Fujitsu Way : Fujitsu Global

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"Our Purpose", ”Our Values" and "Code of Conduct".</p><p>"Our Purpose" indicates why Fujitsu exists in society. <br /> "Our Values" are the important sense of value each person should have. <br /> "Code of Conduct" is what we should comply.</p></div></div> <div class="c-nav-x diff-bg-black"><div class="c-nav-x-inner u-d-f u-d-tab-b"><p class="u-mb-tab-12">Three Components of the Fujitsu Way</p><ul class="list-link-a diff-anchor diff-inline u-ml-20 u-ml-tab-46" style="margin-top: 0 !important;"><li><a href="#anc-01">Our Purpose</a></li><li><a href="#anc-02">Our Values</a></li><li><a href="#anc-03">Code of Conduct</a></li></ul></div></div><div class="section diff-bg-gray-a"><div class="section-inner u-pt-20 u-pb-20"><p class="center u-fz-22">Fujitsu Way</p></div><div class="diff-bg-x"><p class="center"><img class="w780-under-x" alt="Illustration of Fujitsu Way" src="/global/imagesgig5/purpose_w780_en_tcm100-6601178_tcm100-2750236-32.png" /><img class="w1280-under-x" alt="Illustration of Fujitsu Way" src="/global/imagesgig5/purpose_w1280_en_tcm100-6601179_tcm100-2750236-32.png" /><img class="w1280-over-x" alt="Illustration of Fujitsu Way" src="/global/imagesgig5/purpose_en_tcm100-6601177_tcm100-2750236-32.png" /></p></div></div> <div class="c-nav-x diff-gradation-a"><div class="c-nav-x-inner u-d-f u-d-tab-b"><p class="u-mb-tab-12">Three Components of the Fujitsu Way</p><ul class="list-link-a diff-anchor diff-inline u-ml-20 u-ml-tab-46" style="margin-top: 0 !important;"><li><a href="#anc-01">Our Purpose</a></li><li><a href="#anc-02">Our Values</a></li><li><a href="#anc-03">Code of Conduct</a></li></ul></div></div> <div class="section"><div class="section-inner u-pb-80 u-pb-tab-48"><div class="u-d-f u-d-tab-b u-jc-sb"><div class="u-w-21p u-w-tab-100p"><h2 class="hdg-z" id="anc-01"><span class="ja-txt u-fz-32"><strong>Our Purpose</strong></span></h2></div><div class="u-w-76p u-w-tab-100p"><p class="u-fz-20 u-fw-b u-mt-tab-20">Our purpose is to make the world more sustainable by building trust in society through innovation.</p><p>Our purpose represents why all Fujitsu people in the world work together every day. This is the core of the Fujitsu Way.</p><dl><dt class="u-fw-b">Purpose Statement</dt><dd class="u-mt-14">The purpose statement is a brief narrative that sets out our purpose and its background context, as well as what value we create for customers and society, how we change and how we grow to achieve it.</dd></dl><ul class="purpose-list u-mt-40 en"><li class="u-d-f u-d-tab-b"><div class="u-d-f u-jc-c u-mb-tab-16"><p class="u-d-f u-jc-c u-ai-c purpose-hdg-x"><strong class="center">Background <br /> recognition</strong></p></div><ul class="list-a diff-purpose-list-x u-mt-0 u-ml-40 u-ml-tab-0"><li>The world has become more inter-connected with ever-growing complexity. <br /> We are experiencing an era that is fast-changing and uncertain.</li><li>As a global company with a long history of delivering technology-based value to customers, it is our responsibility to contribute proactively to the transformation of society.</li><li>In this era, we need unconventional ways to solve the world’s difficult challenges.</li></ul></li><li class="u-d-f u-d-tab-b"><div class="u-d-f u-jc-c u-mb-tab-16"><p class="u-d-f u-jc-c u-ai-c purpose-hdg-x"><strong class="center">Our value <br /> creation</strong></p></div><ul class="list-a diff-purpose-list-x u-mt-0 u-ml-40 u-ml-tab-0"><li>We create human centric innovation by bringing together people with data and physical things.</li><li>We empower people to work more creatively and support the success of our customers.</li></ul></li><li class="u-d-f u-d-tab-b"><div class="u-d-f u-jc-c u-mb-tab-16"><p class="u-d-f u-jc-c u-ai-c purpose-hdg-x"><strong class="center">Our own <br /> transformation</strong></p></div><ul class="list-a diff-purpose-list-x u-mt-0 u-ml-40 u-ml-tab-0"><li>Our purpose drives every action of every person in Fujitsu.</li><li>Empathizing with people’s challenges, we will collaborate and act with agility to create solutions that make a positive impact to the environment, society and the economy.</li></ul></li><li class="u-d-f u-d-tab-b"><div class="u-d-f u-jc-c u-mb-tab-16"><p class="u-d-f u-jc-c u-ai-c purpose-hdg-x"><strong class="center">Growing our <br /> own capability</strong></p></div><ul class="list-a diff-purpose-list-x u-mt-0 u-ml-40 u-ml-tab-0"><li>We respect fairness and equality, and promote diversity and inclusion.</li><li>We will continue to build the technology and capabilities needed by society in an environment where everyone is free to maximize their potential.</li></ul></li></ul></div></div></div></div> <div class="section diff-bg-gray-b"><div class="section-inner u-pb-80 u-pb-tab-48"><div class="u-d-f u-d-tab-b u-jc-sb"><div class="u-w-21p u-w-tab-100p"><h2 class="hdg-z" id="anc-02"><span class="ja-txt u-fz-32"><strong>Our Values</strong></span></h2></div><div class="u-w-76p u-w-tab-100p"><p class="u-fz-20 u-fw-b u-mt-tab-20">’Aspiration', 'Trust' and 'Empathy'</p><p>In order to realize the purpose, "Our Values" indicate a critical action cycle consisting of 'Aspiration', 'Trust', and 'Empathy'.</p><ul class="values-list diff-values-list-x u-mt-40 en"><li><div class="diff-p-tb8lr16 diff-gradation-b"><p class="u-c-white u-fz-30"><strong>Aspiration</strong></p></div><div class="u-d-f u-d-tab-b u-mt-30"><p class="pc-only"><img alt="" src="/global/imagesgig5/icon_01_aspiration_tcm100-6601171_tcm100-2750236-32.png" /></p><div class="u-mt-0 u-ml-40 u-ml-tab-0 u-w-100p"><div class="u-d-tab-f u-jc-tab-c u-ai-tab-c"><p class="sp-only-x u-ta-tab-c u-mb-tab-16 u-ml-tab--20"><img alt="" src="/global/imagesgig5/icon_01_aspiration_tcm100-6601171_tcm100-2750236-32.png" /></p></div><ul class="c-values-list-check"><li>Set ambitious targets and act with agility.</li><li>Embrace diversity and create original ideas.</li><li>Stay curious and learn from failures and experiences.</li><li>Deliver positive impact through human centric innovation.</li></ul></div></div></li><li><div class="diff-p-tb8lr16 diff-gradation-c2"><p class="u-c-white u-fz-30"><strong>Trust</strong></p></div><div class="u-d-f u-d-tab-b u-mt-30"><p class="pc-only"><img alt="" src="/global/imagesgig5/icon_02_trust_tcm100-6601173_tcm100-2750236-32.png" /></p><div class="u-mt-0 u-ml-40 u-ml-tab-0 u-w-100p"><div class="u-d-tab-f u-jc-tab-c u-ai-tab-c"><p class="sp-only-x u-ta-tab-c u-mb-tab-16 u-ml-tab--20"><img alt="" src="/global/imagesgig5/icon_02_trust_tcm100-6601173_tcm100-2750236-32.png" /></p></div><ul class="c-values-list-check"><li>Honor promises and exceed expectations.</li><li>Act with ethics, transparency and integrity.</li><li>Work autonomously and unite for common goals.</li><li>Contribute to a trusted society using technology.</li></ul></div></div></li><li><div class="diff-p-tb8lr16 diff-gradation-d"><p class="u-c-white u-fz-30"><strong>Empathy</strong></p></div><div class="u-d-f u-d-tab-b u-mt-30"><p class="pc-only"><img alt="" src="/global/imagesgig5/icon_03_empathy_tcm100-6601174_tcm100-2750236-32.png" /></p><div class="u-mt-0 u-ml-40 u-ml-tab-0 u-w-100p"><div class="u-d-tab-f u-jc-tab-c u-ai-tab-c"><p class="sp-only-x u-ta-tab-c u-mb-tab-16 u-ml-tab--20"><img alt="" src="/global/imagesgig5/icon_03_empathy_tcm100-6601174_tcm100-2750236-32.png" /></p></div><ul class="c-values-list-check"><li>Strive for customers’ success and their sustainable growth.</li><li>Listen to all people and act for the needs of our planet.</li><li>Work together to solve global challenges.</li><li>Generate shared value for our people, customers, partners, community and shareholders.</li></ul></div></div></li></ul></div></div></div></div> <div class="section"><div class="section-inner"><div class="u-d-f u-d-tab-b u-jc-sb"><div class="u-w-21p u-w-tab-100p"><h2 class="hdg-z" id="anc-03"><span class="ja-txt u-fz-32"><strong>Code of Conduct</strong></span></h2></div><div class="u-w-76p u-w-tab-100p"><p>We will abide by this Code of Conduct. As a member of society, we must comply with the "Code of Conduct".</p><div class="code-of-conduct-wrap"><ul class="code-of-conduct-list"><li><img class="u-maw-150px" alt="" src="/global/imagesgig5/code-of-conduct_01_tcm100-6620286_tcm100-2750236-32.png" /><span>We respect human rights.</span></li><li><img class="u-maw-150px" alt="" src="/global/imagesgig5/code-of-conduct_02_tcm100-6620287_tcm100-2750236-32.png" /><span>We comply with all laws and regulations.</span></li><li><img class="u-maw-150px" alt="" src="/global/imagesgig5/code-of-conduct_03_tcm100-6620288_tcm100-2750236-32.png" /><span>We act with fairness in our business dealings.</span></li><li><img class="u-maw-150px" alt="" src="/global/imagesgig5/code-of-conduct_04_tcm100-6620290_tcm100-2750236-32.png" /><span>We protect and respect intellectual property.</span></li><li><img class="u-maw-150px" alt="" src="/global/imagesgig5/code-of-conduct_05_tcm100-6620289_tcm100-2750236-32.png" /><span>We maintain confidentiality.</span></li><li><img class="u-maw-150px" alt="" src="/global/imagesgig5/code-of-conduct_06_tcm100-6620291_tcm100-2750236-32.png" /><span>We do not use our position in our organization for personal gain.</span></li></ul></div><p class="center"><a href="/global/about/philosophy/codeofconduct/">Click here for further details.</a></p></div></div></div></div> </div> </main> <div class="page-top"> <a href="#top"><img src="//www.fujitsu.com/imgv5/common/icon/arrow_up.gif" alt="Top of Page" width="56" height="56"></a> </div> </div> <footer> <div id="footer"> <div id="footer-group-nav"> <div id="footer-group-nav-inner"> <div id="footer-nav-b"> <ul class="utility"> <li><a href="/global/about/resources/terms/">Terms of use</a></li> <li><a href="/global/about/resources/privacy/">Privacy</a></li> <li><a href="//www.fujitsu.com/global/contact/">Contact</a></li> <li><a href="/global/htmlsitemap.html">Sitemap</a></li> </ul> </div> </div> </div> <div id="footer-group-utility"> <dl class="social-content"> <dt>Official Social Media Accounts</dt> <dd> <ul class="social"> <li> <a href="https://www.facebook.com/FujitsuICT"> <img src="/global/imagesgig5/icon-facebook-32_tcm100-3002773_tcm100-3526238-32.png" alt="Facebook"> </a> </li> <li> <a href="https://www.instagram.com/fujitsu.global/"> <img src="/global/imagesgig5/icon_Instagram_tcm100-3738066_tcm100-3526238-32.png" alt="Instagram"> </a> </li> <li> <a href="https://twitter.com/Fujitsu_Global"> <img src="/global/imagesgig5/x-wt_tcm100-3002785_tcm100-3526238-32.png" alt="X"> </a> </li> <li> <a href="https://www.youtube.com/FujitsuTS"> <img src="/global/imagesgig5/icon-youtube_tcm100-3002822_tcm100-3526238-32.png" alt="YouTube"> </a> </li> <li> <a href="https://www.linkedin.com/company/fujitsu"> <img src="/global/imagesgig5/icon-linkedin_tcm100-3002784_tcm100-3526238-32.png" alt="LinkedIn"> </a> </li> </ul> </dd> </dl> </div> <div id="footer-group-bylaw"> <ul class="legal-info"> </ul> <p class="copyright"><small><a href="/global/about/resources/terms/">Copyright 1995 - 2024 Fujitsu</a></small></p> </div> </div> </footer> <script src=/incv5/lib/jquery.js type="text/javascript"></script> <script src=/incv5/gig5-common.js type="text/javascript"></script> <script src="/global/imagesgig5/gig5-philosophy_tcm100-5044415_tcm100-2750236-32.js"></script> </body> </html>

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