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Priskrig – Wikipedia
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block=document.getElementById("mf-section-"+id);block.className+=" open-block";block.previousSibling.className+=" open-block";}</script> <div class="mw-content-ltr mw-parser-output" lang="sv" dir="ltr"> <section class="mf-section-0" id="mf-section-0"> <style data-mw-deduplicate="TemplateStyles:r51224235">.mw-parser-output table.ambox{margin:0 10%;border-collapse:collapse;background:#fbfbfb;border:1px solid #aaa;border-left:10px solid #608ec2}.mw-parser-output table.ambox th.ambox-text,.mw-parser-output table.ambox td.ambox-text{padding:.25em .5em;width:100%}.mw-parser-output table.ambox td.ambox-image{padding:2px 0 2px .5em;text-align:center;vertical-align:middle}.mw-parser-output table.ambox td.ambox-imageright{padding:2px 4px 2px 0;text-align:center;vertical-align:middle}.mw-parser-output table.ambox-notice{border-left:10px solid #608ec2}.mw-parser-output table.ambox-delete,.mw-parser-output table.ambox-serious{border-left:10px solid #b22222}.mw-parser-output table.ambox-content{border-left:10px solid #f28500}.mw-parser-output table.ambox-style{border-left:10px solid #f4c430}.mw-parser-output table.ambox-merge{border-left:10px solid #9932cc}.mw-parser-output table.ambox-protection{border-left:10px solid #bba}.mw-parser-output .ambox+link+.ambox{border-top-width:0}.mw-parser-output .messagebox{border:1px solid #aaaaaa;background-color:#f8f9fa;width:80%;margin:0 auto 1em auto;padding:.2em}.mw-parser-output .messagebox.merge{border:1px solid #c0b8cc;background-color:#f0e5ff;text-align:center}.mw-parser-output .messagebox.cleanup{border:1px solid #9f9fff;background-color:#efefff;text-align:center}.mw-parser-output .messagebox.standard-talk{border:1px solid #c0c090;background-color:#f8eaba}.mw-parser-output .messagebox.nested-talk{border:1px solid #c0c090;background-color:#f8eaba;width:100%;margin:2px 4px}</style> <table class="metadata ambox ambox-content" style=""> <tbody> <tr> <td class="ambox-image"> <div style="width:52px;"> <span typeof="mw:File"><a href="https://sv-m-wikipedia-org.translate.goog/wiki/Fil:Question_book-4.svg?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/6/64/Question_book-4.svg/40px-Question_book-4.svg.png" decoding="async" width="40" height="31" class="mw-file-element" srcset="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://upload.wikimedia.org/wikipedia/commons/thumb/6/64/Question_book-4.svg/60px-Question_book-4.svg.png 1.5x,https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://upload.wikimedia.org/wikipedia/commons/thumb/6/64/Question_book-4.svg/80px-Question_book-4.svg.png 2x" data-file-width="262" data-file-height="204"></a></span> </div></td> <td class="ambox-text">Den här artikeln <b>behöver <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Wikipedia:K%C3%A4llh%C3%A4nvisningar?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Wikipedia:Källhänvisningar">källhänvisningar</a> för att kunna <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Wikipedia:Verifierbarhet?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Wikipedia:Verifierbarhet">verifieras</a>.</b> <small>(2021-06)</small> <br><small>Åtgärda genom att lägga till pålitliga källor (<a href="https://sv-m-wikipedia-org.translate.goog/wiki/Wikipedia:Introduktion_till_k%C3%A4llh%C3%A4nvisningar?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Wikipedia:Introduktion till källhänvisningar">gärna som fotnoter</a>). Uppgifter utan källhänvisning kan <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Mall:K%C3%A4lla_beh%C3%B6vs?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Mall:Källa behövs">ifrågasättas</a> och tas bort utan att det behöver diskuteras på <a href="https://sv-m-wikipedia-org.translate.goog/w/index.php?title=Diskussion:Priskrig&action=edit&redlink=1&_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" class="new" title="Diskussion:Priskrig [inte skriven än]">diskussionssidan</a>.</small></td> </tr> </tbody> </table> <p>Ett <b>priskrig</b> är ett tillstånd av intensiv rivalitet <a href="https://sv-m-wikipedia-org.translate.goog/wiki/F%C3%B6retag?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Företag">företag</a> emellan som sammanhänger med en <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Multilateral?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" class="mw-redirect" title="Multilateral">multilateral</a> serie sänkningar av <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Produkt_(ekonomi)?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Produkt (ekonomi)">produkters</a> <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Pris?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Pris">pris</a>. Ett företag sänker sina priser, varefter övriga i priskriget inblandade <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Konkurrens?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Konkurrens">konkurrerande</a> företag genomför motsvarande prissänkningar. Därefter sänker ett av företagen priserna ytterligare och förfarandet upprepas.</p> <p>På kort sikt för priskrig med sig positiva effekter för <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Kund?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Kund">kunderna</a>, vilka kan dra nytta av de lägre priserna. För de inblandade företagen är priskrig i huvudsak negativa på kort sikt, då de lägre priserna kan innebära minskade <a href="https://sv-m-wikipedia-org.translate.goog/wiki/T%C3%A4ckningsbidrag?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Täckningsbidrag">täckningsbidrag</a>, vilket kan minska <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Vinst?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Vinst">vinsterna</a> och hota företags överlevnad.</p> <p>På mellanlång till lång sikt kan priskrig vara positiva för de ledande företagen i branschen. Mindre konkurrenter som inte klarar av att konkurrera på de lägre prisnivåerna riskerar att slås ut och försvinna från <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Marknad_(ekonomi)?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Marknad (ekonomi)">marknaden</a>, varefter de återstående företagen då kan erövra <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Marknadsandel?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Marknadsandel">marknadsandelar</a>. Priskrigets verkliga förlorare blir således de mindre konkurrenterna och deras <a href="https://sv-m-wikipedia-org.translate.goog/wiki/Investering?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Investering">investerare</a>. På lång sikt kan även kunderna bli förlorare, då det minskade antalet konkurrerande företag i branschen tenderar att leda till en högre prisnivå, en prisnivå som kan komma att ligga över den som rådde vid priskrigets början.</p> </section> <div class="mw-heading mw-heading2 section-heading" onclick="mfTempOpenSection(1)"> <span class="indicator mf-icon mf-icon-expand mf-icon--small"></span> <h2 id="Se_även"><span id="Se_.C3.A4ven"></span>Se även</h2><span class="mw-editsection"> <a role="button" href="https://sv-m-wikipedia-org.translate.goog/w/index.php?title=Priskrig&action=edit&section=1&_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Redigera avsnitt: Se även" class="cdx-button cdx-button--size-large cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--icon-only cdx-button--weight-quiet "> <span class="minerva-icon minerva-icon--edit"></span> <span>redigera</span> </a> </span> </div> <section class="mf-section-1 collapsible-block" id="mf-section-1"> <ul> <li><a href="https://sv-m-wikipedia-org.translate.goog/wiki/Konkurrens?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Konkurrens">Konkurrens</a></li> <li><a href="https://sv-m-wikipedia-org.translate.goog/wiki/Lockpris?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Lockpris">Lockpris</a></li> <li><a href="https://sv-m-wikipedia-org.translate.goog/wiki/Priselasticitet?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Priselasticitet">Priselasticitet</a></li> <li><a href="https://sv-m-wikipedia-org.translate.goog/wiki/Utbud_och_efterfr%C3%A5gan?_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Utbud och efterfrågan">Utbud och efterfrågan</a></li> </ul> </section> <div class="mw-heading mw-heading2 section-heading" onclick="mfTempOpenSection(2)"> <span class="indicator mf-icon mf-icon-expand mf-icon--small"></span> <h2 id="Referenser">Referenser</h2><span class="mw-editsection"> <a role="button" href="https://sv-m-wikipedia-org.translate.goog/w/index.php?title=Priskrig&action=edit&section=2&_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB" title="Redigera avsnitt: Referenser" class="cdx-button cdx-button--size-large cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--icon-only cdx-button--weight-quiet "> <span class="minerva-icon minerva-icon--edit"></span> <span>redigera</span> </a> </span> </div> <section class="mf-section-2 collapsible-block" id="mf-section-2"> <dl> <dd> <span class="plainlinks"><i>Den här artikeln är helt eller delvis baserad på material från <a class="external text" href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://en.wikipedia.org/w/index.php?title%3DPrice_war%26oldid%3D366746050">engelskspråkiga Wikipedia</a>.</i></span> </dd> </dl><!-- NewPP limit report Parsed by mw‐api‐int.codfw.main‐7d545bc994‐8vh8g Cached time: 20241102151322 Cache expiry: 2592000 Reduced expiry: false Complications: [] CPU time usage: 0.057 seconds Real time usage: 0.072 seconds Preprocessor visited node count: 289/1000000 Post‐expand include size: 3761/2097152 bytes Template argument size: 1325/2097152 bytes Highest expansion depth: 10/100 Expensive parser function count: 0/500 Unstrip recursion depth: 0/20 Unstrip post‐expand size: 1632/5000000 bytes Lua time usage: 0.005/10.000 seconds Lua memory usage: 727334/52428800 bytes Number of Wikibase entities loaded: 0/400 --> <!-- Transclusion expansion time report (%,ms,calls,template) 100.00% 53.403 1 -total 76.92% 41.076 1 Mall:Källor 68.51% 36.585 1 Mall:Källor_metamall 63.42% 33.870 1 Mall:Ambox 22.86% 12.209 1 Mall:Översatt 17.29% 9.235 1 Mall:Artikelursprung 3.94% 2.104 1 Mall:Omsubst --> <!-- Saved in parser cache with key svwiki:pcache:idhash:1218312-0!canonical and timestamp 20241102151322 and revision id 49685884. Rendering was triggered because: api-parse --> </section> </div><!-- MobileFormatter took 0.002 seconds --><!--esi <esi:include src="/esitest-fa8a495983347898/content" /> --> <noscript> <img src="https://login.m.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1&mobile=1" alt="" width="1" height="1" style="border: none; position: absolute;"> </noscript> <div class="printfooter" data-nosnippet=""> Hämtad från ”<a dir="ltr" href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://sv.wikipedia.org/w/index.php?title%3DPriskrig%26oldid%3D49685884">https://sv.wikipedia.org/w/index.php?title=Priskrig&oldid=49685884</a>” </div> </div> </div> <div class="post-content" id="page-secondary-actions"> </div> </main> <footer class="mw-footer minerva-footer" role="contentinfo"><a class="last-modified-bar" href="https://sv-m-wikipedia-org.translate.goog/w/index.php?title=Priskrig&action=history&_x_tr_sl=auto&_x_tr_tl=en&_x_tr_hl=en-GB"> <div class="post-content last-modified-bar__content"><span class="minerva-icon minerva-icon-size-medium minerva-icon--modified-history"></span> <span class="last-modified-bar__text modified-enhancement" data-user-name="Boivie" data-user-gender="unknown" data-timestamp="1632910269"> <span>Senast redigerad den 29 september 2021, kl 11.11</span> </span> <span class="minerva-icon minerva-icon-size-small minerva-icon--expand"></span> </div></a> <div class="post-content footer-content"> <div id="mw-data-after-content"> <div class="read-more-container"></div> </div> <div id="p-lang"> <h4>Språk</h4> <section> <ul id="p-variants" class="minerva-languages"></ul> <ul class="minerva-languages"> <li class="interlanguage-link interwiki-ar mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://ar.wikipedia.org/wiki/%25D8%25AD%25D8%25B1%25D8%25A8_%25D8%25A7%25D9%2584%25D8%25A3%25D8%25B3%25D8%25B9%25D8%25A7%25D8%25B1" title="حرب الأسعار – arabiska" lang="ar" hreflang="ar" data-title="حرب الأسعار" data-language-autonym="العربية" data-language-local-name="arabiska" class="interlanguage-link-target"><span>العربية</span></a></li> <li class="interlanguage-link interwiki-cs mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://cs.wikipedia.org/wiki/Cenov%25C3%25A1_v%25C3%25A1lka" title="Cenová válka – tjeckiska" lang="cs" hreflang="cs" data-title="Cenová válka" data-language-autonym="Čeština" data-language-local-name="tjeckiska" class="interlanguage-link-target"><span>Čeština</span></a></li> <li class="interlanguage-link interwiki-de mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://de.wikipedia.org/wiki/Preiswettbewerb" title="Preiswettbewerb – tyska" lang="de" hreflang="de" data-title="Preiswettbewerb" data-language-autonym="Deutsch" data-language-local-name="tyska" class="interlanguage-link-target"><span>Deutsch</span></a></li> <li class="interlanguage-link interwiki-en mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://en.wikipedia.org/wiki/Price_war" title="Price war – engelska" lang="en" hreflang="en" data-title="Price war" data-language-autonym="English" data-language-local-name="engelska" class="interlanguage-link-target"><span>English</span></a></li> <li class="interlanguage-link interwiki-es mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://es.wikipedia.org/wiki/Guerra_de_precios" title="Guerra de precios – spanska" lang="es" hreflang="es" data-title="Guerra de precios" data-language-autonym="Español" data-language-local-name="spanska" class="interlanguage-link-target"><span>Español</span></a></li> <li class="interlanguage-link interwiki-eu mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://eu.wikipedia.org/wiki/Prezio-gerra" title="Prezio-gerra – baskiska" lang="eu" hreflang="eu" data-title="Prezio-gerra" data-language-autonym="Euskara" data-language-local-name="baskiska" class="interlanguage-link-target"><span>Euskara</span></a></li> <li class="interlanguage-link interwiki-fa mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://fa.wikipedia.org/wiki/%25D8%25AC%25D9%2586%25DA%25AF_%25D9%2582%25DB%258C%25D9%2585%25D8%25AA" title="جنگ قیمت – persiska" lang="fa" hreflang="fa" data-title="جنگ قیمت" data-language-autonym="فارسی" data-language-local-name="persiska" class="interlanguage-link-target"><span>فارسی</span></a></li> <li class="interlanguage-link interwiki-ko mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://ko.wikipedia.org/wiki/%25EA%25B0%2580%25EA%25B2%25A9_%25EC%25A0%2584%25EC%259F%2581" title="가격 전쟁 – koreanska" lang="ko" hreflang="ko" data-title="가격 전쟁" data-language-autonym="한국어" data-language-local-name="koreanska" class="interlanguage-link-target"><span>한국어</span></a></li> <li 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data-title="Narxlar jangi" data-language-autonym="Oʻzbekcha / ўзбекча" data-language-local-name="uzbekiska" class="interlanguage-link-target"><span>Oʻzbekcha / ўзбекча</span></a></li> <li class="interlanguage-link interwiki-ru mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://ru.wikipedia.org/wiki/%25D0%25A6%25D0%25B5%25D0%25BD%25D0%25BE%25D0%25B2%25D0%25B0%25D1%258F_%25D0%25B2%25D0%25BE%25D0%25B9%25D0%25BD%25D0%25B0" title="Ценовая война – ryska" lang="ru" hreflang="ru" data-title="Ценовая война" data-language-autonym="Русский" data-language-local-name="ryska" class="interlanguage-link-target"><span>Русский</span></a></li> <li class="interlanguage-link interwiki-uk mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://uk.wikipedia.org/wiki/%25D0%2592%25D1%2596%25D0%25B9%25D0%25BD%25D0%25B0_%25D1%2586%25D1%2596%25D0%25BD" title="Війна цін – ukrainska" lang="uk" hreflang="uk" data-title="Війна цін" data-language-autonym="Українська" data-language-local-name="ukrainska" class="interlanguage-link-target"><span>Українська</span></a></li> <li class="interlanguage-link interwiki-vi mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://vi.wikipedia.org/wiki/Cu%25E1%25BB%2599c_chi%25E1%25BA%25BFn_gi%25C3%25A1_c%25E1%25BA%25A3" title="Cuộc chiến giá cả – vietnamesiska" lang="vi" hreflang="vi" data-title="Cuộc chiến giá cả" data-language-autonym="Tiếng Việt" data-language-local-name="vietnamesiska" class="interlanguage-link-target"><span>Tiếng Việt</span></a></li> <li class="interlanguage-link interwiki-zh-yue mw-list-item"><a href="https://translate.google.com/website?sl=auto&tl=en&hl=en-GB&u=https://zh-yue.wikipedia.org/wiki/%25E5%2589%258A%25E5%2583%25B9%25E7%25AB%25B6%25E7%2588%25AD" title="削價競爭 – kantonesiska" lang="yue" hreflang="yue" data-title="削價競爭" data-language-autonym="粵語" data-language-local-name="kantonesiska" 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