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class="banner-img"></div></div></div></section><section class="py-5"><div class="container position-relative"><div class="bg-grey" style="height: 65%;"></div><div class="container"><div class="row"><div class="col-sm-12 col-md-6 mb-3"><span class="mb-3 d-block h1"></span></div></div><ul class="list-group" id="learn-more"><li class="list-group-item" aria-current="true"><div class="d-flex justify-content-between align-items-center"><div><h5>SAFE STEPS</h5></div></div><div class="pt-4"><p>SAFE STEPS is created and developed by Prudence Foundation, the community investment arm of Prudential plc in Asia and Africa. At its core is a series of public service announcements (PSAs) that aim to raise awareness and provide easy-to-understand educational information on life-threatening issues in the hope of saving lives and building more resilient communities.</p><p>It is a partnership between Prudence Foundation, the International Federation of Red Cross and Red Crescent Societies (IFRC) and National Geographic for all programmes. The Federation Internationale de I’Automobile (FIA) is also a principal partner for SAFE STEPS Road Safety and the Didier Drogba Foundation for SAFE STEPS Road Safety Africa.</p><p>SAFE STEPS reaches over 250 million people everyday in Asia via its multi-sectors distribution partners, and 80 million people in Africa monthly via multimedia distribution.</p><p>SAFE STEPS Road Safety is a public service initiative aimed to raise awareness and provide clear and simple life-saving educational messages on road safety. It is a partnership with National Geographic Channel and the Federation Internationale de l’Automobile (“FIA”), with Didier Drogba as Ambassador, who provided his time and service pro bono.</p><p>All SAFE STEPS Road Safety life-saving tips have been approved and endorsed by the International Federation of Red Cross and Red Crescent Societies (IFRC).</p><p>For more information about Safe Steps Road Safety, click <a href="https://safesteps.com/africa/?lang=en" target="_blank" rel="noopener noreferrer" title="Safe Steps">here</a></p></div></li></ul></div></div></section></main><section class="pt-5 social-section"><div class="container position-relative pt-lg-5"><div class="bg-grey col-12 col-md-7 offset-md-5 d-sm-none d-lg-block" style="height: 100%; width: 66.66667%; right: auto;"></div><div class="container p-0"><div class="row"><div class="col-sm-12 col-lg-4 mb-3 text-center text-lg-start"><h1 class="mb-3 d-block"><span class="fw-bold d-block">Stay</span> <span class="fw-bold">Connected</span></h1><p class="lead fw-normal">Follow us on social media for the latest on Prudential in Kenya.</p></div><div class="col-sm-12 col-lg-8 mb-3"><div class="row justify-content-between"><div class="col-3 col-md-3 text-center"><a href="https://www.linkedin.com/company/prudential-life-kenya/?originalSubdomain=ke" target="_blank" rel="noopener noreferrer" class="social-link text-decoration-none position-relative d-block"><div class="link-list__card--img"><img src="/assets/images/Linkedin.svg" alt="LinkedIn" class="d-block"></div><div class="lead fw-bold text-dark d-block my-4">LinkedIn</div><div class="d-none d-md-block card-static__content--btn btn-arrow position-relative mx-auto"><span class="icon icon-arrow-right"></span></div></a></div><div class="col-3 col-md-3 text-center"><a href="https://web.facebook.com/PrudentialKE" target="_blank" rel="noopener noreferrer" class="social-link text-decoration-none position-relative d-block"><div class="link-list__card--img"><img src="/assets/images/FB.svg" alt="Facebook" class="d-block"></div><div class="lead fw-bold text-dark d-block my-4">Facebook</div><div class="d-none d-md-block card-static__content--btn btn-arrow position-relative mx-auto"><span class="icon icon-arrow-right"></span></div></a></div><div class="col-3 col-md-3 text-center"><a href="https://twitter.com/PrudentialKenya" target="_blank" rel="noopener noreferrer" class="social-link text-decoration-none position-relative d-block"><div class="link-list__card--img"><img src="/assets/images/Twitter.svg" alt="Twitter" class="d-block"></div><div class="lead fw-bold text-dark d-block my-4">Twitter</div><div class="d-none d-md-block card-static__content--btn btn-arrow position-relative mx-auto"><span class="icon icon-arrow-right"></span></div></a></div></div></div></div></div></div></section><footer class="pt-5 mt-5"><br><div class="container pb-4"><div class="row"><div class="col-sm-12 col-md-2 col-lg-2"><h5 class="mb-4">Individual</h5><ul class="list-unstyled"><li><a href="/life-protection/">Life protection</a></li><li><a href="/health/">Health</a></li><li><a href="/savings/">Savings</a></li></ul></div><div class="col-sm-12 col-md-2 col-lg-2"><h5 class="mb-4">Corporate</h5><ul class="list-unstyled"><li><a href="/group-life/">Group Life</a></li><li><a href="/group-credit-life/">Group Credit Life</a></li><li><a href="/pru-sme/">PRUSME</a></li><li><a href="/group-hospital-cash/">Group Hospital Cash</a></li></ul></div><div class="col-sm-12 col-md-2 col-lg-2"><h5 class="mb-4">Wellness</h5><ul class="list-unstyled"><li><a href="/general-wellness/">General Wellness</a></li><li><a href="/mental-wellness/">Mental Wellness</a></li></ul></div><div class="col-sm-12 col-md-2 col-lg-2"><h5 class="mb-4">About Us</h5><ul class="list-unstyled"><li><a href="/our-history/">Our History</a></li><li><a href="/our-leadership/">Our Leadership</a></li><li><a href="/our-values/">Our Values</a></li><li><a href="/our-logo/">Our Logo</a></li></ul></div><div class="col-sm-12 col-md-2 col-lg-2"><h5 class="mb-4">Legal</h5><ul class="list-unstyled"><li><a href="/terms-of-use/">Terms of Use</a></li><li><a href="/privacy-policy/" title="Privacy Policy">Privacy Policy</a></li></ul></div><div class="col-sm-12 col-md-2 col-lg-2"><h5 class="mb-4">Prudential</h5><address>Ground Floor, Vienna Court, State House Crescent, off State House Avenue Nairobi, Kenya</address><p><a href="mailto:customer.service@prudentiallife.co.ke">customer.service@prudentiallife.co.ke</a></p><p><a href="tel:+254719075000">+254 719 075 000</a></p></div></div></div><div class="bottom"><div class="container py-5"><div class="row"><div class="col-sm-12 col-md-9 col-lg-9"><p>Prudential Life Assurance Kenya Limited is Regulated by the Insurance Regulatory Authority of Kenya.</p><p>© Copyright 2024 Prudential Life Assurance Kenya Limited (A member of Prudential plc group). 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