CINXE.COM

<!DOCTYPE html> <html lang="en-US"> <head><script type="text/javascript" src="/_static/js/bundle-playback.js?v=HxkREWBo" charset="utf-8"></script> <script type="text/javascript" src="/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("https://web.archive.org/web"); __wm.wombat("https://wpvip.com/content-analytics/","20220517020709","https://web.archive.org/","web","/_static/", "1652753229"); </script> <link rel="stylesheet" type="text/css" href="/_static/css/banner-styles.css?v=S1zqJCYt" /> <link rel="stylesheet" type="text/css" href="/_static/css/iconochive.css?v=3PDvdIFv" />  <meta charset="UTF-8"/> <meta name="viewport" content="width=device-width, initial-scale=1"/> <meta name="robots" content="max-image-preview:large"/>  <meta name="description" content="Content analytics your content marketers need to measure business impact—without needing a dedicated data analyst by your side."/> <meta name="robots" content="index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1"/> <link rel="canonical" href="https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/"/> <meta property="og:locale" content="en_US"/> <meta property="og:type" content="article"/> <meta property="og:title" content="Content Analytics and Optimization | WordPress VIP"/> <meta property="og:description" content="Content analytics your content marketers need to measure business impact—without needing a dedicated data analyst by your side."/> <meta property="og:url" content="https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/"/> <meta property="og:site_name" content="The Agile Content Platform | WordPress VIP"/> <meta property="article:modified_time" content="2021-12-10T21:24:37+00:00"/> <meta property="og:image" content="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/04/ContentAnalyticsOptimization.png"/> <meta property="og:image:width" content="2880"/> <meta property="og:image:height" content="1401"/> <meta name="twitter:card" content="summary_large_image"/> <meta name="twitter:title" content="Content Analytics and Optimization | WordPress VIP"/> <meta name="twitter:description" content="Content analytics your content marketers need to measure business impact—without needing a dedicated data analyst by your side."/> <meta name="twitter:image" content="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/04/ContentAnalyticsOptimization.png"/> <meta name="twitter:label1" content="Est. reading time"> <meta name="twitter:data1" content="6 minutes"> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://web.archive.org/web/20220517020709/https://schema.org","@graph":[{"@type":"Organization","@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/#organization","name":"WPVIP Inc","url":"https://web.archive.org/web/20220517020709/https://wpvip.com/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/#logo","inLanguage":"en-US","url":"https://web.archive.org/web/20220517020709/https://wpvip.com/wp-content/uploads/sites/3/2020/11/cropped-favicon-dark.png","width":512,"height":512,"caption":"WPVIP Inc"},"image":{"@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/#logo"}},{"@type":"WebSite","@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/#website","url":"https://web.archive.org/web/20220517020709/https://wpvip.com/","name":"The Agile Content Platform | WordPress VIP","description":"We are WordPress VIP, the agile content platform leading a powerful enterprise ecosystem.","publisher":{"@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/#organization"},"potentialAction":[{"@type":"SearchAction","target":"https://web.archive.org/web/20220517020709/https://wpvip.com/?s={search_term_string}","query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/#primaryimage","inLanguage":"en-US","url":"https://web.archive.org/web/20220517020709/https://wpvip.com/wp-content/uploads/sites/3/2021/04/ContentAnalyticsOptimization.png","width":2880,"height":1401,"caption":"Content Analytics"},{"@type":"WebPage","@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/#webpage","url":"https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/","name":"Content Analytics and Optimization | WordPress VIP","isPartOf":{"@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/#website"},"primaryImageOfPage":{"@id":"https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/#primaryimage"},"datePublished":"2021-04-19T21:44:27+00:00","dateModified":"2021-12-10T21:24:37+00:00","description":"Content analytics your content marketers need to measure business impact\u2014without needing a dedicated data analyst by your side.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/"]}]}]}</script>  <title>Content Analytics and Optimization – The Agile Content Platform | WordPress VIP</title> <link rel="dns-prefetch" href="//web.archive.org/web/20220517020709/https://s.w.org/"/> <link rel="dns-prefetch" href="//web.archive.org/web/20220517020709/https://widgets.wp.com/"/> <link rel="dns-prefetch" href="//web.archive.org/web/20220517020709/https://s0.wp.com/"/> <link rel="dns-prefetch" href="//web.archive.org/web/20220517020709/https://0.gravatar.com/"/> <link rel="dns-prefetch" href="//web.archive.org/web/20220517020709/https://1.gravatar.com/"/> <link rel="dns-prefetch" href="//web.archive.org/web/20220517020709/https://2.gravatar.com/"/> <link rel="alternate" type="application/rss+xml" title="The Agile Content Platform | WordPress VIP » Feed" href="https://web.archive.org/web/20220517020709/https://wpvip.com/feed/"/> <link rel="alternate" type="application/rss+xml" title="The Agile Content Platform | WordPress VIP » Comments Feed" href="https://web.archive.org/web/20220517020709/https://wpvip.com/comments/feed/"/> <script> window._wpemojiSettings = {"baseUrl":"https:\/\/web.archive.org\/web\/20220517020709\/https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/72x72\/","ext":".png","svgUrl":"https:\/\/web.archive.org\/web\/20220517020709\/https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/web.archive.org\/web\/20220517020709\/https:\/\/wpvip.com\/wp-includes\/js\/wp-emoji-release.min.js?ver=5.9.3"}}; /*! This file is auto-generated */ !function(e,a,t){var n,r,o,i=a.createElement("canvas"),p=i.getContext&&i.getContext("2d");function s(e,t){var a=String.fromCharCode;p.clearRect(0,0,i.width,i.height),p.fillText(a.apply(this,e),0,0);e=i.toDataURL();return p.clearRect(0,0,i.width,i.height),p.fillText(a.apply(this,t),0,0),e===i.toDataURL()}function c(e){var t=a.createElement("script");t.src=e,t.defer=t.type="text/javascript",a.getElementsByTagName("head")[0].appendChild(t)}for(o=Array("flag","emoji"),t.supports={everything:!0,everythingExceptFlag:!0},r=0;r<o.length;r++)t.supports[o[r]]=function(e){if(!p||!p.fillText)return!1;switch(p.textBaseline="top",p.font="600 32px Arial",e){case"flag":return s([127987,65039,8205,9895,65039],[127987,65039,8203,9895,65039])?!1:!s([55356,56826,55356,56819],[55356,56826,8203,55356,56819])&&!s([55356,57332,56128,56423,56128,56418,56128,56421,56128,56430,56128,56423,56128,56447],[55356,57332,8203,56128,56423,8203,56128,56418,8203,56128,56421,8203,56128,56430,8203,56128,56423,8203,56128,56447]);case"emoji":return!s([10084,65039,8205,55357,56613],[10084,65039,8203,55357,56613])}return!1}(o[r]),t.supports.everything=t.supports.everything&&t.supports[o[r]],"flag"!==o[r]&&(t.supports.everythingExceptFlag=t.supports.everythingExceptFlag&&t.supports[o[r]]);t.supports.everythingExceptFlag=t.supports.everythingExceptFlag&&!t.supports.flag,t.DOMReady=!1,t.readyCallback=function(){t.DOMReady=!0},t.supports.everything||(n=function(){t.readyCallback()},a.addEventListener?(a.addEventListener("DOMContentLoaded",n,!1),e.addEventListener("load",n,!1)):(e.attachEvent("onload",n),a.attachEvent("onreadystatechange",function(){"complete"===a.readyState&&t.readyCallback()})),(n=t.source||{}).concatemoji?c(n.concatemoji):n.wpemoji&&n.twemoji&&(c(n.twemoji),c(n.wpemoji)))}(window,document,window._wpemojiSettings); </script> <style> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <style id="wp-block-image-inline-css"> .wp-block-image{margin:0 0 1em}.wp-block-image img{height:auto;max-width:100%;vertical-align:bottom}.wp-block-image:not(.is-style-rounded)>a,.wp-block-image:not(.is-style-rounded) img{border-radius:inherit}.wp-block-image.aligncenter{text-align:center}.wp-block-image.alignfull img,.wp-block-image.alignwide img{height:auto;width:100%}.wp-block-image .aligncenter,.wp-block-image .alignleft,.wp-block-image .alignright{display:table}.wp-block-image .aligncenter>figcaption,.wp-block-image .alignleft>figcaption,.wp-block-image .alignright>figcaption{display:table-caption;caption-side:bottom}.wp-block-image .alignleft{float:left;margin:.5em 1em .5em 0}.wp-block-image .alignright{float:right;margin:.5em 0 .5em 1em}.wp-block-image .aligncenter{margin-left:auto;margin-right:auto}.wp-block-image figcaption{margin-top:.5em;margin-bottom:1em}.wp-block-image.is-style-circle-mask img,.wp-block-image.is-style-rounded img{border-radius:9999px}@supports ((-webkit-mask-image:none) or (mask-image:none)) or (-webkit-mask-image:none){.wp-block-image.is-style-circle-mask img{-webkit-mask-image:url('data:image/svg+xml;utf8,<svg viewBox="0 0 100 100" xmlns="http://www.w3.org/2000/svg"><circle cx="50" cy="50" r="50"/></svg>');mask-image:url('data:image/svg+xml;utf8,<svg viewBox="0 0 100 100" xmlns="http://www.w3.org/2000/svg"><circle cx="50" cy="50" r="50"/></svg>');mask-mode:alpha;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-size:contain;mask-size:contain;-webkit-mask-position:center;mask-position:center;border-radius:0}}.wp-block-image figure{margin:0} .wp-block-image figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-image figcaption{color:hsla(0,0%,100%,.65)} </style> <style id="wp-block-columns-inline-css"> .wp-block-columns{display:flex;margin-bottom:1.75em;box-sizing:border-box;flex-wrap:wrap}@media (min-width:782px){.wp-block-columns{flex-wrap:nowrap}}.wp-block-columns:where(.has-background){padding:1.25em 2.375em}.wp-block-columns.are-vertically-aligned-top{align-items:flex-start}.wp-block-columns.are-vertically-aligned-center{align-items:center}.wp-block-columns.are-vertically-aligned-bottom{align-items:flex-end}@media (max-width:599px){.wp-block-columns:not(.is-not-stacked-on-mobile)>.wp-block-column{flex-basis:100%!important}}@media (min-width:600px) and (max-width:781px){.wp-block-columns:not(.is-not-stacked-on-mobile)>.wp-block-column:not(:only-child){flex-basis:calc(50% - var(--wp--style--block-gap, 2em)/2)!important;flex-grow:0}.wp-block-columns:not(.is-not-stacked-on-mobile)>.wp-block-column:nth-child(2n){margin-left:var(--wp--style--block-gap,2em)}}@media (min-width:782px){.wp-block-columns:not(.is-not-stacked-on-mobile)>.wp-block-column{flex-basis:0;flex-grow:1}.wp-block-columns:not(.is-not-stacked-on-mobile)>.wp-block-column[style*=flex-basis]{flex-grow:0}.wp-block-columns:not(.is-not-stacked-on-mobile)>.wp-block-column:not(:first-child){margin-left:var(--wp--style--block-gap,2em)}}.wp-block-columns.is-not-stacked-on-mobile{flex-wrap:nowrap}.wp-block-columns.is-not-stacked-on-mobile>.wp-block-column{flex-basis:0;flex-grow:1}.wp-block-columns.is-not-stacked-on-mobile>.wp-block-column[style*=flex-basis]{flex-grow:0}.wp-block-columns.is-not-stacked-on-mobile>.wp-block-column:not(:first-child){margin-left:var(--wp--style--block-gap,2em)}.wp-block-column{flex-grow:1;min-width:0;word-break:break-word;overflow-wrap:break-word}.wp-block-column.is-vertically-aligned-top{align-self:flex-start}.wp-block-column.is-vertically-aligned-center{align-self:center}.wp-block-column.is-vertically-aligned-bottom{align-self:flex-end}.wp-block-column.is-vertically-aligned-bottom,.wp-block-column.is-vertically-aligned-center,.wp-block-column.is-vertically-aligned-top{width:100%} </style> <style id="wp-block-template-part-inline-css"> .wp-block-template-part.has-background{padding:1.25em 2.375em;margin-top:0;margin-bottom:0} </style> <style id="wp-block-heading-inline-css"> h1,h2,h3,h4,h5,h6{overflow-wrap:break-word}h1.has-background,h2.has-background,h3.has-background,h4.has-background,h5.has-background,h6.has-background{padding:1.25em 2.375em} </style> <style id="wp-block-paragraph-inline-css"> .is-small-text{font-size:.875em}.is-regular-text{font-size:1em}.is-large-text{font-size:2.25em}.is-larger-text{font-size:3em}.has-drop-cap:not(:focus):first-letter{float:left;font-size:8.4em;line-height:.68;font-weight:100;margin:.05em .1em 0 0;text-transform:uppercase;font-style:normal}p{overflow-wrap:break-word}p.has-drop-cap.has-background{overflow:hidden}p.has-background{padding:1.25em 2.375em}:where(p.has-text-color:not(.has-link-color)) a{color:inherit} </style> <style id="wp-block-button-inline-css"> .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;cursor:pointer;display:inline-block;font-size:1.125em;padding:calc(.667em + 2px) calc(1.333em + 2px);text-align:center;text-decoration:none;word-break:break-word;box-sizing:border-box}.wp-block-button__link:active,.wp-block-button__link:focus,.wp-block-button__link:hover,.wp-block-button__link:visited{color:#fff}.wp-block-button__link.aligncenter{text-align:center}.wp-block-button__link.alignright{text-align:right}.wp-block-buttons>.wp-block-button.has-custom-width{max-width:none}.wp-block-buttons>.wp-block-button.has-custom-width .wp-block-button__link{width:100%}.wp-block-buttons>.wp-block-button.has-custom-font-size .wp-block-button__link{font-size:inherit}.wp-block-buttons>.wp-block-button.wp-block-button__width-25{width:calc(25% - var(--wp--style--block-gap, .5em)*0.75)}.wp-block-buttons>.wp-block-button.wp-block-button__width-50{width:calc(50% - var(--wp--style--block-gap, .5em)*0.5)}.wp-block-buttons>.wp-block-button.wp-block-button__width-75{width:calc(75% - var(--wp--style--block-gap, .5em)*0.25)}.wp-block-buttons>.wp-block-button.wp-block-button__width-100{width:100%;flex-basis:100%}.wp-block-buttons.is-vertical>.wp-block-button.wp-block-button__width-25{width:25%}.wp-block-buttons.is-vertical>.wp-block-button.wp-block-button__width-50{width:50%}.wp-block-buttons.is-vertical>.wp-block-button.wp-block-button__width-75{width:75%}.wp-block-button.is-style-squared,.wp-block-button__link.wp-block-button.is-style-squared{border-radius:0}.wp-block-button.no-border-radius,.wp-block-button__link.no-border-radius{border-radius:0!important}.is-style-outline>:where(.wp-block-button__link),:where(.wp-block-button__link).is-style-outline{border:2px solid;padding:.667em 1.333em}.is-style-outline>.wp-block-button__link:not(.has-text-color),.wp-block-button__link.is-style-outline:not(.has-text-color){color:currentColor}.is-style-outline>.wp-block-button__link:not(.has-background),.wp-block-button__link.is-style-outline:not(.has-background){background-color:transparent} </style> <style id="wp-block-buttons-inline-css"> .wp-block-buttons.is-vertical{flex-direction:column}.wp-block-buttons.is-vertical>.wp-block-button:last-child{margin-bottom:0}.wp-block-buttons>.wp-block-button{display:inline-block;margin:0}.wp-block-buttons.is-content-justification-left{justify-content:flex-start}.wp-block-buttons.is-content-justification-left.is-vertical{align-items:flex-start}.wp-block-buttons.is-content-justification-center{justify-content:center}.wp-block-buttons.is-content-justification-center.is-vertical{align-items:center}.wp-block-buttons.is-content-justification-right{justify-content:flex-end}.wp-block-buttons.is-content-justification-right.is-vertical{align-items:flex-end}.wp-block-buttons.is-content-justification-space-between{justify-content:space-between}.wp-block-buttons.aligncenter{text-align:center}.wp-block-buttons:not(.is-content-justification-space-between,.is-content-justification-right,.is-content-justification-left,.is-content-justification-center) .wp-block-button.aligncenter{margin-left:auto;margin-right:auto;width:100%}.wp-block-button.aligncenter{text-align:center} </style> <style id="wp-block-pullquote-inline-css"> .wp-block-pullquote{margin:0 0 1em;padding:3em 0;text-align:center;overflow-wrap:break-word}.wp-block-pullquote blockquote,.wp-block-pullquote cite,.wp-block-pullquote p{color:inherit}.wp-block-pullquote.alignleft,.wp-block-pullquote.alignright,.wp-block-pullquote.has-text-align-left,.wp-block-pullquote.has-text-align-right{max-width:420px}.wp-block-pullquote.alignleft p,.wp-block-pullquote.alignright p,.wp-block-pullquote.has-text-align-left p,.wp-block-pullquote.has-text-align-right p{font-size:1.25em}.wp-block-pullquote p{font-size:1.75em;line-height:1.6}.wp-block-pullquote cite,.wp-block-pullquote footer{position:relative}.wp-block-pullquote .has-text-color a{color:inherit}.wp-block-pullquote.has-text-align-left blockquote{text-align:left}.wp-block-pullquote.has-text-align-right blockquote{text-align:right}.wp-block-pullquote:not(.is-style-solid-color){background:none}.wp-block-pullquote.is-style-solid-color{border:none}.wp-block-pullquote.is-style-solid-color blockquote{margin-left:auto;margin-right:auto;max-width:60%}.wp-block-pullquote.is-style-solid-color blockquote p{margin-top:0;margin-bottom:0;font-size:2em}.wp-block-pullquote.is-style-solid-color blockquote cite{text-transform:none;font-style:normal}.wp-block-pullquote cite{color:inherit} .wp-block-pullquote{border-top:4px solid;border-bottom:4px solid;margin-bottom:1.75em;color:currentColor}.wp-block-pullquote__citation,.wp-block-pullquote cite,.wp-block-pullquote footer{color:currentColor;text-transform:uppercase;font-size:.8125em;font-style:normal} </style> <style id="wp-block-group-inline-css"> .wp-block-group{box-sizing:border-box} .wp-block-group:where(.has-background){padding:1.25em 2.375em} </style> <style id="wp-block-spacer-inline-css"> .wp-block-spacer{clear:both} </style> <link rel="stylesheet" id="all-css-24" href="https://web.archive.org/web/20220517020709cs_/https://wpvip.com/wp-content/plugins/pardot/build/style-index.css?m=1652724653g" type="text/css" media="all"/> <style id="wp-block-list-inline-css"> ol,ul{overflow-wrap:break-word}ol.has-background,ul.has-background{padding:1.25em 2.375em} </style> <style id="wp-block-library-inline-css"> :root{--wp-admin-theme-color:#007cba;--wp-admin-theme-color--rgb:0,124,186;--wp-admin-theme-color-darker-10:#006ba1;--wp-admin-theme-color-darker-10--rgb:0,107,161;--wp-admin-theme-color-darker-20:#005a87;--wp-admin-theme-color-darker-20--rgb:0,90,135;--wp-admin-border-width-focus:2px}@media (-webkit-min-device-pixel-ratio:2),(min-resolution:192dpi){:root{--wp-admin-border-width-focus:1.5px}}:root{--wp--preset--font-size--normal:16px;--wp--preset--font-size--huge:42px}:root .has-very-light-gray-background-color{background-color:#eee}:root .has-very-dark-gray-background-color{background-color:#313131}:root .has-very-light-gray-color{color:#eee}:root .has-very-dark-gray-color{color:#313131}:root .has-vivid-green-cyan-to-vivid-cyan-blue-gradient-background{background:linear-gradient(135deg,#00d084,#0693e3)}:root .has-purple-crush-gradient-background{background:linear-gradient(135deg,#34e2e4,#4721fb 50%,#ab1dfe)}:root .has-hazy-dawn-gradient-background{background:linear-gradient(135deg,#faaca8,#dad0ec)}:root .has-subdued-olive-gradient-background{background:linear-gradient(135deg,#fafae1,#67a671)}:root .has-atomic-cream-gradient-background{background:linear-gradient(135deg,#fdd79a,#004a59)}:root .has-nightshade-gradient-background{background:linear-gradient(135deg,#330968,#31cdcf)}:root .has-midnight-gradient-background{background:linear-gradient(135deg,#020381,#2874fc)}.has-regular-font-size{font-size:1em}.has-larger-font-size{font-size:2.625em}.has-normal-font-size{font-size:var(--wp--preset--font-size--normal)}.has-huge-font-size{font-size:var(--wp--preset--font-size--huge)}.has-text-align-center{text-align:center}.has-text-align-left{text-align:left}.has-text-align-right{text-align:right}#end-resizable-editor-section{display:none}.aligncenter{clear:both}.items-justified-left{justify-content:flex-start}.items-justified-center{justify-content:center}.items-justified-right{justify-content:flex-end}.items-justified-space-between{justify-content:space-between}.screen-reader-text{border:0;clip:rect(1px,1px,1px,1px);-webkit-clip-path:inset(50%);clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;width:1px;word-wrap:normal!important}.screen-reader-text:focus{background-color:#ddd;clip:auto!important;-webkit-clip-path:none;clip-path:none;color:#444;display:block;font-size:1em;height:auto;left:5px;line-height:normal;padding:15px 23px 14px;text-decoration:none;top:5px;width:auto;z-index:100000}html :where(img[class*=wp-image-]){height:auto;max-width:100%} .has-text-align-justify{text-align:justify;} </style> <style id="global-styles-inline-css"> body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--color--gold-75: #5E3904;--wp--preset--color--gold-60: #885D26;--wp--preset--color--gold-30: #D8A45F;--wp--preset--color--gray-75: #424242;--wp--preset--color--gray-60: #676767;--wp--preset--color--gray-30: #A4A4A4;--wp--preset--color--gray-15: #D5D5D5;--wp--preset--color--green-30: #4DC679;--wp--preset--color--blue-35: #30B5C4;--wp--preset--color--pink-20: #FBB7B4;--wp--preset--color--salmon-30: #F9945E;--wp--preset--color--orange-40: #F46E15;--wp--preset--color--yellow-25: #FFA920;--wp--preset--color--red-50: #E74135;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--gradient--salmon-blush: linear-gradient(220.54deg, #FF7B28 -15.15%, rgba(255, 195, 159, 0) 76.95%), radial-gradient(50% 50% at 0% 57.89%, #FFD6D2 2.99%, rgba(255, 255, 255, 0) 100%), #FFD6D2;--wp--preset--gradient--midnight-ocean: radial-gradient(139.16% 109.32% at -69.1% 32.55%, #009BAD 0%, #012839 100%), #001C2A;--wp--preset--gradient--dark-forest: linear-gradient(220.54deg, #004D5F -15.15%, rgba(255, 195, 159, 0) 76.95%), radial-gradient(124.3% 124.3% at 100% 8.51%, #007934 0%, rgba(1, 44, 0, 0) 100%), #001C2A;--wp--preset--gradient--ocean-sunset: linear-gradient(220.54deg, #FFC876 -15.15%, rgba(255, 195, 159, 0) 76.95%), radial-gradient(83.63% 83.63% at 102.76% 16.37%, #FF5F4D 0%, rgba(255, 139, 64, 0.33) 100%), #94D4DE;--wp--preset--gradient--neutral-light-1: linear-gradient(180deg, #FCFAFA 0%, #F5F2F1 81.14%);--wp--preset--gradient--neutral-light-2: linear-gradient(180deg, #F5F2F1 0%, #FCFAFA 81.14%);--wp--preset--gradient--neutral-light-3: radial-gradient(53.72% 53.72% at 50% 46.28%, #FCFAFA 0%, #F5F2F1 100%);--wp--preset--gradient--neutral-light-4: radial-gradient(53.72% 53.72% at 50% 46.28%, #F5F2F1 0%, #FCFAFA 100%);--wp--preset--gradient--colorful-light-1: linear-gradient(294.32deg, #E1F3E7 -14.26%, rgba(255, 255, 255, 0) 62.44%), linear-gradient(145.9deg, #CDE6EB 7.11%, rgba(255, 255, 255, 0) 90.25%), #FFE9DB;--wp--preset--gradient--colorful-light-2: linear-gradient(41.04deg, #E5F0F6 1.34%, rgba(255, 255, 255, 0) 42.39%), linear-gradient(201.1deg, #FFE9D1 5.95%, rgba(255, 255, 255, 0) 73.3%), linear-gradient(119.18deg, #E1F3E7 -6.66%, rgba(255, 255, 255, 0) 39.22%), #FEE9E4;--wp--preset--gradient--colorful-light-3: linear-gradient(270.31deg, #E5F0F6 -11.36%, rgba(255, 255, 255, 0) 62.73%), linear-gradient(156.44deg, #E1F3E7 -16.49%, rgba(255, 255, 255, 0) 86.24%), #FFE9D1;--wp--preset--gradient--colorful-light-4: linear-gradient(198.09deg, #E5F0F6 2.01%, rgba(235, 238, 242, 0) 43.18%, rgba(249, 234, 232, 0) 47.86%, #FFE9D1 94.31%), linear-gradient(98.65deg, #FFE8E6 0.58%, rgba(255, 233, 214, 0) 52.45%, rgba(255, 233, 219, 0) 53.76%, #FFE9D1 105.86%), #F5F2F1;--wp--preset--gradient--warm-light-1: linear-gradient(162.87deg, rgba(255, 213, 206, 0.41) -6.44%, rgba(255, 255, 255, 0) 88.22%), linear-gradient(208.57deg, rgba(255, 200, 118, 0.29) 0%, rgba(255, 232, 230, 0.25) 100%), radial-gradient(102.3% 102.3% at 0% 0%, #F5F2F1 0%, #FFF9F1 100%);--wp--preset--gradient--warm-light-2: linear-gradient(198.62deg, #FFE8E6 -2.48%, rgba(255, 233, 209, 0) 93.31%), linear-gradient(208.57deg, rgba(252, 250, 250, 0.75) 0%, rgba(255, 249, 241, 0.75) 99.91%), radial-gradient(81.17% 106.56% at 15.54% 111%, #FFE9DB 0%, #FAFBFF 100%);--wp--preset--gradient--warm-light-3: linear-gradient(31.58deg, #FFE9D1 -10.25%, rgba(255, 233, 209, 0) 99.07%), linear-gradient(208.57deg, rgba(255, 233, 219, 0.75) 0%, rgba(255, 249, 241, 0.75) 99.91%), radial-gradient(81.17% 106.56% at 15.54% 111%, #FFE9DB 0%, #FAFBFF 100%);--wp--preset--gradient--cool-light-1: radial-gradient(203.55% 199.09% at 44.51% -66.67%, rgba(255, 216, 165, 0.2) 0%, rgba(255, 249, 241, 0) 100%), radial-gradient(234.58% 606.37% at -74.8% 86.21%, rgba(205, 230, 235, 0.3) 0%, rgba(255, 255, 255, 0) 100%), radial-gradient(214.22% 243.24% at 3.22% -105.17%, rgba(170, 225, 183, 0.18) 0%, rgba(245, 251, 247, 0.6) 100%), #FFFFFF;--wp--preset--gradient--cool-light-2: radial-gradient(203.55% 199.09% at 44.51% -66.67%, rgba(255, 197, 193, 0.2) 0%, rgba(255, 249, 241, 0) 100%), radial-gradient(234.58% 606.37% at -74.8% 86.21%, rgba(198, 234, 208, 0.12) 0%, rgba(255, 255, 255, 0) 100%), radial-gradient(214.22% 243.24% at 3.22% -105.17%, rgba(148, 212, 222, 0.3) 0%, rgba(245, 251, 247, 0.6) 100%), #FFFFFF;--wp--preset--gradient--cool-light-3: radial-gradient(175.04% 159.52% at 142.79% 152.44%, rgba(255, 197, 193, 0.4) 0.7%, rgba(255, 249, 241, 0) 100%), radial-gradient(361.81% 156.89% at 97.03% 106.68%, rgba(198, 234, 208, 0.12) 0%, rgba(255, 255, 255, 0) 100%), radial-gradient(214.22% 243.24% at 3.22% -105.17%, rgba(205, 230, 235, 0.6) 0%, rgba(245, 251, 247, 0.6) 100%), #FAFBFF;--wp--preset--gradient--colorful-dark-1: linear-gradient(71.44deg, #380001 0%, rgba(62, 0, 16, 0) 25.96%, rgba(65, 0, 22, 0) 80.55%, #45001F 102.88%), linear-gradient(110.82deg, #003344 0%, rgba(19, 25, 30, 0) 42.92%, rgba(8, 37, 11, 0) 76.58%, #012C00 100%), #13191E;--wp--preset--gradient--colorful-dark-2: linear-gradient(135deg, rgba(56, 0, 1, 0.5) 0%, rgba(62, 0, 16, 0) 49%, rgba(65, 0, 22, 0) 57.51%, rgba(69, 0, 31, 0.5) 100%), linear-gradient(45deg, rgba(0, 51, 68, 0.5) 0%, rgba(19, 25, 30, 0) 50.67%, rgba(8, 37, 11, 0) 54.43%, rgba(1, 44, 0, 0.5) 100%), #13191E;--wp--preset--duotone--dark-grayscale: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-dark-grayscale');--wp--preset--duotone--grayscale: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-grayscale');--wp--preset--duotone--purple-yellow: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-purple-yellow');--wp--preset--duotone--blue-red: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-blue-red');--wp--preset--duotone--midnight: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-midnight');--wp--preset--duotone--magenta-yellow: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-magenta-yellow');--wp--preset--duotone--purple-green: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-purple-green');--wp--preset--duotone--blue-orange: url('/web/20220517020709im_/https://wpvip.com/content-analytics/#wp-duotone-blue-orange');--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--font-size--body-01-short: 14px;--wp--preset--font-size--body-01-short-500: 14px;--wp--preset--font-size--body-01-short-caps: 14px;--wp--preset--font-size--body-01-long: 14px;--wp--preset--font-size--body-02-short: 16px;--wp--preset--font-size--body-02-short-500: 16px;--wp--preset--font-size--body-02-long: 16px;--wp--preset--font-size--body-03-short: 18px;--wp--preset--font-size--body-03-long: 18px;--wp--preset--font-size--body-04-short-300: 20px;--wp--preset--font-size--body-04-long-300: 20px;--wp--preset--font-size--body-04-long-serif: 20px;--wp--preset--font-size--heading-01: 18px;--wp--preset--font-size--heading-01-300: 18px;--wp--preset--font-size--heading-02: 24px;--wp--preset--font-size--heading-02-300: 24px;--wp--preset--font-size--heading-03: 28px;--wp--preset--font-size--heading-03-300: 28px;--wp--preset--font-size--heading-04: 32px;--wp--preset--font-size--heading-04-300: 32px;--wp--preset--font-size--heading-05: 36px;--wp--preset--font-size--heading-06: 42px;--wp--preset--font-size--heading-07: 54px;--wp--preset--font-family--aktiv-grotesk: Aktiv Grotesk;--wp--preset--font-family--ivar: Ivar;}body { margin: 0; }.wp-site-blocks > .alignleft { float: left; margin-right: 2em; }.wp-site-blocks > .alignright { float: right; margin-left: 2em; }.wp-site-blocks > .aligncenter { justify-content: center; margin-left: auto; margin-right: auto; }.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-gold-75-color{color: var(--wp--preset--color--gold-75) !important;}.has-gold-60-color{color: var(--wp--preset--color--gold-60) !important;}.has-gold-30-color{color: var(--wp--preset--color--gold-30) !important;}.has-gray-75-color{color: var(--wp--preset--color--gray-75) !important;}.has-gray-60-color{color: var(--wp--preset--color--gray-60) !important;}.has-gray-30-color{color: var(--wp--preset--color--gray-30) !important;}.has-gray-15-color{color: var(--wp--preset--color--gray-15) !important;}.has-green-30-color{color: var(--wp--preset--color--green-30) !important;}.has-blue-35-color{color: var(--wp--preset--color--blue-35) !important;}.has-pink-20-color{color: var(--wp--preset--color--pink-20) !important;}.has-salmon-30-color{color: var(--wp--preset--color--salmon-30) !important;}.has-orange-40-color{color: var(--wp--preset--color--orange-40) !important;}.has-yellow-25-color{color: var(--wp--preset--color--yellow-25) !important;}.has-red-50-color{color: var(--wp--preset--color--red-50) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-gold-75-background-color{background-color: var(--wp--preset--color--gold-75) !important;}.has-gold-60-background-color{background-color: var(--wp--preset--color--gold-60) !important;}.has-gold-30-background-color{background-color: var(--wp--preset--color--gold-30) !important;}.has-gray-75-background-color{background-color: var(--wp--preset--color--gray-75) !important;}.has-gray-60-background-color{background-color: var(--wp--preset--color--gray-60) !important;}.has-gray-30-background-color{background-color: var(--wp--preset--color--gray-30) !important;}.has-gray-15-background-color{background-color: var(--wp--preset--color--gray-15) !important;}.has-green-30-background-color{background-color: var(--wp--preset--color--green-30) !important;}.has-blue-35-background-color{background-color: var(--wp--preset--color--blue-35) !important;}.has-pink-20-background-color{background-color: var(--wp--preset--color--pink-20) !important;}.has-salmon-30-background-color{background-color: var(--wp--preset--color--salmon-30) !important;}.has-orange-40-background-color{background-color: var(--wp--preset--color--orange-40) !important;}.has-yellow-25-background-color{background-color: var(--wp--preset--color--yellow-25) !important;}.has-red-50-background-color{background-color: var(--wp--preset--color--red-50) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-gold-75-border-color{border-color: var(--wp--preset--color--gold-75) !important;}.has-gold-60-border-color{border-color: var(--wp--preset--color--gold-60) !important;}.has-gold-30-border-color{border-color: var(--wp--preset--color--gold-30) !important;}.has-gray-75-border-color{border-color: var(--wp--preset--color--gray-75) !important;}.has-gray-60-border-color{border-color: var(--wp--preset--color--gray-60) !important;}.has-gray-30-border-color{border-color: var(--wp--preset--color--gray-30) !important;}.has-gray-15-border-color{border-color: var(--wp--preset--color--gray-15) !important;}.has-green-30-border-color{border-color: var(--wp--preset--color--green-30) !important;}.has-blue-35-border-color{border-color: var(--wp--preset--color--blue-35) !important;}.has-pink-20-border-color{border-color: var(--wp--preset--color--pink-20) !important;}.has-salmon-30-border-color{border-color: var(--wp--preset--color--salmon-30) !important;}.has-orange-40-border-color{border-color: var(--wp--preset--color--orange-40) !important;}.has-yellow-25-border-color{border-color: var(--wp--preset--color--yellow-25) !important;}.has-red-50-border-color{border-color: var(--wp--preset--color--red-50) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-salmon-blush-gradient-background{background: var(--wp--preset--gradient--salmon-blush) !important;}.has-midnight-ocean-gradient-background{background: var(--wp--preset--gradient--midnight-ocean) !important;}.has-dark-forest-gradient-background{background: var(--wp--preset--gradient--dark-forest) !important;}.has-ocean-sunset-gradient-background{background: var(--wp--preset--gradient--ocean-sunset) !important;}.has-neutral-light-1-gradient-background{background: var(--wp--preset--gradient--neutral-light-1) !important;}.has-neutral-light-2-gradient-background{background: var(--wp--preset--gradient--neutral-light-2) !important;}.has-neutral-light-3-gradient-background{background: var(--wp--preset--gradient--neutral-light-3) !important;}.has-neutral-light-4-gradient-background{background: var(--wp--preset--gradient--neutral-light-4) !important;}.has-colorful-light-1-gradient-background{background: var(--wp--preset--gradient--colorful-light-1) !important;}.has-colorful-light-2-gradient-background{background: var(--wp--preset--gradient--colorful-light-2) !important;}.has-colorful-light-3-gradient-background{background: var(--wp--preset--gradient--colorful-light-3) !important;}.has-colorful-light-4-gradient-background{background: var(--wp--preset--gradient--colorful-light-4) !important;}.has-warm-light-1-gradient-background{background: var(--wp--preset--gradient--warm-light-1) !important;}.has-warm-light-2-gradient-background{background: var(--wp--preset--gradient--warm-light-2) !important;}.has-warm-light-3-gradient-background{background: var(--wp--preset--gradient--warm-light-3) !important;}.has-cool-light-1-gradient-background{background: var(--wp--preset--gradient--cool-light-1) !important;}.has-cool-light-2-gradient-background{background: var(--wp--preset--gradient--cool-light-2) !important;}.has-cool-light-3-gradient-background{background: var(--wp--preset--gradient--cool-light-3) !important;}.has-colorful-dark-1-gradient-background{background: var(--wp--preset--gradient--colorful-dark-1) !important;}.has-colorful-dark-2-gradient-background{background: var(--wp--preset--gradient--colorful-dark-2) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;}.has-body-01-short-font-size{font-size: var(--wp--preset--font-size--body-01-short) !important;}.has-body-01-short-500-font-size{font-size: var(--wp--preset--font-size--body-01-short-500) !important;}.has-body-01-short-caps-font-size{font-size: var(--wp--preset--font-size--body-01-short-caps) !important;}.has-body-01-long-font-size{font-size: var(--wp--preset--font-size--body-01-long) !important;}.has-body-02-short-font-size{font-size: var(--wp--preset--font-size--body-02-short) !important;}.has-body-02-short-500-font-size{font-size: var(--wp--preset--font-size--body-02-short-500) !important;}.has-body-02-long-font-size{font-size: var(--wp--preset--font-size--body-02-long) !important;}.has-body-03-short-font-size{font-size: var(--wp--preset--font-size--body-03-short) !important;}.has-body-03-long-font-size{font-size: var(--wp--preset--font-size--body-03-long) !important;}.has-body-04-short-300-font-size{font-size: var(--wp--preset--font-size--body-04-short-300) !important;}.has-body-04-long-300-font-size{font-size: var(--wp--preset--font-size--body-04-long-300) !important;}.has-body-04-long-serif-font-size{font-size: var(--wp--preset--font-size--body-04-long-serif) !important;}.has-heading-01-font-size{font-size: var(--wp--preset--font-size--heading-01) !important;}.has-heading-01-300-font-size{font-size: var(--wp--preset--font-size--heading-01-300) !important;}.has-heading-02-font-size{font-size: var(--wp--preset--font-size--heading-02) !important;}.has-heading-02-300-font-size{font-size: var(--wp--preset--font-size--heading-02-300) !important;}.has-heading-03-font-size{font-size: var(--wp--preset--font-size--heading-03) !important;}.has-heading-03-300-font-size{font-size: var(--wp--preset--font-size--heading-03-300) !important;}.has-heading-04-font-size{font-size: var(--wp--preset--font-size--heading-04) !important;}.has-heading-04-300-font-size{font-size: var(--wp--preset--font-size--heading-04-300) !important;}.has-heading-05-font-size{font-size: var(--wp--preset--font-size--heading-05) !important;}.has-heading-06-font-size{font-size: var(--wp--preset--font-size--heading-06) !important;}.has-heading-07-font-size{font-size: var(--wp--preset--font-size--heading-07) !important;}.has-aktiv-grotesk-font-family{font-family: var(--wp--preset--font-family--aktiv-grotesk) !important;}.has-ivar-font-family{font-family: var(--wp--preset--font-family--ivar) !important;} </style> <link rel="stylesheet" id="all-css-34" href="https://web.archive.org/web/20220517020709cs_/https://wpvip.com/wp-content/mu-plugins/jetpack-10.9/modules/likes/style.css?m=1651094625g" type="text/css" media="all"/> <link rel="stylesheet" id="screen, print-css-34" href="https://web.archive.org/web/20220517020709cs_/https://wpvip.com/wp-content/themes/wpcomvip-fse/assets/css/wp-vip.min.css?m=1652731656g" type="text/css" media="screen, print"/> <script id="media-video-jwt-bridge-js-extra"> var videopressAjax = {"ajaxUrl":"https:\/\/web.archive.org\/web\/20220517020709\/https:\/\/wpvip.com\/wp-admin\/admin-ajax.php","bridgeUrl":"https:\/\/web.archive.org\/web\/20220517020709\/https:\/\/wpvip.com\/wp-content\/mu-plugins\/jetpack-10.9\/modules\/videopress\/js\/videopress-token-bridge.js"}; </script> <script type="text/javascript" src="https://web.archive.org/web/20220517020709js_/https://wpvip.com/wp-content/mu-plugins/jetpack-10.9/modules/videopress/js/videopress-token-bridge.js?m=1651094635g"></script><link rel="https://api.w.org/" href="https://wpvip.com/wp-json/"/><link rel="alternate" type="application/json" href="https://web.archive.org/web/20220517020709/https://wpvip.com/wp-json/wp/v2/pages/44145"/><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://wpvip.com/xmlrpc.php?rsd"/> <link rel="wlwmanifest" type="application/wlwmanifest+xml" href="https://wpvip.com/wp-includes/wlwmanifest.xml"/> <meta name="generator" content="WordPress 5.9.3"/> <link rel="shortlink" href="https://web.archive.org/web/20220517020709/https://wpvip.com/?p=44145"/> <link rel="alternate" type="application/json+oembed" href="https://web.archive.org/web/20220517020709/https://wpvip.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwpvip.com%2Fcontent-analytics%2F"/> <link rel="alternate" type="text/xml+oembed" href="https://web.archive.org/web/20220517020709/https://wpvip.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwpvip.com%2Fcontent-analytics%2F&format=xml"/>  <script> "use strict"; function loadDriftBot() { var t = window.driftt = window.drift = window.driftt || []; if (!t.init) { if (t.invoked) return void (window.console && console.error && console.error("Drift snippet included twice.")); t.invoked = !0, t.methods = [ "identify", "config", "track", "reset", "debug", "show", "ping", "page", "hide", "off", "on" ], t.factory = function(e) { return function() { var n = Array.prototype.slice.call(arguments); return n.unshift(e), t.push(n), t; }; }, t.methods.forEach(function(e) { t[e] = t.factory(e); }), t.load = function(t) { var e = 3e5, n = Math.ceil(new Date() / e) * e, o = document.createElement("script"); o.type = "text/javascript", o.async = !0, o.crossorigin = "anonymous", o.src = "https://web.archive.org/web/20220517020709/https://js.driftt.com/include/" + n + "/" + t + ".js"; var i = document.getElementsByTagName("script")[0]; i.parentNode.insertBefore(o, i); }; } drift.SNIPPET_VERSION = '0.3.1'; drift.load('g3k7mrzevnd8'); }; </script>  <script type="application/ld+json">{"@context":"https:\/\/web.archive.org\/web\/20220517020709\/https:\/\/schema.org","@type":"WebPage","headline":"Content Analytics and Optimization","url":"https:\/\/web.archive.org\/web\/20220517020709\/http:\/\/wpvip.com\/content-analytics\/"}</script><style type="text/css">img#wpstats{display:none}</style>  <script type="text/javascript"> (function() { 'use strict'; var CACHE_INTERVAL = 7 * 24 * 60 * 60 * 1000; var v = Math.floor( new Date().getTime() / CACHE_INTERVAL ); var thisScript = document.currentScript || document.getElementsByTagName('script')[0]; window.a8cAnalyticsConfig = window.a8cAnalyticsConfig || {}; window.a8cAnalyticsConfig.cookieBanner = JSON.parse( decodeURIComponent( '%7B%22version%22%3A%221%22%2C%22v1Text%22%3A%22Our%20websites%20and%20dashboards%20use%20cookies.%20By%20continuing%2C%20you%20agree%20to%20their%20use.%20%3Ca%20target%3D%5C%22_blank%5C%22%20href%3D%5C%22https%3A%5C%2F%5C%2Fautomattic.com%5C%2Fcookies%5C%22%3ELearn%20more%3C%5C%2Fa%3E%2C%20including%20how%20to%20control%20cookies.%22%2C%22v1ButtonText%22%3A%22Got%20It%21%22%2C%22v1CookieName%22%3A%22sensitive_pixel_option%22%2C%22skipBanner%22%3Afalse%7D' ) ); function init() { var script = document.createElement( 'script' ); script.async = true; script.src = 'https://web.archive.org/web/20220517020709/https://s0.wp.com/wp-content/mu-plugins/a8c-analytics/a8c-analytics.js?v=' + v; thisScript.parentNode.insertBefore( script, thisScript ); } if ( document.readyState !== 'loading' ) { init(); } else { document.addEventListener( 'DOMContentLoaded', init ); } })(); </script>   <script> document.addEventListener( 'a8c-analytics:fire-sensitive-pixels', function () { var kit = window.a8cAnalytics.kit; if ( kit.doNotTrack() ) { return; } function attachScriptToHead( url, attrs, onLoad, onError ) { var head = document.getElementsByTagName( 'head' )[0]; var script = document.createElement( 'script' ); script.type = 'text/javascript'; script.src = url; script.async = true; script.onload = onLoad; script.onerror = onError; if ( attrs ) { for ( var key in attrs ) { var val = attrs[ key ]; script.setAttribute( key, val ); } } head.appendChild( script ); } function fireGTM() { (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://web.archive.org/web/20220517020709/https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-KDWMKW3'); // Global site tag (gtag.js) - Google Ads: 843841481 attachScriptToHead( 'https://web.archive.org/web/20220517020709/https://www.googletagmanager.com/gtag/js?id=AW-843841481' ); window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'AW-843841481'); } function fireVWO() { window._vwo_code = window._vwo_code || (function(){ var account_id=537723, settings_tolerance=2000, library_tolerance=2500, use_existing_jquery=false, is_spa=1, hide_element='body', /* DO NOT EDIT BELOW THIS LINE */ f=false,d=document,code={use_existing_jquery:function(){return use_existing_jquery;},library_tolerance:function(){return library_tolerance;},finish:function(){if(!f){f=true;var a=d.getElementById('_vis_opt_path_hides');if(a)a.parentNode.removeChild(a);}},finished:function(){return f;},load:function(a){var b=d.createElement('script');b.src=a;b.type='text/javascript';b.innerText;b.onerror=function(){_vwo_code.finish();};d.getElementsByTagName('head')[0].appendChild(b);},init:function(){ window.settings_timer=setTimeout('_vwo_code.finish()',settings_tolerance);var a=d.createElement('style'),b=hide_element?hide_element+'{opacity:0 !important;filter:alpha(opacity=0) !important;background:none !important;}':'',h=d.getElementsByTagName('head')[0];a.setAttribute('id','_vis_opt_path_hides');a.setAttribute('type','text/css');if(a.styleSheet)a.styleSheet.cssText=b;else a.appendChild(d.createTextNode(b));h.appendChild(a);this.load('https://web.archive.org/web/20220517020709/https://dev.visualwebsiteoptimizer.com/j.php?a='+account_id+'&u='+encodeURIComponent(d.URL)+'&f='+(+is_spa)+'&r='+Math.random());return settings_timer; }};window._vwo_settings_timer = code.init(); return code; }()); } function fireCaliberMind() { !function(){var analytics=window.analytics=window.analytics||[];if(!analytics.initialize)if(analytics.invoked)window.console&&console.error&&console.error("MetaRouter snippet included twice.");else{analytics.invoked=!0;analytics.methods=["trackSubmit","trackClick","trackLink","trackForm","pageview","identify","reset","group","track","ready","alias","page","once","off","on"];analytics.factory=function(t){return function(){var e=Array.prototype.slice.call(arguments);e.unshift(t);analytics.push(e);return analytics}};for(var t=0;t<analytics.methods.length;t++){var e=analytics.methods[t];analytics[e]=analytics.factory(e)}analytics.load=function(t){var e=document.createElement("script");e.type="text/javascript";e.async=!0;e.src=("https:"===document.location.protocol?"https://":"http://")+"cdn.metarouter.io/a/v1/"+t+".js";var n=document.getElementsByTagName("script")[0];n.parentNode.insertBefore(e,n)};analytics.SNIPPET_VERSION="3.1.0"; analytics.load("nij938oA5fbYmcb6B9zq3"); analytics.page() }}(); } fireGTM(); fireVWO(); fireCaliberMind(); }); </script>  <style type="text/css"> /* If html does not have either class, do not show lazy loaded images. */ html:not( .jetpack-lazy-images-js-enabled ):not( .js ) .jetpack-lazy-image { display: none; } </style> <script> document.documentElement.classList.add( 'jetpack-lazy-images-js-enabled' ); </script> <style>.wp-container-1 {display: flex;gap: 0.5em;flex-wrap: wrap;align-items: center;align-items: center;}.wp-container-1 > * { margin: 0; }</style> <style>.wp-container-2 .alignleft { float: left; margin-right: 2em; }.wp-container-2 .alignright { float: right; margin-left: 2em; }</style> <style>.wp-container-3 .alignleft { float: left; margin-right: 2em; }.wp-container-3 .alignright { float: right; margin-left: 2em; }</style> <style>.wp-container-4 .alignleft { float: left; margin-right: 2em; }.wp-container-4 .alignright { float: right; margin-left: 2em; }</style> <style>.wp-container-5 .alignleft { float: left; margin-right: 2em; }.wp-container-5 .alignright { float: right; margin-left: 2em; }</style> <style>.wp-container-6 .alignleft { float: left; margin-right: 2em; }.wp-container-6 .alignright { float: right; margin-left: 2em; }</style> <style>.wp-container-7 .alignleft { float: left; margin-right: 2em; }.wp-container-7 .alignright { float: right; margin-left: 2em; }</style> <style>.wp-container-8 .alignleft { float: left; margin-right: 2em; }.wp-container-8 .alignright { float: right; margin-left: 2em; }</style> <link rel="icon" href="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/cropped-vipfavicon-1.png?w=32" sizes="32x32"/> <link rel="icon" href="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/cropped-vipfavicon-1.png?w=192" sizes="192x192"/> <link rel="apple-touch-icon" href="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/cropped-vipfavicon-1.png?w=180"/> <meta name="msapplication-TileImage" content="https://wpvip.com/wp-content/uploads/sites/3/2021/07/cropped-vipfavicon-1.png?w=270"/> <style id="wp-custom-css"> /* Gradient Styles */ .gradient-colorful-light-3-hack { background: linear-gradient(270.31deg, #E5F0F6 -11.36%, rgba(255, 255, 255, 0) 62.73%), linear-gradient(156.44deg, #E1F3E7 -16.49%, rgba(255, 255, 255, 0) 86.24%), #FFE9D1; } .gradient-colorful-light-4-hack { background: linear-gradient(198.09deg, #E5F0F6 2.01%, rgba(235, 238, 242, 0) 43.18%, rgba(249, 234, 232, 0) 47.86%, #FFE9D1 94.31%), linear-gradient(98.65deg, #FFE8E6 0.58%, rgba(255, 233, 214, 0) 52.45%, rgba(255, 233, 219, 0) 53.76%, #FFE9D1 105.86%), #F5F2F1; } .gradient-colorful-light-1-hack { background: linear-gradient(294.32deg, #E1F3E7 -14.26%, rgba(255, 255, 255, 0) 62.44%), linear-gradient(145.9deg, #CDE6EB 7.11%, rgba(255, 255, 255, 0) 90.25%), #FFE9DB; } .gradient-colorful-light-2-hack { background: linear-gradient(41.04deg, #E5F0F6 1.34%, rgba(255, 255, 255, 0) 42.39%), linear-gradient(201.1deg, #FFE9D1 5.95%, rgba(255, 255, 255, 0) 73.3%), linear-gradient(119.18deg, #E1F3E7 -6.66%, rgba(255, 255, 255, 0) 39.22%), #FEE9E4; } .gradient-colorful-dark-1-hack { background: linear-gradient(71.44deg, #380001 0%, rgba(62, 0, 16, 0) 25.96%, rgba(65, 0, 22, 0) 80.55%, #45001F 102.88%), #13191E; } .idc-gradient-hack { background: radial-gradient(113.16% 237.94% at 0% 0%, rgba(252, 250, 250, 0.4) 0%, rgba(252, 250, 250, 0) 100%), linear-gradient(41.93deg, rgba(255, 197, 193, 0.88) 1.5%, rgba(255, 248, 246, 0) 61%), radial-gradient(100% 92.26% at 112.42% 100%, #008292 0%, rgba(148, 212, 222, 0) 100%), #19A8B8; background-image: url('https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/09/IDC-homepage.svg'); background-size: cover; background-position: center center; } /* offer grid tweaks */ .offer-grid-dark .two-column-list__inner { background-color: #13191E; color: #FCFAFA; } .offer-grid-dark .two-column-list__inner .wp-block-athletics-blocks-offer { border-top-color: #363636; border-right-color: #363636; border-bottom-color: #363636; border-left-color: #363636; } .offer-grid-dark .two-column-list__inner p { color: #D5D5D5; } .wp-block-athletics-blocks-offer h2 img { width: 1.2em !important; float: left; margin-right: 8px; } .offer-grid-dark .wp-block-athletics-blocks-offer h2 img { filter: invert(1); } .offer-grid-gold-0 .two-column-list__inner { background-color: #FCFAFA; } .offer-grid-gold-3 .two-column-list__inner { background-color: #F5F2F1; } .offer-grid-neutral-light-1 .two-column-list__inner { background: linear-gradient(180deg, #FCFAFA 0%, #F5F2F1 81.14%); } /* logo quilt */ /* .logo-quilt__logobox:hover { background: none; } .logo-quilt__logobox { padding: none; } */ .logo-quilt .container { background-color: rgba(250,250,250,0); padding: 112px 0px 112px 0px; } /* display-03-serif for home page hero */ .display-03-serif { font-family: Recoleta; font-style: normal; font-weight: normal; font-size: 42px; line-height: 46px; letter-spacing: -0.01em; } @media (min-width: 1048px) { .display-03-serif { font-family: Recoleta; font-style: normal; font-weight: normal; font-size: 76px; line-height: 78px; letter-spacing: -0.01em; }} /* Partner post grid */ .page-id-28400 .posts-grid, .page-id-28401 .posts-grid { background-color: rgba(255,255,255,0); } /* Platform graphic */ .agile-content-platform { padding-top: 80px; padding-right: 16px; padding-bottom: 0px; padding-left: 16px; max-width: 1008px; margin: 0 auto; } .agile-content-platform h2 { margin-top: 0px; } .platform-graphic { margin-bottom: 3em; margin-top: 3em; } .platform-graphic img { margin: 0 auto; } @media (min-width: 656px){ .agile-content-platform { padding-top: 80px; padding-right: 32px; padding-bottom: 0px; padding-left: 32px; } .platform-graphic { margin-bottom: 1em; margin-top: 1em; } } @media (min-width: 1048px){ .agile-content-platform { padding-top: 112px; padding-right: 56px; padding-bottom: 0px; padding-left: 56px; } } .vip-hero__bg { background-position-y: bottom; padding-top: 8rem; } @media (min-width: 1048px){ .vip-hero__bg { padding-top: 12rem; } } /* Salesforce video */ .sf-video { padding-top: 80px; padding-right: 16px; padding-bottom: 80px; padding-left: 16px; max-width: 1536px; margin: 0 auto; } @media (min-width: 656px){ .sf-video { padding-top: 80px; padding-right: 32px; padding-bottom: 80px; padding-left: 32px; } } @media (min-width: 1048px){ .sf-video { padding-top: 112px; padding-right: 56px; padding-bottom: 112px; padding-left: 56px; } } .force-aktiv { font-family: Aktiv Grotesk !important; } .force-recoleta { font-family: Recoleta !important; } .vip-hero__bg { padding-bottom: 8rem; } .quote-cta__images > .wp-block-group__inner-container { display: flex; align-items: center; } .idc-logo img { width: auto; display: inline-block; height: .8em; position: relative; top: -.1em; } .no-border-radius, .no-border-radius .two-column-list__inner { border-radius: 0px; } .shadow-high .landing-hero-background__text { box-shadow: 0px 100px 80px rgba(0, 0, 0, 0.07), 0px 41.7776px 33.4221px rgba(0, 0, 0, 0.0503198), 0px 22.3363px 17.869px rgba(0, 0, 0, 0.0417275), 0px 12.5216px 10.0172px rgba(0, 0, 0, 0.035), 0px 6.6501px 5.32008px rgba(0, 0, 0, 0.0282725), 0px 2.76726px 2.21381px rgba(0, 0, 0, 0.0196802); } figure.contact-us-quote-01 p { font-size: 32px; font-style: normal; font-weight: 300; line-height: 42px; letter-spacing: -0.01em; } </style> </head> <body class="page-template-default page page-id-44145 wp-embed-responsive"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-dark-grayscale"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0 0.49803921568627"/><fefuncg type="table" tablevalues="0 0.49803921568627"/><fefuncb type="table" tablevalues="0 0.49803921568627"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-grayscale"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0 1"/><fefuncg type="table" tablevalues="0 1"/><fefuncb type="table" tablevalues="0 1"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-purple-yellow"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0.54901960784314 0.98823529411765"/><fefuncg type="table" tablevalues="0 1"/><fefuncb type="table" tablevalues="0.71764705882353 0.25490196078431"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-blue-red"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0 1"/><fefuncg type="table" tablevalues="0 0.27843137254902"/><fefuncb type="table" tablevalues="0.5921568627451 0.27843137254902"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-midnight"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0 0"/><fefuncg type="table" tablevalues="0 0.64705882352941"/><fefuncb type="table" tablevalues="0 1"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-magenta-yellow"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0.78039215686275 1"/><fefuncg type="table" tablevalues="0 0.94901960784314"/><fefuncb type="table" tablevalues="0.35294117647059 0.47058823529412"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-purple-green"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0.65098039215686 0.40392156862745"/><fefuncg type="table" tablevalues="0 1"/><fefuncb type="table" tablevalues="0.44705882352941 0.4"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 0 0" width="0" height="0" focusable="false" role="none" style="visibility: hidden; position: absolute; left: -9999px; overflow: hidden;"><defs><filter id="wp-duotone-blue-orange"><fecolormatrix color-interpolation-filters="sRGB" type="matrix" values=" .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 .299 .587 .114 0 0 "/><fecomponenttransfer color-interpolation-filters="sRGB"><fefuncr type="table" tablevalues="0.098039215686275 1"/><fefuncg type="table" tablevalues="0 0.66274509803922"/><fefuncb type="table" tablevalues="0.84705882352941 0.41960784313725"/><fefunca type="table" tablevalues="1 1"/></fecomponenttransfer><fecomposite in2="SourceGraphic" operator="in"/></filter></defs></svg> <div class="wp-site-blocks"><header class="wp-block-template-part"><header id="masthead" class="site-header"> <div class="site-branding relative w-full z-10"> <div class="headroom"> <div class="site-header__container"> <div class="site-header__nav"> <div class="site-header__top"> <div class="site-header__logo"> <p class="site-title"> <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/" rel="home"><svg fill="none" height="28" viewbox="0 0 64 28" width="64" xmlns="http://www.w3.org/2000/svg"><g fill="#13191e"><path d="m14.0169 0c-7.62323 0-14.0169 6.25634-14.0169 13.7158 0 7.7001 6.39367 13.7158 14.0169 13.7158 7.8691 0 14.0169-6.2563 14.0169-13.7158 0-7.45946-6.1478-13.7158-14.0169-13.7158zm-12.54144 13.7158c0-1.6844.24591-3.3688.98364-5.05317l6.14776 16.12207c-4.18047-1.925-7.1314-6.0157-7.1314-11.0689zm12.54144 12.5127c-1.2296 0-2.4591-.2406-3.6887-.4813l3.6887-10.8282 3.9346 10.347v.2406c-.9837.4813-2.4591.7219-3.9346.7219zm1.7214-18.28776h1.4754c.7378 0 .4918-.96251 0-.96251 0 0-1.9673.24062-3.4427.24062-1.2296 0-3.4428-.24062-3.4428-.24062-.7377 0-.7377.96251 0 .96251h1.2296l1.9673 5.29386-2.705 8.1813-4.42643-13.47516h1.47546c.73773 0 .49182-.96251 0-.96251 0 0-1.96728.24062-3.44274.24062-.24591 0-.49182 0-.73773 0 2.21319-3.36879 6.14776-5.53445 10.57414-5.53445 3.1968 0 6.3937 1.20314 8.6069 3.12817 0 0 0 0-.2459 0-1.2296 0-2.2132.96251-2.2132 2.16566 0 .96251.4918 1.92502 1.2295 2.88754.4918.72193.9837 1.68443.9837 3.36883 0 .9625-.246 2.4063-.9837 4.0907l-1.2295 3.85zm4.6723 16.60336 3.9345-10.8283c.7378-1.6844.9837-3.1281.9837-4.33129 0-.48126 0-.96251 0-1.20314.9836 1.6844 1.4754 3.85003 1.4754 6.01573 0 4.0907-2.705 8.1813-6.3936 10.347z"></path><path d="m40.8205 7.46045-2.9509 8.18135c-.246.9625-.4919 1.925-.7378 2.8876 0-.9626-.2459-1.9251-.7377-2.8876l-2.9509-8.18135h-3.6887l5.41 13.71585h4.1805l5.41-13.71585z"></path><path d="m46.4801 7.46045-.9836 2.64695v11.0689h3.6886v-13.71585z"></path><path d="m62.7082 9.14427c-.9836-1.44378-2.2132-1.92503-3.9345-1.92503-1.7214 0-2.951.72188-3.9346 2.16565h-.2459l-.4918-1.68439h-3.1969v20.2128h3.6887v-6.2564c0-.2406 0-.9625-.2459-1.925h.2459c.9836 1.2032 2.2132 1.6844 3.6886 1.6844.9837 0 1.9673-.2406 2.951-.9625.7377-.4813 1.4754-1.4438 1.9672-2.4063.4919-1.2031.7378-2.4063.7378-3.85.2459-2.1657-.2459-3.8501-1.2296-5.05323zm-4.9182 9.38453c-.9836 0-1.7213-.2407-2.2132-.9625-.4918-.7219-.7377-1.6844-.7377-3.1282v-.4813c0-1.2031.2459-2.1656.7377-2.8875.4919-.4813 1.2296-.9625 1.9673-.9625.9836 0 1.4755.2406 1.9673.9625s.7377 1.6844.7377 3.1282c.2459 2.8875-.7377 4.3313-2.4591 4.3313z"></path></g></svg></a> </p> </div> <nav class="site-header__desktop-nav"> <div class="flex items-center justify-center"> <div class="site-header__nav flex items-center justify-center"> <button class="site-header__primary-link" data-nav="Product">Product<svg class="site-header__menu-indicator" width="13" height="8" viewbox="0 0 13 8" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M0.97314 1.5L6.50025 6.50001L12.0273 1.5" stroke="#13191E" stroke-width="1.5"/></svg></button><button class="site-header__primary-link" data-nav="Support">Support<svg class="site-header__menu-indicator" width="13" height="8" viewbox="0 0 13 8" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M0.97314 1.5L6.50025 6.50001L12.0273 1.5" stroke="#13191E" stroke-width="1.5"/></svg></button><button class="site-header__primary-link" data-nav="Resources">Resources<svg class="site-header__menu-indicator" width="13" height="8" viewbox="0 0 13 8" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M0.97314 1.5L6.50025 6.50001L12.0273 1.5" stroke="#13191E" stroke-width="1.5"/></svg></button><div class="site-header__primary-link"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/pricing/">Pricing</a></div><div class="site-header__primary-link"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/partners/">Partners</a></div><div class="site-header__primary-link"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/blog/">Blog</a></div> <div class="search-btn-container"> <div id="vip-search-app"></div> </div> </div> </div> </nav> <div class="site-header__right-nav col-span-6 lg:col-span-9 xl:col-span-3 flex items-center justify-end"> <div class="flex items-center justify-end"> <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/contact" class="hidden md:inline-block site-header__contact border border-black py-2 px-5 bg-transparent rounded-full mr-4">Get a demo</a> <a href="https://web.archive.org/web/20220517020709/https://dashboard.wpvip.com/" class="site-header__user hidden xl:flex items-center justify-center bg-transparent"> <svg width="16" height="16" viewbox="0 0 18 18" fill="none" class="flex-shrink-0" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.2813 5.7676C12.2813 7.57979 10.8122 9.04887 9.00001 9.04887C7.18782 9.04887 5.71874 7.57979 5.71874 5.7676C5.71874 3.9554 7.18782 2.48633 9.00001 2.48633C10.8122 2.48633 12.2813 3.9554 12.2813 5.7676ZM12.7277 9.14671C13.5377 8.25366 14.0313 7.06827 14.0313 5.7676C14.0313 2.9889 11.7787 0.736328 9.00001 0.736328C6.22132 0.736328 3.96874 2.9889 3.96874 5.7676C3.96874 7.06827 4.46229 8.25366 5.27233 9.14671C2.68589 9.59544 0.719055 11.8508 0.719055 14.5655V16.2637C0.719055 16.816 1.16677 17.2637 1.71906 17.2637H16.281C16.8333 17.2637 17.281 16.816 17.281 16.2637V14.5655C17.281 11.8508 15.3141 9.59544 12.7277 9.14671ZM2.46906 14.5655C2.46906 12.4945 4.14799 10.8155 6.21905 10.8155H11.781C13.852 10.8155 15.531 12.4945 15.531 14.5655V15.5137H2.46906V14.5655Z" fill="currentColor"></path> </svg> <div class="text-base ml-8px">Login</div></a> <div class="site-header__hamburger xl:hidden"> <button class="rounded-full h-12 w-12 flex items-center justify-center bg-transparent border border-black"><svg width="16" height="12" viewbox="0 0 16 12" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M0 1.5L16 1.5M0 6L16 6M0 10.5H16" stroke="black" stroke-width="1.5"></path></svg></button> </div> <button class="site-header__close-sub-nav hidden"> <svg width="14" height="14" viewbox="0 0 14 14" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M13.2756 1.9618C13.6174 1.62009 13.6174 1.06607 13.2756 0.72436C12.9339 0.382651 12.3799 0.382651 12.0382 0.72436L6.99999 5.76258L1.96178 0.72437C1.62007 0.382662 1.06605 0.382661 0.724346 0.72437C0.382637 1.06608 0.382637 1.6201 0.724346 1.96181L5.76255 7.00002L0.724345 12.0382C0.382636 12.3799 0.382636 12.934 0.724345 13.2757C1.06605 13.6174 1.62007 13.6174 1.96178 13.2757L6.99999 8.23745L12.0382 13.2757C12.3799 13.6174 12.9339 13.6174 13.2756 13.2757C13.6174 12.934 13.6174 12.3799 13.2756 12.0382L8.23743 7.00002L13.2756 1.9618Z" fill="black"/></svg> </button> </div> </div> </div> <div class="mobile-nav-open"> <div id="vip-mobile-search-app" class="flex-grow"></div> <div class="site-header__close"><button class="h-10 w-10 flex items-center justify-end bg-transparent"><svg width="14" height="14" viewbox="0 0 14 14" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M13.2756 1.9618C13.6174 1.62009 13.6174 1.06607 13.2756 0.72436C12.9339 0.382651 12.3799 0.382651 12.0382 0.72436L6.99999 5.76258L1.96178 0.72437C1.62007 0.382662 1.06605 0.382661 0.724346 0.72437C0.382637 1.06608 0.382637 1.6201 0.724346 1.96181L5.76255 7.00002L0.724345 12.0382C0.382636 12.3799 0.382636 12.934 0.724345 13.2757C1.06605 13.6174 1.62007 13.6174 1.96178 13.2757L6.99999 8.23745L12.0382 13.2757C12.3799 13.6174 12.9339 13.6174 13.2756 13.2757C13.6174 12.934 13.6174 12.3799 13.2756 12.0382L8.23743 7.00002L13.2756 1.9618Z" fill="black"/></svg></button></div> </div> <nav class="secondary-nav"> <div class="wp-block-athletics-blocks-vip-sub-navigation undefined menu-active" data-sub-menu="Product"><div class="menu-accordion"><span>Product</span> <span><svg width="12" height="8" viewbox="0 0 12 8" fill="none" xmlns="http://www.w3.org/2000/svg"><path fillrule="evenodd" cliprule="evenodd" d="M1.81186 1.08019C1.47016 0.738481 0.916136 0.738481 0.574427 1.08019C0.232718 1.4219 0.232718 1.97592 0.574427 2.31763L5.32132 7.06452C5.65703 7.40023 6.19767 7.40612 6.54058 7.08219C6.56739 7.06102 6.59325 7.03807 6.618 7.01332L11.3079 2.32344C11.6496 1.98173 11.6496 1.42771 11.3079 1.086C10.9662 0.74429 10.4122 0.74429 10.0704 1.086L5.94406 5.21239L1.81186 1.08019Z" fill="#13191E"></path></svg></span></div><div class="accordion-wrapper"> <div class="wp-block-columns secondary-nav__grid"> <div class="wp-block-athletics-blocks-vip-nav-link-column undefined sub-nav__link-col"><div class="secondary-nav__container"><div class="secondary-nav__wrapper"><div class="secondary-nav__links"> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/agile-content-marketing/" data-type="page">Product Overview</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Move faster with an agile content platform</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/content-management-system/">Content Management System</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Claim your content freedom with the world’s most popular agile CMS</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/" data-type="page" data-id="44145">Content Analytics & Optimization</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Use data to understand, improve, and deliver your content</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/enterprise-commerce/" data-type="page" data-id="44117">Commerce</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Unify content and commerce with ease, security, and scale</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-platform/" data-type="page" data-id="44120">Enterprise Platform</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Ensure the security, reliability and management you need to scale</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/headless-wordpress/">Headless CMS</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Unlock architectural flexibility without sacrificing content agility</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-ecosystem/" data-type="page" data-id="44123">WordPress Ecosystem</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Leverage the best curated solutions, plugins, and expertise</p></div></div></div> </div><div class="secondary-nav__cta"><div class="mt-1px pt-10"><p class="mb-2 text-gray-60 cta-title">Shopping for a new content management system? Know what to look for, what to ask, and what makes sense for your team.</p><div class="flex items-center"><div class="cta-link mt-1 text-gray-60 mr-4"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/resource/the-agile-cms-buyers-guide/" data-type="resource" data-id="46466">Get the Agile CMS Buyer’s Guide</a></div><svg width="16" height="16" viewbox="0 0 16 16" xmlns="http://www.w3.org/2000/svg"><path fillrule="evenodd" cliprule="evenodd" d="M7.58268 0.460139C7.92439 0.11843 8.4784 0.11843 8.82011 0.460139L15.287 6.92698C15.3117 6.95171 15.3346 6.97755 15.3558 7.00434C15.6798 7.34724 15.6739 7.88792 15.3381 8.22365L8.81601 14.7458C8.4743 15.0875 7.92028 15.0875 7.57857 14.7458C7.23686 14.4041 7.23686 13.8501 7.57857 13.5083L12.5923 8.49465L1.28055 8.49465C0.797299 8.49465 0.405548 8.1029 0.405548 7.61965C0.405548 7.1364 0.797299 6.74465 1.28055 6.74465L12.6298 6.74465L7.58268 1.69758C7.24097 1.35587 7.24097 0.801848 7.58268 0.460139Z" fill="#13191E"></path></svg></div></div></div></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-navigation-img-col undefined sub-nav__img-col"><div class="nav-image-wrap overflow-hidden rounded-lg"> <figure class="wp-block-image size-large"><img loading="lazy" width="1152" height="768" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/product.png?w=1032" alt="" class="wp-image-47980" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/product.png 1152w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/product.png?resize=120,80 120w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/product.png?resize=280,187 280w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/product.png?resize=768,512 768w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/product.png?resize=1032,688 1032w" sizes="(max-width: 1152px) 100vw, 1152px"/></figure> </div></div> </div> </div></div> <div class="wp-block-athletics-blocks-vip-sub-navigation undefined menu-active" data-sub-menu="Resources"><div class="menu-accordion"><span>Resources</span> <span><svg width="12" height="8" viewbox="0 0 12 8" fill="none" xmlns="http://www.w3.org/2000/svg"><path fillrule="evenodd" cliprule="evenodd" d="M1.81186 1.08019C1.47016 0.738481 0.916136 0.738481 0.574427 1.08019C0.232718 1.4219 0.232718 1.97592 0.574427 2.31763L5.32132 7.06452C5.65703 7.40023 6.19767 7.40612 6.54058 7.08219C6.56739 7.06102 6.59325 7.03807 6.618 7.01332L11.3079 2.32344C11.6496 1.98173 11.6496 1.42771 11.3079 1.086C10.9662 0.74429 10.4122 0.74429 10.0704 1.086L5.94406 5.21239L1.81186 1.08019Z" fill="#13191E"></path></svg></span></div><div class="accordion-wrapper"> <div class="wp-block-columns secondary-nav__grid"> <div class="wp-block-athletics-blocks-vip-nav-link-column undefined sub-nav__link-col"><div class="secondary-nav__container"><div class="secondary-nav__wrapper"><div class="secondary-nav__links"> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://www.wpvip.com/blog">Blog</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Keep up with the latest from WordPress VIP</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/resources/" data-type="page" data-id="42813">Resource Library</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Explore great content curated by the WordPress VIP team</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/case-studies/" data-type="page" data-id="41641">Case Studies</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Read what happens when top brands choose WordPress VIP to drive business growth</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://docs.wpvip.com/" data-type="URL" data-id="https://docs.wpvip.com/">Documentation</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Learn the in’s and out’s of WordPress VIP, the agile content, analytics, and commerce platform</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/partners/">Partners</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Get proven help, from hand-selected experts in enterprise WordPress</p></div></div></div> </div><div class="secondary-nav__cta"><div class="mt-1px pt-10"><p class="mb-2 text-gray-60 cta-title">Running an agile CMS and giving more people “the keys to the publishing kingdom” is how Salesforce and its 2,000-strong marketing force keep up with constantly changing market forces.</p><div class="flex items-center"><div class="cta-link mt-1 text-gray-60 mr-4"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/salesforce-digital-transformation/" data-type="page" data-id="44866">Watch the video</a></div><svg width="16" height="16" viewbox="0 0 16 16" xmlns="http://www.w3.org/2000/svg"><path fillrule="evenodd" cliprule="evenodd" d="M7.58268 0.460139C7.92439 0.11843 8.4784 0.11843 8.82011 0.460139L15.287 6.92698C15.3117 6.95171 15.3346 6.97755 15.3558 7.00434C15.6798 7.34724 15.6739 7.88792 15.3381 8.22365L8.81601 14.7458C8.4743 15.0875 7.92028 15.0875 7.57857 14.7458C7.23686 14.4041 7.23686 13.8501 7.57857 13.5083L12.5923 8.49465L1.28055 8.49465C0.797299 8.49465 0.405548 8.1029 0.405548 7.61965C0.405548 7.1364 0.797299 6.74465 1.28055 6.74465L12.6298 6.74465L7.58268 1.69758C7.24097 1.35587 7.24097 0.801848 7.58268 0.460139Z" fill="#13191E"></path></svg></div></div></div></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-navigation-img-col undefined sub-nav__img-col"><div class="nav-image-wrap overflow-hidden rounded-lg"> <figure class="wp-block-image size-large"><img loading="lazy" width="1152" height="768" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/resources.png?w=1032" alt="" class="wp-image-47981" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/resources.png 1152w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/resources.png?resize=120,80 120w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/resources.png?resize=280,187 280w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/resources.png?resize=768,512 768w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/resources.png?resize=1032,688 1032w" sizes="(max-width: 1152px) 100vw, 1152px"/></figure> </div></div> </div> </div></div> <div class="wp-block-athletics-blocks-vip-sub-navigation undefined menu-active" data-sub-menu="Support"><div class="menu-accordion"><span>Support</span> <span><svg width="12" height="8" viewbox="0 0 12 8" fill="none" xmlns="http://www.w3.org/2000/svg"><path fillrule="evenodd" cliprule="evenodd" d="M1.81186 1.08019C1.47016 0.738481 0.916136 0.738481 0.574427 1.08019C0.232718 1.4219 0.232718 1.97592 0.574427 2.31763L5.32132 7.06452C5.65703 7.40023 6.19767 7.40612 6.54058 7.08219C6.56739 7.06102 6.59325 7.03807 6.618 7.01332L11.3079 2.32344C11.6496 1.98173 11.6496 1.42771 11.3079 1.086C10.9662 0.74429 10.4122 0.74429 10.0704 1.086L5.94406 5.21239L1.81186 1.08019Z" fill="#13191E"></path></svg></span></div><div class="accordion-wrapper"> <div class="wp-block-columns secondary-nav__grid"> <div class="wp-block-athletics-blocks-vip-nav-link-column undefined sub-nav__link-col"><div class="secondary-nav__container"><div class="secondary-nav__wrapper"><div class="secondary-nav__links"> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-vip-enterprise-support/" data-type="page" data-id="49895">Support Overview</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Find the best match for your business </p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-vip-platform-support/" data-type="page" data-id="50685">Platform Support</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Make managing your agile CMS a breeze</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-vip-application-support/" data-type="page" data-id="50674">Application Support</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Get deep support into your custom code</p></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-nav-link"><div class="mb-2 lg:mb-1"><div class="sub-nav-link pt-1 border-t border-true-black pb-4"><p class="callout-title body-04-short flex items-center hover:text-gold-60"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-vip-premier-support-2/" data-type="page" data-id="50672">Premier Support</a></p><p class="callout-body helper-text-01 mt-1 text-gray-60">Augment your team with specialized expertise</p></div></div></div> </div><div class="secondary-nav__cta"><div class="mt-1px pt-10"><p class="mb-2 text-gray-60 cta-title">Already a customer and need to contact our expert support team?</p><div class="flex items-center"><div class="cta-link mt-1 text-gray-60 mr-4"><a href="https://web.archive.org/web/20220517020709/https://wordpressvip.zendesk.com/" data-type="URL" data-id="https://wordpressvip.zendesk.com">Contact WordPress VIP support</a></div><svg width="16" height="16" viewbox="0 0 16 16" xmlns="http://www.w3.org/2000/svg"><path fillrule="evenodd" cliprule="evenodd" d="M7.58268 0.460139C7.92439 0.11843 8.4784 0.11843 8.82011 0.460139L15.287 6.92698C15.3117 6.95171 15.3346 6.97755 15.3558 7.00434C15.6798 7.34724 15.6739 7.88792 15.3381 8.22365L8.81601 14.7458C8.4743 15.0875 7.92028 15.0875 7.57857 14.7458C7.23686 14.4041 7.23686 13.8501 7.57857 13.5083L12.5923 8.49465L1.28055 8.49465C0.797299 8.49465 0.405548 8.1029 0.405548 7.61965C0.405548 7.1364 0.797299 6.74465 1.28055 6.74465L12.6298 6.74465L7.58268 1.69758C7.24097 1.35587 7.24097 0.801848 7.58268 0.460139Z" fill="#13191E"></path></svg></div></div></div></div></div></div> <div class="wp-block-athletics-blocks-vip-sub-navigation-img-col undefined sub-nav__img-col"><div class="nav-image-wrap overflow-hidden rounded-lg"> <figure class="wp-block-image size-large"><img loading="lazy" width="1028" height="686" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/Frame-1414.jpg?w=1028" alt="" class="wp-image-51080" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/Frame-1414.jpg 1028w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/Frame-1414.jpg?resize=120,80 120w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/Frame-1414.jpg?resize=280,187 280w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/07/Frame-1414.jpg?resize=768,512 768w" sizes="(max-width: 1028px) 100vw, 1028px"/></figure> </div></div> </div> </div></div> <div class="menu-accordion-link"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/pricing/">Pricing</a></div><div class="menu-accordion-link"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/partners/">Partners</a></div><div class="menu-accordion-link"><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/blog/">Blog</a></div> <div class="nav-mobile-bottom"> <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/contact" class="inline-block xl:hidden site-header__contact border border-black py-2 px-5 bg-transparent rounded-full mr-4">Get a demo</a> <a href="https://web.archive.org/web/20220517020709/https://dashboard.wpvip.com/" class="flex xl:hidden rounded-full h-10 w-10 border border-black items-center justify-center bg-transparent"> <svg width="18" height="18" viewbox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.2813 5.7676C12.2813 7.57979 10.8122 9.04887 9.00001 9.04887C7.18782 9.04887 5.71874 7.57979 5.71874 5.7676C5.71874 3.9554 7.18782 2.48633 9.00001 2.48633C10.8122 2.48633 12.2813 3.9554 12.2813 5.7676ZM12.7277 9.14671C13.5377 8.25366 14.0313 7.06827 14.0313 5.7676C14.0313 2.9889 11.7787 0.736328 9.00001 0.736328C6.22132 0.736328 3.96874 2.9889 3.96874 5.7676C3.96874 7.06827 4.46229 8.25366 5.27233 9.14671C2.68589 9.59544 0.719055 11.8508 0.719055 14.5655V16.2637C0.719055 16.816 1.16677 17.2637 1.71906 17.2637H16.281C16.8333 17.2637 17.281 16.816 17.281 16.2637V14.5655C17.281 11.8508 15.3141 9.59544 12.7277 9.14671ZM2.46906 14.5655C2.46906 12.4945 4.14799 10.8155 6.21905 10.8155H11.781C13.852 10.8155 15.531 12.4945 15.531 14.5655V15.5137H2.46906V14.5655Z" fill="black"></path> </svg> </a> </div> </nav> </div> </div> </div> </div> <div class="menu-underlay"></div> </header> </header> <div class="wp-block-athletics-blocks-vip-banner vip-banner vip-banner--top vip-banner--dark vip-banner-closed" style="background:#13191E;color:#FCFAFA" data-vip-banner-start-date="1629901874545" id="vip_banner_57afc734-772d-4d3d-ab67-e82e31f1b6f6"><div class="vip-banner-container"><div class="vip-banner-inner" style="background:;color:#FCFAFA"><div class="vip-banner-close"><div class="vip-banner-close-inner"><svg width="10" height="10" viewbox="0 0 10 10" xmlns="http://www.w3.org/2000/svg"><path d="M1.23118 1L9 9M1 9L8.76882 1" stroke="#FCFAFA" stroke-width="1.5"></path></svg></div></div><div class="vip-banner-text"><span class="vip-banner-primary-text">Webinar: Creating a Winning Digital Experience Strategy</span> <span class="vip-banner-secondary-text"></span></div><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/resource/digital-experience-strategy/" class="vip-banner-link hover:text-gold-25"><span>Register now!</span> <div class="vip-banner-arrow"><svg width="16.04" height="12.04" viewbox="0 0 16.04 12.04"><polygon points="10.3 12.04 9.2 11.02 13.3 6.53 0 6.53 0 5.03 13.19 5.03 9.22 1.06 10.28 0 16.04 5.76 10.3 12.04" fill="#FCFAFA"></polygon></svg></div></a></div></div></div> <div class="wp-container-6 entry-content wp-block-post-content"> <section class="wp-block-athletics-blocks-vip-hero landing-hero-columns bg-gold-3 undefined has-bg-gold-3-background-color has-background"><div class="landing-hero-columns__container"><div class="landing-hero-columns__grid"><div class="landing-hero-columns__img ratio-1/1"><div class="landing-hero-columns__img__inner"><div class="landing-hero-columns__img__wrapper"><picture><source media="(min-width: 656px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/12/Content-analytics-hero_1x1_5x80.png"/><source media="(min-width: 0px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/12/Content-analytics-hero_1x1_5x80.png?w=750"/><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/12/Content-analytics-hero_1x1_5x80.png" alt=""/></picture></div></div></div><div class="landing-hero-columns__text align-right"> <h1 class="force-recoleta has-heading-06-font-size" id="h-content-analytics-optimization">Content Analytics & Optimization</h1> <p class="has-body-03-short-font-size">Build a better, smarter content strategy. Measure and optimize the impact of your content from first touch to last touch and everything in between—without needing a dedicated data analyst by your side.</p> <div class="wp-container-1 wp-block-buttons landing-hero__links"> <div class="wp-block-button"><a class="wp-block-button__link has-white-color has-text-color" href="https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics/#contact-us">Contact us</a></div> </div> </div></div></div></section> <section class="wp-block-athletics-blocks-offers-grid offer-grid offer-grid--dark offer-grid-gold-0" style="background:var(--wp--preset--gradient--neutral-light-1)"><div class="offer-grid__container"> <div class="wp-block-athletics-blocks-offer-featured offer-featured"><div class="offer-featured__text"> <h2 class="offer-featured__heading">Informed actions</h2> <p>Shape your content strategy with real-time data. Easy-to-use, customizable dashboards and industry-leading attribution models help you understand content performance and grow revenue.</p> </div><div class="offer-featured__img img-right"><picture><source media="(min-width: 656px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Product_ContentAnalytics_02@2x.jpg"/><source media="(min-width: 0px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Product_ContentAnalytics_02@2x.jpg?w=750"/><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Product_ContentAnalytics_02@2x.jpg" alt="" loading="lazy"/></picture></div></div> <div class="wp-block-athletics-blocks-offers-standard offer-grid__columns"> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-content-analytics"><img loading="lazy" width="24" height="25" class="wp-image-48445" style="width: px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Content-analytics-Content-Analytics.svg" alt="">Content analytics</h2> <p class="two-column-list__text_body">Measure page performance and customer engagement through data visualizations. Understand time on page, organic search traffic, referrers, views by country, traffic by author, and onward clicks. Gather insights into traffic patterns and content performance over time.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-traffic-source-analytics"><img loading="lazy" width="24" height="25" class="wp-image-48452" style="width: px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Traffic-source-analytics-Content-Analytics.svg" alt="">Traffic source analytics</h2> <p class="two-column-list__text_body">Display referrer traffic types, filter, and visualize campaigns for easy source identification. Display statistics on each asset by source.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-conversion-attribution"><img loading="lazy" width="24" height="24" class="wp-image-48446" style="width: 24px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Conversion-attribution-Content-Analytics.svg" alt="">Conversion attribution</h2> <p class="two-column-list__text_body">Deliver your content strategy confidently by understanding what pages inspired visitors to take business-critical actions, like becoming a lead or making a purchase.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-data-pipeline-for-business-intelligence"><img loading="lazy" width="24" height="24" class="wp-image-48447" style="width: 24px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Data-pipeline-for-business-intelligence-Content-Analytics.svg" alt="">Data pipeline for business intelligence</h2> <p class="two-column-list__text_body">Produce custom analyses atop large granular, enriched content data. Get a broad view of business impact by tying content to data from your helpdesk, CRM, or marketing automation tool, in your favorite business intelligence platform.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-smart-tags"><img loading="lazy" width="24" height="24" class="wp-image-48451" style="width: 24px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Smart-tags-Content-Analytics.svg" alt="">Smart tags</h2> <p class="two-column-list__text_body">Reduce tag maintenance in your CMS. Use natural language processing services to scan, assess, and automatically categorize pages.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-audience-segmentation"><img loading="lazy" width="24" height="24" class="wp-image-48444" style="width: 24px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Audience-segmentation-Content-Analytics.svg" alt="">Audience segmentation</h2> <p class="two-column-list__text_body">Source audience segment intelligence with flexible filters and customizable logic. Capture insights on geographical location or visitor type.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-alerting-and-reporting"><img loading="lazy" width="24" height="24" class="wp-image-48443" style="width: 24px" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Alerting-and-reporting-Content-Analytics.svg" alt="">Alerting and reporting</h2> <p class="two-column-list__text_body">Get email, Slack, and browser alerts when posts receive significantly more traffic than usual. Schedule recurring content performance reports for your C-suite or team.</p> </div></div> </div> </div></section> <div class="wp-block-athletics-blocks-vip-quote-cta undefined quote-cta has-colorful-light-2-gradient-background has-background"><div class="container"><div class=""> <div class="wp-block-athletics-blocks-vip-quote-cta-child undefined quote-cta__column"> <div class="wp-container-3 wp-block-group"> <figure class="wp-block-pullquote"><blockquote><p>“Slate has relied on the recommendations API to grow time-on-site and reader loyalty through several iterations of our site.”</p><cite>David Stern, VP of Product and Business Development, Slate</cite></blockquote></figure> <div class="wp-container-2 wp-block-group quote-cta__images"> <figure class="wp-block-image size-large"><img loading="lazy" width="160" height="160" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Circle-Image-5.png?w=160" alt="" class="wp-image-48507" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Circle-Image-5.png 160w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Circle-Image-5.png?resize=120,120 120w" sizes="(max-width: 160px) 100vw, 160px"/></figure> <figure class="wp-block-image size-large is-resized"><img loading="lazy" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/slate-unpadded.svg" alt="slate logo" class="wp-image-47644" width="134" height="40"/></figure> </div> </div> </div> </div></div></div> <section class="wp-block-athletics-blocks-offers-grid offer-grid offer-grid--dark offer-grid-dark" style="background:var(--wp--preset--gradient--neutral-light-1)"><div class="offer-grid__container"> <div class="wp-block-athletics-blocks-offer-featured offer-featured"><div class="offer-featured__text"> <h2 class="offer-featured__heading">Improved performance</h2> <p>Use AI-driven personalization to engage customers with meaningful content, making every journey unique and rewarding. Immediately leverage friendly APIs to scale and optimize content for breakthrough growth, engagement, and loyalty.</p> </div><div class="offer-featured__img img-right"><picture><source media="(min-width: 656px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Product_ContentAnalytics_03@2x.jpg"/><source media="(min-width: 0px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Product_ContentAnalytics_03@2x.jpg?w=750"/><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/Product_ContentAnalytics_03@2x.jpg" alt="" loading="lazy"/></picture></div></div> <div class="wp-block-athletics-blocks-offers-standard offer-grid__columns"> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-recommendations">Recommendations</h2> <p class="two-column-list__text_body">Use our recommendation engine to scan and analyze all your content to display engaging, contextual posts for visitors.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-personalization">Personalization*</h2> <p class="two-column-list__text_body">Engage customers with personalized experiences across all channels.</p> </div></div> <div class="wp-block-athletics-blocks-offer offer-column"><div class="offer-column__inner"> <h2 class="two-column-list__text_head" id="h-"></h2> <p class="two-column-list__text_body">*Supported by third-party integration</p> </div></div> </div> </div></section> <div class="wp-block-athletics-blocks-vip-quote-cta undefined quote-cta has-colorful-light-3-gradient-background has-background"><div class="container"><div class=""> <div class="wp-block-athletics-blocks-vip-quote-cta-child undefined quote-cta__column"> <div class="wp-container-5 wp-block-group"> <figure class="wp-block-pullquote"><blockquote><p>“Effective storytelling can’t happen without valuing and understanding your audience.”</p><cite>Jacqueline Parisi, HelloFresh</cite></blockquote></figure> <div class="wp-container-4 wp-block-group quote-cta__images"> <figure class="wp-block-image size-full is-resized"><img loading="lazy" src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/hello-fresh-unpadded@2x-1.png" alt="" class="wp-image-47736" width="137" height="45" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/hello-fresh-unpadded@2x-1.png 548w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/hello-fresh-unpadded@2x-1.png?resize=120,39 120w, https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/hello-fresh-unpadded@2x-1.png?resize=280,91 280w" sizes="(max-width: 137px) 100vw, 137px"/></figure> </div> </div> </div> </div></div></div> <section class="wp-block-athletics-blocks-vip-logo-quilt logo-quilt"><div class="container"><div class="logo-quilt__intro"><p>Trusted by leading brands.</p></div><div class="logo-quilt__grid"> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/hello-fresh-padded@2x-1.png" alt=""/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/wall-street-journal-padded.svg" alt="Wall Street journal logo"/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/iheart-media-padded.svg" alt="iheart media logo"/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/conde-nast-padded.svg" alt="conde Nast logo"/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/nbc-universal-padded.svg" alt="NBC universal logo"/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/nba-padded@2x-1.png" alt=""/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/bloomberg-padded.svg" alt="bloomberg logo"/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/nature-conservancy-padded@2x-1.png" alt=""/></div></div> <div class="wp-block-athletics-blocks-logo-quilt-item logo-quilt__logobox"><div class="logo-quilt__logo"><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/05/ae-padded.svg" alt="a&e logo"/></div></div> </div></div></section> <section class="wp-block-athletics-blocks-offers-grid offer-grid offer-grid--dark" style="background:var(--wp--preset--gradient--neutral-light-1)"><div class="offer-grid__container"> <div class="wp-block-athletics-blocks-offer-featured offer-featured"><div class="offer-featured__text"> <h2 class="offer-featured__heading" id="h-the-agile-content-platform-1">The agile content platform</h2> <p class="is-style-default has-body-04-short-300-font-size">Explore how <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/agile-content-marketing/">agile content marketing</a> can power your digital growth.</p> <p class="has-body-04-short-300-font-size">Learn about our solutions for <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/content-management">content management</a>,<a href="https://web.archive.org/web/20220517020709/https://wpvip.com/enterprise-commerce"> commerce</a>, <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/content-analytics">content analytics and optimization</a>.</p> <p class="has-body-04-short-300-font-size">All are backed by a<a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-platform/"> </a>scalable, high performance<a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-platform/"> platform</a>, the highest <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/security/">security</a> available and the leading <a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-ecosystem">enterprise WordPress ecosystem</a>.<br></p> </div><div class="offer-featured__img img-left"><picture><source media="(min-width: 656px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/11/Frame-1830.svg"/><source media="(min-width: 0px)" srcset="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/11/Frame-1830.svg?w=750"/><img src="https://web.archive.org/web/20220517020709im_/https://wpvip.com/wp-content/uploads/sites/3/2021/11/Frame-1830.svg" alt="" loading="lazy"/></picture></div></div> </div></section> </div> <div id="contact-us" class="wp-container-7 wp-block-group" style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"> <div style="height:50px" aria-hidden="true" class="wp-block-spacer"></div> <div class="wp-block-athletics-blocks-text-centered-column undefined text-centered-column container contact-form"><div class="text-centered-column__inner"><h6>Contact us</h6><h3>Request a WordPress VIP demo</h3><p>Learn how we can help drive business growth for your organization.</p></div></div> </div> <iframe loading="lazy" title="Contact Us Form (Page and Footer)" class="pardotform" src="https://web.archive.org/web/20220517020709if_/https://go.wpvip.com/l/602321/2021-04-21/n2vbkz" width="100%" height="900" type="text/html" frameborder="0" allowtransparency="true" style="border: 0"></iframe> <footer class="site-footer wp-block-template-part"> <div class="wp-block-athletics-blocks-vip-footer undefined site-footer"><div class="container footer-container"> <div class="wp-block-columns grid grid-cols-12 mb-16 rounded-2xl overflow-hidden border border-gray-70"> <div class="wp-block-column col-span-12 lg:col-span-2 border-t border-gray-70 md:col-span-4 bg-white lg:mt-0 lg:border-t-0"> <div class="wp-block-athletics-blocks-vip-footer-links-column undefined footer-links--column"> <p class="text-gray-60 helper-01-caps uppercase mb-6">Platform</p> <ul class="footer-links--menu"><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/pricing/">Pricing</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/enterprise-content-management-system/" data-type="page" data-id="44169">Our Product</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/partners/agency-partners/" data-type="page" data-id="28400">Agency Partners</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/partners/technology-partners/" data-type="page" data-id="28401">Technology Partners</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/wordpress-vip-fedramp-compliant/">FedRAMP Authorized</a></li></ul> </div> </div> <div class="wp-block-column col-span-12 lg:col-span-2 border-t border-gray-70 md:border-l md:col-span-4 bg-white lg:mt-0 lg:border-t-0"> <div class="wp-block-athletics-blocks-vip-footer-links-column undefined footer-links--column"> <p class="text-gray-60 helper-01-caps uppercase mb-6">Resources</p> <ul class="footer-links--menu"><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/case-studies/" data-type="page" data-id="41641">Case Studies</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/blog/" data-type="URL" data-id="https://wpvip.com/blog/">Blog</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/webinars/" data-type="page" data-id="46955">Webinars</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/resources/" data-type="page" data-id="42813">Resource Library</a></li><li><a href="https://web.archive.org/web/20220517020709/https://docs.wpvip.com/" data-type="URL" data-id="https://docs.wpvip.com">Documentation</a></li></ul> </div> </div> <div class="wp-block-column col-span-12 lg:col-span-2 border-t border-gray-70 md:border-l md:col-span-4 bg-white lg:mt-0 lg:border-t-0"> <div class="wp-block-athletics-blocks-vip-footer-links-column undefined footer-links--column"> <p class="text-gray-60 helper-01-caps uppercase mb-6">about wordpress vip</p> <ul class="footer-links--menu"><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/about/" data-type="URL" data-id="https://wpvip.com/about/">About Us</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/careers/" data-type="page" data-id="22994">Careers</a></li><li><a href="https://web.archive.org/web/20220517020709/https://wordpressvip.zendesk.com/" data-type="URL" data-id="https://wordpressvip.zendesk.com">Contact Support</a></li></ul> </div> </div> <div class="wp-block-column col-span-12 lg:col-span-6 order-first lg:order-last"> <div class="wp-block-athletics-blocks-vip-footer-big-column flex flex-col h-full lg:border-l border-gray-70"><p class="footer-tagline wp-block-site-tagline">We are WordPress VIP, the agile content platform leading a powerful enterprise ecosystem.</p> <div class="wp-block-athletics-blocks-vip-footer-social footer-social--desktop footer-social"><a href="https://web.archive.org/web/20220517020709/https://www.linkedin.com/company/wordpressvip/" target="_blank" class="footer-social--link" rel="noopener noreferrer"><div class="w-16px"><svg class="w-full h-full" viewbox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M2.72656 3.99219H0.148438V11.7344H2.72656V3.99219ZM2.89062 1.60156C2.88281 0.84375 2.33594 0.265625 1.45312 0.265625C0.578125 0.265625 0 0.84375 0 1.60156C0 2.34375 0.554687 2.9375 1.42188 2.9375H1.4375C2.33594 2.9375 2.89844 2.34375 2.89062 1.60156ZM12 7.29688C12 4.92188 10.7344 3.8125 9.03906 3.8125C7.64844 3.8125 7.03906 4.58594 6.70313 5.11719H6.71875V3.99219H4.14844C4.14844 3.99219 4.17969 4.71875 4.14844 11.7344H6.71875V7.41406C6.71875 7.17969 6.74219 6.95313 6.80469 6.78125C6.99219 6.32031 7.41406 5.84375 8.125 5.84375C9.05469 5.84375 9.42969 6.55469 9.42969 7.59375V11.7344H12V7.29688Z" fill="#13191E"></path></svg></div></a><a href="https://web.archive.org/web/20220517020709/https://twitter.com/WordPressVIP" target="_blank" class="footer-social--link" rel="noopener noreferrer"><div class="w-16px"><svg class="w-full h-full" viewbox="0 0 14 10" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M13.1563 1.1875C12.7031 1.38281 12.2109 1.52344 11.7031 1.57813C12.2266 1.26562 12.625 0.773437 12.8125 0.1875C12.3281 0.476562 11.7812 0.6875 11.2109 0.796875C10.75 0.304687 10.0938 0 9.36719 0C7.96875 0 6.84375 1.13281 6.84375 2.52344C6.84375 2.71875 6.86719 2.91406 6.90625 3.10156C4.8125 2.99219 2.94531 1.99219 1.70312 0.460938C1.48437 0.835937 1.35938 1.26562 1.35938 1.73437C1.35938 2.60937 1.80469 3.38281 2.48438 3.83594C2.07031 3.82031 1.67969 3.70312 1.34375 3.51562C1.34375 3.52344 1.34375 3.53906 1.34375 3.54687C1.34375 4.77344 2.21094 5.78906 3.36719 6.02344C3.15625 6.07812 2.92969 6.10938 2.70313 6.10938C2.53906 6.10938 2.38281 6.09375 2.22656 6.07031C2.54688 7.07031 3.47656 7.79688 4.58594 7.82031C3.71875 8.5 2.63281 8.89844 1.45312 8.89844C1.24219 8.89844 1.04687 8.89062 0.84375 8.86719C1.96094 9.58594 3.28906 10 4.71875 10C9.35938 10 11.8984 6.15625 11.8984 2.82031C11.8984 2.71094 11.8984 2.60156 11.8906 2.49219C12.3828 2.13281 12.8125 1.6875 13.1563 1.1875Z" fill="#13191E"></path></svg></div></a><a href="https://web.archive.org/web/20220517020709/https://www.instagram.com/wordpressvip/?hl=en" target="_blank" class="footer-social--link" rel="noopener noreferrer"><div class="w-16px"><svg class="w-full h-full" viewbox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M8 6C8 7.10156 7.10156 8 6 8C4.89844 8 4 7.10156 4 6C4 4.89844 4.89844 4 6 4C7.10156 4 8 4.89844 8 6ZM9.07812 6C9.07812 4.29688 7.70312 2.92188 6 2.92188C4.29688 2.92188 2.92188 4.29688 2.92188 6C2.92188 7.70313 4.29688 9.07813 6 9.07813C7.70312 9.07813 9.07812 7.70313 9.07812 6ZM9.92188 2.79688C9.92188 2.39844 9.60156 2.07812 9.20312 2.07812C8.80469 2.07812 8.48438 2.39844 8.48438 2.79688C8.48438 3.19531 8.80469 3.51563 9.20312 3.51563C9.60156 3.51563 9.92188 3.19531 9.92188 2.79688ZM6 1.07813C6.875 1.07813 8.75 1.00781 9.53906 1.32031C9.8125 1.42969 10.0156 1.5625 10.2266 1.77344C10.4375 1.98438 10.5703 2.1875 10.6797 2.46094C10.9922 3.25 10.9219 5.125 10.9219 6C10.9219 6.875 10.9922 8.75 10.6797 9.53906C10.5703 9.8125 10.4375 10.0156 10.2266 10.2266C10.0156 10.4375 9.8125 10.5703 9.53906 10.6797C8.75 10.9922 6.875 10.9219 6 10.9219C5.125 10.9219 3.25 10.9922 2.46094 10.6797C2.1875 10.5703 1.98438 10.4375 1.77344 10.2266C1.5625 10.0156 1.42969 9.8125 1.32031 9.53906C1.00781 8.75 1.07812 6.875 1.07812 6C1.07812 5.125 1.00781 3.25 1.32031 2.46094C1.42969 2.1875 1.5625 1.98438 1.77344 1.77344C1.98438 1.5625 2.1875 1.42969 2.46094 1.32031C3.25 1.00781 5.125 1.07813 6 1.07813ZM12 6C12 5.17188 12.0078 4.35156 11.9609 3.52344C11.9141 2.5625 11.6953 1.71094 10.9922 1.00781C10.2891 0.304687 9.4375 0.0859374 8.47656 0.039063C7.64844 -0.0078122 6.82812 -5.96046e-08 6 -5.96046e-08C5.17188 -5.96046e-08 4.35156 -0.0078122 3.52344 0.039063C2.5625 0.0859374 1.71094 0.304687 1.00781 1.00781C0.304688 1.71094 0.0859375 2.5625 0.0390625 3.52344C-0.0078125 4.35156 0 5.17188 0 6C0 6.82812 -0.0078125 7.64844 0.0390625 8.47656C0.0859375 9.4375 0.304688 10.2891 1.00781 10.9922C1.71094 11.6953 2.5625 11.9141 3.52344 11.9609C4.35156 12.0078 5.17188 12 6 12C6.82812 12 7.64844 12.0078 8.47656 11.9609C9.4375 11.9141 10.2891 11.6953 10.9922 10.9922C11.6953 10.2891 11.9141 9.4375 11.9609 8.47656C12.0078 7.64844 12 6.82812 12 6Z" fill="#13191E"></path></svg></div></a></div> </div> </div> <div class="wp-block-column col-span-12 lg:hidden"> <div class="wp-block-athletics-blocks-vip-footer-social footer-social--mobile footer-social"><a href="https://web.archive.org/web/20220517020709/https://www.linkedin.com/company/wordpressvip/" target="_blank" class="footer-social--link" rel="noopener noreferrer"><div class="w-16px"><svg class="w-full h-full" viewbox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M2.72656 3.99219H0.148438V11.7344H2.72656V3.99219ZM2.89062 1.60156C2.88281 0.84375 2.33594 0.265625 1.45312 0.265625C0.578125 0.265625 0 0.84375 0 1.60156C0 2.34375 0.554687 2.9375 1.42188 2.9375H1.4375C2.33594 2.9375 2.89844 2.34375 2.89062 1.60156ZM12 7.29688C12 4.92188 10.7344 3.8125 9.03906 3.8125C7.64844 3.8125 7.03906 4.58594 6.70313 5.11719H6.71875V3.99219H4.14844C4.14844 3.99219 4.17969 4.71875 4.14844 11.7344H6.71875V7.41406C6.71875 7.17969 6.74219 6.95313 6.80469 6.78125C6.99219 6.32031 7.41406 5.84375 8.125 5.84375C9.05469 5.84375 9.42969 6.55469 9.42969 7.59375V11.7344H12V7.29688Z" fill="#13191E"></path></svg></div></a><a href="https://web.archive.org/web/20220517020709/https://twitter.com/WordPressVIP" target="_blank" class="footer-social--link" rel="noopener noreferrer"><div class="w-16px"><svg class="w-full h-full" viewbox="0 0 14 10" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M13.1563 1.1875C12.7031 1.38281 12.2109 1.52344 11.7031 1.57813C12.2266 1.26562 12.625 0.773437 12.8125 0.1875C12.3281 0.476562 11.7812 0.6875 11.2109 0.796875C10.75 0.304687 10.0938 0 9.36719 0C7.96875 0 6.84375 1.13281 6.84375 2.52344C6.84375 2.71875 6.86719 2.91406 6.90625 3.10156C4.8125 2.99219 2.94531 1.99219 1.70312 0.460938C1.48437 0.835937 1.35938 1.26562 1.35938 1.73437C1.35938 2.60937 1.80469 3.38281 2.48438 3.83594C2.07031 3.82031 1.67969 3.70312 1.34375 3.51562C1.34375 3.52344 1.34375 3.53906 1.34375 3.54687C1.34375 4.77344 2.21094 5.78906 3.36719 6.02344C3.15625 6.07812 2.92969 6.10938 2.70313 6.10938C2.53906 6.10938 2.38281 6.09375 2.22656 6.07031C2.54688 7.07031 3.47656 7.79688 4.58594 7.82031C3.71875 8.5 2.63281 8.89844 1.45312 8.89844C1.24219 8.89844 1.04687 8.89062 0.84375 8.86719C1.96094 9.58594 3.28906 10 4.71875 10C9.35938 10 11.8984 6.15625 11.8984 2.82031C11.8984 2.71094 11.8984 2.60156 11.8906 2.49219C12.3828 2.13281 12.8125 1.6875 13.1563 1.1875Z" fill="#13191E"></path></svg></div></a><a href="https://web.archive.org/web/20220517020709/https://www.instagram.com/wordpressvip/?hl=en" target="_blank" class="footer-social--link" rel="noopener noreferrer"><div class="w-16px"><svg class="w-full h-full" viewbox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M8 6C8 7.10156 7.10156 8 6 8C4.89844 8 4 7.10156 4 6C4 4.89844 4.89844 4 6 4C7.10156 4 8 4.89844 8 6ZM9.07812 6C9.07812 4.29688 7.70312 2.92188 6 2.92188C4.29688 2.92188 2.92188 4.29688 2.92188 6C2.92188 7.70313 4.29688 9.07813 6 9.07813C7.70312 9.07813 9.07812 7.70313 9.07812 6ZM9.92188 2.79688C9.92188 2.39844 9.60156 2.07812 9.20312 2.07812C8.80469 2.07812 8.48438 2.39844 8.48438 2.79688C8.48438 3.19531 8.80469 3.51563 9.20312 3.51563C9.60156 3.51563 9.92188 3.19531 9.92188 2.79688ZM6 1.07813C6.875 1.07813 8.75 1.00781 9.53906 1.32031C9.8125 1.42969 10.0156 1.5625 10.2266 1.77344C10.4375 1.98438 10.5703 2.1875 10.6797 2.46094C10.9922 3.25 10.9219 5.125 10.9219 6C10.9219 6.875 10.9922 8.75 10.6797 9.53906C10.5703 9.8125 10.4375 10.0156 10.2266 10.2266C10.0156 10.4375 9.8125 10.5703 9.53906 10.6797C8.75 10.9922 6.875 10.9219 6 10.9219C5.125 10.9219 3.25 10.9922 2.46094 10.6797C2.1875 10.5703 1.98438 10.4375 1.77344 10.2266C1.5625 10.0156 1.42969 9.8125 1.32031 9.53906C1.00781 8.75 1.07812 6.875 1.07812 6C1.07812 5.125 1.00781 3.25 1.32031 2.46094C1.42969 2.1875 1.5625 1.98438 1.77344 1.77344C1.98438 1.5625 2.1875 1.42969 2.46094 1.32031C3.25 1.00781 5.125 1.07813 6 1.07813ZM12 6C12 5.17188 12.0078 4.35156 11.9609 3.52344C11.9141 2.5625 11.6953 1.71094 10.9922 1.00781C10.2891 0.304687 9.4375 0.0859374 8.47656 0.039063C7.64844 -0.0078122 6.82812 -5.96046e-08 6 -5.96046e-08C5.17188 -5.96046e-08 4.35156 -0.0078122 3.52344 0.039063C2.5625 0.0859374 1.71094 0.304687 1.00781 1.00781C0.304688 1.71094 0.0859375 2.5625 0.0390625 3.52344C-0.0078125 4.35156 0 5.17188 0 6C0 6.82812 -0.0078125 7.64844 0.0390625 8.47656C0.0859375 9.4375 0.304688 10.2891 1.00781 10.9922C1.71094 11.6953 2.5625 11.9141 3.52344 11.9609C4.35156 12.0078 5.17188 12 6 12C6.82812 12 7.64844 12.0078 8.47656 11.9609C9.4375 11.9141 10.2891 11.6953 10.9922 10.9922C11.6953 10.2891 11.9141 9.4375 11.9609 8.47656C12.0078 7.64844 12 6.82812 12 6Z" fill="#13191E"></path></svg></div></a></div> </div> </div> </div></div> <div class="wp-block-athletics-blocks-vip-footer-info undefined site-info"><div class="container footer-bottom pb-8 helper-text-01"> <div class="wp-container-8 wp-block-group md:flex flex-wrap w-full"> <p class="flex-initial mb-4 lg:mb-0 w-full lg:w-auto">©2022 All Rights Reserved</p> <div class="wp-block-athletics-blocks-vip-footer-bottom-pages undefined footer-bottom__pages"> <p><a href="https://web.archive.org/web/20220517020709/https://automattic.com/privacy/" target="_blank" rel="noreferrer noopener">Privacy Policy</a></p> <p><a href="https://web.archive.org/web/20220517020709/https://wordpress.com/tos/" target="_blank" rel="noreferrer noopener">Terms of Service</a></p> <p><a href="https://web.archive.org/web/20220517020709/https://wpvip.com/vip-and-the-gdpr/">GDPR</a></p> </div> <div class="wp-block-athletics-blocks-vip-automattic-logo footer-bottom__logo"><a href="https://web.archive.org/web/20220517020709/https://automattic.com/" target="_blank" class="flex items-center" rel="noopener noreferrer">An <div class="flex items-center mx-2"><span class="flex h-2"><svg class="h-full" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 200 15.4"><path d="M72.5 15.4c-5.1 0-8.4-3.7-8.4-7.5v-.4c0-3.9 3.3-7.5 8.4-7.5 5.1 0 8.4 3.6 8.4 7.5V8c0 3.8-3.3 7.4-8.4 7.4zm5.7-7.9c0-2.8-2-5.3-5.7-5.3s-5.7 2.5-5.7 5.3v.3c0 2.8 2 5.3 5.7 5.3s5.7-2.5 5.7-5.3v-.3z" fill="#3298CB"></path><path d="M15 14.9l-1.9-3.6H4.7l-1.8 3.6H0L7.8.5H10l7.9 14.4H15zM8.8 3.3l-3.1 6h6.4l-3.3-6zm21.4 12.1c-5.2 0-7.6-2.8-7.6-6.5V.5h2.7V9c0 2.7 1.7 4.2 5.1 4.2 3.4 0 4.8-1.6 4.8-4.2V.5h2.7v8.4c0 3.6-2.3 6.5-7.7 6.5zM52.9 2.8v12.1h-2.7V2.8h-6.3V.5h15.3v2.2h-6.3zM105 14.9V3.5l-.7 1.3-6 10.1H97L91 4.8l-.7-1.3v11.4h-2.6V.5h3.7l5.7 9.9.7 1.2.7-1.2 5.6-9.9h3.7v14.4H105zm23.1 0l-1.9-3.6h-8.4l-1.8 3.6h-3L120.8.5h2.2l7.9 14.4h-2.8zm-6.2-11.6l-3.1 6h6.4l-3.3-6zm19.9-.5v12.1h-2.7V2.8h-6.3V.5h15.3v2.2h-6.3zm19.8 0v12.1h-2.7V2.8h-6.3V.5h15.3v2.2h-6.3zm12.9 12.1v-13c1.1 0 1.5-.6 1.5-1.4h1.1v14.4h-2.6zm23.8-10.3c-1.3-1.2-3.2-2.3-5.8-2.3-3.8 0-6 2.6-6 5.4V8c0 2.7 2.2 5.3 6.2 5.3 2.4 0 4.4-1.1 5.6-2.3l1.6 1.7c-1.6 1.6-4.3 2.9-7.4 2.9-5.4 0-8.7-3.5-8.7-7.4v-.6c0-3.9 3.6-7.6 8.9-7.6 3 0 5.8 1.3 7.3 2.9l-1.7 1.7zM74.3 5c.5.3.6 1 .3 1.5l-2.5 3.8c-.3.5-1 .6-1.5.3s-.6-1-.3-1.5l2.5-3.8c.4-.5 1-.6 1.5-.3z"></path></svg></span></div> Creation</a></div> </div> </div></div> </footer></div> <script> var WPVIPSearch = { "allowed_permalinks": [ "wpvip.com", "docs.wpvip.com" ] }; </script> <div id="search-dev-tools-portal"></div> <style id="skip-link-styles"> .skip-link.screen-reader-text { border: 0; clip: rect(1px,1px,1px,1px); clip-path: inset(50%); height: 1px; margin: -1px; overflow: hidden; padding: 0; position: absolute !important; width: 1px; word-wrap: normal !important; } .skip-link.screen-reader-text:focus { background-color: #eee; clip: auto !important; clip-path: none; color: #444; display: block; font-size: 1em; height: auto; left: 5px; line-height: normal; padding: 15px 23px 14px; text-decoration: none; top: 5px; width: auto; z-index: 100000; } </style> <script> ( function() { var skipLinkTarget = document.querySelector( 'main' ), sibling, skipLinkTargetID, skipLink; // Early exit if a skip-link target can't be located. if ( ! skipLinkTarget ) { return; } // Get the site wrapper. // The skip-link will be injected in the beginning of it. sibling = document.querySelector( '.wp-site-blocks' ); // Early exit if the root element was not found. if ( ! sibling ) { return; } // Get the skip-link target's ID, and generate one if it doesn't exist. skipLinkTargetID = skipLinkTarget.id; if ( ! skipLinkTargetID ) { skipLinkTargetID = 'wp--skip-link--target'; skipLinkTarget.id = skipLinkTargetID; } // Create the skip link. skipLink = document.createElement( 'a' ); skipLink.classList.add( 'skip-link', 'screen-reader-text' ); skipLink.href = '#' + skipLinkTargetID; skipLink.innerHTML = 'Skip to content'; // Inject the skip link. sibling.parentElement.insertBefore( skipLink, sibling ); }() ); </script>  <script defer id="bilmur" data-provider="vip" data-service="k8s-a8c" src="https://web.archive.org/web/20220517020709js_/https://s0.wp.com/wp-content/js/bilmur.min.js?m=202220"></script> <script id="jetpack-lazy-images-js-extra"> var jetpackLazyImagesL10n = {"loading_warning":"Images are still loading. Please cancel your print and try again."}; </script> <script type="text/javascript" src="https://web.archive.org/web/20220517020709js_/https://wpvip.com/_static/??-eJy1jTEOwjAMRS+EawoCxIA4CgrBtC44iWK3FZyedAAxsIDEYsnP//njmMDHYBQMrSUhxTH5KAMnOCuhUyVT7CYMEyw3iaESDlWnM/xS/9UDJZd9+0mXHtK1bziUOFly/gL1vNo+l8NA4RQzut6iODP2r9jV3W/A4prSfmI15PIxK3njGCAelfJA+Y99b6C07GVXr1eLzbLMdfcAbJ+YZw=="></script><script src="https://web.archive.org/web/20220517020709js_/https://stats.wp.com/e-202220.js" defer></script> <script> _stq = window._stq || []; _stq.push([ 'view', {v:'ext',j:'1:10.9',blog:'190485469',post:'44145',tz:'-4',srv:'wpvip.com',hp:'vip'} ]); _stq.push([ 'clickTrackerInit', '190485469', '44145' ]); </script>  <script> document.addEventListener( 'a8c-analytics:fire-sensitive-pixels', function () { var kit = window.a8cAnalytics.kit; if ( kit.doNotTrack() ) { return; } // Load Pardot (function() { piAId = '603321'; piCId = '11781'; piHostname = 'go.wpvip.com'; (function() { function async_load() { var s = document.createElement('script'); s.type = 'text/javascript'; s.src = ('https:' == document.location.protocol ? 'https://' : 'http://') + piHostname + '/pd.js'; var c = document.getElementsByTagName('script')[0]; c.parentNode.insertBefore(s, c); } if ( window.attachEvent ) { window.attachEvent('onload', async_load); } else { window.addEventListener('load', async_load, false); } })(); })(); }); </script>  </body> </html>