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<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width, initial-scale=1"/><link rel="stylesheet" href="/_next/static/css/2aafeea248cede9a.css" data-precedence="next"/><link rel="stylesheet" href="/_next/static/css/fddcadcb43c27471.css" data-precedence="next"/><link rel="stylesheet" href="/_next/static/css/df58b362c76677f9.css" data-precedence="next"/><link rel="preload" as="script" fetchPriority="low" href="/_next/static/chunks/webpack-d0682dbbb946c48b.js"/><script src="/_next/static/chunks/fd9d1056-16ea8fe38a7128bb.js" async=""></script><script src="/_next/static/chunks/7023-f4d731cab88fb54c.js" async=""></script><script src="/_next/static/chunks/main-app-881f01dbe13267cd.js" async=""></script><script src="/_next/static/chunks/8173-114e2eeaae9e6aa9.js" async=""></script><script src="/_next/static/chunks/5813-46de9cb53c5263b9.js" async=""></script><script src="/_next/static/chunks/231-264d60bf1d424be4.js" async=""></script><script 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duration-300 ease-in-out opacity-0"/></header><main class=""><div class="p-4 lg:p-0 container mx-auto"><section class="p-6 lg:p-10 rounded-xl flex flex-col gap-6 items-center mb-10 undefined"><h1 class="rt-Heading rt-r-size-6 rt-r-ta-center __className_4bc053 text-base lg:text-xl">Blog</h1></section><div class="mb-20"><div class="grid grid-cols-1 lg:grid-cols-3 w-full gap-4"><a href="/blog/2024/data-app"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fdata-app-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fdata-app-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fdata-app-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">What is a Data App? Why is it Important? How Does it Differ from Business Intelligence?</div><div class="text-base text-[var(--slate-10)]">In recent years, "Data Apps" have been gaining rapid attention. This article will explain their overview and benefits, focusing on how they differ from BI tools.</div><div class="text-sm text-[var(--slate-9)]">2024-11-11</div></div></a><a href="/blog/2024/launch-week-1-template"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-template-2.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-template-2.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-template-2.jpg&w=3840&q=75"/><div class="text-xl font-bold">Templates - Launch Week #1</div><div class="text-base text-[var(--slate-10)]">Introducing the Template feature, which allows you to start creating analytical pipelines and data apps on Morph immediately.</div><div class="text-sm text-[var(--slate-9)]">2024-11-01</div></div></a><a href="/blog/2024/launch-week-1-intergraion"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-morph-integrations.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-morph-integrations.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-morph-integrations.jpg&w=3840&q=75"/><div class="text-xl font-bold">Data Integrations - Launch Week #1</div><div class="text-base text-[var(--slate-10)]">Learn how to connect your data to Morph's workspace!</div><div class="text-sm text-[var(--slate-9)]">2024-10-31</div></div></a><a href="/blog/2024/launch-week-1-morph-ai"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-morph-ai.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-morph-ai.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-morph-ai.jpg&w=3840&q=75"/><div class="text-xl font-bold">Morph AI - Launch Week #1</div><div class="text-base text-[var(--slate-10)]">Introduce the AI features that assist in building data apps.</div><div class="text-sm text-[var(--slate-9)]">2024-10-30</div></div></a><a href="/blog/2024/launch-week-1-page"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-pages.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-pages.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-pages.jpg&w=3840&q=75"/><div class="text-xl font-bold">Pages - Launch Week #1</div><div class="text-base text-[var(--slate-10)]">Pages allows you to build interactive data apps using markdown!</div><div class="text-sm text-[var(--slate-9)]">2024-10-29</div></div></a><a href="/blog/2024/launch-week-1-workspace"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-workspace.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-workspace.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1-workspace.jpg&w=3840&q=75"/><div class="text-xl font-bold">Workspace - Launch Week #1</div><div class="text-base text-[var(--slate-10)]">Data Management + VS Code + Data App in One Place</div><div class="text-sm text-[var(--slate-9)]">2024-10-28</div></div></a><a href="/blog/2024/launch-week-announcement"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaunch-week-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">Announcing Launch Week #1</div><div class="text-base text-[var(--slate-10)]">Morph will be hosting its Launch Week! The event will take place over five days, from Monday, October 28, 2024, to Friday, November 1, 2024.</div><div class="text-sm text-[var(--slate-9)]">2024-10-18</div></div></a><a href="/blog/2024/finops-focus"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-focus-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-focus-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-focus-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">FOCUS: Automate Cost Monitoring in your Cloud</div><div class="text-base text-[var(--slate-10)]">The essence of FinOps is to streamline and automate the optimal allocation of resources. FOCUS enhances this process by introducing common standards for cloud cost data.</div><div class="text-sm text-[var(--slate-9)]">2024-09-19</div></div></a><a href="/blog/2024/rise-of-data-workspace"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fdataworkspace-1-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fdataworkspace-1-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fdataworkspace-1-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">Rise of the Data Workspace</div><div class="text-base text-[var(--slate-10)]">A new kind of workspace has emerged, where businesses and engineers can collaborate on data in real time. With AI and Python, even complex analyses are becoming simpler.</div><div class="text-sm text-[var(--slate-9)]">2024-08-28</div></div></a><a href="/blog/2024/FinOps-diary-1"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-thumbnail-diary1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-thumbnail-diary1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-thumbnail-diary1.jpg&w=3840&q=75"/><div class="text-xl font-bold">Coordinating with the Engineering Department: FinOps Diary #1</div><div class="text-base text-[var(--slate-10)]">First Steps to Achieving FinOps. Work on AWS Cost Reporting</div><div class="text-sm text-[var(--slate-9)]">2024-08-01</div></div></a><a href="/blog/2024/about-finops"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Ffinops-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">What is FinOps ?</div><div class="text-base text-[var(--slate-10)]">What is FinOps, a hot topic these days? This article introduces what exactly you should do.</div><div class="text-sm text-[var(--slate-9)]">2024-08-01</div></div></a><a href="/blog/2024/beta3"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fbeta3-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fbeta3-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fbeta3-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">New Features in Beta 3</div><div class="text-base text-[var(--slate-10)]">Morph Beta 3 has been released, available to invited users. This article introduces the updates in Beta 3.</div><div class="text-sm text-[var(--slate-9)]">2024-07-25</div></div></a><a href="/blog/2024/data-use-in-sports-injury-prevention"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Finjury-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Finjury-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Finjury-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: Injury Prevention and Prediction</div><div class="text-base text-[var(--slate-10)]">Tracking Data for Injury Prevention and Prediction: Utilizing Data in Sports 7</div><div class="text-sm text-[var(--slate-9)]">2024-07-19</div></div></a><a href="/blog/2024/data-use-in-sports-customer-id-integration"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fid-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fid-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fid-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: Customer ID integration</div><div class="text-base text-[var(--slate-10)]">The Value of Customer ID integration in the Sports Industry: Utilizing Data in Sports 6</div><div class="text-sm text-[var(--slate-9)]">2024-07-12</div></div></a><a href="/blog/2024/data-use-in-sports-nba"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2FNBA-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2FNBA-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2FNBA-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: NBA</div><div class="text-base text-[var(--slate-10)]">Innovative Viewer Experiences Leveraging Tracking Data in the NBA: Utilizing Data in Sports 5</div><div class="text-sm text-[var(--slate-9)]">2024-07-05</div></div></a><a href="/blog/2024/data-use-in-sports-scfc-1"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fscfc-interview1-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fscfc-interview1-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fscfc-interview1-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: SHIBUYA CITY FC</div><div class="text-base text-[var(--slate-10)]">Exploring SHIBUYA CITY FC's performance through data!: Utilizing Data in Sports 4</div><div class="text-sm text-[var(--slate-9)]">2024-06-28</div></div></a><a href="/blog/2024/biz-x-dev-roundtable-4"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable4-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable4-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable4-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">FinOps: Automating Monthly AWS Cost Reports - Biz x Dev Roundtable</div><div class="text-base text-[var(--slate-10)]">We talk with the Biz team about how Morph can keep a finger on the pulse of Cloud Computing costs — without needing to talk to the developers involved.</div><div class="text-sm text-[var(--slate-9)]">2024-06-24</div></div></a><a href="/blog/2024/data-use-in-sports-mlb-marketing"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2FMLB-marketing-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2FMLB-marketing-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2FMLB-marketing-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: MLB-marketing</div><div class="text-base text-[var(--slate-10)]">MLB's Data-Driven Marketing Strategy: Utilizing Data in Sports 3</div><div class="text-sm text-[var(--slate-9)]">2024-06-21</div></div></a><a href="/blog/2024/biz-x-dev-roundtable-3"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable3-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable3-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable3-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">Snowflake Summit 2024 After-action Report and Workshopping: Biz x Dev Roundtable</div><div class="text-base text-[var(--slate-10)]">We discuss how the AI-related features presented at Snowflake Summit 2024 can be leveraged for sales and marketing, including examples of data analysis using AI features.</div><div class="text-sm text-[var(--slate-9)]">2024-06-20</div></div></a><a href="/blog/2024/biz-x-dev-roundtable-2"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable2-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable2-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Froundtable2-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">Automating Google Analytics Reports to your Inbox : Biz x Dev Roundtable</div><div class="text-base text-[var(--slate-10)]">Automate making data reports and distribution to team members using AI features</div><div class="text-sm text-[var(--slate-9)]">2024-06-17</div></div></a><a href="/blog/2024/data-use-in-sports-mlb-tech"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2FMLB-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2FMLB-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2FMLB-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: MLB-tech</div><div class="text-base text-[var(--slate-10)]">Hawk-eye, Google, Databricks: The Technology Companies Powering MLB's Data Utilization: Utilizing Data in Sports 2</div><div class="text-sm text-[var(--slate-9)]">2024-06-14</div></div></a><a href="/blog/2024/letter-from-developers-2"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fletter_from_development_team_2-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fletter_from_development_team_2-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fletter_from_development_team_2-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">Developing data processing AI agents: a letter from the development team</div><div class="text-base text-[var(--slate-10)]">Behind-the-scenes look at the Morph team's work to develop an AI agent that specializes in data processing.</div><div class="text-sm text-[var(--slate-9)]">2024-06-12</div></div></a><a href="/blog/2024/biz-x-dev-roundtable-1"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fbiz_x_dev_1-1.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fbiz_x_dev_1-1.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fbiz_x_dev_1-1.jpg&w=3840&q=75"/><div class="text-xl font-bold">How can I know which features activate the data stored in Snowflake? : Biz x Dev Roundtable</div><div class="text-base text-[var(--slate-10)]">The Biz x Dev Roundtable series focus on data analysis with Snowflake data.</div><div class="text-sm text-[var(--slate-9)]">2024-06-11</div></div></a><a href="/blog/2024/data-use-in-sports-laliga"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaliga-thumbnail.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Flaliga-thumbnail.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Flaliga-thumbnail.jpg&w=3840&q=75"/><div class="text-xl font-bold">Utilizing Data in Sports: LaLiga</div><div class="text-base text-[var(--slate-10)]">Why the Spanish Soccer League LaLiga Publishes Competition Data to Fans: Utilizing Data in Sports 1</div><div class="text-sm text-[var(--slate-9)]">2024-06-07</div></div></a><a href="/blog/2024/letter-from-developers-beta-2-1"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fletter-from-developers-beta-2-1-5.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2Fletter-from-developers-beta-2-1-5.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2Fletter-from-developers-beta-2-1-5.jpg&w=3840&q=75"/><div class="text-xl font-bold">From No-Code to Low-Code: Letter from the Development Team</div><div class="text-base text-[var(--slate-10)]">Changes in Morph Beta 2, the next generation version of Morph</div><div class="text-sm text-[var(--slate-9)]">2024-06-05</div></div></a><a href="/blog/2024/1-1-1-release-notes"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2F1-1-notes-thumb.jpeg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2F1-1-notes-thumb.jpeg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2F1-1-notes-thumb.jpeg&w=3840&q=75"/><div class="text-xl font-bold">1.1.1 Release Notes</div><div class="text-base text-[var(--slate-10)]">What's new in 1.1.1</div><div class="text-sm text-[var(--slate-9)]">2024-1-25</div></div></a><a href="/blog/2024/whats-new-in-morph-v1-1"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2024%2F1-1-release-thumb.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2024%2F1-1-release-thumb.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2024%2F1-1-release-thumb.jpg&w=3840&q=75"/><div class="text-xl font-bold">What’s new in Morph v1.1</div><div class="text-base text-[var(--slate-10)]">Welcome to v1.1!</div><div class="text-sm text-[var(--slate-9)]">2024-1-17</div></div></a><a href="/blog/2023/self-service-data-voila"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fself-service-thumb.png&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fself-service-thumb.png&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fself-service-thumb.png&w=3840&q=75"/><div class="text-xl font-bold">Self-service data. Voilà!</div><div class="text-base text-[var(--slate-10)]">Use Morph to compile, analyze, visualize, and share data your stored in MySQL and PostgreSQL — all in real-time, and without coding or SQL.</div><div class="text-sm text-[var(--slate-9)]">2023-12-28</div></div></a><a href="/blog/2023/generative-bi-how-generative-ai-changes-the-data-analysis-experience"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fgenerative-thumb.png&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fgenerative-thumb.png&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fgenerative-thumb.png&w=3840&q=75"/><div class="text-xl font-bold">Generative BI: How generative AI changes the data analysis experience</div><div class="text-base text-[var(--slate-10)]">Generative BI enables real-time aggregation and visualization of sales KPIs.</div><div class="text-sm text-[var(--slate-9)]">2023-12-18</div></div></a><a href="/blog/2023/practical-mops-no-buzzwords-i-promise"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fmops-thumb.jpeg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fmops-thumb.jpeg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fmops-thumb.jpeg&w=3840&q=75"/><div class="text-xl font-bold">Practical MOps: no buzzwords, I promise</div><div class="text-base text-[var(--slate-10)]">Fetch a bucket and a MOp for this hot new essay.</div><div class="text-sm text-[var(--slate-9)]">2023-12-15</div></div></a><a href="/blog/2023/data-driven-abm-strategy"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fabm-thumb.png&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fabm-thumb.png&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fabm-thumb.png&w=3840&q=75"/><div class="text-xl font-bold">Data-Driven ABM Strategy</div><div class="text-base text-[var(--slate-10)]">What is ABM, and how can it apply to you?</div><div class="text-sm text-[var(--slate-9)]">2023-12-11</div></div></a><a href="/blog/2023/data-infrastructure-an-introduction-to-the-semantic-layer"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fdatainfra-thumb.jpeg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fdatainfra-thumb.jpeg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fdatainfra-thumb.jpeg&w=3840&q=75"/><div class="text-xl font-bold">Data Infrastructure: an Introduction to the Semantic Layer</div><div class="text-base text-[var(--slate-10)]">What is the Semantic Layer, and why should business users care?</div><div class="text-sm text-[var(--slate-9)]">2023-12-06</div></div></a><a href="/blog/2023/elevating-salesforce-with-morph-for-data-driven-sales-teams"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fsalesforce-blog-thumb.png&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fsalesforce-blog-thumb.png&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fsalesforce-blog-thumb.png&w=3840&q=75"/><div class="text-xl font-bold">Elevating Salesforce with Morph for data-driven sales teams</div><div class="text-base text-[var(--slate-10)]">Using Morph in your Salesforce sales teams</div><div class="text-sm text-[var(--slate-9)]">2023-12-05</div></div></a><a href="/blog/2023/introducing-similarity-search-api"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fvectorsearch.png&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fvectorsearch.png&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fvectorsearch.png&w=3840&q=75"/><div class="text-xl font-bold">Vector Search API</div><div class="text-base text-[var(--slate-10)]">Searching in Morph with PostgreSQL</div><div class="text-sm text-[var(--slate-9)]">2023-12-04</div></div></a><a href="/blog/2023/revops-a-field-guide"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Frevops-thumb.jpeg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Frevops-thumb.jpeg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Frevops-thumb.jpeg&w=3840&q=75"/><div class="text-xl font-bold">RevOps: a Field Guide</div><div class="text-base text-[var(--slate-10)]">Want more Rev? I’ve got just the Ops for you.</div><div class="text-sm text-[var(--slate-9)]">2023-12-01</div></div></a><a href="/blog/2023/the-data-democracy-revolution"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fdata-democracy-thumb.jpeg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2Fdata-democracy-thumb.jpeg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2Fdata-democracy-thumb.jpeg&w=3840&q=75"/><div class="text-xl font-bold">The Data Democracy Revolution</div><div class="text-base text-[var(--slate-10)]">How data is changing business</div><div class="text-sm text-[var(--slate-9)]">2023-11-24</div></div></a><a href="/blog/2023/welcome-to-morph-1-0"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer hover:bg-[var(--slate-a2)]"><img alt="Hero" loading="lazy" width="1080" height="600" decoding="async" data-nimg="1" class="w-full rounded-xl" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fblog%2F2023%2FRelease-Note-for-1.0-thumb.jpg&w=1080&q=75 1x, /_next/image?url=%2Fassets%2Fblog%2F2023%2FRelease-Note-for-1.0-thumb.jpg&w=3840&q=75 2x" src="/_next/image?url=%2Fassets%2Fblog%2F2023%2FRelease-Note-for-1.0-thumb.jpg&w=3840&q=75"/><div class="text-xl font-bold">Welcome to Morph 1.0!</div><div class="text-base text-[var(--slate-10)]">Welcome to Morph 1.0!</div><div class="text-sm text-[var(--slate-9)]">2023-11-14</div></div></a><a href="/blog/2023/patch-note-public-beta"><div class="bg-white dark:bg-black py-6 px-4 rounded-xl w-full flex flex-col gap-4 border dark:border-[--gray-6] transition-all cursor-pointer 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