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group-hover:text-white">Herramientas para gestionar tu negocio</div></a></li></ul></div><div class="col-span-3 col-start-4 pt-8 text-white -translate-y-[30px]" data-background="transparent_dark"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg border-shade-70"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 21.5v4c0 .966 2.35 1.75 5.25 1.75s5.25-.784 5.25-1.75v-4m4-7c0 .966-2.35 1.75-5.25 1.75s-5.25-.784-5.25-1.75m10.5 0c0-.966-2.35-1.75-5.25-1.75s-5.25.784-5.25 1.75m10.5 0v4.25c0 .46-.533.88-1.405 1.192M16.75 14.5V17m6.5 4.25c0 .966-2.35 1.75-5.25 1.75s-5.25-.784-5.25-1.75S15.1 19.5 18 19.5s5.25.784 5.25 1.75Zm16-1.25c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#sell_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Vende" class="text-t7 inline-block text-white">Vende</span></div><ul class="pb-2" aria-labelledby="subNavItem-Vende"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/vender"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende tus productos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Vende online o en persona</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/online"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende online<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Haz crecer tu negocio online</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/canales"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende en distintos canales<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Llega a millones de compradores y aumenta tus ventas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/pos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vender en persona<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Point of Sale (POS)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/international"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende en todo el mundo<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Ventas internacionales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es-es/plus/soluciones/ecommerce-b2b"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Vende al por mayor y de forma directa<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Negocio a negocio (B2B)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/payments"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Acepta pagos online<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Configura formas de pago</div></a></li></ul></div><div class="col-span-3 col-start-7 pt-8 text-white -translate-y-[30px]" data-background="transparent_dark"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg border-shade-70"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Mercado" class="text-t7 inline-block text-white">Mercado</span></div><ul class="pb-2" aria-labelledby="subNavItem-Mercado"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Promociona tu negocio<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Llega a nuevos clientes y fidelízalos</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/facebook-instagram"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Promociona en las redes sociales<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Integraciones con redes sociales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="https://apps.shopify.com/inbox?locale=es" aria-label="Fuente externa: Chatea con los clientes . Shopify Inbox"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Chatea con los clientes<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Shopify Inbox</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/email-marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Fomenta tu relación con los clientes<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Correo electrónico de Shopify</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/segmentation"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Conoce a tu público<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Obtén información útil de tus clientes</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 text-white -translate-y-[30px]" data-background="transparent_dark"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg border-shade-70"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-Gestiona" class="text-t7 inline-block text-white">Gestiona</span></div><ul class="pb-2" aria-labelledby="subNavItem-Gestiona"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/gestiona"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Gestiona tu negocio<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Sigue las ventas, los pedidos, los informes y estadísticas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/analytics"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Mide tu rendimiento<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Informes y estadísticas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/shipping"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Envía pedidos más rápido<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Shopify Shipping</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/orders"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Gestiona tus existencias y los pedidos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Gestión de inventario y pedidos</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/capital"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Obtén financiamiento comercial<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Shopify Capital</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/flow"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Automatiza tu negocio<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Shopify Flow</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[''] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 text-black -translate-y-[30px]" data-background="transparent_dark"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-white hover:text-white" href="https://shopify.dev" aria-label="Fuente externa: Desarrolladores de Shopify . Crea con las API potentes de Shopify"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Desarrolladores de Shopify<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Crea con las API potentes de Shopify</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-white hover:text-white" href="/es/plus"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Una solución de comercio para las marcas digitales en crecimiento</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-white hover:text-white" href="/es/productos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Todos los productos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Descubre todos los productos y funciones de Shopify</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-white hover:text-white" href="/es/precios">Precios</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-white text-white"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Recursos-toggle-open" aria-controls="RecursosDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="font-semi-medium mr-3">Recursos</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-white bg-white -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-white bg-white -rotate-[135deg]"></div></div></button></div><div id="RecursosDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-black text-white opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 text-white -translate-y-[30px]" data-background="transparent_dark"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg border-shade-70"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-Ayuda y atención al cliente" class="text-t7 inline-block text-white">Ayuda y atención al cliente</span></div><ul class="pb-2" aria-labelledby="subNavItem-Ayuda y atención al cliente"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="https://help.shopify.com/es/" aria-label="Fuente externa: Ayuda y atención al cliente . Obtén atención al cliente 24/7"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Ayuda y atención al cliente<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Obtén atención al cliente 24/7</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Blog de Shopify<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Consejos de estrategia comercial</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 text-white -translate-y-[30px]" data-background="transparent_dark"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg border-shade-70"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="m22.023 15.04 3 3M12.75 27.25l4.25-1 9.95-9.95a1 1 0 0 0 0-1.413l-1.837-1.836a1 1 0 0 0-1.414 0L13.75 23l-1 4.25Z" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Temas populares" class="text-t7 inline-block text-white">Temas populares</span></div><ul class="pb-2 columns-2" aria-labelledby="subNavItem-Temas populares"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/tutorial-shopify"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">¿Qué es Shopify?<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Cómo funciona nuestra plataforma de comercio</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/topics/historias-de-éxito"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Historias de fundadores<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Aprende de comerciantes exitosos</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/como-construir-una-marca-que-haga-crecer-tu-negocio"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Promoción de marca<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Crea tu marca desde cero.</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/18108960-como-escribir-un-plan-de-marketing-perfecto-para-tu-tienda-online"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Marketing<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Crea un plan de marketing</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/seo-para-ecommerce"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">SEO de ecommerce<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Mejora tu calificación en las búsquedas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/topics/social-media"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Estrategia en redes sociales<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Convierte las redes sociales en ventas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/shopify-plus-plataforma-escalable"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Crecimiento empresarial<span class="sr-only">.</span></span></div><div class="text-sm text-shade-30 group-hover:text-white">Expande tu negocio</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 text-black -translate-y-[30px]" data-background="transparent_dark"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg border-shade-70"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-Herramientas esenciales" class="text-t7 inline-block text-white">Herramientas esenciales</span></div><ul class="pb-2" aria-labelledby="subNavItem-Herramientas esenciales"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/herramientas/generador-de-logos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Generador de logos<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="https://www.shopify.com/stock-photos" aria-label="Fuente externa: Fotos de stock ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Fotos de stock<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/blog/113131717-ejemplo-de-plan-de-negocios"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Plantilla del plan de negocios<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="https://www.linkpop.com/es" aria-label="Fuente externa: Herramienta de link en la bío ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Herramienta de link en la bío<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-white hover:text-white" href="/es/herramientas/generador-de-codigo-qr"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Generador de códigos QR<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li></ul></nav><div class="ml-auto"><ul class="lg:flex hidden items-center"><a href="#contact-sales" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline border-2 text-button-dark-primary-text border-button-dark-primary-border ring-button-dark-primary-border hover:text-button-dark-primary-text-hover hover:bg-button-dark-primary-bg-hover hover:border-button-dark-primary-border-hover hover:ring-button-dark-primary-border-hover focus:text-button-dark-primary-text-focus focus:bg-button-dark-primary-bg-focus focus:border-button-dark-primary-border-focus focus:ring-button-dark-primary-border-focus active:text-button-dark-primary-text-active active:bg-button-dark-primary-bg-active active:border-button-dark-primary-border-active active:ring-button-dark-primary-border-active disabled:text-button-dark-primary-text-disabled disabled:bg-button-dark-primary-bg-disabled disabled:border-button-dark-primary-border-disabled disabled:ring-button-dark-primary-border-disabled text-base bg-white" data-component-name="button" data-mode="dark" target="">Contáctanos</a></ul><ul class="flex items-center lg:hidden mr-[-15px]"><a href="#contact-sales" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline border-2 text-button-dark-primary-text border-button-dark-primary-border ring-button-dark-primary-border hover:text-button-dark-primary-text-hover hover:bg-button-dark-primary-bg-hover hover:border-button-dark-primary-border-hover hover:ring-button-dark-primary-border-hover focus:text-button-dark-primary-text-focus focus:bg-button-dark-primary-bg-focus focus:border-button-dark-primary-border-focus focus:ring-button-dark-primary-border-focus active:text-button-dark-primary-text-active active:bg-button-dark-primary-bg-active active:border-button-dark-primary-border-active active:ring-button-dark-primary-border-active disabled:text-button-dark-primary-text-disabled disabled:bg-button-dark-primary-bg-disabled disabled:border-button-dark-primary-border-disabled disabled:ring-button-dark-primary-border-disabled text-base bg-white" 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gradientUnits="userSpaceOnUse" gradientTransform="translate(146.438 64) rotate(-172.051) scale(224.154 105.307)"><stop stop-color="#333FB2"></stop><stop offset="0.75924" stop-color="#27293B" stop-opacity="0"></stop></radialGradient><linearGradient id="paint2_linear_41_662" x1="16.5981" y1="18.96" x2="37.4853" y2="40.2112" gradientUnits="userSpaceOnUse"><stop stop-color="#A8B1EB"></stop><stop offset="1" stop-color="#32386C"></stop></linearGradient><linearGradient id="paint3_linear_41_662" x1="27.4622" y1="16.9104" x2="21.7852" y2="22.9621" gradientUnits="userSpaceOnUse"><stop stop-color="#A8B1EB"></stop><stop offset="1" stop-color="#4F58AA"></stop></linearGradient></defs></svg></header><main role="main" id="main" tabindex="-1" class="focus-visible:outline-none relative overflow-hidden"><style>.tco-hero-gradient:before { background: rgba(205, 249, 134, 0.2); }</style><section class="grid gap-y-2xl grid-cols-full pb-4xl text-section-light-text pt-4xl bg-[#171E16] bg-repeat bg-blend-soft-light xs:pt-28 md:pt-40 before:w-[1000px] before:h-[1000px] before:blur-[160px] before:absolute before:-top-[800px] before:-right-[400px] before:rounded-full before:-rotate-90 tco-hero-gradient translate-x-0" data-section-name="" data-component-name="" data-viewable-component="true" data-mode="light"><div class="flex flex-wrap items-end container gap-6 md:gap-20 justify-between"><div class="sm:max-w-[65%]"><h1 class="richtext text-t7 uppercase font-medium leading-none pb-xs text-eyebrow-dark-text">Costo total de propiedad</h1><p class="richtext text-white text-t2">Calculadora del costo total de propiedad (TCO) de Shopify</p><p class="richtext text-white text-body-lg">Descubre cómo Shopify puede ayudar a tu negocio a reducir los costos y aumentar los ingresos, basándose en datos e investigaciones reales realizados por una consultora líder.</p></div><div class="block sm:hidden"><a href="#calculator" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-dark-primary-text bg-button-dark-primary-bg border-button-dark-primary-border ring-button-dark-primary-border hover:text-button-dark-primary-text-hover hover:bg-button-dark-primary-bg-hover hover:border-button-dark-primary-border-hover hover:ring-button-dark-primary-border-hover focus:text-button-dark-primary-text-focus focus:bg-button-dark-primary-bg-focus focus:border-button-dark-primary-border-focus focus:ring-button-dark-primary-border-focus active:text-button-dark-primary-text-active active:bg-button-dark-primary-bg-active active:border-button-dark-primary-border-active active:ring-button-dark-primary-border-active disabled:text-button-dark-primary-text-disabled disabled:bg-button-dark-primary-bg-disabled disabled:border-button-dark-primary-border-disabled disabled:ring-button-dark-primary-border-disabled font-normal" data-component-name="button" data-mode="dark" target="">Ve a la calculadora</a></div></div><div class="container md:mt-20"><p class="richtext text-white text-body-base mb-3">En comparación con la competencia, Shopify tiene:</p><div class="grid grid-cols-1 gap-x-gutter gap-y-gutter sm:grid-cols-2 lg:grid-cols-3" data-component-name="card-grid"><div style="background-color:rgba(107, 135, 95, 0.3)" class="rounded-2xl p-8"><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white p-0" data-mode="dark"><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Un 33% de mejora en el <span style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5 mb-0'>costo total de propiedad</span></h2></div></div></div></div><div style="background-color:rgba(107, 135, 95, 0.3)" class="rounded-2xl p-8"><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white p-0" data-mode="dark"><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Un 23% de mejora en los <span style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5 mb-0'>costos de la plataforma</span></h2></div></div></div></div><div style="background-color:rgba(107, 135, 95, 0.3)" class="rounded-2xl p-8"><div data-component-name="card" class="rounded-2xl ring-0 ring-white/20 border-white p-0" data-mode="dark"><div><div class="text-left text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t3 text-balance">Un 19% de mejora en los <span style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5'>costos de mantenimiento y operación</span></h2></div></div></div></div></div><p class="richtext text-white mt-4">Todos los valores son promedios. Datos según un estudio encargado por Shopify a una consultora independiente líder.</p></div></section><div class="absolute top-0 left-0 right-0 bottom-0 mix-blend-soft-light pointer-events-none" style="background-image:url(https://cdn.shopify.com/b/shopify-brochure2-assets/45aa43414261b49af456da87b732da77.webp)"></div><section class="grid gap-y-2xl grid-cols-full pb-4xl text-section-light-text bg-[#171E16] pt-0" data-section-name="" data-component-name="" data-viewable-component="true" data-mode="light" id="calculator"><div class="bg-section-light-bg p-6 sm:p-16 container rounded-2xl"><div class="max-w-5xl mb-8 sm:mb-16 mx-auto"><h2 class="richtext text-t3 mb-4">Calcula el TCO</h2><p class="richtext text-body-lg">Ingresa los detalles de tu negocio para ver cómo Shopify se compara con tus costos de propiedad actuales.</p></div><form id="calculatorForm" method="post" class="max-w-5xl mx-auto"><div data-component-name="select" data-mode="light"><div class="relative"><select required="" form="calculatorForm" name="onlineRevenueRange" class="px-6 block w-full duration-300 ease-out peer ring-1 ring-inset rounded-[3em] hover:focus-within:ring-state-focus focus-within:ring-state-focus focus-within:outline-0 appearance-none text-input-light-text bg-input-light-bg default:ring-input-light-border hover:ring-input-light-border-hover pb-4 pt-4 mb-5 [&_select]:py-4" id="onlineRevenueRange"><option value="">Ingresos online</option><option value="$1M to $10M">$1M to $10M</option><option value="$10M to $20M">$10M to $20M</option><option value="$20M to $125M">$20M to $125M</option><option value="$125M to $500M">$125M to $500M</option><option value="$500M to $1B">$500M to $1B</option><option value="$1B+">$1B+</option></select><svg fill="none" viewBox="0 0 16 16" aria-hidden="true" icon="chevron" height="24" width="24" class="rotate-180 absolute top-1/2 transform -translate-y-1/2 right-4 pointer-events-none text-input-light-text"><path fill="currentColor" d="M12 10.4a.798.798 0 0 1-.566-.234L8 6.73l-3.434 3.435a.8.8 0 1 1-1.132-1.132l4-4a.8.8 0 0 1 1.132 0l4 4A.8.8 0 0 1 12 10.4Z"></path></svg></div></div><div data-component-name="select" data-mode="light"><div class="relative"><select required="" form="calculatorForm" name="currentEcommercePlatform" class="px-6 block w-full duration-300 ease-out peer ring-1 ring-inset rounded-[3em] hover:focus-within:ring-state-focus focus-within:ring-state-focus focus-within:outline-0 appearance-none text-input-light-text bg-input-light-bg default:ring-input-light-border hover:ring-input-light-border-hover pb-4 pt-4 mb-5 [&_select]:py-4" id="currentEcommercePlatform"><option value="">Plataforma actual</option><option value="Salesforce Commerce Cloud">Salesforce Commerce Cloud</option><option value="BigCommerce">BigCommerce</option><option value="Adobe Commerce">Adobe Commerce</option><option value="WooCommerce">WooCommerce</option><option value="other">Otra plataforma o diseño personalizado</option><option value="none">Actualmente, no utilizo ninguna plataforma</option></select><svg fill="none" viewBox="0 0 16 16" aria-hidden="true" icon="chevron" height="24" width="24" class="rotate-180 absolute top-1/2 transform -translate-y-1/2 right-4 pointer-events-none text-input-light-text"><path fill="currentColor" d="M12 10.4a.798.798 0 0 1-.566-.234L8 6.73l-3.434 3.435a.8.8 0 1 1-1.132-1.132l4-4a.8.8 0 0 1 1.132 0l4 4A.8.8 0 0 1 12 10.4Z"></path></svg></div></div><div class="flex flex-wrap xs:gap-0 sm:gap-4 lg:gap-6"><div class="xs:w-full sm:w-1/2-gutter mb-5"><div data-component-name="select" data-mode="light"><div class="relative"><select form="calculatorForm" name="platformCosts" class="px-6 block w-full duration-300 ease-out peer ring-1 ring-inset rounded-[3em] hover:focus-within:ring-state-focus focus-within:ring-state-focus focus-within:outline-0 appearance-none text-input-light-text bg-input-light-bg default:ring-input-light-border hover:ring-input-light-border-hover pb-2 pt-6" id="platformCosts"><option value="">Costos de la plataforma</option><option value="2%">2%</option><option value="3%">3%</option><option value="4%">4%</option><option value="5%">5%</option><option value="6%">6%</option><option value="7%">7%</option><option value="8%">8%</option><option value="9%">9%</option><option value="10%">10%</option><option value="11%">11%</option><option value="12%">12%</option><option value="other">Otro</option></select><label class="absolute text-base pointer-events-none duration-300 ease-out -translate-y-3 scale-75 top-4 z-10 origin-[0] left-6 text-input-light-label-text" for="platformCosts">Optional</label><svg fill="none" viewBox="0 0 16 16" aria-hidden="true" icon="chevron" height="24" width="24" class="rotate-180 absolute top-1/2 transform -translate-y-1/2 right-4 pointer-events-none text-input-light-text"><path fill="currentColor" d="M12 10.4a.798.798 0 0 1-.566-.234L8 6.73l-3.434 3.435a.8.8 0 1 1-1.132-1.132l4-4a.8.8 0 0 1 1.132 0l4 4A.8.8 0 0 1 12 10.4Z"></path></svg></div></div><div class="flex items-center mt-1 ml-5 gap-1"><div class="hover:cursor-pointer group/item relative"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="none"><circle cx="8" cy="8" r="6" fill="#52525B"></circle><rect x="7" y="7" width="2" height="6" rx="1" fill="white"></rect><rect x="7" y="4" width="2" height="2" rx="1" fill="white"></rect></svg><div class="text-xs absolute invisible group-hover/item:visible bg-white border border-[#dedede] p-2 z-20 max-w-[225px] w-screen top-[150%] left-1/2 md:-left-[44px] -ml-[60px] rounded-md after:absolute after:bottom-full after:left-1/2 after:-ml-[5px] after:border-[5px] after:border-transparent after:border-b-[#dedede]"><span>Incluye las tarifas relacionadas con:</span><ul class="list-disc ml-4 mt-1"><li class="mb-2">Costos de infraestructura</li><li class="mb-2">Mejoras y aplicaciones</li><li class="mb-2">Administración de plataformas de producción y no producción</li><li class="mb-2">Operaciones y administración de la plataforma</li></ul></div></div><span class="text-xs">¿Qué incluye esto?</span></div></div><div class="xs:w-full sm:w-1/2-gutter mb-5"><div data-component-name="select" data-mode="light"><div class="relative"><select form="calculatorForm" name="supportCosts" class="px-6 block w-full duration-300 ease-out peer ring-1 ring-inset rounded-[3em] hover:focus-within:ring-state-focus focus-within:ring-state-focus focus-within:outline-0 appearance-none text-input-light-text bg-input-light-bg default:ring-input-light-border hover:ring-input-light-border-hover pb-2 pt-6" id="supportCosts"><option value="">Costos de soporte y operación</option><option value="2%">2%</option><option value="3%">3%</option><option value="4%">4%</option><option value="5%">5%</option><option value="6%">6%</option><option value="7%">7%</option><option value="8%">8%</option><option value="9%">9%</option><option value="10%">10%</option><option value="11%">11%</option><option value="12%">12%</option><option value="other">Otro</option></select><label class="absolute text-base pointer-events-none duration-300 ease-out -translate-y-3 scale-75 top-4 z-10 origin-[0] left-6 text-input-light-label-text" for="supportCosts">Optional</label><svg fill="none" viewBox="0 0 16 16" aria-hidden="true" icon="chevron" height="24" width="24" class="rotate-180 absolute top-1/2 transform -translate-y-1/2 right-4 pointer-events-none text-input-light-text"><path fill="currentColor" d="M12 10.4a.798.798 0 0 1-.566-.234L8 6.73l-3.434 3.435a.8.8 0 1 1-1.132-1.132l4-4a.8.8 0 0 1 1.132 0l4 4A.8.8 0 0 1 12 10.4Z"></path></svg></div></div><div class="flex items-center mt-1 ml-5 gap-1"><div class="hover:cursor-pointer group/item relative"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="none"><circle cx="8" cy="8" r="6" fill="#52525B"></circle><rect x="7" y="7" width="2" height="6" rx="1" fill="white"></rect><rect x="7" y="4" width="2" height="2" rx="1" fill="white"></rect></svg><div class="text-xs absolute invisible group-hover/item:visible bg-white border border-[#dedede] p-2 z-20 max-w-[225px] w-screen top-[150%] left-1/2 md:-left-[44px] -ml-[60px] rounded-md after:absolute after:bottom-full after:left-1/2 after:-ml-[5px] after:border-[5px] after:border-transparent after:border-b-[#dedede]"><span>Incluye las tarifas relacionadas con:</span><ul class="list-disc ml-4 mt-1"><li class="mb-2">Tarifas fijas y variables de la plataforma y licencias</li><li class="mb-2">Procesamiento de pagos</li><li class="mb-2">Servicio y soporte de la plataforma</li><li class="mb-2">Aplicaciones, complementos e integraciones</li></ul></div></div><span class="text-xs">¿Qué incluye esto?</span></div></div></div><div data-component-name="text-input" class="flex flex-col" data-mode="light"><div class="relative box-border flex justify-between items-start w-full duration-300 ease-out peer placeholder:text-transparent ring-1 ring-inset rounded-[3em] hover:focus-within:ring-state-focus focus-within:ring-state-focus focus-within:outline-0 text-input-light-text bg-input-light-bg default:ring-input-light-border hover:ring-input-light-border-hover mb-5"><input placeholder=" " required="" type="text" class="w-full ml-2 px-4 pb-2 pt-6 peer placeholder:text-transparent input:bg-transparent bg-transparent focus-visible:outline-none" id="businessUrl" name="businessUrl"/><label class="absolute text-base pointer-events-none duration-300 ease-out translate-y-[-100%] scale-75 top-[50%] z-10 origin-[0] left-6 peer-placeholder-shown:scale-100 peer-placeholder-shown:top-[50%] peer-placeholder-shown:translate-y-[-50%] peer-focus:scale-75 peer-focus:translate-y-[-100%] text-input-light-label-text peer-focus:text-input-light-label-text peer-placeholder-shown:text-input-light-text" for="businessUrl">URL del negocio</label></div></div><button type="submit" class="inline-block self-center overflow-hidden max-w-full ring-inset rounded-button font-button-font tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-light-primary-text border-button-light-primary-border ring-button-light-primary-border hover:text-button-light-primary-text-hover hover:bg-button-light-primary-bg-hover hover:border-button-light-primary-border-hover hover:ring-button-light-primary-border-hover focus:text-button-light-primary-text-focus focus:bg-button-light-primary-bg-focus focus:border-button-light-primary-border-focus focus:ring-button-light-primary-border-focus active:text-button-light-primary-text-active active:bg-button-light-primary-bg-active active:border-button-light-primary-border-active active:ring disabled:text-button-light-primary-text-disabled disabled:bg-button-light-primary-bg-disabled disabled:border-button-light-primary-border-disabled disabled:ring-button-light-primary-border-disabled bg-[#171E16] py-4 px-6 rounded-full font-medium relative" data-component-name="form-button" name="_action" value="TCO">Ve los resultados</button></form></div></section><section class="grid gap-y-2xl grid-cols-full bg-section-light-bg text-section-light-text pt-4xl pb-0" data-section-name="" data-component-name="" data-viewable-component="true" data-mode="light"><div class="container"><div class="flex flex-col md:flex-row flex-wrap md:items-center justify-between"><div class="md:max-w-1/2-gutter mb-8"><div class="max-w-xl text-left"><h3 class="richtext text-t3 mb-4">Por qué creamos esta calculadora</h3><p class="richtext text-body-base">Bobby Morrison, nuestro director de ingresos, ofrece una descripción general de la investigación independiente en la que se basa nuestra calculadora del TCO.</p></div></div><div class="md:max-w-1/2-gutter relative flex items-center justify-center"><button aria-disabled="false" data-component-name="interface-button" data-mode="light" class="rounded-full duration-150 transition-colors focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline w-16 h-16 md:w-24 md:h-24 disabled:bg-shade-30 bg-black text-white hover:bg-shade-70 active:bg-shade-50 absolute" tabindex="0"></button><picture data-component-name="image"><img alt="" class="aspect-[4/3] xs:rounded-lg md:rounded-none object-cover" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/c3c10b1bcc0e1fe8a03a49293f5d562d.webp"/></picture></div></div></div></section><section class="grid gap-y-2xl grid-cols-full pb-4xl text-section-light-text pt-4xl bg-section-light-bg" data-section-name="" data-component-name="" data-viewable-component="true" data-mode="light"><div class="container relative flex flex-col rounded-2xl overflow-hidden text-fullwidthcard-dark-text sm:flex-row bg-[#171E16]" data-mode="dark" data-component-name="full-width-card"><div class="flex basis-1/2"><picture data-component-name="image"><source srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/28628a66d998435b1eb6d9f0d2c98803.webp" media="(max-width: 640px)"/><source srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/14f8f24187e77613d127d9c4d6b9834d.webp" media="(min-width: 641px)"/><img alt="Desglosamos la investigación en la que se basan nuestros cálculos y describimos las prácticas recomendadas para optimizar las operaciones de tu propia empresa." class="w-full h-full grow object-cover" loading="lazy" src="https://cdn.shopify.com/b/shopify-brochure2-assets/28628a66d998435b1eb6d9f0d2c98803.webp"/></picture></div><div class="grid basis-1/2 sm:place-content-center gap-y-md p-8 md:p-10 lg:p-16"><p class="richtext text-t7 uppercase font-medium leading-none pb-xs text-eyebrow-dark-text">Documento</p><h2 class="richtext text-t2">Una guía detallada sobre el TCO</h2><p class="richtext text-body-lg">Desglosamos la investigación en la que se basan nuestros cálculos y describimos las prácticas recomendadas para optimizar las operaciones de tu propia empresa.</p><a href="https://cdn.shopify.com/static/plus/documents/TCO_whitePaper_es-ES.pdf" class="inline-block self-center overflow-hidden px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-dark-secondary-text bg-button-dark-secondary-bg border-button-dark-secondary-border ring-current hover:text-button-dark-secondary-text-hover hover:bg-button-dark-secondary-bg-hover hover:border-button-dark-secondary-border-hover hover:ring-button-dark-secondary-border-hover focus:text-button-dark-secondary-text-focus focus:bg-button-dark-secondary-bg-focus focus:border-button-dark-secondary-border-focus focus:ring-button-dark-secondary-border-focus active:text-button-dark-secondary-text-active active:bg-button-dark-secondary-bg-active active:border-button-dark-secondary-border-active active:ring-button-dark-secondary-border-active disabled:text-button-dark-secondary-text-disabled disabled:bg-button-dark-secondary-bg-disabled disabled:border-button-dark-secondary-border-disabled disabled:ring-button-dark-secondary-border-disabled max-w-max" data-component-name="button" data-mode="dark" target="_blank" rel="noopener noreferrer" aria-label="Fuente externa: Descarga el documento (Se abre en una ventana nueva)">Descarga el documento</a></div></div></section><section class="grid gap-y-2xl grid-cols-full pb-4xl text-section-light-text pt-xl bg-section-light-bg" data-section-name="" data-component-name="" data-viewable-component="true" data-mode="light"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl"><div class="col-span-4 xs:col-span-4 sm:col-span-7 md:col-span-10 lg:col-span-9 xl:col-span-8 xs:col-start-1 sm:col-start-2 md:col-start-3 lg:col-start-3 xl:col-start-4 grid gap-y-xl"><h2 class="richtext text-t2">Preguntas frecuentes</h2></div></div><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl [&_h3]:font-normal" data-component-name="faq"><div class="col-span-4 xs:col-span-4 sm:col-span-7 md:col-span-10 lg:col-span-9 xl:col-span-8 xs:col-start-1 sm:col-start-2 md:col-start-3 lg:col-start-3 xl:col-start-4 grid gap-y-xl"><div data-component-name="accordion" class="grid pb-xl border-b transition-all duration-[400ms] ease-[cubic-bezier(0.40,0.00,0.20,1.00)] text-black grid-rows-[max-content_0fr]" data-mode="light"><button type="button" class="flex gap-x-sm place-items-center text-left justify-space-between" aria-expanded="false" aria-controls="panel-1-:R37bal:" id="header-1-:R37bal:"><h3 class="richtext text-t5 max-w-xl md:max-w-2xl lg:max-w-3xl">¿En qué investigaciones se basan estos cálculos?</h3><div class="grid shrink-0 place-items-center w-8 h-8 md:w-11 md:h-11 ml-auto rounded-full transition-colors duration-500 delay-[50ms] bg-black"><div class="relative" style="width:20px;height:20px"><svg viewBox="0 0 20 20" fill="none" class="absolute inset-1/2 -translate-x-1/2 -translate-y-1/2 transition-all duration-500 delay-[50ms] opacity-0 text-black w-5 h-5" style="width:20px;height:20px"><rect x="4" y="9" width="12" height="2" fill="currentColor"></rect></svg><svg viewBox="0 0 20 20" fill="none" class="absolute inset-1/2 -translate-x-1/2 -translate-y-1/2 transition-all duration-500 delay-[50ms] opacity-100 text-white w-5 h-5" style="width:20px;height:20px"><rect x="2" y="9" width="16" height="2" fill="currentColor" class="origin-center transition-transform duration-500 delay-[50ms] rotate-0"></rect><rect x="9" y="2" width="2" height="16" fill="currentColor" class="origin-center transition-transform duration-500 delay-[50ms] rotate-0"></rect></svg></div></div></button><div class="pr-8 md:pr-11 md:mr-sm overflow-hidden transition-opacity duration-[400ms] ease-[cubic-bezier(0.40,0.00,0.20,1.00)] [&_h4]:text-t7 [&_h4]:mb-2 [&_h4]:mt-md [&_h5]:mb-2 [&_h5]:mt-md [&_h5]:text-t8 [&_h6]:text-t8 [&_h6]:mb-2 [&_h6]:mt-md max-w-xl md:max-w-2xl lg:max-w-3xl opacity-0 delay-0 [&>*]:invisible" id="panel-1-:R37bal:" role="region" aria-labelledby="header-1-:R37bal:" aria-hidden="true"><div class="richtext text-body-base pt-sm"><span class='block mb-4'>Entre diciembre del 2023 y enero de 2024, Shopify comisionó una investigación a una consultora independiente líder para estudiar el costo total de propiedad (TCO) en las principales plataformas de ecommerce.</span> <span class='block mb-4'> Los datos de la investigación se recopilaron a partir de una encuesta ejecutiva, entrevistas detalladas a ejecutivos, investigación secundaria (p. ej., informes del mercado y de la industria, juntas de revisión) y asesores globales en la materia (SMA) con amplia experiencia en ecommerce.</span></div></div></div><div data-component-name="accordion" class="grid pb-xl border-b transition-all duration-[400ms] ease-[cubic-bezier(0.40,0.00,0.20,1.00)] text-black grid-rows-[max-content_0fr]" data-mode="light"><button type="button" class="flex gap-x-sm place-items-center text-left justify-space-between" aria-expanded="false" aria-controls="panel-2-:R57bal:" id="header-2-:R57bal:"><h3 class="richtext text-t5 max-w-xl md:max-w-2xl lg:max-w-3xl">¿Quién participó en la investigación?</h3><div class="grid shrink-0 place-items-center w-8 h-8 md:w-11 md:h-11 ml-auto rounded-full transition-colors duration-500 delay-[50ms] bg-black"><div class="relative" style="width:20px;height:20px"><svg viewBox="0 0 20 20" fill="none" class="absolute inset-1/2 -translate-x-1/2 -translate-y-1/2 transition-all duration-500 delay-[50ms] opacity-0 text-black w-5 h-5" style="width:20px;height:20px"><rect x="4" y="9" width="12" height="2" fill="currentColor"></rect></svg><svg viewBox="0 0 20 20" fill="none" class="absolute inset-1/2 -translate-x-1/2 -translate-y-1/2 transition-all duration-500 delay-[50ms] opacity-100 text-white w-5 h-5" style="width:20px;height:20px"><rect x="2" y="9" width="16" height="2" fill="currentColor" class="origin-center transition-transform duration-500 delay-[50ms] rotate-0"></rect><rect x="9" y="2" width="2" height="16" fill="currentColor" class="origin-center transition-transform duration-500 delay-[50ms] rotate-0"></rect></svg></div></div></button><div class="pr-8 md:pr-11 md:mr-sm overflow-hidden transition-opacity duration-[400ms] ease-[cubic-bezier(0.40,0.00,0.20,1.00)] [&_h4]:text-t7 [&_h4]:mb-2 [&_h4]:mt-md [&_h5]:mb-2 [&_h5]:mt-md [&_h5]:text-t8 [&_h6]:text-t8 [&_h6]:mb-2 [&_h6]:mt-md max-w-xl md:max-w-2xl lg:max-w-3xl opacity-0 delay-0 [&>*]:invisible" id="panel-2-:R57bal:" role="region" aria-labelledby="header-2-:R57bal:" aria-hidden="true"><div class="richtext text-body-base pt-sm">La investigación recopiló datos de una encuesta realizada a 250 empresas de las principales plataformas de ecommerce. Los encuestados tenían su sede en Estados Unidos y Canadá, y representaban a empresas de diferentes tamaños, industrias y rangos de ingresos (las empresas encuestadas tenían ingresos de USD 10 millones o más). Las entrevistas de expertos se realizaron a líderes empresariales responsables de gestionar y tomar decisiones de inversión relacionadas con las plataformas de ecommerce. Durante la investigación también se consultó a SMA globales expertos en plataformas de ecommerce y fijación de precios para empresas.</div></div></div><div data-component-name="accordion" class="grid pb-xl border-b transition-all duration-[400ms] ease-[cubic-bezier(0.40,0.00,0.20,1.00)] text-black grid-rows-[max-content_0fr]" data-mode="light"><button type="button" class="flex gap-x-sm place-items-center text-left justify-space-between" aria-expanded="false" aria-controls="panel-3-:R77bal:" id="header-3-:R77bal:"><h3 class="richtext text-t5 max-w-xl md:max-w-2xl lg:max-w-3xl">¿Cómo se mide el TCO?</h3><div class="grid shrink-0 place-items-center w-8 h-8 md:w-11 md:h-11 ml-auto rounded-full transition-colors duration-500 delay-[50ms] bg-black"><div class="relative" style="width:20px;height:20px"><svg viewBox="0 0 20 20" fill="none" class="absolute inset-1/2 -translate-x-1/2 -translate-y-1/2 transition-all duration-500 delay-[50ms] opacity-0 text-black w-5 h-5" style="width:20px;height:20px"><rect x="4" y="9" width="12" height="2" fill="currentColor"></rect></svg><svg viewBox="0 0 20 20" fill="none" class="absolute inset-1/2 -translate-x-1/2 -translate-y-1/2 transition-all duration-500 delay-[50ms] opacity-100 text-white w-5 h-5" style="width:20px;height:20px"><rect x="2" y="9" width="16" height="2" fill="currentColor" class="origin-center transition-transform duration-500 delay-[50ms] rotate-0"></rect><rect x="9" y="2" width="2" height="16" fill="currentColor" class="origin-center transition-transform duration-500 delay-[50ms] rotate-0"></rect></svg></div></div></button><div class="pr-8 md:pr-11 md:mr-sm overflow-hidden transition-opacity duration-[400ms] ease-[cubic-bezier(0.40,0.00,0.20,1.00)] [&_h4]:text-t7 [&_h4]:mb-2 [&_h4]:mt-md [&_h5]:mb-2 [&_h5]:mt-md [&_h5]:text-t8 [&_h6]:text-t8 [&_h6]:mb-2 [&_h6]:mt-md max-w-xl md:max-w-2xl lg:max-w-3xl opacity-0 delay-0 [&>*]:invisible" id="panel-3-:R77bal:" role="region" aria-labelledby="header-3-:R77bal:" aria-hidden="true"><div class="richtext text-body-base pt-sm"><span class='block mb-4'>Las empresas utilizan el costo total de propiedad (TCO) para evaluar todos los costos directos e indirectos derivados de una compra o plataforma determinada. Nuestras evaluaciones del TCO analizan de forma holística el costo total en que pueden incurrir las empresas, desde la compra inicial de una plataforma de ecommerce hasta los gastos recurrentes necesarios para mantener la plataforma operativa. Más concretamente, para esta calculadora, el diseño y el análisis de nuestra investigación se basaron en tres factores del TCO:</span> <ul><li>Costos de la plataforma y de la pila de ecommerce</li><li>Costos operativos y de soporte</li><li>Costos de implementación y configuración</li></div></div></div></div></div></section><section class="grid gap-y-2xl grid-cols-full pb-4xl text-section-light-text pt-4xl bg-[#171E16] bg-cover bg-center" data-section-name="" data-component-name="" data-viewable-component="true" data-mode="light" style="background-image:url(https://cdn.shopify.com/b/shopify-brochure2-assets/0da77d83f06532a0328f0f671b2af5fb.webp)"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-2xl" data-component-name="conversion"><div class="col-span-4 xs:col-span-4 sm:col-span-8 md:col-span-10 lg:col-span-8 xl:col-span-8 xs:col-start-1 sm:col-start-1 md:col-start-2 lg:col-start-3 xl:col-start-3"><div class="text-center text-section-dark-text" data-mode="dark" data-component-name="heading-group"><h2 class="richtext text-t2 text-balance">Recibe hoy mismo una evaluación personalizada del TCO</h2></div><div data-component-name="button-group" class="mt-md" data-mode="dark"><div class="flex gap-y-sm flex-wrap gap-x-sm justify-center"><a href="#contact-sales" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline md:px-button-lg-px md:py-button-lg-py text-button-lg-size border-2 text-button-dark-primary-text bg-button-dark-primary-bg border-button-dark-primary-border ring-button-dark-primary-border hover:text-button-dark-primary-text-hover hover:bg-button-dark-primary-bg-hover hover:border-button-dark-primary-border-hover hover:ring-button-dark-primary-border-hover focus:text-button-dark-primary-text-focus focus:bg-button-dark-primary-bg-focus focus:border-button-dark-primary-border-focus focus:ring-button-dark-primary-border-focus active:text-button-dark-primary-text-active active:bg-button-dark-primary-bg-active active:border-button-dark-primary-border-active active:ring-button-dark-primary-border-active disabled:text-button-dark-primary-text-disabled disabled:bg-button-dark-primary-bg-disabled disabled:border-button-dark-primary-border-disabled disabled:ring-button-dark-primary-border-disabled" data-component-name="button" data-mode="dark" target="">Contáctanos</a></div></div></div></div></section><section class="grid gap-y-2xl grid-cols-full pb-2xl text-section-dark-text pt-2xl bg-black" data-section-name="disclaimers" data-component-name="disclaimers" data-viewable-component="true" data-mode="dark"><div class="container"><div class="flex flex-col items-start sm:items-center sm:flex-row"><ul class=""><li class="richtext mb-2 richtext">Esta herramienta proporciona solo una estimación basada en resultados extrapolados de una investigación comisionada por Shopify a una consultora líder independiente. El costo total de propiedad real puede variar. Shopify no hace representaciones, garantías ni avala la exactitud o fiabilidad de esta herramienta o los resultados obtenidos, lo que incluye que su costo total real de propiedad sea o vaya a ser mayor o menor en cualquier plataforma por cualquier cantidad. Mediante el uso de esta herramienta, reconoces y aceptas que Shopify no tendrá ninguna responsabilidad directa o indirecta derivada de o en conexión con el uso o la confianza depositada en esta herramienta o en los resultados obtenidos.</li></ul></div></div></section></main><footer class="relative flex flex-col font-sans bg-black text-white" data-component-name="footer" data-viewable-component="true"><section class="container flex flex-col gap-16 py-16 my-0 sm:justify-start sm:pb-16 md:flex-row md:flex-nowrap md:justify-between md:pb-20 md:py-20 md:gap-20 xl:w-full bg-black text-white" data-section-name="footer" data-section-index="1" data-component-name="footer" data-viewable-component="true"><div class="min-w-[100px]"><svg fill="none" role="img" viewBox="0 0 56 64" class="h-[44px]" height="64" data-component-name="shopify-logo"><title>Logo de Shopify</title><g clip-path="url(#clip0_198_267)"><path d="M37.7102 7.42882C37.7102 7.42882 37.0044 7.6296 35.8448 7.98098C35.6432 7.32843 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Actual: USA"><span class="inline-flex items-center whitespace-nowrap"><svg viewBox="0 0 45 45" aria-hidden="true" focusable="false" class="mr-1 h-4 w-4 flex-shrink-0 fill-white"><path d="M22.5 2A20.5 20.5 0 1 0 43 22.5 20.52 20.52 0 0 0 22.5 2zm-4.23 28.79A33.67 33.67 0 0 0 22 31a34.54 34.54 0 0 0 4.76-.33 30.45 30.45 0 0 1-4.26 9 30.41 30.41 0 0 1-4.23-8.88zM22 28a29.86 29.86 0 0 1-4.47-.34A31 31 0 0 1 17 22a29.87 29.87 0 0 1 .36-4.64A30.13 30.13 0 0 1 22 17a31 31 0 0 1 5.66.53A29.85 29.85 0 0 1 28 22a31 31 0 0 1-.5 5.5 31 31 0 0 1-5.5.5zm-7.64-1a25.22 25.22 0 0 1-9.15-4.5 24.89 24.89 0 0 1 9-4.48A33.56 33.56 0 0 0 14 22a34.61 34.61 0 0 0 .36 5zM22.5 5.21a25.25 25.25 0 0 1 4.5 9.15 34.61 34.61 0 0 0-5-.36 33.58 33.58 0 0 0-4 .24 25.24 25.24 0 0 1 4.5-9.03zm8.29 13.06a30.41 30.41 0 0 1 8.89 4.23 30.46 30.46 0 0 1-9 4.26A34.54 34.54 0 0 0 31 22a33.67 33.67 0 0 0-.21-3.73zm8.82.59A33.75 33.75 0 0 0 30.26 15a29.2 29.2 0 0 0-3.89-9.56 17.54 17.54 0 0 1 13.24 13.42zm-21-13.41a29.16 29.16 0 0 0-3.85 9.35 29.16 29.16 0 0 0-9.35 3.85A17.54 17.54 0 0 1 18.64 5.44zM5.44 26.36a29.2 29.2 0 0 0 9.56 3.9 33.75 33.75 0 0 0 3.86 9.36A17.54 17.54 0 0 1 5.44 26.36zm20.7 13.25a33.73 33.73 0 0 0 3.91-9.56 33.73 33.73 0 0 0 9.56-3.91 17.55 17.55 0 0 1-13.47 13.47z"></path></svg><span class="truncate">USA | Español (Intl.)</span><svg viewBox="0 0 10 5" aria-hidden="true" focusable="false" class="ml-2 h-3 w-3 flex-shrink-0 fill-white"><path d="m0 0 5 5 5-5H0z"></path></svg></span></button><div aria-hidden="true" class="absolute bottom-[calc(100%+5em)] z-50 rounded-lg leading-8 sm:w-[40rem] md:w-[56rem] lg:w-[66rem] bg-zinc-900 text-white shadow-soft-dark-2xl inset-x-0" id="regionSelector" data-component-name="region-selector" style="display:none"><ul class="columns-1 sm:columns-2 md:columns-3 lg:columns-4 gap-7 px-5 py-8 md:px-14 md:py-10" data-component-name="region-nav" id="region-nav"><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Alemania</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/de/compare/tco?country=de&lang=de" data-component-name="region-de-language-de">Deutsch</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/de/compare/tco?country=de&lang=en" data-component-name="region-de-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Australia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/au/compare/tco?country=au&lang=en" data-component-name="region-au-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Austria</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/at/compare/tco?country=at&lang=de" data-component-name="region-at-language-de">Deutsch</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/at/compare/tco?country=at&lang=en" data-component-name="region-at-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Bélgica</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="nl" href="/be/compare/tco?country=be&lang=nl" data-component-name="region-be-language-nl">Nederlands</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/be-de/compare/tco?country=be&lang=de" data-component-name="region-be-language-de">German</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fr" href="/be-fr/compare/tco?country=be&lang=fr" data-component-name="region-be-language-fr">Français</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/be/compare/tco?country=be&lang=en" data-component-name="region-be-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Brasil</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="pt" href="/br/compare/tco?country=br&lang=pt" data-component-name="region-br-language-pt">Português</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/br/compare/tco?country=br&lang=en" data-component-name="region-br-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Canadá</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ca/compare/tco?country=ca&lang=en" data-component-name="region-ca-language-en">English</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fr" href="/ca-fr/compare/tco?country=ca&lang=fr" data-component-name="region-ca-language-fr">Français</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Colombia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/co/compare/tco?country=co&lang=es" data-component-name="region-co-language-es">Español</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/co/compare/tco?country=co&lang=en" data-component-name="region-co-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Corea</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="ko" href="/kr/compare/tco?country=kr&lang=ko" data-component-name="region-kr-language-ko">한국어</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/kr/compare/tco?country=kr&lang=en" data-component-name="region-kr-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Dinamarca</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="da" href="/dk/compare/tco?country=dk&lang=da" data-component-name="region-dk-language-da">Dansk</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/dk/compare/tco?country=dk&lang=en" data-component-name="region-dk-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">EE. UU.<svg viewBox="0 0 10 8" fill="none" aria-hidden="true" focusable="false" class="ml-2 w-3"><path d="M0.75 4.75L3 7.25L9.25 0.75" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></svg></div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/compare/tco?country=us&lang=en" data-component-name="region-us-language-en">English</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/es/compare/tco?country=us&lang=es" data-component-name="region-us-language-es">Español (Intl.)</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="zh-Hans" href="/zh/compare/tco?country=us&lang=zh" data-component-name="region-us-language-zh-Hans">简体中文</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">España</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/es-es/compare/tco?country=es&lang=es" data-component-name="region-es-language-es">Español</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/es-es/compare/tco?country=es&lang=en" data-component-name="region-es-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Filipinas</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ph/compare/tco?country=ph&lang=en" data-component-name="region-ph-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Finlandia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fi" href="/fi/compare/tco?country=fi&lang=fi" data-component-name="region-fi-language-fi">Suomi</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/fi/compare/tco?country=fi&lang=en" data-component-name="region-fi-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Francia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fr" href="/fr/compare/tco?country=fr&lang=fr" data-component-name="region-fr-language-fr">Français</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/fr/compare/tco?country=fr&lang=en" data-component-name="region-fr-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">India</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/in/compare/tco?country=in&lang=en" data-component-name="region-in-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Indonesia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/id/compare/tco?country=id&lang=en" data-component-name="region-id-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Irlanda</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ie/compare/tco?country=ie&lang=en" data-component-name="region-ie-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Italia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="it" href="/it/compare/tco?country=it&lang=it" data-component-name="region-it-language-it">Italiano</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/it/compare/tco?country=it&lang=en" data-component-name="region-it-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Japón</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="ja" href="/jp/compare/tco?country=jp&lang=ja" data-component-name="region-jp-language-ja">日本語</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/jp/compare/tco?country=jp&lang=en" data-component-name="region-jp-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Malasia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/my/compare/tco?country=my&lang=en" data-component-name="region-my-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">México</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/mx/compare/tco?country=mx&lang=es" data-component-name="region-mx-language-es">Español</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/mx/compare/tco?country=mx&lang=en" data-component-name="region-mx-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Nigeria</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ng/compare/tco?country=ng&lang=en" data-component-name="region-ng-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Noruega</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="nb" href="/no/compare/tco?country=no&lang=nb" data-component-name="region-no-language-nb">Norge</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/no-en/compare/tco?country=no&lang=en" data-component-name="region-no-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Nueva Zelanda</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/nz/compare/tco?country=nz&lang=en" data-component-name="region-nz-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Países Bajos</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="nl" href="/nl/compare/tco?country=nl&lang=nl" data-component-name="region-nl-language-nl">Nederlands</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/nl/compare/tco?country=nl&lang=en" data-component-name="region-nl-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Polonia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="pl" href="/pl/compare/tco?country=pl&lang=pl" data-component-name="region-pl-language-pl">Polski</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/pl/compare/tco?country=pl&lang=en" data-component-name="region-pl-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Portugal</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="pt" href="/pt/compare/tco?country=pt&lang=pt" data-component-name="region-pt-language-pt">Português</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/pt/compare/tco?country=pt&lang=en" data-component-name="region-pt-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">RAE de Hong Kong</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/hk-en/compare/tco?country=hk&lang=en" data-component-name="region-hk-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Reino Unido</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/uk/compare/tco?country=gb&lang=en" data-component-name="region-gb-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">República Checa</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="cs" href="/cz/compare/tco?country=cz&lang=cs" data-component-name="region-cz-language-cs">Čeština</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/cz/compare/tco?country=cz&lang=en" data-component-name="region-cz-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Singapur</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/sg/compare/tco?country=sg&lang=en" data-component-name="region-sg-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Sudáfrica</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/za/compare/tco?country=za&lang=en" data-component-name="region-za-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Suecia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="sv" href="/se/compare/tco?country=se&lang=sv" data-component-name="region-se-language-sv">Svenska</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/se/compare/tco?country=se&lang=en" data-component-name="region-se-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Suiza</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/ch/compare/tco?country=ch&lang=de" data-component-name="region-ch-language-de">Deutsch</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ch/compare/tco?country=ch&lang=en" data-component-name="region-ch-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Tailandia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="th" href="/th/compare/tco?country=th&lang=th" data-component-name="region-th-language-th">ไทย</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/th/compare/tco?country=th&lang=en" data-component-name="region-th-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Taiwán</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="zh-Hant" href="/tw/compare/tco?country=tw&lang=zh" data-component-name="region-tw-language-zh-Hant">繁體中文</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/tw/compare/tco?country=tw&lang=en" data-component-name="region-tw-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Turquía</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="tr" href="/tr/compare/tco?country=tr&lang=tr" data-component-name="region-tr-language-tr">Türkçe</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/tr/compare/tco?country=tr&lang=en" data-component-name="region-tr-language-en">English</a></span></div></li></ul></div></div><div class="relative block sm:hidden" data-click-outside="dismiss" data-component-name="regions"><div aria-hidden="true" class="fixed top-0 left-0 z-50 h-full w-full text-[1.1428571429em] will-change-auto transition-opacity motion-reduce:transition-none bg-black pointer-events-none opacity-0"></div><button class="bg-transparent mx-auto md:inline-block py-3 text-[#E0E0E0] hover:text-white" type="button" data-component-name="region-selector-open" tabindex="0" aria-label="Navegación por región. Actual: USA"><span class="inline-flex items-center whitespace-nowrap"><svg viewBox="0 0 45 45" aria-hidden="true" focusable="false" class="mr-1 h-4 w-4 flex-shrink-0 fill-white"><path d="M22.5 2A20.5 20.5 0 1 0 43 22.5 20.52 20.52 0 0 0 22.5 2zm-4.23 28.79A33.67 33.67 0 0 0 22 31a34.54 34.54 0 0 0 4.76-.33 30.45 30.45 0 0 1-4.26 9 30.41 30.41 0 0 1-4.23-8.88zM22 28a29.86 29.86 0 0 1-4.47-.34A31 31 0 0 1 17 22a29.87 29.87 0 0 1 .36-4.64A30.13 30.13 0 0 1 22 17a31 31 0 0 1 5.66.53A29.85 29.85 0 0 1 28 22a31 31 0 0 1-.5 5.5 31 31 0 0 1-5.5.5zm-7.64-1a25.22 25.22 0 0 1-9.15-4.5 24.89 24.89 0 0 1 9-4.48A33.56 33.56 0 0 0 14 22a34.61 34.61 0 0 0 .36 5zM22.5 5.21a25.25 25.25 0 0 1 4.5 9.15 34.61 34.61 0 0 0-5-.36 33.58 33.58 0 0 0-4 .24 25.24 25.24 0 0 1 4.5-9.03zm8.29 13.06a30.41 30.41 0 0 1 8.89 4.23 30.46 30.46 0 0 1-9 4.26A34.54 34.54 0 0 0 31 22a33.67 33.67 0 0 0-.21-3.73zm8.82.59A33.75 33.75 0 0 0 30.26 15a29.2 29.2 0 0 0-3.89-9.56 17.54 17.54 0 0 1 13.24 13.42zm-21-13.41a29.16 29.16 0 0 0-3.85 9.35 29.16 29.16 0 0 0-9.35 3.85A17.54 17.54 0 0 1 18.64 5.44zM5.44 26.36a29.2 29.2 0 0 0 9.56 3.9 33.75 33.75 0 0 0 3.86 9.36A17.54 17.54 0 0 1 5.44 26.36zm20.7 13.25a33.73 33.73 0 0 0 3.91-9.56 33.73 33.73 0 0 0 9.56-3.91 17.55 17.55 0 0 1-13.47 13.47z"></path></svg><span class="truncate">USA | Español (Intl.)</span><svg viewBox="0 0 10 5" aria-hidden="true" focusable="false" class="ml-2 h-3 w-3 flex-shrink-0 fill-white"><path d="m0 0 5 5 5-5H0z"></path></svg></span></button><div aria-hidden="true" class="webkit-overflow-scrolling-touch fixed overflow-hidden z-[999] box-content will-change-auto w-full inset-0 mt-16 rounded-t-lg leading-[3rem] duration-300 ease-in-out motion-reduce:animation-none motion-reduce:transition-none bg-zinc-900 text-white shadow-soft-dark-2xl invisible translate-y-full" id="mobileRegionSelector" aria-label="Navegación por región" aria-modal="true" role="dialog"><div class="border-shade-30 border-b"><div class="flex items-center justify-between px-5 py-4"><h3 class="text-lg font-medium">Elige tu región e idioma</h3><button class="h-[1.2em] w-[1.2em] fill-current" type="button" data-component-name="region-selector-close"><svg viewBox="0 0 20 20" aria-label="Cerrar navegación por región" class="h-[1.2em] w-[1.2em] fill-current fill-white"><path d="m11.414 10 6.293-6.293a1 1 0 0 0-1.414-1.414L10 8.586 3.707 2.293a1 1 0 0 0-1.414 1.414L8.586 10l-6.293 6.293a1 1 0 0 0 1.414 1.414L10 11.414l6.293 6.293a.996.996 0 0 0 1.414 0 1 1 0 0 0 0-1.414L11.414 10z"></path></svg></button></div></div><div class="h-full overflow-y-scroll pb-4"><ul class="columns-1 sm:columns-2 md:columns-3 lg:columns-4 gap-7 px-5 py-8 md:px-14 md:py-10" data-component-name="region-nav" id="region-nav"><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Alemania</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/de/compare/tco?country=de&lang=de" data-component-name="region-de-language-de">Deutsch</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/de/compare/tco?country=de&lang=en" data-component-name="region-de-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Australia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/au/compare/tco?country=au&lang=en" data-component-name="region-au-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Austria</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/at/compare/tco?country=at&lang=de" data-component-name="region-at-language-de">Deutsch</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/at/compare/tco?country=at&lang=en" data-component-name="region-at-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Bélgica</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="nl" href="/be/compare/tco?country=be&lang=nl" data-component-name="region-be-language-nl">Nederlands</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/be-de/compare/tco?country=be&lang=de" data-component-name="region-be-language-de">German</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fr" href="/be-fr/compare/tco?country=be&lang=fr" data-component-name="region-be-language-fr">Français</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/be/compare/tco?country=be&lang=en" data-component-name="region-be-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Brasil</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="pt" href="/br/compare/tco?country=br&lang=pt" data-component-name="region-br-language-pt">Português</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/br/compare/tco?country=br&lang=en" data-component-name="region-br-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Canadá</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ca/compare/tco?country=ca&lang=en" data-component-name="region-ca-language-en">English</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fr" href="/ca-fr/compare/tco?country=ca&lang=fr" data-component-name="region-ca-language-fr">Français</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Colombia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/co/compare/tco?country=co&lang=es" data-component-name="region-co-language-es">Español</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/co/compare/tco?country=co&lang=en" data-component-name="region-co-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Corea</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="ko" href="/kr/compare/tco?country=kr&lang=ko" data-component-name="region-kr-language-ko">한국어</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/kr/compare/tco?country=kr&lang=en" data-component-name="region-kr-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Dinamarca</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="da" href="/dk/compare/tco?country=dk&lang=da" data-component-name="region-dk-language-da">Dansk</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/dk/compare/tco?country=dk&lang=en" data-component-name="region-dk-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">EE. UU.<svg viewBox="0 0 10 8" fill="none" aria-hidden="true" focusable="false" class="ml-2 w-3"><path d="M0.75 4.75L3 7.25L9.25 0.75" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></svg></div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/compare/tco?country=us&lang=en" data-component-name="region-us-language-en">English</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/es/compare/tco?country=us&lang=es" data-component-name="region-us-language-es">Español (Intl.)</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="zh-Hans" href="/zh/compare/tco?country=us&lang=zh" data-component-name="region-us-language-zh-Hans">简体中文</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">España</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/es-es/compare/tco?country=es&lang=es" data-component-name="region-es-language-es">Español</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/es-es/compare/tco?country=es&lang=en" data-component-name="region-es-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Filipinas</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ph/compare/tco?country=ph&lang=en" data-component-name="region-ph-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Finlandia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fi" href="/fi/compare/tco?country=fi&lang=fi" data-component-name="region-fi-language-fi">Suomi</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/fi/compare/tco?country=fi&lang=en" data-component-name="region-fi-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Francia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="fr" href="/fr/compare/tco?country=fr&lang=fr" data-component-name="region-fr-language-fr">Français</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/fr/compare/tco?country=fr&lang=en" data-component-name="region-fr-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">India</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/in/compare/tco?country=in&lang=en" data-component-name="region-in-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Indonesia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/id/compare/tco?country=id&lang=en" data-component-name="region-id-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Irlanda</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ie/compare/tco?country=ie&lang=en" data-component-name="region-ie-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Italia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="it" href="/it/compare/tco?country=it&lang=it" data-component-name="region-it-language-it">Italiano</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/it/compare/tco?country=it&lang=en" data-component-name="region-it-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Japón</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="ja" href="/jp/compare/tco?country=jp&lang=ja" data-component-name="region-jp-language-ja">日本語</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/jp/compare/tco?country=jp&lang=en" data-component-name="region-jp-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Malasia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/my/compare/tco?country=my&lang=en" data-component-name="region-my-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">México</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="es" href="/mx/compare/tco?country=mx&lang=es" data-component-name="region-mx-language-es">Español</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/mx/compare/tco?country=mx&lang=en" data-component-name="region-mx-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Nigeria</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ng/compare/tco?country=ng&lang=en" data-component-name="region-ng-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Noruega</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="nb" href="/no/compare/tco?country=no&lang=nb" data-component-name="region-no-language-nb">Norge</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/no-en/compare/tco?country=no&lang=en" data-component-name="region-no-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Nueva Zelanda</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/nz/compare/tco?country=nz&lang=en" data-component-name="region-nz-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Países Bajos</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="nl" href="/nl/compare/tco?country=nl&lang=nl" data-component-name="region-nl-language-nl">Nederlands</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/nl/compare/tco?country=nl&lang=en" data-component-name="region-nl-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Polonia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="pl" href="/pl/compare/tco?country=pl&lang=pl" data-component-name="region-pl-language-pl">Polski</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/pl/compare/tco?country=pl&lang=en" data-component-name="region-pl-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Portugal</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="pt" href="/pt/compare/tco?country=pt&lang=pt" data-component-name="region-pt-language-pt">Português</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/pt/compare/tco?country=pt&lang=en" data-component-name="region-pt-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">RAE de Hong Kong</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/hk-en/compare/tco?country=hk&lang=en" data-component-name="region-hk-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Reino Unido</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/uk/compare/tco?country=gb&lang=en" data-component-name="region-gb-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">República Checa</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="cs" href="/cz/compare/tco?country=cz&lang=cs" data-component-name="region-cz-language-cs">Čeština</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/cz/compare/tco?country=cz&lang=en" data-component-name="region-cz-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Singapur</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/sg/compare/tco?country=sg&lang=en" data-component-name="region-sg-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Sudáfrica</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/za/compare/tco?country=za&lang=en" data-component-name="region-za-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Suecia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="sv" href="/se/compare/tco?country=se&lang=sv" data-component-name="region-se-language-sv">Svenska</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/se/compare/tco?country=se&lang=en" data-component-name="region-se-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Suiza</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="de" href="/ch/compare/tco?country=ch&lang=de" data-component-name="region-ch-language-de">Deutsch</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/ch/compare/tco?country=ch&lang=en" data-component-name="region-ch-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Tailandia</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="th" href="/th/compare/tco?country=th&lang=th" data-component-name="region-th-language-th">ไทย</a><span class="mx-1 opacity-40 cursor-default text-xs">|</span></span><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="en" href="/th/compare/tco?country=th&lang=en" data-component-name="region-th-language-en">English</a></span></div></li><li class="flex flex-col mb-7 break-inside-avoid"><div class="text-base flex items-center">Taiwán</div><div class="mt-1 flex flex-wrap"><span class="flex items-center"><a class="text-sm hover:underline text-zinc-400" lang="zh-Hant" 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Program\",\"affiliates\",\"Affiliates\",\"apiDocs\",\"API Documentation\",\"appDemo\",\"App Demo\",\"appDeveloperProgram\",\"App Developers\",\"App Store\",\"ar\",\"Shopify AR\",\"blogTopics\",\"Blog Topics\",\"brand\",\"Brand\",\"buildBlack\",\"Build Black\",\"buildNative\",\"Build Native\",\"Business Name Generator \",\"Free Stock Photos\",\"careers\",\"Careers\",\"Commerce Components\",\"company\",\"Company\",\"companyInfo\",\"Company Info\",\"contact\",\"Contact\",\"contactShopify\",\"Contact Shopify\",\"countrySelect\",\"Change your country or region.\",\"countrySelectHeading\",\"Country/region\",\"regionLanguageSelectLong\",\"Choose a region \u0026 language\",\"regionLanguageSelectShort\",\"Choose a region\",\"devDegree\",\"Dev Degree\",\"developers\",\"Developers\",\"documentation\",\"Shopify Help Center\",\"domainNames\",\"Domain Names\",\"Dropshipping Business\",\"Online Store\",\"ecommerceHosting\",\"Ecommerce Hosting\",\"ecommerceSoftware\",\"Ecommerce 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Status\",\"setUp\",\"Setup\",\"sfn\",\"shopifyAcademy\",\"shopifyEvents\",\"Shopify Events\",\"shopifyExperts\",\"shopifyForEnterprise\",\"Shopify for Enterprise\",\"shopifyLite\",\"Shopify Lite\",\"Shopify Plus\",\"shoppingCart\",\"Shopping Cart\",\"sitemap\",\"Sitemap\",\"Social\",\"socialImpact\",\"Social Impact\",\"storeDesign\",\"Store Themes\",\"support\",\"24/7 support\",\"supportLimited\",\"Customer Support\",\"sustainability\",\"Sustainability\",\"termsOfService\",\"Terms of Service\",\"Theme Store\",\"themeSupport\",\"Theme Support\",\"tools\",\"Free Tools\",\"topics\",\"Topics\",\"trustSealsAccessibilityText\",\"Use Shopify with confidence. Our platform has been assessed and certified by:\",\"Video\",\"videoTutorials\",\"Video Tutorials\",{\"_9\":1201},{\"_11\":12,\"_13\":1202,\"_98\":1248,\"_115\":1256,\"_127\":1262,\"_207\":1293,\"_240\":1315,\"_254\":1320,\"_261\":1324,\"_272\":1330,\"_327\":1351,\"_329\":1352,\"_331\":285,\"_49\":1353,\"_333\":1354,\"_337\":1356,\"_311\":312,\"_71\":1362,\"_351\":1364,\"_379\":1378,\"_431\":1387,\"_433\":434,\"_435\":436,\"_437\":438,\"_439\":440,\"_441\":442,\"_443\":444,\"_445\":1388,\"_456\":1393,\"_459\":1395,\"_463\":1397,\"_27\":1642},{\"_15\":1203,\"_17\":1204,\"_27\":1210,\"_35\":1214,\"_45\":1219,\"_49\":1221,\"_51\":1222,\"_58\":59,\"_60\":1225,\"_65\":1228,\"_67\":1229,\"_69\":1230,\"_71\":1231,\"_75\":1234,\"_77\":1235,\"_79\":1236,\"_89\":90,\"_90\":1243},\"Cerrar\",{\"_19\":1205,\"_20\":1206,\"_21\":1207,\"_23\":1208,\"_25\":1209},\"carrusel\",\"diapositiva\",\"{x} de {y}\",\"Iniciar carrusel\",\"Pausar carrusel\",{\"_29\":1211,\"_31\":1212,\"_33\":1213},\"Navegación por región\",\"Cerrar navegación por región\",\"Abre un sitio web externo en una nueva ventana\",{\"_37\":1215,\"_39\":1216,\"_41\":1217,\"_43\":1218},\"Menú\",\"Principal\",\"Páginas relacionadas\",\"Ir al contenido\",{\"_47\":1220},\"Descartar banner\",\"Más información sobre {title}\",{\"_53\":1223,\"_33\":1224,\"_56\":57},\"Fuente externa: \",\" (Se abre en una ventana nueva)\",{\"_15\":1226,\"_63\":1227},\"Cerrar modal\",\"Imagen superpuesta\",\"Siguiente\",\"Anterior\",\"Actual\",{\"_67\":1232,\"_65\":1233},\"Página anterior\",\"Página siguiente\",\"Logo de Shopify\",\"Logo de Shopify Partners\",{\"_81\":1237,\"_83\":1238,\"_65\":1239,\"_67\":1240,\"_23\":1241,\"_25\":1242},\"Revisa los testimonios\",\"Testimonios\",\"Testimonio siguiente\",\"Testimonio anterior\",\"Reproducir testimonio\",\"Pausar testimonio\",{\"_23\":1244,\"_25\":1245,\"_94\":1246,\"_96\":1247},\"Reproducir video\",\"Pausar video\",\"Silenciar video\",\"Reactivar sonido del video\",{\"_100\":1249,\"_102\":1250},\"Únete hoy y obtén hasta \u003ca id=\\\"showTermsLink\\\" target=\\\"_blank\\\" data-component-name=\\\"sales-bonus-terms\\\" href=\\\"{{incentiveTerms}}\\\"/ style=\\\"color: inherit; font-weight: normal\\\"\u003eUSD 5.000 de descuentos en efectivo\u003c/a\u003e en tus primeros seis meses de ventas\",{\"_104\":1251,\"_106\":1252,\"_108\":1253,\"_110\":1254,\"_112\":1255,\"_114\":1254},\"\u0026nbsp\u003ca id=\\\"spIncentivesTermsLink\\\" target=\\\"_blank\\\" class=\\\"!font-normal\\\" target=\\\"_blank\\\" data-component-name=\\\"sp-incentive-terms\\\" href=\\\"{{incentiveTerms}}\\\"/\u003eSe aplican términos\u003c/a\u003e\",\"Oferta especial: obtenga 6 meses de POS Pro por {{incentivePrice}}/mes\",\"Obtenga tarifas de tarjetas del {{rate}}% por hasta un valor de USD {{gpvLimit}} en ventas en persona durante sus primeros {{length}} meses.\",\"Se aplican términos\",\"Obtén un lector de tarjetas gratis cuando selecciones un plan.\",{\"_117\":1257,\"_119\":1258,\"_121\":1259,\"_123\":1260,\"_125\":1261},\"Aceptar todas\",\"Usamos cookies (y otra tecnología similar) para muchos fines, como para mejorar tu experiencia en el sitio, para anuncios y para informes y estadísticas. Haz clic en \\\"Aceptar\\\" para aceptar estos usos. Lee nuestra \u003ca href=\\\"{{legalCookiesPath}}\\\"\u003ePolítica de cookies\u003c/a\u003e para obtener más información.\",\"Aceptar\",\"Shopify utiliza cookies para que el sitio tenga las funcionalidades necesarias y para mejorar tu experiencia. Al usar nuestro sitio web, aceptas nuestra \u003ca href=\\\"{{legalPrivacyPath}}\\\"\u003ePolítica de privacidad\u003c/a\u003e y nuestra \u003ca href=\\\"{{legalCookiesPath}}\\\"\u003ePolítica de cookies\u003c/a\u003e.\",\"Rechazar todas\",{\"_129\":130,\"_131\":132,\"_133\":1263,\"_135\":1264,\"_137\":1265,\"_139\":1266,\"_141\":142,\"_143\":144,\"_145\":1267,\"_147\":1268,\"_7\":1269,\"_150\":1270,\"_152\":1271,\"_154\":1272,\"_156\":1273,\"_158\":1274,\"_160\":1275,\"_162\":163,\"_164\":1276,\"_166\":167,\"_168\":1277,\"_170\":1278,\"_172\":1279,\"_174\":1280,\"_176\":1281,\"_178\":179,\"_180\":1282,\"_182\":1283,\"_184\":1284,\"_186\":1285,\"_188\":1286,\"_190\":191,\"_192\":1287,\"_194\":1288,\"_196\":1289,\"_198\":1290,\"_200\":1291,\"_202\":1269,\"_203\":204,\"_205\":1292},\"Bélgica\",\"Brasil\",\"Canadá\",\"Suiza\",\"República Checa\",\"Dinamarca\",\"EE. UU.\",\"España\",\"Alemania\",\"Finlandia\",\"Francia\",\"Reino Unido\",\"RAE de Hong Kong\",\"Irlanda\",\"Italia\",\"Japón\",\"Corea\",\"Malasia\",\"México\",\"Países Bajos\",\"Noruega\",\"Nueva Zelanda\",\"Filipinas\",\"Polonia\",\"Suecia\",\"Singapur\",\"Tailandia\",\"Turquía\",\"Taiwán\",\"Sudáfrica\",{\"_209\":1294,\"_211\":1295,\"_152\":1296,\"_7\":1297,\"_150\":1298,\"_154\":1299,\"_156\":1300,\"_168\":1301,\"_219\":1302,\"_221\":1303,\"_223\":1304,\"_180\":1305,\"_188\":1306,\"_190\":1307,\"_228\":1308,\"_230\":1309,\"_196\":1310,\"_198\":1311,\"_234\":1312,\"_236\":1313,\"_238\":1314},\"Checo\",\"Danés\",\"Alemán\",\"Inglés\",\"Español\",\"Finlandés\",\"Francés\",\"Italiano\",\"Japonés\",\"Coreano\",\"Bokmål\",\"Holandés\",\"Polaco\",\"Portugués\",\"Portugués de Portugal\",\"Sueco\",\"Tailandés\",\"Turco\",\"Vietnamita\",\"Chino simplificado\",\"Chino tradicional\",{\"_242\":1316,\"_244\":245,\"_246\":1317,\"_248\":249,\"_250\":1318,\"_252\":1319},\"Consigue la aplicación de Shopify en Google Play\",\"Descarga la aplicación de Shopify en el App Store de Apple\",\"Código QR para descargar\",\"Escanear para instalar\",{\"_242\":1321,\"_244\":257,\"_246\":1322,\"_248\":259,\"_250\":1318,\"_252\":1323},\"Consigue la aplicación móvil de Shopify POS en Google Play\",\"Descarga la aplicación móvil de Shopify POS en la tApple App Store\",\"Escanea o haz clic abajo para instalar\",{\"_263\":1325},{\"_265\":1326},{\"_56\":1327,\"_268\":1328,\"_270\":1329},\"País\",\"Selecciona una opción\",\"Selecciona un país\",{\"_274\":1331,\"_276\":1332,\"_278\":1333,\"_280\":1334,\"_282\":283,\"_284\":285,\"_286\":1335,\"_288\":1336,\"_290\":291,\"_292\":1336,\"_294\":1337,\"_296\":1338,\"_298\":1339,\"_300\":1340,\"_302\":1341,\"_304\":1342,\"_306\":1341,\"_307\":1343,\"_309\":1344,\"_323\":1349,\"_325\":1350},\"Solicitar acceso anticipado\",\"Solicitar acceso\",\"Comenzar\",\"Descargar documento\",\"Iniciar sesión para comenzar\",\"Iniciar sesión\",\"Prueba gratis\",\"Comienza gratis\",\"Registrarse gratis\",\"Registrarse\",\"Buscar\",\"Escribe algo que estés buscando\",\"Contáctanos\",{\"_311\":312,\"_313\":1345,\"_315\":1170,\"_317\":1346,\"_319\":1347,\"_321\":1348},\"Plataforma para emprendedores y pymes\",\"Una solución de comercio para las marcas digitales en crecimiento.\",\"Empresas\",\"Soluciones para las marcas más grandes del mundo\",\"Edition de invierno de 2025\",\"Habla con el equipo de ventas\",\"Mostrar menos\",\"Mostrar más\",\"Más información\",{\"_335\":1355},\"Ofrecemos un descuento del 25% para las suscripciones anuales si eliges los planes Basic, Shopify o Advanced. Si eliges un plan Shopify Plus de 3 años, ofrecemos un descuento mensual y tarifas online variables más bajas para la plataforma.\",{\"_35\":1357,\"_340\":1358,\"_342\":1359,\"_344\":1360,\"_346\":1361},\"Descubre tus opciones\",\"Aplicaciones que te ayudarán a vender {{vertical}}\",\"Aplicaciones populares que utilizan otros comerciantes\",\"Ver más aplicaciones recomendadas\",\"De {{partner}}\",{\"_349\":1363},\"Página\",{\"_121\":1337,\"_353\":1338,\"_354\":1343,\"_355\":1365,\"_56\":1366,\"_268\":1367,\"_359\":1368,\"_361\":1369,\"_363\":1370,\"_365\":1371,\"_367\":1372},\"Lanza tu tienda\",\"Dirección de correo electrónico\",\"Correo electrónico\",\"Prueba Shopify gratis durante {{trialLength}} días, sin tarjeta de\u0026nbsp;crédito. Al introducir tu correo electrónico, aceptas recibir correos electrónicos de marketing\u0026nbsp;de\u0026nbsp;Shopify.\",\"No se requiere tarjeta de crédito. Al introducir tu dirección de correo electrónico, aceptas recibir correos electrónicos de marketing\u0026nbsp;de\u0026nbsp;Shopify.\",\"Prueba Shopify gratis durante {{trialLength}} días.\",\"Prueba Shopify gratis y descubre todas las herramientas y los servicios que necesitas para comenzar, gestionar y hacer crecer tu\u0026nbsp;negocio.\",{\"_369\":1373,\"_371\":1374,\"_373\":1375,\"_375\":1376,\"_377\":1377},\"Obtén {{trialLength}} días gratis y, luego, un mes por {{paidTrialAmount}}.\",\"Comienza gratis y, luego, obtén tus primeros {{count}} meses por {{paidTrialAmount}} al mes\",\"Al introducir tu dirección de correo electrónico, aceptas recibir correos electrónicos de marketing\u0026nbsp;de\u0026nbsp;Shopify.\",\"¿No tienes una tienda Shopify? \u003ca href=\\\"{{deeplinkFreeTrial}}\\\" data-component-name=\\\"{{deeplinkFreeTrialName}}\\\"\u003eComienza gratis y, luego, obtén tu primer mes por {{paidTrialAmount}}.\u003c/a\u003e\",\"¿No tienes una tienda Shopify? \u003ca href=\\\"{{deeplinkFreeTrial}}\\\" data-component-name=\\\"{{deeplinkFreeTrialName}}\\\"\u003eComienza gratis y, luego, obtén tus primeros {{count}} meses por {{paidTrialAmount}} al mes.\u003c/a\u003e\",{\"_381\":1379,\"_391\":1380,\"_396\":1381,\"_410\":1382,\"_414\":1383,\"_418\":1384,\"_422\":1385,\"_427\":1386},{\"_383\":384,\"_385\":386,\"_387\":388,\"_389\":390},{\"_383\":393,\"_385\":394,\"_389\":395},{\"_383\":398,\"_385\":399,\"_387\":400,\"_401\":402,\"_403\":404,\"_389\":405,\"_406\":407,\"_408\":409},{\"_383\":412,\"_385\":413},{\"_383\":416,\"_385\":417},{\"_383\":420,\"_385\":421},{\"_383\":424,\"_385\":425,\"_389\":426},{\"_383\":1367,\"_385\":430},\"Índice\",{\"_447\":1389,\"_453\":1392,\"_268\":1367,\"_121\":1340},{\"_449\":1390,\"_451\":1391},\"Algo salió mal. 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I understand I can unsubscribe at any time. More information can be found in our \u003ca href=\\\"{{site, url(path: '/legal/privacy')}}\\\"\u003ePrivacy Policy\u003c/a\u003e.\",\"thanks\",{\"_1113\":2356,\"_342\":2357,\"_2358\":2359,\"_2360\":2361,\"_461\":2362},\"Thank you for registering!\",\"See you on {{date}}! 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address\",\"referrerLocation\",{\"_56\":3006,\"_270\":3007},\"Your region\",\"Please enter your region or country\",\"partnerName\",{\"_56\":3010,\"_270\":3011},\"Your business name\",\"Please enter your agency’s name\",\"partnerRefCode\",{\"_56\":3014,\"_270\":3015},\"Your partner referral code\",\"Please enter your partner referral code\",{\"_56\":2399,\"_2400\":2401},{\"_2290\":3018,\"_2292\":2293,\"_2760\":3019,\"_427\":3020,\"_2300\":3021,\"_1075\":3022,\"_2309\":3023,\"_265\":3024,\"_3025\":3026,\"_2319\":3030,\"_3031\":3032},\"Sorry but we’re having some problems sending your details.\",{\"_56\":2295,\"_270\":2296},{\"_56\":2298,\"_270\":2299},{\"_56\":2302,\"_270\":2303},{\"_56\":1076,\"_270\":2308},{\"_56\":2311,\"_270\":2312},{\"_56\":267,\"_270\":2557},\"new\",{\"_263\":3027},{\"_265\":3028},{\"_3029\":269},\"default\",{\"_56\":2768,\"_270\":2769},\"isAgency\",{\"_1113\":3033,\"_2978\":3034,\"_2983\":3035},\"Are you an agency contacting us on behalf of a brand?\",{\"_56\":2980},{\"_56\":2985},\"defaultValues\",{\"_265\":269},\"partnersDisclaimer\",\"By submitting this form, you agree to Shopify and its partners using your data for the purposes of marketing Shopify's services to you, in accordance with Shopify's \u003ca href=\\\"/legal/privacy\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\"\u003ePrivacy\u0026nbsp;Policy\u003c/a\u003e. You may opt out from emails by clicking unsubscribe and from all other marketing as detailed in our Privacy Policy.\",\"contactCustomizations\",{\"_1113\":3042,\"_461\":960,\"_3043\":3044,\"_3045\":3046,\"_2385\":3051,\"_2753\":3052,\"_3054\":3055,\"_3058\":3059,\"_2354\":3064,\"_2774\":3065,\"_3071\":3072},\"Get in touch with an expert.\",\"preformMessageHtml\",\"Already using Shopify?\u003cbr\u003e \u003ca href=\\\"/plus/upgrade\\\"\u003eLearn how to upgrade to Shopify\u0026nbsp;Plus\u003c/a\u003e\",\"infoList\",[3047,3048,3049,3050],\"Get detailed pricing\",\"See how much you could save with Shopify\",\"Learn how Shopify adapts to your systems\",\"Get help migrating\",{\"_1113\":2387,\"_461\":2388,\"_2389\":2390},{\"_2389\":2758,\"_3053\":2401},\"button_submitting\",\"chat\",{\"_1113\":3056,\"_2389\":3057},\"Questions? Chat with sales.\",\"Start live chat\",\"quote\",{\"_383\":3060,\"_3061\":3062,\"_340\":3063},\"Speed and agility aren’t words that typically describe enterprise companies. Shopify Plus enables us to move fast, add enhancements, and operate more like a startup.\",\"source\",\"Michael Rosania\",\"Head of D2C Ecommerce, Reckitt-Benckiser\",{\"_1113\":2383,\"_461\":2384},{\"_1113\":2776,\"_3066\":3067,\"_3068\":3069,\"_2777\":2778,\"_2779\":2780,\"_1180\":3070},\"kicker_one\",\"Once your free trial expires, enjoy your first month for {{paidTrialAmount}}.\",\"kicker_other\",\"Once your free trial expires, enjoy your first {{count}} months for {{paidTrialAmount}}/month.\",{\"_1113\":2782,\"_2777\":2783,\"_51\":2784},\"leadsToPartnersExp\",{\"_3073\":3074,\"_3081\":3082,\"_3089\":3090},\"headingGroup\",{\"_1113\":3075,\"_3076\":2776,\"_3077\":3078,\"_3079\":3080},\"Thank you!\u003cbr /\u003e We'll be in touch soon.\",\"headingLowGMV\",\"subheadLowGMV\",\"Based on the information provided, the best way to get started is with a free Shopify trial.\",\"subheadPartner\",\"Based on the information provided, a Shopify Partner may reach out to discuss ways to grow your business. In the meantime, kickstart your journey with a free trial.\",\"fullCard\",{\"_3073\":3083},{\"_1113\":3084,\"_3076\":3085,\"_3086\":3087,\"_3077\":3088},\"Explore Shopify while you wait\",\"Try Shopify for free\",\"subhead\",\"Sign up for a free trial, then enjoy your first month on Basic, Shopify, or Advanced for {{paidTrialAmount}}. Subscribe to Plus at anytime.\",\"Explore a free 3-day trial, then enjoy your first month on a Basic, Shopify, or Advanced plan for just {{paidTrialAmount}}.\",\"cards\",[3091,3099,3106,3112],{\"_3073\":3092,\"_51\":3096},{\"_3093\":3094,\"_2777\":3095},\"headingHtml\",\"Get started with Plus\",\"Ready to go? Subscribe to Plus today and instantly unlock exclusive features.\",{\"_1981\":3097,\"_383\":3098},\"{{deeplinkFreeTrial}}\",\"Subscribe to Plus\",{\"_3073\":3100,\"_51\":3103},{\"_3093\":3101,\"_2777\":3102},\"Calculate ownership costs\",\"Enter your business details and compare Shopify to your current ownership costs.\",{\"_1981\":3104,\"_383\":3105},\"{{site, url(path: '/compare/tco')}}\",\"Calculate costs\",{\"_3073\":3107,\"_51\":3110},{\"_3093\":3108,\"_2777\":3109},\"Read case studies\",\"Find out why the world's best brands choose Shopify. \",{\"_1981\":3111,\"_383\":332},\"{{site, url(path: '/case-studies')}}\",{\"_3073\":3113,\"_51\":3116},{\"_3093\":3114,\"_2777\":3115},\"Explore Help Center\",\"Browse through product articles and videos from our support team.\",{\"_1981\":3117,\"_383\":3118},\"{{help, url(path: '/')}}\",\"Browse Help Center\",{\"_391\":3120,\"_418\":3122,\"_381\":3123,\"_410\":3124,\"_396\":3126},{\"_383\":393,\"_385\":3121},\"https://x.com/Shopify\",{\"_383\":420,\"_385\":421},{\"_383\":384,\"_385\":386},{\"_383\":412,\"_385\":3125},\"https://www.instagram.com/shopify\",{\"_383\":398,\"_385\":399},\"globals\",{\"_3129\":3130,\"_3131\":3132,\"_3133\":3134,\"_3135\":3136,\"_433\":3137,\"_3138\":3139,\"_3140\":1836,\"_3141\":3142,\"_3143\":3144,\"_3145\":440,\"_3146\":3147,\"_3148\":3149,\"_3150\":3151,\"_3152\":3153,\"_3154\":3155,\"_3156\":3157,\"_3158\":3159,\"_3160\":3161,\"_3162\":3163,\"_3164\":3165,\"_3166\":3167,\"_3168\":3169,\"_3170\":3171,\"_3172\":3173,\"_3174\":3157,\"_3175\":3142,\"_3176\":3177,\"_3178\":3179,\"_3180\":3181,\"_3182\":3183,\"_3184\":3185,\"_3186\":3187,\"_3188\":3189,\"_3190\":3191,\"_3192\":3165,\"_3193\":3194,\"_3195\":3196,\"_3197\":1836,\"_3198\":3199,\"_3200\":3201,\"_3202\":3203,\"_3204\":3205,\"_3206\":3207,\"_3208\":3209,\"_3210\":3211,\"_3212\":3207,\"_3213\":3214,\"_3215\":3214,\"_3216\":3217,\"_3218\":3219,\"_3220\":3221,\"_3222\":3223,\"_3224\":3181,\"_3225\":3144,\"_3226\":3227,\"_3228\":3142,\"_3229\":3230,\"_3231\":3232,\"_3233\":3234,\"_3235\":3236},\"globalActivity\",444000000000,\"countriesBeingSoldIn\",175,\"totalSales\",650000000000,\"totalSalesInr\",25000000000000,10000,\"extraStoreCostUsd\",250,\"totalUsaEcommerceMarketShare\",\"totalSalesChannels\",20,\"totalPlusCustomers\",14000,\"globalPaymentPartners\",\"uptimePercentage\",99.99,\"ordersPerMinute\",10978,\"totalLanguages\",21,\"costInInr\",152000,\"costInUsd\",2000,\"costOneYearInUsd\",2500,\"costThreeYearsInUsd\",2300,\"costOneYearInInr\",190000,\"costThreeYearsInInr\",175000,\"shopPayConversionPercentage\",18,\"shopPayConversionValue\",0.18,\"shopPayConversionLiftPercentage\",5,\"numberOfExpansionStores\",9,\"hoursSavedUsingFlow\",22000000,\"yearsSavedUsingFlow\",\"higherOrderValueUsingScriptsPercentage\",\"higherOrderValueUsingScriptsValue\",0.2,\"daysToReplatform\",90,\"annualRevenueLargestBrands\",1000000000,\"annualRevenueLargestBrandsInr\",82000000000,\"totalSkus\",1000000,\"totalShoppers\",644000000,\"checkoutSpeedIncrease\",60,\"checkoutSpeedIncreaseValue\",0.6,\"conversionRate\",\"shopPayMobileConversionPercentageVsStandardCheckout\",91,\"shopPayDesktopConversionPercentageVsStandardCheckout\",56,\"shopPayConversionPercentageVsCompetitors\",\"totalShopPayUsers\",150000000,\"globalCurrencies\",133,\"ordersProcessedInBillions\",5.5,\"lowerAbandonedCarts\",27,\"sampleAnnualRevenue\",800000,\"b2bMonthlyRevenueShare\",0.0018,\"monthlyRevenueShare\",0.0025,\"monthlySalesThreshold\",\"monthlySalesContactPlus\",80000,\"monthlySalesPlusInUsd\",\"monthlySalesPlusInInr\",6650000,\"trialLength\",14,\"totalUsCpgSales\",8500000000,\"brandAutomationRevenue\",3000000000,\"monthlyAutomatedDecisions\",\"uniqueJobsCompletedByFlow\",\"weeklyUseCasesSolved\",150,\"averageOrderValueIncreaseWithAutomatedPromotionsInPercentage\",\"averageOrderValueIncreasePercentage\",15,\"variableFeeIndia\",0.0015,\"engineers\",4500,\"partnerEarnings\",1500000000,\"pages/compare/tco/content\",{\"_3239\":3240,\"_3247\":3248,\"_2753\":3254,\"_90\":3292,\"_3295\":3296,\"_3308\":3309,\"_566\":3310,\"_3314\":3315,\"_622\":3320,\"_3333\":3334,\"_3340\":3341},\"htmlHead\",{\"_3241\":3242,\"_3243\":3244,\"_3245\":3246},\"pageTitle\",\"Shopify Total Cost of Ownership (TCO) Calculator\",\"metaDescription\",\"Calculate your commerce platform ownership costs and see how Shopify can help your business reduce spend and increase revenue, based on real data and research.\",\"shareImage\",\"https://cdn.shopify.com/b/shopify-brochure2-assets/a8147697e7963e7ae41f4bccfd72d5e6.png\",\"hero\",{\"_2755\":3249,\"_3093\":2672,\"_2777\":3250,\"_2389\":3251},\"Total cost of ownership\",\"See how Shopify can help your business reduce costs and increase revenue, based on real data and research conducted by a leading consulting firm.\",{\"_1981\":3252,\"_383\":3253},\"#calculator\",\"Go to calculator\",{\"_3255\":3256,\"_3257\":3258,\"_3259\":3260,\"_3272\":3273,\"_3275\":3276,\"_3261\":3284,\"_3267\":3287,\"_2309\":3290},\"toolTipHeading\",\"What does this include?\",\"toolTipSubHeading\",\"Includes fees related to:\",\"toolTips\",{\"_3261\":3262,\"_3267\":3268},\"platformCosts\",[3263,3264,3265,3266],\"Infrastructure costs\",\"Enhancements and applications\",\"Production and non-production platform management\",\"Platform operations and administration\",\"operatingCosts\",[3269,777,3270,3271],\"Fixed and variable platform and licensing fees\",\"Platform service and support\",\"Apps, plug-ins, and integrations\",\"revenue\",{\"_56\":3274},\"Online revenue\",\"currentPlatform\",{\"_56\":3277,\"_3278\":3279,\"_3281\":3282},\"Current platform\",\"other\",{\"_56\":3280},\"Other platform or custom build\",\"none\",{\"_56\":3283},\"Not currently using any platform\",{\"_56\":3285,\"_3278\":3286},\"Platform costs\",{\"_56\":2476},{\"_56\":3288,\"_3278\":3289},\"Operating and support costs\",{\"_56\":2476},{\"_56\":3291},\"Business URL\",{\"_3093\":3293,\"_2777\":3294},\"Why we built this calculator\",\"Bobby Morrison, our Chief Revenue Officer, offers an overview of the independent research that underpins our TCO Calculator.\",\"cardGrid\",{\"_1113\":3297,\"_3089\":3298},\"Compared to competitors, Shopify has:\",[3299,3302,3305],{\"_3073\":3300},{\"_3093\":3301},\"33% better \u003cspan style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5 mb-0'\u003eTotal cost of ownership\u003c/span\u003e\",{\"_3073\":3303},{\"_3093\":3304},\"23% better \u003cspan style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5 mb-0'\u003ePlatform costs\u003c/span\u003e\",{\"_3073\":3306},{\"_3093\":3307},\"19% better \u003cspan style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5'\u003eOperation and maintenance costs\u003c/span\u003e\",\"cardDisclaimer\",\"All values are average. Data according to research commissioned by Shopify from a leading independent consulting firm.\",{\"_1113\":3311,\"_3086\":3312,\"_2397\":3313},\"Calculate TCO\",\"Enter your business details to see how Shopify compares to your current ownership costs.\",\"See results\",\"whitepaper\",{\"_2755\":3316,\"_3093\":3317,\"_2777\":3318,\"_2632\":3319},\"Whitepaper\",\"A deep-dive guide on all-things TCO\",\"We unpack the research behind our calculations and outline best practices for optimizing your own enterprise operations.\",\"Download whitepaper\",{\"_1113\":623,\"_3321\":3322},\"questions\",[3323,3326,3330],{\"_162\":1758,\"_1113\":3324,\"_1745\":3325},\"What research informed these calculations?\",\"\u003cspan class='block mb-4'\u003eFrom December 2023 to January 2024, Shopify commissioned research from an independent leading consulting firm to study Total Cost of Ownership (TCO) across major ecommerce platforms.\u003c/span\u003e \u003cspan class='block mb-4'\u003eResearch inputs were collected from an executive survey, in-depth executive interviews, secondary research (e.g., market and industry reports, review boards), and global subject matter advisors (SMAs) with in-depth expertise in ecommerce.\u003c/span\u003e\",{\"_162\":3327,\"_1113\":3328,\"_1745\":3329},2,\"Who participated in the research?\",\"The research captured data from a survey of 250 enterprises across major ecommerce platforms. Respondents were based in the U.S. and Canada, and represented businesses of different sizes, industries, and revenue ranges (surveyed businesses had revenues of $10M and greater). The expert interviews were conducted with enterprise leaders responsible for managing and making investment decisions related to ecommerce platforms. Global SMAs knowledgeable in ecommerce platforms and enterprise pricing were also consulted throughout the research.\",{\"_162\":1760,\"_1113\":3331,\"_1745\":3332},\"What goes into measuring TCO?\",\"\u003cspan class='block mb-4'\u003eTotal Cost of Ownership (TCO) is used by enterprises to assess all direct and indirect costs incurred with a given purchase or platform. Our TCO assessments holistically view the total cost that enterprises may incur from their initial purchase of an ecommerce platform to the recurring expenses needed to keep the platform operational. More specifically, for this calculator, our research design and analysis were informed by three TCO drivers:\u003c/span\u003e \u003cul\u003e\u003cli\u003ePlatform Fees \u0026 E-commerce Stack Costs\u003c/li\u003e\u003cli\u003eOperational \u0026 Support Costs, and\u003c/li\u003e\u003cli\u003eImplementation \u0026 Setup Costs\u003c/li\u003e\",\"conversion\",{\"_3093\":3335,\"_3336\":3337},\"Receive a custom TCO evaluation today\",\"buttons\",[3338],{\"_1981\":3339,\"_383\":308},\"#contact-sales\",\"disclaimers\",{\"_3340\":3342},[3343],{\"_383\":3344},\"This tool provides an estimate only based on results extrapolated from research commissioned by Shopify from a leading independent consulting firm. Actual total cost of ownership may vary. Shopify makes no representations, warranties, or guarantees with respect to the accuracy or reliability of this tool or the results obtained, including that your actual total cost of ownership is or will be higher or lower on any platform by any amount. By using this tool, you acknowledge and agree that Shopify will have no liability directly or indirectly arising from or in connection with your use of or reliance on this tool or any results 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sentimos, pero estamos teniendo problemas para completar tu registro.\",\"Envíanos un correo electrónico a \u003ca href=\\\"mailto:plus@shopify.com\\\"\u003eplus@shopify.com\u003c/a\u003e o vuelve a intentarlo.\",{\"_56\":3399,\"_270\":3400},\"Nombre completo\",\"Ingresa tu nombre completo\",{\"_56\":3402,\"_270\":3403},\"Correo electrónico del negocio\",\"Ingresa una dirección de correo electrónico válida\",{\"_56\":3405,\"_270\":3406},\"Teléfono del negocio\",\"Ingresa el teléfono de tu negocio\",{\"_56\":3408,\"_270\":3409},\"Cargo\",\"Ingresa tu cargo\",{\"_56\":1655,\"_270\":3411},\"Ingresa el nombre de tu empresa\",{\"_56\":3413,\"_270\":3414},\"URL del sitio web\",\"Ingresa la URL de tu sitio web\",{\"_56\":3416,\"_270\":3417,\"_2317\":3418},\"Código de acceso\",\"Introduce el código de acceso para continuar\",\"Código de acceso incorrecto. Inténtalo de nuevo.\",{\"_56\":3420,\"_270\":3421,\"_2323\":3422},\"Ingresos anuales\",\"Ingresa tus ingresos anuales\",{\"_2325\":1328,\"_2326\":3423,\"_2328\":3424,\"_2330\":3425,\"_2332\":3426,\"_2334\":3427},\"No lo sé\",\"Hasta 1 millón de dólares\",\"De 1 a 30 millones de dólares\",\"De 30 a 100 millones de dólares\",\"Más de 100 millones de dólares\",{\"_56\":3429,\"_270\":3430,\"_2323\":3431},\"Ingresos anuales offline\",\"Ingresa tus ingresos anuales offline\",{\"_2325\":1328,\"_2341\":3432,\"_2343\":3433,\"_2345\":3434,\"_2347\":3435,\"_2349\":3436},\"USD 0-250.000\",\"USD 250.000-500.000\",\"USD 500.000-1.000.000\",\"USD 1.000.000-10.000.000\",\"USD 10.000.000+\",{\"_56\":3438},\"Doy mi consentimiento para recibir comunicaciones promocionales de Shopify y los partners que proporcionan estos recursos. Entiendo que puedo cancelar mi suscripción en cualquier momento. Puedes encontrar más información en nuestra \u003ca href=\\\"{{site, url(path: '/legal/privacy')}}\\\"\u003ePolítica de privacidad\u003c/a\u003e.\",{\"_1113\":3440,\"_342\":3441,\"_2358\":3442,\"_2360\":3443,\"_461\":3444},\"Gracias por registrarte.\",\"¡Nos vemos el {{date}}! Te enviaremos un enlace único para el evento antes de que comience.\",\"Te enviaremos por correo electrónico un enlace para ver el evento dentro de poco.\",\"Revisa tu correo electrónico para encontrar un enlace al video grabado.\",\"Agrégalo a tu calendario\",{\"_383\":3446},\"Ve a Shopify.com\",{\"_342\":3448},\"Este es un evento privado.\",{\"_2354\":3450},{\"_1113\":3440,\"_2372\":3451,\"_2374\":3452,\"_342\":3453,\"_2377\":3454,\"_2379\":3455,\"_461\":3444},\"Gracias por tu solicitud\",\"Gracias por anotarte en la lista de espera\",\"Nos vemos pronto.\",\"Te contactaremos pronto para confirmar tu reunión.\",\"Nos comunicaremos contigo para confirmar el estado de tu inscripción.\",{\"_2354\":3457,\"_2385\":3460},{\"_1113\":3458,\"_461\":3459},\"Gracias\",\"Un experto de Shopify Plus te contactará pronto.\",{\"_1113\":3461,\"_461\":3462,\"_2389\":2390},\"¿Quieres hablar pronto? Llámanos.\",\"De lunes a viernes de 9:00 a. m. a 6:00 p. m. ET\",{\"_2354\":3464},{\"_1113\":3465,\"_2395\":3466},\"Gracias por tu interés en este recurso\",\"Descargar ahora\",{\"_56\":3468,\"_2400\":3469},\"Enviar\",\"Enviando…\",{\"_2290\":3396,\"_2292\":3397,\"_19\":3471,\"_427\":3472,\"_2300\":3473,\"_340\":3475,\"_1075\":3476,\"_2309\":3477,\"_2410\":3479,\"_2477\":3513,\"_2351\":3517,\"_2512\":3519,\"_2517\":3522,\"_2521\":3525,\"_2525\":3528,\"_2546\":3539,\"_2548\":3540,\"_2552\":3543,\"_265\":3546,\"_2559\":3548,\"_2577\":3561},{\"_56\":3399,\"_270\":3400},{\"_56\":3402,\"_270\":3403},{\"_56\":3405,\"_270\":3474},\"Ingresa el número de teléfono de tu negocio\",{\"_56\":3408,\"_270\":3409},{\"_56\":1655,\"_270\":3411},{\"_56\":3413,\"_270\":3478},\"Introduce la URL de tu sitio web\",{\"_56\":3480,\"_270\":3481,\"_2323\":3482},\"Sector\",\"Selecciona tu sector\",{\"_2325\":1328,\"_2415\":3483,\"_2417\":2418,\"_2419\":3484,\"_2421\":3485,\"_2423\":3486,\"_2425\":3487,\"_2427\":3488,\"_2429\":3489,\"_2431\":3490,\"_2433\":3491,\"_2435\":3492,\"_2437\":3493,\"_2439\":3494,\"_2441\":3495,\"_2443\":3496,\"_2445\":3497,\"_2447\":3498,\"_2449\":3499,\"_2451\":3500,\"_2453\":3501,\"_2455\":3502,\"_2457\":3503,\"_2459\":3504,\"_2461\":3505,\"_2463\":3506,\"_2465\":3507,\"_2467\":3508,\"_2469\":3509,\"_2471\":3510,\"_2473\":3511,\"_2475\":3512},\"Adulto\",\"Animales y artículos para mascotas\",\"Ropa y accesorios\",\"Arte y fotografía\",\"Aviación y aeroespacial\",\"Bebés y niños\",\"Banca, finanzas, seguros\",\"Organizaciones benéficas, sin ánimo de lucro y otras organizaciones\",\"Construcción e industria\",\"Capacitación\",\"Electrónica y dispositivos\",\"Entretenimiento\",\"Alimentos y bebidas (excl. alcohol)\",\"Muebles\",\"Regalos y artículos de colección\",\"Salud y belleza (excl. farmacia)\",\"Decoración para el hogar\",\"Joyas\",\"Medios y comunicación\",\"Industria regulada: cannabis\",\"Industria regulada: armas de fuego\",\"Industria regulada: farmacéutica\",\"Industria regulada: tabaco\",\"Servicios\",\"Deportes y ocio (excl. armas de fuego)\",\"Papelería y material de oficina\",\"Juguetes y juegos\",\"Viajes y turismo\",\"Vehículos y repuestos\",\"Otro\",{\"_56\":3514,\"_270\":3515,\"_2323\":3516},\"Solución actual para POS\",\"Selecciona tu solución de POS actual\",{\"_2325\":1328,\"_2482\":2483,\"_2484\":2485,\"_2486\":2487,\"_2488\":2489,\"_2490\":2491,\"_2492\":2493,\"_2494\":2495,\"_2496\":2497,\"_2475\":3512,\"_2498\":2499,\"_2500\":2501,\"_2502\":2503,\"_2504\":2505,\"_2506\":2507,\"_2508\":2509},{\"_56\":3438,\"_373\":3518},\"Al enviar este formulario, aceptas recibir mensajes promocionales de Shopify y los partners que proporcionan estos recursos sobre sus productos y servicios. Si quieres dejar de recibirlos, haz clic en el enlace que aparece al final de nuestros correos electrónicos.\",{\"_2323\":3520},{\"_2325\":1328,\"_2515\":3521},\"Menos de 250.000 USD\",{\"_56\":3523,\"_270\":3524},\"Ingresos anuales online\",\"Ingresa tus ingresos anuales online\",{\"_56\":3526,\"_270\":3527},\"Ingreso anual en la tienda\",\"Ingresa tus ingresos anuales en la tienda\",{\"_56\":3529,\"_270\":3530,\"_2323\":3531},\"Establecimientos de venta al por menor actuales\",\"Selecciona tu número actual de establecimientos de venta al por menor \",{\"_2325\":1328,\"_2530\":2531,\"_2532\":3532,\"_2534\":3533,\"_2536\":3534,\"_2538\":3535,\"_2540\":3536,\"_2542\":3537,\"_2544\":3538},\"2 a 3\",\"4 a 10\",\"11 a 20\",\"21 a 200\",\"Más de 200\",\"Sin sucursales\",\"Próxima apertura\",{\"_56\":3408,\"_270\":3409},{\"_56\":3541,\"_270\":3542},\"Ciudad\",\"Ingresa tu ciudad\",{\"_56\":3544,\"_270\":3545},\"Estado\",\"Selecciona tu estado\",{\"_56\":1327,\"_270\":3547,\"_2558\":1328},\"Selecciona tu país\",{\"_56\":3549,\"_2562\":3550,\"_2323\":3551,\"_2575\":3559,\"_270\":3560},\"Indica la restricción dietética o alergia alimentaria\",\"Opcional\",[3552,3553,2567,2568,3554,3555,3556,3557,3558,3559],\"Sin lácteos\",\"Sin gluten\",\"Sin lactosa\",\"Alergia a los frutos secos\",\"Mariscos\",\"Vegano\",\"Vegetariano\",\"Otros\",\"Ingresa tus restricciones dietéticas\",{\"_56\":3562,\"_2562\":3550,\"_2323\":3563,\"_2575\":3559,\"_270\":3568},\"Infórmanos si tienes algún requisito de accesibilidad\",[3564,3565,3566,3567,3559],\"Audición\",\"Habitación de lactancia\",\"Movilidad\",\"Visión\",\"Ingresa tus requisitos de accesibilidad\",{\"_3239\":3570,\"_3247\":3573,\"_2753\":3579,\"_90\":3608,\"_3295\":3611,\"_3308\":3623,\"_566\":3624,\"_3314\":3628,\"_622\":3633,\"_3333\":3644,\"_3340\":3648},{\"_3241\":3571,\"_3243\":3572,\"_3245\":3246},\"Calculadora del costo total de propiedad (TCO) de Shopify\",\"Calcula los costos de propiedad de tu plataforma de comercio y descubre cómo Shopify puede ayudar a tu negocio a reducir el gasto y aumentar los ingresos, basándose en datos e investigaciones reales.\",{\"_2755\":3574,\"_3093\":3571,\"_2777\":3575,\"_2389\":3576},\"Costo total de propiedad\",\"Descubre cómo Shopify puede ayudar a tu negocio a reducir los costos y aumentar los ingresos, basándose en datos e investigaciones reales realizados por una consultora líder.\",{\"_1981\":3577,\"_383\":3578},\"#calculadora\",\"Ve a la calculadora\",{\"_3255\":3580,\"_3257\":3581,\"_3259\":3582,\"_3272\":3592,\"_3275\":3594,\"_3261\":3600,\"_3267\":3603,\"_2309\":3606},\"¿Qué incluye esto?\",\"Incluye las tarifas relacionadas con:\",{\"_3261\":3583,\"_3267\":3588},[3584,3585,3586,3587],\"Costos de infraestructura\",\"Mejoras y aplicaciones\",\"Administración de plataformas de producción y no producción\",\"Operaciones y administración de la plataforma\",[3589,1535,3590,3591],\"Tarifas fijas y variables de la plataforma y licencias\",\"Servicio y soporte de la plataforma\",\"Aplicaciones, complementos e integraciones\",{\"_56\":3593},\"Ingresos online\",{\"_56\":3595,\"_3278\":3596,\"_3281\":3598},\"Plataforma actual\",{\"_56\":3597},\"Otra plataforma o diseño personalizado\",{\"_56\":3599},\"Actualmente, no utilizo ninguna plataforma\",{\"_56\":3601,\"_3278\":3602},\"Costos de la plataforma\",{\"_56\":3512},{\"_56\":3604,\"_3278\":3605},\"Costos de soporte y operación\",{\"_56\":3512},{\"_56\":3607},\"URL del negocio\",{\"_3093\":3609,\"_2777\":3610},\"Por qué creamos esta calculadora\",\"Bobby Morrison, nuestro director de ingresos, ofrece una descripción general de la investigación independiente en la que se basa nuestra calculadora del TCO.\",{\"_1113\":3612,\"_3089\":3613},\"En comparación con la competencia, Shopify tiene:\",[3614,3617,3620],{\"_3073\":3615},{\"_3093\":3616},\"Un 33% de mejora en el \u003cspan style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5 mb-0'\u003ecosto total de propiedad\u003c/span\u003e\",{\"_3073\":3618},{\"_3093\":3619},\"Un 23% de mejora en los \u003cspan style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5 mb-0'\u003ecostos de la plataforma\u003c/span\u003e\",{\"_3073\":3621},{\"_3093\":3622},\"Un 19% de mejora en los \u003cspan style='font-weight: 400; margin: 0; padding-top: 8px;' class='block text-t5'\u003ecostos de mantenimiento y operación\u003c/span\u003e\",\"Todos los valores son promedios. Datos según un estudio encargado por Shopify a una consultora independiente líder.\",{\"_1113\":3625,\"_3086\":3626,\"_2397\":3627},\"Calcula el TCO\",\"Ingresa los detalles de tu negocio para ver cómo Shopify se compara con tus costos de propiedad actuales.\",\"Ve los resultados\",{\"_2755\":3629,\"_3093\":3630,\"_2777\":3631,\"_2632\":3632},\"Documento\",\"Una guía detallada sobre el TCO\",\"Desglosamos la investigación en la que se basan nuestros cálculos y describimos las prácticas recomendadas para optimizar las operaciones de tu propia empresa.\",\"Descarga el documento\",{\"_1113\":1468,\"_3321\":3634},[3635,3638,3641],{\"_162\":1758,\"_1113\":3636,\"_1745\":3637},\"¿En qué investigaciones se basan estos cálculos?\",\"\u003cspan class='block mb-4'\u003eEntre diciembre del 2023 y enero de 2024, Shopify comisionó una investigación a una consultora independiente líder para estudiar el costo total de propiedad (TCO) en las principales plataformas de ecommerce.\u003c/span\u003e \u003cspan class='block mb-4'\u003e Los datos de la investigación se recopilaron a partir de una encuesta ejecutiva, entrevistas detalladas a ejecutivos, investigación secundaria (p. ej., informes del mercado y de la industria, juntas de revisión) y asesores globales en la materia (SMA) con amplia experiencia en ecommerce.\u003c/span\u003e\",{\"_162\":3327,\"_1113\":3639,\"_1745\":3640},\"¿Quién participó en la investigación?\",\"La investigación recopiló datos de una encuesta realizada a 250 empresas de las principales plataformas de ecommerce. Los encuestados tenían su sede en Estados Unidos y Canadá, y representaban a empresas de diferentes tamaños, industrias y rangos de ingresos (las empresas encuestadas tenían ingresos de USD 10 millones o más). Las entrevistas de expertos se realizaron a líderes empresariales responsables de gestionar y tomar decisiones de inversión relacionadas con las plataformas de ecommerce. Durante la investigación también se consultó a SMA globales expertos en plataformas de ecommerce y fijación de precios para empresas.\",{\"_162\":1760,\"_1113\":3642,\"_1745\":3643},\"¿Cómo se mide el TCO?\",\"\u003cspan class='block mb-4'\u003eLas empresas utilizan el costo total de propiedad (TCO) para evaluar todos los costos directos e indirectos derivados de una compra o plataforma determinada. Nuestras evaluaciones del TCO analizan de forma holística el costo total en que pueden incurrir las empresas, desde la compra inicial de una plataforma de ecommerce hasta los gastos recurrentes necesarios para mantener la plataforma operativa. Más concretamente, para esta calculadora, el diseño y el análisis de nuestra investigación se basaron en tres factores del TCO:\u003c/span\u003e \u003cul\u003e\u003cli\u003eCostos de la plataforma y de la pila de ecommerce\u003c/li\u003e\u003cli\u003eCostos operativos y de soporte\u003c/li\u003e\u003cli\u003eCostos de implementación y configuración\u003c/li\u003e\",{\"_3093\":3645,\"_3336\":3646},\"Recibe hoy mismo una evaluación personalizada del TCO\",[3647],{\"_1981\":3339,\"_383\":1343},{\"_3340\":3649},[3650],{\"_383\":3651},\"Esta herramienta proporciona solo una estimación basada en resultados extrapolados de una investigación comisionada por Shopify a una consultora líder independiente. El costo total de propiedad real puede variar. Shopify no hace representaciones, garantías ni avala la exactitud o fiabilidad de esta herramienta o los resultados obtenidos, lo que incluye que su costo total real de propiedad sea o vaya a ser mayor o menor en cualquier plataforma por cualquier cantidad. Mediante el uso de esta herramienta, reconoces y aceptas que Shopify no tendrá ninguna responsabilidad directa o indirecta derivada de o en conexión con el uso o la confianza depositada en esta herramienta o en los resultados obtenidos.\",{},{\"_463\":3654,\"_2632\":3679,\"_1173\":3680,\"_2911\":3714,\"_27\":3717,\"_2924\":3719,\"_2931\":3722,\"_261\":3724,\"_3040\":3808,\"_379\":3837,\"_3127\":3843},{\"_337\":1561,\"_844\":1562,\"_1133\":1451,\"_2799\":3655,\"_2801\":3656,\"_2803\":3657,\"_2805\":3658,\"_2807\":3659,\"_2809\":3660,\"_708\":1504,\"_2811\":3661,\"_2813\":3662,\"_1021\":1635,\"_776\":1628,\"_2815\":2816,\"_2817\":3663,\"_2819\":3664,\"_774\":775,\"_2821\":3665,\"_2823\":3666,\"_2825\":2826,\"_1141\":1682,\"_2827\":3667,\"_2829\":1572,\"_2831\":3668,\"_2833\":2834,\"_1013\":1631,\"_2835\":3669,\"_943\":3670,\"_2410\":3671,\"_2839\":3672,\"_2841\":3673,\"_2843\":3674,\"_2845\":3675,\"_2847\":3676,\"_465\":1643,\"_493\":494,\"_1079\":1657,\"_1072\":1654,\"_2849\":3677,\"_1064\":1652,\"_1173\":1695,\"_2851\":3678},\"Ecommerce internacional\",\"Comercio omnicanal\",\"Comercio headless\",\"Campañas y liquidaciones inmediatas\",\"Tienda física y punto de venta\",\"Ecommerce para B2B\",\"Gestiona la complejidad\",\"Automatización\",\"Integra\",\"Integra sistemas\",\"Migra\",\"Migra a Shopify Plus\",\"Plataforma de Shopify Plus\",\"Merchant Success\",\"Video de demostración de la plataforma\",\"Cambia a Shopify Plus\",\"Sectores\",\"Belleza y cosméticos\",\"Electrónica de consumo\",\"Moda y ropa\",\"Comida y bebidas\",\"Muebles para el hogar\",\"Prensa\",\"Contactar al equipo de ventas\",{\"_1079\":1343,\"_2851\":3678,\"_2854\":1333},{\"_2856\":3681},{\"_1075\":3682,\"_1079\":3684,\"_311\":3686,\"_662\":3689,\"_2901\":3708,\"_379\":3713},{\"_1113\":1655,\"_2859\":3683},{\"_465\":1643,\"_493\":494,\"_1079\":1657,\"_1072\":1654,\"_2849\":3677,\"_1064\":1652},{\"_1113\":1343,\"_2859\":3685},{\"_1079\":1657,\"_2864\":3670},{\"_1113\":312,\"_2859\":3687},{\"_1093\":1663,\"_672\":1664,\"_1117\":3688},\"Inversores\",{\"_1113\":1484,\"_2859\":3690},{\"_2869\":3691,\"_2871\":3692,\"_2873\":3693,\"_2875\":3694,\"_2877\":3695,\"_2879\":3696,\"_2881\":3697,\"_2883\":3698,\"_2885\":3699,\"_2803\":3700,\"_2888\":3701,\"_768\":3702,\"_2891\":3703,\"_2893\":3704,\"_2895\":3705,\"_2897\":3706,\"_2899\":3707},\"Lista de verificación de soluciones del servicio externo de logística (3PL)\",\"Listas de verificación de automatización\",\"Lista de verificación de características de la plataforma de ecommerce de B2B\",\"Guía de psicología del consumidor\",\"Guía de ventas directas al consumidor\",\"Introducción a la automatización del ecommerce\",\"Migración al ecommerce\",\"Lista de verificación para liquidaciones inmediatas\",\"Kit de herramientas de comercio global\",\"Guía de comercio headless\",\"Manual de estrategia de medios y entretenimiento\",\"Guía omnicanal\",\"Revolución de plataformas en el sudeste asiático\",\"Manual de estrategia de la cadena de suministro\",\"La guía definitiva para el ecommerce de B2B\",\"Guía definitiva sobre la velocidad del sitio\",\"Guía de evaluación de las plataformas de comercio\",{\"_1113\":3709,\"_2859\":3710},\"Informes del sector\",{\"_2905\":3674,\"_2906\":3711,\"_2908\":3712},\"El futuro del comercio: informe de tendencias\",\"Tendencias del comercio\",{\"_1113\":1584},{\"_2913\":3715,\"_2915\":3716},{\"_465\":1643,\"_493\":494,\"_1079\":1657,\"_1072\":1654,\"_2849\":3677,\"_1064\":1652,\"_1173\":1695},{\"_2917\":1699,\"_2919\":1686},{\"_2922\":3718,\"_2923\":1660},\"Selecciona tu país o región.\",{\"_2926\":3720,\"_2928\":3721,\"_2930\":1213},\"Se abre en una ventana nueva\",\"Abre un sitio web externo\",{\"_2933\":3723},\"Ir al contenido principal\",{\"_2936\":3725,\"_1079\":3788,\"_3036\":3806,\"_373\":3807},{\"_2290\":3726,\"_2292\":3397,\"_2940\":3727,\"_2942\":3728,\"_373\":3729,\"_2760\":3730,\"_427\":3733,\"_2300\":3736,\"_1075\":3739,\"_2309\":3742,\"_265\":3745,\"_2552\":3749,\"_2968\":3752,\"_2319\":3755,\"_2975\":3758,\"_2987\":3765,\"_2994\":3771,\"_2998\":3774,\"_3001\":3776,\"_3004\":3778,\"_3008\":3781,\"_3012\":3784,\"_2397\":3787},\"Lo sentimos, pero estamos teniendo problemas para enviarte los detalles\",\"Información de tu cliente potencial\",\"Tu información de contacto\",\"Para obtener más información sobre cómo recopilamos y usamos la información personal, consulta nuestra \u003ca href=\\\"/legal/privacy\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\"\u003ePolítica de\u0026nbsp;privacidad\u003c/a\u003e.\",{\"_56\":3731,\"_270\":3732},\"Nombre del cliente potencial\",\"Ingresa el nombre del cliente potencial\",{\"_56\":3734,\"_270\":3735},\"Dirección de correo electrónico del cliente potencial\",\"Ingresa la dirección de correo electrónico del cliente potencial\",{\"_56\":3737,\"_270\":3738},\"Número de teléfono del cliente potencial\",\"Ingresa el número de teléfono del cliente potencial\",{\"_56\":3740,\"_270\":3741},\"Nombre del negocio del cliente potencial\",\"Ingresa el nombre del negocio del cliente potencial\",{\"_56\":3743,\"_270\":3744},\"Sitio web del negocio del cliente potencial\",\"Ingresa el sitio web del negocio del cliente potencial\",{\"_56\":3746,\"_270\":3747,\"_2963\":3748},\"País del cliente potencial\",\"Selecciona el país del cliente potencial\",\"Estados Unidos\",{\"_56\":3750,\"_270\":3751},\"Región del cliente potencial\",\"Selecciona la región del cliente potencial\",{\"_56\":3753,\"_270\":3754},\"Plataforma actual del cliente potencial\",\"Selecciona la plataforma de ecommerce actual del cliente potencial\",{\"_56\":3756,\"_270\":3757},\"Ingresos anuales totales del cliente potencial\",\"Selecciona el volumen de ingresos anuales del cliente potencial\",{\"_1113\":3759,\"_2978\":3760,\"_2983\":3763},\"¿Quieres trabajar con el equipo de ventas de Shopify Plus para cerrar este trato?\",{\"_56\":3761,\"_2981\":3762},\"Sí\",\"El partner trabajará en conjunto con el equipo de ventas de Plus.\",{\"_56\":2985,\"_2981\":3764},\"El partner cerrará el trato por su cuenta, sin la participación del equipo de ventas de Plus.\",{\"_1113\":3766,\"_2978\":3767,\"_2983\":3769},\"¿Tu cliente potencial vende en un sector regulado (cannabis, alcohol, dispositivos médicos, productos naturales para la salud, productos farmacéuticos)?\",{\"_56\":3761,\"_2981\":3768},\"verdadero\",{\"_56\":2985,\"_2981\":3770},\"falso\",{\"_56\":3772,\"_268\":3773},\"¿Algo más para agregar?\",\"Ingresos anuales online vs. offline, inicio esperado del proyecto, relación con el comerciante\",{\"_56\":3775,\"_270\":3400},\"Tu nombre completo\",{\"_56\":3777,\"_270\":3403},\"Tu dirección de correo electrónico\",{\"_56\":3779,\"_270\":3780},\"Tu región\",\"Ingresa tu región o país\",{\"_56\":3782,\"_270\":3783},\"Nombre de tu negocio\",\"Ingresa el nombre de tu agencia\",{\"_56\":3785,\"_270\":3786},\"Tu código de recomendación de partner\",\"Ingresa tu código de recomendación de partner\",{\"_56\":3468,\"_2400\":3469},{\"_2290\":3789,\"_2292\":3397,\"_2760\":3790,\"_427\":3791,\"_2300\":3792,\"_1075\":3793,\"_2309\":3794,\"_265\":3795,\"_3025\":3796,\"_2319\":3799,\"_3031\":3802},\"Lo sentimos, pero estamos teniendo problemas para enviarte detalles.\",{\"_56\":3399,\"_270\":3400},{\"_56\":3402,\"_270\":3403},{\"_56\":3405,\"_270\":3474},{\"_56\":1655,\"_270\":3411},{\"_56\":3413,\"_270\":3414},{\"_56\":1327,\"_270\":3547},{\"_263\":3797},{\"_265\":3798},{\"_3029\":1328},{\"_56\":3800,\"_270\":3801},\"Volumen de ingresos anuales\",\"Selecciona tu volumen de ingresos anual\",{\"_1113\":3803,\"_2978\":3804,\"_2983\":3805},\"¿Eres parte de una agencia que se comunica con nosotros en nombre de una marca?\",{\"_56\":3761},{\"_56\":2985},{\"_265\":1328},\"Si envías este formulario, aceptas recibir mensajes promocionales de Shopify sobre sus productos y servicios. Si quieres dejar de recibirlos, haz clic en el enlace que aparece al final de nuestros emails para cancelar tu suscripción.\",{\"_1113\":3809,\"_461\":960,\"_3043\":3810,\"_3045\":3811,\"_2385\":3816,\"_2753\":3818,\"_3054\":3820,\"_3058\":3823,\"_2354\":3826,\"_2774\":3827},\"Ponte en contacto con un experto.\",\"¿Ya usas Shopify?\u003cbr\u003e\u003ca href=\\\"/plus/upgrade\\\"\u003eObtén más información sobre cómo pasar a Shopify\u0026nbsp;Plus\u003c/a\u003e\",[3812,3813,3814,3815],\"Obtén precios detallados\",\"Descubre cuánto podrías ahorrar con Shopify\",\"Descubre cómo Shopify se adapta a tus sistemas\",\"Obtén ayuda para la migración\",{\"_1113\":3461,\"_461\":3817,\"_2389\":2390},\"De lunes a viernes de 9 a 18, Hora del Este\",{\"_2389\":3819,\"_3053\":3469},\"Enviar formulario\",{\"_1113\":3821,\"_2389\":3822},\"¿Tienes preguntas? Chatea con Ventas.\",\"Iniciar chat en vivo\",{\"_383\":3824,\"_3061\":3062,\"_340\":3825},\"\\\"Velocidad\\\" y \\\"agilidad\\\" no son palabras que suelan describir a las empresas. Shopify Plus nos permite movernos rápido, agregar mejoras y operar más como una startup.\",\"Jefe de comercio electrónico D2C, Reckitt-Benckiser\",{\"_1113\":3458,\"_461\":3459},{\"_1113\":3828,\"_3066\":3829,\"_3068\":3830,\"_2777\":3831,\"_2779\":3832,\"_1180\":3833},\"¡Gracias!\",\"Cuando finalice tu prueba gratis, disfruta de tu primer mes por {{paidTrialAmount}}.\",\"Cuando finalice tu prueba gratis, disfruta de tus primeros {{count}} meses por {{paidTrialAmount}}.\",\"La mejor manera de comenzar es con una prueba gratis.\",\"Un representante se pondrá en contacto contigo pronto. Mientras tanto, te recomendamos comenzar con una prueba gratis de Shopify.\",{\"_1113\":3834,\"_2777\":3835,\"_51\":3836},\"¿Necesitas ayuda para comenzar?\",\"Obtén más ayuda con artículos y videos de productos de nuestro equipo de atención al cliente.\",\"Explora el Centro de 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