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href='https://www.trendhunter.com/pattern/redirection'><i class='flaticon-patterns-minisite-icon-redirection'></i></a><a title='Divergence' data-cat='pattern/divergence' class='thh__catLink--icon thh__catLink' href='https://www.trendhunter.com/pattern/divergence'><i class='flaticon-patterns-minisite-icon-divergence'></i></a><a title='AI' data-cat='pro/category/artificial-intelligence' class=' thh__catLink' href='https://www.trendhunter.com/pro/category/artificial-intelligence'>AI</a><a title='Tech' data-cat='pro/category/technology-trends-and-gadgets' class=' thh__catLink' href='https://www.trendhunter.com/pro/category/technology-trends-and-gadgets'>Tech</a><a title='Culture' data-cat='pro/category/pop-culture-and-internet-trends' class=' thh__catLink' href='https://www.trendhunter.com/pro/category/pop-culture-and-internet-trends'>Culture</a><a title='Design' data-cat='pro/category/modern-art-and-design-trends' class=' thh__catLink' 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href='https://www.trendhunter.com/pro/category/luxury-trends'>Luxury</a><a title='Fashion' data-cat='pro/category/style-and-fashion-trends' class=' thh__catLink' href='https://www.trendhunter.com/pro/category/style-and-fashion-trends'>Fashion</a><a title='Bizarre' data-cat='pro/category/unique-and-bizarre' class=' thh__catLink' href='https://www.trendhunter.com/pro/category/unique-and-bizarre'>Bizarre</a> <a title='DASHBOARD' class='thh__catLink thh__catLink--mobile' href='https://www.trendhunter.com/dashboard'>DASHBOARD</a> <a title='RESEARCH' class='thh__catLink thh__catLink--mobile' href='https://www.trendhunter.com/trendreports'>RESEARCH</a> <a title='KEYNOTES' class='thh__catLink thh__catLink--mobile' href='https://www.jeremygutsche.com'>KEYNOTES</a> <a title='EVENTS' class='thh__catLink thh__catLink--mobile' href='https://www.futurefestival.com'>EVENTS</a> </div> </div> </div><div class='thh__fixedSpacer'></div><div class='thh__shadowCover'></div> </header> <div class='tpt th__pt' > <div class='th__container'> <a class='tpt__subscribe' href='/trendreports'>SAMPLE CONSUMER INSIGHTS - Subscribe to access 10,721 more</a> <h1 class='tpt__h1'>Recycled Toiletry</h1> <div class='tpt__inner'> <article class='tpt__left'> <div class='tpt__cont'> <div class='tha__tlSquares'><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536821/536821_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/486/486939/486939_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/525/525898/525898_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/525/525985/525985_1_230c.jpeg'/> </div></div> <h2 class='tpt__h2'>Toiletry brands are increasingly using recycled and organic materials</h2> <div class='tpt__body'><b>Trend - </b>Toiletry companies are launching eco-friendly product lines with recycled and organic materials. Utilizing post-consumer recycled plastics, papers, and bamboo, these products further reduce the environmental footprint of single-use disposable papers, while only marginally increasing prices.<br /> <br /> <b>Insight - </b>Environmentally-conscious consumers find pride in using products from brands that align with their personal values. These consumers are far more likely to purchase products with recyclable packaging, recycled materials, and without single-use plastics. These consumers believe in voting with their dollar toward products that make progress toward a genuine greener future. As a result, brands from typically unsustainable industries, such as toiletries, are now turning to recycled materials.</div> <div class='tpt__wq'><span class='tpt__wqLbl'>Workshop Question</span> - How could your brand make a difference in its industry sector by incorporating post-consumer and recyclable materials?</div> <div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Eco-friendly Packaging - </b>Innovations in packaging materials focus on recyclability and reducing single-use plastics to cater to the rising demand for sustainable products.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Zero-waste Products - </b>The push for zero-waste operations leads to product lines emphasizing minimal to zero waste in both production and consumption stages.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sustainable Fibers - </b>The use of alternative materials like bamboo and recycled fibers is transforming product offerings to address concerns over environmental degradation and resource depletion.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Consumer Goods - </b>Adoption of sustainable materials can drastically reduce the environmental footprint of everyday products and appeal to eco-conscious consumers.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Packaging Industry - </b>The shift toward recyclable and reduced CO2 packaging represents significant innovation opportunities in material science and design.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Forestry and Biomaterials - </b>Exploring alternatives like bamboo reshapes supply chains by reducing reliance on traditional timber and mitigating deforestation impacts.</div> </div></div> </div></div> <div class='tpt__data'> <div class='tpt__demos'><div class='thp__demos'> <div class='tha__scoreBox'> <div class='tha__scoreNum'>7.1</div> <div class='tha__scoreLbl'>Score</div> </div> <div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:59%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:41%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:55%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:45%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:100%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:0%'></div></div></div></div> <div class='mapAge__cont'> <div class='demo__ageGender demo__item'> <div class='demo__gender'><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span></div> <div class='demo__age'><span class='demo__ageBox demo__baby pngFix'></span><span class='demo__ageBox demo__child pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior pngFix'></span></div> </div><div class='demo__map demo__item pngFix' style='background-position-x:-120px;background-position-y:-1106px ;background-color:#000000; '></div> </div> <div class='pmt__cont'> <div class='pattern__cont demo__item'><div class='pattern__title'>Patterns</div><a href='/pattern/convergence' title='Convergence' class='pattern pattern__convergence pngFix' ></a><a href='/pattern/divergence' title='Divergence' class='pattern pattern__divergence pattern--active pngFix' ></a><a href='/pattern/cyclicality' title='Cyclicality' class='pattern pattern__cyclicality pattern--active pngFix' ></a><a href='/pattern/redirection' title='Redirection' class='pattern pattern__redirection pngFix' ></a><a href='/pattern/reduction' title='Reduction' class='pattern pattern__reduction pngFix' ></a><a href='/pattern/acceleration' title='Acceleration' class='pattern pattern__acceleration pngFix' ></a></div> <div class='mt__cont demo__item'><div class='mt__title'>Megatrends</div><a href='/megatrend/tribalism' title='Tribalism' class='mt mt__tribalism pngFix' ></a><a href='/megatrend/naturality' title='Naturality' class='mt mt__naturality pngFix' ></a><a href='/megatrend/authenticity' title='Authenticity' class='mt mt__authenticity pngFix' ></a></div> </div> </div></div> <div class='tpt__stats'> <div class='tpt__statsLeft'> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>5 Featured, 39 Examples:</div> <div class='tpt__statsVal'>32,765 Total Clicks</div> </div> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Date Range:</div> <div class='tpt__statsVal'>Aug 22 — Sep 24</div> </div> </div> <div class='tpt__statsRight'> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Trending:</div> <div class='tpt__statsVal'>Just New and Warm</div> </div> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Consumer Insight Topics:</div> <div class='tpt__statsVal'><a class='tpt__cat' href='/pro/category/marketing-strategy'>Marketing</a><a class='tpt__cat' href='/pro/category/lifestyle-trends'>Lifestyle</a><a class='tpt__cat' href='/pro/category/environmental-trends'>Eco</a><a class='tpt__cat' href='/pro/category/social-trends'>Social Good</a><a class='tpt__cat' href='/pro/category/branding'>Branding</a><a class='tpt__cat' href='/pro/category/social-business'>Social Business</a></div> </div> </div> </div> </div> <div class='tpt__iframeCont'> <iframe class='tpt__iframe' src='/ci-bubble.svg?ci=545418&scale=0.8'></iframe> </div> </div> </article> <div class='tpt__right'> <a href='https://www.trendhunter.com/megatrends' class='tha__sbb tha__sbb--tr' > Learn to Hunt Ideas <div class='tha__sbbImg thai thai--bg' style='background-image:url("https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg");' data-src='https://cdn.trendhunterstatic.com/i/2023/learn-to-hunt-ideas-and-trends2.png?auto=webp'></div> </a> <div class='tpt__pl'><h4 class='tpt__h4'>Consumer Insights</h4><a href='/protrends/recycled-toiletry' class='tpt__ciLink tpt__ciLink--selected'>Recycled Toiletry</a><a href='/protrends/titanium-brush' class='tpt__ciLink '>Titanium Brush</a><a href='/protrends/ai-analog' class='tpt__ciLink '>AI Analog</a><a href='/protrends/ai-summary' class='tpt__ciLink '>AI Notetaker</a><a href='/protrends/ai-diagnostic' class='tpt__ciLink '>AI Diagnostic</a><a href='/protrends/ai-upskilling' class='tpt__ciLink '>AI Upskilling</a><a href='/protrends/skincare-pod1' class='tpt__ciLink '>Skincare Pod</a><a href='/protrends/sanitary-gel' class='tpt__ciLink '>Sanitary Gel</a><a href='/protrends/refillable-candle' class='tpt__ciLink '>Refillable Candle</a><a href='/protrends/knit-furniture' class='tpt__ciLink '>Knit Furniture</a><a href='/protrends/decorative-fridge' class='tpt__ciLink '>Decorative Fridge</a><a href='/protrends/female-probiotic' class='tpt__ciLink '>Female Probiotic</a><a href='/protrends/menopause-home' class='tpt__ciLink '>Menopause Home</a><a href='/protrends/seasonal-boba' class='tpt__ciLink '>Seasonal Boba</a><a href='/protrends/calming-care1' class='tpt__ciLink '>Calming Care</a><a href='/protrends/mindful-skincare' class='tpt__ciLink '>Mindful Skincare</a><a href='/protrends/calming-plushy' class='tpt__ciLink '>Calming Plushy</a><a href='/protrends/ai-licensing' class='tpt__ciLink '>AI Licensing</a><a href='/protrends/latam-vegan' class='tpt__ciLink '>LATAM Vegan</a><a href='/protrends/ai-leadership' class='tpt__ciLink '>AI Leadership</a><a href='/protrends/customized-hydration' class='tpt__ciLink '>Customized Hydration</a><a href='/protrends/healthconscious-hydration' class='tpt__ciLink '>Health-Conscious Hydration</a><a href='/protrends/compact-compost' class='tpt__ciLink '>Compact Compost</a><a href='/protrends/multimaterial-printer' class='tpt__ciLink '>Multi-Material Printer</a></div> </div> </div> <div class='tpt__relCont'> <h3 class='tpt__h3'>Featured Examples</h3> <div class='tpt__rel'><a data-is='230c' data-id='536821' data-pc='1' href='https://www.cleanthesky.com/innovation/premium-bath-tissue' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Recyclable Paper Tissue Packaging' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/536/536821/536821_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Recyclable Paper Tissue Packaging</div> <div class='thar__title2'>ARIA Premium Bath Tissue Packaging Can Be Curbside Recycled</div><div class='thar__summary'> Georgia-Pacific relaunched its ARIA brand, sharing a three-ply premium bath tissue product made from 100% recycled fiber, sold in recyclable paper packaging. “The original ARIA offering... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:85%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:15%'></div> </div> </a><a data-is='230c' data-id='486939' data-pc='2' href='/trends/tubeless-toilet-paper' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Tube-Free Toilet Paper Products' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/486/486939/486939_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Tube-Free Toilet Paper Products</div> <div class='thar__title2'>Cushelle Tubeless Toilet Paper is Launching in the UK</div><div class='thar__summary'> The Cushelle tubeless toilet paper is a new product being launched into the UK market to provide consumers with a lower-waste product and even more value. The toilet paper is made with no paper... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:63%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:37%'></div> </div> </a><a data-is='230c' data-id='525898' data-pc='4' href='https://www.cleanthesky.com/innovation/recycled-paper-towel' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Recycled Paper Towels' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/525/525898/525898_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Recycled Paper Towels</div> <div class='thar__title2'>Reel Recycled Paper Towels are Premium, Tree-Free Paper Towels</div><div class='thar__summary'> Reel Recycled Paper Towels have appeared on the market as a sustainable alternative for tackling smudges and messes. The product is made from 100% recycled paper, with a minimum of 80% post-consumer... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:61%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:39%'></div> </div> </a><a data-is='230c' data-id='525985' data-pc='1' href='https://www.cleanthesky.com/innovation/tesco-paper-products' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Recycled Cardboard Toilet Papers' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/525/525985/525985_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Recycled Cardboard Toilet Papers</div> <div class='thar__title2'>These Tesco Paper Products are for the Kitchen and Bathroom</div><div class='thar__summary'> These Tesco paper products have been developed as a series of recycled solutions for the kitchen and bathroom that make use of the tonnes of cardboard recycled on a regular basis. The paper products... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:61%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:39%'></div> </div> </a><a data-is='230c' data-id='545299' data-pc='1' href='/trends/rollieco' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Recycled Bamboo Toilet Papers' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/545/545299/545299_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Recycled Bamboo Toilet Papers</div> <div class='thar__title2'>Rollieco's Three-Ply Bamboo Toilet Paper is 100% Recycled</div><div class='thar__summary'> Rollieco’s 100% recycled bamboo toilet paper is designed with sustainability and environmental responsibility in mind. The product is made entirely from recycled bamboo fibers, which helps reduce... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:36%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:64%'></div> </div> </a></div> </div> <div class='tpt__reports'> <h3 class='tpt__h3'>Related Trend Reports & Custom Market Research</h3> <div class='tpt__reportsInner'><a class='tpt__treport' href='https://www.trendreports.com/research/waste-reduction-trend-report'> <img class='thai' alt='Waste Reduction Trend Report and Waste Reduction Market Research' src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' width=200 height=150 data-src='https://www.trendhunter.com/apps/reports/cimage?i=eyJ0MSI6Ildhc3RlIFJlZHVjdGlvbiIsInQyIjoiVHJlbmQgUmVwb3J0IiwiYSI6W3siaWQiOiIxMjM4NDUifSx7ImlkIjoiMjUyOTMwIn0seyJpZCI6IjI1ODM0NiJ9LHsiaWQiOiIyNjI4NzQifV19&s=small' /> 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