Video Advertising  | ES

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class="layout__hero_2023 customizable"> <div class="container"> <div class="row align-items-md-end"> <div class="col-12 col-lg-7"> <div class="intro-block "> <h1 class="uppercase-labels caption mb-stack-4">PUBLICIDAD EN VÍDEO </h1> <h2 class="h4 title">Anima a tus compradores con anuncios de vídeo relevantes y atractivos </h2> <div class="description"><p>Combina la publicidad en vídeo con performance para llegar a los consumidores mediante campañas online de vídeo y generar conversiones.</p> </div> </div> </div> <div class="col-12 mt-6 col-lg-3 offset-lg-2 mt-lg-0"> <a class=' has-arrow' href='https://www.criteo.com/es/talk-to-an-expert/' ><button class=' button button__light'><span>Empezar</span><span class='arrow-2023'></span></button></a> </div> </div> </div> </section> <style>.body-lc-regular-font{font-weight:400}.body-lc-medium-font,.h2-2023,.h3-2023,.h4-2023,.layout__product_details_2 .box 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de Criteo enamoran a los Profesionales del Marketing</h2> <div class="description"><p>Los mismos datos y tecnología superiores a gran escala de Criteo, ahora para los anuncios en vídeo</p> </div> </div> </div> </div> <div class="row row-boxes"> <div class="col-12"> <div class="row"> <div class="col-md-6 col-lg-3"> <div class="box match-height "> <span class="icon" style="background-image: url(https://www.criteo.com/es/wp-content/uploads/sites/8/2022/06/Video-Solutions-Icon-01.svg) !important;"></span> <h3>Segmentación y audiencias exclusivas</h3> <div class="description list-style-checkmark"><p>Utiliza audiencias del upper funnel escalables para lograr captar a nuevos usuarios y audiencias in-market granulares para animar a aquellas audiencias que ya han interactuado con tu marca a que generen conversión. </p> </div> </div> </div> <div class="col-md-6 col-lg-3"> <div class="box match-height "> <span class="icon" style="background-image: url(https://www.criteo.com/es/wp-content/uploads/sites/8/2022/06/Video-Solutions-Icon-02.svg) !important;"></span> <h3>Sólido acceso y gran escala</h3> <div class="description list-style-checkmark"><p>Llega a los consumidores a través de sus dispositivos y canales favoritos, con acceso a publishers premium de retailers líderes.</p> </div> </div> </div> <div class="col-md-6 col-lg-3"> <div class="box match-height "> <span class="icon" style="background-image: url(https://www.criteo.com/es/wp-content/uploads/sites/8/2022/06/Video-Solutions-Icon-03.svg) !important;"></span> <h3>Estrategia de pujas full-funnel</h3> <div class="description list-style-checkmark"><p>Define tus objetivos de puja para cada parte del funnel y permite que Criteo utilice todo el potencial de la IA (Inteligencia Artificial)/ML (Machine Learning) para optimizar hacia el objetivo de Awareness (vistas), Engagement (visitas) y Ventas (conversiones).</p> </div> </div> </div> <div class="col-md-6 col-lg-3"> <div class="box match-height "> <span class="icon" style="background-image: url(https://www.criteo.com/es/wp-content/uploads/sites/8/2022/09/Commerce-Max-Icon-03.svg) !important;"></span> <h3>Generación de informes holísticos</h3> <div class="description list-style-checkmark"><p>Realiza mediciones de tu campaña a tu manera. 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</div> </div> <div class="row details-row odd first"> <div class="col-lg-10 offset-lg-1"> <div class="row content-row align-items-center"> <div class="column-left col-lg-6"> <img src="https://www.criteo.com/es/wp-content/uploads/sites/8/2022/06/CTV-Image-02.svg" alt=""> </div> <div class="column-right col-lg-6"> <div class="column-right-content"> <div class="subtitle">Dirígete a los consumidores in-market con mayor probabilidad de comprar</div><div class="description list-style-checkmark"><p>Descubre insights exclusivos sobre el comportamiento de compra de los consumidores con nuestros datos comerciales y datos propios para identificar a los consumidores que están dispuestos a comprar. Incorpora tus propios datos de clientes para mejorar aún más las conexiones con los clientes actuales y potenciales con anuncios de vídeo.</p> </div> </div> </div> </div> </div> </div> <div class="row details-row even "> <div class="col-lg-10 offset-lg-1"> <div class="row content-row align-items-center"> <div class="column-left col-lg-6"> <img src="https://www.criteo.com/es/wp-content/uploads/sites/8/2022/06/CTV-Image-01.svg" alt=""> </div> <div class="column-right col-lg-6"> <div class="column-right-content"> <div class="subtitle">Atrae a los usuarios a lo largo de su proceso de compra y dondequiera que consuman contenido de vídeo </div><div class="description list-style-checkmark"><p>Llega a los consumidores allá donde consuman contenido de vídeo en la web abierta. Nuestras asociaciones de vídeo y relaciones con publishers te ofrecen ubicaciones Premium. Las conexiones con los principales SSP te ayudan a ampliar el inventario de vídeo de alta calidad.</p> </div> </div> </div> </div> </div> </div> <div class="row details-row odd "> <div class="col-lg-10 offset-lg-1"> <div class="row content-row align-items-center"> <div class="column-left col-lg-6"> <img src="https://www.criteo.com/es/wp-content/uploads/sites/8/2023/06/CTV-Image-04-min.png" alt=""> </div> <div class="column-right col-lg-6"> <div class="column-right-content"> <div class="subtitle">Logra tus objetivos con una optimización flexible</div><div class="description list-style-checkmark"><p>Logra tus objetivos full-funnel con modelos de optimización que garantizan que tus anuncios se mostrarán a consumidores que tienen más probabilidades de impulsar los resultados que deseas (vistas, visitas o conversiones).</p> </div> </div> </div> </div> </div> </div> <div class="row details-row even last"> <div class="col-lg-10 offset-lg-1"> <div class="row content-row align-items-center"> <div class="column-left col-lg-6"> <img src="https://www.criteo.com/es/wp-content/uploads/sites/8/2022/06/CTV-Image-03.svg" alt=""> </div> <div class="column-right col-lg-6"> <div class="column-right-content"> <div class="subtitle">Descubre el valor real del vídeo para tu negocio </div><div class="description list-style-checkmark"><p>Gestiona las campañas de vídeo y display desde una única plataforma para que los consumidores pasen de la vista a la visita y de la visita a la conversión. 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