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LIDL’S PERLENBACHER WINS ‘WORLD'S BEST PILSNER’ AND IT'S ONLY £1.29 - Lidl Great Britain
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Our website works better with Java Script enabled </p> </div> </div> </section> </noscript> <section class="nuc-a-container nuc-a-container--width-responsive margin-bottom-8 margin-top-80 margin-top-32@md"> <h1 class="nuc-a-text nuc-a-text--type-headline-1 margin-bottom-8"> LIDL’S PERLENBACHER WINS ‘WORLD'S BEST PILSNER’ AND IT'S ONLY £1.29 </h1> <p class="nuc-a-text nuc-a-text--type-basic margin-bottom-16 margin-bottom-32@lg"> 23.08.2024 | London, UK </p> <div class="nuc-m-flex-container"> <div class="nuc-m-flex-container__container"> <div class="nuc-a-flex-item nuc-a-flex-item--width-12 nuc-a-flex-item--width-9@md"> <figure class="nuc-a-wrapper margin-bottom-16 margin-bottom-32@md"> <picture class="nuc-m-picture nuc-m-picture--type-fixed-ratio nuc-m-picture--ratio-4/3"> <source class="nuc-a-source" media="(min-width:600px)" srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_60x45/9/2/2/1/1571229-1-eng-GB/c32488f66b20-PILSNER.jpg" data-srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_950x713/9/2/2/1/1571229-1-eng-GB/c32488f66b20-PILSNER.jpg 1x, https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_1900x1425/9/2/2/1/1571229-1-eng-GB/c32488f66b20-PILSNER.jpg 2x" /> <source class="nuc-a-source" srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_60x45/9/2/2/1/1571229-1-eng-GB/c32488f66b20-PILSNER.jpg" data-srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_590x443/9/2/2/1/1571229-1-eng-GB/c32488f66b20-PILSNER.jpg 1x, https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_1180x885/9/2/2/1/1571229-1-eng-GB/c32488f66b20-PILSNER.jpg 2x" /> <img class="nuc-m-picture__image nuc-a-image" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg'/%3E" alt="LIDL PILSNER" /> </picture> <figcaption class="background-gray-lightest border-radius-default nuc-a-wrapper margin-top-8 padding-8"> <p class="nuc-a-text nuc-a-text--type-basic"> Lidl GB </p> </figcaption> </figure> <div class="nuc-a-textbody nuc-a-textbody--type-basic nuc-a-textbody--theme-default nuc-a-textbody--table-style-none nuc-a-textbody--no-bottom-margin margin-bottom-16"> <ul><li><strong>Lidl’s Perlenbacher Premium Pilsner has been awarded the title of ‘Worlds Best Classic Pilsner’ at the 2024 World Beer Awards<sup>1</sup></strong></li><li><strong>Out of the 700 entries in total within the World Beer Awards, Lidl’s Perlenbacher Premium Pilsner triumphed in its category.</strong></li><li><strong>Lidl’s Perlenbacher Premium Pilsner is available to purchase nationwide now, so hop to Lidl and enjoy a world-class pilsner for just £1.29 </strong></li></ul><p><strong>23RD AUGUST, LONDON</strong> – Lidl’s<strong> Perlenbacher Premium Pilsner</strong> has been officially awarded the ‘World’s Best Classic Pilsner’ at the World Beer Awards 2024.</p><p>The pilsner came out on ‘hop’ after three rounds of assessments, including an initial blind taste test by the judges, followed by a second taste test round to decide which product has taken home the gold for each country and last but not yeast a final world champion is decided. Other well-known Pilsners include Stella Artois, Heineken and Amstel but when the world’s best Pilsner can be enjoyed at home for just <strong>£1.29</strong>, who needs the pub?!</p><p>What’s more for those who prefer an alcohol free alternative that doesn’t scrimp on flavour, Lidl’s Perlenbacher Pils Alcohol Free is also Good Housekeeping Approved and award winning for 2024.<sup>2</sup></p><p><strong>Lidl’s Perlenbacher Premium Pilsner</strong> is available to purchase in stores nationwide now for just <strong>£1.29 a bottle. </strong></p><p style="text-align:center;"><strong>ENDS</strong></p><p><u><strong>Notes to Editors</strong></u></p><p><sup>1</sup><a href="https://url.uk.m.mimecastprotect.com/s/9Hy4CVQBXcllloQHEE6d6?domain=worldbeerawards.com">https://www.google.com/url?q=https://url.uk.m.mimecastprotect.com/s/9Hy4CVQBXcllloQHEE6d6?domain%3Dworldbeerawards.com&sa=D&source=docs&ust=1724171422014195&usg=AOvVaw2N0soBVu9Jsmk4I3JjGOQr</a></p><p><sup>2</sup>https://www.goodhousekeeping.com/uk/food/food-reviews/g29867278/non-alcoholic-beer/</p><p>Press contact: <a href="mailto:lidl@wearetheromans.com">lidl@wearetheromans.com</a></p><p> </p><p><strong>About Lidl GB</strong></p><p>Since establishing itself in Great Britain in 1994, Lidl GB has experienced continuous growth and today has over 29,500 employees, over 950 stores and 13 distribution centres in England, Scotland and Wales.</p><p>As part of the Schwarz retail group, Lidl is one of Europe’s leading organisations in the food retail industry. The supermarket, which has more than 360,000 employees globally, currently operates approximately 12,000 stores and more than 200 warehouses and distribution centres in 31 countries.</p><p>The supermarket takes pride in providing its customers with the highest quality products at the lowest possible prices throughout Great Britain, from Kirkwall to the Isle of Wight. Social responsibility and sustainability are at the core of the company's daily operations, with the company placing a strong emphasis on its responsibility for people, society, and the environment. Lidl GB is passionate about working with British producers and sources two thirds of its products from British suppliers.</p><p>The Schwarz Group, which operates worldwide as a retail group, generated a turnover of €133.6 billion in the financial year 2021.</p><p>For more information about Lidl GB visit https://corporate.lidl.co.uk/</p><p style="text-align:center;"> </p> </div> </div> <div class="nuc-a-flex-item nuc-a-flex-item--width-12 nuc-a-flex-item--width-3@md margin-bottom-32"> <div class="background-white border-radius-default box-shadow-default nuc-a-wrapper padding-16"> <h4 class="nuc-a-text nuc-a-text--type-headline-5 margin-bottom-8"> Press contact </h4> <div class="nuc-a-text nuc-a-text--type-basic"> Consumer press office<br/>pressoffice@lidl.co.uk </div> <hr class="margin-vertical-16" style="border-bottom: 1px solid #C6C9CC;"> <h4 class="nuc-a-text nuc-a-text--type-headline-5 padding-bottom-8"> Categories </h4> <div class="nuc-m-flex-container nuc-m-flex-container--justify-content-flex-start margin-left-negative-8 margin-top-negative-8"> <div class="nuc-m-flex-container__container" style="margin:calc(-0px / 2 - 1px);"> <div class="nuc-a-flex-item nuc-a-flex-item--width-self margin-top-8 margin-left-8" style="padding:calc(0px / 2);"> <a class="nuc-m-badge nuc-m-badge--theme-gray nuc-m-badge--size-small nuc-m-badge--clickable nuc-a-anchor" href="/media-centre/search-landing-page?category=859"> <span class="nuc-m-badge__text">Consumer</span> </a> </div> </div> </div> </div> </div> </div> </div> </section> <section class="nuc-a-container nuc-a-container--width-responsive"> <div class="nuc-m-section-head margin-bottom-16" role="heading" aria-level="2"> <strong class="nuc-m-section-head__heading">Find out more</strong> </div> <div class="nuc-m-slider" data-slides-per-view="{"xs":1,"sm":2,"md":4}" data-slides-per-group="[]" data-aria-message-prev="Previous slide" data-aria-message-next="Next slide" data-aria-message-first="This is the first slide" data-aria-message-last="This is the last slide"> <div class="nuc-m-slider__slider-container"> <button class="nuc-m-slider__button-prev nuc-a-button" type="button"> <svg class="nuc-m-slider__button-icon nuc-a-icon nuc-a-svg-use" aria-hidden="true" role="img" focusable="false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1 1"> <use href="/bundles/nucleuscomponent/corporate/icons/nucleus.07f287cb65fcee5f.svg#left"></use> </svg> </button> <div class="nuc-m-slider__container"> <div class="nuc-m-slider__wrapper"> <div class = "nuc-m-slider__item nuc-m-slider__item--visible"> <article class="lico-o-pressrelease-card lidl-o-card nuc-o-card"> <a class="nuc-o-card__link nuc-a-anchor" href="/media-centre/pressreleases/2024/gravy-yacht"> <div class="nuc-o-card__picture-container"> <picture class="nuc-o-card__picture nuc-m-picture nuc-m-picture--type-fixed-ratio nuc-m-picture--ratio-4/3"> <source class="nuc-a-source" media="(min-width:960px)" srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_60x45/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg" data-srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_630x473/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg 1x, https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_1260x945/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg 2x" /> <source class="nuc-a-source" media="(min-width:600px)" srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_60x45/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg" data-srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_470x353/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg 1x, https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_940x705/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg 2x" /> <source class="nuc-a-source" srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_60x45/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg" data-srcset="https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_290x218/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg 1x, https://corporate-cms.object.storage.eu01.onstackit.cloud/corporate/images/_aliases/corporate_580x435/5/0/6/2/2392605-1-eng-GB/e312b0bdf674-gravywebsite.jpg 2x" /> <img class="nuc-m-picture__image nuc-a-image" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg'/%3E" alt="Lidl Gravy Yacht" /> </picture> </div> <div class="nuc-o-card__body"> <header class="nuc-o-card__head"> <h3 class="nuc-o-card__headline">ALL ABOARD! 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