":"nn2c2c5c8c4c1m1r1a1","sN":2,"aN":"c2c5c8c4c1m1r1a1"}">Technology and services</button> <ul aria-hidden="true" aria-labelledby="uhf-navspn-shellmenu_50-span"> <li class="js-nav-menu single-link" data-m="{"cN":"deal curation_cont","cT":"Container","id":"c3c2c5c8c4c1m1r1a1","sN":3,"aN":"c2c5c8c4c1m1r1a1"}"><a id="C2_TabItem_1" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/solutions/technology/microsoft-curate?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" data-m="{"cN":"CatNav_deal curation_nav","id":"n1c3c2c5c8c4c1m1r1a1","sN":1,"aN":"c3c2c5c8c4c1m1r1a1"}">Deal curation</a></li> <li class="js-nav-menu single-link" data-m="{"cN":"demand-side platform (dsp)_cont","cT":"Container","id":"c4c2c5c8c4c1m1r1a1","sN":4,"aN":"c2c5c8c4c1m1r1a1"}"><a id="C2_TabItem_2" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/solutions/technology/microsoft-invest-dsp?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" 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data-m="{"id":"nn2c1c7c8c4c1m1r1a1","sN":2,"aN":"c1c7c8c4c1m1r1a1"}">Planning</button> <ul aria-hidden="true" aria-labelledby="uhf-navspn-shellmenu_56-span"> <li class="js-nav-menu single-link" data-m="{"cN":"display data_cont","cT":"Container","id":"c3c1c7c8c4c1m1r1a1","sN":3,"aN":"c1c7c8c4c1m1r1a1"}"><a id="C2_TabItem_1" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/tools/planning/display-data?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" data-m="{"cN":"CatNav_display data_nav","id":"n1c3c1c7c8c4c1m1r1a1","sN":1,"aN":"c3c1c7c8c4c1m1r1a1"}">Display data</a></li> <li class="js-nav-menu single-link" data-m="{"cN":"keyword planner_cont","cT":"Container","id":"c4c1c7c8c4c1m1r1a1","sN":4,"aN":"c1c7c8c4c1m1r1a1"}"><a id="C2_TabItem_2" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/tools/planning/keyword-planner?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" data-m="{"cN":"CatNav_keyword 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data-m="{"id":"nn2c2c7c8c4c1m1r1a1","sN":2,"aN":"c2c7c8c4c1m1r1a1"}">Productivity</button> <ul aria-hidden="true" aria-labelledby="uhf-navspn-shellmenu_60-span"> <li class="js-nav-menu single-link" data-m="{"cN":"copilot_cont","cT":"Container","id":"c3c2c7c8c4c1m1r1a1","sN":3,"aN":"c2c7c8c4c1m1r1a1"}"><a id="C2_Tab_Item_4" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/tools/productivity/copilot-in-microsoft-advertising?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" data-m="{"cN":"CatNav_copilot_nav","id":"n1c3c2c7c8c4c1m1r1a1","sN":1,"aN":"c3c2c7c8c4c1m1r1a1"}">Copilot</a></li> <li class="js-nav-menu single-link" data-m="{"cN":"editor_cont","cT":"Container","id":"c4c2c7c8c4c1m1r1a1","sN":4,"aN":"c2c7c8c4c1m1r1a1"}"><a id="C2_TabItem_1" class="js-subm-uhf-nav-link" href="https://about-ads-microsoft-com.translate.goog/en/tools/productivity/microsoft-advertising-editor?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB" 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app_nav","id":"n1c6c2c7c8c4c1m1r1a1","sN":1,"aN":"c6c2c7c8c4c1m1r1a1"}">Microsoft Advertising App</a></li> </ul></li> <li class="f-sub-menu js-nav-menu nested-menu" data-m="{"cT":"Container","id":"c3c7c8c4c1m1r1a1","sN":3,"aN":"c7c8c4c1m1r1a1"}"><span id="uhf-navspn-shellmenu_65-span" style="display:none" f-multi-parent="true" aria-expanded="false" data-m="{"id":"nn1c3c7c8c4c1m1r1a1","sN":1,"aN":"c3c7c8c4c1m1r1a1"}">Performance</span> <button id="uhf-navbtn-shellmenu_65-button" type="button" f-multi-parent="true" aria-expanded="false" data-m="{"id":"nn2c3c7c8c4c1m1r1a1","sN":2,"aN":"c3c7c8c4c1m1r1a1"}">Performance</button> <ul aria-hidden="true" aria-labelledby="uhf-navspn-shellmenu_65-span"> <li class="js-nav-menu single-link" data-m="{"cN":"audience targeting_cont","cT":"Container","id":"c3c3c7c8c4c1m1r1a1","sN":3,"aN":"c3c7c8c4c1m1r1a1"}"><a id="C2_TabItem_1" class="js-subm-uhf-nav-link" 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800w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d6e4c998-12af-4daa-9bfc-f18bce48f6ba/homepage-blade002-tabs-image01-843x474.jpg?preferwebp=true&quality=85&width=1024&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1024w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d6e4c998-12af-4daa-9bfc-f18bce48f6ba/homepage-blade002-tabs-image01-843x474.jpg?preferwebp=true&quality=85&width=1200&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1200w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d6e4c998-12af-4daa-9bfc-f18bce48f6ba/homepage-blade002-tabs-image01-843x474.jpg?preferwebp=true&quality=85&width=1600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1600w" loading="lazy" class="cmp-image__image" itemprop="contentUrl" width="843" height="474" alt="Search Ads appearing on a ‘coffee shops’ related Bing search results page."> </div> </div> </div> </div> </div> </div> </div> </div> <div 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brand-safe environments across MSN, Microsoft Edge, Outlook,&nbsp;Microsoft 365, and Microsoft Casual Games.<br>\r\n</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <div class="cmp-teaser__description"> <h3>Engage with visual storytelling</h3> <p> </p> <p>Tap into global audiences with display and native ads in brand-safe environments across MSN, Microsoft Edge, Outlook, Microsoft 365, and Microsoft Casual Games.<br></p> </div> <div class="cmp-teaser__action-container"><a class="cmp-teaser__action-link" id="teaser-8f7b2a1577-cta-e255b7dbba" data-cmp-data-layer="{"teaser-8f7b2a1577-cta-e255b7dbba":{"@type":"microsoftadsprogram/components/teaser/cta","dc:title":"Explore Display ads","xdm:linkURL":"/en/solutions/ad-products-formats/display"}}" role="button" data-cmp-clickable data-link-target="_self" aria-labelledby="teaser-8f7b2a1577" href="https://about-ads-microsoft-com.translate.goog/en/solutions/ad-products-formats/display?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB">Explore Display ads</a> </div> <div class="text"> </div> </div> <div class="cmp-teaser__image"> <div data-cmp-is="image" data-cmp-widths="320,480,600,800,1024,1200,1600" data-cmp-src="/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width={width}" data-cmp-filereference="/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image02_843x474.jpg" id="teaser-8f7b2a1577-image" data-cmp-data-layer="{"teaser-8f7b2a1577-image":{"@type":"microsoftadsprogram/components/image","repo:modifyDate":"2024-11-21T13:16:13Z","xdm:linkURL":"/en/solutions/ad-products-formats/display","image":{"repo:id":"99648bad-73c5-4858-9b68-de7a517dbd6e","repo:modifyDate":"2024-04-26T04:16:39Z","@type":"image/jpeg","repo:path":"/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image02_843x474.jpg","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"template":0.838,"event photography":0.862,"website":0.823,"touchpad":0.802,"person":1.0,"interaction":0.782,"webpage":0.919,"tutorial":0.775}}}}" data-cmp-hook-image="imageV3" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"><img src="/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85" srcset="https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=320&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 320w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=480&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 480w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 600w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=800&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 800w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=1024&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1024w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=1200&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1200w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--99648bad-73c5-4858-9b68-de7a517dbd6e/homepage-blade002-tabs-image02-843x474.jpg?preferwebp=true&quality=85&width=1600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1600w" loading="lazy" class="cmp-image__image" itemprop="contentUrl" width="843" height="474" alt="The MSN homepage showing Display and Native Ads."> </div> </div> </div> </div> </div> </div> </div> </div> <div id="tabs-c284226f93-item-1b87f5d28b-tabpanel" role="tabpanel" aria-labelledby="tabs-c284226f93-item-1b87f5d28b-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-c284226f93-item-1b87f5d28b":{"@type":"microsoftadsprogram/components/tabs/item","dc:title":"Video & CTV"}}"> <div class="container responsivegrid cmp-container__padding-top--null"> <div id="container-1b87f5d28b" class="cmp-container"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="teaser teaser-content-image btntertiary cmp-teaser__image--right image--16-9 cmp-teaser__content--75-25 image--regular aem-GridColumn aem-GridColumn--default--12"> <div id="teaser-f3c77c5da5" class="cmp-teaser" data-cmp-data-layer="{"teaser-f3c77c5da5":{"@type":"microsoftadsprogram/components/teaser","repo:modifyDate":"2024-11-04T11:21:06Z","dc:title":"Combine the impact of video – with the ease and intent of search","dc:description":"<p>Engage your audience with compelling video content that highlights your brand's story and seamlessly connect with viewers across Microsoft properties and a network of publisher partners. Whether they're browsing the web, indulging in online videos, or enjoying their favorite series on popular streaming platforms like Netflix, Max, Hulu, Roku, and discovery+ your message will be front and center.<br>\r\n</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <h3 class="cmp-teaser__title">Combine the impact of video – with the ease and intent of search</h3> <div class="cmp-teaser__description"> <p>Engage your audience with compelling video content that highlights your brand's story and seamlessly connect with viewers across Microsoft properties and a network of publisher partners. Whether they're browsing the web, indulging in online videos, or enjoying their favorite series on popular streaming platforms like Netflix, Max, Hulu, Roku, and discovery+ your message will be front and center.<br></p> </div> <div class="cmp-teaser__action-container"><a class="cmp-teaser__action-link" id="teaser-f3c77c5da5-cta-71e2dda154" data-cmp-data-layer="{"teaser-f3c77c5da5-cta-71e2dda154":{"@type":"microsoftadsprogram/components/teaser/cta","dc:title":"Explore Video and Connected TV ads","xdm:linkURL":"/en/solutions/ad-products-formats/video-ctv"}}" data-cmp-clickable data-link-target="_self" aria-labelledby="teaser-f3c77c5da5" href="https://about-ads-microsoft-com.translate.goog/en/solutions/ad-products-formats/video-ctv?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB">Explore Video and Connected TV ads</a> </div> <div class="text"> </div> </div> <div class="cmp-teaser__image"> <div data-cmp-is="image" data-cmp-widths="320,480,600,800,1024,1200,1600" data-cmp-src="/adobe/dynamicmedia/deliver/dm-aid--1921ea47-07ef-4cb0-8088-3ec5ff1a7a30/homepage-blade002-tabs-image03-843x474.jpg?preferwebp=true&quality=85&width={width}" data-cmp-filereference="/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image03_843x474.jpg" id="teaser-f3c77c5da5-image" data-cmp-data-layer="{"teaser-f3c77c5da5-image":{"@type":"microsoftadsprogram/components/image","repo:modifyDate":"2024-11-04T11:21:06Z","xdm:linkURL":"/en/solutions/ad-products-formats/video-ctv","image":{"repo:id":"1921ea47-07ef-4cb0-8088-3ec5ff1a7a30","repo:modifyDate":"2024-04-26T04:16:39Z","@type":"image/jpeg","repo:path":"/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image03_843x474.jpg","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"template":0.814,"stunt":0.759,"website":0.835,"editorial photography":0.91,"web icon":0.769,"flex":0.751,"webpage":0.933,"dive":0.755}}}}" data-cmp-hook-image="imageV3" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"><img src="/adobe/dynamicmedia/deliver/dm-aid--1921ea47-07ef-4cb0-8088-3ec5ff1a7a30/homepage-blade002-tabs-image03-843x474.jpg?preferwebp=true&quality=85" srcset="https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--1921ea47-07ef-4cb0-8088-3ec5ff1a7a30/homepage-blade002-tabs-image03-843x474.jpg?preferwebp=true&quality=85&width=320&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 320w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--1921ea47-07ef-4cb0-8088-3ec5ff1a7a30/homepage-blade002-tabs-image03-843x474.jpg?preferwebp=true&quality=85&width=480&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 480w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--1921ea47-07ef-4cb0-8088-3ec5ff1a7a30/homepage-blade002-tabs-image03-843x474.jpg?preferwebp=true&quality=85&width=600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 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class="cmp-image__image" itemprop="contentUrl" width="843" height="474" alt="The Microsoft Start interface showing a Video Ad."> </div> </div> </div> </div> </div> </div> </div> </div> <div id="tabs-c284226f93-item-83b72ba664-tabpanel" role="tabpanel" aria-labelledby="tabs-c284226f93-item-83b72ba664-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-c284226f93-item-83b72ba664":{"@type":"microsoftadsprogram/components/tabs/item","repo:modifyDate":"2024-03-11T15:49:29Z","dc:title":"Retail"}}"> <div class="container responsivegrid cmp-container__padding-top--null"> <div id="container-83b72ba664" class="cmp-container"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="teaser teaser-content-image btntertiary cmp-teaser__image--right image--16-9 cmp-teaser__content--75-25 image--regular aem-GridColumn aem-GridColumn--default--12"> <div id="teaser-c1d89c355f" class="cmp-teaser" data-cmp-data-layer="{"teaser-c1d89c355f":{"@type":"microsoftadsprogram/components/teaser","repo:modifyDate":"2024-11-21T13:17:12Z","dc:description":"<h3>Expand your brand’s reach</h3>\r\n<p>&nbsp;</p>\r\n<p>Reach people ready to buy your products with ad placements in search engine results and retail sites.</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <div class="cmp-teaser__description"> <h3>Expand your brand’s reach</h3> <p> </p> <p>Reach people ready to buy your products with ad placements in search engine results and retail sites.</p> </div> <div class="cmp-teaser__action-container"><a class="cmp-teaser__action-link" id="teaser-c1d89c355f-cta-83be573e3f" data-cmp-data-layer="{"teaser-c1d89c355f-cta-83be573e3f":{"@type":"microsoftadsprogram/components/teaser/cta","dc:title":"Explore Retail ads","xdm:linkURL":"/en/solutions/ad-products-formats/retail"}}" role="button" data-cmp-clickable data-link-target="_self" aria-labelledby="teaser-c1d89c355f" href="https://about-ads-microsoft-com.translate.goog/en/solutions/ad-products-formats/retail?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB">Explore Retail ads</a> </div> <div class="text"> </div> </div> <div class="cmp-teaser__image"> <div data-cmp-is="image" data-cmp-widths="320,480,600,800,1024,1200,1600" data-cmp-src="/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width={width}" data-cmp-filereference="/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image04_843x474.jpg" id="teaser-c1d89c355f-image" data-cmp-data-layer="{"teaser-c1d89c355f-image":{"@type":"microsoftadsprogram/components/image","repo:modifyDate":"2024-11-21T13:17:12Z","xdm:linkURL":"/en/solutions/ad-products-formats/retail","image":{"repo:id":"8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8","repo:modifyDate":"2024-04-26T04:16:39Z","@type":"image/jpeg","repo:path":"/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image04_843x474.jpg","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"template":0.79,"website":0.827,"web icon":0.802,"sleeve":0.803,"jacket":0.782,"graphic design":0.755,"product photography":0.863,"webpage":0.832}}}}" data-cmp-hook-image="imageV3" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"><img src="/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85" srcset="https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=320&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 320w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=480&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 480w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 600w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=800&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 800w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=1024&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1024w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=1200&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1200w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--8c4c4cc4-f7e4-478b-9667-6c6694c8f6b8/homepage-blade002-tabs-image04-843x474.jpg?preferwebp=true&quality=85&width=1600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1600w" loading="lazy" class="cmp-image__image" itemprop="contentUrl" width="843" height="474" alt="A smart TV showing an unskippable ad."> </div> </div> </div> </div> </div> </div> </div> </div> <div id="tabs-c284226f93-item-d2b3fe9f6e-tabpanel" role="tabpanel" aria-labelledby="tabs-c284226f93-item-d2b3fe9f6e-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-c284226f93-item-d2b3fe9f6e":{"@type":"microsoftadsprogram/components/tabs/item","repo:modifyDate":"2024-03-10T16:07:02Z","dc:title":"Performance Max"}}"> <div class="container responsivegrid cmp-container__padding-top--null"> <div id="container-d2b3fe9f6e" class="cmp-container"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="teaser teaser-content-image btntertiary cmp-teaser__image--right image--16-9 cmp-teaser__content--75-25 image--regular aem-GridColumn aem-GridColumn--default--12"> <div id="teaser-a04b85ec15" class="cmp-teaser" data-cmp-data-layer="{"teaser-a04b85ec15":{"@type":"microsoftadsprogram/components/teaser","repo:modifyDate":"2024-10-10T13:58:28Z","dc:description":"<h3>Maximize your return on investment</h3>\r\n<p>&nbsp;</p>\r\n<p>Create and manage your campaigns, optimize ads to reach the right audience at the right time, and drive performance to meet advertising goals—across the entire Microsoft Advertising Network.</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <div class="cmp-teaser__description"> <h3>Maximize your return on investment</h3> <p> </p> <p>Create and manage your campaigns, optimize ads to reach the right audience at the right time, and drive performance to meet advertising goals—across the entire Microsoft Advertising Network.</p> </div> <div class="cmp-teaser__action-container"><a class="cmp-teaser__action-link" id="teaser-a04b85ec15-cta-3608542f66" data-cmp-data-layer="{"teaser-a04b85ec15-cta-3608542f66":{"@type":"microsoftadsprogram/components/teaser/cta","dc:title":"Explore Performance Max","xdm:linkURL":"/en/solutions/ad-products-formats/performance-max"}}" data-cmp-clickable data-link-target="_self" aria-labelledby="teaser-a04b85ec15" href="https://about-ads-microsoft-com.translate.goog/en/solutions/ad-products-formats/performance-max?_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB">Explore Performance Max</a> </div> <div class="text"> </div> </div> <div class="cmp-teaser__image"> <div data-cmp-is="image" data-cmp-widths="320,480,600,800,1024,1200,1600" data-cmp-src="/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width={width}" data-cmp-filereference="/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image05_843x474.jpg" id="teaser-a04b85ec15-image" data-cmp-data-layer="{"teaser-a04b85ec15-image":{"@type":"microsoftadsprogram/components/image","repo:modifyDate":"2024-10-10T13:58:28Z","xdm:linkURL":"/en/solutions/ad-products-formats/performance-max","image":{"repo:id":"d4e336a8-c8bd-44b6-ae97-163b66abc10a","repo:modifyDate":"2024-04-26T04:16:34Z","@type":"image/jpeg","repo:path":"/content/dam/sites/msa-about/global/common/content-lib/business/Homepage_blade002_Tabs_image05_843x474.jpg","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"woman":1.0,"home office":0.785,"corporate":0.76,"person":1.0,"business photography":0.949,"collaboration":0.853,"interaction":0.812,"client":0.878,"man":0.998,"call center":0.781,"meeting":0.764}}}}" data-cmp-hook-image="imageV3" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"><img src="/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85" srcset="https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=320&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 320w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=480&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 480w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 600w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=800&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 800w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=1024&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1024w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=1200&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1200w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--d4e336a8-c8bd-44b6-ae97-163b66abc10a/homepage-blade002-tabs-image05-843x474.jpg?preferwebp=true&quality=85&width=1600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1600w" loading="lazy" class="cmp-image__image" itemprop="contentUrl" width="843" height="474" alt="Two clothing ads showing how ad placements in search engine results and retail sites look like."> </div> </div> </div> </div> </div> </div> </div> </div> <div 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Microsoft’s advertising technology and services</h3>\r\n<p>&nbsp;</p>\r\n<p>Microsoft Advertising offers innovative programmatic offerings for both advertisers and publishers. Reach new audiences with <a href=\"/content/msa-about/global/en/solutions/technology/microsoft-invest-dsp.html\" target=\"_self\" data-bi-cn=\"Invest DSP\">Invest DSP</a>.&nbsp;Unlock the value of your inventory with <a href=\"/content/msa-about/global/en/solutions/technology/microsoft-monetize.html\" data-bi-cn=\"Microsoft Monetize\">Microsoft Monetize</a>. Create curated inventory packages with <a href=\"/content/msa-about/global/en/solutions/technology/microsoft-curate.html\" data-bi-cn=\"Curate\">Curate</a>, and drive brand awareness and product sales with <a href=\"/content/msa-about/global/en/solutions/technology/microsoft-retail-media.html\" data-bi-cn=\"Retail Media\">Retail Media</a>.</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <div class="cmp-teaser__description"> <h3>Find new opportunities with Microsoft’s advertising technology and services</h3> <p> </p> <p>Microsoft Advertising offers innovative programmatic offerings for both advertisers and publishers. 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With Microsoft’s consumer experiences, advertisers can reach highly engaged, high-spend audiences.</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <h3 class="cmp-teaser__title">Reach more relevant audiences, wherever, however</h3> <div class="cmp-teaser__description"> <p>Reach the right audience across their digital life through rich ad experiences, consumer intelligence and within our expansive network, including exclusive partnerships. With Microsoft’s consumer experiences, advertisers can reach highly engaged, high-spend audiences.</p> </div> <div class="text"> </div> </div> <div class="cmp-teaser__image"> <div data-cmp-is="image" data-cmp-widths="320,480,600,800,1024,1200,1600" data-cmp-src="/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width={width}" data-cmp-filereference="/content/dam/sites/msa-about/global/common/content-lib/lifestyle/Homepage_blade003_columncontent_image01_408x229.jpg" id="teaser-36f33f9690-image" data-cmp-data-layer="{"teaser-36f33f9690-image":{"@type":"microsoftadsprogram/components/image","repo:modifyDate":"2024-04-29T20:32:06Z","image":{"repo:id":"a4b58137-9f8a-4b60-878d-973932eee5ad","repo:modifyDate":"2024-04-26T04:12:46Z","@type":"image/jpeg","repo:path":"/content/dam/sites/msa-about/global/common/content-lib/lifestyle/Homepage_blade003_columncontent_image01_408x229.jpg","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"gulp":0.781,"black hair":0.771,"woman":1.0,"lifestyle photography":0.968,"friendship":0.845,"singing":0.76,"cheek":0.795,"dreadlocks":0.809,"rendition":0.763,"person":1.0,"collaboration":0.81,"selfie":0.862,"interaction":0.812,"client":0.804,"hug":0.928,"laughing":0.961}}}}" data-cmp-hook-image="imageV3" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"><img src="/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85" srcset="https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=320&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 320w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=480&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 480w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 600w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=800&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 800w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=1024&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1024w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=1200&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1200w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--a4b58137-9f8a-4b60-878d-973932eee5ad/homepage-blade003-columncontent-image01-408x229.jpg?preferwebp=true&quality=85&width=1600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1600w" loading="lazy" class="cmp-image__image" itemprop="contentUrl" width="408" height="229" alt> </div> </div> </div> </div> <div class="teaser image--16-9 aem-GridColumn aem-GridColumn--default--12"> <div id="teaser-9f90af4c51" class="cmp-teaser" data-cmp-data-layer="{"teaser-9f90af4c51":{"@type":"microsoftadsprogram/components/teaser","repo:modifyDate":"2024-04-26T04:13:36Z","dc:title":"Experience the power of our brand-safe platforms","dc:description":"<p>Use our end-to-end technology to connect to potential customers across Microsoft’s trusted and brand-safe environment. Extend your reach further with premium publishers in our global marketplace, leveraging your data and ours to help maximize a high return.</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <h3 class="cmp-teaser__title">Experience the power of our brand-safe platforms</h3> <div class="cmp-teaser__description"> <p>Use our end-to-end technology to connect to potential customers across Microsoft’s trusted and brand-safe environment. Extend your reach further with premium publishers in our global marketplace, leveraging your data and ours to help maximize a high return.</p> </div> <div class="text"> </div> </div> <div class="cmp-teaser__image"> <div data-cmp-is="image" data-cmp-widths="320,480,600,800,1024,1200,1600" data-cmp-src="/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width={width}" data-cmp-filereference="/content/dam/sites/msa-about/global/common/content-lib/lifestyle/Homepage_blade003_columncontent_image02_408x229.jpg" id="teaser-9f90af4c51-image" data-cmp-data-layer="{"teaser-9f90af4c51-image":{"@type":"microsoftadsprogram/components/image","repo:modifyDate":"2024-04-26T04:13:36Z","image":{"repo:id":"bcdb8008-c194-4dc2-a5d5-f006eae0ca6a","repo:modifyDate":"2024-04-26T04:12:46Z","@type":"image/jpeg","repo:path":"/content/dam/sites/msa-about/global/common/content-lib/lifestyle/Homepage_blade003_columncontent_image02_408x229.jpg","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"home office":0.831,"rendition":0.765,"headset":0.836,"corporate":0.759,"person":1.0,"business photography":0.952,"client":0.906,"recording":0.753,"man":1.0,"call center":0.921}}}}" data-cmp-hook-image="imageV3" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"><img src="/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85" srcset="https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=320&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 320w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=480&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 480w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 600w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=800&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 800w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=1024&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1024w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=1200&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1200w,https://about-ads-microsoft-com.translate.goog/adobe/dynamicmedia/deliver/dm-aid--bcdb8008-c194-4dc2-a5d5-f006eae0ca6a/homepage-blade003-columncontent-image02-408x229.jpg?preferwebp=true&quality=85&width=1600&_x_tr_sl=pl&_x_tr_tl=de&_x_tr_hl=en-GB 1600w" loading="lazy" class="cmp-image__image" itemprop="contentUrl" width="408" height="229" alt> </div> </div> </div> </div> <div class="teaser image--16-9 aem-GridColumn aem-GridColumn--default--12"> <div id="teaser-56e0e7ecc4" class="cmp-teaser" data-cmp-data-layer="{"teaser-56e0e7ecc4":{"@type":"microsoftadsprogram/components/teaser","repo:modifyDate":"2024-04-26T04:14:03Z","dc:title":"Capture your audience’s attention with richer experiences","dc:description":"<p>Microsoft is constantly pushing the boundaries of technology, such as integrating generative AI directly into our products. With our innovative tools, you can create captivating campaigns that capture attention, cut through the noise, and deliver exceptional results.</p>\r\n"}}" itemscope itemtype="https://schema.org/ImageObject"> <div class="cmp-teaser__content"> <h3 class="cmp-teaser__title">Capture your audience’s attention with richer experiences</h3> <div class="cmp-teaser__description"> <p>Microsoft is constantly pushing the boundaries of technology, such as integrating generative AI directly into our products. 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