资源库_资源下载_资源共享-美通社PR-Newswire

<!DOCTYPE html> <html lang="zh_CN"> <head>  <meta charset="utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, user-scalable=no" /> <meta http-equiv="content-language" content="zh-cn" />   <meta http-equiv="Cache-Control" content="no-transform" /> <meta http-equiv="Cache-Control" content="no-siteapp" /> <meta name="applicable-device" content="mobile"> <meta name="renderer" content="ie-stand"> <meta name="description" content="美通社资源库为客户和公关/营销人士提供有直接参考价值的客户故事、案例分析，以及美通社历年来推出的白皮书和报告，并提供企业传播技巧、方法等内容。" /> <meta name="keywords" content="资源库,资源下载,资源共享" /> <title>资源库_资源下载_资源共享-美通社PR-Newswire</title> <script src="/p/browser-lang.js"></script>  <script> (function () { var href = window.location.href; var hostNamePC0 = 'www'; var hostNameMobile0 = 'cnmobile'; // 移动端UA的正则 var reg = /(phone|pad|pod|iPhone|iPod|ios|iPad|Android|Mobile|BlackBerry|IEMobile|MQQBrowser|JUC|Fennec|wOSBrowser|BrowserNG|WebOS|Symbian|Windows Phone)/i; // 判断UA是否是移动端 var isUAMobile = navigator.userAgent.match(reg) !== null; // 判断URL是否是移动端 var hostName = window.location.hostname; var isURLMobile = hostName.split('.')[0] === hostNameMobile0; // 判断UA和URL是否匹配 if(isUAMobile !== isURLMobile) { // 不匹配的情况下跳转 if(isUAMobile) { window.location.href = href.replace(new RegExp(hostNamePC0,"i"),hostNameMobile0); }else { window.location.href = href.replace(new RegExp(hostNameMobile0,"i"),hostNamePC0); } } else {} })(); </script> <script src="https://static.prnasia.com/pro/jquery/jquery-1.9.1.min.js"></script> <link rel="stylesheet" href="/newsite/css/ns_master.css"> <link rel="stylesheet" href="/p/iconfont/iconfont.css"> <link rel="stylesheet" href="/newsite/css/public.css"> <link rel="stylesheet" href="/prnasia.com-PC/css/iconfont/iconfont.css"> <script src="/newsite/js/conf.js"></script> <script src="/newsite/js/mainstatic.js"></script>  <link rel="apple-touch-icon-precomposed" href="https://static.prnasia.com/pro/pcom/includes/images/logo-safari-cn.png" /> <script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || []; (function() { var gads = document.createElement('script'); gads.async = true; gads.type = 'text/javascript'; var useSSL = 'https:' == document.location.protocol; gads.src = (useSSL ? 'https:' : 'http:') + '//www.googletagservices.com/tag/js/gpt.js'; var node = document.getElementsByTagName('script')[0]; node.parentNode.insertBefore(gads, node); })(); </script> <script> var _hmt = _hmt || []; (function() { var hm = document.createElement("script"); hm.src = "https://hm.baidu.com/hm.js?85cc2c0b248c57e93fb0181c788a8167"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(hm, s); })(); </script> <script> /************* DO NOT ALTER ANYTHING BELOW THIS LINE ! **************/ var s_code=s.t();if(s_code)document.write(s_code)//--></script> <script type="text/javascript"></script><noscript><div><a href="http://www.omniture.com" title="Web Analytics"><img src="https://prnewswirecom2.122.2O7.net/b/ss/prnewswirecom2/1/H.20.3--NS/0" height="1" width="1" alt="" /></a></div></noscript>  <script> (function(){ var bp = document.createElement('script'); var curProtocol = window.location.protocol.split(':')[0]; if (curProtocol === 'https'){ bp.src = 'https://zz.bdstatic.com/linksubmit/push.js'; } else{ bp.src = 'http://push.zhanzhang.baidu.com/push.js'; } var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(bp, s); })(); </script>  <script src="//res.wx.qq.com/open/js/jweixin-1.0.0.js"></script> <script type="text/javascript"> var meta = document.getElementsByTagName('meta'); var title = document.title; var description = meta["description"].getAttribute("content"); var keywords = meta["keywords"].getAttribute("content"); console.log(title, description, keywords); $.ajax({ url: '/p/wxshare-ajax.php', dataType: 'json', data: { url: window.location.href }, success: function(data) { wx.config({ debug: false, appId: data.appId, timestamp: data.timestamp, nonceStr: data.nonceStr, signature: data.signature, jsApiList: [ // 所有要调用的 API 都要加到这个列表中 'onMenuShareTimeline', 'onMenuShareAppMessage', ] }); wx.ready(function() { wx.onMenuShareAppMessage({ //title: '', desc: description, // link: window.location.href, imgUrl: 'https://static.prnasia.com/pro/pcom/images/China-PRNewsire-300-300.png' }) wx.onMenuShareTimeline({ //title: '', desc: description, // link: window.location.href, imgUrl: 'https://static.prnasia.com/pro/pcom/images/China-PRNewsire-300-300.png' }) }); } }) </script>  <link rel="canonical" href="https://www.prnasia.com/resources/" /> </head> <body>   <div id="cover" style="display:none;"></div> <div class="overall"> <div class="navyd"> <div class="navyd-func-block"> <a href="https://cnmobile.prnasia.com/" class="btn-logo"></a> <a class="btn-search" href="https://cnmobile.prnasia.com/search/"><i class="icon iconfont icon-search"></i></a> <div class="btn-menu"></div> </div> </div> <div class="nav-slide"> <div class="slide-block"> <div class="slide-close-block"> <div class="btn-menu-close"></div> </div> <div class="menu-block"> <ul> <li><a href="https://cnmobile.prnasia.com/products/">产品与服务</a></li> <li><a href="https://cnmobile.prnasia.com/releases/">新闻稿中心</a></li> <li><a href="https://cnmobile.prnasia.com/resources/">资源库</a></li> <li class="flex-center"><a href="https://cnmobile.prnasia.com/contact-us">联系我们</a> <div class="wechatButton" style="display:none"> <a href="https://work.weixin.qq.com/kfid/kfcd7b2ce76d4b1c1e7" class="fontsize12 flex-center"><i class="icon iconfont icon-weixin1 "></i>在线咨询</a> </div> </li> </ul> </div> <div class="language-block" id="language-block-yd"> <div class="cur-lang"> <span>语言 (Languages)</span> <i class="icon iconfont icon-arrow-down"></i> </div> <ul> <li class="cur"> <a href="https://www.prnasia.com/"><i class="icon iconfont icon-danxuanxuanzhong"><span>简体中文</span></i></a> </li> <li> <a href="https://hk.prnasia.com/"><span>繁體中文</span></a> </li> <li> <a href="https://en.prnasia.com/"><span>English</span></a> </li> <li> <a href="https://jp.prnasia.com/"><span>日本語</span></a> </li> <li> <a href="https://krmobile.prnasia.com/"><span>한국어</span></a> </li> <li> <a href="https://vn.prnasia.com/"><span>Tiếng Việt</span></a> </li> </ul> </div> <div class="ucenter-block" style="display:none"> <a href="https://ucenter.prnasia.com/ucenter/down">个人中心</a> <a href="javascript:;" class="logout"> 退出 </a> </div> <div class="login-block" style="display:none"> <a href="javascript:;" class="getuc">登录</a> <a href="javascript:;" class="gotoUc">注册</a> </div> <div class="socail-block">  </div> </div> </div> <script src="/newsite/js/nav_slide.js"></script> <script> function clicknum(classStr,exp,url) { var arrid = []; $(classStr).each(function (i, item) { var sid = $(item).find('h3 a').attr('href').replace(exp, "$1") if (!isNaN(sid)) { $(item).attr('data-id', sid) arrid.push(sid); } }) $.ajax({ type: "GET", url: url + arrid.join() + "", dataType: "json", success: function (data) { data.forEach(function (item) { if(item[Object.keys(item)[1]] == 0){ if($("[data-id=" + item[Object.keys(item)[0]] + "]").find('.clicknum .icon-xiazai').length>0){ $("[data-id=" + item[Object.keys(item)[0]] + "]").find('.clicknum .icon-xiazai+span').css( 'display', 'none'); }else{ $("[data-id=" + item[Object.keys(item)[0]] + "]").find('.clicknum').css( 'display', 'none'); } }else{ $("[data-id=" + item[Object.keys(item)[0]] + "]").find('.clicknum span').text(item[Object.keys(item)[1]]); } }) } }); } function getCookie(name) { var arr,reg=new RegExp("(^| )"+name+"=([^;]*)(;|$)"); if(arr=document.cookie.match(reg)) return unescape(arr[2]); else return null; } var d = new Date(); d.setTime(d.getTime()+(60*60*1000)); var expires = "expires="+d.toGMTString(); // document.cookie = "SSO0W5__s=" + getCookie("SSO0W5__s") + ";" + expires + "; domain=.prnasia.com"; //判断登录状态 function currentLoginInfo() { $.ajax({ type: "GET", url: "https://ucenter.prnasia.com/api/login/currentLoginInfo", dataType: "json", headers: { Authorization: getCookie("SSO0W5__s") }, success: function (data) { const { body, success, errMessage } = data; if (!body) { // 未登录，弹出登录框 $(".login-block").show(); $(".ucenter-block").hide(); } else { $(".login-block").hide(); $(".ucenter-block").show(); } }, error: function (err) { console.log(err); } }); } currentLoginInfo() $(".gotoUc").on("click", function() { const url = window.location.href document.cookie = "originalPage=" + url + ";" + expires + "; domain=.prnasia.com;path=/register"; window.location.href = "https://ucenter.prnasia.com/register" }) $(".getuc").on("click", function() { const url = window.location.href document.cookie = "originalPage=" + url + ";" + expires + "; domain=.prnasia.com;path=/login"; window.location.href = "https://ucenter.prnasia.com/login" }) // 退出登录 $(".ucenter-block .logout").on("click", function () { $.ajax({ type: "post", url: "https://ucenter.prnasia.com/api/login/logout", success: function(data){ const { body, success } = JSON.parse(data) if ( success ) { $(".ucenter-block").hide(); $(".login-block").show(); document.cookie = "SSO0W5__s=;" + expires + "; domain=.prnasia.com;path=/"; } }, error:function(error){ console.log(error) } }) }); </script>    <div class="top_nenu_bar_fixed"> <div class="top_menu_bar"> <div class="top_menu_list"> <a href="/resources/" class="btn"> <span>概览</span> </a> <a href="https://www.prnasia.com/blog/" class="btn"> <span>美通说传播</span> </a> <a href="/resources/casestudy/" class="btn"> <span>客户案例</span> </a> <a href="/resources/whitepaper/" class="btn"> <span>白皮书</span> </a> <a href="/resources/report/" class="btn"> <span>演讲资料/报告</span> </a> <a href="/lightnews/78/" class="btn"> <span>新传播茶会</span> </a> <a href="/events/" class="btn"> <span>会展信息</span> </a> <a href="/resources/PRCalendar/" class="btn"> <span>美通社日历</span> </a> <a href="/resources/mediaroom/" class="btn"> <span>媒体专区</span> </a> </div> </div> </div> <script> (function(){ $('.btn').removeClass('cur'); if($('a[href="'+location.pathname+'"]').length>0){ $('a[href="'+location.pathname+'"]').addClass('cur'); }else{ var arr = location.pathname.split(/(\/)/), s = arr[1]+arr[2]+arr[3]+arr[4]+arr[5]; $('a[href="'+s+'"]').addClass('cur'); } var w = $('.top_menu_list')[0].offsetWidth; var s = $('.btn.cur')[0].offsetLeft+ $('.btn.cur')[0].offsetWidth if(s>w){ $('.top_menu_list')[0].scrollLeft = s - w; } })() </script>  <div class="container2 jy-reset">   <ul class="rollpic"> <li> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1012.shtml"> <div class="text-block"> <div class="text-left"> <span class="text">2024中国品牌全球传播调研报告</span> </div> <div class="text-right"> <span class="num"> <span class="cur">1</span> / 5</span> </div> <div class="clear"></div> </div> <img src="https://www.prnasia.com/pcom_files/attachment/2024/05/20240513134709_c259fc5d.png" title="2024中国品牌全球传播调研报告" alt="2024中国品牌全球传播调研报告"> </a> </li> <li> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_1005.shtml"> <div class="text-block"> <div class="text-left"> <span class="text">2024全球企业传播报告</span> </div> <div class="text-right"> <span class="num"> <span class="cur">2</span> / 5</span> </div> <div class="clear"></div> </div> <img src="https://www.prnasia.com/pcom_files/attachment/2024/03/20240314140900_477355cb.png" title="2024全球企业传播报告" alt="2024全球企业传播报告"> </a> </li> <li> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/lightnews/lightnews-1-35-45569.shtml"> <div class="text-block"> <div class="text-left"> <span class="text">美通社-企业新闻稿写作案例书</span> </div> <div class="text-right"> <span class="num"> <span class="cur">3</span> / 5</span> </div> <div class="clear"></div> </div> <img src="https://www.prnasia.com/pcom_files/attachment/2022/09/20220913105405_e49c3ee9.png" title="美通社-企业新闻稿写作案例书" alt="美通社-企业新闻稿写作案例书"> </a> </li> <li> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_945.shtml"> <div class="text-block"> <div class="text-left"> <span class="text">美通社-能源行业媒体概况与传播案例</span> </div> <div class="text-right"> <span class="num"> <span class="cur">4</span> / 5</span> </div> <div class="clear"></div> </div> <img src="https://www.prnasia.com/pcom_files/attachment/2023/04/20230424130815_20ab2d55.png" title="美通社-能源行业媒体概况与传播案例" alt="美通社-能源行业媒体概况与传播案例"> </a> </li> <li> <div class="img-ratio-sizer"></div> <a href="https://www.prnasia.com/mkt_events/sn_954.shtml"> <div class="text-block"> <div class="text-left"> <span class="text">美通社-旅游行业媒体概况与传播案例白皮书</span> </div> <div class="text-right"> <span class="num"> <span class="cur">5</span> / 5</span> </div> <div class="clear"></div> </div> <img src="https://www.prnasia.com/pcom_files/attachment/2023/05/20230519110208_59f8028f.png" title="美通社-旅游行业媒体概况与传播案例白皮书" alt="美通社-旅游行业媒体概况与传播案例白皮书"> </a> </li> </ul> <script type="text/javascript" src="/newsite/js/slick/slick.js"></script> <script type="text/javascript"> $(document).ready(function () { $('.rollpic').slick({ autoplay: true, arrows: false, }); }); </script>    <div style="height: 24px;"></div> <div class="section-header"> <h2 class="normal-color">新传播茶会</h2> <a class="link-more" href="/lightnews/78/"> <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="storyListText"> <div class="storyListText-block"> <div class="story-per" v-for="storydata in storydatas" v-show="loaded"> <div class="storyheadline3"> <div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a href="/lightnews/lightnews-1-78-80252.shtml" class="img-ratio-element storyimg"> <img src="http://www.prnasia.com/pcom_files/attachment/2024/10/20241029145547_8c3cb76e.png" alt="传播部门如何穿越迷雾？"> </a> </div> <h3 class="normal"> <a class="headline" href="/lightnews/lightnews-1-78-80252.shtml" title="传播部门如何穿越迷雾？">传播部门如何穿越迷雾？</a> </h3> <div class="desc"> 传播部门如何穿越迷雾？</div> <div class="datetimeBlock"> <div class="datetime">2024-10-29 14:41</div> </div> </div> </div> </div>  </div>  <div class="grayrow"></div>  <div class="advertising-space" style="margin-bottom: 24px;"> <a href="https://www.prnasia.com/resources/coronavirus/"> <img src="https://static.prnasia.com/pro/marketing/single-page-COVID-19/images/entry-m.png" alt=""> </a> </div> <div class="section-header"> <h2 class="normal-color">美通社日历</h2>  </div> <div class="section-content"> <div class="resources-calendar"> <div class="resources-calendar-block"> <a href="/resources/PRCalendar/"> <img src="https://static.prnasia.com/pro/marketing/2021/web/calendar.png" alt="resources calendar" width="100%" style="display: block"> </a> </div> </div> </div> <div class="grayrow"></div> <div class="section-header"> <h2 class="normal-color">媒体情报</h2>  </div> <div class="section-content resources-profnet"> <p class="resources-monitor-summary"> "媒体情报"实时收集的媒体正在关注的热点与选题，帮助企业了解媒体选题动向，针对产生内容，促进采访机会 </p>  <div class="card"> <h3 class="h3-normal"> <a href="javascript:;">华夏时报-约访-4月余百家上市公司迎来解禁</a> </h3> <div class="card-text-info"> 截稿日期： <span class="datetime">2025-04-02 23:59:00</span> </div> </div> <div class="card"> <h3 class="h3-normal"> <a href="javascript:;">证券日报-约访-碳纤维行业破局该如何选择？</a> </h3> <div class="card-text-info"> 截稿日期： <span class="datetime">2025-04-02 17:00:00</span> </div> </div> <div class="card"> <h3 class="h3-normal"> <a href="javascript:;">经济观察报-约访-多家车企重提燃油车重要性</a> </h3> <div class="card-text-info"> 截稿日期： <span class="datetime">2025-04-02 12:00:00</span> </div> </div> <div class="card"> <h3 class="h3-normal"> <a href="javascript:;">《自动化博览》4月—专访—“PLC”技术专题</a> </h3> <div class="card-text-info"> 截稿日期： <span class="datetime">2025-04-15 18:22:00</span> </div> </div>  </div> <div class="grayrow"></div>  <div class="section-header"> <h2 class="normal-color">会展信息</h2> <a class="link-more" href="https://cnmobile.prnasia.com/events/"> <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="eventList"> <div class="eventList-block"> </div> </div> <div class="grayrow"></div>  <div class="section-header"> <h2 class="normal-color">白皮书</h2> <a class="link-more" href="/resources/whitepaper/"> <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="section-content resources-whitepaper"> <div id="resources-whitepaper"> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=422" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/20191224/pic1.png" alt="2020 亚太区企业传播报告——挑战、多元化渠道与新闻偏好" title="2020 亚太区企业传播报告——挑战、多元化渠道与新闻偏好"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=422">2020 亚太区企业传播报告——挑战、多元化渠道与新闻偏好</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=422"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=414" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/20191018/p1.png" alt="美通社新闻稿写作手册（PR Newswire Stylebook）" title="美通社新闻稿写作手册（PR Newswire Stylebook）"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=414">美通社新闻稿写作手册（PR Newswire Stylebook）</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=414"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=410" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/20191018/p2.png" alt="2019亚太区媒体调查：内容价值再定义" title="2019亚太区媒体调查：内容价值再定义"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=410">2019亚太区媒体调查：内容价值再定义</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=410"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=395" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/wp395.png" alt="2019公关与传播人媒体发布手册" title="2019公关与传播人媒体发布手册"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=395">2019公关与传播人媒体发布手册</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=395"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=386" class="img-ratio-element"> <img src="https://www.prnasia.com/prnasia.com-PC/images/whitepapers/wp24.png" alt="Cision 2019年全球媒体现状调查报告" title="Cision 2019年全球媒体现状调查报告"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=386">Cision 2019年全球媒体现状调查报告</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=386"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=408" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/oumei408.png" alt="欧洲媒体概况（2019）" title="欧洲媒体概况（2019）"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=408">欧洲媒体概况（2019）</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=408"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=409" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/taimei409.png" alt="泰国媒体概况（2019）" title="泰国媒体概况（2019）"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=409">泰国媒体概况（2019）</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=409"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=400" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/pcom/images/whitepaper/prwp400.png" alt="社交媒体与影响力营销指南" title="社交媒体与影响力营销指南"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=400">社交媒体与影响力营销指南</a> </h3> <div class="card-text-info"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=400"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </a> </div> </div> </div> </div> </div> </div> <div class="grayrow"></div> <div class="section-header"> <h2 class="normal-color">客户案例</h2> <a class="link-more" href="/resources/casestudy/"> <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="section-content resources-casestudy"> <div class="storyListText"> <div class="storyListText-block"> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=376"> 监测类服务案例 ——酒店行业</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=376"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=376"> <img src="https://static.prnasia.com/pro/media/201811/PCOM/case_hotel1.png" title="监测类服务案例 ——酒店行业" alt="监测类服务案例 ——酒店行业"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=380"> 监测类服务案例 ——旅游行业</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=380"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=380"> <img src="https://static.prnasia.com/pro/media/201811/PCOM/case_traval2.png" title="监测类服务案例 ——旅游行业" alt="监测类服务案例 ——旅游行业"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=366"> 美通社服务案例 ——多媒体内容传播</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=366"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=366"> <img src="https://static.prnasia.com/pro/media/201811/PCOM/cs8.png" title="美通社服务案例 ——多媒体内容传播" alt="美通社服务案例 ——多媒体内容传播"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=340"> 酒店类传播案例——锦江国际</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=340"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=340"> <img src="/newsite/images/casestudy/2.png" title="酒店类传播案例——锦江国际" alt="酒店类传播案例——锦江国际"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=334"> 检测类传播案例——TÜV南德 </a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=334"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=334"> <img src="/newsite/images/casestudy/3.png" title="检测类传播案例——TÜV南德 " alt="检测类传播案例——TÜV南德 "> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=333"> 机械类传播案例——徐工集团</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=333"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=333"> <img src="/newsite/images/casestudy/4.png" title="机械类传播案例——徐工集团" alt="机械类传播案例——徐工集团"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=325"> 汽车类传播案例——广汽传祺</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=325"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=325"> <img src="/newsite/images/casestudy/5.png" title="汽车类传播案例——广汽传祺" alt="汽车类传播案例——广汽传祺"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=339"> 航空类传播案例——中国国航</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=339"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=339"> <img src="/newsite/images/casestudy/6.png" title="航空类传播案例——中国国航" alt="航空类传播案例——中国国航"> </a> </div> </div> <div class="story-per"> <div class="storyheadline"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=335"> 快消类传播案例——联合利华</a> </h3> <div class="datetimeBlock"> <div class="datetime">2018-08-01 17:30:00</div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=335"> <div class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </div> </a> </div> </div><div class="storyimg-block"> <div class="img-ratio-sizer"></div> <a class="storyimg" href="https://misc.prnasia.com/atd/custeventreg.php?event_id=335"> <img src="/newsite/images/casestudy/7.png" title="快消类传播案例——联合利华" alt="快消类传播案例——联合利华"> </a> </div> </div> </div> </div> </div> <div class="grayrow"></div> <div class="section-header"> <h2 class="normal-color">行业大咖分享</h2> <a class="link-more" href="https://www.prnasia.com/blog/"> <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="section-content resources-speech"> <ul> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20843">华尔街日报邹碧华：大陆企业怎么才能pitch到外媒？</a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20829">钛媒体项欧：注意以下5点，和媒体沟通可以轻松5倍</a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20441">埃森哲范跃龙：中国公司冲进财富500强，却发现更高门槛是品牌名人堂</a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20812">公关如何借势媒体，巧抓热点？企业新闻传播的“热点思维”</a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20601">姐夫李：公关部第一职能是什么？</a> </h3> </li> </ul> </div> <div class="grayrow"></div> <div class="section-header"> <h2 class="normal-color">美通说传播</h2> <a class="link-more" href="https://www.prnasia.com/blog/"> <i class="icon iconfont icon-arrow-right" aria-hidden="true"></i> </a> </div> <div class="section-content resources-blog"> <h3 class="h3-normal h3-normal-title">新闻稿写作</h3> <ul> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20353"> 如何撰写能够实现价值转换的新闻稿？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20927"> 再来说说标题这件事儿 </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20735"> 又自说自话了！要如何避免“自high”型内容？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20645"> 越来越短的关注时间正在谋杀你的内容营销策略吗？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20421"> 来自费德勒的提示：如何捧起新闻稿的“大满贯 </a> </h3> </li> </ul> <h3 class="h3-normal h3-normal-title">公关传播</h3> <ul> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20877"> 自媒体疯狂，媒体“把关人”角色缺失，假新闻泛滥……“后真相”时代，企业传播如何避免被波及？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20618"> 这五类最有影响力的KOL，你能用的好么？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20590"> 为什么新闻稿比以往任何时候都更有价值了？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20707"> 内容营销做不到“刷存在感+带流量”？其实真的不难 </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20614"> 用百度指数衡量公关的效果，靠谱吗？ </a> </h3> </li> </ul> <h3 class="h3-normal h3-normal-title">媒体监测</h3> <ul> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20554"> 315期间，企业如何从容掌握传播主动权？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20942"> 最冷世界杯到底有多冷？中国赞助商品牌火起来了吗？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20932"> 社交媒体大数据分析为何对公关人至关重要? </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20985"> 《我不是药神》热映，药企品牌受伤可医否？ </a> </h3> </li> <li> <h3 class="h3-small"> <a href="https://www.prnasia.com/blog/archives/20697"> 企业级媒体监测工具的3个使用误区 </a> </h3> </li> </ul> </div> </div> <script> window.onload = function(){ //clicknum('#resources-whitepaper .slick-card',/.*\=(\d+).*/,"/api/p-get-miscevent-downloadnum.json?eventidstr=") //clicknum('.resources-casestudy .story-per',/.*\=(\d+).*/,"/api/p-get-miscevent-downloadnum.json?eventidstr=") } </script>   </div> <footer id="footer"> <div class="footer1 flexStart">  <ul class="footerul" style="display: none;"> <li class="pad-b-15"> <div>  <img id="width80" src="https://static.prnasia.com/pro/pcom/images/wechatimg.png" alt="">  </div> <span class="fontsize-12">微信在线咨询</span> </li> <li class="nowrap pad-b-15"> <i class="icon iconfont icon-phone1"></i> <strong> +86-010-59539500</strong> </li> <li class="nowrap"> <i class="icon iconfont icon-email1"></i> <strong> info@prnasia.com</strong> </li> </ul> <ul > <li><a href="/contact-us/">联系我们</a></li> <li><a href="/products/">产品与服务</a></li> <li><a href="/about/">关于美通社</a></li> <li><a href="/careers/">加入我们</a></li> <li class="nowrap"> <i class="icon iconfont icon-phone1"></i> <strong> +86-010-59539500</strong> </li> <li class="nowrap"> <i class="icon iconfont icon-email1"></i> <strong> info@prnasia.com</strong> </li>  </ul> </div> <div class="footer2"> <ul> <li><a href="/terms/">法律条款</a> </li><li><a href="/sitemap/">网站地图</a> </li><li><a href="/rss/">RSS Feeds</a></li> </ul> <div class="end"> Copyright ©2025 美通社版权所有，未经许可不得转载.  <br /> <a title="Cision" href="https://www.cision.com/us/?utm_medium=pr&utm_source=pressrelease&utm_content=cishomepage& utm_campaign=prnewswire" target="_blank" rel="external nofollow">Cision</a> 旗下公司. <br> <a target="_blank" href="http://www.beian.gov.cn/portal/registerSystemInfo?recordcode=11010502041074" style="text-decoration:none;"><img src="https://static.prnasia.com/pro/pcom/newsite/images/jinggongwanganbei.png" style="margin-right: 5px;">京公网安备 11010502041074号</a> <a target="_blank" href="https://beian.miit.gov.cn/">京ICP备12047769号</a> </div> </div>  <script async src="https://www.googletagmanager.com/gtag/js?id=UA-6773238-7"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'UA-6773238-7'); </script> <script> function appendScriptTag(link) { var sc = document.createElement("script"); sc.setAttribute("src", link); sc.setAttribute("defer", ""); sc.setAttribute("type", "text/javascript"); var elementToAppendTo = document.getElementsByTagName('html')[0] || document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]; elementToAppendTo.appendChild(sc); } var currentWebsiteUrl = encodeURIComponent(window.location.href); var serverUrl = "https://tracking.intentsify.io"; var link = serverUrl + '/page-tracking/intentsify- cisionPRNASIA /' + currentWebsiteUrl; setTimeout(function(){appendScriptTag(link);}, 1000); </script> </footer> <script>footerfixed();</script>    <script>(function(){function c(){var b=a.contentDocument||a.contentWindow.document;if(b){var d=b.createElement('script');d.innerHTML="window.__CF$cv$params={r:'92a65554cb73f8ea',t:'MTc0MzY1OTg5OS4wMDAwMDA='};var a=document.createElement('script');a.nonce='';a.src='/cdn-cgi/challenge-platform/scripts/jsd/main.js';document.getElementsByTagName('head')[0].appendChild(a);";b.getElementsByTagName('head')[0].appendChild(d)}}if(document.body){var a=document.createElement('iframe');a.height=1;a.width=1;a.style.position='absolute';a.style.top=0;a.style.left=0;a.style.border='none';a.style.visibility='hidden';document.body.appendChild(a);if('loading'!==document.readyState)c();else if(window.addEventListener)document.addEventListener('DOMContentLoaded',c);else{var e=document.onreadystatechange||function(){};document.onreadystatechange=function(b){e(b);'loading'!==document.readyState&&(document.onreadystatechange=e,c())}}}})();</script></body> </html>

CINXE.COM

资源库_资源下载_资源共享-美通社PR-Newswire